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Tom Jelneck : On Target Digital Marketing
Where's the best place to bury a body? Page 3 of Google search results, of course. On this episode of OnTarget Talks, Shelby and Rick discuss some of the best practices for SEO and updating your website marketing to save your brand from being 'buried' by search engines.
"Try as they might, some companies just can't be edgy." On this episode of OnTarget Talks, we're joined by our content strategist Diana & general manager Monique. The ladies discuss a major company's recent blunder of an attempt to be edgy and what marketers can learn by being true to themselves. Also listen in for some tips on how to better approach social marketing.
On this episode of OnTarget Talks, we're recapping our team outing to the recent charity golf tournament hosted by the Maitland Chambers of Commerce. Michael and Takeem chat about some of the high points of the day and get into some basketball hot takes as they usually do!
But Shelby Do We Have To Research?! by Tom Jelneck: On Target Digital Marketing
On this episode of Ontarget Talks things begin to heat up a bit as Conor and Shelby face off! With a twist of events Conor chooses Content while Shelby defends the honor of Design. You don't wanna miss out on this one!
On this special episode of OnTarget Talks we're joined with Monique and Takeem! They discuss early predictions for "The Big Game" and how brands prepare to take full advantage of the surrounding buzz!
Are Nerf guns in the office really cliche? And how much cheese is too much cheese? On This episode of OnTarget Talks Madison and Conor persuaded to join their discussion of branding tone, amongst other topics.
Why is your favorite company your favorite company? Is it their snarky social media presence? Do their commercials make you burst out laughing? Or is it that catchy jingle that never quite leaves your head?On this episode of Ontarget Talks, Diana and Takeem discuss how some of their favorite brands attract consumers through unique marketing strategies.
What does brand storytelling mean? "Storytelling" is such a buzzword in marketing, but how does it apply to a company? In this episode of On Target Talks, Michael and Shelby geek out over their favorite brand storytellers — the ones that keep us entertained, engaged, and inspired — and explain why those brand stories stay relevant for decades.
We survived 2020! That calls for celebration doesn't it?! Well thats what we're doing! With Monique and our special guest Michale Piccoli, owner of our partner agency Green Arrow. Together these two tackle the trends you should be paying attention to for the New Year!
Crystal. Clear. Quality. The goal of any podcaster is to make someone sound as good as they do in-person. Reliable podcast audio puts your listeners in the middle of the conversation, and on today’s On Target Talks podcast, our audio engineer Takeem explores the technology behind fantastic podcast audio with guest Michelle Miller Levitt, the Creative Marketing Director of Heil Sound.
Tis the season for planning! From meal to presents to work schedules, holidays often means putting the specifics on paper to make sure they happen — and your marketing strategy is no different! Planning content, especially social media content, can get confusing. Our social media coordinator Madison joins our content creator Diana to give you the tips and tricks to planning out holiday content
What makes a good website? On this episode of On Target Talks, Conor and Monique talk through the seen (and unseen) UX/UI elements that make a website successful. And for a hidden gem, listen to the entire podcast to hear what Conor's Borat impression sounds like. We'll let you judge...
Takeem introduces a new voice to the podcast — On Target’s Senior Content Strategist, Shelby Rogers! Hear how Shelby decided to get into marketing, what she loves about On Target, what Disney advertisement made her cry, and why she suppresses her (sometimes thick) Kentucky accent.
Structured data — the invisible, powerful ‘force’ that search engines love to read for your SEO. In this episode on On Target Talks, Rick and Takeem break down the importance of structured data, what it means for your website, and how you can make sure your website is built to optimize SEO.
Christmas is here! Well, not yet, but the On Target team is gearing up for holidays and seasonal marketing! In this week’s podcast, Monique and Madison talk about how businesses can prepare now so they don’t struggle with putting up last-minute holiday marketing campaigns.
New person alert! In this episode of On Target Talks, get to know our brand new content creator Diana. (We might be biased, but we think she’s great.) Hear more about her journey into marketing from journalism, why she made the jump over to On Target, and what inspires her when she creates content for our clients.
What’s the recipe for an effective social media ad? How easy is it to buy through Instagram and other social platforms? And does anyone really believe those popular Instagram ‘influencers’? In this episode of On Target Talks, Monique and Amanda — one of our fabulous interns — break down all things advertising on social platforms. You might wind up taking a closer look at the next social media ad you see.
We have Rick and Madison on this episode of OnTarget Talks ,and they're discussing the advantages of opportunistic marketing. Each give examples of how being ready can give businesses a viral hit.
On this episode of OnTarget Talks, we are have Grace & Takeem! These two get to catching up on the process of remote podcasting during a quarantine. They really go into depth on the importance of sound quality and fine tuning your audio to make it the awesome it can be!
Can't decide if your brand would benefit more from a short term or long term marketing strategy? Madison and Takeem are breaking down the different benefits of each strategy on today's episode of OT Talks!
Is your website smarter than a fifth grader? Join Rick and Grace as they talk about the benefits of smart sites.
As digital marketers that love to help schools tell their story, we know back to school is tough. In this episode of On Target Talks, Monique and Nikki discuss how COVID-19 is impacting back to school.
Join Takeem and Conor on this episode of On Target Talks as they discuss Netflix, content distribution, and how content can help you up your marketing game.
Join Nikki and Madison in this episode of On Target Talks as they discuss the best strategies for nonprofits and social media.
Tune in to this week's On Target Talks to find out exactly what Monique and Grace are "wineing" about — and for their tips on creating a kickass landing page!
Join Nikki and Takeem on this episode of On Target Talks as they talk about what it's like to hit record in the podcast studio!
Rick and Conor tackle web design in this episode of On Target Talks. Is it bad to look "templatey," or does that actually make the website more user-friendly?
Join Takeem and Monique as they discuss why you need to take a fresh look at your marketing as the United States begins to reopen following COVID-19.
Search engine optimization, search media optimization, search what? In this episode of On Target Talks, Madison and Grace dive into how to make your content optimized and human!
In this episode of On Target Talks, Conor makes his OT Talks debut! Conor and Maddie are to give you a crash course in the importance of branding. We’re talking strong brand image, establishing a cohesive brand between your website and social media, and mentioning some of our favorite brands online in the newest episode of OT Talks!
Join chief coffee brewer Tom and audio engineer Takeem as they talk about going stir crazy, keeping sane, and taking podcasts remote — without sacrificing quality.
We're all trying to pivot our marketing efforts right now. So as a business, how can you stay human, keep it real, and connect with your customers?
For Tom Jelneck and Sara Brady, working from home has brought its own set of challenges — most of which involve a barking dog! Tune in to learn how to make the most out of the new work day.
In this episode of On Target Talks, Cuore and Maddie talk about ADA compliance on social media! We discuss what exactly ADA is, how it relates to social media and how you can ensure you’re being ADA compliant on your social media profiles.
Turning twenty dollars and a can of baby formula into a career might seem like an impossible challenge to most but to Angela Highland, it was the start to a new life.
Are you wondering if you need to rebrand? The answer is most likely a resounding, yes! Your brand is your mission, your vision, and your values. How are you going to represent your brand both visually and in your messaging?
Let's talk — about podcasting! What is it? What's our process? And, most importantly, why should you podcast with us? Join content creator Nikki and audio engineer Takeem as they walk you through what it's like to sit behind a mic.
In this very special edition of "On Target Talks," we are live from Coffee and Content at On Target Digital Marketing. In this episode, you'll hear from On Target CEO Tom Jelneck and the owner of Advance System Solutions Inc., Tom Craig. Listen to them banter about Apple vs. PC, as they talk technology and brand marketing.
When you work together for 11 years, there are some stories to tell. Experience this blast from the past as our resident grumps take us through the past ten years of SEO, website updates, coding languages, and well — On Target itself.
Cool! You posted something awesome to your website — and no one's reading it. If you're not sharing your own content, no one else will. That's where social intros come into play.
In this very special edition of "On Target Talks" we are live from Coffee and Content at On Target Digital Marketing. In this episode, you'll hear from On Target CEO Tom Jelneck and the owner of Advance System Solutions Inc., Tom Craig. Listen to them banter about Apple vs. PC, as they talk technology and brand marketing.
In this episode, Cuore and Madison talk about what hashtags are, what they AREN’T, how to use them, and how NOT to use them. Madison talks about her new tattoo and Cuore reminisces on her angsty teen years. Hashtag nice!
For this episode, Grace and Madison talk about what it means to be timely and relevant on social media and how to go about actually being timely and relevant. Madison is upset about a donut and Grace has no sympathy. Fun!
For this episode, Rick and Matt talk about the importance of SSL certificates. They both discuss why you need one, and what to do after implementation.
The Future is Now by Tom Jelneck: On Target Digital Marketing
In today’s episode, Tom and Nikki discuss power tips for podcasting in 2020. Podcasting is on the rise and is expected to grow even more in the upcoming year. Now is the time to start producing audio content and tell your story on a whole other level.
In today’s episode, Rick and Cuore discuss next year’s design trends. Cuore highlights this past year’s design trends and Rick offers insight when it comes to implementing SEO with design.
If you’ve ever tried to access a piece of content and had to fill out a form to read it, congratulations! You’ve accessed gated content. But what exactly is gated content, and how can you use it to market yourself as a thought leader?
Are you ready for 2020? Here are some tips for making killer content next year!
This fifth episode of On Target Talks dives into the importance of humanizing your content, and the rights and wrongs of it all.