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Yanik Silver has been called a Cosmic Catalyst, a Maverick Mischief-maker and a Galactic Goofball. He redefines how business is played in the 21st century at the intersection of evolutionary growth, impact and fun. Yanik is the creator of the Cosmic Journal, author of Evolved Enterprise and the founder of Maverick1000, a global collective of visionary entrepreneurs making a serious difference in the world, without taking themselves too seriously. We talk about: Why we are plan(e)ted where we are! Sacred Sites, ancient wisdom and how life is changing... Yanik's dream of being a hockey player and how more important things emerged in his life. Truly changing the way business is played. How Yanik measures value and quality of life for himself. Following your heart is sometimes scary, but never wrong. Fun fact to know about Yanik: He snuck out at the age of 5 to buy markers with his Hanukah money—only to catch the wrong bus home and end up at the police station. Undaunted, his love of doodling still continues to this day! --- Support this podcast: https://anchor.fm/julian-guderley/support
In this episode, you will be inspired as Yanik Silver talks with our host Roland Frasier. Listen and glean takeaways and insights from someone that Roland refers to as ‘one of the best networkers and marketers you would ever run across”. Yanik Silver has been called “a thread that runs through the fabric of the online marketing community,” a Maverick Mischief-maker, and a Galactic Goofball. He ‘redefines how business is played in the 21st century at the intersection of more profits, more fun, and more impact’. Yanik is the author of Evolved Enterprise, and the founder of Maverick1000, a global network of top entrepreneurs & visionary entrepreneurs making a difference in the world without taking themselves too seriously. If you're looking to make your entrepreneurial journey more meaningful and more fulfilling, this episode is a great starting point. “If you can apply direct marketing to a company that has amazing potential to do good, then it just turbocharges it…if you look at companies that have a greater purpose and meaning across the S and P 500, they outperform by 1400% over a 15 year period”. Yanik Silver. If you’re enjoying Business Lunch with Roland Frasier, head over to our home page and sign up for occasional memos from us. You can also follow Roland on Facebook, where his profile is always full of content and conversation. But most of all, to support the show, make sure you’ve actually hit Subscribe on ApplePodcasts. We would appreciate it! What is The Evolved Enterprise™? It’s a way to go from merely a transactional business to a transformational one and even a transcending business. It’s about creating a venture that authentically comes straight from your true essence, wrapped around a meaningful Cause (your WHY or impact), and then develops the community. Listen Today For The full scoop on Yanik’s robust Entrepreneurial journey. How Yanik went from cold-calling Doctors at age 16 to his first million-dollar product. The turning point that leads him to what he’s passionate about now. “And then, about 11 years ago, I asked myself a straightforward question, which is, am I happy? Would I be happy doing what I’m doing ten years from now? And the answer was no, which led me to this whole other exploration of how to connect your head, your heart, and your heart purpose”. Yanik Silver. His tried and tested networking philosophy. The Seismic shift that’s been happening in consumer buying behavior. “Customers want to buy from companies that have a greater purpose, greater meaning, and they’re willing to either spend the same and change brands, or change whatever company they buy from, and they’re even willing to spend more.” Yanik Silver. How You Can Turn Your Company Into An Evolved Enterprise Understand that you can. Start with you. Determine the cause. What do you care about? Determine the model. Listen for Yanik’s examples of different models companies are using, and so much more! “I think it’s really exciting that we get to use our head, which is our marketing side and business side, to develop all those pieces that we’ve already got and then use our heart, which is how do we want to make a difference in the world?” Yanik Silver. Click to find us on Apple Podcasts and other podcast players. Contact & Follow Yanik Through his personal website or through EvolvedEnterprise.com Contact & Follow Roland On Facebook On Instagram Through his Website Follow Business Lunch Podcast On Instagram On Twitter
Yanik Silver is the founder of Maverick1000, a private, invitation-only global network of top entrepreneurs and industry leaders. This group periodically assembles for breakthrough retreats, rejuvenating experiences, and impact opportunities (to-date raising over $3M+) with participating icons such as Sir Richard Branson, Tony Hawk, Chris Blackwell, John Paul DeJoria, Tony Hsieh, Russell Simmons, Tim Ferriss, and many others. Yanik serves on the Constellation board for Virgin Unite, the entrepreneurial foundation of the Virgin Group and Branson family. On this episode, Yanik talks about his lifetime goal of connecting and catalyzing visionary leaders and game changers to solve the world’s most impactful issues by the year 2100. Show Notes Yanik’s role in his family’s business and some important things he learned from that experience. The family event that Yanik created to teach his and others’ kids about business and what he has them do to learn about selling. How Yanik avoided having a “real” job most of his career. How asking himself one question led Yanik to start Maverick 1000. Yanik’s Ultimate Big Life List and some things that are on that, some things he’s taken off and a few big ones that have come to fruition. How Yanik has connected with some of the greatest business icons of our time, including Richard Branson, Tim Ferriss and Tony Hsieh.
The business-intentional focus of this episode is two-fold:To Thine Own Self Be True: How to create sustainable businesses that are in alignment with your true self.Charity That Drives Revenue: How to create evolved enterprises where having a cause partner actually DRIVES revenue for your business.One of the many things that I love about Yanik is that he truly walks his walk. With the launch of his new book and program - Evolved Enterprise he has lifted 1,000 people out of poverty. For more information on Yanik's Evolved Enterprise journey in creating Maverick Village in Africa and on how you too can create your own Evolved Enterprise and make altruism a tactical business advantage check out my blog at http://businessintentional.com/cause-partner-advantagesPoints of Interest From the Episode3:55: - Being in alignment with your business and staying in alignment with it5:00 - Entrepreneur Challenge: Working hard to achieve success only to learn that it doesn’t actually fulfill you6.50 - Incorporating your passions into your business8.40 - How Yanik has shifted his enterprise the past seven years to reflect his passions11.55 - Takeaways from Sir Richard Branson’s quote that says, “the key to success is not in figuring out how much money you can make, but how much impact you can have by serving others.”14.20 - Create space in order to create success and happiness18.00 - Mindset: Devastating Failure vs. doors closing so you can make a better shift?19:40 - What I learned from spending the day with Sara Blakely, Founder of Spanx20.50 - Evolved Enterprise!22.40 -Which of the 11 Evolved Enterprises in Yanik’s book is Shelby’s favorite24 - Evolved Consumerism27.40 - How to Evolve YOUR Enterprise
Business owners want the competitive advantage. All too often, they resort to less-than-moral tactics to get there. But according to Yanik Silver, times are changing. People like you, who want to do good in the world and prosper from it, are about to eclipse those who just want the money. How is this possible? In today’s episode, Yanik Silver talks about how aligning the ‘true soul’ of your business will not only help you stay motivated, but will also give you a competitive advantage with the shifting mentality of consumers. Also: How Yanik turned a $400,000 loss into a wildly successful business by finding his own alignment How to properly choose a mission, message, and cause, and avoid the same embarrassment that KFC faced when selling fried chicken to support breast cancer research How to tie in your life’s work to your business model, and to do so without feeling bad about it. If you are ready to join the forward-thinking entrepreneurs who are making real change in the future of business, and doing so in a way that enriches everyone, then you don’t want to miss this episode with Yanik Silver. KEY POINTS: At 4:00 – Yanik talks about how he went from being nearly half a million dollars in debt to running a business that wasn’t just in line with his core beliefs, but also was highly successful. At 6:00 – Danny and Yanik discuss how he made the new business sustainable as a membership model. At 10:30 – Yanik explains exactly what an ‘evolved enterprise’ is, and why this type of company will have the competitive advantage in years to come. At 13:00 – Yanik and Danny discuss how companies without a core mission are either going to evolve or fail. They talk about KFC’s doomed foray into the new landscape. At 20:00 – Danny and Yanik talk about his new book, who it’s for, and what they can expect to get out of it that will usher in a new age of evolved enterprises.
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