The Brand Breakdown

The Brand Breakdown

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What goes up, must come down. On The Brand Breakdown, we’re taking a deep dive into some of the biggest brands - from companies to pop stars and everything in between - to examine what helped their brand rise above the fray, how they handled success, what happened when it all went wrong... and whether they’ve been able to - or can - make a comeback.

Courtney & Michelle


    • Jan 19, 2024 LATEST EPISODE
    • weekdays NEW EPISODES
    • 51m AVG DURATION
    • 21 EPISODES


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    Latest episodes from The Brand Breakdown

    A Royal Mess, Weekly Wrap-Up - Surprise Surgeries for The King and Kate, The Princess of Wales

    Play Episode Listen Later Jan 19, 2024 44:34


    Royal headlines this week were dominated by not one but two surprise surgery announcements by King Charles and The Princess of Wales (Kate Middleton). On this week's episode of A Royal Mess Weekly Wrap-Up we dive into whether the public has a "right" to know about royals' health issues, how much awareness The King was able to bring for his condition, and whether Prince Harry is headed back to the UK to show support for his family.   If you like The Brand Breakdown's A Royal Mess series, be sure to subscribe and follow us on social media @TheBrandBreakdown_.

    A Royal Mess, Kate Middleton: Part 3 - Kate Middleton & Prince William's Engagement, Princess Diana's Ring and Legacy

    Play Episode Listen Later Jan 16, 2024 47:20


    On today's episode of The Brand Breakdown's A Royal Mess, we discussed the highly anticipated engagement of Prince William to Catherine Middleton (aka Kate Middleton), whether Princess Diana's ring - and legacy - plays a role in shaping the brand of The Princess of Wales, how Prince Harry seems to have a different memory of his mother than Prince William, and whether we should do a Brand Breakdown of the Six Wives of Henry VIII (Spoiler Alert: absolutely).   If you're enjoying The Brand Breakdown, be sure to follow us and leave a review. Don't forget to check us out on social media @TheBrandBreakdown_.

    A Royal Mess, Kate Middleton - Part 2: The Kate Effect

    Play Episode Listen Later Jan 9, 2024 43:18


    In the second part of our series on the brand of The Princess of Wales (Kate Middleton) we take a bit of a deep dive into the Kate Effect - and a quick, cursory look at the effects that the entire royal family has on the UK economy. If you're enjoying The Brand Breakdown, be sure to subscribe on your favorite podcast app, leave us a review, and follow us on social media @TheBrandBreakdown_.

    New Year, New You - The History of New Year's Resolutions, Fad Diets, and Weird Exercise Equipment

    Play Episode Listen Later Jan 5, 2024 49:22


    Happy New Year! On today's episode of The Brand Breakdown we're taking a look at the history of New Year's Resolutions and chatting about some of the weirdest fad diets and exercise equipment that "help" people reach their New Year's goals.   If you're enjoying The Brand Breakdown, be sure to follow us on socials @TheBrandBreakdown_, subscribe to the podcast on your favorite podcast app, and leave us a review!

    A Royal Mess, Weekly Wrap-Up: Christmas At Sandringham, The Return of Fergie, and The Sussexes Silence

    Play Episode Listen Later Jan 2, 2024 45:37


    Welcome to our Royal Weekly Wrap-up! On today's episode we're taking a look back at the royals' Christmas celebrations as we had an unexpected guest during the traditional Christmas Day walk to church at Sandringham. We're also discussing what the Sussexes have been up to, Sophie Winkleman's recent interview with Tatler, Catherine, The Princess of Wales's 2023 clothing budget, and the documentary The Coronation Year.    The Coronation Year (YouTube Link) Sophie Winkleman's Tatler Interview Kate's Clothing Budget  Sussexes in Costa Rica If you're enjoying the podcast, please give us a rating and review, and follow along on social media @TheBrandBreakdown_.

    Nostalgia Toys, Super Powers, and Ryan Reynolds

    Play Episode Listen Later Dec 28, 2023 58:21


    On this episode of The Brand Breakdown, we're breaking down the most beloved toys of yesteryear ... and some of the biggest flops. From some of the best (Cabbage Patch Kids, Barbie, and Easy Bake Oven) to the absolute worst (Fake Vomit, Pregnant Midge, and Black Canary Barbie), we talk about the ones we loved, the ones we wanted, and the ones we just didn't understand... We also have a spirited/silly discussion about Courtney having aphantasia, Michelle being a super-recognizer, and a tangent on our love for Ryan Reynolds (as you do). If you're enjoying The Brand Breakdown, please be sure to follow us on your favorite podcast app and leave a review! You can also join us over on social media @TheBrandBreakdown_.

    A Royal Mess - The Rise of Kate Middleton

    Play Episode Listen Later Dec 26, 2023 50:29


    We're kicking off our next royal series on The Brand Breakdown with everyone's favorite future Queen - Kate Middleton, aka HRH The Princess of Wales. In this episode, we're taking a look at Kate's childhood and the first few years during her time as Prince William's girlfriend - where she was a tabloid magnet but had no "official" role within the royal family ... or a "real" job.  Be sure to follow us on your favorite podcast app and social media @TheBrandBreakdown_ - and leave us a review if you love what you hear.

    A Royal Mess - Weekly Wrap-Up: Harry's Legal Battle and A Very Windsor Christmas

    Play Episode Listen Later Dec 21, 2023 25:46


    On this episode of The Brand Breakdown's A Royal Mess, Royal Wrap-Up, we're taking a look at a festive Royal family Christmas celebration, a silly family nickname for Prince William, and the latest on Prince Harry's never-ending legal battles.  Be sure to find us on social media @TheBrandBreakdown_ and leave us a review if you're loving what you're hearing.

    A Royal Mess, Episode 13 - The Waleses Christmas Card and Prince Harry's Legal Loss

    Play Episode Listen Later Dec 13, 2023 43:53


    Welcome to our first official episode of #ARoyalMess - where we're going to be providing updates on the royal family and doing more breakdowns of their various brands - from the people to their various foundations and charities.    In this episode, we're kicking it off with an update about William, Catherine, and their adorable children as we discuss The Wales Family Christmas card and some of their recent engagements. Then we're switching over to The Sussexes where we discuss Archewell Foundation's 2023 Annual Report, Harry's recent legal loss, and where we think things stand with them right now.   Be sure to find us on social media @TheBrandBreakdown_ and leave us a review if you're loving what you're hearing.   Video: The Princess of Wales Launches Baby Bank Initiative, film by Will Warr

    A Royal Mess, Part 10 - The Wales and Sussex Walkabout and Redemption for Meghan and Harry

    Play Episode Listen Later Dec 7, 2023 73:25


     We made it! Welcome to the final episode of our series on Prince Harry and Meghan Markle, The Duke and Duchess of Sussex. In this episode we're taking a slight detour to discuss the fallout from Omid Scobie's new book, Endgame, before diving back into the drama between the Sussexes, the Waleses, and the rest of the royal family. We then took a look back at their entire brand, and discussed whether its possible for Harry and Meghan - together or separately - to turn the ship around and redeem Brand Sussex. We also made a special announcement! While we're done with The Sussexes, we've decided to keep the royal watching going and continue doing our royal series on Tuesdays. Next up, Catherine, The Princess of Wales (aka Kate Middleton). Other brand breakdowns will happen on on Thursdays (although yes - this is a day late) as well. And... we have more surprises in store as well - so stay tuned!  Like and subscribe to be sure you never miss an episode, and be sure to leave us a review if you're loving what you're hearing! Be sure to follow us on Instagram and Threads @TheBrandBreakdown_   e

    A Royal Mess BONUS Episode: Breaking Down Endgame by Omid Scobie

    Play Episode Listen Later Dec 1, 2023 70:02


    Earlier this week, Omid Scobie - the author of Finding Freedom - released his second book about the British Royal Family titled Endgame. In this episode, Courtney and Michelle are breaking down the book - what's fact, what's fiction, and what Omid's real endgame seemed to be.  Like and subscribe to make sure you never miss an episode - and leave a review to let us know how we're doing! Be sure to follow us on Instagram and Threads @TheBrandBreakdown_

    A Royal Mess - Part 9, A Royal Funeral & A Sussex Flop

    Play Episode Listen Later Nov 22, 2023 47:27


    When Prince Philip, The Duke of Edinburgh, died royal watchers wondered if the funeral would be the start of healing the rift between Prince Harry, Meghan Markle, and the rest of the royal family. Unfortunately that wasn't the case - and their content deals with Netflix and Spotify made things a whole lot worse.  Like and subscribe to make sure you never miss an episode - and leave a review to let us know how we're doing! Be sure to follow us on Instagram and Threads @TheBrandBreakdown_

    A Royal Mess, Part 8 - The Sussexes, A Bullying Scandal, and THAT Interview

    Play Episode Listen Later Nov 16, 2023 73:03


    In this episode we're taking a look at Meghan and Harry's role in Finding Freedom, the bullying scandal that Meghan found herself embroiled in, and - of course - the Oprah interview. Join us on The Brand Breakdown as we break down A Royal Mess.

    A Royal Mess, Part 7 - Megxit and the Royal Exit

    Play Episode Listen Later Nov 9, 2023 39:12


    When Prince Harry and Meghan Markle - The Duke and Duchess of Sussex - decided to step back as "senior" working members of the royal family, it seems they never anticipated the backlash they received... and they certainly never expected a global pandemic to put a damper on their plans. In this episode we take a look at exactly how long Megxit had been in the works (it's a LOT longer than you think) and how things panned out.

    A Royal Mess, Part 6 - The Sussexes: The Beginning of the End

    Play Episode Listen Later Nov 2, 2023 46:13


    After the wedding of Prince Harry and Meghan Markle - now officially the Duke and Duchess of Sussex - their brand was at its highest peak. But behind the scenes, things were rapidly disintegrating. In this episode we're taking a look at Meghan and Harry's South Africa tour - and when the cracks really started to show - and what happened just before #Megxit.

    BONUS EPISODE: The History of Halloween Branding

    Play Episode Listen Later Oct 28, 2023 56:45


    Ready to take a deep dive into the history of Halloween as a brand? From the ancient Samhain ceremonies to the more modern day commercialization of the holiday, we're taking a look at how Halloween came to be and where we are now... and having some hilarious chats along the way. #godpan

    A Royal Mess - Part 5, The Sussex Split

    Play Episode Listen Later Oct 26, 2023 60:32


    In this episode we're covering a lot of ground - from the drama with Meghan's father just before the wedding, to the big day... and the Sussex split that happened a few months later. Join us as we breakdown brand Sussex on this episode of The Brand Breakdown.

    A Royal Mess - Part 4, A Royal Engagement

    Play Episode Listen Later Oct 19, 2023 50:53


    In November 2017 Prince Harry and Meghan Markle announced their engagement, and officially stepped onto the world stage. Their popularity - both together and individually - skyrocketed. But what was happening behind the scenes? 

    A Royal Mess, Part 3 - When Harry Met Meghan

    Play Episode Listen Later Oct 12, 2023 41:59


    Prince Harry and Meghan Markle fell for each other fast - and hard. In this episode we're taking a look at the very beginning of their relationship and what would ultimately be the foundation for Brand Sussex.

    A Royal Mess, Part 2 - The Rise of Meghan Markle

    Play Episode Listen Later Oct 5, 2023 56:29


    Meghan Markle grew up in LA with dreams of being a star - but there's no way anyone ever could have predicted just how far she would rise. In this episode, we're taking a look at the rise of Meghan Markle.

    A Royal Mess, Part 1 - The Rise of Prince Harry

    Play Episode Listen Later Sep 28, 2023 64:00


    What happens when two beautiful, wealthy, and ambitious people decide to combine their brands and try to become a worldwide phenomenon? In this series, we're breaking down the rise, fall, and reformation of Brand Sussex -- Prince Harry and Meghan Markle, The Duke and Duchess of Sussex.

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