Podcasts about messaging

While it's true that landing a date through dating apps can be tough for men these days, it's not always the app's fault. A lot of guys are making simple—but critical—mistakes that turn women off. From your tonality, to how often you text, to when you send that message—get it wrong too many times, and she'll stop replying altogether. In today's episode, Mark breaks down his 20 essential texting “laws” every guy should know. It's packed with practical insights to help you text with confidence and dramatically boost your chances of success. Sign Up for The Online Dating Masterclass Here: https://coachmarksing.com/online-dating-masterclass/ Apply for Mark's 3-Month Coaching Program Here: https://coachmarksing.com/coaching/ Check Out The Perks Program: https://coachmarksing.com/perks/ Follow Mark on Instagram: https://www.instagram.com/coachmarksing/ Watch UMP Episodes on YouTube: https://www.youtube.com/channel/UCybix9PZoDgcyyt5hNxPLuw Grab Mark's Free Program: "The Approach Formula": https://www.CoachMarkSing.com/The-Approach-Formula Contact Mark Directly: CoachMarkSing@Gmail.com

Join us in Chicago October 2nd-3rd: https://link.shaminataylor.com/wealth-consciousness-experience-2025 The Wealth Consciousness Experience is the #1 Women's Empowerment Event that will quantum leap you into the version of yourself that attracts EFFORTLESS wealth. The woman you're becoming is right on the other side of this immersive experience.  In this episode of The Unapologetically Rich Show, Shamina Taylor dives into what truly attracts premium clients and positions your brand for high-ticket success. If you've ever wondered why your offers aren't landing at the highest level or how to magnetize clients who are ready to invest, this conversation is for you. Shamina breaks down the core of premium messaging—how understanding your ideal client's problem with absolute clarity is the key to having them reach out to you ready to buy. Premium clients aren't looking for more noise—they're searching for precise solutions, expert leadership, and brand authority they can trust. She shares how building authority and embodying your brand message are non-negotiables when it comes to selling high-ticket offers with ease. This episode is your blueprint for standing out, speaking directly to your highest-level clients, and becoming the go-to in your space. Join our HIGHEST CASH MONTH CHALLENGE June 24th-26th: https://link.shaminataylor.com/highest-cash-month-challenge-og-m If you LOVED this episode check out Episode 155: Nervous System Around Money How to BECOME Unapologetically Rich yourself:  ✨Grab your ticket for our in-person event in West Loop, Chicago October 2nd-3rd: The Wealth Consciousness Experience

In der heutigen Folge habe ich Mentorin & Unternehmerin Karin Wess zu Gast. Karin Wess – Business- & Mindset-Coach, Strategin für High-Level Coaches und Gründerin eines Multi-7-Figure-Businesses. Karin hat mit einer kleinen Audience und einem schlanken Team ein Unternehmen aufgebaut, das täglich verkauft – ohne Hype, ohne Hustle, ohne „Be in the energy“-Bullshit. Ihr Ansatz: Feminine Business bedeutet nicht, weniger zu tun – sondern mehr zu verdienen, mit Leichtigkeit und Klarheit. In ihrer Arbeit zeigt sie anderen Unternehmerinnen, wie sie mit smartem Messaging, simplen Strategien und strukturierten Angeboten 6-stellige Cash-Monate auf Repeat bringen – ganz ohne Sales Calls oder Launch-Overload. In dieser Folge sprechen wir Klartext darüber, warum weiterzukommen nicht bedeutet, immer im High Vibe zu sein (und warum es völlig okay ist, sich auch mal mit Schokolade unter der Decke zu verstecken). Du erfährst, wie Legends bei Herausforderungen handeln, ihre Brand auf Premium skalieren – und sich so dauerhafte, hochqualitative Reichweite und eine legendäre Community aufbauen. Fasten your seatbelt and enjoy!

ABOUT THIS EPISODE: In this Summer Show Flip episode, I'm thrilled to bring you a powerful conversation I had with Teresa Heath-Wareing on her podcast Your Dream Business. We dive deep into the two most essential elements for online business success—messaging and audience—and how getting these wrong can stall your growth no matter how great your strategy is. I share what's working in my business right now, how the online space has evolved, and why it's more important than ever to lead with clarity, specificity, and true connection. I also walk through how I use low-ticket, high-value offers to attract premium clients without relying on freebies or over-delivering. We talk visibility strategies, narrowing your niche, and how to confidently own your expertise in a crowded space. If you're tired of creating content that doesn't convert and ready to simplify your business for scalable growth, this episode is a must-listen! Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:33 Welcome to the Summer Show Flip Series 01:59 The Importance of Messaging and Audience 08:54 The Evolution of the Online Business Industry 12:31 Challenges and Misconceptions in Online Coaching 20:09 The Importance of Specialization and Authenticity 25:59 Client Success Stories 27:56 Personal Financial Struggles and Growth 28:51 Mindset Work and Market Focus 30:30 Specialization and Visibility 31:54 Client Journey and Ideal Client 38:02 Creating High-Value Low-Cost Offers 50:42 Using Ads to Amplify Success 52:18 Conclusion and Final Thoughts   QUOTABLES: “ Marketing is not saying a thousand different things once it's saying one thing a thousand times. And that is really what allows sustainability and that is what allows growth.” - Julie Solomon  “One of the things I'm a big advocate about is don't try and give them 500 ways to do something. If there's three really good ways, just give them those three really good ways. Like I don't need a list of 25 different things to give me one solution. I just need the best thing that you can do and then that'll help me and I can move on.” - Teresa Heath-Wareing GUEST RESOURCES: Listen to Teresa's Your Dream Business Podcast! RESOURCES: [JOIN MY VISIBILITY TRAINING] With just 1 hour a week, my proven content framework will help you refine your messaging and turn your offers into consistent, scalable sales. Click here to get access to my new training! [HIGH LEVEL SUPPORT] Ready to unlock your next level of growth? Applications are now open for my 1:1 VIP sessions and high level coaching opportunities. Click here to apply. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [GROW YOUR LIST WITH EASE] This all in-in-one platform makes it easy to manage everything from emails to events, and even social. Plus, their AI tools are a game-changer. Try Constant Contact free for 30 days and start growing your email list without tech overwhelm.  [READY TO SELL SOMETHING?] Shopify takes care of the logistics so you can focus on what you do best. Set up shop today for just $1/month!

Exciting news, Hero Makers! We're sharing a new episode of Why That Worked – Presented by StoryBrand.AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.   We're only sharing these episodes in the former Marketing Made Simple feed for a limited time! Catch them early every Monday by subscribing to the StoryBrand YouTube Channel or following Why That Worked wherever you listen to podcasts.   Now, enjoy this week's episode of Why That Worked!   --     Messaging can make or break a brand. Whether you're launching a campaign, building a personal brand, or responding in real time, what you say and how you say it matters. One wrong sound bite can sink your credibility, while one clear, compelling message can unlock massive opportunity. The stakes are high, and yet most people treat messaging like an afterthought. So how do you know if your message is building trust or breaking it?   In this new “Pass/Fail” segment, Don and Kyle grade recent moments in marketing and culture through the lens of what worked and what flopped. They dig into Shedeur Sanders' controversial NFL draft comments, the bold branding of Liquid Death, and the rise of user and employee-generated content. You'll learn why arrogance isn't confidence, what makes provocative branding effective, and how to turn your messaging into a trust-building asset. Listen in to learn what great messaging sounds like and how to avoid a fail.   --   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

Want More Behind the Breakdown? Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider's hub for communicators who want strategy with spine—and a little side-eye where it counts.Follow Molly → @MollyMcPherson Subscribe to PR Breakdown on Substack → prbreakdown.media Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting. Follow & Connect with Molly: https://www.youtube.com/mollymcpherson https://www.tiktok.com/@mollybmcpherson https://www.instagram.com/molly.mcpherson/ https://www.linkedin.com/in/mollymcpherson/ © 2025 The PR Breakdown with Molly McPherson

In this powerful and wildly relatable episode, Jess and Rye sit down with podcast strategist and storytelling expert Chelsea Riffe to unpack what it really means to live a non-regrettable life—and the fears, failures, and uncomfortable conversations it takes to get there. From asking for what you want (in relationships, career, and business) to pitching yourself like a pro, this episode is packed with tangible mindset shifts, hilarious real-life stories, and motivational gold.✨ Key Topics We Cover:- What living a non-regrettable life means (and why it's less about big wins and more about intentional choices)- Learning to ask for what you want and the concept of the “third door”- Dealing with rejection without spiraling (and building a nervous system that can handle more)- Chelsea's career leap from corporate sales to digital nomad & podcast coach- Messaging and pitch mistakes to stop making ASAP- How to start living with more confidence before you feel “ready”- Why your “failure tolerance” may be the key to creating the life you want- The underrated power of booking one-way flights, knowing your Human Design, and sliding into DMsResources Mentioned:⁠⁠Brene Brown's teachings on vulnerability and rejection⁠⁠ Chelsea's program: ⁠⁠Pitch Perfect⁠⁠ - next round in late 2025Connect with Chelsea: Chelsea's ⁠⁠website⁠⁠⁠⁠Chelsea's ⁠⁠Instagram⁠⁠⁠⁠⁠⁠1:1 ⁠⁠Podcast Coaching⁠⁠⁠⁠⁠⁠Mic Drop Podcast Launch Course⁠⁠⁠⁠⁠⁠Slight Turbulence Substack⁠⁠Follow The Hosts:

We sat down with Nick Huber—one of the most loved and hated voices in commercial real estate Twitter—and confronted him with his most controversial tweets in our new segment: “Defend That Tweet.”But this episode isn't just Twitter drama. We dive deep into:How Nick built a $150M storage empireWhy he believes "common things done uncommonly well" is the secret to real wealthHow to raise capital without beggingWhat's wrong with the current culture of entrepreneurshipWhy he picks fights online—and what it's really done for his businessYou might not agree with everything he says... but you won't be able to stop listening.sweatystartup.comBuy Nick's Book: https://a.co/d/cjNKEpJ

Messaging can make or break a brand. Whether you're launching a campaign, building a personal brand, or responding in real time, what you say and how you say it matters. One wrong sound bite can sink your credibility, while one clear, compelling message can unlock massive opportunity. The stakes are high, and yet most people treat messaging like an afterthought. So how do you know if your message is building trust or breaking it?   In this new “Pass/Fail” segment, Don and Kyle grade recent moments in marketing and culture through the lens of what worked and what flopped. They dig into Shedeur Sanders' controversial NFL draft comments, the bold branding of Liquid Death, and the rise of user and employee-generated content. You'll learn why arrogance isn't confidence, what makes provocative branding effective, and how to turn your messaging into a trust-building asset. Listen in to learn what great messaging sounds like and how to avoid a fail.   --   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

If you want to get booked on podcasts – and you do, it's a brilliant way to promote your your business – then you need a One Sheet. It's the single most helpful thing you can create to speed-up getting booked. Do it right + you'll have hosts clambering to interview you. Today's show walks you through exactly what to do - from punchy bios to intriguing questions. Plus, I explain why putting in the work to create this One Sheet makes such a difference – not least, it'll help you tighten up messaging across your entire company  Look out for more solo shows like this one where I share advice on an aspect of business strategy or interview authors about their books. This show is part 3 of a (currently) 3-part mini training on Podcast Guesting.  Get Booked on Podcasts – 3-part mini training episodes: Get Booked on Podcasts: Podcast Guesting #1 Nail Your Podcast Interview: Podcast Guesting #2  Create Your Unstoppable Guest Sheet: Podcast Guesting #3 – this episode And also check out: 600 Million Listeners Are Waiting | Podcast Guesting with Liam Also mentioned: Improve your Messaging – 3-part mini training episodes: Improve Your Messaging: #1 Positioning | Liz Solo Show Improve Your Messaging: #2 Avatar Pain | Liz Solo Show Improve Your Messaging: #3 The Actual Messaging | Liz Solo Show Resources - Podcast Guesting Websites: Podmatch.com Matchmaker.fm Talks.co (+ grab the pitching guide below) ==== Get The Free Guest Pitching Guide I mentioned:  talks.co/p/podcast-pitch-template     + You get the pitching guide     + You'll be guided through setting up a free account     (if you're quick you might be able to snag a really cool your-name-url for that)     + And if you choose to join you get 50% off for the year  ==== And don't forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients. This isn't your usual list of biz books, these answer the challenges you've actually got coming up right now. Helpful, quick to read and very timely. Click here lizscully.com/reading to get your book list

It's time for me to review another biz wizard's messaging + marketing…Welcome to this week's episode of Messaging on the Mic – the 4-week mini-series inside the How I Do Content Podcast where I review the messaging of 4 different businesses, and share how they can take their messaging to the next level so they're in demand with Beyonce-level clients 100% of the time. If you haven't yet listened to Volume 1, where I reviewed the messaging of a funnel and automation wizard – you can check that out here first.In today's Messaging on the Mic episode, I'm featuring a Career Coach.Watch my free mini-training “Make Your Offer the One”If this episode has you realising your offer might be brilliant but your messaging isn't making it the obvious choice…Go watch my free mini-training – Make Your Offer The One.It will show you how to turn your unique voice into a high-converting message in just 12-minutes.It's fast. It's practical. And it'll change the way you talk about your offers for good.Get instant access at https://thesocialbolt.com.au/the-one/ Want more?Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE

In this episode of Upgrade Your Education Business, I share practical strategies to help tutors and education business owners confidently approach sales. You'll learn how clear messaging, direct offers, and strategic sales conversations can boost your client conversions. I'll also reveal why comparing your sales to others can be misleading, and how to shift your focus for better business growth. Ideal for education entrepreneurs wanting effective sales and marketing techniques. Enjoy :-) Sumantha____________________

You've got the credentials. You've got the passion. But if your message isn't clear and compelling, you'll keep getting passed over. In this episode, we're unpacking the #1 messaging mistake that's costing brilliant speakers real opportunities. Spoiler: It's not your experience. It's how you're positioning it.   You'll learn: Why your current brand message isn't sticking How to connect your story to what event planners actually book for If you're tired of being overlooked even though you know you're qualified, this episode is your reset.  

Who is funding the Anti-ICE protests? The answer is complicated, but not unclear. Jesse Kelly gets expert analysis from those in the know. He also looks at the Black Lives Matter riots comparatively to what we're seeing now. Best Of I'm Right with Jesse Kelly on The First TV | 6-13-25 Masa Chips: Visit https://MASAChips.com/JESSETV and use code JK for 25% off your first order. Choq: Visit https://choq.com/jessetv for a 17.76% discount on your CHOQ subscription for life Pure Talk: Go to https://www.puretalk.com/JESSETV to make the switchFollow The Jesse Kelly Show on YouTube: https://www.youtube.com/@TheJesseKellyShowSee omnystudio.com/listener for privacy information.

How do you grow a high-margin recruitment business without hiring a big team—or chasing every lead? And what happens when you go all-in on yourself, right before a global pandemic? In this episode, I'm joined by Jordana Matsos, founder of Higher Equity, who shares how she launched a solo sales recruitment agency with no prior agency experience—and grew it into a $500K+ business by being radically transparent, highly organized, and boldly direct. We discuss why blunt messaging often works better than polished sales talk, how Jordana systematized her entire operation to run lean, and the lessons she learned after scaling too quickly. She also shares how she created an online academy for job seekers, turning inbound candidate traffic into an additional revenue stream. Episode Highlights: [03:43] From sales leader to recruiter: Jordana's career pivot [11:16] Building the business: pricing, tools, and tech stack [14:28] Leveraging video and short-form content to attract talent [21:58] What went wrong when she scaled too fast [28:45] Creating the HireQuity Academy to serve job seekers [40:46] SOPs and templates that saved time and ensured consistency [45:48] Business development: blunt pitches, smart triggers, and warm referrals [58:30] Why transparency builds trust with both clients and candidates Blunt Messaging That Converts Jordana's “blunt honesty” approach is one of her biggest differentiators. She shares full job details upfront—company name, comp, and expectations—which earns her 55–70% candidate response rates. For clients, her pitch deck goes out in the first message, including fee structure and recent placements, eliminating unnecessary back-and-forth and building immediate trust. Systematizing Solo Success Coming from a corporate sales background, Jordana knew she had to create repeatable, efficient processes. She templatized everything—from client onboarding to follow-ups and outreach. Tools like Google Sheets, Taplio, Otter.ai, and Aspect helped her automate and scale as a solo operator. Lessons from Scaling Too Fast After a strong first year billing nearly $300K solo, Jordana hired a full-time recruiter, BD rep, and sourcer. But expenses skyrocketed, margins plummeted to 20%, and client relationships suffered. She course-corrected by downsizing, letting go of low-margin clients, and doubling down on her niche—bringing her gross margins back to 60%+. Creating a Revenue Stream with Purpose Unable to serve every candidate personally, Jordana built the HireQuity Academy—an online course that gives job seekers an inside look at how recruiters think. With templates, interview prep, and real-world advice, it helps candidates stand out—and gives Jordana an additional income stream without trading time for money. About Jordana Matsos Jordana spent 15 years leading sales teams before founding Higher Equity in 2021. She now helps companies hire high-performing sales talent while running the HireQuity Academy to support job seekers. Tools & Resources Mentioned: Taplio | Otter.ai | Aspect | Cliff AI – now part of Quantive. Connect with Jordana: LinkedIn | Instagram | YouTube | HireQuity Academy | HireQuity Recruitment Connect with Mark Whitby: Free 30-Minute Strategy Call | LinkedIn | Instagram | Facebook Subscribe to The Resilient Recruiter and leave a review if you found value in this episode!

What happens when a product marketer leaves the in-house grind to start her own consultancy? According to Alex Virden, it changed how she saw product marketing entirely.In this episode, Virdical founder shares why PMMs aren't traditional marketers, how consulting rewires your thinking, and what startup leaders really need when they ask for help. From messy handoffs to misaligned messaging, Alex explains the recurring pain points that surface in the go-to-market function and how external voices can reset the entire narrative.She also share knowledge on:The power dynamics that make consultants more effective than internal PMMsWhy hourly billing models can backfire (and what to do instead)How to spot when your org needs a third-party voice to fix GTM strategyTactics for commanding a room with CEOs (even if you're the outsider)How to avoid getting pulled into the basement making decks and one-pagersPractical advice for PMMs transitioning into consulting or freelance workIf you've tried to run a strategic PMM project while dodging CEO opinions and internal politics, this episode is a must-listen. Whether you're in-house and underwater or eyeing the consultant leap, Alex Virden brings receipts, real talk, and a clear lens on what modern product marketing really looks like when done right

Shoot us a Text.Episode #1067: We're covering how President Trump announced that China will provide rare earth minerals in a new trade deal. Plus Tesla's push toward a robotaxi launch in Austin and what it means for the future of autonomy and Apple brings a major refresh to CarPlay in iOS26.President Trump just announced the deal is “done” regarding a sweeping trade agreement that positions China as the upfront supplier of rare earths to the U.S.—a major shift with big implications for auto and defense manufacturing.Trump says China will supply magnets and rare earths “up front” under a trade deal.U.S. to grant concessions like college access to Chinese students.The deal still requires final sign-off by Trump and Chinese President Xi Jinping.Tensions had escalated after China restricted exports critical to auto and defense.“WE ARE GETTING A TOTAL OF 55% TARIFFS, CHINA IS GETTING 10%,” Trump wrote on Truth SocialTesla's long-awaited robotaxi service is almost here. Elon Musk says it could officially launch in Austin on June 22—with an emphasis on “tentatively.” It's a make-or-break moment for Tesla's autonomous ambitions.Tesla is testing unmodified Model Ys with a new FSD system that has ~4x more parameters than the current version.The service will launch in a geo-fenced area of Austin with a small internal fleet supported by human teleoperators.A trailing car with a safety driver has been spotted following the autonomous vehicles during testing.The company just started truly driverless tests in late May—weeks ahead of the projected launch."The vast majority of valuation upside looking ahead for Tesla is centered around the success of its autonomous vision," said Wedbush analyst Dan Ives.Apple is rolling out iOS26 with its biggest CarPlay update in years, bringing a sleek new look and features that aim to put your car's native OS to shame.CarPlay gets a new “Liquid Glass” design with glossy, semi-transparent icons and tabs.Widgets come to the homepage, allowing real-time views of calendars, smart home tools, and weather.Messaging gets streamlined with voice-activated emojis (Tapbacks) and pinned conversations for quicker access.Incoming calls now appear in a compact banner, no longer hijacking your entire display during navigation.Live Activities—real-time countdowns and status updates—are now embedded in CarPlay for things like food orders or airport pickups.Join Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/

Most organizations claim to care about employee development, but upon closer examination, their approach to skills is often vague, subjective, or downright confusing. They might assume people will simply "figure it out" on the job or resort to one-size-fits-all training. If you've ever wondered why your learning investments don't seem to translate into impact, it might be because you're still guessing when it comes to skills.Today, you'll hear how Johnson & Johnson's tech organization stopped playing the guessing game. With clear processes to identify, assess, and verify skills, both digital and power skills, they're not just hoping development happens; they're engineering it. You'll learn how they use both talent leader insight and AI-driven inference to build a skills-based ecosystem that actually works, without overwhelming employees or managers.By the end of the conversation, it's clear this isn't about chasing trends. It's about building a practical, scalable system that aligns employee growth with business needs and helps people know, with confidence, exactly what's next in their development journey. You will want to hear this episode if you are interested in...(00:00) Intro.(02:32) Bas's career path and transition into L&D.(05:08) Structure and priorities of J&J's tech learning organization.(09:00) How J&J defines, identifies, and verifies critical skills.(17:34) Messaging, buy-in, and the cultural side of skill building.(23:47) How AI and tech are reshaping development and learning systems.Resources & People Mentionedhttps://fortune.comhttps://degreed.comConnect with Bas DebbinkConnect with Bas Debbink on LinkedInConnect With Red Thread ResearchWebsite: Red Thread ResearchOn LinkedInOn FacebookOn TwitterSubscribe to WORKPLACE STORIES

Are you a coach, consultant, or course creator using a private podcast to attract and nurture leads but finding that your audience just isn't hitting “play”? In this coaching episode of Launch Your Private Podcast, we sit down with Evelyn Eliza, a self-talk strategist and former therapist, to optimize her private podcast lead magnet, Self-Talk Shifts. Evelyn's podcast is built to serve entrepreneurial women struggling with inner conflict, helping them shift self-talk from critical to supportive. But like many creators, she faced the all-too-common challenge: low listener consumption after opt-in.Timestamps:[0:00] Introduction to the episode and Evelyn Eliza's audio lead magnet and how it's structured.[8:32] Messaging challenges: does “self-leadership” resonate with her ideal client?[13:46] The three self-talk patterns that interfere with self-leadership.[18:17] Discussion on lead magnet name and low listener consumption rates and strategies to boost consumption[26:44] Creative strategies like Easter eggs to re-engage listeners.[29:28] When to optimize titles, sequencing, and content for better conversions.[31:13] Advantages of using a pop-up podcast model to add urgency.[33:17] Drip model vs. on-demand content delivery in Evelyn's main program.[37:46] Addressing belief sequencing inside the podcast content for conversion.[39:15] Evelyn's car analogy: shifting the view of self-talk from backseat chatter to dual drivers.[43:12] Gathering feedback through calls, voice notes, and incentives.[45:05] Redefining success: honoring preferences instead of pushing past comfort zones.Links mentioned:Evelyn's private podcast: rewriteyournarrative.com/private-podcastSelf-talk Shifts Private Podcast opt-in page: https://rewriteyournarrative.com/private-podcastThreads: https://www.threads.com/@selftalksynergyInstagram: https://www.instagram.com/selftalksynergy/Self-talk Synergy System program https://rewriteyournarrative.com/self-talk-synergy-systemIf you enjoyed today's episode, please:Post a screenshot & key takeaway on your IG story and tag us at @helloaudiofm so we can repost you.Leave a positive review or rating at https://ratethispodcast.com/lyppGrab a free trial of Hello Audio: helloaudio.fm/pricing

Welcome back to The Elovated Podcast! In this episode, Lauren sits down with Samantha McGinley aka Sam The Branding Coach to talk all things personal branding. If you loved this episode don't forget to leave a 5 star review and share on your instagram story + tag me!!Connect with Sam HEREWhat's covered in this episode:How to build an iconic personal brandWhen is it time to rebrand?Messaging that speaks directly to your ideal audienceHow to successfully rebrandSchedule a Clear The Fear Session with Lauren HEREApply to work 1:1 with Lauren HEREFREE COURSE: Magic Mindset. Lauren breaks down the 5 step process to clearing your limiting beliefs and unlocking your limitless potential. FREE COURSE: The Rich CEO Starter Kit. Lauren breaks down the 5 shifts she made in her strategy and mindset to go from making $250/month to $15K months.Get your FREE Money Sleep Hypnosis. This powerful technique allows you to manifest money in your SLEEP. Leave a 5 star review and comment on this episode/podcast and send a screenshot to newelovation@gmail.com to receive the audio!Follow Lauren on instagram @elovatewithlaurenFor more mindset, manifestation & business content visit Lauren's website HEREThanks for listening

If you've ever struggled to put your passion for art into words that resonate with your collectors, you'll love today's conversation with Paula Christen. Paula shares her journey of transforming not just how she talks about her art, but how she connects with her audience and drives sales. We'll unpack the simple changes she made that had a huge impact on her business — and how you can do the same.   In this episode, you'll discover: Discover how to craft an About page that connects with collectors on an emotional level Learn why offering shorter, more focused art classes can attract more students Explore how consistent messaging across your website and emails can drive more sales For full show notes, go to schulmanart.com/359  

Pete Bigelow, Senior Reporter, Automotive News joined Grayson Brulte on The Road to Autonomy podcast to discuss the financial news media's disconnect on autonomy, Uber's doubling down on autonomy and Alphabet's long-term plans for Waymo.Financial TV news networks continue to misinterpret the autonomous vehicle market, often not understanding the dynamics, partnerships and individuals building the future of autonomy. Sometimes these individuals pontifications can lead to misleading headlines that sows a narrative that is false. While some financial TV analysts continue to misinterpret and in some cases downplay the progress, the autonomy economy is rapidly scaling globally and commercial rollouts of both autonomous vehicles and trucks paints a very different picture from what's being broadcast.At the same time, Uber appears to be doubling down on its autonomous vehicle strategy, promoting longtime executive Andrew Macdonald who previously led their autonomy strategy to President and Chief Operating Officer. As Uber positions itself for an autonomous future, Alphabet faces a pivotal decision: Will the company spin out Waymo through an IPO or keep it in-house as part of a broader AI strategy?Episode Chapters0:00 Market Disconnect 4:39 Messaging 15:35 Messaging 22:17 Education and College Debt28:01 Is Uber Doubling Down on Autonomy?32:38 Waymo Advertising 35:01 Waymo IPO38:55 Tele-Operations 40:55 Tesla Robotaxi Launch44:51 Zoox50:59 Would Amazon Ever Sell Zoox?Recorded on Wednesday, June 4, 2025--------About The Road to AutonomyThe Road to Autonomy provides market intelligence and strategic advisory services to institutional investors and companies, delivering insights needed to stay ahead of emerging trends in the autonomy economy™. To learn more, say hello (at) roadtoautonomy.com.Sign up for This Week in The Autonomy Economy newsletter: https://www.roadtoautonomy.com/autonomy-economy/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of The Wealthy & Well Podcast, I'm joined by Anne Whitney business transformation mentor, health tech exec, and mom of two. Annie helps ambitious women break free from the “good girl” mold and step fully into their boldest, most aligned vision of success. We talk about balancing a demanding corporate role with a thriving online business, how Anne makes it all look effortless (hint: it wasn't always this way), and the daily strategies that keep her grounded, magnetic, and in motion. Inside This Episode: • The powerful overlap between executive leadership and online coaching • Moving from hustle to harmony without losing your edge • Anne's take on “making it look easy” and what it really took to get there • The mindset shift from “I have to” → “I get to” • Her non-negotiables for health, business flow, and family time • Time-blocking, content strategy, and choosing aligned action • Why support systems (husbands, VAs, mentors, and rooms) matter • The 3 most important tasks to focus on daily Whether you're in your corporate era, coaching era, or doing both this conversation will expand what you believe is possible for women who want it all and want it to feel good. Connect with Annie: Instagram: @annewhitney_ Connect with Kat: Instagram: @katcynewski Website: www.katcynewski.com

Joining us LIVE at the Simply Business Summit, alongside Alli Garison, Carrie Benedet, Susan Judd and Julia Mattox is the brilliant Tahnee Sanders. Tahnee is a wealth of information when it comes to Messaging, Marketing and AI for small business owners. A long time attendee and speaker at Simply Business Summit, we cannot wait to have quality time in the room with Tahnee, learning the latest when it comes to making more money and having more impact in our businesses. I hope you will join Tahnee, Susan, Alli, Carrie, Julia and I at this years Simply Business Summit June 18-20, 2025. Book now at simplystaceymorgan.com/summitSee omnystudio.com/listener for privacy information.

It's no fun when clients shop your ideas. If you ever came up with a brilliant idea for a promotion, only to have a prospect think it over, say they'd get back to you, but then ghost you and buy it from someone cheaper, you know the pain of being the unpaid consultant in the room. Being the brains behind a competitor's sale is not ideal. You're the one who did the work, thought it through, created the ideas, sourced the products, and made the recommendations only to have someone else place the order and cash the check. What's up with that? Why are some ideas purchased immediately, while others are stolen, ghosted, shopped around, or just ignored completely? That's what we'll explore in today's episode. If your best ideas keep ending up on someone else's commission report, you may think you have a pricing problem. But it's more likely you have a positioning problem. And it starts with the way you build out the experience of doing business with you. You're Not Just Selling Products—You're Selling a Process and an Experience You already know that prospects and clients can buy promotional products from ANY of a never-ending lineup of distributors, both online and off. That's not what sets you apart. What sets you apart is the experience you create for them, from your First Contact through every other aspect of dealing with you and your organization. This includes: The clarity you bring to the project The confidence they feel in your guidance and The relief of not having to think through all the moving parts themselves Those are just a few of the differentiators, and none of them happen by accident. Instead, they're the result of: The Messaging you use to position yourself as a valued resource, instead of just another product peddler. The marketing Vehicles you use to reach, impact and motivate recipients to get the desired response from them, and of course… The People you are proactively choosing to engage with. Not just anyone, but those who are less likely to shop and more likely to buy. If you don't have those three pieces firmly dialed in: Your Messaging, your Vehicles, and your People, then the right experiences are far less likely to happen. Why the Experience You Create Beats Product Alone Every Time Let me ask you this. What does it feel like to work with you? Years ago, salespeople had a much easier time getting away with selling features and benefits. “Here are the features of what the product is, and here are the benefits of what the product does for you.” But in the information age, that doesn't begin to cover it. A spec sheet can do it adequately. They don't need you for that. So what are your best clients actually buying from you? More often than not, it goes way beyond features and benefits. It also goes way beyond branded merchandise. It's: The confidence they get from the recommendations you make The trust they have in your ability to deliver what you promise The experience they have when interacting with you Ultimately, it's the emotion they feel as you bring all that together for them, taking the stress off their plate and knowing you'll make them look like a star to their target audience. It's very difficult to shop that, because so few businesses deliver it consistently. But that's what they're buying from you. Clarity. Confidence, and Certainty. If your messaging doesn't communicate that, then your value is invisible. Without that, you end up with people asking for ideas, shopping them around, and awarding the business to the lowest bidder. Not Every Prospect Wants or Needs Your Full Process, and That's OK Of course, not every prospect needs a full consulting experience. Some just want a quote on a pen. Others want pricing on 50 business cards. Still others will just ask you to put together your best ideas and tell you they'll get back to you. All of that comes with the territory.

It's my favourite time of the year – Messaging on the Mic is BACK!If you're new to Messaging on the Mic Series let me get you up to speed.Messaging on the Mic is a 4 week mini-series on the How I Do Content Podcast.Anyone in my community can apply (if you're brave enough) and then I select 4 businesses to feature on these episodes. I review their messaging and share my recommendations for how they can upgrade their messaging so they're in demand with Beyonce-level clients 100% of the time.And why not bring you along for the ride too?!You get a glimpse into how my brain works as well as practical messaging examples in action so you can see how you could apply this to your messaging. It's a good time all round! So now you're up to speed, let me introduce you to our first Messaging on the Mic Wizard for 2025 – we're starting with a funnel and automation expert who builds sales funnels that actually convert.…Watch my free mini-training “Make Your Offer the One”If this episode has you realising your offer might be brilliant but your messaging isn't making it the obvious choice…Go watch my free mini-training – Make Your Offer The One.It will help you position your offer as the obvious choice for your dream clients in just 12-minutes.It's fast. It's practical. And it'll change the way you talk about your offers for good.Get instant access at https://thesocialbolt.com.au/the-one/ Want more?Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE

[With this episode, we launch our 14th year delivering weekly All You Can Eat Business Wisdom. That's more than 650 episodes — and we're on the verge of celebrating our one-millionth download.] In two words, Johnny Molson distills what it takes for a business to soar above the ordinary in its advertising and marketing campaigns to attract and keep lifelong customers. Johnny is one of the elite global Wizard of Ads partners. Building on the groundbreaking strategies developed by the legendary Roy H. Williams, he and his fellow Wizards work individually and collectively to help businesses craft powerful brand identities and turbocharge their results. At the heart of Johnny's method, he explains, is a sharp distinction: the difference between messaging that drives immediate sales and short-term gain — and marketing that builds and sustains long-term customer loyalty and cascading profitability. He also unpacks the proven “60/40 Rule” for marketing budgets and shares why repetition — not reach — is the real key to being remembered. So, what's Johnny's two-word magic formula for a steller campaign? Discover the answer as this week's episode of Monday Morning Radio takes a deep dive into his proven approach. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Johnny Molson, Wizard of AdsPosted: June 9, 2025Monday Morning Run Time: 53:20 Episode: 14.1 RELATED EPISODES: Two Living Legends of Marketing Offer You Actionable Tips for Success Trash-Talking Brian Scudamore Offers Many Pearls of Business Wisdom The UnBusiness Story Behind Chapel Dulcinea  

Too many entrepreneurs are trying to market from a place of fear, confusion, and performance. But messaging only works when it's rooted in identity.In this powerful conversation, George sits down with Maya Elious, personal branding strategist and founder of Built to Impact, to explore how faith, clarity, and confidence fuel sustainable business growth. Together they dismantle the myth of fearlessness, unpack the dangers of performative success, and outline what it really takes to build a business aligned with your values, voice, and vision.If you've been feeling misaligned, stuck, or unclear in your messaging—this is the reset you've been waiting for.What You'll Learn in This EpisodeWhy your messaging falls flat when you don't know your identityHow to get clear on your values and use them to lead your businessWhy fearlessness is a myth—and what courage actually looks likeHow faith and stewardship unlock abundance and alignmentThe difference between performative success and lasting impactWhat it means to truly live the message you're trying to marketKey Takeaways✔️Fearlessness isn't required—courage is.✔️Your brand's power lies in your clarity, not your charisma.✔️Impact is measured by transformation, not transactions.✔️If you can't define your values, you can't live them—or lead through them.✔️Success without stewardship will collapse under pressure.✔️The clearer you are on your calling, the easier it is to say no to distractions. Timestamps[00:00] – The power of identity in business[03:45] – Why privilege should be a motivator, not a weight[08:10] – How to lead from your values (and define them clearly)[12:00] – From MySpace to multi-million-dollar messaging[17:00] – Why people-pleasing robs you of your power[21:00] – Breaking the myth of fearlessness[25:00] – The connection between prayer, stewardship, and results[30:00] – Clarifying your message by clarifying your mission[36:00] – Messaging, money, and measuring impact[42:00] – Burnout, distraction, and coming home to yourself[47:00] – Maya's future vision—and how she's choosing peace over pressureYour Challenge This WeekWrite down your top 5 values and journal how each one shows up (or doesn't) in your business right now.Choose one way to align your message or offer with your values this week.DM @mayaelious and @itsgeorgebryant with your biggest breakthrough—we want to hear from you!Resources Mentioned in the episodeGet Maya's Messaging Guide – mayaelious.comCalling in "The One": 7 Weeks to Attract the Love of Your Life - Katherine Woodward ThomasConnect with Maya EliousInstagram: @mayaeliousWebsite: www.mayaelious.comPodcast: “Work Hard, Live Soft”Join The Alliance – The Relationship Beats Algorithms™ community for entrepreneurs who scale with trust and connectionApply for 1:1 Coaching – Ready to build your business with sustainability, impact, and ease? Apply hereLive Events – Get in the room where long-term success is built: mindofgeorge.com/event

So, you've bagged a guest spot on a podcast – what do you do now? How exactly do you dazzle your host so you get asked back?  When the record button is pressed it can be nerve wracking enough just sounding like a normal human, let alone a suave expert. So, today, I'm going to walk you through the whole process step-by-step, with dos + don'ts for before, during + after the interview so you make the best impression.  None of it's complicated but you'd be amazed how few guests follow the steps to shine. But not you – you're going to do all of this + get helpful free exposure + grow your biz.  This show is part 2 of a 3-part mini training on Podcast Guesting. Let me know what you think.  Get Booked on Podcasts – 3-part mini training episodes: Get Booked on Podcasts: Podcast Guesting #1 Nail Your Podcast Interview: Podcast Guesting #2 – this episode Create Your Unstoppable Guest Sheet: Podcast Guesting #3 – coming soo And also check out: 600 Million Listeners Are Waiting | Podcast Guesting with Liam Also mentioned: Improve your Messaging – 3-part mini training episodes: Improve Your Messaging: #1 Positioning | Liz Solo Show Improve Your Messaging: #2 Avatar Pain | Liz Solo Show Improve Your Messaging: #3 The Actual Messaging | Liz Solo Show Resources - Podcast Guesting Websites: Podmatch.com Matchmaker.fm Talks.co (+ grab the pitching guide below) ==== Get The Free Guest Pitching Guide I mentioned:  talks.co/p/podcast-pitch-template + You get the pitching guide + You'll be guided through setting up a free account (if you're quick you might be able to snag a really cool your-name-url for that) + And if you choose to join you get 50% off for the year  ==== And don't forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients. This isn't your usual list of biz books, these answer the challenges you've actually got coming up right now. Helpful, quick to read and very timely. Click here lizscully.com/reading to get your book list

As WWDC approaches, MacVoices Live! panelists Chuck Joiner, Dave Ginsburg, Jim Rea, Marty Jencius, Web Bixby, Eric Bolden and Jeff Gamet discuss Apple's surprising decision to skip John Gruber's Talk Show for the first time in a decade. They debate whether it's retaliation for past criticism, a desire for tighter message control, or a signal of reduced event value. Opinions vary on the implications for both Apple and Gruber, while speculation builds over WWDC's keynote length, AI announcements, and Apple's overall messaging strategy.  MacVoices is supported by Insta360 and their new Insta360 X5 360° 8K camera. Get a free invisible selfie stick worth $24.99 at store.insta360.com and use the promo code “macvoices”. Selfie stick offer available for the first 30 standard packages. Show Notes: Chapters: 00:10 WWDC Anticipation 04:08 Health Scares and Pet Names 08:00 Apple and Gruber's Talk Show 16:23 The Value of Apple's Presence 24:05 AI and Apple's Messaging 31:18 Interpreting Apple's Absence Links: Apple Executives Won't Be Appearing at This Year's WWDC Episode of The Talk Show Live https://www.macrumors.com/2025/05/29/no-apple-executives-talk-show-live/ Guests: Web Bixby has been in the insurance business for 40 years and has been an Apple user for longer than that.You can catch up with him on Facebook, Twitter, and LinkedIn. Eric Bolden is into macOS, plants, sci-fi, food, and is a rural internet supporter. You can connect with him on Twitter, by email at embolden@mac.com, on Mastodon at @eabolden@techhub.social, on his blog, Trending At Work, and as co-host on The Vision ProFiles podcast. Brian Flanigan-Arthurs is an educator with a passion for providing results-driven, innovative learning strategies for all students, but particularly those who are at-risk. He is also a tech enthusiast who has a particular affinity for Apple since he first used the Apple IIGS as a student. You can contact Brian on twitter as @brian8944. He also recently opened a Mastodon account at @brian8944@mastodon.cloud. Dr. Marty Jencius has been an Associate Professor of Counseling at Kent State University since 2000. He has over 120 publications in books, chapters, journal articles, and others, along with 200 podcasts related to counseling, counselor education, and faculty life. His technology interest led him to develop the counseling profession ‘firsts,' including listservs, a web-based peer-reviewed journal, The Journal of Technology in Counseling, teaching and conferencing in virtual worlds as the founder of Counselor Education in Second Life, and podcast founder/producer of CounselorAudioSource.net and ThePodTalk.net. Currently, he produces a podcast about counseling and life questions, the Circular Firing Squad, and digital video interviews with legacies capturing the history of the counseling field. This is also co-host of The Vision ProFiles podcast. Generally, Marty is chasing the newest tech trends, which explains his interest in A.I. for teaching, research, and productivity. Marty is an active presenter and past president of the NorthEast Ohio Apple Corp (NEOAC). Jim Rea built his own computer from scratch in 1975, started programming in 1977, and has been an independent Mac developer continuously since 1984. He is the founder of ProVUE Development, and the author of Panorama X, ProVUE's ultra fast RAM based database software for the macOS platform. He's been a speaker at MacTech, MacWorld Expo and other industry conferences. Follow Jim at provue.com and via @provuejim@techhub.social on Mastodon. Support:      Become a MacVoices Patron on Patreon      http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect:      Web:      http://macvoices.com      Twitter:      http://www.twitter.com/chuckjoiner      http://www.twitter.com/macvoices      Mastodon:      https://mastodon.cloud/@chuckjoiner      Facebook:      http://www.facebook.com/chuck.joiner      MacVoices Page on Facebook:      http://www.facebook.com/macvoices/      MacVoices Group on Facebook:      http://www.facebook.com/groups/macvoice      LinkedIn:      https://www.linkedin.com/in/chuckjoiner/      Instagram:      https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes      Video in iTunes      Subscribe manually via iTunes or any podcatcher:      Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss

Michael has a passion for understanding how the human mind works to drive our decisions. Over the past 12 years, Michael has created a fresh and counter-intuitive insight of how people can use targeted language to rapidly create trust and the decision to buy. Michael talks about the neurological principles behind effective messaging, branding, building client trust, and much more!

More than 35% of Americans earning over $200,000 are living paycheck to paycheck. Watch clip on YouTube.Lifestyle creep is real. The popularity of shows like "Your Friends and Neighbors" or Netflix's "The Watcher" is no accident. Art imitates life. There are opportunities for great financial advice and planning that will resonate with the reality of investors today. The old messaging that focuses solely on the someday retirement doesn't cover it. Plus - inheritance in a lump sum is like binging a week's worth of calories on your cheat day.Financial advice works when it's in touch with culture and how people really behave.Want help with your marketing? Book a call with me: emilybinder.com/callChapters:(0:00) $200K+ Millennials Still Broke(0:26) Cultural Perspective on Wealth(0:42) Modern Financial Goals(2:18) Wealth and Consumption(3:12) Pop Culture and Financial Realities(4:52) Different Client Types(5:39) Modern Wealth Management Strategies(6:32) "Your Friends and Neighbors" Apple TV(6:50) Wirkin Culture, Quiet Luxury(7:50) Effective Messaging - Wealth ManagementLinks:"Millennials making $200k are still broke—here's why" - InvestmentNews 5/30/2025Samuel Deane, Rora Wealth, Atlanta"Data Shows Boys and Young Men Are Falling Behind" - NYT 5/13/2025Rubin Miller - Peltoma Capital. "Ease, Comfort, & Time""The Geometry of Wealth" by Brian PortnoyMy tools:Record on RiversideRecord/edit with AI: DescriptShop my gearHire me:SpeakingAdvisory CallsConnect:This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Insta | TikTok | YouTube | Email updates Hosted on Acast. See acast.com/privacy for more information.

If your content isn't converting — it's not the algorithm, it's your messaging.In this no-BS, high-impact episode, Ayla breaks down the exact messaging and content strategy behind her $30K–$50K months. You'll learn how to stop attracting low-commitment leads and start speaking directly to “the one” — your dream client who's ready to buy, invest, and say HELL YES to your offers.Whether you're stuck in content limbo, tired of cold DMs, or just ready to become the only choice in your niche — this episode will shift how you write, speak, and show up online forever.WHAT YOU'LL LEARN:Why messaging (not your content calendar) is the key to consistent salesThe 3 types of content every business coach needs to convert followers to clientsHow to call in high-level buyers through your stories and postsWhat embodiment messaging is — and why it's your secret weaponThe most common mistake coaches make when writing contentWhy your offers aren't landing (and how to fix that fast)MENTIONED IN THIS EPISODE:

Do you love Brain Driven Brands but only have 20 minutes to spare today? We've got some great news for you - in this episode, Sarah and Nate break down the top 3 simple messaging tweaks Original Grain has put in place this year that has made them well over $1M…and they're all psychology-based. Studies referenced: "The effects of repetition frequency on the illusory truth effect" (Hassan & Barber, 2021 – Cognitive Research: Principles and Implications) "The Fresh Start Effect: Temporal Landmarks Motivate Aspirational Behavior" (Dai, Milkman, Riis – 2014, Management Science) "Distinction Bias: Misprediction and Mischoice Due to Joint Evaluation" (Hsee & Zhang, 2004 – Journal of Behavioral Decision Making) CoHost: Nate Lagos Twitter: https://x.com/natelagos LinkedIn: https://www.linkedin.com/in/natelagos/ Tactical and Practical Podcast: https://podcasts.apple.com/us/podcast/tactical-practical/id1752915534   Learn more at: https://www.tetherinsights.io/ Twitter: https://x.com/SarahLevinger Linkedin: https://www.linkedin.com/in/sarahlevinger/  Instagram: https://www.instagram.com/sarah.levinger/ Watch me on YouTube: https://www.youtube.com/channel/UCKwfjt_7PU5N_2fTfHemXXg   JOIN The TETHER Community- https://www.skool.com/tether-lab/about   Thanks to Cytrus for the theme song, “Sky High” You can follow and find them on Spotify:https://open.spotify.com/track/1oKGDsxjRdQlf2xHLZsiSJ?si=8fbd275dbbb54cbf  

In this special episode, you get to be a fly on the wall for a powerful live coaching session with Julia Nedry, a therapist who's making the leap into the world of coaching.Julia joined me after participating in The Profitable Coaching Business Bootcamp and winning our “Get Coached on the Podcast” prize. She came into the session full of excitement — she had already created a thoughtful and structured signature coaching program… but there was one big problem:She didn't know how to talk about it in a way that would help someone understand why they would say yes to coaching vs. therapy.We also discovered that she needed to get even more clear and specific about her niche, messaging about the outcomes of her offer — the specific transformation it provides, who it's really for, and what outcomes they are really desiring for themselves!.(And spoiler alert — that's one of the most common places for brilliant, capable practitioners to get stuck.)So in true Passionate & Prosperous style, we got to work.In this coaching session, you'll hear us unpack:Why “helping people with anxiety” is too vague when it comes to selling coaching (even if it's your wheelhouse in therapy)Why “20- and 30-somethings who feel stuck” is not a niche — and how to get more specificWhat messaging actually is — and how it goes way beyond just describing your processThe difference between selling a coaching program and selling the results it deliversHow to figure out what your ideal clients are actually looking for so you can speak directly to themWhy your framework means nothing if people don't understand what your offer helps them achieve in real lifeBy the end of the session, Julia experienced a total breakthrough, shifting from someone who felt stuck trying to explain a coaching program to someone who could finally own the transformation she's here to deliver. She walked away with crystal-clear messaging, a deeper understanding of what her ideal clients actually want, and the confidence to start showing up and selling her offer in a whole new way.If you've ever felt like your offer makes sense in your head but doesn't seem to land with your audience, or if you've been wondering why people aren't saying yes, this episode will change the way you think about marketing your work.You can connect with Julia on LinkedIn and Instagram.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

Wondering how to turn your high-performing content into a compelling lead magnet? Join us in this episode of Launch Your Private Podcast as we coach Joyce Layman, a seasoned visibility strategist and author, on how to transform her mindset-based content into a private podcast lead magnet that deeply resonates with her audience.Joyce came into the conversation with content that outperforms everything else, but it's centered around mindset, not marketing tactics. Together, we unpack how to align what's working with what she's selling and how to use private podcasting to bridge the gap between curiosity and conversion.Timestamps:[0:00] Intro to Joyce Layman and why her audience is tired of social media[5:56] Joyce walks through her membership, group program, and micro offers[7:41] Her audience struggles with tech and low-performing lead magnets[9:18] Repurposing a PDF into a private podcast that leads to her offers[13:02] Joyce plans to enhance and restructure her lead magnet content[16:19] Her top-performing episodes are about mindset and the RAS[18:33] Using mindset as the “holy sh*t” moment to build belief early[22:12] Messaging ideas like “Train your brain to be seen” take shape[28:06] How a private podcast can bridge mindset and visibility strategy[32:14] Final recommendation: test both the PDF and RAS audio lead magnets[35:19] Joyce previews her upcoming Micro Audio SummitLinks mentioned:http://www.joycelayman.comIf you enjoyed today's episode, please:Post a screenshot & key takeaway on your IG story and tag us at @helloaudiofm so we can repost you.Leave a positive review or rating at https://ratethispodcast.com/lyppGrab a free trial of Hello Audio: helloaudio.fm/pricing

Willard and DIbs open up the show by reacting to another tough loss from the San Francisco Giants, and if Bryce Eldridge should be rushed up to Triple-A.

In this episode of What the Fundraising Podcast… Joining Mallory today are Bill Cummings and Todd Hiestand, the co-founder and director of branding and the co-founder and director of web strategy at Liminal, a branding and messaging agency with 50 years of combined nonprofit experience. They specialize in branding, strategy, and engagement.  In the nonprofit landscape, a clear and consistent core message is not a luxury but a necessity. Most of the founders carry the vision in their heads, which leads to staff and board members guessing and external audiences receiving mixed signals unless you codify the message. Having strong core messaging helps nonprofits to communicate their purpose effectively, stand out from others, and build trust. It gives everyone, including the frontline staff members and donors, an easy understanding of what the organization does and why it matters. Messaging will become the foundation of strategy, storytelling, and long-term growth when done well. Listen as Bill, Todd and Mallory go searching for the importance of core messaging and branding in nonprofits In this episode, you will be able to, - Learn the importance of having an ideal external presence. - Discover the relationship between core messaging and strategic planning. - Learn why you need to extract and codify the founder's vision. - Discover the role of clarity and consistency in core messaging.  Get all the resources from today's episode here.  Support for this show is brought to you by Donor Perfect. Our friends at Donor Perfect really understand fundraising on so many levels. Stay aligned while working online with a seamless and secure payments experience for your donors and your team. Empower donors to give where they are, whenever they like, automate data entry, and process online, monthly, and mobile payments, and accept payments over the phone. Connect with me:  Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven't already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you're looking to raise more from the right funders, then you'll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point

Messaging

400 episodes.  That number blows my mind. Most podcasts don't even make it to episode 10 before vanishing into the internet ether. But somehow—through algorithm changes, personal crises, recessions, and a whole lot of terrible marketing advice—I've made it here. And I'm still going.To celebrate, I'm not just popping confetti. I'm sharing the four rebel truths this podcast has been built on from day one. These are the hills I'll die on. If you only listen to one episode of my show, let it be this one—because these truths will radically change how you market your business (without hating every second of it.)Want to hear more about The Expert Up Club? Book Your Private Tour HereFull show notes and transcript are here.

Send Jackie A Message!Is your messaging actually connecting—or are you unintentionally getting scrolled past?In this episode of The Studio CEO, Jackie Murphy breaks down the biggest shift in marketing from 2020 to 2025—and why relying on generic phrases like “reduce stress” or “get strong” no longer works.You'll learn:The difference between descriptive and belief-based messagingHow consumer behavior has changed (with real 2025 data to back it up)What buyers want now when they look at your offerHow to update your message so it fits your client's life, time, and needsWhy belief—not just benefits—is what sells nowThe #1 shift that makes your offer feel like the only real optionJackie also shares a real client example that turned a tired headline into one that doubled conversions—and she invites you to a free workshop where she'll walk you through a live messaging upgrade for your own business.This episode is for you if:You're getting clicks but not conversionsYour sign-ups have slowed even though your offer is solidYou're still using the same messaging you wrote in 2020You want to stand out in a crowded wellness market

Freelancer Visibility Series #5Think your brand messaging is "fine"? Think again. If your content still sounds like a generic VA or a watered-down version of your mentor, you're missing out on paid opportunities, real alignment, and meaningful client connection. The missing piece? Your true brand voice. It's time to bring your personality front and center.In this Visibility Series episode, I'm joined by Jen Liddy—Brand Voice & Messaging Strategist and creator of The YOU-Algorithm™, a human-first messaging process. After recovering from teaching high school and college English, Jen took her nerdy Word Powers into marketing and never looked back. Now she helps experts and service providers pull out their brilliance and translate it into words their audience can actually hear (instead of scrolling past).Together, we're diving deep into what makes brand messaging truly magnetic. Hint: it's not about being louder, perkier, or performing jazz hands on Instagram. Jen shares why your brand voice is the final, most powerful piece of the messaging puzzle and how to use it to connect, convert, and stand out without pretending to be someone you're not.Listen to learn more about:Why your voice (not just your value) is what actually sells your servicesHow to identify and embrace your brand personality—even if you hate the spotlight!What outdated messaging from 2020 still lurks on service provider websites & how to fix itWhy your marketing content might sound like AI wrote it and how to humanize it ASAPHow brand messaging evolves with your niche, and why it's okay to "shed" as you growIf your content sounds more like a template than a real human, this episode will help you put the personality back in your brand messaging and finally connect in a way that feels real.Sponsored by AI Copywriter in a Box Struggling to create client content fast? Stop wasting time starting from scratch. AI Copywriter in a Box helps you craft high-converting, client-ready content in minutes—emails, social posts, sales pages, and more—all in your client's unique voice. I use it myself to skip the endless revisions and get premium content done fast. Use my affiliate link & get $50 off with the code UNICORN. You can use the AI Copywriter for up to 4 different clients. Grab yours now!Links Mentioned in the Show:Grab Jen's The YOU-Algorithim™ positioning GPT for free with code UNICORNGPT. Unlock Your Differentiator: use this unique brand positioning tool to unlock the message only you can say! This custom GPT + mini training uncovers your one-of-a-kind brand differentiators so you can easily explain what you do, position yourself without over explaining or shouting louder, create messaging that clicks with your people - clearly & confidently.We compared two of our friends in the online space who both teach how to write better copy, but they have very different brand voices & personalities: Marisa Corcoran @mtoni and Sam Burmeister @nomad.copy Join The Digital Marketer's Workgroup: Are you already...

Wondering why your course isn't selling? It's probably one of two things. In this episode, get the scoop on what you can change to make your messaging land with the perfect student. The good news is that you can build this skill! Get the full links and show notes at https://CourseCreatorsHQ.com/235.  RELATED EPISODES   E079: Who Does Your Online Course Help?  E197: One Offer + One Lead Magnet + One List-Building Technique for Sales  E196: 5 Secrets to CONVERT and Reach More Online Course Students  E187: Funnels, Email & Better Messaging… Oh My!   KEY TAKEAWAYS FOR ONLINE COURSE CREATORS    You want to be crystal clear about -  WHO your course is for,  WHAT specific problem it solves, and    HOW to talk about it in their language.    Three tips for finding your WHO:   Describe yourself.   Describe your favorite client/customer.   Describe common characteristics (not everyone - but commonly)  ChatGPT prompt: I have an online course about X, who would be the perfect person to take this course?  Three tips for finding your WHAT:  You need to start here.  Focus on the Problem / Outcome / Transformation / Result / Objective - find your word.   Make it unique - add adjectives. It's not just help people write a book: help people write a memoir, help women over 50 tell their story  Three tips for HOW to talk in their language:  Find message boards, Facebook and LinkedIn groups, Reddit boards  Find industry experts and look for phrases in their posts or comments  Visit books on Amazon and read reviews - note the phrasing, especially for the low-star reviews   ChatGPT prompt -  I want to help women write a book. If I'm speaking to women in their 20s explain how it would be different than if I'm speaking to women in their 50s.   The prompt explains how the following items are different for each group (listen in for the full details):   Tone  Example messaging  What they're thinking  Common motivations  Fears and obstacles  How to help them   COME VISIT JULIE!  Get on the email list AND get the FREE Ultimate Course Creators Planner -  https://coursecreatorshq.com/2025PlannerPodcast   Get this free course -  Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let's talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube  https://coursecreatorshq.com/YouTubePodcast   Facebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq  Disclaimers  https://coursecreatorshq.com/disclaimers/

Aaron McIntire recaps the week's highlights, slamming Democrats for their authentic disdain for young men, calling out their “matrix problem” of transparent hostility. Phil Robertson's passing at 79 prompts reflection on his gospel-driven life, while Aaron shares the rare joy of a mundane family day. Mike Rowe critiques Harvard's $54 billion endowment, Doge's failure sparks debate with 47.8% of listeners calling it “cooked,” and Elon Musk's exit underscores GOP betrayal.   news, politics, Aaron McIntire, Democrats, young men, messaging, Phil Robertson, Duck Dynasty, gospel, family, mundane moments, Mike Rowe, Harvard, trade schools, Doge, Elon Musk, big beautiful bill, GOP, Stephen Miller, Ron Johnson, Rick Scott, current events

ABOUT THIS EPISODE: In this special Summer Flip Series episode, I'm so excited to share a powerful and honest conversation I had on the Online Business for Christian Women podcast with my dear friend Stefanie Gass. We're diving deep into the truth behind what really creates long-term success in online business—refining your messaging, trusting your path, and giving yourself permission to fully own your genius. I open up about my journey from PR and blogging to building a multi-million dollar brand, and how messaging clarity + visibility became the foundation of it all. We also talk about the difference between content and messaging, how to make your message move people (and create sales), and why the real transformation begins when you stop trying to be someone else and start fully owning what's already inside you. Plus, I share my favorite visibility tips for landing opportunities before you feel "ready." If you're craving alignment, clarity, and a permission slip to go all in on your calling, this episode is for you! Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS:  00:14 Welcome to The Influencer Podcast 00:38 Summer Show Flip Series Explained 01:13 Conversation with Stefanie Gas 03:09 Julie's Journey to Online Success 07:07 The Power of Messaging and Visibility 07:43 Investing in Yourself and Your Business 13:48 Faith and Unwavering Belief 18:11 Understanding Messaging vs. Content 20:38 The Importance of Clear Solutions 21:00 Niching Down: Targeting Your Audience 21:19 Understanding Your Ideal Client 22:27 Effective Market Research Strategies 23:07 Crafting Specific and Impactful Messaging 27:30 Visibility: The Catalyst for Success 30:07 Taking Action and Embracing Opportunities 36:14 Conclusion  QUOTABLES: “Visibility is not the byproduct of success, it's not the byproduct of launching a podcast, or getting people to listen to episodes, or even being featured on podcasts. It's the literal catalyst of all of them.” - Julie Solomon  “So often we wanna build an offer and build a brand about something sparkly that someone else is doing or that we want to do in the future. But that's where you missed the mark.” - Stefanie Gass GUEST RESOURCES: You can listen to Stefanie's Podcast Online Business for Christian Women Listen to Stefanie's Episode of The Influencer Podcast RESOURCES: [STOP SELLING LIKE IT'S 2020] If you're a coach or service provider who can't get past $5K–$10K/months and still piecing sales and messaging together manually—this is for you. Join me for this June for a LIVE, free training that shows you how to fix the messaging and positioning gaps keeping you stuck. The Revenue Accelerator is how you scale smarter. [JOIN MY VISIBILITY TRAINING] With just 1 hour a week, my proven content framework will help you refine your messaging and turn your offers into consistent, scalable sales. Click here to get access to my new training! [HIGH LEVEL SUPPORT] Ready to unlock your next level of growth? Applications are now open for my 1:1 VIP sessions and high level coaching opportunities. Click here to apply. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [PODCAST SUPPORT WITHOUT OVERWHELM?] Let Commonwealth Co. handle the editing, production, and all the behind-the-scenes work so you can focus on your voice and vision. Visit their website and mention my name to save 10% on your first month. [READY TO SELL SOMETHING?] Shopify takes care of the logistics so you can focus on what you do best. Set up shop today for just $1/month!

Every delay in responding to a lead chips away at trust and interest. Businesses pour time and money into attracting attention, only to lose people in the silence that follows. Whether it's a missed message or a clunky follow-up process, those small gaps add up fast. In a world where everyone expects immediate replies, even a few hours of delay can feel like being ignored. It's not just about speed—it's about showing up when people are still paying attention. Chris Brisson is the founder behind Call Loop and Salesmsg, two platforms that have reshaped how businesses use SMS to connect with customers. With years of experience in communication tech, he's focused on making messaging fast, personal, and scalable. Today, he introduces the “textizing” framework—four stages: capture, connect, convert, and care—all built around strategic texting. He explains how businesses can ditch clunky emails and use direct, timely messages to boost engagement. For Chris, the future of customer communication is simple: meet people where they already are—their phones. Stay tuned! Resources: One SMS platform for your entire company:‍ 2-way texting, SMS marketing, calling, & more Follow Chris Brisson on Facebook Connect with Chris Brisson on LinkedIn

In crowded markets, being different isn't enough. You have to communicate how you're different. Too many businesses blend in because they focus on what the competition is doing instead of what customers actually care about. You might offer better pricing, better service, or a better product, but if you don't say it clearly, it won't matter. Messaging that stands out starts with understanding what your audience hates about the current options and then owning the opposite. The brands that win don't just have better products. They have better words. So how do you find the message that sticks?   In this episode, Donald Miller and Kyle Reed unpack the viral product launch of Slate, a new affordable and customizable electric truck. They analyze the messaging strategy behind Slate's viral launch video, and how the brand positioned itself against high-priced vehicles with a fun, customer-focused message. Listen in and learn how to build a controlling idea that creates clarity and focuses on what customers really want.   --   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!   Watch the Slate ad HERE for yourself.