Podcasts about ar lenses

Jack Brody is the VP Product @ Snap. Jack joined Snap in 2014 as a Product Designer, and ultimately helped build out the design organization as the Head of Design before taking on his current role overseeing all of Product for the Snapchat application and Hardware. In his 9 years at Snap, he helped create Memories, the Snap Map, and AR Lenses like Face Swap. In Today's Episode with Jack Brody We Discuss: The Shortest Internship in Tech: How did Jack get an internship with Evan Spiegel and Snap while he was still at college? How did it turn into the shortest internship in tech history? What are the single biggest product lessons Jack has from working with Evan Spiegel? 2. Product 101: Art vs Science: Does Jack believe product is more art or science? If he were to assign numbers to them, what would they be? How does Jack define creativity? What can founders and product leaders do to ensure their teams are as creative as possible? What is the 3 step framework through which product leaders should prioritize product ideas? Does Jack believe that when the CEO is no longer the Head of Product, the company is dead? Does Jack agree with Gustav Soderstrom, "talk is cheap, so we should do more of it"? 3. The SNAP Hiring Process: What Works and What Does Not: What is the hiring process for the product team at SNAP? What questions are most revealing of 10x product people in the interview process? What case studies and tests does Jack use in the interview process? What other roles and functions does Jack bring into the interview process as part of the decision? What are the single biggest mistakes founders make in the hiring process for product? 4. SNAP, The Future, and The World Around Us: What do Jack and SNAP believe will be the future for augmented reality? What country is SNAP not big in today but will be in the next 5 years? Why that one? Why did SNAP tear down its android app and start again? What has been the impact? Were the SNAP glasses a success? What is their future?  

Wie schafft man Plattformadaption, was muss man für einen erfolgreichen TikTok-Account tun und wie fügt man Kreativ-Abteilung mit Performance-Abteilung zusammen? Darüber spricht Daniel Distler, Host des Podcasts MY MARKETING IS BETTER THAN YOURS in dieser Folge mit Teresa Schmitt, die seit 5 Jahren beim Modehändler Breuninger das Performance Marketing leitet und verantwortet. Breuninger nutzt dabei unterschiedliche Kanäle, von Search Shopping auf Google und Bing über Meta (Facebook und Instagram), aber auch Affiliate, Display-Advertising und Kanäle, welche vor allem die jüngere Zielgruppe ansprechen: TikTok und Snapchat! Dabei arbeitet Breuninger hauptsächlich inhouse. Kreativ-Abteilung und Performance arbeiten Hand in Hand, was auch Daniel bei der Vorgehensweise bevorzugt. Denn das spart Kommunikation und es entsteht kein externes Informations-Gap. Teresa erzählt, wie die Content-Creation bei Breuninger abläuft und dass sie sehr zufrieden mit diesen Prozessen ist. Eine spannende Sache, welche Breuninger auch umsetzt, sind AR-Lenses bei Snapchat, welche große Erfolge bieten. Auch dies kann intern abgedeckt werden. Außerdem geht es in dem Podcast um die Budgetplanung. Natürlich muss mit den Ressourcen hausgehaltet werden, gleichzeitig muss es aber auch ein Mindestbudget für Learnings geben. MY MARKETING IS BETTER THAN YOURS ist ein Projekt von BETTER THAN YOURS, der Marke für richtig gute Podcasts. Zum LinkedIn-Profil von Teresa Schmitt: https://www.linkedin.com/in/teresa-schmitt-2bb74571/ Zur Webseite von Breuninger: https://www.breuninger.com/de/ Zum LinkedIn-Profil von Daniel: https://www.linkedin.com/in/daniel-distler-09337547/ Zum Podcast auf Spotify: https://open.spotify.com/show/2KwD77vAcC9acv5NhCHnAF?si=a_JdyBZYQyOOzxyftH1XQA Zum Podcast auf iTunes: https://podcasts.apple.com/de/podcast/my-marketing-is-better-than-yours/id1658057485 Zum YouTube-Kanal: https://www.youtube.com/channel/UCuXTGb4EscFk6TXKT_XDNsg Zum Podcast MY DATA IS BETTER THAN YOURS: https://mydata.podigee.io

As this year draws to a close, we're brimming with excitement for what is to come. Who better than Meta's Walker Clayton to chat with Code3's experts about what newness advertisers can expect in 2023?! Listen in as we dive into AR Lenses, Virtual Reality, the intersection of Organic and Paid Social, and more!

As this year draws to a close, we're brimming with excitement for what is to come. Who better than Meta's Walker Clayton to chat with Code3's experts about what newness advertisers can expect in 2023?! Listen in as we dive into AR Lenses, Virtual Reality, the intersection of Organic and Paid Social, and more!

On this episode, I talk about Snapchat Brand Profiles that are now being rolled out. I like this move by Snap and think this is something to pay attention to in the coming months. From this source: Brand Profiles offer a permanent home for brands on Snapchat, built around their unique investments in the app – starting with AR Lenses, native commerce stores, and content highlights. Brand Profiles bring these various brand experiences for Snapchatters together into a single home on our service. Four main components of a Brand Profile: AR Lenses: Brands can save and showcase Lenses on their profile, allowing any Snapchatter to discover and/or revisit a brand’s unique AR experiences. These Lenses will be discoverable through both Snapchat Search and Lens Explorer. Native Store: Profiles may include a Native Store experience that enables Snapchatters to seamlessly browse and purchase items directly within the Snapchat app powered by Shopify. (Checkout the Spectacles Brand Profile to see the native store experience.) Highlights: With Highlights, brands can showcase collections of their best Public Snaps, Stories, photos, and videos right on their profile — permanently! This is the best way for Snapchatters who aren’t familiar with a brand to get to know who they are. Story posts: With their Public Story, brands can share what’s happening in their world with Snapchatters everywhere -- from behind the scenes to daily activities -- your Story is your daily point of view.

Email me at shivajisinha31@gmail.com with your feedback, suggestions and opinions! Whats new? Facebook launched its own Messenger Rooms last week | TikTok along with their brand partners have launched Small Gestures | Instagram introduces Live Donations to support causes| Instagram released two updates – testing a new ‘Challenges' sticker and a ‘Stay Home' AR collection in the Stories gallery | Snapchat is associating with a range of brands to offer integrated AR Lenses, and bring the rising popularity of Snap Camera into play | ZEE5, Cosmos-Maya sign multi-project deal | World's biggest film festivals unite for 10-day global streaming event | Dice Media comes back with ‘Firsts' in partnership with Bumble and Cadbury Dairy Milk Silk | Sony launches digital series to show achievements of Indian athletes at Olympics | Google purged 2.7 billion bad ads in 2019, COVID-19 fake ads next target Campaigns of the week: ITC's 'Stay Strong Moms' campaign | Parle-G thanks frontline workers through ‘Aap hai toh hum hai' digital film | Switzerland Tourism's new campaign urges travellers to dream now travel later | Virtual trip around NSW through Zoom ready assets. Closing thoughts on what I've learned not just by observing but while also planning with my clients this week is that a relevant message is way more important than just following the herd. I think we are always so focused on share of voice and numbers we forget if what we're saying really is worth it? If you're in an agency or on the other side, do you also wonder how to tell your client or boss that the proposed campaign is shit? I know easier said than done and we all have to sometimes compromise and implement ridiculous campaigns. But the important thing is did you make yourself heard or did you just quietly execute? My conscience is clear if I know I've fought for it at least. What do you guys think? Do email me your thoughts. Till then, have a wonderful week ahead!

HyperChat #11. Turner Novak, expert Snap analyst, breaks down the company's future potential and augmented reality vision. From Spectacles 3, to AR Lenses, to Discover, Snapchat is quietly building a camera operating system for Gen Z. Do you think the company will be succesful in competing against the Zuck empire (Instagram & Facebook)? Become a #HyperChanger & support us on Patreon to receive the exclusive weekly HyperChange Newsletter!! https://www.patreon.com/hyperchange

In dieser Folge dreht sich alles um die neusten Studien, die belegen das Traffic von Google und Social Media zurückgeht. Ist das so? Ist das eine Gefahr? Und wie sollten Unternehmen damit umgehen? Unsere Webseite: www.letstalkaboutsocial.com Kontakt: info@letstalkaboutsocial.com Mitdiskutieren unter: #ltaspodcast Twitter: https://twitter.com/ltasocial Die News Wenn Bots, statt Schuhen Bilder kaufen https://omr.com/de/bonkers-bots-drop-bilder/ Mehr Einnahmen für Pinterest https://www.businesswire.com/news/home/20190801005948/en/Pinterest-Announces-Quarter-2019-Results Immer mehr AR Lenses auf Snapchat https://mobile-ar.reality.news/news/snapchat-turns-jack-box-augmented-reality-experience-into-build-burger-contest-0202470/

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This episode is brought to you by our sponsors on Patreon. Help support us on Partreon.com/ThatKindofNerd Intro.ThatKindofNerd.com Tech Perspective Snapchat has finally done it: There are now AR Lenses for your dog If You Watch Movies & TV on Your Phone, This $30 Device Will Change Your Life Disney previews how the Star Wars Millennium Falcon ride will work Cydia shuts down purchasing mechanism for its jailbreak app store Screen to Stream Black Mirror: Bandersnatch, releasing Friday 28th on Netflix Netflix has hundreds of secret categories that are hidden from view – here’s the full list B-roll of Nicolas Cage recording Into the Spider-Verse should win an Oscar Cape Talk Executive Producer Bryan Roman has worried about DC Universe That’s our show. You can find us on Facebook & Twitter @ThatKindofNerd You can also share your thoughts by calling 484-373-4119. Thank you for making us your walk around the neighborhood or your drive to work.

LinkedIn caught buying FB ads with non-user emails obtained elsewhere, Snap plans to make money with AR Lenses, Google's China Search Engine under fire from the public, Facebook lashes back at critics, WhatsApp might introduce ephemeral chat

This Week: #SnapNews, we have News featuring AdAge, Mashable, Variety and more! So if you missed last week news let’s jump right in! 1. Discover Partner Ads 00:39 2. A Snapchat Original Show 01:30 3. Head of Talent Partnerships 02:15 4. Creator-made AR Lenses 03:01 5. Rihanna Deletes Snapchat 03:48