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Campaigns for the 2026 midterm elections are officially kicking off and candidates are starting to roll out their intro bios and platforms. One ad in particular, went viral online. It featured Graham Platner, a marine and army veteran and oyster farmer. He's running for U.S. Senate in Maine to unseat five-term Republican Senator Susan Collins. He joins WITHpod to talk about his working class background, fault lines within the Democratic Party and more. This episode was recorded on 8/27/25.
Penny, the Executive Director of Animal Activism Collective, has helped bring hundreds of new activists into the grassroots animal movement, as well as supporting dozens of local grassroots groups around the US. Collectively, these groups, and AAC's network, have been responsible for securing dozens of victories for animals, including getting over 80 companies and restaurants to drop foie gras, fur and much more.That's why I was very excited to speak with Penny today about something that feels pretty unique in our movement: A grassroots organisation like Animal Activism Collective working on cage-free campaigns in partnership with less grassroots-y organisations. In addition to this, we spoke about how AAC manages to get dozens of people to travel across the country to join their in-person weeks of action, why Penny thinks movement unity is important, the benefits of getting people in-person and even how Penny started caring about shrimp! This is an episode with lots of fun stories and we're also trying something new by splicing in audio of their protests, so people can get a sense of the energy they bring.Resources:Sign up - UK Voters for Animal Mass Lobby dayConfidence Code – Katty Kay, Claire ShipmanThis is an uprising – EnglersAnimal Liberation HourAAC websiteAAC InstagramAAC YouTubeAAC email – join@animalactivismcollective.comChapters:What Penny has changed her mind on (00:03:41)The RAGE tour: 30 days straight of protest (00:09:20)AAC's collaboration with ICAW and CAFT on cage-free & fur campaigns (00:11:02)How did the collaboration between ICAW and AAC on cage-free campaigns start? (00:16:25)How did AAC's grassroots base react to welfare-focused campaigns? (00:21:20)Why Penny is so excited about pressure campaigns (00:24:20)How Penny became convinced that welfare campaigns are important (00:30:40)How do we create more similar collaborations in the movement? (00:33:48)AAC's mentorship and other programs (00:38:26)Why an organised grassroots base is essential to social change (00:46:41)Penny's recommendations and a win she's grateful for (00:58:29)If you enjoy the show, please leave a rating and review us - we would really appreciate it! Likewise, feel free to share it with anyone who you think might enjoy it. You can send us feedback and guest recommendations via Twitter or email us at hello@howilearnedtoloveshrimp.com. Enjoy!
The Rich Zeoli Show- Hour 2: 4:05pm- NJ Gubernatorial Race: Mikie Sherrill continues to focus on Donald Trump. Rich notes that Sherrill has no other strategy to motivate Democrat voters. But without any substance to her campaign, is this strategy destined to backfire? 4:15pm- Over the weekend, New York City mayoral candidate Zohran Mamdani held a town hall event alongside Sen. Bernie Sanders (D-VT). Sanders asked the crowd: "What the hell are they afraid of? You know what they're afraid of. They're afraid of Mr. Mamdani becoming an example to what can happen all over this country." 4:20pm- Operation Midway Blitz: During an appearance on CNN's State of the Union, Border Czar Tom Homan emphasized that the Trump Administration is not at war with Chicago, it's at war with the drug cartels. 4:30pm- Bill D'Agostino—Senior Research Analyst at Media Research Center—joins The Rich Zeoli Show to break down some of the best (and worst) moments from corporate media and Democrats. In an act of senseless violence, a Ukrainian refugee was brutally stabbed to death while on public transportation in Charlotte, North Carolina. The man charged with the murder is a career criminal with 14 arrests. Why wasn't he in prison? And why isn't legacy media following the story? 4:45pm- Matt announces that his fan club is so desperate for membership, that he's willing to accept even those who find him “tolerable.”
Hopefully you're getting a chance to recharge this summer—but that doesn't mean you have to lose momentum. Fall is just around the corner, and before you know it we'll be heading into the final stretch of the year. That's why (for just a couple more weeks) we're rereleasing several of our high-impact episodes— designed to give you clarity, sharpen your message, attract the right customers, and ultimately drive more revenue, so you're not stuck playing catch-up when it matters most! -- Most people try to make their marketing polished, clever, or inspirational. But in the end, clarity beats creativity every time. In fact, some of the most “annoying” ads in history made hundreds of millions of dollars simply because they were impossible to ignore. They weren't beautiful, they weren't clever, but they were unforgettable. So why do so many businesses avoid this approach? Because we assume our customers want sophistication, when what they really need is a message that's crystal clear and easy to remember. If your ad gets ignored, it doesn't matter how gorgeous it is. In this week's episode, hosts Donald Miller and Kyle Reed discuss the genius behind annoying marketing campaigns like HeadOn, Chia Pet, and the George Foreman Grill. You'll learn why these seemingly ridiculous ads worked, how they used repetition and simplicity to dominate attention, and what you can take away to sharpen your own message. Tune in to learn how to make your marketing stick no matter how simple (or obnoxious) it may seem. -- Click HERE to find a StoryBrand certified marketing coach to help you grow your business! Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai. Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon or wherever you buy books!
It's time to stop letting leads slip through the cracks. I'm giving you the ULTIMATE follow-up system that will change your follow-ups forever. I break down exactly how I structure my follow-ups, segment leads, and create positive chaos that keeps clients engaged and moving forward.I'm also giving you an exclusive look inside my drip campaigns (you can screenshot and use them yourself!)Support the showJoin our weekly calls so you we can help you too!
This weeks guest is Rachel Conlan, Global Chief Marketing Officer at Binance, the world's largest cryptocurrency exchange and blockchain ecosystem. With over two decades of experience in marketing, brand strategy and partnerships, she leads a global team driving Binance's mission to make crypto more accessible to millions worldwide. In this episode, Rachel shares her personal journey into the crypto space, how her passion for disruptive markets and the desire to solve problems shaped her career – Problems like financial exclusion for 1.7 billion unbanked people. We explore Binance's values, why consistency matters and how she's helped build a global community around finance. This conversation goes far beyond Binance. Rachel breaks down practical marketing insights that entrepreneurs and business owners of all sizes can apply to grow their companies and connect with audiences more effectively. From the power of storytelling, advocacy and affiliates to the frustrations of failed campaigns including the infamous “Binance Perfume” - she doesn't shy away from real-world lessons. 3:35 – Simplifying and translating technology: focusing on relevance for everyday users 7:55 – Choosing the right exchange service 13:39 – Crafting the strategy for growth 23:23 – Educating through the Binance Academy 36:33 – Understanding the balance between marketing vs. sales 59:00 – The power of organic growth in digital strategy 1:06:26 – Lessons from a failed marketing campaign: “Binance Perfume” Show Sponsors: AYS Developers: A design-focused company dedicated to crafting exceptional homes, vibrant communities, and inspiring lifestyle experiences. https://bit.ly/AYS-Developers Allsopp & Allsopp: Redefining real estate, through cutting-edge technology and setting new standards for seamless, elevated customer experience. Keep moving with Allsopp & Allsopp. https://bit.ly/Allsopp-and-Allsopp Socials: Follow Spencer Lodge on Social Media https://www.instagram.com/spencer.lodge/?hl=en https://www.tiktok.com/@spencer.lodge https://www.linkedin.com/in/spencerlodge/ https://www.youtube.com/c/SpencerLodgeTV https://www.facebook.com/spencerlodgeofficial/ Follow Rachel Conlan on Social Media https://www.linkedin.com/in/rachelconlan/ https://www.instagram.com/rachelconlan https://x.com/RachelConlan
In this episode of The Talk Spot, we interview Evelyn and Tony from the Junkyard and discuss the three kidney and bone marrow donation campaigns they've run. To follow the Junkyard, please visit their Facebook page: https://www.facebook.com/TheJunkyard To visit our website: https://ucaststudios.com/ To visit other podcasts: https://podcasts.apple.com/us/podcast/u-cast-studios/id1448223064 To visit our LinkedIn: https://www.linkedin.com/company/u-cast-studios Song: "Orion Canyon" By Insect Surfers
Health systems have long promised to “break down silos,” but are marketing, IT, and clinical teams finally being forced to collaborate in meaningful ways? In this episode, hosts Chris Boyer and Reed Smith explore how consumer expectations, ROI pressures, and enabling platforms are reshaping what patient engagement really means: From Silos to Systems – Why joint governance across marketing, IT, and operations is no longer optional, and how access- and flow-aware campaigns help avoid wasted spend. Measuring What Really Matters – Why CTRs and impressions aren't enough, and how marketers can prove ROI with metrics that tie directly to booked appointments, care-gap closure, and clinical outcomes. The Role of Emerging Tech – How AI, programmatic media, and CRM platforms are influencing engagement strategies—when they deliver value, and when hype gets in the way. They're joined by Sam Seering and Josh Torano from Epic Systems, who share how Epic's CRM and Campaigns tools are supporting closed-loop outreach, practical ROI measurement, and the real-world lessons health systems are learning as they navigate consumer expectations and new technologies. Mentions from the Show: Deloitte: 2025 global health care outlook Achieving Hospital-wide Patient Flow The role of personalization in the care journey: An example of patient engagement to reduce readmissions Becker's Health systems' ROI on generative AI To help improve the accuracy of generative AI, add speed bumps Epic Systems Implementation Guide for Linking Digital Marketing to Appointments Sam Seering on LinkedIn Josh Taranto on LinkedIn Reed Smith on LinkedIn Chris Boyer on LinkedIn Chris Boyer website Chris Boyer on BlueSky Reed Smith on BlueSky Learn more about your ad choices. Visit megaphone.fm/adchoices
Kertesz reflects on three years in the CMO role, including how media placements have become a form of creative messaging and how the DTC-born brand is embracing multichannel marketing. Plus, how the brand's “Send Face Pics Instead” went viral.
you're gonna get a lot of adsSee omnystudio.com/listener for privacy information.
In this episode of All About Capital Campaigns, Andrea Kihlstedt talks with Capital Campaign Pro senior advisor Dedee Wilner-Nugent about what to do when a capital campaign feels stalled. Dedee shares a practical framework she uses with clients across the country: the Four Rs. These simple moves help leadership teams steady nerves, reengage volunteers, and rebuild momentum during the quiet phase and beyond.You'll learn how to:Reframe expectations so leaders, staff, and committees understand that campaigns rise and fall in pace across phasesRecommit to purpose by centering mission moments in meetings and inviting a campaign champion to keep vision and energy front and centerRefocus on small wins through short-term benchmarks, internal updates, and celebrations that recognize progress in outreach, meetings, and gift conversationsReassess when progress slows by refreshing prospect priorities, addressing capacity gaps, and shifting attention to donors who are ready to advanceHighlights from the conversation:Why early lead gift work often creates long stretches with few visible results, and how to set expectations before that lull beginsA simple way to map phases on a shared timeline so every participant knows the current focus and their roleHow a lead donor's brief remarks can reenergize a board at key pivot pointsWhat to include in a monthly internal update to lift morale and show momentum across teams working on feasibility, design, prospecting, and leadership recruitmentA relationship-first approach to the quiet phase that tracks meaningful touchpoints, introductions to additional leaders, and readiness for an askWhen to rotate prospects up the depth chart to secure near-term wins while larger gifts continue on a longer pathWhether you are a CEO, development director, or campaign chair, this episode gives you a clear playbook to steady the team and move forward with confidence when progress feels slow.To ensure your campaign ends in a celebration, download our free Capital Campaign Step-by-Step Guide & Checklist.This intuitive guide breaks down each step of your campaign, and the timeline allows you to visualize your whole campaign, from start to finish!
In this episode, I'm sharing what I believe is the most important habit you need to develop if you want to grow a successful coaching or service-based business, and it has nothing to do with marketing, strategy, or sales. I'm talking about your ability to handle adversity and emotionally regulate when things don't go your way. Because let's be real, in business, things WILL go wrong. Campaigns will fail. Tech will break. People won't respond. But how you respond to those moments is what separates struggling entrepreneurs from thriving ones. I share insights from working with coaching clients, lessons from Jocko Willink's “GOOD” mindset, and wisdom from Stoic philosophy, specifically The Obstacle Is The Way by Ryan Holiday. You'll also hear a powerful story from Shaun White on why losing can sometimes be the best thing that happens to you. If you're tired of getting knocked off track every time things go sideways, this episode will help you take your power back and build the mindset needed to grow through anything.
The last place any nonprofit wants to end up is in a stalled—or worse, failing—capital campaign. But what's the real cause when that happens?With more than 30 years of experience leading campaigns for Catholic schools and institutions, Greg reveals the number one reason campaigns fail—and what you should be doing to avoid it.
The Federal government will seek to crackdown on ‘shrinkflation’ by tightening the Unit Price Code.See omnystudio.com/listener for privacy information.
LaunchJack Dominator – https://www.marketingsharks.com/launchjack-dominator-ai-builds-complete-affiliate-campaigns/LaunchJack Dominator – Launch Dominator is the AI-powered content tool built for affiliates to win launchjacking campaigns. Create SEO + AI-search optimized reviews, blogs & FAQs in minutes — no writing needed.Launch affiliate campaigns in minutes — zero writing or tech skills needed. AI builds complete campaigns: review articles, email sequences, bonus stacks, SEO optimization + content library. No more juggling ChatGPT, Google Docs, Canva, and endless tabs. Just plug in a product and LaunchJack Dominator handles everything in one run. No list? No design skills? No problem. Start today: $1-$9.99 — Your shortcut to affiliate domination.Benjamin HübnerCreator of LaunchJack DominatorOnline Entrepreneur & Affiliate Marketer since 2007“I built this system to give everyday affiliates the exact same leverage as the big players — and I stand 100% behind your success.”
On Cincinnati Edition's weekly news review, local journalists join us to talk about the big stories from recent days.
Each month, we are joined by some of the RNIB Campaigns Team to discuss some of the big projects they're working on. This month's topics include the RNIB Campaigns Discussion Group, the National Emergency Alert, Guided Walks with MPs and the return of Parliament. If you'd like more information on campaigns or want to get involved , email campaigns@rnib.org.uk You can visit rnib.org.uk/news or call our Helpline on 0303 123 9999 Follow @RNIB_Campaigns on your socials or search for RNIB Campaigns #RNIBConnect Image shows the RNIB Connect Radio logo. On a white background ‘RNIB' written in bold black capital letters and underline with a bold pink line. Underneath the line: ‘Connect Radio' is written in black in a smaller font.
The Advancement Strategic Communicators Network is a growing national hub for higher education philanthropic communicators. Learn more on the ASC website (https://asc.ucdavis.edu/) or join the ASC Linkedin Group (https://www.linkedin.com/groups/12740101/) to get connected.Guest Name: Gabrielle Giddings, Associate Vice Chancellor, Campaigns, University of DenverGuest Social: https://www.linkedin.com/in/gabriellegiddings/Guest Bio: Gabrielle Giddings is the associate vice chancellor of campaigns at the University of Denver, leading campaign communications, advancement events, and campaign operations for the University's $1B Denver Difference campaign. An advancement leader with 30+ years of experience, she believes clear, authentic storytelling builds donor trust and fuels giving. Previously, she served as assistant vice president for marketing and communications at Temple Health Institutional Advancement and the Lewis Katz School of Medicine, directing an integrated program across the health system, the school, and the university. Her expertise spans campaign communications, high-impact events, direct response, donor and alumni engagement, community relations, and crisis/media management. She holds a B.A. in Archaeology from Bryn Mawr College and an M.S. in Communication Management from Temple University (communication theory and cross-cultural leadership). - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.
Dan Lunoe and Matthew Whitely from BAMKO discuss how the Counselor Top 40 distributor has expanded into commercial print, and how it incorporated its print side for a campaign for Dude Wipes.
What if you could create, launch, and optimize full-scale marketing campaigns in minutes—without needing a big team or weeks of effort? In this episode of The Story Engine Podcast, I sit down with Mike Filsaime, legendary software creator and founder of some of the most powerful tools for online entrepreneurs. Mike introduces Click Campaigns, his newest platform that puts the power of AI under one roof to simplify and accelerate everything from copywriting to campaign execution. We dive into why this tool is a game-changer for business owners, how AI is transforming the way entrepreneurs work, and what the future of digital marketing looks like when speed and precision are finally on your side. If you've ever felt overwhelmed by how long it takes to execute a marketing idea, this episode will show you how that bottleneck is about to disappear. ⏱ In This Episode [01:22] – Why entrepreneurs struggle with execution and how AI is closing the gap [03:48] – What makes Click Campaigns different from other marketing tools [06:15] – How AI can take tasks that once needed a full team and complete them in minutes [09:02] – Real-world example: turning a 30-day campaign build into a 30-minute process [12:10] – The shift from formulas to frameworks in AI-powered marketing [15:27] – Mike's take on where digital entrepreneurship is headed in the next 5 years [19:44] – How to balance automation with authentic connection in your messaging [23:08] – Closing thoughts: why entrepreneurs who embrace AI now will have the edge tomorrow
In this episode of Waterfall, Mike is joined by Chloe Clarke, Senior Marketing Manager at Affinity Water, to talk about behaviour change and how small everyday actions can make a big difference. Chloe shares how Affinity Water's Keep Life Flowing campaign is inspiring people to use water more responsibly, the role of communication in building trust, and why working together is key to protecting our precious supply. Packed with practical advice and real-life examples, this conversation shows how we can all play a part in shaping a more sustainable water future. Timestamps 00:00 – Introduction 02:15 – Why behaviour change matters 07:30 – Campaigns that connect 13:40 – Building trust through communication 19:20 – Everyday water-saving tips 25:10 – Looking ahead 29:00 – Closing reflections Show notes Keep life flowing: simple changes to save water |Affinity Water
Meet Cicley
Welcome to The Valhalla Club!This month we dive into the Chaos Campaign system! We cover what it is, how to use it, and where to find resources for it as well as pre-made campaigns you can jump straight into!The BattleTech Drink of the Month is….Water!Hosts:Matt “The Northman”Mike “The Viking”Ben "Master of Spirits"Zemer “The Mecha Maniac”Special thanks to all our Patreon members!Join us on The Valhalla Club Podcast Discord ServerEmail us at: thevalhallaclub@outlook.comSupport the show! PatreonThis Episode is proudly sponsored by Aries Games and Miniatures where you can find everything you need for your BattleTech addiction.
To top Prick's return to Blighty his 'local' (pub) is invaded by JD Vance on his holidays (or vacation as he would say it) trying to sample simple English life. What could happen in this confrontation? Scottish left, pro-Indy, pro-LGBTIQA Podcasts. Writing. Campaigns. Please join us- help us create a new, fair media- https://ko-fi.com/ungagged Where to find Left Ungagged… Website Twitter (X) YouTube Spotify Apple podcasts Podbean Facebook Instagram
Two national figures made stops in Georgia this week to test out political messaging for the 2026 elections. Meanwhile, four major U.S. Senate candidates all gathered in one room. On this week’s episode of “Plugged In,” hosts Rahul Bali and Brendan Rivers discuss the early start to the campaign season. Plus, Fulton County Commissioners defy a judge’s order and could face jail time and a Georgian who rose to national prominence during the 2020 election considers running for Secretary of State.See omnystudio.com/listener for privacy information.
Two national figures made stops in Georgia this week to test out political messaging for the 2026 elections. Meanwhile, four major U.S. Senate candidates all gathered in one room. On this week’s episode of “Plugged In,” hosts Rahul Bali and Brendan Rivers discuss the early start to the campaign season. Plus, Fulton County Commissioners defy a judge’s order and could face jail time and a Georgian who rose to national prominence during the 2020 election considers running for Secretary of State.See omnystudio.com/listener for privacy information.
This week on The Indo Daily we are looking back at some of our best investigative episodes from 2025 so far. Today's episode was first released on February 20th 2025; Irish dancing may appear to be a world of dazzling costumes, intricate footwork, perfect manicured hair, but when we peel back the curtains on this glamorous sport, we come to learn it is also a community synonymous with drama. A series of allegations against a high-profile member of CLRG, Irish Dancing's governing body, saw the Irish dancing organisation being thrust into the spotlight once again. The issue though, was none of the rumours were true. So who was behind this? And why? Host; Tabitha Monahan, Guest; Ellen Coyne See omnystudio.com/listener for privacy information.
In this episode, Maxwell Salzberg, co-founder and CEO of BackerKit, shares how his team built the infrastructure behind rewards crowdfunding—and why they're now operating their own crowdfunding platform with a distinct focus on community, continuity, and creator success.BackerKit started by solving the most painful and underappreciated part of rewards crowdfunding: the post-campaign chaos of fulfillment, logistics, and communication. Over the past 13+ years, they became the backbone for creators raising on Kickstarter and others—helping manage backers, collect shipping/taxes, handle upgrades, and more. Today, BackerKit has evolved into a full-stack crowdfunding platform—supporting from the first dollar raised to the last package shipped, and beyond.They've powered major campaigns—including a $23M+ launch with author Brandon Sanderson, and their annual platform revenues exceed $20M. Now, with BackerKit Collab Funding, they're building multi-creator event-style campaigns that drive bigger engagement, discoverability, and long-term fan relationships.
Chuck Todd unpacks the political storm brewing around redistricting and its ripple effects on both voter and donor enthusiasm, as Democrats struggle to spark a surge of energy despite making gains in candidate recruitment. He digs into why the New Jersey governor's race could be unexpectedly tight, with Mamdani looming as a potential wildcard, and how an anti-incumbent mood paired with shaky economic signals could reshape the midterms. From voters increasingly motivated by who they're against rather than who they're for, to the larger question of whether this cycle is about personalities or policies, it's a sharp look at the forces defining the next election.Then, legendary political analyst Charlie Cook joins Chuck Todd with sobering insights about America's polarized democracy, revealing that despite perceptions of a Democratic wipeout, 2024 represented a narrow rejection of Biden and Harris rather than an embrace of Trump—part of a pattern where six of the last seven presidential elections have been decided by five points or less, creating a perpetually divided nation where small shifts carry enormous consequences. Cook argues that true undecided voters now represent only 2-3% of the electorate while "independent leaners" are essentially partisan, meaning campaigns have learned that undecideds aren't centrists but often hold contradictory views that defy traditional political logic. He traces Biden's downfall to the chaotic first nine months of 2021, noting that Biden only won because the party consolidated to stop Sanders, while Trump's identification of public demand for border security proved politically prescient even as both parties operate with zero policy or values overlap.Cook delivers a stark diagnosis of systemic dysfunction, declaring there's "NO reason to have a U.S. Senate anymore" and arguing that when 50% plus one became the electoral standard, polarization inevitably followed, creating a republic that desperately needs new guardrails in the post-Trump era. He explains how the 1991 reapportionment sparked today's gerrymandering wars while weak parties paradoxically coexist with stronger partisan allegiances than ever, leaving journalists struggling to avoid being "used" by sources and voters consuming incoherent news diets without basic knowledge of history, civics, or economics. The conversation explores whether doubling the House size could restore representation, how robust third-party challenges might sober both major parties, and why it takes extraordinary people or events to unite a country where non-aggression pacts between opposing candidates—common in the 1980s—are now unthinkable, while warning against drawing too many conclusions from midterm results that may reflect pandemic-induced educational disruption more than lasting political realignment.Finally, he answers listeners' questions in the “Ask Chuck” segmentTimeline:(Timestamps may vary based on advertisements)00:00 Chuck Todd's Introduction03:30 Redistricting fight fallout will be intense04:45 What will redistricting fight do for voter/donor enthusiasm?06:45 No surge in Democratic enthusiasm yet09:45 Democrats are doing better on candidate recruitment 11:15 NJ governor's race could be close12:30 Mamdani could loom over the NJ governor's race15:00 We're in an anti-incumbent environment16:30 State of the economy could determine midterms17:30 Public is voting AGAINST candidates rather than for them18:00 Charlie Cook joins the Chuck ToddCast! 21:00 Almanac of American Politics is best reference for each district 23:30 Democrats decline happened nearly across the board 24:30 2024 wasn't the Democrat wipeout it's portrayed to be 27:30 All of the movement happens in the purple states 28:45 Non-aggression pacts between candidates of different parties in 80s 31:00 Journalists don't want to be "used" when being given information 32:15 Parties are weak, but allegiances are stronger than ever 33:30 The two parties have no overlap on policy or values 35:00 Campaigns learned undecideds aren't always centrists 37:00 Undecideds are only 2-3% of voters 38:30 Independents with a "lean" are basically partisan 40:00 There hasn't been a landslide since the 80's 41:15 With a country this divided, small shifts are consequential 42:30 When elections are close, it doesn't inspire reflection & change 44:00 2024 was a rejection of Biden, not an embrace of Trump 45:15 Biden's downfall was the first 9 months of 2021 47:15 Biden won because party consolidated to stop Sanders 49:30 Trump identified public wanted border security 51:45 6 of last 7 presidential elections decided by 5 points or less 54:00 When 50% +1 became the standard, polarization set in 54:45 There's NO reason to have a U.S. Senate anymore 57:15 The republic needs new guardrails post-Trump 58:00 A robust third party challenge sobers up the two parties 59:00 It takes a great person or event to unite the country 1:00:45 Pros/Cons of doubling the size of the house 1:02:30 The public isn't learning history, civics or economics 1:04:00 Most people don't have coherent consumption of news 1:05:00 Where do the redistricting wars end? 1:07:30 The 91' reapportionment started the gerrymandering mess 1:08:30 Who is in better shape, Donald Trump or Brian Kelly? 1:10:00 The pandemic really affected students and learning 1:11:00 Will we take away too much from the midterm results?1:14:00 Chuck's thoughts on interview with Charlie Cook 1:19:45 Ask Chuck 1:20:00 Why do wealthy democracies let Putin get away with so much? 1:26:30 What can small market MLB teams replicate the Brewers success? 1:32:00 Why can't Democrats win statewide in Florida? 1:37:45 How to reverse the damage from cutting research grants? 1:43:00 What amendments would you like to see at a constitutional convention?
Legendary political analyst Charlie Cook joins Chuck Todd with sobering insights about America's polarized democracy, revealing that despite perceptions of a Democratic wipeout, 2024 represented a narrow rejection of Biden and Harris rather than an embrace of Trump—part of a pattern where six of the last seven presidential elections have been decided by five points or less, creating a perpetually divided nation where small shifts carry enormous consequences. Cook argues that true undecided voters now represent only 2-3% of the electorate while "independent leaners" are essentially partisan, meaning campaigns have learned that undecideds aren't centrists but often hold contradictory views that defy traditional political logic. He traces Biden's downfall to the chaotic first nine months of 2021, noting that Biden only won because the party consolidated to stop Sanders, while Trump's identification of public demand for border security proved politically prescient even as both parties operate with zero policy or values overlap.Cook delivers a stark diagnosis of systemic dysfunction, declaring there's "NO reason to have a U.S. Senate anymore" and arguing that when 50% plus one became the electoral standard, polarization inevitably followed, creating a republic that desperately needs new guardrails in the post-Trump era. He explains how the 1991 reapportionment sparked today's gerrymandering wars while weak parties paradoxically coexist with stronger partisan allegiances than ever, leaving journalists struggling to avoid being "used" by sources and voters consuming incoherent news diets without basic knowledge of history, civics, or economics. The conversation explores whether doubling the House size could restore representation, how robust third-party challenges might sober both major parties, and why it takes extraordinary people or events to unite a country where non-aggression pacts between opposing candidates—common in the 1980s—are now unthinkable, while warning against drawing too many conclusions from midterm results that may reflect pandemic-induced educational disruption more than lasting political realignment.Timeline:(Timestamps may vary based on advertisements)00:00 Charlie Cook joins the Chuck ToddCast!03:00 Almanac of American Politics is best reference for each district05:30 Democrats decline happened nearly across the board06:30 2024 wasn't the Democrat wipeout it's portrayed to be09:30 All of the movement happens in the purple states10:45 Non-aggression pacts between candidates of different parties in 80s13:00 Journalists don't want to be “used” when being given information14:15 Parties are weak, but allegiances are stronger than ever15:30 The two parties have no overlap on policy or values17:00 Campaigns learned undecideds aren't always centrists19:00 Undecideds are only 2-3% of voters20:30 Independents with a “lean” are basically partisan22:00 There hasn't been a landslide since the 80's23:15 With a country this divided, small shifts are consequential24:30 When elections are close, it doesn't inspire reflection & change26:00 2024 was a rejection of Biden, not an embrace of Trump27:15 Biden's downfall was the first 9 months of 202129:15 Biden won because party consolidated to stop Sanders31:30 Trump identified public wanted border security33:45 6 of last 7 presidential elections decided by 5 points or less36:00 When 50% +1 became the standard, polarization set in36:45 There's NO reason to have a U.S. Senate anymore39:15 The republic needs new guardrails post-Trump40:00 A robust third party challenge sobers up the two parties41:00 It takes a great person or event to unite the country42:45 Pros/Cons of doubling the size of the house44:30 The public isn't learning history, civics or economics46:00 Most people don't have coherent consumption of news47:00 Where do the redistricting wars end?49:30 The 91' reapportionment started the gerrymandering mess50:30 Who is in better shape, Donald Trump or Brian Kelly?52:00 The pandemic really affected students and learning53:00 Will we take away too much from the midterm results?
Behavioral modeling is reshaping how campaigns are built, measured, and optimized, moving us from broad strokes to precise strategies that drive measurable impact. Hosts Chris Boyer and Reed Smith explore how healthcare organizations can adapt to this shift: Why behavioral modeling changes media planning, creative strategy, and workflow collaboration. Moving past CTRs to metrics that align with business outcomes like patient lifetime value and conversion quality. How to personalize without crossing the “creepy” line and losing consumer confidence. The role of modular content, analytics partnerships, and executive education in making this shift stick. Tim Duer, VP of Data Analytics & Strategy at Causeway Solutions, shares his team's work helping health systems apply behavioral modeling to marketing and communications. He provides best practices, lessons learned, and practical guardrails for building campaigns that are both precise and trustworthy. Mentions from the Show: Unlocking the next frontier of personalized marketing Targeted Marketing Best Practices Tim Duer on LinkedIn CauseWaySolution.com Reed Smith on LinkedIn Chris Boyer on LinkedIn Chris Boyer website Chris Boyer on BlueSky Reed Smith on BlueSky Learn more about your ad choices. Visit megaphone.fm/adchoices
Ad Age Creativity Editor Tim Nudd reveals the creativity trends of 2025 so far, including the impact of AI on brand marketing, the resurgence of experiential activations and the secret to an effective modern Super Bowl campaign. Plus, data reveals the impact of AI search on brand's website visits—some categories are seeing a lift while others are staying flat. Dig deeper into the differentiators. And E.l.f. Cosmetics finds itself the latest subject of consumer scrutiny after partnering with controversial comedian Matt Rife. Find out where experts are saying the brand went wrong. Dig deeper on the topics mentioned in this week's episode: ~Tim's list of the top ads of 2025 so far ~Coca-Cola's AI-generated holiday campaign ~Google's not-so-good Olympics AI ad ~Walton Goggins' Doritos porn spoof ~Apply to join Ad Age's Small Agency Network ~Keep track of agency account reviews here
Chuck Todd opens with critical media industry news as Nexstar's acquisition of Tegna threatens to devastate local TV journalism through consolidation that will create duopolies and slash newsroom jobs while fundamentally altering how Americans receive local information at the worst possible moment for democratic accountability. He shifts to Trump's complex role as a self-perceived "mediator" rather than Western ally in Ukraine negotiations where his deliberate inaction has inadvertently forced Europe to take security more seriously while Putin's biggest strategic miscalculation remains never giving Trump a political win that could justify backing off. Then, he offers an analysis of how American political strategy has become deliberately divisive through sophisticated microtargeting technologies. He explains that Obama's 2012 victory was misinterpreted and incorrectly assumed identity politics would define future elections when class divisions have actually become the primary fault line in American life. He argues that the American public still responds positively to authentic unity messaging—suggesting the current toxic political environment is more a product of deliberate strategic choices than inevitable differences and could be reversed by leaders willing to reject a divisive playbook.Finally, he answers listeners' questions in the “Ask Chuck” segment.Timeline:(Timestamps may vary based on advertisements)00:00 Introduction01:00 Housekeeping note - Will release 3 different versions of audio pod03:00 Nexstar buys Tegna, will consolidate and devastate local TV news 05:15 Merger will create local duopolies for TV affiliates, fewer journalists07:30 Merger will have drastic effects on how people get local information08:30 Trump holds court with Zelenskyy and European leaders09:45 Trump sees himself as a mediator rather than ally of the west11:00 Trump's inaction has forced Europe to take security more seriously12:45 Can't sell American public on putting U.S. troops in Ukraine15:30 Putin's miscalculation is never giving Trump a win18:15 If Trump exerted leverage, Putin would back off21:15 Putin has united Europe22:15 American political strategy is deliberately divisive & polarizing23:15 Campaigns used to treat undecideds as moderates24:30 Campaigns discovered independents had a wide range of views25:15 Digital tools allowed for microtargeting of voters26:45 Obama's reelection win was misinterpreted29:00 Both parties thought identity would define politics when it was class30:15 Class is the dividing line in American life32:00 The public does respond to authentic unity messaging34:15 Ask Chuck 34:30 Have the Reagan Republicans given up? 38:45 Are the modern American oligarchs similar to those of the 1860s? 42:30 Is Trump taking over DC to dictate the results of elections?
Chuck Todd opens with critical media industry news as Nexstar's acquisition of Tegna threatens to devastate local TV journalism through consolidation that will create duopolies and slash newsroom jobs while fundamentally altering how Americans receive local information at the worst possible moment for democratic accountability. He shifts to Trump's complex role as a self-perceived "mediator" rather than Western ally in Ukraine negotiations where his deliberate inaction has inadvertently forced Europe to take security more seriously while Putin's biggest strategic miscalculation remains never giving Trump a political win that could justify backing off. Then, he offers an analysis of how American political strategy has become deliberately divisive through sophisticated microtargeting technologies. He explains that Obama's 2012 victory was misinterpreted and incorrectly assumed identity politics would define future elections when class divisions have actually become the primary fault line in American life. He argues that the American public still responds positively to authentic unity messaging—suggesting the current toxic political environment is more a product of deliberate strategic choices than inevitable differences and could be reversed by leaders willing to reject a divisive playbook.Moody's Analytics chief economist Mark Zandi joins Chuck with a stark warning: the U.S. economy is heading toward a recession largely of its own making, driven by Trump's tariff policies, immigration crackdowns, and federal spending cuts that are creating a perfect storm of economic headwinds. Zandi explains that while tariff impacts are just beginning to surface as companies burn through pre-tariff inventory, the real damage will come from unfilled jobs due to deportations, AI displacing professional services workers, and federal layoffs hitting employment just as troubling indicators emerge—from empty Vegas casinos reminiscent of the 2008 financial crisis to homebuilder sentiment at its lowest levels since COVID. The economist argues that Trump's potential corruption of Bureau of Labor Statistics data makes forecasting nearly impossible at the exact moment when reliable economic intelligence is most crucial for navigating mounting risks.The conversation reveals how global economic interconnectedness makes America's policy mistakes everyone's problem, with Zandi warning that U.S. recession would likely trigger worldwide downturn while protectionist policies reverse decades of beneficial globalization—pointing to Brexit's GDP damage as a cautionary tale. He explains why the Federal Reserve faces impossible choices between supporting growth and fighting inflation, while businesses turn to shrinkflation rather than price increases and courts may ultimately strip Trump of tariff powers. Looking ahead to spring 2026, Zandi sees persistent inflation, unfilled jobs, and productivity gains from AI investment that won't materialize quickly enough to offset immediate economic damage, all while massive national debt creates long-term fiscal pressures that could force a reckoning sooner than anticipated—making this recession uniquely self-inflicted through deliberate policy choices rather than external shocks.Finally, he answers listeners' questions in the “Ask Chuck” segment. Timeline:(Timestamps may vary based on advertisements)00:00 Introduction01:00 Housekeeping note - Will release 3 different versions of audio pod03:00 Nexstar buys Tegna, will consolidate and devastate local TV news 05:15 Merger will create local duopolies for TV affiliates, fewer journalists07:30 Merger will have drastic effects on how people get local information08:30 Trump holds court with Zelenskyy and European leaders09:45 Trump sees himself as a mediator rather than ally of the west11:00 Trump's inaction has forced Europe to take security more seriously12:45 Can't sell American public on putting U.S. troops in Ukraine15:30 Putin's miscalculation is never giving Trump a win18:15 If Trump exerted leverage, Putin would back off21:15 Putin has united Europe22:15 American political strategy is deliberately divisive & polarizing23:15 Campaigns used to treat undecideds as moderates24:30 Campaigns discovered independents had a wide range of views25:15 Digital tools allowed for microtargeting of voters26:45 Obama's reelection win was misinterpreted29:00 Both parties thought identity would define politics when it was class30:15 Class is the dividing line in American life32:00 The public does respond to authentic unity messaging34:45 Mark Zandi joins the Chuck ToddCast 35:30 Tariff impacts starting to show up in the economy 37:15 Surprising the impacts haven't been more stark? 38:30 Companies haven't gone through all pre-tariff inventory 39:15 Are there conditions for an interest rate cut? 40:30 Fed will weigh growth over inflation 42:30 Federal layoffs and funding cuts impact on employment 44:00 Major trouble for the jobs market on the horizon 45:15 Immigration policy will leave jobs unfilled 46:15 AI is impacting professional service jobs 48:45 Vegas is empty, similar to before the financial crisis 49:45 Indicators of brewing economic trouble? 51:45 Homebuilder sentiment the lowest since Covid 52:30 If we don't dip into recession, what prevents it? 54:30 What will the economy look like in the spring of 2026? 57:15 Will tariff increases lead to persistently high inflation? 58:45 Businesses are choosing shrinkflation over price increases 1:01:15 Courts could take tariff power away from Trump 1:02:45 Is there hidden productivity in the data due to AI? 1:05:15 AI will boost productivity in the future, just not yet 1:06:00 Will huge investment in AI create jobs/growth? 1:07:30 How can we forecast economics if BLS data is corrupted? 1:11:30 The BLS needs more resources to produce better data 1:12:00 If government data isn't reliable, what's the alternative? 1:15:15 The economic impacts of unreliable government data 1:17:15 If U.S. goes into recession, the world likely does too 1:18:45 The long term effects of a global race toward protectionism 1:21:00 US benefitted from globalization, reversing it is a negative 1:22:00 Brexit the perfect example of protectionism hurting GDP 1:23:45 U.S. economy bounced back best from Covid 1:25:00 When will the massive national debt catch up with us? 1:26:45 Trend lines show a day of reckoning over debt is coming 1:28:00 U.S. policy will be directly responsible for a recession1:30:15 Chuck thoughts on interview with Mark Zandi 1:31:00 Ask Chuck 1:31:15 Have the Reagan Republicans given up? 1:35:45 Are the modern American oligarchs similar to those of the 1860s? 1:39:30 Is Trump taking over DC to dictate the results of elections?
This episode is for the nonprofit leader doing “all the right things” (you've got peer fundraisers, events, email blasts, major donor asks) but you're still not hitting your campaign goals. Sound familiar? It's not your fault. It's your foundation.I recorded this episode fresh off the launch of The Purpose and Profit Club®, and after talking to so many of you, I noticed the same trap over and over: layering modern tactics on top of weak campaigns. If your messaging isn't emotionally resonant, your campaign lacks urgency, or your structure is shaky, no amount of frosting will save it. In this episode, I break down why your campaign might feel like a “collapsed cake,” what a high-converting campaign looks like, and how my SPRINT Method™ helps you build a strategy that actually works (without the burnout or overwhelm). If you're tired of working harder for diminishing returns, this is the clarity you need.Topics:Why visibility alone doesn't drive conversionWhat weak campaigns actually look and feel likeThe “collapsed cake” metaphor and what it means for fundraisersThe difference between emotion vs. passivity in donor messagingWhy urgency and relevance matter more than volumeTactics that don't work without a strong foundationWhy layering on social media, peer fundraising, or ads won't fix poor structureThe SPRINT Method™: what it is and who it's forFor a full list of links and resources mentioned in this episode, click here.Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here.Resources: Purpose & Profit Club® Coaching Program [Get on the waitlist for bonuses] The SPRINT Method™: Your shortcut to 10K fundraisers [details here] Instagram, LinkedIn, website , weekly newsletter [FREE] The Brave Fundraiser's Guide: Stop getting ignored. Start raising more. May contain affiliate links
Omari Richins, MPH of Public Health Careers podcast talks with Kwame Terra, MPH, the founder and CEO of bEHR Health, who discusses his journey in public health, the importance of health equity, and the innovative approaches his startup is taking to improve health outcomes in the Black community. Kwame shares insights on preventative health, the creation of a health score, and the bEHRathon initiative aimed at engaging the community in health-promoting activities. He emphasizes the need for self-directed health management and the role of technology in transforming public health. The discussion also touches on systemic barriers to health and the importance of community engagement in achieving health equity.In this episode we learn about:- How Kwame blends endurance, innovation, and activism to reimagine how communities engage with health.- Why creating health-promoting environments is essential for community wellness.- Why preventable conditions account for a significant portion of healthcare spending and how he's trying to change it.- How startups and health technology can effectively address urgent health problems.Join our paid Patreon to support
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What's up, Badger Nation! Today, we have Sam Lee from Trivium joining us again. We'll be diving into the evolution of product videos — from starting with simple static images on your product pages to creating videos that are repurposed for Sponsored Brand campaigns.Sam will share his insights on how these videos evolve, what works and what doesn't, and who should be thinking about moving up the marketing funnel — from Amazon DSP and online video to streaming TV.If you've ever wondered how to make your product videos work harder across different platforms, this episode is for you. We'll see you in The PPC Den!
Ivey Gruber, President of the Michigan Talk Network, highlights the Democrats' ongoing strategy of pushing the narrative that Donald Trump is constantly up to no good, running smear campaigns at every opportunity. She exposes how these political attacks are designed to distract and manipulate public opinion. The discussion also turns to the growing wave of “fake food,” with Bill Gates' latest announcement of fake butter raising fresh concerns about what's ending up on America's plates.
Caffeinated Campaigns: Episode 3 Welcome to “Caffeinated Campaigns” presented by CGC Media and Edifice Automotive Marketing. This podcast brews bold insights, high-octane strategies, and real-world tips, tricks, and tactics that actually drive results. Whether you're a dealer, vendor, sales pro, marketing strategist, or industry innovator, each episode pours a fresh cup of actionable advice to fuel your next move and keep your marketing engine running strong. In this episode, we're joined by Sheridan Schreiber and Hale Soucie from Edifice Automotive Marketing. We dive into why traditional paid search methods are becoming less effective and why a proactive, strategic approach is essential for dealers. We discuss how Edifice helps dealerships target the right customers with a customized approach, guaranteeing a 4x ROI and giving them a competitive edge. This is a must listen for anyone looking to stop passively waiting for customers and start actively creating their market. ☕Take a shot. ⛽ Fuel your mind. Drive your results. Let's Brew. Don't forget to share and subscribe! www.carguycoffee.comcertifiedsolutionaries.comwww.edificeautomarketing.com
On this episode of Marketing People Love, I sat down with Blake Brown—marketing leader behind standout footwear brands like Kizik and Kuru—to explore what it really takes to make content that connects. From long-form ads like Nike's “Trial of Luka Doncic” to scrappy TikToks shot on an iPhone, Blake shares how emotion, authenticity, and iteration are the real differentiators in a world flooded with AI tools and goldfish-attention-span myths. We jam on storytelling, creative risk-taking, and why brands need to stop trying to be perfect—and just start being real. Another must-listen episode on Marketing People Love!
In this episode of the Air Combat Sim Podcast, Rob Grady and Scott “Roger” Chafian sit down with Greg Gál—better known as Reflected Simulations—one of DCS World's most respected campaign creators.Greg shares how his lifelong passion for aviation turned into designing some of the most authentic and immersive campaigns in DCS, including MiG Killers, Red Flag 81-2, Wolfpack, Fear the Bones, Speed & Angels, and V for Victory.We dive deep into: • His research and planning process for historical accuracy • Working with subject matter experts like “Bio” and Paco • Balancing immersion, realism, and fun • Updating older campaigns with new DCS features • Why WWII and Cold War aircraft have his heart • The upcoming Pacific theater and his “docu-campaign” approach to the F-14Reflected on YouTube: / @reflectedsimulations Reflected on Eagle Dynamics: https://www.digitalcombatsimulator.co...Reflected's Anytime Baby! Campaign Trailer: Anytime, Baby! F-14 Tomcat Campaign Announ... Hosted on Acast. See acast.com/privacy for more information.
Wednesday August 13, 2025 Crypto's Richest Man Campaigns for a Pardon
Part 2 Check out our 2025 Sydney Live Show!When characters from both the Mighty Nein and Bells Hells find themselves mysteriously split across parallel realms in The Shattered Teeth, they must unite against a common threat.... Join Game Master Matthew Mercer and the cast of Critical Role as Jester Lavorre, Ashton Greymoore, Yasha Nydoorin, Caleb Widogast, Veth Brenatto, Chetney Pock O'Pea, and Laudna work together to uncover the truth behind their interdimensional separation in this unforgettable live adventure!" PROLOGUE DESCRIPTION:For some extra lore about our Tag Team at the Teeth Adventure, check out our official Tag Team At The Teeth Prologue: https://www.youtube.com/watch?v=oq8RYa0M5EkBells Hells have joined the Mighty Nein at sea in search of Ludinus Da'leth and his safe haven in the Shattered Teeth. As they approach one of the Teeth's mysterious islands, the Nein Hells suddenly find themselves split and separated in parallel realms… Get your Critical Role Live in Australia T-Shirt Now! Commemorate a couple epic adventures from down under with this dark green Live in Australia t-shirt featuring a tag-team inspired design of the heroes of Campaigns 2 and 3: The Mighty Nein and Bells Hells. The details of both Live in Australia shows are printed on the front with the official Critical Role 10-Year Anniversary logo on the back.Link to shop: https://shop.critrole.com.au/ Critical Role's 10-Year Anniversary Sydney Live Show took place on June 19th, 2025 at the ICC Sydney Theatre. BEACONWe're excited to bring you even MORE with a Beacon membership! Start your 7-day free trial today at https://beacon.tv/join and get unparalleled access to the shows you love completely ad-free! You'll receive NEW Beacon exclusive series, instant access to VODs & podcasts, live event pre-sales, merch discounts, & a private Discord. Emceed by Tom Cardy || @TomCardy1"Paint that Lady," "Monster Truck," and "Mixed Messages" by Tom CardyCharacter Art by Hannah Friederichs || @agarthanguide
In this episode, Casey Lewis from Rhino Pest Control Marketing breaks down how pest control companies can use Google Ads strategically to generate high-quality leads while keeping costs under control.You'll learn:Why themed ad groups are the foundation of a high-performing campaignHow to use phrase match and exact match to isolate high-intent clicksThe benefits of separating high-cost keywords like “pest control” and “exterminator” from secondary target pest campaignsWhether running a brand name campaign is worth it for your pest control businessPractical steps to structure campaigns for maximum ROI and lead qualityWhether you're new to Google Ads or looking to refine your current campaigns, this episode gives you a clear roadmap to run efficient, conversion-focused ads for pest control.Please review us at Rhino Pest Control Marketing and interact with us to let us know how we can improve in 2025.Casey Lewis
Part 1 Check out our 2025 Sydney Live Show!When characters from both the Mighty Nein and Bells Hells find themselves mysteriously split across parallel realms in The Shattered Teeth, they must unite against a common threat.... Join Game Master Matthew Mercer and the cast of Critical Role as Jester Lavorre, Ashton Greymoore, Yasha Nydoorin, Caleb Widogast, Veth Brenatto, Chetney Pock O'Pea, and Laudna work together to uncover the truth behind their interdimensional separation in this unforgettable live adventure!" PROLOGUE DESCRIPTION:For some extra lore about our Tag Team at the Teeth Adventure, check out our official Tag Team At The Teeth Prologue: https://www.youtube.com/watch?v=oq8RYa0M5EkBells Hells have joined the Mighty Nein at sea in search of Ludinus Da'leth and his safe haven in the Shattered Teeth. As they approach one of the Teeth's mysterious islands, the Nein Hells suddenly find themselves split and separated in parallel realms… Get your Critical Role Live in Australia T-Shirt Now! Commemorate a couple epic adventures from down under with this dark green Live in Australia t-shirt featuring a tag-team inspired design of the heroes of Campaigns 2 and 3: The Mighty Nein and Bells Hells. The details of both Live in Australia shows are printed on the front with the official Critical Role 10-Year Anniversary logo on the back.Link to shop: https://shop.critrole.com.au/ Critical Role's 10-Year Anniversary Sydney Live Show took place on June 19th, 2025 at the ICC Sydney Theatre. BEACONWe're excited to bring you even MORE with a Beacon membership! Start your 7-day free trial today at https://beacon.tv/join and get unparalleled access to the shows you love completely ad-free! You'll receive NEW Beacon exclusive series, instant access to VODs & podcasts, live event pre-sales, merch discounts, & a private Discord. Emceed by Tom Cardy || @TomCardy1"Paint that Lady," "Monster Truck," and "Mixed Messages" by Tom CardyCharacter Art by Hannah Friederichs || @agarthanguide
What if we told you that Tier 11 designed an ad campaign for an ecommerce store that resulted in a 608% revenue increase and 401% ROAS increase in less than 6 months?On today's episode, we're flipping the script a bit. Host Kasim Aslam interviews his usually-co-host Ralph Burns about an ad campaign at Tier 11 that took a struggling business from $29k/month to $176k/month in revenue in less than half a year. (Download the case study here.) Ralph talks about customer acquisition amplification and walks us through the structure of each of the five levels of traffic. But the bottom line, he says, is the creative. “The creative makes the audience. If you match incredible audience and interspace targeting with incredible front end creative and messaging, game over. You own the internet as a marketer. Mix the two together, and it's online marketing nirvana.”Listen in to find out how to achieve this online marketing nirvana in your own campaigns.Chapters:00:00:00 - Kicking Off Perpetual Traffic with High-Energy Insights00:00:46 - Celebrating Our Listeners & Their Game-Changing Feedback00:01:32 - Case Study Teaser: 608% Revenue Explosion00:02:17 - Ralph Burns Steps into the Hot Seat00:03:08 - Unpacking the Secrets Behind the Case Study00:08:19 - Why Creative Can Make or Break Your Ads00:14:15 - Tracking Fixes & Powering Up with Conversions API00:23:01 - Rolling Out the Traffic Harmonizer System00:32:50 - Final Takeaways & Next Steps for Your GrowthLINKS AND RESOURCES:Download the case studyTier 11 JobsPerpetual Traffic on YouTubeTiereleven.comMongoose MediaPerpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Lauren on Instagram and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Unbounce - Code PT10offFree Snapchat Credits
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Let's talk about quality score, bidding, and competitor campaigns! This week we dive into a discussion on some of the more complicated factors in Google Ads that throw many advertisers for a loop. And especially the always complex decision of whether or not to target your competitors in PPC. Let's talk about that!Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - http://www.chrisschaeffer.comJoey Bidner - https://joeybidner.com/Watch this episode on YouTube: https://youtu.be/SFbHl80f9dsSubmit a Question - https://www.paidsearchpodcast.com
California Governor Gavin Newsom hits the road, new economic data shows a slight uptick in inflation, and the Supreme Court rules to allow mass layoffs for the Department of Education. Get the facts first with Morning Wire. - - - Today's Sponsors: DeleteMe - Take control of your data and keep your private life private. Get 20% off your DeleteMe plan when you text WIRE to 64000. Message and data rates may apply. Good Ranchers - Visit https://goodranchers.com and subscribe to any box using code WIRE to claim $40 off + free meat for life! - - - Privacy Policy: https://www.dailywire.com/privacy