Rainmaker.FM Elsewhere

On this episode of Elsewhere, Rainmaker Digital’s own Multimedia Director Kelton Reid shares his podcasting production secrets with Toby Lyles of The Learn Podcast Production Podcast. In this episode, Kelton and Toby discuss: How an indie LA screenwriter became a VP at Rainmaker Digital The equipment that makes The Writer Files sound so great, and... Listen to episode

On this episode of Elsewhere, Brian Clark talks with Ash Roy of Productive Insights about creating content that converts, empathy maps, and how to use content to build an eight-figure business. In this episode, Brian and Ash discuss: Why traditional advertising methods aren’t cutting it Taking automated marketing technology a step further How to convert... Listen to episode

On this episode of Elsewhere, Sonia Simone chats with Ash Roy on the Productive Insights Podcast about what it means to be a prolific content marketer. In Part One of the show, Sonia and Ash discuss: Understanding your audience and their needs Content marketing’s role in today’s sale cycle When and why to use guest... Listen to episode

On this episode of Elsewhere, Pamela Wilson sits down with Dan Shure of Experts On The Wire to discuss good vs. great copywriting and how you can improve your own writing. In this 62-minute episode, Pamela and Dan discuss: How copywriting can be the difference between a sale and silence Hands-on tips for improving your... Listen to episode

On this episode of Elsewhere, Brian Clark and Casey Graham of the 7-Figure CEO Podcast chat about his entrepreneurial journey that led him to building a software technology company that brings in more than $12 million in annual revenue. In this 43-minute episode, Brian and Casey discuss: Brian s life-changing decision to quit his law career... Listen to episode

On this episode of Elsewhere, Brian Clark and Bryan Adams chat about content marketing, storytelling, and the importance of reverse-engineering your audience. In this 57-minute episode, Brian and Bryan discuss: The influence of Copyblogger Who make the best storytellers? Reverse engineering your audience Timeless storytellers vs. modern-day speakers The Show Notes Brian and Bryan s original... Listen to episode

Jerod Morris chats with Jeff Korhan on This Old New Business about the importance of audience engagement and what an “audience of one” means for content marketers. In this 37-minute episode, Jerod and Jeff discuss: Jerod s top audience engagement tip Understanding your audience Why you should trust the fundamentals of audience engagement The Show Notes... Listen to episode

This week, Jerod Morris and Chad McAllister of The Everyday Innovator have a fascinating conversation about the connection between product management and content marketing. In this 40-minute episode, Jerod and Chad discuss: What content marketing is How content marketing and product management are similar Applying content marketing to product management The Show Notes Jerod and... Listen to episode

This week on Elsewhere, Pamela Wilson joins Erik Fisher on Beyond the To-Do List to discuss systems, processes, and collaboration. In this 35-minute episode, Pamela and Erik discuss: Process and systems at Rainmaker Digital The book writing process and Pamela s podcast, Zero to Book Rainmaker.FM workflow The book: The 12-Week Year The Show Notes Pamela... Listen to episode

This week on Elsewhere, Brian Clark sits down with Glenn Leibowitz on Write With Impact to share his story about quitting corporate life, which ultimately led to building a multi-million dollar software company. In this 50-minute episode, Brian and Glenn discuss: Why writers have an advantage because they can turn their work into intellectual property... Listen to episode

Pamela Wilson joined Glenn Leibowitz on Write With Impact this week to chat about writing her first book and the strategic process behind drafting, editing, and publishing it. In this 50-minute episode, Pamela and Glenn discuss: Her podcast, Zero to Book, with Jeff Goins The book writing process What she s learned while writing her first... Listen to episode

This week on Elsewhere, Jerod Morris joins host Mike Chan on the Go and Grow podcast to chat about developing your brand as an authority, scaling content marketing strategies, and the power of podcasts. In this 53-minute episode, Jerod and Mike discuss: How Rainmaker Digital creates and markets its own content How to attract a... Listen to episode

Travis Jenkins welcomed Brian Clark to The Entrepreneur s Radio Show to explore a wide range of topics related to the elements that helped him grow Rainmaker Digital. In this 28-minute episode Brian and Travis discuss: Getting a jump on an industry How writing lead to building his first businesses Figuring out a better way to... Listen to episode

This week on Elsewhere, Rainmaker FM host and Chief Content Officer Sonia Simone discussed marketing, careers, and digital business with Charlie Gilkey on The Creative Giant Show. In this 53-minute episode Sonia and Charlie discuss: Why Sonia believes that selling and marketing are skills you don t have to be born with, but can acquire How... Listen to episode

Jerod Morris joined host Dave Mooring on The Remarkable Podcast to discuss digital marketing strategy, building email lists, and why you should start a podcast. In this 66-minute episode, Jerod and Dave discuss: How you can use networking to generate more traffic How to move people from your podcast to your email list Which type... Listen to episode

Brian Clark and host Nick Loper dive into the details of monetizing a blog, what it s like to start a blog today, and what it means to be unemployable. In this 32-minute episode, Brian and Nick discuss: How one of the most popular blogs in the world got started The ways in which bloggers starting... Listen to episode

Demian Farnworth and Ash Roy uncover the key elements of web copywriting, the importance of understanding good web design, and why passion is so critical to great writing. In this 31-minute episode, Demian and Ash discuss: The two challenges that all content faces online The key elements to great web copy The importance of subheadlines,... Listen to episode

Amy Harrison, host of Hit Publish, joined Steve Folland on Being Freelance to share the lessons she’s learned from regularly … hitting publish. In this 36-minute episode, Amy and Steve discuss: Keep ‘checking in’ on yourself to make sure you’re happy and figuring out how to evolve Skills swap: early on to help build your... Listen to episode

This week, Brian Gardner chats with Nicole Antoinette about his history with design, his thoughts on minimalism, and why he believes in authenticity in both business and life. In this 120-minute episode, Brian and Nicole discuss: The story of how Brian taught himself about design Why he created StudioPress The commitment to authenticity When to... Listen to episode

On this week s episode of Elsewhere, Brian Clark sits down with Andrew Warner from Mixergy to go beyond the basics of content marketing and reveal the secrets of running a successful online business. In this 70-minute episode, Brian and Andrew discuss: Building a software company when you know nothing about technology Creating and selling digital... Listen to episode

This week on Elsewhere, Jerod Morris chats with Sonia Thompson about turning your passion into a meaningful business that matters to your audience. In this 25-minute episode, Jerod and Sonia discuss: Why it s easier today to start a project than ever before The danger in waiting for the “perfect time” to start something The benefits... Listen to episode

This week, Demian Farnworth sits down with Kirsten Oliphant to chat about introverts, what unique things introverts can bring to the table when there isn t anything really new, and what drives them crazy about the world we re in right now. In this 40-minute episode, Demian and Kirsten discuss: Finding and connecting with a new audience... Listen to episode

This week on Elsewhere, Brian Clark shares his business and content marketing tips with Stephen Lahey on Smart Solo Business. In this 37-minute episode, Stephen and Brian discuss: Making the shift from corporate life to self-employment The online business model The opportunities and challenges of direct marketing Details on the Unemployable podcast The Show Notes... Listen to episode

This week on Elsewhere, Rafal Tomal joins Jason Ogle on User Defenders to discuss UI design, typography, branding, and the importance of simplicity. In this 34­-minute episode, Jason and Rafal discuss: Focusing more on solving complicated problems The importance of simple UI and layouts Making the most of your tools: your brain, paper and a... Listen to episode

This week on Elsewhere, Pamela Wilson chats with Craig McBreen about building an audience, branding, and the mechanics of building a solid online presence. In this 62-minute episode, Craig and Pamela discuss: The most important steps to building a brand online Why it is so important to know exactly who your ideal customer is Why... Listen to episode

This week on Elsewhere, Brian Clark joins Ryan Hanley of The Content Warfare Podcast to discuss how we use content marketing to build an audience, create belief, and ultimately membership in your business. In this 51-minute episode, Ryan and Brian discuss: The power of authenticity Distributing the Best You Why stories matter The dangers of... Listen to episode

This week on Elsewhere, Sean Jackson chats with John Jantsch from Duct Tape Marketing about the power of LinkedIn for business, why content marketers are missing the boat on the platform, and what marketers and business owners should do to take advantage of LinkedIn. In this 29-minute episode, John and Sean discuss: Why LinkedIn is... Listen to episode

This week, Demian Farnworth chats with Dan Levy over at Unbounce about content marketing, web writing and creating great content. In this 21-minute episode, Dan and Demian discuss: Why any compelling piece of content needs to begin with thorough research The difference (and similarities) between web writers, content marketers and copywriters Why having a working... Listen to episode

Jerod Morris sits down with Harry Duran of Podcast Junkies to discuss how he runs five regular podcasts, his struggles with creating content, and how he stays committed to his audience. In this 84-minute episode, Harry and Jerod discuss: The difference between authenticity and transparency How every podcaster has felt uninspired to record their show... Listen to episode

Tune in as Brian Clark sits down with Zac Johnson to chat about creating powerful content that resonates with an audience. In this 39-minute episode, Brian and Zac discuss: Brian’s total lack of interest in working 9-5 Using online marketing to build offline business The creation of Copyblogger and how it grew over time Solving... Listen to episode

Listen in as Brian chats with Jaime Tardy about his entrepreneurial path, and how to find your own. In this episode, Jaime and Brian discuss: The history of Brian’s entrepreneurial journey Why collaboration is a crucial business strategy How to gain (and keep) an “unfair advantage” Where all of your online efforts should point to... Listen to episode

Jerod sat down with Chris Enns to chat about the ins and outs of podcasting, and why you shouldn’t be afraid to start your own show. In this episode, Chris and Jerod discuss: Why you should start a podcast Building your own show Lessons learned from hosting more than five podcasts How to build your... Listen to episode

Sonia stopped by for a chat with Glenn Leibowitz to discuss content marketing in the digital age. In this episode, Glenn and Sonia discuss: Sonia’s advice on developing your own blogging voice How to expand your professional network and build your audience by cultivating relationships with other writers Why you should be paying close attention... Listen to episode