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As the Associate Director of Content & Campaigns at Goldcast, Lindsay McGuire's days are spent overseeing and creating content about how marketers can use events as a top revenue-driving channel.And believe you me, she practices what she preaches.In this episode, Lindsay shares with Jess: Her transition to Goldcast and marketing to marketers (00:02:26) How she juggles and differentiates multiple event series for varied audiences (00:06:15) Ways to engage live event audiences that spark stories, social proof, and future content ideas (00:12:50) The importance of engaging with an event audience BEFORE an event (00:17:33) Adopting a video-first mindset and the ease of converting video content into text assets (00:19:47)That's Marketing, Baby is sponsored by the incredible people at ércule and their free SEO tool, ottimo.Can't get enough? Subscribe to Rants & Raves, the official newsletter of That's Marketing, Baby.
You're just 22 sitting in a doctor's office. You have been to many doctor's offices in the last few months but this visit is different. This time the abnormalities related to your eye are something to worry about. This time it is cancer and you are about to become disabled. Connect with Jess: Her website: http://jessvanzeil.com Her Instagram: https://www.instagram.com/jessvanzeil/ Connect with Peta: Instagram: @petahooke Website: www.icantstandpodcast.com Email: icantstandpodcast@gmail.com Episode Transcript: https://www.icantstandpodcast.com/post/jess-van-zeil-managing-health-anxiety-leaning-into-resilienceSee omnystudio.com/listener for privacy information.
This week I chat with returning guest Jessica Rose Williams all about minimalism, and how her blog is doing one year on. Jessica is super transparent and keen to share all her knowledge and stumbling blocks along the way -- from Instagrammer to newbie blogger to where she is today with her awesome capsule wardrobe masterclasses and ebooks. We both had a crazy honest chat about numbers, why and if they matter and what it feels like not to sell out If you need a gentle reminder that you don't have to pretend you are smashing it to be successful, this one's for you. REFERENCES Jessica's guide to building capsule wardrobe (I've done this and it's GREAT!) Series 1 Episode 16 - Starting a blog My SEO Course (closed for enrolment right now, but sign up to my newsletter if you'd like to be the first The Goal Digger Podcast Brene Brown: Daring Greatly Where you can find Jess: Her blog: https://www.jessicarosewilliams.com/capsule-wardrobe-guide/ Twitter = @jessicarosewil Instagram = @jessicarosewilliams Pinterest = @jessicarosewilliams Where you can find ME: My Blog: https://wanderluce.com Twitter & Instagram = @lucylucraft
For Episode 4, we had the chance to chat with Kristin Donnelly, the author of the Modern Potluck cookbook, and her newest cookbook, Cauliflower. Throughout this episode we talk about Kristin's past career as a Food & Wine magazine food editor, the logistics of hosting potlucks, potluck tips for guests, and more. We definitely all hit it off and ended up on a few tangents including pyrex outlet stores and pig roasts. Hope you enjoy! Meet Kristin Donnelly A discussion of what it means to be a food editor of Food & Wine magazine Life of a blogger Work life balance The Modern Potluck cookbook Potlucks & casseroles Tried & true dinner party habits The rules of the potluck The logistics of potlucks Potluck tips for guests Holidays & potlucks What are you planning right now? Jess: Son's and husband's birthdays Kristin: Husband's birthday & pig roasts Chrystina: Roommate's surprise birthday party What's going on in your kitchen? Chrystina: Dino nuggets Kristin: Cleaning out the fridge Jess: Still figuring out sour dough bread & fresh produce How are you staying in touch? Jess: Texting Kristin: Picking up the phone Chrystina: Setting up phone calls What are you into right now? Chrystina: Boxed rose wine Kristin: Stewart & Claire, Artemis Design Co. Jess: Her garden (again) & garden videos Find us online: Kristin Eat Better, Drink Better Instagram Kristin Donnelly.com Gatherings Podcast Facebook Twitter Chrystina Noel Sweet Love & Ginger
For Episode 4, we had the chance to chat with Kristin Donnelly, the author of the Modern Potluck cookbook, and her newest cookbook, Cauliflower. Throughout this episode we talk about Kristin's past career as a Food & Wine magazine food editor, the logistics of hosting potlucks, potluck tips for guests, and more. We definitely all hit it off and ended up on a few tangents including pyrex outlet stores and pig roasts. Hope you enjoy! Meet Kristin Donnelly A discussion of what it means to be a food editor of Food & Wine magazine Life of a blogger Work life balance The Modern Potluck cookbook Potlucks & casseroles Tried & true dinner party habits The rules of the potluck The logistics of potlucks Potluck tips for guests Holidays & potlucks What are you planning right now? Jess: Son's and husband's birthdays Kristin: Husband's birthday & pig roasts Chrystina: Roommate's surprise birthday party What's going on in your kitchen? Chrystina: Dino nuggets Kristin: Cleaning out the fridge Jess: Still figuring out sour dough bread & fresh produce How are you staying in touch? Jess: Texting Kristin: Picking up the phone Chrystina: Setting up phone calls What are you into right now? Chrystina: Boxed rose wine Kristin: Stewart & Claire, Artemis Design Co. Jess: Her garden (again) & garden videos Find us online: Kristin Eat Better, Drink Better Instagram Kristin Donnelly.com Gatherings Podcast Facebook Twitter Chrystina Noel Sweet Love & Ginger
d Today Kara's Project Manager, Jess Cook, is here to talk about her work as a Virtual Assistant and Project Manager in the Fiber Arts industry. Jess works for a variety of creative business owners, most of whom are in the fiber arts industry. She creates email newsletters, blog posts, website copy, and educational content for her clients so that they can focus on the most important work of running their businesses and growing their empires. "Be open to the conversations that come up in your daily life where you can find an opening to offer your services." -Jess Cook [Tweet "Learning about the world of Virtual Assisting from @JessCookOnline on the #PowerPurlsPodcast"] Episode highlights: Jess works at Power Purls creating the show notes for each episode and writing the weekly newsletter content. Working with Jess has helped Kara make time for more content like this. Jess got her first job in the area of virtual assisting from a friend she met at a local knitting group. Ahh the power of knitting! If you want to start off as a Virtual Assistant, you don’t need a lot of specialized skills; you can with basic tasks. If you can familiarize yourself with a few key software programs and apps, you can do very basic skills and earn a living as a Virtual Assistant. The skills you take for granted in yourself are marketable skills that you can use to provide a service for someone else! If you want to get started as a VA, join groups where creative business owners hang out and talk about their problems. Find a niche so you can narrow your service focus and find business owners who really fit your skill set. Go to a favorite business owner and offer to help them run their business. You never know when they might need help! Tell everyone you know that you’re looking to work as a VA; then as they hear of people who need help they will refer you! Most people start off at an hourly rate of somewhere from $15-$25/hour, depending on their level of experience and expertise. You don’t need a formal website, but you should have a landing page for people to learn about you and find contact information. If you can get going with just one client, ask them to refer you and give you a testimonial to put on your site or social media. Don't be afraid to just get started! Learn more about Jess: Her website - Jess Cook Online Instagram: @JessCookOnline Facebook: Facebook.com/JessCookOnline Twitter: @JessCookOnline MOVE THE NEEDLE ON YOUR KNIT BIZ! Click here to sign up for a free 30-minute creative business strategy session with Kara! Disclosure: Please note that some of the links in this episode are affiliate links. I will earn a commission if you decide to make a purchase and there is no additional cost for you to do so. When I make a recommendation, it is because I have personal experience with these products and have used them myself. I only recommend products I believe in and suggest them because I know they will be helpful, not because of the small commission I make if you decide to make a purchase. The commission I earn helps offset the production expenses that I incur to produce Power Purls, and by purchasing products through these links, also helps you to become a supporter of this podcast and for that, I am truly grateful.