Crack the Code from Code3 brings you the latest on how to handle the behind the scenes challenges marketers face every day. Team members from the award-winning agency chat with key figures in marketing leadership from the most influential brands in the world to talk about what they do, what they’ve done, and how they make winning look easy. Each week, you’ll hear from creatives, analysts, CMOs, and more on how to launch successful in-market plays again and again – and what it takes to crack the code.
You have questions about podcast advertising and Code3's Katie Kelly has all the answers. Listen in as Shalanna Clark and Ashley Harris do a deep dive into the growth of podcast advertising and the surprising benefits for brands.
You have questions about podcast advertising and Code3's Katie Kelly has all the answers. Listen in as Shalanna Clark and Ashley Harris do a deep dive into the growth of podcast advertising and the surprising benefits for brands.
In this episode we speak candidly with Code3's resident people expert to get to understand some of the best ways brand and agency pros can keep their cool in high pressure roles and avoid burnout in pursuit of great performance marketing results.
In this episode we speak candidly with Code3's resident people expert to get to understand some of the best ways brand and agency pros can keep their cool in high pressure roles and avoid burnout in pursuit of great performance marketing results.
In this episode, Code3 co-hosts Shalanna Clark and Ashley Harris chat up Emma Chui of Wunderman Thompson to explore the seemingly unavoidable prospect of every brand becoming a wellness brand in the future and how they can benefit from the pivot.
In this episode, Code3 co-hosts Shalanna Clark and Ashley Harris chat up Emma Chui of Wunderman Thompson to explore the seemingly unavoidable prospect of every brand becoming a wellness brand in the future and how they can benefit from the pivot.
Season 2 kicks off with a rousing discussion of what personal service and ownership mean to Code3. Listen in as we chat with CEO, Craig Atkinson about Code3's new focus and the teams creating a refreshing agency experience for brands
Season 2 kicks off with a rousing discussion of what personal service and ownership mean to Code3. Listen in as we chat with CEO, Craig Atkinson about Code3's new focus and the teams creating a refreshing agency experience for brands
Crack the Code is back for a second season of connecting with marketing leaders from around the world to share the secrets to success. This season we'll discuss trendspotting, audio advertising, mental health for marketers, the Joyconomy, ChatGPT and more with brand experts and the experts of Code3! Tune in on Tuesdays this Spring for personal insights from leaders who are overcoming the same brand challenges you face each day. Follow us to ensure you never miss an episode of Crack the Code.
In the season finale episode of Crack the Code, co-hosts Ashley Harris and Shalanna Clark speak with Code3's newly-minted CEO, Craig Atkinson. Hear from the trio on the agency's makeup, client work they love and what you can expect from the agency in the new year!
In the season finale episode of Crack the Code, co-hosts Ashley Harris and Shalanna Clark speak with Code3's newly-minted CEO, Craig Atkinson. Hear from the trio on the agency's makeup, client work they love and what you can expect from the agency in the new year!
As this year draws to a close, we're brimming with excitement for what is to come. Who better than Meta's Walker Clayton to chat with Code3's experts about what newness advertisers can expect in 2023?! Listen in as we dive into AR Lenses, Virtual Reality, the intersection of Organic and Paid Social, and more!
As this year draws to a close, we're brimming with excitement for what is to come. Who better than Meta's Walker Clayton to chat with Code3's experts about what newness advertisers can expect in 2023?! Listen in as we dive into AR Lenses, Virtual Reality, the intersection of Organic and Paid Social, and more!
In this episode of Crack the Code, we demystify the brand activations of Web2.5 going into Web3. From the Metaverse to Blockchain technology, find out what it all means for brands and the 3 must-haves of any activation inside the space.
In this episode of Crack the Code, we demystify the brand activations of Web2.5 going into Web3. From the Metaverse to Blockchain technology, find out what it all means for brands and the 3 must-haves of any activation inside the space.
With so many advertisers relying on Q4 sales growth to sustain their brands, we sat down with Code3's Aislinn Shevlin to uncover the anatomy of a sound holiday campaign effort, the hottest trends in market right now and the hallmarks of the 'most wonderful' time of the year. Listen in!
With so many advertisers relying on Q4 sales growth to sustain their brands, we sat down with Code3's Aislinn Shevlin to uncover the anatomy of a sound holiday campaign effort, the hottest trends in market right now and the hallmarks of the 'most wonderful' time of the year. Listen in!
In this episode of Crack the Code, we're doing a deep dive on what it takes to build fandom. Listen in as we speak to Matt Knighton of SailGP and Code3's own Anne Beuhner about the wins and learnings of creating sports messaging and content for the niches and expanding to the masses.
In this episode of Crack the Code, we're doing a deep dive on what it takes to build fandom. Listen in as we speak to Matt Knighton of SailGP and Code3's own Anne Beuhner about the wins and learnings of creating sports messaging and content for the niches and expanding to the masses.
In this episode, we're bringing you behind the scenes with us to Amazon Unboxed 2022! Listen as commerce and retail media expert, Greg Wolny, explains how to get more from your advertising, what we can expect at this year's event and drops spoilers from his upcoming Lightning Talk.
In this episode, we're bringing you behind the scenes with us to Amazon Unboxed 2022! Listen as commerce and retail media expert, Greg Wolny, explains how to get more from your advertising, what we can expect at this year's event and drops spoilers from his upcoming Lightning Talk.
As B2B marketers adapt their strategies to suit a post-pandemic B2P, hybrid and remote work landscape, Code3 client Kroll is creating a new playbook to relationship selling. Listen in as Kroll's Chief Marketing Officer, Kimberly Bindra and Rachel Brandt of Code3 chat with us about what it takes to build a new B2B brand, how they're uncovering new ways to reach customers and what's next for the multi-company brand.
As B2B marketers adapt their strategies to suit a post-pandemic B2P, hybrid and remote work landscape, Code3 client Kroll is creating a new playbook to relationship selling. Listen in as Kroll's Chief Marketing Officer, Kimberly Bindra and Rachel Brandt of Code3 chat with us about what it takes to build a new B2B brand, how they're uncovering new ways to reach customers and what's next for the multi-company brand.
With so many data sources fueling your data story, how do you make sense of it all? In this episode of Crack the Code, we're talking with insights superstar, Randy Malluk about what it all means, which source of truth is THE source of truth and what brands can do now to prepare for the sunsetting on Google's Universal Analytics also known as GA3 in 2023.
With so many data sources fueling your data story, how do you make sense of it all? In this episode of Crack the Code, we're talking with insights superstar, Randy Malluk about what it all means, which source of truth is THE source of truth and what brands can do now to prepare for the sunsetting on Google's Universal Analytics also known as GA3 in 2023.
Is your brand poised to get the most revenue possible out of this holiday season? On this episode of Crack the Code, we dive into how consumer behavior this year is different from holiday seasons in the past, and what your brand can do to meet or beat its forecast in the months to come.
Is your brand poised to get the most revenue possible out of this holiday season? On this episode of Crack the Code, we dive into how consumer behavior this year is different from holiday seasons in the past, and what your brand can do to meet or beat its forecast in the months to come.
How do we tap into TikTok the right way? It's a question marketers are figuring out one day at a time. Hear from executives at Arcade1Up, Melanie Martinez and Olivia Ougheltree and Code3's resident TikTok expert, Jen Novick, as they discuss this emerging channel and moves your brand should make today to create a lasting presence in the space.
How do we tap into TikTok the right way? It's a question marketers are figuring out one day at a time. Hear from executives at Arcade1Up, Melanie Martinez and Olivia Ougheltree and Code3's resident TikTok expert, Jen Novick, as they discuss this emerging channel and moves your brand should make today to create a lasting presence in the space.
Crack the Code features interviews with CMOs and other figures in marketing leadership and covers a multitude of topics with the goal of helping listeners gain real world insight and get advice on how they too can excel in the field. Crack the Code has inside info from the most influential brands in the world, and how you can be more like them. Tune in weekly on Tuesdays to find out how to Crack the Code.
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