Podcast appearances and mentions of Marcus Johnson

Happy Tuesday! Adam King is in for Common Man, Inside the Buckeyes, Rapid Fire at 4:30pm, Timmy hates how Ohio handles Halloween, Marcus Johnson decommits from the Buckeyes, Lane Kiffin trolls Brent Venables, Ryan Day press conference sound, and Game Show at 5:30pm!

On today's podcast episode, we discuss how WNBA viewership did the year after the ‘Caitlin Clark Effect' hit the league, what social media will do to full-game viewership growth, and what advertisers should be paying attention to most amidst this surge in women's sports. Join Senior Director of Podcasts and host, Marcus Johnson, and Analysts Marisa Jones and Paola Flores-Marquez. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-behind-numbers-everyone-watches-wnba-how-womens-sports-changing-audiences   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

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Become a supporter of this podcast: https://www.spreaker.com/podcast/the-buckeye-scoop-podcast--4429642/support.

Become a supporter of this podcast: https://www.spreaker.com/podcast/the-buckeye-scoop-podcast--4429642/support.

On today's podcast episode, we discuss what OpenAI as the next big operating system maker looks like, how they might make money from this, which integrated apps will become most popular inside ChatGPT, and how this potential super app could impact consumer AI devices. Join Senior Director of Podcasts and host, Marcus Johnson, Analyst, Grace Harmon, and Principal Analyst, Yory Wurmser. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-chatgpt-next-operating-system-what-that-means-google-ai-devices-behind-numbers   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss how digital has changed in 2025: why the digital ad triopoly (Google, Meta, and Amazon) are losing influence, how YouTube is still under valued, how AI search behavior is changing, and more. Join Senior Director of Podcasts and host, Marcus Johnson, VP of Global Content Operations, Eleni Digalaki, and Principal Analyst, Yory Wurmser. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/ podcast-digital-lessons-2025-triopoly-s-power-sleeping-youtube-giant-ai-search-behavior-more-behind-   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss how much of a splash ChatGPT's new ‘Instant Checkout' is likely to make, what kinds of things people are most likely to use it to buy, and if Amazon and Google can offer compelling alternatives. Join Senior Director of Podcasts and guest host, Marcus Johnson, and Senior Analysts, Carina Lamb (formerly Perkins) and Zak Stambor.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-instant-checkout-how-chatgpt-could-redefine-online-shopping-reimagining-retail   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss how linear TV ad dollars are still managing to outweigh CTV ad dollars, what's primarily responsible for driving growth in out-of-home ad spending this year, and if some new high-profile print media initiatives can stem the print ad spend bleeding. Join Senior Director of Podcasts and host, Marcus Johnson, Senior Analyst, Ross Benes, and Senior Forecasting Analyst, Zach Goldner. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-how-much-traditional-media-still-matters-last-stand-or-new-beginning-behind-numbers   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss how Gen Zers are trying to limit their social media use, which platforms they are moving to (and away from), and where they are engaging with social creators offline. Join Senior Director of Podcasts and host, Marcus Johnson, Analyst, Paola Florez-Marquez, and Senior Analyst, Minda Smiley. Listen everywhere and watch on YouTube and Spotify.   Report mentioned in this episode: https://content-na1.emarketer.com/gen-z-social-media-usage-2025   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-gen-z-s-social-media-shuffle-why-83-turning-volume-down-where-they-re-going-behind-numbers     © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss the moving target that is consumers' perception of using AI in advertising, how marketers feel about the technology, and the share of ad buying that is likely to be delegated to AI. Join Senior Director of Podcasts and host, Marcus Johnson, Analyst, Marisa Jones, and Senior Analyst, Gadjo Sevilla. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-ai-ad-dilemma-consumer-trust-controversial-ads-future-of-media-buying-behind-numbers     © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.

On today's podcast episode, we discuss what folks are prioritizing when it comes to upskilling in AI, the stigma of using the technology at work, and which part of the “Using AI at Work” conversation needs more attention. Join Senior Director of Podcasts and host, Marcus Johnson, Senior Editor, Lisa Haiss, and Analyst, Grace Harmon. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-how-marketers-use-ai-work-skills-stigma-future-of-advertising-jobs-behind-numbers   © 2025 EMARKETER   Consumers skip ads but not rewards. Fetch drives performance with 12.5M+ monthly users and 11.5M+ receipts scanned daily, capturing 88% of household spend. Your brand becomes the reward earning real engagement, verified purchases, and lasting loyalty. Fetch: America's Rewards App. Where brands are the center of joy. Learn more at business.fetch.com.  

In this episode of Endo Voices, host Dr. Marcus Johnson sits down with Gary Salman, CEO and Co-Founder of Black Talon Security, to unpack the critical and often overlooked role of cybersecurity in dentistry.From real-world case studies to practical tips, the discussion covers:Current threats including phishing attacks, firewall vulnerabilities, email account takeovers, social engineering, and more.The importance of cyber liability insurance to your overall cyber resilience, in addition to offensive and defensive cyber prevention measures. The need for separation between IT and cybersecurity vendors for unbiased, independent risk assessment.Gary emphasizes that while threats are increasing, nearly all cyber incidents are preventable with the right layers of protection and training. Whether you're running a solo practice or managing multiple locations, this episode offers actionable strategies to secure patient data, safeguard your reputation, and strengthen your practice's future.Episodes of Endo Voices may include opinion, speculation and other statements not verifiable in the scientific method and do not necessarily reflect the views of AAE or the sponsor(s). Listeners should use their best judgment in evaluating the merits of any content.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On today's podcast episode, we discuss how “The Savings Wrangler” campaign was dreamt up, how GoodRx will measure its success, and what new spaces the medication savings company is moving into. Join Senior Director of Podcasts and host, Marcus Johnson, Senior Analysts, Rajiv Leventhal and Beth Snyder Bulik, and Chief Marketing Officer at GoodRx, Ryan Sullivan. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-idea-impact-goodrx-s-savings-wrangler-road-ahead-with-cmo-ryan-sullivan-behind-numbers     © 2025 EMARKETER   Consumer attention is fragmented across multiple platforms and making informed advertising decisions is more critical—and complex—than ever. With Nielsen Ad Intel, you can streamline your strategy, minimize wasted spend, and identify opportunities to differentiate your brand, empowering you to stay ahead in an ever-changing market. Discover more today. https://www.nielsen.com/

On today's podcast episode, we discuss more ‘very specific, but highly unlikely' predictions for the end of 2025 and start of 2026. If a major US news organization like CNN or CNBC will soon get acquired by a billionaire, why Pepsi could split into separate snack and beverage businesses, and the road to full funnel, hyper relevant connected car ads. Join Senior Director of Podcasts and host, Marcus Johnson, Senior Director of Forecasting, Oscar Orozco, and Vice Presidents of Content, Suzy Davidkhanian and Paul Verna. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/  [SLUG WILL GET ADDED HERE]   © 2025 EMARKETER   Consumer attention is fragmented across multiple platforms and making informed advertising decisions is more critical—and complex—than ever. With Nielsen Ad Intel, you can streamline your strategy, minimize wasted spend, and identify opportunities to differentiate your brand, empowering you to stay ahead in an ever-changing market. Discover more today. https://www.nielsen.com/

On today's podcast episode, we discuss our ‘very specific, but highly unlikely' predictions for the end of 2025 and start of 2026. Whether Snap's Spectacles will gain traction faster than Meta's Ray-Bans have, if Netflix will start showing users shoppable product placement ads, and if TikTok will introduce a GenAI assistant to the app with commercial intent. Join Senior Director of Podcasts and host Marcus Johnson, Director of Reports Editing, Rahul Chadha, Senior Analyst, Max Willens, and Principal Analyst, Yory Wurmser. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/ podcast-what-if-snap-smart-glasses-vs-meta-s-netflix-s-shoppable-ads-tiktok-s-genai-assistant-behind     © 2025 EMARKETER   Consumer attention is fragmented across multiple platforms and making informed advertising decisions is more critical—and complex—than ever. With Nielsen Ad Intel, you can streamline your strategy, minimize wasted spend, and identify opportunities to differentiate your brand, empowering you to stay ahead in an ever-changing market. Discover more today. https://www.nielsen.com/

On today's podcast episode, we discuss which of the over 500 sessions will be the most interesting conversation at this year's Advertising Week 2025 in New York. Join Senior Director of Podcasts and host, Marcus Johnson, Senior Director of Briefings, Jeremy Goldman, Analyst, Marisa Jones, and Senior Editor, Daniel Konstantinovic. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podacst-behind-numbers-most-interesting-thing-advertising-week-new-york-2025   © 2025 EMARKETER   Consumer attention is fragmented across multiple platforms and making informed advertising decisions is more critical—and complex—than ever. With Nielsen Ad Intel, you can streamline your strategy, minimize wasted spend, and identify opportunities to differentiate your brand, empowering you to stay ahead in an ever-changing market. Discover more today. www.nielsen.com

On today's podcast episode, we discuss the top takeaways from the Google monopoly verdict, how the rise of AI search influenced the decision, and how much this ruling has any bearing on the Google ad tech case. Join Senior Director of Podcasts and host, Marcus Johnson, and Senior Director of Briefings, Jeremy Goldman, and Principal Analyst, Yory Wurmser. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-takeaways-google-monopoly-verdict-what-comes-next-behind-numbers   © 2025 EMARKETER   DG Media Network connects advertisers to rural customers at scale, with 90MM+ reachable shoppers. Our unique reach provides access to hard to reach customers that aren't found in the largest demographic audiences available to marketers.   Leverage our unique first-party data to expand your reach and meet our customers wherever they are with omni-channel solutions designed to engage and measure results with closed-loop, one-to-one data and self-service access.   Our robust media portfolio spans in-store, on-site & off-site tactics across the full funnel. Our platform enables even more ways to add value to shoppers on their purchase journey that drives brand equity and sales growth.   Unique reach, at scale, across 20+ tactics and platforms. That's media built better!   Connect with us to learn more about how we're changing omnichannel advertising.   https://www.dgmedianetwork.com/  

On today's podcast episode, we discuss why Spotify is still considered the king of audio streaming, why advertising is not working out quite as they'd hoped (yet), and how they might become a social platform. Join Senior Director of Podcasts and host, Marcus Johnson, and Senior Editor, Daniel Konstantinovic. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-spotify-s-act-2-music-king-social-audio-powerhouse-behind-numbers   © 2025 EMARKETER   DG Media Network connects advertisers to rural customers at scale, with 90MM+ reachable shoppers. Our unique reach provides access to hard to reach customers that aren't found in the largest demographic audiences available to marketers.   Leverage our unique first-party data to expand your reach and meet our customers wherever they are with omni-channel solutions designed to engage and measure results with closed-loop, one-to-one data and self-service access.   Our robust media portfolio spans in-store, on-site & off-site tactics across the full funnel. Our platform enables even more ways to add value to shoppers on their purchase journey that drives brand equity and sales growth.   Unique reach, at scale, across 20+ tactics and platforms. That's media built better!   Connect with us to learn more about how we're changing omnichannel advertising.  

On today's podcast episode, we discuss how Americans view GenAI-made media, if the “AI concern gap” between AI experts and the general public will widen, and why some of GenAI's negativity might not apply to ads. Join Senior Director of Podcasts and host, Marcus Johnson and Senior Analyst, Max Willens. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-behind-numbers-public-opinion-on-ai-made-media-what-acceptable-what-crosses-line   © 2025 EMARKETER  

On today's podcast episode, we discuss what will happen now that the new ESPN app has hit the market, if it can become the “default home” of sports, and what will happen to sports rights in the future. Join Senior Director of Podcasts and host, Marcus Johnson and Vice President of Content, Paul Verna. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-how-new-espn-app-will-change-tv-forever-behind-numbers   © 2025 EMARKETER

On today's podcast episode, we discuss why investors wanted to bring in an outsider to right the ship, what's most to blame for Target's recent struggles, and what should be top of the new CEO's to-do list. Join Senior Director of Podcasts and guest host, Marcus Johnson, and Senior Analysts, Blake Droesch and Arielle Feger.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities contact us: advertising@emarketer.com   For more information visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-target-bet-right-on-its-new-ceo-to-do-list-that-could-make-break-brand   © 2025 EMARKETER

On today's podcast episode, we discuss Reddit's most interesting recent development, if Snap's emphasis on attention can help it bounce back, and whether Reddit can earn a permanent seat at the table for bigger brand budgets. Join Senior Director of Podcasts and host, Marcus Johnson, Vice President and Principal Analyst, Jasmine Enberg, and Senior Analyst, Minda Smiley. Listen everywhere and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-other-social-platforms-pinterest-s-ai-push-snap-s-attention-bet-reddit-s-bid-ad-dollars   © 2025 EMARKETER