Mike's Marketing Memos

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Marketing Tips from one of businesses most enthusiastic practitioners

Mike Marchev


    • May 23, 2018 LATEST EPISODE
    • infrequent NEW EPISODES
    • 9m AVG DURATION
    • 28 EPISODES


    Search for episodes from Mike's Marketing Memos with a specific topic:

    Latest episodes from Mike's Marketing Memos

    Seeding

    Play Episode Listen Later May 23, 2018 1:27


    Seeding

    seeding
    Social Proof

    Play Episode Listen Later May 22, 2018 3:08


    Peer Support Is Very Effective

    social proof
    Scarcity

    Play Episode Listen Later May 22, 2018 1:48


    We do not want to be left out. FOMO..

    fomo scarcity
    Community

    Play Episode Listen Later May 22, 2018 1:18


    There has always been safety in numbers.

    community
    Likability

    Play Episode Listen Later May 22, 2018 2:58


    People do business with people they like all other things being equal

    likability
    Anticipation

    Play Episode Listen Later May 22, 2018 1:43


    It is always fun to look forward to something.

    anticipation
    Trust

    Play Episode Listen Later May 22, 2018 1:20


    Trust takes time to establish but only seconds to lose.

    trust
    Reciprocity

    Play Episode Listen Later May 22, 2018 2:36


    Give before you get.

    reciprocity
    Authority Status

    Play Episode Listen Later May 22, 2018 5:02


    Most people heed the advice of those in authority

    authority status
    Repetition Works

    Play Episode Listen Later May 21, 2018 3:37


    A strategy on contacting projects directly.

    repetition
    Put It In Writing

    Play Episode Listen Later May 18, 2018 3:56


    People have a tendency to believe what they read

    writing
    Likability

    Play Episode Listen Later May 18, 2018 2:13


    People do business with people they like.

    likability
    The Rule of 7

    Play Episode Listen Later May 17, 2018 2:19


    Trust takes time. This rule reminds us it takes time to develop a relationship.

    trust
    Telephone Power

    Play Episode Listen Later May 17, 2018 3:36


    Do not overlook this effective tool for connecting with people

    telephone
    Better - Neutral or Worse

    Play Episode Listen Later May 17, 2018 4:58


    When meting people for the first time you can make them feel better, neutral or worse.

    worse neutral
    Inner Circle Sales Meeting

    Play Episode Listen Later May 17, 2018 30:08


    Do-Over

    inner circle do over sales meeting
    Memo 1

    Play Episode Listen Later May 17, 2018 24:45


    New Business Start Up

    memo
    Grow Your Business

    Play Episode Listen Later May 16, 2018 42:58


    Brief training

    grow your business
    Authority: Buying Trigger #1

    Play Episode Listen Later May 2, 2018 5:02


    Authority

    authority trigger
    Intro To Buying Triggers

    Play Episode Listen Later May 2, 2018 0:52


    Introduction to Buying Triggers

    triggers
    Dig a Hole

    Play Episode Listen Later May 2, 2018 1:24


    Making Things Happen

    hole making things happen
    Stop Selling

    Play Episode Listen Later May 2, 2018 4:43


    Audio sound bite

    audio stop selling
    Presentation Skills

    Play Episode Listen Later Apr 25, 2018 61:10


    Online seminar

    online presentation skills
    Race To The Bottom

    Play Episode Listen Later Apr 25, 2018 38:14


    Stop Price Chasing

    race bottom
    Power Snippet from ASTA

    Play Episode Listen Later Apr 4, 2018 2:15


    A marketing message

    snippet asta
    Sample Phone Message

    Play Episode Listen Later Apr 2, 2018 0:25


    To show how easy this can be.

    phone
    Speed Wins

    Play Episode Listen Later Apr 2, 2018 0:47


    He who hesitates is lost.

    speed
    Inner Circle Promotion

    Play Episode Listen Later Mar 27, 2018 3:21


    The Inner Circle is the real deal. Check it out.

    promotion inner circle

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