Podcasts about dosaa

Rob Cairns sits down with Ravi Jayagopal About His Book Dogpoo & Dosaa. Show Highlights: What is Dogpoo? What is Dossa? Tips to help your business. Highlights of 67 Tips to Market your business that leads to sales. If you want to increase your sales then you must read this book.

The Perfect product, if ever there can be one, would be something like this... 1) It is Digital 2) It is created once and the same product or service is sold to different customers 3) Customers pay for it not just once, but every month, or year - as a subscription It is the ultimate DOSAA - do once, sell again and again. And it's the complete opposite of DOGPOO, do once, get paid only once. Those are both acronyms I came up with, and listen to an earlier episode of this show for the full scoop on that. Listen to the show for the rest. To learn more about creating an online business, and how to create, sell and deliver digital content, like audio, video, PDF and text, check out my full-length podcast at https://SubscribeMe.fm And to listen to older episodes of this show, visit https://CutToTheChase.fm

I came up with two words to explain the best and worst business models: DOGPOO: Do Once Get Paid Only Once. DOSAA: Do Once Sell Again & Again. So DOGPOO vs DOSAA. You cannot build a long-term profitable online business selling one-time products, or doing work that gets you paid just once - like freelance work or a service that you peform for a client, and you get paid once for it. You need to be able to create products and services where you create them once, but you can sell the same thing over and over again, and get paid for it over and over again. So creating digital products - like an Online Video Course, Software or a Report or a Podcast – can be more profitable, productive and fun than simply putting a lot of your time and effort into something that is done just once where you get to benefit from it just once. Listen to the episode for the rest. Visit us online at http://CutToTheChase.fm 

I'm going to share a very stark and dark truth: That when you're first getting started, selling a one-time product for 99 dollars is Better Than selling a Recurring Subscription for 9 dollars a month. You're probably like "Wait... whaaaat? But Ravi... You're the guy who has a podcast about membership sites and recurring subscriptions, who talks about DOGPOO vs DOSAA" (which stands for Do Once, get Paid Only Once, which is DOGPOO, and stinks.. versus DOSAA - Do Once, Sell Again and Again - so DOGPOO stinks and DOSAA rocks). Now back to your voice... "But Ravi, you're the guy who is always saying that you have to add a recurring subscription model if you want your business to flourish in the long-term - so you're now telling me I'm better off with a one-time product rather than a recurring subscription?" Yes and No. There are some disclaimers. So don't freak out just yet. You should plan big, but start small. You should plan and prepare to add a subscription model, but you should start with a one-time product. Be sure to listen to the full episode to understand my perspective. where I also talk about 2 of the biggest Membership Site Pricing Mistakes that people make when it comes to charging Subscription Fees. (listen to the show for the rest) Listen online at http://SubscribeMe.fm/

In this episode I talk with Ravi Jayagopal, to cofounder and codeveloped of Digital Access Pass (often called DAP). DAP is a sophisticated membership plugin and marketing platform for WordPress. (And, if you don’t know what any of that means, don’t worry. This isn’t a tech show so we won’t geek out on you. Keep reading.) Ravi built DAP after noticing a gap in options. He built the first PayPal and ClickBank download protection scripts. Before these scripts, if you sold digital downloads/content (ebooks, audio, video, etc), anyone with the link could download your products and you couldn’t do anything about it, except lose money. Ravi’s story starts when he sold the resale rights to one of these scripts. It wasn’t a total failure, he made $30, but it taught him an enormous lesson about marketing, and the difference between creating and selling. In this show Ravi and I talk about: How he started online in an extremely small niche selling a book to find Indian baby names. When he found time to learn coding while working long days at his full-time job. How he came up with the idea to build the first PayPal and ClickBank download protection scripts. What (now) famous internet marketer bought Ravi’s scripts and turned it into the start of his empire. What Ravi learned from watching this marketer turn this small deal into huge profits. Why he was one of the first “geek marketers.” Why it’s important for you to change from a creator mindset if you want to build a real business. What Ravi meant when he said, “Great marketing can sell and inferior product, in the beginning.” The struggle Ravi had to endure to get his United States citizenship, and why he is blessed and grateful to be in the US. How Ravi and his bride, Veena, struggled to shuffle jobs, while building their products, so they could stay in the country and earn their citizenship. What happened when he was fired and how it devastating it was during their citizenship process. Why entrepreneurs have a special passion. Why the time he spent with his family as a child is what drove him to build his business. Why he would fall asleep on the subway while going to work. The difference between the acronyms DOSAA and DOGPOO, and why one is better than the other. How you want to think about pricing. How to package your products to get the most effective pricing, and deliver the best value for your customers. Why you shouldn’t worry about engagement when you launch your product. And, of course, much more… Enjoy The Show: How To Make The Critical Shift From Creator Mindset To Marketer Mindset with Ravi Jayagopal Mentioned In This Show: Digital Access Pass SubscribeMe.fm podcast Cool Cast Player Subscribe Me book by Ravi No Business Like Ebusiness book by Ravi Ryan Deiss Tim Ferriss podcast, episode with Jamie Foxx Book: Will It Fly by Pat Flynn