Mastering Your Law Practice: law practice management, law firm marketing, rainmaking, attorney lifestyle

Here are the secrets for utilizing text messaging to help you bring in cases, communicate with clients, share information, make money and save you time and energy, all while making your clients happy. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

How do you deal with angry clients? It's not what you might think. The latest studies show, it's not about an apology. It's about generating solutions to the problem you (or your staff) created. The more focused you are on problem solving, the happier the client will be. Most surprising, coming up with the best solution ranks number two to brainstorming skills. It may be time to retrain your staff and rethink the way you handle irate clients in the future. If we can help, contact me: Thom@GoolsbyLaw.com.

Attorney Thom Goolsby shares more wisdom from his 25 years in the trenches. Learn how to use a few spare minutes during your day to chart your course and plan business and personal growth to achieve extraordinary results. As with all of his podcasts, Thom gives clear, easy to follow directions and hacks to help his fellow attorneys make the most of their practices. Listen, learn, apply and succeed!

You must train your clients from the first meeting what to expect with their case. Not only should you "Under-promise and over-deliver," but you must set reasonable expectations for all aspects of the case: potential results, communication and workload. This podcast is full of great tips to save time and energy when communicating with clients, plus several methods for keeping the clients busy and off your back. Enjoy!

The foundation of success for your law firm is built upon the answer to one word: Why? This podcast explores the mistakes many attorneys make by focusing on what their firm does and how to attract clients, rather than addressing a more basic question. Most marketing stumbles occur when law firms attempt to manipulate potential clients into hiring them, rather than inspiring people who need help. Attorneys must dispense with appeals to price, novelty, peer pressure and fear. Once you understand how to create prestige, you will find it breeds loyalty as well as premium fees. This podcast will help you address the answer to "Why?" and, ultimately, find your firm's passion. When you have established your solid foundation, success will build upon success.

Learn to bring together your entire marketing mix as a "combined arms" approach to establishing yourself as a "high demand" attorney where clients hope you will take their case (and not the other way around). We pull together lots of information from other shows and help you see how all of your efforts will work in combination to make you the preeminent marketing machine you always hoped to be!

The best way to protect your online reputation is to have a bank of strong testimonials from happy, satisfied clients. This podcast will give you great tips for not only protecting your reputation, but will teach you how to garner the best possible testimonials at the most opportune times. We give you an outline for creating powerful, killer testimonials every time and show you how to fight harmful online slams. Don't miss this one!

How can you differentiate yourself from the rest of the legal community? Become a Trial Attorney. There is no greater skill a lawyer can have than being comfortable in the courtroom. This podcast gives great advice on how to learn the necessary skills for the courtroom, as well as how to locate cases to try. Join Trial Attorney Thom Goolsby for this valuable, thought-provoking program.

How do you handle difficult clients? This podcast gives you the tools and hacks you need to set up each client for success. With totally unreasonable clients, you may be forced to fire them. However, before you get to that point, you should exhaust all reasonable measures. It starts during the intake process and continues until your representation is complete. Follow our instructions and you will have your best chance to make things work! Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Referrals by other attorneys can be the least expensive and most prestigious method of obtaining new clients. When another attorney recommends you to a friend, acquaintance, family member or client, you have a potential customer who is primed to hire you. This episode is packed with easy to apply advice and a system to maximize the referral of business to you from fellow lawyers. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Learn to build a website to make your potential legal clients MOTIVATED, ENTHUSED and TRUSTING of you. Get away for the minutia of web design. First, focus on the big picture and what potential clients want and need. We take you through the thought process that will lead you to a killer and profitable web design. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Learn a simple and effective method for analyzing your firm's actual needs and how to solicit, filter, and hire top staffers to add maximum value, efficiency and profit to your bottom line. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Great hacks and tips for making sure you get time off to do something other than work. You deserve a break and we show you how to schedule off-time that will not hurt your practice and will be affordable and fun. The episode also gives you great and simple tips for retirement planning that you have never heard before and may never again. Listen up! Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Finding a mentor is the best way to hack anything: a new practice area, legal marketing, practice management, rainmaking, etc. A great mentor is worth his/her weight in gold. Who could be better to give you shortcuts, tips and a step up the ladder of success than someone who is at the top of any field? This episode teaches you how to select, approach and develop a valuable mentor relationship. Plus, we layout a common sense, actionable plan for getting started today! Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Yes, we bashed "goal setting" in an earlier podcast, but it does have its place when you set realistic goals for your law firm. View goals as a road map. You must chart where you are right now and then figure out where you wish to go BEFORE you can make an action plan to get there. Stop spinning in circles and not achieving the premier practice you want and deserve! Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Are you ready to hook all those "possible" clients who contact your office? This podcast teaches you the hacks your office needs to reel in ALL the fish! Need help training your staff to be great anglers? We are here to help with personalized training solutions. Turn your office into an endless money machine! We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

In part 2 continue the journey of learning how to constantly upgrade the quality of your staff and practice. Stop problems BEFORE they occur. Rocket your practice to more efficiency and higher profits! Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Creating a super star staff is easy when you know the hack. Stop wasting time with ill-trained and inefficient employees. Upgrade your firm so you can succeed and grow. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Knock your goals out of the ballpark! Getting things done is a breeze if you know a few simple rules and do just a little planning. We will teach you how to get tactical and strategic with cutting edge strategies. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Part 2: As a lawyer it is all about your time and how you manage it. Learn to make wise use of it. Stop interruptions, multitasking and constantly checking emails and taking phone calls. Learn how to focus and what should be the object of your focus. We outline specific ways to retrain yourself and staff, institute batch work and minimize the negative effects from "problem clients." Learn valuable tips and hacks to achieve the peak performance in the short and long term. Start maximizing your success with commonsense advice and solutions. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Part 1: As a lawyer it is all about your time and how you manage it. Learn to make wise use of it. Stop interruptions, multitasking and constantly checking emails and taking phone calls. Learn how to focus and what should be the object of your focus. We outline specific ways to retrain yourself and staff, institute batch work and minimize the negative effects from "problem clients." Learn valuable tips and hacks to achieve the peak performance in the short and long term. Start maximizing your success with commonsense advice and solutions.

As an attorney, you only have your intellect to sell. Make the most of your brain. Learn valuable tips and hacks to achieve the peak performance in the short and long term. Start maximizing your success with commonsense advice and solutions. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Turn your telephone into the money making technology it should be We take for granted our oldest technology in the office, the telephone, but we do so to our detriment. It is the most effective instrument we have for securing new clients, conveying information to existing clients and making money! 1. Importance of telephone A. Oldest technology & taken for granted B. First place of personal contact with your business C. Expensive & useful -- Automate & outsource at your own peril. 2. Utilize fully A. Positive outgoing messages B. Collect all useful data at the beginning: I. name, II. situation, III. email, cell phone, is texting available IV. Use voicemail wisely C. Establish protocols in writing for staff D. Train them E. Monitor monthly -- staff must understand what you desire & KNOW you will monitor. 3. Results sought A. Clients fully engaged and feel positive B. Staff understands importance of this communication C. Time saved communication improved D. Telephone is my number one money maker Realize from this moment forward how important the telephone is to any law practice. Remember, your employees will pay attention to what you value and MONITOR. Call to action: Begin monitoring the use of the telephone in your office today and establishing procedures. Make a written protocol so that new staff in the future are easily trained. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

I'm Attorney Thom Goolsby and welcome to mastering law. The podcast for attorneys to help you master the business of practicing law. Transformation: Revolutionize and energize your work life by determining what you enjoy doing and stopping or farming out what you don't like to do. 1. Analyze your practice A.What do you like (what we are good at doing) and why? B. What do you dislike and why? C. Why aren't you doing more of what you like and less of what you dislike? Ex: accounting, limited practice 2. How did you get here? A. Experience? B. Fell into it? C. Lazy/no plan/lack of training/scared? 3. Transformation A. Recognize/image what you want -- if you don't write it down, it's not real. B. Commit to stop doing what you hate UNLESS it's because you lack skill/afraid/lazy C. Gain skills/find mentor/study & get the knowledge/hire help. Call to action: Create a plan to do what you love and cut out the things you do not. You will find your days more productive and enjoyable, plus the money will come much easier. Thank you for listening to the podcast. If you think it was worthwhile, the only thing I ask you to do is go to iTunes, subscribe to the podcast and give us a five star rating. Additionally, recommend fellow attorneys to the podcast, like us on Facebook, follow us on Twitter and, more than anything else, make suggestions and send questions and ideas for future episodes. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

I'm Attorney Thom Goolsby and welcome to mastering law. The podcast for attorneys to help you master the business of practicing law. Transformation: Understand & commit to set up a realistic planning system. Here's where we take the crazy turn it's off the chart different from everything else you've heard: we're going to apply Parkinson's law. Scott Brown: Losers have goals, winners have systems 1. Why do we calendar? A. To get things done B. Prioritize tasks C. Set up an initial system What do we calendar? Daily work & appointments (give staff some freedom to schedule business and personal appointments with you) Marketing tasks and practice management Self-development vacations Brainstorming Note: If you continue to not do a task, take it off your list. Just realize what you are giving up. Now to the wrinkle: Parkinson's law is the adage that work expands so as to fill the time available for its completion. What will calendaring do for us? Help us focus on strategic view Help us determine what we hate to do so we stop doing Motivates us by seeing multiple tasks accomplished What kind of calendar do you need? Bottom line: This is your life, you can plan it, you can make it happen. The calendar is a roadmap to where you want to go. It's up to you. Do you want to drive in circles or do you want to achieve greatness? Call to action: Start calendaring by setting up time each week to calendar. Thank you for listening to the podcast. If you think it was worthwhile, the only thing I ask you to do is go to iTunes, subscribe to the podcast and give us a five star rating. Additionally, recommend fellow attorneys to the podcast, like us on Facebook, follow us on Twitter and, more than anything else, give us suggestions and send questions and ideas for future episodes. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401. I'm Thom Goolsby -- May God bless you, your family, your clients, your employees and your practice.

Take your legal practice to the next level with this valuable information by focusing on the profitable area(s) of your legal practice and bringing in the business! Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.

Transformation: Win clients for life, and build constant referral machine. Intro: Your business is all about your clients. It's not about your staff, it's not about you, your income, your needs or desires. 1. Importance of clients for life A. They are 20% of the people who make up 80% of your revenue. B. You have already earned their business, don't lose it. C. They are your fans, cheerleaders and your law practice's best friends. 2. Question your clients A. What are their fears? B. What are they expect from you? C. How often do they want to hear from you? 3. Set expectations A. It is better NOT to have a dissatisfied client -- Rule of 250 B. Lower unreasonable expectations from the start. C. Explain best/worst case scenarios. 4. What do clients want? A. It's all about them, not you. B. They want to trust you. C. They want you to care 5. Client referrals Email Newsletter monthly Birthday Check-ups Call to action: Be client-focused. From your first telephone conversation, to your first and last meetings. Your clients will trust you if they know you know what they expect and you deliver on your promises. Manage expectations from the start so you can and will deliver. It is better not to have a client, rather than having a dissatisfied one. Thank you for listening to the podcast. If you think it was worthwhile, the only thing I ask you to do is go to iTunes, subscribe to the podcast and get us a five star rating. Additionally, recommend fellow attorneys to the podcast, like us on Facebook, follow us on Twitter and, more than anything else, send suggestions, questions and ideas for future episodes. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby at 910-262-7401.