Grazitti Interactive

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Grazitti Interactive is a global provider of SaaS products and digital services leveraging cloud, mobile and social media technologies to reinvent the way you do business. Since 2008, Grazitti has been helping companies power their businesses with marketing automation and cloud innovation services, and its enterprise search platform. As a global consultancy, we have strategic partnerships with technology pioneers like Marketo, Salesforce, Google, Alteryx, Microsoft, Adobe, Lithium, Optimizely, Acquia, Shopify, and Jive. We combine these platforms with our innovative approaches to provide effective, result-oriented solutions to our clients. We have been helping hundreds of global companies to transform their business technologies and save millions. With multiple offices in the U.S., Canada, India, Australia, and Singapore, Grazitti Interactive has a growing client base ranging from a diversified set of Fortune 100 companies, non-profit organizations, and government agencies to mid-to-small size organizations. They rely on our creative thinking, expertise to deliver the most effective solutions and consistent results.

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    • Oct 20, 2021 LATEST EPISODE
    • infrequent NEW EPISODES
    • 18m AVG DURATION
    • 10 EPISODES


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    Latest episodes from Grazitti Interactive

    Marketing Analytics Central Episode 1: Marketing Disruptions & Data Analytics Modernization

    Play Episode Listen Later Oct 20, 2021 10:29


    Tune in to the podcast and discover how data analytics has become an essential navigation tool to support mission-critical decision-making for businesses.

    Community Talks Ep 9: How Horizontal Integration is Paramount in Making Communities Cross-Functional

    Play Episode Listen Later Dec 31, 2020 29:10


    The innovation in the community world has pushed organizations to adopt a cross-functional approach. Companies today are accomplishing numerous facets by tapping into user behavior, diversifying operations, and building relationships. We bring to you yet another episode of community talks by Grazitti Interactive. Catch two community wizards, Brain Oblinger and John Summers, in conversation on how horizontal integration is paramount in making communities cross-functional.

    Community Talks Ep 8: Driving Success by Boosting Community Value

    Play Episode Listen Later Oct 29, 2020 27:41


    The evolution of online communities has brought a wave of opportunities for businesses. However, community managers still struggle to leverage these possibilities and boost community value. Learn how you can drive community success by making them accessible to the executive teams by listening to this podcast. Here's another episode of community talks by Grazitti Interactive. We have with us Dani Weinstein - a Community Builder, Strategist, and Advisor enabling customer success, with over a decade's experience in community operations. Catch the two community mavericks, Dani Weinstein and John Summers exchange thoughts on driving success by boosting community value.

    Community Talks Ep 7: How Can You Sell Through Online Communities?

    Play Episode Listen Later Jul 9, 2020 24:06


    In episode 7 of Community Talks, we have Phoebe Venkat from Okta and Jeremie Gluckman from WeVideo in conversation with John Summers from Grazitti about how you can sell through online communities. Catch them as they discuss that and a lot more about communities in this podcast.

    Community Talks Ep 6: Evolution of Video Strategy for Community Stakeholders

    Play Episode Listen Later Jun 4, 2020 20:04


    Videos can play a key role in customer engagement programs. Learn why they should be a part of your community strategy through this podcast.

    Community Talks Ep 5: The Cross-Functionality of an Online Community

    Play Episode Listen Later Mar 31, 2020 17:07


    How well have you explored online communities? Learn how cross-functional they are by tuning into this podcast. Grazitti brings to you another episode of Community Talks. This time we have Mike Rizzo from Mavenlink, who is building a community for client success operations at Mavenlink. Catch the two community mavens, Mike Rizzo and John Summers from Grazitti Interactive, joining together on a dialogue on the cross-functionality of online communities.

    Community Talks Ep. 4: How Internal Communities Can Power the Remote Workforce

    Play Episode Listen Later Mar 31, 2020 8:40


    Our latest Community Talks episode is on internal communities powering the remote workforce. Our host, John Summers, is a successful community manager, who provides an in-depth look at the significance of the internal community as a social intranet tool for remote working. It will give you the necessary information and ideas to bring cohesive employee collaboration, perks of the social intranet, value of team spaces, and much more.

    Community Talks Ep 3: Role of Knowledge-Centered Service (KCS) and Self-service in the Community

    Play Episode Listen Later Mar 31, 2020 19:19


    Knowledge resources are a prominent requirement to improve the customer experience with your product/service or brand. This podcast will help you know the importance of knowledge-centered service and self-service in community programs. This will also enable the audience to get answers on their own and elevate the support staff efficiency by providing them with efficient knowledge resources to help your community grow, cut extra costs, and earn better ROI.

    Community Talks Ep 2: A Day in the Life of a Solo Community Manager

    Play Episode Listen Later Mar 31, 2020 15:06


    Being a solo community manager can mean a seriously busy day of work. Learn more In our podcast, Lana Lee, senior community strategist and community manager (Zuora community) gives us an insight into how she manages her tasks throughout the day. Find out how John and Lana reveal their community managing secret-sauce that keeps them going. It is time to unravel the nuanced challenges and get inspired to counter them at your own discretion.

    Community Talks Ep 1: The History of Community Metrics

    Play Episode Listen Later Mar 31, 2020 9:46


    Community metrics have evolved a lot with time but the ROI of your community-building efforts is based on three distinct metrics: community growth, community engagement, and brand loyalty. Traditionally, the role of an online community was to get customer feedback and be reactive to customer problems. But now this role has evolved. These days online communities help businesses generate personalized experience, highlight the pain points of customers, and promote exclusives resources, etc.

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