Podcasts about messaging

Bethany Mandel, co-author of the bestselling book "Stolen Youth," and co-host of the Mom Wars podcast, joined guest host Rich Zeoli on the Guy Benson Show today to break down the rise in antisemitism in New York under Mayor Mamdani. Additionally, Zeoli and Mandel react to Mandami's new plan to fight antisemitism without mentioning Israel. They provide some more updates on the Flydubai high jacking and the media response. Mandel gives her takes on Miss Rachel, a popular children's content creator who is known for promotion of gender ideology to young children and her political approach to children's content, and much more. Listen to the full interview below! Learn more about your ad choices. Visit podcastchoices.com/adchoices

Not all classic apps fade away—some quietly evolve and solve problems the giants can't touch. This episode with Dan Moren and Rosemary Orchard digs up the overlooked utilities, the surprising longevity of certain favorites, and the need to update to iOS 26.7! PCalc: The enduring iOS calculator favorite gets its due TV Forecast and the rise of TV tracking apps IMDb as a must-have for movie and show info The longevity of NetNewsWire Wikipanion and Wikipedia as research tools Lose It and iOS-era health habit trackers iFirstAid: Offline emergency help apps stand the test of time iExit: Find highway exits and services, even in 2026 Angry Birds' legacy, Red's First Flight, and early iOS gaming memories Shakespeare app: The Bard's works in your pocket iOS 27 and iOS 26.7 released, over 100 security fixes Apple Watch band milestone: Over 1,000 released, tracking collections iOS 27 feature delays: Messaging suggestions and auto password change postponed Picks of the Week: Organizing with label makers and retractable cables Hosts: Rosemary Orchard and Dan Moren Contact iOS Today at iOSToday@twit.tv. Download or subscribe to iOS Today at https://twit.tv/shows/ios-today Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Club TWiT members can discuss this episode and leave feedback in the Club TWiT Discord. Sponsors: joindeleteme.com/twit-biz netsuite.com/ios

Not all classic apps fade away—some quietly evolve and solve problems the giants can't touch. This episode with Dan Moren and Rosemary Orchard digs up the overlooked utilities, the surprising longevity of certain favorites, and the need to update to iOS 26.7! PCalc: The enduring iOS calculator favorite gets its due TV Forecast and the rise of TV tracking apps IMDb as a must-have for movie and show info The longevity of NetNewsWire Wikipanion and Wikipedia as research tools Lose It and iOS-era health habit trackers iFirstAid: Offline emergency help apps stand the test of time iExit: Find highway exits and services, even in 2026 Angry Birds' legacy, Red's First Flight, and early iOS gaming memories Shakespeare app: The Bard's works in your pocket iOS 27 and iOS 26.7 released, over 100 security fixes Apple Watch band milestone: Over 1,000 released, tracking collections iOS 27 feature delays: Messaging suggestions and auto password change postponed Picks of the Week: Organizing with label makers and retractable cables Hosts: Rosemary Orchard and Dan Moren Contact iOS Today at iOSToday@twit.tv. Download or subscribe to iOS Today at https://twit.tv/shows/ios-today Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Club TWiT members can discuss this episode and leave feedback in the Club TWiT Discord. Sponsors: joindeleteme.com/twit-biz netsuite.com/ios

Not all classic apps fade away—some quietly evolve and solve problems the giants can't touch. This episode with Dan Moren and Rosemary Orchard digs up the overlooked utilities, the surprising longevity of certain favorites, and the need to update to iOS 26.7! PCalc: The enduring iOS calculator favorite gets its due TV Forecast and the rise of TV tracking apps IMDb as a must-have for movie and show info The longevity of NetNewsWire Wikipanion and Wikipedia as research tools Lose It and iOS-era health habit trackers iFirstAid: Offline emergency help apps stand the test of time iExit: Find highway exits and services, even in 2026 Angry Birds' legacy, Red's First Flight, and early iOS gaming memories Shakespeare app: The Bard's works in your pocket iOS 27 and iOS 26.7 released, over 100 security fixes Apple Watch band milestone: Over 1,000 released, tracking collections iOS 27 feature delays: Messaging suggestions and auto password change postponed Picks of the Week: Organizing with label makers and retractable cables Hosts: Rosemary Orchard and Dan Moren Contact iOS Today at iOSToday@twit.tv. Download or subscribe to iOS Today at https://twit.tv/shows/ios-today Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Club TWiT members can discuss this episode and leave feedback in the Club TWiT Discord. Sponsors: joindeleteme.com/twit-biz netsuite.com/ios

Not all classic apps fade away—some quietly evolve and solve problems the giants can't touch. This episode with Dan Moren and Rosemary Orchard digs up the overlooked utilities, the surprising longevity of certain favorites, and the need to update to iOS 26.7! PCalc: The enduring iOS calculator favorite gets its due TV Forecast and the rise of TV tracking apps IMDb as a must-have for movie and show info The longevity of NetNewsWire Wikipanion and Wikipedia as research tools Lose It and iOS-era health habit trackers iFirstAid: Offline emergency help apps stand the test of time iExit: Find highway exits and services, even in 2026 Angry Birds' legacy, Red's First Flight, and early iOS gaming memories Shakespeare app: The Bard's works in your pocket iOS 27 and iOS 26.7 released, over 100 security fixes Apple Watch band milestone: Over 1,000 released, tracking collections iOS 27 feature delays: Messaging suggestions and auto password change postponed Picks of the Week: Organizing with label makers and retractable cables Hosts: Rosemary Orchard and Dan Moren Contact iOS Today at iOSToday@twit.tv. Download or subscribe to iOS Today at https://twit.tv/shows/ios-today Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Club TWiT members can discuss this episode and leave feedback in the Club TWiT Discord. Sponsors: joindeleteme.com/twit-biz netsuite.com/ios

Not all classic apps fade away—some quietly evolve and solve problems the giants can't touch. This episode with Dan Moren and Rosemary Orchard digs up the overlooked utilities, the surprising longevity of certain favorites, and the need to update to iOS 26.7! PCalc: The enduring iOS calculator favorite gets its due TV Forecast and the rise of TV tracking apps IMDb as a must-have for movie and show info The longevity of NetNewsWire Wikipanion and Wikipedia as research tools Lose It and iOS-era health habit trackers iFirstAid: Offline emergency help apps stand the test of time iExit: Find highway exits and services, even in 2026 Angry Birds' legacy, Red's First Flight, and early iOS gaming memories Shakespeare app: The Bard's works in your pocket iOS 27 and iOS 26.7 released, over 100 security fixes Apple Watch band milestone: Over 1,000 released, tracking collections iOS 27 feature delays: Messaging suggestions and auto password change postponed Picks of the Week: Organizing with label makers and retractable cables Hosts: Rosemary Orchard and Dan Moren Contact iOS Today at iOSToday@twit.tv. Download or subscribe to iOS Today at https://twit.tv/shows/ios-today Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Club TWiT members can discuss this episode and leave feedback in the Club TWiT Discord. Sponsors: joindeleteme.com/twit-biz netsuite.com/ios

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Guest host Dan Buck and Kim St. Onge welcome former U.S. Senator Jim Talent to the show. The conversation opens with a retrospective on community and faith-based initiatives, highlighting non-profit models like St. Patrick Center and contrasting local community efforts with federal administrative bureaucracies. Senator Talent analyzes foreign policy and security developments in the Middle East following the withdrawal of U.S. troops from Iraq. The discussion evaluates regional stabilization in Northern Iraq and Syria, Middle Eastern petroleum supply lines, and energy market trends. The segment concludes with election strategy analysis ahead of the 2026 midterms, examining Republican party messaging on energy production, border security, economic indicators, and household income growth. LISTEN TO 97.1 FM TALK LIVE IN ST LOUIS OR STREAM WORLDWIDE AT 971TALK.COM Hashtags: #971FMTalk #StLouis #STLNews #JimTalent #MiddleEast #MidtermElections

If you've been posting consistently, showing up on stories, putting in the reps, and still feel like your content is going nowhere, this episode is going to be the most useful thing you listen to this month. Not because it tells you what to post. Because it tells you what job every piece of your content is supposed to be doing, and why your marketing is probably missing half of them. Kate thinks about messaging the same way a doctor thinks about diagnosis. You can't prescribe a solution to someone who hasn't been helped to understand their symptoms. You can't post social proof to an audience that doesn't know they have a problem. You can't create urgency with a countdown timer if nobody feels the cost of staying stuck. And if your sales calls are full of objections, it's because your marketing wasn't doing the pre-work. All of it connects. And when one piece is missing, you feel it you just can't always name it. This episode names it. Kate breaks down all seven types of messaging your content needs to move someone from stranger to sold, what each one is designed to do in the sales cycle, and why leaving even one of them out creates a gap your leads fall through every single time. We cover symptomatic messaging and why speaking to what someone thinks and feels on a given Monday morning will always land harder than naming their problem; source messaging and the mistake of using client-level language with a cold audience; support messaging and why your features are basically irrelevant compared to how you do what you do; brand beliefs and values and the difference between attracting an audience and creating believers; solved messaging and why the transformation has to be granular enough that someone can see themselves inside it; cost of inaction and the difference between product urgency and problem urgency; and objection messaging and how to pre-handle resistance before anyone ever gets on a call. She also shares real examples for each type so you're walking away with something to actually apply, not just think about. This one's worth a re-listen. Pull it back up when you're building out a content calendar and use it as a checklist. Timestamps:00:52 Messaging vs Content01:56 Signs Your Messaging Is Off09:30 Message 1 Symptoms13:07 Message 2 Root Cause18:22 Message 3 Unique Support22:43 Message 4 Values Identity29:47 Message 5 Transformation Proof35:47 Message 6 Cost of Inaction39:25 Message 7 Handle Objections To join the Ambitious Network for free, click HERE. To connect with Kate on Instagram, click ⁠HERE⁠. To apply for ITI, click ⁠HERE⁠. To submit a question to be answered on the podcast, click HERE.

The Dean's List with Host Dean Bowen – Teen accounts will be unavailable from midnight to 6 a.m. Messaging and push alerts face extra limits overnight and during school hours. In addition, cosmetic filters are banned for teen users. Parents should take advantage of those productive pauses and trade their phones with their children for a good book. Perhaps it's time to reclaim...

Episode 394. Sarah Huckabee Sanders' GOP gaffe shows just how much they hate us and they're not seeing the problems with it. Next I dive into Candace Owens' latest drama, then James O'Keefe's revelations on exactly how he was spied on by the government, including how they broke into Signal (yet again). 

What Business Problem Can Marketing Help Solve? Strategy, Leadership & Execution Marketing can be executed well and still fail to solve the business problem you are actually experiencing.In Part 1 of this 11-part series, Jennifer Denney, founder of Elevated Marketing Solutions, breaks down the strategy, leadership, and execution problems that can make marketing feel disconnected, inconsistent, or ineffective. If your marketing feels like a collection of SEO, social media, ads, email, website updates, and content without a clear reason behind them, the problem may not be the tactics. It may be that there is no clear strategy connecting those activities to what the business is trying to accomplish.Jennifer talks through questions business owners and marketing leaders should be asking, including why every marketing vendor seems to recommend something different, why businesses end up with too many marketing ideas and no priorities, what happens when no one truly owns marketing, and how to know when changes in the market require changes in your marketing strategy.The goal of this series is to help business owners and marketers speak the same language. Instead of starting with, “What marketing tactic should we buy?” start with, “What business problem are we actually trying to solve?” This is Part 1 of our What Business Problem Can Marketing Help Solve? series.The complete guide covers Strategy, Leadership & Execution, Visibility & Awareness, Positioning & Messaging, Trust & Credibility, Website & Conversion, Sales & Lead Quality, Customer Experience & Operations, Retention & Referrals, Content & Education, Measurement & Analytics, and Business Growth.Read the full guide and explore all of the business problems marketing may be able to help solve:https://elevatedmarketing.solutions/what-is-wrong-in-my-business-that-marketing-might-be-able-to-help-solve/Tired of vague marketing advice? So are we. This podcast brings you real, in-the-trenches conversations about what actually works no scripts, no fluff, just honest strategy and real-time insights.

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What if the reason you're not getting the opportunities you know you're capable of isn't because you're being overlooked—but because you're underexposed?In Part 3 of the Icon Series, Allison Walsh breaks down the “visibility gap”: the space between what you're capable of and what other people actually know to call you for.For many high-achieving women, expertise isn't the problem. You've built the experience. You've created results. You've developed ideas worth sharing. But your message, visibility, and platform may not have caught up to the woman you've become.In this episode, Allison shares how to close the clarity, evidence, repetition, invitation, and identity gaps that can keep brilliant women from becoming known for their expertise. She also shares her own story of how years of visible contribution created an unexpected career opportunity—and why visibility isn't vanity when it gives meaningful work somewhere further to travel.You'll learn how to:• Decide what you want to be known for• Develop a clear point of view around your expertise• Build and communicate proof of your authority• Use repetition to build reputation equity• Create a platform strategy without being everywhere• Make clearer invitations for people to hire, refer, invite, or work with you• Stop confusing being new to visibility with being new to your expertiseYou don't need to become louder everywhere. You need to become clearer and more intentional in the right places.Because visibility without positioning creates attention. Visibility plus positioning creates opportunity. About the ICON SeriesICON stands for Intention, Create, Own, Next—a series about intentionally creating your next incredible chapter.This episode is Part Two, focused on CREATE and the process of turning your experience, expertise, and lessons into something that creates value, impact, and opportunity.In the next episode, Allison will explore what it means to OWN your value and close the visibility gap between what you're capable of and what the world knows to call you for. Continue Your JourneyIf you're ready to intentionally create your next incredible chapter, Allison invites you to join the ICONIC Impact Summit on November 5 in Winter Park.And if you're looking for strategic support to turn your expertise, story, and vision into a recognizable platform and business, explore the She Believed She Could™ Collective, where the work centers around mindset, messaging, marketing, monetization, and momentum. This episode is sponsored by AdventHealth for Women. Learn more about their Women's Health Navigation Team and how they're making healthcare simpler for women and their families at AdventHealthForWomen.com. Join Us at Iconic ImpactReady to create your next incredible chapter?The She Believed She Could™ ICONIC IMPACT takes place November 5, 2026, at The Center for Health and Wellbeing in Winter Park, Florida, bringing together ambitious, accomplished women for meaningful conversations around leadership, visibility, business growth, wellbeing, purpose, and impact. The experience continues November 6 with the exclusive VIP Impact Lab at Hi Hello Labs.

For a solid year I knew exactly who I wanted to help, and I was too scared to go all in. So I played it safe everywhere except right here on this podcast. This is the behind-the-scenes of what I changed, why our famous bootcamp has a brand new name, and who we really serve now.The Freedom Life Bootcamp is open. Four days to build your Freedom Life Plan: work for yourself, live anywhere in the world, on your terms. October 26 to 29, 11am Eastern. $37, with unlimited replays. Join: https://freedomlifebootcamp.com/joinSubscribe and Review Loving the show? Take a second to subscribe and leave a review. It's the easiest way to help more people who want this life actually find it.Links & Resources: Freedom Life Bootcamp: https://freedomlifebootcamp.com/join Watch on YouTube: https://www.youtube.com/@moveabroadcoach-mac Follow on Instagram: https://www.instagram.com/moveabroadcoach/Listen next: #183 You Don't Have to Move Abroad to Live Abroad #141 A New Chapter for Move Abroad Coach: Who We Help, How We Help, and What's Next #178 5 Signs You're Built for a Freedom Life (Most People Aren't)

Do you know exactly what to say when someone asks you about what you sell? If not, you need to. But it's easier than you might think. In this episode you'll learn the five short soundbites that you can use to get people to quickly understand and engage with your product. The five soundbites are: 1. Problem 2. Empathy 3. Answer 4. Change 5. End Result Once you have these soundbites figured out, it will actually be easy to use them to write your company's tagline, elevator pitch, website, and all the other marketing collateral you've been struggling to get right.   If you ever wonder why some marketing instantly grabs your attention while the rest gets ignored, know that it's not about luck. It's not about a bigger budget. The marketing that works follows just a few simple principles that make it easy to understandable, memorable, and impossible to overlook. That's why StoryBrand has a free guide. The Four Rules of Messaging PDF will teach you those principles and in just a few minutes you'll have a simple but powerful framework for improving every message you create from your website and emails to your ads and sales calls. Download your free copy of The Four Rules of Messaging: https://storybrand.com/the-4-rules-of-messaging?utm_medium=podcast&utm_source=podcast&utm_campaign=4rules-lead-gen-2026&utm_term=sbpod&utm_content=sbpodcast   Ready to clarify your message and grow your business?   Attend StoryBrand Your Business LIVE to learn how to explain what you do in a way customers instantly understand: https://storybrand.com/live/?utm_medium=podcast&utm_source=podcast&utm_campaign=sbyourbusiness&utm_term=sbpod&utm_content=SB_workshop    Visit StoryBrand.com for business training, messaging tools, and resources to help you grow: https://storybrand.com/?utm_medium=podcast&utm_source=podcast&utm_campaign=storybrand&utm_term=sbpod&utm_content=SB_home    Follow on Instagram: https://www.instagram.com/storybrand   Connect on LinkedIn: https://www.linkedin.com/company/storybrand

Msg me about the show!It's an online business owner's nightmare: You opened the cart expecting a flood of sales... and no one bought. This episode tells a story of launch mistakes, and the revenue recovery mission I went on, to turn around a failing launch.

Matt Wolfe reveals why most B2B marketing fails by making the company the hero instead of the guide—and how "strategic subtraction" creates messaging that actually builds trust.When relationship-driven B2B companies try to grow, they're often handed transactional marketing playbooks or over-optimized messaging that feels robotic and cold. In this episode, Matt Wolfe, Partner at Brand3 and seasoned StoryBrand Certified Guide, joins Cam and Otis to explain how lessons from 25 years in professional theater translate directly into high-trust B2B marketing.Matt breaks down why asking questions beats pushing credentials, how to position your company as the guide rather than the hero, and why great messaging often comes from what you remove rather than what you add.In this episode, you'll learn:• The Yoda vs. Luke Principle: Why your customer should be the hero and your business the guide  • The "Shootout at the Chamber Corral": How asking the first question creates genuine connection  • Strategic Subtraction: Why removing excess copy and buzzwords makes your message stronger  • The Missing Bookends of StoryBrand: What needs to happen before and after the framework  • The Broadway "I Want" Song: How theater reveals what customers truly want  • Why discovery beats treating messaging like a fill-in-the-blank exercise  • How empathy and curiosity create more trust than credentials and technical jargon  • Why "ask questions first, nerd out later" is a powerful approach to B2B sales and marketing  About Matt WolfeMatt Wolfe spent 25 years on professional stages, including Broadway, before transitioning into brand strategy. Today, he is a Partner at Brand3 and an experienced StoryBrand Certified Guide who has advised more than 250 organizations across 30+ industries.Through Brand3's Scale Beyond Referrals program, Matt helps high-trust B2B companies turn word-of-mouth success into scalable, human-centered marketing.Chapters00:00 Toddlers, Playgrounds, and Regaining Wonder  • How curiosity helps leaders better understand what customers actually need.07:41 Brand Strategy vs. Marketing Funnels  • Why generic SEO and digital funnels often fall short for relationship-driven B2B companies.13:40 StoryBrand and Lessons From Theater  • How Matt's theater background led him to StoryBrand and more focused messaging.16:28 The Guide Mindset  • Why your company should play Yoda or Obi-Wan instead of Luke Skywalker.22:01 The Chamber Shootout  • Why asking prospects about themselves beats delivering a rehearsed elevator pitch.28:32 Broadway Structure in Business  • Using story, desire, obstacles, and narrative tension to create memorable messaging.35:44 Strategic Subtraction  • Why great copywriting is often about what you remove, not what you add.41:52 Empathy Over Ego  • Listening before solving and using strategically simple language instead of buzzwords.48:03 Curiosity and Closing  • Why messaging shouldn't become a fill-in-the-blank exercise and where to connect with Matt.Connect with Matt Wolfe:Brand3:https://brand3.net/Scale Beyond Referrals:https://scalebeyondreferrals.com/LinkedIn:https://www.linkedin.com/in/mattwolfemarketing/Brand3 LinkedIn:https://www.linkedin.com/company/brand3/Facebook:https://www.facebook.com/brand3marketing/Instagram:https://www.instagram.com/therightwaytomarketYouTube:https://www.youtube.com/@therightwaytomarketPodcast:The CEO's Heart for Service

Former White House Chief of Staff Mick Mulvaney joins Bo and Beth to discuss the White House visit by Chinese President Xi as well as what GOP messaging needs to look like for them to hold on to the House and Senate majority.See omnystudio.com/listener for privacy information.

A key theme that emerged was the influence of hidden psychological triggers—such as trust, simplicity, placement of CTAs, and personalization—on driving purchases and conversions. The discussion explored why focusing on consumer outcomes, using keywords aligned with search intent, and maintaining clear, concise messaging at a 5th-grade reading level are essential for maximizing website conversion rates. Several points were raised, including the importance of fast-loading, visually optimized pages with above-the-fold CTAs, minimal form fields, and tailored button text, all of which can significantly improve user experience and reduce friction. Proven strategies such as benchmarking against industry conversion rates, budgeting to avoid impulse purchases, and making sites accessible were also highlighted, offering actionable insights for marketers and business owners aiming to enhance their digital sales funnels.Who Is This For?The conversation focused on business owners, entrepreneurs, marketers, and anyone seeking to increase online sales and improve their website conversions. It is especially relevant for those interested in understanding the hidden psychological triggers that influence consumer buying behavior. Whether running an e-commerce shop, developing landing pages, or offering professional services, these insights aim to help optimize the digital customer journey and drive measurable results.Key Moments & TimestampsIntroduction to Psychological Triggers & Setting the Stage 00:00:05The Importance of First 5 Seconds & Above the Fold Content 00:05:50The Power of Keywords and Messaging for Trust 00:17:29Impact of Simplicity: 5th-Grade Reading Level Copy 00:24:48Median Conversion Rate Benchmarks & Short Copy Benefits 00:30:33Importance of Above the Fold & CTA Placement 00:41:37Sales Cycles Based on Deal Size 00:47:13Budgeting to Avoid Buyer's Remorse 00:55:55Checkout/Lead Form Field Optimization 01:00:14Personalized vs. Generic Calls to Action 01:02:22Accessibility & Decision Fatigue 01:05:035 Key Points1️⃣ First Impressions Make or Break SalesA key theme that emerged was the importance of the first 5 seconds—60% of users won't scroll past the top of a page. If your hook isn't clear and outcome-focused, they bounce.You have FIVE SECONDS to show them their dream, not your bio. 06:122️⃣ Keep It Simple, Keep Them BuyingThe discussion explored the power of simple sales copy. Pages written at a 5th-grade level convert up to 110% better than 8th-grade+ text. Every extra syllable or convoluted word? That's friction, not persuasion. 25:463️⃣ Above-the-Fold Buttons = 317% More ConversionsOne concept discussed was the impact of “above the fold.” Place your #1 call-to-action before users need to scroll. This alone can boost conversions by 317%. Let them click before they have time to second-guess! 41:58For more support, listeners are encouraged to book a 30-minute discovery call, or subscribe to upcoming training and resources.4️⃣ Less Friction = More MoneySeveral points were raised, including the number of form fields at checkout. Reduce to five or less, and conversion rates climb 120%. Every extra field is a potential lost customer. 01:00:145️⃣ Personalize Your CTAsPersonalized Call-To-Action buttons (“Grab your spot”, “Claim your bag”) outperform generic “Buy Now” by 202%. The little words you choose make a BIG difference in how ready people are to say yes. 01:02:46Bonus: Trust Is the Real CurrencyA central piece: none of this matters without trust. Fast-loading pages, relevant keywords, clear copy—all build micro-trust. Lose it, and you'll spend forever (maybe never) getting it back. 17:23Takeaway:Optimize for brains, not just clicks.Capture dreams in secondsKeep everything simpleMake actions effortless, immediate, and personalAlways build trust firstFAQsQ: What is the most important area to optimize on a sales page?A: Above the fold content and CTA placement are crucial; keeping key messages and calls to action visible without scrolling can boost conversions by up to 317% 00:41:37.Q: How simple should my sales copy be?A: Aim for a 5th- to 7th-grade reading level; this increases conversions by 56%–110% over more complex copy 00:24:48.Q: What's the ideal number of form fields at checkout?A: Five or fewer; reducing form complexity can lift conversion rates by 120% 01:00:18.Q: Does button text matter?A: Yes, tailoring CTA text to the specific context or segment can improve click-through rates by over 200% compared to generic “Buy Now” buttons 01:02:22.Q: How can I avoid buyer's remorse for my customers?A: Encourage budgeting, avoid impulse purchases, and allow decision time to ensure purchases align with real needs 00:55:55.Action Steps for Favour Obasi-ikeReview Sales Copy: Ensure all web copy is written at a 5th-grade level or simpler 00:24:48.Audit CTA Placement: Place primary call-to-action buttons and benefit headlines above the fold on all major pages 00:41:37.Simplify Checkout Forms: Limit lead and checkout forms to a maximum of five essential fields 01:00:18.Personalize CTA Buttons: Replace generic button text with context-relevant phrases to boost engagement 01:02:22.Benchmark Conversion Rates: Compare landing page performance to the 6.6% median industry standard and adjust as needed 00:30:33.Align with Search Intent: Use transactional keywords in headlines and content for maximum conversion potential 00:17:29.Optimize for Accessibility: Ensure mobile and desktop experiences are easily navigable for all users 01:05:03.Educate Audience: Share budgeting and purchase decision frameworks to foster loyal, satisfied customers 00:55:55.Wondering which trigger could DOUBLE your sales? Start with your CTA and above-the-fold layout. The difference is immediate.Ready to Rank? Book Your SEO & Web Dev Services Today

The final weekend of the regular season is upon us, and the postseason picture is just about set. However, there are still a couple of moving pieces that need to be determined before we can officially set sail onto the best time of the year. With the NL Wild Card, AL Central and AL West all up for grabs, we're in for an exciting regular-season finale across the league.On this episode of the Baseball Bar-B-Cast, Jake Mintz and Jordan Shusterman paint the picture for the series coming up, including whether the Arizona Diamondbacks can find a way into the NL Wild Card picture despite their odds being long, whether the Chicago White Sox can find a way to get back on top in the Central and who will come away with the AL West crown. Can the Houston Astros hang on and stave off the Texas Rangers to set up a matchup with the White Sox in the Wild Card round?Later in the show, Jake and Jordan take a look at all the happenings around the league, including Max Scherzer trying to one-up Justin Verlander and pass him in career strikeouts before Verlander's final career start, as well as some miscommunication issues between Aaron Judge, Aaron Boone and the New York Yankees. They also highlight a couple of managers who managed to parlay their interim titles into full-time positions. They then make their picks for this week's edition of The Good, The Bad & The Uggla. 1:27 - The Opener: Where Things Stand in the NL Wild Card13:38 - AL Central & West Up for Grabs19:55 - Around the League: Scherzer vs. Verlander29:17 - Judge & Boone's Miscommunication40:06 - From Interim to Full-Time47:56 - The Good, The Bad & The Uggla Subscribe to Baseball Bar-B-Cast on your favorite podcast app:

Messy political messaging. Jesse’s archnemesis. The Purple Card. Follow The Jesse Kelly Show on YouTube: https://www.youtube.com/@TheJesseKellyShowSee omnystudio.com/listener for privacy information.

“We're trying to find hard answers to hard questions, and when we find those hard answers, the only thing that we will find is bigger, harder questions, and we shouldn't be threatened by that. That should be the driving engine of the things that we do for our community and for the research that we love so much.” – Julian Rodriguez The HPP Podcast celebrates Hispanic Heritage Month! In this episode, Karishma Chatterjee, Chyng-Yang Jang, Grace Ellen Brandon, and Julian Rodriguez share recruitment approaches used within a larger community initiative in Texas to understand the local Hispanic population's perceptions of COVID-19 vaccines and how those perceptions informed health messaging. The authors discuss the importance of community collaboration and unique attributes of the Hispanic participants of the study while sharing the significance of the work, how the PEN-3 Model informed the design of the study, and what the stud did to inform COVID-19 vaccination uptake messaging. The authors also share practical tips about how to work with similar communities and discuss the potential legacy of the study.To read the article in its entirety, visit: Lessons Learned in Recruiting for a Community Project on COVID-19 Vaccination Messaging Within a Hispanic Population.

Losing the House can affect several things. Democrats are inherently violent. Prediction: They are going to pass amnesty if they take The House and Senate. Messaging matters. Eat more chicken. You can't have the administration telling people to simply live with less and expect to win the election.Follow The Jesse Kelly Show on YouTube: https://www.youtube.com/@TheJesseKellyShowSee omnystudio.com/listener for privacy information.

In today's episode, I'll be diving into why messaging is so critical when it comes to driving sales and attracting your ideal clients. I'm also sharing my own journey—how I went from struggling to make consistent sales to hitting million-dollar years by refining my messaging strategy. Messaging is truly the foundation of a sustainable brand, and I'll show you how getting it right can lead to massive growth. You won't want to miss this one! Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:00 One Hour Content Promise 02:37 Why Sales Stall 04:04 Julie's Million Dollar Shift 05:27 Messaging Over Tactics 06:49 General Messaging Attracts Lurkers 07:47 Messaging Builds Authority 11:05 Small Audience Big Sales 12:42 Raise Prices With Positioning 14:18 Content Isn't Enough 15:05 Wrap Up and Next Steps QUOTABLES: "Your ability to grow your sales today is directly tied to the strength of your messaging." — Julie Solomon "Messaging is your foundation of influence, authority, and most important, sales." — Julie Solomon “Refining your messaging can attract your ideal clients effortlessly.” — Julie Solomon RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [SHOPIFY'S TOOLS MAKE IT EASIER]From marketing to payments, this platform helps you do it all in one place. Learn how here.

You'll learn:The stranger test: a simple, repeatable way to check if your message is actually clearWhy broad statements like "healing your inner child" rarely convert, even though the work mattersHow to turn a vague outcome ("more confident," "more balanced") into something a person can picture in their mind's eyeWhy a specific niche makes an offer feel like it was built specifically for someone, and why that changes what they're willing to payA full live example: turning "help people find more balance" into a specific outcome and vehicle, using a plumber and a disconnected retired couple as case studiesHow to apply the niche, problem, outcome, and vehicle framework to your own business, whatever you're launchingIf you've ever wondered why your message isn't landing even though it's technically true, this episode gives you a genuinely simple way to test and sharpen it yourself. If you are a spiritual coach, healer, practitioner, or facilitator, check out my linktree below for extra resources such as:Join the complimentary Marketing Mastermind Group CallsThe Quick Win Campaign eBook - Generate 20 leads in 20 daysAccess to the Serving Circle Community - Find collaborations with other spiritual business ownersSocial Media linkshttps://linktr.ee/tysonsharpe

Episode Synopsis:Is modern entertainment safe, or are there really hidden messages in our media that date back to the ancient mystery religions and secret societies? We talk about this and much more, including:Who is behind the production of movies and music in the entertainment industry?How does one begin to decode the messages in the media?What knowledge is necessary in unpacking the hidden symbols in our entertainment?How should knowing Hollywood's dark side affect our interaction with it?Why should a Bible-believing Christian concern themselves with the works of darkness? Original Air DateSeptember 23rd, 2026Special GuestAmy from Eyes On the Right PodcastAmy's YouTubeChristian CounselingShow HostsJason Spears & Christopher DeanOur PatreonConsider joining our Patreon Squad and becoming a Tier Operator to help support the show and get access to exclusive content like:Links and ResourcesStudio NotesA monthly Zoom call with Jason and ChristopherAnd More…ORP ApparelMerch StoreConnect With UsLetsTalk@ORPpodcast.comFacebookInstagram

Join Mark Gordon as she interviews Mark Gordon, the Rebel CRO, on CTR Media Network. Discover strategies to overcome business growth barriers, focusing on clarity, alignment, and the core four system. Learn how to transition from a founder-led sales approach to building a team of leaders. Mark shares insights on delegating responsibilities and setting measurable goals for sustainable success. Tune in for valuable advice on scaling your business and enhancing leadership skills. https://igtms.com/contact-usThe Core Four GTM Transformation: Aligning your Core Four is our 120 days GTM transformation: Messaging, Lead Generation, Sales Execution, Revenue Technology.

Chris Stone joins The NIDS View to unpack the U.S. announcement on space control weapons and what it portends for the future of national security. From lasers and high-powered microwaves to orbital threats and competing Chinese and Russian capabilities, the conversation examines what it takes to protect vital space assets in an increasingly contested environment. The discussion also addresses fundamental deterrence questions in the space domain, such as how to convince an adversary they cannot deny American space access. With space deeply connected to military operations, communications, and the broader economy, the stakes extend far beyond orbit.www.thinkdeterrence.com

How do you know if your marketing is going to work? Most people fly by the seat of their pants: they rely on a gut instinct or a general consensus, but those aren't actually very reliable. They're certainly not worth risking the future of your business on.   Before you put out ANY message for your business (a post, a tagline, a header) you need to make sure they follow the Four Rules of Messaging.   Based on years of experience, centuries of storytelling, and successful for literally thousands of businesses, the Four Rules of Messaging keep your messaging from complicated, confusing, and ignored.   Rule 1: Make it Zero Cognitive Load Rule 2: Link it to Survival Rule 3: ... Rule 4: ...   ....listen to this episode of the StoryBrand podcast to learn the rules and how to implement them into your business marketing. If you ever wonder why some marketing instantly grabs your attention while the rest gets ignored, know that it's not about luck. It's not about a bigger budget. The marketing that works follows just a few simple principles that make it easy to understandable, memorable, and impossible to overlook. That's why StoryBrand has a free guide. The Four Rules of Messaging PDF will teach you those principles and in just a few minutes you'll have a simple but powerful framework for improving every message you create from your website and emails to your ads and sales calls. Download your free copy of The Four Rules of Messaging: https://storybrand.com/the-4-rules-of-messaging?utm_medium=podcast&utm_source=podcast&utm_campaign=4rules-lead-gen-2026&utm_term=sbpod&utm_content=sbpodcast   ----------------------   Ready to clarify your message and grow your business?   Attend StoryBrand Your Business LIVE to learn how to explain what you do in a way customers instantly understand: https://storybrand.com/live/?utm_medium=podcast&utm_source=podcast&utm_campaign=sbyourbusiness&utm_term=sbpod&utm_content=SB_workshop    Visit StoryBrand.com for business training, messaging tools, and resources to help you grow: https://storybrand.com/?utm_medium=podcast&utm_source=podcast&utm_campaign=storybrand&utm_term=sbpod&utm_content=SB_home    Follow on Instagram: https://www.instagram.com/storybrand   Connect on LinkedIn: https://www.linkedin.com/company/storybrand  

“No one cares about us, our company, our products. We have to make them care, and for that, we need the right words.”Great work doesn't always speak for itself. For communication strategist and author of Message Machine: How Communications Will Make You An Unstoppable Founder, Oliver Aust, getting your ideas noticed requires “message-market fit,” finding the right words and stories to make people understand why what you offer matters. In this episode of Think Fast, Talk Smart, Aust joins Matt Abrahams to discuss how to craft messages that resonate and stand out. From focusing on outcomes instead of products to building a personal brand and using storytelling to make sense of change, Aust shares practical strategies for communicating your value with greater clarity and impact.Takeaways:Make people care about the outcome, not the product. Strong messaging focuses less on what you do and more on the value you create, helping your audience see and feel what's possible.Good work still needs to be communicated. Building visibility isn't just self-promotion. Clearly sharing your value, defining who you're for, and developing a distinctive message can help the right people find you.Activity:Show the picture. Choose one product, service, or idea you regularly describe. Instead of explaining what it does, describe the outcome your audience wants to experience. Make that outcome the centerpiece of your message.To listen to the extended Deep Thinks version of this episode, please visit FasterSmarter.io/premium.Episode Reference Links:Oliver AustOliver's Books: Message Machine / UnignorableEp.82 It's Not About You: Why Effective Communicators Put Others F… Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedIn Chapters:(00:00) - Introduction (01:00) - Message-Market Fit (04:03) - Becoming Unignorable (05:21) - Mindset, Message, Method (06:12) - Building a Distinctive Message (08:07) - The PACE Framework (10:27) - Managing Communication Anxiety (12:44) - Storytelling as a Leader (15:03) - The Final Three Questions (19:16) - Conclusion ********Thank you to our sponsors.  These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.With Hiring Pro, you can hire with confidence, knowing you're getting the best talent for your needs. Get started by posting your job for free at linkedin.com/fastJoin our Think Fast Talk Smart Learning Community and become the communicator you want to be. 

This one is straight from Day 1 of my free Nail Your Niche challenge, and it is the training I wish someone had handed me in year two of my health coaching business.Here is the short version. You have a niche. It is probably not niched enough to work in 2026. The way we niche has changed in the last two years and most coaches are still running a strategy from 2023, which is why you can do everything right and still feel invisible.I break down the three criteria a problem has to meet before it will ever make you money, why root cause language quietly kills your marketing, and the shift I call identity-based niching. I audit a lot of businesses. Almost nobody has this part in place.I also tell the story of the cliff I jumped off that ended my skiing career, the seven years of chronic fatigue that followed, and the $10K year that turned into a quarter million once I stopped communicating like a practitioner.In this episodeThe three types of coaches this training is for: great offer and no clients, feast or famine, and the one hit wonderWhy a list of deliverables is not an offer, and why adding more to the list makes it harder to sell, not easierMy numbers: just over $10,000 in a full year selling single sessions, $90,000 the year I niched down to one transformation, almost a quarter million the year after when nothing changed except how I communicated itThe two criteria that make a problem profitable: chronic and severe, and why a tension headache fails both while a migraine passesThe third criterion that trumps the other two: awareness level, and why targeting inflammation, adrenal fatigue, leaky gut, or nervous system dysregulation puts you in front of people who do not know they have the problemWhat to target instead, with specific swaps for metabolic issues, nervous system dysregulation, inflammation, parasites, and blood sugarWhy mold, SIBO, Hashimoto's and other diagnoses can work, as long as you are targeting people already diagnosedIdentity-based niching: why "women in their 40s" is a demographic, not an identity, and the test that tells you which one you haveThe phrases that are not identities, including high achieving woman, busy moms, heart centered, health conscious, and woman in perimenopauseWhy the same fatigue program has to be built completely differently for new moms than for retired seniorsThe billboard rule: your niche statement has one job, and buying is not itWhy your method, whether that is HTMA, Reiki, macro tracking, acupuncture or plant-based nutrition, belongs in your offer and not in your niche statementPain point marketing versus outcome marketing, and why leading with the dream losesWhy your niche is a marketing decision, not a practice decision, and why you can always switchResourcesGrab the niche statement workbook: DM the words "niche workbook" to me on Instagram @kendraperryincHealth Coach Accelerator, my six month business mentorship for health coaches and practitioners: LINK TO CONFIRM (found two candidates, go.kendraperry.net/hca and go.kendraperry.net/accelerator, need Kendra to say which is current)Find me on Instagram: @kendraperryincWebsite: kendraperry.netLeave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Some Republican candidates are using inflammatory and anti-Muslim rhetoric in their campaign ads and public statements. We look at what they're saying, and why they're saying it.Then, a free speech controversy made its way to the music world. After making pro-Palestinian statements during recent concerts, rapper Macklemore was removed from shows opening for Ed Sheeran. We explain what's going on.And, as usual on Fridays: Can't Let It Go.This episode: White House correspondent Danielle Kurtzleben, senior national political correspondent Tamara Keith, congressional correspondent Barbara Sprunt, and music reporter Isabella Gomez Sarmiento.This podcast was produced and edited by Casey Morell and Bria Suggs.Our executive producer is Muthoni Muturi.Support public media with NPR+ and enjoy perks for over 25 podcasts like this one. This show's perks include bonus episodes and sponsor-free listening. Learn more at plus.npr.org.See pcm.adswizz.com for information about our collection and use of personal data for sponsorship and to manage your podcast sponsorship preferences.NPR Privacy Policy

In this episode of Millions Were Made, Jessica Marx sits down with sales strategist and founder of The Salesgirls, Macy McNeely, for a practical and insightful conversation about the hidden sales gaps that prevent businesses from scaling sustainably.Many founders believe inconsistent revenue is a marketing problem, a lead generation issue, or a systems breakdown. But according to Macy, the deeper challenge is often much more foundational: most entrepreneurs have never intentionally learned how to sell. Instead, they rely on momentum, passion, referrals, or strong offers—until growth plateaus and the existing approach no longer works.Throughout the episode, Macy explains the difference between simply making sales and truly understanding sales psychology, persuasion, buyer behavior, and messaging. She shares why many multi-six and multi-seven-figure business owners continue to leave significant revenue on the table despite having established audiences, successful launches, and experienced teams.Jessica and Macy also discuss how modern sales environments have shifted. Buyers are more skeptical, more discerning, and more resistant to vague messaging and overly complicated funnels. As a result, businesses must become more precise in how they communicate value, build trust, and guide prospects through the buying process.Macy also shares real examples from her own business, including how a highly targeted 23-minute sales message generated nearly $300,000 in revenue by directly addressing the specific resistance buyers were experiencing in real time.This episode offers a clear and actionable perspective for founders looking to improve conversions, strengthen their sales process, and scale their business with greater clarity and confidence.Listen now!Mini-timeline00:00–02:00 — Introduction and why inconsistent revenue often points to deeper sales issues02:01–05:30 — Macy's philosophy on selling before building and creating offers alongside clients05:31–09:30 — The difference between making sales and truly understanding sales strategy09:31–12:30 — Buyer resistance, objections, and the psychology behind conversion12:31–16:30 — Common breakdowns within sales systems and lead nurturing16:31–20:00 — Building belief before asking prospects to buy20:01–23:30 — Founder mindset, sales leadership, and company-wide influence23:31–27:30 — Hiring salespeople: what founders often get wrong27:31–30:30 — Training sales teams and aligning them with founder vision30:31–32:30 — Compensation structures, commissions, and incentivizing performance32:31–35:30 — Sales advice Macy disagrees with and the problem with vague personal branding35:31–37:45 — Messaging clarity, authority, and final takeaways on sustainable sales growthResourcesFollow @millionsweremade on Instagram for frameworks + strategy tipsConnect with Jessica:Instagram: @millionsweremade | @thejessicamarxWork with Jessica: Tailored Premier Website: Millions Were MadeConnect with Macy McNeely:Website: http://www.thesalesgirls.comInstagram: @thesalesgirlsofficialYoutube: https://www.youtube.com/@Macy_McNeely“Getting Seriously Good at Selling” Masterclass: https://go.thesalesgirls.com/masterclass-register

Boomer, Pinder and Rhett are joined by Pat Steinberg to discuss how much of a role Flames fans may have played in the organization finally changing its messaging around the rebuild. Pat points back to the intense backlash following Don Maloney's infamous “rebiggle” comments, along with the very vocal frustration surrounding how Zayne Parekh was being used early last season, as examples of the fanbase making its feelings impossible to ignore. The organization's public tone now looks very different, with the focus firmly on rebuilding and developing the next generation. The guys debate whether that pressure from the C of Red actually helped force some honesty out of the organization. Turns out complaining might work — Flames fans have a voice, and maybe the organization really is listening.Video Link: https://youtu.be/j7ymfjko778#nhl #nhlshorts #nhlplayoffs #nhlpredictions #nhlhockey #nhlpicks #stanleycup #stanleycupfinal #calgaryflames CHECK OUT OUR STUFF ⬇️BARN BURNER MERCHhttps://nationgear.ca/collections/shirts/FlamesnationBARN BURNER SHORTS https://youtube.com/playlist?list=PLj_bcGtvvo-cW2DHEDZ6dEO5ePDmlhZc9&si=jo8iNGxT4ImhS2Y8

The Senate rejected CLARITY 49-50, short of even a simple majority, and Coinbase fell 10% while Circle dropped 11.5%. We sit down with Coinbase on what went wrong, whether the yield fight was worth losing the bill over, and what the industry does now.~This Episode is sponsored by Proton~Get 30% off a Proton Unlimited plan today!➜https://go.getproton.me/SH2zNGUEST: Kara Calvert, Vice President for US Policy at CoinbaseX Account➜ https://x.com/karacalvertStand With Crypto CALL YOUR SENATORS!!➜https://bit.ly/CallYourCryptoRep00:00 Intro00:10 Sponsor: Proton01:15 Recap03:30 No-votes04:20 Odds on life support06:00 Post-vote backlash?07:15 Crypto lobby retreating?08:50 How many Republicans were "allowed" to vote yes?11:00 Stablecoin yields can continue being to paid to users?11:45 Counter offer from Dems before CLARITY fail?12:30 Ethics bluff?14:15 Coinbase should've let CLARITY ban stablecoins yields?15:00 Stablecoin yields vs Ethics16:55 Indian Gaming Tribes18:00 CFTC & SEC not ready?19:40 TradFi will dominate SEC policy?20:50 Progressive Dems vs Establishment Dems22:20 Can Coinbase affect midterms?24:20 PR war time mode?25:45 Why didn't crypto unify?27:50 $LAPTOP = Political mistake?29:40 Messaging problem?31:30 More Coinbase compromises = less support?33:20 Coinbase wallet wins35:00 DeFi has a global effort35:00 Tax clarity response#Crypto #Bitcoin #Ethereum~CLARITY Fail Aftermath

In hour 3, Mark is joined by Duane Patterson, columnist at HotAir.com, host of the Duane's World podcast, and senior producer for The Hugh Hewitt Show, to discuss current political headlines and campaign strategies. Duane breaks down key midterm election trends, ongoing debates on Capitol Hill, and the broader political messaging shaping the national news cycle. Mark is then joined by Brian Ping, news anchor for KNX News in Los Angeles and St. Louis native, to discuss the tragic Los Angeles news helicopter crash that occurred while covering a fatal bus accident in Chatsworth. Brian shares details regarding the ongoing NTSB investigation into the crash, the reaction of local newsrooms tasked with reporting on their own colleagues, and the legacy of pilot George Marscenario and reporter Eliany Moreno. He is later joined by John Ziegler, co-host of The Death of Journalism podcast and former Mediaite senior columnist, to discuss the online controversy surrounding Texas quarterback Arch Manning's reaction to a viral AI-generated video involving coach Steve Sarkisian and reporter Holly Rowe. John examines the media's reaction to the video, female sports journalism narratives, and the broader implications of AI in digital sports media, while also touching on recent broadcast news segments from 60 Minutes. Mark wraps up the show with the Audio Cut of the Day.

Marcus Ionker, Product Line Manager and Messaging Evangelist at Retarus, which is a cloud-based transactional electronic messaging service provider offering fax, SMS, email, and logistics services to regulated industries like healthcare. By moving fax to the cloud, Retarus helps providers and payers reduce administrative costs, improve patient services, and comply with privacy regulations. The company is addressing the critical challenge of providing reliable, secure, and fast messaging to replace outdated physical fax machines and to eliminate paper-based processes in favor of digital workflows.  Marcus explains, "So Retarus is a cloud service provider of what I like to call transactional electronic messaging. So we are talking about fax services, SMS services, email services, as well as even further logistics services. And we do this in many countries, especially in the United States. And a number of those messaging services really play an important role in regulated industries, especially in the healthcare industry, for example." "Email is just not accepted in many of these industries, and that's why fax is still there. And if I may take this opportunity, I think if you do faxing right and if you do it digitally, it makes no difference. It can be an enabler of automated processes, rather than a hindrance." "The paper that we use in the office is when people print emails, not faxes. So no, definitely not. I mean, also, let's keep in mind, a lot of these customers that we offer our service for, they're sending millions and millions of pages every month, and there's no way that you could do that in paper form. So it's coming from an application in a digital form, and quite often on the recipient side is consumed as a digital document, as a PDF or a TIF image, and maybe fed into an AI IDP process immediately. So no, paper often doesn't play a part in this at all." #Retarus #Digitaltransformation #HealthcareCommunications #HealthcareIT #DigitalHealth #CloudFax #HealthcareLeadership #HealthcareInnovation #AdminEfficiency #HealthcareOperations retarus.com Download the transcript here

Marcus Ionker, Product Line Manager and Messaging Evangelist at Retarus, which is a cloud-based transactional electronic messaging service provider offering fax, SMS, email, and logistics services to regulated industries like healthcare. By moving fax to the cloud, Retarus helps providers and payers reduce administrative costs, improve patient services, and comply with privacy regulations. The company is addressing the critical challenge of providing reliable, secure, and fast messaging to replace outdated physical fax machines and to eliminate paper-based processes in favor of digital workflows.  Marcus explains, "So Retarus is a cloud service provider of what I like to call transactional electronic messaging. So we are talking about fax services, SMS services, email services, as well as even further logistics services. And we do this in many countries, especially in the United States. And a number of those messaging services really play an important role in regulated industries, especially in the healthcare industry, for example." "Email is just not accepted in many of these industries, and that's why fax is still there. And if I may take this opportunity, I think if you do faxing right and if you do it digitally, it makes no difference. It can be an enabler of automated processes, rather than a hindrance." "The paper that we use in the office is when people print emails, not faxes. So no, definitely not. I mean, also, let's keep in mind, a lot of these customers that we offer our service for, they're sending millions and millions of pages every month, and there's no way that you could do that in paper form. So it's coming from an application in a digital form, and quite often on the recipient side is consumed as a digital document, as a PDF or a TIF image, and maybe fed into an AI IDP process immediately. So no, paper often doesn't play a part in this at all." #Retarus #Digitaltransformation #HealthcareCommunications #HealthcareIT #DigitalHealth #CloudFax #HealthcareLeadership #HealthcareInnovation #AdminEfficiency #HealthcareOperations retarus.com  Listen to the podcast here

What if the reason people engage with your content but don't hire you is because they see you as a friend instead of the coach?   In this episode of The Divorce Revolution Podcast, I'm talking about a subtle messaging mistake I see coaches make all the time: being so focused on being relatable that they forget to show their audience they can actually lead them somewhere.   And listen, I'm NOT telling you to stop being relatable. Your ideal client needs those "me too" moments. She needs to know that you understand what she's going through, especially when you've lived through a similar transformation yourself.   But your content can't always stop there.   If every post and DM leaves her thinking, "She's just like me," but never, "She sees something I don't see yet," you may be building connection without building enough authority for her to trust you as her coach.   I'm breaking down the difference between peer mode and coach mode, including how one of my clients realized she was commiserating with her audience instead of offering the insight she already had. I'll also show you how to take a relatable experience and give it meaning so your content starts positioning you as the person who can help move her forward.   If people are engaging with your content but you're struggling to turn that connection into clients, then this episode is for you.   Resources Mentioned: Join the ReNewU Interest List: https://products.ambershaw.com/signature-waitlist   What I Discuss: 01:21 When being relatable can actually start working against your sales 04:19 How to recognize when you're showing up in peer mode instead of coach mode 07:55 How to turn a relatable story into authority-building content using the SHIFT Formula 09:40 Why naming what she's actually doing hits harder than simply naming the problem 12:08 Why stepping into your authority doesn't mean you need to know more 15:03 The "leaky language" that could be quietly giving away your authority 16:20 A quick content audit to see whether you're showing up as the peer or the coach   Find more from Amber Shaw: Instagram: @msambershaw Website: ambershaw.com 

Summary  In this episode, Michelle Oravitz shares her journey from architecture to Chinese medicine, emphasizing the importance of holistic health, intuition, and the power of medical messaging. Ali and Michelle discuss how beliefs, labels, and authority influence women's health and the potential of alternative medicine. Key Topics Michelle Oravitz's transition from architecture to Chinese medicine The role of intuition in health decisions Impact of medical messaging on women's health Placebo and nocebo effects explained The importance of listening and validation in healing How labels and diagnoses can limit or empower The role of self-love and daily habits in health Overcoming fear and misinformation in medical care The significance of holistic and integrative approaches Building trust and rapport with healthcare providers Sound Bites "It shifted everything for me." "Your body knows how to do this naturally." "When a person feels safe, they allow themselves to cry." Chapters 00:00 Introduction to Michelle Oravitz and her background 01:17 Michelle's journey from irregular periods to Chinese medicine 02:17 Experiences with acupuncture and holistic healing 04:09 The impact of medical messaging and labels 08:27 Understanding placebo and nocebo effects 10:55 The influence of authority and expectation on health 12:39 The power of identification and labels in health 14:19 Addressing skepticism around alternative medicine 15:46 The benefits and side effects of acupuncture 20:09 Women's health, menopause, and the importance of mindset 24:50 Healing crises and emotional release during treatment 28:20 Supporting women through menopause naturally 33:26 The importance of lifestyle, intuition, and self-care   Michelle's Resouces Website: www.michelleoravitz.com https://www.instagram.com/thewholesomelotusfertility/   Ali's Resources:  Beam Supplements - Use Code ALIDAMRON for a discount! Consults with Ali  BIOptimizers Magnesium Breakthrough 10% off using code ALIDAMRON10 www.alidamron.com/magnesium Master Your Perimenopause Course + Toolkit "Am I in Perimenopause?" Checklist.  What Hormone is Imbalanced? Quiz! Fullscript (Get 25% off all supplements) "How To Balance Your Hormones For Better Sleep, Mood, Periods and Energy" Free, On Demand Training Website  Ali's Instagram Ali's Facebook Group: Holistic Health with Ali Damron 

If you're a marketer, it's incredibly hard to actually show your value. That's not right.   But if you use a StoryBrand Messaging Canvas you prove your value instantly by showing your client or boss your entire plan on a single page. The Canvas is a story framework from bestselling marketing author Donald Miller that makes sure your marketing stands out from the crowd and actually grows business.   ----------------------   If you ever wonder why some marketing instantly grabs your attention while the rest gets ignored, know that it's not about luck. It's not about a bigger budget. The marketing that works follows just a few simple principles that make it easy to understandable, memorable, and impossible to overlook. That's why StoryBrand has a free guide. The Four Rules of Messaging PDF will teach you those principles and in just a few minutes you'll have a simple but powerful framework for improving every message you create from your website and emails to your ads and sales calls. Download your free copy of The Four Rules of Messaging: https://storybrand.com/the-4-rules-of-messaging?utm_medium=podcast&utm_source=podcast&utm_campaign=4rules-lead-gen-2026&utm_term=sbpod&utm_content=sbpodcast   ----------------------   Ready to clarify your message and grow your business?   Attend StoryBrand Your Business LIVE to learn how to explain what you do in a way customers instantly understand: https://storybrand.com/live/?utm_medium=podcast&utm_source=podcast&utm_campaign=sbyourbusiness&utm_term=sbpod&utm_content=SB_workshop    Visit StoryBrand.com for business training, messaging tools, and resources to help you grow: https://storybrand.com/?utm_medium=podcast&utm_source=podcast&utm_campaign=storybrand&utm_term=sbpod&utm_content=SB_home    Follow on Instagram: https://www.instagram.com/storybrand   Connect on LinkedIn: https://www.linkedin.com/company/storybrand

When's the last time you used AI to create something for your business and thought, "This sounds polished, but it doesn't really sound like me"?   AI can produce website copy, emails, content ideas, and even an entire website within seconds. This speed can feel exciting, especially when you're already stretched for time. Yet, moving faster doesn't automatically mean you're building something clear, differentiated, or designed to support your long-term business growth.   In this Mastering Excellence conversation, Nikki welcomes branding strategist Tiffany Neuman back to the Sales Maven Show to discuss why strategy needs to come before AI.   You learn how a strong brand foundation gives AI better direction, protects what makes your work distinctive, and creates a website and messaging ecosystem that evolves with your business instead of forcing you to start over every time something changes. The Transformation Before listening, you may find yourself: Asking AI to clarify your brand before you've defined your strategy. Receiving polished copy that sounds generic or similar to everyone else. Constantly changing your messaging because your foundation doesn't feel settled. Feeling overwhelmed by the time, cost, and decisions involved in rebuilding a website. Assuming a website built quickly is automatically built well. Wondering how to use AI without losing your voice or giving away your intellectual property. After listening, you learn how to: Put brand strategy and clear positioning ahead of AI execution. Create a central brand manual that guides your messaging, content, and website. Use AI as a trained brainstorming partner instead of handing it control of your brand. Protect your differentiation and reduce generic, copy-and-paste messaging. Build a website designed for conversion, authority, and long-term use. Create a foundation that allows your business to evolve without constantly reinventing itself. Key Takeaways In this episode, Nikki and Tiffany discuss: Why AI is only one piece of a larger branding and business strategy. How generic AI tools can create more confusion instead of greater clarity. Why your intellectual property, voice, and differentiation need to be defined before you begin generating copy. How Tiffany's Brand OS process combines strategy, trained AI support, website copy, and human expertise. Why a comprehensive brand manual becomes a useful business asset beyond the website. How AI-generated websites may create hidden problems with conversion, editing, code, and long-term maintenance. Why a strong foundation allows you to evolve without constantly questioning your direction. How both branding and selling become easier when you work from principles instead of relying only on scripts. Strategy First, AI Second AI can generate ideas, affirm your thinking, and produce content quickly.   The problem is that it doesn't automatically know whether an idea is strategically sound, distinct from your competitors, or aligned with the business you want to build.   As Tiffany explains, generic AI tools often tell you an idea is brilliant, suggest expanding it into something bigger, or draw from familiar language already circulating online.   This can leave business owners with more ideas but less clarity.   The better order is: Strategy first. AI second.   Your strategy defines who you serve, what you want to be known for, how your work is different, and what language reflects your brand.   AI can then support this strategy instead of attempting to create it for you. AI Is a Piece of the Puzzle, Not the Whole Process Tiffany shares that AI made it possible to bring a long-held vision for a more efficient branding and website process to life.   However, AI isn't the complete solution.   Her process combines more than 20 years of branding experience with: A defined strategic methodology Guided training and exercises Purpose-built AI brainstorming partners A comprehensive brand manual Conversion-focused website messaging Human review and refinement Professional website design and development   This distinction matters.   AI increases speed and access. The underlying methodology determines the quality of the result. The Brand OS Tiffany calls her process the Brand OS, or Brand Operating System.   The Brand OS creates an ecosystem for your brand and business rather than treating the website as an isolated project.   It supports newer entrepreneurs who need a clear foundation, as well as established entrepreneurs who are ready to refine, reposition, or elevate what they've already built.   The process begins by codifying the deeper elements of the brand before writing website copy.   This includes areas such as: The purpose and mission of the business The ideal client Positioning and differentiation Brand language and voice Core ideas and intellectual property The client experience Messaging that supports authority and sales   Once this foundation is clear, AI becomes far more useful because it has meaningful context to work from. Build a Brand Manual Before You Build More Content One of Nikki's biggest takeaways from going through Tiffany's process is the brand manual she created before beginning the website copy.   Clients sometimes call this document their brand Bible. Nikki refers to hers as her legacy document.   This document creates one central source for the business.   Instead of reinventing your messaging every time you write an email, create content, update a sales page, or begin a conversation with an AI tool, you have an established foundation to reference.   The brand manual can guide: Website copy Email marketing Podcast content Social media posts Sales messaging Partnerships Team members and contractors Future AI conversations   This reduces the feeling of floating from one idea to the next because the essential decisions about your brand already have a home. Use AI as a Buddy, Not the Decision-Maker Nikki describes the AI component of Tiffany's process as a buddy rather than something that writes everything for her.   This distinction protects the quality and integrity of the final work.   The AI partner supports the thinking process, generates possibilities, and speeds up execution. Nikki still evaluates the language, adjusts the phrasing, and makes sure the copy reflects how she genuinely communicates.   The result isn't simply AI-generated content.   It is Nikki's strategy, expertise, language, and judgment, supported by a tool trained to guide a specific process.   Even when an AI tool gets you 90 percent of the way there, the remaining human refinement often determines whether the content feels accurate, credible, and truly yours. Protect Your Differentiation One of the biggest risks of relying on generic AI is sameness.   AI tools learn from patterns. When many business owners ask similar questions without providing a clear brand foundation, they often receive similar language, program names, content structures, and positioning ideas.   What feels original in one private chat may already be showing up in hundreds of other businesses.   Tiffany emphasizes that differentiation is a core principle of effective branding.   Your perspective, process, frameworks, language, and intellectual property give people a reason to recognize and remember your work.   AI should support this differentiation, not smooth it away. Create a Business Brain You Control AI platforms and models continue to change.   A tool you prefer today may not be the one you use next year. Features change, model quality shifts, and your business may eventually require a different system.   Tiffany recommends creating what she calls a business brain in a separate, controlled place.   This allows you to preserve important information about your brand, messaging, processes, voice, and intellectual property instead of leaving everything scattered inside one platform.   Your business brain becomes portable.   You can bring this foundation into whichever tool or system best supports the work you're doing next. A Website Needs More Than Speed AI can now generate a website within seconds.   This capability is impressive, but speed doesn't answer the more important questions: Does the website position you as an authority? Does the messaging sound like you? Is the site designed to convert? Can you update it easily? Is the code sustainable? Does it support your long-term strategy? Are the legal and maintenance requirements addressed?   Tiffany explains that quickly generated websites can create messy back-end code, making even small changes difficult.   A site may look complete on the surface while creating future costs, limitations, and frustration behind the scenes.   The goal isn't merely to get a website online.   The goal is to create a useful business asset that supports credibility, sales, and growth. Build a System, Not Something Disposable Nikki and Tiffany compare the difference between building something durable and creating something that needs to be thrown away and replaced.   A website without a clear brand foundation may become outdated quickly because the messaging wasn't connected to a larger strategy.   A true brand system gives you something you can refine over time.   You may update language, adjust an offer, replace an image, or evolve your positioning. You aren't forced to begin again from scratch every time your business grows.   Tiffany connects this directly to the idea of a legacy brand.   Long-term success requires more than isolated tactics. It requires a system that continues producing clarity and consistency. Foundation Creates Flexibility A strong foundation doesn't prevent your business from evolving.   It makes evolution easier.   When the core of your brand is established, change becomes more intentional. You make smaller refinements over time instead of constantly questioning everything.   Nikki connects this to the way she teaches sales.   Scripts can give you a place to begin, but real conversations don't follow a perfect script. A buyer may say something unexpected, ask a new question, or take the conversation in another direction.   Your foundation allows you to respond with confidence.   In branding, sales, and business, principles create flexibility. You know what you're standing on, even when circumstances change. A Quote Worth Remembering "When the foundation is set, it's minimal changes over time rather than constantly trying to figure it out forever." Try This This Week Choose one piece of content you've recently created with AI.   This might be an email, website paragraph, social media post, offer description, or podcast summary.   Before editing the copy, ask: What strategy is this content supporting? Does this language sound like me? Could this same copy belong to several other people in my industry? What idea, framework, or perspective makes this distinctly mine? Is AI supporting a decision I've already made, or is it making the decision for me?   Then revise one section so it reflects your voice, your point of view, and the specific outcome you create for your clients. Who This Episode Is For This episode is especially valuable when you: Use AI in your marketing but want the results to sound more like you. Are considering a website refresh or complete rebuild. Feel unclear about your brand positioning or business messaging. Want to protect and organize your intellectual property. Are tired of constantly changing your language, offers, or direction. Want AI to save time without weakening the quality of your work. Are building authority and want your website to reflect the depth of your expertise. Need a stronger foundation before creating more content. Keep the Conversation Going Did today's conversation change the way you think about using AI in your brand and website?   Here are a few places to continue learning:   Learn more about Tiffany Neuman and Your Legacy Brand: https://yourlegacybrand.com/ Create a short and long professional bio with Tiffany's Authority Bio Agent: https://yourlegacybrand.com/bio/?rootabl=salesmaven&lid=1QFjAvBE Explore the Sales Maven Society: https://yoursalesmaven.com/sales-maven-society/ Discover more relationship-based selling strategies: https://yoursalesmaven.com Listen to more episodes of the Sales Maven Show: https://yoursalesmaven.com/sales-maven-podcast/ Timestamps 00:00 Why a strong foundation reduces constant reinvention 00:18 Welcome to the Mastering Excellence Series and meet Tiffany Neuman 01:39 Putting strategy first and AI second 02:03 Nikki's experience rebuilding her website through Tiffany's process 03:41 How Nikki and Tiffany met and the early vision for a legacy brand 05:54 Tiffany explains her reinvented branding and website process 06:39 Why AI is only one piece of the puzzle 07:32 Combining a proven branding methodology with AI support 08:52 Introducing the Brand OS 09:21 Nikki's experience joining the Brand OS beta 10:30 Building the brand foundation before writing website copy 11:12 The value of Nikki's in-depth brand manual 12:25 Why clients call the brand manual their brand Bible 13:05 Using the brand manual to guide future AI work 13:46 Turning the brand strategy into website copy 14:27 Why the copywriting process felt easier and faster than expected 15:03 Trained AI support versus generic AI-generated copy 15:49 Structuring website messaging for conversion 16:29 Creating a website that feels more like the business owner 17:41 The pitfalls of using generic AI for business strategy 18:39 Why your business brain needs to exist outside one AI platform 19:18 AI sameness and the importance of differentiation 20:19 Protecting your intellectual property when using AI 21:00 Training AI on your voice and brand foundation 21:59 Creating a portable business brain as platforms change 22:50 Why AI still misses important human nuance 24:29 When AI tries to make your core message bigger and less clear 25:56 Generic AI pitches and the problem with recycled formulas 27:06 Why original ideas and human language stand out 27:44 AI as a buddy, not a replacement for your judgment 28:40 Creating website copy in real time 29:08 Reducing the time and financial investment of a website build 29:40 Website maintenance and ongoing legal support 31:34 Authority positioning and what AI-built websites may be missing 32:24 The hidden back-end problems with instant AI websites 33:10 Why a proper system still matters 34:31 Verifying AI output and understanding what you can't see 35:15 Building a lasting asset instead of something disposable 36:20 Why business success requires a codified system 37:11 How a strong foundation allows your brand to evolve 37:26 The connection between brand strategy and sales skills 38:11 Staying tethered to your foundation when things change 38:49 The Little Something Extra with Tiffany 39:08 What brings Tiffany joy right now 39:50 Tiffany's adventurous side and Golden Gloves boxing 41:10 Introducing the Authority Bio Agent 42:28 Where to connect with Tiffany About Tiffany Neuman Tiffany Neuman is a visionary branding strategist who supports highly motivated women entrepreneurs in elevating their businesses.   After 15 years in the corporate world, working with brands including FedEx, Adidas, and Burt's Bees, she left to establish a revolutionary branding business that stays one step ahead of trends.   Tiffany now works with clients across the globe to support them in increasing sales and shining even brighter in their niches. She is a contributor for Entrepreneur and has been featured in Forbes multiple times as a branding expert.   Learn more at https://yourlegacybrand.com/. About Nikki Rausch Nikki Rausch guides consultants and service-based women entrepreneurs to close more of the sales conversations they're already having through natural, relationship-based strategies that feel calm, clear, and confident.   Whether you're still learning how to sell without feeling pushy or you're an experienced consultant ready to improve conversion, refine your messaging, and enroll more of the right clients, Nikki shows you how to strengthen each stage of the sales conversation.   Through private coaching, practical frameworks, and proven communication strategies, you learn how to explain your value, guide buyers toward a decision, and create more consistent revenue without pressure, fake tactics, or sacrificing your integrity.   Nikki's approach is designed for women who want sales that feel natural and results that feel inevitable.

This may be one of my most passionate solo episodes yet because we're talking about something I LOVE: messaging.I know. “Messaging” sounds like such a generic marketing word.But messaging is FULLY loaded.It can take your marketing from meh to WOW. From scroll past to stop. From drive right by to pull over. From “that's nice” to “OMG, this is exactly what I've been looking for.”And sometimes, that shift comes from surprisingly small tweaks.Recently, I started working with a business owner who had invested in a beautiful new website and SEO. Her numbers showed that website traffic was increasing.But she told me:“Melissa, my phone isn't ringing.”She'd tried the website. Postcards. Social media. Networking. She was doing the things and getting increasingly frustrated that none of it seemed to be translating into leads.Here's the thing:Her SEO may have been doing exactly what it was supposed to do. It was getting people there.But getting found and getting chosen are two different things.In this episode, we're breaking down the different layers of marketing: how SEO and keywords help you get found, why more traffic doesn't automatically mean more customers, how to recognize a potential messaging problem, and why simply putting the same copy on MORE marketing channels won't fix a message that isn't connecting.Because more visibility isn't always the answer.Sometimes you need to make sure what you're saying actually makes the right person stop and say, “YES. That's for me.”And THIS is my sweet spot.If you've been doing all the marketing: website, Google, social, postcards, networking, signs, and wondering “Why am I working this hard for so little?” this episode is for you.Your GO-TO LINK for all things Visibility-: Local Visibility Optimization, Your Visibility Audit, Your Rebel Woman Life Map™  and Your Sweet Spot Assessment. Love today's podcast?

Is public trust in the media completely broken? Can it ever be fixed? The last Gallup poll found only 14 percent said they have a "great deal" or "quite a lot" of confidence in TV news. Former ABC News political director Mark Halperin explores how this has happened, and how he would try to fix it.

Why do political messages fail to reach voters? This discussion explores information gaps, trust, social media, newsletters, grassroots communication, and voter engagement.Subscribe to our Newsletter:https://politicsdoneright.com/newsletterPurchase our Books: As I See It: https://amzn.to/3XpvW5o How To Make AmericaUtopia: https://amzn.to/3VKVFnG It's Worth It: https://amzn.to/3VFByXP Lose Weight And BeFit Now: https://amzn.to/3xiQK3K Tribulations of anAfro-Latino Caribbean man: https://amzn.to/4c09rbE

From Texas public-school religion fights to Democratic voter engagement, newsroom layoffs and AI liability, today's show examines who controls information, institutions and public accountability.Subscribe to our Newsletter:https://politicsdoneright.com/newsletterPurchase our Books: As I See It: https://amzn.to/3XpvW5o How To Make AmericaUtopia: https://amzn.to/3VKVFnG It's Worth It: https://amzn.to/3VFByXP Lose Weight And BeFit Now: https://amzn.to/3xiQK3K Tribulations of anAfro-Latino Caribbean man: https://amzn.to/4c09rbE

#1078 Is AI really killing copywriting — or is it exposing just how powerful your message needs to be? In this episode, host Brien Gearin sits down with Marisa Corcoran, founder of Copy Confident Society, to unpack why copywriting isn't “dead” in the AI era — it's more important than ever. Marisa shares her wild pivot from professional acting (yes, a Winnie the Pooh audition was the breaking point) to building a thriving copy community, and explains why business owners must “create their own stage” through platforms like podcasts, summits, or content series. You'll also learn why most “copy problems” are actually messaging problems, plus Marisa's practical Ghostbusters-inspired “Proton Pack” framework to clarify what you sell, who you help, and how to make your message memorable — so the right people remember you, rave about you, and refer you! (Original Air Date - 1/15/26) What we discuss with Marisa: + Copy isn't dead — messaging matters + Creating your own stage + Actor's guide to copy + Messaging vs. copy problems + Standing out in a crowded market + Ghostbusters “Proton Pack” framework + Remembered, raved about, referred + Building in public + AI as a copy collaborator + Writing from lived experience Thank you, Marisa! Check out Marisa Corcoran at ⁠MarisaCorcoran.com⁠. Join ⁠The Copy Chat Facebook Group⁠. Follow Marisa on ⁠Instagram⁠. Watch the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of this episode! Get your FREE 5 Minute Business Plan at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/Plan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/Sponsors Learn more about your ad choices. Visit megaphone.fm/adchoices

D&P Highlight: Is messaging on a site like THAT (allegedly) a crime? full 560 Tue, 08 Sep 2026 18:56:00 +0000 hZKcRWHTrsTX5XgmuortrMwAgVybgbLr news The Dana & Parks Podcast news D&P Highlight: Is messaging on a site like THAT (allegedly) a crime? You wanted it... Now here it is! Listen to each hour of the Dana & Parks Show whenever and wherever you want! © 2025 Audacy, Inc. News https://player.amperwavepo

If you want to stand out in our trust recession: start a personal brand.   In this episode Donald Miller talks with brand coach Laura Higgins to discuss how (and why) to start a personal brand. They go into a lot of detail about finding your voice, choosing topics, generating ideas, the right balance of vulnerability and professionalism, and when to know it's time for you to step up to the mic.   If you're a creative looking to scale your business, book a session with Laura: https://laurahiggins.com   ----------------------   If you ever wonder why some marketing instantly grabs your attention while the rest gets ignored, know that it's not about luck. It's not about a bigger budget. The marketing that works follows just a few simple principles that make it easy to understandable, memorable, and impossible to overlook. That's why StoryBrand has a free guide. The Four Rules of Messaging PDF will teach you those principles and in just a few minutes you'll have a simple but powerful framework for improving every message you create from your website and emails to your ads and sales calls. Download your free copy of The Four Rules of Messaging: https://storybrand.com/the-4-rules-of-messaging?utm_medium=podcast&utm_source=podcast&utm_campaign=4rules-lead-gen-2026&utm_term=sbpod&utm_content=sbpodcast   ----------------------   Ready to clarify your message and grow your business?   Attend StoryBrand Your Business LIVE to learn how to explain what you do in a way customers instantly understand: https://storybrand.com/live/?utm_medium=podcast&utm_source=podcast&utm_campaign=sbyourbusiness&utm_term=sbpod&utm_content=SB_workshop    Visit StoryBrand.com for business training, messaging tools, and resources to help you grow: https://storybrand.com/?utm_medium=podcast&utm_source=podcast&utm_campaign=storybrand&utm_term=sbpod&utm_content=SB_home    Follow on Instagram: https://www.instagram.com/storybrand   Connect on LinkedIn: https://www.linkedin.com/company/storybrand