The Spark Show

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A podcast for impact-driven influencers! Brand building, growth hacking, monetization strategies, and all that mindset stuff to spark your influence, income and impact.

Gwen Lane


    • Jun 25, 2021 LATEST EPISODE
    • monthly NEW EPISODES
    • 19m AVG DURATION
    • 102 EPISODES

    Listeners of The Spark Show that love the show mention: influencer marketing, monetize, influencers, knows her stuff, digital, brand, impact, breaking, real deal, build, online, energy, talks, useful, valuable, helpful, knowledgeable, must listen, business, loving.



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    Latest episodes from The Spark Show

    How to Start A Successful Brand Featuring Doone Roisin

    Play Episode Listen Later Jun 25, 2021 33:16


    In this episode, we talked to Doone Roisin. She is the founder and host of the popular podcast show, Female Startup Club. She's a digital marketing expert and has worked for brands such as Snapchat, IMG, and an iconic Australian large online retailer. She's an entrepreneur and launched her own jewelry brand, Kincs, and education on the media side of the Female Startup Club. Thank you so much for being on the Spark Show. We discussed: - three struggles when starting a brand - how to set yourself up for success - your network is your net worth Register for our masterclass: https://thespark.show/class Full show notes: https://thespark.show/122

    Hiring Your Dream Team Featuring Kimone Napier

    Play Episode Listen Later Jun 25, 2021 31:17


    In this episode we talked to Kimone, she is the CEO of Kimone Napier consulting, helping women business owners attract, hire and retain their dream teams to reclaim their time, scale their businesses and live their best lives. She has over eight years of experience in HR operations in engineering. She's a speaker, consultant, and strategist whose work has been groundbreaking in building strong teams and helping business owners reclaim their time. Thank you so much for being on the Spark Show. We discussed: - the three things to do when you first hire - how to avoid burnout by delegating tasks - what to do if you're ready to hire now. Register for our masterclass: https://thespark.show/class Full show notes: https://thespark.show/121

    Get Ready for Brand Deals

    Play Episode Listen Later Apr 28, 2021 35:27


    In this episode of The Spark Show, I talk about how to get ready for brand deals. I discuss: - the five steps you need to take to prepare for brand deals - why being your true, authentic self is important not just to your business but to brands as well - how to optimize your brand deal portfolio Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/120

    5 Ways to Monetize Your Influence

    Play Episode Listen Later Apr 21, 2021 14:43


    In this episode of The Spark Show, I talk about the five ways you can monetize your influence including advertising, affiliate marketing, selling products, offering your services, and hosting / appearing at events. I discuss: - why it's important to first work on your money mindset and address any money stories you may have - why it's crucial to have a monetization strategy in place - the five ways you can bring income into your business and why many people have multiple revenue streams Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/119

    Pitch Like a Pro

    Play Episode Listen Later Mar 24, 2021 7:48


    In this episode of The Spark Show, I share my top five tips on how you can start pitching to brands as an influencer EVEN if you don't have a huge following. I also discuss the biggest pitching mistakes so that you can avoid making these moves that could be costing you hundreds or thousands of dollars of sponsorship opportunities. I discuss: - why it's super important to do the pre-work before you pitch to brands - how you can create a connection with the brand in order to increase your chances of getting a "YES" to your pitch - why all influencers need an influencer portfolio if they want to start pitching to brands Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/118

    Let's Bust These Influencer Myths

    Play Episode Listen Later Mar 17, 2021 7:29


    In this episode of The Spark Show, I bust five, common influencer myths that many people believe so that you can build a profitable and sustainable, influencer business today without those lies getting in the way. I discuss: - how you actually don't need a lot of followers to be an influencer - how being an influencer isn't about what you look like - it's about the impact you make - why brands love working with micro-influencers Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/117

    5 Questions to Ask Before Partnering with Brands

    Play Episode Listen Later Mar 10, 2021 5:20


    In this episode of The Spark Show, I talk about the questions you should ask brands before you partner with them. I discuss: - how your number one responsibility is to your audience and your brand collaborations should reflect what would provide value to them - why it's essential to know the expectations of the brand - how you need to know what exactly the partnership will look like Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/116

    5 Ways to Get Unstuck

    Play Episode Listen Later Mar 3, 2021 7:09


    We all have those moments when we feel like we are stuck in a rut. We feel uninspired and overwhelmed to the point where it's hard to get anything done. And, if you don't recognize how you're feeling and listen to your mind and body - THAT can lead to complete burnout mode. In this episode of The Spark Show, I talk about five ways to get unstuck. I discuss: - the five things you can do to help you get unstuck and avoid burnout - why it's important to always tune into your vision - what a real break is (and how it's probably not what you think it is!) Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/115

    Money Mindset for Influencers

    Play Episode Listen Later Feb 24, 2021 8:31


    In this episode of The Spark Show, I talk about money mindset for influencers and some new money beliefs that you can put into practice into your own life and business. I discuss: - the importance of recognizing what comes up and how you feel when you hear or say the word "money" - how money is already out there, it just has to make its way to you - how money buys options and allows you to make a greater impact Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/114

    Impact With Podcasts Featuring Jeremy Ryan Slate

    Play Episode Listen Later Feb 17, 2021 28:41


    In this episode of The Spark Show, I talk to Jeremy Ryan Slate, founder of the "Create Your Own Life" podcast and CEO of Command Your Brand, which helps entrepreneurs get their message out by appearing as guests on podcasts. We talk about how guesting on podcasts can help you with your business and why it's important to guest on podcasts that share the same values as you do. We discuss: - the things you should consider if you're interested in starting a podcast of your own - why it's important to guest on podcasts and how to fit guesting into your content / media strategy - trends to look out for in the podcasting world Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/113

    Get Yourself a Mentor with Kelsey Chapman

    Play Episode Listen Later Feb 10, 2021 29:31


    In this episode of The Spark Show, I talk to Kelsey Chapman, author of "What They Taught Me: Recognizing the Mentors Who Will Take You From Dream to Done," podcaster and personal cheerleader to women building their dream life and business. We talk about why it's important to have a mentor and how it can help you uplevel in your business. We discuss: - how to find the right mentor for you (and how your mentor may already even be in your inner circle!) - advice to those who aspire to be mentors to others - the difference between investing in a coach versus "picking their brain"   Kelsey Chapman's book "What They Taught Me" is available now!   Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/112

    Wellness is a Priority with Katja Lillian

    Play Episode Listen Later Feb 3, 2021 27:40


    In this episode of The Spark Show, I talk to certified Integrative Wellness & Life Coach, health blogger, lifestyle influencer, content creator and mental health advocate, Katja Lillian about ways you can implement a healthy routine into your lifestyle! We discuss: - the key takeaway to living a balanced lifestyle - why it's important to have a coach / mentor if you want to focus on health and wellness - how Katja Lillian impacts women and helps them to live a healthier life mentally, physically, emotionally and spiritually Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/111

    Influencer Success Roadmap

    Play Episode Listen Later Jan 27, 2021 6:56


    In this episode of The Spark Show, I walk you through the five stages of your influencer success roadmap - starting from stage 1: "Build Your Brand" to the final stage: "Monetize Your Influence." Your influencer success roadmap serves as your guide no matter where you are in your influencer business! I discuss: - why you need to have a content strategy and plan in place so you can post content with intention - why being consistent and showing up for your audience is the key to growing your following - the different ways you can monetize your influence Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/110

    2021 Social Media Trends

    Play Episode Listen Later Jan 20, 2021 4:32


    Are you keeping up with all the latest social media trends? In this episode of The Spark Show, I talk about 2021 social media trends so you can make those crucial decisions on what you'll be spending time on this year to grow your following and make a bigger impact. I discuss: - New trends like Clubhouse, Instagram Reels and more - Influencer marketing being on the rise and why now is a great time to work on your influencer business - why staying consistent on the platforms you are on is super important Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/109

    New Year, New Habits

    Play Episode Listen Later Jan 13, 2021 9:09


    New year, new habits! It's a new year, which means it's time to create new habits that you'll ACTUALLY stick to. In this episode of The Spark Show, I talk about how to create new habits that you'll stick to. I discuss: - the 5 steps you need to take to create a new habit - the importance of getting clear on your WHY - why you should create your own reward system to help you stay consistent with your new habits   Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/108

    2021 Word of the Year

    Play Episode Listen Later Jan 6, 2021 7:11


    In this episode of The Spark Show, I talk about how to choose your 2021 word of the year. I discuss: - why it's important to have a word of the year - what my 2021 word of the year is - how having a word of the year contributes to your success Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/107

    3 Ways to Practice Self-Care and Put Yourself First

    Play Episode Listen Later Nov 18, 2020 7:16


    Self-care is a necessity, not a luxury. In this episode of The Spark Show, I talk about 3 ways you can practice self-care and put yourself first! I discuss: - why self-care is so important - why you shouldn't believe what people are saying about self-care - how you can practice self-care in your daily life to be the best version of yourself Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/106

    How to Stop Being Insecure Online (And Offline)

    Play Episode Listen Later Nov 11, 2020 8:12


    Nothing holds you back more than your insecurities. In this episode of The Spark Show, I talk about how to stop being insecure online (and offline). I discuss: - where insecurity comes from - how to be aware of your insecurities - the three steps to overcome fear, doubt and insecurity   Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/105

    How to Face Your Fears as a New Entrepreneur

    Play Episode Listen Later Nov 4, 2020 23:15


    Becoming an entrepreneur or deciding to take the first step towards that journey can be overwhelming, that's why I'm here to help you! In this episode of The Spark Show, I talk about how to face your fears as a new entrepreneur. I discuss: - the fears that new entrepreneurs have - the pros and cons of entrepreneurship - the things that successful entrepreneurs do Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/104

    How to Say NO and Feel Good About It

    Play Episode Listen Later Oct 28, 2020 6:20


    Start being comfortable with saying "no." Saying no to things that don't fit your mission, people who aren't valuing your time or anything that doesn't align with your end goal. In this episode of The Spark Show, I talk about how to say NO and feel good about it. I cover: - how knowing what you want will help guide your decisions - the importance of pushing past your fear of judgment when saying "no" - why it's crucial to put yourself first Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/103

    No, You Can't Pick My Brain

    Play Episode Listen Later Oct 21, 2020 7:38


    In this episode of The Spark Show, I talk about why you shouldn't let people pick your brain. I cover: - what exactly it means when someone asks to pick your brain and why you should say "no" - why people put more value into things they actually invest in - how to respond to people who ask to pick your brain Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/102

    How to Deal With Negativity

    Play Episode Listen Later Oct 14, 2020 17:02


    In this episode of The Spark Show, I talk about how to deal with negativity. We've all come across negativity both online and offline. But, the key to dealing with negativity is to CHOOSE YOUR FOCUS. You get to choose whether to focus on the 99% of your audience who loves you or the 1% of negative comments. I cover:  - what it means to be an influencer and why negativity comes with the job description - why it's important to choose your focus  - how conquering your fear of judgment will allow you to help more people   Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/101

    Life Lessons from Influencers

    Play Episode Listen Later Oct 7, 2020 17:18


    I am so excited to share the 100th episode of The Spark Show! In this episode, I talk about three life lessons that I've learned so far that can help you in your journey of creating and sustaining influence, income and impact. I'm also joined by a few of my influencer friends including Erika De La Cruz, Bree Jenkins, Brittany Krystle, Brittany Noelle, and Arianna Thomopoulos, who share their biggest life lessons throughout their journey as well. We discuss: - why it's important to get to know you - the power of having an abundance and growth mindset - why you should always stay true to who you are Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/100

    How to Grow Your Audience With Instagram Giveaways

    Play Episode Listen Later Sep 30, 2020 11:16


    In this episode of The Spark Show, I talk about Instagram giveaways! Giveaways are a great content idea and strategy to grow your audience on Instagram, increase reach and engagement and are an opportunity to partner with brands and influencers. I discuss: - how to plan a giveaway - how to execute and amplify this growth strategy - the benefits of running a giveaway Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/99

    How Much to Charge as an Influencer

    Play Episode Listen Later Sep 23, 2020 22:33


    In this episode of The Spark Show, I talk about how much to charge as an influencer. I discuss: - how to price your services - what to take into account when you're pitching to brands - why it's important to have a money mindset Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/98

    Why Every Influencer Needs A Media Kit

    Play Episode Listen Later Sep 16, 2020 14:43


    In this episode of The Spark Show, I talk about why EVERY influencer needs a media kit. A media kit is a document that clearly communicates what your brand is about. I discuss: - why it's important for influencers to have a media kit - all the things that you should have on your media kit - the #1 thing that successful influencers do that get paid brand deals vs the ones that only get discount codes and free products Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/97

    How to Write Your Influencer Mission Statement

    Play Episode Listen Later Sep 9, 2020 20:00


    Your influencer mission statement is a way that will strongly communicate who your brand is for, what it's about and what you're aiming to do. In this episode of The Spark Show, I talk about how to write your influencer mission statement. I discuss: - how you need a strong foundation in place in order to have a successful business - how knowing your audience and branding will help you create a strong influencer mission statement - why you should constantly refine and revisit your influencer mission statement Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/96

    When To Have Multiple Instagram Accounts

    Play Episode Listen Later Sep 2, 2020 11:22


    Let's face it, one Instagram account is already a lot to manage. In this episode of The Spark Show, I cover when to have multiple Instagram accounts so that you can figure out if you need to be managing more than one. I discuss the three things you should consider including: - who your audience is - how much time you have to allocate on your Instagram accounts - whether you should have a personal vs a brand account   Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/95

    What To Do When Your Brand Evolves

    Play Episode Listen Later Aug 26, 2020 11:47


    CHANGE IS INEVITABLE... which is why your brand is bound to evolve throughout your influencer career. In this episode of The Spark Show, I talk about what to do when your brand evolves. I discuss: - why you shouldn't compare your success to others on Instagram and how you can shift from comparing to preparing - why it's important to be flexible with your planning - why you shouldn't think of your brand as something that is static Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/94

    How to Master Your Mindset featuring Satya Purna

    Play Episode Listen Later Aug 19, 2020 23:09


    In this episode of The Spark Show, I talk to Satya Purna, a business strategist and mindset mentor for service providers looking to create six-figure businesses - without burning out. We discuss: - how she mastered her mindset and how it has benefited her business - what is the impact she wants to make in the world - why she believes having a coach is essential to success   Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/93

    The Truth About Follow / Unfollow

    Play Episode Listen Later Aug 12, 2020 18:19


    In this episode, I talk about the truth behind follow / unfollow. I discuss: - The top 3 actions you should be taking on Instagram to attract followers, brands and clients - The #1 thing you should NOT be doing on Instagram - How to be super productive on Instagram Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/92

    Building a Body Positive Community featuring Danni Adams

    Play Episode Listen Later Aug 5, 2020 26:37


    In this episode, I talk to Danni Adams, a member of The Spark Society and a body image coach, body positive advocate, black feminist, and pop-culture enthusiast. We discuss: - why she made body positivity her mission and how she makes an impact on her community - why it's important for people to invest in coaching - how she emphasizes activism in her body positive community   Keep connected with Danni Adams on social media: @amapoundcake   Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/91  

    How to Create a Morning Routine for Success

    Play Episode Listen Later Jul 29, 2020 15:58


    In this episode, I talk about how to create a morning routine for success. I cover: - How to structure and personalize your morning routine to start the day off right - The 2 things you should absolutely NOT be doing in the morning - The 3 non-negotiables for a successful morning routine   Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/90

    How to Balance Life as a Momtrepreneur featuring Suzy Ashworth

    Play Episode Listen Later Jul 22, 2020 29:48


    In this episode, I talk to Hay House author, serial entrepreneur, business growth strategist specializing in mindset and messaging and mom of three, Suzy Ashworth. We discuss: - how she finds balance between being a mom and devoting time to her successful business - why mindset is such a huge part of her success - why it's so important for her to have an impact goal and how she's made it as a part of her business Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/89

    Brand Deals 101: From Collabs to Sponsorships

    Play Episode Listen Later Jul 15, 2020 23:47


    In this episode, I'll be talking about brand deals 101. I discuss: - The different types of brand deals from collaborations to paid sponsorships - What to look out for when working with brands - How to go from free, unpaid partnerships to paid brand deals   Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/88

    How to Start Your Influencer Business From Scratch

    Play Episode Listen Later Jul 8, 2020 15:36


    In this episode, I'll be talking about how to start your influencer business from scratch. This is for those of you who are brand new and you are just starting to get serious about creating your online business, growing your following and monetizing. I'll be covering: - The 3 things you need to know before starting your influencer business - The #1 mistake most new influencers make and how to avoid it - My 3 biggest influencer lessons that you can learn from   Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/87

    The Dos & Don'ts of Working for Free

    Play Episode Listen Later Jul 1, 2020 14:10


    In this episode, I talk about the dos and don'ts of working for free. I go over the importance of communicating with the brands you will potentially work with, why you should treat yourself as a business and charge for your work and why a "no" from a brand just means "not right now."  Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/86

    Let Your Menstrual Cycle Guide You Featuring Cassandra Wilder

    Play Episode Listen Later Jun 24, 2020 20:53


    In this episode, we talk to naturopathic doctor Cassandra Wilder about women's cyclical health and how our menstrual cycle has a big impact on our work and productivity. We discuss: - the phases of the menstrual cycle and how they affect our business - why it's important to track your cycle - how to avoid burnout during your period   Keep connected with Cassandra Wilder: @menstruationqueen   Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/85

    How to Use Astrology in Business Featuring Tarra Lee

    Play Episode Listen Later Jun 17, 2020 19:06


    In this episode, we talk to Ayurvedic consultant and Vedic astrologer Tarra Lee about how entrepreneurs can use these ancient scientific methods to get more in touch with their soul and leverage their energy to fulfill their true purpose. We discuss: - what Ayurveda is and its focus on the mind, body and soul connection - the importance of following your intuition - how to use Vedic astrology as a business tool   Keep connected with Tarra Lee: @tarraleerullo Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/84

    How to Create Content at Home

    Play Episode Listen Later Jun 10, 2020 10:26


    In this episode, we'll be talking about ways that you can get creative when it comes to creating content while staying at home. Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/83  

    Diversity in Influencer Marketing featuring Chris Haan

    Play Episode Listen Later May 27, 2020 33:21


    In this episode, we talk to entrepreneur-turned social media content creator, Chris Han, a Shanghainese blogger living in Los Angeles.  ⁣ Chris has built a loyal following of over 1 million friends who love fashion, beauty and travel.⁣ ⁣ In this episode, we discuss how she became an online influencer⁣, why diversity in influencer marketing is important to her⁣ and some of the mistakes we see new influencers making (and how to fix them) ⁣ Connect with Chris Han here. 

    Tips for Working From Home

    Play Episode Listen Later May 20, 2020 13:55


    We're sharing our best tips for working from home. With so many people shifting from working at an  office to working at home, we thought these would be helpful! Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/81  

    Using Your Influence for Good

    Play Episode Listen Later May 13, 2020 13:14


    Are you using your influence for good? In this episode, we discuss being aware of your mental and emotional state, ways to show up for your community right now ⁣and what NOT to do right now, for real⁣.  Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/80

    Virtual Photoshoots Featuring Ashleigh Taylor

    Play Episode Listen Later May 6, 2020 20:26


    Need new pics but aren't sure how to do it? We're talking to accredited master portrait photographer, Ashleigh Taylor about how she's pivoted her business and offering photoshoots with clients.  Connect with Ashleigh here.  Book a virtual photoshoot here.  Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/79

    How to Find Balance in the Chaos

    Play Episode Listen Later Apr 29, 2020 13:01


    In this episode, we'll be talking about how to find balance in chaos, the #1 tip to still be productive and 3 ways to practice self-care. Register for our masterclass: https://thespark.show/class Full shownotes: https://thespark.show/78

    How to Pivot Your Content Featuring Lindsay Myers

    Play Episode Listen Later Apr 22, 2020 29:18


       

    The Right Time to Launch Your Online Business

    Play Episode Listen Later Apr 15, 2020 18:55


    IS THIS THE RIGHT TIME TO START YOUR ONLINE BUSINESS??⁣ ⁣In this episode of The Spark Show, we're covering:⁣ ⁣ - If this is the right time to start your online biz⁣ - How to build trust and connection in your community⁣ - The 2 ways to start making money in your business now ⁣ ⁣ Head to https://thespark.show/76 for full shownotes Register for my masterclass: https://thespark.show/class

    How to Work with Brands During a Pandemic

    Play Episode Listen Later Apr 8, 2020 10:57


    We're sharing the state of influencer marketing right now, which brands are still working with influencers, what you should be doing as an influencer right now and what to focus on, and if you're just starting out - what could you be doing right now to build your brand and grow your following. Full show notes: https://thespark.show/75

    The State of Influencer Marketing featuring Tinger Hseih

    Play Episode Listen Later Apr 1, 2020 26:16


    In this episode, Tinger Hseih joins me and we discuss:  - How brands are currently working with influencers during the pandemic - How to find your niche and start your own blog or brand  - Why now is actually a great time to do that.  Connect with Tinger Hseih here. 

    Content Creation During a Crisis

    Play Episode Listen Later Mar 24, 2020 47:49


    Let's talk about HOW to move forward with content creation during this current global crisis.  Full episode notes: https://thespark.show/73

    How to Pitch Yourself to Podcasts featuring Mai-Kee Tsang

    Play Episode Listen Later Mar 17, 2020 31:10


    In this episode, we discuss what you should always have in your pitch email when reaching out to podcasts, what NOT to do when you want to be a guest, why it's a great way to get your message out there and so much more!

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