Podcasts about customers

Chris Rose and Trevor Plouffe discuss the hottest stories in baseball Monday through Friday!   Thanks to our partners at T-Mobile for sponsoring today's episode.   This episode is brought to you by Samuel Adams.  https://www.samueladams.com/cheers-to-250   Protect your family with life insurance from Ethos. Get up to $3 million in coverage in as little as 10 minutes at https://ethos.com/baseballtoday. Application times may vary. Rates may vary.   https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube   Event contracts carry risk of total loss and changing prices. Not good  for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA.   Shop your favorite gear from the Jomboy Media store. Click here to shop today! https://shop.jomboymedia.com/   00:00 INTRO 04:10 Red Sox and Nationals make our first big trade! 14:03 What should the Dodgers trade deadline plans be? 26:00 Will all three be traded? 36:05 Byron Buxton/Phillies rumor 43:30 Quick hitters 54:57 OUTRO   Follow us on X/Instagram: @ChrisRoseSports   Chris Rose on X/Instagram: @ChrisRose   Trevor Plouffe on X/Instagram @TrevorPlouffe   Follow all of our content on https://jomboymedia.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Is your email list helping you grow your business—or is it collecting dust? In this episode of Social Media Decoded, Michelle Thames sits down with award-winning email marketing strategist Melissa Seideman to discuss how entrepreneurs can use email marketing to build stronger relationships, increase sales, and create long-term business growth. Melissa shares how one client grew from $8,000 per month to $200,000 per month using strategic email marketing, why you don't need a huge email list to be successful, and the simple welcome sequence every business should have in place. Whether you're just getting started with email marketing or looking to improve your current strategy, this episode is packed with actionable advice for building trust, improving deliverability, and turning subscribers into loyal customers. What You'll Learn Why email marketing is essential for long-term business growth How to turn subscribers into loyal customers Why you don't need a massive email list to generate revenue The welcome email sequence every entrepreneur should have Common email marketing mistakes to avoid How to improve email deliverability Subject line tips that increase open rates Why relationships matter more than algorithms How visibility and email marketing work together Practical ways to nurture your audience after they discover your business Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Here's a number that should stop you: 11,000 pairs of jeans, sold in 36 hours, from one video posted by a customer with just 5,000 followers. That's the end result of years of work by Brieane Olson, CEO of Pacsun, who decided her brand needed to stop talking at its customers and start building with them. In this episode, Olson shares strategies from her new book, Co-Created, and what she thinks most companies get wrong about "community" in the first place. Learn more about your ad choices. Visit megaphone.fm/adchoices

Chris Rose and Trevor Plouffe discuss the hottest stories in baseball Monday through Friday!   Thanks to our partners at T-Mobile for sponsoring today's episode.   Shop Back to School at Amazon – and spend less on your kids!  https://www.amazon.com/backtoschool   https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube   Event contracts carry risk of total loss and changing prices. Not good  for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA.   Shop your favorite gear from the Jomboy Media store. Click here to shop today! https://shop.jomboymedia.com/   00:00 INTRO 02:28 Chris Sale and the NL Cy Young race 09:58 Tarik Skubal says he wants to stay a Tiger 19:07 Yordan Alvarez could win the triple crown in ALL of MLB 24:14 Some fun series begin 30:34 Hall of Fame 35:27 OUTRO   Follow us on X/Instagram: @ChrisRoseSports   Chris Rose on X/Instagram: @ChrisRose   Trevor Plouffe on X/Instagram @TrevorPlouffe   Follow all of our content on https://jomboymedia.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Whether you're just wanting to test an idea out, or you're getting serious about launching your own brand, it's never been easier to get started on https://shopify.com/talkin Book your next trip at https://www.bestwestern.com Protect your family with life insurance through Ethos. Get up to $3 million in coverage in as little as 10 minutes at https://ethos.com/talkin. Application times may vary. Rates may vary. https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube   Coach Trev and Talkin' Jake listen to what you want YOUR team to do and what they think your team should do at the deadline!   Event contracts carry risk of total loss and changing prices. Not good  for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA.   Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Chris Rose and Trevor Plouffe discuss the hottest stories in baseball Monday through Friday!   Thanks to our partners at T-Mobile for sponsoring today's episode.   This episode is brought to you by Samuel Adams. https://www.samueladams.com/cheers-to-250   https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube   Event contracts carry risk of total loss and changing prices. Not good  for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA.   Shop your favorite gear from the Jomboy Media store. Click here to shop today! https://shop.jomboymedia.com/   00:00 INTRO 04:50 Cubs and Tigers 15:40 Cal hits a big grand slam! 26:21 The Red Sox have won 14 straight! 36:13 Trea Turner and the Phillies 46:47 Soccer fandom? 52:57 OUTRO   Follow us on X/Instagram: @ChrisRoseSports   Chris Rose on X/Instagram: @ChrisRose   Trevor Plouffe on X/Instagram @TrevorPlouffe   Follow all of our content on https://jomboymedia.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

For simple, actionable tips to grow your business, subscribe to The FoundHer Files Steph Weibring's Etsy shop made $8,000 in a year. Then she made $8,000 in a single November. The move behind the jump is one of the fastest lessons in growing an audience you will hear this year, and she pulled off the shift without a big following of her own.On this episode of Dear FoundHer, the show for women business owners over 40, host Lindsay Pinchuk sits down with Steph Weibring, founder and CEO of Joy Creative Shop. Steph turned a 20-cent Etsy listing into a multimillion-dollar stationery brand while raising three kids. She explains how partnership marketing sparked the jump and what it took to scale the business past seven figures.Steph also shares the chaotic weekend behind her signature bag of tags, and why the design makes her products harder to knock off. Copycat versions of her products show up on Etsy and TikTok. Her response will change how you think about competitors.You will also hear why a handwritten note is the fastest way to stand out when anyone is able to send an AI written thank you, and how Steph turned an old habit into a new subscription business.For founders over 40 who dread showing up on camera, Steph gets honest about her personal brand and the social media strategy she resisted for years. She now runs her company as a “lowercase ceo”, a title she made up to strip the intimidation out of leadership.Steph also offers three steps for any woman starting a business this year.Growing an audience starts with borrowing one. Press play and hear the story behind the November her whole business changed.Episode Breakdown:00:00 Meet Steph Weibring, Founder of Joy Creative Shop02:55 From College Uncertainty to a 20 Cent Etsy Listing05:45 From $8,000 a Year to $8,000 in One November08:14 Self-Belief and the Turning Point Toward Scaling a Business09:44 What Joy Creative Shop Sells Today12:45 Making Handwritten Notes Feel Modern Again15:38 Listening to Customers to Solve Real Problems19:18 Handling Copycats Without Losing Focus23:32 Building a Brand Rooted in Gratitude25:15 Growing an Audience Through Influencer and Partnership Marketing29:04 Personal Brand and Standing Out as a Real Person31:33 Teaching Kids Entrepreneurship Through Side Businesses33:26 Inside the Joy Creative Shop Team34:41 Launching "A Different Kind of CEO"36:55 Three Actionable Steps for New Women Business OwnersConnect with Steph Weibring:Follow Joy Creative Shop on InstagramFollow Steph on InstagramJoin the Dear FoundHer... Forum https://www.dearfoundher.com/dear-foundher-forumFollow Dear FoundHer on Instagram Podcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

We are wired to love stories and they are a powerful marketing tool. In this episode, we talk with storytelling and branding expert John Elbing about why most marketing falls flat when it starts with the business instead of the buyer. We share a simple three-step framework that helps people recognize themselves, trust what they see, and picture the outcome before they commit. Click to listen!Send us Fan MailDownload the FREE "What Do You Do?" Formula Guide here.Support the showShow Notes  

Visit Hims.com/talkin for simple, online access to personalized, affordable care for ED, hair loss, and more. This episode is brought to you by Samuel Adams.  https://www.samueladams.com/cheers-to-250   Use our code for 10% off your next set of MLB tickets on SeatGeek*: https://seatgeek.onelink.me/RrnK/TALKIN2026. Sponsored by SeatGeek. *Restrictions apply. Max $20 discount Book your next trip at https://www.bestwestern.com https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube   Coach Trev and Talkin' Jake recap the Dodgers late-inning heroics vs the Yankees, the surging Orioles and Red Sox nipping at the heels in the AL East, the Braves getting back on track, the Brewers with magic in Milwaukee and more!   Event contracts carry risk of total loss and changing prices. Not good  for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA.   Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

FULL SHOW: Monday, July 20th, 2026 Curious if we look as bad as we sound? Follow us @BrookeandJeffrey: Youtube Instagram TikTok BrookeandJeffrey.comSee omnystudio.com/listener for privacy information.

Chris Rose and Trevor Plouffe discuss the hottest stories in baseball Monday through Friday!   Thanks to our partners at T-Mobile for sponsoring today's episode.   Use code today50off for 50% off + free daily greens at factormeals.com/today50off — new subscriptions only, while supplies last until 9/27/26.   Whether you're just wanting to test an idea out, or you're getting serious about launching your own brand, it's never been easier to get started on https://shopify.com/today.   https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube   Event contracts carry risk of total loss and changing prices. Not good  for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA.   Shop your favorite gear from the Jomboy Media store. Click here to shop today! https://shop.jomboymedia.com/   00:00 INTRO 03:04 Red Sox have won 13 straight! 12:02 Dodgers shut down Shohei Ohtani from pitching 26:29 AI in baseball? 37:34 More from the MLB weekend 48:34 Biggest takeaway from All-Star week? 53:45 OUTRO   Follow us on X/Instagram: @ChrisRoseSports   Chris Rose on X/Instagram: @ChrisRose   Trevor Plouffe on X/Instagram @TrevorPlouffe   Follow all of our content on https://jomboymedia.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The higher we climb as leaders, the easier we expect decisions to become. Yet, the opposite is often true. Bigger responsibilities bring greater complexity, higher stakes, and more uncertainty. The strongest leaders aren't the ones who always know the right answer. They're the ones who have the courage to move forward without waiting for perfect certainty.In this episode, we unpack the questions that surface most often when leaders are faced with difficult decisions. We explore why fear can disguise itself as caution, how pressure quietly changes the way we think, when to trust data, intuition, and values, and why the quality of our decision-making process matters more than chasing perfect outcomes. Along the way, we're reminded that every decision becomes an opportunity to build confidence, strengthen trust, and grow into the kind of leader others are willing to follow, even when the path ahead isn't perfectly clear.Key Takeaways:Confidence Isn't the Starting Point – Why waiting to feel ready may be the very thing holding leaders back.The Process Behind Every Great Decision – Discover how a clear approach creates confidence when certainty isn't possible.The Cost of Waiting – See why the decisions we avoid often shape our teams more than the ones we make.When the Numbers Aren't Enough – How experienced leaders navigate the space between data, instinct, and values.What Every Tough Decision Leaves Behind – What happens after a decision often matters just as much as the decision itself.Resources MentionedThe Inspire Your Team to Greatness assessment (the Courage Assessment) - In less than 10 minutes, find out where you're empowering and inadvertently kills productivity, and get a custom report that will tell you step by step what you need to have your team get more done. Get it here: https://courageofaleader.com/inspireyourteam/You don't need to have all the answers to lead well. Get your copy of the Clarity Kit for just $17 to learn the five practices to bring more clarity, confidence and courage into your leadership - https://courageofaleader.com/the-clarity-kit/About the Host:Amy L. Riley is an internationally renowned speaker, author and consultant. She has over 2 decades of experience developing leaders at all levels. Her clients include Cisco Systems, Deloitte and Barclays.As a trusted leadership coach and consultant, Amy has worked with hundreds of leaders one-on-one, and thousands more as part of a group, to fully step into their leadership, create amazing teams and achieve extraordinary results.Amy's most popular keynote speeches are:The Courage of a Leader: The Power of a Leadership LegacyThe Courage of a Leader: Create a Competitive Advantage with Sustainable, Results-Producing Cross-System CollaborationThe Courage of a Leader: Accelerate Trust with Your Team, Customers and CommunityThe Courage of a Leader: How to Build a Happy and Successful Hybrid TeamHer new book is a #1 international best-seller and is entitled, The Courage of a Leader: How to Inspire, Engage and Get Extraordinary Results.http://www.courageofaleader.comhttps://www.linkedin.com/in/amyshooprileyThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the, podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.Mentioned in this episode:The Inspire Your Team to Greatness Assessment (The Courage Assessment)https://courageofaleader.com/inspireyourteam/

Jonathan just launched a permanent lighting business. He has one client, a deposit in the bank, and 90 days to hit three installs a week.In this Business Breakthrough episode, Tanner Mullen coaches Jonathan through the launch of Epic Light, a permanent LED lighting company with 50 to 70 percent margins in a category almost nobody has figured out how to market.The problem: permanent lights are 90 percent want and 10 percent need. Nobody is searching "permanent light installer near me." And every prospect is thinking the same thing you are about to hear Jonathan struggle to answer on camera: why would I pay you $5,000 when I can just buy the lights and put them up myself?Tanner breaks down why the winner in this category will not be the best installer. It will be the best marketer.What you'll learn:- Why whoever spends the most money to get the customer gets the customer- How to anchor every campaign to an event instead of selling the product- The cabinet refinishing trick that turns a want into a need- Why you should stop planning for the busy season you do not have yet- How to stack value on a luxury item so the price stops mattering- Why you need a proprietary offer and how to build one- The objection that will kill your business if you cannot answer it in one sentence- Why Google is a trap for new categories and Facebook is the opportunityThis one applies whether you sell lights, paint, epoxy, cabinets, or anything else people want but do not need.Chapters:00:00 - Cold open01:25 - Meet Jonathan Mann and Epic Light02:07 - How the partnership started and why the margins got them excited03:00 - The 90 day goal: three installs a week, $7,500 to $15,000 in revenue04:13 - Meta ads or guerrilla marketing? Where do you start?05:13 - The neighborhood domino effect and why you cannot control timing07:11 - Whoever spends the most money to get the customer gets the customer08:33 - How do you position a service nobody is searching for?09:15 - Everything is an angle: anchoring to the 4th of July and Christmas10:19 - The cabinet refinishing lesson: turning a want into a need10:58 - Systems, fulfillment, and surviving the holiday rush11:24 - Do not plan for the problem you do not have yet13:17 -Virtual quoting and vetting leads before you drive out14:00 - Vet by income and zip code, then close in person15:07 - What else can you offer to secure the business?16:00 - Value stacking: roof checks, house washing, tutorials, decorators17:11 - Warranty and how the install actually works18:28 - Building a year round value proposition19:13 - You are a marketing company that markets lights20:49 - "Why would I pay you when I can just do it myself?"22:16 - Building a proprietary offer your competitors cannot copy23:29 - Speed to lead and anchoring the sale to an event24:00 - The $30,000 painting job that took 18 months and a Halloween party to close25:32 - Why Google search terms are murky for a brand new category27:19 - The education gap and why you need a brochure27:58 - Final advice: document everything and go winCoaching Session Signup: https://calendly.com/dripjobs/breakthroughPurchase the 31 Days of Value and build an EMPIRE: https://www.amazon.com/31-Days-Value-home-service-businesses/dp/B0FQSH32X7Spotify: https://open.spotify.com/show/2v0D0SNSBofqJJE6zApEE1DripJobs Demo: https://calendly.com/dripjobsteam/dripjobsdemoGusto: https://gusto.com/i/tanner269OpenPhone: https://openph.one/referral/8Kc17aqFacebook Group: https://www.facebook.com/groups/173750747824373/?ref=shareFollow me on Instagram: http://Instagram.com/officialtannermullen#roofing #roofingbusiness #contractormarketing #localseo #roofingcontractor #homeservices #businessgrowth

Episode web page: https://bit.ly/4fjSOKR Episode summary: In this episode of Insights Unlocked, Mike Mace chats with Chase Keaten, senior research manager at Walmart, about the tension shaping how researchers, designers, and builders are learning to work with AI. Chase shares why he thinks the sharpest divide in tech right now isn't about tools—it's about two competing mindsets: an "always push forward" view of AI and a more cautious, human-centered one. He explains why holding both views at once, rather than picking a side, tends to lead to better decisions. The conversation also digs into the much-hyped "builder model," where one person plus a stack of AI agents is expected to replace a whole product team. Chase makes the case for why healthy conflict between humans—not simulated conflict from AI—is often what actually makes products better. He and Mike also explore why trust, not usability, may be the real currency of agentic AI, and Chase closes with practical advice for researchers and designers under pressure to "do something with AI" right now. You'll learn: Why two opposing views of AI—full-speed-ahead and human-centered caution—can coexist productively Why the "builder model" struggles to replicate the healthy conflict that makes products better How AI is reshaping design work, and why speed often comes at the cost of context and novelty Why trust, not usability, is becoming the key metric for agentic AI How a "personalization butler" could change the relationship between retailers and customers Practical advice for researchers and designers who feel pressure to use AI without a clear plan Resources & links Chase Keaton on LinkedIn (https://www.linkedin.com/in/chasekeaten/) Mike Mace on LinkedIn (https://www.linkedin.com/in/mikemace/) Nathan Isaacs on LinkedIn (https://www.linkedin.com/in/nathanisaacs/) Learn more about Insights Unlocked: https://www.usertesting.com/podcast

Send us Fan MailEpisode 373: In this episode of The Heavy Duty Parts Report, Jamie Irvine and co-host Jennifer Irvine explore the problem of shotgun repairs—when technicians replace multiple parts based on assumptions rather than identifying the true root cause of a vehicle issue. They examine how modern commercial vehicles have become significantly more complex making accurate diagnostics more challenging and increasing the risk of unnecessary repairs, downtime, and lost revenue.  Drawing on insights from Derek Ness of Dash Mechanical, Jamie explains that not all technicians have the same aptitude for diagnostics and that shop owners must identify individual strengths, invest training resources strategically, and ensure technicians are assigned to the right roles.  The discussion concludes with practical recommendations for repair shops, including measuring comebacks, evaluating technician capabilities, creating standardized diagnostic procedures, training staff and customers, and building a culture focused on “right part, right fix, first time” to improve reliability, customer trust, and long-term profitability. Links·         HeavyDutyConsulting.com Sponsors of this EpisodeThe Hub Corp: Introducing the new standard in wheel-end protection: The Hub Corp's revolutionary XTRACTOR™. The only line of heavy-duty hub caps with a built-in 3-Stage Magnetic Oil Filter that safeguards critical axle components under extreme loads for longer. And with the patent-pending HexThread™ cartridge, the XTRACTOR makes hub oil servicing and inspections faster, easier, and cleaner. The Hub Corp: Challenge The Standard. Visit TheHubCorp.com to learn more and join the waitlist.  Fullbay: Fullbay is built for the heavy-duty world, giving your operation the tools to keep your fleet or independent repair shop running. Features like streamlined scheduling, real-time inventory tracking, technician efficiency insights, and detailed reports are how Fullbay helps shops reduce downtime and keep your vehicles on the road where they belong. Check out Fullbay.com/power to maximize your shop's productivity.GenAlpha: Equip360 by GenAlpha helps manufacturers and distributors grow their parts sales and make life easier for their customers. With real-time insights into inventory, pricing, and order tracking, it keeps customers coming back. Plus, it saves time by automating routine tasks and making repeat purchases simple. Explore Equip360 at GenAlpha.com.Disclaimer: This content and description may contain affiliate links, which means that if you click on one of the product links, The Heavy Duty Parts Report may receive a commission. Follow the podcast to never miss an episode. If you'd like to work with Jamie Irvine directly, you can schedule a meeting with him today.

Subscribe to DTC Newsletter - https://dtcnews.link/signupAri Murray runs DTC, Amazon and customer experience at Salt & Stone. She came from Sharma Brands, and before that worked on influencer and celebrity brands including a Kardashian line and Halsey's beauty brand. She started as a customer service agent.In this episode she breaks down why the old brand-versus-performance argument is collapsing. Customers now shop with a chatbot in the loop. Those bots read your reviews, your Reddit threads, and your actual customer experience. You cannot hack that, which means product quality and brand protection have become growth levers.She also gets specific on creative: what "socially native" really means, why she is chasing ads that don't look like ads, and the protein powder ad where the product is the seventh ingredient in someone's recipe.For: DTC founders, growth leads, creative strategists, retention and CRO teams, brand marketers.In this episode:Why she left the agency side for Salt & StoneWhy Salt & Stone has never acted like a deodorant brandAI visibility, Reddit indexing, and why you can't hide from real customer feedbackThe collapse of the middle of the funnel in agentic shoppingWhy she doesn't feel a desperate need to move spend out of MetaHow they actually measure incrementality (holdouts, Status, Northbeam, Triple Whale, hunting for an MMM)Socially native creative, and why splitting a hook five ways is played outWhy a brand with boundaries makes better adsWhat makes a brand feel cheapWhat makes a brand deserve to be iconicSubscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletter

In the latest episode of the Public Power Now podcast, Chris Fredericksen, the new General Manager of Idaho Falls Power and Idaho Falls Fiber, details how the public power utility and its customers will benefit from a new 17.5-megawatt natural gas peaking plant. He also discusses how the public power utility is tackling workforce challenges including efforts to let students know about career opportunities in the power sector.This episode is brought to you by Caterpillar Energy Services. Energy costs are rising -- and municipalities are feeling the pressure to do more with less. Cat AMP from Caterpillar Energy Services gives utilities and communities a powerful way forward.

A Bloomberg opinion column on July 20, 2026 argued for tighter Federal Reserve policy, putting the FOMC and Chair Jerome Powell in focus. Tighter conditions would operate through higher policy rates and quantitative tightening, affecting bank funding costs and credit availability. Small and midsize businesses could see stricter lending standards, more expensive working capital, and slower approvals. Venture-backed companies would face compressed valuation multiples, longer fundraising timelines, and more bridge financing. Customers may slow purchases in rate-sensitive sectors, lengthening sales cycles and raising procurement hurdles. Founders can prepare by fixing more debt, building liquidity buffers, diversifying banking, and prioritizing efficient growth while monitoring upcoming Fed communications and data.Learn more on this news by visiting us at: https://greyjournal.net/news/ Hosted on Acast. See acast.com/privacy for more information.

There's a habit we all carry into church that most of us don't even notice. More often than not, it's subconscious. The world we live in causes us to rate everything. We review restaurants, movies, hotels, apps, products, airlines, uber drivers. We're trained consumers, constantly reviewing and grading our experiences. And when something stops delivering what we want, we cancel the subscription and simply move on.__________Get more out of today's teaching by visiting our Church Online page for things like our community guide, a weekly devotional, and the teaching slides. EthosOH.com/churchonline

When the cryptocurrency exchange FTX imploded, customers around the world lost access to their money. Founder Sam Bankman-Fried was convicted of fraud and sent to prison. But the story didn't stop there. For the past three and a half years, FTX has been in bankruptcy, a legal process that determines who will be paid back and how much they'll receive. From the start, some customers and FTX insiders have criticized the bankruptcy. Legal experts and a bipartisan group of senators objected to the law firm tapped to run it, raising concerns about potential conflicts of interest. But the bankruptcy court and an independent examiner signed off on the firm's appointment as lead counsel.  Customers are now receiving compensation for their losses, but many say they're being shortchanged. Instead of being paid in cryptocurrency, they're receiving cash, with their claims pegged to the value of crypto when the market was at an all-time low. “Under this plan, my contractual rights and my ownership rights have been trampled; my property rights have been disregarded,” says Lidia Favario, an Italian artist who argued in court that customers should be repaid in crypto, not cash.This week on Reveal, in the second part of our series on FTX, we examine the decisions that shaped what's become one of the most expensive bankruptcies in US history. Read the FTX bankruptcy estate's on-the-record statement to Reveal. This is an update of a show that originally aired in October 2025. Support Reveal's journalism at Revealnews.org/donatenow Subscribe to our weekly newsletter to get the scoop on new episodes at Revealnews.org/weekly Connect with us onBluesky, Facebook and Instagram Learn about your ad choices: dovetail.prx.org/ad-choices

He didn't just popularize the video sales letter. He invented it. The format that now generates over $14 billion a year in revenue, that was Jon Benson. But the thing he's most obsessed with has nothing to do with tactics. It's this: you never have to lie in your copy. You just have to be brave enough to tell the entire truth. Jon Benson is a copywriter, AI pioneer, and the inventor of the Video Sales Letter. In this conversation, he and George unpack what it actually means to write from your values, why compelling always beats convincing, how to use AI without losing your human voice, and why the businesses that last are the ones built on genuine connection, not persuasion tricks. What You'll Learn In This Episode: Why selling to everyone is a scarcity mindset and what to do instead The difference between compelling and convincing (and why one is manipulation) How to turn any feature into a benefit with two words: "so you can" Why your values, embedded in your copy, attract the exact buyers you want How Jon uses AI to write copy that sounds exactly like him, on his best day The human element Jon insists on inside every AI-powered product he builds What the rise of AI is actually doing to buyer demand for connection The free tool Jon built to help you find your buyer profile and value language Key Takeaways: ✔️If you have to convince someone, you're manipulating them. If you compel them, you're leveraging what they already hold to be true. One builds trust. One erodes it. ✔️Selling to everyone means resonating with no one. Narrow your avatar to one person, their values will seep into your copy naturally. ✔️The "so you can" formula: add it to any feature and your brain has to complete the benefit. That's where emotion lives. ✔️Values embedded in copy aren't obvious to the reader, they're felt. The right person can't explain why your copy speaks to them. They just know it does. ✔️AI gives you leverage, but it gives back exactly the quality of knowledge you put in. You still have to know what good copy feels like to direct it. ✔️The human component isn't optional. Jon does live coaching every Friday with Benson members because without it, a tool is just a tool. ✔️As AI automates more, buyer demand for genuine human connection increases. Buying cycles are getting longer, relationship is the difference. ✔️The telltale signs of bad AI copy: em dashes everywhere, three rhetorical questions in a row, and no tension. Learn to spot them. Then fix them. Timestamps & Highlights: [00:00] — The man who invented the VSL and the copy philosophy behind it [01:20] — Welcome: decades at the forefront of copy, marketing, and now AI [03:52] — Why this AI moment is not a phase and what it means for your business [07:00] — Compelling vs. convincing: the distinction that changes everything [08:00] — Writing to one person: how Agora does it and why it works [12:35] — Values in copy: how they attract ideal buyers without being obvious [14:00] — The "so you can" framework: turning features into emotional benefits [18:00] — Copy audit: the questions to ask before anything goes live [30:00] — Why Jon still writes manually despite building the best AI copy tool [39:00] — AI and knowledge: why what you put in determines what you get out [42:00] — Humanized AI and why live coaching is non-negotiable inside BNSN [46:00] — Buying cycles are expanding and human connection is why [52:00] — How Jon trained his AI clone Isaac on 20 years of his own emails [58:00] — Em dashes, rhetorical questions, and the telltale signs of bad AI copy [1:02:00] — Free buyer profile tool and where to find Jon [1:04:00] — George's closing: communication is a required life skill, keep the muscle sharp Connect with Jon Benson: Jon Benson is the inventor of the Video Sales Letter, a copywriter, entrepreneur, and AI pioneer. His platform BNSN (bnsn.ai) is trained exclusively on high-converting copy and built for small business owners who sell good things to good people. He runs weekly live coaching inside The Conversion Lab with his wife Olya, a psychologist and success coach. Website: jonbenson.com/subscribe  Instagram: instagram.com/itsjonbenson  Platform: bnsn.ai  Free Buyer Profile Tool: freebuyerprofile.com Your Challenge This Week: Start with the free tool: freebuyerprofile.com, pull your values, find your tone, and see what shifts in how you write. Then connect with Jon at jonbenson.com or follow him on Instagram. Follow George: @itsgeorgebryant Work with George:The Alliance: Community for entrepreneurs who know relationships beat algorithms.  1:1 Coaching: Limited spots. Apply at mindofgeorge.com/coaching-consultingLive Retreats — In-person experiences for entrepreneurs ready to communicate with clarity and conviction.

Watch on Youtube - https://youtu.be/1lR3jFYxKyY Growing an Etsy shop can feel like trying to survive in a jungle. There are thousands of competing products, changing algorithms, and endless advice about what sellers should do next. But growth becomes much easier when you understand what stage your business is in and focus on the right problem. In this episode, Jered shares ten principles that Etsy sellers can use to move from struggling for their first consistent sales to building a profitable and scalable business. Newer sellers need to stop obsessing over profit and concentrate first on earning trust. Etsy promotes shops that consistently create good customer experiences because Etsy makes money when buyers are happy. A newer shop cannot compete with an established seller simply by copying its prices. It must first generate sales, prove that customers want the product, and establish a track record. The next problem is visibility. Most struggling sellers act as though everyone is watching their shop, when the reality is that very few people even know it exists. Sellers need to become memorable, stand apart from similar shops, and actively bring people to their listings. Advertising can accelerate this process by generating visibility and quickly providing useful data. Customers then become one of the most valuable sources of business information. Sellers often believe they already know what shoppers want, but real customer behavior can challenge those assumptions. Every order, question, review, and response teaches the seller more about the market. More customers also create more repetition, helping the seller improve their products, fulfillment, service, and overall skill. Many things feel difficult in business simply because the seller has not developed the necessary skill yet. Once someone has repeatedly sold, fulfilled, and improved a product, the process becomes easier. That increased ability is valuable, and it eventually gives the seller a legitimate reason to charge more. For sellers who already have consistent sales, the next stage is about focus. A shop should serve one core target audience, even when it expands into multiple niches. For example, a sticker seller can create products for hikers, students, drivers, and other groups while still serving people who buy and use stickers. The niches change, but the fundamental customer and product remain connected. Rather than constantly searching for a completely new idea, sellers should look closely at what is already succeeding. A proven product, niche, design, or marketing angle often has far more growth potential than the seller realizes. Becoming exceptionally good at something that works is usually more profitable than being average at many unrelated things. Once traffic and demand are established, sellers should improve how effectively their listings sell. That means understanding why customers want the product, what problem it solves, why they choose it over alternatives, and how to communicate those reasons clearly. Better photos, positioning, offers, descriptions, and pricing can improve conversion rates. When more visitors become buyers, Etsy receives stronger evidence that the listing deserves additional visibility. Established sellers eventually face a different problem: they become too busy fulfilling orders to grow the business. At this stage, raising prices can create needed breathing room. Higher prices may reduce order volume slightly, but they can allow the seller to make the same amount—or more—with fewer orders. They can also filter out bargain-focused shoppers and attract customers who are more committed to the product and the value behind it. Successful shops should also give loyal customers more opportunities to buy. A customer who trusts the seller should never reach the end of the product line with nowhere else to go. Shops can create bundles, premium versions, larger packages, complementary products, and high-end offers. Some customers genuinely want the best option available, but they cannot purchase it unless the seller creates it. Finally, experienced sellers do not always need another new strategy. They often need to be reminded of the principles they already know. Constantly searching for the next trick can distract them from the proven actions that built their business in the first place. The central lesson is that Etsy growth changes as the shop grows. At first, the priority is trust, visibility, customers, and skill. Then it becomes focus, expansion of what works, and stronger selling. Eventually, it becomes pricing, product depth, and disciplined execution. Successful Etsy shops do not survive by doing everything. They survive by identifying their current bottleneck and solving the right problem at the right time.

SaaStr 869: The Agents #010: How Agents Will Steal Your Customers. Plus: The $10K App Our Agent Replaced in an Hour and the $14 Migration. Agents aren't just automating your work. They're about to start stealing your customers. In this episode, we get into what happens when agents can migrate a customer off your platform for $14 and replace a $10,000 app in an hour - and what that means for how you build, sell, and retain in the age of AI. Plus, Jason goes hands-on as AI VP of Product, using Claude MCP into Replit to ship real features. And we talk about something nobody wants to admit: agent burnout is real. You'll learn: Why the $14 Marketo migration is a wake-up call for every SaaS vendor How a HeySummit customer's $10K app got replaced by an agent - without anyone asking it to What it actually looks like to use Claude as your AI VP of Product in Replit Why agents are creating a new kind of burnout, and what to do about it

Most shop owners have stood in front of a shiny new machine and felt the pull. Buy it, and the work will come. Tim Drinkwater of Accurate Machine Products has lived both sides of that bet, the one that nearly buried him and the one that showed up as a free machining center. This conversation sits right where two of our current series meet: Gen CNC, where we talk to founders who started young, and our workforce development series. Tim started his shop in a garage in 2007, and he's blunt about how a young founder should spend those first dollars. Cash is worth more than tools you don't need. Customers come before capability. And sometimes buying an existing shop beats building one from scratch. We also get into the mistake that can quietly kill a shop. Tim bought a brand new lathe for a firearms customer who never signed a contract and then walked away. Mike shares the flip side he keeps running into, walking through shops with gorgeous, idle equipment bought on a customer's promise that never turned into a purchase order. One of those build-outs is the reason a whole company ended up for sale. Then there's the fun part. Tim won a DN Solutions SVM 4100 in the DN and Kennametal giveaway, put it to work on challenging tool steel parts, and liked it enough to go buy a second one. There's another machine giveaway coming at IMTS this year, and you can get in on it at makingchips.com/giveaway. The back half is all about people. When applicants dried up, Tim went straight to the high schools, joined the Craftsman with Character program, and stopped using the word machinist because most students have no idea what it means. It's the same thing we keep coming back to on this show. The parts matter, but the people are what carry a shop into the next generation. What's Covered in this Episode (0:00) A machine giveaway teaser, and why Tim's story matters (1:31) Starting Accurate Machine Products in a garage in 2007 (3:22) What the shop makes, from jet ski parts to finish packaging (4:43) Advice for young founders: cash beats tools you don't need (8:00) eBay machines and the leap to the first brand new machine (9:16) A new lathe, a firearms customer, and no contract to back it up (11:31) Beautiful equipment gathering dust: the shop that went up for sale (13:51) Take your shop high-end with DN Solutions (15:02) Winning a DN Solutions SVM 4100 in the DN and Kennametal giveaway (16:45) Turning the win into S7 tool steel work and a 4+1 upgrade (17:57) Buying a second SVM 4100 and standardizing on one control (20:21) Dial in your workholding with SMW Autoblok (21:10) DN service put to the test: the contactor gremlin (23:18) From zero applicants to working with the youngest generation (24:56) Youth apprenticeships and rebranding machinist to precision metal cutting (28:38) Rhett's story: four years, his own key, and a CMMC future (30:38) The industry needs accountants and coders, not just machinists (33:53) Invest in your leadership at Elevate during IMTS 2026 (34:45) Getting your crew and local students to IMTS (40:39) MakingChips at IMTS 2026: find us in the AME/Hennig booth Resources Mentioned DN Solutions Kennametal SMW Autoblok Dave Hataj with Craftsman with Character Elevate powered by AMT (IMTS 2026) IMTS MakingChips Machine Giveaway Connect with Tim Drinkwater Accurate Machine Products Tim Drinkwater on LinkedIn Tim@ampcnc.com Connect with MakingChips www.MakingChips.com On Facebook On LinkedIn On Instagram On Twitter On YouTube

Eye to eye contact builds connectivity during a business conversation. Looking down, or looking away creates customer uneasiness, feelings of alienation, and heightened skepticism. Teach, train and manage, consistent eye to eye contact with buyers, and watch your customer loyalty increase.Support the show

Abel Prieto joins The Next 100 Days podcast to discuss InCruises as a side gig opportunity and its business model.Summary of the PodcastKey TakeawaysUnique Membership Model: InCruises doubles members' monthly contributions (e.g., $100 → $200) into "Reward Points" for travel, forcing savings and guaranteeing a minimum 25% discount on bookings.Strategic Growth Engine: The affiliate model is a key driver for cruise lines, as 75% of InCruises' travelers are first-time cruisers—a market segment the lines struggle to reach directly.Significant Income Potential: The UK market is largely untapped. A mid-level goal of building a team generating ~$250k/month in sales yields a personal income of ~$50k/month (~£38k).Watertight Affiliate Tracking: The referral-link-only sign-up process prevents commission loss, a common problem with cookie-based affiliate programs.The InCruises Business ModelInCruises (corp. name: InGroup) is a travel club founded in 2016 by Frank Codina. Abel was onboarded as a Communications expert.Membership Tiers:Member: Pays a monthly fee (e.g., $100 or $250) which the company matches 100% in "Reward Points."Example: A $2,000 cruise costs the member $1,000 in cash and $1,000 in company-matched points, representing a 50% total value.Guaranteed Savings:Using Points: 25% minimum discount.Using Cash (Insider Pricing): 17% minimum discount.Key Rule: Points are for travel only and are non-refundable, ensuring members use them for vacations. They are transferable upon death.Partner: An affiliate who sells memberships.Partner Member: Both a paying member and an active affiliate.Company Profitability:Wholesale Pricing: InCruises buys travel inventory at wholesale rates.Commissions: Earns commissions from cruise lines on bookings.Unused Points: Profits from points that are never redeemed.Market & OpportunityGrowth:Sales: $350M in 2023.Customers: 750k+ travelers.Inventory: 21k+ cruises, 430k+ hotels, 350k+ tours.Untapped Markets: The UK and Europe are largely unpenetrated, offering significant growth potential.Demographic Shift: Cruising is attracting a younger audience with more diverse offerings (e.g., Virgin Cruises, onboard activities), expanding the market beyond traditional demographics.Building a Business with InCruisesAffiliate Model: Partners sell memberships, not individual travel bookings.Income Potential (UK Context):Mid-Level Goal: Generate ~$250k/month in team sales.Required Team: ~500–1,000 paying members.Resulting Personal Income: ~$50k/month (~£38k).Graham's Initial Strategy:Initial Test: A careers fair booth with a costumed "stewardess" (Karina) and leaflets to gauge interest.Target Audience: Affluent individuals (45+) who can afford the monthly membership.Leverage Existing Assets: Use the "finelyfettled" database of 278k cruise-takers for targeted outreach.Future Innovation: Develop an AI-powered "core agent" to provide personalised travel recommendations, adding value beyond the standard platform. The Next 100 Days Podcast Co-HostsGraham ArrowsmithGraham founded Finely Fettled in 2014 to provide data from The UK High Net Worth Database to marketers targeting affluent and high-net-worth customers. He's the founder of MicroYES, a Partner for MeclabsAI, creating lead generation AI Agents & Workflows and introducing the MeclabsAI Platform. Graham also provides an Answer Engine Optimisation solution to get your website in shape to be found by LLMs. Through his https://upperdeck.cruises website, Graham introduces people to inCruises. Become a member today by clicking hereKevin ApplebyKevin specialises in finance transformation and implementing business change. He's the COO of GrowCFO, which provides both community and CPD-accredited training designed to grow the next generation of finance leaders. You can find Kevin on LinkedIn and at kevinappleby.com

Hour two of DJ & PK for July 17, 2026: What is Trending: Utah Jazz, NBA, CFB, MLB, World Cup, NHL Hot Takes or Toast: Did AJ Dybantsa cheat on BYU fans? Will you be watching the World Cup Final?

DJ & PK dissected and examined the comments from AJ Dybantsa talking about his lack of effort on defense while he was playing for the BYU Cougars.

On this episode of Christopher Lochhead: Follow Your Different, Bruce Cleveland, legendary entrepreneur and venture capitalist, joins us to discuss his powerful new book, “Market Engineering: Because Markets Don’t Build Themselves.” The conversation brought together two former competitors who have since become allies in a shared mission: helping founders and executives understand that markets, like products, can be deliberately designed and engineered. Cleveland’s insights are drawn from decades of operating experience at companies like Siebel and Apple, as well as his work as a venture capitalist guiding early-stage startups. The core argument is simple but often ignored. Over 90% of startups fail not because their products are bad, but because they never take responsibility for shaping the market around those products. Cleveland and Lochhead agree that the companies who teach the market how to think about a problem, and then how to solve it, are the ones who become category kings and queens. You're listening to Christopher Lochhead: Follow Your Different. We are the real dialogue podcast for people with a different mind. So get your mind in a different place, and hey ho, let's go.   Bruce Cleveland on What Market Engineering Actually Means Bruce Cleveland defines market engineering as a five-part discipline that includes category design, positioning, messaging, storytelling, and thought leadership. When these elements are combined intentionally and consistently, they create gravitational pull. Customers seek you out, attend your events, and associate your brand with the future they want to be part of. Cleveland draws a sharp distinction between marketing and market engineering. He uses the analogy of a short-order cook at Denny’s versus a chef at a Michelin-star restaurant. Both have the same basic ingredients, but the outcomes are vastly different. The difference is knowing how to combine those ingredients with precision, purpose, and craft.   The Book as an Instruction Manual, Not Just Inspiration One of the most refreshing aspects of Bruce Cleveland’s approach is his insistence on practicality. He openly criticizes business books that fire readers up but leave them with no clear path forward. “Market Engineering” was written as a prescriptive guide, walking readers through specific frameworks like the Market Blueprint, Messaging Matrix, and Market Charter. To take this even further, Cleveland built an AI-powered platform called the Market Engineering Virtual Studio, trained on his own methodology using a neural symbolic recursion model named Finn. The platform allows users to actually build the documents and artifacts described in the book, turning static ideas into dynamic action. Cleveland and Lochhead both agree this model, combining a book, an AI companion, and a community, represents the future of business education.   Why Former Competitors Are Now Building the Same Category Together Perhaps the most telling moment in the conversation is when Lochhead reflects on the fact that he and Bruce Cleveland spent years as direct competitors, yet now champion nearly identical ideas. Rather than seeing this as a conflict, both men view it as validation. A category only exists when multiple credible voices contribute to defining it. Their combined efforts have helped make category design and market engineering part of the mainstream business conversation. Cleveland also speaks candidly about why he works primarily with pre-seed and early-stage companies that have limited capital. He prices his tools and services accessibly on purpose, takes small equity positions, and focuses on creating real economic impact. His philosophy is that helping startups succeed contributes more to society than any check he could write to a traditional charitable cause. For Bruce Cleveland, market engineering is not just a framework. It is a form of giving back. To hear more from Bruce Cleveland on the benefits of Market Engineering, download and listen to this episode.   Bio Bruce Cleveland's career in Tech spans more than 40 years as a venture investor and operating executive. He was a first investor and a board member of Marketo, which held an IPO in 2013 and was acquired in 2018 by Adobe for $4.75B. He was an early-stage investor in other notable companies such as C3.ai, Doximity, Vlocity, and Workday. Bruce also held senior executive roles in engineering, product management and product marketing at Apple, AT&T, C3.ai, Oracle and Siebel Systems. His book, Traversing the Traction Gap, is a prescriptive guide for startups and new product initiatives within larger companies helping teams to use ‘market engineering' techniques to successfully transition from Ideation to Scale. He attended the US Military Academy, West Point, New York, and received a BS in business administration from CSU, Sacramento. He lives in the San Francisco Bay Area.   Connect with Bruce Cleveland! LinkedIn | X (Formerly Twitter) | Website Check out his book here: Market Engineering: Because Markets Don’t Build Themselves   We hope you enjoyed this episode of Christopher Lochhead: Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, X (formerly Twitter), Instagram, and subscribe on Apple Podcast / Spotify!

Seth Godin said "choose your customers, choose your future" and he couldn't be more right! Today I talk about the massive importance of indeed choosing who you want to serve and how affects the success of your business. READ MORE HERE

Chris Rose and Trevor Plouffe discuss the hottest stories in baseball Monday through Friday!   Thanks to our partners at T-Mobile for sponsoring today's episode.   Text “TODAY” to 29017 to get 15% off your next in-store headwear or apparel purchase at Lids!   Use code BASEBALL2026 for 10% off your next set of tickets at SeatGeek.   Use code TODAY at https://www.monarch.com to get your first year half off at just $50   https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube   Event contracts carry risk of total loss and changing prices. Not good  for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA.   Shop your favorite gear from the Jomboy Media store. Click here to shop today! https://shop.jomboymedia.com/   00:00 INTRO 04:15 Lance McCullers traded to the Brewers 13:04 The AL throws a shutout in the All-Star Game! 23:01 Other cool things from the ASG 33:33 Jordan Walker wins the Home Run Derby! 42:07 2nd half preview 47:24 OUTRO     Follow us on X/Instagram: @ChrisRoseSports   Chris Rose on X/Instagram: @ChrisRose   Trevor Plouffe on X/Instagram @TrevorPlouffe   Follow all of our content on https://jomboymedia.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What happens when your next customer is represented by an AI agent that can research products, compare prices, evaluate suppliers, negotiate terms, and make purchasing decisions? In this episode of Tech Talks Daily, I speak with Ian Kahn, Partner and Customer and Commercial Excellence Platform Leader at PwC, about the rise of the Intelligent Customer Edge and why companies need to rethink how they sell, market, price, serve customers, and compete as artificial intelligence changes the buying process. Much of the enterprise AI conversation has focused on helping employees become more productive. Ian argues that this overlooks a much bigger change already taking place. Customers are using AI to research products, compare alternatives, evaluate pricing, and make decisions. In some consumer and business markets, AI agents are already being given permission to make routine purchases. Companies are no longer selling only to people. They increasingly need to serve customers whose AI agents expect accurate product information, transparent pricing, availability, service history, and performance data that can be discovered, verified, and understood by machines. This creates a serious problem for companies operating with fragmented front offices. Marketing, sales, pricing, commerce, and customer service have traditionally operated as separate functions, each with its own technology, data, processes, incentives, and performance measures. Customers do not experience companies through those internal structures. They expect consistent information and relevant experiences across the entire relationship. Ian explains why adding AI to each department independently will not solve this problem. Companies risk making existing processes faster without improving the customer experience or business performance. Instead, he argues that leaders need to reconsider the operating model behind the entire customer journey. The Intelligent Customer Edge is PwC's approach to bringing these commercial functions together into a connected system centered on the customer. Powered by proprietary company data and AI, the system can continuously learn from customer interactions, support real-time decisions, and help companies respond to changing customer needs. We also discuss the idea of the commercial brain and why proprietary data could become one of the most valuable competitive advantages available to companies adopting AI. Most businesses already possess customer records, transaction histories, operational information, market signals, service interactions, and other data their competitors cannot access. Yet much of that information remains fragmented across systems and departments. Ian explains how connecting these sources can create an intelligence layer that informs pricing decisions, marketing activity, sales opportunities, service interactions, and the moments that matter throughout the customer relationship. For CEOs, chief customer officers, marketing leaders, sales executives, CIOs, and technology teams, the conversation offers an important lesson about AI transformation. The companies achieving meaningful results are not starting with the technology. They begin with customer outcomes and redesign the work, decisions, workflows, and operating models required to achieve them. Human judgment remains an important part of that model. AI can process large amounts of information, identify patterns, provide recommendations, and handle routine tasks consistently. People continue to bring judgment, creativity, empathy, relationship-building, and strategic decision-making to customer interactions where trust and context matter. Ian argues that the goal is not to choose between people and AI. Companies need to design customer systems that use the strengths of both, determining where automation can improve speed and consistency and where people can create greater customer and commercial value. Trust, governance, explainability, and accountability also become more important as AI agents are given greater authority. Rather than treating guardrails as barriers to adoption, Ian explains why companies should design controls into AI-enabled customer processes from the beginning. The conversation also examines the cost of waiting. Customers are already adopting AI, and businesses that continue relying on fragmented front-office operations risk falling behind competitors capable of responding faster, providing better information, and creating more relevant customer experiences. Ian offers practical advice for companies deciding where to begin. Start with the customer journey. Understand how customer behavior is changing, identify where friction exists, determine how AI could improve the experience, and establish clear measures for customer outcomes and business value before investing heavily in new technology. For business and technology leaders under pressure to deliver growth, improve margins, control costs, and demonstrate returns from AI investment, this conversation provides a practical framework for redesigning the front office, using proprietary data more effectively, preparing for AI agents as buyers, and creating better customer experiences. Your customers are already using AI. Some AI agents are already making purchasing decisions. The question for companies is whether their customer systems, data, commercial models, and operating structures are ready to compete for business when the buyer on the other side of the transaction is no longer always human.

Today on CarEdge Live, Ray and Zach discuss the latest data on the new and used car market. Tune in to learn more! Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Andy Grindstaff, Director, Enterprise Restaurant Product, Global Payments, joins QSR Uncut this week for a wide-ranging discussion as we roll around the tech landscape. Let's talk AI. Drive-thru (does speed matter as much as it used to?). How customers are reacting to innovation, and what the true after-shock of COVID is on the innovation debate. We get into all of it, backed by data, and take a look at what could be coming next.This episode is supported by our partners at Global Payments.

Learn more about Refrigeration Mentor Customized Technical Training Programs at www.refrigerationmentor.com/courses Join the Refrigeration Mentor Hub here This episode is a replay of a recent Refrigeration Mentor Community Meetup where we helped fellow techs with some technical CO2 refrigeration troubleshooting. The live group discussed a problematic CO2 store with high superheat, recurring low-temp oil issues, phase-loss/current-imbalance alarm and others. You'll hear solutions, tips and advice from the fellow techs on the call, including Mikaela Law, Patrick Gregory, Andrew Freeburg, Billy Carlson, Noah Walker, and others. Interested in joining the next meetup? Click here and join our FREE Refrigeration Mentor Hub. In this episode, we cover: (01:39) High Superheat and Injection (03:20) Liquid Line Drop and Flashing (05:14) Pulse Valve Orifice Fix (08:10) Oil Logging (14:41) Pressure Differential and Port Sizing (19:34) HP Valve Failure (23:46) Ice Cream Frost Airflow Hack (26:44) Designing a Custom Divider Prototype (28:39) Selling Value to Customers (32:54) VFD Phase Loss Troubleshooting (35:37) Drive vs Compressor Diagnosis (38:46) Bypass Tests and Amp Imbalance (40:08) Using Bitzer Software Helpful Links & Resources: Episode 378. Field Stories: Compressor Failure, Case Freeze-Up Troubleshooting, and Electrical Safety Episode 360. Get Curious on Service Calls (For Faster Troubleshooting) Episode 382. Why Techs Get Stumped on Supermarket Racks (How To Fix It)

John Rockhold on LinkedInSpotlightConnect with Sam on LinkedIn - I share customer experience content multiple times a week, and love hearing from listeners with questions or ideas for topics.Subscribe to my newsletter, Customer Experience Patterns - I publish a new edition with each episode of the podcast.My LinkedIn Learning courses: Customer Experience: 6 Essential Foundations For Lasting Loyalty, How To Create Great Customer Experiences & Build A Customer-Centric Culture. In-depth video series that teach you how to create great experiences, and build customer-centric cultuers.Thanks to my talented colleague Emily Tolmer for the cover art. Thanks to my friends at Moon Island for the music. Hosted on Acast. See acast.com/privacy for more information.

Today we’re talking about something that can literally save lives, protect equipment worth hundreds of thousands of dollars, prevent product damage, eliminate downtime, and even set you up for success outside the warehouse. It’s called the pre-trip. Now, I know what some of you are thinking, Yeah, yeah check the forklift and move on. But today I want to challenge that thought. A pre-trip isn’t just paperwork, and it's not something regulatory agencies dreamed up to slow us down. It’s one of the greatest habits successful people ever develop. I'm Marty with Warehouse and Operations as a Career. And I thought we'd look at the pretrip a little differently today.   Aviation, railroads, trucking and manufacturing all adopted inspection checklists because investigations repeatedly showed that many accidents weren’t caused by equipment failures, they were caused by failures to discover problems before using the equipment.  Our pre-trip really answers only four questions. Is it safe? Is it operational? Is it legal? And am I ready? That simple framework works for every machine in the building. And as we'll learn in a few minutes several other positions!   Think about one of the most talked about pieces of equipment. The counterbalance forklift. We'll check out the forks, mast, chains, and look for any hydraulic leaks. We'll inspect the tires, the steering and brakes, seat belt, horn, backup alarm, lights, the capacity plate, LP tank or battery and our overhead guard.   Another biggie is the Reach Truck. We'll have a few more things to check here like the load wheels and outriggers, the reach mechanism, joy stick or lever controls, more hydraulic hoses, the battery connection and stability.   Let's see, we don't have to hit them all but I did want to talk about a few or our more common ones. I'll skip these, let's see, oh here, the Rider Pallet Jack. Many people underestimate the pallet jacks. First up, the belly button reverse switch, its brake operation and plugging, the fork tips, the drive wheel, its battery, steering arm, and horn. How many foot injuries have you seen here because operators become too comfortable? I hope we'd all agree that even one is too many right?   And the Floor Scrubber. People laugh until it floods an aisle. We'll need to Inspect things like the squeegee, pads, brushes, the water tanks, and the recovery tank. And its battery, warning lights and dashboard.  A bad scrubber creates slip hazards instead of removing them.  Oh, and I wanted to mention the cardboard and shrink wrap Baler. We need to check the emergency stop, safety gate, interlocks, and look for any hydraulic leaks, and inspect the chains and door latches. The most dangerous baler isn’t the broken one. It’s the one someone bypassed something on.  And of course, any type of Manufacturing Equipment will need a pre-trip, checking the guards, emergency stops, sensors, air pressure, lubrication points, tooling, and the product path. The first product shouldn’t be the test piece. The inspection should be.  And there's dozens and dozens of other pieces of equipment or machines. Like our conveyor systems, the yard jockey, another important piece is the clamp attachment and slip sheet attachment. Pretrips are a must for all of them.   So, what if you don’t operate equipment? Guess what? I think you still need a pre-trip.  What if you're an Office Employee? I feel you should be asking yourself. Do I have today’s priorities? Laptop? Chargers? Calendar? Checking for my Meetings? Deadlines? Did I answer yesterday’s emails?  Or if I'm a Recruiter? Have I prepared Today’s interviews? Applicants confirmed? Backgrounds complete? Job descriptions ready? Do I know the Hiring managers expectations?  And I think there’s a few questions every associate can pretrip themselves with.  Our minds deserve a pre-trip too. Am I distracted or tired? Am I frustrated or am I bringing yesterday’s problems into today’s shift? Those questions may be more important than checking tire pressure.  The pre-trip isn’t about checking things off on a sheet of paper or program. It’s about respecting what could happen if you don’t. Professionals don’t inspect their stuff because they expect something to be wrong. They inspect because they refuse to be surprised.   We all know that most accidents don’t begin with the accident itself. They begin with a decision. I’m in a hurry, I’ll check it later, It worked fine yesterday, or It’ll probably be okay.  Every incident investigation, insurance claim, equipment failure, damaged product, or near miss has a starting point. Many times, that starting point was someone choosing not to spend five minutes looking over their equipment.  A pre-trip isn’t just looking for what’s broken. It’s looking for what’s changing. That tire that’s lost a little air. The hydraulic hose beginning to rub against the roller. A chain that’s becoming loose. A battery cable that’s starting to fray. Problems rarely appear all at once. They grow little by little. The pre-trip is our opportunity to catch them while they’re still small.  And we need to remember that finding a problem isn’t the end of the pre-trip. It’s actually the beginning. We may need to Lock it  Out and Tag it Out. Or remove our favorite piece of equipment from service, and notify supervision, calling maintenance and using another truck if available. Professionals understand production never comes before safety.  A pre-trip protects People, Product, Customers, our Buildings, the Company’s reputation, our Production schedules, Inventory accuracy, Budgets, and well, our Careers.   Ok, I need to get back to work myself but tomorrow morning, No matter what your job is, let’s Perform a pre-trip. Not because someone tells you to. But because professionals prepare before they perform. Inspect your equipment or machine. Inspect your workspace. And look over your schedule. Let’s check our attitude and our priorities. Inspect your day. Success rarely depends on what happens after productivity starts. It depends on what you did 5 minutes before that time.   So, I won't go on and on here. We hear about the pretrip every day, I hope we put a different spin on it today and gave you a little different way to look at it. Yall be safe out there, in both your personal and professional lives. 

Feeling like you have to be everywhere all the time just to get a few leads can wear you down fast. When you're posting, testing, pushing, and still not seeing steady customers or referrals come in, it starts to feel frustrating and personal. In this Q&A Wednesday episode, Omar answers a question sent in by Joseph about how to build a more reliable way to bring in leads, customers, and referrals without running yourself into the ground. You'll hear how to think about growth in a way that feels a whole lot more sustainable, more intentional, and way less random than chasing whatever tactic is trending right now. Whether you sell services or products, this lesson will help you see what it really takes to create momentum that lasts. If you're ready to stop spinning your wheels and start building a smoother path to steady leads, loyal customers, and natural referrals, click play at the top of the page and dive into this episode. MBA2807 How To Get Consistent Leads, Customers & Referrals Without Burning Out Recommended episode to explore: If Your Marketing Isn't Working, This Will Fix It. 99% Of Business Owners Get This Wrong. To submit your questions, visit 100mba.net/q. Watch the episodes on YouTube: https://lm.fm/GgRPPHi SUBSCRIBE YouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Why humans won't shop alone anymore. Raja Rajamannar, Senior Fellow at Mastercard, joins CoinDesk's Sam Ewen for a conversation that is equal parts blockchain brand masterclass and roadmap for what marketing looks like when agents start making the decisions. Raja makes the case that agentic commerce doesn't simplify the marketer's job, it doubles it because now you have to win over the human and their agent, and the criteria for each are completely different. - Timecodes: 0:00 – Rethinking sales: humans vs. AI agents 2:17 – Crypto's branding problem 5:47 – Preserving value and remittances as use cases 7:53 – Cash to credit cards: an early parallel to crypto 14:31 – Money, emotion, and the Mastercard brand journey 17:48 – Experiential marketing over traditional ads 19:00 – Mastercard-flavored macarons and sensory branding 20:17 – The rise of agentic commerce 24:38 – Marketing to both humans and their AI agents 29:20 – Building empathy into AI transactions - This episode is brought to you by RealFi, a smarter stablecoin, backed by real-world assets. Find out more at⁠⁠ realfi.co⁠⁠. - Ledn provides a secure and transparent way to access liquidity while maintaining your bitcoin holdings. Perfect 8 year track record of keeping clients assets safe. Don't sell your bitcoin. Get a bitcoin-backed loan. Check out your rate by using their loan calculator at⁠⁠ ⁠⁠⁠⁠ledn.io⁠⁠ - JPEG Trading is a global proprietary trading firm specializing in cryptocurrency and decentralized finance markets. From market structure and liquidity provision to quantitative trading strategies, JPEG Trading operates across the full spectrum of blockchain-based assets. Follow @jpegtrading on X to stay ahead of the latest developments in digital asset markets:⁠⁠ https://x.com/jpegtrading⁠⁠ - "Spotlight" features host Sam Ewen.

In this episode, Michelle, Susan, and Kate dive into holiday merchandising from every angle, from planning months in advance to creating displays that feel intentional instead of overwhelming. They share ideas for layering holiday throughout the season, building memorable customer experiences, using simple props on any budget, and why storytelling through merchandising matters more than ever for independent retailers. This is part one of their Holiday Edition conversation, with even more ideas coming next week. What's Inside: How to start planning holiday merchandising before the busy season begins  Budget-friendly display ideas that create a big visual impact  Why thoughtful merchandising and customer experience help independent retailers stand outSupport the show

Watch this episode on YouTube! Artificial Intelligence isn't here to replace great business owners - it's here to make them better! In this episode of The Small Business Mindset, Kirsten Flory shares a practical approach to using AI to create a better customer experience while keeping the human connection at the center of your business.  Instead of fearing automation, learn how to leverage AI to save time, improve communication, build stronger customer relationships, and ultimately increase sales. The businesses that win won't be the ones using the most AI.  They'll be the ones using AI to create more meaningful interactions. In this episode you'll learn: Why AI should enhance, not replace, the customer experience How first impressions online determine whether customers choose you The importance of acknowledging customers immediately Why collecting your own customer data is more valuable than social media followers How AI can automate lead generation and customer communication Creating a sales funnel that nurtures prospects without addint more work The importance of fast, reliable follow-up Why integrity matters in every customer interaction How to use customer feedback to improve your sales process The one thing AI can never replace: your personal story and passion Why authenticity is still your greatest competitive advantage Key Takeaways: AI is a tool - not a strategy The best use of AI is creating systems that: 1) welcome new customers 2) capture valuable customer information 3) automate repetitive tasks 4) speed up communication 5) give business owners more time to build genuine relationships Technology can start the conversation, but people close the sale Customers buy from businesses they trust, and trust is built through authenticity, consistency, and follow through Action Steps: This week, audit your customer journey by asking yourself: How quickly do I acknowledge new leads? Am I collecting customer data that I actually own? Is my follow-up process timely and consistent? Does my online messaging match the experience customers receive when they talk to me? Where can AI save me time so I can spend more time building relationships? Choose one area to automate this week while keeping your psersonal touch front and center. Connect with Kirsten Flory Instagram Facebook LinkedIn If this episode inspired you, SUBSCRIBE to The Small Business Mindset and share it with another entrepreneur looking to grow smarter - not just harder. We'd love to hear from you!

Eddie Wilson, Chief Executive at Ryanair DAC, on proposals to reduce Dublin Airport passenger charges, and the impact on the airline.

Send us Fan Mail What separates a commodity local provider from a business that easily commands premium pricing? In this kickoff to our four-part brand series, Greg Sterling and Mike Blumenthal are joined by marketing pioneer John Jantsch.John details how small businesses can harness real customer language using clinet interviews, reviews and LLMs to establish distinctiveness, why top-down strategic leadership is required to effectively implement AI, and how to navigate the emerging threat of "agentic flattening" as AI agents and structured protocols begin to alter direct website interactions. Streamline your marketing operations from strategy to final customer touchpoint. Subscribe to our newsletters and other content at https://www.nearmedia.co/subscribe/

Wanna know how to get more customers without relying on ads, chasing the algorithm, or posting on social media every single day? Chris and I break down one of the biggest lessons we took away from Dan Martell and Renee Warren's Pink Skirt Project event: why becoming a professional podcast guest might be the most overlooked sales strategy available right now. We also share some of the biggest insights from speakers like Dan Martell, Adley Kinsman, Maria Wendt, and Samantha Skelly on building trust, creating content that converts, and taking action before you're ready. If you're ready to grow your business by leveraging other people's audiences instead of constantly trying to grow your own, this episode is packed with practical strategies you can start using today. Check out our Sponsors: Shopify - Try the ecommerce platform I trust for Glōci. Sign up for your $1/month trial period at http://Shopify.com/happy. Zazzle - Save 25% on your first order today at http://Zazzle.com with code EARN. Monarch Money -  Get your first year of Monarch Core for half off at http://Monarch.com with code EYH. Northwest Registered Agent - Visit northwestregisteredagent.com/EarnFree and start using free resources to build something amazing. Wealthfront - Join the million-plus people already building long-term wealth with confidence by heading to wealthfront.com/earn. Indeed - Indeed is giving Earn Your Happy listeners a $75 SPONSORED JOB CREDIT to help get your job the premium status it deserves. Just go to http://Indeed.com/podcast right now and support our show by saying you heard about Indeed on Earn Your Happy. Momentous - If you want to try Momentous Signature Spec Creatine, head to livemomentous.com and use code EARN for up to 35% off your entire first order. HIGHLIGHTS Why podcast guesting can outperform social media as a sales channel. The "trust transfer" strategy that helps audiences become buyers faster. What separates podcast guests who make six figures from those who get no results. Dan Martell's mindset shifts for taking action even when business feels hard. Adley's simple hook strategy that instantly makes content more compelling. Maria Wendt's advice for creating consistent leads with as little as $5/day in ads. Why taking action immediately creates momentum and changes your future. RESOURCES Register for Lori's FREE Million Dollar Guest Training: https://milliondollarguest.com/training Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow glōci: @getgloci Earn up to 4.30% APY with Wealthfront's high-yield cash account for a limited time: https://wealthfront.com/earnThis experience may not be representative of other Wealthfront clients, and there is no guarantee of future performance or success. Experiences will vary. The host of Earn Your Happy podcast, Lori Harder (“Media Partner”), is not a client of Wealthfront. The Media Partner receives cash compensation from Wealthfront Brokerage for this paid endorsement placed in their podcast, creating a conflict of interest. More details available via the referral link. The Direct Deposit Plus Investing Program from Wealthfront Advisers LLC and Wealthfront Brokerage LLC provides eligible clients a 0.25% APY increase above the base APY on eligible Cash Account balances (up to an overall boosted rate of 4.30% for a limited time when including the three month 0.75% APY boost for new clients) when you direct deposit $1,000 a month, plus open, fund, and maintain an investing account. Wealthfront may change or end the program at any time and determine eligibility at its discretion. Terms apply. Full details at wealthfront.com/promo-terms.The Cash Account, which is not a deposit account, is offered by Wealthfront Brokerage LLC ("Wealthfront Brokerage"), Member FINRA/SIPC. Wealthfront Brokerage is not a bank. The Annual Percentage Yield ("APY") on cash deposits as of January 30, 2026, is representative, requires no minimum, and may change at any time. 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I am fascinated with the idea of luxury brands like Dior, LVMH and Armani. It is clearly more than just diversification or trying to find new revenue streams. It is and has become part of the brand On a recent trip to Beverly Hills, I was invited to lunch with the group from Chateau Y'quem. I moved the entire schedule around (duh), to be there. And though I was remiss in remembering who fronted the hospitality, I was taken by the hospitality just the same. Now I am taken by the woman of was at the helm that day. Meet Fahara Zamorano. If you think the wine world is just swirling glasses and sniffing out tasting notes, Fajara Zamorano is here to flip your tablecloth. She strides into Wine Talks declaring, "You gotta remove the ego," and then proceeds to break down luxury wine culture not with snobbery, but with the kind of candor that leaves sommeliers and armchair tasters alike scrambling to rethink what it means to appreciate wine. Raised in the vine-studded valleys near Santiago, with the occasional detour into the Atacama desert—the driest place on earth—Fajara Zamorano grew up living the contrast between farmland "fairytale" and the arid edge of the world. No wonder she grew into someone who can call out ego in the most self-important industry on earth, then build a wine program for Monsieur Dior in Beverly Hills—where the stakes are as high as the heels. You're not just getting tips about which bottle to order at dinner. You're going to learn why the true luxury isn't price tags or Instagram clout, but the ability to see, anticipate, and dissolve the invisible barriers between guest and experience. Fajara Zamorano peels back the silk curtain on how fine dining works—how sommeliers read people, how guest notes are kept, and why even the "perfect" wine list is about much more than showing off. She'll have you questioning why we talk more about pesticides in strawberries than in the Cabernet you're sipping, and challenge the way the wine industry sacrifices humanity at the altar of mass marketing. She knows firsthand the battles of fighting for sustainable farming in a market obsessed with buzzwords, and still keeps her sense of humor when talking about Champagne, Armenian wines, or the eccentricities of the ladies who lunch on Rodeo Drive. If you've ever cringed at a wine list, been intimidated at a high-end restaurant, or wondered whether all this luxury talk means anything, this conversation is the antidote. Fajara Zamorano and Paul K will not only teach you how restaurants wield psychology like a decanter, but why the best experiences always put people before ego, and farming before flash. What you'll actually learn in this episode:

Malinda Sanna is the Founder and CEO of LookLook, a consumer insights platform that helps brands uncover customer insights through curated communities and intimate, one-on-one digital research. She leads the company's methodology, recruitment, and client work, translating human behavior, culture, and customer journeys into actionable insights for global brands across luxury, beauty, CPG, tech, and e-commerce. Malinda moves beyond surveys and focus groups to reveal the motivations that drive buying decisions. In this episode… Customers rarely make decisions in the neat, logical way brands expect. They may say an ad, review, or recommendation influenced them, but the real motivation often starts earlier and runs deeper. So how can brands uncover what people actually think, feel, and do before they buy? The answer is to get closer to the customer's real life, and Malinda Sanna, a consumer insights expert, explains how deeper research can reveal what surveys and focus groups often miss. Instead of relying on surface-level answers, brands need to understand the full path to purchase, the emotional context behind decisions, and the moments when customers feel seen or unheard. One-on-one conversations, thoughtful recruitment, and in-the-moment observation can uncover more useful insights than traditional research methods. For e-commerce brands, better creative, stronger messaging, and smarter growth all start with more human understanding. In this episode of the Up Arrow Podcast, William Harris talks with Malinda Sanna, Founder and CEO of LookLook, about why brands need to move beyond shallow customer research. Malinda explains how to uncover buying motivations, why focus groups fall short, and what e-commerce brands should learn from the full customer journey. She also touches on luxury psychology, community, and analog connections.

What if your best customers are already sold — before you ever say a word? That's the promise of the PULL framework, and in this episode, startup advisor and author Rob Snyder breaks down exactly why smart, well-resourced founders keep pushing brilliant products onto people who aren't ready to buy — and what to do instead. If you've run the demos, done the research, and still watched prospects disappear, this episode is your wake-up call. You'll discover: Why doing everything "right" can still leave you in the pain cave The four-part PULL framework (Project, Unavoidable, List of options, Limitations) that predicts who will buy before you even pitch How to describe your product in the fewest possible words — and why less is always more Why your sales call should be a "see if they try to buy" call, not a convince-them-to-buy call How a repeatable customer success story does more selling than any pitch deck ever will Rob Snyder is a Harvard MBA, former McKinsey consultant, startup founder, and author of The Power of Pull. He has advised hundreds of startups on how to find product-market fit faster by stopping the push and building for pull. Connect with Rob: Website: robsnyder.org LinkedIn: linkedin.com/in/robsnyder Get the book: The Power of Pull — available on Amazon Learn more about the Story Cycle System™: businessofstory.com #576: The Power of Pull: Find Customers Who Are Already Sold, With Rob Snyder

After a long day as a school bus driver, Nate checks his voicemail and finds a message from "AT&T" offering a discounted rate and a new phone. He has been a loyal customer and is looking for ways to lower his expenses, so he calls them back. The agent already knows all of Nate's information and walks him through the process of picking out his new phone on the AT&T app. When the phone arrives, Nate calls back to set it up, but there is a problem: The phone's serial number doesn't match, and he'll have to send it back. They send him a prepaid shipping label and tell him to pick out a new iPad and phone for his troubles. When the new items arrive, and again there is a problem, Nate becomes suspicious that he is entangled in a reshipping fraud scheme. 

Xfinity, get it now https://www.xfinity.com/learn/deals/offers https://fanaticsmarkets.onelink.me/3MFw?pid=jomboy&af_dp=fanmarkets%3A%2F%2Fhomepage&af_channel=partnerships&c=jomboy_fmx&af_ad=youtube&af_web_dp=https%3A%2F%2Ffanaticsmarkets.com%2F%3Fpid%3Djomboy%26c%3Djomboy_fmx%26af_ad%3Dyoutube%26utm_source%3Djomboy%26utm_medium%3Dreferral%26utm_campaign%3Djomboy_fmx%26utm_content%3Dyoutube Book your next trip at https://www.bestwestern.com What's the best call from this year?! https://docs.google.com/forms/d/e/1FAIpQLSdPaxaPuowxawS6GlsXhFslNrDlA22guvTsTfGBshigBtffVg/viewform   Coach Trev and Talkin' Jake give their awards from the mid season so far! Do you agree or disagree with their choices?     Event contracts carry risk of total loss and changing prices. Not good  for all investors. Not available in all states. Must be 21+. See Important Disclosures in Fanatics Markets app. Customers are introduced to Crypto.com by Paragon Global Markets, LLC, d/b/a Fanatics Markets IB, an Introducing Broker registered with the CFTC and a Member of the NFA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.