Podcast appearances and mentions of alex moresco

I am so stoked to have the PR expert, Ali Moresco on the pod today. Alex Moresco, founder of Moresco Public Relations + Communications, brings a wealth of experience spanning entertainment PR, talent relations, and healthcare PR. With a background in Public Relations, Advertising, and Journalism, along with an MA in Public Relations and Advertising from DePaul University, she has worked with renowned companies such as Nike, Complex Magazine, and Facebook Watch. I wanted to get Ali's advice on how to leverage PR practices for our wellness entrepreneurs out there. This episode is a GOLDMINE for effortless tactics to bring in new clients. In this episode, we cover:Energy Update with Angelicawhat is PR + how can it benefit your businesshow Ali started her first celebrity PR firm at age 213 boundary practices to call in more aligned clientsbest PR practices for new spiritual business owners + how it can bring in new clientshow to make an income as a micro wellness influencer2024 business trends and beyond!Want 30 days of free IG content? Download my free workbook here that has 30 of my most results driven content ideas with trending reel audios to match.Follow me on IGFollow Ali on IGAli's Free Crash Course on PRSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Whether it’s hiding the likes of Pamela Anderson from paparazzi or helping NeNe Leakes pretend to sell furniture…Alex Moresco has a story about it. A PR executive from Chicago, four years ago her life was turned upside-down by undiagnosed illness. It took her two years and eight specialists (a shorter time than most, she admits) to find a doctor that would eventually crack the case: tick-borne illness. She quickly realized what mattered in life: philanthropy, advocacy, and lobbying for more accessible and evidence-based healthcare. Moresco has gone on to raise hundreds of thousands of dollars for tick-borne illness research, and makes frequent trips to DC as part of that work. In 2020, she co-founded Advocacy Express, an automated advocacy platform that makes it attainable and efficient for constituents to lobby their Representatives for tick-borne disease-related and healthcare change. Featured on People, Fox, Michigan Avenue Magazine, Swaay, and various other outlets, she joined us to share her story and remind why advocacy matters. Especially for those living through Lyme. Tune in as Ali shares: how her symptoms were written off by practitioners: as a cold, flu, stomach flu, food poisoning, ear infections, depression, and more that while she was being brushed aside by practitioners, her symptoms progressed so much that she became bedridden a recognition of her privilege in accessing varied treatments — Eastern, Western, antibiotics, ozone, IV therapy, peptide therapy, IVIG, and more that she has multiple confections, dysautonomia, and Specific Antibody Deficiency as a result of her Lyme infection that one of her doctors had the wherewithal to send her to an LLMD for confirmation and treatment that so many Lyme patients are abandoned by friends, family, and practitioners how her illness has impacted her relationships the importance of mental health support through chronic illness — and that she finally sought professional support after losing a close friend to Lyme the disproportionate disbelief of chronic Lyme patients, and the need for systemic change in order to validate their experiences and create practical solutions why she is committed to helping raise voices in more marginalized communities why it’s more critical to DO THE WORK of erasing stigma and addressing systemic oppression behind the scenes, rather than solely taking part in performative action what drove she and her husband to establish Advocacy Express — and how they are leveraging the platform to create legislative change in healthcare what we need to change about medical education in the US — and why more doctors need to be educated in chronic disease (outside of what’s easily treated with pharmaceuticals) why it’s a crime that insurance companies require patients to be “sicker” in order to address their needs — and thus create long-term dependence on treatments, rather than covering preventive treatments in the short-term that there is hope

Alex Moresco, founder of Moresco PR in Chicago has made a name for herself in PR, the TV industry, and in health care advocacy. Listen to her personal journey in overcoming a tick borne disease and finding ways to incorporate advocacy for chronic illness into her PR work! --- Support this podcast: https://anchor.fm/dim-university/support

Tick Boot Camp’s guest today is Alex Moresco. Alex Moresco is a 27-year-old Lyme advocate from Chicago. She hosts a podcast, handles media for one of her favorite LLMDs, helps develop TV shows, fights for policy change, and has raised over $350,000 for the Global Lyme Alliance. Ms. Moresco first discusses her work in PR, the first symptoms of a tick disease, and her familial support. Next, Ms. Moresco discusses her diagnostic journey, treatment journey, and immunodeficiency. Lastly, Ms. Moresco discusses her career change. She became extremely driven to help other Lymies, and shares how she is using her background in PR to advocate for change. If you would like to learn more about the final stages of Ms. Moresco’s development into a Lyme superhero, then tune in now!

How did you decide to start your own business? Did you ease into entrepreneurship, or was it a freeform leap off a cliff? Where did you allow that journey to take you? How have you and your business evolved since then? Hey guys! Today we meet Alex Moresco, the founder of A Moresco PR + Content Creation, and star of season one of PR Girl, a reality web series about the fabulous (but mostly nitty gritty) world of entertainment PR! She refers to herself as an odd duck, and does everything from traditional PR, to press outreach, social media management and strategy, event planning, and non-profit work. While her broad range of services is different than most PR firms, she said she loves having her hand in everything; and experiencing all these different fields only gives her an edge on the competition and an individuality that helps her stand out among the rest!  She said A Moresco’s creation started when she was a junior in college, but began as a fashion blog, that she created out of boredom, during her freshman year at DePaul. Once her blog gained traction, she started learning the basics of PR, like how to attract target audiences, build a media kit, and work with brands like Nike. After working with them for some time, she became part of launching their store, The Nike Training Club, and helped them research how to attract 18-25 year-olds, and planned events for the store as well. Unfortunately, the concept store closed when she was almost out of college, and she was faced with the decision of joining the corporate world or take a risk and do her own thing. After some contemplation, she knew she would get comfortable in the corporate world and would lose her drive to go for it on her own, so she took the jump! What sealed the deal was when she was contacted be Hillary Sawchuk, from the podcast, A Drink With. Alex had interviewed  Hillary a couple years before, and she had caught wind of Alex’s  PR work with Nike, and invited her to help her with her PR during the Sundance Film Festival for a couple of weeks. After her work with Hillary, Alex knew PR was the profession for her and fell in love. When she returned to Chicago, she saw an opening to bring her passion and skillsets to the entertainment business, and A Moresco PR + Content Creation was born! With her role in the new series PR Girl, she invites the world to see the reality of the different facets of entertainment PR and centers the show around women empowerment, unity, and positivity, rather than drama. She said she wants people to know that PR isn’t always glamorous and it can be a beast, but every once in a while you get to do something cool, and the wins you get along the way make it worthwhile! Stay tuned and hear how Alex continued to expand her business and media reach! In this episode you will… Hear how Alex handled starting a business and learning she had Lyme disease Start looking at every step of your career as a learning tool Know how to set yourself up for success and organize your business and life See how to create honest and  authentic relationships with clients Figure out how to expand your media reach and platforms Know how to personalize your pitch when getting your business out there INSIGHTS “I think when you own your own PR firm, everything falls back on you. There’s nobody else to point the finger at, and ultimately, if something goes really well, it’s because you’ve done a great job. But if something didn’t go well, it falls back on you, and you have to be a self-starter, and very self-motivated.” -Alex Moresco “People do think PR is so glamorous, and you’re running around in Christian Louboutin heels, and meeting celebrities, and going to parties. But in reality, when you own your own firm, there are no boundaries. So it’s you getting up at like 6 o’clock because you’re stressed out...to then [working] all day until 11 or 10 o’clock at night, to look up and realize you haven’t eaten today…5% of the time you get to do something really cool…you have to make those wins you get along the way worth it.” -Alex Moresco “I love that the whole premise of [PR Girl] is positivity, and women building up other women, and more focused on the career aspect, than the drama that you see in typical reality shows. And I thought it was smart from a PR standpoint. Everything is moving over to web…when you go to sell a TV show from a production standpoint, from an advertising standpoint, you’re hoping for YouTube Red, Facebook, or an online platform because it’s just digitally native, and it’s that much easier to go viral, and produce more views.” -Alex Moresco RESOURCES A Moresco PR + Content Creation Website A Moresco PR + Content Creation Instagram A Moresco PR + Content Creation Twitter

Welcome to In The Lyme Light: a show about...well...Lyme Disease. In the Lyme Light aims to bring humor and knowledge to an otherwise somber topic with biweekly expert interviews that include, yes, the "heavy" stuff, but also everything in between that is meant to make your day a little bit brighter. Hosted by fellow Lymie and alpaca lover Alex Moresco and self certified iced coffee sommelier Sarah Aiken: we hope you enjoy listening in as much as we enjoy talking. In our fourth episode of In The Lymelight, we sat down to chat about the things Alex wished she had known while going through the diagnostic process of testing for Lyme and things she wished she had known when she was eventually diagnosed with the invisible illness. Sarah and Alex chat about inaccuracy in testing, symptoms, insurance coverage and tips and tricks to help yourself heal.

Welcome to In The Lyme Light: a show about...well...Lyme Disease. In the Lyme Light aims to bring humor and knowledge to an otherwise somber topic with biweekly expert interviews that include, yes, the "heavy" stuff, but also everything in between that is meant to make your day a little bit brighter. Hosted by fellow Lymie and alpaca lover Alex Moresco and self certified iced coffee sommelier Sarah Aiken: we hope you enjoy listening in as much as we enjoy talking. In our third episode of In The Lymelight, we had the opportunity to sit down with Sarah Greenfield, RD CSSD to chat about something incredibly important to those of us with Lyme disease: gut health. Sarah is a gut health expert that studied under a LLMD and lives in the Los Angeles area. Sarah explained the basics of gut health, breaking sugar addiction, tips on how to heal your body if your medication is making you sick and how the gut is directly connected to the brain and truly rules our body.

In this episode of FFP, we interview our lovely friend, Sarah Aiken, who is the director of sales and marketing for VMR, the sleek, minimalist showroom featuring luxury fashion by design houses from around the world. VMR carries everything from Balmain, Brandon Maxwell, Nili Lotan, Off_White (dying), RTA, Iro, and of course, Zimmerman. Sarah also appears in the newly released web series, PRGirl, the reality web series created and released by WhatRUWearing just this week!

Welcome to In The Lyme Light: a show about...well...Lyme Disease. In the Lyme Light aims to bring humor and knowledge to an otherwise somber topic with biweekly expert interviews that include, yes, the "heavy" stuff, but also everything in between that is meant to make your day a little bit brighter. Hosted by fellow Lymie and alpaca lover Alex Moresco and self certified iced coffee sommelier Sarah Aiken: we hope you enjoy listening in as much as we enjoy talking. In our very first episode of In The Lyme Light, we talk about why we started this podcast, introduce ourselves and discuss the top ten things you should never say to someone with Lyme disease (does “you don’t look sick!” right a bell?!) For interview suggestions, information or just to say hi- you can connect with us at: @alitmoresco and @saraiken.