Podcasts about messaging

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Latest podcast episodes about messaging

We Are For Good Podcast - The Podcast for Nonprofits
658. How a Student-Led Movement Sparked Global Change at Atlanta International School - Veronica McDaniel + Alice Abreu

We Are For Good Podcast - The Podcast for Nonprofits

Play Episode Listen Later Nov 12, 2025 42:31


Meet Veronica, the dedicated teacher and guiding force, alongside Alice, the passionate Senior at Atlanta International School (AIS) and Co-President of AIS Against Human Trafficking. AIS Against Human Trafficking is a dynamic, student-led initiative dedicated to raising awareness and mobilizing action against human trafficking through education, powerful storytelling, and global partnerships. This story represents the heart-wired generation students who are actively using their empathy and digital fluency to drive monumental societal change

Politics Done Right
Moral Shutdown, Bold Messaging & Mamdani's Movement: Progressives Shift the Debate

Politics Done Right

Play Episode Listen Later Nov 12, 2025 58:00


The shutdown reveals GOP cruelty, Arnie Arnesen tackles Democratic messaging, and Mamdani's moral economics win hearts nationwide in this bold Politics Done Right episode.Subscribe to our Newsletter:https://politicsdoneright.com/newsletterPurchase our Books: As I See It: https://amzn.to/3XpvW5o How To Make AmericaUtopia: https://amzn.to/3VKVFnG It's Worth It: https://amzn.to/3VFByXP Lose Weight And BeFit Now: https://amzn.to/3xiQK3K Tribulations of anAfro-Latino Caribbean man: https://amzn.to/4c09rbE

Earn Your Happy
How to Kill the “I Can't Afford It” Objection, Clarify Your Messaging, & Turn DMs Into Sales

Earn Your Happy

Play Episode Listen Later Nov 11, 2025 19:51


Ever wonder what happens inside our masterminds? In this episode, Chris and I share the questions from members in both our MCM and Elite Entrepreneur Mastermind and the exact answers we gave. We talk about how to know if you're using your “rebuild” season wisely, finding the right words to describe what you do, and handling the “I can't afford it” objection during sales. Plus, we're celebrating the launch of Glōci's new Glow & Debloat flavors (they're seriously next-level!) Remember, growth happens when you ask better questions and surround yourself with people who have the answers. Check out our Sponsors: SKIMS - I finally tried SKIMS and I get all the hype. Shop SKIMS Fits Everybody collection at SKIMS.com and let them know we sent you in the dropdown after checkout. Brevo - the all-in-one marketing and CRM platform designed to help you connect with customers and grow your business. Get started for free today - go to www.brevo.com/happy Blinds.com - Blinds.com makes it easy to get the designer look without the showroom markups. Get an exclusive $50 off when you spend $500 or more with code EARN at checkout. Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Northwest Registered Agent - protect your privacy, build your brand and get your complete business identity in just 10 clicks and 10 minutes! Visit https://www.northwestregisteredagent.com/earnfree Headway - the #1 daily growth app that delivers key insights from the world's best non fiction books in bite sized 15 minute reads and audio. Save 25% off when you go to  makeheadway.com/happy. HIGHLIGHTS The new Glōci Glow & Debloat flavors are officially out! How to know if your “behind-the-scenes” season is productive or procrastination. The golden rule for copy that converts. How to craft a one-sentence answer that makes people instantly get what you do. The biggest mistake coaches and service providers make when describing their offers. Why stacking value matters more than lowering your price. RESOURCES Try the new Glōci Glow & Debloat flavors HERE Apply for our Elite Entrepreneur Mastermind HERE Get on the waitlist for MCM Mastermind HERE Join the Audacity Challenge HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Chris: @chriswharder

The New Generation Entrepreneur Podcast
Messaging Meets AI: Content That Triggers Engagement and Followers In Half The Time - Day 1

The New Generation Entrepreneur Podcast

Play Episode Listen Later Nov 11, 2025 85:24


Are you still hand-crafting every email, ad, and social post? I was, too, until our in-house AI beat me at my own game. Last week I ran a blind test, feeding our AI and my own brain the same ad prompts. I thought I'd crush it. Guess what? AI cut our cost-per-lead in half and I was left eating its digital dust. It blew my mind because I used to hate AI. Now I'm hooked. Today on the podcast I'm sharing recordings from our brand-new "Messaging Meets AI" workshop. You'll learn exactly how we built AI to leverage relevancy triggers that stop the scroll, write ads delivering $7–$9 leads instead of $15–$20, craft three content types that explode engagement, produce high-converting copy, and insert mid-video calls-to-action that drive follows. If you've been experimenting with AI—or completely avoiding it—this episode will transform how you create (and sell with) content.  Tune in now to find out what happens when you combine proven messaging formulas with trained AI. It's time to let the bots do the heavy lifting. Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 

Copywriting For Coaches
The Top 3 Copywriting Trends To Watch in 2026

Copywriting For Coaches

Play Episode Listen Later Nov 11, 2025 38:18


If you're wondering how to stay relevant and write content that actually connects in the AI era—we need to talk about what's really working in 2026.In this episode, I'm breaking down the top 3 copywriting trends I'm seeing that are reshaping the way heart-centered entrepreneurs market and message their offers. These predictions are grounded in what's already shifting across my clients, peers, and my own business.What We Cover:The 3 shifts you need to know NOW for success in 2026 (and beyond)Why “human vs. AI” is the wrong question—and what matters moreHow to write for AI search and for real peopleWhat support clients want (what's working NOW)Future-proofing your content so it still converts a year from now➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here! https://www.megankachigan.com/2026-copywriting-trendsHave a question about digital marketing, messaging, or copywriting? Get YOUR questions answered on the show! Submit here → https://forms.gle/9rPT7dtAKQCErzUg6FREE RESOURCE: Copy not converting? Increase your conversion rate in 30-mins or less with my free Messaging & Positioning Audit.CONNECT WITH MEGAN:Join My Inbox Community → www.megankachigan.com/emailWebsite → www.megankachigan.comLinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/Threads → https://www.threads.net/@megankachiganInstagram → https://www.instagram.com/megankachigan/Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.

Politics Done Right
A talk with the Attitudes Arnie Arnesen on Dem Messaging & advice, and resources on ICE

Politics Done Right

Play Episode Listen Later Nov 11, 2025 56:40


I spoke with Arnie Arnesen of Attitudes on Democratic messaging. Elizabeth Cocina offers resources and prescient advice on engaging Immigration and ICE.Subscribe to our Newsletter:https://politicsdoneright.com/newsletterPurchase our Books: As I See It: https://amzn.to/3XpvW5o How To Make AmericaUtopia: https://amzn.to/3VKVFnG It's Worth It: https://amzn.to/3VFByXP Lose Weight And BeFit Now: https://amzn.to/3xiQK3K Tribulations of anAfro-Latino Caribbean man: https://amzn.to/4c09rbE

Egberto Off The Record
A talk with the Attitudes Arnie Arnesen on Dem Messaging & Immigration ICE Advices and resources

Egberto Off The Record

Play Episode Listen Later Nov 11, 2025 56:41


Thank you P. J. Schuster, LadyHistorian, D Witham, Jane B In NC

KCRW's Left, Right & Center
Did anyone learn anything from the 2025 elections?

KCRW's Left, Right & Center

Play Episode Listen Later Nov 7, 2025 50:30


Democrats are celebrating a collection of election wins across the country this week. Messaging around affordability and the cost of living scored big wins for the party in the Virginia and New Jersey governor's races, as well as mayoral races in several major cities. Will a successful off year help the party smooth over its internal disagreements heading into next year's midterms?California passed Proposition 50, a proverbial counter punch to redistricting efforts in Texas and other red states. The state's governor, Gavin Newsom, says the legislation is a temporary fix to the campaign by President Donald Trump to create more congressional seats for conservatives. Democrats promise to be the “adults in the room,” but can they deliver?Can voters really exert their power if the two major parties control the candidates they have to choose from? KCRW discusses one potential solution to the political Coke vs. Pepsi problem.

Make More Money without Selling Your Soul
Messaging for Multidimensional Thought Leaders with Rebecca Miller

Make More Money without Selling Your Soul

Play Episode Listen Later Nov 7, 2025 38:55


If you've ever felt like you're “too much” for traditional branding advice, this episode is for you. I'm joined by Rebecca Miller from Block & Rose, a positioning strategist, story distiller and identity alchemist who helps multifaceted founders and creatives become known for how they think - not just what they do.Rebecca's worked across everything from brand campaigns that got thousands of people talking about incontinence pads, to teaching at Ravensbourne University and leading strategy sessions for major organisations like University of the Arts London. She now supports values-led entrepreneurs who've outgrown their niche or their messaging and are ready to build a brand that feels radically true.We talk about what happens when you've evolved beyond your old story, how to distil complexity into clarity, and why clarity isn't about choosing one thing - it's about finding the thread that ties it all together.Highlights:(02:10) – Rebecca's journey from marketing director to messaging mentor(06:10) – Why mainstream brand frameworks fall short for founders(09:00) – The myth of the perfect niche and what really matters(11:00) – Building a circular, flexible brand ecosystem(14:40) – The “path to intelligent movement” case study(19:00) – Messaging for multi-dimensional creatives(25:00) – The hidden burnout cost of not feeling seen(29:50) – Identity, alignment and finding your true brand voice(33:20) – How personal branding just got a rebrandConnect with Rebecca:WebsiteLinkedinTo find out more:WebsiteInstagramDownload the FREE Everyday Sales Machine GuideFree Quarterly Clarity Mapping ToolThis podcast is proudly produced by Wavemakers Audio

Nodesignal - Deine Bitcoin-Frequenz
Nodesignal-Techboost - E258 - feat(signal): add bitcoin as payment layer

Nodesignal - Deine Bitcoin-Frequenz

Play Episode Listen Later Nov 7, 2025 61:53 Transcription Available


In der heutigen Folge sprechen Jan-Paul und Thorsten mit Egge über die Initiative “Bitcoin for Signal”, die durch einen Hackathon auf der diesjährigen lightning++ Konferenz in Berlin entstanden ist. Hintergrund davon ist es, dafür zu werben, dass in den Signal Messenger Cashu als Payment Lösung implementiert werden könnte und dafür Aufmerksamkeit zu schaffen. Zudem sprechen wir über erste Erfahrungen mit ARK, einem neuen Electrum Server für Silent Payments Frigate, ein neues Projekt, das die Konsensusregeln von Bitcoin extrahiert hat und in eine eigene Node Implementierung gegossen hat. Zudem sprechen wir über Bitcoin-Entwicklung und welchen Einfluss AI auf die Geschwindigkeit von Neuentwicklungen hat.Von und mit: - Jan-Paul - Thorsten - EggeProduziert und geschnitten: ThorstenHier könnt ihr uns eine Spende über Lightning da lassen: ⚡️nodesignal@getalby.comNeben dem Podcast findet ihr uns auch auf YouTubeFür Feedback und weitergehenden Diskussionen kommt gerne in die Telegramgruppe von Nodesignal und bewertet uns bei Spotify und Apple Podcasts, das hilft uns sehr. Folgt uns auch gerne bei Nostr:npub1n0devk3h2l3rx6vmt24a3lz4hsxp7j8rn3x44jkx6daj7j8jzc0q2u02cy und Twitter.Blockzeit: 921224Bitcoin for Signal Erste Ark-Wallet live auf dem MainnetFrigate Electrum ServerHornet NodeNodesignal-Talk – E235 – libbitcoinkernel API mit TheCarlatanThe Bitcoin Dev ProjectTimestamps:(00:00:00) Intro(00:00:22) Begrüßung, Blockzeit und V4V(00:01:32) Bitcoin for Signal: Ein neues Projekt(00:12:56) Ziele und Visionen der Initiative(00:17:08) Warum passen Cashu und Signal gut zusammen?(00:18:59) Privatsphäre in Messaging und Zahlungen(00:19:40) StableNuts und Cashu: Ein neues Konzept(00:22:51) Aktueller Stand der Initiative und Signal-Integration(00:27:14) Einführung des ARK-Wallets und erste Erfahrungen(00:38:27) Frigate Electrum Server: Grundlagen und Funktionsweise(00:41:33) Silent Payments und ihre Herausforderungen(00:46:52) Hornet Note und die Konsensregeln von Bitcoin(00:52:49) Das Bitcoin Dev Projekt und Entwicklerressourcen(01:00:25) Youtube-Kanal von Nodesignal & Verabschiedung

The A.M. Update
SCOTUS Signals Big Change on Tariffs | Bessent Needs Better Messaging? | 11/6/25

The A.M. Update

Play Episode Listen Later Nov 6, 2025 27:27


President Trump celebrates falling Thanksgiving meal costs and egg prices while pushing Senate Republicans to nuke the filibuster for swift legislative action. Democrats float a government reopening deal tied to Obamacare subsidies, facing internal pushback. Aaron warns of overly optimistic messaging amid stagnant micro-level recovery, plus updates on a foiled Halloween terror plot and Zohran Mamdani's NYC mayoral win signaling youth economic distress.   Trump economy, government shutdown, filibuster, Ted Cruz, Scott Bessent, Zoran Mamdani, Halloween terror plot, tariffs Supreme Court

The Hard Corps Marketing Show
CTM Takeover Episode: Mike Montague - Audience Refinement, Tailored Communication & AI Messaging

The Hard Corps Marketing Show

Play Episode Listen Later Nov 6, 2025 45:56


How can marketers harness AI to create personalized, scalable, and effective marketing strategies?This special Hard Corps Marketing Show takeover episode features an episode from the Connect To Market podcast, hosted by Casey Cheshire. In this conversation, Casey sits down with Mike Montague, Founder of Avenue9 and Host of Human-First AI Marketing Podcast, to explore how AI-driven marketing can unlock new levels of connection and efficiency. The conversation dives into how storytelling, audience understanding, and AI tools come together to elevate marketing efforts.Mike shares actionable strategies for building trust through storytelling, qualifying audience personas, integrating AI for automation and scaling, and tailoring communications using personality insights. He also highlights the importance of continually refining your approach to discover the ‘aha' moments that resonate deeply with your audience.In this episode, we cover:Building trust through storytelling and connecting with audiencesQualifying and understanding diverse audience personasCrafting scalable and adaptable marketing stories with AIIntegrating and automating AI tools to streamline marketing

The Mel K Show
Misguided Messaging and Divisive Distraction are Losing Strategies 11-6-25

The Mel K Show

Play Episode Listen Later Nov 6, 2025 94:02


Visit https://www.twc.health/MELK to get American Made Ivermectin at a price you can't beat. Order your 6-month supply today and use code MELK for $30 OFF + FREE shipping.

The ProLife Team Podcast
#207 | Lori Kuykendall | Ending the demand for abortion requires upstream messaging

The ProLife Team Podcast

Play Episode Listen Later Nov 6, 2025 60:58


In this conversation, Lori Kuykendall discusses the critical need to counter misinformation in sexual education, particularly from organizations like Planned Parenthood.

What's Next with Aki Anastasiou
Richard Simpson discusses the future of business messaging with BulkSMS

What's Next with Aki Anastasiou

Play Episode Listen Later Nov 6, 2025 22:14


In this episode, we sit down with Richard Simpson, Managing Director at Celerity, to uncover the fascinating journey from civil engineering to pioneering global business messaging. Richard shares how a simple need to send weather updates in 1999 sparked the creation of BulkSMS, a platform that has since transformed how businesses communicate. From humble beginnings to becoming a trusted global solution, Richard explains how SMS remains one of the most reliable and effective communication tools today. We also explore the evolution of Celerity, the parent brand behind BulkSMS, and its latest innovation: Kero, a rich business messaging platform that takes customer engagement beyond text. Richard explains how new technologies like RCS are shaping the future of communication, why SMS is still far from “dead,” and how Celerity continues to stay ahead with secure, scalable, and innovative messaging solutions.

Strawberry Letter
Health Tips: She discusses social determinants of health; education, food deserts, and redlining which contribute to disparities.

Strawberry Letter

Play Episode Listen Later Nov 5, 2025 39:53 Transcription Available


The New Age Coach
The Premium Client Messaging Workbook

The New Age Coach

Play Episode Listen Later Nov 5, 2025 13:45


In this episode, we break down why your content dictates the quality of clients you attract — and how to upgrade your messaging to attract committed, high-caliber buyers.If you're tired of price-shoppers and “I'll think about it” leads, this episode shows you how to elevate your voice, your value, and your pipeline.

Enough Already
How to Know If You Have a Messaging Problem (Ep138)

Enough Already

Play Episode Listen Later Nov 5, 2025 36:40


What's holding you back from the success and impact you're ready for as a consultant, a coach, a business owner? Is it marketing? Is it fear? Or is it simply unclear and fuzzy brand messaging? Let's dig deeper. How do you feel when someone asks you what you do? Do you feel excitement or dread? Or how easy is it for you to write copy for your website or for your marketing, your LinkedIn bio? Does it flow, or do you sit for hours, analyzing, paralyzed, and suffering from writer's block? Tune in to hear if brand messaging might be contributing to your struggle and, if so, why you need to address it. If you feel stuck when you're writing and talking about what you do, chances are, my friend, you might have a brand messaging problem. It may feel like a confidence problem, it may feel like a marketing problem, but more often than not, it's a brand messaging problem. I totally get it. I've been having a messaging problem. You are going to be one relieved listener, because today I'm starting a brand new series on the power of clear messaging for consultants and coaches. We're going to kick off this series with today's episode, which is all about identifying the signs, indicators, and why you MUST fix them. Where to dive in: (00:00) Clear Messaging for Consultants and Coaches(04:23) Improve Brand Messaging Signs(16:18) Client Fit Impacts Profitability and Efficiency(20:32) Client Fit and Messaging Clarity(29:48) Unique Brand Messaging Is Essential(35:36) Crafting Effective Brand Messaging Next steps: Brand Messaging & Positioning If your message isn't clearly communicating the value you bring, even the best expertise can be overlooked. We help you articulate a compelling, differentiated brand message so the right clients instantly understand who you are, what you do, and why you're the strategic partner they need. Learn more about our brand positioning services here. Schedule a Discovery Call Not sure what you need yet? Let's talk it through. On a quick call, we'll identify your goals, uncover what's holding your brand back, and recommend the best next step for accelerating your impact and revenue. Book your call here. About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling.

She is Extraordinary! Podcast
Ep 579: Sales-Anchored Messaging: Instantly 10X Your Authority [Sanctified Sales™ Series]

She is Extraordinary! Podcast

Play Episode Listen Later Nov 4, 2025 13:12


The goal of conventional messaging is getting leads. The goal of sales-anchored messaging is to sign clients. Listen as I reveal 3 subtle (but critical) shifts that turn your words into predictable income & generational impact.  Join Sanctified Sales intensive - now OPEN! https://judyweberco.thrivecart.com/sanctifiedsales/ Next Steps:

Sunny Side Up
Ep. 570 | Data-driven precision targeting: Workday's winning ABM formula

Sunny Side Up

Play Episode Listen Later Nov 4, 2025 26:43


In this episode of the OnBase Podcast, host Chris Moody sits down with Craig Abramson of Workday to discuss how data quality, timing, and automation shape the future of account-based marketing (ABM) and experience (ABX).Craig's story, starting as a content writer, evolving through startup marketing, and now running enterprise-level ABX programs at Workday, offers a rare view into how strategy scales with data maturity. From early experiments targeting QuickBooks users to Workday's global predictive engagement models, Craig breaks down how precision targeting drives faster deals, cleaner funnels, and measurable growth.Key TakeawaysData quality is the foundation “Garbage in, garbage out” isn't a cliché, it's a law. Whether at a startup or Workday, the success of ABM hinges on accurate, verified, and purposeful data. A bad contact record can derail an entire funnel.Timing is the game-changer Intent data and predictive scoring help pinpoint the exact moment an account is ready to engage. Craig's own campaign once closed a $250M+ enterprise deal in just three months, half the usual cycle, simply because the timing was right.Start small, learn fast Even at large companies, Craig applies a startup mindset: test, pivot, refine. His early ABM wins came from focusing on a narrow list of accounts with shared pain points rather than broad campaigns.ABX + demand gen = harmony, not competition At Workday, the ABX team focuses on the top 15% of high-scoring accounts, while demand gen drives scale. Together they operate like retail tiers, demand gen as the “big box store,” ABX as the “personal shopper,” and 1:1 ABM as the “bespoke tailor.”Messaging makes or breaks sales Even the best solution fails with the wrong message. Alignment between marketing and sales must start with consistent, audience-specific messaging that speaks to pain points, not features.AI is the amplifier, not the author Craig uses AI tools like Gemini to analyze data sets in hours instead of days but stresses the importance of human instinct: “AI can't feel what will resonate, but it can help you see what you'd otherwise miss.”Quotes“The right message at the wrong time is just as bad as the wrong message altogether.”Tech RecommendationsDemandbase Salesforce Google GeminiMarketoHubSpotResource RecommendationsBlog:Niel Patel: Author: Neil Patel | Co Founder of NP Digital & Owner of UbersuggestPodcast:Martech Podcast: Marketing technology trends and tools.Shout-OutsMatthew Miller - Sr Principal, Global ABX. Workday.About the GuestCraig Abramson is a strategic and results-driven marketing leader with extensive experience driving growth for B2B software companies. He has proven expertise in developing and executing full-funnel marketing strategies that dramatically increase brand awareness, accelerate lead generation and drive pipeline, consistently exceeding KPIs. A master of implementing bootstrap marketing techniques to achieve outstanding results regardless of budget, he is skilled in Go-to-Market planning, AI optimization, SEO/SEM, Marketo automation, content strategy, and analyst relations, with a history of leading companies from startup to successful acquisition. Craig most recently was brought on to lead marketing at Zimit, a services configure price quote SaaS solution. Zimit was acquired by Workday in 2022. Craig continues to work at Workday on the Account Based Experience team, running global programs to drive pipeline from the top 15% of accounts that are most likely in the market for Workday's solutions.Connect with Craig.

WSKY The Bob Rose Show
Out of touch or is the messaging off

WSKY The Bob Rose Show

Play Episode Listen Later Nov 4, 2025 31:06


Hour 4 of the Tuesday Bob Rose Show, as Dems struggle to understand their declining successes. While claiming they aren't understood, they deny their policies are being rejected by the electorate at-large and public opinion. Denying reality, listening to their shrinking echo-chamber, and searching the darkness for solutions. Plus, the morning's biggest news stories for 11-4-25

DGMG Radio
What Your Messaging is Missing: How to Close the Meaning Gap (with Diane Wiredu, Founder of Lion Words)

DGMG Radio

Play Episode Listen Later Nov 3, 2025 52:11


#300 Drive | This episode is from Drive 2025, our 2-day in-person event for B2B marketers in Burlington, VT. It features Diane Wiredu, Founder of Lion Words and expert in B2B messaging and positioning. She shared a killer talk on “What Your Messaging Is Missing,” breaking down why most B2B copy sounds the same and how to close the meaning gap by focusing on clarity, balance, and buyer context.Head over to exitfive.com/drive to join the waitlist for Drive 2026 and be the first to know when tickets go on sale.Timestamps(00:00) - – Intro from Dave (02:52) - – What “message-market fit” actually means (05:22) - – Why most B2B messaging misses (09:27) - – The “meaning gap” and why it happens (14:12) - – Balancing clarity, emotion, and differentiation (19:37) - – How to simplify complex products (26:33) - – Examples of messaging that actually resonates (32:03) - – How to pressure-test your messaging (38:18) - – Aligning teams around a clear message (44:03) - – Turning insights into copy that converts (49:13) - – Q&A: internal buy-in, testing, next steps Join 50,000 people who get our Exit Five Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Today's episode is brought to you by Paramark.It's November. 2026 planning is already here. And the stuff you're doing right now will decide how next year plays out. But here's the problem: most teams are still planning next year's marketing strategy based on the WRONG DATA because of broken attribution and a misleading gut feel.  And you can't make smart budget calls if you're just guessing what's working, what's not, and where to put your next dollar.That's where Paramark comes in. They help you replace the guesswork with actual insight backed by $2 billion in analyzed marketing data. They've figured out what actually drives incremental growth across every channel including LinkedIn, Meta, TikTok, Google, CTV, even OOH.And right now, they're offering a private 1:1 consultation with their CEO and CMO, Pranav and Sam, who have led marketing teams at companies like Dropbox, Adobe, Microsoft, and Shutterfly. In this 45-minute strategy session, they'll help you measure the real impact of every marketing dollar, pull insights from your current media mix, and design a 2026 roadmap that's rooted in data, not gut.This is a heck of an offer. And it's real. And will go fast. So if you want to future-proof your marketing strategy for 2026, don't miss out on this offer.Grab your spot at paramark.com/brand-consult.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

Business Coaching Secrets
BCS 320 - Building Real Wealth and Lasting Success: Mindset, Messaging, and AI Tips for Coaches

Business Coaching Secrets

Play Episode Listen Later Oct 31, 2025 49:52


In this episode of Business Coaching Secrets, Karl Bryan and Rode Dog dive deep into the mindsets and strategies for building lasting wealth and a resilient, wildly profitable coaching business. From handling the myth of overnight success, to practical AI use cases, to why most business owners never truly achieve wealth, Karl delivers a high-energy, rabbit-hole filled masterclass on how business coaches and their clients must define winning, ignore negative media narratives, and embrace the boring, compounding path to freedom. Packed with actionable insights, examples, and hard-hitting truths, this episode is a roller-coaster ride through the foundations of success in coaching and business. Key Topics Covered The Psychology of Success and Progress in Coaching Why clients often don't feel successful, even when they're making progress. The critical importance of defining "winning" for both you and your clients. Celebrating every milestone, not just the finish line. Effective Messaging for Coaches The secret sauce behind messaging: clarity beats creativity. Concise, simple hooks vs. common, forgettable marketing language. Real-world examples for tightening up messaging across niches: from bookkeeping to roofing. AI-Proof Coaching Niches and Growth Opportunities Why home services and trades (plumbing, roofing, landscaping) are still AI-resistant. The importance of not falling for AI doomsday narratives. Nvidia CEO Jensen Huang's advice: The next millionaires will come from the trades, not tech. Media and Narrative Management How modern news manipulates via negative bias, recency, and doom scrolling. Using critical thinking to filter out noise and focus on what moves your "boat" forward. Real Use Cases for AI in Coaching Businesses Implementing chatbots, custom GPTs, automating messaging and FAQ systems. Training not just yourself, but your clients and their teams on leveraging AI for small business wins. The Truth About Wealth Creation The difference between net worth and income: why sustainable wealth is about recurring cash flow. The perils of being overly optimistic, believing your own noise, and unnecessary risk. Practical wealth-building advice: own assets that produce, avoid excessive debt, and play the long, boring game. Notable Quotes "Nothing about success feels successful while you're building it." — Karl Bryan "Define winning and commit all of you to it... Progress equals happiness." "Your messaging should be clear more than it is creative... Big words spare very poorly in advertising." "Robots will wash windows in New York long before they do in Wisconsin. Don't doom scroll and play out worst-case AI scenarios." "The greatest gift you can give your clients is expectations. Expect great results from them and for yourself." "The best way to get really wealthy is to live a long time… and the best way to go broke is to live a long time." "Money is a game of doubles. The most expensive habit you have is impressing people." Actionable Takeaways ✓ Define Success Early: Help clients (and yourself) nail down what "winning" looks like and track even small progress. ✓ Craft Clear Messaging: Edit marketing so that a child (or your average client!) immediately understands the offer—short, benefits-driven, and direct. ✓ Celebrate Milestones: Affirm every achievement—big or small—so clients see and feel the momentum. ✓ Don't Fear AI—Leverage It: Identify sectors that are secure from automation and help clients maximize their strengths in those areas. ✓ Practice Critical Media Consumption: Cut out negative scrolling—focus on patterns, historical context, and your own progress, not sensational headlines. ✓ Build Wealth That Endures: Encourage recurring, reliable income streams (rental properties, business cashflow), not one-time "big wins" or speculative bets. ✓ Play the Long Game: Compounding, consistency, and patience win. Wealth comes from boring, repeatable behaviors, not hype. Resources Mentioned Profit Acceleration Software™ (by Karl Bryan) Revolutionary coaching tool to demonstrate instant value and profitability for clients. AI Business Coaching Dojo 24/7 access to 21 specialized AI agents for practicing business coaching skills at scale. Book: 1929: The Year of the Great Crash (A must-read for understanding market cycles and financial history.) Business Insider Reference to trends and statistics around AI, trade jobs, and the future of millionaire creation. Networking Groups: BNI, local chambers of commerce—the key to client acquisition remains real-world relationship-building. If you enjoyed the episode, please subscribe, share with a fellow coach, and leave a review. See you next week on Business Coaching Secrets! Ready to elevate your coaching business? Don't wait! Listen to this episode now and take tangible steps toward lasting wealth and client growth. Visit Focused.com for more information on the Profit Acceleration Software™ and join our community of thriving coaches. Get a demo at https://go.focused.com/profit-acceleration

The Tom and Curley Show
Hour 1: The Maddening Mixed Messaging About the Mississippi Monkeys

The Tom and Curley Show

Play Episode Listen Later Oct 30, 2025 31:19


3pm: I Was Thinking: The AI Doom Plague // This Day in History: 1929 - Stock market crashes on Black Tuesday // The Maddening Mixed Messaging About the Mississippi Monkeys

Building your Brand
Beyond "Niching Down": The Power of Strategic Messaging with Kierian Cameron

Building your Brand

Play Episode Listen Later Oct 30, 2025 33:22


I am really trying to cover all different aspects of branding and marketing with this podcast so today I'm diving into something I haven't covered much: how to attract your dream clients through your brand messaging. I chatted with Kierian Cameron, a graphic designer, brand consultant, and the founder of the UK's first premium print-only business newspaper for brand-obsessed founders and entrepreneurs, Brand Cult. Kierian shares her incredible 'squiggly' career journey—from psychiatric nurse to winning the lottery and starting an education company, which eventually led her to graphic design and launching her newspaper. We delve into brand messaging—what it is, how to be strategic and intentional with it, and what tweaks you can make to attract higher-paying clients. If you've been stuck trying to attract the right clients, this is the episode for you.   Key Takeaways Brand Messaging is Your "Cult Doctrine": It's not just about what you say, but what you stand for, including your brand's vision, mission, and the cause you're behind. Be Intentional and Strategic: Instead of throwing spaghetti at a wall to see what sticks, make a conscious decision about what you will and will not talk about before you speak. This prevents you from diluting your brand. Attract the Right People: When you show up authentically, unapologetically, and say things with intention, you will attract the people that resonate with your message, which gets you results quicker. Develop Branded Soundbites: Create five to eight short, core soundbites or clips of your messaging that you can use over and over again—in your social media, elevator pitch, and all brand touchpoints—to reinforce your message. Convey Confidence to Attract Higher-Paying Clients: Higher-paying clients are looking for confidence and expertise.   Episode Highlights 01:40 - Kierian describes her 'squiggly career' and how she went from psychiatric nursing in NYC to starting a business in Hong Kong. 09:59 - Kierian explains what brand messaging is and the importance of having a 'villain' in your brand's story. 13:34 - The critical connection between strategy, intentionality, and not diluting your brand. 25:47 - Kierian recommends a book for those who want to attract more affluent clients. 28:33 - Discussing Liquid Death and American Eagle as examples of brands with spot-on or intentionally controversial messaging.   About the Guest Kierian Cameron is a graphic designer, brand consultant, and the founder of Cult, the UK's first premium print-only business newspaper. Website: brandcult.uk use discount code: CULTMYSTERY Instagram: @‌brand.cultuk    Mentioned in the Episode Book: The No BS Marketing to the Affluent by Dan S Kennedy Concept: Ikigai (The Japanese philosophy of finding one's purpose)   I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft lucylucraft.co.uk If you enjoyed this episode please leave a 5* rating and review!

Health Marketing Collective
Saying the Quiet Part Out Loud: Why Prevention Needs a Bigger Mic

Health Marketing Collective

Play Episode Listen Later Oct 29, 2025 16:03 Transcription Available


Welcome to the Health Marketing Collective, where strong leadership meets marketing excellence.In today's episode, our host Sara Payne is joined by Andrew Lacy, CEO of Prenuvo, recorded live on the floor of HLTH 2025. Together, they dive into the evolving landscape of preventive healthcare, examining the bold moves required to shift from reactive late-stage disease management to proactive early detection and holistic diagnostics.Andrew brings his experience as an innovator in healthcare, spearheading Prenuvo's mission to redefine the annual physical through advanced whole-body imaging and blood biomarkers. Their approach opens the door to detecting life-threatening diseases earlier and helping individuals understand the real impact their lifestyle has on long-term health outcomes.The conversation explores why the traditional health system is lagging in diagnostics, the uncomfortable truths that must be confronted for meaningful change, and how both messaging and clinic experience play a critical role in overcoming patients' fear and nurturing gratitude after preventive screening. Sara and Andrew also touch on the systemic and economic challenges of proving ROI for preventive innovations, especially with employers and payers, and how data-driven evidence and strategic partnerships can unlock wider adoption.Thank you for being part of the Health Marketing Collective, where strong leadership meets marketing excellence. The future of healthcare depends on it.Key Takeaways:A New Model for the Annual Physical: Andrew Lacy describes Prenuvo as the “annual physical of the future,” integrating whole-body imaging and blood biomarkers to proactively identify disease. By offering a more comprehensive view than traditional checkups, Prenuvo aims to close the gaps left by current approaches which often produce false negatives and leave individuals in the dark about their health status.Uncomfortable Truths Behind Early Detection: The episode highlights a critical mindset shift required in healthcare: current cancer screenings cover only about 14% of diagnosed cancers, leaving vast blind spots across organs like the liver, kidneys, and brain—areas rarely screened. Andrew emphasizes that true reform lies in challenging incremental fixes and pushing for large-scale preventive health solutions, even as system inertia resists radical change.Mindset, Messaging & Patient Experience: Fear and anxiety are common reactions to the idea of deep health screening, not just for patients but also physicians. Andrew discusses how Prenuvo addresses this by offering warm, inviting clinic environments and reframing preventive health as a form of empowerment rather than dread. Breaking down these psychological barriers through thoughtful marketing and messaging is essential for shifting public and professional attitudes.Driving Adoption Through Education & Evidence: Change doesn't happen overnight. Prenuvo's strategy involves educating physicians—often skeptics themselves—by turning them into advocates after experiencing screenings personally or through their patients. The company is investing in prospective clinical trials to gather the long-term data necessary for convincing payers, employers, and insurance providers to support and cover preventive diagnostics.Navigating Economic Challenges for Preventive Health: One of the episode's key marketing challenges is proving the ROI for preventive interventions in a system where patients often change jobs (and insurance plans). Andrew shares how partnering with blue-collar employers, who see long-term employee loyalty and higher occupational risks, provides an ideal proving ground for demonstrating impact. This targeted approach lays the groundwork for broader adoption, beginning with high-risk populations and expanding coverage...

The Prosperity Practice
EP 44: Create Success Your Way: Follow the Blueprint Written in Your Energy with Brand Strategist and Messaging Expert Allie Tymo | The Mystic Millionaire Podcast - Danielle Amos

The Prosperity Practice

Play Episode Listen Later Oct 28, 2025 41:08


On this episode of The Mystic Millionaire Podcast, I sit down with Allie Tymo to explore how Human Design serves as the energetic blueprint for building a business that truly fits your soul. Allie is a brand strategist and messaging expert who helps coaches and creatives clarify their voice, revive flatlined content, and turn their message into momentum. Together, we dive into why your so-called “flaws” like perfectionism and indecision are really energetic patterns, and how decoding your type, authority, and open centers can transform pressure into presence and resistance into results. We talk generators, projectors, boundaries, and the practical rituals that help you clear emotional residue so your life force stays devoted to what lights you up. It's an intimate, real-time conversation where strategy meets spirit and your design becomes the map to sustainable prosperity. Lean in.Follow Allie Tymo here:Instagram: instagram.com/allietymoWebsite: https://www.allietymo.com/Tune into Inside the Brand Podcast here: https://www.allietymo.com/podcastClarify your message, create magnetic content, and finally show up in a way that gets you seen - and paid with Allie's "Unmute Your Marketing" program. Check it out here: https://www.allietymo.com/unmuteyourmarketingGet exclusive access to powerful behind-the-scenes riffs I only share with my inner circle. SUBSCRIBE to unlock it now and go deeper with me here: https://www.buzzsprout.com/818893/subscribeJoin the Mastering Your Mindset Facebook Group, and surround yourself with individuals who are on their journey to success. https://www.facebook.com/groups/MasteringYourMindsetwithDanielleThe Success Society is your gateway to an elevated life—an empowering community for driven individuals who are ready to align with abundance, success, and purpose. Join us for less than a cup of coffee per month! https://empress.danielleamos.co/the-success-society/Want to start working with me? Book a complimentary strategy call with The Success Society Team. We're here to support you. https://danielleamos.as.me/strategycallsetterYou can catch the video version of this episode on my YouTube channel. Subscribe here: https://www.youtube.com/@thedanielleamosOne conversation with me can change your life. Access my free gift, Success Mindset Workshop, here: https://successmindsetworkshop.danielleamos.co/If you love this episode, please share it on Instagram, tag me, and send me a DM @TheDanielleAmos; I'd be so grateful if you could leave me a 5-star review on Apple Podcasts and Spotify.Support the show

The Marc Cox Morning Show
Buck Dont Give a ____ "Karine Jean Pierre's Book Tour and the White House Messaging Problem"

The Marc Cox Morning Show

Play Episode Listen Later Oct 28, 2025 10:18


In this Buck Dont Give a ____ segment Marc Cox and Dan Buck dig into media behavior and politics starting with a viral conservative creator known as Girl Patriot. They react to Karine Jean Pierre's book promotion circuit and what it reveals about the Biden communications team and Joe Biden's perceived acuity. They also talk about how language has shifted in culture over time including the evolution of the word queer and how LGBTQ terminology is now used.

Freundschaft plus – Liebe, Sex und Beziehungen aller Art
Digitale Grenzen: Micro-Cheating, Soft-Launch & klare Regeln

Freundschaft plus – Liebe, Sex und Beziehungen aller Art

Play Episode Listen Later Oct 28, 2025 48:02


Was gilt online als Treue? In dieser Folge Freundschaft Plus sprechen wir über Micro-Cheating, Soft-Launch, Social-Media-Etikette und bauen ein Mini-Agreement zu Likes, DMs, Apps, Messaging, Nudes und Ex-Kontakt – ohne Kontrollwahn. Mit Gesprächsstartern, die nicht nach Verhör klingen, und einem 3-Schritte-Repair, falls mal was schiefläuft. Für Sicherheit ohne Kontrolle in modernen Beziehungen. Freundschaft Plus – dein Podcast für Herz, Hirn und Humor mit Corinna Theil und Christin Balogh. Jeden Mittwoch eine neue Folge zu Liebe, Freundschaft, Dating und allem dazwischen. Jetzt reinhören, abonnieren und mitfühlen – überall, wo es Podcasts gibt. Ein Podcast aus den Wake Word Studios.Host: Corinna Theil & Christin Balogh Executive Producer: Christoph Falke & Ruben Schulze-Fröhlich Producer: Josephine Aleyt Redaktion: Corinna Theil & Christin Balogh Sounddesign & Produktion: Fabian Schäffler Hosted on Acast. See acast.com/privacy for more information.

The #PrettyAwkward Entrepreneur Podcast
Rethinking Black Friday: The Truth About AI, Messaging, and Making Money With Integrity

The #PrettyAwkward Entrepreneur Podcast

Play Episode Listen Later Oct 27, 2025 27:09


This one's part pep talk, part wake-up call, and part strategy session. If you've been feeling off about your content or frustrated that the same strategies that used to work suddenly…don't, this episode will hit home. It's not that Instagram's broken, your list is cold, or people “aren't buying right now.” It's that too many entrepreneurs are skipping the hard work: the deep, uncomfortable, brain-on kind of work that creates messaging people actually feel. In this solo episode, I'm sharing what I've been seeing behind the scenes: how over-relying on AI (yes, even the tool I love) is quietly making coaches less creative, and how outsourcing our critical thinking is leading to copy-paste businesses with zero edge. We'll talk about what it really means to go deeper with your message, why it's the difference between a launch that lands and one that flops, and how to bring that intentionality into your upcoming Black Friday offers without burning yourself out or cheapening your work. Then, I'll walk you through a few of my favorite aligned ways to approach Black Friday: from reimagining what “value” really means to choosing energy over time.  You'll also get a sneak peek into my upcoming Edge-Led Launch System Workshop, where I'll be breaking down the exact system that generated $166K from two launches (even when my reach was tanking). Enjoy and DM me ‘BLACK FRIDAY' on Instagram to get first (and cheapest!) access to my upcoming workshop. Meg's Links: Follow Meg on Instagram: @meganyelaney  The Distinctive Edge Waitlist — DM “EDGE” or join the waitlist here: https://meganyelaney.com/tde  Business Story Blueprint (Free): https://meganyelaney.com/business-story-blueprint   

The Cook & Joe Show
11AM - Doug Whaley called out the Steelers and Mike Tomlin for poor messaging; Packers fans took over Acrisure Stadium, how did this happen?

The Cook & Joe Show

Play Episode Listen Later Oct 27, 2025 41:05


Hour 2 with Bob Pompeani and Joe Starkey: Doug Whaley on WPXI said that teams take the characteristics of their head coaches. Whaley said that Tomlin has great one liners, but the Steelers don't have substance like Tomlin's press conference. Whaley wonders if the players are buying into Tomlin and the other coaches. Packers fans took over Acrisure Stadium on Sunday. It was a bad night for Pittsburgh.

The Cook & Joe Show
Doug Whaley called out the Steelers and Mike Tomlin for poor messaging

The Cook & Joe Show

Play Episode Listen Later Oct 27, 2025 21:03


Doug Whaley on WPXI said that teams take the characteristics of their head coaches. Whaley said that Mike Tomlin has great one liners, but the Steelers don't have substance like Tomlin's press conference. Whaley wonders if the players are buying into Tomlin and the other coaches. Are Steelers players buying into what Tomlin is selling?

Kevin and Cory
Jim Nill on the slow start to the season, Gulutzan's messaging, Olympics stories, more

Kevin and Cory

Play Episode Listen Later Oct 24, 2025 17:27


Dallas Stars General Manager Jim Nill joins the K&C Masterpiece to break down the slow start to the season, how Glen Gulutzan's messaging may differ from past coaches, stories from his time on the Canadian Olympic team, and more!

The Agents of Change: SEO, Social Media, and Mobile Marketing for Small Business
The Secret Sauce That's Missing from Your Messaging with Jay Acunzo

The Agents of Change: SEO, Social Media, and Mobile Marketing for Small Business

Play Episode Listen Later Oct 22, 2025 32:45


You know that sinking feeling when you realize your carefully crafted content sounds exactly like everyone else's? (Yeah, me too.) Here's the uncomfortable truth: expertise has been commodified. You can share everything you know, and it still won't be enough to stand out because a hundred other voices are saying the same thing—just maybe with different GIFs. Jay Acunzo spent years building a speaking career without a book, without fame, just by owning a singular premise that made people stop and think differently. Now he works behind the scenes with executives and entrepreneurs, helping them transform generic advice into intellectual property that actually resonates. In this conversation, we dig into how you move from talking about topics to owning a perspective, why "unsolicited response rate" matters more than reach metrics, and what it really takes to become the voice people seek out instead of scroll past.  https://www.theagentsofchange.com/604 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

DocsWithDisabilities
Episode 123: Evaluating Disability-Inclusive Content on U.S. Medical Schools' Websites: A National Study

DocsWithDisabilities

Play Episode Listen Later Oct 22, 2025 43:37


Episode 123: Evaluating Disability-Inclusive Content on U.S. Medical Schools' Websites—A National Study Interviewees: Ifeoma Ikedionwu, MD — Psychiatry and Internal Medicine Dual Intern, UT Southwestern Dominique Cook — Fourth-Year Medical Student, University of South Florida Interviewer: Lisa Meeks, PhD, MA — Guest Editor, Academic Medicine Supplement on Disability Inclusion in Undergraduate Medical Education Description: In this episode of Stories Behind the Science, Dr. Lisa Meeks sits down with Dr. Ifeoma Ikedionwu and Dominique Cook, co-authors of the first national study examining how medical school websites communicate disability inclusion. Their paper, Evaluating Disability-Inclusive Content on U.S. Medical Schools' Websites: A National Study, is part of the Academic Medicine supplement on Disability Inclusion in Undergraduate Medical Education. What do medical schools' digital front doors say about who belongs? The conversation explores how public-facing messages shape applicants' sense of access, belonging, and possibility—and why visibility is the first step toward equity. Ikedionwu and Cook share how their lived experiences as medical students with and without disabilities inspired a research project that merges advocacy, analysis, and systemic change. Together, they unpack the challenges of quantifying inclusivity, the nuance of intersecting identities, and the powerful role of student-led research in shaping institutional accountability. The episode underscores how every mission statement, technical standard, and accessibility page sends a message—and how aligning those messages with institutional values can create a more inclusive path for future physicians. Listeners will leave with actionable insights: Audit your institution's website for clarity, tone, and accessibility. Engage learners with lived experience in reviewing public materials. Translate inclusion from policy into practice—and from practice into visibility. Because as Ikedionwu reminds us, “It's not enough to do the work—you have to share it, so others can find their way.” Transcript: https://docs.google.com/document/d/1UmiXVs8wESM28eRYAM-d13IuJTV6VzR2khagExHF12A/edit?usp=sharing Resources: Article from Today's Talk: Ikedionwu I, Cook D, Kim N, Cotts J, Case B, Meeks LM. Evaluating Disability-Inclusive Content on U.S. Medical Schools' Websites: A National Study. Academic Medicine. 2025;100(10S):S60–S67. Read the full article here → Related Reading: Equal Access for Students with Disabilities: The Guide for Health Science and Professional Education (2nd Ed). Meeks LM, Jain NR, & Laird EP. Springer Publishing, 2020.

The Marc Cox Morning Show
Government Shutdown Messaging and the Case for Smaller Government

The Marc Cox Morning Show

Play Episode Listen Later Oct 22, 2025 8:59


In this segment Marc Cox weighs how Republicans and Democrats are messaging the government shutdown and who the public is likely to blame. The discussion pivots to Obamacare subsidies and what the fight over healthcare reveals about the size, cost, and role of federal government.

Finding True Wealth Podcast with Nick Hopwood, CFP
EP 290: Fed Messaging and the International Market Shift

Finding True Wealth Podcast with Nick Hopwood, CFP

Play Episode Listen Later Oct 22, 2025 11:43


On today's episode of the Trust the Plan Podcast, Nick Hopwood, CFP® and Jim Pilat, CFP® of Peak Wealth discuss recent market data with a focus on international stocks. After years of underperformance, many investors began to ignore this area completely, often with no exposure at all. So far in 2025, international equities have emerged as a leader, and Nick and Jim explain why they are feeling bullish. They share a chart showing the renewed strength in foreign markets and talk about the Fed's August meeting in Jackson Hole, where potential rate cuts were mentioned, which could be a positive for international stocks. As always, this podcast is for educational purposes only and is not a recommendation. — Peak Wealth Management is a financial planning and wealth management firm in Plymouth, MI. We believe by providing education and guidance, we inspire our clients to make great decisions so they can Retire With Peace of Mind. Stay Connected With Us: Podbean: findingtruewealth.podbean.com YouTube: / @peakwealthmgmt Apple: rb.gy/1jqp6 (Trust the Plan Podcast) Facebook: Facebook.com/PeakWealthManagement Twitter: Twitter.com/nhopwood1 www.peakwm.com  

Stories From Women Who Walk
60 Seconds for Wednesdays on Whidbey: Tip => Using Fewer Words to Focus Your Story Message

Stories From Women Who Walk

Play Episode Listen Later Oct 22, 2025 2:18


Hello to you listening in Salta, Argentina!Coming to you from Whidbey Island, Washington this is Stories From Women Who Walk with 60 Seconds for Wednesdays on Whidbey and your host, Diane Wyzga.I have decades of story prompt exercises to help my clients clarify their ideas, create their origin story, amplify their message, and connect with their audience in a way that authentically influences them to take desired action. In my experience practicing with fewer words focuses the core message. From there we can expand to a longer story.Practical Tip: Recall something that brought you satisfaction or contentment today. Share a glimpse of your satisfaction or contentment in a “9 Word Telegram.” 3 lines. 3 words on each line. First line is the beginning of your story. Second line is the middle of your story. Third line is the resolution or conclusion. For example:Day breaks coldTrekking forested hillsWon't back down!ORDemocracy under assaultMillions defy lawlessnessRallied nation rebornORFall down 7Get up 8Persevere through hardship CTA: If you're ready (or getting ready to be ready) to work together to make your written or spoken word clear, concise and cogent please feel welcome to reach out to me at Quarter Moon Story Arts for your free Story Start-up Session.  You're always welcome: "Come for the stories - Stay for the magic!" Speaking of magic, I hope you'll subscribe, share a 5-star rating and nice review on your social media or podcast channel of choice, bring your friends and rellies, and join us! You will have wonderful company as we continue to walk our lives together. Be sure to stop by my Quarter Moon Story Arts website, check out the Services, arrange a no-obligation Discovery Call, and stay current with me as "Wyzga on Words" on Substack.Stories From Women Who Walk Production TeamPodcaster: Diane F Wyzga & Quarter Moon Story ArtsMusic: Mer's Waltz from Crossing the Waters by Steve Schuch & Night Heron MusicALL content and image © 2019 to Present Quarter Moon Story Arts. All rights reserved.  If you found this podcast episode helpful, please consider sharing and attributing it to Diane Wyzga of Stories From Women Who Walk podcast with a link back to the original source.

The Todd Starnes Podcast
Dems are losing the messaging war on the prolonged government shutdown

The Todd Starnes Podcast

Play Episode Listen Later Oct 21, 2025 122:53


On this episode of Fox Across America, Jimmy Failla explains why Democrats are losing in the court of public opinion when it comes to the ongoing federal government shutdown. New York Post columnist Miranda Devine checks in to discuss the new Fox Nation special she's featured in titled "Cocaine at 1600". PLUS, co-host of “The Big Money Show” on Fox Business Brian Brenberg stops by to give his take on the liberal outrage over the construction of the White House ballroom. [00:00:00] Day 21 of the government shutdown [00:48:03] Mikey's Headline Highway [00:56:15] Miranda Devine [01:13:57] New space race [01:32:55] Brian Brenberg [01:46:03] Participation Trophy Learn more about your ad choices. Visit podcastchoices.com/adchoices

Marketing #Unfiltered
Ep 194 | Turning Podcast Appearances Into $10K Paydays with Beth Nydick

Marketing #Unfiltered

Play Episode Listen Later Oct 21, 2025 56:38


Stop chasing visibility and start building authority. Beth Nydick, a former TV producer with almost 20 years in digital media (who's been everyone from Dr. Oz's blogger to a cocktail cookbook author), breaks down why most entrepreneurs are completely missing the point when it comes to podcast guesting. This isn't about landing the interview, it's about what you do with it. Beth shares her signature MICS Method for turning one podcast appearance into $10,000 in client revenue and calls out the fake PR "experts" who are selling you snake oil. If you've ever wondered why your podcast appearances aren't converting into sales, this episode will blow your mind.Here's What We Cover:Beth's MICS Method — Her signature system for Messaging, Interview prep, CTAs, and Systems that turns one podcast into $10KThe first 12 seconds rule — What podcast hosts notice immediately that tells them if you're prepared (or winging it)How to do CTAs throughout the entire episode — Why waiting until the end is costing you sales and how to drop breadcrumbs from minute oneThe post-interview promotional system — Beth's exact backend strategy for leveraging one interview multiple times throughout the yearExclusive lead magnets for podcast listeners — How to create different offerings based on specific audiences (not just one generic freebie)... and so much more!Resources Mentioned:Rich Relationships by Selena Soo: https://www.amazon.com/Rich-Relationships-Million-Dollar-Network-Business/dp/B0F35GH7RQConnect with Beth: Find her at @BethNydick on all platformsDM Beth the word "Sophia" on Instagram for her exclusive podcast listener gift: https://www.instagram.com/bethnydick/

Sales & Cigars
Embracing Customer-Centric Strategies with Laura Patterson | Sales and Cigars Podcast

Sales & Cigars

Play Episode Listen Later Oct 21, 2025 41:43


In this episode of Sales and Cigars, Walter interviews Laura Patterson, founder of Vision Edge Marketing, as they discuss the evolving landscape of search and the importance of being customer-centric in today's market. Laura shares insights into her entrepreneurial journey, emphasizing the significance of understanding customer value and creating effective growth strategies. She also recounts a memorable story about her grandfather that underlines the importance of knowing your target audience. This episode is packed with valuable tips on aligning sales and marketing efforts, serving clients effectively, and navigating the complexities of B2B sales. Tune in for a deep dive into strategic marketing and customer-centric growth, and enjoy a fun conversation with plenty of golden nuggets. Don't miss out! 00:00 The Evolution of Customer-Centric Sales 00:59 Introduction to Laura Patterson and Vision Edge Marketing 02:21 Laura's Journey to Entrepreneurship 04:52 Navigating Challenges and Building a Customer-Centric Culture 07:33 The Importance of Customer-Centric Strategies in B2B 20:26 Transparency and Data-Driven Insights 22:26 Grandfather's Fishing Tradition 24:06 Fishing as a Metaphor for Business 25:07 Understanding Your Customer 26:12 Leveraging Data for Business Insights 29:45 Importance of Clear Positioning and Messaging 31:48 Ideal Clients and How to Reach Them 36:21 Personal Stories and Reflections 39:39 Concluding Thoughts and Farewell  

All About Capital Campaigns
How to Use Video to Strengthen Your Capital Campaign Messaging

All About Capital Campaigns

Play Episode Listen Later Oct 21, 2025 22:05


In this episode of All About Capital Campaigns, hosts Amy Eisenstein and Andrea Kihlstedt explore how nonprofits can use video to connect with donors, share impact, and bring their campaign stories to life. They discuss why video has become such an essential communication tool, replacing traditional brochures and static materials, and how organizations can use it effectively throughout every phase of a campaign.Amy and Andrea share practical examples and relatable stories — from quick, authentic clips captured on a phone to professionally produced campaign kickoff videos. They explain how both approaches can serve different purposes: short, informal clips to thank donors, show project progress, or highlight client success stories; and more polished productions to inspire confidence and showcase your organization's vision.Listeners will learn how to:Use video to present your case for support in ways that align with how donors consume information todayCapture authentic, personal moments that strengthen relationships with donorsIncorporate short, meaningful clips into campaign updates and social mediaBalance formal and informal video strategies depending on your campaign stage and audienceAvoid common pitfalls — like showing long, unfocused videos or relying too heavily on slides during donor meetingsThe conversation also highlights the accessibility of video creation, noting that most staff can produce compelling clips using simple tools like a smartphone and a selfie stick. For teams that need extra help, Amy and Andrea offer suggestions for outsourcing editing and production affordably, or engaging volunteers to support ongoing video work.Through humor and real-world insights (including Andrea's story about her cat jumping on her shoulder and Amy's professional keynote video project), this episode demonstrates that video doesn't have to be complicated to be effective. What matters most is authenticity, brevity, and intentional storytelling that keeps your donors engaged and informed.Whether your organization is just starting to experiment with video or ready to refine your approach, this conversation offers clear, actionable ideas for makingvideo an integral part of your campaign communications.Tune in to learn how your nonprofit can use video to show progress, express gratitude, and inspire giving one clip at a time.For more free capital campaign resources, visit https://capitalcampaignpro.com/campaign-resources.

KQED's The California Report
Both Sides In Prop 50 Argument Rely On Familiar Messaging In Lead-Up To Election

KQED's The California Report

Play Episode Listen Later Oct 20, 2025 10:43


As Democrats in California attempt to convince voters to approve new maps next month to give them more seats in Congress, and Republicans fight back against the redistricting measure, both sides are relying on familiar political playbooks. Reporter: Marisa Lagos, KQED Hundreds of thousands of people took part in No Kings rallies across California on Saturday. In the conservative stronghold of far Northern California, more than a dozen communities also participated. That includes Chico. Reporter: Ken Devol, North State Public Radio Learn more about your ad choices. Visit megaphone.fm/adchoices

The Perfectly Imperfect Podcast with Kelly Lynn Adams | Personal Development | Confidence & Worthiness | Success | Mindset

Tune in to this week's episode all about the 5 marketing and messaging must have's in your meetings, content and presence. When you speak to these 5 areas, your ideal dream clients will be attracted and convert faster into your world, whether you are selling products, services or your perspective. If you haven't subscribed to the newsletter for exclusive events, offerings and announcements make sure you are on the newsletter here: www.KellyLynnAdams.com The NYC Private Curated Connections & Conversations Dinner in November is going to be incredible check out my social media posts & details in the newsletter, we have opened up 30 spots for this as well as a few sponsorship opportunities and spaces are filling up for both! If you are looking for support in this season, you can check out the 30 Day Accelerator and The VIP In-Person Immersion (1 spot remains for 2025). If you are not part of The Inner Circle Paid Community + Movement, this is your sign and signal to apply to become a part of it. And for more details on your NEXT ERA you will hear more in the episode and on the newsletter, message me NEXT ERA. Make sure to subscribe to this podcast and leave a review, if you share on social media please tag us.

Stu Does America
Ep 1132 | The Left's Suspicious Messaging Coordination on Antifa EXPOSED | Guest: Dan Andros

Stu Does America

Play Episode Listen Later Oct 15, 2025 46:21


Stu Burguiere examines the Left and its pet mainstream media as they immediately fall into lockstep together to push the false narrative that Antifa is not a real organization. Then, CBN's Dan Andros joins to cover some surprising data regarding the rate of trans students in the United States. And Stu looks at the latest in Trump's ceasefire deal between Israel and Hamas. TODAY'S SPONSORS: KINDRED HARVEST TEAS Visit http://www.kindredharvest.co and use the code STU for 20% off   REAL ESTATE AGENTS I TRUST For more information, please visit http://www.realestateagentsitrust.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Business Made Simple with Donald Miller
#41: Codie Sanchez—The Messaging Playbook Behind Building a Thought Leader Brand

Business Made Simple with Donald Miller

Play Episode Listen Later Oct 13, 2025 43:40


So many entrepreneurs struggle to stand out because they sound like everyone else. They bury their message in jargon, chase every shiny object, or spread themselves too thin across platforms. The result? People tune out, engagement stalls, and the business that should be thriving ends up stuck. Attention is the currency of today's economy. And without a sharp, repeatable message, you won't earn it. So how do you cut through the noise and become the go-to voice your audience can't ignore?   In today's episode, Donald Miller and Kyle Reed talk with Codie Sanchez, the investor and entrepreneur behind Contrarian Thinking, who built a massive following by saying bold things clearly and consistently. Codie reveals how she frames problems in ways that demand attention, why repeating simple soundbites scales faster than constant novelty, and how her approach has made her a leading voice in business and investing. Listen in to learn how to sharpen your voice and build influence that actually drives results.   --   Click HERE to attend the upcoming StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach to help you grow your business!   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!   Click HERE to check out Codie's website and HERE for Contrarian Thinking.