Podcasts about Social proof

There's nothing wrong with a little business banter. David Shands and Jay Hill shares opinions about current events and thoughts about business practices on big and small scales.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

Our special guest for this episode is Tanishia Ravnell, a CEO and entrepreneur from Jacksonville, Florida. Tanishia is a member of our My First Million Accelerator program, where we help individuals position their businesses to earn their first million dollars within a year. Tanishia shares her inspiring journey from being an HR director who was laid off during COVID-19 to becoming a successful real estate agent.Tanishia's story is one of resilience and determination. She decided to invest in herself by going to real estate school in early 2020. Despite the challenges of the pandemic, she quickly obtained her license and secured her first client. By 2021, she had made significant strides in her real estate career, earning around $90,000.Tanishia emphasizes the importance of mentorship and investing in oneself. She credits her success to the guidance she received from mentors and the investments she made in coaching programs. By 2022, she had achieved $8 million in sales, and in 2023, she doubled that to over $16 million.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

In this episode of Ambitious, I explore the true essence and immense power of social proof in marketing and business growth. We'll discuss why successful social proof is about showcasing transformation, overcoming doubts, fears, and resistances. Diving into the psychology behind social proof, I break down its five core principles including herd behavior, authority bias, the liking bias, cognitive ease, and FOMO. We'll look at significant stats proving the impact of social proof and detail six different types you can leverage: testimonials, case studies, ratings and reviews, expert endorsements, media mentions, and social shares. Whether you're new to the concept or looking to maximize your existing social proof, this episode is packed with practical tips, essential questions to ask for impactful testimonials, and step-by-step advice on integrating social proof into your business strategy. Tune in to uncover how these psychological insights can help scale your business ethically and effectively.00:00 Introduction01:32 The Power of Social Proof04:33 Psychological Principles of Social Proof06:58 Authority Bias and Social Proof11:33 Liking Bias in Social Proof14:13 Cognitive Ease and FOMO25:23 The Power of Testimonials and Case Studies25:58 Impact of Ratings and Reviews27:45 Expert Endorsements and Media Mentions29:32 Social Shares and Followers32:04 Choosing the Right Social Proof34:20 Crafting Effective Testimonials41:15 Leveraging Social Proof in MarketingTo join the Ambitious Network for free, click HERE. To connect with Kate on Instagram, click ⁠HERE⁠. To apply for ITI, click ⁠HERE⁠.To submit a question to be answered on the podcast, click HERE.

Podcast charts might not mean what you think they do! Today, we break down how rankings work on various platforms. Five-star reviews might not matter as much as you've heard. You may be asking yourself What does matter? Today, in our conversation, we cover aspects such as completion rates and actual listening time. Remember, charts aren't everything. We also explore what real podcast growth looks like outside the rankings. That means listener loyalty, consistent engagement, and showing up for the right people, not just more people. If you've been feeling pressure to go viral or beat the algorithm, this episode offers a fresh perspective on growth and some realistic approaches worth trying. Episode Highlights: [02:41] Dealing with Haters[07:49] Podcast Discoverability[09:36] Strategies for Growing Your Audience[15:39] Challenges and Solutions in Discoverability[21:55] Importance of Ratings and Reviews[28:28] Marketing and SEO Insights[28:50] Finding and Ranking Podcasts[30:12] Impact Over Virality[31:59] Measuring Podcast Success[36:01] SEO and Social Proof[49:24] Platform-Specific Ranking Algorithms​​Links & Resources: The Podcasting Morning Chat: www.podpage.com/pmcJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠MowPod Rankings: https://mowpod.com/Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7am ET (US) on ⁠Clubhouse⁠: ⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ and ⁠⁠NextGenPodcaster.com⁠⁠Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

In this episode of the Social Proof Podcast, I had the pleasure of sitting down with the trend setting and talented Theron Thomas, a renowned songwriter from St. Thomas. Theron shared his journey from his early days in the Virgin Islands to becoming one of the most successful songwriters in the industry. He explained the unique way his name is pronounced in St. Thomas and how his mother named him Theron, dropping the 'H' in pronunciation.T-Ron also touched on the evolving landscape of the music industry, where the barriers to entry have lowered, resulting in an overwhelming amount of new music being released daily. He stressed the importance of treating music creation as a job and maintaining a strong work ethic to succeed in such a competitive environment.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

Join us July 18–19 at the SPF Mastermind Event and learn exactly how to grow your gym, stand out in your community, and finally get the freedom you've been chasing—grab your seat here! Or click here: https://events.vincegabriele.com/july2025 In this episode of Ask Vince, Vince Gabriele and guest host Onur celebrate the show's unexpected #1 ranking and talk about what really got them there—not fancy studios, but straight-up consistency and care. Vince opens up about everything from recording podcasts on his phone while walking to how being known in your local community can make or break your business. They dig into what to do when old marketing stops working, how to refocus when you're feeling scattered, and why leveraging relationships matters more than slick tactics. It's honest, funny, and packed with real-world takeaways for gym owners who want to grow without the fluff. 5 Quick TakeawaysShow up every week. It's not the mic—it's the message.Get known locally. Fame in your town beats fame on Instagram.Track your numbers. If you don't measure it, you can't fix it.Pivot when needed. What worked last year might flop today.Borrow someone's audience. Partner up to grow faster. Join us July 18–19 at the SPF Mastermind Event and learn exactly how to grow your gym, stand out in your community, and finally get the freedom you've been chasing—grab your seat here! Or click here: https://events.vincegabriele.com/july2025 If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Podcast Notes Episode 466 Exploring the Principles of Influence with Wes Bryant Host: Brian Miller, Executive Director of CAM Guests: Wes Bryant Brian and Wes meet again, this time exploring Dr. Robert Cialdini's seven principles of ethical influence—Liking, Reciprocity, Social Proof, Unity, Authority, Consistency, and Scarcity. Drawing from years of research and practical coaching experience, they unpack how these principles show up naturally in everyday life and how they can be used truthfully, wisely, and generously. With personal stories, biblical connections, and actionable insights, the series emphasizes that influence isn't about manipulation—it's about building trust, offering value, and creating alignment between your message and your audience's motivations. Key Highlights:          Liking & Unity: People say yes to those they like or feel connected to. Shared identity builds faster, deeper rapport than shared interests alone.          Reciprocity & Generosity: Give first—genuinely, without strings. True service often leads to unexpected opportunities and relationships.          Social Proof: Others' voices carry weight. Testimonials, champions, and visible approval signal credibility and trustworthiness.          Authority & Consistency: People follow perceived experts and prefer to stay consistent with prior commitments. Use micro-agreements and visible endorsements wisely.          Scarcity Drives Action: Real limits (time, spots, access) motivate decisions. But urgency must be truthful—false pressure breaks trust. Takeaways:          Serve First, Then Ask – Generosity leads to reciprocity; people help those who help them.          Show You Belong – Build unity by naming your niche and connecting through shared identity.          Use Testimonials Thoughtfully – Let satisfied clients or respected voices advocate for you.          Ask Clearly, Set Real Limits – Micro-commitments boost follow-through; true scarcity drives decision-making. Check out Wes' website at https://www.commissionsales.coach/! Stay Connected: Website: coachapproachministries.org Email: info@coachapproachministries.org LinkedIn: http://www.linkedin.com/company/coach-approach-ministries Facebook: https://www.facebook.com/coach.approach.ministries Youtube: https://www.youtube.com/@coachapproachministries7538 Follow us on social media for updates and resources!

Welcome to another edition of the Social Proof Podcast! In this episode, we dive deep into the world of natural disaster adjusting with our special guest, Nicholas Ward. Nicholas, hailing from the South Side of Chicago, has built a lucrative career as a natural disasters adjuster, working as an independent contractor with various insurance companies.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

Hey, family! In this episode, I took $10,000 to the mall with the mission to support small businesses. My goal was to spend the entire amount, buying whatever the business owners recommended. I wanted to highlight a common issue among entrepreneurs: not asking for the sale.

Welcome to another episode of the Social Proof Podcast! Today, we dive deep into the world of branding with our special guest, Shanelle Q, also known as The Brand Hustler. Shanelle is a dynamic entrepreneur who specializes in helping product-based businesses build profitable brands.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

Unlock The Gift That Has Always Been Inside Of YouSubscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

Die besten Psycho-Trigger für erfolgreiches Marketing - Verkaufspsychologie Viele Menschen verbinden mit Verkaufspsychologie reine Trigger: Hier mal eine Verknappung, da mal Social Proof, aber Psychologie im Marketing und Trigger sind viel mehr als das: Es gibt positive und negative Trigger, die je nach Zielgruppe besser oder schlechter funktionieren. Es gibt bewusste und UNBEWUSSTE Trigger, die so wirken, dass es Menschen nicht merken. In der Podcastfolge zeigt Matthias Niggehoff die Mechanismen hinter den Triggern auf, die Arten und zeigt dir die zwei stärksten Trigger aus 10 Jahren Business. Natürlich mit Beispielen für die Praxis.

"I remember bringing Tracy Young to my job site when PlanGrid was just an MVP. She offered us the software for free - we just needed to provide the iPads. My PM and PX didn't get it. They told me, 'Don't waste my time like that again.'"In today's episode of Bricks & Bytes, we had Tom Feliz share his journey from construction sites to tech leadership at Data Grid. Tom unpacks the secrets behind effective Go-To-Market strategies in construction tech, drawing from his experiences at OpenSpace, Autodesk, and more.Tune in to find out about:✅ Why solving real industry pain points is the foundation of any successful ConTech product✅ How to identify your Ideal Customer Profile across the construction value chain✅ Why the construction volume pricing model needs to change✅ The emergence of the "Go-To-Market Engineer" and how AI is transforming salesListen to the full episode on Spotify to learn how Tom closed 5 enterprise deals in one week and why he believes agentic AI is the future of construction.------------Chapters00:00 Intro02:30 Introduction to the Conversation07:30 Tom Feliz's Journey in Construction Tech12:37 Key Components of a Successful Go-To-Market Strategy17:42 Understanding the Construction Industry's Unique Challenges22:21 Identifying Ideal Customer Profiles (ICPs) in Construction Tech27:36 Navigating the Buying Process Across Different Company Sizes31:26 The Importance of Social Proof in Construction Tech32:23 Targeting the Mid-Market: A Strategic Approach35:18 Navigating Enterprise Sales in Construction37:19 Freemium Models and Proof of Value38:47 Rethinking Pricing Models in Construction Tech41:50 The Role of FOMO in Sales Conversations45:37 Key Metrics for Construction Tech Success49:47 The Personal Connection to Construction51:38 The Impact of Our Actions52:32 Tools for Go-To-Market Success54:24 The Rise of Agentic AI in Sales58:33 The Importance of Discovery in Sales01:04:35 Resource Allocation in Sales Strategy01:06:37 Traits of a Great Salesperson01:09:36 When to Hire a Head of Sales

Dub Washington's story is a testament to the power of mentorship and taking bold steps. He invested $2,500 into a mentorship program while earning just $573 a week, a decision that was both scary and transformative. Within two months of this investment, Dub left his job and fully committed to entrepreneurship, driven by the desire to provide a better life for his family.We delved into the intricacies of personal and business credit, with Dub providing valuable insights on how to build and leverage credit effectively. He emphasized the importance of maintaining a strong personal credit profile, even when focusing on business credit. Doug also shared strategies for obtaining business funding, including the concept of a "structure card" to build future banking relationships.

If you want to turn your podcast into a growth machine, this episode has you covered. Katie Brinkley breaks down her four-post strategy that transforms social engagement into real downloads, meaningful conversations, and actual revenue. Hear how she scaled her show and what consistency, strategy, and smart data can do for yours.   WHAT TO LISTEN FOR The power of 10-minute solo episodes for time-pressed listeners What a quick question or stat can do to your audience Why share client wins or your own journey A way to open DM conversations and avoid algorithm penalties How to attract sponsors and justify ad rates   RESOURCES/LINKS MENTIONED GroupTrack CRM Metricool ChatGPT   ABOUT KATIE BRINKLEY Katie Brinkley is a bestselling author and social media strategist whose “less-is-more” philosophy has reshaped how brands engage online. As the author of The Social Shift, she distilled two decades of journalism and marketing experience into her signature 4-post formula, helping everyone from solopreneurs to enterprises like AT&T and DirecTV drive real results with minimal content. A platform-agnostic storyteller, Katie blends data-driven insights with compelling narratives to capture ideal audiences, boost engagement, and turn followers into customers efficiently and authentically.   CONNECT WITH KATIE Website: Next Step Social Communications Podcast: Rocky Mountain Marketing | Apple Podcasts and Spotify Facebook: Katie Brinkley Instagram: @iamkatiebrinkley LinkedIn: Katie Brinkley X: @_KatieBrinkley   CONNECT WITH US  If you are interested in getting on our show, email us at team@growyourshow.com. Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams! Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide! Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!   

Join us for an inspiring conversation with Brynn Snyder, the CEO and co-founder of Slate, as she shares her entrepreneurial journey in creating an innovative electric flosser designed to alleviate dental anxiety and promote oral health. Brynn's story begins in Alberta, Canada, where she learned the ropes of entrepreneurship from her parents, a foundation that proved invaluable when supporting her husband in his dental practice. Together, they recognized the potential of preventative dentistry, and the idea for Slate was born. Listen in as Brynn recounts the challenges and triumphs of launching a business, from the financial and time commitments to the essential feedback from dental professionals that validated their product. Brynn's narrative highlights the necessity of patience, perseverance, and the willingness to take calculated risks in the world of entrepreneurship. In this engaging episode, we explore the complexities of overseas manufacturing and the strategies required to succeed in a competitive market. Brynn shares her insights on overcoming hurdles such as tariffs and building trust with factories, as well as the importance of social proof in establishing credibility. Celebrating the success of being featured in major publications like Allure, Goop, and Men's Health, Brynn emphasizes the connection between oral health and overall well-being, underscoring the positive impact of their product on customers' dental health. Additionally, we discuss the empowerment of women through nurturing meaningful relationships and the importance of supporting each other in celebrating financial successes. As Brynn continues to learn from mentors and grow her network, she expresses her desire to eventually mentor others, all while providing listeners with information on where to find Slate Flosser and connect with her on social platforms.   Connect with Brynn:Website: www.slateflosser.com Instagram: @slateflosser Let's keep the conversation going!Website: www.martaspirk.com Instagram: @martaspirk Facebook: Marta Spirk Want to be my next guest on The Empowered Woman Podcast?Apply here: www.martaspirk.com/podcastguest Watch my TEDx talk: http://bit.ly/martatedx  

Here's Why Your Business Can't Afford Neglecting Continued Education. We encourage our listeners to seek out educational opportunities and to recognize their own value in any room they enter. Whether it's through formal education or real-world experience, continuous learning and self-improvement are crucial for long-term success.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

Marketing agencies are begging you to run LinkedIn ads. Here's why that might be the worst $5,000 you'll ever spend. April breaks down the exact conversation where she stopped a client from blowing his ad budget—and the 3 foundational fixes he needed first. Key Takeaways:

Entrepreneurship is often romanticized in popular culture, with images of successful business leaders effortlessly navigating their way to the top. However, the reality of entrepreneurship is far more complex and fraught with challenges. This complexity is vividly illustrated in this episode of the Social Proof Podcast, where Pinky Cole recounts her journey of building Slutty Vegan. Through her narrative, it becomes evident that true entrepreneurship is not just about achieving success but also about facing and overcoming significant hurdles along the way.

Marketing and social media weren't part of Kelly Roach's world when she grew up just above the poverty line in rural Pennsylvania. She cleaned toilets to pay for dance lessons and learned early that hustle trumps circumstance. That same grit propelled her from an entry-level sales desk to the youngest vice president at her Fortune 500 company in just eight years, landing the “impossible” accounts her peers had chased for years. Instead of settling, she rose at 5 a.m. to build a coaching side hustle that became an eight-figure enterprise guiding founders from six to seven figures. In this episode, Kelly unpacks her five-step Conviction Marketing framework and three-tier pyramid that turns ordinary how-to content into a category-of-one brand. In this episode, Hala and Kelly will discuss: (00:00) Introduction (01:11) Kelly Roach's Humble Beginnings (05:20) Rising Through Corporate Ranks (09:27) Building a Business While Working Full-Time (10:16) The Importance of Sacrifice and Patience (20:19) Conviction Marketing: The Book (29:35) Identifying Industry Gaps and Building a Support Team (30:10) Introduction to the Marketing Pyramid (30:36) How-To Marketing (32:57) Hope Marketing (39:40) Conviction Marketing (51:05) Building Your Tribe Kelly Roach is the founder and CEO of Kelly Roach Coaching, creator of the Unstoppable Entrepreneur Program, and host of the top-20 marketing podcast The Kelly Roach Show. She is a bestselling author of four books, including Conviction Marketing. A trusted expert featured on ABC, NBC, Fox, and The CW, she equips entrepreneurs with the Live Launch Method, content marketing playbooks, and influencer marketing strategies to scale sustainably. Her work bridges the gap between Fortune 500 strategy and entrepreneurial agility, drawing from her background as an NFL cheerleader turned corporate executive. Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at⁠⁠ ⁠⁠⁠⁠youngandprofiting.co/shopify⁠⁠ Airbnb - Find yourself a co-host at⁠⁠ airbnb.com/host⁠⁠ Indeed - Get a $75 sponsored job credit at⁠⁠ indeed.com/profiting⁠⁠   Microsoft Teams - Stop paying for tools. Get everything you need, for free at⁠⁠ ⁠⁠⁠⁠aka.ms/profiting⁠⁠ LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at⁠⁠ ⁠⁠⁠⁠linkedin.com/profiting⁠⁠ Bilt - Start paying rent through Bilt and take advantage of your Neighborhood Benefits™ by going to⁠⁠ ⁠⁠⁠⁠joinbilt.com/PROFITING⁠⁠. Mercury - Streamline your banking and finances in one place. Learn more at⁠⁠ ⁠⁠⁠⁠mercury.com/profiting⁠ Active Deals - youngandprofiting.com/deals       Key YAP Links Reviews - ratethispodcast.com/yap  Youtube - youtube.com/c/YoungandProfiting  LinkedIn - linkedin.com/in/htaha/  Instagram - instagram.com/yapwithhala/  Social + Podcast Services - yapmedia.com   Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, entrepreneurship podcast, Business, Business podcast, Self Improvement, Self-Improvement, Personal development, Starting a business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side hustle, Startup, mental health, Career, Leadership, Mindset, Health, Growth mindset, Marketing, SEO, E-commerce, LinkedIn, Instagram, Social Media, Digital Marketing, Content Creator, Storytelling, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Content Marketing, Online Marketing, Marketing podcast

In this episode of the Social Proof Podcast, I had the pleasure of interviewing Dr. Kylea Woodley-Jones, a full-time teacher and a highly successful crafter who has made over $2 million from her crafting business. Dr. Kylea shared her inspiring journey of balancing her teaching career with her passion for crafting, which she has been monetizing seriously for several years now.Dr. Kylea discussed how she started crafting as a way to earn extra money and how it eventually grew into a significant income stream, surpassing her teaching salary. Despite her financial success, she continues to teach because of her love for impacting students' lives and the stability it provides.

In today's competitive market, many entrepreneurs, solopreneurs, business leaders, and marketers struggle to cut through the noise and scale their businesses. Kipp Bodnar's rise from employee to Chief Marketing Officer at HubSpot in just five years demonstrates how the right mindset and focus drive success. By blending entrepreneurship, inbound marketing, and leadership, he achieved remarkable growth. In this episode, Kipp shares the most effective marketing strategies, reveals how to spot opportunities, and the key to scaling your business through content marketing, customer relationships, and AI. In this episode, Hala and Kipp will discuss:  (00:00) Introduction (01:24) Key Strategies for Career and Business Growth (10:32) The Entrepreneurial Mindset in Leadership (12:10) HubSpot's Secret to Global Marketing Success (15:10) Inbound vs Outbound Marketing (17:23) Effective Content Marketing Strategies (22:00) Three Ways to Stand Out as a Content Creator (24:16) The Value of Email and Online Marketing (30:42) Leveraging AI in Sales and Marketing (35:52) The Power of Customer Service in Retention (39:09) How to Market a Startup with Limited Funds (40:53) Marketing Strategies for Busy Entrepreneurs Kipp Bodnar is the Chief Marketing Officer at HubSpot, a leading global marketing and sales platform. His expertise in social media, SEO, and email marketing helped him advance to CMO in just five years. With a background in entrepreneurship and marketing, Kipp also hosts the Marketing Against the Grain podcast, where he shares insights on AI, marketing trends, and growth hacks. Sponsored By: Resources Mentioned: Kipp's Podcast, Marketing Against The Grain: bit.ly/MarketingAgainstTheGrain  Kipp's Book, The B2B Social Media Book: bit.ly/B2BBook  Active Deals - youngandprofiting.com/deals   Key YAP Links Reviews - ratethispodcast.com/yap  Youtube - youtube.com/c/YoungandProfiting  LinkedIn - linkedin.com/in/htaha/  Instagram - instagram.com/yapwithhala/  Social + Podcast Services: yapmedia.com  Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, E-commerce, LinkedIn, Instagram, Digital Marketing, Storytelling, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Marketing Podcast.

This is a masterclass on Podcast monetization. I dive deep into the world of podcasting and YouTube content creation with a special guest, Omar Eltakrori, who has mastered the art of podcasting for massive success. We start by discussing how my guest has achieved incredible financial milestones.The conversation then shifts to the strategic use of YouTube to grow a podcast audience. My guest emphasizes the importance of packaging content effectively, focusing on elements like titles, thumbnails, and the first 30 seconds of a video to capture and retain viewer attention. He shares insights on how to craft compelling titles that read like article headlines and the power of adding a "whisper" in parentheses to intrigue viewers further.

Today's episode was recorded last year, but the insights are timeless. Burger King and McDonald's. Pepsi and Coca-Cola. Apple and Samsung. Sometimes, the best way to get users to buy your product is to anchor your image to another brand.  In this episode from the vault, Sarah Levinger chats with me about how anchoring is an invaluable tool to build trust with consumers. How can you harness the power of psychology, emotions, and social proof to turbo-charge your ad appeal? Sarah explains how to utilize psychological biases and incorporate them into ad creative to make a campaign that truly pops. From pricing psychology to social proof and emotional appeal, Sarah is giving away the ultimate strategies to help your brand absolutely crush it in the competitive marketing landscape. 00:00:02 - Psychology and Ads: A Creative Integration 00:02:17 - Harnessing Psychology for Effective Advertising 00:03:45 - The Power of Psychology in Advertising 00:05:37 - Understanding the Psychology of Impulse Buys 00:09:05 - The Power of Pricing Psychology in Ads 00:15:10 - Boost Sales with Emotional Advertising 00:23:29 - Harness the Power of Social Proof for Increased Sales 00:28:14 - Building Trust in Authority Proof 00:31:24 - Optimize Your Landing Page Buttons 00:34:27 - The Power of Emotion in Advertising   Follow Sarah: LinkedIn: https://www.linkedin.com/in/sarahlevinger/ Website: https://sarahlevinger.co   Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing   Sign up for The Marketing Millennials newsletter:  www.workweek.com/brand/the-marketing-millennials   Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

In this episode, we explore one of the most powerful and underutilized marketing strategies for fractional CMOs: the Short-Term Nurture Sequence (STN). This email campaign builds structure within marketing departments, reduces overwhelm, and converts long-tail leads into loyal customers over time. Learn how to craft a repeatable nurture system using four essential email types—without relying on fancy templates. Whether you're launching your first STN or refining an existing one, this episode gives you a practical roadmap to build trust, educate leads, and drive action.  

In this episode of the Travel Agent Achievers Podcast, Ros chats with returning guest and founder of Travel Agent Finder, Anna Shannon. Sharing the real power behind gathering client feedback and why we need to move beyond the word testimonial. Together, Ros and Anna explore why Travel Professionals often hesitate to ask for reviews, what social proof really means, and how client feedback is one of the most powerful (and FREE!) marketing tools you have available to you in your travel business especially when the world feels uncertain. With insights into: Why the word “testimonial” can feel awkward, and what to say instead How client stories become a trust bridge for new enquiries Where social proof fits into SEO, online presence, and visibility Real stats: how Travel Agent Finder generates leads through feedback and credibility The “Google Yourself” Exercise every Travel Advisor should do How to start collecting feedback today without the overwhelm This is a must listen episode for any travel business advisor wanting to build authority, increase conversions, and grow a sustainable travel business through relationships and results. Not just algorithms. Whether you're new to feedback systems or ready to take your visibility to the next level, this conversation will inspire you to take action now. Each month, Ros guides a community of driven Travel Professionals through one key area of their business through The Achievers Mastermind. This month's theme? Social Proof that Sells. Next month? Repeat & Referral Strategies. If you're ready to build a travel business you love, with clarity, support, and systems - grab the details and click here to join us inside The Achievers Mastermind.

Ben Kinney, Bob Stewart, and Chad Hyams tackle the concept of social proof from Robert Cialdini's "Influence." They explore how social proof guides our actions through examples like hotel towel reuse and traffic stoppages. Real-life scenarios, including a frightening lack of reaction to an emergency, highlight its impact. The episode dives into leveraging social proof in business strategies, from marketing with T-shirts to the power of references. Ben, Bob, and Chad weave insights on persuasion and influence, offering paths to boost sales, recruitment, and personal interactions. Join them for tactical insights into human behavior. ---------- Connect with the hosts: •    Ben Kinney: https://www.BenKinney.com/ •    Bob Stewart: https://www.linkedin.com/in/activebob •    Chad Hyams: https://ChadHyams.com/ •    Book one of our co-hosts for your next event: https://WinMakeGive.com/speakers/ More ways to connect: •    Join our Facebook group at www.facebook.com/groups/winmakegive •     Sign up for our weekly newsletter: https://WinMakeGive.com/sign-up •     Explore the Win Make Give Podcast Network: https://WinMakeGive.com/ Part of the Win Make Give Podcast Network

Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj... This episode underscores the importance of having a scalable business model, leveraging AI, and being in the right environment to foster big ideas and innovation. Remember, it's not just about having a good idea; it's about being the entrepreneur who can execute and scale that idea effectively.Thank you for tuning in to the Social Proof Podcast. Stay tuned for more insights and discussions on entrepreneurship and business growth!

JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more:⁠ https://community.valor.coffee/landing-page?utm_source=spotify&utm_campaign=ep138Thanks for listening, following/subscribing, giving us a good review, and sharing with your friends on social media. It goes a long way!We had the pleasure of sitting down again with our buddy Kent from LocalEyes, our go-to SEO expert and a wizard behind the curtain when it comes to how coffee companies can actually win on Google. Whether you're running a cart, a café, or selling beans online, this episode is for you. We define key SEO terms (H1s, meta descriptions, and more), walk through real listener-submitted websites, and share instant improvements that can help your pages rank better today. Kent also gives us a sneak peek into the brand new SEO course he filmed for our Valor Coffee Community. It's packed with insight, as we roast some websites (gently) and break down exactly what coffee companies are doing right and wrong. Whether you're DIY-ing your Squarespace site or working with an agency, this is one you don't want to miss.Kent's Socials: https://taplink.cc/kent.fyi*If you purchase something through one of our links, we may be entitled to a share of the sale*Buy Valor Coffee: ⁠https://valor.coffee/shop⁠Watch on Youtube: ⁠https://youtube.com/valorcoffee16⁠Want to become a Wholesale Partner? Email us at wholesale@valor.coffee to set up an account!Want to send us coffee? Have a question you want to answer on the show? Send us an email to info@valor.coffeeWe're partnered with Clive to bring you sweet deal at a discounted rate! Use Discount Code VALOR5 at checkout for 5% off Mahlkonig, Anfim and Eureka products!Shop Clive products here: ⁠https://clivecoffee.com?sca_ref=5315485.6axWuRlcEr⁠Want to get your business in front of more people? We partnered with Local Eyes Growth to grow our business through SEO and the results have been incredible. Local Eyes is offering a FREE backlink ($300 value) to Valor Coffee Podcast listeners who partner through our exclusive link. Visit ⁠https://localeyesgrowth.com/valor⁠ to get the ball rolling!Follow the Valor Coffee Podcast on Instagram: ⁠http://instagram.com/valorcoffeepod⁠Follow Valor on Instagram: ⁠http://instagram.com/valor.coffee⁠Subscribe to Riley's YouTube Channel: ⁠https://youtube.com/@rileywestbrook⁠Follow Riley:  ⁠https://instagram.com/rileywestbrook⁠Follow Ross: ⁠https://instagram.com/rosswalters⁠Follow Ethan's Parody Account:  ⁠https://instagram.com/ethanrivers77700:00:00 Start00:00:33 Intro 00:06:30 What is SEO? 00:10:10 H1? 00:14:19 UI/UX? 00:17:13 3 Things that make your website rank higher 00:27:07 How much is SEO Set It and Forget It? 00:29:08 Local vs E-Comerce SEO 00:31:21 Toxic Back-links?!?!?!?!?!?!? 00:32:43 Website SHRED (buckle up) 00:40:00 Social Proof 00:45:23 Google Busniess Profile 00:46:22 The PERFECT Google Review 00:48:16 Website #2 00:59:54 Website 3 (the reckoning)

“Sometimes people are unsure about showing up in online spaces with the value that they have to share with the world, but I always encourage you to do so because when you show up online to add value to others, you create the biggest possible opportunity to make a difference with the world.” – Becky RobinsonToday's featured award-winning bookcaster is a mom, wife, event facilitator, keynote speaker, distance runner, and the Founder and CEO of Weaving Influence, Becky Robinson. Becky and I had a fun on a bun chat about her book, “Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause”, the importance of human connection, faith in business, and more!Key Things You'll Learn:Her journey from starting a solo consulting venture to building a successful marketing agencyThe keys to Becky's longevity in businessHow a valued employee helped Becky up her game as a business ownerHer top three lessons from starting, running, and growing her podcastBecky's Site: https://weavinginfluence.com/Becky's Books: https://www.amazon.com/stores/author/B0097C6FQU/allbooksThe opening track is "Set Sail" by Sparks Dynamite. To listen to and download the full track, click the following link. https://planetastroproductions.bandcamp.com/track/set-sail-intro Please support today's podcast to keep this content coming! CashApp: $DomBrightmonDonate on PayPal: @DBrightmonBuy Me a Coffee: https://www.buymeacoffee.com/dombrightmonGet Going North T-Shirts, Stickers, and More: https://www.teepublic.com/stores/dom-brightmonThe Going North Advancement Compass: https://a.co/d/bA9awotYou May Also Like…Ep. 837 – Make Your Author emPact with Stephanie Feger (@stephaniefeger): https://www.goingnorthpodcast.com/ep-837-make-your-author-empact-with-stephanie-feger-stephaniefeger/Ep. 681 – Make Someone's Moment Through Podcasting with Kelly Smith: https://www.goingnorthpodcast.com/ep-681-make-someones-moment-through-podcasting-with-kelly-smith/Ep. 712 – When Your Heart Says to Leave a Legacy with Bridget Cook-Burch (@inspiritwriter): https://www.goingnorthpodcast.com/ep-712-when-your-heart-says-to-leave-a-legacy-with-bridget-cook-burch-inspiritwriter/216 – The Write Way with Amy Collins (@askamycollins): https://www.goingnorthpodcast.com/216-the-write-way-with-amy-collins-askamycollins/Ep. 670 – The Bestselling Book Formula with Honorée Corder (@Honoree): https://www.goingnorthpodcast.com/ep-670-the-bestselling-book-formula-with-honoree-corder-honoree/Ep. 873 – From Broken Places to Booming Business with Rachel Thompson (@RachelintheOC): https://www.goingnorthpodcast.com/ep-873-from-broken-places-to-booming-business-with-rachel-thompson-rachelintheoc/Ep. 835 – Turn Words Into Wealth with Aurora Winter, MBA (@AuroraWinterMBA): https://www.goingnorthpodcast.com/ep-835-turn-words-into-wealth-with-aurora-winter-mba-aurorawintermba/Ep. 583 – How to Be the Face of Your Business with Tonya Eberhart (@brandfacestar): https://www.goingnorthpodcast.com/ep-583-how-to-be-the-face-of-your-business-with-tonya-eberhart-brandfacestar/Ep. 391 – Why You Need Publicity and Social Proof to Close More Business with Jane Tabachnick (@JaneTabachnick): https://www.goingnorthpodcast.com/ep-391-why-you-need-publicity/Ep. 660 – You Published A Book...Now What? With Carolyn Choate: https://www.goingnorthpodcast.com/ep-660-you-published-a-booknow-what-with-carolyn-choate/Ep. 942 – Breathe. Write. Breathe. with Lisa Tener (@LisaTener): https://www.goingnorthpodcast.com/ep-942-breathe-write-breathe-with-lisa-tener-lisatener/Ep. 915 – Showering Your Way to Self-Love & Deeper Mindfulness with Jenny Garufi (@jennymannion): https://www.goingnorthpodcast.com/ep-915-showering-your-way-to-self-love-deeper-mindfulness-with-jenny-garufi-jennymannion/8 - Gain the Advantage with Nancy Gaines (@NancyLGaines): https://www.goingnorthpodcast.com/8-gain-the-advantage-with-nancy-gaines-nancylgaines/

Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj... Throughout the episode, we emphasize the need for accountability, whether through community support or personal challenges, to maintain and elevate our levels of success. We also touch on the evolving landscape of content creation and the importance of adapting to new trends, such as in-real-life (IRL) content and leveraging AI technology.

Is your website home page costing you clients? In this episode,  Lori talks about optimizing website homepages to attract and convert ideal clients without a complete overhaul. She identifies common pitfalls and outlines five essential elements for an effective homepage: a clear and compelling headline, a strong call to action, social proof, easy navigation, and a lead capture form.  Lori emphasizes that these strategic adjustments can transform a website from a mere digital business card into a powerful lead-generating tool. She encourages listeners to implement these tips and offers a website audit to help entrepreneurs enhance their online presence. Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that goes over the top 10 mistakes small business owners make with attracting their ideal client and converting those clients to leads. Click here for your free gift!  Join Lori's private Facebook group - Make Your Marketing Simple. Lori interviews her guests in the group (giving you advance listening!) and has a community of small business owners just like yourself to connect and grow their businesses.  Join now!  Schedule a Website Biz Accelerator call. Answer just a few questions and Lori will audit your website for the ONE biggest change you can make to your site to get more clients.  Schedule here!  Connect with Lori

In this conversation, Aaron McIntire explores the multifaceted reasons people engage with social media, categorizing them into connection, entertainment, information, self-expression, and a new category termed 'AI Slop.' He discusses the emotional manipulation inherent in social media content, particularly AI-generated imagery, and how it exploits human psychology. The dialogue delves into the implications of age on skepticism towards such content and raises concerns about the future in a rapidly evolving digital landscape. Ultimately, the conversation highlights the need for critical thinking and discernment in an age where emotional resonance often trumps factual accuracy.

Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj... Latasha is a licensed cosmetologist, registered nurse, and the founder of La Mon'e Aesthetics, a med spa based outside of Philadelphia. She has been recognized as Philadelphia's best injector by Philly Mag, specializing in injectables like Botox and fillers, as well as corrective skincare for aging skin and skin of color.During our conversation, Latasha shared her journey and expertise in the aesthetics industry. She explained the science behind Botox, its origins, and its various medical and aesthetic applications. We also discussed the importance of natural-looking results and the unique challenges and opportunities in treating diverse skin types.

Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj... Levante shared the innovative business model behind Take Another Chance. They acquire properties and convert them into sober living homes, charging residents a monthly fee per bed. For instance, in one of their homes, they charge $500 per bed, with a capacity of six beds across four rooms. They also have a house lead, someone who has been sober for at least six months, to help maintain a supportive environment.

Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj... Welcome to another episode of the Social Proof Podcast! I'm David, and alongside my co-host Donni, we dive deep into the journeys of entrepreneurs, offering you a real-time look at what it takes to build a successful business. Today, we have a special guest, Brianna, who is not only a client but also a remarkable entrepreneur with an inspiring story.