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In this episode of Social Media Decoded, host Michelle Thames chats with Clair Sidman, VP of Marketing at Collective Voice, about what it really means to be a creator-first brand in 2025. Clair unpacks why trust is outperforming virality, how creators can stop chasing trends and start building true impact, and how platforms like Collective Voice are empowering historically overlooked voices to turn influence into ownership. Whether you're a creator, entrepreneur, or marketing leader, this episode offers practical strategies for staying relevant, visible, and authentic in a crowded digital space. What You'll Learn in This Episode: Why creators should stop chasing algorithms and start building authority How Collective Voice is helping creators monetize authentically and inclusively What “creator-first” actually means from a platform perspective How AI and automation can support creator workflows (without killing the vibe) Tips for multi-passionate entrepreneurs to stay clear and visible without shrinking their message Why Gen Z is redefining influence—and what your brand can learn from them Clair also shares: Her journey into the creator economy The one action every creator should take this week to clarify their story The biggest red flag when evaluating creator partnerships Her go-to KPI and favorite resource for staying ahead in marketing Resources & Links: Learn more about Collective Voice Follow Clair Sidman on LinkedIn Read: The Creator Pay Deep Dive featuring Michelle Thames Let's Connect & Get Your Freebie! Stay inspired and get daily visibility tips—follow Michelle everywhere: Instagram: @michellelthames Threads: @michellelthames LinkedIn: Michelle L Thames YouTube: Michelle L Thames Podcast: Social Media Decoded Ready to increase your Visibility? Join the FREE 7-Day Visibility Challenge HERE creator economy 2025, collective voice marketing, creator-first strategy, monetization tips for influencers, brand storytelling, authentic content marketing, inclusive creator tools, social media myths 2025, marketing trends, creator brand strategy, AI and creators, Clair Sidman interview, Gen Z influence, platform-led growth, Collective Voice podcast, Michelle Thames
4pm: Video Guest – King County Councilmember Reagan Dunn // King County Audit: Potential multimillion dollar fraud in juvenile diversion programs // Jeff Rogers on the power of prayer // Influencer accused of exploiting remote ‘cannibal tribe’ for TikTok views: ‘Leave them alone’ // Social Media Influencers Offered $8,000 Per Month to ‘Bolster Democratic Messaging
6pm: Video Guest – King County Councilmember Reagan Dunn // King County Audit: Potential multimillion dollar fraud in juvenile diversion programs // This Day in History: 1989 - Caleb Bradham invents a carbonated drink for digestion that would become Pepsi-Cola // Influencer accused of exploiting remote ‘cannibal tribe’ for TikTok views: ‘Leave them alone’ // Social Media Influencers Offered $8,000 Per Month to ‘Bolster Democratic Messaging
The White House announces a new leader for the CDC as staffers lash out at vaccine messaging. The de minimis duty-free exemption for low-value import packages to the U.S. ends. We look at Trump's frantic dash for Ukraine peace. And New Orleans marks the 20th anniversary of Hurricane Katrina. Sign up for the Reuters Econ World newsletter here. Listen to the Reuters Econ World podcast here. Find the Recommended Listen here. Visit the Thomson Reuters Privacy Statement for information on our privacy and data protection practices. You may also visit megaphone.fm/adchoices to opt out of targeted advertising. Learn more about your ad choices. Visit megaphone.fm/adchoices
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If you've ever been asked, “what makes you different from everyone else in your industry?” …and your brain immediately went to: “Well, I really care about my clients.”You're not alone — I hear this all the time. And I want to help you get deeper and dig down to the *real* thing that separates you from everyone else in your industry.Summary: Because here's the thing, caring about your clients is important (of course it is). But that's the baseline. Your dream clients already expect you to care. What actually makes you stand out is the way you connect with them, the way you anticipate their hesitations, and the way you make them feel safe and understood before they've even reached out to you.In this episode, we're talking about how to uncover your real differentiator and how to start creating content that makes your clients say, “Oh my gosh, she gets me.”Inside this episode, we're covering:Why “I care more” isn't the thing that will set you apart (and what actually will)Two main types of service providers/niches — and how to shift your messaging depending on which bucket you fall intoWhy generic, vague content isn't making you more sales — and how to swap it for content that feels like you're reading your client's mind (and has them instantly knowing you're the one for them)Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: Create a brand so strong that clients are sold on working with you before they even reach out! Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram
Learn to cut through digital noise and generate qualified leads. This episode reveals why most marketing fails and how to stand out by deeply understanding your audience's problems. The "Magic Messaging Framework" teaches persuasive storytelling, core belief shifts, and demand creation to attract dream clients without outdated tactics. Tune in for practical steps and a unique perspective on influence that makes sales feel natural. “Gone are the days of posting and praying, just putting out, quote, unquote, value driven content and hoping that it works. Instead, we wanna create content that cuts through the noise right, that captivates the right people and positions us as that go to expert.” Key takeaways: Information is a commodity — with over a billion posts daily, generic content won't capture attention. Articulating problems better than your audience can builds instant trust and positions you as the solution. Strong messaging makes sales easier by doing the heavy lifting before a sales call. The Magic Messaging Framework helps turn confusing content into clear, persuasive storytelling that converts. Unique mechanisms and big ideas are essential to stand out in a saturated market. Your story is your superpower — it creates resonance, credibility, and influence with your audience. Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland
This week's episode of Win The Hour, Win The Day Podcast interviews, Jesse Barnett. Do you ever feel like your message gets lost in the noise? Join us as Jesse Barnett shares how to use his Signature Messaging Framework to make your voice clear and stand out. In this talk, you'll learn:-Why your story matters more than a catchy slogan.-The simple “Know, Do, How” method to shape your message.-How to use a framework so people understand and remember you.-The difference between real messaging and marketing ads.-Why keeping it simple helps people take action right away. Get ready to see how clear messaging can grow your business and connect with the right people. Don't miss this practical and powerful episode! Win The Hour, Win The Day! www.winthehourwintheday.com Podcast: Win The Hour, Win The Day Podcast Facebook: https://www.facebook.com/winthehourwintheday/LinkedIn: https://www.linkedin.com/company/win-the-hour-win-the-day-podcast You can find Jesse Barnett at:Website: https://messageaccelerator.com/LinkedIn: https://www.linkedin.com/in/jesselbarnett/Email: jesse@messageaccelerator.com #MessagingStrategy#EntrepreneurStorytelling#KrisWard
It is Black Philanthropy Month, and I couldn't think of a better conversation to spotlight this than with two incredible women behind the Black Coalition for Safe Motherhood, Dr. Leslie Farrington and Khadejah Stegall. When it comes to giving birth while Black in America, having advocacy skills can literally save lives.BCFSM's ACTT framework of “ask questions, claim your space, trust your body, tell your story”, equips birthing people and supporters to speak up in medical settings, reduce communication breakdowns, and secure dignified, safer care.You'll hear how a Mother's Day email push brought in their first recurring donor, why you should integrate a monthly ask into everything, and how they offer tangible value to supporters with free monthly workshops.If you're a small team looking to diversify beyond grants, streamline tools, and grow recurring revenue with focused storytelling, this conversation is a playbook you can borrow today.Resources & LinksLearn more about Black Coalition for Safe Motherhood on their website, join a free ACTT workshop, and check out their monthly giving program, The Advocates.Connect with Leslie: leslie@bcfsm.org Connect with Khadija: info@blackcoalitionforsafemotherhood.org. This show is brought to you by iDonate. Your donation page is leaking donors, and iDonate's new pop-up donation form is here to fix that. See it in action. Launch the interactive demo here and experience how a well-timed form captures donors in the moment they care most. Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good. Want to book Dana as a speaker for your event? Click here!
One of the biggest challenges GenX escapees face after leaving corporate isn't expertise—it's business development. How do you find customers, create clarity in your message, and grow without getting stuck in trial-and-error mode?In this episode, I sit down with Tom Freedman, a lifelong entrepreneur who has built six businesses and now helps solopreneurs and small business owners design simple, effective growth strategies centered around relationships.We dive into: • Why most escapees waste time on “shiny” strategies that don't move the needle • The Three-Headed God of Growth—marketing, business development, and sales—and how solos should prioritize them • Tom's SAM framework (Solution, Audience, Message) and how it fuels growth • The 4 Cs of messaging: Clear, Concise, Compelling, and Consistent • How to handle the six questions you'll face on every discovery call • Pricing strategies that balance affordability for clients with sustainability for you • Why clarity and consistency in your message is the #1 growth driverTom doesn't just share theory—he lays out practical steps you can apply immediately to land clients faster, refine your message, and build a business you actually want to run.And yes, we already teed up Part 2—where Tom will come back to break down how to consistently get in front of the right people.Connect with Tom Freedman: •
Ever find yourself overthinking, over-talking, and over-complicating—only to end up further from clarity than when you started? In this episode, Lauren pulls back the curtain on her own process of rediscovering simplicity in her work, brand, and mission. From redefining values to reimagining what it really means to Spit Fire, she shares the mindset shifts and practical questions that helped her cut through the noise and reconnect with her fire. Whether you're a business owner, leader, or creative, you'll learn how to strip away the jargon, sharpen your message, and get back to the passion that fuels real impact. Because clarity isn't just a gift—it's a strategy.
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(00:00-14:41) Continuing the Cardinal discussion. Messaging from the front office. Everything's fine, come and get a bobblehead.(14:49-31:09) This song makes Doug never wanna listen to music again. Covers of copyrighted songs are still copyrighted. The American President. Can Movie Boy get Sorkin? Does living mean they're alive? Doug's just suspending everybody. Lee Corso's final College Gameday. Reports of Ohio State banning Dave Portnoy from the stadium on Saturday. Some confusion on the location of Gameday. I'm sorry but I'm not sure why I'm apologizing.(31:19-45:23) PFG performing at the Crestwood Mall food court. The Dolphins released former Mizzou WR Theo Wease. Dave Portnoy claiming he was indeed banned from Ohio State this Saturday. ESPN College Gameday vs. Fox Big Noon Kickoff. Producer Joe's prose. Doug hits the club scene HARD. Drinking port at an SEC game. Best high school football stadiums in STL. L-A-D-U-E.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What if the most powerful copy for your sales page is already hidden in your own words—you just haven't seen it yet?In this episode of the Values-First Marketing Podcast, I'm taking you behind the scenes of a real sales page copy audit for executive coach Jacqueline Hawk and her Power of the Ask Academy. Jacqueline already had strong testimonials, a proven framework, and incredible client results—but her sales page wasn't converting the way it should.You'll hear exactly how we uncovered what was falling flat, tightened her messaging, and built a values-aligned hero section that finally shows off the power of her work.What You'll Learn in This Episode:Where most sales pages lose conversions (and how to fix it fast)Why mirroring your client's own language is the easiest copy upgrade you'll ever makeHow to use voice of customer research to rewrite your headlines and hero sectionThe balance between highlighting core values and showing tangible resultsA practical ChatGPT prompt you can use to surface your best client language➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here! https://www.megankachigan.com/sales-page-copy-auditHave a question about digital marketing, messaging, or copywriting? Get YOUR questions answered on the show! Submit here → https://forms.gle/9rPT7dtAKQCErzUg6FREE RESOURCE: Copy not converting? Increase your conversion rate in 30-mins or less with my free Messaging & Positioning Audit.CONNECT WITH MEGAN:Join My Inbox Community → www.megankachigan.com/emailWebsite → www.megankachigan.comLinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/Threads → https://www.threads.net/@megankachiganInstagram → https://www.instagram.com/megankachigan/WORK WITH MEGAN:Schedule a call with me to chat about your business and the goals you have for the future. I can share specifically about how we can work together so you can book out your services.Book a Power Hour for 1:1 support from an expert marketer and copywriter? I'll send you my starter Gdoc so you can get me everything we need to make the most of our time together.Join Copy Clarity Club to get weekly support for ALL of your content. Feel confident knowing that what you're creating is actually going to convert and bring real dollars to your business.Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.
Expand with Gabrielle: Manifestation and Spiritual Boss Babes
In this hot-seat coaching episode, I sit down with spiritual entrepreneur Sarah Scully-Leaf to dive into the behind-the-scenes reality of building a soul-led business. Together, we unpack the challenges of launching multiple offers, finding clarity in your message, and scaling your business in a way that honors both Strategy and Self.You'll hear us explore: ✨ How to weave together diverse modalities like somatics, breathwork, and subconscious rewiring under one powerful brand umbrella. ✨ The balance between marketing strategy and nervous system regulation, so you can scale to six-figures without burnout. ✨ Why leading with desire (the “chocolate”) over modalities (the “broccoli”) creates magnetic messaging that attracts soul-aligned clients. ✨ Practical tips for simplifying launches, speaking to your ideal client's subconscious mind, and moving past limiting beliefs around visibility and money.If you're a spiritual business owner or soul-led entrepreneur who desires to merge business strategy, embodiment, and money energetics, this episode will show you how to become magnetic, manifest abundance, and create a feminine-friendly business that supports your lifestyle and impact.Work with Sarah: you can find her course Health that Holds here https://www.sarahscullyleaf.com/hth use code: GABS10 and get 10% off----The Booked-Out Business Blueprint:https://gabriellemartorana.com/blueprintHave you been pouring your heart into growing your business to six figures... but still missing the mark?What bridges that gap? The powerful fusion of Self and Strategy.Inside The School of Expansion, we blend subconscious rewiring, sacred business strategy, and nervous system alignment, so your business scales with your energy, not depletes it.Applications are open now for the Sept 2025 cohort. Head to gabriellemartorana.com/TSOE to apply.Want to go deeper? Apply for The School of Expansion - www.gabriellemartorana.com/TSOE Send me a DM & let me know you tuned into the episode, I would love to hear from you - www.instagram.com/expandwithgabrielle
Today we talk to dietitian Madeleine Berg, author of "OMG!? You think I'm fat? How to Talk (or NOT talk) about your child's weight." Madeleine is a "super nutritionist" helping many of her clients, improve the conversation around food. She talks to lots of parents about how to discuss food and eating with their children, as well as weight issues, and the discussion around body image, size, shape. Madeleine's life's work is to stop the generational cycle of diet culture that can be passed down through families.Tune in to this fiery conversation that Rob and Sandra have with Madeleine Berg, RD about her book and this important issue.Check out Madeleine's website here Madeleine Berg - Best Way to Lose Weight, Weight Loss, NutritionistEpisodes mentioned, includeEp 69. Eating Together with Family Meals - Dr. Karrie Henemanhttps://youtu.be/ADDWvgNc-DI?si=NIUrD0O8zUPRj-jSEp 60. Dangers of Diet Culture in The Fitness Industry with Lisa Duncanhttps://youtu.be/vSMLF0YVxuU?si=9YYqK4eakxIs32V6Ep 111. How to Raise Healthy Families with Amy Stahelihttps://youtu.be/ZZnNiWcS5LE?si=nk94Zl7lkJiAgy1SEp 188. Simple Strategies for Picky Eaters with Sarah Garone, Nutritionisthttps://youtu.be/T9Vp5_D8XTs?si=XSpdGmyJv3ZbkKNNEp 13. 9 Mealtime Strategies for Picky Eating https://youtu.be/Cud0Z-XV_DA?si=pQ-GMNulGQpzKwV4Enjoying the show? Consider leaving a 5 star review, and/or sharing this episode with your friends and family :)Sign up for our newsletter on our website for weekly updates and other fun info. You can also visit our social media pages. We're on Facebook, Instagram, and YouTube.Your support helps fuel the stoke and keeps the show going strong every week. Thanks!Website: www.mywifethedietitian.comEmail: mywifetherd@gmail.com
Tom Nichols, staff writer at The Atlantic and an author of the Atlantic Daily newsletter, talks about national politics, including Democratic messaging strategies, like California Gov. Newsom's efforts to 'troll' Trump on social media.
Most women in business think their problem is marketing. Nope. It's messaging.If your words sound like everyone else's, you're blending in and blending in is the fastest way to disappear in today's market.In this episode, I'm joined by the incredible Anita Siek founder of the globally-loved Wordfetti and the ultimate queen of copy. She's built a business on fusing psychology with powerful language so your brand actually sounds like you and stands out, even in the AI era.We go deep into:Why your messaging is your ultimate competitive advantage (and why copy comes after messaging)The “Why This, Why Now, Why You” framework that will change the way you sellHow to make AI your ally instead of your competitionThe three steps to uncovering your unique edge so you stop sounding like everyone elseIf you've ever felt like your business blends into the noise, this episode is your permission slip to be unapologetically distinctive.This episode is for you if: You want to stand out, attract the right people, and make your words work for you, whether you're writing them yourself or using AI.Ready to build your 7-figure personal brand? Apply for The Queen's Table → https://thequeenofconfidence.com/thequeenstable
It should come as no surprise to you that messaging is my favourite business spell.It's something I use on repeat in my business…It's how I support my clients, the anchor point I base all my work around, and the key to EVERYTHING I do in my business.I know it can be a game-changer for any business – no matter what industry or stage of business…But it can get outshined by the shiny, sexier aspects of business likeThe latest Instagram feature everyone rushes to tryA shiny new AI tool that promises to write your content, captions, and sales pages in secondsThe $27 tripwire that's apparently going to turn into a million-dollar businessBut what the marketing gurus don't tell you is this: the $27 tripwire, the latest AI tool, the trendiest feature – all useless without strong messaging behind them.Which is why I'm on a mission to give messaging a rebrand and highlight just how powerful this business spell is.I know the best way to do this is by giving you examples of how it applies to your business – because once you hear messaging in action, you'll realise how big of a factor it is in the success of your business. So in today's episode of the How I Do Content Podcast, I'm going to share some of the different ways I use messaging every single day.From my sales pages to my Instagram captions to the way I write emails – it's messaging that makes all of it work.Want more?Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE
Send us a textWelcome to the most brutal members-only episode yet—where we air out the entire damn mess the Air Force tried to sneak past you. No prep. No script. Just raw frustration, hot takes, and wild truths about canceled reenlistment bonuses, halted retirement orders, and why the hell the CMSAF wasn't even in the loop.Peaches, Trent, and Aaron tear into this SRB and retirement trainwreck like it owes them backpay—with spicy theories, blunt facts, and zero patience for Pentagon PR spin. We talk broken trust, messaging failures, the impending war on special pays, and the ripple effect of gutting morale across the enlisted force—especially in Special Warfare.This one's for the zone E operators, the “non-sexy AFSCs,” and every Airman who's tired of being told to “just serve harder.” You're not crazy. You're just in the Air Force.
This is a Fan Fav episode. Emily Morse is the sex expert and host of the wildly popular podcast, Sex with Emily. If talking about sex is super uncomfortable and embarrassing for you, or if you can't talk about it enough, Emily is the go to sex therapist and sex educator of this generation. Removing the shame of sex and giving people the information they need to have consensual, healthy, fulfilling sexual experiences with themselves and others is what she does best. ORIGINAL AIR DATE: 6-13-23 Emily breaks down the untold truth about sex and exposes the unsexy lies we're told like a pro: *Why we're in a sex recession *Messaging around sex that makes it shameful and dirty *How to re-educate yourself about sex, pleasure, and the power dynamic of sex between men and women *Myths about human sexuality told for centuries *Fantasies men have that sex is all about size and penetration *The “rubik's cube” type complexity of female sexuality that will even shock women *We want you to prioritize having a healthy sex life, deeper intimacy, and stronger connections with others and yourself. Check out Smart Sex by Emily Morse here: https://www.amazon.com/Smart-Sex-Boost-Your-Pleasure/dp/0778387100 Follow Emily Morse: Website: https://sexwithemily.com/ YouTube: https://www.youtube.com/sexwithemily Instagram: https://www.instagram.com/sexwithemily/ Facebook: https://www.facebook.com/sexwithemily Twitter: https://twitter.com/SexWithEmily CHECK OUT OUR SPONSORS Vital Proteins: Get 20% off by going to https://www.vitalproteins.com and entering promo code IMPACT at check out Allio Capital: Macro investing for people who want to understand the big picture. Download their app in the App Store or at Google Play, or text my name “TOM” to 511511. SleepMe: Visit https://sleep.me/impact to get your Chilipad and save 20% with code IMPACT. Try it risk-free with their 30-night sleep trial and free shipping. Tailor Brands: 35% off https://tailorbrands.com/podcast35Shopify: Sign up for your one-dollar-per-month trial period at https://shopify.com/impactHims: Start your free online visit today at https://hims.com/IMPACT. Even Realities: Smart glasses, real style https://evenrealities.bio/6e396d What's up, everybody? It's Tom Bilyeu here: If you want my help... STARTING a business: join me here at ZERO TO FOUNDER SCALING a business: see if you qualify here. Get my battle-tested strategies and insights delivered weekly to your inbox: sign up here. ********************************************************************** If you're serious about leveling up your life, I urge you to check out my new podcast, Tom Bilyeu's Mindset Playbook —a goldmine of my most impactful episodes on mindset, business, and health. Trust me, your future self will thank you. ********************************************************************** Join me live on my Twitch stream. I'm live daily from 6:30 to 8:30 am PT at www.twitch.tv/tombilyeu ********************************************************************** LISTEN TO IMPACT THEORY AD FREE + BONUS EPISODES on APPLE PODCASTS: apple.co/impacttheory ********************************************************************** FOLLOW TOM: Instagram: https://www.instagram.com/tombilyeu/ Tik Tok: https://www.tiktok.com/@tombilyeu?lang=en Twitter: https://twitter.com/tombilyeu YouTube: https://www.youtube.com/@TomBilyeu Learn more about your ad choices. Visit megaphone.fm/adchoices
Your soulmate clients don't need more strategy...they need you to stop playing it safe in your messaging and content and to share THIS one thing to move them. Tune in now! Join KNOWN 3 Week Hypermind: The Codes to Being Massively Vissible + Massively Paid for only $33.33 - will be $333! Step into the Rewired Rich Room Enter into the Free Rewire Yourself Rich Lounge Grab your copy of The Album: Volume 1 here Apply to the Mastermind Connect on Instagram
Markets have already priced in a Fed cut, given the mixed economic data in the July labor and CPI prints. Our Global Economist Arunima Sinha makes the case for why we're standing by our baseline call for a higher bar for a rate cut. Read more insights from Morgan Stanley.----- Transcript ----- Arunima Sinha: Welcome to Thoughts on the Market. I'm Arunima Sinha, Global Economist at Morgan Stanley. Today – our evaluation of the Fed's policy path following the July CPI print, and the broader implications for other central banks. It's Wednesday, August 20th at 2pm in New York. Our baseline call has been that the Fed will remain on hold this year, and last week's CPI print has not changed that view. As we have noted, average tariff rates are still ramping up given the implementation delays, and so their cumulative effect on prices could be more lagged. Within the CPI print, tariff exposed goods other than apparel and autos continued to be firm. The surprise came in services inflation, which showed a reversal led by the uptick in airfares and hotel prices, which had been running in deflationary territory for much of this year. Some of the pushback against our view on inflation stepping up over the summer due to tariffs was that services disinflation could compensate. But as this print showed, that is unlikely to be the case. While we expect services inflation to continue to moderate, we think that services disinflation in the first half of [20]25 was exaggerated by weakness and volatile competence; and both core CPI and core PCE inflation are still at their pace from last year. So further acceleration in goods inflation from tariff effects over the summer would still see inflation remaining well above the Fed's target. After the July U.S. employment and CPI reports, the bar for the Fed to stay on hold in September is clearly higher. So, what are the risks to our call? The road goes back to how the data and the Fed's reaction function will evolve over ahead of the September meeting. The August jobs report will be important. If it is a solid employment report, with a sequential acceleration in payrolls and the unemployment rate around 4.2 to 4.3 percent, then the Fed could likely look through the weakness in the May and June prints – attributing the slowdown to the uncertainty following Liberation Day and not representative of the underlying trend. If, however, there were to be a sharp drop off in the hiring pace, which is currently not being indicated by other job market indicators such as jolts or claims, then the Fed could take the view that the labor market is much weaker than anticipated and restart easing. There is also the possibility of a cut from a risk management perspective. Even with inflation running well above target, the Fed could take the July employment report as a clear signal of downside risk to the labor market and start the easing cycle. Messaging from Fed officials has so far been mixed, with some taking signal from the jobs data and others remaining less worried with the unemployment rate remaining low. Outside the U.S., central bank trajectories remain tightly linked to both the Fed's path and the evolving U.S. growth outlook. Recent labor market data have introduced downside risks to our ECB and BoJ calls. In Europe, if Euro strength persists and U.S. recession risks rise, our euro area economists see a reduced risk to their September easing baseline. In Japan, the Bank of Japan remains cautious. Stronger U.S. data could tilt the balance toward a rate hike later this year – though October remains a high hurdle, making December or beyond more plausible. That said, if the U.S. economy slows in line with our forecast, the likelihood of further BoJ tightening diminishes reinforcing our base case – the BoJ staying on hold through end of 2026. Thanks for listening. If you enjoy the show, please leave us a review wherever you listen and share Thoughts on the Market with a friend or colleague today.
[00:01:00] - When you think about your own journey, what pulled you into product marketing in the first place, and how has that perspective evolved across Salesforce, Box, MuleSoft, Google Cloud, and now Canva?[00:06:00] - Can you unpack what your LinkedIn bio quote means: "A good platform is a good story and a good story is also a good platform"?[00:10:00] - Two-part question:In some ways this means that the company has to be at a certain level, right? Early stage startups aren't really gonna have ecosystems - is that something you look for in your next role?What is ecosystem? Break it down - what does ecosystem marketing entail, maybe your day-to-day or week to week of what that's like to be an ecosystem marketer?[00:17:00] - Let's talk about building a product marketing team in a global environment, multiple offices around lots of time zones. How do you approach that? How do you even think about that? And has anything changed in how you think about this coming out of Covid?[00:22:00] - What's one piece of advice that you wish you had earlier in your product marketing career? Or what would you wish you could go back and tell yourself 10, 15 years ago?[00:30:00] - What's inspiring you right now, outside of marketing, maybe outside of Canva?Want more insights from Indy? Check out her Sharebird Profile.Looking to connect? You can find Indy here on LinkedIn.
Ever wonder why so much marketing messaging sounds impressive but leaves you cold? That's because most brands are talking to themselves instead of the people they're trying to reach. Daniel's out, Tamara's IN. Messaging strategist and author Emma Stratton joins Tamara to break down how to flip your copy from inside out to outside in so it speaks directly to what your audience cares about. Emma suggests saying things like you actually mean them with her “say it like you would at a barbecue” rule. It's time to ditch jargon and make your value obvious. Plus, is AI a writer or a thought partner? Truth is, AI is the latter. Emma and Tamara share their opinions on when and how to use it. If you're a Marketer who wants to write better copy and craft better messages, this is the episode for YOU. Follow Emma: LinkedIn: https://www.linkedin.com/in/emma-stratton-punchy/ Follow Tamara: LinkedIn: https://www.linkedin.com/in/tamaragrominsky/ Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com
Michael Card, Ph.D., and Jon Hunter examine your potential 2026 ballot. What messages are candidates sharing now to sway your vote?
Wondering if working on clarifying your brand positioning and refining your messaging creates revenue? You bet it does! If you have been thinking that working on this is a nice-to-have marketing or coaching exercise when you have more money to invest or clients... think again. Especially in today's confusing and complex market. Today we're talking about the powerful, rock-solid return on your investment of money, time and talents in elevating your positioning in the market and enhancing how you frame up, describe, pitch and price what you do with my guest Katie Anderson. She was on the show back in episode 35 over 3 years when she first became my client. When started our work together, Katie was already successful... as a Shingo Award winning author of Leading to Learn and Learning to Lead and sought-after keynote speaker. Still, despite her opportunities, she knew how she was writing and talking about what she did was holding her back from her next stage of success and impact. Can you relate to the struggle of knowing that you have so much value you create for your clients but not have the words to describe it and how it affects the results you get from your networking, the quality of offers you put in front of clients, your pricing and so much more? Can you also relate to the struggling of investing time and money in fixing this when it either seems like something you shouldn't be struggling with or soft? This is exactly what Katie, and I get into onto today's show. When you tune in, you'll hear first-hand from Katie on the powerful ROI she has gotten from not just investing in elevating her foundational brand messaging but also her approach to landing clients, her online presence and more! We chat about Katie's journey from hourly contractor to sought-after thought leader and premium brand and the lessons learned along with the way. We get into: The mindset and strategic investments the propel growth How to take advantage of the opportunities you're presented with – such as Katie's husband's job opportunity in Japan led to what much of the success Katie enjoys now Why my partnership set up approach beats contracting and sales and how it has empowered Katie to dramatically increase her impact and income The difference between endorsements and benefit-driven testimonials – and how working on Katie's has turned me into a lean evangelist The legit struggle that Katie, like many lean practitioners, had with articulating the value of what she did The powerful impact and ROI Katie got when she got clear on who she helped and more importantly the problem she solved Why you need this episode: If you struggle conveying the value of what you do in your networking, website, offers, proposals, and pricing and it's holding you back from the success and impact you want as a consultant or coach, in general or specifically in today's confusing times and want to know if it's worth your money and time to fix it, this is the episode for you. And if you're an operational excellence, lean, continuous learning practitioner – you're going to love this episode and the bonus one that Katie and I recorded that follows this one on that is specific to your messaging and positioning challenges. Where to dive in: (00:00) Elevating Brand Positioning for Revenue(06:50) Shifting Business Focus for Growth(20:15) Creating Value Through Client Collaboration(26:12) Clarifying Value and Target Audience(35:22) Transformative Value and Mindset Shift(48:46) Reigniting Purposeful Consulting Relationships(01:02:06) Empowering Consultants for Purposeful Growth(01:06:34) Improving Leader Understanding of Lean Next steps: If you're struggling like Katie was with articulating the value of what you do, here's where to start to overcome it. Pay attention to the people you're drawn to help and the problems you're motivated to solve and ask yourself some questions about why these matters to you. What do you see is possible for them that they don't see yet for themselves? What difference will that change make? And if you need someone to help you do this, book a discovery call with me here. The real value, the real ROI of doing positioning and messaging work isn't about marketing. It's about mindset and getting out of your own head and getting into the clients you want to serve. That is where the real source of clarity and confidence comes from. Head on over to my website at www.betsyjordyn.com where you'll find lots of free resources to help you take the next step. I have a free audio training on “Playing Small to Playing True”, several downloads, including a messaging guide and my discovery meeting scripts, that Katie uses to get the results she enjoys today. And of course you can learn more about my highly personalized strategic brand partnership programs. And if you're a lean practitioner – tune into the bonus episode that Katie and I recorded on the why it' so hard to get leaders to get the value of what you do and ideas on how to fix it. You can also explore Katie's transformation here! If you enjoyed this episode, you might also like: How to Use Your Love for Learning to Take Bigger Risks with Katie Anderson (Ep35) Why Lean Is the Best Way to True Employee Engagement with Tom West and Mark Ryan (Ep125) What If We Got Employee Engagement All Wrong with Beverly Crowell (Ep124) Peter Block on Flawless Consulting, Relationship Power & the Common Good (Ep123) About the guest: Katie Anderson is an internationally recognized leadership consultant, professional speaker, and learning enthusiast, who inspires and equips purpose-driven leaders create organizational learning cultures that foster innovation, engagement, and continuous improvement. A skilled change agent, Katie has empowered tens of thousands of global leaders across diverse industries to transform their cultures and accelerate individual and organizational impact. Katie is the author of the bestselling book Learning to Lead, Leading to Learn, which has received multiple international awards, including the Shingo Publication Award, and has been translated into over eight languages. Katie is also the host of the transformational leadership podcast Chain of Learning®. Katie holds a BA with honors from Stanford University and was a Fulbright Scholar in Australia, where she received her Master's degree in public health policy. A global citizen who has lived in seven countries, Katie regularly hosts an immersive Japan Leadership Experience for global leaders looking to deepen their knowledge of people-centered leadership and operational excellence. About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. Ready to turn your expertise into a business that makes both impact and income? Work with me: https://www.betsyjordyn.com/services
Too often, Lean consultants and improvement practitioners have the skills and tools to create massive transformation but struggle to communicate their value in a way that resonates with executives and decision-makers. In this bonus episode, I sit down with Katie Anderson, internationally recognized leadership and Lean consultant, to talk about why positioning and language matter just as much as technical expertise. Together, we unpack the challenges practitioners face when they rely on jargon and how reframing your message in terms of outcomes, people, and business value opens doors to greater influence. What You'll Learn in This Episode Why Lean practitioners often undersell their impact by focusing on tools instead of transformation How to drop jargon and speak in language executives immediately understand The power of positioning yourself as a strategic partner, not just a process expert Why “respect for people” is not just a Lean principle but a compelling value proposition Practical tips to reframe your message so it connects to both business results and human impact Why This Conversation Matters If you have ever felt frustrated that leaders do not understand what you do, this episode is for you. Katie and I dig into the real reason. It is not that your work lacks value. It is that the way you describe it may not bridge the gap between process improvement and business outcomes. This conversation will help you reimagine how you talk about your expertise so that you are seen not as a support function but as an indispensable partner in driving organizational success. Where To Dive In (00:10) Empowering Lean Consultants Through Positioning(11:59) Developing Lean Culture for Employee Engagement(16:48) Framing Value Transformation for Lean Implementation(22:58) Aligning Consultants for Organizational Transformation(32:57) Creating a Unified Vision for Change(44:29) Articulating Value and Impact in Lean(50:03) Measuring and Communicating Lean Value Next Steps If this conversation with Katie Anderson resonated with you and you're ready to level up your own positioning and influence as a consultant, I've created a free resource just for you. This FREE audio training and workbook, From Playing Small to Playing True, has proven strategies to get you the clarity & confidence you need to go after the consulting or coaching clients, impact & income you're ready for. When you know the value of what you do and convey it with clarity, building a highly profitable, purpose-driven consulting or coaching business isn't just possible, but inevitable! (even in challenging economic times). Sign up here. Check out my other episode where Katie and I dive into the ROI of her positioning and messaging transformation. AND you can see the full case study on Katie's brand positioning transformation here. If you're ready to stop hiding behind jargon and start positioning your expertise in a way that leaders truly understand, let's talk. Book a free discovery call with me and we'll explore how you can elevate your message, expand your influence, and create the impact you're meant to have. Book your Discovery Call and learn more about my services here. If you enjoyed this episode, you might also like: The ROI of Elevating Your Strategic Positioning & Messaging with Katie Anderson (Ep126) How to Use Your Love for Learning to Take Bigger Risks with Katie Anderson (Ep35) Why Lean Is the Best Way to True Employee Engagement with Tom West and Mark Ryan (Ep125) What If We Got Employee Engagement All Wrong with Beverly Crowell (Ep124) Peter Block on Flawless Consulting, Relationship Power & the Common Good (Ep123) About the guest: Katie Anderson is an internationally recognized leadership consultant, professional speaker, and learning enthusiast, who inspires and equips purpose-driven leaders create organizational learning cultures that foster innovation, engagement, and continuous improvement. A skilled change agent, Katie has empowered tens of thousands of global leaders across diverse industries to transform their cultures and accelerate individual and organizational impact. Katie is the author of the bestselling book Learning to Lead, Leading to Learn, which has received multiple international awards, including the Shingo Publication Award, and has been translated into over eight languages. Katie is also the host of the transformational leadership podcast Chain of Learning®. Katie holds a BA with honors from Stanford University and was a Fulbright Scholar in Australia, where she received her Master's degree in public health policy. A global citizen who has lived in seven countries, Katie regularly hosts an immersive Japan Leadership Experience for global leaders looking to deepen their knowledge of people-centered leadership and operational excellence. About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. Ready to turn your expertise into a business that makes both impact and income? Work with me: https://www.betsyjordyn.com/services
BUY CAST BREW COFFEE TO SUPPORT THE SHOW - https://castbrew.com/ Become A Member And Protect Our Work at http://www.timcast.com Host: Tate Brown @realTateBrown (X) Guest: James Klüg @realJamesKlug (X) My Second Channel - https://www.youtube.com/timcastnews Podcast Channel - https://www.youtube.com/TimcastIRL
Karl Kreder, better known as Dr. K, is best known in the space for researching the use of merged-mined subnets to scale Proof of Work in 2018 – a concept which led to the launch of the Quai Network, which introduced the Proof of Entropy Minima (PoEM) consensus for high transaction throughput within a decentralized environment. Today, we talk about his views on Bitcoin, why Proof of Work is still relevant in a world that's converging towards the more convenient Proof of Stake, and how the Quai Network works. Time stamps: 00:00 Intro & Welcome 00:03:00 Discussion Length Challenge 00:04:00 Dr. K's Bitcoin Background 00:06:00 Wallet Security & Lattice1 00:08:00 Scaling PoW Networks 00:11:00 PoW vs PoS Debate 00:13:00 Fair Launch & Distribution Issues 00:15:00 Quai Launch & Hash Rate 00:17:00 GPU Mining & ProgPow 00:20:00 ASIC Manufacturers 00:23:00 NiceHash & AI Integration 00:26:00 Quai Network Inspiration 00:29:00 Electronic Cash Necessity 00:32:00 Quai Scale to Replace Visa 00:34:00 Decentralization & No Roadmap 00:38:00 LayerTwo Labs Ad & DriveChains 00:40:00 Hierarchy for Validation 00:42:00 Payment Platforms Limits 00:44:00 Scale Beyond Current L1s 00:46:00 Monetary History & Gold 00:50:00 Self-Custody Challenges 00:52:00 Kaspa Differences & DAG 00:54:00 Bitcoin Love & Improvements 00:56:00 BSV Technical Limits 00:58:00 Consensus as Limit 01:00:00 Wolfram Physics Project 01:02:00 Scale Analogy & Consensus 01:04:00 Quai Node Hardware 01:06:00 Systemically Important Nodes 01:08:00 Bitcoin Privacy Issues 01:11:00 CoinJoin & Deniability 01:13:00 Good vs Bad Nodes 01:15:00 Economic Surplus Incentives 01:16:00 Bitcoin.com News Ad 01:19:00 Government as Enemy 01:21:00 Digital Paths & Freedom 01:23:00 Bitcoin as Linux & Tribalism 01:25:00 Legit Coins Assessment 01:26:00 EVM Compatibility Reasons 01:34:00 Why Choose EVM 01:35:00 Programming Languages 01:37:00 Simplicity Language 01:38:00 EVM as Standard 01:40:00 Bitcoin Changes Proposal 01:42:00 Quai Mainnet Visualization 01:45:00 Sharding Coordination 01:46:00 PoEM Consensus Mechanism 01:49:00 Chain Work & Withholding 01:52:00 Work Shares Explained 01:54:00 Miner Shard Choice & Balance 01:57:00 Privacy in Sharding 01:59:00 Settlement Time Trade-Off 02:00:00 Ethereum Usage Stats 02:03:00 Qi Token & Energy Dollar 02:12:00 Quai Deflationary Supply 02:16:00 Qi Privacy Properties 02:24:00 Node Incentives & Markets 02:27:00 Kipper Tipping App 02:31:00 Blip Pay Wallet Demo 02:40:00 EVM Big Deal 02:43:00 Quai Launch Reception 02:47:00 Industry Reviews 02:49:00 PoW Sampling Theory 03:02:00 Kipper Demo 03:07:00 Multiplatform Kipper 03:12:00 Qi Denominations & Pruning 03:14:00 Messaging via Qi 03:15:00 PWAs Advantages 03:19:00 Neo PoW Explained 03:21:00 Data Provider Agnostic 03:23:00 Transaction Propagation 03:26:00 Global TPS Demand 03:28:00 Interchange Integration 03:31:00 Direct Crypto POS 03:33:00 Node Requirements in Sharding 03:35:00 Kaspa Attention Reasons 03:38:00 ASIC Future in Quai 03:41:00 Trilemma & Tetralemma 03:43:00 Hierarchy Trade-Offs 03:47:00 Security Notes 03:50:00 Resource Markets 03:52:00 Quantum Resistance 03:57:00 Work Shares Uses 04:00:00 Decentralized Pools (Dools) 04:02:00 Quai Simplicity 04:07:00 Tree Chains Comparison 04:09:00 Homogeneous Security 04:10:00 Vitalik Story 04:18:00 Qi Details 04:24:00 Dool Mechanics 04:27:00 Work Shares Info 04:29:00 2000 Viewers Milestone 04:29:00 Magic Word 04:31:00 Monero Reorgs & Qubic 04:34:00 Transaction Censorship 04:37:00 Red Balloon Problem 04:38:00 Selfish Mining 04:42:00 Liquidity Arc 04:44:00 Culture Challenge 04:46:00 Regional Trends 04:48:00 State Bloat vs Consensus 04:51:00 Storage Scaling 04:54:00 Propagation Time 04:56:00 400ms Lower Bound 04:58:00 Interplanetary Transactions 05:00:00 Reference Resolution 05:05:00 Propagation & Consensus 05:07:00 Independent Samples 05:08:00 Price Pump 05:10:00 Ideology & Tech 05:11:00 Bitcoin Scaling Limits 05:12:00 Gold as PoW 05:14:00 Self-Custody 05:17:00 Yield & MSTR 05:20:00 Pandemic Inflation 05:22:00 Dollar Future 05:24:00 Bitcoin Heterodoxy 05:25:00 Maximalism 05:29:00 Cult Dynamics 05:30:00 Mises & Rothbard 05:32:00 Roger Ver 05:36:00 Saylor Infiltration 05:37:00 Memes & Philosophies 05:38:00 Leader Emergence 05:39:00 CIA Speculation 05:40:00 Who is Satoshi? 05:41:00 Code Quality 05:42:00 Burning Keys 05:43:00 Martti Malmi Insights 05:44:00 Satoshi Is Not NSA 05:45:00 21m Is Arbitrary 05:46:00 Early Changes 05:47:00 Block Size Temp 05:48:00 Economics Assumptions 05:49:00 Satoshi Scaling 05:52:00 Tech Optimism 05:53:00 Industry Honesty 05:56:00 Sharding Complexity 05:57:00 PoW Scalability 05:58:00 Consensus Efficiency 05:59:00 Sharding Compat 06:00:00 Memes as Rhetoric 06:02:00 Hoskinson Cult 06:03:00 Fake Engagement 06:04:00 Steam Adoption 06:07:00 Overstock & Patrick Byrne 06:10:00 Design Philosophy 06:11:00 Frustrated Devs 06:12:00 Talent Exodus 06:14:00 Follow Dr. K 06:15:00 Message to Yonatan 06:16:00 Quai vs Kaspa 06:17:00 Closing Remarks
The episode of 'In the Woods,' hosted by Carrie Cantrell, features Dani Berger, a master's student from Oregon State University. The discussion delves into Dani's research on how recreational users respond to different types of messaging about forest management at McDonald Research Forest and Tillamook State Forest. Dani explains the methodology of her study, which included control groups and the use of photos with varying management types accompanied by ecological or social benefit messages. The findings suggest that ecological messaging generally results in higher positive perceptions compared to economic messaging. The conversation also touches upon effective communication strategies, the importance of audience understanding, and the potential influence of messaging on public opinions about forest management. Additionally, Dani offers insights on the practical applications of her research and her future studies on climate-adapted floodplain forests. Find more accessible resources at inthewoods.com!
The Henry and Lisa Manoucheri Parsha Shiur Parshas Eikev (2025) Bringing the Dead to Life & Seeing is NOT Believing & HaShem is Messaging Us Month of Av is sponsored by Jaime and Donna Guttman in honor of the entire Zweig family, and in appreciation for their dedication to our local and national Jewish community and their dissemination of authentic Torah learning. This week's class is dedicated for a Refu'ah Sh'leima for Yehoshua Yisrael ben Sima and all cholei Yisrael.
After a week away, Chuck Rocha returns from New Orleans to Washington D.C. where Trump's show of military force has locals on edge. The two dig into what's really behind the spectacle—midterm messaging, crime politics, and redistricting battles. Chuck assesses the messaging battlefield for the 2026 midterms, while Mike presses that the key to Democrats winning is through the Latino Vote, rather than pursuing a redistricting fiasco. With anecdotes from Netroots Nation, a look at Ruben Gallego's approach to winning over working-class voters, and a blunt conversation about what Democrats must do to avoid losing the Latino Vote again, you won't want to miss this episode.-Recorded August 13, 2025.-Don't forget to like, share, and subscribe for more episodes of The Latino Vote Podcast!Watch our episodes on YouTube: www.youtube.com/@thelatinovotepodcastFollow us on X (formerly Twitter): https://twitter.com/TheLatino_VoteVisit our website for the latest Latino Vote news and subscribe to our newsletter: latinos.voteIf you want more of our discussions and behind the scenes please join our Patreon (www.patreon.com/thelatinovote) for exclusive content and opportunities!
Find Your Perfect Online Business – 4-Hour A–Z BlueprintIn this special mash-up episode of The Side Hustle Experiment Podcast, we've combined four powerful conversations into one massive deep dive on how to make money.From UGC and influencer programs to e-commerce, info products, and freelancing, you'll get real strategies, pros and cons, and lessons from entrepreneurs who are doing it right now. Whether you want to start a side hustle, replace your 9–5, or scale your existing business, this episode is your money-making playbook. #sidehustleexperimentpodcast #makingmoneyonline #sidehustle 00:00 Intro to UGC03:01 UGC Content Creation05:54 Pros of UGC12:48 Cons of UGC25:10 Sustainability of UGC/Influencer Marketing29:31 TikTok Shop & Brand Competition36:21 Upsides of UGC/Influencer Programs40:53 Downsides of UGC45:18 Final Thoughts54:16 E-commerce54:16 Intro to E-commerce57:12 Pros: Opportunities & Scale1:00:02 Cons: Challenges & Risks1:03:03 Market Trends & Saturation1:05:37 High Potential Returns1:08:24 Legal & Financial Risks1:11:18 Picking a Platform1:13:54 Final E-com Thoughts1:20:43 Platforms: Risks & Rewards1:27:06 Importance of Upside1:31:56 Strategy & Future Goals1:40:27 Skills vs. Cash Flow1:47:26 Physical → Info Products1:53:25 Info Products1:53:25 Intro to Info Products1:56:11 Business Models Overview1:59:13 The Math Behind It2:02:10 Pros of Info Products2:05:07 Cons of Info Products2:07:55 Best/Worst Case2:10:36 Skills for Success2:13:33 Niche Marketing2:22:53 Messaging in Sales2:24:09 Balancing Realism & Aspirations2:25:31 Unique Offers & Strategies2:26:46 High Ticket Offers2:31:03 Free Groups vs. Paid2:36:42 Importance of Uniqueness2:43:47 Selling Transformation2:48:27 Overcoming Imposter Syndrome2:54:22 Freelancing2:54:22 Intro: Most Underrated Episode2:55:27 What Freelancing Really Is2:57:02 Freelancing w/ No Experience2:58:32 Why Freelancing Beats Business (At First)3:00:22 Pros: Fast Cash, No Overhead3:03:17 Turning Skills Into Agency/Info Product3:06:07 Client Headaches & Inconsistent Income3:08:42 AI & Global Competition3:11:32 Mental Challenges of Freelancing3:14:22 How to Get Clients in 20253:17:22 Freelancing vs Building a Business3:21:07 Why Most Fail (and How to Win)3:23:52 The Dopamine Problem3:26:32 Podcasting's Impact3:29:12 The “Cave” Strategy3:32:22 Choose Better Problems3:35:42 Walmart, Whatnot & The Next Big Thing3:39:22 Final Freelancing ThoughtsFollow us on Instagram: https://www.instagram.com/sidehustleexperimentpodcast/ Listen on your favorite podcast platformYoutube: https://bit.ly/3HHklFOSpotify: https://spoti.fi/48RRKcPApple: https://apple.co/4bmaFOk Check out Drew's StuffInstagram: https://www.instagram.com/realdrewdTwitter: https://twitter.com/DrewFBACheck out John's StuffInstagram: https://www.instagram.com/sidehustleexperiment/Twitter: https://twitter.com/SideHustleExp FREE Resources✅ AVOID Price Tanking with The Tank Test Check List https://bit.ly/44FMt6M✅ 10 Questions to Ask A Prep Center Before Hiring Them: https://bit.ly/3K3HQK4 ✅ How to Make your first $500 Reselling: https://bit.ly/3UJS47g✅ Get the Discount Calculator: https://bit.ly/4dEhaNN ✅ The OA Tracking Spreadsheet: https://bit.ly/4bfqupO (the spreadsheet I use to run my Amazon Business)
Apple is bringing back the blood oxygen sensor to the Apple Watch, the iPhone 17 will be costlier but have more storage, and there's a hint of what's coming next with the MacBook Pro, on the AppleInsider Podcast.Contact your hosts:@williamgallagher_ on Threads@WGallagher on TwitterWilliam's 58keys on YouTubeWilliam Gallagher on email@hillithreads on Threads@Hillitech on TwitterWes on BlueskyWes Hilliard on emailSponsored by:MacPaw: Get Tidy Today! Try CleanMyMac for 7 days free and use code APPLEINSIDER20 for 20% off at clnmy.com/AppleInsiderPodcastLinks from the Show:To no one's surprise, politicians are wrong about iOS 26 message filteringNobody is going to send you unsolicited messages for remote workiPhone Fold rumors and renders: What to expect after years of leaks and speculationApple's iPhone 17 Pro $50 pricing increase strategy won't matter to half of buyersiPhone 17 Pro price rise might get masked by increased storageNew Siri will bring voice control to just about all apps — but maybe not bankingNew Siri's App Intents will make or break Apple's Home HubSiri's biggest upgrade yet takes shape with 'Linwood' & 'Glenwood'Apple said to be working on Ring-like doorbell and smart camerasApple's Siri-enabled robots are running behind, but still comingM6 OLED MacBook Pro redesign in 2026 to entice upgraders holding onto older MacsDon't put camera guards, screen protectors, or keyboard covers on a MacBook ProApple puts out its sixth developer betas of iOS 26, iPadOS 26New ringtones and app launch speed-up: What's new in iOS 26 beta 6Elon Musk cries antitrust as X & Grok can't compete with OpenAI on Apple's App StoreElon Musk's antitrust claims refuted by Apple citing curation for safe discoveryMusk is wrong and has only influence on his side in a childish App Store spatOver 150% China tariff rate delayed by 90 days, 30% still in effect for iPhone seasonApple Cinemas name 'reflects geographic roots,' not the tech companySupport the show:Support the show on Patreon or Apple Podcasts to get ad-free episodes every week, access to our private Discord channel, and early release of the show! We would also appreciate a 5-star rating and review in Apple PodcastsMore AppleInsider podcastsTune in to our HomeKit Insider podcast covering the latest news, products, apps and everything HomeKit related. Subscribe in Apple Podcasts, Overcast, or just search for HomeKit Insider wherever you get your podcasts.Subscribe and listen to our AppleInsider Daily podcast for the latest Apple news Monday through Friday. You can find it on Apple Podcasts, Overcast, or anywhere you listen to podcasts.Those interested in sponsoring the show can reach out to us at: advertising@appleinsider.com (00:00) - Intro (02:25) - Apple Watch Bllody Oxygen (05:06) - Messaging, spam and categorization (20:02) - iPhone Fold (21:10) - iPhone price rises (28:11) - iPhone 17 (34:27) - Corner of Linwood and Glenwood (46:43) - App Intents, tvOS and more (50:36) - M6 MacBook Pro (53:58) - Breaking MacBook Pro (57:05) - Controversy Corner (01:06:30) - Apple Cinemas ★ Support this podcast on Patreon ★
This episode is packed with real insights for coaches, content creators, and entrepreneurs who are ready to stop grinding and start growing with purpose. Learn how a former firefighter-turned-fitness entrepreneur transformed debt and burnout into a thriving online business by leveraging storytelling, strategic systems, and authentic content. Discover practical, proven methods to attract ideal clients, simplify your marketing, and close sales without chasing—so you can build a business that's aligned, impactful, and sustainable. “ Your message matters, your story matters, and it's time to build a business where you could not only change lives, but make enough money to have the impact and the freedom that you deserve.” Key points to focus on: Authenticity and Storytelling Drive Business Growth: The speaker emphasizes building a business around your unique story, message, and personality instead of copying generic, aggressive marketing strategies. Predictability Requires Systems: A major turning point in his business was implementing repeatable systems for marketing, sales, and operations. Messaging is the Foundation of Effective Marketing: Success hinges on communicating the right message to the right people in a way that deeply resonates. Content Should Be Strategic, Not Just Consistent: Posting daily without strategy leads to burnout. Instead, a strategic content ecosystem—anchored by a main social channel, email list, and long-form content (e.g., YouTube or podcast)—maximizes visibility and conversions. Value-Based Sales Are More Effective than Pressure Tactics: Rather than relying on cold DMs or high-pressure sales calls, the speaker advocates for selling through value. Scale with Simplicity and Leverage: Once the front-end system works, the focus shifts to simplifying the backend—delegating, using SOPs, and leveraging AI tools. This allows business owners to grow while reclaiming their time and avoiding burnout. Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland
In this special Summer Series Flip episode, I'm so excited to share a conversation I had on the Brilliant Balance podcast with the amazing Cherylanne Skolnicki. We talk all about the journey of becoming—how I moved from chasing external success to aligning with the woman I'm meant to be, and how that shift has transformed the way I live, lead, and support others. I open up about what it means to create clarity (instead of waiting for it), rewrite the stories that keep us stuck, and take radical responsibility for the version of ourselves we're stepping into. We also dive into the evolution of my book Get What You Want, the truth about personal branding, and why I believe you shouldn't build your business based on who you used to be—but from the place of who you're becoming. This conversation is raw, honest, and such a beautiful reminder that you don't need to wait to become her—you can be her now. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:00 Introduction to the Highest Version of Self 00:17 Welcome to the Influencer Podcast 00:55 Meet Julie Solomon: Author, Speaker, and Coach 03:14 Julie Solomon's Evolution and Specialization 07:27 The Importance of Radical Honesty 13:25 Understanding and Rewriting Your Origin Story 18:14 The Power of Messaging and Presence 21:11 The Trap of Comparison 21:32 Owning Your Authentic Self 22:12 The Power of Personal Presence 23:32 Learning from Celebrity Culture 25:50 Embracing Your Future Self 28:59 Serving Your Future Self 31:50 Staying Curious and Inspired 33:27 Applying Principles in Corporate Life 35:46 Conclusion and Next Steps QUOTABLES: “ You'll see this person doing this and you're like, oh, maybe that's, that's how I need to sound, or how I need to think, or how I need to lead, or how I need a parent without really truly tapping into yourself first. And the more that you can really own who you are. You say what you mean and mean what you say, and you don't say it mean, and you just own that with every bit of you. That is actually the ripple effect in the mirror that magnates people to you.” - Julie Solomon “ What I really get hooked on is like, okay, what are you making up and telling yourself that, that person has? Because that's going to allow you to drop more into what it is that you want that's already inside you. If it wasn't inside you, you wouldn't see it in other people, good or bad, right? You can also do this with what you're wanting to shed, right? Because it's all a reflection in a mirror of either what you no longer want or what you're wanting to lean more into.”- Julie Solomon GUEST RESOURCES: You can listen to more of Cherylanne on The Brilliant Balance Podcast RESOURCES: [JOIN MY VISIBILITY TRAINING] With just 1 hour a week, my proven content framework will help you refine your messaging and turn your offers into consistent, scalable sales. Click here to get access to my new training! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [MASTER YOUR MARKETING] Looking for an easy way to manage your email marketing, events, and social in one place? Constant Contact has you covered, with AI tools that make it even easier. Test it out free for 30 days and start growing your list the simple way. Try Constant Contact free for 30 days and start growing your list the simple way. [THE TOOL I WISH I HAD WHEN I STARTED] From your first sale to your biggest month yet, Shopify supports you every step of the way. Try it now for just $1/month.
You've worked hard to get your online course, program, or workshop ready to launch, and the last thing you want is to get stuck in delays, decision paralysis, or burnout! In this episode, I'm sharing the four biggest roadblocks I see stall digital marketing launches (for both my clients and students) and exactly how to navigate around them. You'll learn: ✔️ How to stop decision fatigue before it derails your momentum ✔️ Why perfectionism is a sneaky launch killer, and how to let “good enough” be your new best friend ✔️ What “messaging fog” is and how to clear it before you go live ✔️ How to avoid emotional burnout so you can actually enjoy your launch
Welcome to episode #238!
In this episode, Jason shares the levels of relevance in sales messaging and where you can use this to outbound and sell better. Check out the show notes, more free content, and get coaching at https://outboundsquad.com
An interview with Dr. Chloë Williamson, Lecturer at the University of Edinburgh.We're not rational, and the guidelines and the way they're traditionally messaged and have been messaged assumes that humans are rational and that they'll do things that they know is good for them. But in actual fact, your day to day behavior is driven by what you enjoy. And if people can find a physical activity they enjoy and if that's how we can change the way people think about physical activity, to not being a chore, to not being a punishment, not being a way to just burn calories, but a way to have fun and feel good, then I think that's what we need to see.Dr. Chloë WilliamsonMotivation for researching physical activity messagingEffective physical activity messagingPhysical Activity Messaging FrameworkChecklist for physical activity messagingMessaging physical activity to new mothersMatching messaging to messaging channelsChanging how people think about physical activityPrioritizing enjoyment and short-term benefits in physical activity messaginghttps://www.movetolivemore.com/https://www.movetolivemore.com/bookhttps://www.linkedin.com/company/move-to-live-more@MovetoLiveMorehttps://www.researchgate.net/publication/357165934_The_Physical_Activity_Messaging_Framework_PAMF_and_Checklist_PAMC_International_consensus_statement_and_user_guide
I've you ever caught yourself thinking: “I know this offer helps people… so why aren't they clicking ‘Buy'?” We are digging into what to do when you have the trust, the audience, the offer—and still no sales.If you're a coach, service provider, or heart-centered entrepreneur with a strong mission and passion for what you do, and still wondering, "Why isn't my content converting?" or "How do I get people to actually buy?" — this case study is for you.You'll learn how one holistic pediatric expert went from zero sales to total clarity and confidence after a single 24-hour copy critique. And how this same conversion copywriting method can help you create emails and landing pages that actually work.The reality is: If your copy doesn't make them feel seen, it won't make them say yes.➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here!https://www.megankachigan.com/conversion-copywriting-made-her-offer-sellHave a question about digital marketing, messaging, or copywriting? Get YOUR questions answered on the show! Submit here → https://forms.gle/9rPT7dtAKQCErzUg6FREE RESOURCE: Copy not converting? Increase your conversion rate in 30-mins or less with my free Messaging & Positioning Audit.CONNECT WITH MEGAN:Join My Inbox Community → www.megankachigan.com/emailWebsite → www.megankachigan.comFacebook → https://www.facebook.com/megan.kachiganLinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/Threads → https://www.threads.net/@megankachiganInstagram → https://www.instagram.com/megankachigan/WORK WITH MEGAN:Schedule a call with me to chat about your business and the goals you have for the future. I can share specifically about how we can work together so you can book out your services.Book a Power Hour for 1:1 support from an expert marketer and copywriter? I'll send you my starter Gdoc so you can get me everything we need to make the most of our time together.Join Copy Clarity Club to get weekly support for ALL of your content. Feel confident knowing that what you're creating is actually going to convert and bring real dollars to your business.If you enjoy this content, please take 15 seconds to rate and review the show. If you screenshot your review and tag me on Instagram, I will send you a Starbucks card as a thank you!Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.
SaaS Scaled - Interviews about SaaS Startups, Analytics, & Operations
Today, we're joined by Chris Silvestri, Founder at Conversion Alchemy, an agency that combines copywriting, UX design, and psychology to help SaaS and eCommerce companies convert more visitors into customers. We talk about:How failure to crystallize strategy results in messaging shortcomings & low conversionsTactics to get started with & accelerate messaging content, including use of AIImpacts of improving messaging to differentiate your SaaS offeringGrowth stages at which it's most impactful to fine-tune messagingUse of AI models to act as prospects in order to gain insights, including use of real research to construct partially synthetic personas
Words matter, and how words or phrases are used may present completely different meanings to diverse cultural demographics depending on topics like history and associated symbolic language. That's why having a leading bilingual female strategist such as Evelyn Pérez-Verdia on the side of truth in messaging is vital to organizations seeking to break down barriers with Latino communities. She is the Founder and Chief of Strategy for We Are Más, an organization focused on advising about diversity and translating culture, focusing on research, strategy, and creative communications. As a Hispanic small business owner, Evelyn has two decades of experience as an advisor to elections offices, grassroots groups, advocacy campaigns, and governmental agencies on messaging, communications, image, digital content, and micro-engagement. Recognizing her advocacy in protecting democratic organizations, Pérez-Verdia received the Woman of Impact Award in 2022 in Civics from the non-profit organization Mujeres Latinas Impulsando a Mujeres Latinas. She is also part of the University of South Florida's Dean's Advisory Council and the Department of State's U.S. Speaker's Program, giving workshops to journalists and civil society leaders in Latin America. When speaking to culturally diverse communities, the selection of words used in messaging means a lot. We talked about words often used by large national organizations in Washington, D.C., such as “Latinx” or “Progressive”, and how they can have the unintentional side effect of alienating different sections of the Latino community. She explained, “Yes, we have the Latinx, which the younger generations use, right? Where only 1.8% of Hispanics and Latinos, no matter the age affiliation, are like, I don't feel identified with that.” Similarly, she noted the word “progressive” may represent “progressista” as a term young Hispanics might find objectionable. “They manifested peacefully on the streets against the dictatorship of Hugo Chávez, of Nicolas Maduro, and they see this youth using exactly the symbolism, exactly the terms that the dictator in the country uses,” she said. This is hugely important for all activists to listen to this interview! Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode, we sit down with Dan O'Sullivan, a sales veteran who spent 26 years building a $1.2 billion sales organization at TransPerfect. Dan shares his unique insights on the art of outbound sales, particularly when targeting enterprise customers. He discusses the importance of understanding a client's strategic priorities, crafting concise yet impactful outreach, and the value of hiring and training local sales talent when expanding globally. Dan also talks about his work with the non-profit "Provide the Slide," which collects and distributes surfboards to underserved communities in West Africa. This conversation is a must-listen for any sales professional looking to hone their skills and gain a new perspective on effective outbound strategies. https://providetheslide.com/
In this conversation, Kyle Thompson discusses his journey in creating Undaunted Life and The Daily Blade, focusing on the need for a strong, biblical masculinity among Christian men. He explores the cultural influences that have led to a perceived softness in Christian masculinity, the importance of creating man-friendly churches, and the role of physical health in a man's life. The discussion also highlights the significance of equipping men to push back against darkness in society and the success of The Daily Blade as a daily devotional for men. Want more of Kyle's content? Access The Daily Blade Know more about Sathiya's work: GET A FREE COPY OF THE LAST RELAPSE JOIN DEEP CLEAN INNER CIRCLE Submit A Question (Anonymously) Through This Form Watch Sathiya on Youtube For More Content Like This Chapters: (00:00) Introduction to Undaunted Life (03:02) The Evolution of Christian Masculinity (05:50) Cultural Influences on Masculinity (09:04) Creating a Man-Friendly Church Environment (11:48) The Role of Truth in Church Leadership (14:55) Navigating Modern Cultural Shifts (17:47) The Impact of Messaging on Audience Reception (21:03) Engaging in Healthy Discourse (23:53) Conclusion and Final Thoughts (27:43) Engaging in Honest Conversations (29:56) Intellectual Honesty and Disagreement (32:31) Understanding Biblical Identity (35:40) The Role of Expository Preaching (39:51) Raising Children with Biblical Values (43:23) The Dangers of Youth Sports and Technology (46:54) The Importance of Physical Health (50:39) Introducing The Daily Blade Podcast
ProjectME with Tiffany Carter – Entrepreneurship & Millionaire Mindset
If you're consistently posting, showing up in your content, and still attracting people who don't buy, this episode will shift everything. The truth is, most business owners don't have a visibility problem—they have a messaging problem. When your content isn't speaking directly to premium buyers, it unintentionally invites in the wrong energy. RESOURCES & LINKS MENTIONED: Summer Applications NOW OPEN for my Exclusive Two-Month Private Business Coaching Program APPLY HERE (won't be available again for along time) The ProjectME Posse Group Business Coaching Membership: Go from $0-15K/month online. There are a handful of new membership spots left! CLICK HERE (ENDING SOON) Wealth Walkers One Time Only Special Offer > Get 55% OFF my landmark Money Manifestation self-guided program, Make More, Work Less! Projectmewithtiffany.com/SpecialOffer (FINAL 24 HOURS!) Download the companion guided wealth journal for this series: Projectmewithtiffany.com/Wealthy. First 1111 people get a FREE printable copy! Connect with Tiff: Tiffany on Instagram @projectme_with_tiffany Tiffany on TikTok @projectme_with_tiffany Tiffany on YouTube: ProjectME TV Tiffany's FREE Abundance Email Community: JOIN HERE > The Secret Posse This episode breaks down the strategic messaging upgrade that turns silent followers into paying clients quickly. You'll walk away understanding how to position your content so it speaks to people who are ready to invest, not people who need to be convinced. In this conversation, we cover: • Why your content might be connecting but still not converting • The subtle language patterns that attract indecisive or low-budget clients • How to shift your messaging so it speaks directly to high-paying buyers • What decision-makers are actually looking for before they inquire • The identity-based language that activates buyers and filters out lurkers • How to quickly reposition your offers without changing what you're selling • The biggest mistakes people make when writing content for ideal clients
On this episode of the WHOOP Podcast, WHOOP Director of Sports Marketing, Jeremy Powers, sits down with Jake Dearden, Hybrid Athlete and Social Media Personality, to explore the world of HYROX. Jake shares his journey from civil engineering to elite fitness, opening up about his bouts with injury, journey toward mental toughness, and growing in endurance sport. Jake and Jeremy break down HYROX training and fueling strategies, reflect on the rise of hybrid training and offer insights on recovery, VO2 Max, sleep hygiene, and injury prevention. (00:26) Introduction to Jake Dearden(01:14) Icebreaker: T or F Questions(03:27) Jake's Journey From Marathons to Hyrox(05:39) Breaking Down Hyrox: What Is It and How To Compete(06:34) Building Community Through Hyrox(07:34) Jake's Guide To Ultra-Marathons(10:55) Mental Toughness and Motivating A Community(12:11) The Rise of Hybrid Athletics and What It Means For Fitness(15:01) Importance of VO2 Max For Fitness and Competition(17:39) Growth in Sport: Prep, Pressure, and Setbacks(25:18) Recovery and Sleep Hygiene's Effects on Performance(30:48) Jake's Competition Prep and Fueling Strategy(34:52) Jake's WHOOP Data at Hyrox World Championships(39:31) Learning From Injury: Jake's Recovery Advice(43:34) Performance Improvements To Achieve Goals(45:07) Building a Platform: Experience, Advice, and Messaging on Jake's Social MediaJake Dearden:InstagramYouTubeTiktokSupport the showFollow WHOOP: www.whoop.com Trial WHOOP for Free Instagram TikTok YouTube X Facebook LinkedIn Follow Will Ahmed: Instagram X LinkedIn Follow Kristen Holmes: Instagram LinkedIn Follow Emily Capodilupo: LinkedIn
Hopefully you're getting a chance to recharge this summer—but that doesn't mean you have to lose momentum. Fall is just around the corner, and before you know it we'll be heading into the final stretch of the year. That's exactly why we're rereleasing several of our high-impact episodes—designed to give you clarity, sharpen your message, attract the right customers, and ultimately drive more revenue, so you're not stuck playing catch-up when it matters most! -- If your marketing isn't working, it's probably because you're not talking about the right problem. Most businesses struggle to identify the most compelling issue their customer is trying to solve. They either talk about too many things or pick a problem that's too vague. When that happens, customers stop listening. But when you finally address the problem that makes your customers say “yep, that's me!”, sales start to climb. That's what Airbnb just nailed with their new messaging campaign. So, how do you figure out the exact problem your business solves in a way that drives real results? In this episode, Don and Kyle break down Airbnb's latest messaging campaign and why it hits the mark so effectively. They unpack the brilliance behind how Airbnb redefined the problem it solves and how you can apply the same strategy to your own business. You'll learn a simple way to clarify the problem your customer actually cares about and how to build an effective messaging campaign around it. Listen in for strategic tips on how to get sharper messaging and more customer engagement. -- Click HERE to find a StoryBrand certified marketing coach to help you grow your business! Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai. Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon or wherever you buy books!
On this episode of Unlimited Capital, Richard McGirr interviews Ash Patel, a non-residential commercial real estate investor and fellow Best Ever podcast host. Ash shares how he transitioned from only using his own money to raising capital after realizing his friends were making worse investments elsewhere. He explains the importance of authenticity in marketing, building confidence before taking on investor capital, and the value of standing out in a crowded market. Ash also critiques the commoditization of multifamily investing and emphasizes investor education, transparency, and consistent returns. Ash Patel Current Role: Full-time commercial real estate investor, podcast host on Best Ever Podcast Based in: Cincinnati, Ohio Say hi to them at: LinkedIn Visit investwithsunrise.com to learn more about investment opportunities. Post your job for free at https://www.linkedin.com/BRE. Terms and conditions apply. Join the Best Ever Community The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It's free to join, but you must apply and meet the criteria. Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow. Apply now at www.bestevercommunity.com Learn more about your ad choices. Visit megaphone.fm/adchoices