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Whose job is it to ensure the brand promise you market is the same one your customers and employees actually experience?Real agility isn't just rapid execution — it's a whole organization responding as one to what customers, employees, and the market actually need.Today, we're talking about "Total Experience" and what it takes to make brand, customer, and employee experience add up to one company, not three. Specifically:- How to orchestrate brand, customer, and employee experience so they reinforce each other instead of competing.- The operational shifts that turn siloed functions into a single, trustworthy experience.- Why the CMO is uniquely positioned to champion this, and where that means owning parts of the business marketing hasn't traditionally touched.To help me discuss this topic, I'd like to welcome Mack McGee, CMO at CareFirst, which was recently recognized at Forrester's CX Forum West as the top insurer in Total Experience.About Mack McGeeWith more than 20 years of experience in marketing and storytelling, Mack excels at connecting people and communicating impact in creative and meaningful ways. He also brings extensive fundraising experience, evidenced by his success in helping the Cystic Fibrosis Foundation raise nearly $5 million as chair of their annual Passion for Food and Wine event.Mack McGee on LinkedIn: https://www.linkedin.com/in/mackmcgee/---------- Resources ----------: https://www.carefirst.comWe're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
Stream MLB live on FOX One Try Gusto and get three months free when you run your first payroll: http://gusto.com/TALKIN #ad Shop Back to School at Amazon – and spend less on your kids! https://www.amazon.com/backtoschool Visit Hims.com/talkin for simple, online access to personalized, affordable care for ED, hair loss, and more 30 fans of all 30 teams compete to see who knows the most baseball trivia! Check it out on the JM Baseball YouTube Channel now. Don't wanna miss this one https://youtu.be/mAHWrj0dCLo?si=wMN8aq-wy92w-eI3 https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube Coach Trev and Talkin' Jake discuss what's happening with Paul Skenes, Alex Bregman turning it on through old film, the Blue Jays surging at the right time, the Rays being the best team in baseball and more! Event contracts carry risk of total loss and changing prices. Not good for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Today we are talking about how to get your customers for cheap and how to get them to buy from you! gigstrategic.com seancastrina.com
The Carey Nieuwhof Leadership Podcast: Lead Like Never Before
Every leader loses customers. Few know how to win them back. Will Guidara, the restaurateur behind Eleven Madison Park and author of Unreasonable Hospitality, joins Carey to talk about taking the anxiety out of service, the customer-service pet peeves that drive him crazy, what AI is actually doing to hospitality, and the lesson Simon Sinek taught him about leading people.
In this episode of Topline Spotlight, Sam Jacobs sits down with Snehal Nimje, co-founder and CEO of Outdoo, to talk about one of the hardest calls an early-stage founder can make: narrowing focus when leads are coming in. Snehal breaks down how Outdoo went from trying to serve every mid-market and enterprise buyer to getting much more specific about where the product was truly essential. They get into why usage dropped, what customer conversations revealed, how the team handled the internal shift, and what changed once they focused on insurance and finance use cases where compliance and ramp speed mattered most. They also talk about: - Why enterprise readiness starts with architecture, compliance, and security - How to tell the difference between interest and real traction - What founders miss when they chase every lead - Where defensibility really comes from in AI Chapters: 00:00 Intro 00:46 Meet Snehal Nimje and Outdoo 04:55 Why selling to everyone nearly derailed the business 06:51 Finding the customers who truly need your product 08:54 The hard decision to narrow their ICP 11:00 How focus accelerated enterprise growth 13:09 Advice for founders struggling to find product-market fit 15:36 What creates a moat in the AI era? 17:13 Why workflow—not AI models—is the real competitive advantage 18:51 Snehal's biggest business inspiration 19:38 Where to find Snehal and Outdoo Try Outdoo: outdoo.ai If you're building an early-stage company and trying to find traction without turning your product into a Frankenstein, this one's worth your time. Subscribe for more founder stories, operator lessons, and go-to-market conversations from Topline.
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Who is Allen?Allen Kopelman is the seasoned founder of a forward-thinking payments company, with an impressive professional career spanning over 25 years in the payments industry. Previously involved in the hospitality sector as a restaurant owner and chef, Allen transitioned to the payments industry with a resolve to help business owners optimize their transaction processes. His deep understanding of both sides of the payment equation empowers him to create client-centric solutions that enhance business growth and efficiency. Allen is a problem solver at heart and a respected voice in the industry, also contributing as a writer for the Green Sheet magazine.Episode Summary:Welcome to It's Not Rocket Science: Five Questions Over Coffee, where Stuart Webb engages with Allen Kopelman, the innovative founder of a successful payments company. In this enlightening episode, Allen delves into the intricacies of payment solutions, outlining how tailored payment software can significantly reduce costs for business owners. Through sharing his rich experience, Allen illustrates the transformation from traditional payment setups to today's software-centric approaches. The conversation touches upon key elements that businesses need to consider when scaling their payment operations, with insights into common challenges faced by startups and how his company provides resolute solutions.The discussion highlights practical advice on leveraging payment technologies to maintain cash flow, avoiding the pitfall of becoming a financial buffer for clients. Allen underscores the importance of invoice automation and understanding interchange in order to enhance business operations. His valuable insights and real-world anecdotes underscore the critical role of payment strategies in ensuring business viability. Business owners and payment professionals alike will find this conversation both informative and inspirational, offering actionable strategies for optimizing payment processes and fortifying cash flow.Key Takeaways:* Understanding your payment system is crucial to effective business operations, especially when considering scalability and customer service.* Automated billing systems can significantly improve cash flow and free up resources for core business functions.* Business owners should avoid negotiating long-term payment terms, thereby mitigating cash flow issues by effectively utilizing credit options for customers.* The importance of understanding interchange rates in optimizing payment transactions, particularly as businesses expand.* Transitioning from traditional business approaches to embracing software solutions can improve operational efficiency and customer satisfaction.Notable Quotes:* “Payments is all about software...using the proper technology based on whatever business it is that you have.”* “Your customer already has a bank. You shouldn't really be doing that as a business owner.”* “Cash flow is king...you shouldn't really be doing that as a business owner.”* “You have to make decisions, you can't just wallow around.”* “Don't be the bank. Your customer already has a bank.”Resources:* Allen Kopelman: LinkedIn Profile [Not explicitly mentioned but relevant]* The Green Sheet: Industry magazine where Allen contributes.* Who Moved My Cheese? by Spencer Johnson, a recommended book.* The Five Second Rule by Mel Robbins, another highly recommended book.* Visit It's Not Rocket Science: Five Questions Over Coffee for free resources and more insights from the episode.Dive into the full episode to grasp the depth of Allen's expertise and stay tuned for more discussions that demystify complex topics with simplicity and p
Send us Fan MailIn this episode of the FuturePrint Podcast, Marcus Timson speaks with Rob Karsten of Excelitas Technologies about the evolution of industrial inkjet and why its next revolution will depend on the complete manufacturing system—not any single component.Drawing on more than two decades of experience in UV LED curing, Rob explains how the technology has developed from a specialist proposition into a reliable industrial platform. He also explores how Excelitas's wider capabilities in UV, infrared, microwave and excimer technologies are helping the company support increasingly complex printing, drying, curing and surface-treatment applications.The conversation examines where digital print creates the greatest manufacturing value, from packaging and direct-to-shape decoration to wood, building materials, printed electronics and functional coatings. Rob argues that digital technology is most compelling when it changes production economics by removing tooling, reducing inventory, enabling customisation and bringing manufacturing closer to demand.Rob and Marcus also discuss the importance of reliability, total cost of ownership, measurable sustainability and the challenge of qualifying new industrial processes. They consider the growing influence of AI, machine vision, robotics and process data, alongside the need for connected curing and drying systems that can respond intelligently to changing production conditions.Above all, Rob makes the case for greater collaboration between OEMs, ink developers, printhead manufacturers, substrate suppliers, automation specialists and end users. Customers do not buy isolated components; they buy reliable outcomes. The future of industrial inkjet will therefore be shaped by intelligent, connected and energy-efficient systems in which printing, curing, drying and manufacturing operate as one.Listen on:Apple PodcastGoogle PodcastSpotifyWhat is FuturePrint?FuturePrint is a digital and in person platform and community dedicated to future print technology. Over 20,000 people per month read our articles, listen to our podcasts, view our TV features, click on our e-newsletters and attend our in-person and virtual events. We hope to see you at one of our future in-person events:FuturePrint Packaging, Labels & DTS Summit, 29-30 September '26, Valencia, SpainFuturePrint Industrial Print Show, 11-12 May '27, Munich, Germany
Shop Back to School at Amazon – and spend less on your kids! https://www.amazon.com/backtoschool Text “JOMBOY” to 29017 to get 15% off your next in-store headwear or apparel purchase at Lids! Be sure to check it out and see who hangs the banner in the Warehouse! https://www.youtube.com/@WarehouseGames https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube Coach Trev and Talkin' Jake discuss who the BEST players are through the month of July and get some debates settled by Judge Jomboy! Event contracts carry risk of total loss and changing prices. Not good for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! In 2017, two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald launched his podcast, Money Making Conversations Master Class. Rushion McDonald’s “Keep Winning” #3 – Key Takeaways In this episode of Money Making Conversations Masterclass, Rushion McDonald expands on the concept of value proposition, focusing on how entrepreneurs and professionals can differentiate themselves through customer service, marketing, mentorship, and continuous growth. Top Lessons 1. Understand Your Value Proposition Your value proposition is what makes your talent, product, or company unique. It's the reason people choose you over the competition and the foundation for negotiating better opportunities, raises, and contracts. Rushion uses the example of athletes who fail to recognize their true market value and end up accepting deals that don't reflect their worth. 2. Never Let Age Become an Excuse One of Rushion's recurring themes is that success has no age limit. He encourages listeners to: Keep setting goals. Continue learning. Pursue new opportunities. Avoid believing that life slows down after 40, 50, or 60. Success belongs to those who continue moving forward regardless of age. 3. Market More Than Your Product Two companies may offer similar products, but customer perception can create dramatically different outcomes. Rushion emphasizes that businesses should promote: Customer service Customer experience Reliability Trust Products may attract customers once, but outstanding service keeps them coming back. 4. Choose to Be the Eagle, Not the Chicken One of the episode's most memorable analogies compares an eagle and a chicken. Although both are birds, society views them very differently. The lesson: Eagles soar. Eagles command respect. Eagles fight to maintain their position. Rushion challenges listeners to adopt an eagle mindset by thinking bigger, acting boldly, and pursuing excellence. 5. Seek Mentorship and Guidance Many entrepreneurs fail simply because they try to figure everything out alone. Rushion highlights resources such as: The Small Business Administration (SBA) SCORE mentors Experienced business professionals Mentorship can help entrepreneurs avoid costly mistakes and accelerate growth. 6. Expand the Possibilities of Your Product Rushion shares the story of a pancake mix company whose product evolved from a simple pancake and waffle mix into a unique 3-in-1 product capable of making: Pancakes Waffles Biscuits The lesson is to continually explore new uses and opportunities that can differentiate your product in the marketplace. 7. Packaging Matters A great product alone isn't enough. Using the example of a gourmet popcorn company, Rushion explains that: Product quality matters. Customer service matters. Packaging matters. A product may be excellent, but weak presentation can prevent it from reaching larger retail opportunities. 8. Customer Service Is a Competitive Advantage Across every business example discussed in the episode, one factor remained constant: Excellent customer service. Customers remember: How they were treated. Whether expectations were met. Whether businesses delivered consistently. Strong customer service often becomes a company's most powerful marketing tool. 9. Reliability Builds Trust Rushion emphasizes that success often comes down to honoring commitments. If you say: You open at 8:00 AM, open at 8:00 AM. You will deliver a product, deliver it. You promise service, provide it. Consistency creates credibility. Keep Winning Quote “Market your brand to stand out above the crowd through excellent service, strong presentation, and a commitment to outperforming the competition.” Bottom Line Know your value. Keep learning. Seek mentorship. Expand your thinking. Deliver exceptional customer service. Package your product professionally. And most importantly, choose to soar like the eagle instead of settling like the chicken. That's how you keep winning. #SHMS #STRAW #BEST Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. 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Eric and Drew talk about the intersection of craftsmanship and digital strategy. The discussion highlights the limitations of platforms like Yelp, where strict review policies can hinder a business's reputation, and emphasizes the complexity of Google's advertising ecosystem. Ainscough explains how businesses can optimize their sales funnels by integrating social media presence with targeted performance campaigns to capture high-quality leads. Triplet shares personal anecdotes about maintaining a culture of care and using the "131 technique" to empower employees to solve customer problems independently. Key Takeaways: Adopt the "1-3-1" problem-solving method by defining one specific problem, identifying three potential solutions, and recommending the single best course of action. Write handwritten thank-you notes to express authentic appreciation and build memorable, long-term personal or professional relationships. Evaluate online business reviews critically by reading individual write-ups and checking the reviewer's profile to see if they are a habitually angry reviewer. Prompt artificial intelligence to challenge you by asking it to focus on realistic constraints and ask you the hard questions you might not be thinking about. Prioritize direct human connection by picking up the phone to talk to people rather than relying entirely on digital forms or automated systems. Connect with Incline Marketing: https://inclinemktg.com/
Portland entrepreneur Mark Maher says it was around March 2025 when he and his family got to experience firsthand the thrill of smashing ceramic plates, glass vases, TVs and other electronic devices. That experience took place at a friend’s rage room in Boise, Idaho, where customers book sessions to don goggles, gloves and other safety equipment to obliterate objects in a controlled, safe environment. Soon after, Maher opened Rage Room Portland, which celebrated its one-year anniversary this month by opening its second location inside Stickmen Brewing Company in Tualatin. Business is also booming at OutRaged Rage Room, which opened in Vancouver in 2019. Owner Tera Gale says her three themed rage rooms are usually booked back to back on the weekends, with individuals or groups of up to 15 people paying to smash not only electronics and glassware but also personal objects they might find cathartic to destroy, such as a wedding dress from a failed marriage. Gale and Maher join us to share what they think is behind the appeal of rage rooms, where the adage, “you break it, you buy it,” is taking on new meaning.
Text Me A Question!Plot twist: after years of basically owning “Trello” on YouTube, we switched to ClickUp—and we're spilling why.The 2026 reality check: if your tools can't connect to your AI stack (thought partner + automations + agents), you're slowing yourself down.So, is ClickUp better than Trello? Stay Tuned!Content Calendar Challenge Sign Up!Content To Customers Live Workshop Sign Up!Support the show ➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content?
I'm Feeling Tired and Overwhelmed. How Do I Stay Connected to My Business? How to stay connected to business... even when you're feeling overwhelmed. In this Ask Suzi episode of the HerBusiness Podcast, Suzi Dafnis answers a very common listener question: "I'm so tired and overwhelmed from events outside my business. Is there something I can to to stay connected to business and get me back into focus?" Our lives are not isolated from our businesses. As business owners, they are interwoven. So often when things happen in our personal lives, the business can take a hit as well. So if you're feeling drained by something right now — health, family, the uncertainty in the world, your body going through changes — this episode is for you. Instead of asking "How do I get motivated again??", ask yourself this instead: "What is one small way I can show up for myself to stay connected in business today?" How to Stay Connected to Business — Even When Life Has Other Plans When you're feeling overwhelmed as a small business owner, small acts of showing up for yourself can bring you back to the reason WHY you started your business, and respark your energy. Reaching out to one past client to see how they're going Sending one follow-up email Commenting thoughtfully on a few posts from your community Writing down three ideas for a future project Recording a quick video sharing something you've learned Spending twenty minutes on a piece of marketing Booking a coffee with someone you've been meaning to connect with Reading one chapter of a book that inspires you (it doesn't have to be about business) Business is Built in Seasons We imagine successful business owners stay connected to business 365 days of the year. Unlimited energy. Unwavering devotion. But they're not. Every business has seasons. Growth, creativity, consolidation, and seasons where life simply needs more of your attention elsewhere. You don't have to fight the season. It's okay to navigate through it, accepting it for what it is. What You'll Discover in Episode 374: "I'm Feeling Tired and Overwhelmed. How Can I Stay Connected to Business?" Why feeling overwhelmed in business is often about life outside the business... not lost motivation The one question that lowers the pressure and helps you stay connected to business A list of small, doable ways to show up when your energy is low Why you should lower the bar (not RAISE it) when life feels heavy The difference between slowing down and stepping away completely How to talk to yourself more kindly when the inner critic gets loud Why business is built in seasons, and how to navigate them The truth about motivation — and why confidence always follows action, not the other way around How to stay connected to business even when it feels like life around you won't stop throwing curveballs. Mentioned in this Episode: The Growth Network — the HerBusiness community for women business owners ready to do business by their own rules Full episode summary and resources — Episode 374 Show Notes Liked Episode 374: I'm Feeling Tired and Overwhelmed. How Do I Stay Connected to Business? Check out these recent episodes: How to Simplify Your Business and Put Down the Weight You're Carrying How to Know Your Customers (and Why Most Founders Stop Listening) with Michele Hansen I've Built a Successful Business… So Why Do I Want More? Can Your Business Run Without You? Signs You're the Bottleneck & Systems That Fix It – with Kristin Skinner How to Delegate Without Losing Control of Your Business (Even the Work You Think Only You Can Do) How Being More Visible Makes It Easier for Customers to Choose You
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one-minute investment every day for a lifetime of results. In sales, yes, there are times when you get the lucky one, right? We have a franchisee who thought they were calling our competitor. And they said, Oh, I remember the three calls we had; they were so good. Meanwhile, I'm going through my records, I'm like, does anyone have a record of this person? What did we miss? We didn't find out till later that they actually were talking to the competition. They mistakenly sent us an email for the fourth meeting, which they thought was the fourth meeting with the other people. I just played along with it. I'm like, oh, well, how are we doing so far? We're like really close. And they said, I can't wait to come to the discovery day. I'm emailing the team, when's the next discovery day? I get the note back, I'm like, put this person on the invite right away. And by the time they woke up and realized that we had them, all right, fine. Now and again, you step in a little dung, and you get a little bit lucky. And maybe you make your luck by being out there and putting yourself out there and doing the work. For the most part though, we still gotta go out and get it. And the marketplace doesn't care what you did yesterday. They like your resume, they like your business card, they like that you have the expertise that you had, but tomorrow someone's gonna beat you to it. Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.
Casey's continues push into the Lone Star State, grocery shoppers last month continued to pull back on purchases–but prices dropped, and Love's Media Group surpasses 20 brand partnerships.
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dave Charest. Director of Small Business Success at Constant Contact, shared practical advice for entrepreneurs, small business owners, and startup founders on marketing, customer engagement, business growth, and the future of AI in marketing. Drawing from his experience helping small businesses worldwide, Charest explained why entrepreneurship is booming, how businesses can effectively market themselves with limited budgets, and why building direct customer relationships through email marketing remains one of the most valuable assets a company can own. Purpose of the Interview The interview was designed to: Explain why more people are starting businesses and pursuing entrepreneurship. Educate business owners on effective marketing strategies. Highlight the advantages of email marketing over relying solely on social media. Discuss common mistakes made by new entrepreneurs. Help small businesses understand how to build customer relationships. Explore how AI is transforming marketing and business operations. Provide actionable guidance for growing a brand through consistency and community engagement. Key Takeaways 1. Entrepreneurship Continues to Grow According to Charest, people are increasingly motivated to start businesses because they want: Greater independence Better control over their schedules Increased financial potential Many entrepreneurs are turning side hustles into full-time businesses and pursuing ownership rather than traditional employment. 2. Email Marketing Is More Valuable Than Most Entrepreneurs Realize One of the strongest themes of the interview is the importance of owning your audience. While social media platforms can help businesses attract attention, email marketing provides direct access to customers without relying on platform algorithms. Charest encourages entrepreneurs to use social media as a discovery tool but move customers into channels they control, such as email and text messaging. 3. The Real Asset Is the Relationship Businesses that own customer contact information have a direct connection that cannot be disrupted by changes in social media platforms. Unlike followers on a social network, email subscribers have chosen to hear from a business directly. The stronger the relationship, the greater the opportunity for future sales and engagement. 4. Small Lists Can Produce Big Results Charest challenges the belief that businesses need massive audiences to succeed. A small, engaged audience often produces better results than a large, passive following. For many local businesses, quality relationships matter more than audience size. 5. Consistency Beats Perfection When marketing a business, consistency is more important than trying every available platform. Business owners should: Choose channels they can maintain consistently. Show up regularly. Stay visible to customers. Build trust through repetition and reliability. His message is simple: people can't buy from businesses they forget about. 6. New Entrepreneurs Often Try to Do Too Much One of the most common mistakes startups make is attempting to launch every marketing tactic simultaneously. Charest recommends: Starting small. Building a solid foundation. Creating manageable marketing habits. Avoiding unrealistic expectations. Businesses grow more effectively when they focus on a few activities and execute them well. 7. Community Matters Successful local businesses build relationships beyond customers. Charest emphasized the importance of connecting with: Other local businesses Community organizations Referral partners Customers in person Strong community connections often become a business's most reliable growth engine. 8. Choose Marketing Channels That Fit Your Strengths Different social platforms serve different purposes. Rather than chasing every trend, entrepreneurs should focus on: Where their audience spends time What content they naturally enjoy creating Which platforms they can use consistently A sustainable strategy beats an ambitious one that is quickly abandoned. 9. Marketing Is About Staying Top of Mind Charest defines marketing in a straightforward way: Businesses need to remain visible so customers think of them first when they need a product or service. The more consistently a company appears in front of its audience, the stronger its brand becomes. 10. AI Is Becoming a Powerful Marketing Tool Charest views AI as a major opportunity for small businesses. He discussed how AI can help: Generate marketing content Create email campaigns Build marketing plans Repurpose content across multiple channels Analyze customer behavior Identify new opportunities Rather than replacing entrepreneurs, AI allows them to save time and make smarter decisions. 11. Business Owners Must Continue Learning Technology and marketing are evolving rapidly. Charest advises entrepreneurs to stay informed and remain open to new tools and trends, even if they do not adopt every new technology immediately. The key is to remain adaptable and avoid being left behind. Memorable Quotes "People are determined to become their own bosses." "Our mission is to help the small stand tall." "The money is in the list." "Your goal should always be trying to move those people to channels that you own." "The relationships you build with customers are always going to be your most valuable asset." "You don't really need the big numbers." "Start small." "Consistency is the big thing that makes marketing work." "Marketing at its simplest level is about keeping your business top of mind." "Small business owners are resilient." "There isn't a Plan B. Plan A is to own this business." "AI can save time so you can get back to the things you'd rather be doing." Bottom Line Dave Charest's interview is a practical playbook for entrepreneurs looking to grow a business in a crowded digital marketplace. His core message is that successful marketing is not about chasing every trend or building massive social media followings. Instead, businesses win by building genuine relationships, creating direct connections with customers through email and text marketing, staying consistent, embracing new technology like AI, and becoming a trusted part of their community. For entrepreneurs seeking sustainable growth, Charest advocates focusing on ownership, relationships, and long-term customer engagement. Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcast #SHMS #BEST #STRAWSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dave Charest. Director of Small Business Success at Constant Contact, shared practical advice for entrepreneurs, small business owners, and startup founders on marketing, customer engagement, business growth, and the future of AI in marketing. Drawing from his experience helping small businesses worldwide, Charest explained why entrepreneurship is booming, how businesses can effectively market themselves with limited budgets, and why building direct customer relationships through email marketing remains one of the most valuable assets a company can own. Purpose of the Interview The interview was designed to: Explain why more people are starting businesses and pursuing entrepreneurship. Educate business owners on effective marketing strategies. Highlight the advantages of email marketing over relying solely on social media. Discuss common mistakes made by new entrepreneurs. Help small businesses understand how to build customer relationships. Explore how AI is transforming marketing and business operations. Provide actionable guidance for growing a brand through consistency and community engagement. Key Takeaways 1. Entrepreneurship Continues to Grow According to Charest, people are increasingly motivated to start businesses because they want: Greater independence Better control over their schedules Increased financial potential Many entrepreneurs are turning side hustles into full-time businesses and pursuing ownership rather than traditional employment. 2. Email Marketing Is More Valuable Than Most Entrepreneurs Realize One of the strongest themes of the interview is the importance of owning your audience. While social media platforms can help businesses attract attention, email marketing provides direct access to customers without relying on platform algorithms. Charest encourages entrepreneurs to use social media as a discovery tool but move customers into channels they control, such as email and text messaging. 3. The Real Asset Is the Relationship Businesses that own customer contact information have a direct connection that cannot be disrupted by changes in social media platforms. Unlike followers on a social network, email subscribers have chosen to hear from a business directly. The stronger the relationship, the greater the opportunity for future sales and engagement. 4. Small Lists Can Produce Big Results Charest challenges the belief that businesses need massive audiences to succeed. A small, engaged audience often produces better results than a large, passive following. For many local businesses, quality relationships matter more than audience size. 5. Consistency Beats Perfection When marketing a business, consistency is more important than trying every available platform. Business owners should: Choose channels they can maintain consistently. Show up regularly. Stay visible to customers. Build trust through repetition and reliability. His message is simple: people can't buy from businesses they forget about. 6. New Entrepreneurs Often Try to Do Too Much One of the most common mistakes startups make is attempting to launch every marketing tactic simultaneously. Charest recommends: Starting small. Building a solid foundation. Creating manageable marketing habits. Avoiding unrealistic expectations. Businesses grow more effectively when they focus on a few activities and execute them well. 7. Community Matters Successful local businesses build relationships beyond customers. Charest emphasized the importance of connecting with: Other local businesses Community organizations Referral partners Customers in person Strong community connections often become a business's most reliable growth engine. 8. Choose Marketing Channels That Fit Your Strengths Different social platforms serve different purposes. Rather than chasing every trend, entrepreneurs should focus on: Where their audience spends time What content they naturally enjoy creating Which platforms they can use consistently A sustainable strategy beats an ambitious one that is quickly abandoned. 9. Marketing Is About Staying Top of Mind Charest defines marketing in a straightforward way: Businesses need to remain visible so customers think of them first when they need a product or service. The more consistently a company appears in front of its audience, the stronger its brand becomes. 10. AI Is Becoming a Powerful Marketing Tool Charest views AI as a major opportunity for small businesses. He discussed how AI can help: Generate marketing content Create email campaigns Build marketing plans Repurpose content across multiple channels Analyze customer behavior Identify new opportunities Rather than replacing entrepreneurs, AI allows them to save time and make smarter decisions. 11. Business Owners Must Continue Learning Technology and marketing are evolving rapidly. Charest advises entrepreneurs to stay informed and remain open to new tools and trends, even if they do not adopt every new technology immediately. The key is to remain adaptable and avoid being left behind. Memorable Quotes "People are determined to become their own bosses." "Our mission is to help the small stand tall." "The money is in the list." "Your goal should always be trying to move those people to channels that you own." "The relationships you build with customers are always going to be your most valuable asset." "You don't really need the big numbers." "Start small." "Consistency is the big thing that makes marketing work." "Marketing at its simplest level is about keeping your business top of mind." "Small business owners are resilient." "There isn't a Plan B. Plan A is to own this business." "AI can save time so you can get back to the things you'd rather be doing." Bottom Line Dave Charest's interview is a practical playbook for entrepreneurs looking to grow a business in a crowded digital marketplace. His core message is that successful marketing is not about chasing every trend or building massive social media followings. Instead, businesses win by building genuine relationships, creating direct connections with customers through email and text marketing, staying consistent, embracing new technology like AI, and becoming a trusted part of their community. For entrepreneurs seeking sustainable growth, Charest advocates focusing on ownership, relationships, and long-term customer engagement. Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcast #SHMS #BEST #STRAWSee omnystudio.com/listener for privacy information.
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dave Charest. Director of Small Business Success at Constant Contact, shared practical advice for entrepreneurs, small business owners, and startup founders on marketing, customer engagement, business growth, and the future of AI in marketing. Drawing from his experience helping small businesses worldwide, Charest explained why entrepreneurship is booming, how businesses can effectively market themselves with limited budgets, and why building direct customer relationships through email marketing remains one of the most valuable assets a company can own. Purpose of the Interview The interview was designed to: Explain why more people are starting businesses and pursuing entrepreneurship. Educate business owners on effective marketing strategies. Highlight the advantages of email marketing over relying solely on social media. Discuss common mistakes made by new entrepreneurs. Help small businesses understand how to build customer relationships. Explore how AI is transforming marketing and business operations. Provide actionable guidance for growing a brand through consistency and community engagement. Key Takeaways 1. Entrepreneurship Continues to Grow According to Charest, people are increasingly motivated to start businesses because they want: Greater independence Better control over their schedules Increased financial potential Many entrepreneurs are turning side hustles into full-time businesses and pursuing ownership rather than traditional employment. 2. Email Marketing Is More Valuable Than Most Entrepreneurs Realize One of the strongest themes of the interview is the importance of owning your audience. While social media platforms can help businesses attract attention, email marketing provides direct access to customers without relying on platform algorithms. Charest encourages entrepreneurs to use social media as a discovery tool but move customers into channels they control, such as email and text messaging. 3. The Real Asset Is the Relationship Businesses that own customer contact information have a direct connection that cannot be disrupted by changes in social media platforms. Unlike followers on a social network, email subscribers have chosen to hear from a business directly. The stronger the relationship, the greater the opportunity for future sales and engagement. 4. Small Lists Can Produce Big Results Charest challenges the belief that businesses need massive audiences to succeed. A small, engaged audience often produces better results than a large, passive following. For many local businesses, quality relationships matter more than audience size. 5. Consistency Beats Perfection When marketing a business, consistency is more important than trying every available platform. Business owners should: Choose channels they can maintain consistently. Show up regularly. Stay visible to customers. Build trust through repetition and reliability. His message is simple: people can't buy from businesses they forget about. 6. New Entrepreneurs Often Try to Do Too Much One of the most common mistakes startups make is attempting to launch every marketing tactic simultaneously. Charest recommends: Starting small. Building a solid foundation. Creating manageable marketing habits. Avoiding unrealistic expectations. Businesses grow more effectively when they focus on a few activities and execute them well. 7. Community Matters Successful local businesses build relationships beyond customers. Charest emphasized the importance of connecting with: Other local businesses Community organizations Referral partners Customers in person Strong community connections often become a business's most reliable growth engine. 8. Choose Marketing Channels That Fit Your Strengths Different social platforms serve different purposes. Rather than chasing every trend, entrepreneurs should focus on: Where their audience spends time What content they naturally enjoy creating Which platforms they can use consistently A sustainable strategy beats an ambitious one that is quickly abandoned. 9. Marketing Is About Staying Top of Mind Charest defines marketing in a straightforward way: Businesses need to remain visible so customers think of them first when they need a product or service. The more consistently a company appears in front of its audience, the stronger its brand becomes. 10. AI Is Becoming a Powerful Marketing Tool Charest views AI as a major opportunity for small businesses. He discussed how AI can help: Generate marketing content Create email campaigns Build marketing plans Repurpose content across multiple channels Analyze customer behavior Identify new opportunities Rather than replacing entrepreneurs, AI allows them to save time and make smarter decisions. 11. Business Owners Must Continue Learning Technology and marketing are evolving rapidly. Charest advises entrepreneurs to stay informed and remain open to new tools and trends, even if they do not adopt every new technology immediately. The key is to remain adaptable and avoid being left behind. Memorable Quotes "People are determined to become their own bosses." "Our mission is to help the small stand tall." "The money is in the list." "Your goal should always be trying to move those people to channels that you own." "The relationships you build with customers are always going to be your most valuable asset." "You don't really need the big numbers." "Start small." "Consistency is the big thing that makes marketing work." "Marketing at its simplest level is about keeping your business top of mind." "Small business owners are resilient." "There isn't a Plan B. Plan A is to own this business." "AI can save time so you can get back to the things you'd rather be doing." Bottom Line Dave Charest's interview is a practical playbook for entrepreneurs looking to grow a business in a crowded digital marketplace. His core message is that successful marketing is not about chasing every trend or building massive social media followings. Instead, businesses win by building genuine relationships, creating direct connections with customers through email and text marketing, staying consistent, embracing new technology like AI, and becoming a trusted part of their community. For entrepreneurs seeking sustainable growth, Charest advocates focusing on ownership, relationships, and long-term customer engagement. Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcast #SHMS #BEST #STRAWSteve Harvey Morning Show Online: http://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
How Values Drive Company Culture and Customer Satisfaction Shep interviews Paul Ingram, Kravis Professor of Business at Columbia Business School and author of What Do You Really Stand For?. He discusses how aligned organizational values create a stronger company culture, improves employee retention, and ultimately enhances the customer experience. This episode of Amazing Business Radio with Shep Hyken answers the following questions and more: How does aligning corporate values with personal values improve customer experience? Why is value alignment critical for increasing employee retention and engagement? How do a company's core values influence customer buying decisions and brand loyalty? What role do leaders play in modeling and sustaining an authentic company culture? How does hiring for shared values impact culture and workplace satisfaction? Top Takeaways: Companies whose values are aligned with leadership, employees, and customers create a smoother, stronger connection. An organization's culture reflects the values of the employees who make it up. When employees work in an environment that shares the same values that they have, they are more motivated and collaborative. The organization becomes a "destination employment," where they are excited to show up every day and are happy to stay long-term. For company values to be authentic and effective, leaders must personally demonstrate and model them. Their voice is much more amplified as employees look up to them. If there's a disconnect between what is articulated at the top and leadership's actions, employees become disengaged, and it shows in how they interact with customers. Customers are more likely to buy from brands that embody values similar to their own. When a company authentically represents what matters to its customers, it influences their purchasing decisions and long-term support. Research shows that employees deeply aligned with company values require a 40% salary increase to leave their jobs. Hiring for values rather than just skill nurtures a culture where people want to stay and contribute. Culture is a collective product of everyone's values and beliefs. While you can guide culture and select people who share your principles, authentic values cannot be forced onto employees. By encouraging people to share what makes them distinct, companies create a culture where employees feel seen, fulfilled, and invested in the team's success. Keeping reminders of personal values accessible, whether it is written in a notecard or printed on a mug, can help you ground your actions and weigh your decisions against what truly matters to you. Plus, Shep and Paul discuss the importance of shared values in different industries like music and sports. Tune in! Quote: "Any two entities interact more smoothly and more productively if their values are aligned." About: Paul Ingram is the Kravis Professor of Business at Columbia Business School and the author of What Do You Really Stand For? a book focused on helping individuals and organizations identify and align their core values. Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and host of Amazing Business Radio. Learn more about your ad choices. Visit megaphone.fm/adchoices
It's easy to dunk on LinkedIn. There are times when I will polish every word of a post that points to a deep yearning for our labor in climate to feel spiritually meaningful, and for that yearning not to be corrupted by commercial pressures of sucking up to companies whom our conscience commands us to jeer at, challenge, or at the very least not believe. It will get eighty impressions.Then I will see a post akin to: “I went to a conference and it was good. I learned that we need more demand in carbon markets.” And the response will somehow be rapturous praise.Today's episode has a submission about the sheer number of intermediaries presumably in carbon dioxide removal, but also about the ways that status operates in a field like CDR.Thank you for listening to and reading Climate Workers Anonymous. Subscribe to Substack here, and be sure to subscribe in whichever podcast app you use. An amazing rating and review on those podcast apps does a world of good. Would you please do that for me now? Here's Apple Podcasts, Spotify, and YouTube.If you'd like submit your anonymous hopes, fears, or experiences to Climate Workers Anonymous, you can use this Tally survey or email climateworkersanonymous[at]protonmail.com, though I believe the Tally survey is more secure. Do not communicate anything you wouldn't want a hacker to have access to, including an email address that could be linked to you if you email the account on Protonmail. Get full access to Climate Workers Anonymous at climateworkersanonymous.com/subscribe
Crogl arrived at Black Hat USA 2026 with two announcements behind it. The week before the show, the company made a free download of its AI SOC agent generally available. On the morning of this conversation, it went public with a major global partner tied to the U.S. Department of Defense. Monzy Merza, Co-Founder and CEO of Crogl, ties both back to a position the company took three years ago, which is that customers should control their own data and a security product should be secure. What does sovereignty mean in security operations? Less about geography, more about control and choice. Merza points to the electric utility that wants current AI technology inside an OT environment and historically had one path, which ran through the internet. Crogl is built to run closed off from the internet with its capability intact, which is what critical infrastructure operators, large banks, and defense organizations need to satisfy their own regulators. There is a second reason, and it lands on intellectual property. A large financial institution holds knowledge about its customers that nobody else holds. If an outside party takes that data and builds derivative work from it, the institution has given away something it never intended to sell. Can a sovereign deployment still be flexible? Merza makes the case that it can when the architecture is right. Customers bring whatever model they want, including models they build. Crogl creates a semantic layer across data stores without transforming, normalizing, or moving the data, so a field labeled one way in one data lake connects to its counterpart in the next. Federated querying and federated search were base principles from the start, and the company holds a patent on the approach. One customer runs a hundred terabytes a day across six data lakes. The operational math is where it gets interesting for the business. An analyst who might close ten alerts in a shift can work fifty or sixty when the rest arrive with a verdict and documentation already attached. Risk drops because alerts actually get investigated, audit cycles move faster because the evidence is there when the auditor asks, and cost follows the data rather than the pipeline. The reaction from practitioners is the part Merza keeps returning to. Rather than worrying about being replaced, the people he talks with are glad to skip the seventeen thousandth phishing email and spend that time on a blast radius question they could not get to before. One person went from a fresh install to a submitted investigation report in under ten minutes and posted about it publicly. This is a Brand Spotlight. A Brand Spotlight is a ~15 minute conversation designed to explore the guest, their company, and what makes their approach unique. Learn more: https://www.studioc60.com/creation#spotlight GUEST Monzy Merza, Co-Founder and CEO of Crogl | On LinkedIn: https://www.linkedin.com/in/monzymerza/ RESOURCES Black Hat USA 2026 event coverage: https://www.itspmagazine.com/black-hat-usa-2026-cybersecurity-event-coverage-in-las-vegas Learn more about Crogl: https://www.crogl.com Download Crogl: https://www.crogl.com/download Crogl newsroom: https://www.crogl.com/newsroom Are you interested in telling your story? ▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full ▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight ▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlight ▶︎ Get your own Brand Briefing at an upcoming event: https://www.studioc60.com/buy-brand-briefings KEYWORDS monzy merza, crogl, sean martin, brand story, brand marketing, marketing podcast, brand spotlight, black hat usa 2026, sovereign ai, ai soc, autonomous investigation, threat hunting, air gapped deployment, ot security, federated search, knowledge graph, alert triage, soc analyst workload, audit evidence, data sovereignty Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
http://FisherMultiMedia.comAre you a pest control owner looking to grow? Join Our Facebook Group with 4,600+ Members: https://www.facebook.com/groups/pestcontrolmillionairesBenjamin Williams is the founder of Pest Ref Services, a Central Florida pest control company he built from the ground up in 2020. A former technician turned entrepreneur, Benjamin is passionate about systems, personal growth, and mentoring the next generation in an industry he calls a hidden gem.Pest Ref Services: https://www.pestrefservices.com/Jonas's Socials: Instagram: https://www.instagram.com/jonasaolson/Facebook: https://www.facebook.com/jonas.olson.18/Check out Jonas's Book ‘'Zip Code Kings'': https://pestcontrolmillionaires.com/zip-code-kings/The Pest Control Millionaire Podcast is all about helping small business owners scale their lawn and pest companies by talking to experts in the service industry.For business coaching and mentorship, visit: pestcontrolmillionaires.com Produced by Sofia Salaverri and Dalton Fisher, Fisher Multimedia LLCFisherMultiMedia.comChapters: 00:00 — Welcome & Intro01:03 — Growing Up & Early Jobs03:29 — The Pivot King: Welding, Trucking & Finding Pest Control06:03 — Getting Started at Massey Services09:24 — The Entrepreneur Bug & Moving into Sales12:44 — The Non-Compete, COVID & Taking the Leap16:16 — Going Full-Time18:15 — The First 100 Customers & Building the Brand22:24 — Getting Out of the Technician Box26:36 — The Hardest Days30:25 — Rebranding, Systems & Growing to $2 Million42:33 — The Four Agreements & Final Advice#pestcontrolmarketing #pestcontrolbusiness #pestcontrolleads #pestcontrolowner #pestcontrolpodcast #jonasolson
This week, LexisNexis announced the opening of its Customer Innovation Lab in New York City — a physical space where legal professionals, LexisNexis engineers, and AI companies such as OpenAI and Amazon Web Services sit in the same room and build legal AI together, in real time. The company is calling it a new model for how legal AI gets built and shipped: Instead of developing products internally and asking customers to validate them afterward, customers bring their pain points into the lab, engineers code against them on the spot, and prototypes that pass muster can move into Lexis+ with Protégé in a matter of weeks. Our guest today is the person leading that effort: Greg Dickason, chief technology officer of LexisNexis Legal & Professional. Dickason joined LexisNexis in 2019 and previously ran the company's Asia-Pacific business, where he launched Lexis+ AI in that region. Before LexisNexis, he was chief technology officer at CoreLogic. In a conversation with host Bob Ambrogi recorded just ahead of the launch, Dickason explains what actually happens inside the lab as engineers code live alongside customers, and how this differs from the customer input LexisNexis has always said drives its product development. They also discuss what has already come out of the lab, including a multimedia Protégé Vault that lets a lawyer query a video deposition; why legal drafting is the lab's first priority; and how Dickason sees agents reshaping legal work. Thank You To Our Sponsors This episode of LawNext is generously made possible by our sponsors. We appreciate their support and hope you will check them out. Paradigm, home to the practice management platforms PracticePanther, Bill4Time, MerusCase and LollyLaw; the e-payments platform Headnote; and the legal accounting software TrustBooks. Briefpoint, eliminating routine discovery response and request drafting tasks so you can focus on drafting what matters (or just make it home for dinner). CosmoLex, helping law firms manage their entire practice in one platform, from intake to payment. Try it free. Ajax, the AI timekeeper lawyers want to use. If you enjoy listening to LawNext, please leave us a review wherever you listen to podcasts.
Why do some businesses consistently earn new customers while others struggle to turn interest into action? In this episode, we introduce the Trust Pyramid—a simple framework for understanding how people evaluate your business before they ever pick up the phone. Learn how visibility, credibility, confidence, and commitment work together to build trust and grow your business. Important Links: https://www.brandedbull.com/ https://www.instagram.com/brandedbull/ https://www.facebook.com/brandedbullinc https://www.lawntrepreneuracademy.com/
AI is forcing every customer experience leader to choose: chase efficiency at any cost, or scale service without losing the human heart. Jeannie Walters sits down with Vincent Davis, Chief Customer Officer and SVP of Customer Experience at PG&E, to unpack what it takes to build empathy, accountability, and trust in a world where automation is everywhere and customer patience is thin.We dig into Chewy's approach to empathy at scale, and why values beat hype in an AI strategy. Customers don't feel your intentions, they feel the experience, especially during outages, service interruptions, and billing issues. We look at crisis readiness through United Airlines' handling of irregular operations, then dig into PG&E's work across digital channels, contact centers, billing, and insights. Vincent explains how an IVR named Peggy boosts containment and satisfaction while freeing agents for higher-impact work. We also cover customer obsession, employee experience, process simplification, and why customers measure every brand against the best they've had, from Amazon to Uber.If you care about customer experience strategy, AI in the contact center, proactive communication, and building trust when things go wrong, subscribe, share this with a CX leader, and leave a review with your biggest question about empathy and automation.About Vincent DavisWith more than two decades of experience in the energy industry, Vincent Davis leads with the conviction that customer experience is not one department's job, but a standard for the entire company.As Chief Customer Officer at PG&E (https://www.pge.com/), one of the largest customer experience organizations in the utility industry, he leads a team of roughly 2,000 coworkers, overseeing more than $22 billion in annual revenue and a portfolio of programs and products spanning everything from smart meters and billing to digital channels and customer service.Davis is the driving force behind Customer at the Heart, PG&E's award-winning initiative that has changed how the company approaches customer experience, with the mantra that the company will build trust by delivering a 10 out of 10 experience in every interaction. He believes customer trust is earned by being present in the communities PG&E serves and ensuring customer voices are reflected in business decisions. Davis's path to this role has taken him through nearly every part of the customer function, from leading PG&E's Energy Efficiency Programs group to directing a $1 billion demand-side management portfolio and spearheading an $850 million Advanced Meter Replacement initiative.Earlier in his career at Duke Energy, he led the Envision Charlotte program, a public-private sustainability partnership recognized by the Clinton Global Initiative.He holds a Bachelor of Science in Accounting from the University of South Carolina and an MBA from Queens University of Charlotte. He has executive management certifications from Stanford and UNC Chapel Hill. In 2022, he received the Leadership Excellence Award in Energy at the Energy Inclusion Conference.Follow Vincent on LinkedIn: https://www.linkedin.com/in/vincent-davis-6436a01Articles Mentioned:- Chewy's CEO Is Chasing ‘Empathy at Scale' (Inc) -- https://www.inc.com/stephanie-mehta/chewys-ceo-is-chasing-empathy-at-scale/91358987- Amazon Connect Customer Brings Live Sync and the Agentic CX Designer to CCW – Here Is Why That Matters (CX Today) -- https://www.cxtoday.com/ai-automation-in-cx/amazon-connect-customer-brings-live-sync-and-the-agentic-cx-designer-to-ccw-here-is-why-that-matters/- KeyBank modernizes its digital experience with customer relationships front and center (CX Dive) -- https://www.customerexperiencedive.com/news/keybank-modernizes-digital-experience-customer-relationships/823575/Resources Mentioned:Order your copy of Experience Is Everything -- http://experienceiseverythingbook.comExperience Investigators Website -- https://experienceinvestigators.comEnjoyed the show? Subscribe, share with your team, and leave a quick review to help others find us. Leave your review at ratethispodcast.com/xact.Want to ask a question? Visit askjeannie.vip to leave Jeannie a voicemail! (And don't forget to follow Jeannie Walters, CCXP, CSP on LinkedIn!)
If you are looking for an AI-first small cap serving customers including Google, Microsoft, Netflix, Meta and Oracle, Nextech3D.ai just reported a major acceleration: 160 new customer contracts worth approximately $874,000 through early August 2026, versus 18 contracts worth approximately $55,470 during the same period last year.That represents approximately 1,476% growth in new contract value, alongside a 77% increase in average contract value and approximately 92% software gross margins.• Nearly 9X More Contracts: 160 new customer contracts versus 18 during the comparable 2025 period.• $874K in New Contract Value: Up from approximately $55,470 last year.• 92% Software Margins: High margins provide greater flexibility to invest in sales and continued growth.• Bigger Deals: Average contract value increased 77% to approximately $5,464 as Nextech expands its footprint within enterprise accounts.• CEO Alignment: Evan Gappelberg owns more than 30 million shares and recently purchased another 250,000 shares on the open market.Nextech3D.ai is pursuing a land-and-expand strategy across Eventdex, MapD and KraftyLab: win enterprise customers, introduce additional products and capture more of their event spending.Management is targeting relationships ranging from $10,000 to $100,000+, while some opportunities currently being pursued are described as multi-million-dollar, multi-year deals covering dozens of events.The company is also moving toward three-year contracts and expects to add six enterprise salespeople by the end of 2026, each carrying responsibility for more than $1 million in annual revenue.“This year, we've signed 160 new customer contracts, compared to just 18 during the same period last year. Contract value grew from $55,000 to $874,000. Average deal size is up 77%. Those aren't isolated metrics, they're signals that the market is responding to what we're building.”Nextech3D.ai is showing progress across several important enterprise software metrics: more customers, larger contracts, approximately 92% margins and longer-term agreements.With major enterprise relationships already established, the next phase is about converting those relationships into larger, deeper engagements while expanding the sales organization to pursue bigger opportunities.WHAT YOU NEED TO KNOWSTRATEGIC IMPLICATIONSCEO EVAN GAPPELBERGINVESTOR TAKEAWAY
https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube Whether you're just wanting to test an idea out, or you're getting serious about launching your own brand, it's never been easier to get started on https://shopify.com/talkin. Use our code for 10% off your next set of MLB tickets on SeatGeek*: https://seatgeek.onelink.me/RrnK/TALKIN2026. Sponsored by SeatGeek. *Restrictions apply. Max $20 discount https://www.youtube.com/@WarehouseGames Coach Trev and Talkin' Jake discuss if the Mariners and others are done, the Dodgers being in a big slump, if the Rays are the new AL Brewers, Jacob Wilson's errorless streak and more! Event contracts carry risk of total loss and changing prices. Not good for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
How does a brand sell car-sized orders online? Discover the omnichannel, Amazon, AI, and customer acquisition strategies behind hundreds of millions in e-commerce sales. ► Watch The Podcasts On YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft What does it take to sell hundreds of millions of dollars online, and what happens when the average customer order can cost as much as a car? In this episode, Bradley Sutton catches up with Alvaro Lopez, SVP of Marketing at Flooret, in Switzerland to unpack his journey from studying international relations to becoming an experienced e-commerce operator. Along the way, Alvaro built and exited his own Amazon business, helped scale Solo Stove and its sister brands across international marketplaces, and managed an Amazon portfolio that grew to nearly $65 million in annual sales. Today, Alvaro is applying those lessons at Flooret, a premium flooring company that built much of its success through direct-to-consumer e-commerce. Selling flooring online creates a very different customer journey than selling a typical Amazon product. Customers often begin by purchasing small samples before committing to a full flooring order covering around 1,000 square feet. That makes understanding customer acquisition costs, sample-to-order conversion rates, and the entire purchasing funnel especially important. Now, Flooret is expanding further into marketplaces like Amazon and Home Depot by meeting customers where they already want to shop. Alvaro explains why sellers should stop thinking of themselves as simply an “Amazon brand” and instead focus on building a true omnichannel business. That means establishing a direct relationship with customers through a website, email, and SMS while still taking advantage of Amazon's massive bottom-of-the-funnel demand. He also breaks down how Helium 10 can help larger brands estimate their realistic obtainable market and determine how much opportunity actually exists inside a category. The conversation also dives into AI, lean teams, and finding opportunities that create the greatest impact with the least effort. Alvaro believes AI should amplify strong employees rather than automatically replace them, especially in areas like creative production, reporting, and business analysis. His final advice is simple but powerful: regularly step back and identify the highest-impact opportunities in your business. Sometimes the next big win is more revenue—but improving shipping costs, customer service, retention, or returns can be just as valuable to your bottom line. In episode 760 of the Serious Sellers Podcast, Bradley and Alvaro discuss: 00:00 - Introduction 02:28 - From Diplomacy To E-Commerce 04:43 - Launching And Exiting His Amazon Brand 06:54 - Scaling Solo Stove On Amazon 08:41 - Building A Massive Flooring Brand Online 11:13 - Expanding Beyond Direct-To-Consumer 15:28 - How The Flooring Sample Funnel Works 18:31 - Bringing High-Ticket Flooring To Amazon 23:12 - Stop Being Just An Amazon Brand 24:11 - Building Your Website, Email, And SMS 27:53 - Using Helium 10 For Market Sizing 30:17 - Using AI To Amplify Your Team 33:16 - The Effort-Impact Scorecard Strategy
Which is better: Word of mouth or paid ads? My guest, Chris Fresh, says that word of mouth still beats paid ads. Chris is the founder of the Plumbing Sales coach. His philosophy is “always be serving” which has help technicians communicate better, provide a better customer experience, and increase your company's profitability. He'll tell you why word of mouth is better and how to make it a reality in your company. Free P&L Statement and Balance Sheet https://tinyurl.com/2rjd6wxu Ruth King Facebook - https://www.facebook.com/ruthking1650 LinkedIn - https://www.linkedin.com/in/ruthking1/ Podcast Produced by Nick Uttam https://www.linkedin.com/in/nick-uttam-4b33a1147
Cattle Imports Continue to Shift with Border Reopening How Agricultural Policy is Supported with Concise Communication Sorghum Connection Field Days 00:01:05 – Cattle Imports Continue to Shift with Border Reopening: A cattle market update from University of Nebraska-Lincoln livestock economist, Elliott Dennis, begins the show as he highlights packer margins, retail demand and if we are seeing a hint of cattle herd rebuilding. 00:12:05 – How Agricultural Policy is Supported with Concise Communication: Continuing the show is part of a Flinchbaugh and Smoke and Mirrors podcast episode with Mark Edelman, Brad Lubben, Jenny Ifft, Eric Atkinson and special guest Chris Boosma as they discuss communication supporting agricultural policy. Episode: How Clear, Timely Science Communication Supports Effective Agricultural Policy FlinchbaughCenter.com 00:23:05 – Sorghum Connection Field Days: Senior director of communications, Maddy Meier, ends the show previewing the Sorghum Connection Field Days' learning opportunities. KsGrainSorghum.org/sorghum-connection Send comments, questions or requests for copies of past programs to ksrenews@ksu.edu. Agriculture Today is a daily program featuring Kansas State University agricultural specialists and other experts examining ag issues facing Kansas and the nation. It is hosted by Shelby Varner and distributed to radio stations throughout Kansas and as a daily podcast. K‑State Extension is a short name for the Kansas State University Cooperative Extension Service, a program designed to generate and distribute useful knowledge for the well‑being of Kansans. Supported by county, state, federal and private funds, the program has county Extension offices statewide. Its headquarters is on the K‑State campus in Manhattan. For more information, visit Extension.ksu.edu. K-State Extension is an equal opportunity provider and employer.
"The podcast isn't the business. The podcast is the handshake that starts the business."Nearly half of all podcasts are dead within three episodes, and one in three creators quit their show entirely. Most of them don't fail because the host was boring — they fail because of decisions made before anyone ever hit record. In this episode, I walk through the five mistakes I see businesses make over and over again when starting a podcast, and exactly how to avoid each one.Key TakeawaysNiche or Nothing: "Everything and anything" podcasts have no real listener. Define one ideal listener, not an audience, and test every episode idea against them.One Show, One CTA: A podcast that promotes every guest's business but never your own is a free marketing channel, not a business asset.Customers, Not Sponsors: Sponsorship money takes years of downloads to build. Your podcast's job is turning the right 200 listeners into clients, not chasing 100,000 downloads.Start Before You're Ready: It took seven years to build the current setup, and the first, rough version of the show still built the entire business.Audio Quality Is Brand Quality: Bad sound isn't a technical flaw, it's a trust problem. People judge fast, and "unedited" isn't the same as "natural."Chapters and Timestamps00:00 – Why nearly half of podcasts die within 3 episodes00:01 – Mistake #1: Starting a podcast about everything and anything, and how to define your one ideal listener00:04 – Mistake #2: Turning your podcast into free marketing for everyone else00:06 – Mistake #3: Starting a podcast to make money instead of making customers00:09 – Mistake #4: Waiting until everything is perfect before you launch00:12 – Mistake #5: Treating sound quality as an afterthoughtSend us Fan MailBook a free call with me here to help you create the best podcast possible! Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!
New online jewellery startup Heirest aims to reset the market by offering consumers a unique experience. Customers can customise every detail, from metal and gemstone to cut, carat and engraving - with every choice visualised instantly and pricing updated in real time. Founder Liam Whittaker says smaller brands can utilise lab-grown diamonds and new technology, but they don't have the same reach as big companies, and his work at Zuru has encouraged him to think big. LISTEN ABOVESee omnystudio.com/listener for privacy information.
Today's listener (from Egypt!) is teaching software development through an apprenticeship model, but most of his students aren't paying. How can he convert some of these free students into customers?Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.Show notes: SideHustleSchool.comEmail: team@sidehustleschool.comBe on the show: SideHustleSchool.com/questionsConnect on Instagram: @193countriesVisit Chris's main site: ChrisGuillebeau.comRead A Year of Mental Health: yearofmentalhealth.comIf you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.
From The Under The Influence Archives...Customers often lie to companies in surveys, polls and focus groups.Yet advertisers rely on that flawed and false feedback to market brands and create advertising campaigns.So what are advertisers to do?One solution is Google.What we type into the Google search window is like a truth serum. We all pour our most intimate, honest questions into that search box.We know you want to listen to all the ads in this show. On the off-chance you don't, subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.
What separates an embedded finance partnership that changes customer behavior from an integration nobody would miss? In this episode of Tech Talks Daily, I speak with Rory Herriman, Chief Technology Officer and Chief Operations Officer for Zip's US business. Rory works across product, technology, operations, and business strategy, giving him a broad view of what happens after the API connection is complete and real customers begin using the service. Rory challenges a common understanding of embedded finance as placing one financial product inside another company's experience. Customers rarely wake up wanting embedded finance. They want to complete a purchase, manage their money, or solve a practical problem without an unnecessary interruption. The real test is whether the two businesses create something together that neither could provide independently. Rory calls this derived product market fit. Both products may succeed separately, but the combined experience must generate additional value for the customer if the partnership is going to last. Technology integration is only one part of the work. As businesses add customers and partners, they create new customer journeys, compliance obligations, servicing models, governance requirements, and operational processes. Rory argues that this complexity grows exponentially rather than linearly. This changes how technology teams should approach architecture. Instead of creating another custom integration for every opportunity, each partnership should contribute reusable capabilities to a wider platform. APIs, shared services, configuration tools, support processes, and governance models can then serve the growing ecosystem. We also discuss what partnership conversations reveal. Rory sees customer journey discussions during the first meeting as a positive sign. A conversation dominated by revenue division or integration mechanics may indicate that the participants have not established why the customer needs the combined service. His internal test is refreshingly simple. If the company launched the capability and removed it several months later, would the customer notice? If the answer is no, the partnership may have created technical activity without meaningful customer value. AI also enters the discussion. Rory believes AI can move financial services toward adaptive experiences where the product responds to the customer's circumstances. This offers opportunities for personalization and automated servicing, but it also increases the importance of responsible design, governance, customer consent, and clear accountability. For leaders building one-to-many embedded finance models, Rory's advice is to begin with the customer journey, establish alignment on values and service expectations, and build platforms that become stronger with each partnership. Would your customers miss the financial services you are embedding, or are they simply another feature occupying space in the journey? Listen to the episode and share your thoughts with me.
Join the Millionaire University AI Mastermind at MillionaireUniversity.com/AI #1026 How did a Wall Street finance pro turn a simple gutter repair problem into New Jersey's only white-glove gutter service? In this episode, host Brien Gearin sits down with Aleks Krylov, founder of Stern Gutters, to break down how to start a profitable gutter installation, repair, and cleaning business. Aleks shares his journey from Wall Street to home services, revealing how one frustrating homeowner experience sparked a premium, communication-driven company now serving 2,000+ customers. He walks through the essentials of launching a service business — from smart lead-gen and hiring experienced technicians to leveraging technology and delivering standout customer experience. If you want a clear roadmap for building a high-demand service company, this episode delivers the blueprint! (Original Air Date - 11/28/25) What we discuss with Aleks: + Wall Street to gutters journey + Identifying a major market gap + Launching with limited capital + Using gutter cleanings as lead-gen + Building trust through communication + Hiring experienced installers + Instilling company values (ICUCOP) + Fast 24/24/24 quote turnaround + Multi-channel lead generation + Expanding into broader exterior services Thank you, Aleks! Check out Stern Gutters at SternGuttersNJ.com. Watch the video podcast of this episode! Get your FREE 5 Minute Business Plan at MillionaireUniversity.com/Plan To get exclusive offers mentioned in this episode and to support the show, visit MillionaireUniversity.com/Sponsors Learn more about your ad choices. Visit megaphone.fm/adchoices
Business owners spend so much time inside their businesses that it's easy to assume customers, friends, and referral partners understand everything they sell. But that assumption could be costing them sales.In this episode of Become Your Own Boss, Monica shares an eye-opening experience that made her question how well people understand her own business. She explains why repetition is essential in marketing, how educating customers can create new opportunities, and why business owners shouldn't assume that one purchase means a customer understands everything else they offer.Monica also gives listeners a simple challenge that can uncover surprising gaps in their marketing—and reveal opportunities hiding in plain sight.Episode Quote: Cultivate visibility because attention is currency. Chris BroganJoin me at the Ideas to Income SummitWhat you will learn in this episode:How to discover what people actually know about your businessHow to use repetition to make your products and services memorableHow to educate customers without simply promoting finished workHow to turn existing customers into opportunities for additional salesHow to train referral partners to recognize the right opportunities for your businessHow to audit your website for clearer messagingHow to use a “Did You Know?” series to highlight overlooked servicesTake the SIMPLE Life AssessmentSign Up for the Level Up Living NewsletterKICKSTART YOUR BUSINESS PROGRAMMonica's FREE ebook: 11 Essential Secrets for Small Business SuccessGet your Become Your Own Boss Planner
Clean Biz Network Podcast | How To Start a 7-Figure Commercial Cleaning Company
Join us in Clean Biz Network! https://www.cleanbiznetwork.app/Get your Cleaning Business Automated! Visit https://cleanbizuniversity.com/automa...Join this channel to get access to perks: / @ajsimmonsonline Schedule a 1 on 1 Consultation: https://calendly.com/ajsimmonsLet my lead generation company to set bid appointments for you! Click here https://www.cleanbizcrm.com/leadgener...Follow: @AjSimmonsOnline on Instagram / ajsimmonsonline Need Business Insurance? Click this link https://nextinsurance.sjv.io/Ea23K9Need Business Credit? Apply at this linkhttps://americanexpress.com/en-us/ref...Thank you for watching, subscribing, liking, sharing, and commenting!!!!
The Palm Street Studio is chill on a Monday night. It's been a while since we have had Junior's dumbass trivia. A wrong number text adventure. We call Hall of Famer AWP! Customers can be difficult. Tuscolapalooza and the fair on the same night, make it make sense. The 4-H fair days and showing animals, Phil never got top dollar. Dairy tears some people asunder, is AWP a lactard? The chair incident and farts in the press box. Featuring The Grumpy Griller, Brian "The Blade", Hall of Famer AWP!, Phil Nichol, and Adam Filkins. Make good choices!
Check out the new JM MLB Glitch collection here! https://shop.jomboymedia.com/discount/TBGLITCH73110OFF?redirect=/collections/mlb-glitch&utm_source=youtube&utm_medium=video&utm_campaign=TBGLITCH73110OFF Use code talkin50off at http://factormeals.com/talkin50off to get 50% off and 1 free breakfast item per box for 1 year — and using our link helps support the show. #Factor #ad Book your next trip at https://www.bestwestern.com Visit https://betterhelp.com/TALKINBASEBALL to see real customer reviews and find out if BetterHelp is right for you. https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube Coach Trev and Talkin' Jake give their post deadline power rankings! Do you agree or disagree with where they put your team? Event contracts carry risk of total loss and changing prices. Not good for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcast In 2017, two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald launched his podcast, Money Making Conversations Master Class. Rushion McDonald’s “Keep Winning” #3 – Key Takeaways In this episode of Money Making Conversations Masterclass, Rushion McDonald expands on the concept of value proposition, focusing on how entrepreneurs and professionals can differentiate themselves through customer service, marketing, mentorship, and continuous growth. Top Lessons 1. Understand Your Value Proposition Your value proposition is what makes your talent, product, or company unique. It's the reason people choose you over the competition and the foundation for negotiating better opportunities, raises, and contracts. Rushion uses the example of athletes who fail to recognize their true market value and end up accepting deals that don't reflect their worth. 2. Never Let Age Become an Excuse One of Rushion's recurring themes is that success has no age limit. He encourages listeners to: Keep setting goals. Continue learning. Pursue new opportunities. Avoid believing that life slows down after 40, 50, or 60. Success belongs to those who continue moving forward regardless of age. 3. Market More Than Your Product Two companies may offer similar products, but customer perception can create dramatically different outcomes. Rushion emphasizes that businesses should promote: Customer service Customer experience Reliability Trust Products may attract customers once, but outstanding service keeps them coming back. 4. Choose to Be the Eagle, Not the Chicken One of the episode's most memorable analogies compares an eagle and a chicken. Although both are birds, society views them very differently. The lesson: Eagles soar. Eagles command respect. Eagles fight to maintain their position. Rushion challenges listeners to adopt an eagle mindset by thinking bigger, acting boldly, and pursuing excellence. 5. Seek Mentorship and Guidance Many entrepreneurs fail simply because they try to figure everything out alone. Rushion highlights resources such as: The Small Business Administration (SBA) SCORE mentors Experienced business professionals Mentorship can help entrepreneurs avoid costly mistakes and accelerate growth. 6. Expand the Possibilities of Your Product Rushion shares the story of a pancake mix company whose product evolved from a simple pancake and waffle mix into a unique 3-in-1 product capable of making: Pancakes Waffles Biscuits The lesson is to continually explore new uses and opportunities that can differentiate your product in the marketplace. 7. Packaging Matters A great product alone isn't enough. Using the example of a gourmet popcorn company, Rushion explains that: Product quality matters. Customer service matters. Packaging matters. A product may be excellent, but weak presentation can prevent it from reaching larger retail opportunities. 8. Customer Service Is a Competitive Advantage Across every business example discussed in the episode, one factor remained constant: Excellent customer service. Customers remember: How they were treated. Whether expectations were met. Whether businesses delivered consistently. Strong customer service often becomes a company's most powerful marketing tool. 9. Reliability Builds Trust Rushion emphasizes that success often comes down to honoring commitments. If you say: You open at 8:00 AM, open at 8:00 AM. You will deliver a product, deliver it. You promise service, provide it. Consistency creates credibility. Keep Winning Quote “Market your brand to stand out above the crowd through excellent service, strong presentation, and a commitment to outperforming the competition.” Bottom Line Know your value. Keep learning. Seek mentorship. Expand your thinking. Deliver exceptional customer service. Package your product professionally. And most importantly, choose to soar like the eagle instead of settling like the chicken. That's how you keep winning. #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcast In 2017, two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald launched his podcast, Money Making Conversations Master Class. Rushion McDonald’s “Keep Winning” #3 – Key Takeaways In this episode of Money Making Conversations Masterclass, Rushion McDonald expands on the concept of value proposition, focusing on how entrepreneurs and professionals can differentiate themselves through customer service, marketing, mentorship, and continuous growth. Top Lessons 1. Understand Your Value Proposition Your value proposition is what makes your talent, product, or company unique. It's the reason people choose you over the competition and the foundation for negotiating better opportunities, raises, and contracts. Rushion uses the example of athletes who fail to recognize their true market value and end up accepting deals that don't reflect their worth. 2. Never Let Age Become an Excuse One of Rushion's recurring themes is that success has no age limit. He encourages listeners to: Keep setting goals. Continue learning. Pursue new opportunities. Avoid believing that life slows down after 40, 50, or 60. Success belongs to those who continue moving forward regardless of age. 3. Market More Than Your Product Two companies may offer similar products, but customer perception can create dramatically different outcomes. Rushion emphasizes that businesses should promote: Customer service Customer experience Reliability Trust Products may attract customers once, but outstanding service keeps them coming back. 4. Choose to Be the Eagle, Not the Chicken One of the episode's most memorable analogies compares an eagle and a chicken. Although both are birds, society views them very differently. The lesson: Eagles soar. Eagles command respect. Eagles fight to maintain their position. Rushion challenges listeners to adopt an eagle mindset by thinking bigger, acting boldly, and pursuing excellence. 5. Seek Mentorship and Guidance Many entrepreneurs fail simply because they try to figure everything out alone. Rushion highlights resources such as: The Small Business Administration (SBA) SCORE mentors Experienced business professionals Mentorship can help entrepreneurs avoid costly mistakes and accelerate growth. 6. Expand the Possibilities of Your Product Rushion shares the story of a pancake mix company whose product evolved from a simple pancake and waffle mix into a unique 3-in-1 product capable of making: Pancakes Waffles Biscuits The lesson is to continually explore new uses and opportunities that can differentiate your product in the marketplace. 7. Packaging Matters A great product alone isn't enough. Using the example of a gourmet popcorn company, Rushion explains that: Product quality matters. Customer service matters. Packaging matters. A product may be excellent, but weak presentation can prevent it from reaching larger retail opportunities. 8. Customer Service Is a Competitive Advantage Across every business example discussed in the episode, one factor remained constant: Excellent customer service. Customers remember: How they were treated. Whether expectations were met. Whether businesses delivered consistently. Strong customer service often becomes a company's most powerful marketing tool. 9. Reliability Builds Trust Rushion emphasizes that success often comes down to honoring commitments. If you say: You open at 8:00 AM, open at 8:00 AM. You will deliver a product, deliver it. You promise service, provide it. Consistency creates credibility. Keep Winning Quote “Market your brand to stand out above the crowd through excellent service, strong presentation, and a commitment to outperforming the competition.” Bottom Line Know your value. Keep learning. Seek mentorship. Expand your thinking. Deliver exceptional customer service. Package your product professionally. And most importantly, choose to soar like the eagle instead of settling like the chicken. That's how you keep winning. #SHMS #STRAW #BESTSee omnystudio.com/listener for privacy information.
US electricity prices are rising at well above the general rate of inflation. The data center investment boom, by adding to electricity demand, points to further upward pressure in the future. Consumers are feeling the strain, and they want politicians and regulators to do something about it. One proposed solution is that the rules around competitive power markets need radical reform. In this episode, the Energy Gang looks at PJM, the largest power market in the US, and debates a possible way to add to electricity supplies without pushing bills even higher.Host Ed Crooks and regular contributor Amy Myers Jaffe of NYU are joined by Carim Khouzami, Executive Vice President for Transmission and Development at Exelon, one of the largest US utility groups. Carim explains why the landscape of the US power industry has changed fundamentally over the past five years: electricity demand is rising at a pace the sector has not seen in decades, driven by data centres, electrification, and broader economic growth. And that demand surge is colliding with an electricity system that was designed for a very different era.Competitive markets such as PJM were meant to bring down costs for consumers and send the right signals to the industry for new investment. But Carim argues that in many markets, those signals are no longer working as intended. Customers are seeing higher bills and the reliability of the system is under threat. Reserve margins are getting tighter, and the industry is struggling to bring new generation online quickly enough.PJM offers one of the clearest examples of how those tensions are playing out. The region is grappling with soaring demand, especially from data centres, while trying to manage affordability and reliability at the same time. Carim, Amy and Ed explore why PJM has raised concerns with among state governors, federal regulators and the White House. And they explain why its challenges echo similar problems elsewhere.The central issue is about the market structures that will be best able to meet those challenges in the future. How can the next wave of infrastructure can be built in ways that support both the reliability and the affordability of electricity supplies? Carim makes the case that regulated utilities such as Exelon, which are often prevented by state rules from owning generation capacity, should be allowed to run their own power plants. His proposal opens up a wider debate about the future of power markets and electricity systems generally. There is plenty of evidence that competitive markets have delivered benefits for consumers. But can they meet the needs of the new world of AI-driven demand growth? And if not, is utility ownership of power plants the right solution? Amy highlights the risks of overbuilding new power plants, and asks whether alternative solutions such as batteries are being given a fair chance to compete.Carim defends his proposal as the best way to secure reliability and value for customers. The current model is not working, he says, and reform is now the best option. PJM, as it has operated until now, may not be ready for the demands that AI, electrification and the energy transition are about to place on it. Politicians and regulators across the US and around the world will be watching to see how it responds.This episode of Energy Gang is brought to you by ENGIE, the smarter energy supplier. ENGIE doesn't just provide the power to run your business — they supply the energy to move it forward, with reliable, flexible solutions built for what's next. Learn more at engieresources.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcast In 2017, two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald launched his podcast, Money Making Conversations Master Class. Rushion McDonald’s “Keep Winning” #3 – Key Takeaways In this episode of Money Making Conversations Masterclass, Rushion McDonald expands on the concept of value proposition, focusing on how entrepreneurs and professionals can differentiate themselves through customer service, marketing, mentorship, and continuous growth. Top Lessons 1. Understand Your Value Proposition Your value proposition is what makes your talent, product, or company unique. It's the reason people choose you over the competition and the foundation for negotiating better opportunities, raises, and contracts. Rushion uses the example of athletes who fail to recognize their true market value and end up accepting deals that don't reflect their worth. 2. Never Let Age Become an Excuse One of Rushion's recurring themes is that success has no age limit. He encourages listeners to: Keep setting goals. Continue learning. Pursue new opportunities. Avoid believing that life slows down after 40, 50, or 60. Success belongs to those who continue moving forward regardless of age. 3. Market More Than Your Product Two companies may offer similar products, but customer perception can create dramatically different outcomes. Rushion emphasizes that businesses should promote: Customer service Customer experience Reliability Trust Products may attract customers once, but outstanding service keeps them coming back. 4. Choose to Be the Eagle, Not the Chicken One of the episode's most memorable analogies compares an eagle and a chicken. Although both are birds, society views them very differently. The lesson: Eagles soar. Eagles command respect. Eagles fight to maintain their position. Rushion challenges listeners to adopt an eagle mindset by thinking bigger, acting boldly, and pursuing excellence. 5. Seek Mentorship and Guidance Many entrepreneurs fail simply because they try to figure everything out alone. Rushion highlights resources such as: The Small Business Administration (SBA) SCORE mentors Experienced business professionals Mentorship can help entrepreneurs avoid costly mistakes and accelerate growth. 6. Expand the Possibilities of Your Product Rushion shares the story of a pancake mix company whose product evolved from a simple pancake and waffle mix into a unique 3-in-1 product capable of making: Pancakes Waffles Biscuits The lesson is to continually explore new uses and opportunities that can differentiate your product in the marketplace. 7. Packaging Matters A great product alone isn't enough. Using the example of a gourmet popcorn company, Rushion explains that: Product quality matters. Customer service matters. Packaging matters. A product may be excellent, but weak presentation can prevent it from reaching larger retail opportunities. 8. Customer Service Is a Competitive Advantage Across every business example discussed in the episode, one factor remained constant: Excellent customer service. Customers remember: How they were treated. Whether expectations were met. Whether businesses delivered consistently. Strong customer service often becomes a company's most powerful marketing tool. 9. Reliability Builds Trust Rushion emphasizes that success often comes down to honoring commitments. If you say: You open at 8:00 AM, open at 8:00 AM. You will deliver a product, deliver it. You promise service, provide it. Consistency creates credibility. Keep Winning Quote “Market your brand to stand out above the crowd through excellent service, strong presentation, and a commitment to outperforming the competition.” Bottom Line Know your value. Keep learning. Seek mentorship. Expand your thinking. Deliver exceptional customer service. Package your product professionally. And most importantly, choose to soar like the eagle instead of settling like the chicken. That's how you keep winning. #SHMS #STRAW #BESTSteve Harvey Morning Show Online: http://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
It's Wednesday, August 5th, A.D. 2026. This is The Worldview in 5 Minutes heard on 140 radio stations and at www.TheWorldview.com. I'm Adam McManus. (Adam@TheWorldview.com) By Jonathan Clark and me Muslims killed 20 Christians in Congo Islamic militants killed over 20 people in the eastern Democratic Republic of Congo last month. The Muslims killed a church elder and a worship leader in the village of Mangina. A local pastor told Open Doors, “Fear is increasing. Brothers and sisters, please intercede for the safety of the rural commune of Mangina and for the strengthening of the faith of Christians.” Such attacks are common in the country as Islamic extremists try to eradicate the presence of Christians. According to Open Doors, Congo, Africa is the 29th worst country worldwide for the persecution of Christians. 70,000 Muslim migrants stormed Ceuta, Spain Over 70,000 migrants stormed the Spanish North African enclave city of Ceuta. Most were young men from the Muslim-majority country of Morocco. The Spanish city of Ceuta borders Morocco and is home to just over 80,000 people. Spain deployed its military in response to the surge of migrants, sending most of them back as of yesterday. Dozens reportedly died in the crossing. A local pastor told Evangelical Focus, “Pray for our city, for the authorities, and for all the staff working on the front line. … We hope that the Lord will allow us to be a beacon of hope and support for our city.” In Matthew 5:16, Jesus said, “Let your light so shine before men, that they may see your good works and glorify your Father in Heaven.” Todd Blanche nomination for Attorney General heads to Senate floor On August 3rd, the Senate Judiciary Committee advanced the nomination of Todd Blanche as U.S. Attorney General after he struck a deal with two GOP holdouts, reports The Epoch Times. Republican Senators Thom Tillis of North Carolina and John Cornyn of Texas had opposed Blanche because of concerns over a settlement that the Department of Justice negotiated with President Donald Trump in his suit against the IRS. On August 2, Blanche said that he formally terminated a nearly $1.8 billion fund that would have given payments to victims of government weaponization. Tillis and Cornyn subsequently issued a statement on August 3 pledging their support. The Senate Committee voted 12–10, along party lines, to advance Blanche's nomination. It now heads to the Senate floor for a final confirmation vote, where he can afford to lose only two Republican votes, assuming all Democrats will be opposed and GOP Senator Mitch McConnell of Kentucky will be absent due to illness. Contact your two U.S. Senators by email and phone -- whatever their party affiliation might be -- and urge them to vote for Todd Blanche as U.S. Attorney General. Do not assume that every Republican Senator will vote for him. And do not assume that every Democrat Senator will vote against him. Just speak your mind and leave the results ion God's hands. Georgia must reinstate Christian education program In the United States, a district court ruled that a Georgia school district must reinstate a Christian education program. Sweet Onion Christian Learning Center provided free, off-campus religious instruction for students at Vidalia High School. However, school officials canceled the program after its leader criticized a proposed tax increase on his Facebook page. With the help of Alliance Defending Freedom, the learning center challenged this in court and won. Planned Parenthood has closed 57 abortion mills since 2025 Planned Parenthood is closing three of its facilities in Michigan. The abortion giant is facing $5.6 million in losses in the state. The One Big Beautiful Bill Act temporarily defunded Planned Parenthood last year. The funding pause expired last month. However, it did cause many locations to shut down. The American Life League reports that Planned Parenthood has closed 57 locations since January 2025. U.S. economic growth slowed in second quarter U.S. economic growth slowed during the second quarter of this year. The Gross Domestic Product increased at an annual rate of 1.5 percent. That's down from 2.1 percent during the first quarter. The slower growth was due in part to a decrease in government spending. In-N-Out Burger President urges those in Idaho to turn to God The owner of In-N-Out Burger spoke out after a tragic shooting at one of the company's locations. The shooting happened at a newly opened In-N-Out Burger in Twin Falls, Idaho on Saturday. Three people died, including an In-N-Out associate. Lynsi Snyder is the owner and president of In-N-Out Burger. She wrote, “In-N-Out will be mourning with the families and praying for them as they tread through a very painful season. I am no stranger to loss, but this is so incredibly tough, and my heart also goes out to all of the Associates and Customers who were there during this traumatic event. I love you all, and I ask you to turn to God, not in anger, but seeking comfort and strength for those who are hurting.” 2 Corinthians 1:3-4 says, “Blessed be the God and Father of our Lord Jesus Christ, the Father of mercies and God of all comfort, who comforts us in all our tribulation, that we may be able to comfort those who are in any trouble, with the comfort with which we ourselves are comforted by God.” Williams kids in Wasilla, Alaska give $73.45 which parents match On July 31st, Iris Williams in Wasilla, Alaska wrote me and said, “Adam, we have listened as the Lord has opened hearts and provided financial support to The Worldview in 5 Minutes! This has been an exciting month as my husband Thomas, me, and our 8 children -- Toby, Aubri, Trygg, Trevor, Tyndale, Taleb, Kimber and Torben -- have listened each morning after breakfast as part of our Bible time. It has been such a joy to watch my children become inspired and moved by the news stories you share. “And it's been exciting as we wait, holding our breath in prayer, as you announce how close we are to our goal. I say ‘our goal' because it truly feels like we are in this with you. “We gave earlier this month to The Worldview as a family, but as the final stretch hit, my kids were inspired to scrounge up money they had around the house to give one more time. I told them I'd match whatever they found. They came up with $73.45. “My husband and I decided to round up to $75 and match that. So, we donated $150 on July 31st. We know it's not much, but we know our God is good and He will use every dollar! Thank you Adam and the 6-member team. We cherish the work you do and are so thankful for this Godly, Biblical newscast!” Anonymous New York donor enables us to reach the finish line And, yesterday morning, Tuesday, August 4th, I heard from an anonymous donor in New York. I was blown away by what he wrote. I started reading it to my children and, you guessed it, I started crying. I asked Mercy, my 14-year-old daughter, to finish reading it since I got choked up. He wrote, “I just listened to your Worldview in 5 Minutes and was moved to get you guys across the finish line. I sent the remaining $950 that you guys needed. “I just want to let you know that you have encouraged me. “Adam, I pray two things for you. First, I pray that you are encouraged by the gifts that shower your ministry. And second, I pray that our Lord and Savior Jesus Christ continues to use you and your program to share not only the news, but the grace of God.” 13 Worldview listeners gave $2,500 And finally, as we wrapped up our annual fundraiser in our second spillover day, 13 Worldview listeners stepped up to the plate by 10:30pm Central to invest their treasure to help fully fund the 6-member Worldview newscast team. Our thanks to Constance in Los Alamos, California and Michael in Livonia, Michigan – both of whom gave $25. We appreciate Isaac in Omaha, Nebraska, Rob in Annandale, Virginia, Aspen in Fort Sam Houston, Texas, Alfred and VinDetta in Pound, Virginia, and Jennifer in Conifer, Colorado -- each of whom gave $50. We're grateful to God for Jennifer in Coos Bay, Oregon who gave $100, Lorraine in Honey Brook, Pennsylvania who gave $120, and Ben in Wall, Texas who gave $230. And we were touched by the sacrifice of Usha in Hudson, New York who gave $300, Max in Macon, Georgia who gave $500, and the anonymous donor in New York who gave $950. Those 13 gifts add up to $2,500. Ready for our FINAL grand total? Drum roll please. (drum roll sound effect) $125,050 (sound effect of people cheering) That means we surpassed our $123,500 goal by $1,550! On behalf of Kevin Swanson and Timothy Reed who write the Tuesday newscast, Jonathan Clark who researches special Christian history anniversaries and writes the Wednesday and Thursday newscasts, myself – I write the Monday and Friday newscasts, voice each weekday newscast, and upload the transcript, Franco Ortiz who selects the image for the newscast online, and Rebekah Swanson and Kayla White, who add the theme music and upload the audio onto multiple platforms including www.TheWorldview.com, iTunes, Spotify, SermonAudio.com, and Amazon Music, thank you. We are deeply grateful to God for the $5 donation and the $6,000 donation from our friend in Naples, Florida who matched twelve $500 donations and everyone in between. From the kids who held fundraisers and donated money from their chores and odd jobs to the homeschool moms who invested precious dollars from their limited budgets to the business people who gave larger gifts, we are filled with gratitude! Each of you stepped up to the plate, enabling us to continue this important Christ-centered, Biblically-based, one-of-a-kind newscast. Philippians 1:3 describes my thoughts precisely: "I thank my God every time I remember you." Close And that's The Worldview on this Wednesday, August 5th, in the year of our Lord 2026. Subscribe for free by Spotify, Amazon Music, or by iTunes or email to our unique Christian newscast at www.TheWorldview.com. Plus, you can get the Generations app through Google Play or The App Store. I'm Adam McManus (Adam@TheWorldview.com). Seize the day for Jesus Christ.
AI is reshaping the customer journey by changing how buyers find, evaluate, trust, and select businesses before making direct contact. John Jantsch and Sara Nay explain how small businesses can adapt the Marketing Hourglass for AI search, improve their visibility in tools such as ChatGPT, and identify gaps across the know, like, trust, try, buy, repeat, and refer stages. We talk AI search optimization, customer reviews, thought leadership, homepage content, authentic brand stories, onboarding, retention, and referral systems. Discover how to map your current customer journey and create a stronger marketing experience that turns visibility into trust, sales, repeat business, and referrals. 00:00 Introduction 01:43 How AI Changes the Sales Conversation 03:33 How AI Rewired the Buyer Journey 06:12 Make Your Homepage AI-Ready 08:53 See How AI Describes Your Business 11:03 Why Human Proof Wins in the AI Era 12:43 How to Build Trust in the Age of AI 15:08 Why Referrals Are Your Best Leads 17:40 Find the Leaks in Your Customer Journey Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!
AI is everywhere right now, in our news feeds, our workplaces, and increasingly, our investment portfolios. But a real debate has started among investors and analysts, and it's not about whether AI is real. It's about whether the economics behind it are as strong as everyone believes.In this episode, I break down the circular nature of AI investment, where the same companies funding AI startups are also the ones profiting from their cloud spending, and why that arrangement raises real questions about how much of this growth is coming from genuine customer demand versus investment capital moving through the system. I also look at what history teaches us from the dot-com boom, railroads, and electricity, and why transformational technology doesn't always translate into transformational business valueThis episode explores: Why the same companies funding AI are also the ones profiting from itWhat the dot-com bubble reveals about hype versus real valueThe simple framework I use to evaluate any business, in any industryWhy powerful technology doesn't automatically mean a profitable businessWhat separates companies built to last from companies riding temporary hypeIs AI changing the world? I believe it already is. The real question is which companies are building lasting value, and which ones are just benefiting from the moment.Timestamp00:00 - Is the AI Boom Bigger Than We Think?00:09 - Trillions Are Pouring Into Artificial Intelligence00:22 - AI Revolution or an Economic Bubble?00:49 - Why AI Is Everywhere01:11 - The Debate Investors Can't Ignore01:20 - The Real Question About AI Economics01:33 - Big Tech's AI Investment Cycle Explained02:11 - Why AI Needs Massive Computing Power02:27 - Real Demand vs. Investment-Driven Growth02:53 - Why Excitement and Reality Don't Move Together03:05 - Lessons from the Dot-Com Bubble03:47 - When Optimism Gets Ahead of Reality04:01 - Both Sides of the AI Debate Could Be Right04:32 - Great Technology Doesn't Guarantee Profits05:05 - Customers, Not Investors, Drive Long-Term Success05:23 - A Simple Framework for Evaluating Any Business05:57 - Can AI Really Create Trillions in Value?06:10 - History's Warning About Revolutionary Technologies06:35 - Fundamentals Always Outlast Hype06:43 - Which AI Companies Will Survive?07:11 - When Fundamentals Take Over07:30 - Sustainable Success Is Built on Value08:00 - Thank You for Supporting Common Denominator08:15 - Subscribe for More Conversations Like this episode? Leave a review here https://ratethispodcast.com/commondenominator Newsletter https://moshepopack.com/newsletter/ Follow Common Denominator Podcasthttps://moshepopack.com/podcast/@mpopackhttps://www.instagram.com/mpopackhttps://www.facebook.com/MoshePopack#AIInvesting #BusinessMindset #WealthBuilding #Entrepreneur #AIBubble #CommonDenominator
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A lot of brands are saying the wrong thing first. They lead with their mission, their story, and their personality, thinking that will make people care. But customers aren't looking for a brand to admire. They're looking for a guide who understands their problem and can help them solve it. When your message starts in the wrong place, your customer tunes out before you ever get a chance to help. How do you know if your brand is leading with the wrong story? In this episode, host Donald Miller breaks down the difference between primary and secondary messaging and explains why that shift changes everything. He shows how to talk about your customer's problem, communicate why you care, prove you can help, and make the next step clear. Don also shares simple website tests to help customers quickly understand what you offer and why it matters. Tune in to create messaging that drives more sales. Ready to clarify your message and grow your business? Attend StoryBrand Your Business LIVE to learn how to explain what you do in a way customers instantly understand: https://storybrand.com/live/?utm_medium=podcast&utm_source=podcast&utm_campaign=sbyourbusiness&utm_term=sbpod&utm_content=SB_workshop Visit StoryBrand.com for business training, messaging tools, and resources to help you grow: https://storybrand.com/?utm_medium=podcast&utm_source=podcast&utm_campaign=storybrand&utm_term=sbpod&utm_content=SB_home Follow on Instagram: https://www.instagram.com/storybrand Connect on LinkedIn: https://www.linkedin.com/company/storybrand
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