Creativity Sucks!

Creativity Sucks!

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A new podcast from Creative Review, Creativity Sucks! looks at what is wrong with the creative industries and how to fix it. Hosted by CR editor Eliza Williams and featuring expert guests from the worlds of advertising, design and marketing.

Creative Review


    • Apr 10, 2024 LATEST EPISODE
    • infrequent NEW EPISODES
    • 43m AVG DURATION
    • 18 EPISODES


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    Latest episodes from Creativity Sucks!

    Episode 18: The return of humour to ads

    Play Episode Listen Later Apr 10, 2024 46:32


    We begin series 4 on a comedic note with 4creative's Lynsey Atkin, Star Quality's Hunter Ellenbarger, and McCann UK's Rob Doubal joining host Eliza Williams to discuss humour in ads.

    Episode 17: How can we do creative education differently?

    Play Episode Listen Later Dec 5, 2023 45:04


    For our final episode in series 3, we're looking at creative education, with help from Brixton Finishing School's Ally Owen, Ravensbourne University's Derek Yates, and designer, author and educator Ian Wharton.

    creative education ian wharton ravensbourne university
    Episode 16: How to be a great creative leader

    Play Episode Listen Later Nov 21, 2023 44:16


    Creativity Sucks! looks at how to nurture creative teams, with advice from Richard Holman, Rani Patel, and Sarah Watson

    Episode 15: On advertising and ethics

    Play Episode Listen Later Nov 7, 2023 47:05


    Guests from Revolt, Publicis MENA, and Nice & Serious join the Creativity Sucks! podcast to discuss greenwashing, B Corp, and how attitudes towards ethics in the advertising industry are changing

    Episode 14: How ad agencies are changing with the times

    Play Episode Listen Later Oct 23, 2023 51:08


    Host Eliza Williams talks to Ian Heartfield of New Commercial Arts; Tiffany Rolfe of R/GA, and Kwame Taylor-Hayford of Kin about new approaches in advertising.

    Episode 13: Is the design canon fit for purpose?

    Play Episode Listen Later Oct 9, 2023 53:38


    The design canon has long been dominated by white men: is it time for a shake up? Designers Nadine Chahine, Craig Oldham and Jack Renwick discuss.

    Episode 12: Does every brand today need a purpose?

    Play Episode Listen Later Jul 5, 2023 46:30


    For the final episode of series 2, we delve into the complex world of brand purpose, with help from Anouk Jans of Spring Studios Milan, Clara Mulligan of Anomaly, and Pete Miller of Octopus Energy.

    Episode 11: Do ad agencies get design?

    Play Episode Listen Later Jun 21, 2023 39:22


    Ad agencies are increasingly producing branding work as well as campaigns: but do they truly understand the design process? Guests from Mother Design, Studio Nari, and adam&eveDDB discuss.

    Episode 10: What does Gen Z really want?

    Play Episode Listen Later Jun 7, 2023 37:21


    Creativity Sucks! looks at what Gen Z wants from brands, with help from guests Vairi MacLennan at Mother London; Stephen Mai of Woo; and Efemena Okogba at the Digital Fairy.

    gen z woo mother london
    Episode 9: What do you earn?

    Play Episode Listen Later May 24, 2023 43:06


    In this episode of Creativity Sucks! we're looking at the thorny subject of pay in the creative industries, with help from designer Cat How, and creatives Sachini Imbuldeniya and Stu Outhwaite-Noel.

    Episode 8: How should creatives really feel about AI?

    Play Episode Listen Later May 10, 2023 33:46


    Host Eliza Williams gets to grips with artificial intelligence and its potential impact on creatives with the help of creative Iain Tait, designer Eric Hu, and copywriter Vikki Ross.

    Episode 7: Are rebrands worth the money?

    Play Episode Listen Later Apr 26, 2023 39:50


    For our first episode of series 2 of Creativity Sucks! we dive into the world of branding and logos, with the help of three guests: JKR's Lisa Smith, Pentagram's Marina Willer, and Not Wieden+Kennedy's Adam Rix.

    Episode 6: Does sex still sell?

    Play Episode Listen Later Nov 30, 2022 41:36


    The last episode in the first series of Creative Review's podcast Creativity Sucks! addresses how brands should embrace sex and sexuality today. Photographer Sophie Ebrard, Uncommon co-founder Nils Leonard, and Headspace VP of marketing Louise Troen join host Eliza Williams for the discussion.

    Episode 5: What actually is the metaverse?

    Play Episode Listen Later Nov 16, 2022 44:04


    Creativity Sucks! enters the metaverse in this episode, as guests Emma Chiu of Wunderman Thompson Intelligence; Wayne Deakin of Wolff Olins; and Grace Francis of Wongdoody discuss what the metaverse looks like now; what it might become in the future; how brands should be considering it; and the desirability of digital tacos.

    Episode 4: Why are digital products so complicated?

    Play Episode Listen Later Nov 2, 2022 35:09


    In this episode of Creativity Sucks! we take a look at the design of digital apps and products. Host Eliza Williams is joined by Depop and Delli founder Simon Beckerman; Koto co-founder James Greenfield; and writer and strategist Lore Oxford to discuss. 

    Episode 3: Are the creative industries ageist?

    Play Episode Listen Later Oct 19, 2022 45:33


    Host Eliza Williams and three guests – Alex Grieve, CCO at ad agency BBH; Joy Nazzari, founder of design studio DNCO; and Helen Normoyle, co-founder of femtech startup My Menopause Centre – discuss growing older in the creative industries.

    Episode 2: Can design and advertising save politics?

    Play Episode Listen Later Oct 5, 2022 45:04


    Is design and advertising a force for good or bad in politics? Three experts –Jeremy Sinclair, Sana Iqbal, and Ben Guerin – join CR editor Eliza Williams to discuss.

    Episode 1: Is Advertising Getting Worse?

    Play Episode Listen Later Sep 16, 2022 35:09


    In the first episode of Creativity Sucks!, Creative Review editor Eliza Williams is joined by three experts from advertising – Mark Denton, David Kolbusz and Melody Sylvester – to discuss the state of the industry today.

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