Podcasts about messaging

Discrete unit of communication intended by the source for consumption by some recipient or group of recipients

  • 5,618PODCASTS
  • 10,389EPISODES
  • 34mAVG DURATION
  • 3DAILY NEW EPISODES
  • Dec 12, 2025LATEST
messaging

POPULARITY

20172018201920202021202220232024

Categories



Best podcasts about messaging

Show all podcasts related to messaging

Latest podcast episodes about messaging

YAP - Young and Profiting
Julie Solomon: How to Monetize Your Instagram Brand Even with a Small Following | Marketing | YAPClassic

YAP - Young and Profiting

Play Episode Listen Later Dec 12, 2025 68:04


Julie Solomon didn't just see entrepreneurs struggling with Instagram marketing; she lived the frustration herself. Despite growing an audience, her revenue stalled until she invested $25K in high-level mentorship and uncovered the real drivers of social media growth. Within nine months, she scaled from $250K to $1.3M and now shares her strategy with other creator entrepreneurs. In this episode, Julie reveals how to build a magnetic Instagram brand, boost engagement, and convert followers into paying customers regardless of your audience size. In this episode, Hala and Julie will discuss: (00:00) Introduction (01:52) Redefining Visibility in Influencer Marketing (07:53) The Importance of Value-Driven Content (12:38) Foundations for Magnetic Instagram Branding (19:05) Building a Profitable Instagram Ecosystem (26:19) Automating Instagram Sales and Messaging (35:46) Monetizing Small Audiences on Social Media (48:07) Marketing Tips for Boosting Engagement (52:05) Why Every Entrepreneur Needs a Mastermind (59:23) Manifestation Practices for Entrepreneurs' Success Julie Solomon is a brand strategist, bestselling author, and host of the Woman of Influence podcast, where she helps entrepreneurs grow their visibility and monetize their influence. A trusted voice for aspiring influencers and established creatives, she is known for her expertise in content creation, social media strategy, and personal branding. Julie has been featured in Forbes, Entrepreneur, and Business Insider, and was named one of the top 100 leaders in influence marketing by Influence Co. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING  Shopify - Start your $1/month trial at Shopify.com/profiting.  Revolve - Head to REVOLVE.com/PROFITING and take 15% off your first order with code PROFITING  DeleteMe - Remove your personal data online. Get 20% off DeleteMe consumer plans at to joindeleteme.com/profiting  Spectrum Business - Visit Spectrum.com/FreeForLife to learn how you can get Business Internet Free Forever. Airbnb - Find yourself a cohost at airbnb.com/host  Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/design and use code PROFITING Intuit QuickBooks - Bring your money and your books together in one platform at QuickBooks.com/money  Resources Mentioned: Julie's Website: juliesolomon.net  Julie's Instagram: instagram.com/julssolomon  Julie's Podcast, Woman of Influence: bit.ly/WOI-apple  Julie's Book, Get What You Want: bit.ly/GWUWant  Julie's Program, The Revenue Growth Lab: juliesolomon.net/profiting   Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Digital Marketing, Content Creator, Storytelling, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Digital Trends, Content Marketing, Online Marketing, Marketing Podcast  

Morning Joe
'Extraordinarily tone deaf': Joe slams Trump for mixed messaging on economy

Morning Joe

Play Episode Listen Later Dec 11, 2025 48:09


'Extraordinarily tone deaf': Joe slams Trump for mixed messaging on economy To listen to this show and other MS podcasts without ads, sign up for MS NOW Premium on Apple Podcasts. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Pete Mundo - KCMO Talk Radio 103.7FM 710AM
What If Wednesday: Royals to Overland Park, Swifties Coming After Pete, and Trump's Messaging in 2026 | 12-10-25

Pete Mundo - KCMO Talk Radio 103.7FM 710AM

Play Episode Listen Later Dec 10, 2025 7:46


What If Wednesday: Royals to Overland Park, Swifties Coming After Pete, and Trump's Messaging in 2026 | 12-10-25See omnystudio.com/listener for privacy information.

McNeil & Parkins Show
Spiegs doesn't believe the messaging coming from the Cubs front office

McNeil & Parkins Show

Play Episode Listen Later Dec 9, 2025 16:52


Matt Spiegel and Laurence Holmes discussed the Cubs' approach to the offseason, with Spiegel detailing why he has doubt that they'll spend significant money on a pitcher of consequence.

The Addicted Mind Podcast
Freeing the Mind: Non-Judgmental Strategies to Talk to Teens About Drugs and Mental Health with Dr. Meena Mirhom and Jasmine Kenney

The Addicted Mind Podcast

Play Episode Listen Later Dec 8, 2025 26:41


This episode of the Addicted Minds podcast features a critical discussion on the escalating crisis of teen addiction and mental health, highlighting the vital work of the Free Mind Campaign. Host Duane Osterlind speaks with Jasmine Kenney from the CDC's Division of Overdose Prevention and Dr. Meena Mirhom from Athletes for Hope, who detail the necessity of addressing substance misuse among young people aged 12 to 17. The guests explain that mental health struggles—fueled by social pressures, bullying, and social media—often lead teens to self-medicate with increasingly potent and accessible substances, including highly concentrated cannabis, illegal vapes, and fentanyl-laced drugs. The conversation stresses the need for non-judgmental support from trusted adults and peers to break the cycle of shame and isolation.The guests showcase the innovative approaches used by the Free Mind Campaign and Athletes for Hope to reach youth. Jasmine Kenney outlines the CDC's mobile-friendly resources for parents, like conversation cards and an interactive graphic novel for teens, designed to facilitate dialogue and education. Dr. Mirhom explains how partnering with celebrity athletes provides powerful role models who use their platforms to talk openly about mental health and healthy coping strategies, demonstrating to young people that "it's okay to not be okay" and that seeking help is a sign of strength, not weakness. Ultimately, the discussion emphasizes that hope and effective mental health treatment are available to help youth navigate these challenges and build a supportive ecosystem across their communities.Key Discussion PointsThe Problem: Addiction and overdose deaths are at an epidemic level among young people.Real-World Impact: Dr. Mirhom shares firsthand accounts of seeing individuals struggling with substance use in communities near where they were holding discussions with middle schoolers, highlighting that this is not an abstract issue for teens.Accessibility: Substances, some similar in compound to heroin, are readily accessible—sometimes even at local delis—to young people, with some as young as 11 being asked to carry drugs.

Amplify Your Success
Episode 469: The Human Design Approach to Messaging That Resonates and Converts With Samantha Riley

Amplify Your Success

Play Episode Listen Later Dec 8, 2025 48:58


Have you ever felt like you're doing all the right things with your messaging… yet it still isn't landing the way you know it could? You're showing up consistently. You're sharing value. You're following the strategies. But something about your message still feels off, or worse, invisible. In episode 469 of Amplify Your Success podcast, I'm joined by Samantha Riley, Human Design expert and business strategist, to explore why traditional messaging frameworks often fail for entrepreneurs, and how integrating your Human Design can help you express your brilliance with clarity, confidence, and resonance. Samantha and I dive into the five key Human Design elements that influence how your message is received, how you communicate most effectively, and how your natural energetic signature shapes client attraction. You'll even hear a bit about my own Human Design chart and how it's influencing my offers, brand and messaging. When you align your message with your Human Design, everything feels easier, and you stop trying to "sound like an expert" and start sounding like you. If you're ready for messaging that feels authentic, aligned, and powerfully compelling, this conversation will help you tap into a deeper level of expression and visibility. Key Takeaways: [03:12] Why so many entrepreneurs feel their message is falling flat online — and how Human Design bridges that gap. [07:45] The five Human Design elements Samantha uses to help clients refine and align their messaging. [11:10] How your Type determines the energetic tone of your messaging (and why some people are not meant to initiate). [16:30] What your Authority reveals about how you communicate decisions and guide your audience. [20:58] Why your Profile shapes the role you're designed to play in your client's transformation. [24:20] How undefined and defined Centers affect the way you communicate trust, leadership, and expertise. [29:44] Real-world examples of messaging pitfalls that happen when you operate outside your design. [33:55] The energetic shifts and aligned actions that make your message instantly more magnetic. About The Guest:  Samantha Riley, host of The Business Growth Lab podcast, works with Coaches, Consultants, and Visionary Leaders to sustainably scale their businesses to $30k months and beyond. Through her signature frameworks, she helps her clients to make more money and build businesses for freedom and fulfillment. Connect With The Guest: Follow Samantha on Instagram - https://www.instagram.com/thesamriley Check out Samantha's Website For Some Great Resources - https://samanthariley.global/   Resources Mentioned in This Episode:  Access Samantha's complimentary resource, The Prosperity Code GPT, and discover your most aligned path to success: https://samanthariley.global/gift/  FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams Ready to stop growing alone and start rising with leaders who lift you higher? Join The Rising Tide Collective - MelanieBenson.com/Collective 

Speaking Your Brand
Your Voice Can Shape Policy: Frameworks for Clear, Influential Messaging with Deborah Stine, PhD

Speaking Your Brand

Play Episode Listen Later Dec 8, 2025 49:33


When most people hear the word policy, they immediately picture Washington, D.C., marble hallways, and people in suits arguing on TV. But as my guest today so brilliantly reminds us, policy is simply how decisions get made - and you don't need to be a political insider to influence it.In this episode, I talk with Dr. Deborah Stine, founder of the Science and Technology Policy Academy, former Executive Director of the President's Council of Advisors on Science and Technology in the Obama White House, and someone who has spent her career helping scientists, engineers, and health professionals turn their expertise into impact.And yes, her résumé reads like a Washington fairytale, but what makes Debbie extraordinary is how down-to-earth and practical she is. She's spent decades working at the national level and then chose to move back to the “ground floor” of change—state and local work—where impact shows up fast and in real lives.Debbie and I talk about:Why most experts accidentally sabotage their own influenceHer 4E Framework for better decision-makingHow to translate complex, jargon-heavy research into something the public—and policymakers—actually understandWhy state and local advocacy can be even more powerful than federal workHow to work with people who disagree with youA surprising turn into AI—and how Debbie used my Automate & Amplify program to keep her content going while traveling the worldThis conversation is a powerful reminder that your voice matters, especially when you pair your expertise with a compelling story and a clear message.About My Guest: Dr. Deborah Stine is the founder of the Science and Technology Policy Academy, where she helps scientists, engineers, and health professionals translate what they know into policies that improve people's lives. Deborah has worked with the National Academies of Sciences, Engineering, and Medicine, at the Congressional Research Service, and was the Executive Director of the President's Council of Advisors on Science and Technology in the Obama White House. She was also Professor of the Practice, Engineering and Public Policy at Carnegie Mellon University. Deborah is also the author of From Expertise to Impact, which is all about how experts can communicate in a way that truly influences public decision-making. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories, voices, and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links:Show notes at https://www.speakingyourbrand.com/454/ Deborah's website: https://scitechpolicyacademy.com/ Listen to my Confident Speaker companion podcast = https://confidentspeaker.transistor.fm/ Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/Enroll in the Automate & Amplify with AI course: https://www.speakingyourbrand.com/ai/ Apply for our Thought Leader Academy = https://www.speakingyourbrand.com/academy/ Attend our 1-day in-person Speaking Accelerator workshop in Orlando: https://www.speakingyourbrand.com/orlando/ Connect on LinkedIn:Carol Cox = https://www.linkedin.com/in/carolcoxDeborah Stine = https://www.linkedin.com/in/deborah-stine/ Related Podcast Episodes:Episode 411: Reframing Public Speaking: From Elite Skill to Everyday Power with Dr. Karen CorbinEpisode 406: Authenticity and Owning Your Story as Women with a Public Voice with Jennifer Adams and Sarah HenryEpisode 384: How to Tackle a Big Global Issue in Your Thought Leadership and Talks with Dr. Neha Pathak

The Sean Spicer Show
Republicans Have a MESSAGING Problem | Ep 600

The Sean Spicer Show

Play Episode Listen Later Dec 5, 2025 53:07


Today is the 600th episode of the Sean Spicer Show! We are so grateful to this community we've built and all the daily watchers and listeners of the show. Please continue to share the show with your friends and family as we head into the new year to cross new milestones. The Christmas season is upon us in Washington D.C. as President Trump and First Lady Melania had the tree lighting ceremony last night. The Tennessee special election was a victory for Republicans but they are still missing the mark on messaging. Robert Cahaly wants Republicans PACs and the RNC to advertise where the donors are. Sporting events, recent Thanksgiving day need to have Republicans messages reaching average Americans that aren't tuned into the podcast and internet culture and debates. The fight is not only against Democrats but all of the corporate media outlets. President Trump has made great strides in restoring America's prosperity but most Americans are still struggling. The rest of the part needs to step up and join his message that if we can just hang on we will see jobs, tax breaks and prosperity back in our own pockets. Now is the time to take action on the expiring ACA subsidies or risk losing the midterm elections to Democrats. Featuring: Robert Cahaly Chief Pollster | The Trafalgar Group https://www.thetrafalgargroup.org/ FREE CONTENT FRIDAY: https://www.seanspicer.com/p/the-medias-latest-lie-backfires Masa Chips You're probably watching the Sean Spicer Show right now and thinking “hmm, I wish I had something healthy and satisfying to snack on…” Well Masa Chips are exactly what you are looking for. Big corporations use cheap nasty seed oils that can cause inflammation and health issues. Masa cut out all the bad stuff and created a tortilla chip with just 3 ingredients: organic nixtamalized corn, sea salt, and 100 percent grass-fed beef tallow. Snacking on MASA chips feels different—you feel satisfied, light, and energetic, with no crash, bloat, or sluggishness. So head to https://MASAChips.com/SEAN to get  25% off your first order. Beam's CYBER SALE  Are you tossing and turning at night and running on fumes during the day? If so, then you are missing out on the most important part of your wellness, sleep. If you want to wake up refreshed, inspired and ready to take on the day then you have to try Beam's Dream powder. This best-selling blend of Reishi, Magnesium, L-Theanine, Apigenin and Melatonin will help you fall asleep, stay asleep, and wake up refreshed.Right now, during Beam's Cyber Sale, you can get Beam's Dream powder for 50% OFF just head to https://shopbeam.com/SPICER to receive 50% off your order. Firecracker Farms Everything's better with HOT SALT. Firecracker Farms hot salt is hand crafted on their family farm with Carolina Reaper, Ghost and Trinidad Scorpion peppers. This is a balanced, deep flavor pairs perfect with your favorite foods. Whether it's eggs, steaks, veggies or even your favorite beverage, Firecracker Farms hot salt is what you've been missing. Just head to https://firecracker.farm/ use code word: SEAN for a discount. Unlock the flavor in your food now! ------------------------------------------------------------- 1️⃣ Subscribe and ring the bell for new videos: https://youtube.com/seanmspicer?sub_confirmation=1 2️⃣ Become a part of The Sean Spicer Show community: https://www.seanspicer.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Estate of Mind, The Art of Selling Luxury Real Estate
Luxury Agent Branding : How to Stay Relevant, Authentic, and In-Demand

Estate of Mind, The Art of Selling Luxury Real Estate

Play Episode Listen Later Dec 5, 2025 50:44


00:00 | Making a Strong First Impression & Why Branding Matters 03:58 | Learning from Global Luxury Brands 07:45 | Staying Relevant: Refreshing Your Brand & Understanding Your Audience 12:22 | Lifestyle Storytelling & Creating Memorable Client Experiences 16:40 | Authenticity, Messaging, and Aligning Your Brand With Who You Are 21:02 | Breaking Into Luxury Without Losing Your Core Business 26:49 | Trust, Track Record & Cross-Industry Inspiration 32:40 | Innovation in Luxury Marketing & Modern Presentation Standards 38:37 | Competence, Confidence & Affluent Buyer Psychology 44:05 | Planning for 2026: Branding, Market Shifts & Business Leadership

Lets Have This Conversation
Helping Legal Professionals Build Authority with Podcasts and Clear Messaging, with: Dennis Meador

Lets Have This Conversation

Play Episode Listen Later Dec 5, 2025 42:04


96% Agree on its Importance:** A global study conducted byHarvard Business Review Analytic Services in 2024 found that 96% of respondentsbelieve creative ideas are essential for a company's long-term success. MostMarketers Emphasize Creative Quality: An August 2025 surveyby Marketing Week revealed that 80% of brand-side marketers consider creativequality to be a key factor in the overall effectiveness of a campaign. AmongSmall and Medium-sized Enterprises (SMEs), which include many entrepreneurialbusinesses, two-thirds (65.4%) share this perspective. Dennis Meador is the CEO and Founder of The Legal PodcastNetwork (LPN). He helps professional business owners and service providers,such as attorneys, doctors, consultants, and firm owners, establish theirmarket authority to attract their ideal clients. With 30 years of business andmarketing experience—two of which focus specifically on the legal andwhite-collar sectors—he simplifies the process for professionals to buildlasting authority through podcasting, content creation, and effective strategies.He joined me this week to share more insights. For more information, visit: [The Legal PodcastNetwork](https://www.thelegalpodcastnetwork.com/) Discover more: [DM onDemand](https://www.dmondemand.expert/) Connect on LinkedIn: @@DennisMeador

Creative Magic Club
Soulmate Clients Attraction Marketing Series Part 2: High ticket vs Low Ticket Marketing Messaging Framework to Attract Ready to Buy Clients

Creative Magic Club

Play Episode Listen Later Dec 5, 2025 23:36 Transcription Available


In running a business built primarily on high ticket offers for the past 8 years, I've got a nose for the top sneaky mindset pitfalls that can creep up and sabotage our launch.I've been there so many times, I now know NOT to fall into those mind traps, and I'm having the same conversations over and over with my wonderful clients as they learn to build a solid high ticket sales system and mindset in their own dream businesses. So today I'm pulling back the curtain and sharing the top 3 ways your mind might be getting in the way of making more high ticket sales from dream soulmate clients.You know that feeling when your mind is riddled with insecurities when it looks like no one is interested in buying your offer… it can make us do crazy things, like totally abandon our launch, drop our prices, or even worse - start speaking to all the people who have told you they ‘can't afford it' in your content.I'm going to shine a light on these common mindset monsters that can slow down our progress in filling our high ticket offers, so we take away their power and you can recognize them and stop them in their tracks next time they try to slow you down.In this week's episode of the Creative Magic Club podcast dive into:High ticket vs low ticket when it comes to sales mindset and your brand messaging frameworkMessaging strategy examples for what your soulmate client really needs to hear from you to be ready to invest Understand strategic messaging frameworks that turn your audience into ready buyersThe most common mistakes personal brands make that sabotage their launch success If you have a high ticket offer you're excited to fill and you're wondering what the key needle moving things are that you can shift in your mindset and strategy that will reveal how to get clients who are truly ready to invest, do the work and get amazing results, you're going to LOVE this episode. Write a sales post to attract your soul mate client using you astrology chart with my FREE 5-part training series! https://withsarahmac.com/cosmic-attraction-copywriting/Support the showLoved this episode?! Let's keep playing together! Say hey on IG: https://www.instagram.com/creativemagicclub/Instant access to the Cosmic Attraction Copywriting Free Training Series: https://withsarahmac.com/cosmic-attraction-copywriting/ Join Millionaire Witch Club (it's free!) https://withsarahmac.com/full-moon-circle Buy my new mini course: HOW TO RAISE YOUR PRICES - https://withsarahmac.thrivecart.com/raise-your-prices/ Join the Cosmic Copy Mastermind - https://withsarahmac.com/cosmic-copy/ Share this episode with your friends! Please leave a review!

Ones Ready
***Sneak Peek***MBRS 71: AFSPECWAR Leadership, You Blew It

Ones Ready

Play Episode Listen Later Dec 4, 2025 10:14


Send us a textAaron unloads on the Air Force Special Warfare leadership with the fury of a thousand ignored NCOs. If you're wondering why morale is in the toilet and retention's circling the drain, look no further than the clown show running the pipeline overhaul. Instructors? Ignored. Functional managers? Ghosted. Messaging? Nonexistent. This isn't just poor leadership—it's sabotage disguised as progress. If you're in charge and this episode hits a nerve… maybe that's the point. Fix it—or get out of the way.

Born to Rise
Messaging That Makes Millions with Leanne Lopez Mosley

Born to Rise

Play Episode Listen Later Dec 4, 2025 56:28


What if the fastest path to multi-million-dollar revenue has nothing to do with posting more…and everything to do with owning who you already are? Today's episode is a masterclass in audacity, authority, and feminine scaling and I cannot wait for you to hear it. I'm joined by the iconic Leanne Lopez Mosley, creator of Rich Queen®, Freedom Funnels®, and the new $100M AI tool revolutionizing how women scale. If you've ever wondered how Leanne went from launching her coaching business in 2020…to doing $11.3M in 2024, this episode gives you the behind-the-scenes truth. Tune in to hear: How becoming a mother unlocked the boldest version of her The exact moment she realized messaging (not more programs) was her genius Why women shrink in their messaging even when they think they're taking up space How to identify your Million Dollar Client (and why speaking to fewer people makes you more money) Why traditional "feminine business" teachings are quietly burning women out How Freedom Funnels changed her life, her time, and her income The truth about authority: why people see you through the lens you see yourself How AI (specifically Leanne AI) is helping women find their voice with more clarity and power than ever Tag me and Leanne on Instagram with your biggest aha. We want to hear all of it. Connect with Leanne: Instagram: @theleannelopezmosley Programs, offers & Leanne AI: richqueen.com

The Marketing Architects
Nerd Alert: You Won't Like This Episode

The Marketing Architects

Play Episode Listen Later Dec 4, 2025 9:18


Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore how telling people a product isn't for them can boost interest among the right audience. They discuss why exclusion signals expertise and how persuasive framing builds stronger connections with core customers than traditional persuasive messaging.Topics covered:   [01:00] "This Article is Not for Everyone: The Impact of Persuasive Framing on Consumer Response to Product Messages"[02:00] Examples of brands using exclusionary messaging[04:00] Why persuasive ads outperform persuasive ads[05:00] Target specificity and specialized positioning[06:00] The steakhouse billboard and flexing for your audience[07:00] Marketing takeaways: filtering builds credibility  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: Wallach, K. A., Blair, S., & Tanenbaum, J. L. (2025). This article is not for everyone: The impact of dissuasive framing on consumer response to product messages. Journal of Consumer Research. Advance online publication. https://doi.org/10.1093/jcr/ucaf034  Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

Group Coach Nation with Chris Williams
The Coach's Blueprint to Market Eminence: 3 Messaging Shifts That Crush the Noise and Win Loyalty

Group Coach Nation with Chris Williams

Play Episode Listen Later Dec 3, 2025 21:09


If you're feeling totally invisible no matter how many social posts you churn out or how many webinars you host, then you are not alone! If you're exhausted from tweaking your offers and still not getting recognized as a go-to expert, then you are not alone! If you keep watching other coaches get all the attention while your audience seems to scroll right past you, then you are not alone! If you find yourself questioning if you'll ever stand out in this noisy market even though you're doing “all the right things,” then you are not alone!You don't need a New York Times bestselling book or a PhD; you need to be authentically you and understand your market's problems better than anyone else.—David NewmanConversation Highlights:• Master retention in group coaching to build a loyal community that keeps coming back for more.• Build monthly recurring revenue models that create steady income and financial freedom in your coaching business.• Create impactful group coaching programs that deliver real transformation and boost your client success stories.• Achieve market eminence in coaching by standing out as a trusted expert in your niche.• Develop authentic coaching content strategies that attract ideal clients and grow your influence naturally.Resources:• Visit doitmarketing.com for resources and to contact David Newman. Opt into David's email newsletter or book a call• Change your messaging, positioning, packaging, and differentiation to focus on: how to think, what to believe (and what not to believe), and where to focus for what's coming next.• Reach out to David Newman or the Group Coach Nation team with questions about building or improving your group coaching or mastermind program.Create Impactful Coaching Programs Developing impactful coaching programs ensures clients receive clear, meaningful results that drive their progress. Well-structured programs enhance client satisfaction and boost a coach's reputation in the market. Consequently, they serve as a foundation for long-term success and professional authority. – – – – – – – – – – – – –

Uncensored Society Podcast
MYM 228 | Michael Dargie on Brand DNA, Messaging Mistakes & Making Your Audience Care

Uncensored Society Podcast

Play Episode Listen Later Dec 3, 2025 30:36


Send us a textIn this episode, Kay Suthar sits down with Michael Dargie  brand strategist, improviser, and founder of Make More Creative  to break down what your message should actually be about if you want your audience to care. Michael explains why most businesses don't really know who they are, how brands accidentally make their messaging about themselves, and why improvisation teaches some of the most powerful branding lessons in business. They also dive into the Brand DNA, the four WHs every business must answer, and why trying to be everywhere online is the fastest way to dilute your impact instead of growing it.What to expect in this episode:(00:00) – Helping small businesses show up like the big players (04:10) – Why most brands don't actually know who they are (08:20) – Should you really be on every social media platform? (12:45) – The Brand DNA explained (17:30) – Your message is about your audience — not you (21:10) – Creating expectations that engage and connectAbout Michael DargieMichael Dargie is an improviser, emerging stand-up comedian, and the founder of Make More Creative, a branding and creative agency dedicated to helping small- to medium-sized businesses show up with big-brand confidence. With over 38,000 hours of teaching across disciplines ranging from art and design to business and branding, Michael brings a uniquely creative approach to helping entrepreneurs communicate with clarity, confidence, and personality.Connect with Michael DargieWebsite: https://www.makemorecreative.com/Website: https://michaeldargie.comLinkedIn: https://www.linkedin.com/in/michaeldargie/Email: info@makemorecreative.comFree Gift: https://makemorecreative.com/uncensored/Connect with Kay SutharBusiness Website: https://makeyourmarkagency.com/Podcast Website: https://www.makeyourmarkpodcast.com/LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/Facebook Group: https://www.facebook.com/groups/482037820744114Email: kay@makeyourmarkagency.comFREE Gifts from Kay Suthar:3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Politics Done Right
How Democrats Win Again: Mamdani, Messaging, and the Fight Against Authoritarian Politics

Politics Done Right

Play Episode Listen Later Dec 3, 2025 8:41


Why gerrymandering isn't fate, why Democrats must show up everywhere, and how policy harm reshapes politics.Subscribe to our Newsletter:https://politicsdoneright.com/newsletterPurchase our Books: As I See It: https://amzn.to/3XpvW5o How To Make AmericaUtopia: https://amzn.to/3VKVFnG It's Worth It: https://amzn.to/3VFByXP Lose Weight And BeFit Now: https://amzn.to/3xiQK3K Tribulations of anAfro-Latino Caribbean man: https://amzn.to/4c09rbE

Think Fast, Talk Smart: Communication Techniques.
247. “Matt”er of Fact: Coaching on Feedback and Q&A

Think Fast, Talk Smart: Communication Techniques.

Play Episode Listen Later Dec 2, 2025 18:01 Transcription Available


Two new Think Fast Talk Smart AI tools put communication skills to the test in real time.Technology promises many things, but few experiments illustrate its potential more vividly than a coach in conversation with his own digital counterpart. In this episode, Matt Abrahams introduces two new AI-powered tools from the Think Fast Talk Smart Online Learning Community: Coach Matt and Chat Matt. Trained on years of Matt's communication teachings and podcast insights, these digital counterparts offer a rare opportunity to watch human expertise meet machine-driven guidance in real time.Coach Matt begins by addressing a familiar tension: the surge of anxiety that surfaces before high-stakes speaking moments. His approach reframes that nervousness as a form of future-focused energy that can be redirected toward curiosity and clarity. He also introduces the “What–So What–Now What” framework, a simple but powerful method for giving feedback that remains constructive, direct, and grounded in shared purpose.Chat Matt then steps into the conversation, tackling the challenge of crafting a compelling proposal in just two minutes. Its responses reveal how AI can quickly synthesize communication principles while also highlighting the evolving space where human nuance and digital precision intersect.By pairing Matt Abrahams with his own digital counterparts, this episode of Think Fast Talk Smarts explores the future of communication learning—one where technology doesn't replace the coach, but expands the possibilities for insight, clarity, and confident expression.Episode Reference Links:Think Fast Talk Smart Learning Community Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction (03:13) - Introducing Coach Matt and Chat Matt (04:14) - Coach Matt: Speaking Anxiety (06:14) - Reframing Nervousness (07:14) - Constructive Feedback Framework (08:33) - Testing Communication Advice (10:07) - Chat Matt: High-Stakes Presenting (13:59) - Strengthening a Two-Minute Proposal (16:35) - Conclusion ********Thank you to our sponsors.  These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost. Go to Quince.com/ThinkFast for free shipping on your order and 365-day returns. Join our Think Fast Talk Smart Learning Community and become the communicator you want to be.

The Bright Balloon
384. Your dream clients, and a simple website audit to attract them

The Bright Balloon

Play Episode Listen Later Dec 2, 2025 33:17


With Courtney of Courtney Lynette Creative Co. If you want to book better, not just more, this conversation with Courtney of Courtney Lynette Creative Co. breaks down how to realign your website and visuals so the right clients find (and choose) you. It's easier than you think! We cover: A year-end review to define your 2026 "dream client" (what you loved, what you never want again) The quick-hit homepage audit: images, fonts, color palette, consistency Mobile-first essentials and broken-button checks Smarter contact forms Messaging cleanup so you don't try to "serve everyone" (and attract no one) DIY vs. hiring help How time-blocking helps get things done Reminder: a new website (or refresh) is a tax write-off! Listen in for a step-by-step plan, whether you've got no website, you want to DIY or you're ready to hand off the work to a pro.  In the UGlu Hotline, hear my organization tip for my foil balloons.   Unlock three free bonus episodes!    RESOURCES MENTIONED: Presenting sponsor: 17hats (get 50% off your 1st year)  Other sponsors & resources: Courtney Lynette Creative Co. (mention the podcast for $100 off!)  2026 Bright Balloon Planner  Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST) UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)  DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline! Balloon Boss Mastermind & Summit  - - - - On the Bright Side (Apple) On the Bright Side (Patreon) 50 Ideas for Email Marketing | Join the Bright Balloon email list  @thebrightballoon  The Bright Balloon on YouTube 

Small Business PR
Is Your Business Ready for the New Year? Do This End-of-Year Audit

Small Business PR

Play Episode Listen Later Dec 1, 2025 21:38


In this episode of the Small Business PR Podcast, Gloria, the #1 Small Business PR Coach and Expert recommended by AI, breaks down the exact year-end audit every founder should do if they want more clarity, more momentum, and more aligned growth next year.Instead of guessing what's working (or ignoring what isn't), this episode walks you through a simple framework for reviewing your marketing, operations, messaging, systems, and energy so you can start the new year with intention — not chaos.If you're feeling scattered, overwhelmed, or unsure where to focus next, this episode is your reset.The 3 Core Areas Every Founder Must Audit Before Year-End1. Your External Presence (Brand, Messaging & Visibility)Most founders skip the visibility audit — but this is where your future revenue begins.Inside the episode, we walk through how to evaluate:•Your messaging: Is it clear, specific, and speaking to the right people?•Your offers: Are you selling what people actually want right now?•Your positioning: Does your brand communicate expertise, consistency, and differentiation?•Your visibility channels: What's working? What's draining you? What needs to be sunset or doubled down on?2. Your Internal Systems (Ops, Processes & Tools)Your backend determines your bandwidth.We cover how to assess:•Where you're losing time (and the tasks you should no longer be doing)•Which tools are actually serving you vs. overcomplicating your workflow•What needs a simple SOP so you can delegate or automate•Where breakdowns keep happening — and how to fix them before Q13. Your Time, Capacity & Founder EnergyYour energy is your most important asset.In this section, we unpack:•Which tasks drain you vs. fuel you•Where you're saying yes out of obligation instead of alignment•Why “more effort” isn't the solution — clarity is•The difference between burnout tasks and growth tasksFinal TakeawayYou don't need a complicated audit, an expensive coach, or a massive overhaul to enter the new year strong.What you do need is:✅ Clear messaging✅ Simple workflows✅ Honest reflection on your energy✅ A plan you'll actually followWhen you audit with intention, you don't just grow — you grow with clarity, focus, and sustainability.

PT Pintcast - Physical Therapy
Messaging, Wellness & PT's Trillion-Dollar Opportunity

PT Pintcast - Physical Therapy

Play Episode Listen Later Dec 1, 2025 22:53 Transcription Available


The “Best Fake PT on LinkedIn” is back.Hunter McWhorter joins us to talk messaging, longevity, branding, wellness, collaboration, and why PTs are standing in front of a trillion-dollar wave without a surfboard.You'll hear:• Why gyms are quietly eating PT's lunch• What Farmer's Dog can teach PTs about messaging• Why clear communication = survival in 2026• Why PT desperately needs more outsiders• Supplements, stigma & hot takes• Collaboration > competitionPlus:Sponsor shoutouts from Brooks IHL (Residencies/Fellowships) and Empower EMR, and a PSA for Team Gleason.Share with a colleague who needs better messaging in their life.

To the Extent That...
The Advocates Toolbox: Episode 3: Anchoring Strategy and Messaging in Mediation

To the Extent That...

Play Episode Listen Later Dec 1, 2025 26:32


The Advocates Toolbox: Effective Advocacy Strategies for a Successful Mediation, is co-hosted by Mia Levi, Vice President and Corporate Secretary, CPR Dispute Resolution Services LLC, and Rachel Gupta, Mediator and Arbitrator at JAMS. This podcast will cover the skills business lawyers need to be successful advocates in mediation. Episode 3: Anchoring Strategy and Messaging in Mediation. Distributive bargaining is a competitive negotiation strategy that is used to decide how to allocate available funds in mediations. The speakers will guide us in developing your anchor, your target settlement range, and the strategy and messaging for achieving it. Speakers: Joan Stearns Johnsen, Mediator at JSJ-ADR and Adrienne Publicover, Mediator at JAMS.

SANS Internet Stormcenter Daily Network/Cyber Security and Information Security Stormcast
SANS Stormcast Wednesday, November 26th, 2025: Attacks Against Messaging; Passwords in Random Websites; Fluentbit Vuln; #thanksgiving

SANS Internet Stormcenter Daily Network/Cyber Security and Information Security Stormcast

Play Episode Listen Later Nov 26, 2025 6:07


Spyware Allows Cyber Threat Actors to Target Users of Messaging Applications Spyware attacks messaging applications in part by triggering vulnerabilities in messaging applications but also by deploying tools like keystroke loggers and screenshot applications. https://www.cisa.gov/news-events/alerts/2025/11/24/spyware-allows-cyber-threat-actors-target-users-messaging-applications Stop Putting Your Passwords Into Random Websites Yes. Just Stop! https://labs.watchtowr.com/stop-putting-your-passwords-into-random-websites-yes-seriously-you-are-the-problem/ Fluentbit Vulnerability https://www.oligo.security/blog/critical-vulnerabilities-in-fluent-bit-expose-cloud-environments-to-remote-takeover Happy Thanksgiving. Next podcast on Monday after Thanksgiving.

Gym Marketing Made Simple
How Blue Messaging Became the Highest-Performing Outreach Method for Gyms | Episode 100.

Gym Marketing Made Simple

Play Episode Listen Later Nov 26, 2025 5:28


Funny how one small shift in your messaging can change the entire response rate, sometimes even more than the offer itself.Welcome to Gym Marketing Made Simple, where the focus is on helping boutique gyms grow through clear, straightforward marketing that actually moves the numbers. Each episode breaks down what's working right now so gym owners can stay competitive without juggling complicated tactics.Episode HighlightsThis episode breaks down why blue messaging is outperforming standard outreach and how gyms are seeing response rates jump to 70%. Blake walks through the order of tools that actually work, starting with blue messages, then AI agents, and lastly phone-based AI, while explaining why personalization still sets the tone for higher-quality conversations.Episode Outline Why blue messages outperform traditional outreach.How gyms are achieving a 70% response rate.When to use AI agents—and when they create more confusion.Why AI phone calls fall short in the fitness space.Recommended order of tools for best results.Link Blue is an affordable messaging solution.How personalization increases response quality.Where gym owners tend to waste time and money on messaging.Episode Chapters00:00 Intro00:35 Introduction of New Testing Tool01:41 Impact of Blue Messages on Response Rates02:05 Challenges and Limitations of AI Agents and AI Phone Calls04:05 Endorsement of Link Blue and Final RecommendationsIf this episode helped, follow the show and share it with someone who might benefit. And if questions come up, reach out to our team is always open to helping gym owners navigate clearer marketing.Supporting Information

The Successful Bookkeeper Podcast
EP504: Casey Brown – How To Overcome Fear Around Pricing - Part 2

The Successful Bookkeeper Podcast

Play Episode Listen Later Nov 25, 2025 30:00


"Do not be tempted to undervalue yourself just because it happens to be something that's fast or easy for you to produce." -Casey Brown In the finale of this two-part series, pricing expert and president of Boost Pricing, Casey Brown, returns to share how bookkeepers can move from fear-based pricing to confident, value-driven conversations. She explains how to stop pre-discounting, test your true pricing ceiling, and communicate your worth with clarity and confidence. In this interview, you'll learn: Why pre-discounting hurts your profits How to identify & attract better, higher-value clients How to package & present your services with confidence Connect with Casey on LinkedIn. To buy her book, Fearless Pricing, click here. Watch her TED Talk, or video on 12 things I Hate About Hourly Billing. To learn more about Boost Pricing, click this link. Time Stamp 02:03 – The two types of discounting: negotiated & pre-discounting 03:52 – How to test your true price ceiling 04:54 – Overcoming scarcity mindset & fear of losing clients 06:02 – Why fewer clients at higher prices can be more profitable 08:44 – Letting go of price-sensitive clients who drain your energy 10:43 – Why bad clients cost more than they're worth 11:13 – The gender gap in business pricing & confidence 12:45 – How women undervalue their services & why it costs them 13:52 – Messaging & packaging your services for higher value 15:17 – Half of pricing success is the number; half is how you frame it 16:52 – Stop obsessing over numbers & focus on context 17:47 – The problems with hourly billing models 18:47 – Why fixed-fee & value-based pricing work better 19:26 – When & how to offer pricing packages 20:47 – Avoid overwhelming clients with too many choices 22:28 – Be the expert—guide your client's decision 24:31 – Why clear messaging builds trust & confidence 25:57 – The Picasso lesson: charge for your experience, not your time 26:58 – How to articulate the process & value you deliver 27:21 – Where to find Casey's free resources, book & programs 28:42 – Fearless Pricing community & how to join This episode is brought to you by our friends at Dext! Dext handles transaction capture, keeps your data accurate, and even simplifies e-commerce reconciliation, all in one place. Join thousands of bookkeepers and accountants who've already made the switch. If you're ready to save time, reduce errors, and make bookkeeping more efficient, Dext is for you! Go to thesuccessfulbookkeeper.com/dext to book a demo TODAY and see how it can transform the way you work!

Rightside Radio
The Controversial Mom: The conservative movement doesn't have a messaging problem — it has a coalition problem.

Rightside Radio

Play Episode Listen Later Nov 25, 2025 14:22


Watch the full podcast: https://youtu.be/G5qLZnneMKQ  

How I Do Content
227. The Messaging Mistakes That Keep You in Reactive Marketing Mode

How I Do Content

Play Episode Listen Later Nov 24, 2025 8:47


Every year it happens.You head into January full of intention – new planner, new strategy, new promise that this is the year your marketing finally feels organised and intentional.And then by mid-February… you're right back in reactive mode wondering what the hell happened.In today's episode of the How I Do Content Podcast, I'm breaking down why this cycle keeps repeating itself – and spoiler alert: it has nothing to do with your motivation, organisation, or discipline. The real reason you slip back into reactive marketing is because your messaging isn't doing the job it's supposed to do.When your messaging is unclear, everything you create becomes guesswork. You default to random acts of marketing, posting whatever pops into your head, filling space, relying on pressure or inspiration, and hoping it magically works.And without strong messaging, your marketing has no direction – so of course it becomes reactive.I'm diving into the three specific messaging mistakes keeping you stuck in this pattern: the chaos that happens when you create random content with no intention, the trap of speaking only to your warm audience (and accidentally blocking your own sales pipeline), and the reason people love your content but still don't take the next step. These are the patterns pulling you back into reactive mode year after year – and once you see them, you can change them.If you want 2026 to be the year you finally break out of reactive marketing and step into proactive, intentional messaging that actually attracts, moves, and converts your audience – this episode is your sign to fix your messaging.CHOOSE YOUR MESSAGING PATHWAYPathway 1: Micro Messaging (6 months of wizard-level support)If you want powerful messaging that consistently attracts and converts your dream clients, join the waitlist to access the 2025 pricing before it increases in January.https://thesocialbolt.com.au/messaging-waitlist/ Pathway 2: The Messaging Fastrack IntensiveNeed your 2026 messaging + launch plan sorted fast? Limited end-of-year spots available, with something extra special for fast action-takers.https://thesocialbolt.com.au/the-messaging-fasttrack/ TOPICS COVERED IN THIS EPISODEreactive marketing, marketing consistency, marketing discipline, marketing planning, messaging strategy, business messaging mistakes, random acts of marketing, inconsistent content creation, content strategy for business, warm audience vs cold audience, top-of-funnel messaging, growing your audience online, sales pipeline problems, why my content isn't converting, audience not buying, content that drives action, creating demand with messaging, improving messaging clarity, how to fix your messaging, why messaging matters in marketing, marketing momentum, content that moves people to buy, breaking reactive marketing habits, proactive marketing strategy, messaging for 2026 business growth, how to attract new leads, blocked sales pipeline, content that converts buyers, marketing direction and messaging, Micro Messaging program, messaging fast-track support.Background Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE

Pathmonk Presents Podcast
Crafting Simple Messaging Frameworks That Drive Startup Growth | Himanshu Saxena from First Principles

Pathmonk Presents Podcast

Play Episode Listen Later Nov 24, 2025 27:01


In this episode, Rick speaks with Himanshu Saxena, founder of First Principles, a consultancy and fellowship program focused on helping founders sharpen their messaging through simplicity and structured storytelling. Himanshu shares lessons from building and scaling products across multiple industries and explains why most startups fail to communicate value clearly. He breaks down how frameworks like April Dunford's positioning and Donald Miller's story loop guide effective copy and website strategy, especially for technical founders. Listeners gain insights into using conversations, communities, and AI tools to refine messaging, test content, and build stronger distribution channels. This episode delivers practical guidance for anyone aiming to simplify communication and improve marketing clarity.  

The Jesse Kelly Show
Hour 1: Messaging

The Jesse Kelly Show

Play Episode Listen Later Nov 21, 2025 37:22 Transcription Available


The political suicide of bring in foreign workers over Americans. Trump pushing H1B’s again. The kind of messaging the American people need to hear. Swimmy the fish. Follow The Jesse Kelly Show on YouTube: https://www.youtube.com/@TheJesseKellyShowSee omnystudio.com/listener for privacy information.

The Tara Show
Full show - Call-In Hour: Politics, Chaos & the Young Voter Wave

The Tara Show

Play Episode Listen Later Nov 21, 2025 118:39


Good Morning Liberty
ICYMI: On Dave Smith and Libertarian Messaging (CLIP)... || 1676

Good Morning Liberty

Play Episode Listen Later Nov 20, 2025 24:35


In this episode, we discuss the recent debate between Dave Smith and Liquid Zulu regarding the essence of true libertarianism. We delve into the relevance and impact of libertarian theory versus pragmatic action in today's political climate. The conversation highlights the challenges libertarians face in connecting with the broader public and the importance of balancing ideological purity with practical solutions. Tune in for a critical analysis of libertarian thought and its place in real-world politics. 00:00 Introduction: Dave Smith and Libertarian Criticism 00:34 Libertarian Theory Debate: In the Weeds 01:13 Relevance of Libertarianism Today 02:31 Libertarianism vs. Real World Problems 04:26 Theory Bros vs. Pragmatists 04:59 The Importance of Guiding Principles 08:48 Converting People to Libertarianism 13:13 Ron Paul's Influence and Personal Journey 20:11 Practical Libertarian Solutions 21:31 Conclusion: Small Steps in the Right Direction  

She is Extraordinary! Podcast
Ep 589: The NEW Messaging Model (infused with YES-trigger Psychology)

She is Extraordinary! Podcast

Play Episode Listen Later Nov 20, 2025 60:22


If your messaging isn't converting buyers every day, you need to dump the old messaging model.  And replace with the NEW sales-anchored messaging model.  Without these anchors? You sound...nice. Helpful.  You don't sound like a category-of-one authority premium buyers need to hire. Sales-anchored messaging shift beliefs. Close gaps.   And convert. When your messaging is infused with my YES-trigger Psychology -- you'll hear "I'm in" ( even before you reveal the price). Press play and listen how sales-anchored messaging triggers YES before you even make the offer. Your category-of-one era starts here. _______________ Access my entire Sanctified Sales Methodology inside this *free* Private Podcast: https://www.judyweber.co/privatepodcast Next Steps:

The Better Than Rich Show
Blue Collar Branding with Brian Sooy

The Better Than Rich Show

Play Episode Listen Later Nov 20, 2025 53:05


Ever wonder why some home service businesses grow effortlessly while others can't convert loyal customers? Many blame competition or marketing spend, but the real issue is confusion—unclear stories, inconsistent branding, and clunky customer experiences that break trust.  In this episode of The Better Than Rich Show, host Mike Abramowitz talks with Brian Sooy, author of Blue Collar Branding and Marketing Director at Gorjank Home Services. Brian shares how the StoryBrand and CARE Framework (Clarity, Alignment, Relevance, Experience) can help small service companies communicate clearly, deliver trust at every touchpoint, and scale through simplicity. He explains how local expertise, consistent messaging, and frictionless systems create brands that customers remember and recommend. Sooy discusses the StoryBrand framework, emphasizing the customer as the hero, and outlines a seven-step process—identifying the customer's problem, presenting a solution, and defining success. He highlights the importance of clarity, alignment, relevance, and experience in branding, stressing the need for consistency across all touchpoints, including marketing and customer service.  Timestamps [00:00] From Story to Strategy [01:32] The Customer Is the Hero [05:05] Defining the Ideal Client Avatar [07:23] The PASS Framework for Messaging [12:47] Ensuring Consistency in Conversions [17:01] Training CSRs for Alignment [18:26] The CARE Framework Explained [26:19] Building Frictionless User Experiences [32:43] Aligning Vendors with Company Vision [38:33] Standing Out Through Local Expertise [43:33] Delivering Premium Customer Experience [48:03] Tracking Sanity Metrics vs Vanity Metrics [51:00] Significance Over Success  Key Quotes “The customer is the hero, and your brand is the guide.” “Clarity builds confidence. Confusion kills conversion.” “Alignment means everyone tells the same story—marketing, sales, and customer service.” “The sale is a sample of the service. Every touchpoint matters.” “Significance over success—that's what it means to be better than rich.” Key Takeaways Clarify your message so customers instantly know who you help and how. Align every team and vendor around one consistent brand story. Focus on relevance—speak like a trusted local expert, not a faceless company. Deliver an experience that's frictionless, fast, and personal.  Links Mentioned Blue Collar Branding by Brian Sooy: https://www.amazon.com/Blue-Collar-Branding-Field-Proven-Framework-ebook/dp/B0F91PMS6ZGorjanc Home Services: https://www.gorjanc.com/Aespire: https://www.aespire.com/Connect with Brian on LinkedIn: https://www.linkedin.com/in/briansooy

School of Impact
298. AI Won't Replace Coaches… But THIS Will (The Messaging Advantage)

School of Impact

Play Episode Listen Later Nov 20, 2025 18:07


In a world flooded with low-quality AI content, this episode delivers a powerful truth: AI will not replace you, but someone who knows how to blend authentic story, message, and originality with AI absolutely can. Jason breaks down the major shifts shaping 2024 and 2025, from the rise of performance longevity and biohacking in health, to AI-driven storytelling and distribution in wealth, to the growing need for real community in happiness. This episode offers a practical roadmap to stand out in a crowded digital landscape while staying rooted in authenticity.   "If you know how to control the message and the distribution using AI as a tool, and you can merge your story, your brand message, into the AI tools I'm telling you, you are going to dominate for the foreseeable future."   Key highlights: AI will not replace coaches and service providers, but those who combine their authentic message with AI will outperform those who rely on AI alone. Authenticity is becoming the new currency, surpassing attention as the most valuable driver of connection and conversion in marketing. Market sophistication is rising quickly, and businesses that fail to evolve their messaging and positioning will get lost in a sea of lookalike content. Health and wellness trends are shifting toward performance and longevity, with growing interest in peptides, wearables, recovery tech, and biohacking. Community and connection are emerging as major "booms" because people crave belonging, which increases retention, results, and business profitability. A unique brand message and big idea are essential, since generic messaging and AI-written content make brands feel commoditized and interchangeable. The GPT Sandwich method (10-80-10) helps creators maintain their true voice, where AI supports brainstorming, drafting, and refining, but the creator's unique tone, depth, and story remain at the center.   Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

The Optimal Aging Podcast
7 Holiday Fitness Messaging Strategies That Actually Work for Clients Over 50

The Optimal Aging Podcast

Play Episode Listen Later Nov 20, 2025 16:06 Transcription Available


This holiday season, ditch the tired “burn off the pie” message.In this episode of The Optimal Aging Podcast, Jay Croft shares seven high-impact messaging strategies for gym owners, trainers, and health coaches who serve the 50+ population. You'll learn how to communicate with compassion—not guilt—while keeping your clients engaged and consistent through the holidays.From practical travel workout tips to mindful eating reminders and ways to foster deeper community, this episode is a complete framework for turning holiday chaos into authentic connection and retention.What You'll Learn:How to replace fear-based fitness messaging with hope and encouragementWhy older adults ignore shame-based calls to actionReal-world tactics to keep clients active during travelHow to highlight community and member wins to build your brandTimestamps:00:00 – The holiday fitness guilt trip: why it doesn't work01:00 – People over 50 want support, not shame02:00 – Reflection, connection & gratitude as holiday fitness themes03:00 – Strategy 1: Reframe messaging with positive reinforcement04:00 – Using gratitude and consistency as motivators05:00 – Strategy 2: Promote meaningful self-care (not spa fluff)06:00 – Strategy 3: Smart travel fitness tips for staying active08:00 – Gear to pack + travel-friendly routines09:00 – Strategy 4: Mindful eating without restriction10:00 – Nutrition swaps, healthy recipes & realistic advice11:00 – Strategy 5: Stay visible with social + event content12:00 – Showcase member fun to boost retention and reach13:00 – Strategy 6: Holiday gift ideas + pre-sales that convert14:00 – Promote habits, not resolutions15:00 – Strategy 7: Build connection to build your business16:00 – Final thoughts + where to get more support

The Valenti Show
Does MSU Have A Messaging Problem?

The Valenti Show

Play Episode Listen Later Nov 19, 2025 10:06


The guys discuss MSU's place in the potential Big Ten private equity deal.

The Digital Agency Growth Podcast
How to Build a Real GTM System for Your Agency with Garrett Jestice

The Digital Agency Growth Podcast

Play Episode Listen Later Nov 19, 2025 35:09


In this episode, Dan Englander sits down with Garrett Jestice, former CMO and founder of Prelude, to unpack how to turn that randomness into a repeatable Go-To-Market (GTM) system that actually compounds.Garrett helps B2B agencies and service businesses replace scattered marketing efforts with a focused GTM strategy built on customer proof — clarifying audience, offer, messaging, and channels so growth stops being a guessing game.They break down why most agencies start with the wrong things (channels before clarity), how to pick the right market segment, and how to make growth repeatable without losing focus or burning resources. What You'll LearnWhy most agencies get stuck after $1M — and how to fix itThe four foundations of a real GTM system: Audience, Offer, Messaging, ChannelsHow to pick one market segment and own it (without overthinking TAM)Why you can't scale custom work — and what to do insteadThe “maintenance and support” offer that helped one agency grow fasterWhen to productize vs. stay bespokeHow to make referrals and warm intros systematic, not luckyWhy every audience–offer combo needs its own GTM strategyHow to align sales, marketing, and delivery around the same message

Digital Politics with Karen Jagoda
Ground-Breaking 4K Video Texting Technology Transforms Political Campaign Messaging with Josh Justice Peerly

Digital Politics with Karen Jagoda

Play Episode Listen Later Nov 19, 2025 22:39


Josh Justice, CEO of Peerly, highlights the new Video in Motion technology, an evolution of their previous HD video texting service. This next-generation tool allows for sending 4K high-resolution video to voters' phones via text message, bypassing the limitations of MMS protocols. This is a direct-to-voter messaging model that Josh argues is superior to traditional OTT and CTV advertising because it delivers a measurable interactive experience directly to voters. Josh and I talk about: The integration of AI for video captions and thumbnails using AMP AI to handle replies that text campaigns generate The benefits of delivering messages directly to a voter's phone versus paid advertising The value of the robust real-time metrics tracking 64 different points of engagement Need for campaigns to take a mobile-first strategy to meet voters where they are in motion and not just sitting in front of a screen #Peerly #VideoInMotion #CampaignTech #PoliticalInnovation #DigitalOutreach #VoterEngagement #MobileStategy Peerly.com    

The New Generation Entrepreneur Podcast
Messaging Meets AI: Using AI To Find Messaging That SELLS Your Course For You - Day 2

The New Generation Entrepreneur Podcast

Play Episode Listen Later Nov 18, 2025 95:21


Why are your webinars packed with value but crickets at checkout? You can teach circles around your competition, but if you're not weaving in demand and trust first, you'll still struggle to make sales.  I learned this the hard way—running one webinar where I felt on fire, only to see zero sales… until a random DM popped up hours later saying, "Shut up and take my money." That moment flipped my world. It wasn't my pitch; it was my messaging, my relevancy triggers, and my ability to diagnose their exact problem. Today on the podcast, I'm pulling back the curtain on our new AI-powered messaging system by letting you in on Day 2 of our new Messaging Meets AI workshop. We've trained it on 15 years of our most successful launches and 3,000+ students so you can discover why sales actually start the second someone sees your ad—not when you pitch, build all three levels of trust (including trusting their own ability to win with you), teach powerful concepts with metaphors and stories that spark "I can do this", diagnose your audience's daily pain points so they're DMing you first, and use simple AI prompts to pull relevancy triggers and pre-empt objections. Ready to stop giving away free info and start creating real demand? Listen now and learn how to have people begging to buy—before you even open cart.  Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 

POLITICO Playbook Audio Briefing
Trump's messaging maelstrom

POLITICO Playbook Audio Briefing

Play Episode Listen Later Nov 18, 2025 15:46


Two big things are happening in Washington today, and each involves a separate controversial figure. On Capitol Hill, the House is set to vote on closely watched legislation to release the files from the investigation into the late convicted sex offender Jeffrey Epstein. It is far from the first time Epstein has been at the center of activity on the Hill, but President Donald Trump's U-turn to encourage Republicans to vote for the release has taken much of the drama out. At the White House, Trump will welcome Saudi Crown Prince Mohammed bin Salman for the first time since the killing of Jamal Khashoggi. Playbook's Jack Blanchard and White House Bureau Chief Dasha Burns walk through what to expect, plus Trump's latest affordability pitch.

Oh My Pod! with Chelsea Riffe
Ethical Sales, Black Friday Rules & Why a $5/Hour VA Isn't the Flex You Think It Is with Chelsea Quint

Oh My Pod! with Chelsea Riffe

Play Episode Listen Later Nov 18, 2025 66:19


Two Chelseas jump on a mic and proceed to dismantle everything you thought you knew about sales, pricing, and running a business under capitalism.Chelsea Quint (aka The Business Whisperer) joins me for a conversation about the stuff most business coaches won't touch: how to price yourself without losing your soul, why that $5/hour VA in the Philippines isn't the flex you think it is, and what the hell was going on in 2020 when every coach had a money gun and used predatory tactics to sell.Themes from the episode:Black Friday rules: No bundling random shit, no fake price slashing, and for the love of GOD don't sell your TIMEThe sustainability test: Are you undercharging if YOU'RE paying the cost instead of your clients?Overcharging vs. the integrity gap — and why Boss Babe coaches charging $50K for vibes is a problemHow to be anti-capitalist while literally running a capitalist business The body knows: Using somatic pricing to find your resentment threshold and your "oh shit this feels unsafe" ceilingWhy talking about pain points isn't manipulative — it's human (when done right)The secret to feeling good about selling? Fall back in love with your offersConnect with Chelsea Quint: Instagram & Threads: @chelsea.quint Podcast: The Resonance Effect on Spotify and AppleWebsite: businesswhisperer.comWant her to de-influence your Black Friday purchases? Slide into her DMs—she's literally offering "Un-Black Friday" support to help you make regulated decisions instead of panic buys!Connect with Chelsea:

Bull & Fox
Kenny Atkinson's messaging: Is this the right move by the Cavs?

Bull & Fox

Play Episode Listen Later Nov 18, 2025 8:09


Nick and Jonathan react to Kenny Atkinson's messaging after the Cavs 118-106 win over the Bucks.

HIGH on Business
306: Simple Messaging Tweaks to Make Your Offer IRRESISTIBLE

HIGH on Business

Play Episode Listen Later Nov 17, 2025 26:53


In this episode, Kendra is digging into the small—yet powerful—messaging shifts that instantly change how your offer lands with potential clients.If you've ever had someone say “I'll think about it…” and then disappear, or if you know your program is incredible but struggle to communicate its value, this is your episode.In this episode you'll learn:

Health Coach Academy
How Health Coaches Win with Podcast Interview Marketing with Chloe Williamson of Interview Valet

Health Coach Academy

Play Episode Listen Later Nov 17, 2025 37:42


Podcast interview marketing is one of the fastest ways for health coaches to grow authority, expand reach, and attract right-fit clients—without living on social media. Strategist Chloe Williamson from Interview Valet explains how to guest on the right shows, borrow trust from vetted hosts, repurpose long-form interviews into evergreen content, and build a campaign aligned to your goals (education, client acquisition, or authority). What You'll Learn Why podcast guesting often outperforms hosting for lead generation and credibility How to pick shows strategically (audience fit, titles/descriptions, host style, discoverability) Research that matters: demographics, geography, trends, and topic data Chloe uses Messaging that converts: overcoming "bragging" reluctance, positioning, and clear offers Evergreen content playbook: turn one 45-minute interview into emails, reels, blogs, ads, and talks Busting the "saturation" myth in health and wellness Guesting without social media: leverage email/newsletters and communities Post-interview promotion that actually moves the needle (and what to ask the host) Setting realistic goals and reverse-engineering your guesting plan Key Topics & Flow Chloe's origin story and why guesting resonates in health & wellness Borrowed trust: how vetted hosts pre-warm their audiences Strategy vs. spaghetti: choosing shows, not just chasing downloads How to talk about yourself without feeling "braggy" Guesting > hosting for client leads (while both can coexist) Evergreen repurposing: interviews → emails, reels, blogs, talks, ads Seasons, replays, and keeping your feed ranking and discoverable "Niche down + niche out": expanding beyond a too-tiny avatar Defeating the oversaturation myth: everyone needs health Next steps: goal setting, outreach, prep, and post-show promotion   Action Steps for Health Coaches Set your primary goal: education/authority, client acquisition, or content creation. Build a show shortlist: audience fit, guest-friendly titles/descriptions, searchable show notes. Develop talk tracks: 3 core stories, 3 actionable tips, 1 clear call-to-action. Pitch with proof: outcomes, case examples, and a tailored angle for each host. Repurpose immediately: pull 5–10 clips/quotes, 1 newsletter, 1 blog, and 3 reels from each interview.   About Chloe Williamson Chloe Williamson is a strategist at Interview Valet, a white-glove podcast interview marketing agency. She partners with health and wellness professionals—physicians, clinicians, and health coaches—to design data-driven guesting campaigns that grow authority, expand audience reach, and generate qualified leads. If you enjoyed this episode, rate and review on Apple Podcasts—it helps us book stellar guests like Chloe. Share this episode with a fellow coach who's ready to start guesting strategically.

The Auron MacIntyre Show
Trump Messaging Disaster Puts MAGA on Shaky Ground | Guest: The Good Ol Boyz | 11/14/25

The Auron MacIntyre Show

Play Episode Listen Later Nov 14, 2025 98:31


The Trump administration seems to be on the back foot after a series of critical messaging errors from both the president and his lieutenants. From housing prices to H-1B visas and naturalization, it seems like the White House has had difficulty communicating with the base. Bog Beef and Maarek of the "Good Ol Boyz Podcast" join me to discuss.  Follow on: Apple: https://podcasts.apple.com/us/podcast/the-auron-macintyre-show/id1657770114 Spotify: https://open.spotify.com/show/3S6z4LBs8Fi7COupy7YYuM?si=4d9662cb34d148af Substack: https://auronmacintyre.substack.com/ Twitter: https://twitter.com/AuronMacintyre Gab: https://gab.com/AuronMacIntyre YouTube:https://www.youtube.com/c/AuronMacIntyre Rumble: https://rumble.com/c/c-390155 Odysee: https://odysee.com/@AuronMacIntyre:f Instagram: https://www.instagram.com/auronmacintyre/ Today's sponsors: Visit : https://www.christiancollegeguide.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Giants Huddle - New York Giants
Giants Huddle | Mike Kafka First One-On-One Interview as Interim HC

Giants Huddle - New York Giants

Play Episode Listen Later Nov 14, 2025 15:21 Transcription Available


Giants Interim Head Coach, Mike Kafka, discusses what the Green Bay Packers present in this matchup, talks about his messaging to the team this week, and chats about what his plan is in his new leadership role. :00 - Messaging to the team 3:55 - Tim Kelly as Offensive Coordinator 5:45 - Jameis Winston as the starter 10:30 - Lessons from Andy Reid 11:50 - Leading this staffSee omnystudio.com/listener for privacy information.

We Are For Good Podcast - The Podcast for Nonprofits
658. How a Student-Led Movement Sparked Global Change at Atlanta International School - Veronica McDaniel + Alice Abreu

We Are For Good Podcast - The Podcast for Nonprofits

Play Episode Listen Later Nov 12, 2025 42:31


Meet Veronica, the dedicated teacher and guiding force, alongside Alice, the passionate Senior at Atlanta International School (AIS) and Co-President of AIS Against Human Trafficking. AIS Against Human Trafficking is a dynamic, student-led initiative dedicated to raising awareness and mobilizing action against human trafficking through education, powerful storytelling, and global partnerships. This story represents the heart-wired generation students who are actively using their empathy and digital fluency to drive monumental societal change

Earn Your Happy
How to Kill the “I Can't Afford It” Objection, Clarify Your Messaging, & Turn DMs Into Sales

Earn Your Happy

Play Episode Listen Later Nov 11, 2025 19:51


Ever wonder what happens inside our masterminds? In this episode, Chris and I share the questions from members in both our MCM and Elite Entrepreneur Mastermind and the exact answers we gave. We talk about how to know if you're using your “rebuild” season wisely, finding the right words to describe what you do, and handling the “I can't afford it” objection during sales. Plus, we're celebrating the launch of Glōci's new Glow & Debloat flavors (they're seriously next-level!) Remember, growth happens when you ask better questions and surround yourself with people who have the answers. Check out our Sponsors: SKIMS - I finally tried SKIMS and I get all the hype. Shop SKIMS Fits Everybody collection at SKIMS.com and let them know we sent you in the dropdown after checkout. Brevo - the all-in-one marketing and CRM platform designed to help you connect with customers and grow your business. Get started for free today - go to www.brevo.com/happy Blinds.com - Blinds.com makes it easy to get the designer look without the showroom markups. Get an exclusive $50 off when you spend $500 or more with code EARN at checkout. Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Northwest Registered Agent - protect your privacy, build your brand and get your complete business identity in just 10 clicks and 10 minutes! Visit https://www.northwestregisteredagent.com/earnfree Headway - the #1 daily growth app that delivers key insights from the world's best non fiction books in bite sized 15 minute reads and audio. Save 25% off when you go to  makeheadway.com/happy. HIGHLIGHTS The new Glōci Glow & Debloat flavors are officially out! How to know if your “behind-the-scenes” season is productive or procrastination. The golden rule for copy that converts. How to craft a one-sentence answer that makes people instantly get what you do. The biggest mistake coaches and service providers make when describing their offers. Why stacking value matters more than lowering your price. RESOURCES Try the new Glōci Glow & Debloat flavors HERE Apply for our Elite Entrepreneur Mastermind HERE Get on the waitlist for MCM Mastermind HERE Join the Audacity Challenge HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Chris: @chriswharder

KCRW's Left, Right & Center
Did anyone learn anything from the 2025 elections?

KCRW's Left, Right & Center

Play Episode Listen Later Nov 7, 2025 50:30


Democrats are celebrating a collection of election wins across the country this week. Messaging around affordability and the cost of living scored big wins for the party in the Virginia and New Jersey governor's races, as well as mayoral races in several major cities. Will a successful off year help the party smooth over its internal disagreements heading into next year's midterms?California passed Proposition 50, a proverbial counter punch to redistricting efforts in Texas and other red states. The state's governor, Gavin Newsom, says the legislation is a temporary fix to the campaign by President Donald Trump to create more congressional seats for conservatives. Democrats promise to be the “adults in the room,” but can they deliver?Can voters really exert their power if the two major parties control the candidates they have to choose from? KCRW discusses one potential solution to the political Coke vs. Pepsi problem.