Podcasts about furious corp

He had a successful exit when his start-up Tru Optik was sold to data giant Transunion last year.   But it was  tough sledding, building an advanced media data business five years ago.  Now a super-hot sector, Andre was ahead of his time. While he made early progress with product development and industry partnerships, funded from a few early stage angel investors, access to venture capital was nearly impossible.  While he says the adtech industry was open to him, he was shut out by VC's — unable to even to get preliminary pitch meetings.  He blames racial bias. With VC's investing less than 1 % in Black-founded start-ups, Andre is committed to changing the equation both by his example, advocacy and now personal investing in promising companies. This is one of the topics covered in a wide ranging podcast session moderated by guest host Ashley Swartz, CEO of Furious Corp.  They cover a number topics including the transformation of TV, the background and promise of the acquisition by Transunion. Editor's Note: This episode was published in January of the year.   It is as compelling and important as ever, so we are republishing it this week.

The introduction of big, complex streaming video services, which are not interoperable, are creating new closed ecosystems or "walled gardens" - presenting new challenges to buyers. This is one of the many topics covered in this episode of the #BeetCast with guest host Jesse Redniss and guest Ashley Swartz.   They also covered video pricing, inventory, privacy and data.   Lots to unpack from these industry veterans and long time colleagues. Swartz if founder and CEO of Furious Corp, an TV advertising infrastructure play.  Redniss, a longtime advance TV executive at NBCU and Turner/Warner Media, co-founded Brave Ventures, a media consulting and advisory firm

Data will redefine the value of media brands and the efficiency of media buys for marketers.  To make this happen, data collaboration is essential, says Matt Spiegel, EVP of the Media Vertical at TransUnion, in this Beet.TV podcast moderated by Ashley Swartz, CEO of Furious Corp and a regular contributor to Beet.TV From a unified identity graph, to "clean rooms" to establishing an interoperable "marketplaces" - all the while in a privacy compliant, are some of the industry future.  

He had a successful exit when his start-up Tru Optik was sold to data giant Transunion last year.   But it was  tough sledding building an advanced media data business five years ago.  Now a super-hot sector, Andre was ahead of his time. While he made early progress with product development and industry partnerships, funded from a few early stage angel investors, access to venture capital was nearly impossible.  While he says the adtech industry was open to him, he was shut out by VC's -- unable to even to get preliminary pitch meetings.  He blames racial bias. With VC's investing less than 1 % in Black-founded start-ups, Andre is committed to changing the equation both by his example, advocacy and now personal investing in promising companies. This is one of the topics covered in a wide ranging podcast session moderated by guest host Ashley Swartz, CEO of Furious Corp.  They cover a number topics including the transformation of TV, the background and promise of the acquisition by Transunion.  

While the media industry's enthusiasm for addressable TV is building, it will remain a relatively small part of the TV advertising pie, says Dave Morgan, CEO and Founder of Simulmedia in this podcast. This episode of the BeetCast is hosted by Ashley Swartz, CEO and founder of Furious Corp and a longtime Beet.TV contributor. Linear TV provides the reach and value that advertisers want.   Furthermore steaming is not for everyone as a third of the country doesn't have fixed broadband, Morgan notes. While overall viewership for linear TV will continue to decline, CPM's will rise and the overall marketing spend on TV will remain relatively stable, he predicts.

Ashley Swartz, a high-profile figure in advanced-TV advertising circles, is founder and CEO of advertising technology company, Furious Corp. In this recorded interview with [itvt] Editor-in-Chief, Tracy Swedlow, Swartz discusses, among other things, the company's flagship offering, PROPHET, billed as a "a horizontal SaaS platform, which automates the ingestion and normalization of your data, providing you with highly intuitive reporting and analytics to see inventory, sales and audience across your entire advertising business, in one location."(Note: Swartz will be speaking at The TV of Tomorrow Show  SF 2017, which will take place June 28th-29th in the Presidio of San Francisco. Purchase your tickets here: http://thetvoftomorrowshow.com/register-tvot) 

[itvt] is pleased to present an audio recording of the TVOT NYC 2016 session, "What the 2016 Presidential Election Teaches Us about the Future of Advertising." The session was described in the show brochure as follows:"This session will bring together a panel of experts from multiple areas of the advanced-TV and video advertising industry to explore the future of advertising through the prism of the 2016 presidential election. The discussion will not only draw on lessons from the field that illustrate how effective--or otherwise--data-driven and other forms of advanced advertising proved during the election, but will also attempt to relate the future of advertising to broader societal and cultural trends that the election has brought to light. Expect a lively and spirited discussion!" Panelists included: •    Mike Bloxham, SVP of National Television and Video, Frank N. Magid Associates •    Jonathan Bokor, SVP/Director of Advanced Media, MediaVest•    Ashish Chordia, CEO, Alphonso•    Seth Haberman, CEO, Visible World (Moderator)•    Tracey Scheppach, CEO, Matter More Media•    Ashley Swartz, CEO, Furious Corp.•    Zane Vella, CEO, Watchwith

Ashley Swartz, CEO and Founder of Furious Corp, combined her passion for technology and advertising to launch Furious to create an enterprise resource planning solution for the media industry so broadcasters can revolutionize how advertising dollars are spent. To hear Women to Watch™ Media’s interview with Ashley and learn more about her amazing story, listen below.

Today's Interview is with TV and digital media maven Ashley Swartz who has been scaling, selling and deploying new and emerging media channels for over 15 years. Ashley is an expert in the business models and platforms of TV tomorrow and online video advertising, with a background in finance and an MBA. Her career has included manufacturing of components, electronics, entrepreneurial start-ups, and running a media practice, all coupled with 10+ years living and working in Europe, Asia and Central America. Prior to founding Furious Corp, she led the iTV practice at Digitas New York and the global Samsung.com business. Furious Corp: http://www.furiouscorp.com/ To listen to her fascinating story and how she plans to revolutionize the media industry, take a listen here See acast.com/privacy for privacy and opt-out information.

"Content over Distribution: Fluid Audiences and How to Reach Them" at TVOT NYC 2014[itvt] is pleased to present an audio recording of the TVOT NYC 2014 session, "Content over Distribution: Fluid Audiences and How to Reach Them" The session was described in the show brochure as follows:"TV today is just video, and audiences don't care about the first screen or the second screen; they care about the Best Screen Available (BSA). What does this mean for broadcasters and how they package and value their products to serve brands? And how do brands retool their advertising roster and business to ensure that they are continually chasing maximum reach and ROI on their spend?B.Bonin Bough, Head of Global Media at Mondelez (33rd-largest media buyer in the world), sits down for a fireside chat with Ashley J. Swartz, CEO of Furious Corp, to discuss why, despite the fact that the business of TV and TV advertising is harder than ever, it is still a winner."