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There is a battle taking place online every day. It’s not a fight for the fate of the world… just the future of your business. A battle fought with content. A battle far too many businesses are losing. This is Content Warfare. We’re here to win the battle for attention. Buy the Content Warfare Book Listen to the Content Warfare Podcast Work with Ryan About Ryan Hanley Ryan Hanley is the Digital Marketing Lead for TrustedChoice.com and Managing Editor of Agency Nation, the insurance industry's leading resource for sales, marketing and automation education and training. Previously Ryan founded Hanley Media Lab, a content strategy firm helping brands grow their audience, to grow their business. Ryan is also the producer of the Content Warfare Podcast, where every week the internet's more prolific content creators share their secrets for winning the battle for attention online. He is also a professional speaker, teaching trade organizations across the US harness the power of content marketing. About Vincenzo Landino: Vincenzo is an entrepreneur, speaker and host of the Brand Boost Podcast. He is the the founder and Creative Director of Fifty 2 Creative, a digital ad agency specializing in brand amplification and digital storytelling. With experience as a brand correspondent, Vincenzo’s portfolio includes a 1 billion impression campaign launch for Applebee’s as well as work for Mazda, Kia Motors, Paul Mitchell Schools, Barilla Pasta, DC United, Tinder, and Zoomph. Outside of his professional life, Vincenzo is a die-hard Steelers fan, avid golfer and wine maker. About Fifty 2 Creative Fifty 2 Creative is a Digital Media Agency that focuses on brand amplification, customer experience and storytelling through various digital platforms. We strive to master the ins and outs of your business, who your ideal customer is and how to deliver the best experience to them every time. We take a unique approach to each client knowing full well that every business has different needs in the digital marketplace. Above all else, Fifty 2 Creative’s mission is to build long-lasting, meaningful relationships. Our clients are part of our family, not just another checkmark in our portfolio. Voice Over Artist, Rachel Creveling Rachel owns Belle Strategies, a social media marketing company specializing in turning followers into customers. She has been providing voice over talent for 6 years and has recorded for TV, Radio, and Podcasts. Find her at www.bellestrategies.com. Enjoy the podcast? Give us a rating or a review on iTunes!
This week on Elsewhere, Brian Clark joins Ryan Hanley of The Content Warfare Podcast to discuss how we use content marketing to build an audience, create belief, and ultimately membership in your business. In this 51-minute episode, Ryan and Brian discuss: The power of authenticity Distributing the Best You Why stories matter The dangers of... Listen to episode
Ryan is VP of Marketing at TrustedChoice.com, a keynote speaker, creator of the Content Warfare Podcast and author of the Amazon Bestseller, Content Warfare. His goal is to help personal and business brands find their audience, tell their story and win the battle for attention online. Enjoy! --- Mission Statement: My mission is to create 200 new multi-millionaire business owners who solve world problems with entrepreneurship. How? You'll do better when you know better. Would it help you to have a mentor who can cut your learning curve by sharing their mistakes with you so you could avoid them? Would it help you to talk to that mentor and learn how they shifted their mindset to allow success to happen in the first place? Would it help you to hear them talk to other high-level entrepreneurs about their journeys, their mistakes and how they overcame their challenges to create the lives and financial success they desire? The Best Business Podcast was created for you to have all this in one place. If you like it, please subscribe, give an honest review and share with a friend you think will benefit so I may serve you both together. "Your success is my success." -- Daryl Urbanski
MPAF51 – Ryan Hanley on Adrenaline Charged Marketing and Content Warfare In this episode I talk to Ryan Hanley. He's my first international guest, based in Albany New York. Originally an Insurance Adviser, Ryan transformed his business with a powerful marketing strategy. Becoming a Content Marketing expert podcaster and author, he is now a sought after speaker on the US circuit. Hear how Ryan gave his business a shot of adrenaline charged marketing. Listen to how a focus on answering your client’s questions can catapult you to business success. That’s all right here in Episode 51 of the Marketing Protection and Finance Podcast. Who is Ryan Hanley? Ryan Hanley is a US based content marketing expert, author, podcaster and mentor who loves helping people create content that grows their business. He's VP of Marketing at TrustedChoice.com. Creator of AgencyNation.com. Keynote speaker, host of the Content Warfare Podcast and author of the book, Content Warfare. His goal is to help personal and business brands find their audience, tell their story and win the battle for attention online. Links and Show Notes. For links to the books and apps mentioned by Ryan, please visit http://rogeredwards.co.uk/MPAF for the show notes. What is the Marketing Finance and Protection (MPAF) Podcast? It’s the Podcast for Financial Services Professionals looking to share business ideas and inspiration in the world of Marketing, Protection and Finance. The MPAF Podcast is a 30 minute audio show you download from http://rogeredwards.co.uk/MPAF, iTunes or Stitcher Radio. Each week I’ll be interviewing financial services providers, advisers, experts and journalists. Interviews to listen to in the car, on the train or on the treadmill. The main focus of the podcast is on what we can do to make protection and finance more accessible to the consumer and how financial services professionals can develop and promote their businesses. We’ll look at financial services products, interesting business models and campaigns with an emphasis on the following: Marketing – talking about how financial services professionals can develop and promote their businesses using traditional marketing tools but focussing on modern content marketing and social media techniques. Protection – talking about life insurance, critical illness, income protection and other protection products Finance – talking about pensions, platforms, savings and investments My aim is to make sure that you will get one or two big business ideas that you can apply to your own business. Whether it is a sales idea, advice idea, product tweak or simply an app that is worth looking at. I’m your host, Roger Edwards. A marketer for 25 years now in business to help you with your marketing strategy, content marketing and social media. I’m the ex-MD of Bright Grey and Scottish Provident and before that held many executive marketing roles. Please subscribe to the Podcast on iTunes and I’d be grateful if you would leave a review. http://rogeredwards.co.uk/itunes Fancy Appearing on the Show? Would you be interested in appearing on the MPAF Podcast? Are you working on a new proposition, campaign or a business model you want to talk about? Do you fancy drawing out some inspirational business and marketing ideas that MPAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved. http://rogeredwards.co.uk
Ryan Hanley is the Vice President of Digital Marketing for TrustedChoice.com, a national lead generation platform delivering over 7,000 leads a month to insurance agents across the country. Ryan also produces the Content Warfare Podcast -- and recently published his first book, Content Warfare: How to find your audience, tell your story, and win the battle for attention online.
Adventures in Visibility | Case Study: How to Exceed Your Crowdfunding Goals If you're an author or entrepreneur and want to self-publish a book, there are a lot of options. If you've considered crowdfunding to raise the money via pre-orders to get your book published you probably know it requires a sustained commitment. In this episode of Adventures In Visibility I welcome +Ryan Hanley, President of Hanley Media Lab to share how he raised over $10,000 in 21 days to so he could self-publish his first book. Watch the Video and get the transcript of this event is here: http://denisewakeman.com/hoa/crowdfunding-ryan-hanley/ On the Hangout Ryan and I discuss: ~ Why Ryan chose to crowdfund his book ~ The crowdfunding platform Ryan chose and why ~ The 3 Steps to successfully crowdfund a project ~ The visibility tactics Ryan used to activate and empower his audience Ryan Hanley is the president of Hanley Media Lab, a content marketing consultancy helping companies grow their audience, to grow their business. Ryan also produces the Content Warfare Podcast, which is consistently one of the most downloaded content marketing podcasts on iTunes and is the author of soon to be released Content Warfare: How to find your audience, tell your story and win the battle for attention online. Connect with Ryan Google+: http://google.com/+ryanmhanley Twitter: http://twitter.com/ryanhanley_com Podcast: http://www.ryanhanley.com/content-warfare-podcast/ Website: http://ryanhanley.com Watch previous Adventures in Visibility here: http://denisewakeman.com/hoa If you'd like to be on the email list to get notified about future Adventure Hangouts and when video replays and show notes are posted, go to http://AdventuresInVisibility.com
Our guest entrepreneur today joining us on the Steve Jobs inspiring business interview, has a similar background to myself Insurance, but don't let that turn you off to what will be another great show. With Insurance being just one thing on his resume, he is full on busy, as he creates a huge amount of content to deliver to the world. An online marketing production line, that is simply exploding on all platforms. Type in his name and you will find him actively participating as a blogger, public speaker, Podcaster, Internet marketer, published author and recent father to a new son. But weaving a theme through all these different areas, it is obvious to see that at heart he is a storyteller, and a very good one at that. He creates content that not only inspires, but assists his avid followers with building their online lifestyle and money making ventures. Helping them to find the freedom in their lives. Without doubt he has certainly conquered the fear of starting, and taking the kind of action that halts so many people as they search for their dreams.But how far has he progressed towards his goals?Where would he mark himself against where he wants to be? Well its time to find out as we bring onto the show, the one and only master of Content Warfare, the super entrepreneur Mr Ryan Hanley. For more information on Ryan Hanley and his podcast go to: Content Warfare: Find Your Audience, Tell Your Story and Win the Battle for Attention Online Description: Every week on the Content Warfare Podcast, Ryan Hanley interviews the Internet's most prolific content creators to extract their secrets for winning the battle for attention online. Popular guests include: Chris Brogan, Marcus Sheridan, Mark Schaefer and Gini Dietrich. Popular topics include: content marketing, writing, podcasting, social media and audience building. Find out more: