Podcast appearances and mentions of Marcus Johnson

On today's podcast, we will cover a few of the takes from our Top Trends to Watch in 2026 report. Our analysts (or bakers) will compete in a Great British Bake Off style episode discussing if the micro-drama craze will mint a new generation of creators with dual support from social networks and entertainment studios, and why AI's content takeover will shake consumer trust in the internet. Join Senior Director of Podcasts and host Marcus Johnson, along with Analyst Jacob Bourne and Principal Analyst Max Willens. Listen everywhere, and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-behind-numbers-great-btn-bake-take-off-top-trends-2026   © 2025 EMARKETER   Campaigns take flight with Viasat Ads. Unlock access to over 250 million passengers annually across leading global airlines, with high-engagement ad formats and real-time delivery. Viasat Ads provides access to a verified audience in a captive environment, so your message reaches passengers when they are ready to engage. Join their journey with Viasat Ads.  

On this week's video episode, Dylan is joined by Vanderpump Rules' newest stars, Marcus Johnson and Natalie Mcguire, for a wild look inside life at SUR. They spill all about the infamous security footage suspension, messy ex drama, Lisa Vanderpump's tough love, and the pressure of stepping into Bravo's most iconic restaurant. Plus, they react to comparisons to the OG cast, unpack the tension between co-workers, and why this season feels like classic Vanderpump Rules again. Go to the BravoByBetches YouTube page to watch full length episodes every Tuesday: Youtube.com/@BravoByBetches Learn more about your ad choices. Visit megaphone.fm/adchoices

On today's podcast episode, we discuss how LGBTQ+ streaming platform Revry has been able to gain traction in a crowded, highly competitive streaming TV universe; what advertisers misunderstand about marketing to the queer community; and some examples of when queer representation in media hit the nail on the head—and when it missed the mark. Join Senior Director of Podcasts and host Marcus Johnson, along with analysts Paola Flores-Marquez and Emmy Liederman, and Revry CEO and Co-Founder Damian Pelliccione. Listen everywhere, and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-behind-numbers-better-understanding-lgbtq-media-content-and-brands-queer-audiences-revry   © 2025 EMARKETER   Campaigns take flight with Viasat Ads. Unlock access to over 250 million passengers annually across leading global airlines, with high-engagement ad formats and real-time delivery. Viasat Ads provides access to a verified audience in a captive environment, so your message reaches passengers when they are ready to engage. Join their journey with Viasat Ads.

On today's podcast episode, we discuss how AI has already changed search, whether Google is in a better or worse position today because of AI's rapid rise, and how AI will transform search in the next 6–12 months. Join Senior Director of Podcasts and host Marcus Johnson, along with Principal Analyst Nate Elliot and Analyst Jacob Bourne. Listen everywhere, and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-ai-s-real-impact-on-search-far-what-s-coming-next-google-keep-pace-behind-numbers   © 2025 EMARKETER   Campaigns take flight with Viasat Ads. Unlock access to over 250 million passengers annually across leading global airlines, with high-engagement ad formats and real-time delivery. Viasat Ads provides access to a verified audience in a captive environment, so your message reaches passengers when they are ready to  engage. Join their journey with Viasat Ads.

In this forward-looking episode of Endo Voices, host Dr. Marcus Johnson sits down with Dr. Federico Martinho of the University of Maryland to explore the rapidly evolving landscape of endodontic technology. From dynamic navigation and CBCT-driven precision to the expanding role of artificial intelligence, Dr. Martinho breaks down how these advancements are reshaping accuracy, efficiency, education, and ultimately patient outcomes. The conversation travels through emerging research, adoption challenges, ergonomic considerations, and the fascinating interplay between engineering, AI, and clinical decision-making. The two also dive into what's on the horizon—from augmented reality and 3D printing to robotic assistance and next-generation irrigation systems—highlighting the opportunities and responsibilities that come with integrating new tools into practice. Whether you're a clinician, educator, or tech-curious endodontist, this episode offers a compelling look at the innovation wave redefining the specialty. Episodes of Endo Voices may include opinion, speculation and other statements not verifiable in the scientific method and do not necessarily reflect the views of AAE or the sponsor(s). Listeners should use their best judgment in evaluating the merits of any content.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Britani Bateman, Marcus Johnson, & Natalie Maguire join host Andy Cohen. Listen to lively debates on everything from the latest drama surrounding your favorite Bravolebrities to what celebrity is making headlines that week live from the WWHL clubhouse.Aired on 12/02/25Binge all your favorite Bravo shows with the Bravo app: bravotv.com/getbravoSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On today's podcast episode, we discuss how advertisers are faring amid the current economic backdrop of tariffs, inflation, and a government shutdown; how the digital ad triopoly is changing; and the biggest ad spending milestones this year and in 2026. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Director of Forecasting Oscar Orozco and Principal Analyst Yory Wurmser. Listen everywhere, and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-advertisers-continue-brace-impact-how-market-pressures-reshaping-ad-spending-behind-numbers   © 2025 EMARKETER   Campaigns take flight with Viasat Ads. Unlock access to over 250 million passengers annually across leading global airlines, with high-engagement ad formats and real-time delivery. Viasat Ads provides access to a verified audience in a captive environment, so your message reaches passengers when they are ready to  engage. Join their journey with Viasat Ads.

On today's podcast episode, we discuss what makes Dollar General Media Network unique, how it's approaching measurement, and what it's focusing on for next year. Join Senior Director of Podcasts and host Marcus Johnson, Principal Analyst Sarah Marzano, and Vice President and General Manager of DG Media Network, Austin Leonard. Listen everywhere, and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-scaling-retail-media-last-mile-of-america-with-dollar-general-behind-numbers   © 2025 EMARKETER   DG Media Network connects advertisers to rural customers at scale, with 90MM+ reachable shoppers. Our unique reach provides access to hard to reach customers that aren't found in the largest demographic audiences available to marketers.  Leverage our unique first-party data to expand your reach and meet our customers wherever they are with omni-channel solutions designed to engage and measure results with closed-loop, one-to-one data and self-service access.  Our robust media portfolio spans in-store, on-site & off-site tactics across the full funnel. Our platform enables even more ways to add value to shoppers on their purchase journey that drives brand equity and sales growth.  Unique reach, at scale, across 20+ tactics and platforms. That's media built better!  Connect with us to learn more about how DG Media Network is changing omnichannel advertising.

On today's podcast episode, we discuss the three big questions surrounding Amazon in Q3 and beyond: What Amazon's corporate layoffs tell us about how AI is actually affecting the broader job market. Is Amazon's new “Help Me Decide” feature a significant stepping stone toward agentic AI? And could Amazon's AI smart glasses for delivery workers be a Trojan horse for broader smart-glasses adoption? Join Senior Director of Podcasts and host Marcus Johnson, along with Analyst Rachel Wolff. Listen everywhere, and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-behind-numbers-big-3-questions-amazon-ai-jobs-help-decide-delivery-driver-smart-glasses   © 2025 EMARKETER   DG Media Network connects advertisers to rural customers at scale, with 90MM+ reachable shoppers. Our unique reach provides access to hard to reach customers that aren't found in the largest demographic audiences available to marketers.  Leverage our unique first-party data to expand your reach and meet our customers wherever they are with omni-channel solutions designed to engage and measure results with closed-loop, one-to-one data and self-service access.  Our robust media portfolio spans in-store, on-site & off-site tactics across the full funnel. Our platform enables even more ways to add value to shoppers on their purchase journey that drives brand equity and sales growth.  Unique reach, at scale, across 20+ tactics and platforms. That's media built better!  Connect with us to learn more about how DG Media Network is changing omnichannel advertising.

On today's podcast episode, we discuss the three big questions surrounding Meta in Q3 and beyond: How will AI-generated social video affect social media? What's the biggest takeaway regarding Meta using AI chatbot conversations to target ads? And do Meta's new smart glasses really have a future? Join Senior Director of Podcasts and host Marcus Johnson, Analyst Emmy Liederman, and Senior Analyst Minda Smiley. Listen everywhere, and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/ podcast-big-3-questions-meta-ai-video-conversations-data-smart-glasses-behind-numbers     © 2025 EMARKETER DG Media Network connects advertisers to rural customers at scale, with 90MM+ reachable shoppers. Our unique reach provides access to hard to reach customers that aren't found in the largest demographic audiences available to marketers.   Leverage our unique first-party data to expand your reach and meet our customers wherever they are with omni-channel solutions designed to engage and measure results with closed-loop, one-to-one data and self-service access.   Our robust media portfolio spans in-store, on-site & off-site tactics across the full funnel. Our platform enables even more ways to add value to shoppers on their purchase journey that drives brand equity and sales growth.   Unique reach, at scale, across 20+ tactics and platforms. That's media built better!   Connect with us to learn more about how we're changing omnichannel advertising.   https://www.dgmedianetwork.com/  

On today's podcast episode, we discuss the three big questions surrounding Google in Q3 and beyond: How much of a competitor to Google Chrome is OpenAI's new browser, Atlas? What's the main takeaway from the remedies hearings about Google's ad tech business? And what's the significance of Google's first $100 billion quarter? Join Senior Director of Podcasts and host Marcus Johnson, Senior Director of Briefings Jeremy Goldman, and Principal Analyst Yory Wurmser. Listen everywhere, and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-behind-numbers-big-3-questions-google-openai-atlas-ad-tech-hearings-100bn-quarter   © 2025 EMARKETER   Consumer attention is fragmented across multiple platforms and making informed advertising decisions is more critical—and complex—than ever. With Nielsen Ad Intel, you can streamline your strategy, minimize wasted spend, and identify opportunities to differentiate your brand, empowering you to stay ahead in an ever-changing market. Discover more today. www.nielsen.com

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On today's podcast episode, we discuss why measurement is harder than it used to be, how the metrics advertisers use to evaluate their spend are changing, and what marketers can—and should—do to navigate this transition effectively. Join Senior Director of Podcasts and host Marcus Johnson, Principal Analyst Max Willens, Nielsen's Head of Performance Marketing Alison Gensheimer, and SVP and Head of Advertisers and Agencies Matthew Devitt. Listen everywhere, and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-behind-numbers-why-measurement-harder-today-ways-needs-improving-with-nielsen-part-2   © 2025 EMARKETER   Consumer attention is fragmented across multiple platforms and making informed advertising decisions is more critical—and complex—than ever. With Nielsen Ad Intel, you can streamline your strategy, minimize wasted spend, and identify opportunities to differentiate your brand, empowering you to stay ahead in an ever-changing market. Discover more today. www.nielsen.com

Acclaimed international Jazz vocalist Lori Williams has a most impressive resume as a performing artist, veteran music educator, songwriter, producer, musical theater actress, radio host, business owner/founder (PositiveMusicPM.org), and artist-in-residence with over 30 years of experience. Her annual vocal jazz tour and performance at music festivals have taken her to Europe (Austria, Germany, Slovakia, Slovenia, Russia, Switzerland, Italy, Czech Republic, and Ukraine), Japan,  The Caribbean (including Barbados, British Virgin Islands, Curaçao, St. Lucia, Turks and Caicos, et. al), Mexico, and across the United States (performing at venues and festivals like The Atlanta Jazz Festivals, Berks Jazz Festival, The Birchmere, Birdland - Hamburg, Blues Alley, Blue Note Hawaii, Capital Jazz Fest/Cruise, City Winery, Disney's Pleasure Island, Gulf Coast Summer Jazz Festival, JazzFestBRNO, JazzHRAM, Jazzkeller - Esslingen, Jazzland - Vienna, The Kennedy Center, Keystone Korner, Mid-Atlantic Jazz Festival, Myrtle Beach Jazz Festival, Rams Head Live, Rehoboth Beach Jazz Festival, Riviera Maya Jazz Festival, Scullers Jazz, Spivey Hall, Trieste Loves Jazz, and more). Her vocal jazz artist residencies have allowed her to work with and mentor students on college campuses in the USA and abroad. As a veteran vocal music educator and private vocal coach, Lori's received many honors for her contributions to the arts, including The 2025 South Arts Jazz Road Award, The Atlanta Chapter of the National Hampton Alumni Association's 2023 Excellence in Arts and Entertainment Award, Outstanding Music Teacher in the October 2000 issue of Teaching Music, the 2007 Superintendent's Arts Teacher of the Year, and the 2010 Vincent E. Reed Teacher of the Year. Lori was nominated for a 2014 Helen Hayes Award as an Outstanding Lead Actress in a Resident Musical for her role as Ella Fitzgerald. Lori has received letters of recognition for her performances by President Joseph Biden (wherein he wrote that Lori Williams has "the voice of an angel…absolutely amazing"), Speaker of the House John Boehner, and Senator C. Anthony Muse.  Immersed in traditional jazz from an early age (earning a B.A. in Mass Media Arts from Hampton University, attending the Jazz Studies Program at The University of the District of Columbia, and currently working on her Master's degree in Music - Jazz Studies at Georgia State University), Lori Williams hosts a weekly radio program on JazzRadioWETF.org -  "Collector's Choice With Lori Williams". Her weekly broadcast highlights women in jazz, the international scene and young performers dedicated to the roots and traditions of the music. Lori is also the producer and host of Sunday Jazz Lounge at St. James Live! jazz club in Atlanta, Georgia (stjamesliveatl.com). For over three decades, Lori Williams has had the honor of working with many notable artists as lead / background / studio session / guest vocalist including Oleta Adams, Marcus Adams, Yolanda Adams, Nikita Agafonov, David Archuleta, Marcos Ariel, Rob Bargad, Regina Belle, Eric Benet, The Blackbyrds, Michael Bowie, Willie Bradley, Karen Briggs, Norman Brown, Tom Browne, Peabo Bryson, Chuck Brown, Wayne Bruce, Jerry Butler, Jonathan Butler, Paul Carr, Terri Lyne Carrington, TC Carson, Gene Chandler, Renato Chicco, Stanley Clarke, Nick Colionne, Collaboration, Michael Colyar, Adrian Crutchfield, John Davis, John Di Martino, Will Downing, Joris Dudli, George Duke, Nathan East, Rodney M. Edge, Troy Sol Edler, Kevon Edmonds (After 7), Herb Fame, Jorel "JFLY" Flynn (HBIYD), Derrick Gardner, James Genus, Jazmin Ghent,  Tres Gilbert, Savion Glover, Chelsey Green, Slide Hampton, Winard Harper, Christian Havel, Walter Hawkins, Norbert Heger, Howard Hewett, Dr. W. Weldon Hill, Tony Hightower, Corcoran Holt, William Hubbard, Daryl Hunt, Yoron Israel, Jessy J, Al Johnson and The A-Team, Allyn Johnson (Divine Order), Marcus Johnson, Stanley Jordan, Jackiem Joyner, Michael Keul, Kindred the Family Soul, Ben E. King, James King, Anatoliy Kirnichnyy, Antoine Knight, Yishai Knoll, Saltman Knowles Group, Ignat Kravtsov, Rayshun LaMarr, Lavahi, Evgeny Lebedev, Alex Malheiros (Azymuth), Jimmy Masters, Maysa, Daniel McClain (After 7), Frank McComb, Marion Meadows, Najee, Jimmy Masters, Nathan Mitchell, Ed Neumeister, Marat Nikolaev, Milan Nikolic, Julia Nixon, Daniel Nösig, Antonio Parker, Phil Perry, Robert E. Person, Anne Phillips, Benjie Porecki, Lloyd Price, Chuck Redd, Robert Redd, Althea Rene, Anton Revnyuk, Lenny Robinson, Gino Rosaria, Ellie Saitoh and The Love Tambourines, Erwin Schmidt, Sylver Logan Sharp, Avery Sharpe, Art Sherrod, Oli Silk, Brian Simpson, Dick Smith, John Toomey, Tony Terry, Unit 3 Deep, Gerald Veasley, Chris Walker, Kevin Walker, Kim Waters, Doug Weiss, Anthony Wellington, Matthew Whitaker, Roz White, Bernhard Wiesinger (Poysdorf All-Stars), Vesta Williams, Larry M. Wilson,  Angela Winbush, Sherry Winston, David Ylvisaker, Frederic Yonnet, et.al.  Lori Williams is the proud mother of two exceptionally talented and compassionate remarkable young adults — Lauren V. Highsmith (LAVAHI.me) and Yusef Khalil Chisholm - who inspire her daily with their creativity, passion, and accomplishments. She is also a member of Delta Sigma Theta Sorority, Inc., Sigma Alpha Iota International Music Fraternity, and the Recording Academy.

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On today's podcast episode, we discuss the main factors leading marketers to cut spending at the moment, how advertisers are adapting their approach to measurement, and what is happening in the industry as more marketers begin to embrace the opportunity to shift spend at a higher velocity. Join Senior Director of Podcasts and host Marcus Johnson, Principal Analyst Max Willens, Nielsen's Head of Performance Marketing Alison Gensheimer, and SVP and Head of Advertisers and Agencies Matthew Devitt. Listen everywhere, and watch on YouTube and Spotify.   Reports mentioned in this episode: https://content-na1.emarketer.com/ad-measurement-trends-h2-2025   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-behind-numbers-why-shaky-economy-leading-marketing-cognitive-dissonance-with-nielsen-part-1   © 2025 EMARKETER   Consumer attention is fragmented across multiple platforms and making informed advertising decisions is more critical—and complex—than ever. With Nielsen Ad Intel, you can streamline your strategy, minimize wasted spend, and identify opportunities to differentiate your brand, empowering you to stay ahead in an ever-changing market. Discover more today. www.nielsen.com

On today's podcast episode, we discuss the big 3 questions surrounding Netflix in Q3 and beyond: expectations for its ad business, the impact of Netflix House, a new deal with Spotify, or something else? Join Senior Director of Podcasts and host, Marcus Johnson, Senior Analyst, Ross Benes, and Senior Editor of Briefings, Daniel Konstantinovic. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/ podcast-big-3-questions-netflix-ad-impact-netflix-house-spotify-deal-behind-numbers     © 2025 EMARKETER   Nielsen is a global leader in audience measurement, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their global audiences—now and into the future. Learn more at www.nielsen.com

Ohio State men’s basketball beat reporter Adam Jardy talks about Marcus Johnson decommitting on the latest episode of the BuckeyeXtra basketball podcast. During this edition, we also discuss over-unders for the 2025-26 season.

On today's podcast episode, we discuss how much TV streaming is really going on around the world, in which countries radio is holding its own, and short-form video's place in the social media world. Join Senior Director of Podcasts and host, Marcus Johnson, Principal Analyst, Paul Briggs, Vice President of Research, Jennifer Pearson, and Chief Insight Officer at GWI, Jason Mander. Listen everywhere and watch on YouTube and Spotify.   Reports mentioned in this episode: https://content-na1.emarketer.com/global-media-intelligence-report-2025   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-behind-numbers-digital-lifestyles-everyone-world-how-people-watch-tv-global-divide-more   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

Happy Tuesday! Adam King is in for Common Man, Inside the Buckeyes, Rapid Fire at 4:30pm, Timmy hates how Ohio handles Halloween, Marcus Johnson decommits from the Buckeyes, Lane Kiffin trolls Brent Venables, Ryan Day press conference sound, and Game Show at 5:30pm!

On today's podcast episode, we discuss how WNBA viewership did the year after the ‘Caitlin Clark Effect' hit the league, what social media will do to full-game viewership growth, and what advertisers should be paying attention to most amidst this surge in women's sports. Join Senior Director of Podcasts and host, Marcus Johnson, and Analysts Marisa Jones and Paola Flores-Marquez. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-behind-numbers-everyone-watches-wnba-how-womens-sports-changing-audiences   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

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Become a supporter of this podcast: https://www.spreaker.com/podcast/the-buckeye-scoop-podcast--4429642/support.

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On today's podcast episode, we discuss what OpenAI as the next big operating system maker looks like, how they might make money from this, which integrated apps will become most popular inside ChatGPT, and how this potential super app could impact consumer AI devices. Join Senior Director of Podcasts and host, Marcus Johnson, Analyst, Grace Harmon, and Principal Analyst, Yory Wurmser. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-chatgpt-next-operating-system-what-that-means-google-ai-devices-behind-numbers   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss how digital has changed in 2025: why the digital ad triopoly (Google, Meta, and Amazon) are losing influence, how YouTube is still under valued, how AI search behavior is changing, and more. Join Senior Director of Podcasts and host, Marcus Johnson, VP of Global Content Operations, Eleni Digalaki, and Principal Analyst, Yory Wurmser. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/ podcast-digital-lessons-2025-triopoly-s-power-sleeping-youtube-giant-ai-search-behavior-more-behind-   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss how much of a splash ChatGPT's new ‘Instant Checkout' is likely to make, what kinds of things people are most likely to use it to buy, and if Amazon and Google can offer compelling alternatives. Join Senior Director of Podcasts and guest host, Marcus Johnson, and Senior Analysts, Carina Lamb (formerly Perkins) and Zak Stambor.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-instant-checkout-how-chatgpt-could-redefine-online-shopping-reimagining-retail   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss how linear TV ad dollars are still managing to outweigh CTV ad dollars, what's primarily responsible for driving growth in out-of-home ad spending this year, and if some new high-profile print media initiatives can stem the print ad spend bleeding. Join Senior Director of Podcasts and host, Marcus Johnson, Senior Analyst, Ross Benes, and Senior Forecasting Analyst, Zach Goldner. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-how-much-traditional-media-still-matters-last-stand-or-new-beginning-behind-numbers   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss how Gen Zers are trying to limit their social media use, which platforms they are moving to (and away from), and where they are engaging with social creators offline. Join Senior Director of Podcasts and host, Marcus Johnson, Analyst, Paola Florez-Marquez, and Senior Analyst, Minda Smiley. Listen everywhere and watch on YouTube and Spotify.   Report mentioned in this episode: https://content-na1.emarketer.com/gen-z-social-media-usage-2025   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-gen-z-s-social-media-shuffle-why-83-turning-volume-down-where-they-re-going-behind-numbers     © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss the moving target that is consumers' perception of using AI in advertising, how marketers feel about the technology, and the share of ad buying that is likely to be delegated to AI. Join Senior Director of Podcasts and host, Marcus Johnson, Analyst, Marisa Jones, and Senior Analyst, Gadjo Sevilla. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-ai-ad-dilemma-consumer-trust-controversial-ads-future-of-media-buying-behind-numbers     © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss what folks are prioritizing when it comes to upskilling in AI, the stigma of using the technology at work, and which part of the “Using AI at Work” conversation needs more attention. Join Senior Director of Podcasts and host, Marcus Johnson, Senior Editor, Lisa Haiss, and Analyst, Grace Harmon. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-how-marketers-use-ai-work-skills-stigma-future-of-advertising-jobs-behind-numbers   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.  

On today's podcast episode, we discuss how “The Savings Wrangler” campaign was dreamt up, how GoodRx will measure its success, and what new spaces the medication savings company is moving into. Join Senior Director of Podcasts and host, Marcus Johnson, Senior Analysts, Rajiv Leventhal and Beth Snyder Bulik, and Chief Marketing Officer at GoodRx, Ryan Sullivan. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-idea-impact-goodrx-s-savings-wrangler-road-ahead-with-cmo-ryan-sullivan-behind-numbers     © 2025 EMARKETER   Consumer attention is fragmented across multiple platforms and making informed advertising decisions is more critical—and complex—than ever. With Nielsen Ad Intel, you can streamline your strategy, minimize wasted spend, and identify opportunities to differentiate your brand, empowering you to stay ahead in an ever-changing market. Discover more today. https://www.nielsen.com/