Podcasts about Social proof

In episode 125 of The Side Hustle Experiment Podcast  John (https://www.instagram.com/sidehustleexperiment/ ) and Drew  (https://www.instagram.com/realdrewd/) we share how you can use AI to launch almost ANY business idea in just 24 hours. No coding, no endless setup—just the right tools, prompts, and strategy.Here's what we cover: ✅ The exact AI tools we're using to build websites, funnels, and offers in hours (not weeks) ✅ How to test business ideas quickly with ads + automation ✅ Real examples of local businesses we helped generate thousands in revenue with $350 in ad spend ✅ How to combine AI + ChatGPT prompts to build sites that look pro without design skills ✅ Why speed-to-launch is your biggest advantage in 2025This is a step-by-step breakdown of how side hustlers and entrepreneurs can cut through the noise, test ideas fast, and start making money right away.

When Hala Taha started her podcast as a side hustle, she struggled with the same challenges most creators face: low discoverability, no clear path to monetization, and limited marketing know-how. Determined to succeed, she mastered the business side of podcasting by learning SEO, social media growth, and sponsorship strategies. This transformed Young and Profiting into a top-ranked show and led to the launch of YAP Media Network. In this episode, Hala joins Lori Harder on the Girlfriends & Business event to share unbeatable marketing strategies for transforming a podcast into a profitable business. In this episode, Lori and Hala will discuss: (00:00) Introduction (02:00) Hala's Origin Story and Podcasting Journey (09:00) Podcasting Evolution and Digital Trends (11:44) Video Marketing Strategies and Podcast SEO (17:08) Secrets to Ranking High on Apple Podcasts (19:36) Effective Podcast Monetization Strategies (23:40) Podcast Sponsorships and Marketing Conversions (27:46) Networking and Guest Booking Strategies (30:38) Q&A: Mastering the Business of Podcasting Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Airbnb - Find yourself a cohost at airbnb.com/host  Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING  Shopify - Start your $1/month trial at Shopify.com/profiting.  Mercury - Streamline your banking and finances in one place. Learn more at mercury.com/profiting  Open Phone - Get 20% off your first 6 months at OpenPhone.com/profiting.  DeleteMe - Remove your personal data online. Get 20% off DeleteMe consumer plans at to joindeleteme.com/profiting  SKIMS - Shop SKIMS Fits Everybody collection at SKIMS.com  Policy Genius - Secure your family's future with Policygenius. Head to policygenius.com/profiting  Masterclass - Get an additional 15% off any annual membership at https://masterclass.com/profiting  BitDefender - Save 30% on your subscription at bitdefender.com/profiting  Resources Mentioned: Hala's Podcast, Young and Profiting: bit.ly/_YAP-apple  Hala's Agency, YAP Media: yapmedia.com    Earn Your Happy by Lori Harder: bit.ly/EYH-apple  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, E-commerce, LinkedIn, Instagram, Digital Marketing, Content Creator, Storytelling, Advertising, Social Media Marketing, Communication, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Content Marketing, Online Marketing, Marketing Podcast 

Lil' Miquela and Mia Zelu have millions of followers and generate serious income, despite being created with artificial intelligence. A recent article in the NY Times caught our attention and we just had to weigh in on how AI influencers are changing the way customers think about what they can trust. In this episode of the Experience Strategy podcast, hosts Aransas Savas, Joe Pine, and Dave Norton delve into the intriguing world of AI influencers, exploring their rise, the complexities of trust and authenticity in the digital age, and the implications for the future of influencer experiences. They discuss the evolving nature of social proof, the role of empathy in AI, and how brands can navigate the changing landscape of consumer relationships. The conversation highlights the need for transparency and authenticity in experience strategies, as well as the potential shift towards hyperlocal influencers. Takeaways AI influencers are gaining popularity and generating significant income. Parasocial relationships with AI are becoming more common. Trust in AI influencers is complex and multifaceted. Authenticity is increasingly important in the digital age. Social proof is being redefined in the context of AI. The role of empathy in AI is a contentious topic. Brands need to be transparent about AI-generated content. Micro-influencers may become more valuable than traditional influencers. Understanding customer needs is crucial for effective marketing. The future of AI and human relationships is uncertain and thought-provoking. Chapters 00:00 Introduction to AI Influencers 02:44 The Rise of AI Personalities 05:54 Trust and Authenticity in AI 08:53 The Evolution of Social Proof 11:53 AI and Empathy: A Complex Relationship 14:48 The Role of Brands and Influencers 17:47 Lessons for Experience Strategists 20:46 The Future of AI Storytelling 23:43 Conclusion and Reflections   Read more https://www.nytimes.com/2025/09/03/style/ai-influencers-lil-miquela-mia-zelu.html Podcast Sponsors: Learn how to inspire advocacy https://www.thecargoagency.com Learn more about Stone Mantel https://www.stonemantel.co Sign up for the Experience Strategist Substack here: https://theexperiencestrategist.substack.com

SHOW NOTES: •This is an almost subliminal technique to create normative pressure psychologically. •It's pointing out what others are doing, or not doing, or what events, prove your point. •It's the use of profound analogies. •Listen to my examples about Amtrack's infrastructure, or the fallacies around Kodak. •If pictures are worth a thousand words, social proof is worth a thousand pictures. •Learn who was more important, Brady or Belechick. • Understand how breaking the rules can save lives. •Understand why coach does not arrive at the same time that first class does. •Use these techniques for assurances and probabilities. •Use them to accelerate your conversations toward your goals. •But social proof demands that you be well-informed. To learn how to develop and use Social Proof, go to my website or read below: THE PROOF BEHIND SOCIAL PROOF Has anyone ever asked you, "Give me an example of your point?" and you suddenly forgot how to speak? Or have you said, "Let me give you an example...," and then immediately gone into brain freeze without any ice cream? "Social Proof" comprises pragmatic examples that others can readily relate to which reinforce your point instantly. When you "open the hood" on social proof, beneath is actually a psychological dynamic which creates normative pressure assuring that the actions of others are appropriate and should be imitated. A desire to "fit in" is created. While testimonials and endorsements are a type of social proof, they are not as powerful as citing a headline, a major incident, or a famous example. (One problem with quotations, for example, is that for each one there is an opposite, equally true: "Haste makes waste" but "He who hesitates is lost.") Many people use "false social proof." Kodak was not hiring chemists while digital photography was taking over. Their executives simply thought they could wring a couple of more years of already-projected profits and underestimated the speed of the digital takeover. Join me for 90 minutes and fill your conversations, narrative, and collateral with social proof that will build your brand and fill your bank account. People ask what research I invest in for my success. I don't. Then they ask what my investigative habits are. I don't have any. "So what DO you do?" They ask. I look around. LEARN HOW TO LOOK AROUND TO DOMINATE CONVERSATIONS AND CLOSE BUSINESS: October 14, 2025 10:30 to noon, US eastern time Video and Zoom notes included Fee: $350 until and including Sept. 30, $500 thereafter. REGISTER HERE: https://alanweiss.com/growth-experiences/the-proof-behind-social-proof/

What is social proof, why does it matter, and how can you use it to build trust and grow your business? That's what Esther and Melanie discuss in this episode of The Monday Morning Marketing Podcast.Do you gather social proof? Be sure to leave us a review where you listen to this episode to let us know what you think of it.

Learn 3 proven cold call tactics to get past any gatekeeper and reach decision-makers without lying, pitching, or wasting time. These step-by-step strategies will help you control the conversation, boost your connect rate, and book more meetings.

✨ Darum geht's in dieser Episode Du willst endlich von deiner Selbstständigkeit leben – aber fragst dich: Wie schnell geht das eigentlich? Vielleicht ertappst du dich dabei, dass du postest, Content produzierst, Follower sammelst … und trotzdem nichts verkaufst. Genau hier liegt der Knackpunkt: Nicht deine Reichweite hält dich zurück, sondern deine fehlende Klarheit darüber, was du überhaupt verkaufst. In dieser Folge nehme ich dich mit hinter die Kulissen: Warum „erst Reichweite aufbauen, dann verkaufen“ die größte Lüge ist. Wie du dein erstes Produkt findest, auch wenn du noch keinen Plan hast. Warum dein erster Kunde der entscheidende Proof ist – und wie du ihn bekommst. Wie mein Mentoring Business (Untamed) 2020 gestartet ist – ohne Website, ohne Landingpage, mit einem simplen Start-Angebot für 700 €. Was du tun kannst, wenn du dich (noch) nicht traust, sofort Geld zu nehmen – und wie du trotzdem Social Proof aufbaust. Diese Episode ist dein Realitäts-Check und deine Einladung: Hör auf zu warten, fang an zu verkaufen.

Another Monday means it's time for another installment of our “5 Ways To Monday” series… Today's topic: Social Proof. What we're talking about here is showing people that OTHER people who have used you actually LIKE you… here's how to get it done.

Are you building a website that answers your ideal client's real questions or a brochure that only talks about you? In this episode of the Real Estate Excellence Podcast, Tracy Hayes welcomes Real Estate Tomato founder Jim Cronin. Jim breaks down how agents win online today by pairing deeply targeted websites with consistently updated, authority rich content. Long tail questions drive discovery, and AI overviews now pull heavily from blog articles and market snapshots written by true local experts. If your site speaks directly to a defined persona and proves expertise with specifics, you rise above portals and generic pages. He walks through a standout case study the Lake Life directory where each lake page includes listings, drone visuals, drive times, FAQs, and monthly market snapshots. Jim shows why freshness signals and on the ground insight beat big box data, then shares his Coffee Chats system to extract stories from agents and spin them into blogs, shorts, and social posts at scale. Net effect you become the source AI cites and the site clients click. Pick one niche you love and ship one authority page this week. Add five buyer and five seller FAQs and a current month market snapshot. Repeat monthly. When you are ready to scale that cadence, book a Coffee Chat with your marketing partner and turn the transcript into blogs and posts for the next four weeks.   Highlights: 00:00-12:00 Foundations of great content ·        Why content volume matters today. ·        Audience questions as the starting point. ·        Best answer wins attention. ·        From brochure sites to problem solvers. ·        Setting the stage for the discussion. 12:00-22:00 Blogging and long-tail search ·        Multi-word queries drive discovery. ·        Blogs fuel AI overviews and snippets. ·        Consistency beats sporadic posting. ·        Writing for one clear persona. ·        Blogging's comeback in real estate. 22:00-32:00 Niche focus and authority building ·        Clear persona targeting. ·        Speaking with empathy and proof. ·        Creating lake and neighborhood hubs. ·        Turning listings into resources. ·        Authority that compounds over time. 32:00-42:00 Lake Life case study ·        Why focus on 30 lakes, not 100. ·        Pairing listings with local context. ·        Drone visuals and lifestyle content. ·        Rules, drive times, and species data. ·        Long-term lead generation results. 42:00-55:00 Freshness and ongoing updates ·        AI values current local snapshots. ·        Monthly market reporting cadence. ·        FAQs for buyers and sellers. ·        Local expertise vs national portals. ·        Linking posts to strengthen core pages. 55:00-01:13:04 Scaling with Coffee Chats and AI ·        Recording conversations to mine stories. ·        Guardrails to keep AI on brand. ·        Multiplying blogs and social posts. ·        Becoming the cited local source. ·        Final takeaways and action steps.   Quotes:  “There's no excuse for why you can't create a lot of great content… can you build enough content to prove to them that you're the best answer That's the formula.” – Jim Cronin  “Blogging is back because AI overviews and conversations are pulling from people's blog articles where the authority is.” – Jim Cronin  “These sites are going to be the ones that are showing up when people are asking AI how's the market in southwest Michigan for lake homes.” – Jim Cronin   To contact Jim Cronin, learn more about his business, and make him a part of your network, make sure to follow him on his Website, X, Instagram, Facebook, and LinkedIn.   Connect with Jim Cronin! Website: https://readtomato.com X: http://x.com/retomato Instagram: https://www.instagram.com/retomato/ Facebook: https://www.facebook.com/readtomato LinkedIn: https://www.linkedin.com/in/jimcronin/   Connect with me! Website: toprealtorjacksonville.com   Website: toprealtorstaugustine.com    SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best.   #RealEstateExcellence #RealEstateMarketing #ContentMarketing #BloggingForBusiness #AIForAgents #SEO #LongTailSearch #LocalExpert #MarketUpdates #LeadGeneration #BrandStorytelling #IDX #NicheMarketing #PersonaDriven #SocialProof #CoffeeChats #AuthorityContent #WebsiteDesign #RealEstateLeads #LakeHomes

Die Nutzenformel: Wie du den Wert deiner Leistung vervielfachst   Was bringt ein starkes Angebot, wenn es nicht als wertvoll wahrgenommen wird? Genau hier setzt die Nutzenformel von Alex Hormozi an. Sie zeigt dir, welche vier Stellschrauben du drehen kannst, um die Investitionsbereitschaft deiner Zielgruppe zu steigern – egal ob du Berater, Coach oder Unternehmer bist. Und das Beste: Du kannst diese Hebel direkt auf dein bestehendes Angebot anwenden. Torsten Körting auf LinkedIn: LinkedIn - https://www.linkedin.com/in/torstenkoerting/   Ergebnis statt Methode Menschen kaufen keine Methode – sie kaufen das Ergebnis. Wenn du glasklar kommunizierst, welches Ziel dein Kunde mit dir erreicht, steigt der wahrgenommene Nutzen automatisch. Je konkreter du die Transformation beschreibst, desto schneller versteht dein Gegenüber, warum sich die Zusammenarbeit mit dir lohnt.   Vertrauen in die Umsetzung Ein starkes Versprechen reicht nicht. Entscheidend ist, wie wahrscheinlich dein Kunde glaubt, dass das Ergebnis mit dir auch wirklich erreicht wird. Garantien, Social Proof oder transparente Prozesse können hier den Unterschied machen. Alles, was die Eintrittswahrscheinlichkeit erhöht, steigert den Wert deiner Leistung.   Aufwand runter, Wert rauf Je weniger dein Kunde selbst tun muss, desto höher empfindet er den Nutzen. Wenn du Prozesse abnimmst, Reibung minimierst und mit durchdachter Struktur arbeitest, steigt der Preis, den er bereit ist zu zahlen. Ob durch Done-for-you-Leistungen oder durch den gezielten Einsatz von KI – Effizienz wird belohnt.   Fazit: Wert entsteht im Kopf des Kunden Der wahrgenommene Nutzen ist kein Zufall. Er ist das Ergebnis gezielter Arbeit an Kommunikation, Umsetzungssicherheit, Nutzererlebnis und Geschwindigkeit. Wenn du an diesen vier Punkten arbeitest, wirst du nicht nur besser, sondern relevanter – und genau das zahlt sich aus.     Noch mehr von den Koertings ...  Das KI-Café ... jede Woche Mittwoch (>350 Teilnehmer) von 08:30 bis 10:00 Uhr ... online via Zoom .. kostenlos und nicht umsonstJede Woche Mittwoch um 08:30 Uhr öffnet das KI-Café seine Online-Pforten ... wir lösen KI-Anwendungsfälle live auf der Bühne ... moderieren Expertenpanel zu speziellen Themen (bspw. KI im Recruiting ... KI in der Qualitätssicherung ... KI im Projektmanagement ... und vieles mehr) ... ordnen die neuen Entwicklungen in der KI-Welt ein und geben einen Ausblick ... und laden Experten ein für spezielle Themen ... und gehen auch mal in die Tiefe und durchdringen bestimmte Bereiche ganz konkret ... alles für dein Weiterkommen. Melde dich kostenfrei an ... www.koerting-institute.com/ki-cafe/   Mit jedem Prompt ein WOW! ... für Selbstständige und Unternehmer Ein klarer Leitfaden für Unternehmer, Selbstständige und Entscheider, die Künstliche Intelligenz nicht nur verstehen, sondern wirksam einsetzen wollen. Dieses Buch zeigt dir, wie du relevante KI-Anwendungsfälle erkennst und die KI als echten Sparringspartner nutzt, um diese Realität werden zu lassen. Praxisnah, mit echten Beispielen und vollständig umsetzungsorientiert. Das Buch ist ein Geschenk, nur Versandkosten von 9,95 € fallen an. Perfekt für Anfänger und Fortgeschrittene, die mit KI ihr Potenzial ausschöpfen möchten. Das Buch in deinen Briefkasten ... https://koerting-institute.com/shop/buch-mit-jedem-prompt-ein-wow/   Die KI-Lounge ... unsere Community für den Einstieg in die KI (>2800 Mitglieder) Die KI-Lounge ist eine Community für alle, die mehr über generative KI erfahren und anwenden möchten. Mitglieder erhalten exklusive monatliche KI-Updates, Experten-Interviews, Vorträge des KI-Speaker-Slams, KI-Café-Aufzeichnungen und einen 3-stündigen ChatGPT-Kurs. Tausche dich mit über 2800 KI-Enthusiasten aus, stelle Fragen und starte durch. Initiiert von Torsten & Birgit Koerting, bietet die KI-Lounge Orientierung und Inspiration für den Einstieg in die KI-Revolution. Hier findet der Austausch statt ... www.koerting-institute.com/ki-lounge/   Starte mit uns in die 1:1 Zusammenarbeit Wenn du direkt mit uns arbeiten und KI in deinem Business integrieren möchtest, buche dir einen Termin für ein persönliches Gespräch. Gemeinsam finden wir Antworten auf deine Fragen und finden heraus, wie wir dich unterstützen können. Klicke hier, um einen Termin zu buchen und deine Fragen zu klären. Buche dir jetzt deinen Termin mit uns ... www.koerting-institute.com/termin/   Weitere Impulse im Netflix Stil ... Wenn du auf der Suche nach weiteren spannenden Impulsen für deine Selbstständigkeit bist, dann gehe jetzt auf unsere Impulseseite und lass die zahlreichen spannenden Impulse auf dich wirken. Inspiration pur ... www.koerting-institute.com/impulse/   Die Koertings auf die Ohren ... Wenn dir diese Podcastfolge gefallen hat, dann höre dir jetzt noch weitere informative und spannende Folgen an ... über 440 Folgen findest du hier ... www.koerting-institute.com/podcast/   Wir freuen uns darauf, dich auf deinem Weg zu begleiten!

Dr. Bill Wong, also known online as  @DrSwole  He's a pro-natural physique bodybuilder, a medical doctor specializing in radiology, and a fitness content creator on YouTube. His channel is dedicated to science-based approaches to bodybuilding, health, and fitness. ————————————————————

Send us a textIn this episode of Imperfect Marketing, host Kendra Corman welcomes Paul Schmidt, a digital marketing strategist and CRM optimization expert from SmartBug Media. Paul brings a unique perspective to the conversation, having transitioned from a career in music to becoming a full-funnel marketer focused on solving complex customer challenges.Together, they dive into how businesses—especially small to mid-sized ones—can better leverage CRMs and customer marketing to drive real business growth.Common Pitfalls in CRM ImplementationWhy choosing a CRM based on competitors' choices can backfireThe importance of mapping out goals and processes before selecting a toolHow poor data hygiene sabotages CRM successWhy your CRM must reflect where your business is today, not 10 years agoRethinking the Role of CRMThe value of a “single source of truth” for customer dataHow a CRM bridges marketing, sales, and customer successThe cost of fragmented data: lost productivity and missed opportunitiesWhy understanding the customer journey post-sale is just as importantBuilding a Culture Around Customer MarketingWhy most companies underinvest in current customers and social proofHow to shift from new-logo obsession to full-lifecycle marketingThe challenges of measuring customer marketing—and why it's still worth itReal-world strategies to surface and capture meaningful client storiesCreating a Case Study PipelineTreating case studies like a sales process: stages, approvals, publishingHow five-star reviews can feed your customer story engineManaging internal alignment with CSMs and account managers to gather testimonialsWhat to do when clients say “no” to using their logo (hint: anonymize it!)Key Takeaways for Marketers and Business OwnersAlways start with your goals, not the techUse CRM to unify and elevate—not just automateCustomer success stories are marketing gold, but require intention and processEveryone on your team—from sales to support—can contribute to your social proof engineBonus Wisdom: Discovering Your Marketing SuperpowerPaul shares his biggest lesson learned in marketing: the importance of discovering and developing your "superpower"—whether that's SEO, CRM implementation, or AI. He encourages professionals at every stage of their career to become known for something specific, then evolve it over time to stay relevant and valuable.Whether you're just starting with a CRM or ready to scale your customer marketing efforts, this episode is packed with actionable advice to help you make smarter, more strategic decisions.Are you ready to stop phoning in your CRM and start building a foundation for future growth? Tune in now and learn how!Connect with Paul Schmidt:Website: https://www.smartbugmedia.com/LinkedIn: https://www.linkedin.com/in/drumming/Youtube: Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

See how the power of social influence shapes buying decisions. This episode explains different forms of social proof and how to effectively incorporate them to build trust and drive customer action. Keywords: social proof marketing, increase conversion rates, behavioral economics influence, consumer trust strategies, social influence psychology Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. 

This episode features an interview with Casey Hill, CMO at DoWhatWorks, a company that removes the guesswork from website optimization, tracking millions of websites daily to find winning A/B tests from major brands.Casey provides actionable advice on effective thought leadership, influencer marketing, and various ways to optimize your website. Key Takeaways:Promoting customer's posts about your company can be a great way to spread an outside vantage point, and customers are typically happy to have you pay to promote their pages. Test all your assumptions and learn what makes sense for your business. Try to test components of your website that you may not have initially thought to look into. Be cautious when it comes to social proof and unintended signalling with third party reviews. A lot of marketers do this poorly. Quote:   Most people do social proof really poorly. The way now, and this is across the board, so we talked about logos, but it also applies to G2 reviews or third party reviews. I think people don't pay attention enough to unintended signaling. Like someone puts 4.4 stars with 300 plus reviews and someone sees that, and that might actually might be a negative signal, right? And so like they look at that, they're like, 'oh, I thought you were much bigger. You only have 300 reviews.' Or in our world today is 4.4 good or bad, right? Like some people might see 4.4, like if I see it on a restaurant or I'm like, eh it's okay. Like it's kind of a neutral one to me, right? So I think you wanna be really careful about unintended signaling.Episode Timestamps: *(07:32) The Trust Tree: Create content that will be shared by other outlets*(20:30) The Playbook: Convert faster, talk about your capabilities instead of benefits*(49:53) Quick Hits: Casey's quick hitsSponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with Casey on LinkedIn Learn more about DoWhatWorksLearn more about Caspian Studios

If rejection is the price of success, how many “no's” are you willing to endure before you get your breakthrough “yes”? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with powerhouse agent, author, and YouTube influencer Kati Spaniak. From her beginnings in photography and graphic design to building a half-billion-dollar sales career, Kati shares the pivotal moments that shaped her journey—navigating 9/11's economic crash, re-entering real estate post-divorce, and scaling to become one of the top agents in her market. Her story reveals the discipline of hyperlocal focus, the power of rejection as a growth tool, and the necessity of deep market knowledge. Kati also opens up about her YouTube strategy that grew to over 64,000 subscribers and 3 million views. She breaks down the do's and don'ts of national vs. local content, why you must speak to one clear audience, and how she's turned her platform into a nationwide referral network. Whether you're a new agent, a seasoned pro, or a content creator looking to grow your influence, her insights on business focus, mentorship, and personal branding are invaluable. Subscribe to the Real Estate Excellence podcast and connect with us on social media for more unfiltered conversations with top industry leaders. Ready to level up your real estate game? Take Kati's challenge—commit to mastering your craft, one hyper focused step at a time.   Highlights: 00:00 - 12:45 Early Career & Breaking Into Real Estate ·        From photography to graphic design in real estate marketing ·        Launching her own marketing firm before 9/11 ·        Economic collapse forcing a career pivot ·        Partnering with her mother in real estate ·        Early industry observations before the 2008 crash 12:46 - 21:05 Restarting & Rising to the Top Locally ·        Re-entering real estate post-divorce ·        Hyperlocal strategy for market domination ·        Running the numbers to identify opportunity ·        Scaling from $3M to $24M in three years ·        Avoiding overexpansion mistakes 21:06 - 29:15 Brokerage Choices & Agent Mindset ·        Why your business isn't your brokerage's brand ·        Choosing the right brokerage model for your strengths ·        Cloud brokerages vs. traditional offices ·        Resilience through rejection ·        Coaching and continuous education 29:16 - 38:40 Building a Real Estate Team ·        Recognizing personal strengths & weaknesses via DISC ·        Early mistakes and financial pitfalls of team building ·        Paying for tasks before sharing commissions ·        The reality of turnover and agent retention ·        Location-dependent viability of teams 38:41 - 47:55 YouTube Strategy & Growth Lessons ·        Initial failed attempts with outsourced video production ·        Narrowing audience focus to sellers ·        The dangers of mixing national and local content ·        Hyperlocal channel creation for Valencia subdivision ·        Understanding YouTube's algorithm and audience trust 47:56 - 1:21:20 Referrals, Brand Power & Social Proof ·        Converting YouTube reach into a referral network ·        Vetting agents and maintaining standards ·        Balancing national reach with local presence ·        Social proof as a marketing asset ·        Using video strategically for credibility   Quotes: “Selling real estate made me a better person because it taught me how to get back up after thousands of rejections.” – Kati Spaniak “You can only speak to one person on YouTube—mixing messages will kill your channel.” – Kati Spaniak “A team is a losing proposition unless you know exactly how to structure and feed it.” – Kati Spaniak “If sellers choose the wrong agent, they can lose tens or even hundreds of thousands of dollars.” – Kati Spaniak   To contact Kati Spaniak, learn more about her business, and make her a part of your network, make sure to follow her on her Website, Instagram, Facebook, and YouTube.   Connect with Kati Spaniak! Website: https://www.katispaniak.com Instagram: https://www.instagram.com/katispaniak/ Facebook: https://www.facebook.com/katispaniak YouTube: https://www.youtube.com/channel/UChYYnJlrKrEZySmGzhzj7-Q   Connect with me! Website: toprealtorjacksonville.com   Website: toprealtorstaugustine.com    SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best.   #RealEstateExcellence #KatiSpaniak #RealEstateSuccess #YouTubeForRealtors #HyperlocalMarketing #RealEstateTips #TeamBuilding #RealEstateAgentLife #SellerTips #RealEstateCoaching #ReferralNetwork #AgentMindset #RealEstateBranding #SocialProof #CloudBrokerage #MarketDomination #OvercomingRejection #RealEstateStrategy #ListingAgentTips #ContentMarketingForAgents

In this teaser episode for Season 10 of the Behavioral Economics in Marketing Podcast, we revisit one of the most energetic and content-rich seasons yet — Season 6: the 30-Day Challenge. With over 30 actionable episodes, this season was a crash course in applying behavioral science to real-world marketing. This time, we're highlighting Leveraging Social Proof to Increase Conversion Rates — an episode that explores how seeing others' actions can significantly impact trust, confidence, and buying behavior. We discuss types of social proof, why it works, and how smart marketers use it to guide customer decisions. Then we tee up an all-new companion episode: The Power of Influencers: Behavioral Economics Behind Influencer Marketing. We'll explore how influencers — from macro to micro — serve as dynamic social proof, backed by behavioral science. You'll learn how to choose the right influencer partners, why their messages stick, and how to amplify trust and engagement with authentic storytelling. Whether you're launching a campaign or growing your brand's credibility, this two-episode pairing will help you better understand the psychology of trust and influence in modern marketing. Behavioral Economics in Marketing Podcast | Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision-making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix. Sandra Thomas-Comenole | Host | Marketing professional with over 15 years of experience leading marketing and sales teams and a rigorously quantitative Master's degree in economics from Rensselaer Polytechnic Institute. 

From the Formula 1 paddock to the heart of IndyCar, Will Buxton has become one of the most recognizable and respected voices in racing. In this episode, Will joins Jen Garrett for a candid, high-energy conversation about his bold career shift from F1 to IndyCar, his role behind the mic as a commentator for Fox Sports’ IndyCar coverage, and what it was like to experience the magic of the Indy 500 from the booth. Will shares his authentic perspective on the evolution of motorsport storytelling, the behind-the-scenes experience of filming the new F1 movie, and how he’s built a career that blends insight, passion, and unforgettable storytelling. Known for shaping the soundtrack of modern motorsport, Will opens up about what it takes to truly connect with fans and keep the energy high in one of the fastest, most competitive sports in the world. If you love racing, storytelling, and insider perspectives from the people who bring the sport to life, this is an episode you won’t want to miss. IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:

Now on Spotify Video! After facing early career setbacks and limited growth opportunities in corporate, Hala Taha turned to LinkedIn and podcasting to build her personal brand. By mastering content marketing and audience engagement, she rose to become a top LinkedIn influencer and podcast host, transforming her side hustle into a thriving media empire. In this episode, Hala joins Jeremy Miner on the Next Level Podcast to share how to leverage podcasting and LinkedIn for brand building, lead generation, and business growth. In this episode, Jeremy and Hala will discuss: (00:00) Introduction (01:59) Storytelling Tips to Engage Your Audience (04:21) Building a Podcast Business from Scratch (09:32) Winning Marketing Tips for Podcast Growth (16:29) How to Scale a Media Business (19:35) LinkedIn Content Strategies for Lead Generation (32:05) Advanced LinkedIn Monetization Strategies Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profitingIndeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITINGOpenPhone - Get 20% off your first 6 months at OpenPhone.com/profitingAirbnb - Find a co-host at airbnb.com/hostMercury - Streamline your banking and finances in one place. Learn more at ⁠⁠mercury.com/profiting⁠⁠Policy Genius - Secure your family's future with Policygenius. Head to policygenius.com/profitingFramer - Launch your site for free at Framer.com, and use code PROFITING Resources Mentioned: Hala's Podcast, Young and Profiting: bit.ly/_YAP-apple  Hala's LinkedIn Masterclass: yapmedia.io/course  Next Level Podcast by Jeremy Miner: bit.ly/NLP-apple  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, Instagram, Social Media, Digital Marketing, Content Creator, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencer Marketing, Digital Trends, Online Marketing, Marketing Podcast

Why do customers say “yes” to one tech and “no” to another? It often comes down to two overlooked influence skills: Consensus and Likability. In this episode of Windshield Time, Chris Elmore and James Walker break down how people look for social proof before making a decision, and why being liked and trusted can outweigh the cheapest price. Here's what you'll learn: -The “safety in numbers” effect that makes buyers feel confident in choosing you -How to localize consensus so customers can relate to others who've made the same choice -Why likability builds trust faster than technical knowledge alone  -How to avoid using influence tools as manipulation—and earn genuine decisions -Practical scripts and mindset shifts to help you guide customers toward yes If you want to increase your close rate, build credibility, and make buying easy for customers, this episode is a must-listen.

In this episode of Move the Ball, Jen Garrett dives into the second part of her special series, "The Entrepreneur's Edge: Position, Monetize, Scale." Jen shares her global business experiences and breaks down how to turn expertise into scalable income, build a strategic monetization stack, and implement systems for sustainable growth. She emphasizes the importance of refining before scaling, protecting your energy, and aligning your offers for maximum impact. Jen also references previous series and resources for further learning. Time Stamps & Highlights: 2:44 — Series overview: Part 2 focus on monetization and scaling 5:53 — Building a strategic monetization stack (low, mid, high-ticket offers) 9:39 — The importance of consistency, routines, and energy management 10:47 — Scale vs. refine: knowing which move to make 12:01 — Refinement as a path to elite performance IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:

Ready for the easy button on postcards? Check out ⁠www.GEOsential.com⁠Join the free Mailer Bootcamp to send your first (or next!) 10X Mailer: ⁠www.MailerMomBootcamp.com⁠I help Real Estate Agents develop BRANDED content that will position them as the AREA EXPERT through proven strategies to rapidly grow their business and position them as the area expert that everyone wants to work with to buy and sell their home!2 bestselling books on Postcards for Real Estate Agents are available on Amazon:*Success with Real Estate Mailers*Success with Just Listed & Just Sold Postcards

Today's B2B buyers are tuning out traditional marketing—and doing their homework long before ever talking to sales. Authentic social proof matters more than ever. Yet, too many companies treat customer stories like one-off projects that quickly fade into the background. Andy Stauffer, former VP of Sales and Marketing at CloudCoach and now CEO and founder of Proofmap, has seen this challenge firsthand. On this episode of Supercharged Marketing, Andy joins Pius Chan to explore how resource-strapped marketing teams can turn customer interviews into living, evolving assets that fuel every stage of the buyer journey—not just static case studies gathering dust. “If you're having 30 to 50 really useful testimonial conversations a year, how can you get as much value as possible—impacting the entire buyer journey instead of just tossing them up on a website?” — Andy Stauffer Tune in as we dive into practical ways to capture authentic customer voices and build the kind of social proof modern B2B buyers trust. The big takeaway? Your best proof deserves better. Keep customer stories alive and let them power your revenue growth at every stage of the journey. ABOUT THIS PODCAST Welcome to Season 3 of Supercharge Marketing. This season isn't just about choosing the right channels; it's about creating content with purpose. Why? Because we're living in a marketing-led buyer's journey. This season, we'll talk about how marketers can own the revenue conversation by building purposeful, strategic content that connects with audiences across multiple channels. Whether you're in a startup, an agency, or a large enterprise, we'll show you how to harness the power of omnichannel and multichannel strategies to engage customers and generate the leads that lead to revenue. Get ready for expert insights, tactical tips, and real-world examples that will make you feel like the superhero of your marketing team.

In this episode of the Move The Ball podcast, host Jen Garrett kicks off a new two-part solo series, "The Entrepreneur's Edge: Position, Monetize, Scale." Jen shares actionable strategies for entrepreneurs and high-performance professionals to build a brand that attracts opportunities and turns them into scalable income and impact. She emphasizes the importance of brand positioning, clarity, and credibility, drawing on her global experiences and lessons from elite athletes and executives. Episode Highlights:[2:57] Introduction to the new series: "The Entrepreneur's Edge" [3:55] The importance of brand positioning before business growth [6:11] Building a global brand and the power of positioning [7:12] What a brand truly is (beyond logos and taglines) [8:04] The "brand triangle": niche, audience, and signature edge [10:18] Differentiation and being referable [11:22] Visibility vs. credibility in the digital world [12:08] Auditing your online presence and using AI for a brand audit [12:59] Lessons from pro athletes and executives on positioning IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:

Send us a textIn this powerful talk recorded live at a Family Office Club Investor Day, Richard C. Wilson shares timeless principles of influence and persuasion that have helped raise billions in capital and build one of the largest investor networks in the world.

New data from Sounds Profitable about how podcasts influence action could also suggest a symbiotic relationship with social media.Written and narrated by Tom WebsterEdited by Bryan Barletta and Gavin GaddisAudio editing by Gavin GaddisFind the full article here on Sounds Profitable.

New data from Sounds Profitable about how podcasts influence action could also suggest a symbiotic relationship with social media.Written and narrated by Tom WebsterEdited by Bryan Barletta and Gavin GaddisAudio editing by Gavin GaddisFind the full article here on Sounds Profitable.

Ethical hacker Rachel Tobac joins us to answer a juicy question: How would she hack someone reasonably security savvy like Matt?

Now on Spotify Video! Want your business to cut through the noise in today's crowded marketplace? It all starts with having the right marketing strategy for your offers. In this final episode of the Passion to Profit series, presented by Intuit, Hala Taha reveals the core strategies entrepreneurs need to effectively market their offers. From compelling messaging to storytelling that resonates, gain insider secrets from digital marketing experts like Russell Brunson, Tom Bilyeu, and Donald Miller on how to stand out and drive explosive sales. In this episode, Hala will discuss:  (00:00) Introduction (01:12) Marketing Tips for Attracting Ideal Buyers (05:42) The Power of Storytelling in Marketing (10:04) Building a High-Converting Marketing Funnel (16:39) Choosing the Right Platform for Your Business (22:23) Building Trust Through Authentic Engagement Intuit, the maker of TurboTax and QuickBooks, is expanding its world-class network of tax and bookkeeping experts. Whether you want a side hustle or a career pivot, Intuit offers the tools to help you grow as an entrepreneur. Their supportive team, mission-driven culture, and Intuit Academy—a free, self-paced training platform—mean you're set up to succeed, even if you're just getting started. Learn more or apply now at intuit.com/expert. Sponsored By: Intuit, The Maker of TurboTax and QuickBooks. Learn more or apply now at intuit.com/expert.  Resources Mentioned: YAP E292 with Julie Solomon: youngandprofiting.co/MakeMoneyInstagram  YAP E312 with Russell Brunson: youngandprofiting.co/Million-DollarFunnel  YAP E327 with Tom Bilyeu: youngandprofiting.co/Billion-DollarMindset  YAP E214 with Donald Miller: youngandprofiting.co/MakeFirstMillion YAP E318 with Rudy Mawer: youngandprofiting.co/ScalingMillion-DollarBrands  YAP E348 with Kipp Bodnar: youngandprofiting.co/InboundMarketing  YAP E339 with Adam Schafer: youngandprofiting.co/OrganicSales  YAP E155 with Kelly Roach: youngandprofiting.co/ConvictionMarketing  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Disclaimer: This episode is a paid partnership with Intuit. Sponsored content helps support our podcast and continue bringing valuable insights to our audience. Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Social Media, Content Creator, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Digital Trends, Content Marketing, Online Marketing, Marketing Podcast 

In this episode of the Volunteer Nation Podcast, Tobi Johnson shares valuable insights on how nonprofits can improve volunteer websites to attract and engage more volunteers effectively. Addressing common issues such as unclear value propositions, excessive choice options, stock imagery, and poor mobile experiences, Tobi discusses practical strategies to create a compelling and user-friendly volunteer hub.   She emphasizes the importance of clear calls to action, authentic visuals, social proof, and urgency to convert visitors into active volunteers. With actionable tips and a focus on modern user behavior, this episode serves as a comprehensive guide to optimizing nonprofit websites for better volunteer recruitment! Full show notes: 173. Is Your Volunteer Website Turning People Away? Volunteer Website - Episode Highlights [01:04] - The Importance of Volunteer Websites [02:42] - Adapting to Modern Content Consumption [04:33] - Creating Effective Volunteer Hub Pages [09:14] - Common Issues with Volunteer Websites [15:52] - Improving Volunteer Website Conversions [26:21] - Social Proof and Trust Signals [28:59] - Creating Urgency and Clear Navigation [34:13] - Ensuring a Good User Experience [39:41] - Final Tips Helpful Links Volunteer Management Progress Report  VolunteerPro Impact Lab Google Analytics Hotjar ScoreApp Volunteer Nation Episode #5: 8 Ways Your Nonprofit Website is Failing to Attract Volunteers  Volunteer Nation Episode #59 – 6 Must Have Strategies to Recruit Volunteers Using Your Website Volunteer Nation Episode #20: How to Design Irresistible Online Volunteer Opportunities Thanks for listening to this episode of the Volunteer Nation podcast. If you enjoyed it, please be sure to subscribe, rate, and review so we can reach more people like you who want to improve the impact of their good cause. For more tips and notes from the show, check us out at TobiJohnson.com. For any comments or questions, email us at WeCare@VolPro.net.

SocialProofSuite by Digital Media Group helps businesses automate review collection, manage social media, and boost local visibility, saving you time while increasing your 5-star ratings 10-fold. Learn more at https://getsocialproofsuite.com. Digital Media Group City: Red Deer Address: 309-4819C 48 Avenue Website: https://getsocialproofsuite.com Email: aj@digitalmediagroup.ai

This is repeat of a broadcast from last October, still relevant, especially in the light of so many current breaches which have begun not with technical weaknesses but with phishing and social engineering.   In this deeper dive episode of 'Cybersecurity Today,' hosts Jim Love and David Shipley, a top cybersecurity expert from Beauceron Security, explore the evolution, intricacies, and impact of phishing attacks. They highlight recent sophisticated phishing strategies that combine AI, complex setups, and psychological manipulation to deceive even the most knowledgeable individuals. The discussion covers various types of phishing including spearphishing, whaling, sharking, QR phishing, and the emotional and psychological tactics employed by attackers. They also delve into practical defense mechanisms such as Multi-Factor Authentication (MFA), passkeys, and the importance of fostering a security-conscious workplace culture. The episode emphasizes the need for a diversified security approach involving technology, training, and emotional intelligence, while encouraging assertiveness in questioning potentially fraudulent communication. 00:00 Introduction to Cybersecurity Today 00:40 The Evolution of Phishing Attacks 01:44 Deep Dive into Phishing Techniques 03:31 History of Phishing 06:04 Types of Phishing: From Email to Whaling 10:06 Advanced Phishing Tactics 19:25 The Psychology Behind Phishing 26:03 Phishing Tactics: Free Gift Card Scams 26:33 The Power of Scarcity in Phishing 28:27 Authority and Phishing: Impersonation Tactics 29:11 Consistency: Small Requests Leading to Big Scams 30:14 Liking and Social Proof in Social Engineering 32:15 The Evolution of Phishing Techniques 35:31 The Role of MFA in Enhancing Security 38:35 Passkeys and the Future of Authentication 44:57 Building a Security-Conscious Workplace Culture 48:47 Conclusion and Final Thoughts

Now on Spotify Video! Podcasting is a powerful tool in modern marketing, yet most creator-entrepreneurs overlook this content marketing goldmine. But not Hala Taha. She turned her podcast, Young and Profiting, into a revenue-generating asset, scaling her business from zero to seven figures. Today, she runs YAP Media, a leading podcast, social media, and LinkedIn marketing agency that helps over 35 top creators scale and monetize their shows. In this episode, Hala joins Nathan Barry to share her proven online marketing strategies, how she secures premium brand sponsorships, and how to leverage podcasting for business growth. In this episode, Hala will discuss: (00:00) Introduction (01:09) Podcast Advertising and Sponsorship Strategies (05:34) Why YAP Media's Podcast Network Is Unique (11:05) How to Package and Sell Creative Campaigns  (16:57) Leveraging LinkedIn for Podcasting Success (29:54) Guest Networking as a Business Strategy (35:25) Proven Strategies for Scaling Podcast Revenue  (41:34) Paid Interviews as a Marketing Strategy(47:33) SEO and Marketing Tips for Podcast Growth (1:02:10) Monetizing Your Podcast at Any Audience Size Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting. Airbnb - Find a co-host at airbnb.com/host Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo Resources Mentioned: Hala's Podcast, Young and Profiting: bit.ly/_YAP-apple  Hala's Agency, YAP Media: yapmedia.com    The Nathan Barry Show by Nathan Barry: bit.ly/TNBS-apple  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, E-commerce, Instagram, Digital Marketing, Content Creator, Storytelling, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Digital Trends, Marketing Podcast

Send us a textThis week, we're unlocking the secret to winning more fence jobs without spending a dime on advertising: Social Proof

Donald Miller didn't set out to build a $100 million marketing empire; he just wanted to master the art of storytelling. While writing memoirs, he uncovered a powerful truth: every great story relies on a hero and a guide. That insight led to the creation of the StoryBrand framework, now used by thousands of businesses to clarify their message and scale. In this episode, Donald returns to unveil StoryBrand 2.0, an AI-powered upgrade of his classic framework. He shares how to position your business in a way customers can't ignore, using seven messaging soundbites to cut through the noise and transform your marketing, sales, and advertising goals. In this episode, Hala and Donald will discuss: (00:00) Introduction (02:26) The Captivating Power of Storytelling (04:37) The Birth of StoryBrand and StoryBrand AI (07:05) How Storytelling Helped Him Build a $100M Business (12:51) His Daily Routine and Productivity Tips (14:27) How the StoryBrand Framework Transforms Marketing (19:12) The 7 Soundbites Entrepreneurs Need to Drive Sales (31:43) Controlling Ideas vs. Taglines in Marketing (36:08) Leveraging Stakes for Greater Marketing Impact (39:49) Crafting Irresistible Story Gaps in Your Communication (45:38) Analyzing Brand Taglines and Messaging Strategies Donald Miller is the CEO of StoryBrand, Business Made Simple, and Coach Builder. He is the bestselling author of Building a StoryBrand, How to Grow Your Small Business, and his latest, Building a StoryBrand 2.0. Donald has helped over a million businesses, from scrappy startups to top brands like Chick-fil-A, scale through clear and compelling storytelling. He recently launched StoryBrand AI, a platform that combines his proven framework with artificial intelligence to generate sales marketing assets in minutes. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting. Airbnb - Find a co-host at airbnb.com/host Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo Resources Mentioned: Donald's Book, Building a StoryBrand 2.0: bit.ly/StoryBrand2_0  Donald's Book, Blue Like Jazz: bit.ly/Blue_LikeJazz  Donald's Book, Building a StoryBrand: bit.ly/Building_aStoryBrand  Donald's Website, StoryBrand AI: storybrand.ai  Donald Miller: Storytelling for Business | E120: bit.ly/Storytelling_Business  Donald Miller: Be Your Own Hero | E153: bit.ly/BYOH-apple  Donald Miller: How To Make Your First Million | 214: bit.ly/MakeFirstMillion-apple Active Deals - youngandprofiting.com/deals   Key YAP Links Reviews - ratethispodcast.com/yap  YouTube - youtube.com/c/YoungandProfiting  LinkedIn - linkedin.com/in/htaha/  Instagram - instagram.com/yapwithhala/  Social + Podcast Services: yapmedia.com  Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Social Media, Digital Marketing, Content Creator, Social Media Marketing, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Content Marketing, Online Marketing, Marketing Podcast.

Marketers throw testimonials on their sites like seasoning—but most are bland and forgettable. Jay Schwedelson and Daniel Murray are back in the bathroom (not literally, we hope) to explain why one great, specific testimonial beats a wall of fluff. They also dig into smarter ways to use logos, how to tailor social proof by tier, and why your customer's phone camera might be your best marketing tool.Best Moments:(00:45) The go-to excuse everyone secretly uses to escape bad meetings(02:10) Why social proof isn't optional anymore—it's table stakes(03:12) Generic testimonials kill conversions, but numbers make people act(04:38) A lo-fi customer video trumps a polished quote every time(05:32) Don't slap the same logos on every page—match them to your audience(06:30) Even attendee logos can drive event registrations if you use them rightFollow Daniel's show The Marketing Millennials and drop him a note on LinkedIn about what topics you want covered next.====================Check out our 100% FREE + VIRTUAL EVENTS! ->Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!Register here: www.GuruConference.com====================Check out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/====================MASSIVE thank you to our Sponsor, Marigold!!Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).Claim your offer now at jayschwedelson.com/emma

Entrepreneurship is pressure, patience, and pain—and most people aren't built for it. Before becoming one of the world's top marketing experts, GaryVee worked at his family's liquor store until he was 34, growing the business from $4 million to $60 million in annual sales. He was playing the long game, even as he loaded up cases of Dom Pérignon in his friends' BMWs. Just nine years after founding VaynerMedia, he scaled it to over 800 employees, servicing clients like PepsiCo and GE. In this episode, GaryVee delivers a masterclass in day trading attention and social media marketing, sharing how to leverage interest graph algorithms in content strategy and modern advertising. In this episode, Hala and Gary will discuss: (00:00) Introduction (04:22) Why Most People Can't Be Entrepreneurs (10:51) Doing What You Love Without Burning Out (15:08) The Real Mental Health Cost of Entrepreneurship (21:01) How Gary Spots Digital Trends First (26:16) TikTokification and the Rise of Interest Graphs (35:14) The Power of Targeted Audience Cohorts  (39:29) Mastering Platforms and Pop Culture for Virality (42:31) Using Strategic Organic Content to Win (47:50) Why Storytelling Is Everything in Marketing (52:00) Why Small Brands Can Now Beat Big Companies Gary Vaynerchuk, famously known as "GaryVee," is a serial entrepreneur, investor, and CEO of VaynerMedia, a leading advertising agency. He is a pioneer in digital marketing and social media, known for his early adoption of platforms like YouTube and X (formerly Twitter). With over 44 million followers across various social media platforms, Gary is a prolific content creator and host of the top-rated marketing podcast The GaryVee Audio Experience. He's also a five-time New York Times bestselling author, and was named on the Fortune list of the Top 50 Influential people in the NFT industry. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING Mercury - Streamline your banking and finances in one place. Learn more at mercury.com/profiting  OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting. Bilt - Start paying rent through Bilt and take advantage of your Neighborhood Benefits by going to joinbilt.com/profiting. Airbnb - Find a co-host at airbnb.com/host Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo Resources Mentioned: Gary's Book, Day Trading Attention: bit.ly/DayTradingAttention  Gary's Podcast, The GaryVee Audio Experience: bit.ly/TGVAE-apple  Active Deals - youngandprofiting.com/deals       Key YAP Links Reviews - ratethispodcast.com/yap  Youtube - youtube.com/c/YoungandProfiting  LinkedIn - linkedin.com/in/htaha/  Instagram - instagram.com/yapwithhala/  Social + Podcast Services - yapmedia.com   Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, entrepreneurship podcast, Business, Business podcast, Self Improvement, Self-Improvement, Personal development, Starting a business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side hustle, Startup, Career, Leadership, Health, Growth mindset, SEO, E-commerce, LinkedIn, Instagram, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Online Marketing, Marketing podcast

Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

David And Donni discusses being the strong person in your circle. Who do you talk to when you want to be vulnerable or when you have an "off" day. Who's there to correct you when you need to be held accountable? The strong people have times when they hurt as well. Check on your "Strong" friends.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast/social-proof-podcast/id1374373035Spotify: https://open.spotify.com/show/6GT6Vgj...https://open.spotify.com/show/5QM1w9IfjTza1wwHR06WaR?si=7c3bcc1c3b954bb9

Making money and keeping money are 2 separate skillsets. Are you spending above what you made? Once you hit a million, do you spend the million? If you make 200k, are you only actually spending about 75k considering that you have to pay taxes and reinvest your money? Making a million dollars doesn't make you a millionaire because what you keep will actually determine that.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

Dr Persuasion, Yaniv Zaid, joins me on episode 720 of The Sales Podcast to discuss his book, "The 21st Century Sales Bible: Mastering The 10 Commandments of Marketing, Negotiation, & Persuasion."00:00 Introduction to Dr. Yanniv Zaid02:59 The Journey from Air Force to Sales Training06:09 The Evolution of Sales in the Digital Era09:01 Authenticity in Sales and Marketing12:11 The Role of AI in Sales14:59 Dr. Persuasion: The Man Behind the Name17:51 Sales as a Religion: The 21st Century Sales Bible26:59 The Value Market vs. Price Market29:06 Creating Exclusivity and Status in Branding32:24 The Importance of Authenticity in Sales35:29 The Role of Social Proof in Decision Making39:21 The Shift Towards Transparency in Business42:02 Persuasion Techniques in Sales and Law44:53 The Art of Listening in Sales Conversations48:00 Identifying and Quantifying Client Pain Points50:40 Building Trust Through Authenticity and Social ProofUnlock the secrets of sales success by understanding what makes people do the things they do—access your free training: https://wesschaeffer.com/dailyBecome unstoppable in 12 weeks for free, with the 12 Weeks To Peak™ habit tracker: https://wesschaeffer.com/12wConnect with me:X -- https://X.com/saleswhispererInstagram -- https://instagram.com/saleswhispererLinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/#12WeeksToPeak #SalesTraining #GoalSetting #PersonalDevelopment #GrowthMindset

Here is a peek inside of Brad Lea's Multi-Studio facility. David Shands and Brad Lea talk about how not only does he create content, but he is the content. It only makes sense to have every tool necessary to make this a reality.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

Over 1 Million Yoni Gels Sold! The Only V Wash You'll Ever Need - Social Proof Podcast #524Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

In this discussion with Dr. Ebony Tillery, we talk about how she helps with her clients weight loss journey. She does this from the comfort of her own home. She is a Nurse Practitioner who is also help other NP's in the field achieve similar success.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

David And Donni discuss a recent investment that didn't go as planned. They acquired commercial real estate as a partnership. The money it would have required to fully make the vision complete was more than they signed up for. As they were reluctant to proceed any further they sought out to sell the property to break even. Watch the full episode to get the full story.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast/social-proof-podcast/id1374373035Spotify: https://open.spotify.com/show/6GT6Vgj...https://open.spotify.com/show/5QM1w9IfjTza1wwHR06WaR?si=7c3bcc1c3b954bb9

Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

Brooklynn is a digital entrepreneur who helps other course creators make 10K in the first month if you do the work. But much of the work is already done for you. Join a community of over 36,000 members and choose from over 60 courses to make money...Tap in with Brooklynn

There's nothing wrong with a little business banter. David Shands and Jay Hill shares opinions about current events and thoughts about business practices on big and small scales.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

Our special guest for this episode is Tanishia Ravnell, a CEO and entrepreneur from Jacksonville, Florida. Tanishia is a member of our My First Million Accelerator program, where we help individuals position their businesses to earn their first million dollars within a year. Tanishia shares her inspiring journey from being an HR director who was laid off during COVID-19 to becoming a successful real estate agent.Tanishia's story is one of resilience and determination. She decided to invest in herself by going to real estate school in early 2020. Despite the challenges of the pandemic, she quickly obtained her license and secured her first client. By 2021, she had made significant strides in her real estate career, earning around $90,000.Tanishia emphasizes the importance of mentorship and investing in oneself. She credits her success to the guidance she received from mentors and the investments she made in coaching programs. By 2022, she had achieved $8 million in sales, and in 2023, she doubled that to over $16 million.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...

In this episode of the Social Proof Podcast, I had the pleasure of sitting down with the trend setting and talented Theron Thomas, a renowned songwriter from St. Thomas. Theron shared his journey from his early days in the Virgin Islands to becoming one of the most successful songwriters in the industry. He explained the unique way his name is pronounced in St. Thomas and how his mother named him Theron, dropping the 'H' in pronunciation.T-Ron also touched on the evolving landscape of the music industry, where the barriers to entry have lowered, resulting in an overwhelming amount of new music being released daily. He stressed the importance of treating music creation as a job and maintaining a strong work ethic to succeed in such a competitive environment.Subscribe to the Social Proof Podcast:Apple Podcasts: https://podcasts.apple.com/us/podcast...Spotify: https://open.spotify.com/show/6GT6Vgj...