Podcasts about companies

In this podcast episode, Dr. Jonathan H. Westover talks with Lauren Tropeano about how companies can tap into the humanity of their people in the era of AI. Lauren Tropeano is the Chief People Officer at Docebo. She brings over 20 years of Human Resources expertise to Docebo, having led diverse, multinational teams for several global, high growth tech organizations. Prior to Docebo, Lauren was the Chief People Officer at Skillshare, a leader in creative learning, from 2022 to 2024. She also held several executive roles leading global People teams at tech companies such as DraftKings from 2018 to 2022, and Cogito, Pivotal Software and Dell/EMC prior. In those leadership roles, she led teams and organizations through several periods of rapid growth and transformation. She is also the founder of Destination People, a boutique human resources consulting firm. Lauren received her MBA from the University of Massachusetts at Amherst and B.A. in Organizational Behavior from Boston College. Check out all of the podcasts in the HCI Podcast Network!

From Episode #229 "Pesticide Immunity, Medical Freedom, and Glenn Beck"Access the Entire Episode on Beyond Labels Premium HERE: https://beyondlabels.supportingcast.fm/Follow on InstagramFollow on XSubscribe on RumbleSubscribe on YouTubeFind Joel Here: www.polyfacefarms.comFind Sina Here: www.drsinamccullough.comDISCLAIMER

Risk gets talked about a lot in investing—and often defined poorly. This week on Rule Breaker Investing, David is joined by Motley Fool analysts Alicia Alfiere and Yasser El-Shimy to walk through his full 25-point risk rating system, a framework he's used for more than a decade to replace vague labels like “medium risk” with something concrete and measurable. Using Etsy and Duolingo as live 2026 case studies, the trio scores each company question by question—covering the business, financials, competition, leadership, and the investor's own willingness to dig deeper. Along the way, listeners get a deeper look at how studying risk is really about studying quality—and how seeing risk clearly with a number is just another way Rule Breaker investors can learn to break the rules…. Companies mentioned: DUOL, ETSY Host: David GardnerGuests: Alicia Alfiere, Yasser El-ShimyProducer: Bart Shannon Learn more about your ad choices. Visit megaphone.fm/adchoices

Fast casual restaurant stocks were hit hard over the past year, but many have snapped back over the past month. In today's episode of Motley Fool Money, Emily Flippen is joined by Fool analysts Sanmeet Deo and Jason Hall to break down what has caused the rebound, how consumer tastes have changed, and if fast casual stocks are set up for continued strong performance in the year ahead. Companies discussed: CAVA, CMG, SG, WING, EAT, SBUX, MAMA, JBFCF, YUM Host: Emily Flippen, Sanmeet Deo, Jason Hall Producer: Anand Chokkavelu Engineer: Dan Boyd Disclosure: Advertisements are sponsored content and provided for informational purposes only. The Motley Fool and its affiliates (collectively, “TMF”) do not endorse, recommend, or verify the accuracy or completeness of the statements made within advertisements. TMF is not involved in the offer, sale, or solicitation of any securities advertised herein and makes no representations regarding the suitability, or risks associated with any investment opportunity presented. Investors should conduct their own due diligence and consult with legal, tax, and financial advisors before making any investment decisions. TMF assumes no responsibility for any losses or damages arising from this advertisement. We're committed to transparency: All personal opinions in advertisements from Fools are their own. The product advertised in this episode was loaned to TMF and was returned after a test period or the product advertised in this episode was purchased by TMF. Advertiser has paid for the sponsorship of this episode. Learn more about your ad choices. Visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1'S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.   Email me additional questions: briangburns@me.com     — SAMPLE EMAIL TO EXPENSE THE COURSE MGR,   I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.   They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I'm committed to my own personal development and would like your help in expensing the course.   It would pay for itself if I closed only one new deal of $X value.   Please let me know by Friday if I can move forward with this 1 year course.   Thanks, ME Here are some student interviews from the courses:      ———————————————————————————————————— Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth  

We're destressing and just going over all the non-goal related things swirling around in the current moment.In Episode #510 of 'Meanderings', Juan & I discuss: the old million dollar homepage and the new x402 version, experimenting with a cheeky one‑pixel squatting strategy to test rent‑seeking dynamics, why some value‑for‑value/Lightning initiatives plateau despite strong early communities, advertising economics from retro web banners to F1 liveries, if energy could become the unit of exchange in agent‑to‑agent worlds and whether the current moment has the most amount of historical rate of change. Huge thanks to Cole for the support!Stan Link: https://stan.store/meremortalsTimeline:(00:00:00) Intro(00:00:49) Remembering the Million Dollar Homepage and link rot(00:03:07) Hype cycles and the modern x402 Wall revival(00:06:44) Domain‑squatting pixels: ethics and ROI debate(00:12:45) Advertising realities: from F1 liveries to failed walls(00:15:04) Old web ads versus brands and what's obsolete now(00:19:10) Micropayments vision: beyond subscriptions(00:23:56) Index decentralisation, AI spam, and niche podcasts(00:28:20) Ads, ethics, and why ‘wall squatting' targets advertisers(00:32:03) Boom–bust build‑outs, block space, and critics(00:36:54) Agents, moats, and access to compute(00:39:02) Boostagram Lounge and community shout‑outs(00:45:34) Agents doing business end‑to‑end: Truth Terminal case(00:50:07) Beyond attention? Energy, agency, and ‘currency'(00:56:36) Speculating on rights for uploaded minds and AI(01:00:24) Short‑term goals, schooling, and planning in fast change(01:05:03) Is today's change really faster? Moore's Law debate(01:10:26) Exponential feels: compressing change into months(01:16:22) Falling out of the loop: TikTok, crypto, and pace(01:19:35) Can AI replace governments? Companies vs states(01:23:46) Wrap‑up, shout‑outs, and value‑for‑value support Connect with Mere Mortals:Website: https://www.meremortalspodcasts.com/Discord: https://discord.gg/jjfq9eGReUTwitter/X: https://twitter.com/meremortalspodsInstagram: https://www.instagram.com/meremortalspodcasts/TikTok: https://www.tiktok.com/@meremortalspodcastsValue 4 Value Support:Boostagram: https://www.meremortalspodcasts.com/supportPaypal: https://www.paypal.com/paypalme/meremortalspodcast

In this episode of the You Are Not Broken, Dr. Kelly Casperson is joined by Joanna Strober, CEO of MIDI Health, for a direct and hopeful conversation about menopause care, hormone therapy, and what women actually need from the healthcare system. Joanna shares the story behind building MIDI Health and why access, education, and properly trained providers are essential to closing the massive gaps in menopause care. Despite the data, only a small fraction of eligible women are receiving hormone therapy—leaving millions undertreated, dismissed, or told to simply “push through.” This episode tackles outdated narratives around menopause, reframes hormones as foundational to long-term health and longevity, and makes a strong case for advocacy—by clinicians, companies, and women themselves. How MIDI Health is delivering hormone therapy to 25,000 women each week Why only ~5% of women over 40 are currently using hormone therapy The critical need for education and training in menopause care How hormone therapy can help prevent downstream health issues Why menopause care doesn't end when periods stop What's broken in women's healthcare—and how to fix it Real patient success stories that show what's possible The role of hormones in longevity, vitality, and overall health Why advocacy is essential for meaningful change MIDI Health's vision to become a trusted, national brand for women's health Menopause is not the end of care—it's the beginning of a new phase that deserves attention, education, and evidence-based treatment. Hormone therapy isn't about vanity or “anti-aging”; it's about giving women access to the healthcare they've always deserved. To my fellow clinicians: listen to the You Are Not Broken podcast on ⁠⁠⁠Pinnacle's network to earn FREE CME credit⁠⁠⁠ Listen to my Tedx Talk: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Why we need adult sex ed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Take my Adult Sex Ed Master Class:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Interested in my sexual health and hormone clinic? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Waitlist is open⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Thanks to our sponsor ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Midi Women's Health⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Designed by midlife experts, delivered by experienced clinicians, covered by insurance.Midi is the first virtual care clinic made exclusively for women 40+. Evidence-based treatments. Personalized midlife care.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.joinmidi.com⁠ Learn more about your ad choices. Visit podcastchoices.com/adchoices

Are "natural" skincare products really better? Do expensive creams work better than drugstore products? And does tingling mean your skincare is actually working? In this episode, I'm joined by cosmetic chemist Luisa Fanzani to break down the top 5 skincare myths that are damaging skin health, accelerating aging, and wasting your money. We cover: Why "natural" skincare isn't always safer The truth about luxury vs drugstore skincare Why long skincare routines often backfire When skincare can't fix acne or skin conditions Why burning or tingling is a red flag — not a benefit This conversation is backed by real formulation science, not influencer trends or fear-based marketing. If you want healthier skin, better aging outcomes, and a simple routine that actually works, this episode is a must-watch. TIMESTAMPS: 1:00 – Top Skincare Myths That Are Ruining Your Skin 2:00 – Are Natural Skincare Products Really Better? 3:00 – Natural vs Synthetic Ingredients Explained 4:00 – Why Synthetic Skincare Can Be Safer 7:00 – How to Read Skincare Labels Correctly 8:00 – Alcohol & Fragrance: Hidden Skin Irritants 12:00 – Luxury vs Drugstore Skincare: The Truth 15:00 – White Label Skincare & Celebrity Brands Exposed 18:00 – Why 10-Step Skincare Routines Don't Work 20:00 – The Only Skincare Products You Really Need 23:00 – Why Skincare Can't Fix Acne & Hormonal Issues 25:00 – Skin Health Starts Inside the Body 28:00 – Does Tingling Mean Skincare Is Working? 30:00 – How Long Skincare Takes to Show Results 31:00 – Simple Morning Skincare Routine That Works 32:00 – Best Night Routine for Anti-Aging Skin 35:00 – Final Skincare Advice from a Cosmetic Chemist Follow Radiance Revealed for more evidence-based skin, hormone, & longevity conversations! You can find Luisa on Instagram @luisa.fanzani and luisatrueskincare.com   Watch this episode on The Radiance revealed YouTube Channel:   https://youtu.be/Yhjj8n-Azpo     PRODUCTS / RESOURCES:   Follow Dr. Jen Haley on Instagram @drjenhaley - instagram.com/drjenhaley Connect on LinkedIn:  http://linkedin.com/in/jennifer-haley-md-faad-a4283b46 Book a consultation with Dr. Haley here:  https://app.minnect.com/expert/DrJenHaley Dr. Haley's favorite skincare:  https://www.alumiermd.com?code=5HUKRDKW Dr. Haley's favorite supplements (15% discount): https://us.fullscript.com/welcome/hhaley   #radiancerevealedpodcast

Get featured on the show by leaving us a Voice Mail: https://bit.ly/MIPVM  Explore how Andy Sitison uses AI-powered storytelling to uncover hidden patterns, build trust, and drive meaningful engagement. Learn why human connection, agility, and intent are essential for businesses navigating rapid technological change. Gain practical insights from Andy on leveraging AI as a creative tool and fostering a culture of trust and adaptability.  

The world of marketing has discovered there's money to be made in creating fake ads.But, they're not trying to fool you - they're trying to entertain you. Companies are creating fake ads and fake stores and even fake mistakes - on purpose - in order to gain your attention.The trick is to appear absolutely legitimate.While gently pulling your leg at the same time.We know you want to listen to all the ads in this show. On the off-chance you don't, subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.

CES 2026 Just Showed Us the Future. It's More Practical Than You Think.CES has always been part crystal ball, part carnival. But something shifted this year.I caught up with Brian Comiskey—Senior Director of Innovation and Trends at CTA and a futurist by trade—days after 148,000 people walked the Las Vegas floor. What he described wasn't the usual parade of flashy prototypes destined for tech graveyards. This was different. This was technology getting serious about actually being useful.Three mega trends defined the show: intelligent transformation, longevity, and engineering tomorrow. Fancy terms, but they translate to something concrete: AI that works, health tech that extends lives, and innovations that move us, power us, and feed us. Not technology for its own sake. Technology with a job to do.The AI conversation has matured. A year ago, generative AI was the headline—impressive demos, uncertain applications. Now the use cases are landing. Industrial AI is optimizing factory operations through digital twins. Agentic AI is handling enterprise workflows autonomously. And physical AI—robotics—is getting genuinely capable. Brian pointed to robotic vacuums that now have arms, wash floors, and mop. Not revolutionary in isolation, but symbolic of something larger: AI escaping the screen and entering the physical world.Humanoid robots took a visible leap. Companies like Sharpa and Real Hand showcased machines folding laundry, picking up papers, playing ping pong. The movement is becoming fluid, dexterous, human-like. LG even introduced a consumer-facing humanoid. We're past the novelty phase. The question now is integration—how these machines will collaborate, cowork, and coexist with humans.Then there's energy—the quiet enabler hiding behind the AI headlines.Korea Hydro Nuclear Power demonstrated small modular reactors. Next-generation nuclear that could cleanly power cities with minimal waste. A company called Flint Paper Battery showcased recyclable batteries using zinc instead of lithium and cobalt. These aren't sexy announcements. They're foundational.Brian framed it well: AI demands energy. Quantum computing demands energy. The future demands energy. Without solving that equation, everything else stalls. The good news? AI itself is being deployed for grid modernization, load balancing, and optimizing renewable cycles. The technologies aren't competing—they're converging.Quantum made the leap from theory to presence. CES launched a new area called Foundry this year, featuring innovations from D-Wave and Quantum Computing Inc. Brian still sees quantum as a 2030s defining technology, but we're in the back half of the 2020s now. The runway is shorter than we thought.His predictions for 2026: quantum goes more mainstream, humanoid robotics moves beyond enterprise into consumer markets, and space technologies start playing a bigger role in connectivity and research. The threads are weaving together.Technology conversations often drift toward dystopia—job displacement, surveillance, environmental cost. Brian sees it differently. The convergence of AI, quantum, and clean energy could push things toward something better. The pieces exist. The question is whether we assemble them wisely.CES is a snapshot. One moment in the relentless march. But this year's snapshot suggests technology is entering a phase where substance wins over spectacle.That's a future worth watching.This episode is part of the Redefining Society and Technology podcast's CES 2026 coverage. Subscribe to stay informed as technology and humanity continue to intersect.Subscribe to the Redefining Society and Technology podcast. Stay curious. Stay human.> https://www.linkedin.com/newsletters/7079849705156870144/Marco Ciappelli: https://www.marcociappelli.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

AI investment, evolving earnings leadership, and shifting global dynamics are redefining stock market trends as investors enter 2026. Companies are deploying unprecedented capital toward data centers, compute, and productivity-enhancing technologies, while rate cuts and supply-chain realignment reshape the macro backdrop. These forces are changing how fundamentals, valuations, and sector growth patterns show up in equity markets.In this episode of The Bid, host Oscar Pulido speaks with Carrie King, Global CIO of BlackRock's Fundamental Equities group, about the major drivers influencing the 2026 equity outlook. Carrie breaks down why high-level valuations may mask improved corporate quality, how AI-related investment is broadening beyond semiconductors, and why the gap between megacap earnings and the rest of the market may begin to narrow.They also explore how global monetary easing is benefiting emerging markets, why Japan's structural reforms continue to support its equity story, and how diversification is becoming more challenging in a market shaped by a few powerful megaforces. Carrie explains what this means for sector positioning, volatility, and where long-term investors may find underappreciated opportunities.Key moments in this episode:00:00 Introduction: Can Stocks Maintain Momentum in 2026?03:29 AI's Dominance in the Market09:34 Global Investment Trends and Opportunities12:06 Earnings Growth and Sector Performance15:36 Diversification Strategies for Investors17:10 New Year's Resolutions for Investors18:59 Conclusion and Upcoming EpisodesKey insights include:· How AI-driven spending is reshaping earnings patterns and stock market trends· Why equity valuations may be better anchored than headlines suggest· Where the “other 493” may see accelerating earnings growth· How global rate cuts and supply-chain shifts are supporting EM and Japan· Why diversification requires new approaches in a megaforce-driven market· Which sectors—industrials, travel, and healthcare—may offer overlooked potentialstock market trends, AI investing, megaforces, capital markets, equity markets, global investing, sector rotationSources:Written Disclosures In Episode Description:This content is for informational purposes only and is not an offer or a solicitation. Reliance upon information in this material is at the sole discretion of the listener. Reference to any company or investment strategy mentioned is for illustrative purposes only and not investment advice. In the UK and non-European Economic Area countries, this is authorized and regulated by the Financial Conduct Authority. In the European Economic Area, this is authorized and regulated by the Netherlands Authority for the Financial Markets. For full disclosures, visit blackrock.com/corporate/compliance/bid-disclosures.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Pokémon is finally here... with mixed reviews. LEGO has a misleading ad for Iron Man, and the Pokémon GWP is gone. gone gone. All that and more on this week's Bricking LEGO News!FOLLOW my YouTube channel: Back 2 BrickSet Review: 31385 Sea Animals Beautiful Dolphins Rebrickable Review: WSQK the Squawk Radio by BRICK_MINDMonorail education setSmart Play for only 6 countriesLion Dance15 years of NinjagoPokemon!Pokémon pre-ordered by scalpersGWP will returnBrickink Designer Program restockBotanical Insiders RewardsIron Man doesn't light upCanadian Prime MinisterStar Wars Book MinifigPokemon Treasure Hunt10,000 Insiders PointsPick-a-Brick Classic SpacemanThank you, Patrons! - Bellefonte Bricks Studio, Jimmy Tucker, David, Paul Snellen, Lee Jackson, Pop's Block Shop, Steve Miles, David Support the showSee some of the designs I've built - REBRICKABLE.COMHead over to Back2brick.com for links to the latest LEGO set discounts!Support the podcast through our affiliate links AND join the Back 2 Brick Patreon!Have a question? Want to be a guest? Send me a message!backtobrick@gmail.comBack 2 Brick Podcast is not an affiliate nor endorsed by the LEGO Group.LEGO, the LEGO logo, the Minifigure, and the Brick and Knob configurations are trademarks of the LEGO Group of Companies. ©2025 The LEGO Group.

Hey Diabuddy thank you for listening to show, send me some positive vibes with your favorite part of this episode.In today's episode, I sit down with Sara Lerner, Director of Community Engagement at Blue Circle Health, to talk about what it really takes to live well with Type 1 Diabetes—and why the current healthcare system often falls short.Sara shares her personal journey of being diagnosed with Type 1 diabetes (T1D) as an adult at age 25, including the fear, missteps, and challenges that come with adult-onset diagnosis. Drawing from both her lived experience and her professional background as a social worker, Sara explains how access, education, mental health support, insurance navigation, and community all play critical roles in diabetes success.The conversation dives deep into why so many adults are misdiagnosed, why “compliance” is the wrong word in diabetes care, and how Blue Circle Health was created to close the massive gaps between what people with T1D need and what they can actually access.If you've ever felt unheard, unsupported, overwhelmed by insurance, or unsure where to turn for help with diabetes—this episode is for you.

In a market dominated by AI narratives and software-driven growth, it's easy to lump technology companies into a single bucket. But a closer look often reveals very different stories beneath the surface. Two companies that highlight this contrast particularly well are Datadog (DDOG) and CoreWeave (CRWV)—both high-quality software businesses, yet operating in entirely different domains and exhibiting sharply different market behavior.

Hey everyone, it's Nilay. We're settling back in here after the winter break and CES, and we'll have new episodes for you starting next Monday. In the meantime, we wanted to highlight one of our favorites from last year: an interview with journalist and author Megan Greenwell about her book Bad Company: Private Equity and the Death of the American Dream. My conversation with Megan last year was extremely illuminating as to why private equity does what it does to industries like healthcare, media and real estate — and just how deeply it's affecting the everyday lives of Americans everywhere. It's a really great conversation that feels just as timely today as it did last summer. Enjoy.  Links:  Bad Company | HarperCollins How private equity kills companies and communities | Decoder Private equity bought out your doctor and bankrupted Toys ‘R' Us | Decoder Private equity makes its first college sports play | Axios Private equity Is gutting America — and getting away with it | NYT I was fired from Deadspin for refusing to ‘stick to sports' | NYT Will private equity be the next ‘Big Short'? | Marketplace The profit-obsessed monster destroying American ERs | Vox Why your vet bill is so high | The Atlantic The investment firms leave behind a barren wasteland' | Politico Subscribe to The Verge to access the ad-free version of Decoder! Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. Decoder is produced by Kate Cox and Nick Statt and edited by Ursa Wright. Our editorial director is Kevin McShane.  The Decoder music is by Breakmaster Cylinder. Learn more about your ad choices. Visit podcastchoices.com/adchoices

As artificial intelligence accelerates, many leaders, founders, and professionals are quietly asking the same question: Where do I still matter? If machines can write, analyze, summarize, and even "sound" human, what is left that cannot be automated? In this episode of On the Brink, I sat down with branding strategist and neuroscientist-turned-entrepreneur Carey James, co-founder of Brand Alchemy, to explore why a personal brand—not technology—is becoming the defining asset of the future. What emerged was a powerful reframing of branding—not as self-promotion, but as survival. Branding Isn't About Visibility—It's About Trust Carey's journey began in neuroscience labs and academic research, where brilliant minds often remain invisible. In these labs, the work mattered deeply, yet few people beyond their field ever heard about it. That disconnect led him to a simple realization: impact doesn't scale unless people know who you are. Branding, in Carey's view, is not about being flashy or loud. It is about becoming trustable at scale. Human beings evolved to live in tribes. We trusted the hunter, the healer, the builder—not because of logos or résumés, but because we knew who they were. That same ancient wiring still governs modern decision-making. Whether we are choosing a consultant, an executive hire, a keynote speaker, or a company to invest in, the first question is rarely "Is this organization impressive?" It is almost always: Do I trust this person? Your Name Is the Asset—Not the Logo One of Carey's most important insights is deceptively simple: your personal name is likely the most valuable asset you will ever own. Companies come and go. Products evolve. Roles change. But trust attached to your name transfers from project to project. This is why serial entrepreneurs can fail, pivot, and succeed again—while others disappear after one setback. In the age of AI, this becomes even more critical. You will not always be the smartest voice in the room. Algorithms already out-compute us. What they cannot replicate, however, is your lived experience, judgment, pattern recognition, and imperfections. Those human elements—your way of thinking, questioning, connecting ideas—are what create differentiation. The "Label on the Bottle" Problem Most people struggle to articulate their own brand because they are trapped inside it. Carey calls this the label-on-the-bottle syndrome: when you are inside the bottle, you cannot see the label. The solution is not more introspection—it is perspective. Carey encourages leaders to do what great organizations already do through 360-degree reviews: ask others how they experience you. Patterns emerge quickly. Strengths, quirks, values, and stories surface that feel obvious to everyone else—but invisible to you. This external clarity becomes the foundation of an authentic brand, not a manufactured one. Watch our podcast with Carey James here. Connect with me: Website: www.simonassociates.net Email: info@simonassociates.net Learn more about our books here: Rethink: Smashing the Myths of Women in Business Women Mean Business: Over 500 Insights from Extraordinary Leaders to Spark Your Success On the Brink: A Fresh Lens to Take Your Business to New Heights Watch for our new book, Rethink Retirement: It's Not The End--It's the Beginning of What's Next. Due out Spring 2026. Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow.  Let's Talk!

Your phone knows more about you than your best friend. Every click, search, and swipe is being tracked, stored, and sold. But protecting your digital privacy doesn't require a computer science degree or giving up technology entirely. In this episode, we break down five simple changes you can make right now to dramatically improve your digital privacy without disrupting your daily routine: Browser switching: Why Chrome is tracking you and which privacy-focused browsers actually protect your data Location management: How to stop apps from broadcasting your exact whereabouts (including which room you're in) Secure email: Why Gmail scans your messages and which encrypted alternatives keep your conversations private Password protection: How one password manager can eliminate your biggest security vulnerability Social media privacy: The shocking amount of personal data you're sharing without realizing it We reference a revealing 2019 New York Times study that found one data company tracking over 12 million Americans' movements down to specific rooms in their homes. The good news? These five changes take less than an hour total and put you back in control of your personal information. Your personal data has become one of the most valuable commodities in the digital economy. Companies are making billions from information you provide for free. This episode shows you how to take back control. Ready to reclaim your digital privacy? Hit subscribe for more practical tech wellness tips that actually work in the real world.

In this episode of Run the Numbers, CJ sits down with Bruno Annicq, CFO of Wellhub (formerly Gympass), to unpack a practical finance playbook built around cash discipline, sustainable growth, and simplicity. Bruno explains how he rebuilt forecasting using an AI-driven, probabilistic ensemble model, moving teams beyond single-scenario planning. They also dig into his EMPOWER planning framework, usable OKRs, and why tighter alignment between finance, HR, and wellbeing is becoming a durable lever for long-term performance.—SPONSORS:RightRev is an automated revenue recognition platform built for modern pricing models like usage-based pricing, bundles, and mid-cycle upgrades. RightRev lets companies scale monetization without slowing down close or compliance. For RevRec that keeps growth moving, visit https://www.rightrev.comRillet is an AI-native ERP built for modern finance teams that want to close faster without fighting legacy systems. Designed to support complex revenue recognition, multi-entity operations, and real-time reporting, Rillet helps teams achieve a true zero-day close—with some customers closing in hours, not days. If you're scaling on an ERP that wasn't built in the 90s, book a demo at https://www.rillet.com/cjTabs is an AI-native revenue platform that unifies billing, collections, and revenue recognition for companies running usage-based or complex contracts. By bringing together ERP, CRM, and real product usage data into a single system of record, Tabs eliminates manual reconciliations and speeds up close and cash collection. Companies like Cortex, Statsig, and Cursor trust Tabs to scale revenue efficiently. Learn more at https://www.tabs.com/runAbacum is a modern FP&A platform built by former CFOs to replace slow, consultant-heavy planning tools. With self-service integrations and AI-powered workflows for forecasting, variance analysis, and scenario modeling, Abacum helps finance teams scale without becoming software admins. Trusted by teams at Strava, Replit, and JG Wentworth—learn more at https://www.abacum.aiBrex is an intelligent finance platform that combines corporate cards, built-in expense management, and AI agents to eliminate manual finance work. By automating expense reviews and reconciliations, Brex gives CFOs more time for the high-impact work that drives growth. Join 35,000+ companies like Anthropic, Coinbase, and DoorDash at https://www.brex.com/metricsMetronome is real-time billing built for modern software companies. Metronome turns raw usage events into accurate invoices, gives customers bills they actually understand, and keeps finance, product, and engineering perfectly in sync. That's why category-defining companies like OpenAI and Anthropic trust Metronome to power usage-based pricing and enterprise contracts at scale. Focus on your product — not your billing. Learn more and get started at https://www.metronome.com—LINKS:Bruno on LinkedIn: https://www.linkedin.com/in/bannicq/Wellhub: https://wellhub.com/CJ on LinkedIn: https://www.linkedin.com/in/cj-gustafson-13140948/Mostly metrics: https://www.mostlymetrics.com—RELATED EPISODES:“Run Toward a Tough Market” — Developing the Hard and Soft Skills To Be a Great Finance Leaderhttps://youtu.be/iNHbkcG7YEo—TIMESTAMPS:00:00:00 Preview and Intro00:02:19 Sponsors — RightRev, Rillet, Tabs00:06:43 Accidental CFO Origin Story00:07:34 Consulting to Operations Pivot00:08:12 Why Finance Clicked for Bruno00:09:28 McKinsey Prioritization in Real World00:10:02 Eisenhower Matrix and Prioritization00:11:08 Investing in Non-Urgent Work00:13:30 Lessons From AOL Reinvention00:16:10 Sponsors — Abacum, Brex, Metronome00:20:01 Career Growth Through Hard Problems00:20:52 Broadening Skills Through Change00:23:12 Five Core Finance Principles00:24:02 Cash Is King00:25:14 Driving Sustainable Growth00:26:01 No Surprises and Forecasting00:26:07 Finance as Business Enabler00:27:22 Less Is More Philosophy00:28:47 Hardest Principle: Less Is More00:29:46 Deterministic vs Probabilistic Forecasting00:31:11 Marketplace Volatility and Forecast Error00:32:10 Ensemble Models Explained00:33:37 Forecast Accuracy Gains00:34:53 Building Models In-House00:36:46 Why Explainability Matters00:37:48 Empower Framework Introduction00:47:47 Urgency, Compounding, Long-Term Thinking00:48:10 Advice to Younger Self00:50:06 Finance Stack and Expense Stories00:52:51 Credits#RunTheNumbersPodcast #CFO #FinanceLeadership #Forecasting #AIinFinance This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cjgustafson.substack.com

The FTC has begun issuing warning letters to companies that may be violating the new Consumer Review Rule, signaling the agency's intent to enforce the sweeping prohibition on practices that mislead consumers about the ability to leave honest reviews (such as gag clauses, pay-for-delete offers, and review manipulation). These warnings underscore that enforcement is not hypothetical — companies should be actively auditing review, testimonial, and ratings practices across all platforms to ensure compliance before formal actions begin. Hosted by Simone Roach. Based on a blog post by Gonzalo E. Mon.

Why B2B Lead Qualification Fails and How to Fix It  Traffic is cheap, but qualified B2B sales conversions are not. Too many CMOs in the B2B space are watching brilliant creative go to waste at the top of the marketing funnel because what's passing through as a “qualified lead” often isn't really qualified. How can B2B marketers identify where the real lead qualification bottleneck is? Why is rethinking how MQLs are defined, scored, and routed one the most strategic fixes a CMO can make to improve pipeline performance? That's why we're talking to Gabe Lullo (CEO, Alleyoop), who shared some insights around why B2B lead qualification fails and how to fix it at the top of the funnel. During our discussion, Gabe challenged the common misconception that poor lead quality is the issue when sales aren't closing. Instead, he emphasized the importance of a clearly-defined Ideal Customer Profile (ICP), a strong product-market fit, and a well-mapped B2B sales journey. Gabe also stressed the need for A/B testing, identifying and resolving funnel bottlenecks, and using data-driven decision-making to improve lead conversion rates. He underscored the value of nurturing leads and cautioned B2B marketers against dismissing traditional marketing channels without rigorous testing. https://youtu.be/KXVmywNsfP0 Topics discussed in episode: [02:36] Why top-of-funnel lead qualification breaks down in B2B. [16:37] How to define and operationalize your Ideal Customer Profile (ICP). [12:17] When MQLs hurt more than they help, and how to fix them. [26:14] How A/B testing and data-driven decisions improve lead conversion. [27:53] Why lead nurturing is critical to long sales cycles. [34:05] When to test (not abandon) traditional B2B marketing channels. Companies and links mentioned: Gabe Lullo on LinkedIn  Alleyoop  ZoomInfo  Salesloft  Adobe  Transcript SPEAKERS Gabe Lullo, Christian Klepp Gabe Lullo  00:00 So we’re doing top of funnel activities, and then we’re sending leads over. The sales team takes them, and then what we find, a lot, we hear this all the time, is leads aren’t closing. And what’s interesting is that it was never a lead problem. It was more of a, you know, seller problem. I don’t mean to put blame on it, but companies come to us saying, hey, my sellers are saying we don’t have enough leads, we don’t have better leads, we don’t have good leads, and they’re the ones complaining about the lead. So they come to us to fix the lead problem. We fix the lead problem, but it doesn’t fix the revenue problem. It’s still not closing. So what is it? Christian Klepp  00:30 Traffic is cheap, but conversion is not too many CMOs (Chief Marketing Officer) are watching brilliant, creative go to waste at the top of the funnel, because what’s passing through as qualified just isn’t so how can you identify where the real bottleneck is, and why is rethinking how MQLs (Marketing Qualified Leads) are defined and scored the single most strategic fix? A CMO can make welcome to this episode of the B2B Marketers on the Mission podcast, and I’m your host, Christian Klepp. Today, I’ll be talking to Gabe Lullo, who will be answering these questions. He’s the CEO of Alleyoop, a sales development agency working with industry giants such as ZoomInfo, Salesloft and Adobe. Tune in to find out more about what this B2B Marketers Mission is, and off we go. Mr. Gabe Lullo, welcome to the show, sir. Gabe Lullo  01:17 Christian. Thank you so much. First off, I’m a huge fan of yours, so is my team, and we just appreciate all that you do for the industry. And I’m so excited to be here. Thanks for the invite. Christian Klepp  01:28 Wow, wow. Thank you. Thank you so much. Right off the gate with the praise, thank you, sir. Gabe Lullo  01:33 Well, you deserve it, man, you’re the best. What do you do. I love it. I love your show, and I love being a part of that. Christian Klepp  01:38 I appreciate that. I appreciate that. You know, we really had an awesome, like, pre-interview conversation. I’m gonna say, like, you know, talking about coming up to Toronto and Buffalo and what have you. And I’m really looking forward to this conversation, Gabe, because, man, you know, what? As much as some Marketers probably don’t want to hear this. It’s an, I think this is an absolutely necessary conversation to have. Right this topic that we’re going to talk about, and I will not keep the audience in suspense for too long. I’m just going to jump into the first question, if you don’t mind. Gabe Lullo  02:09 Yeah, no problem. Let’s get right into it. Christian Klepp  02:11 All right, so Gabe, you’re on a mission to provide the ultimate assist to your clients by setting them up for success. So for this conversation, let’s zero in on the following topic of how B2B Marketers can fix qualification at the top. So here comes the first question in our previous conversation. You talked about many marketing funnels being a leaky bucket. Can you please explain what you meant by that? Gabe Lullo  02:36 Yeah, I think companies right now are going to market in a very hodgepodge type of way, you know, ICP (Ideal Customer Profile), you know, we throw that terminal around a lot, and, you know, people think they know what it is, or feel like they have it drilled down, or feel like it’s completely locked, locked in. And then clients invite us in, and we realize it’s not the case, and it’s not just what the ideal client profile is, which, of course, is quintessential to going to market, and it’s really the first step to qualification, isn’t it, right? But on the other side of it, it is, you know, is there a product market fit? Is there a pricing that needs to be aligned? What’s the competitive landscape look like? So when we’re having live conversations, our sellers are making, you know, 11 million cold calls a year. That’s front of the line conversations, right? And we can hear, understand, and truly, you know, debrief with what each call is sounding like, so we can then narrow in what those qualifications should be. You know, a lot of you know, let’s say VPs of sales come into the sales development side of the house or the marketing side of the house, and they apply sales training methodologies to top of funnel qualifications, and it really gets broken as well. So there’s a lot to unpack, but I’ll give you an example. You know, band for instance, but you know budget authority needed timing. Like, is that really the right qualification at the top of the funnel, or does that really, you know, evolve the seller and the demo and the discovery call at that moment in time. So really understanding who’s in charge of that top of funnel and what their experience is also as a part of it, in my opinion. Christian Klepp  04:13 Absolutely, absolutely and you’re absolutely right. There’s so much to unpack here, but I have to ask just from your experience, and I know you have a lot, it seems like it’s just, there’s so many moving parts in this ecosystem, and a lot of like, well, what causes the leaky funnel? I’m gonna say is a lot of the things that you just mentioned, right? It’s a lack of understanding of who the actual ICP is. It’s probably also, especially the bigger the the organization gets sorry to everyone out there, but the lack of ownership and accountability, the lack of an actual strategy, like, where’s this all gonna go? Right? Gabe Lullo  04:54 Oh, it’s interesting. Yeah, I find this to be our except we so we’re doing top of the funnel activities, and we’re sending leads over, the sales team takes them, and then what we find, a lot, we hear this all the time, is leads aren’t closing. And what’s interesting is that it was never a lead problem. It was more of a seller problem. Now I don’t mean to put blame on it, but companies come to us saying, hey, my sellers are saying we don’t have enough leads, we don’t have better leads, we don’t have good leads, and they’re the ones complaining about the lead so they come to us to fix the lead problem. We fix the lead problem, but it doesn’t fix the revenue problem. It’s still not closing. So what is it? It’s the entire channel, right? It’s the entire sales journey, and we have to make sure that all of those things are working like an engine, right? All the cylinders are working at the same time in the same motion, to truly know what the problem may be. So that that’s really exposed a lot when we step in and start doing top of funnel activities, Christian Klepp  05:55 Absolutely, absolutely. And that segues into the next question, which I feel you’ve already answered to a certain extent. But where do you feel the true bottleneck lies, and that may be dependent on the company, right? Because each company maybe has a different set of challenges. And most importantly, okay, where does the bottleneck lie? And how do how can B2B Marketing teams help address the bottleneck and not be part of the bottleneck? Gabe Lullo  06:21 Yeah, absolutely. I mean, there’s an eight step approach to sales. That’s what we call your sales journey, right? You have, obviously, you know, list building, and then we have, of course, outreach, we have qualification, we have discovery call, we have demo, we have, you know, closing or negotiating. We have client success. I mean, that’s the basic funnel, if you will. So is our, I should say, all of those things operating at the best of its ability. And what is broken, and it’s, it’s the old, you know, Henry Ford approach the assembly line. You know, there’s an assembly line and building a car, and there’s an assembly line in sales. And you have to know those steps, firstly, two, you have to know if those steps are working correctly, and figure out where that bottleneck is, and then, you know, take those blockers away so that those cars are flowing in and the production line doesn’t stop and we’re, you know, executing on the results that we need to serve our clients. Christian Klepp  07:16 100% agree. But now I’m gonna throw in another like wild card question, and I know you can handle it, right? When companies like yours come in to help organizations, right, there are times, even from my own experience, where the internal teams look at you and go, What are those guys doing here? Right? Like, is my job on the line. So they feel, they feel threatened, right by by somebody coming in and providing an external perspective. So I guess the question is, how do you deal with that kind of push back to help fix this leaky marketing funnel? Gabe Lullo  07:57 Yeah, it’s very important, right? Because a lot of companies come, you know, come in like us, and say, You know what, we’re going to come in here and try to solve the problem, or rip and replace or threaten the job. And it’s interesting, our point of contact, usually is the person who may be, you know, being fired because of our success. Well, we don’t want to approach it that way. So we set clear expectations that, hey, listen, we’re not here to rip and replace we are here to work as a parallel to what you’re existing doing, so we can A/B test and share best practices and be collective in those results. A lot of companies who have existing teams in place usually put us in scenarios where we’re bringing something new to market, or we’re reaching out to a market that is you know, you know, a new product line or a new segment, and we’re bringing that in. We do, however, see about a 20 to 30% increase in existing production when an outside partner comes in, because, again, we are sharing best practices. We’re all working together, but there is some pressure on the line when they see it. You know, another great player on the team playing ball. However, we did put a mechanism in place that really helps alleviate the fear, if you will, of that rip and replace scenario. Very unique thing to us, only a handful of companies I know about, of hundreds and if not thousands, that do what we do, do this. And here’s what it is, a lot of companies want to hire everything within and bring everything in house, in the sales development side within, because they graduate those people into account executives or closers or higher level performers or managers, so that graduation of career placement is there if you do it in house. So what we say is, you know what? You can have that great feeling of growing and building your team in house with us too. So all of our reps (representatives) who come work here, and all of our clients who enroll with us know that they can hire our reps and and bring them into their payroll and into their in house team with our help. So that’s a really good way of curving the fear, because they know, hey, this person who’s executing this outbound activity could be our next closer, and we can hire them to not take again, to not take away from what their current teams are doing, but to add to and grow that existing team they have. Christian Klepp  10:14 Absolutely, absolutely, and you know where I’m going with this, right? Because, like, you know, far too often, especially the higher ups that are not involved in the day to day, that are looking at this from the, I call it the Mount Olympus perspective, right, looking down at the land of the living, right? Like, why are you bringing in an external partner? Isn’t that your job to fix it? Right? But there are benefits to your point of, like, bringing in somebody that’s external, that’s not privy to, perhaps, some of the bias, some of the, certainly, the, certainly the organizational like dynamics and politics, which may, may be more detrimental than useful, right? Gabe Lullo  10:50 Yeah. I mean, we do punchy contracts, right? We have a six month minimum engagement. But so when we do that, you know, we’re saying, Hey, listen, we’re, we’re going to work with you for six months. We’re going to give it everything we got. And if it’s something you want to bring in-house from our team, great. If it’s you want to continue, great, or if you’ve learned a lot and you’re able to duplicate our efforts, also great too. So again, we’re not going in there saying, Oh, this is our world. Now. Get out of the way. Good luck, you know, and giving pink slips to people, it’s about really, again, how can we help? How can we assist? How can we hit this number? It’s not getting hit. There has to be reasons why. And let’s figure those numbers out, and let’s figure out the reasons why. And then, and then we move on, you know. So there’s short contracts, and then there’s very, very long contracts, you know, ZoomInfo has been a client off and on for the last decade. We’re doing a program right now where they just launched a lot of cool things, and we’re helping them so companies like that, size and stature, still come to outside help when necessary, when the timing is right and the fit is right. Christian Klepp  11:55 Amazing. Amazing. All right. Next question. So why do you believe rethinking how MQLs are defined and scored as the most strategic fix that a CMO can make, and what are some of these other key pitfalls that Marketers should avoid, and what should they be doing instead? I mean, let’s, let’s keep the conversation constructive here, right? Gabe Lullo  12:17 So defining and scoring MQLs is by far one of the first things, if not the most important thing, to start with, right? Because that is, again, the start of that assembly line. You know, garbage in, garbage out. And so if we’re not actually understanding why those MQLs are, the MQLs that we are saying they are, and what those triggering events are causing them to be considered. MQLs could truly dictate whether or not we’re receiving garbage into the funnel versus excellence and extraordinary leads and MQLs into the funnel. So again, it’s going back to that ICP, like we discussed earlier. It’s determining, okay, are these worthy and does it make sense to continue this, lead this MQL down the funnel, and will it produce results? Should it even be in the system at all? So knowing that up front, like I said earlier, it’s like the raw material. You know, if you have really bad raw material that you’re using to build your cars, you know, no matter how great it comes out at the other end, it’s not going to be a quality vehicle. So it’s that, it’s the raw material that we need to make sure that’s first and foremost, because it’s the start of the entire process. Christian Klepp  13:29 Yeah, yeah, no, that’s for sure. Because, you know, how many times have you heard that, right? Like the marketing team says, well, we’ve, we’ve got, we’ve generated the MQLs, we’ve passed them on to the sales team now, so we’re good, yeah, but that’s not where it stops, right? Like, so especially if the MQLs are, like, not qualified, right? Gabe Lullo  13:48 No, I couldn’t agree with you more. And again, having sales and marketing work synergistically in that determination is paramount. You know, so many companies, and it’s the old adage, and I think it’s almost a cliche now, because it’s been said so many times that you know, sales is throwing spears over the fence to marketing, and marketing is throwing another spear back to them, and they’re fighting back and forth over this wall. The deal is, you got to break down the wall and start having conversations. And again, sellers have to give feedback on why we’re seeing this to not be the right fit, and Marketers have to be curious and asking what those things may be happening on those conversations, so they can go find the MQLs that that is worthy. Christian Klepp  14:30 Absolutely, absolutely. And on that topic, what are some of these other pitfalls that marketers should be looking out for, and what should they be doing instead? Gabe Lullo  14:39 Yeah, I think what right now is that you have to really understand your channels. You know, a lot of Marketers right now are doubling down on things that may not be producing the results that they have been expecting. Maybe a year from now, two years from now, every company is different, every ICP is different, and every industry is different. I’ll give you an example. You know, if you’re reaching out to sellers and you know, red. Heads of revenue, you have to have a totally different approach than if you’re reaching out to VPs of technology and cyber security. Now that may sound basic, but if you were coming from a company and you’re in your head of marketing, and you’re coming from a company where your ICP and your persona is all tech based companies, or all tech based personas, and you go into a new industry or a new company, and you come with that lens. It’s not the right approach. You know, sellers like to pick up the phone. They think they’re customers. They use the phone all day long. They pick up the phone all the time. Maybe that’s the right channel, right? CTOs (Chief Technology Officers), CIOs (Chief Information Officers), CSOs (Chief Security Officers), they are not usually picking up the phone. Maybe they’re their channels significantly different, and so you have to realize, understand what your persona is, so you can do marketing activities towards that total addressable market that resonate and hit home and get their attention. And it could be just as much as where they live in regards to where, where do they associate with, what, what channel are they living on? Are they people that pick up the phone? Are they ones that live on LinkedIn? Are they ones that go to Instagram? Are they ones that go to conferences? Where is your audience? And know that first and then go talk to them? Christian Klepp  16:10 That’s definitely a great insight. You know it. I know it. The problem is that there’s so many teams out there that skip this part, right? Like that, like that. That detailed breakdown you just gave us about the different let’s call them like, the different personas, the different behaviors, the different channels, like, Why do you think a lot of teams out there skip this part? Is it because of the the time crunch, the pressure to deliver immediately is all of the above? Gabe Lullo  16:37 Yeah, I think, you know, there’s a lot of boardrooms out there. They come out with this unique product, and then with all they do is they do is they look at the TAM, what’s the total addressable market? But that’s like saying, I want to go catch a tuna fish. But you know, let’s just look at the entire ocean. Like, okay, we have to be more specific. Where do the tuna fish actually swim? Where part of Do they like warm water? Do they like the coast? Are they more towards New Zealand, or are they up towards the Massachusetts? So you have to know where your school of fish are. If you want to go fishing, you can’t just look at the entire ocean as the market. And I think narrowing it down to understand patterns and where people are so you can go talk to them is the right approach, versus this spray and pray mentality that I feel marketing has been living in for many, many years, and now it’s becoming more self evident because of AI, right? Because AI can tell us a lot of these things. AI can do a lot of analysis and research, and it’s giving us insights that we’ve never been able to really see before because of the speed and quickness of it. And so I think we are getting to a point, and I’m hopeful that we are more specific with our total addressable markets in new companies specifically that may not have the experience or the capacity like they used to. And I think it’s exciting. Christian Klepp  16:37 Oh Gabe, you just open the door to another question there. Man. Gabe Lullo  16:37 Like, start with an A. Christian Klepp  16:37 Yeah, it starts with an A. But, like, you know, since you brought it up, I’ve got to ask AI, right? Gabe Lullo  16:37 Yeah. Christian Klepp  16:37 And in terms of, like, helping to fix a leaky marketing funnel, how do you from your experience and your perspective, how do you think AI is helpful, and how is it harmful? Gabe Lullo  17:23 Sure. I mean double edged sword, right? We love AI. We accept it. We know it’s here. We’re not scared of it. We’re not running away from it, but we’re also not ripping and replacing things too abruptly with with the implementation of it, either. For instance, I’ll give you real examples. Are we telling AI to go make cold calls? Well, no, it’s illegal, technically. Secondly, are we using it, though, on the flip side, to train our reps on how to effectively handle great questions and objections through an AI sparring partner? Yeah, we are, and it’s amazing at it. So we actually have our reps when they’re brand new and onboarding or launching into a new campaign. We program the robot, the AI right to be able to have conversations in real life time with our reps, to literally spar with them. And it’s like practice. It’s a sparring partner before they go live onto a campaign, and it prepares them immensely before the live show, before they’re before they’re active, right on the campaign. So this is one way we’re doing it. Other ways, obviously email, messaging, obviously personalization, obviously research, you know, pre-call research, account research, determining who’s picking up the phone when they pick up the phone, how many times does it take to call them? You know, time zones? What’s the best time to call them? And it’s crazy what it could do, but it’s really, really helpful. But it’s not a crutch. It’s an assistant, and that’s how we’re approaching it. It’s not replacing human to human communication. If it was. Maybe you and I would just have our AI avatars do this podcast right instead of we’ll be on a beach somewhere, maybe we’ll be there in the future. I’m not predicting it, but I will say there’s a huge, significant role it plays right now, but it is not a role that’s, in my opinion, supposed to replace everything. It can replace a lot, but not everything. Christian Klepp  20:20 Absolutely. I mean, it certainly requires a lot of like, human intervention, right? And it’s and it’s constantly learning, and it’s learning quickly, which I think is to its benefit, to its detriment. And I think that’s, that’s your point as well. There’s a lot of stuff out there that’s AI generated that just looks off, starting with videos even, even like in I don’t know if you’ve dabbled with Google notebook, right? It can, it can take all that content and turn it into an audio file. And it’s scary. How real it sounds. Gabe Lullo  20:54 It is pretty scary. And I have seen tools like that. I love there’s one right now, where it’s actually tracking not even what someone is saying, but how they’re saying it. So tonality, right is a huge piece of communication, as we know, and so it’s literally listening to calls and sales calls, and not just again, we’ve seen it before, like, you know, Gong and others, where it’s telling, hey, maybe say this. Don’t say that, but it’s also giving that score of how they’re delivering that message, which, in my world, is huge because, you know, I could read a script, or I can, you know, have an amazing performance, and that’s how we approach, you know, the way we communicate on a phone call. So that is why we’re so excited. Because there’s new tools coming out all the time that are really, really impactful, for sure. Christian Klepp  21:42 Absolutely, absolutely. So you’ve touched on this a little bit like in the past couple of minutes, but explain how market research and strategy help to develop a solid marketing funnel, not a leaky one. Gabe Lullo  21:55 Yeah. I mean, I think it’s your playbook, right? You know, you have to have a built out playbook, and it’s your guide. And it’s not just important to go to market with a playbook, but it’s also going to market to scale, right? You know, once you get it to work, the ever everything after that is, how do we duplicate and how do we scale? So the playbook is that design is the architecture behind your strategy. So when we do start pouring fuel on the fire and we’re adding people, we’re adding leads, we’re adding workflows, we’re adding everything outside of that, we still go back to the playbook. It’s like the Constitution, right? Everything based off that in our country. I know we’re in different ones, but my point is is, is you have a framework, right, that we go off of and that playbook is so vital to our importance of market research gives us a great understanding of where that playbook is built and how it’s designed and how it’s architected, and that’s how we that’s how we do it here. Christian Klepp  22:55 And even how the playbook can be iterated, right? Because let’s not forget that it’s not written in stone. Gabe Lullo  23:01 Evolving. Yeah, absolutely. I do want to warn people, though, evolve with time. Be patient, right? You know, marketing, sales, development, it’s not a light switch. Yeah, I always say it’s like boiling water, right? So a watch pot technically does boil. It’s just painful to watch. So, but the point is, is that you have to give it enough time to see if that playbook is yielding results. What you don’t want to do is change the play, you know, too many times in the middle of the game, because then you look confused and confused. People do nothing, right? So, yes, is it evolving? Does it pivot? Does it grow? Do you do you change things up, of course. But also you want to do it in a tactful timeline to make sure that it is truly a working playbook or not. Christian Klepp  23:47 Absolutely, absolutely. And you brought something up, and I have to ask this, this next question, it’s… We know, from a marketing point of view, that rolling out these initiatives and seeing the results takes time, yeah, but we’ve had, I’ve certainly had this experience in B2B, that there are people, again, at the top, that don’t have oversight into the day to day, and probably also don’t understand quite how the process works, that don’t have that patience, right, that are telling you, like, hurry up and deliver like, we want results right now. So what do you say to those, I guess the people that are doubting that this initiative needs more time than they think it does. Gabe Lullo  24:30 Yeah. I mean, I think looking at benchmarks and case studies and past results is very important, like I said, Back to the boiling of water. You can show a thermometer as well, like you can see, is it working well? You can put a thermometer in a boiling pot of water and watch the temperature go up, right? And it gives you a clear indication and forecast, if you will, that you’re going to achieve boiling point eventually. It’s not just again, you put the water in and then. And you all of a sudden, measure boiling. You have to measure along the way, and that’s we want to do. So what the ways we do it specifically is, if we’re working on a campaign that is almost a look alike campaign to another company, maybe it’s in the same industry, same ICP, you know, same your size, same scope, we can look at that historical result and say, Hey, by the way, if we do these, these, these and these, you’re going to we’re going to expect boiling point at this time based on a company that’s very similar to yours. Now, is it identical? No, maybe that company has really bad sellers we talked about. Maybe that company doesn’t really care about content and they’re just missing the boat there. Maybe they have a crappy website, like, I don’t, there’s different levers that could, you know, alter the recipe, but we can absolutely make highly educated guesses, as opposed to just trying to wing it or give false expectations. Christian Klepp  25:54 Yeah, yeah, no, that’s absolutely right, all right. I mean, you’ve given us a lot of, like, recommendations, a lot of actionable tips. So walk us through, and I know it varies from company to company and case by case, but walk us through the process of how you actually fix a leaky marketing funnel. Like, what are the steps? What are those key components that absolutely have to be in that process? Gabe Lullo  26:14 Yeah, you have to, you know, inspect what you expect. You have to understand what your messaging is, and you have to A/B test it all the time. I A/B test everything, whether it’s data vendors, whether it’s email messaging, whether it’s LinkedIn content, what you have, obviously mechanisms, depending on what tech you’re working with, what vendors you’re working with, or your history or historical results are to give you grades and scores and A/B testing everything. So if you have, you know campaigns that are running that are successful, you should be able to know how to measure that. That’s what’s so important. So you have to have inspect, inspection tools in place across everything you’re doing on those campaigns to tell you, Hey, this is broken, this is leaky. This isn’t working. Or on the flip side, this is crushing right now. This is totally resonating right now, and we’re loving these, seeing these numbers, and then pour fuel on that fire and focus on that and remove the other ones, and still A/B test, because you always want to keep getting better. So A/B test everything, define the leaks, and then try to fix those leaks as fast as possible. Christian Klepp  27:23 Fantastic, fantastic. And because we’re talking about marketing funnels, I mean, like, I can’t help myself but ask you, okay, but what about metrics? Because that’s something that people want to see, right? But I’m not talking about like, let’s, let’s come up with this like, laundry list of like metrics, and you go down this deep rabbit hole. Like, what are the metrics that you would say, or you would advise B2B Marketers to look at to say, like, okay, we’re trying to fix the leaky marketing funnel here, and these metrics will help you to indicate that there is progress. Gabe Lullo  27:53 Yeah. I mean, it’s harder now than ever before to metric things out, and it’s because of tech that’s kind of getting in the way. You know, for instance, in an email campaign, there’s been some rules and regulations in the last recent years that prevents us from seeing whether or not there’s clicks and opens that are happening on email campaigns. I’ve actually removed many of those triggers completely away from our campaigns, because it’s preventing deliverability, and it’s preventing our ability to keep domains healthy. So there are a lot of moving parts right now that’s happening because of these AI filtration tools. I just heard Google just released that it’s going to now put disclaimers and emails saying that this was written by AI. And so there’s it’s ever involving so depending on I guess when your listeners are hearing this, it may be completely different in a year, but I will tell you that there are definitely things that we need to metric and we need to have KPIs for. But I think the priority of what we used to measure two, three years ago, is significantly different than what we measure today, because of those rules and regulations. So if we’re talking about emails, I want to know what we’re sending, who we’re sending it to, who obviously is responding. What are those responses look like? Is it turning to an actual lead? Are we turning on warm leads, or are we just looking at set meetings? You know, it’s interesting, right? There is only about 2 to 3% of the market ever wants to truly buy, and they’re in buying mode, and I think a lot of companies are just looking for those people, and about 20% of the market is actually interested in buying and we turn that entire segment off. It’s about 10 times more people. But if we can warm the nurture them correctly, and message them correctly, that’s where the rubber meets the road, and that’s where your gold is. I like to analogize everything. So, yeah, when you have a green apple, right? What do you do with the green apple? You put it on the window sill, and then the sun on the windowsill warms it up. Now, that doesn’t mean you just throw out the apple. That means you have a lot of opportunity. You just have. To nurture, and you be patient. And you have to know that timing is everything in business. So if you’re just looking for the red apples, you’re only gonna get 3% if you’re looking for green apples that turn into red apples, now you’re getting 25% so focus on the 25, be patient. Fix those leaky buckets, of course. A/B test, and then then you measure. Christian Klepp  30:20 Yeah or you get yourself an apple orchard. You mentioned one keyword there, nurture, right? I think that’s the one that’ll I see a lot of, like people in sales and even in marketing, right? They just don’t take that time to nurture those leads. They close in. I keep saying they close in for the kill too fast, right? Gabe Lullo  30:44 Yeah. I mean, go back to that food analogy, that the fruit analogy, again. Christian Klepp  30:49 Sure. Gabe Lullo  30:49 I’m on a roll with that. Christian Klepp  30:50 Please. Gabe Lullo  30:50 It’s the low hanging fruit cliche, right? Christian Klepp  30:52 Yes. Gabe Lullo  30:52 Everyone focuses on the low hanging fruit. They’re not focusing on what else is part of that harvest. They’re not focusing on the nurturing. They’re not focused on watering. They’re not focusing on circling back, following up, checking in, providing value in those checks. Not just say, Hey, I’m following up, no, provide value in those seconds, right? And that’s again, that’s where you see excellence happen, you know? And there’s a lot of young, and I don’t mean to be age, but like tenure, people that are experienced, that are in these experience roles right now, and I feel that they’re just trying to get that quick answer and that quick response. And we’re in this like dopamine, like, you know, hit like social media environment right now. Not to go off topic, but I think people are not again, they’re in this microwave society, and they don’t understand the value of nurturing. And if you do and you treat that part seriously, wow, it usually is a windfall at that time. Christian Klepp  31:47 Absolutely, absolutely. It’s an art, a skill, a craft, isn’t it? Right? All of you love, okay, my friend, we come to the point in the conversation where we’re talking about actionable tips, and Gabe, you’ve given us plenty, all right, but just think of this kind of like a recap. If there was somebody listening to this conversation that you and I are having, and you want them to walk away with three to five things that they that they can take action on right now, when it comes to fixing a leaky marketing funnel, what would they be? Gabe Lullo  32:17 Well, I think the best thing is you have to really decide if you have the right people in place, right, and are they? And it doesn’t mean that they are the ones that are going to bring it home. It doesn’t mean that they’re they don’t need support and training and love, like, do they have the commitment? Do they have good experience? Are they willing to roll up their sleeves and get get a little dirty, and if you feel like you have a great team in place of people that are ready to get to work and solve some problems. I think that is literally step one. Step two is, do we have the messaging in the mark, in the ICP nailed down? We really need to know that, because, again, there’s no point of building a campaign if you don’t know who you’re sending it to. And then, thirdly, you really have to make sure that you’re willing to A/B test. It’s hard enough to build a campaign, but it’s much more difficult to build two or three campaigns. Run three campaigns, right as opposed to one, and score each of them to determine what’s working, what’s effective, and what’s not, and then you pivot based on those results. So I think finding a great team is basic and fundamental. Finding a great ice or determining a great ICP is before you build the messaging and then measure the message across multiple campaigns, and then you should be on your way Christian Klepp  33:29 And test, test, test, everything, right? Gabe Lullo  33:34 Yes, it’s great. It could be working. It’s exciting, but maybe there’s a significantly more effective way of doing it, even though it’s still working, and let the data make those decisions for you and drive everything based off data driven decisions, and that’s how you should be operating. Christian Klepp  33:51 Absolutely, absolutely. All right. Here comes the soapbox question, a status quo in your area of expertise that you passionately disagree with and why? Gabe Lullo  34:05 Yeah, I think the big thing right now, and I have to just kind of talk about my space, because you said in my industries, like, there’s a lot of, you know, people out there soapboxing, to be exact, on things that are dead or not. And I will tell you that, you know, cold calling is dead, emailing is dead. You know, LinkedIn is dead, or all of these things and and when you peel back the onion, you notice that those individuals who are saying that users are trying to sell a book or something, and nothing against selling books, but it sounds like there’s a personal agenda and not actual operational intelligence that is dictating what they’re saying. So to your point about testing everything, don’t assume something is not going to work just because someone said it on the internet. Test it and then decide if it’s going to work. And it may surprise you in a big, big way. Christian Klepp  34:56 I truly believe that, man, I truly believe that. I mean to your point. About, like, email being dead. I mean, I did close one client who was a guest on the show, and it took me a year to close, but I closed it through email. Gabe Lullo  35:09 Yeah. Christian Klepp  35:11 Right. And it’s to your point, it’s sending, sending that person articles that were relevant to that person’s industry and saying, like, Hey, I read this the other day, what are your thoughts on this? And here’s my take. What do you think? Gabe Lullo  35:24 That is the best way to do an email, right? You know, we do a lot of content and on social media, we do a lot of podcasting, posts on LinkedIn, but that’s all great, but where the rubber meets the road is you take that post and you send it in an email or a direct message and say, Hey, listen. This made me think of our last conversation, and I really liked the way that this person mentioned this. Do you think you know that there is, is the timing right here to reopen this conversation, and you feel like the problem is still existing in your world, and love to see if we can solve it for you, that type of content, that type of message, that type of verbiage at the right time in a nurture campaign like we discussed, close one business, right? That’s how it works. Christian Klepp  36:08 Absolutely, absolutely okay. Here comes the bonus question, and for those of you that are listening to the audio version, Gabe’s got two guitars right behind him, so I’m just gonna go on a hunch here that he likes playing guitar, right? So the question is, if you had the opportunity to, like, go on a tour with your favorite guitarist/musician, who would it be, and where would you go? Gabe Lullo  36:36 Wow, I love this question. I do play the guitar. I’m a bet big avid music player. Love Rock as well, but all genres, I will say, in real life, we just actually my family, my wife and daughter and I went to go see Oasis reunion tour, which was in Toronto, actually, out of all places. Christian Klepp  36:53 That’s right, you mentioned it. Gabe Lullo  36:54 Yeah, we went to see that. It was epic. Obviously, the brothers have been apart for many years. A lot of drama there. But yeah, you know, I’m old enough to remember their original songs, so it was cool to reminisce and introduce my daughter to that music, which was pretty cool. We’re gonna go see Paul McCartney in a few weeks. He’s on tour now and never seen him or I’m a big fan of The Beatles, and I think that would be really exciting to tour with him, obviously. And I think those are definitely both of those right there kind of sum up the type of music that I resonate with. Christian Klepp  37:26 Amazing, amazing. I just remember, like, this is, this is a couple of years ago. I think he’s already passed away, but Compay Segundo. Gabe Lullo  37:33 Oh yeah. Christian Klepp  37:34 Buena Vista Social Club. And the guy was in his 90s, and they were, they had a concert, and they they brought him up in stage in his wheelchair, helped him get up, get out of that wheelchair, and they gave him that guitar, and off he went, Man, like, Gabe Lullo  37:48 Yeah, yeah, that’s amazing, man, that’s amazing. Christian Klepp  37:53 Gabe, this has been such a great conversation. Thank you so much for coming on and for sharing your experience and expertise with the listeners. So please quick intro to yourself and how folks out there can get in touch with you. Gabe Lullo  38:03 Yeah, LinkedIn is the best way to connect with me directly. I post twice a day, every day. We’re very bullish with our content. There’s a lot of free material there. We have a newsletter, so please take a look at that, and if you like what you see, and he heard today, you know, reach out, and I’ll definitely be responsive. And you know, anyone who is looking or struggling with the after-sales motion, which are after marketing motion, that sales development function, that’s where we play, and we’d love to look at what you’re looking for and see how we can help. Christian Klepp  38:33 Sounds good. Gabe, once again, thank you so much for your time. Take care, stay safe and talk to you soon. Gabe Lullo  38:38 Thanks, Christian. Christian Klepp  38:39 All right. Bye for now.

The state’s general fund budget is in trouble, as is its transportation budget. Inflation, higher than expected costs, lower than anticipated revenues, state services scheduled to expand. If you listen to KUOW, you’re probably aware of why the state is facing budget shortfalls. This next segment is about a bright spot in the state’s budget: the money generated from the cap and invest system. That’s part of the Climate Commitment Act which voters upheld in 2024. Here’s how it works: The state sets a limited amount of emissions allowed each year by major companies that’s the cap. Companies that emit more than they’re supposed to have to buy an allowance in a state-run auction. The latest auction generated $394 million dollars. The money is supposed to go towards climate investments like air quality monitors, electric vehicle chargers, and public transportation projects. But Governor Ferguson recently proposed using more than half billion dollars of that money to fund another program: The Working Families Tax Credit. It’s a refund that gives money back to low-and-medium income state residents. Meanwhile, Republicans, perhaps seeing an opening with the governor’s proposal, want to use the money to offset utility costs for schools. Environmental groups are already pushing back against the Governor’s proposal. The budget fight has come for this big pot of money and we’re going to hear two perspectives on this issue today. Guests: Todd Myers, Vice President of Research at Washington Policy Center Reuven Carlyle, Founder of Earth Finance, former state senator, and architect of the Climate Commitment Act Relevant Links: Seattle Times: A budget ‘rat hole’? Political fight over WA climate money intensifies Washington State Standard: WA governor calls for tapping reserve fund and climate law cash to fill budget hole Thank you to the supporters of KUOW, you help make this show possible! If you want to help out, go to kuow.org/donate/soundsidenotes Soundside is a production of KUOW in Seattle, a proud member of the NPR Network.See omnystudio.com/listener for privacy information.

Do you ever wonder whether your grocery store cares about whether you have a healthy diet? Every time we shop or read advertisement flyers, food retailers influence our diets through product offerings, pricings, promotions, and of course store design. Think of the candy at the checkout counters. When I walk into my Costco, over on the right there's this wall of all these things they would like me to buy and I'm sure it's all done very intentionally. And so, if we're so influenced by these things, is it in our interest? Today we're going to discuss a report card of sorts for food retailers and the big ones - Walmart, Kroger, Ahold Delhaize USA, which is a very large holding company that has a variety of supermarket chains. And this is all about an index produced by the Access to Nutrition Initiative (ATNi), a global foundation challenging the food industry investors and policy makers to shape a healthier food system. The US Retail Assessment 2025 Report evaluates how these three businesses influence your access to nutritious and affordable foods through their policies, commitments, and actual performance. The Access to Nutrition Initiatives' director of Policy and Communications, Katherine Pittore is here with us to discuss the report's findings. We'll also speak with Eva Greenthal, who oversees the Center for Science in the Public Interest's Federal Food Labeling work.   Interview Transcript Access ATNi's 2025 Assessment Report for the US and other countries here: Retail https://accesstonutrition.org/index/retail-assessment-2025/ Let's start with an introduction to your organizations. This will help ground our listeners in the work that you've done, some of which we've spoken about on our podcast. Kat, let's begin with you and the Access to Nutrition Initiative. Can you tell us a bit about the organization and what work it does? Kat Pittore - Thank you. So, the Access to Nutrition Initiative is a global foundation actively challenging the food industry, investors, and policymakers to shape healthier food systems. We try to collect data and then use it to rank companies. For the most part, we've done companies, the largest food and beverage companies, think about PepsiCo, Coca-Cola, and looking are they committed to proving the healthiness of their product portfolios. Do the companies themselves have policies? For example, maternity leave. And these are the policies that are relevant for their entire workforce. So, from people working in their factories all the way up through their corporate areas. And looking at the largest companies, can these companies increase access to healthier, more nutritious foods. One of the critical questions that we get asked, and I think Kelly, you've had some really interesting guests also talking about can corporations actually do something. Are corporations really the problem? At ATNi, we try to take a nuanced stance on this saying that these corporations produce a huge amount of the food we eat, so they can also be part of the solution. Yes, they are currently part of the problem. And we also really believe that we need more policies. And that's what brings us too into contact with organizations such as Eva's, looking at how can we also improve policies to support these companies to produce healthier foods. The thought was coming to my mind as you were speaking, I was involved in one of the initial meetings as the Access to Nutrition Initiative was being planned. And at that point, I and other people involved in this were thinking, how in the world are these people going to pull this off? Because the idea of monitoring these global behemoth companies where in some cases you need information from the companies that may not reflect favorably on their practices. And not to mention that, but constructing these indices and things like that required a great deal of thought. That initial skepticism about whether this could be done gave way, at least in me, to this admiration for what's been accomplished. So boy, hats off to you and your colleagues for what you've been able to do. And it'll be fun to dive in a little bit deeper as we go further into this podcast. Eva, tell us about your work at CSPI, Center for Science in the Public Interest. Well known organization around the world, especially here in the US and I've long admired its work as well. Tell us about what you're up to. Eva Greenthal - Thank you so much, Kelly, and again, thank you for having me here on the pod. CSPI is a US nonprofit that advocates for evidence-based and community informed policies on nutrition, food safety and health. And we're well known for holding government agencies and corporations to account and empowering consumers with independent, unbiased information to live healthier lives. And our core strategies to achieve this mission include, of course, advocacy where we do things like legislative and regulatory lobbying, litigation and corporate accountability initiatives. We also do policy and research analysis. We have strategic communications such as engagement with the public and news media, and we publish a magazine called Nutrition Action. And we also work in deep partnership with other organizations and in coalitions with other national organizations as well as smaller grassroots organizations across the country. Across all of this, we have a deep commitment to health equity and environmental sustainability that informs all we do. And our ultimate goal is improved health and wellbeing for people in all communities regardless of race, income, education, or social factors. Thanks Eva. I have great admiration for CSPI too. Its work goes back many decades. It's the leading organization advocating on behalf of consumers for a better nutrition system and better health overall. And I greatly admire its work. So, it's really a pleasure to have you here. Kat, let's talk about the US retail assessment. What is it and how did you select Walmart, Kroger, and Ahold Dehaize for the evaluation, and why are retailers so important? Kat - Great, thanks. We have, like I said before, been evaluating the largest food and beverage manufacturers for many years. So, for 13 years we have our global index, that's our bread and butter. And about two years ago we started thinking actually retailers also play a critical role. And that's where everyone interfaces with the food environment. As a consumer, when you go out to actually purchase your food, you end up most of the time in a supermarket, also online presence, et cetera. In the US 70% or more of people buy their food through some type of formal food retail environment. So, we thought we need to look at the retailers. And in this assessment we look at the owned label products, so the store brand, so anything that's branded from the store as its own. We think that's also becoming a much more important role in people's diets. In Europe it's a really critical role. A huge majority of products are owned brand and I think in the US that's increasing. Obviously, they tend to be more affordable, so people are drawn to them. So, we were interested how healthy are these products? And the US retail assessment is part of a larger retail assessment where we look at six different countries trying to look across different income levels. In high income countries, we looked at the US and France, then we looked at South Africa and Indonesia for higher middle income. And then finally we looked at Kenya and the Philippines. So, we tried to get a perspective across the world. And in the US, we picked the three companies aiming to get the largest market share. Walmart itself is 25 to 27% of the market share. I've read an amazing statistic that something like 90% of the US population lives within 25 kilometers of a Walmart. Really, I did not realize it was that large. I grew up in the US but never shopped at Walmart. So, it really does influence the diet of a huge number of Americans. And I think with the Ahold Delhaize, that's also a global conglomerate. They have a lot of supermarkets in the Netherlands where we're based, I think also in Belgium and across many countries. Although one interesting thing we did find with this retail assessment is that a big international chain, they have very different operations and basically are different companies. Because we had thought let's start with the Carrefours like those huge international companies that you find everywhere. But Carrefour France and Carrefour Kenya are basically very different. It was very hard to look at it at that level. And so that's sort of what brought us to retailers. And we're hoping through this assessment that we can reach a very large number of consumers. We estimate between 340 to 370 million consumers who shop at these different modern retail outlets. It's so ambitious what you've accomplished here. What questions did you try to answer and what were the key findings? Kat - We were interested to know how healthy are the products that are being sold at these different retailers. That was one of our critical questions. We look at the number of different products, so the owned brand products, and looked at the healthiness. And actually, this is one of the challenges we faced in the US. One is that there isn't one unified use of one type of nutrient profile model. In other countries in the Netherlands, although it's not mandatory, we have the Nutri Score and most retailers use Nutri Score. And then at least there's one thing that we can use. The US does not have one unified agreement on what type of nutrient profile model to use. So, then we're looking at different ones. Each company has their own proprietary model. That was one challenge we faced. And the other one is that in other countries you have the mandatory that you report everything per hundred grams. So, product X, Y, and Z can all be compared by some comparable thing. Okay? A hundred grams of product X and a hundred grams of product Y. In the US you have serving sizes, which are different for different products and different companies. And then you also have different units, which all of my European colleagues who are trying to do this, they're like, what is this ounces? What are these pounds? In addition to having non-comparable units, it's also non-standardized. These were two key challenges we face in the US. Before you proceed, just let me ask a little bit more about the nutrient profiling. For people that aren't familiar with that term, basically it's a way to score different foods for how good they are for you. As you said, there are different profiling systems used around the world. Some of the food companies have their own. Some of the supermarket companies have their own. And they can be sort of unbiased, evidence-based, derived by scientists who study this kind of thing a lot like the index developed by researchers at Oxford University. Or they can be self-serving, but basically, they're an index that might take away points from a food if it's high in saturated fat, let's say but give it extra points if it has fiber. And that would be an example. And when you add up all the different things that a food might contain, you might come away with a single score. And that might then provide the basis for whether it's given a green light, red light, et cetera, with some sort of a labeling system. But would you like to add anything to that? Kat - I think that's quite accurate in terms of the nutrient profile model. And maybe one other thing to say here. In our retail index, it's the first time we did this, we assess companies in terms of share of their products meeting the Health Star rating and we've used that across all of our indexes. This is the one that's used most commonly in Australia and New Zealand. A Health Star rating goes zero to five stars, and 3.5 or above is considered a healthier product. And we found the average healthiness, the mean Health Star rating, of Walmart products was 2.6. So quite low. Kroger was 2.7 and Food Lion Ahold Delhaize was 2.8. So the average is not meeting the Health Star rating of 3.5 or above. We're hoping that by 2030 we could see 50% of products still, half would be less than that. But we're not there yet. And another thing that we looked at with the retail index that was quite interesting was using markers of UPFs. And this has been a hotly debated discussion within our organization as well. Sort of, how do you define UPF? Can we use NOVA classification? NOVA Classification has obviously people who are very pro NOVA classification, people who also don't like the classification. So, we use one a sort of ranking Popkins et al. developed. A sort of system and where we looked at high salt, fat sugar and then certain non-nutritive sweeteners and additives that have no benefit. So, these aren't things like adding micronutrients to make a product fortified, but these are things like red number seven and colors that have no benefit. And looked at what share of the products that are produced by owned label products are considered ultra processed using this definition. And there we found that 88% of products at Walmart are considered ultra processed. Wow. That's quite shocking. Eighty eight percent. Yeah, 88% of all of their own brand products. Oh, my goodness. Twelve percent are not. And we did find a very high alignment, because that was also a question that we had, of sort of the high salt, fat, sugar and ultra processed. And it's not a direct alignment, because that's always a question too. Can you have a very healthy, ultra processed food? Or are or ultra processed foods by definition unhealthy beyond the high fat, salt, sugar content. And I know you've explored that with others. Don't the retailers just say that they're responding to demand, and so putting pressure on us to change what we sell isn't the real problem here, the real issue. It's to change the demand by the consumers. What do you think of that? Kat - But I mean, people buy what there is. If you went into a grocery store and you couldn't buy these products, you wouldn't buy them. I spent many years working in public health nutrition, and I find this individual narrative very challenging. It's about anything where you start to see the entire population curve shifting towards overweight or obesity, for example. Or same when I used to work more in development context where you had a whole population being stunted. And you would get the same argument - oh no, but these children are just short. They're genetically short. Oh, okay. Yes, some children are genetically short. But when you see 40 or 50% of the population shifting away from the norm, that represents that they're not growing well. So I think it is the retailer's responsibility to make their products healthier and then people will buy them. The other two questions we tried to look at were around promotions. Are our retailers actively promoting unhealthy products in their weekly circulars and flyers? Yes, very much so. We found most of the products that were being promoted are unhealthy. The highest amount that we found promoting healthy was in Food Lion. Walmart only promoted 5% healthy products. The other 95% of the products that they're actively promoting in their own circulars and advertising products are unhealthy products. So, then I would say, well, retailers definitely have a role there. They're choosing to promote these products. And then the other one is cost. And we looked across all six countries and we found that in every country, healthier food baskets are more expensive than less healthier food baskets. So you take these altogether, they're being promoted more, they're cheaper, and they're a huge percentage of what's available. Yes. Then people are going to eat less healthy diets. Right, and promoted not only by the store selling these products, but promoted by the companies that make them. A vast amount of food marketing is going on out there. The vast majority of that is for foods that wouldn't score high on any index. And then you combine that with the fact that the foods are engineered to be so palatable and to drive over consumption. Boy, there are a whole lot of factors that are conspiring in the wrong direction, aren't there. Yeah, it is challenging. And when you look at all the factors, what is your entry point? Yes. Eva, let's talk about CSPI and the work that you and your colleagues are doing in the space. When you come up with an interesting topic in the food area and somebody says, oh, that's pretty important. It's a good likelihood that CSPI has been on it for about 15 years, and that's true here as well. You and your colleagues have been working on these issues and so many others for so many years. But you're very active in advocating for healthier retail environments. Can you highlight what you think are a few key opportunities for making progress? Eva - Absolutely. To start off, I could not agree more with Kat in saying that it really is food companies that have a responsibility for the availability and affordability of healthy options. It's absolutely essential. And the excessive promotion of unhealthy options is what's really undermining people's ability to make healthy choices. Some of the policies that CSPI supports for improving the US retail environment include mandatory front of package nutrition labeling. These are labels that would make it quick and easy for busy shoppers to know which foods are high in added sugar, sodium, or saturated fat, and should therefore be limited in their diets. We also advocate for federal sodium and added sugar reduction targets. These would facilitate overall lower amounts of salt and sugar in the food supply, really putting the onus on companies to offer healthier foods instead of solely relying on shoppers to navigate the toxic food environments and make individual behavior changes. Another one is taxes on sweetened beverages. These would simultaneously nudge people to drink water or buy healthier beverages like flavored seltzers and unsweetened teas, while also raising revenue that can be directed towards important public health initiatives. Another one is healthy checkout policies. These would require retailers to offer only healthier foods and beverages in areas where shoppers stand in line to purchase their groceries. And therefore, reduce exposure to unhealthy food marketing and prevent unhealthy impulse purchases. And then another one is we advocate for online labeling requirements that would ensure consumers have easy access to nutrition, facts, ingredients, and allergen information when they grocery shop online, which unbelievably is currently not always the case. And I can also speak to our advocacy around the creating a uniform definition of healthy, because I know Kat spoke to the challenges in the US context of having different retailers using different systems for identifying healthier products. So the current food labeling landscape in the US is very confusing for the consumer. We have unregulated claims like all natural, competing with carefully regulated claims like organic. We have a very high standard of evidence for making a claim like prevents cold and flu. And then almost no standard of evidence for making a very similar claim like supports immunity. So, when it comes to claims about healthiness, it's really important to have a uniform definition of healthy so that if a product is labeled healthy, consumers can actually trust that it's truly healthy based on evidence backed nutrition standards. And also, so they can understand what that label means. An evidence-based definition of healthy will prevent misleading marketing claims. So, for example, until very recently, there was no limit on the amount of added sugar or refined grain in a product labeled healthy. But recent updates to FDA's official definition of healthy mean that now consumers can trust that any food labeled healthy provides servings from an essential food group like fruit, vegetable, whole grain, dairy, or protein. And doesn't exceed maximum limits on added sugar, sodium, and saturated fat. This new healthy definition is going to be very useful for preventing misleading marketing claims. However, we do think its reach will be limited for helping consumers find and select healthy items mainly because it's a voluntary label. And we know that even among products that are eligible for the healthy claim, very few are using it on their labels. We also know that the diet related chronic disease epidemic in the US is fueled by excess consumption of junk foods, not by insufficient marketing of healthy foods. So, what we really need, as I mentioned before, are mandatory labels that call out high levels of unhealthy nutrients like sodium, added sugar, and saturated fat. Thanks for that overview. What an impressive portfolio of things you and your colleagues are working on. And we could do 10 podcasts on each of the 10 things you mentioned. But let's take one in particular: the front of the package labeling issue. At a time where it seems like there's very little in our country that the Democrats and Republicans can't agree on, the Food and Drug Administration, both previously under the Biden Harris Administration, now under the Trump Vance Administration have identified for a package of labeling as a priority. In fact, the FDA is currently working on a mandatory front of package nutrition label and is creating a final rule around that issue. Kat, from Access to Nutrition Initiative's perspective, why is mandatory front of package labeling important? What's the current situation kind of around the world and what are the retailers and manufacturers doing? Kat - So yes, we definitely stand by the need for mandatory front of package labeling. I think 16 countries globally have front of package labeling mandated, but the rest have voluntary systems. Including in the Netherlands where I live and where Access to Nutrition is based. We use the voluntary Nutri Score and what we've seen across our research is that markets where it's voluntary, it tends to not be applied in all markets. And it tends to be applied disproportionately on healthy products. So if you can choose to put it, you put it all on the ones that are the A or the Nutri Score with the green, and then you don't put it on the really unhealthy products. So, then it also skews consumers. Because like Eva was saying, people are not eating often. Well, they, they're displacing from their diet healthy products with unhealthy products. So that that is a critical challenge. Until you make it mandatory, companies aren't going to do that. And we've seen that with our different global indexes. Companies are not universally using these voluntary regulations across the board. I think that's one critical challenge that we need to address. If you scan the world, there are a variety of different systems being used to provide consumers information on the front of packages. If you could pick one system, tell us what we would actually see on the package. Kat - This is one we've been debating internally, and I saw what CSPI is pushing for, and I think there's growing evidence pushing for warning style labels. These are the ones that say the product is high in like really with a warning, high in fat, high in salt, high in sugar. And there is evidence from countries like Chile where they have introduced this to show that that does drive change. It drives product reformulation. Companies change their products, so they don't have to carry one of the labels. Consumers are aware of it. And they actively try to change their purchasing behaviors to avoid those. And there's less evidence I think interpretive is important. A Nutri Score one where you can see it and it's green. Okay, that's quick. It's easy. There are some challenges that people face with Nutri Score, for example. That Nutri Score compares products among the same category, which people don't realize outside of our niche. Actually, a colleague of mine was telling me - my boyfriend was in the grocery store last week. And he's like picked up some white flour tortillas and they had a Nutri Score D, and then the chips had a Nutri Score B. And he's like, well, surely the tortillas are healthier than the chips. But obviously the chips, the tortilla chips were compared against other salty snacks and the other one was being compared to bread. So, it's like a relatively unhealthy bread compared to a relatively healthy chip. You see this happening even among educated people. I think these labels while well intentioned, they need a good education behind them because they are challenging, and people don't realize that. I think people just see A or green and they think healthy; E is bad, and people don't realize that it's not comparing the same products from these categories. One could take the warning system approach, which tells people how many bad things there are in the foods and flip it over and say, why not just give people information on what's good in a food? Like if a food has vitamins and minerals or protein or fiber, whatever it happens. But you could label it that way and forget labeling the bad things. But of course, the industry would game that system in about two seconds and just throw in some good things to otherwise pretty crappy foods and make the scores look good. So, yeah, it shows why it's so important to be labeling the things that you'd like to see less of. I think that's already happening. You see a lot of foods with micronutrient additions, very sugary breakfast cereals. You see in Asia, a lot of biscuits and cookies that they add micronutrients to. I mean, there's still biscuits and cookies. So Eva, I'd like to get your thoughts on this. So tell us more about the proposed label in the US, what it might look like, and the history about how this got developed. And do you think there's anything else needed to make the label more useful or user-friendly for consumers? Eva - Absolutely. It is a very exciting time to work on food policy in the US, especially with this momentum around front of package labeling. CSPI actually first petitioned calling for front of pack labeling in 2006. And after more than a decade of inaction, industry lobbying, all these countries around the world adopting front of pack labeling systems, but not the US. In 2022 CSPI filed a new petition that specifically called for mandatory interpretive nutrient specific front of package labeling, similar to the nutrient warning labels already required in Mexico, Canada, and as Kat said, around 16 other countries. And in early 2025, FDA finally responded to our petition by issuing a proposal that if finalized would require a nutrition info box on packaged foods. And what the nutrition info box includes is the percent daily value per serving of sodium, added sugar and saturated fat, accompanied by the words high, medium, or low, assessing the amount of each nutrient. This proposal was a very important step forward, but the label could be improved in several ways. First off, instead of a label that is placed on all foods, regardless of their nutrient levels, we strongly recommend that FDA instead adopt labels that would only appear on products that are high in nutrients of concern. A key reason for this is it would better incentivize companies to reduce the amount of salt, sugar, or saturated fat in their product because companies will want to avoid wasting this precious marketing real estate on mandatory nutrition labels. So, for example, they could reduce the amount of sodium in a soup to avoid having a high sodium label on that soup. And also, as you were saying before around the lack of a need to require the positive nutrients on the label, fortunately the FDA proposal didn't, but just to chime in on that, these products are already plastered with claims around their high fiber content, high protein content, vitamin C, this and that. What we really need is a mandatory label that will require companies to tell you what they would otherwise prefer not to. Not the information that they already highlight for marketing purposes. So, in addition to these warning style labels, we also really want FDA to adopt front of package disclosures for foods containing low and no calorie sweeteners. Because this would discourage the industry from reducing sugar just by reformulating with additives that are not recommended for children. So that's a key recommendation that CSPI has made for when FDA finalizes the rule. FDA received thousands and thousands of comments on their labeling proposal and is now tasked with reviewing those comments and issuing a final rule. And although these deadlines are very often missed, so don't necessarily hold your breath, but the government's current agenda says it plans to issue a final rule in May 2026. At CSPI, we are working tirelessly to hold FDA to its commitment of issuing a final regulation. And to ensure that the US front of pack labeling system is number one mandatory and number two, also number one, really, mandatory, and evidence-based so that it really has the best possible chance of improving our diets and our food supply. Well, thank you for the tireless work because it's so important that we get this right. I mean, it's important that we get a system to begin with, even if it's rudimentary. But the better it can be, of course, the more helpful it'll be. And CSPI has been such an important voice in that. Kat, let's talk about some of the things that are happening in developing countries and other parts of the world. So you're part of a multi-country study looking at five additional countries, France, South Africa, Indonesia, the Philippines, and Kenya. And as I understand, the goal is to understand how retail food environments differ across countries at various income levels. Tell us about this, if you would, and what sort of things you're finding. Kat – Yes. So one of our questions was as companies reach market saturation in places like France and the US and the Netherlands, they can't get that many more customers. They already have everyone. So now they're expanding rapidly. And you're seeing a really rapid increase in modern retail purchasing in countries like Indonesia and Kenya. Not to say that in these countries traditional markets are still where most people buy most of their food. But if you look at the graphs at the rate of increase of these modern different retailers also out of home, it's rapidly increasing. And we're really interested to see, okay, given that, are these products also exposing people to less healthy products? Is it displacing traditional diets? And overall, we are seeing that a lot of similar to what you see in other context. In high income countries. Overall healthier products are again, more expensive, and actually the differential is greater in lower income countries. Often because I think also poor people are buying foods not in modern retail environments. This is targeting currently the upper, middle, and higher income consumer groups. But that will change. And we're seeing the same thing around really high percentages of high fat, salt, sugar products. So, looking at how is this really transforming retail environments? At the same time, we have seen some really interesting examples of countries really taking initiative. In Kenya, they've introduced the first Kenyan nutrient profile model. First in Africa. They just introduced that at the end of 2025, and they're trying to introduce also a mandatory front of package warning label similar to what Eva has proposed. This would be these warnings high in fat, salt, and sugar. And that's part of this package that they've suggested. This would also include things around regulations to marketing to children, and that's all being pushed ahead. So, Kenya's doing a lot of work around that. In South Africa, there's been a lot of work on banning marketing to children as well as front of package labeling. I think one of the challenges we've seen there, and this is something... this is a story that I've heard again and again working in the policy space in different countries, is that you have a lot of momentum and initiative by civil society organizations, by concerned consumer groups. And you get all the way to the point where it's about to be passed in legislation and then it just gets kicked into the long grass. Nothing ever happens. It just sits there. I was writing a blog, we looked at Indonesia, so we worked with this organization that is working on doing taxation of sugar sweetened beverages. And that's been on the card since 2016. It actually even reminded me a lot of your story. They've been working on trying to get the sugar sweetened beverage tax in Indonesia passed since 2016. And it gets almost there, but it never gets in the budget. It just never passes. Same with the banning marketing to children in South Africa. This has been being discussed for many years, but it never actually gets passed. And what I've heard from colleagues working in this space is that then industry comes in right before it's about to get passed and says, oh no, but we're going to lose jobs. If you introduce that, then all of the companies that employ people, people will lose their jobs. And modeling studies have shown this isn't true. That overall, the economy will recover, jobs will be found elsewhere. Also, if you factor in the cost to society of treating diabetes from high consumption or sugar sweetened beverages. But it's interesting to see that this repeats again and again of countries get almost over the line. They have this really nice draft initiative and then it just doesn't quite happen. So, I think that that will be really interesting. And I think a bit like what Eva was saying in many of these countries, like with Kenya, are we going to see, start seeing the warning labels. With South Africa, is this regulation banning marketing to children actually going to happen? Are we going to see sugar sweetened beverage taxes written into the 2026 budget in Indonesia? I think very interesting space globally in many of these questions. But I think also a key time to keep the momentum up. It's interesting to hear about the industry script, talking about loss of jobs. Other familiar parts of that script are that consumers will lose choices and their prices will go up. And those things don't seem to happen either in places where these policies take effect. But boy, they're effective at getting these things stomped out. It feels to me like some turning point might be reached where some tipping point where a lot of things will start to happen all at once. But let's hope we're moving in that direction. Kat - The UK as of five days ago, just implemented bans on marketing of unhealthy products to children, changes in retail environment banning promotions of unhealthy products. I do think we are seeing in countries and especially countries with national healthcare systems where the taxpayer has to take on the cost of ill health. We are starting to see these changes coming into effect. I think that's an interesting example and very current. Groundbreaking, absolutely groundbreaking that those things are happening. Let me end by asking you each sort of a big picture question. Kat, you talked about specific goals that you've established about what percentage of products in these retail environments will meet a healthy food standard by a given year. But we're pretty far from that now. So I'd like to ask each of you, are you hopeful we'll get anywhere near those kind of goals. And if you're hopeful, what leads you to feel that way? And Kat, let's start with you and then I'll ask Eva the same thing. Kat - I am hopeful because like you said, there's so much critical momentum happening in so many different countries. And I do find that really interesting. And these are the six countries that we looked at, but also, I know Ghana has recently introduced a or working to introduce a nutrient profile model. You're seeing discussions happening in Asia as well. And a lot of different discussions happening in a lot of different places. All with the same ambition. And I do think with this critical momentum, you will start to break through some of the challenges that we're facing now too. Where you see, for example, like I know this came up with Chile. Like, oh, if you mandate it in this context, then it disadvantages. So like the World Trade Organization came out against it saying it disadvantaged trade, you can't make it mandatory. But if all countries mandate it, then you remove some of those barriers. It's a key challenge in the EU as well. That the Netherlands, for example, can't decide to introduce Nutri Score as a mandatory front of package label because that would disadvantage trade within the European Union. But I think if we hit a critical point, then a lot of the kind of key challenges that we're facing will no longer be there. If the European Union decides to adopt it, then also then you have 27 countries overnight that have to adopt a mandatory front of package label. And as companies have to do this for more and more markets, I think it will become more standardized. You will start seeing it more. I'm hopeful in the amount of momentum that's happening in different places globally. Good. It's nice to hear your optimism on that. So, Eva, what do you think? Eva - So thinking about front of package labeling and the fact that this proposed regulation was put out under the previous presidential administration, the Biden Harris Administration and is now intended to be finalized under the Trump Vance Administration, I think that's a signal of what's really this growing public awareness and bipartisan support for food and nutrition policies in the US. Obviously, the US food industry is incredibly powerful, but with growing public awareness of how multinational food companies are manipulating our diets and making us sick for their own profit, I think there's plenty of opportunity to leverage the power of consumers to fight back against this corporate greed and really take back our health. I'm really happy that you mentioned the bipartisan nature of things that starting to exist now. And it wasn't that long ago where you wouldn't think of people of the political right standing up against the food companies. But now they are, and it's a huge help. And this fact that you have more people from a variety of places on the political spectrum supporting a similar aim to kinda rein in behavior of the food industry and create a healthier food environment. Especially to protect children, leads me to be more optimistic, just like the two of you. I'm glad we can end on that note. Bios Katherine Pittore is the director of Policy and Communications at the Action to Nutrition Initiative. She is responsible for developing a strategy to ensure ATNi's research is translated into better policies. Working collaboratively with alliances and other stakeholders, she aims to identify ways for ATNi's research to support improved policies, for companies, investors and governments, with the aim of creating a more effective playing field enabling markets to deliver more nutritious foods, especially for vulnerable groups in society. Katherine has been working in the field of global nutrition and food systems since 2010. Most recently at Wageningen Centre for Development Innovation (WCDI), where she worked as a nutrition and food security advisor on range projects, mostly in Africa. She also has also worked as a facilitator and trainer, and a specific interest in how to healthfully feed our increasingly urbanizing world. She has also worked for several NGOs including RESULTS UK, as a nutrition advocacy officer, setting up their nutrition advocacy portfolio focusing aimed at increasing aid spending on nutrition with the UK parliament, and Save the Children UK and Save the Children India, working with the humanitarian nutrition team. She has an MSc in Global Public Health from the London School of Hygiene and Tropical Medicine and a BA in Science and Society from Wesleyan University.  Eva Greenthal oversees Center for Science in the Public Interest's federal food labeling work, leveraging the food label as a powerful public health tool to influence consumer and industry behavior. Eva also conducts research and supports CSPI's science-centered approach to advocacy as a member of the Science Department. Prior to joining CSPI, Eva led a pilot evaluation of the nation's first hospital-based food pantry and worked on research initiatives related to alcohol literacy and healthy habits for young children. Before that, Eva served as a Program Coordinator for Let's Go! at Maine Medical Center and as an AmeriCorps VISTA Member at HealthReach Community Health Centers in Waterville, Maine. Eva holds a dual MS/MPH degree in Food Policy and Applied Nutrition from Tufts University and a BA in Environmental Studies from University of Michigan.  

In this conversation, Nikki Barua (LinkedIn), CEO of FlipWork, discusses the critical need for companies to fundamentally reinvent themselves rather than merely transform. She emphasizes the difference between evolutionary and revolutionary change, highlighting the importance of leadership, cultural shifts, and the iterative process of change. Nikki shares insights on how organizations can identify focus areas for change, engage teams in the process, and navigate the complexities of implementing new strategies in a rapidly evolving business landscape. In this conversation, Nikki Barua and Krish Palaniappan explore the complexities of high-stakes decision-making, the future of software development, and the impact of AI on careers. They discuss personal reflections on identity and belonging, particularly in the context of immigration and cultural assimilation. The dialogue emphasizes the importance of adapting to new environments while maintaining one's cultural roots, and the role of language in fostering connections. Ultimately, they highlight the shared human experience of seeking belonging and the potential for innovation in a rapidly changing world.

Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1'S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.   Email me additional questions: briangburns@me.com     — SAMPLE EMAIL TO EXPENSE THE COURSE MGR,   I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.   They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I'm committed to my own personal development and would like your help in expensing the course.   It would pay for itself if I closed only one new deal of $X value.   Please let me know by Friday if I can move forward with this 1 year course.   Thanks, ME Here are some student interviews from the courses:      ———————————————————————————————————— Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth  

For more thoughts, clips, and updates, follow Avetis Antaplyan on Instagram: https://www.instagram.com/avetisantaplyanIn this episode of The Tech Leader's Playbook, Avetis Antaplyan sits down with Marcus East—Tech Executive and Author of Working with Dinosaurs—for a candid and thought-provoking conversation on the realities of digital transformation. With a career spanning leadership roles at Apple, Google, National Geographic, and more, Marcus brings a rare dual perspective from both Big Tech and legacy enterprises.They unpack why most digital transformation efforts fail despite heavy investment, what separates successful tech leaders from those who merely talk innovation, and how culture—not just code—can make or break your future. Marcus shares powerful real-world stories: from National Geographic's transformation into a digital juggernaut, to the organizational inertia that derails billion-dollar initiatives. He outlines the “three dinosaurs” that stall progress—legacy systems, outdated operating models, and people unwilling to change—and offers sharp insights into why customer obsession beats tech obsession every time.Whether you lead a startup or a Fortune 500, this episode will challenge your assumptions, sharpen your thinking, and equip you with frameworks to lead meaningful change in an AI-driven world.TakeawaysLegacy companies don't fail because of age—they fail when they refuse to update thinking while technology advances.Successful transformations require both visionary leadership and operational discipline across the org.Billions in digital investment are wasted when the right people aren't empowered to drive change.Embedding innovation into the core business beats isolating it in innovation labs.Flexible technology is a must—but without true cross-functional collaboration, it's not enough.Only about 5% of AI investments currently show ROI, largely due to legacy systems and poor org alignment.Top-performing organizations operate with tight accountability and a focus on measurable outcomes.Customer experience—not tech stack—should guide transformation priorities.Large “grand projects” that last years often fail to deliver value or ROI.Elite talent gravitates toward environments with high standards, fast iteration, and meaningful impact.Companies that can't attract top talent must either lead with a compelling mission or lean into strategic partnerships.People are the hardest "dinosaur" to evolve—fixing culture and mindset is harder than replacing tech.Chapters00:00 Intro & Guest Introduction01:30 Why Some Legacy Companies Transform & Others Fail03:45 The Real Problem: People & Culture06:20 The Innovation Lab Trap08:15 The First Domino: Flexible Tech & Cross-Team Collaboration10:25 Build vs. Buy in the Age of Cloud12:30 AI Hype vs. ROI Reality14:20 Leadership's Role in Driving Transformation17:55 Customer-First Thinking Over Tech Fetishism21:30 The Dangers of Tech-First Transformation23:45 Why Accountability is the Missing Link29:45 Why Elite Tech Talent Clusters (and Leaves)34:00 Rest & Vest vs. Impact-Driven Professionals41:45 What If You Can't Attract Top Talent?47:00 The Three Dinosaurs: People, Tech, Models53:30 Why Outdated Processes Are More Dangerous Than Tech57:00 Extreme Accountability as a Performance Driver59:15 Books, Billboards & Final ThoughtsMarcus East's Social Media Link:https://www.linkedin.com/in/marcuseast/Resources and Links:https://www.hireclout.comhttps://www.podcast.hireclout.comhttps://www.linkedin.com/in/hirefasthireright

In this episode, Tim Koller, co-author of Valuation and a leading authority on corporate finance, offers a substantive examination of capital allocation decisions under real-world constraints. The discussion moves beyond theory to explore how CEOs and CFOs should approach resource deployment in mature, capital-rich companies—where investment opportunities are limited not due to lack of ambition but due to economic reality. Key insights include: - Share Buybacks as Rational Policy: Many firms undertaking significant buybacks—particularly in tech, life sciences, and consumer products—do so because they generate more cash than they can reinvest profitably. Koller argues that, in such cases, returning excess capital to shareholders is not a sign of strategic failure but of disciplined decision-making. - The Fallacy of Diversification Without Advantage: Koller highlights repeated failures by capital-rich companies that expand into unrelated sectors to deploy cash, citing historical missteps in energy, utilities, and industrials. He emphasizes the need to assess whether the firm has a genuine competitive advantage before moving beyond its core business. - Granular Leadership in Resource Allocation: Effective CEOs are directly engaged with capital allocation at the business-unit level. Delegating such decisions without maintaining enterprise-wide oversight often leads to underinvestment in high-return growth areas and misaligned incentives at the divisional level. - The Perils of Uniform Cost-Cutting Mandates: Broad directives to improve margins often result in cuts to product development and customer experience—leading to long-term degradation despite short-term financial gains. Koller stresses the importance of distinguishing between cost efficiencies that enhance value and those that erode it. - Timing and Judgment in Capital Deployment: In cyclical, capital-intensive sectors such as chemicals and energy, building capacity in sync with competitors can destroy value. Koller calls for contrarian timing, grounded in independent analysis, even when boards and markets are predisposed to follow the cycle. Additional themes include the underuse of postmortems in capital projects, the misalignment between project planners and operators, and the distinction between executional and experimental failure. Throughout, Koller reiterates that sound capital allocation depends not only on financial modeling, but also on institutional learning, leadership judgment, and clarity of strategic intent. This conversation offers practical, senior-level guidance for executives, board members, and investors who must navigate capital planning amid structural constraints, investor pressures, and organizational complexity.   Get Tim's book here: https://shorturl.at/nk7Z9 Valuation: Measuring and Managing the Value of Companies   Claim your free gift: Free gift #1 McKinsey & BCG winning resume www.FIRMSconsulting.com/resumePDF Free gift #2 Breakthrough Decisions Guide with 25 AI Prompts www.FIRMSconsulting.com/decisions Free gift #3 Five Reasons Why People Ignore Somebody www.FIRMSconsulting.com/owntheroom Free gift #4 Access episode 1 from Build a Consulting Firm, Level 1 www.FIRMSconsulting.com/build Free gift #5 The Overall Approach used in well-managed strategy studies www.FIRMSconsulting.com/OverallApproach Free gift #6 Get a copy of Nine Leaders in Action, a book we co-authored with some of our clients: www.FIRMSconsulting.com/gift

"This is a five to ten-year plan, not a five to ten-month plan," says Brandon Karpeles, CEO of Sovreign. While he makes the case that it will take time for companies and consumers to adjust to cryptocurrencies, it will add value for businesses in the long-term. He explains how he sees the rollout for crypto and the hurdles ahead toward adoption. ======== Schwab Network ========Empowering every investor and trader, every market day.Options involve risks and are not suitable for all investors. Before trading, read the Options Disclosure Document. http://bit.ly/2v9tH6DSubscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/About Schwab Network - https://schwabnetwork.com/about

Today on the Jimmy Barrett Show:Iconic companies

Dan talks about the latest meme-able Trump moment, and his plan to limit predatory lending from credit card companies | aired on Wednesday. January 14th, 2025 on Nashville's Morning News with Dan MandisSee omnystudio.com/listener for privacy information.

Data centers are still the headline, but the real pinch points are power and real estate. Emily Flippen is joined by Motley Fool analysts Anders Bylund and Dan Caplinger to map the data center buildout, the risks of “overbuild,” and where investors can look for exposure without paying bubble prices. Companies discussed: MSFT, AMZN, NEE, GOOGL, HPE, AAON, STRL, DLR, FIX, EME, AMT, EQIX, IRM, STN, SBGSY Host: Emily Flippen, Dan Caplinger, Anders Bylund Producer: Anand Chokkavelu Engineer: Dan Boyd Disclosure: Advertisements are sponsored content and provided for informational purposes only. The Motley Fool and its affiliates (collectively, “TMF”) do not endorse, recommend, or verify the accuracy or completeness of the statements made within advertisements. TMF is not involved in the offer, sale, or solicitation of any securities advertised herein and makes no representations regarding the suitability, or risks associated with any investment opportunity presented. Investors should conduct their own due diligence and consult with legal, tax, and financial advisors before making any investment decisions. TMF assumes no responsibility for any losses or damages arising from this advertisement. We're committed to transparency: All personal opinions in advertisements from Fools are their own. The product advertised in this episode was loaned to TMF and was returned after a test period or the product advertised in this episode was purchased by TMF. Advertiser has paid for the sponsorship of this episode. Learn more about your ad choices. Visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

Our U.S. Thematic Strategist Michelle Weaver and U.S. Multi-Industry Analyst Chris Snyder discuss a North America Big Debate for 2026: Whether investments in efficiency and productivity will spark a transformation of U.S. manufacturing. Read more insights from Morgan Stanley.----- Transcript -----Michelle Weaver: Welcome to Thoughts on the Market. I'm Michelle Weaver, Morgan Stanley's U.S. Thematic and Equity Strategist. Chris Snyder: I'm Chris Snyder, U.S. Multi-Industry Analyst. Michelle Weaver: Today: Will 2026 be the year of U.S. Manufacturing's transformation? It's Tuesday, January 13th at 10am in New York. U.S. reshoring has been an important component of our multipolar world theme, and manufacturing is one of those topics we have always had our eyes on. We've been making some big predictions about a transformation in this sector, so it makes sense that it features prominently in the big debates we've identified for North America in 2026. In the last few years, there's been a steady stream of investments in automation controls and upgrades across U.S. manufacturing. And this is happening against a backdrop of shifting global supply chains and lingering policy uncertainty. Now, the big market debate is whether these investments will generate a whole wave of greenfield projects – that is brand new, multi-year construction initiatives to build facilities, factories, and infrastructure from the ground up. Chris, what exactly is driving this current wave of efficiency and productivity investment in U.S. manufacturing? And how long term of a trend is it? Chris Snyder: I think what's driving the inflection is tariffs. The view that has underpinned my U.S. reshoring call is that I believe companies have to serve the U.S. market. The U.S. accounts for 30 percent of global consumption – equal to EU and China combined. It is also the best margin region in the world. So, companies have to serve the market, and now what they're doing is they're going back and they're looking at their production assets that they have in the U.S. and they're saying, how can I get more out of what's already here? So, the quickest, cheapest, fastest way to bring production online in the U.S. is drive better productivity and efficiency out of the assets you already have. And we're seeing it come through very quickly after Liberation Day. Michelle Weaver: And you think these investments are an on ramp to larger greenfield projects. What evidence do we have that this efficiency spend is setting the stage for a ramp up in new factory builds? Chris Snyder: I think this is absolutely the leading indicator for greenfields because this is telling us that the supply chain cost calculation has changed. What all of these companies are doing are saying, ‘Okay, how can I get products into the U.S. at the cheapest cost possible?' What we're seeing is the cost of imports have gone higher with tariffs, and now it's more economically advisable for these companies to make the product in the United States. And if that's the case, that means that when they need a new factory, it's going to come to the United States. They might not need a factory now, but when they do, the U.S. is at least incrementally better positioned to get that factory. Other data that we're seeing; I think the most interesting data that's come out of all of this is the bifurcation in global PPI or producer price data. If you look at it on a regional basis, North America markets saw PPI go higher in 2025. They were all the tariff exempt regions – U.S., Canada, and Mexico. Every other region in the world saw PPI down year-to-date. That means that these companies and factories are having to lower prices to stay competitive in the global market and sell their products into the United States. That tells us also where the next factory is going. If you have a factory in the U.S. and a factory in Malaysia, and your U.S. factory is pricing up, that means the return profile is getting better. If your factory in Malaysia is pricing down, it means the returns are getting worse and you're pricing down because it's over-capacitized. That's not a region where you're going to add a factory. You know, what I like to say is – price drives returns, and supply is going to follow returns. And right now, that price data tells us the returns are in the United States. Michelle Weaver: And, for people that might not be familiar with PPI, can you explain it to everyone? It's sort of like CPIs cousin, but how should people think about it? Chris Snyder: Yeah, yeah, so PPI, Producer Price Inflation, it's effectively the prices that my companies, the producers of goods are charging. So maybe this is the price that they would then charge a distributor, who then the distributor ultimately is selling it to a store. And then that's, you know, kind of factoring its way into CPI. But it starts with PPI. Michelle Weaver: And what are some of the key catalysts investors should be looking for in 2026 that could confirm that this greenfield ramp is underway? Chris Snyder: The number one, you know, metric I think the market looks at is manufacturing project starts. Every month there's data that comes out and says how many manufacturing projects were announced in the U.S. that month. And what we've seen coming out of Liberation Day is that number on a project value has gone higher. You know, it hasn't totally inflected, but it has pushed higher. The thing that has inflected is the number of announcements. So, this is not like two or three years ago where we had these mega projects. What we're seeing right now is very broad. And to me that's more important because that shows that there's durability behind it. And it shows that this is because the economics are saying it makes sense. It's not necessarily just because, okay, I got an incentive and I'm trying to follow alongside that. Michelle Weaver: Mm-hmm. The market seems skeptical though, pointing out that the ISM manufacturing purchasing managers index has been shrinking. This could be a sign that demand isn't strong enough to justify building new factories right now. How would you address that concern? Chris Snyder: Yeah, no, I mean, you're definitely right. Like the biggest pushback on the reshoring theme is the demand for goods is not very strong. Consumers are not in a good place. So why would companies add capacity in this backdrop? That's never happened before. Companies only add capacity when they're producing a lot and the utilization goes up. This is not a normal cycle. Throughout history, the motivation to add capacity was when your production rates go higher, your utilization hits a certain level, and then you add capacity. So, it always started with demand to your point. The motivation right now is tariff mitigation. And you do not need higher demand to support that. The U.S. is a $1.2 trillion trade deficit. So, that more than anything gets me confident in the theme and the duration behind it. And I think it's a very different outlook when you look across the international markets. They're the ones that need to find incremental demand to justify investment. Michelle Weaver: And given the scale of U.S. purchasing power and the shift in global capital flows, how do you see these manufacturing trends impacting broader performance in 2026? Chris Snyder: We published our outlook and we're calling for the U.S. Industrial Economy to hit decade high growth levels in the back half of [20]26 and into [20]27. And this is a big reason why. We think about this a lot from a CapEx perspective. And we're seeing the investment, we think that ramps into larger greenfields. But we're also seeing it in the production economy. If you look at the delta between U.S. consumer spend and U.S. manufacturing production, that has really narrowed in recent months. And that tells us that we're increasingly serving U.S. demand through domestic production. So that's another factor that's going to drive activity higher and it doesn't need a cycle. And I think that's what's really important. And I think that is what creates this as a more secular and also durable opportunity. So obviously reassuring is something that's, you know, very close to me and important for the industrial economy. But as you think about the multipolar world theme more broadly, how do you think that evolves in 2026? Michelle Weaver: Yeah, absolutely. Last year the multipolar world was an incredibly powerful theme. And when investors were thinking about the multipolar world last year, it was largely about how are companies going to mitigate the risk of tariffs in the near term. We had the policies come out and surprise everyone in terms of the breadth and the magnitude of the tariffs we saw. We had a lot of policy uncertainty around what is that final level of tariffs going to look like. And a lot of the reaction was really short term. It's how can we use our inventory buffers to try and preserve our margins? How much of these additional tariff costs can we pass off to the end customer? How can we insulate ourselves in the near term? I think this year it's going to turn to more longer-term strategic thinking. Reshoring and a lot of the greenfield projects you were talking about, I think will absolutely be an important component of the multipolar world this year. I think we're also likely to see a greater emphasis on U.S. defense. With the action we just saw in Venezuela. I think we're going to see more of that defense component of the multipolar world starting to be expressed in the U.S. It was a big part of the expression of the theme in Europe last year, but I think it will gain relevance in the U.S. this year. Chris Snyder: Yeah. And I think the next chapter in U.S. industrial growth is just getting going. It's taken 25 years for the U.S. to seed roughly 12 percentage points of global share in manufacturing. We don't think they take that much back. But we think this is a very long runway opportunity. Michelle Weaver: Mm-hmm. And as we watch for the next wave of greenfields, it's clear that efficiency and productivity investments are more than just a stop gap. They're a longer-term theme and they're a foundation for a new era in U.S. manufacturing. Chris, thank you for taking the time to talk. Chris Snyder: Great speaking with you, Michelle. Michelle Weaver: And to our listeners, thanks for listening. If you enjoy Thoughts on the Market, please leave us a review wherever you listen to the show and share the podcast with a friend or colleague today.

Dr. Klaus Kleinfeld is one of the only leaders in history to have served as CEO of two Fortune 500 companies on different continents: Siemens in Germany and Alcoa in the United States. Today, Klaus is the founder of K2Elevation, where he invests in tech and biotech firms, and he has served on boards ranging from advanced industrial startups to global cultural initiatives. He's also the author of the new book Leading to Thrive, where he shares how leaders can manage energy, cultivate self-awareness, and thrive under immense pressure without burning out. Klaus joined Robert Glazer on the Elevate Podcast to discuss his leadership career, overseeing two Fortune 500 companies, self-awareness as a leader, and more. Thank you to the sponsors of The Elevate Podcast Shopify: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠shopify.com/elevate⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠masterclass.com/elevate⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Framer: ⁠framer.com/elevate⁠ Northwest Registered Agent: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠northwestregisteredagent.com/elevatefree⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Homeserve: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠homeserve.com⁠⁠⁠ Indeed: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠indeed.com/elevate⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Adam Lyons was this week's guest on Success Profiles Radio. He is one of the leading consultants in the AI space and is the Chief AI and Revenue Officer for ChiefAIOfficer.com. He is passionate about helping companies maximize their profits and revenue using AI, as well as showing them the ways in which they are actually misusing it to their detriment. We talked about how he once lost a $20 million pipeline at the beginning of his AI journey, how he creatively structures his consulting fee with companies, whether or not cloning yourself with AI to offer to the marketplace is a good idea, and the difference between a good AI consultant and a Chief AI Revenue Officer. In addition, we discussed how to know the best way to make AI fit our business needs, his favorite uses for AI, the art of reverse prompting, and the use of AI in the sales process. Finally, we talked about the ways companies screw up their use of AI, having AI use policies for employees in your company, and the need to double check what AI is doing to prevent mistakes. You can listen and subscribe to the show on Apple Podcasts/iTunes, Spotify, Audible, Amazon, iHeart Radio, and at Success Profiles Radio | Live Internet Talk Radio | Best Shows Podcasts

What if the most important people in a company are the ones no one talks about? They're the builders behind the scenes. The operators who organize chaos, fix what's broken, and quietly turn vision into reality. Scaling isn't glamorous — but it's essential. In this episode, we explore what it really takes to grow companies fast and smart, and how AI is accelerating the shift toward adaptable, cross-functional leadership. Casey Woo is a public market investor turned high-growth technology COO and CFO with more than two decades of experience helping companies scale. He's served as a six-time CFO and two-time COO across software, hardware, marketplaces, and eCommerce. He's also the founder and CEO of The Operators Guild, a global community of over 1,000 top operators, as well as FOG Ventures and Guild Talent — all built to support the people who actually make companies run. In this conversation, Casey breaks down what it means to be a "scaler," how AI is reshaping the value of specialization, and why operators are the backbone of every high-growth company. From Investor to Operator Casey shares his journey from Wall Street to Silicon Valley and why leaving a prestigious investing career was both terrifying and freeing. The money and status were there, but fulfillment wasn't. That realization pulled him into early-stage tech, where he discovered his true passion: building companies from the inside out. As an operator, Casey learned that scaling isn't about titles — it's about solving problems. Finance, operations, strategy, leadership — whatever the company needs, the role stays the same. That mindset eventually led to the creation of The Operators Guild, which began as a small breakfast group for overlooked CFOs and COOs and grew organically into a global community. Why AI Rewards the Elite Generalist Casey offers a practical take on AI — not as a threat, but as leverage for the right leaders. As AI replaces narrow, repetitive specialist tasks, the advantage shifts to people who can think horizontally, connect ideas, and move across functions with ease. Early-stage founders and operators are uniquely positioned to thrive in this environment, using AI as a team of "semi-specialists" to move faster and build smarter. Rather than abandoning your strengths, Casey encourages leaning into them — and using AI to amplify what you already do best. This is the rise of the modern business artist. Enjoy this episode with Casey Woo… Soundbytes 13:42-13:55 "Scalers are highly creative. They are generally impatient. They love the intellectual stimulation of organizing chaos, solving problems. So they run towards problems." 19:26 – 19:44 "AI literally is intelligence, right? Artificial intelligence. Right. So it's starting to be like a human and specifically, the easiest thing for it to start is anything specialized. Because anything specialized is homogenous." Quotes "Scaling is actually very nuanced. It's not just, 'Oh, finance needs a CFO.' No — you don't need a CFO at Series A." "Scalers are highly creative. They are generally impatient." "AI is moving the world away from hardcore specialists." "I could go to a corporate job, but my soul would die." Links mentioned in this episode From Our Guest Website: https://operators-guild.com/ FOG Ventures: https://fog.ventures/ Connect with Casey Woo on LinkedIn: https://www.linkedin.com/in/caseywoo Connect with brandiD Find out how top leaders are increasing their authority, impact, and income online. Listen to our private podcast, The Professional Presence Podcast: https://thebrandid.com/professional-presence-podcast Ready to elevate your digital presence with a powerful brand or website? Contact us here: https://thebrandid.com/contact-form/

Join us for today's freight roundup as we explore the financial maneuvers and technological breakthroughs transforming the logistics landscape. This episode dives into how activist investor Ancora has carved out a niche in the transportation sector, driving leadership shakeups at major companies like Norfolk Southern and Forward Air to boost shareholder returns. We also analyze the 2025 holiday rush, where large parcel carriers significantly improved on-time delivery rates despite facing higher volumes than the previous year. Data reveals that the U.S. Postal Service achieved the largest performance jump, while UPS maintained the highest overall reliability during the peak season. In technology news, we discuss a major milestone in electric infrastructure where Purdue University achieved the first U.S. wireless charging of a heavy-duty truck traveling at highway speeds. This innovative system delivered 190 kilowatts of power to a moving vehicle, a breakthrough that could eventually allow for smaller batteries and increased cargo capacity. Looking at cross-border trade, we profile a Mexican-built logistics startup, WeShip, which has set its sights on U.S. expansion after rapid growth in its home market. The company aims to compete in the concentrated American parcel sector by leveraging software designed by former e-commerce operators to solve real-world shipping pain points. Finally, we address developing concerns in the brokerage space as the R&R Family of Companies faces uncertainty amid executive departures and reports of payment delays. Industry sources warn of potential operational disruptions across the Pittsburgh-based group's subsidiaries, including R&R Express, alongside signals of credit tightening. Follow the FreightWaves NOW Podcast Other FreightWaves Shows Learn more about your ad choices. Visit megaphone.fm/adchoices

Has organizational change redefined your job role? If it hasn't yet, it will at some point. Whether acknowledged or ignored, every organizational change at a company impacts you. This is broader than just layoffs and more employees under a single manager. What are the organizational changes we might see, and what can we do to stand out and stay the course? This week in episode 355 we're joined by guest Ryan Conley. Listen closely as we uncover different patterns of organizational change and provide practical tips to take action when those changes happen. Ryan helps us understand the corporate lifecycle and how to reframe this concept to understand where we are in the career lifecycle. You'll hear from Ryan's personal experience why the most resilient (and successful) technologists can identify and fill the gaps left after an organizational change whether that means working for a new boss, joining a different team, or changing job roles. Original Recording Date: 11-13-2025 Topics – Framing Our Focus on Organizational Change, Observations and Patterns, Defining the Career Lifecycle, When Colleagues Leave the Company, Layoff Resources, Working for a New Boss, Becoming Part of a Different Team, Shifting Job Roles or Job Level Changes, Parting Thoughts 2:58 – Framing Our Focus on Organizational Change Ryan Conley is a global field principal with 11p years of technical pre-sales experience. Before this, Ryan accumulated 13 years of systems administration in industries like education, finance, and consulting. In a recent episode of our show, guest Milin Desai compared organizations to living, breathing organisms that change. Nick posits that we don't always think changes at our company will or can affect us as employees, but they do. Ryan references Aswath Damodaran's writings about organizational change through the frame of a corporate lifecycle. We can relate by considering where our company might be in that lifecycle. As we experience the impacts of organizational change, Ryan encourages us to consider where we are in our career lifecycle. 4:19 – Observations and Patterns We see organizational change in different ways. What are some of the things Ryan has seen that he would classify as organizational changes? Let's take a step back, past the current headlines, and look at the wider industry. Companies are growing inorganically (through mergers and acquisitions) or organically through investments in R&D (research and development), for example. Ryan has worked with companies that grew by acquiring 2 new companies each year to give an example. When you're on the IT side of the acquiring company, there is a lot involved in the process like integrating e-mail systems, networks, and CRM systems. This process also involves getting 2 teams to work together. If one team needs to move from Office 365 to Gmail, it can be a big adjustment to employees' daily workflow. The acquiring and acquired companies may have the same or very different cultures. In some cases, a company will want to acquire others with similar cultures, while some may not be concerned about the culture and choose to focus on the intellectual property (products or services, knowledge of how to build or manufacture something, etc.) of the company to be acquired. Nick says the experience for people on the side of the acquiring company and that of the company getting acquired can be quite different. Nick worked in IT for a manufacturing company for about 9 years, and over the course of his time there saw the company acquire several other companies. Nick usually had to go assess technology systems of companies that were going to be acquired and figure out how to integrate the systems in a way that would best service the user base. From what Nick has seen, some employees from the acquired company were integrated into the acquiring company, while others were eventually no longer with the company. Anxiety levels about an acquisition may be different depending on whether you work for the acquiring company or the acquired company. “The people are just as much of the intellectual property of the company as, in many cases, the actual assets themselves. And in some cases, that culture just isn't a fit.” – Ryan Conley Ryan shares the example of someone he knew who left after another company acquired their employer because the culture was not a fit. Losing a key leader or a key subject matter expert after an acquisition could create a retention problem because others may want to follow them or start looking elsewhere. "So how do you protect the culture internally? How do you integrate a different culture in? But also, how do you kind of protect the long-term viability of the team as individuals, first and foremost, but then also the organization long-term? Depending on the intellectual property the acquiring company is after, we don't usually know the level of due diligence completed to understand the key resources or subject matter experts who must be retained for longer-term success. Ryan encourages to imagine being the CTO or VP of Research and Development at a specific company that is suddenly acquired. People in these roles drive the direction of the technology investment for their company today as well as years to come. After being acquired, these people might be asked to work in lower levels of leadership with different titles, which could result in “title shock” and require some humility to accept. This scenario is a leadership change that happens as a result of an acquisition, but we might see leadership changes outside of acquisitions. Some leadership positions get created because of a specific need, others are eliminated for specific reasons, and some get shifted down or changed. Each of these changes has a downstream impact on individual contributors. Ryan talks about the positive impacts of leadership changes and gives the example of when a former manager was promoted to senior manager and allowed that person to hire a manager underneath him. There isn't always internal mobility, but leadership changes could create these opportunities for individuals. Nick talks about the potential impact of a change in our direct boss / manager. If a boss who was difficult to work for leaves the company, getting a different boss could make a huge positive impact on our daily work lives. Similarly, we might have a great boss leave the company or take a different role, requiring that we learn to work for someone else who may operate very differently. Ryan tells us he has worked for some amazing leaders and says a leader is not the same as a manager. Ryan cites an example of getting promoted into a role that allowed him to have more strategic conversations about the focus of a team with his boss. We can choose to mentor members of our team so that when opportunities arise from structural change, they are equipped to seize those opportunities. Change can be viewed as an opportunity. A company's overall priorities may have changed. Shifting priorities may require a company to operate very differently than it has in the past, which can cause changes to people, processes, and technology. Nick references a conversation with Milin Desai on constrained planning from Episode 351. Milin encourages regularly asking the question “is this still how we want to operate?” The way a company or team operated in the past may not be the best way to do it in the future. Changes to operations may or may not create opportunities for our career. Ryan loves this mindset of reassessing, which could apply to the company, a team, a business unit, the technology decision, etc. “I love the mindset of ‘what was best, why did we do it, and why was it best then?' And then the follow up question is ‘is that still best today?' And it's ok if the answer is no because that leads to the next question – ‘how should we be doing it today…and why?'” – Ryan Conley, commenting on Milin Desai's concept of constrained planning Ryan talks about companies reassessing their core focus. We've seen some companies divest out of a particular space, for example. Nick says this reassessment could result in a decision to pursue an emerging market which could lead to the creation of a new business unit and new jobs / opportunities for people. It could also go in the other direction where the company decides to shut down an entire business unit. 15:30 – Defining the Career Lifecycle Going back to the analogy Ryan shared about corporate lifecycle, we can reframe this and look at the career lifecycle. “Where are you at in your individual career journey? Where are you at in that lifecycle?” – Ryan Conley People close to retirement may be laser focused on doing well in their current role and hesitant to make a change. Others earlier in the career may want to do more, go deeper, or be more open to making a change. Ryan recounts speaking to a peer who is working on a master's degree in AI. “With challenge comes opportunity, so do you want to try something new? And it's ok if the answer's no. But if there is an opportunity to try something new and you're willing to invest in yourself and in your company, I think that's worth considering.” – Ryan Conley We've talked to a number of former guests who got in on a technology wave at just the right time, which led to new opportunities and an entirely new career trajectory. Becoming aware of and developing expertise in emerging technologies can lead to new opportunities within your company (i.e. being able to influence the use of that technology within your company). “I think as technologists, whether you're a business leader over technology, whether you're day in / day out in technology as an individual contributor…emerging technology brings new challenges, just with a learning curve…. There's hard skills that have to be learned. You get beyond the education it's then also sharing with the peers around you…. So, what was best yesterday? Is it still best today? And tomorrow, we'll ask the question again.” – Ryan Conley Ryan says this goes back to our analogy. Should we be doing certain things manually now, or is it better to rely on tools that can help automate the process? If we go back for a second to Ryan's previous mention of integrating the technology stack for different companies, being part of the integration process might enable someone to learn an entire new technology stack. We might have to assess what is best between Google Workspace and Microsoft 365, for example, and develop the transition plan to move from one to the other and perhaps even capture the business case for using both within a company. To Ryan, this is an example of seeing a problem or gap and working to fill it. “If you want to be just a long-standing contributor to the team and your individual organization, I think it's worth calling out…those who stick around longer and get promoted faster are the ones who see a gap and they plug it.” – Ryan Conley Ryan shares a personal story about a co-worker who attended a Microsoft conference on their own dime. This person worked over a weekend to setup a solution that saved the team significant time doing desktop imaging. But then, Ryan's colleague took it a step further and trained the team on how to use it. Nick highlights the fact that we should remember to document our accomplishments to keep track of how we've changed as a result. We can use this information when searching for new opportunities or even in conversations with our leader. 20:34 – When Colleagues Leave the Company Another form of organizational change we've seen is outsourcing specific business functions. Daniel Paluszek spoke about companies outsourcing functions outside of their core business in Episode 338. If IT is outside the core business, a company might decide to outsource it. It doesn't mean that's the right decision, but it could be a possibility. Companies may outsource other functions like HR and payroll as well to give other examples. If IT was internal and it gets outsourced, that is an organizational change and will affect some people. Similarly, insourcing a function which was previously outsourced will have an impact. Ryan has learned in the last few years that some people are more adaptable to change than others. “And it's not just looking at the silver lining. It's recognizing the change. Maybe there's a why, and maybe there isn't a why. Or maybe the why hasn't been clearly articulated to you. Being able to understand, what does this mean to me…. As an organization do I still believe in them? Do I still believe in the technology as a technologist? Do I still enjoy the people I work with? Those are all questions that come up, but ultimately you have to decide…is this change I want to roll with? Is this change I don't want to roll with?” – Ryan Conley To illustrate, Ryan gives the example of a peer who left an organization after seeing a change they didn't like in order to shift the focus of their role from technology operations to more of a site reliability engineering focus. While this type of change that results in a talented individual leaving an organization can be difficult for teammates to accept and for a manager to backfill, these types of changes that are beneficial to someone's career should be celebrated. When we assess whether the changes made at a company are those we can accept and roll with, we can first make sure we understand what we are to focus on as individuals operating within the organization. We have an opportunity to relay that to other members of our team for the benefit of the overall team culture and to build up those who do not adapt to change well. Understanding organizational changes and what they mean for individuals may take repetition. While Ryan understands that he responds well to change, he remains empathetic to those folks to need to hear the message a few times to fully understand. Nick says we can learn from the circumstances surrounding someone leaving the company. For those we know, what interested them about taking a role at another company? Perhaps they took a role you've never thought about for yourself that could be something you pursue in the future. If a member of your team leaves the company, sometimes their role gets backfilled, and other times it may not. If the role is backfilled, you get to learn from a new team member. If not, the responsibilities of the departing team member will likely be divided among other team members. Though it would result in extra work, you could ask to take on the responsibility that would both increase your skill set and make you more valuable to the company. When Ryan worked for a hedge fund, the senior vice president left the company. This person was managing the company's backups. Ryan had experience in this area from a previous role at a consulting firm and volunteered to do it. Shortly after taking on this responsibility for backups, he found that restoring backups from tape and needing to order new servers posed a huge risk to the company in a disaster scenario (i.e. would take weeks to restore everything). Ryan was able to write up a business plan to address the business continuity risk and got it approved by the COO. “Being able to see a gap and fill it is the central theme, and that came from change.” – Ryan Conley Ryan says if you're willing to do a little more work, it is worth the effort to see a gap and work to fill it. 27:34 – Layoff Resources We acknowledged some of the byproducts of organizational change like layoffs and flatter organizations in the beginning of our discussion. We are not sidestepping the fact that layoffs happen, but that is not the primary focus of our discussion today. Here are a few things that may help if you find yourself being impacted by a layoff: First, know that you are not alone in experiencing this. “When a layoff hits, it's important to remember…it's extremely rare that that's going to be personal. Once it's firmly accepted, look for the opportunity in a forced career change. It's there.” – thought shared with us by Megan Wills Check out our Layoff Resources Page to find some of the most impactful conversations on the topic of layoffs on our show to date. We also have our Career Uncertainty Action Guide with a checklist of the 5 pillars of career resilience as well as reusable AI prompts to help you think through topics like navigating a recent layoff, financial planning, or managing your mindset and being overwhelmed. 28:43 – Working for a New Boss Let's move on to section 2 of our discussion. If you're still at a company after an organization change has happened, we want to talk through some of the ways you can take control, take action, and succeed. We want to share a thought from former guest Daniel Lemire as we begin this discussion: “Companies are the most complicated machine man has ever built. We build great machines to accomplish as set of goals, objectives, or outputs. The better you can understand the value the company delivers…the faster you can understand where you fit in that equation. If you don't understand where you contribute to that value, there's work to be done. That work may be on you, may be on your skills, or perhaps it's your understanding of where you fit into that equation.” – Daniel Lemire Let's say that you're impacted by an organizational change and will be working for a new boss. What can we control, and how to we make a positive impact? Ryan says we can be an asset to the team and support larger business goals by first giving some thought to who the new boss is as a person. Try to get to know them on a personal level. Ryan wants to get to know a new boss and be able to ask them difficult questions. Similarly, he wants a boss to be able to ask him difficult questions. Meeting a new boss face-to-face is ideal if that is possible, but this can be more difficult to arrange if your boss lives a large distance from you. Make sure you understand the larger organization's mission statement. As individual contributors, we may lose sight of this over time. “If that is important to the team and the culture, I think it's worth making sure you're aligned with that. I think it's worth understanding your direct manager's alignment toward that and then having that kind of fuel the discussions…. What are you expecting of me? Here are my expectations of you as my manager. Where do you see change in the next 6, 12, 18 months?” – Ryan Conley, on using mission to drive conversations with your manager A manager may not have all the answers to your questions. They could also be inheriting a new team. Ryan encourages us to ask how we can help our manager to develop the working relationship further. This is something he learned from a previous boss who would close every 1-1 with “is there anything else I can do to help?” Nick says a manager may be able to contextualize the organization's mission statement for the team and its members better than we can do for ourselves. For example, the mission and focus of the team may have changed from what it once was. A new manager should (and likely will) set the tone. Nick would classify Ryan's suggestions above as seeking to learn and understand how your new manager operates. Back in Episode 84 guest Brad Pinkston talked about the importance of wanting to know how his manager likes to communicate and be communicated with. This is about understanding your manager's communication preferences and can in some ways help set expectations. A manager may be brief when responding to text messages, for example, because they are in a lot of meetings. But if they tell you this ahead of time, it removes some assumptions about any hidden meanings in the response. Ryan gives the example of an executive who used to respond with Y for yes and N for no to e-mails when answering questions. We can also do research on a new boss in advance. We can look on LinkedIn to understand the person's background and work history. We can speak to other people inside the company to see what they know about the person. Ideally, get a perspective from someone who has worked for the manager in the past because a former direct report might be able to share some of the context about communication preferences and other lessons learned from working with that specific manager. We can also try to be mindful of how the manager's position may have changed due to organizational flattening. They may have moved from managing managers to having 15 direct reports who are individual contributors, for example. “Their time might be stretched thinner, and they're just trying to navigate this new leadership organizational change with you.” – Ryan Conley The manager may or may not have wanted the situation they are currently in. How is your boss measured by their boss, and how can you help them hit those metrics? You may not want to ask this in the first 1-1, but you should ask. Ryan suggests asking your boss what success looks like in their role. You can also ask what success for the team looks like in a year and what it will take to get there. Based on the answer, it might mean less 1-1s but more in depth each time, more independence than you want, or even more responsibility than you wanted or expected. Ultimately, by asking these questions, you're trying to help the team be more successful. We want our manager to understand that we are a competent member of the team. Understanding what success looks like allows us to communicate with our manager in a way that demonstrates we are doing a good job. Some of the time in our 1-1s with a manager will be spent communicating the things we have completed or on which we are actively working. We need to demonstrate our ability to meet deadlines, for example. Daniel Lemire shared this book recommendation with us – The First 90 Days: Proven Strategies for Getting Up to Speed Faster and Smarter. It's a great resource for new leaders but also excellent for individual contributors. Ryan tells us to keep track of our wins over the course of any given year (something that was taught to him) so we have it ready for performance reviews. He encourages keeping a journal that we start in January. Keep track not only of what you did but the outcomes your work delivered and the success metrics. For example, if you gave a presentation, note the number of people present. The company culture may have some impact on the language you need to use to word your accomplishments (i.e. using “I” statements). “I didn't want to be the only person who could do it. I'd rather learn it and then enable 5 other people to do it. And then those 5 people go do it, and that is a much bigger outcome.” – Ryan Conley, on the outcome of efforts at work and being a force multiplier Have a journal of the things you do at work that you update consistently. This could be screenshots, a written description, etc. “What are the metrics that you should be tracking? Mentally think about that because…when you have your annual review, you're going to miss something. You're going to miss a detail. You're going to miss an entire line item versus if you started in January and you just get into the practice of ‘I did this.' And then when you're having your first annual review with this brand-new manager, it's far easier to have a more successful conversation.” – Ryan Conley, on the importance of documenting our work in a journal somewhere Ryan reminds us it is ok to use generative AI tools to check our work. Use multiple different tools to get suggestions on how you might want to phrase the outcomes you delivered and the metrics you tracked. Nick says we should document our accomplishments as Ryan mentioned, but we should make sure we keep a copy of them so that we do not need to rewrite them from nothing in the event we are impacted by a layoff. If the journal containing all of your accomplishments is sitting in the corporate OneDrive or cloud storage, you will lose access to it when you leave the company. Be sure you have a disaster recovery plan for your accomplishments! The new boss is probably going to have team calls of some kind. While what you experience may vary from this, in Nick's experience the first time a manager hosts a call with their team they will share some career background, how they operate, and give team members some idea of what to expect. This kickoff team call usually happens before 1-1s begin. Listen really carefully when this first team call happens. Write down some questions you can ask the boss in that first 1-1 conversation. The manager will have to lead that first 1-1 conversation a little bit, but coming into it prepared with questions will be far easier than trying to think of questions in the moment. A simple follow up question Ryan suggests is how the manager wants to handle time off. Is there a shared team calendar, a formal process, carte blanche, specific blackout dates to be aware of, etc.? We can handle the simple things about how this new manager operates and what their values are early on in our working relationship. Ryan tells us he learned far too late to ask how managers handle promotion / raise / career growth conversations. One of Ryan's past managers scheduled a quarterly checkpoint to specifically talk about career growth items. Ryan was in charge of making the agenda in advance, and his manager would come prepared to talk about each agenda item. It's ok to ask for these regular career discussions. If your manager has a large team, these may be less frequent than otherwise. Ask the manager about the best way for both you and them to come into these discussions prepared. Nick likes the idea of an individual owning the agenda for these conversations. Nick tells us about a manager who sent out 1-1s to team members and provided a menu of options for the types of things that could be discussed during the 1-1 time in the body of the meeting invitation. It helps give people ideas for things to discuss but also lets them know the overall intention of the 1-1s. For the very busy manager, we could ask to use a specific 1-1 to talk about career-related items rather than in a separate meeting (if needed). Nick mentions a recent episode of Unicorns in the Breakroom Podcast in which Amy Lewis talks about using a shared document for 1-1s to hold an employee accountable for bringing agenda items and to document what transpired in previous conversations. Along the lines of trying to be helpful to a new manager, ask how they want to handle team calls when on vacation. Will team calls be cancelled when the manager is on vacation, or are they looking for team member volunteers to host these calls? This may be an opportunity to step up and do more if you want that, especially if you want to gain some leadership experience. Ryan tells us at one point he was a team lead, and part of his responsibility was leading team calls in his manager's absence. This involved leading the call, taking notes, and taking action on follow up items from the meeting. We should bring up time sensitive items to the boss quickly, especially if something needs attention. Communicate things that have a financial impact to the company (a subscription renewal, drop dead due date to exit a datacenter facility, point at which access to something will be lost, etc.). Do not assume your manager knows if you are unsure! Ryan recounts a story from earlier in his career when a CFO wanted a specific number of users added to the Exchange server. There were several cascading impacts of completing this task that went well beyond the scope of licensing and involved procuring more hardware. Ryan took the time to explain the implications. “This is a simple ask. You want the answer to be yes, but I'm going to give you more context…. There is a deadline. I want to make sure we hit it as a team, but there are some implications to your ask. I want to make sure you're fully aware.” – Ryan Conley, on giving more context to leadership Share what you have in flight and the priorities of those items. The new manager may want you to change the priority level on some things. 45:21 – Becoming Part of a Different Team You could end up working on a completely different team of peers as a result of organizational change. You might work on the same team as people you already know but might not. You may or may not work for the same boss. Ryan and Nick have experienced very large reorganization events and ended up in different divisions than they were previously. Ryan had a change of manager, change of a peer he worked closely with, and joined a new team of individuals reporting up to the same boss all at once. “A little bit of the tough lesson is you go into a bigger pond…. I think it's ok to take a moment and pause. For me, I had to kind of reassess and kind of figure out…what are these changes? What are the new best ways to operate within this new division so to speak? …within my team, no one on my prior team was on my team, so it was like this whole new world.” – Ryan Conley After this change, Ryan saw an opportunity to go deeper into technology and chose to take a different role. Ryan worked for a new (to Ryan at least) leader who was very supportive of his career goals. This leader helped Ryan through the change of roles. “If you do good work, even through change…if you're identifying gaps, you're filling it, you're stepping up where the team needs you to step up, you're aligning with the business direction to stay focused…I think there can still be good outcomes even if in the interim period you're not 100% happy.” – Ryan Conley If you don't know anyone on your new team, you have an entire set of people from which you can now learn. Does your job function change as a result of joining this new team? Make sure you understand your role and its delineation from other roles. Maybe you serve larger customers or work on different kinds of projects. Maybe you support the technology needs of a specific business unit rather than what we might deem as working in corporate IT. Maybe you focus on storage and high-level architecture rather than only virtualization. It could be a chance to learn and go deeper in new areas. Did the focus of the overall team change (which can trickle down and impact your job function)? Maybe you're part of a technology team that primarily manages the outsourced pieces of the technology stack for your company. So instead of working with just employees of your company you now work with consulting firms and external vendors. Ryan says we can still be intentional about relationships and he illustrates the necessary intentionality with the story behind his pursuit of a new role. Ryan was intentional about his desire to join a new team after the reorganization, but it didn't work out on the timeline he wanted. He remained patient and in constant, transparent communication with a specific leader who would eventually advocate for him with the hiring manager. Just doing our job can be difficult when we're in a challenging situation like a manager we do not get along with, trying to evolve with a top-level strategy change, etc. This can involve internal politics. Stay the course. Ryan tells us about a lesson he learned when interviewing for a new role he wanted. “Maybe be a little bit more vocal. Pat yourself on the back in a concise way. Again…go back to your journal, know your metrics, and stick by them.” – Ryan Conley, on interviewing and humility Nick says the intentionality behind building relationships applies to your relationship with your boss (a new boss or your current boss that has not changed). This also applies to new teammates! What are the strengths in the people you see around you? Who volunteers to help? Who asks questions when others will not? Ryan shares a story about 2 peers who on the surface seemed to disagree a lot but ended up making each other better (and smarter) by often taking opposing sides on a topic. When one of them left the company, the other person missed getting that perspective and intellectual challenge. Ryan suggests we pay attention to the personalities of team members and the kinds of questions they ask. If a specific teammate tends to do all the talking in meetings, find ways to enable others to speak up who have valuable perspectives but may be quieter. This at its heart is about upleveling others. We can do that when we join a new team, but we can also do this for former teammates by keeping in touch with them over time. This could apply to former teammates who still work at the same company as well as those who have left the company. Ryan tells us a story about when he first made the transition from working in IT operations to getting hired at a technology vendor in a very different role. “It's very different being face-to-face as a consultant, face-to-face as a vendor. And I had a buddy. He started going back 11 years almost to the day here. We were each other's lifeline…. He would have a bad day, and he would call me. Most of the time I was just there to listen…. And then the next week it was my turn, and I would call him…. So having a buddy in these change situations I think is a great piece of advice.” – Ryan Conley It can be easy to fall out of touch with people we no longer interact with on a daily or weekly basis. This takes some effort. We've met people who try to setup a 1-1 with someone in their professional network once every 1-2 weeks. Ryan has a tremendous amount of empathy for others who have recently had a child, for example. We can buddy up with specific professional or life experience and take the opportunity to learn from them. Ryan refers to building an “alumni network” of people you want to remain close with over time. While this helps build our own set of professional connections, we can do this by mentoring others as well (a chance to give back, which is usually much less of a time commitment than we think). Ryan has mentored a number of new college graduates and managed to keep up with their progress over time. Listen to the way he describes the career progression of his mentees and the long-term relationships it produced. We might be mentoring others (on our own team or beyond). This could act as relatable experience for a future role as a team lead or people manager, but highlighting this experience to your manager is something you should do in those career conversations. In those 1-1s with your manager you are asking how you are doing but also how you can do better. Sometimes that means doing more of something you have done in the past. Ryan reminds us that the journal is a tracking mechanism for specific actions and their impact. Whether it's mentoring or helping the manager with hiring or candidate evaluation, be sure to track it! There might be a gap in expertise on your team that you can fill (either because you have a specific skill or because you learned a new skill to fill that gap). When joining a new team, do some observing and stay humble before you declare there is a gap and that you are the one to fill it. Ryan says we can raise gaps with our manager. For example, maybe there is only one person on the team who knows how to do something. Could you pair with that person and cover them while they are on vacation? “I think it goes back to recognizing that you cannot learn it all and then revaluating…what do I need to learn? So, there's certain functions that you have to know how to do, and that's where your manager's going to help you set those expectations…. We're in technology, so as a technologist, what do you want to learn? What do you want to do more of? And that could be a gap that you see, and you have that conversation….” – Ryan Conley If there is not an opportunity at work to learn what you want to learn (i.e. your manager might not support you doing more of specific work, etc.), you can learn it on your own time and then re-evaluate longer term what you want to do. 59:46 – Shifting Job Roles or Job Level Changes We talked about this a little bit earlier. Maybe you stay an individual contributor, move into leadership, or change leadership levels entirely within an organization. Ryan talks about the new expectations when you change your daily role. There are expectations we put on ourselves and those expectations put on us by our leaders. There are both opportunities and challenges. Ryan shares that he has been approached in the past to lead a team, but when this has happened, he took the time to think through what he wanted (his career ladder, his motivations, and his desired focus). “Leading people is not something that I want to currently focus on. I know what I'm motivated by. I'm a technologist at heart. I want to keep learning, and I personally like the technology that I'm focused on right now. And it's not that leadership would necessarily remove technology entirely…. It's just it would be a different focus area. And I think in your career journey it's worth just kind of keeping tabs on where you're at in your career (the ladder of change that we keep mentioning, that lifecycle)…. Do you want to go up the ladder as part of your lifecycle and get into a management role? I think mentorship can be very fulfilling. I think leading people can be very fulfilling. But in my case, I've decided I still want to stay an individual contributor. There's still aspirations that I have there….It's ok to say no is really what I'm getting at…. Really think about the job that you're in at the company that you're in. What are the opportunities within? What motivates you? And stay true to that.” – Ryan Conley Ryan has said no to being a people leader as well as to technical marketing roles. He had a desire to get through the principal program. He encourages listeners to think about whether they would be happy in 1-2 years if they took a new role before making the final decision. Nick mentions the above is excellent when you have the choice to take a new role. But what if it's forced on you as the result of an organizational change? We can recognize where we are in the career lifecycle even if an organizational change places us in a new role that was not our choice. Make sure you understand what the new role is, and think about how you can align it with where you are in the career lifecycle (including the goals you have and the things you want). Nick had a manager who encouraged his team to align their overall life purpose to the current job role or assignment. In doing this, it will be easier to prevent intertwining your identity with your job or your company. We may have to put out heads down and just do the work for a while. But maybe there is an opportunity to align with the things you want and the type of work you want to do which is not immediately obvious. In this job market, if you are employed, be thankful and do a great job. Ryan hopes listeners can think back to an unexpected change that happened which led to new opportunities later. “Pause, recollect, align your focus with your new manager, align your focus with either the changing mission statement or the current mission statement…. What is fulfilling you personally (your own internal values)? If they are being conflicted, I think there's a greater answer to some of your challenges, but they're not being conflicted how can you be your best self in a company without the company being all of yourself? …The cultural identity of the workplace and the home can sometimes be a little too close, a little to intertwined…. Maybe you're just way too emotionally invested in your day job and it's just a good moment to reset…. What is your value system? Why? And then how can you be your best self in your workplace? And I think far too often we want to have our dream job…. ‘A dream job is still a job. There are going to be days when it is just a really difficult day because it's a really difficult job. It's still your dream job, but every job is going to have a difficult day.'” – Ryan Conley Every job will be impacted by some kind of organizational change multiple times throughout your career. 1:06:18 – Parting Thoughts Ryan closes with a funny anecdote about a person who worked on the same team as him that he never had the chance to meet in person. In this case, the person invested more in their former team than meeting members of their new team. Maybe a good interview question for those seeking new roles could be something about organizational changes and how often they are happening at the company. Ryan encourages us to lead with empathy in this job market and consider how we can help others in our network who may be seeking new roles. Ryan likes to share job alerts on LinkedIn and mentions it has been great to see the formation of alumni groups. “Share your rolodex. Help people connect the dots. And lead with empathy.” – Ryan Conley To follow up on this conversation with Ryan, contact him on LinkedIn. Mentioned in the Outro A special thanks to former guest Daniel Lemire and listener Megan Wills for sharing thoughts on organizational change that we were able to include in this episode! Ryan told us we can lead with empathy when helping others looking for work in this job market, but Nick thinks it's empathy at work when we're asking a new boss or team member how we can help. If you want to bring more empathy to the workplace, check out Episode 278 – Uncovering Empathy: The Greatest Skill of an Inclusive Leader with Marni Coffey (1/3) in which guest Marni Coffey tells us about empathy as her greatest skill. It's full of excellent examples. If you're looking for other guest experiences with organizational change, here are some recommended episodes: Episode 210 – A Collection of Ambiguous Experiments with Shailvi Wakhlu (1/2) – Shailvi talks about a forced change of role that was actually an opportunity in disguise Episode 168 – Hired and Acquired with Mike Wood (1/2) – Mike Wood's company was acquired, and the amount of travel went up soon after to increase his stress. Episode 169 – A Thoughtful Personal Sabbatical with Mike Wood (2/2) – Mike Wood shares another acquisition story that this time ended with him taking a sabbatical. Episode 84 -Management Interviews and Transitions with Brad Pinkston – Brad Pinkston shares what he likes to do when working for a new boss. Contact the Hosts The hosts of Nerd Journey are John White and Nick Korte. E-mail: nerdjourneypodcast@gmail.com DM us on Twitter/X @NerdJourney Connect with John on LinkedIn or DM him on Twitter/X @vJourneyman Connect with Nick on LinkedIn or DM him on Twitter/X @NetworkNerd_ Leave a Comment on Your Favorite Episode on YouTube If you've been impacted by a layoff or need advice, check out our Layoff Resources Page. If uncertainty is getting to you, check out or Career Uncertainty Action Guide with a checklist of actions to take control during uncertain periods and AI prompts to help you think through topics like navigating a recent layoff, financial planning, or managing your mindset and being overwhelmed.

What actually determines whether a healthcare business compounds, or quietly stalls? In this episode of Bright Spots in Healthcare, Eric Glazer sits down with Scott Becker, Founder and Publisher of Becker's Healthcare and host of the Becker Private Equity & Business Podcast, for a candid, experience-driven conversation about building businesses that scale with confidence. Scott has spent decades building, advising, and investing in companies across healthcare, media, law, and private equity. Rather than walking through a framework or checklist, this conversation focuses on the real decisions founders and operators are facing right now, especially in a market defined by long sales cycles, regulated buyers, capital pressure, and increasing scrutiny on value. Using Scott's new book, Building Great Businesses, as a backbone, the discussion explores how leaders can cut through noise and false urgency to focus on what actually matters. In this episode, we cover: The difference between motion and real momentum in healthcare go-to-market Why founders often mistake pilots, logos, or activity for traction What healthcare leaders tend to over-optimize early, and under-invest in What true product-market fit looks like when buyers are risk-averse Why niche focus and reference customers matter more in healthcare than in other sectors How and when outside capital helps—and when it quietly distorts focus Why the right people matter more than the right idea when building enduring businesses This episode is designed for founders, operators, and senior leaders who are already in the arena, and want clearer thinking about the few decisions that truly determine long-term success. About Scott: Scott Becker is a distinguished entrepreneur, investor, and legal professional who has built a remarkable career at the intersection of healthcare, media, and law. As the founder and publisher of Becker's Healthcare, a leading healthcare media company, and a longtime partner at McGuireWoods, a top AmLaw firm, Scott has established himself as an authority in his field. With a mission to provide valuable insights and strategies for entrepreneurs and business leaders, Scott draws upon his extensive experience to help others navigate the complexities of building and scaling successful ventures. His expertise spans across various industries, including healthcare, private equity, and venture capital, where he has made significant investments and contributes as an active investor. Scott is also a prolific author, having written several books, including Health Care Law: A Practical Guide, The Physician's Managed Care Success Manual, The ASC Handbook, and The Entrepreneur's Edge. He hosts two highly ranked podcasts, Becker's Healthcare Podcast and Becker Private Equity and Business Podcast, where he shares his knowledge. He has interviewed prominent figures such as George and Laura Bush, Bill and Hillary Clinton, Nikki Haley, and Michael Strahan via Becker's Healthcare conferences. Scott currently resides in the Chicago suburbs, Palm Beach Gardens, and Deer Valley. When he's not working on his business endeavors, he can be found pursuing his passions for golf, tennis, fitness, skiing, writing, and speaking.   Pre-Order Scott's book, Building Great Businesses: Create Momentum, Overcome Setbacks, and Scale with Confidence - https://a.co/d/3gDAz7B   Notes: Book Recommendations Measure What Matters — John Doerr Profit from the Core: A Return to Growth in Turbulent Times — Chris Zook & James Allen The ONE Thing — Gary Keller 10x Is Easier Than 2x — Dan Sullivan & Dr. Benjamin Hardy Who Not How — Dan Sullivan & Dr. Benjamin Hardy Unreasonable Hospitality — Will Guidara Podcast Recommendation Becker Private Equity & Business Podcast — hosted by Scott Becker Partner with Bright Spots Ventures: If you are interested in speaking with the Bright Spots Ventures team to brainstorm how we can help you grow your business via content and relationships, email hkrish@brightspotsventures.com. About Bright Spots Ventures: Bright Spots Ventures is a healthcare strategy and engagement company that creates content, communities, and connections to accelerate innovation. We help healthcare leaders discover what's working, and how to scale it. By bringing together health plan, hospital, and solution leaders, we facilitate the exchange of ideas that lead to measurable impact. Through our podcast, executive councils, private events, and go-to-market strategy work, we surface and amplify the "bright spots" in healthcare—proven innovations others can learn from and replicate. At our core, we exist to create trusted relationships that make real progress possible. Visit our website at www.brightspotsinhealthcare.com. Visit our website:  www.brightspotsinhealthcare.com. Follow Bright Spots in Healthcare: https://www.linkedin.com/company/shared-purpose-connect/

This podcast episode delves into the profound experiences of combat veterans, emphasizing the critical role of community and support in the journey of healing from post-traumatic stress disorder (PTSD). Our distinguished guest, Sean Yordy, a fellow combat veteran and advocate for veterans' mental health, shares his personal narrative, illustrating the challenges faced during and after military service. He recounts his involvement with the PTSD Foundation of America and his significant experiences at Camp Hope, a sanctuary for veterans seeking recovery and understanding. The discussion poignantly addresses the often unspoken burdens carried by veterans and highlights the importance of camaraderie and shared experiences in overcoming the trials of combat and reintegration into civilian life. We invite you to listen closely as Sean offers valuable insights into resilience, the necessity of seeking help, and the transformative power of community in the lives of those who have served. Engaging in the discourse of veteran affairs, the latest episode of Combat Vet Vision presents an enriching dialogue with Sean Yordy, a distinguished combat veteran and supporter of veterans' mental health through the PTSD Foundation of America. Our conversation traverses the multifaceted landscape of veterans' experiences, particularly emphasizing the pivotal role of organizations like Camp Hope in providing vital assistance to those grappling with the aftermath of military service. Yordy recounts his military journey, the harrowing realities of combat, and the profound impact of PTSD, elucidating the challenges faced by veterans in reintegrating into civilian life. His narrative is not merely a personal account; it serves as a broader commentary on the systemic issues that hinder many veterans from seeking help, thereby highlighting the importance of community support and peer connections. The episode encapsulates the essence of camaraderie and the critical need for open dialogues about mental health within the veteran community, offering listeners a comprehensive understanding of the struggles and triumphs encountered along the path of recovery.Takeaways:Combat Vet Vision serves as a platform for veterans and supporters to share and promote veteran-centric initiatives.Sean Yordy discusses his military career and the challenges faced while serving, particularly regarding PTSD.The podcast emphasizes the importance of community and support systems for veterans coping with their experiences.Listeners are encouraged to reach out for help and support through resources like Camp Hope and the PTSD Foundation of America.Companies mentioned in this episode:Combat Vet VisionPTSD Foundation of AmericaWarrior BuiltResources:Linktree: https://linktr.ee/aqseibert

From Wall Street to Main Street, the latest on the markets and what it means for your money. Updated regularly on weekdays, featuring CNBC expert analysis and sound from top business newsmakers. Anchored and reported by CNBC's Jessica Ettinger. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Keith explores two big themes shaping real estate investors' futures: Why more Americans are becoming "forever renters"—and how long-term lifestyle and demographic shifts (not just today's prices and rates) are quietly reshaping the demand for rentals. The growing conversation around eliminating property taxes—which states are making the most noise, and why the real issue isn't whether property taxes go away, but what would realistically replace them. Keith also zooms out for a quick year-end tour of major asset classes—from stocks and real estate to metals and crypto—so listeners can see where real estate fits in the broader investing landscape and what these shifts might mean for their wealth-building strategy. Episode Page: GetRichEducation.com/588 For access to properties or free help with a GRE Investment Coach, start here: GREmarketplace.com GRE Free Investment Coaching: GREinvestmentcoach.com Get mortgage loans for investment property: RidgeLendingGroup.com or call 855-74-RIDGE  or e-mail: info@RidgeLendingGroup.com Invest with Freedom Family Investments.  For predictable 10-12% quarterly returns, visit FreedomFamilyInvestments.com/GRE or text  1-937-795-8989 to speak with a freedom coach Will you please leave a review for the show? I'd be grateful. Search "how to leave an Apple Podcasts review"  For advertising inquiries, visit: GetRichEducation.com/ad Best Financial Education: GetRichEducation.com Get our wealth-building newsletter free— GREletter.com or text 'GRE' to 66866 Our YouTube Channel: www.youtube.com/c/GetRichEducation Follow us on Instagram: @getricheducation Complete episode transcript:   Keith Weinhold  0:01   Welcome to GRE. I'm your host. Keith Weinhold, the Forever renter trend keeps getting embedded deeper into American culture. What's behind it? It's more than just finances. Then there's been more talk about eliminating property taxes, if they go away, what replaces them? And we'll discuss more today on get rich education.   Keith Weinhold  0:27   Since 2014 the powerful get rich education podcast has created more passive income for people than nearly any other show in the world. This show teaches you how to earn strong returns from passive real estate investing in the best markets without losing your time being a flipper or landlord. Show Host Keith Weinhold writes for both Forbes and Rich Dad advisors, and delivers a new show every week since 2014 there's been millions of listener downloads of 188 world nations. He has a list show guests include top selling personal finance author Robert Kiyosaki. Get rich education can be heard on every podcast platform, plus it has its own dedicated Apple and Android listener phone apps build wealth on the go with the get rich education podcast. Sign up now for the get rich education podcast, or visit get rich education.com   Corey Coates  1:12   You're listening to the show that has created more financial freedom than nearly any show in the world. This is get rich education.   Keith Weinhold  1:28   Welcome to GRE from Jamestown, New York to Jamestown, North Dakota and across 108 nations worldwide. I'm Keith Weinhold, and this is get rich education. Most investments reduce your income until you can start drawing on it and paying taxes on it in your 60s. That's a lot of decades of living below your means. Here learn how to grow your means and invest in vehicles that pay you when you're young enough to enjoy it and pay you five ways tax advantaged. Hey, there's a big misunderstanding about the housing market taking place right now. Yes, today's higher cost of home ownership contributes to Americans renting longer, for sure, but let's not make the mistake of thinking this is a new phenomenon just because home prices moved higher or mortgage rates began normalizing again a few years ago, that's not what it's about Americans renting longer. That is a trend decades in the making, and it has had and will continue to have major implications on the rental housing market decades into the future, buying your first home at 25 that was your grandparents or maybe your parents. Today, it kind of goes like this in life's journey for the wannabe homeowner, First comes the gray hair, then comes the mortgage. Last year, we learned that the average first time homebuyer age in America has moved up to 40. Back in 1981 it was age 29 per the NAR. More specifically one's real estate journey, it basically now goes like this, rent, rent, rent, have roommates again, go back to renting, chiropractor, Bank of mom and dad, then a mortgage maybe.   Keith Weinhold  3:34   Yeah, the home ownership rate, it keeps falling among every age group, most sharply among 30 somethings. The translation here is that more renters are coming. For those in their 30s, the home ownership rate maxed out at 69% in 1980 it's fallen to just 47% today. Those that are older, for those in their 40s, the homeownership rate maxed out at 78% in 1982 it has fallen to just 62% today and so on. Every 10 year age group all the way to those age 80 plus, the homeownership rate has fallen for all of them over the decades too, every single age cohort. The home ownership rate has fallen over the decades, and that is all per the Census Bureau. I'll tell you why this forever renter trend just keeps strengthening in a moment. But if you don't own your home, here are your current housing options. You can live with your parents. Yes, welcome back childhood bedroom with those glow in the dark stars on the ceiling. Sadly, you can be homeless. That is really not good. Or the other option is you can rent something nice, new, modern, and energy eficient. The group in which home ownership has fallen the most are those 30 somethings. 20 somethings aren't even part of what the Census Bureau reported here. It fell most sharply in the 1980s and then again, after the great recession. And here's what I know you might be thinking because we have some of the smartest listeners around. I bet that during times that buying was cheaper than renting, the trend reversed. That's what you might be thinking. No, it didn't. Regardless of what is cheaper, over time, the home ownership rate just keeps falling despite those periods, whatever is cheaper renting or owning now the overall home ownership rate that's fallen just since 2023 from 66% down to 65% that might not sound like much, but a Full 1% drop there means 1.3 million new renters already, just since 2023 and now you might be thinking, well, this is like totally because home prices and mortgage rates have been higher since that time. They've been higher since 2023 you are, in fact, somewhat correct about the affordability on a median priced home today, which is around 420k, I mean a 10% down payment and closing costs, that means you're out of pocket, probably more than 50k and it's 100k plus for a 20% down payment. And this is often an insurmountable hurdle without financial help from the Bank of mom and dad. But this is all part of a longer, multi decade set of trends. And look, a lot of these trends don't have much of anything to do with finances. People are renting longer because Americans wait longer to marry and have kids, and this has persisted, whether economic cycles are good or bad, and certainly, regardless of what mortgage rate levels are, younger generations value flexibility. That's another reason people are renting longer. Also 30 somethings are just simply more comfortable with subscription models like renting. I mean, look at Netflix and Uber and Spotify. It's been decades since anyone actually bought DVDs or CDs. Yeah, renting is just sort of another subscription model. More. Boomers are also renting for convenience. They would rather play pickleball instead of mow a lawn. This is something that they figured out a while ago. Also higher consumer and educational debt keeps people renting. You've got buy now, pay later. Companies like Klarna that are booming and mortgage eligibility got sucked from souls when all this happened? Hey, I've got more a ton of reasons for why more and more people are renters today, and how this trend is your friend if you are a rental property investor.    Keith Weinhold  8:13   Also, let's be mindful when we broke the gold standard in 1971 asset prices took off like a Blue Origin launch, and wages stagnated. That makes it tough to patch together a down payment and look, there is still an antiquated notion out there that apartments especially are like replete with paper thin walls and one in every five units is a meth lab. Have you toured apartment buildings, fourplexes, duplexes and single family rentals built in the last 10 years? Sheesh. Great amenities. Expect to see granite countertops, patios, fenced yards, gyms, sometimes even pet spas at Class A apartments, washer, dryer in unit. I mean, that has been standard for a long time, LED lighting, smart locks, increasingly office nooks for remote workers. Those are the modern amenities that you find in a rental. So the bottom line here is that as Americans age, there is an elongated renter stage of life. It's not just prices or rates, it is lifestyle. And this is why, even when affordability improves, the homeownership rate should continue to drop. More rental demand is coming. So yes, an elongated renter stage, this forever renter, if you will. That is somewhat about finances, but it is more, and this shapes the landlordtenant landscape for decades. And of course, your advantage here at GRE is even if you live in a High Cost part of the nation, we know how to buy here, say, a brand new build to rent single family property in an investor advantage place like Indiana, Missouri, Alabama or Florida, and we get it for, say, 300k or so, and you get a tenant that will pay you rent for four years or more in a lot of cases. So we've been talking about where the rental demand is coming from. It is both a lifestyle choice and a financial consideration for your tenant. Now this forever renter trend, that's something that really matters if you are providing housing to people. But some real estate trends just move so slowly, so glacier like that, you can kind of get lulled to sleep, until one day you look up and a trend has crystallized like the one that I just described. Let's compare a trend like that to something that people think matters a lot, and this does matter, but its importance is overinflated, and that is, for example, the President's nomination of a new Fed chair this year, and how that's going to move the real estate market. No, not as much as people think, as we've learned here, mortgage rates actually don't have that much to do with home prices. And yes, mortgage rates do move. They are correlated with the Fed funds rate. Yes, they are. When one is high, the other will be high. When one is low, the other will be low. They just don't move in direct lockstep. Let's listen in to the remarks of one Donald John Trump on the matter, because he talks about housing here. This is about a minute long, and then I come back to comment when Trump says him, he is apparently pointing to Treasury Secretary Scott Besant, who was in the room at the time, but as you'll hear, he's not expected to be the Fed Chair selection.    Speaker 1  12:06   Have you started the interviews for the Fed chair? Yes. Who have you interviewed? Ithink I already know my choice well. I like to him, but he's not going to take the job very fast. You like Treasury better, right? Much better, sir. So we are talking to various people and the I mean, frankly, I'd love to get the guy currently, and they're out right now,but people are holding me back. He's done a terrible job, hurting housing a little bit. The truth is, we've been so successful, we've blown past his interest rate. Stupidity. He's been wrong. That's why I call him too late. He's too late. Jerome, too late. Powell, he was recommended to me by a guy that made a bad, you know, bad choice, and it's too bad. But despite that, it's having very little impact, because we have, you know, we have all of these things happening, but it has an impact on housing to a certain extent. He's a fool. He's a stupid man, but we have some very good people   Keith Weinhold  13:09   yeah. So this matters, but it's as much entertainment and almost comedy against a demographic trend like the Forever renter propensity, a calendar year recently ended. It's time to make a quick rundown of the overall investing landscape. Once in a while we do that. It's good to check the movement on other asset classes outside real estate. It's our asset class rundown for last year, the s, p5, 100 was up nearly 17% that's the third year in a row of double digit gains in the year that Warren Buffett stepped down as CEO of Berkshire Hathaway, there's a warning. The S and P Schiller price to earnings ratio soared above 40 for only the second time in history. That's an indicator that stocks are overvalued. The only other time that happened was during the.com bubble in real estate, single family home values were up about 2% per the NAR just over 1% per Kay Shiller, apartment building values were flat to a slight decline. There is no such thing as an official apartment building Price Index, CPI inflation, up almost 3% on the year. It now hasn't been at the Fed's target of 2% or lower for a calendar year since 2019 Yeah, it has run hot all that time. Last year, mortgage rates fell from 6.9% to 6.2% and then, as you would expect, the yield on the 10 year treasury note also fell from 4.6 to 4.2 The dollar fell hard with a thud down 9% its worst performance since 2017 WTI oil prices fell from 70 bucks to $58 that's an 18% decline, but really the story of the year among all asset. Classes is what happened with precious metals, gold up a staggering 68% over the past year, touching an all time high of about $4,500 silver, up about 155% leaving investors flabbergasted and slack jawed, touching an all time high of over $80 platinum and palladium had near triple digit gains the real price of gold. This means inflation adjusted even jumped to its all time high last year, significantly surpassing the previous peaks of 1980 2011, and 2020. Realized this. More than 80% of all the recoverable gold on earth has already been extracted. Silver has been the top performing major asset class. In fact, today, a little one ounce silver coin is worth more than a 300 pound barrel of oil. Sticking with the topic of metals, inflation finally killed a penny. The last one was minted in 2025 in Philadelphia, ending a continuous run of the US minting the penny since 1792 no more. Bitcoin was down 6% falling from 93k to 87k the NASDAQ is aiming for near round the clock trading. It currently trades 16 hours a day, five days a week. They are looking to go up to 23 hours a day, five days a week in the second half of this year. That's our year end asset class rundown    Keith Weinhold  16:34   coming up in future weeks of the get rich education podcast. I am going to do an episode on overpopulation versus underpopulation? Is the world over or underpopulated, and is the United States over or underpopulated? This obviously has huge implications for the housing market. Then on another episode, we're going to discuss a real estate axis strategy we've never discussed before, called the 721 exchange. Now you might have heard of the better known 1031 tax deferred exchange, but the 731 is different. When you get older as a property owner and you realize that you don't want the hassles of landlording anymore, you can sell your properties to a partnership. The 721 exchange dictates that this is not a taxable event, and therefore no capital gains taxes or depreciation recapture are due. Property owners still get the benefits of cash flow and the appreciation across a greater number of properties and markets, and it's a great estate planning tool as well. Yes, that's the 721, exchange. We are going to cover it here. When it comes to investment real estate, I guess we cover nearly everything that's coming up on a future episode. As for today, we're talking about property taxes, if they go away, what replaces them that comes up shortly? Visit get richeducation.com to learn more about how we help you and what we do, and to get connected with real estate. Pays five ways type of properties. Visit gre marketplace.com. I'm Keith Weinhold. You're listening to get rich education.    Keith Weinhold  18:23   You know, most people think they're playing it safe with their liquid money, but they're actually losing savings accounts and bonds don't keep up when true inflation eats six or 7% of your wealth. Every single year, I invest my liquidity with FFI freedom family investments in their flagship program. Why? Fixed 10 to 12% returns have been predictable and paid quarterly. There's real world security backed by needs based real estate like affordable housing, Senior Living and health care. Ask about the freedom flagship program when you speak to a freedom coach there, and that's just one part of their family of products. They've got workshops, webinars and seminars designed to educate you before you invest. Start with as little as 25k and finally, get your money working as hard as you do. Get started at Freedom family investments.com/gre, or send a text. Now it's 1-937-795-8989,yep, text their freedom coach directly. Again, 1-937-795-8989,   Keith Weinhold  19:34   the same place where I get my own mortgage loans is where you can get yours. Ridge lending group and MLS, 42056, they provided our listeners with more loans than anyone because they specialize in income properties. They help you build a long term plan for growing your real estate empire with leverage, start your pre qual and even chat with President chailey Ridge personally while it's on your mind. Start at Ridge lending group.com that's Ridge lending group.com    Jim Rickards  20:05   this is author Jim Rickards. Listen to get rich education with Keith Weinhold, and don't quit your Daydream.   Keith Weinhold  20:22   Welcome back to get rich education. Episode 588 for the 12th consecutive year here, I'm your host. Keith Weinhold, I look forward to perhaps meeting you in person this coming weekend, as I'll be attending the real estate guys create your future goals retreat event in Colorado Springs. You probably remember that we have had the events host and leader, Robert Helms, of the real estate guys on the show with us here several times in the past. What a class act I am spending a few extra days after the event in Colorado Springs to both look at local real estate in that market and climb the Manitou incline, that's this grueling climbing challenge up a slope of Pikes Peak. If you want to climb with me after the real estate guys event, bring your running shoes and I'll lead a group of us up there    Keith Weinhold  21:13   if property taxes go away, what replaces them? Realtor.com recently had a terrific article about this that you can look up the property tax revolt is spreading, but the replacement plan isn't let's look at the probability and possibility of eliminating property tax. Think about how property tax elimination would increase the value of your property well, because now every buyer could afford to pay more, since they won't have that property tax expense. And of course, if you were to remove property tax as a line item from your income and expense statement, your cash flow could double, triple, or even five or 10x depending on your current cash, on cash return. But that cash flow part is less likely because most efforts to eliminate the property tax, they focus on homes, primary residences. Well, several states have either active legislation efforts or these sort of informal grassroots movements to significantly cut down or just totally abolish property tax, but no state has fully eliminated them yet. The most prominent efforts are in five states, most notably Florida, where Governor Ron DeSantis has made the most noise about it. He proposed eliminating property taxes on homesteaded which are primary residence properties, and he aims for a constitutional amendment on the November ballot to achieve this, that is 10 months from now. And that proposal, it's still pretty early in the legislative stages, and the state is also considering property tax rebates in the meantime. Now, even if you own rental property, and property tax were only eliminated on primary residences, it would still cause the value of your property to boom pretty nicely, even if it didn't help the cash flow. The state that's made the second most noise is Ohio. A grassroots organization has called Citizens for property tax reform. They have actively campaigned to place a constitutional amendment on their ballot that would just totally abolish property taxes statewide. Third most is Kansas. They propose legislation and that aims to effectively bump up sales tax to replace property tax. The fourth out of five is North Dakota. Let's look at what they're doing following a failed 2024, ballot measure to just totally abolish the property tax outright. Well, there's a new proposal from the governor, and that seeks this phased out elimination for most homeowners over a decade. And see, North Dakota has a slightly better chance of pulling that off, because they can fund that from the state's Legacy Fund, that's their oil well fund, and then making the fifth most abolition of property tax noise is my home state of Pennsylvania. Lawmakers have introduced bills to eliminate all property tax. They also aim for a constitutional amendment to put that issue before the voters. So they are the five states that have made the most noise, and that's what their approach is.    Keith Weinhold  24:43   Now, seemingly for most of my life, homeowners and landlords have griped about property tax, saying it's the most ridiculous tax of them all, because you pay it year after year after year in perpetuity. And it just never goes away. Unlike other taxes that are just a one time tax, even if your property's mortgage is paid off, you still have a house payment, and that is largely due to property tax. Understand, though, that currently a lot of states give you a reduced property tax once you reach a senior age, usually age 65 plus some start as low as 61 but when it comes to eliminating the property tax, there's a part of the conversation that's really important, and it has been notably absent, and that is a novel solution to replace the lost revenue. And it gets rather interesting to look around and see where else the money might be raised if they eliminate property tax. See, and this is really important to understand, property taxes generate 70% of local revenue, up to 90% of school funding and 25% of all state and local tax revenue in aggregate in Florida. Okay, that's just in Florida those numbers, but a lot of states have a similar scenario, and in Florida, that comes out to about $50 billion a year. That is a big hole to plug, that is a big gap to fill, and it underlines both the burden homeowners are currently shouldering and how hard it's going to be to fill that gap with anything that's more stable or equitable, that's going to last as a funding source, yes, 90% of school funding. You heard that, right? If you talk to an old timer, you know sometimes you still hear an elderly person refer to property taxes as school taxes. So see, this question of, Do you want to abolish property taxes? One reason that's become louder and louder these past few years, and why you hear more about it is due to that increased affordability strain. That's why you're hearing more about it now the question, do you want to abolish property taxes? That is the wrong question. A grassroots push to AX the property tax that's gained traction, really, among some senior homeowners facing property tax bills that are as high as their mortgage. Once was last summer, for example, in Mahoning County, Ohio, the tax delinquency rate hit 18% almost one in five people having trouble paying their property tax, and that county had more than 70 million in unpaid property taxes. In some neighborhoods in Youngstown, as many as one in three homeowners were behind. And in Cuyahoga County, which is basically Cleveland, values jumped 32% on average after reassessments that fueled a $60 million dollar increase in past due balances this whole do we want to abolish property taxes? Question? You're going to see why that's the wrong question and why it's incomplete, because that slogan that skips the only part that really matters here, and that is, what is the replacement plan, realistically, taxpayers should be asked if, in lieu of property tax, they'd rather pay higher sales taxes or higher income taxes, or for those with no state income tax, like Texas or Florida, pay one for the first time. I don't like those answers. I wish governments would spend more efficiently, but that's not the angle that we're looking at here. Property taxes are the true lifeblood of local governments. I mean, they fund everything from public safety to roads to schools, and just because property taxes disappear, well that doesn't mean that the need for firefighters goes away, that the need for police officers goes away, or the infrastructure for public school systems is going to be gone, or the roads go away. So if property taxes are cut, then another revenue generating device has to emerge to keep services funded and running. And it's a little funny. I've been talking about certain states here. But of course, property taxes are exacted and assessed at the county and local level. And look, I mean, you know how the world works, you know what the nature of society is. As soon as someone has their income stream, they quickly grow into that lifestyle and the new larger spending pattern. So taking away an existing income stream or even reducing it a little, I mean, that can almost trigger outrage and protests, for example, the outcry that we had last year about cutting snap payments. But it works this way. With anything. I mean, sheesh. For the majority of Americans, if you cut their income even 10% they would struggle to survive. They would struggle to put food in the fridge. So these repeal the property tax campaigns, they often avoid the reality of the replacement math.    Keith Weinhold  30:19   Now, some states have taken a swing at replacing property tax revenue, but few, if any, have succeeded. Now, Nebraska lawmakers, what they did is they floated higher cigarette taxes as a way to fund a goal of cutting their property taxes by 40% I mean, nice try. But according to an analysis by the Tax Foundation, that tax base was far too small. I mean to tell you more about what a terrible miss. This example is Nebraska cigarette taxes. They raised about $52 million in 2024 while property taxes raised $5.3 billion that is 100 times more, not even close, even if you could raise more money in the short run, excise revenues like this cigarette tax, they're pretty volatile, and they often shrink as the demand ebbs and flows. So it really makes them a poor backbone for expenses that grow over time, and they don't eliminate the cost so much as concentrated. So what they do is they sort of shift this broad civic obligation funding all this stuff, police, fire, school, from homeowners onto a much narrower group, in this case, people who smoke. That is not going to work for Nebraska, all right, well, what about a bigger deal, like replacing it with sales tax? Well, they run into a different problem. Local economies are not built the same. You might have a sales tax heavy tourist County, well, they can raise far more money than an agricultural county. And Florida is a clear illustration. They have lots of tourism and lots of agriculture replacing property taxes with sales tax. That would require eye popping sales tax rates too. According to the Tax Foundation Florida statewide, they would have to go from 7% to over 15% sales tax in Florida. But it gets even worse, because counties with a thin sales tax base would have to charge over 32% sales tax. My gosh, that is not going to work, all right. Well, how about another big one? Let's have income taxes replace property tax in a lot of states. I mean, the income tax that's large enough to raise pretty meaningful revenue. But the trade off is that income taxes come with their own sort of economic and political distortions, and once they're added, you know, they rarely stay confined to the tidy swap that voters were promised. I mean, look at New Jersey. They adopted an income tax in the 1970s to provide property tax relief, but over time, that swap proved hard to manage and hard to enforce, and now today, New Jersey has one of the highest effective property tax and state income tax rates combined in the nation. So the point is that all these property tax replacement tools are just inherently piecemeal. Each tax or fee has like this different payer base or some different vulnerability. I mean, if tourism dips, for example, revenues could drop really fast. And the same is true if a regulated industry contracts, or if consumption patterns shift. And you know that volatility, that's manageable for some narrow program, but that is dangerous as the foundation for essential services like public safety and street maintenance and police and schools and fire. Well, how about forgetting all that? Let's just have the government then totally get out of providing public safety and not have the government provide street maintenance and have the government get out of schools. I mean, we used to have more private companies provide you with some of those services. We didn't even have a federal income tax at all until 1913 other than a temporary one to fund the Civil War. But all of that is a bigger topic that we are not going to get into today. The point is, instead of asking the question, do you want to abolish property taxes? The better question is, which replacement are you choosing and who pays for it? Because local costs come on, they're just not likely to shrink anytime soon. After all, all of this schools, fire and police departments, public works, divisions, they're all subject to the same inflation and the same rising costs as the rest of the economy is so the property tax is unpopular. As it is, it does have one functional advantage. It is tied to this immovable base of properties. It's collected locally, and it's designed to fund on going services. That is not to say that some homeowners don't need relief. Some of them clearly do. But eliminating property taxes, that just does not eliminate the underlying cost of government. All it does is reallocate it, and that reallocation can get messy, that shifts a bigger burden onto a smaller share of taxpayers, whether it's smokers, like it was in Nebraska, or whether it's rural shoppers like the Florida sales tax example, or doubly on working homeowners, like it is in the New Jersey income tax example. I have studied this, and I have not seen novel approaches that really keep communities funded without creating some new distortion somewhere else. But unfortunately, one thing that I have seen is this repeal rhetoric, and it makes these political platitudes all that want to just conveniently skip the replacement plan, but it all sounds good and popular when someone stands up there and says that they want to eliminate property taxes. So really the honest question on a ballot. It's not, do you want to abolish property taxes? The honest question is, are you willing to pay higher sales taxes or higher income taxes or adopt one for the first time and accept the distortions that those choices to create to eliminate the property tax? I'm not going to get into the political side of all this, because that's not what we do here. The bottom line is, though, that you're probably going to hear more about the property tax going away. It is unlikely, of course, as income property investors here, property tax is largely built into the rent. It is passed along to your tenant, and a small reduction would help you out, probably not so much on your cash flow side, since most of these proposals are only for primary residences, but even a small property tax reduction on primary residences that would boost all property values, even rental property in the one to four unit space. But you shouldn't expect much here. If property taxes are eliminated, there is just no easy and viable replacement. That's your answer today, if you represent a company that serves real estate investors get rich. Education has over 3 million IAB certified downloads and 5.8 million total listener downloads. You can learn more about advertising on the show at getricheducation.com/ad, that's get rich education.com/ad   Speaker 2  37:51   for the production team here at GRE, that's our sound engineer, bedroom jampo, who has edited every single GRE podcast episode since 2014 QC and show notes Brenda Almendariz, video lead, Binaya Gyawali, strategy Tallah Mugal, video editor, Saroza KC and producer me, we'll run it back next week for you. I'm your host. Keith Weinhold, Don't Quit Your Daydream.   Speaker 3  38:17   nothing on this show should be considered specific personal or professional advice, please consult an appropriate tax, legal, real estate, financial or business professional for individualized advice. Opinions of guests are their own. Information is not guaranteed. All investment strategies have the potential for profit or loss. The host is operating on behalf of get rich Education LLC, exclusively   Keith Weinhold  38:45   The preceding program was brought to you by your home for wealth building, getricheducation.com  

In this week's Stansberry Investor Hour, Dan and Corey welcome Stephen Hester to the show. Stephen is an editor at our corporate affiliate Wide Moat Research.   Stephen kicks things off by breaking down the Federal Reserve, interest rates, bonds, and how all of them are intertwined. He also clears up some misconceptions that folks might have regarding the Fed and the markets. He follows up by explaining his strategy for investing in options. Contrary to what some might believe, Stephen says that it's important to know about a company before its options. (0:00)   Next, Stephen warns about the temptation to sell premiums on trending companies. He says that successful trades might cause folks to focus on potential high gains rather than the fundamentals. Then he discusses the different methods of knowing where the yields for options ought to be. And he mentions the struggles that individual investors might have with finding good opportunities. (19:18)   Finally, Stephen shares one company that he's really interested in. It's a company that he has studied and researched in the past, and it remains a strong business. And Stephen mentions that one of the biggest things he hopes he can do for readers (apart from helping them find worthwhile companies to invest in) is to educate them. He says his goal is to help provide them with the tools to invest in the years to come. (35:54)

The AI boom isn't a level playing field—and most startups are running a race they're set up to lose. In this episode, Dr. Manu Kumar explains why the real winners of this AI wave are the incumbents who already control distribution and customers, not the scrappy upstarts.Dr. Manu Kumar is the founder of K9 Ventures and an early investor in companies like Lyft, Twilio, Lucidchart, Carta, Auth0, and Everlaw, with over 15 years backing more than 50 early-stage startups. Drawing from his experience as a founder, PhD in Human-Computer Interaction, and solo GP, Manu breaks down why this AI cycle is structurally different from past tech shifts—and what that means for founders, operators, and VCs.In this conversation, Manu argues that the biggest moat in AI today isn't the model, the data, or the tech—it's distribution. Companies like Google and Microsoft already have massive customer bases and control the channels where AI products are discovered and adopted, which tilts the game heavily in their favor. He explains how this changes the calculus for AI startups, what kinds of products still have a shot, and why some founders should stop pretending they're competing on a fair field.You'll also hear Manu's philosophy on founder success: why he optimizes for grit, “insane perseverance in the face of complete resistance,” and technical founders who can actually build the product themselves. He shares how he evaluates early-stage teams at the two-person-and-an-idea stage, why gut instinct still matters when there's no data, and how to think about market size when the category doesn't really exist yet.If you're building in AI, investing in AI, or just trying to understand where this wave is really headed, this episode gives a brutally honest look at who has the power—and what founders can still do about it.

Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1'S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.   Email me additional questions: briangburns@me.com     — SAMPLE EMAIL TO EXPENSE THE COURSE MGR,   I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.   They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I'm committed to my own personal development and would like your help in expensing the course.   It would pay for itself if I closed only one new deal of $X value.   Please let me know by Friday if I can move forward with this 1 year course.   Thanks, ME Here are some student interviews from the courses:      ———————————————————————————————————— Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth  

In this episode of Run the Numbers, CJ sits down with Jason Kong, General Partner at Base10 Ventures, to unpack the firm's focus on “automation for the real economy” — software built for industries most tech investors overlook, but the world depends on. Jason breaks down what makes Series B investing uniquely hard, how he evaluates back-office and vertical SaaS opportunities, and where markets tip from niche to overcrowded. They also discuss Base10's decision to donate 50% of profits to fund scholarships, plus a lightning round spanning fantasy football, shorting SaaS in 2022, and a venture take that might spark debate.—SPONSORS:Metronome is real-time billing built for modern software companies. Metronome turns raw usage events into accurate invoices, gives customers bills they actually understand, and keeps finance, product, and engineering perfectly in sync. That's why category-defining companies like OpenAI and Anthropic trust Metronome to power usage-based pricing and enterprise contracts at scale. Focus on your product — not your billing. Learn more and get started at https://www.metronome.comRightRev is an automated revenue recognition platform built for modern pricing models like usage-based pricing, bundles, and mid-cycle upgrades. RightRev lets companies scale monetization without slowing down close or compliance. For RevRec that keeps growth moving, visit https://www.rightrev.comRillet is an AI-native ERP built for modern finance teams that want to close faster without fighting legacy systems. Designed to support complex revenue recognition, multi-entity operations, and real-time reporting, Rillet helps teams achieve a true zero-day close—with some customers closing in hours, not days. If you're scaling on an ERP that wasn't built in the 90s, book a demo at https://www.rillet.com/cjTabs is an AI-native revenue platform that unifies billing, collections, and revenue recognition for companies running usage-based or complex contracts. By bringing together ERP, CRM, and real product usage data into a single system of record, Tabs eliminates manual reconciliations and speeds up close and cash collection. Companies like Cortex, Statsig, and Cursor trust Tabs to scale revenue efficiently. Learn more at https://www.tabs.com/runAbacum is a modern FP&A platform built by former CFOs to replace slow, consultant-heavy planning tools. With self-service integrations and AI-powered workflows for forecasting, variance analysis, and scenario modeling, Abacum helps finance teams scale without becoming software admins. Trusted by teams at Strava, Replit, and JG Wentworth—learn more at https://www.abacum.aiBrex is an intelligent finance platform that combines corporate cards, built-in expense management, and AI agents to eliminate manual finance work. By automating expense reviews and reconciliations, Brex gives CFOs more time for the high-impact work that drives growth. Join 35,000+ companies like Anthropic, Coinbase, and DoorDash at https://www.brex.com/metrics—LINKS:Jason on LinkedIn: https://www.linkedin.com/in/jasonykong/Base10 Partners: https://base10.vc/CJ on LinkedIn: https://www.linkedin.com/in/cj-gustafson-13140948/Mostly metrics: https://www.mostlymetrics.com—RELATED EPISODES:Scaling to $1B+ Revenue: From ServiceNow to Samsara | Dominic Phillipshttps://youtu.be/vBY6WZBMljw—TIMESTAMPS:00:00:00 Preview and Intro00:02:20 Sponsors — Metronome, RightRev, Rillet00:06:02 Base10 Background00:06:41 Automation for the Real Economy00:09:27 Vertical vs. Horizontal Software00:10:38 Cash Flow and Durability00:11:19 Product-Market Fit and ROI00:12:56 Growth Limits Selling to Tech00:13:19 The Size of the Real Economy00:14:16 Sponsors — Tabs, Abacum, Brex00:18:50 Base10's Giving Model00:20:30 Access, Education, and Tech00:21:53 Purpose and Founder Alignment00:22:51 Radical Transparency00:23:56 Portfolio Focus and Strategy00:24:05 Investing Ahead of Consensus00:26:29 ERP Adjacency as Alpha00:28:58 Lessons From Hedge Funds00:32:29 Public Markets Reality00:34:05 Public vs. Private Investing00:34:48 The Series B Sweet Spot00:36:49 A Bifurcated Series B Market00:38:56 Fast Series Bs and 2021 Vibes00:42:16 What Series B Looks Like Now00:44:36 Back Office Automation00:46:02 ERP-Centric Workflows00:48:33 Long-Ass Lightning Round00:49:36 Shorting SaaS in 202200:50:16 Fantasy Football and Investing00:52:57 Career Advice That Surprises00:55:03 A Contrarian Venture Take00:56:22 Credits#RunTheNumbersPodcast #SeriesB #RealEconomy #VerticalSaaS #BackOfficeAutomation This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cjgustafson.substack.com

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Watch The X22 Report On Video No videos found (function(w,d,s,i){w.ldAdInit=w.ldAdInit||[];w.ldAdInit.push({slot:17532056201798502,size:[0, 0],id:"ld-9437-3289"});if(!d.getElementById(i)){var j=d.createElement(s),p=d.getElementsByTagName(s)[0];j.async=true;j.src="https://cdn2.decide.dev/_js/ajs.js";j.id=i;p.parentNode.insertBefore(j,p);}})(window,document,"script","ld-ajs");pt> Click On Picture To See Larger PictureTrump’s tariff system is putting a lot of strain on the Eurozone, they were hurting from the green new scam, but now it’s all falling apart. New supply of oil is coming into the US, prices are going to drop. Trump is shutting down the [CB] plan down, no institutional investors in real estate, prices are about to come way down. Newsom wants to confiscate Bitcoin. The [DS] is feeling pain, their drug, human and oil trafficking system is being dismantled. The [DS] have lost the information war, common sense has now taken over. The [DS] will now being moving to physical war. This is the trap Trump has set to use the Insurrection Act. Slowly but surely the [DS] will become more violent and Trump and team will have to call the ball. Buckle up, the storm is approaching. Economy Trump’s Tariffs Are Sinking The Eurozone  German trade surpluses are shrinking, with 2025 exports to the US projected down 7% and overall trade surplus far below 2024 levels. Structural challenges—especially Chinese competition in automotive—compound short-term pressures, threatening Germany’s role as Eurozone anchor. A German recession risks Eurozone-wide contagion, potential ECB stimulus, and euro depreciation, clouding the outlook for 2026. Since tariffs stepped in, the Eurozone has struggled with exports and hasn’t even retaliated to them. A passive approach that shows off all its weaknesses and, above all, is sinking the economy of its major member: Germany. Germany was already stuck with a negative GDP growth before tariffs, but the latter are acting as a final blow for the third economy in the world. A couple of weeks ago I pointed out the main risks that concern Japan (the fourth economy in the world); now it is time to assess the shape of the German economy. How tariffs are hitting Germany Germany's total exports in 2024 amounted to $1.63 trillion, and 11% of these goods were exported to the US, the main trading partner. Just this data says a lot; in fact, Germany used to rely on the US to generate billions and billions of trade surpluses. A sort of Chinese approach, but at a lower scale. Now, almost every European good exported to the US is subject to a 15% tariff, which is making German goods less convenient for US companies. We know that the latter pay most of the tariffs, and this means bearing higher costs of goods sold, therefore lower profits. Companies don't like to reduce their net profit margin, so it is not a surprise they are looking around to find new trading partners. On top of this significant issue, the currency fluctuations are adding further pressure on German exports.. Source: seekingalpha.com  (function(w,d,s,i){w.ldAdInit=w.ldAdInit||[];w.ldAdInit.push({slot:18510697282300316,size:[0, 0],id:"ld-8599-9832"});if(!d.getElementById(i)){var j=d.createElement(s),p=d.getElementsByTagName(s)[0];j.async=true;j.src="https://cdn2.decide.dev/_js/ajs.js";j.id=i;p.parentNode.insertBefore(j,p);}})(window,document,"script","ld-ajs"); https://twitter.com/disclosetv/status/2008918914110021878?s=20   and brought directly to unloading docks in the United States. Thank you for your attention to this matter! DONALD J. TRUMP PRESIDENT OF THE UNITED STATES OF AMERICA https://twitter.com/DOGEai_tx/status/2008960798094188804?s=20 https://twitter.com/truflation/status/2008494612378501267?s=20   index, calculated from millions of price data points, has remained below 2% since Dec 30. https://twitter.com/Rasmussen_Poll/status/2008641445574615279?s=20 https://twitter.com/amuse/status/2008921005046350098?s=20   domestic production, tax relief & energy independence. America remained the strongest economy in the world as capital flowed toward US assets. https://twitter.com/amuse/status/2008694980944998633?s=20 Political/Rights  https://twitter.com/paulsperry_/status/2008707706052632955?s=20 Democrat Charlotte Sheriff Now Under Investigation for “Mafia-style” Intimidation and Corruption   District Attorney Spencer Merriweather has formally requested the North Carolina State Bureau of Investigation (SBI) to probe allegations of attempted extortion and corruption against Democrat Sheriff Garry McFadden. The petition outlines explosive allegations regarding Sheriff McFadden's conduct over House Bill 10, a controversial state law mandating cooperation between local sheriffs and U.S. Immigration and Customs Enforcement (ICE). Rep. Cunningham, a fellow Democrat who provided a critical vote to override the Governor's veto of the bill, alleges McFadden threatened her safety to influence her vote. According to the petition, McFadden told Cunningham that if she continued to support the bill, the “people of Mecklenburg County would ‘come after' her.” The filing claims McFadden added, “I don't want to see you get hurt. You live in my county.” Cunningham described the interaction as “akin to a mafia boss demanding money by saying ‘nice little store you've got there; it would be a shame if anything happened to it.’”   District Attorney Merriweather confirmed he has asked the SBI's Professional Standards Unit to investigate the claims before his office decides whether to proceed with the removal petition. The DA's letter to the SBI specifically requests an investigation into: Extortion and bribery. Economic threats made to influence legislation. Hatch Act violations (regarding improper political activity). State campaign finance violations. Source: thegatewaypundit.com Breaking: Tensions Reach Boiling Point in Minneapolis As Woman Attacks ICE With Vehicle, Is Neutralized  https://twitter.com/nicksortor/status/2008962609769533872?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E2008962609769533872%7Ctwgr%5Ea8d4c3aaf88bd8bfc614f35ff01e9af383546251%7Ctwcon%5Es1_c10&ref_url=https%3A%2F%2Fredstate.com%2Fbobhoge%2F2026%2F01%2F07%2Fbreaking-tensions-reach-boiling-point-in-minneapolis-as-woman-attacks-ice-with-vehicle-is-neutralized-n2197863https://twitter.com/nicksortor/status/2008973759097733306?s=20 https://twitter.com/TriciaOhio/status/2008957179793998266?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E2008957179793998266%7Ctwgr%5Ea8d4c3aaf88bd8bfc614f35ff01e9af383546251%7Ctwcon%5Es1_c10&ref_url=https%3A%2F%2Fredstate.com%2Fbobhoge%2F2026%2F01%2F07%2Fbreaking-tensions-reach-boiling-point-in-minneapolis-as-woman-attacks-ice-with-vehicle-is-neutralized-n2197863 https://twitter.com/EricLDaugh/status/2008958131502768415?s=20  Source: redstate.com Geopolitical https://twitter.com/WadeMiller/status/2008657547629392370?s=20 https://twitter.com/sentdefender/status/2008906360537456723?s=20 https://twitter.com/sentdefender/status/2008912529087779051?s=20 On December 20th, the US Coast Guard and Navy attempted to board a sanctioned oil tanker off the coast of Venezuela. The tanker escaped, headed for the north Atlantic, painted a Russian flag on its hull, and has been operating under a new name (Marinera). US military aircraft are tracking the tanker off the coast of Ireland and are said to be preparing to board it. And now,  a Russian sub is enroute to intercept it. https://twitter.com/ConflictDISP/status/2008882720408305975?s=20 https://twitter.com/Rightanglenews/status/2008892280867000469?s=20 https://twitter.com/visionergeo/status/2008887222787887241?s=20 https://twitter.com/disclosetv/status/2008953776976134460?s=20 https://twitter.com/TankerTrackers/status/2008926432026632522?s=20 https://twitter.com/amuse/status/2008937593702916205?s=20  Putin’s side against Trump. TDSx1000 https://twitter.com/PeteHegseth/status/2008900933242032586?s=20 https://twitter.com/drawandstrike/status/2008633796317372618?s=20   that asshole pretending to be it’s President. Neither is the gal currently pretending she’s President of Mexico. When you figure out what the transnational crime syndicate is, and the kind of shit it’s been up to for over 130 years, some of you are gonna be awfully surprised. But then a lot of stuff you’re presently confused about will make sense. Brilliant Restitution Plan – President Trump Announces Interim Venezuela Oil Payment of $2 Billion  This is way beyond winning, this is stunningly brilliant strategy.  Not only has President Trump successfully apprehended Venezuela dictator Nicolas Maduro, but the remaining interim government officials have acquiesced to fund a civil restitution plan to pay for their malfeasance. The government that stole from its people is being forced to pay restitution for their own fraud, abuse and misconduct. [SOURCE] The 30 to 50 million barrels of oil is approximately a $2 billion self-created reconstruction effort. Compare and contrast this approach with the trillions of U.S. taxpayer funds that were used in the failed efforts in Iraq, Afghanistan, Libya, Syria, etcetera….  or even Kuwait, albeit the Kuwaiti's offered, but prior U.S. leadership chose influence over restitution. In this example, almost immediately the funds now in the control of President Trump can be deployed to the greater benefit of the Venezuelan people. Another way to look at this is like a type of ‘sovereign wealth fund' created by the corrupt Venezuelan officials, using the resources that belong to the Venezuelan people, to support the interim needs of the same citizens they victimized. Well done President Trump and Secretary Rubio! Source: theconservativetreehouse.com   The second phase will be a phase that we call recovery. And that is ensuring that American, western, and other companies have access to the Venezuelan market in a way that’s fair, also at the same time, begin to create the process of reconciliation nationally, within Venezuela, so that the opposition forces can be amnestied and released from prisons, and brought back to the country, and begin to rebuild civil society. And then the third phase, is of course will be one of transition. Some of this will overlap. I’ve described this to them (Venezuela) in great detail. We’ll have more detail in the days to follow. But we feel like we’re moving forward here in a very positive way. https://twitter.com/Matt_Bracken48/status/2008704247341183281?s=20   with a long-term secret IUD program, where Inuit women and young girls visiting Danish clinics for “health checks” were for unknowingly fitted with dangerous coil IUDs that were left in for years, leaving many sterile and in chronic lifelong pain. It was total “Dr. Mengele” stuff. The Inuit in Greenland are ripe for a better offer. And in any event, Denmark’s “claim” on Greenland is a total joke. Please read the whole Substack in the first reply. I’ll also do some more screen grabs in an X-thread to whet your appetite. War/Peace   me the Noble Peace Prize. But that doesn't matter! What does matter is that I saved Millions of Lives. RUSSIA AND CHINA HAVE ZERO FEAR OF NATO WITHOUT THE UNITED STATES, AND I DOUBT NATO WOULD BE THERE FOR US IF WE REALLY NEEDED THEM. EVERYONE IS LUCKY THAT I REBUILT OUR MILITARY IN MY FIRST TERM, AND CONTINUE TO DO SO. We will always be there for NATO, even if they won't be there for us. The only Nation that China and Russia fear and respect is the DJT REBUILT U.S.A. MAKE AMERICA GREAT AGAIN!!! President DJT Medical/False Flags The New Food Pyramid Health and Human Services Secretary Robert F Kennedy Jr has released a new food pyramid guide for Americans. The Dietary Guidelines for Americans released today meshes MAHA-influenced changes with longer-standing advice for people to cut sugar consumption while eating more protein, whole grains and colorful fresh vegetables and avoiding “highly processed” foods. Source: theconservativetreehouse.com [DS] Agenda https://twitter.com/WarClandestine/status/2008654733020717345?s=20 Medicaid Will ‘Claw Back’ Fraud Funds From Minnesota: Agency Head Minnesota will feel an “increasing vise grip of financial penalties” to help make up for taxpayer dollars lost to fraud, Dr. Mehmet Oz, administrator of the Centers for Medicare & Medicaid Service, said Jan. 6. His agency is auditing all 14 Medicaid programs that Minnesota flagged as vulnerable to fraud; that excludes 73 other Medicaid programs Minnesota runs. The agency also will “claw back that money” from current Medicaid payments that were to be made to Minnesota, Oz told Fox News. “This is a major problem for the state, because they've got to own the fact that they have been bilking the federal taxpayer [because of] their sloppy behavior for years,” Oz said. Oz said his agency has had difficulty tracking at least $500 million in Medicaid payments to Minnesota. Available data makes it hard to figure out how it was billed and “where it went,” he said.      Source: zerohedge.com President Trump's Plan https://twitter.com/JudgeJeanine/status/2008642273991393473?s=20  Today? Less than 10% not prosecuted.  This is what REAL enforcement looks like. Trump's federal surge is delivering results — law and order is being restored in DC. https://twitter.com/WallStreetApes/status/2008789449178579342?s=20  – Neville Roy Singham and his network – Hansjorg Wyss, a billionaire donor in Switzerland – Additional Foreign Cash – Reid Hoffman (Named by Trump) “It’s also big left-wing funders, some of them who are not citizens of this country, Mr. Hansjörg Wyss in Switzerland, they’re pouring money into this entire ecosystem.” “We have identified dozens of radical organizations, not just the decentralized Antifa organizations, but dozens of radical organizations that have received more than $100 million from the Riot Inc investors.” “I think the most shocking thing is that we have found that more than $100 million in US taxpayer funding has flowed into these funding networks” Trump Offers Blueprint on How Republicans Can Win the Midterms and Future Elections Trump said this to the GOP members: You gotta win the midterms. ‘Cause if we don’t win the midterms, it’s just gonna to be… I mean, they’ll find a reason to impeach me. I’ll get impeached. We don’t impeach them, you know why? Because they’re meaner than we are. We should have impeached Joe Biden for a hundred different things. Here is the second part They are mean and smart: but fortunately for you, they have horrible policy. They can be smart as can be, but when they want open borders, when they want, as I said, men in women’s sports, when they want “transgender for everyone!” Bring your kids in, we’re going to change the sex of your child. Just send them our way. […] We have great, common-sense policy. They have horrendous policy. What they do, is they stick together. They never have a no vote. Trump wasn’t whining that he is afraid of impeachment — he was spitting facts: if Democrats win, impeachment is inevitable; so, don’t let them win and show them this is how you do it. Trump made clear to Republicans that they must hammer home their common-sense, America-forward policies and contrast those against the truly terrible schemes of the Democrats. Trump said, “You can own health care. Figure it out. […]If you explain it: the money goes directly to the people, that’s going to be your issue.” Source: redstate.com (function(w,d,s,i){w.ldAdInit=w.ldAdInit||[];w.ldAdInit.push({slot:13499335648425062,size:[0, 0],id:"ld-7164-1323"});if(!d.getElementById(i)){var j=d.createElement(s),p=d.getElementsByTagName(s)[0];j.async=true;j.src="//cdn2.customads.co/_js/ajs.js";j.id=i;p.parentNode.insertBefore(j,p);}})(window,document,"script","ld-ajs");

From microplastics in your brain to multivitamins that actually work, Dr. Rhonda Patrick of FoundMyFitness separates real science from wellness hype here!Full show notes and resources can be found here: jordanharbinger.com/1267What We Discuss with Dr. Rhonda Patrick:Microplastics are accumulating in our brains at up to 10 times more than other organs, and studies show people with Alzheimer's disease had up to 10 times more microplastics in their brains than those without, suggesting these invisible particles may be driving neuroinflammation and cognitive decline.That "BPA-free" label on your water bottle is essentially a marketing sleight of hand. Companies simply replaced BPA with BPS — a chemical now proven to be just as harmful as its predecessor, still disrupting hormones and leaching into everything you drink.Screens and phones are the new sitting (which was the new smoking). Early screen time exposure in children is now linked to depression, mental illness, and even sensory processing issues later in life — and the dopamine-hijacking effects mirror how hyper-palatable processed foods rewire taste preferences.A basic Centrum Silver multivitamin taken daily for two years delayed global brain aging by over two years and episodic memory decline by nearly five years in older adults, contradicting decades of "expensive urine" dismissals from the medical community.Your brain's best friend might be sitting in your gym bag. Creatine at 10 grams daily accumulates in brain tissue, eliminates afternoon energy crashes, and supercharges cognitive performance under stress — a cheap, evidence-backed hack anyone can start today.And much more...And if you're still game to support us, please leave a review here — even one sentence helps! Sign up for Six-Minute Networking — our free networking and relationship development mini course — at jordanharbinger.com/course!Subscribe to our once-a-week Wee Bit Wiser newsletter today and start filling your Wednesdays with wisdom!Do you even Reddit, bro? Join us at r/JordanHarbinger!This Episode Is Brought To You By Our Fine Sponsors: Noom: Go micro for macro results: noom.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Watch The X22 Report On Video No videos found (function(w,d,s,i){w.ldAdInit=w.ldAdInit||[];w.ldAdInit.push({slot:17532056201798502,size:[0, 0],id:"ld-9437-3289"});if(!d.getElementById(i)){var j=d.createElement(s),p=d.getElementsByTagName(s)[0];j.async=true;j.src="https://cdn2.decide.dev/_js/ajs.js";j.id=i;p.parentNode.insertBefore(j,p);}})(window,document,"script","ld-ajs");pt> Click On Picture To See Larger PictureTrump placed tariffs on many nations, the Asian nation exports are surging, even with the tariffs. More money for the people. Fuel prices are below $2 in many states. Trump has cut 646 regulations.Trump is using the Jacksonian Pivot to bring down the [CB] and go back to the constitution. The [DS] is losing it money laundering system. They are having a difficult time funding their operations. Trump is continually putting the squeeze on the [DS] and each nation run by dictators is going to fall one by one. Trump gave the [DS] 8 months to comply with his EO. He brought the NG into their states, they forced them out. He gave them a chance but they decided to escalate the situation. Next move is POTUS. Economy (function(w,d,s,i){w.ldAdInit=w.ldAdInit||[];w.ldAdInit.push({slot:18510697282300316,size:[0, 0],id:"ld-8599-9832"});if(!d.getElementById(i)){var j=d.createElement(s),p=d.getElementsByTagName(s)[0];j.async=true;j.src="https://cdn2.decide.dev/_js/ajs.js";j.id=i;p.parentNode.insertBefore(j,p);}})(window,document,"script","ld-ajs"); https://twitter.com/KobeissiLetter/status/2008258196322856968?s=20   all-time high. This is despite US tariffs which were initially set at to 49%, but later negotiated down to ~20%. At the same time, Chinese exports to the US plunged -40% YoY in Q3 2025. This comes as the region has a massive cost advantage over US and European manufacturing, which ranges from 20% to 100%, even after tariffs. Companies use Southeast Asian economies as alternative export bases to avoid China’s 37% reciprocal tariff. As a result, the amount of trade rerouting from China hit a record $23.7 billion in September. US trade flows are shifting sharply amid tariffs. https://twitter.com/TrumpWarRoom/status/2008327708200104042?s=20 https://twitter.com/profstonge/status/2008516399564509382?s=20  https://twitter.com/DrJStrategy/status/2008306299235189133?s=20   and a decisive shift of policy emphasis toward productive capital and economic sovereignty rather than financial engineering, Trump has reoriented the engines of growth toward productive capital, investment, industry, and national capacity. Anchored by the Trump Corollary, asserting a sovereign, American‑led Western Hemisphere and demonstrated in both the flawless military operation in Venezuela and the broader regime‑pressure strategy, this doctrine is not theater but an integrated fusion of economic, security, and hemispheric power. These changes are as profound in their structural implications as the original Jacksonian pivot, and those who assume Trump is a merely performative politician and strategist are therefore sorely mistaken, confusing a disruptive style with a coherent focused project to realign America's coalition, its economic model, and its role in the world. Political/Rights https://twitter.com/KatieMiller/status/2008286018722562351?s=20 https://twitter.com/seanmdav/status/2008263492030349618?s=20 Hilton Axes Hotel From Their Systems After Video Shows Them Continuing to Ban DHS and ICE Agents  https://twitter.com/nicksortor/status/2008497245826556404?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E2008497245826556404%7Ctwgr%5E65c50b3797a2e502ba8c026a05c290955554706a%7Ctwcon%5Es1_c10&ref_url=https%3A%2F%2Fredstate.com%2Frusty-weiss%2F2026%2F01%2F06%2Fhilton-axes-hotel-from-their-systems-after-video-shows-them-continuing-to-ban-dhs-and-ice-agents-n2197811 Less than two hours after the video had been uploaded to X, Hilton issued another statement saying they were dropping that particular hotel from their list of franchisees and accusing ownership of lying to them about making corrections to their policy. https://twitter.com/HiltonNewsroom/status/2008522493171298503?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E2008522493171298503%7Ctwgr%5E65c50b3797a2e502ba8c026a05c290955554706a%7Ctwcon%5Es1_c10&ref_url=https%3A%2F%2Fredstate.com%2Frusty-weiss%2F2026%2F01%2F06%2Fhilton-axes-hotel-from-their-systems-after-video-shows-them-continuing-to-ban-dhs-and-ice-agents-n2197811 Source: redstate.com https://twitter.com/amuse/status/2008256013162410201?s=20   mandatory detention without bond hearings. Judges opposing the move admitted the goal is to promote self-deportation rather than extended courtroom battles. Conservatives say the numbers reveal a coordinated judicial campaign to override Trump’s immigration policy. SCOTUS has yet to rule on the matter. DOGE Corporation for Public Broadcasting Board Votes to Dissolve Organization in Act of Responsible Stewardship to Protect the Future of Public Media   The Corporation for Public Broadcasting (CPB), the private, nonprofit corporation created by Congress to steward the federal government's investment in public broadcasting, announced today that its Board of Directors has voted to dissolve the organization after 58 years of service to the American public. The decision follows Congress's rescission of all of CPB's federal funding and comes after sustained political attacks that made it impossible for CPB to continue operating as the Public Broadcasting Act intended. Source:  cpb.org Geopolitical https://twitter.com/Object_Zero_/status/2008524560891588691?s=20   flight path (ballistic or powered) from Kola to anywhere on the lower 48, then everything goes over Greenland. Greenland is the theatre where any strategic exchange between Washington and Moscow is contested. If you want to intercept a ballistic missile, the best point to do so is at the apogee, at the top of the flight path. The shortest route for an interceptor to get to an apogee is from directly below the apogee. That's where Greenland is. So, without stating what should happen here, this is **why** the Trump administration says they **need** Greenland for national security. The other thing that is happening is that the Northern Passage through the Arctic is opening up, and soon there will be Chinese cargo ships sailing through the Arctic to Rotterdam. It's faster than the Suez and the ships aren't limited to Suezmax size so China and EU trade is going to accelerate a lot. This means Chinese submarines will also be venturing under the Arctic into the Northern Atlantic, IF THEY AREN'T ALREADY DOING SO. Hence, the North East coast of Greenland serves not 1 but 2 critical strategic security objectives of US national security. If this wasn't clear to you, please understand that the Mercator global map projection is for children and journalists only. It is not a useful guide to where any countries or territories actually are in the real world that we live in. No self respecting adult should be using Mercator for their worldview. Anyone saying “there must be some other secret reason for Trump being interested in Greenland” is a certified ignoramus. https://twitter.com/sentdefender/status/2008414070425206927?s=20  permission from the Ministry of Defense. “We want to clarify that what happened in downtown Caracas was because some drones flew over without permission and the police fired dissuasive shots. No confrontation took place. The whole country is in total tranquility,” said a Spokesman for the Information Ministry. https://twitter.com/sentdefender/status/2008420269480694261?s=20  Miraflores Presidential Palace.   Seems like a failed coup attempt https://twitter.com/jackprandelli/status/2008298246675021881?s=20   offshore oil, creating a massive geopolitical risk. The most immediate outcome in capture of Maduro is to neutralize this threat and secure the operating companies stakes in Guyana, as well as Western Hemisphere’s energy security. By stabilizing Guyana’s production, which is set to hit 1.7 million barrels per day, the intervention guarantees way more oil flow in near term than reviving Venezuela’s aged infrastructure and heavy sour oil. This move protects billions in U.S. investment and positions Guyana producers as the ultimate winners. https://twitter.com/Rasmussen_Poll/status/2008448254095012088?s=20 https://twitter.com/profstonge/status/2008591197728813564?s=20  Mass Protests Enter 9th Straight Day in Iran — Regime Accused of Killing Young Woman and Multiple Peaceful Protesters as Officials Deny Responsibility — Brave 11-Year-Old Iranian Boy Calls on Nation: “Take to the Streets! We Have Nothing to Lose!” (VIDEO)  Protests against Iran's murderous Islamic regime continued across the country for a ninth straight day over the weekend, as nationwide unrest intensifies and the government struggles to maintain control. Demonstrations have now spread to multiple cities throughout Iran, with citizens openly defying the Islamic Republic and targeting its symbols of power. The latest wave of protests was initially sparked by the collapse of Iran's currency, further devastating an already-crippled economy and pushing ordinary Iranians to the brink. Source: thegatewaypundit.com https://twitter.com/ElectionWiz/status/2008537318035173629?s=20 https://twitter.com/ElectionWiz/status/2008532051331526713?s=20 https://twitter.com/infantrydort/status/2008501122902774238?s=20   when reminded that teeth still exist. They insist the world runs on rules now and that borders are sacred. Also that true power has been replaced by paperwork. This belief is not moral in the least. It's f*****g archaeological. They live inside institutions built by violence, defended by men they no longer understand, and guaranteed by forces they refuse to acknowledge. Like tourists wandering a fortress, they admire the stonework while mocking the idea of a siege. They confuse order with nature. EVERY. SINGLE. TIME. Then blame the person that reminds them of this. Civilization is not the default state of humanity. It is an achievement that is temporary, fragile, and expensive. It exists only where force once cleared the ground and still quietly patrols the perimeter. A lion does not debate the ethics of hunger. Neither does a starving empire. History is not a morality play, it is a pressure test. When pressure rises, abstractions collapse first. Laws follow power; they do NOT precede it. Property exists only where someone can prevent it from being taken. Sovereignty is not declared, it is enforced. The modern West outsourced this enforcement, then forgot the invoice existed. So when someone points out uncomfortable realities (whether about Greenland, Venezuela, or the broader balance of power) they respond with ritual incantations: “You can't do that.” “That's wrong.” “That's against the rules.” As if the rules themselves are armed. As if history paused because we asked nicely. This is how empires fall. Not from invasion alone, but from conceptual rot. From mistaking a long season of safety for a permanent condition. From believing lethality is immoral instead of foundational. Every civilization that forgot how violence works eventually relearned it the hard way. The conquerors did not arrive because they were monsters; they arrived because their victims could no longer imagine them. The tragedy is not that power still exists. The tragedy is that so many have forgotten it does. Idk who needs to hear this but civilization is a garden grown atop a graveyard. Ignore the soil, and someone else will plant something far less gentle. Hate me for being the messenger and asking the hard questions about conquest if you want. You're just wasting your time. War/Peace Zelenskyy Announces the Appointment of Former Canadian Deputy Prime Minister, Chrystia Freeland as Economic Advisor  Chrystia Freeland was the former lead of the Canadian trade delegation when Trudeau realized he needed to try and offset the economic damage within the renegotiated NAFTA agreement known as the USMCA. Freeland was also the lead attack agent behind the debanking effort against Canadian truckers who opposed the vaccine mandate. In addition to holding Ukraine roots, the ideology of Chrystia Freeland as a multinational globalist and promoter for the World Economic Forum's ‘new world order' is well documented.    given the recent revelations about billions of laundered aid funds being skimmed by corrupt members of the Ukraine government, we can only imagine how much of the recovery funds would be apportioned to maintaining the life of indulgence the political leaders expect. In response to the lucrative “voluntary” appointment, Chrystia Freeland has announced her resignation from Canadian government in order to avoid any conflict of interest as the skimming is organized. Source: theconservativetreehouse.com https://twitter.com/disclosetv/status/2008618653500273072?s=20 https://twitter.com/visegrad24/status/2008610869924757613?s=20 this aligns with Trump’s stated approach, where Europe takes a leading role in postwar security but with American support to ensure durability—such as the proposed 15-year (or potentially longer) guarantees discussed in recent talks. The “Coalition of the Willing” (including the UK, France, Germany, and others) is coordinating these pledges to reassure Kyiv, but the framework explicitly ties into U.S.-backed elements like ceasefire verification and long-term armaments.  Russia has not yet shown willingness to compromise on core demands, so the deal’s success remains uncertain, but this step advances the security pillar of the overall plan. Medical/False Flags https://twitter.com/DerrickEvans4WV/status/2008435766742179996?s=20    dangerous diseases. Parents can still choose to give their children all of the Vaccinations, if they wish, and they will still be covered by insurance. However, this updated Schedule finally aligns the United States with other Developed Nations around the World. Congratulations to HHS Secretary Bobby Kennedy, CDC Acting Director Jim O'Neil, FDA Commissioner Marty Makary, CMS Administrator Dr. Oz, NIH Director Jay Bhattacharya, and all of the Medical Experts and Professionals who worked very hard to make this happen. Many Americans, especially the “MAHA Moms,” have been praying for these COMMON SENSE reforms for many years. Thank you for your attention to this matter! DONALD J. TRUMP PRESIDENT OF THE UNITED STATES OF AMERICA [DS] Agenda https://twitter.com/elonmusk/status/2008416829404746084?s=20  https://twitter.com/WeTheMedia17/status/2008558203077095579?s=20 President Trump's Plan https://twitter.com/MrAndyNgo/status/2008278499153637883?s=20   who tried to kill Justice Kavanaugh at his family home in Maryland. Read: https://twitter.com/mirandadevine/status/2008312587197497804?s=20 https://twitter.com/PubliusDefectus/status/2008542355838955625?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E2008542355838955625%7Ctwgr%5E08a8ea4b3726984aaeb1e460fafe90ec5a25b84f%7Ctwcon%5Es1_c10&ref_url=https%3A%2F%2Fwww.thegatewaypundit.com%2F2026%2F01%2Fhillary-clinton-launches-attack-trump-january-6%2F Developing: Lt. Michael Byrd Who Shot Ashli Babbitt Dead on Jan. 6, 2021 in Cold Blood, Runs an ‘Unaccredited' Day-Care Center in Maryland at His Home and Has Pocketed $190 Million in HHS Funds   Captain Michael Byrd and his home daycare in Maryland. In one of his autopen's last acts before Joe Biden left office was to pardon Capt. Mike Byrd, the DC officer who shot and killed January 6 protester Ashli Babbitt in cold blood during the protests on Capitol Hill on January 6, 2021.  Paul Sperry discovered recently and posted on Tuesday that Former Lt., now Captain Mike Byrd, has been running an unaccredited day-care center with his wife in their Maryland home since 2008. That is nearly 17 years! The Byrds have received $190 million in this HHS day-care scheme. Via Paul Sperry. Via Karli Bonne at Midnight Rider: https://twitter.com/PattieRose20/status/2008547480431218991?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E2008547480431218991%7Ctwgr%5Ec607b3d9ed0b3fbdb6e390fdfadc416d9a45a379%7Ctwcon%5Es1_c10&ref_url=https%3A%2F%2Fwww.thegatewaypundit.com%2F%3Fp%3D1506321 Source: thegatewaypundit.com The White House has published a page revealing the full TRUE story of January 6 — before, during, and after. It includes: – Video and evidence showing Nancy Pelosi's involvement – A complete, detailed timeline of events – A tribute to those who died on or because of J6 A full investigation into Nancy Pelosi and everyone involved is now essential. You can view the page here: https://whitehouse.gov/j6/  https://twitter.com/TrumpWarRoom/status/2008569594550895005?s=20 EKO Put This Out April 28, 2025. President Trump signs Executive Order 14287 in the Oval Office. The title reads like standard bureaucracy: “Protecting American Communities from Criminal Aliens.” But in the third paragraph, a single phrase changes everything: Sanctuary jurisdictions are engaging in “a lawless insurrection against the supremacy of Federal law.” Insurrection. The exact statutory term from 10 U.S.C. §§ 332-333 . The language that unlocks the Insurrection Act of 1807. Georgetown Law professor Martin Lederman publishes analysis within days. The executive order mirrors Section 334 requirements. The formal proclamation to disperse before military deployment. It designates unlawful actors, issues formal warning, establishes consequences. Governors dismiss it as political theater. Constitutional attorneys recognize something else. The proclamation was already issued. Trump just didn't announce it as such. THE LEGAL FRAMEWORK January 20, 2025. Inauguration Day. Hours after taking the oath, Trump issues Proclamation 10886 declaring a national emergency at the southern border. Section 6(b) requires a joint report within 90 days on whether to invoke the Insurrection Act. The deadline falls April 20, 2025. Eight days later comes Executive Order 14287 . National emergency declaration establishes crisis conditions. The 90-day clock forces formal evaluation. The executive order provides the legal predicate. Section 334 of the Insurrection Act mandates the president issue a proclamation ordering insurgents to disperse before deploying military force. April 28 order satisfies every requirement. It names the actors. Describes their unlawful conduct. Warns of consequences. Grants opportunity to comply. Governors treated it as negotiation leverage. It was legal notification. The trap locked in April 2025. Everything since has been documentation. THE TESTING PHASE Throughout 2025, the administration attempts standard enforcement. National Guard deployments under existing authority. October 4, 2025 . Trump federalizes 300 Illinois National Guard members to protect ICE personnel in Chicago. Governor J.B. Pritzker files immediate legal challenge. Federal courts block the deployment. Posse Comitatus restricts military involvement in domestic law enforcement. November 2025 . Portland judge issues permanent injunction against Guard deployment in Oregon. December 23, 2025 . The Supreme Court denies emergency relief in Trump v. Illinois. Justice Kavanaugh files a brief concurrence with a consequential footnote: “One apparent ramification of the Court's opinion is that it could cause the President to use the U.S. military more than the National Guard.” Northwestern Law professor Paul Gowder decodes the signal : “This is basically an invitation for Trump to go straight to the Insurrection Act next time.” The courts established ordinary measures cannot succeed when states organize systematic resistance. They certified that regular law enforcement has become impracticable. They documented the exact threshold Section 332 requires. The founders designed a system that assumed conflict between federal and state authority. For decades, that friction was suppressed. Emergency powers normalized after 9/11, federal agencies expanded into state domains, courts deferred to administrative expertise. The Guard deployment battles weren't system failure. They were constitutional gravity reasserting itself. Courts blocking deployments under Posse Comitatus didn't weaken Trump's position. They certified that ordinary measures had become impracticable, crossing Section 332's threshold. December 31, 2025 . Trump announces Guard withdrawal from Chicago, Los Angeles, and Portland via Truth Social. Governor Newsom celebrates: “President Trump has finally admitted defeat.” But the machine's interpretation misreads strategic repositioning as retreat. You cannot claim ordinary measures have been exhausted if contested forces remain deployed. Pull back. Let obstruction resume unchecked. Document the refusal. Then demonstrate what unilateral executive action looks like when constitutional authority aligns. THE DEMONSTRATION Trump v. United States . THE HIDDEN NETWORKS Intelligence sources describe what the roundups since fall 2025 actually target. Embedded cartel operatives running fentanyl distribution chains under state-level protection. The riots following military arrests aren't organic resistance. They're funded backlash from criminal enterprises losing billions. Pre-staged materials appear at protest sites. Simultaneous actions coordinate across jurisdictions. The coordination runs deeper. Federal employee networks across multiple agencies held Zoom training sessions in early 2025. Officials with verified government IDs discussed “non-cooperation as non-violent direct action,” the 3.5% rule for governmental collapse, and infrastructure sabotage through coordinated sick calls. They planned to make federal law enforcement impracticable. The exact language Section 332 requires. Sanctuary policies exist because cartel operations generate billions flowing through state systems. Governors sit on nonprofit boards receiving federal grants. Those nonprofits contract back to state agencies, cycling federal dollars through “charitable” organizations. Cartel cash launders through these same construction and real estate networks. When Trump's operations extract high-value targets, they disrupt the business model. The Machine defends itself through coordinated obstruction designed to make federal enforcement impracticable. This transcends immigration policy. This tests whether states can capture governance for criminal enterprises and nullify federal supremacy. THE LINCOLN PARALLEL Lincoln's Emancipation Proclamation confounded supporters and critics alike. Abolitionists expected moral thunder. Instead they received dry legalese about “military necessity” and “war powers.” The document deliberately avoided the word “freedom.” It specified which states, parishes, counties. It exempted border states still in the Union. Constitutional historians recognize the genius. Lincoln wasn't making a moral proclamation. He was establishing irreversible legal predicate under war powers. Once issued, even Northern defeat couldn't fully restore slavery. The proclamation made restoration of the old order structurally impossible. Trump's April 28 order follows identical construction. Critics expected immigration rhetoric. Instead: technical language about “unlawful insurrection” and “federal supremacy.” Specified sanctuary jurisdictions, formal notification procedures, funding suspensions. Avoided inflammatory language. Constitutional attorneys recognize the structure. Irreversible legal predicate under insurrection powers. Even political defeat cannot fully restore sanctuary authority. States would have to prove they're not in systematic insurrection. Both presidents disguised constitutional warfare as administrative procedure. THE COMPLETE RECORD When you review the eight-month timeline you recognize what most ‘experts' miss. The April 28 EO satisfied every Section 334 requirement. It designated sanctuary conduct as insurrection. It provided formal notification. It established consequences. It granted eight months to comply. Compliance never arrived. California and New York passed laws shielding criminal networks. Illinois officials threatened to prosecute ICE agents. Multiple states coordinated legal defenses against federal authority. Courts blocked every standard enforcement attempt. They certified that ordinary measures have become impracticable. Every statutory requirement checks complete: Formal proclamation warning insurgents to disperse: April 28, 2025 Executive Order 14287 Extended opportunity to comply: Eight months from April to December 2025 Documented systematic multi-state obstruction: Sanctuary laws, prosecution threats, coordinated resistance Exhausted ordinary enforcement measures: Guard deployments blocked by federal courts Judicial certification of impracticability: Supreme Court ruling with Kavanaugh footnote The legal architecture stands finished. The predicate has been established. Only the final triggering event remains. Thomas Jefferson signed the Insurrection Act into law on March 3, 1807 . He understood executive authority: forge the instrument ahead of the storm, then await the conditions that justify its use. Abraham Lincoln used it to preserve the Union when eleven states organized systematic resistance. Ulysses S. Grant invoked it to shatter the Ku Klux Klan when Southern governments refused to protect Black citizens. Dwight Eisenhower deployed federal troops to enforce Brown v. Board when Arkansas chose defiance. Each invocation followed the same pattern. Local authorities refuse to enforce federal law. The president issues formal proclamation. Forces deploy when resistance continues. The current situation exceeds every historical precedent in scale and coordination. Multiple state governments coordinating systematic obstruction. Sanctuary jurisdictions spanning dozens of cities. Criminal enterprises funding the resistance through captured state institutions. The April proclamation gave them eight months to stand down. They chose escalation. THE COUNTDOWN The January 4 statement confirms what the legal timeline already established. Prerequisites met. Constitutional threshold crossed and judicially certified. The operational timeline is active. The next escalation triggers the formal dispersal order. Section 334 requires the president issue proclamation ordering insurgents to “disperse and retire peaceably to their abodes” before deploying military force. That's the legal tripwire. Once issued, if obstruction persists after the compliance window closes, federal troops can enforce federal law. Active duty forces under the Insurrection Act. Constitutional. Unreviewable. The forces won't conduct door-to-door immigration raids. They'll provide security perimeters while federal law enforcement executes targeted operations against high-value assets. Operatives. Trafficking nodes. Criminal infrastructure. Targeting oath-bound officials elected and appointed, as well as federal employees who swore to uphold federal law and chose insurrection instead. THE RESTORATION Sanctuary jurisdictions received explicit insurrection warnings last spring. More than half a year to comply. Every olive branch rejected. Courts blocked ordinary enforcement repeatedly, certifying impracticability. The Venezuela op demonstrated unilateral resolve. Yesterday's statement activated the operational sequence. Pattern recognized. Machine is exposed. Evidence is complete. What remains is execution. They're just waiting to hear it tick. The most powerful weapon restrains until every prerequisite aligns. Until mercy extends fully and meets systematic rejection. Until the constitutional framework demands its use. Every prerequisite has aligned. Mercy has been extended and rejected. The framework demands its use. Revolution destroys. Reversion restores. The Emancipation Proclamation freed slaves. The Insurrection Proclamation frees a republic.  https://twitter.com/EkoLovesYou/status/2008304655156342936?s=20 https://twitter.com/EricLDaugh/status/2008597603412308341?s=20 (function(w,d,s,i){w.ldAdInit=w.ldAdInit||[];w.ldAdInit.push({slot:13499335648425062,size:[0, 0],id:"ld-7164-1323"});if(!d.getElementById(i)){var j=d.createElement(s),p=d.getElementsByTagName(s)[0];j.async=true;j.src="//cdn2.customads.co/_js/ajs.js";j.id=i;p.parentNode.insertBefore(j,p);}})(window,document,"script","ld-ajs");