Podcasts about Samsung

This week's episode is for the girls - fitting, since International Day of The Girl Child just passed by. We are joined by Malala Yousafzai, a Pakistani female education activist, who reminds us the importance of education, community, structure and balance for every girl, everywhere in the world. She gets real about the pressures and life differences in being Malala the activist vs Malala the woman. She also shares some (extremely peaceful) advice on dilemmas about a girl who built her family business from the ground-up, only to be pushed out, and another who believes her siblings hate her. It's thoughtful, peaceful and very for the girls

Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple's Podcasts app, Stitcher, TuneIn, Google Play, or through our dedicated RSS feed for Overcast and other podcast players. Sponsored by 9to5Mac Daily Plus: Get ad-free versions of every episode by visiting 9to5mac.com/join.  New episodes of 9to5Mac Daily are recorded every weekday. Subscribe to our podcast in Apple Podcast or your favorite podcast player to guarantee new episodes are delivered as soon as they're available. Stories discussed in this episode: Apple smart home hub reportedly marks shift in how new products are built as price target emerges iPhone 17 demand sees Apple almost catch Samsung, says IDC Apple announces iPhone Air will go on sale in China later this week Listen & Subscribe: Apple Podcasts Overcast RSS Spotify TuneIn Google Podcasts Subscribe to support Chance directly with 9to5Mac Daily Plus and unlock: Ad-free versions of every episode Bonus content Catch up on 9to5Mac Daily episodes! Don't miss out on our other daily podcasts: Quick Charge 9to5Toys Daily Share your thoughts! Drop us a line at happyhour@9to5mac.com. You can also rate us in Apple Podcasts or recommend us in Overcast to help more people discover the show.

OpenAI debuted the future of ChatGPT with Agents and Apps. How will that impact work?

Amazon digital picture frames have begun showing ads, as have Samsung refrigerators, whether the owners like them or not - which I believe will become more common in the future. https://www.lehtoslaw.com

October Horror: #11 out of 31: My third of four Hellraiser movies from the 4K box set. Hellraiser III: Hell On Earth (1992) - 4K UHD Blu-Ray Review ROCKFILE Podcast 883 #hellraiser3movie #moviereview #rockfile  ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~ Note: the static pictures in my movie reviews are NOT screen captures. I am not set up to do that yet but one day I hope to be.

October Horror: #10 out of 31: My second of four Hellraiser movies from the 4K box set. Hellbound: Hellraiser 2 (1988) - 4K UHD Blu-Ray Review ROCKFILE Podcast 882 #hellraiser2movie #moviereview #rockfile  ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~ Note: the static pictures in my movie reviews are NOT screen captures. I am not set up to do that yet but one day I hope to be.  

Max Richter grew up in Stuttgart, Germany, surrounded by cameras—his father was a photographer with a Leica who ran an advertising business. After studying engineering and business, Max found himself restless in corporate life, eventually making his way to Shenzhen, China, where he met a campus legend named JK who had borrowed $2,000 from his father to start a camera company. What happened next was a decade-long journey of near-bankruptcy, pivotal pivots, and ultimately building Insta360 into a company that challenged GoPro and partnered with the very camera brand that filled Max's childhood home. Today, Max serves as a co-founder of Insta360, a company that's redefined how millions of people capture and share their lives. In this episode, you'll discover: The "dark year" of 2017 when Insta360 had over 100 employees, was running out of cash, and Samsung had just entered their market—and the unexpected user behavior that saved the company Why the moment you're closest to giving up is often the exact moment you need to push through, and how this principle turned a struggling startup into a company that makes $30+ million annually The career advice Max wishes he'd known at 25 about the dangers of overthinking and why "just starting" beats perfect planning every single time How immersing yourself in uncomfortable, foreign environments shapes you into a more open-minded person—and why Max believes traveling early is one of the most underrated career accelerators The sacrifices nobody talks about when building a global company, and why finding the intersection of passion, profit, and societal impact matters more than any single factor alone

October Horror: #9 out of 31: My second Larry Fessenden movie! Wendigo (2001) - 4K UHD Blu-Ray Review ROCKFILE Podcast 881 #wendigomovie #moviereview #rockfile  ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~ Note: the static pictures in my movie reviews are NOT screen captures. I am not set up to do that yet but one day I hope to be.  

Episodio 39 de nuestro Unplugged. Esta semana recibimos los nuevos Huawei Pura 80 y nos dejan boquiabiertos. Huawei demostrando que sigue más fuerte que nunca y, mientras tanto, Samsung y Apple a lo suyo. Uno con el S26 Ultra en color naranja y el otro con el iPhone plegable. No tiene desperdicio. ¿Charlamos?Usa el código: RHINO para tener un 10% de descuento en toda la webEnlace a RHINOSHIELD: https://url.rhinoshield.es/i17-RHINO

Gary and Shannon kick off the hour with #SwampWatch, breaking down President Trump's surprise peace deal between Israel and Hamas and its global implications. Then, they unpack the bizarre “death by piano” tragedy at San Francisco's Condor Club. In #TechTalk, Mark Saltzman joins the show to discuss the newest wave of ads coming to your $1,800 Samsung fridge, how Meta is using your AI chats to target you with ads, and the best remaining Fall Prime Day deals. The hour wraps with a spirited conversation about America's obsession with parlays, from the rush of the win to the shame spiral that can come with gambling.

We discuss leaked renders claiming Samsung's Galaxy XR includes controllers, Samsung's Google-powered HUD glasses potentially launching next year, and Valve's next headset reportedly entering mass production; plus VRChat creators turning into birds with Quest Pro eye tracking, Meta's latest shooter adding VR support after an uproar, the first technical details of Meta's Horizon engine, Blumhouse Enhanced Cinema out now with M3GAN and The Black Phone, Meta AI data being used for targeted advertising starting in December, and a new reference to a Dual Knit Band for Apple Vision Pro.

October Horror: #8 out of 31: This was filmed and takes place in Alaska, had to see it. The Last Winter (2006) - 4K UHD Blu-Ray Review ROCKFILE Podcast 880 #thelastwintermovie #moviereview #rockfile  ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~ Note: the static pictures in my movie reviews are NOT screen captures. I am not set up to do that yet but one day I hope to be.  

October Horror: #7 out of 31: I have wanted to see this since it was released! Finally! The Last Voyage Of The Demeter (2023) - 4K UHD Blu-Ray Review ROCKFILE Podcast 879 #thelastvoyageofthedemetermovie #moviereview #rockfile  ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~ Note: the static pictures in my movie reviews are NOT screen captures. I am not set up to do that yet but one day I hope to be.  

Tech Talk w/ Marc Salzman: Mark Saltzman joins the show to discuss the newest wave of ads coming to your $1,800 Samsung fridge, how Meta is using your AI chats to target you with ads, and the best remaining Fall Prime Day deals.

No novo episódio do Podcast Canaltech, a conversa é sobre como inovar com inteligência artificial sem perder o olhar humano. Quem fala sobre o tema é Alessandra Karine, ex-vice-presidente da Microsoft Brasil, com 27 anos de experiência em empresas como Cisco, Accenture e AWS. Na entrevista conduzida por Elisa Fontes, Alessandra explica por que toda empresa está se tornando uma empresa de tecnologia e como líderes e profissionais podem equilibrar eficiência, empatia e propósito em meio à automação. Ela também compartilha exemplos reais de aplicação da IA no Brasil, como o projeto Redação Certa, da Secretaria de Educação de São Paulo, e iniciativas em saúde e justiça que usam tecnologia para resolver desafios complexos. Você também vai conferir: Google One de 2 TB ganha recursos avançados de IA, Samsung vai copiar Apple em cor laranja do Galaxy S26 Ultra, sugere rumor, Novo top da Samsung deve ter "mesma bateria" usada desde 2020, Ações da AMD vão às alturas após acordo com OpenAI e Activision dá COD de graça para sabotar lançamento de Battlefield 6.Este podcast foi roteirizado por Fernanda Santos e apresentado por Marcelo Fischer e contou com reportagens de André Magalhães, Vinícius Moschen, Bruno Bertonzin, Raphael Giannotti e Diego Corumba. A trilha sonora é de Guilherme Zomer, a edição de Jully Cruz e a arte da capa é de Erick Teixeira.See omnystudio.com/listener for privacy information.

This week, we have the one and only Big Fish, Adekunle Gold, on the pod. We discuss the new album, how he secured some OGs, such as Yinka Ayefele, to work on the project alongside him, and also the true inspiration behind this new project. Adekunle takes us through his thought process and unique approach from album to album, which we think makes him a true artiste versus some of your favourites. AG also offers singles some dating advice (as a married man with necessary relationship certifications) and some business advice as well. We talk about our personal favourite songs on the album, and he also drops some Easter eggs in the episode about upcoming performance dates and news to expect regarding the album, so you'd better tune in. Enjoy!!Join FK & Jola on their Samsung journey and discover the brand-new range of Samsung Foldables. Shop at https://www.samsung.com/africa_en/storelocator/Don't forget to use #ISWIS or #ISWISPodcast to share your thoughts while listening to the podcast on X! Rate the show 5 stars on your preferred app and leave a review. Share it with everyone you know. If you also watch on YouTube, subscribe, like, and leave a comment!Choose Bolden products for all your skincare needs like we do! They're available at Medplus Pharmacy locations, Nectar Beauty, Beauty Hut & Teeka4! For US, UK & Canada, shop at www.boldenusa.comMake sure to follow us onTwitter: @ISWISPodcastInstagram: @isaidwhatisaidpodYoutube: @isaidwhatisaidpodHosted on Acast. See acast.com/privacy for more information. Hosted on Acast. See acast.com/privacy for more information.

On this episode of #TheShot of #DigitalHealth Therapy, Jim Joyce and I had the pleasure of catching up with the one and only Mike McSherry, serial entrepreneur and CEO of Xealth, whose journey goes from quitting Microsoft in Australia to co-founding Boost Mobile, to building the infrastructure behind digital health prescriptions - and now joining forces with Samsung. We covered everything from startups, serendipity, and Surescripts, to what it means to be insanely curious (his words!) and to always find your foxhole friends. Oh, and there may have been a few humble-brags about being the guy who helped power billions of Android phones ad their keyboards.

This week on Skip the Queue, we're stepping into the turret and turning up the tension, as we explore one of the UK's most talked-about immersive experiences.Our guest is Neil Connolly, Creative Director at The Everywhere Group, who have brought The Traitors Live Experience to life. With over 10 million viewers watching every betrayal, backstab and banishment on the BBC show, expectations for the live version were nothing short of murderous.So, how do you even begin to transform a TV juggernaut into a thrilling, guest-led experience? Let's find out who's playing the game… and who's about to be banished…Skip the Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. Your host is Paul Marden.If you like what you hear, you can subscribe on iTunes, Spotify, and all the usual channels by searching Skip the Queue or visit our website SkiptheQueue.fm.If you've enjoyed this podcast, please leave us a five star review, it really helps others find us. And remember to follow us on LinkedIn. Show references: The Traitors Live website: https://www.thetraitorslive.co.uk/Neil's LinkedIn: https://www.linkedin.com/in/neil-connolly-499054110/Neil Connolly is a creative leader of design and production teams focused on development, production and installation of live theatre, entertainment, multi-media and attractions for the themed entertainment industry worldwide.Neil began his career as a performer, writer, producer & artist in Londons alternative theatre/art scene. It was during this time Neil developed a love and passion for story telling through the platform of interactive playable immersive theatre.Having been at the vanguard of playable & immersive theatre since 2007, Neil had a career defining opportunity in 2019 when he devised, wrote & directed an immersive experience as part of Sainsbury's 150th Birthday Celebrations. Making him the only immersive theatre & game maker in the world to have HRH Elizabeth Regina attend one of their experiences.In a distinguished career spanning 20 years, Neil has brought that passion to every facet of themed entertainment in the creative direction and production of attractions such as; Handels Messiah, Snowman & The Snowdog, Peppa Pig Surprise Party, Traitors Live, The Crystal Maze Live Experience, Tomb Raider Live Experience & Chaos Karts, an AR go-kart real life battle. Other clients and activations include: Harrods, Sainsbury's, Camelot/The National Lottery, Samsung, Blenheim Palace, Land Rover and Warner Brothers.Neil has worked across 4 continents for many years with private individuals; designing, producing and delivering live entertainment on land, sea & air. A world without boundaries requires freethinking.Neil is currently working with Immersive Everywhere on creative development of show and attraction content for projects across U.K, Europe, North America & Asia. Transcriptions:  Paul Marden: This week on Skip the Queue, we're stepping into the turret and turning up the tension as we explore one of the UK's most talked about immersive experiences.Paul Marden: Our guest is Neil Connolly, Creative Director at The Everywhere Group, who've brought The Traitor's live experience to life. With over 10 million viewers watching every betrayal, backstab and banishment on the BBC show, expectations for the live version were nothing short of murderous. So how do you even begin to transform a TV juggernaut into a thrilling guest-led experience? Let's find out who's playing the game and who's about to be banished.Paul Marden: So, we're underground. Lots of groups running currently, aren't they? How did you make that happenNeil Connolly: Yeah, so now we're two floors under us. There's a lower basement and some other basement. So the building that we are in, there's a family in the 1890s who owned all of the land around Covent Garden and specifically the Adelphi Theatre.Paul Marden: Right.Neil Connolly: And they wanted their theatre to be the first theatre in the UK to have its lights powered by electricity. So they built their own private power station in this building. Like, literally like, all this, this is a power station. But unfortunately for these the Savoy had taken to that moniker, so they quickly built their important institution. The family had this building until the 1980s when the establishment was assumed through the important UK network.Neil Connolly: And then it was sat there empty, doing nothing for 40 years. And so the landlord that is now started redeveloping the building 10 years ago, added two floors onto the top of the building. So now what we're in is an eight-storey structure and we've basically got the bottom four floors. Two of which are ground and mezzanine, which is our hospitality area. And the lower two floors, which are all in the basement, are our experience floors. What we're looking at right now is, if you look off down this way to the right, not you people on audio, but me here.Neil Connolly: Off this side is five of the round table rooms. There's another one behind me and there's two more upstairs. And then I've got some Tretters Towers off to the left and I've got my show control system down there.Neil Connolly: On the floor above me, we've got the lounges. So each lounge is connected to one of the round table rooms. Because when you get murdered or banished, one of the biggest challenges that I faced was what happens to people when they get murdered or banished? Because you get kicked out of the game. It's not a lot of fun, is it? Therefore, for me, you also get kicked out of the round table room. So this is a huge challenge I face. But I built these lounge concepts where you go— it's the lounge of the dead— and you can see and hear the round table room that you've just left. We'll go walk into the room in a while. There's lots of interactivity. But yeah, super fun. Neil Connolly: But unfortunately for these the Savoy had taken to that moniker, so they quickly built their important institution. The family had this establishment until the 1980s when the establishment was considered through the important UK network.Paul Marden: Yeah. So we've got 10 million people tuning in to Traitors per episode. So this must be a lot of pressure for you to get it right. Tell us about the experience and what challenges you faced along the way, from, you know, that initial text message through to the final creation that we're stood in now.Neil Connolly: So many challenges, but to quote Scroobius Pip on this, do you know Scroobius Pip? Paul Marden: No. Neil Connolly: Great, he's amazing. UK rapper from Essex.Neil Connolly: Some people see a mousetrap and think death. I see free cheese and a challenge.Neil Connolly: There's never any problems in my logic, in my thinking. There's always just challenges to overcome. So one of the biggest challenges was what happens to people when they get murdered or banished. The truth of the matter is I had to design a whole other show, which happens after this show. It is one big show. But you go to the Lounge of the Dead, there's more interactivity. And navigating that with the former controller, which is O3 Media and IDTV, who created the original format in the Netherlands, and basically designing a game that is in the world and follows the rules of their game with some reasonable adjustments, because TV and live are not the same thing.Neil Connolly: It takes 14 days to film 12 episodes of The Traitors. Paul Marden: Really? Okay. Neil Connolly: So I was like, how do I truncate 14 days of somebody's life down into a two-hour experience and still deliver that same impact, that same power, that same punch?Paul Marden: Yep.Neil Connolly: But I knew from the beginning of this that it wasn't about time. There is a magic triangle when it comes to the traitors, which is time, space, atmosphere. And time was the thing that I always struggled with. I don't have a Scottish cattle show, and I don't have two weeks. No. So I'm like, 'Cool, I've got to do it in two hours.' So our format follows exactly the same format. We do a breakfast scene, then a mission, then a roundtable banishment, then there's a conclave where the traitors meet and they murder somebody. And I do that in a seven-day structure, a seven-day cycle. But it all happens within two hours around this round table.Neil Connolly: I'm the creative director for Immersive Everywhere. We're a vertically integrated structure in the sense that we take on our own venues. So we're now standing in Shorts Gardens in the middle of Covent Garden. So we've leased this building. We've got a lease that is for a number of years and we have built the show into it. But we also identify the IP, go after that ourselves, we capitalise the projects ourselves. We seek strategic partners, promoters, other people to kind of come involved in that journey. But because we're also the team that are licensing the product, we are also the producers and I'm the creative director for that company. So I developed the creative in line with while also getting the deal done. This is incredibly unusual because other producers will be like, 'Hey, I've identified this IP and I've got it.' Now I'm going to approach a creative agency and I'm going to get them to develop the product. And now I've done all of that, I'm going to find someone else to operationally put it on, or I'm going to find a venue to put it on in, and then I'm going to find my ticketing partner.  But we don't do that. We have our own ticketing platform, and we have our own database, so we mark our own shoulders.Neil Connolly: As well as other experiences too. Back, we have our own creative industry, we are the producers, we are the female workers. So we cast it, we hire all the front of house team, we run the food and beverage, we run the bars. The operations team is our operations team because they run the venue as well as the show at the same time. So that's what I mean. We're a vertically integrated structure, which means we do it, which makes us a very unusual proposition within... certainly within the UK market, possibly the world. It makes us incredibly agile as a company and makes us to be able to be adaptive and proactive and reactive to the product, to the show, to the market that we're operating in, because it's all under one roof.Neil Connolly: This show started January 24th, 2023. Right. It's very specific because I was sitting on my sofa drinking a lovely glass of Merlot and I had just watched... UK Traitors, Season One. Yep. Because it came out that Christmas. Immediately I was like, 'Oh my God, this is insane.' And then I got a text message that particular night from our head of licensing, a guy named Tom Rowe, lovely man. And he was like, Neil, I'm at a licensing event with some friends of mine and everyone's talking about this thing called Traitors. I've not watched it. Have you watched it? Sounds like it might be a good thing. And so I sat back and drank my Merlot. And about five minutes later, I text him back and I was like, Tom, get us that license.Neil Connolly: And then I sent him a bunch of other details of how the show in my head would work, both from a commercial standpoint, but also from a creative standpoint, because I'm a commercially minded creative. Right. So I instantly took out my notebook and I started writing down exactly how I thought the show was going to do, the challenges that we would face and being able to translate this into a live thing. But I literally started writing it that night. And then he watched the first episode on the train on the way home. And then he texted me the next morning and he was like, 'I love it.' What do we need to do? And I was like, 'Get us in the room.' Two days later, we were in the room with all three media who own the format globally.Paul Marden: Okay.Neil Connolly: So we sat down and then they came to see one of our other shows and they were like, 'Okay, we get it now.' And then that was like two and a half years of just building the show, getting the deal done and facing the myriad of challenges. But yeah, sometimes it just starts with the text message.Paul Marden: So they get to experience all the key parts of the TV.Neil Connolly: All the key beats. Like right now, I'm holding one of the slates. They're not chalkboard slates. Again, this is... Oh, actually, this is a good challenge. So in the TV show, they've got a piece of slate and they write on it with a chalkboard pen. This seems so innocuous and I can't believe I'm talking about this on a podcast.Neil Connolly: Slategate was like six months of my life. Not in its entirety, but it was a six month long conversation about how we do the slates correctly. Because we do... 48 shows a day, six days a week. And those slates will crack. They will bash. And they're kind of a bit health and safety standards. I was like, can't have them. Also, they write on them with chalk pens, white ink chalk pens. But in the TV show, you only do it once a night. Yeah.Paul Marden: And then you have a producer and a runner.Neil Connolly: They just clean them very, very leisurely and set them back for the next day. And I was like, no, I've got to do a whole bunch of roundtable banishments in two hours. So we talked a lot about material, about style, literal viewership, because if you take a seat at the table. Yeah. If you're sitting at the table here, you'll notice that we've got a raised bit in the middle. If I turn mine around, the other person on the other side can't see it. So I was like, 'Okay, cool.' So we had to do a whole bunch of choreography. But also, the room's quite dark. Yes. At times, atmospheric. Yeah. In that magic triangle time-space atmosphere. So anything that was darker, or even that black slate, you just couldn't read it. And then there was, and then I had to— this is the level of detail that we have to go into when we're designing this kind of stuff. I was like, 'Yeah, but I can't clean off these slates with the white ink because everyone will have to have like a wet cloth chamois. Then I've just got loads of chamois around my venue that I just don't need.' And so then we're like, 'Oh, let's use real slates with real chalk.' And I was like, 'No, because dust will get everywhere.' I'll get chalk just all over my table. It'll just ruin everything. It'll ruin the technology that's inside the table because there's lots of hidden tricks inside of it. Paul Marden: Is there really? Yeah, yeah, yeah.  Neil Connolly: There's loads of hidden tricks inside the table. So after a while, going through many different permutations, I sat down with Christian Elenis, who's my set designer and my art director. And we were, the two of us were nearly in tears because we were like, 'We need,' and this only happened like.Neil Connolly: I would say two, three weeks before we opened. We still hadn't solved how to do the slate, which is a big thing in the show. Anybody who's seen the show and loves the show knows that they want to come in, they want to write somebody's name on the slate, and they want to spell the name incorrectly.Neil Connolly: Everyone does it on purpose. But I wanted to give people that opportunity. So then eventually we sat down and we were like, Christian, Neil. And the two of us in conversation went, why don't we just get a clear piece of Perspex, back it with a light coloured vinyl. And then Christian was like, 'Ooh,' and I'll make it nice and soft and put some felt on the back of it, which is what I'm holding. And then why don't we get a black pen? And we were like, 'Yeah,' like a whiteboard marker. And then we can just write on it. And then A, I can see it from the other side of the table. Thing one achieved. Two. Every marker pen's got an eraser on the top of it. I don't know why everyone thinks this is important, but it is. That you can just rub out like that, and I'm like, 'There's no dirt, there's no mess, and I can reuse this multiple times, like dozens of times in the same show.' And I know that sounds really weird, but that's the level of design I'm going to need.Paul Marden: I was just about to say, and that is just for the chalkboard. Yeah. Now you need to multiply that. How many decisions?Neil Connolly: How many decisions in each game. But also remember that there are eight round tables in this building. Each round table seats 14 people. And we do six sessions a day. So first ones at 10 a. m. Then we do 12, 2, 4, 6, and 8 p. m. So we do 48 shows a day, six days a week.Paul Marden: I love the concept that these are shows. This is not this is not visitor attraction. This is theater repeated multiple times a day for multi audience is concurrently.Neil Connolly: And I've just spent five minutes describing a slate to you. Yeah. But like, I haven't even got— it's like the sheer amount of technology that is in the show. And again, theatrical, like, look above our heads. Yeah. You've got this ring light above every seat. It's got a pin light. There's also microphones which are picking up all the audio in the room, which again is translating to the lounge of the dead. Every single one of the round table rooms has four CCTV cameras. Can you see that one in the corner? Each one of them is 4K resolution. It's quite high spec, which is aimed at the opposite side of the table to give you the resolution in the TV. In the other room. Then you've got these video contents. This is constantly displaying secret information through the course of the show to the traitors when they're in Conclave because everyone's in blindfolds and they took them off. They get secret instructions from that. There's also a live actor in the room. A live actor who is Claudia? They're not Claudia. They're not pastiches of Claudia. They are characters that we have created and they are the host of The Traitor's Game. Right. They only exist inside this building. We never have them portrayed outside of this building in any way whatsoever.Neil Connolly: They are characters, but they live, they breathe— the game of Traitors, the world of Traitors, and the building that we have designed and constructed here. And they facilitate the game for the people. And they facilitate the game for the people. One actor to 14 people. There are no plants, even though everyone tries to tell me. Members of the public will be convinced that they are the only person that's in that show and that everyone else is a plant. And I'm like, no, because that would be insane.Neil Connolly: The only actor in the room is the host.Paul Marden: 14 people that can sit around this table. How many of them are in the same group? Are you with your friends or is it put together where there are other people that you won't know in the room? If you book together, you play together.Neil Connolly: Yes. Okay, so if you don't book 14 people... Ah, we also capped the number of tickets that you can purchase to eight. Right. So you can only purchase a maximum of eight tickets unless you do want a full table of 14, at which point you have to then purchase a VIP package because you are booking out a whole table for yourselves. The game doesn't work if there's less than 10 people at the table. So there has to be 10, 11, 12, 13 or 14 people sat at a round table for the show to actually happen, for it to work. By capping the number of tickets that you book for eight, then that guarantees that strangers will be playing together. And that is the basis of strangers. Yeah, yeah. Like, you need to be sat around a table with people you know, you don't know, that you trust and you don't trust. Yeah. Fact of the matter. And do you see people turning on the others in their own group? Every single time. People think genuinely, and I love this from the public, you would think that if you're turning up as a group of eight and a group of four and a group of two, that the bigger group would just pick everybody off to make sure that someone in their group gets through to the end game.Neil Connolly: I'm sure they think that and they probably plot and plan that before they arrive on site. As soon as this game starts, gloves are off and everyone just starts going for each other. We've been open nearly two months now. I have seen, like, children murdered of their mothers.Neil Connolly: Husbands murder their wives, wives murder their husbands. I've seen, like, three generations—like, we get, because it's so intergenerational, like our lowest, the lowest age that you can play this is 12. Right. And then it's upwards. I've seen three generations of family come in and I've seen grandkids murder their own nan.Neil Connolly: Absolutely convinced that they're a traitor. Yeah, yeah, yeah. 100%. Or they banish them. Like, it's just mental. I've also seen nans, who are traitors, murder their grandkids.Neil Connolly: Like, and this is in a room full of strangers. They're just like, 'No, I'm not going to go for Barbara, who I met two hours ago in the bar. I'm going to go for my own grandson. It's mental.'Neil Connolly: The very, very first thing that I always think about whenever I'm creating an experience or whenever I'm designing a show is I put myself in the position of 'I'm a member of the public.' I have bought a ticketNeil Connolly: What's the coolest thing that I am going to do for my money? What is my perceived value of my ticket over actually what is the value of that ticket? I wanted to give people the experience of knowing what it was like to be sitting in one of these chairs at this table and feeling their heart. The pounding in their chest and I mean, the pounding in their chest, that rush of adrenaline from doing nothing— from sitting in a chair and all you were doing was sitting in a room talking to people and your heart is going.Neil Connolly: Because you're either being accused of being a liar. And trying to defend against it. And trying to defend against it. Or you actually are lying and you're trying to whittle your way out of it. And that feeling is the most alive that you will ever feel. Not ever. Like, I'm sure they're... No, no, no. But, like, give people that opportunity and that experience, as well as, like, access to the world of traitors and the law and everything else. But also, it's like any other theme park ride. People go on roller coasters because the imminent fear of death is always there. Yeah. And you feel alive. You're like, you've got such a buzz of adrenaline. Whereas, arguably, we do exactly the same thing as roller coasters, but in a much more longer-drawn format and multiple times. Yeah. And people do feel alive. When people walk out of the show, you see them go upstairs to the bar, and they are... Yeah.Paul Marden: You've said to me already that you don't use the word 'immersive,' but you know, I'm, I'm, I'm sat. The company is called 'immersive' everywhere. I'm sat behind the scenes. Okay. I'm sat in the room and the room is hugely convincing. It's like the highest fidelity escape room type experience that I've ever sat in. It feels like I'm on set, yeah, yeah. Um, I can totally believe that, in those two hours, you can slip. I sat on a game. It was only a two-minute game at iApple, but I was being filmed by one of the team. But within 30 seconds, I'd forgotten that they were there because I was completely immersed in the game. I can believe that, sitting in here right now, you could forget where you were and what you were doing, that you were completely submerged in the reality of the land that you're in.Neil Connolly: Yeah, 100%. Like, the world does not exist beyond these worlds. And for some people, like, I have my own definition. Everyone's got a different definition of what immersive is. I've got my own definition. But... I can tell you right now, as soon as people enter this building, they're in the bar, they're kind of slowly immersed in that world because the bar is a themed bar. It's done to the same, like we designed and built that bar as well. But as soon as they start descending that spiral staircase and coming into the gameplay floors, into the show floors, they just forget the rest of the world exists. And especially when they sit down at this table, it doesn't matter. I'm sat next to you here, but you could be sat at this table with your loved one, strangers, whatever. The gloves come off and just nothing exists apart from the game that you're about to go through.Paul Marden: You've been open now for a couple of months. More success than you were anticipating, I think. So pre-sales went through the roof? Yes. So you're very happy with the results?Neil Connolly: Yeah, yeah, we were. Yeah, well, we still are.Neil Connolly: We were very confident before we'd even started building the show, like the literal structural build, because we did very well. But then that set expectations quite high because I had a lot of people that had bought tickets and I was like, 'OK, I need to put on a good show for these people. And I need to make sure that they get satisfaction relative to the tickets that they bought.' But I don't feel pressure. I do feel anxiety quite a lot. Creatively? Yeah. I mean, I meditate every day.Paul Marden: But you've created this amazing world and you're inviting people into it. And as a creative, you're opening yourself up, aren't you? People are walking into the world that you've created.Neil Connolly: Yeah, this was said to me. This is not something that I came up with myself, and I do say this really humbly, but it was something that was said to me. It was on opening day, and a bunch of my friends came to playtest the show. And they were like, 'Oh, this is your brain in a building.'Neil Connolly: And I was like, 'Yeah, I hadn't thought about that.' But yeah, it is my brain in a building. But also that's terrifying, I think, for everybody else, because I know what happens inside my brain and it's really quite chaotic.Neil Connolly: But, you know, this I am. I'm so proud of this show. Like you could not believe how proud I am of this show. But also a huge part of my job is to find people that are smarter than me at the relative thing that they do, such as the rest of my creative team. They're all so much smarter than me. My job is vision and to be able to communicate that vision clearly and effectively so that they go, 'I understand.' The amount of times that people on the creative team turn around to me and go, 'Neil, that's a completely mental idea.' If people are saying to me, 'No one's ever done that before' or 'that's not the way things are done.'Neil Connolly: Or we can do that, but we're going to have to probably invent a whole new thing. If people are saying those things to me, I know I'm doing my job correctly. And I'm not doing that to challenge myself, but everything that I approach in terms of how I build shows is not about format. It's not about blueprints. It's not like, 'Hey, I've done this before, so I'm just going to do this again because I know that's a really neat trick.' I go back to, 'I made the show because I wanted people's heart to pound in their chest while they're sitting in a chair and make them feel alive.'Paul Marden: Is that the vision that you had in your head? So you're articulating that really, really clearly. Is that the vision that you sold to everybody on, not maybe day one, but within a couple of days of talking about this? No, it was day one.Neil Connolly: It was day one. Everyone went, that's a completely mental idea. But, you know, it's my job to try and communicate that as effectively and clearly as I can. But again, I am just one man. My job is vision. And, you know, there's lighting design, sound design, art direction, there's game logic. We haven't even gotten to the technology of how this show works yet, or how this room works.Neil Connolly: Actually, I'll wander down the corner. Yeah, let's do that. But, like, there's other, like, lots of hidden tricks. Like, this is one of the games, one of the missions. In the world and the lore of the show, the round table is sacrosanct.Paul Marden: Yes.Neil Connolly: Traitors is the game. The game is in other people. I can do so many missions and there's loads of missions and they're really fun in this show. But the game is in other people. It's in the people sat on the other side of the room. But also I wanted to do a thing where people could interact directly with the set. And so I designed one of the missions to be in the round table itself.Neil Connolly: So there's a course of these moon dials, which you basically have to align through the course of it. And there are sensors built into the table so that they know when they're in the correct position. How you find out the correct position is by solving a very, very simple puzzle and then communicating effectively to a bunch of strangers that you just met.Neil Connolly: And the sensors basically read it all. And when that all gets into position, the lights react, the sound reacts, the video content reacts, the whole room reacts to you. So I wanted to give people something tangible that they can touch and they make the room react to them. Yes, it's. I mean, I've designed, I've got background in escape rooms as well, right? Um, so I've done a lot of that kind of stuff as well. So I wanted people to feel in touch, same, but like, there's more tangible props over here. Um, yeah, that is a model box of the room that we are stood in, yeah. Also, there's an exact replica of it on the other side of it. There are very subtle differences between it, and that informs one of the missions. So that is two model boxes in this roundtable room. There's one of these in every single roundtable room. So there's 16 model boxes of the show that you're stood in on the set. And again, theatre. It's a show. But it's one of the missions, because I wanted people to kind of go, 'Oh, there's a live actor in front of me.' I'm having fun. Oh, look at all these lights and all the sound. Oh, there's a model box over here. That's in theatre land and blah, blah, blah. But that is also a really expensive joke. It's a really expensive joke. And there's other, like, lots of hidden tricks.Neil Connolly: Let's go look at backstage. Yeah, yeah, yeah, absolutely.Neil Connolly: I say backstage, like how we refer to it or how I always go. I use 'I' and 'we' very interchangeably. Like right now you're on the set. Like you're on the stage. Yes. We're just wandering around a long corridor. There are round table rooms off to either side. But like, you know, there's a green room upstairs where the actors get changed, where the front of house team are, where the bar team all are. But as soon as they go out onto the show floor, they're on stage—yes, completely. We'll very quickly have a look at the gallery—yes, show control. Hi, Robbo. Do you mind if I stand in your room for the purposes of the audio? I'm talking to the technical manager, Thomas Robson. We're recording a podcast.Paul Marden: Robbo, oh yeah, okay. My mind is absolutely blown. So you've got every single room up on screen.Neil Connolly: Yeah, so that's great. There's 164 cameras—something like that. But every roundtable room has four cameras in it. Each camera is 4K resolution. So we've got cameras on all of them. We've got audio into those rooms. That's two-way, so that if show control needs to talk directly to them, they just press a button here and they can talk directly to the room itself. Mainly just like, stop misbehaving, we're watching you.Neil Connolly: We've then got cameras into all of the lounges, all of the show spaces, all the front of house, all of the bar areas, the mezzanine and back of house. And then you've got QLab running across all of the different shows. We've got backups on all of these screens. So if one... of the computers goes down, we can very quickly swap it in for a backup that's already running. We've got show control, which is, there's a company called Clockwork Dog, who, they're an amazing company. What COGS, their show control system, is doing is pulling in all of the QLab from sound, all of the QLab from lighting, and also we built our own app. to be able to run the show. So there's a whole logic and decision tree based on the decisions that the public do through the course of the game. So yes, there is a beginning, a middle, and an end in terms of our narrative beats and the narrative story of the show that we're telling people. But also that narrative can go in. Hundreds of different directions depending on the actions and the gameplay that the people do during the course of the show. So, you haven't just learned one show— you have to learn like You have to learn a world, and you have to learn a whole game.Neil Connolly: Like, there's the server, stacks, which we had to build. You had to network and cable the entire building. So we have built an entire new attraction, which didn't exist before. And also we're pulling in information from the front of house system which is also going into the show itself because again, you put your name into the iPad when you arrive on site and then you tick a box very crucially to say, 'Do you want to be selected as a trader? Yes or No.' Because in the game, it's a fundamental rule. If you say no, you cannot be selected as a traitor by the host during traitor selection. That doesn't mean you can't be recruited.Paul Marden: By the traitors later on in the game. So you could come and do this multiple times and not experience the same story because there were so many different pathways that you could go down.Neil Connolly: But also, the game is in other people. Yes. The show is sat on the opposite side of the table to you because, like, Bob and Sandra don't know each other. They'll never see each other ever again. But Bob comes again and he's now playing against Laura. Who's Laura? She's an unknown quantity. That's a whole new game. That's a whole new show. There's a whole new dynamic. That's a whole new storyline that you have to develop. And so the actors are doing an incredible job of managing all of that.Paul Marden: Thanks, Robbo. Thank you. So you've worked with some really, really impressive leading IP, Traders, Peppa Pig, Doctor Who, Great Gatsby. What challenges do you face taking things from screen to the live experience?Paul Marden: Challenges do I face? We're wandering here.Neil Connolly: So we are in... Oh, we're in the tower.Neil Connolly: Excellent. Yep, so we're now in Traitor's Tower. Good time for you to ask me the question, what challenges do I face? Things like this. We're now stood in Traitor's Tower. Paul, let me ask you the question. Without the show lights being on, so we're just stood on a set under workers, what's your opinion of the room that we're stood in?Paul Marden: Oh, it's hugely impressive. It feels like, apart from the fact you've punched the fourth wall out of the telly, it does feel like you're on set.Neil Connolly: It's a really faithful reproduction of the set. So that's kind of one of the challenges is managing the public's expectations of what they see, do and feel on site. So that I don't change the show so that people come and play the game that they're expecting to play. But making reasonable adjustments within that, because TV and live are two very, very different things. So first and foremost was making sure that we get the format right. So the game that people play, which informs the narrative of the show and the narrative structure of the show. Breakfast, mission, round table, conclave. Breakfast, mission, round table, conclave. I've designed a whole bunch of new missions that are in this, taken some inspiration from missions that people know and love from the TV shows, whether that's the UK territory or other territories around the world. And also just other stuff is just clear out of my head. So there's original content in there. paying homage and respect to the world that they've built and allowing ourselves to also play and develop and build out that world at the same time. Other challenges.Neil Connolly: This is not a cheap project. No, no. I mean, the production quality of this is beautiful. Yeah, yeah, thank you. It is stunning. When people walk in here, they're like, 'Oh my God, this is... High end.' I am in a luxury event at a very affordable price.Paul Marden: Thank you. And then we're going back upstairs again. Yes. And in the stairwell, we've got the crossed out photos of all of those that have fallen before us.Neil Connolly: No, not quite. All of the people that are in this corridor, there's about 100 photos. These are all the people who built the show.Neil Connolly: So this is David Gregory. He's the sound designer. This is Kitty, who is Immersive Everywhere's office manager. She also works in ticketing. That is Tallulah and Alba, who work in the art department. Elliot, who's our lighting designer. So all of these people are the people who brought the show to life.Paul Marden: Amazing.Neil Connolly: And we wanted to pay homage to them because some of them gave years of their lives to building the show from literally the inception that I had in 2023. Through to now and others are the people who literally spent months of their life underground in these basements building hand-building this set and so we wanted to pay homage to them so we got all of their photos we did the iconic red cross through it yeah and we stuck them all up in the corridor just because we thought it'd be a nice thing to do.Paul Marden: You're in the business of trading and experiences and that ranges from art exhibitions to touring shows. There's always going to be a challenge of balancing innovation and profitability. What is the formula? What is the magic formula?Neil Connolly: I believe, first and foremost, going back to what I was telling you earlier about us being a collaborative organisation. We are not a creative crack that has been used for the show. We are also the producers of the show. And to make my point again, I'm a commercially minded creative. So I actually sit down with the producers and go, 'Okay, cool.' There are 112 seats in the show.Paul Marden: Yep.Neil Connolly: Therefore, how many shows do we need to do per day? How many shows do we need to do per week? How many shows do we need to do per year? Therefore, let's build out a P &L. And we build a whole business plan based around that.Paul Marden: By having everybody— that you need in the team— makes it much easier to talk about that sort of stuff. It makes it much easier for you to design things with the end result in mind. You don't have a creative in a creative agency going off— feeding their creative wants without really thinking about the practicalities of delivering on it.Neil Connolly: Exactly. So you've got to think like, literally, from the very, very beginning: you've got to think about guest flow. You've got to think about throughput. You've got to think about your capacities. Then you've got to basically build out a budget that you think— how much, hey, how much really is this going to cost? Yeah. Then you build out an entire business plan and then you go and start raising the money to try and put that on. And then you find a venue. I mean, like the other magic triangle, like the traitor's magic triangle is, you know, time, space, atmosphere. That's how you do a show. Like with my producer's hat on, the other magic triangle is show, money, venue.Neil Connolly: The truth of the matter, like I make no bones about it, I can design shows till the cows come home, but I'm always going to need money to put them on and a venue to put them in. Also, I want to stress this really important. I use the words 'I' and 'we' very interchangeably.Paul Marden: It's a team effort.Neil Connolly: You can see that in that corridor. I am not a one-man band. I am the creative director of a company. I am a cog that is in that machine, and everybody is doing... We are, as a team... I cannot stress this enough. Some of the best in the business are doing what we do. And everyone is so wildly talented. And that's just us on the producing side. That's immersive everywhere, limited. Then I've got a whole other creative team. Then we've got operations. Then we've got... It's just mad. It's just mad, isn't it? This is a job. Who would have thought, when you were at school, this was an opportunity? Not my principal or my maths teacher.Neil Connolly: So, sorry, just to balance the kind of economies of scale. That was the question, wasn't it?Paul Marden: Well, we were talking about what is the formula for making that an investment, but you know, the authority here is the effort you've put in to do this feels high, but at the same time, you have to find this thing. There is a lot of investment that goes into the front.Neil Connolly: But that comes back to creatives. Caring and I'm not saying the creatives don't, but I care. I care about building businesses. Yeah, not necessarily like building my own CV, like there's so many projects that across our desks. I'll be like, 'Yeah, that'd be really fun to work on.' But do I think that I can make that a touring product? Can it be a long-running location-based entertainment sit-down product? Can it be an art shop? Like you've kind of got a balance with what do you think is just creatively cool versus what can we do as a company that is a commercially viable and financially stable product? And so all that comes through in terms of the creative, but also in terms of the activities of how we run the building, how this model realizes. Because if you think about it, let's make Phantom of the Opera run in the West End. Yes. The show is very obvious, with many casts on a room, away, fruit team away, terrace, it's a big activity. If they haven't sold half that away, they have to use the whole show and play all those people.Neil Connolly: But if they haven't sold half that away from one of my shows... I only have to activate four of my rooms, not eight of them. Therefore, I don't have to call in four actors. I don't have to call in a bunch of the other front of house team and I can scale in the operations on the back. It's an entirely scalable process. Flexible, yeah, yeah, yeah. Oh, 100%. But also, like, we've got eight rooms here. If we decide to take this to another territory, and that territory demands a much higher throughput, then instead of eight rooms, I can do 20 rooms, 30 rooms. As long as we know that the market is there to be able to kind of get people through it.Neil Connolly: I love this show and I'm so proud of it. The main reason why I'm proud of it is when the show finishes, let's go into one of the lounges. Have you been into one of the lounges?Paul Marden: I've had a nose around a lounge.Neil Connolly: There are different shapes and sizes. We won't go into that one. We'll go into this one down here. That one, that one. It's always such a buzz when you're stood in the bar and the shows kick out, and you see tables and tables of 14 people going up into the bar.Neil Connolly: Area and before they've even gotten a drink, they will run straight over to their friends, families, strangers, whoever they were playing with in that table of 14, and instantly be like, 'Right, I need to know everything that was going on inside your head, your heart, and your soul over the last two hours of my life because this was my experience.'Neil Connolly: And they'll just go, and they'll be like, 'And this is what I was thinking.' And then I thought it was you because you did this and you touched your nose in a weird way. And then I thought you were sending secret signals. And then everyone's like, 'No, that's not what I was doing.' I was just trying to be a normal person. And they were like, 'Well, why did you say that thing?' It sounded super weird. And they're like, 'That's just what I do.' And it's just totally mental. And then they all get a drink from the bar. And we call it the bar tab chat.Neil Connolly: It's another revenue stream.Neil Connolly: I do talk about this like it's a show. And it is a show. You've walked around, do you think it's a show? Completely. I talk to established houses all the time. Like, you know, the big theatres of the land. Organisations that are national portfolio organisations who receive a lot of Arts Council funding. The thing that they want to talk to us about all the time is new audiences. They're like, 'How do I get new audiences through my door?' What can I do? And I'm like, 'Well, firstly, make a show that people want to go and see.'Neil Connolly: Again, they're like, 'But I've got this amazing writer and he's a really big name and everyone's going to come because it's that name.' And I'm like, 'Yeah, that's wicked. That's cool.' And they can all go pay reverence to that person. That's really wonderful. Whereas when you look at the attractions landscape or the immersive theatre landscape or like anything like... Squid Game, or The Elvis, Evolution, or War of the Worlds, which has also laid reality, or any of that kind of stuff, across the landscape, it is nothing but new audiences. Yeah, yeah, yeah. It is nothing but actual ticket-buying audiences.Neil Connolly: And they come from all different walks of life. And what I love is that they do come in to this experience and we hit them with this like secret theatre.Neil Connolly: And they're like, 'Oh my God.' And often it's a gateway to them being like, 'Oh, I didn't realise that.' Maybe I'll go see a Western show or maybe I will go to the National Theatre and see something. Because that's the level of archery. Because those organisations, I love them and I've worked in a few of them, but those buildings can be quite austere, even though they're open and porous, but it's still very difficult to walk through that threshold and feel a part of it.Paul Marden: Whereas coming in here, coming into an event like this, can feel like a thing that they do.Neil Connolly: Because it's the same demographic as theme park junkies. People who love going to theme parks love going to stuff like this because it's an experience, it's an otherness, it's an other nature kind of thing. Because modern audiences want to play and do, not sit and watch. But we all exist in the kind of same ecosystem. I'm not taking on the National Theatre.Paul Marden: Gosh, no. I always talk about that. I think the reason why so many attractions work together in the collaborative way that they do is they recognise that they're not competing with each other. They're competing with sitting on your backside and watching Netflix.Paul Marden: Yeah, yeah.Paul Marden: Our job for all of us is to drag people away from their screens and drag people off of their sofas to do something. And then that's the biggest challenge that we all face.Neil Connolly: I think then that kind of answers the question that you asked me earlier, which I didn't answer. And I'm very sorry.Neil Connolly: is about identifying different pieces of IP. Like, yes, we largely exist in the world of licensing IP. And how do we identify that kind of IP to be able to translate? Not just how do we do it, but like, actually, how do we identify the right thing that's going to... How do you spot the winner? Yeah, exactly. Yeah. And that is one of the biggest challenges to your point of we're talking directly to people who consume arts, culture and media and technology in a slightly more passive way, whether that's just at home and watching Netflix and then bringing that to life. In a very, very different way. If you have a very clear marketing campaign that tells people what it is that they're buying and what they're expected to see or do on their particular night out, because that's what modern people really care about, what they do with their money. Yeah. And they want to have a good night out. And I'm in the business of giving people a good night out. We also happen to be murdering a lot of people in the course of the show.Neil Connolly: Still a good night out. Still a good night out. But I'm in a place where the dead sit. Yeah, exactly. Lounge of the dead. And like, you know, this is a really cool space. Oh, it's just beautiful. You know, we've got the telephone really works. There's lots of information that comes through that. The radio works, that does different things. The TV screen on the wall, that has the actual live feed into the round table room that you've just left. And there's other little puzzles and hints and tricks in this room, which means that after you've been murdered or banished and you come to the Lounge of the Dead, you're still engaged with the game to a degree. You just don't directly influence the outcome of the game. But you're still involved in it. You're still involved in it. It's super fun. Oh, and you can have a drink in here.Paul Marden: I don't let people drink in the round table. Even more important. What's this?Neil Connolly: The dolls, the creepy dolls. What this is, this is the void. Creatively speaking, this is where all the gold goes when people win or lose it. And the creepy dolls are from the TV show. Ydyn nhw'r un gwirioneddol o'r sioe? Felly, gafodd studio Lambert, sy'n gwneud y sioe tebyg, llawer o brops o'r sioe tebyg i ni eu rhoi ar y ddispleiddio yma. Felly, mae gennych chi'r Dolls Creepy o'r lles 3 yno. Rydyn ni'n mynd i fyny. Yn ôl yma, mae'r peintiwch Deathmatch.Paul Marden: Which is from season three.Neil Connolly: And they get the quill and they write the names and got the quill upstairs. We've also got over here, the cards that they used to play the death match with. Excellent.Paul Marden: So you began your career in theatre. How did that evolve into the world of immersive live experiences?Neil Connolly: Life story. I am the son of a postman and a cook. And if you haven't noticed already, I'm from Ireland. There was no theatre in our lives, my life, when I was growing up. And I stumbled into a youth theatre. It's called Kildare Youth Theatre. And the reason why I joined that is because there was a girl that I really fancied.Neil Connolly: She had just joined this youth theatre and I was like, 'Oh, I'm gonna join that as well' and that kind of opened the world of theatre for me. At the same time, I then got spotted by this guy, his name's Vijay Baton, his real name's Om, but he converted to Hare Krishnanism in the 90s. And he set up a street theatre company in Ireland. He just taught me street theatre. So he taught me stilt walk, he taught me juggling, he taught me how to build puppets. And so I spent years building puppets with him and going around Ireland doing lots of different street theatre while I was a teenager. And doing street theatre and doing my youth theatre and then kind of all of that kind of came to a head when I had to decide what I was going to do with my life. I applied to go to drama school. And I applied to two drama schools. One was Radha. Didn't get in. Didn't even get an audition. And the other one was Rose Bruford. And they took me. And the reason why they took me— I probably wasn't even that good. But on the day that I was auditioning to get into Rose Bruford was the same day as my maths exam for my final exams at school. You call them your A-levels, we call them the leaving certificate.Neil Connolly: And while all of my friends were back in Ireland doing their maths exam, I was in an audition room pretending to be a tree or the colour black.Neil Connolly: Who knows? And they kind of went, 'Well, if I fail my maths exam, I don't get into university in Ireland.' Like, it's just a blanket thing. And so I was like, 'I literally sat across the panel' and I was like, 'eggs, basket.' And they were like, 'cool.' So they let me in based off of that. So I got a classical training. Then what happened is I came out of university. I was living with two of my friends, Natalie and Joe. And we had our own little production company called The Lab Collective. And we just started making shows. In weird ways, we joined a company called Theatre Delicatessen. Let's get away from this. Yeah, yeah, yeah.Neil Connolly: So Theatre Deli was a company set up to take over disused spaces in London and convert them into art spaces.Neil Connolly: Basically legalised squatting. It's the same as like a guardianship. But we weren't living in the buildings. We were just putting on shows and we put on art shows, we put on theatre shows. We did Shakespeare for a while. We wrote our own work and we just did lots of really, really cool stuff. And I worked in music festivals, classically trained actor. So I was trying to do shows. I did a lot of devising. I also joined an improvisation group. And kind of through all that mix, like those years at Delhi, which was making these weird shows in these weird buildings, were very, very formative years for us. The Arts Council wouldn't support the kind of work that we were making. We were like, 'Cool, how do we get space?Neil Connolly: How do we get or make money to support ourselves? And what are the shows? There's the magic triangle all over again. Space, show, money. And that's your apprenticeship, I guess, that brings you to here. Yeah, yeah, yeah. And like, again, I make no bones about it. 10 years ago, I was selling programs on the door of the Royal Festival Hall while doing all of that stuff. So in one of the Theatre Daily buildings, we did a show called Heist, which is you break into a building and steal stuff. That's what the public do.Neil Connolly: And a bunch of us did that. I mean, it's so much fun— kind of doing it. And off the back of that, somebody else basically tried to chase down the crystal maze. And then they went away, and then they called me up and they were like, 'Hey, I've got the rights. Do you want to make the crystal maze?' And I was like, 'Yeah, sounds like fun.' So I got involved with that, did that for a while. And then, from there, this is the end of a very long story. I'm so apologised. Yeah, from there, all of those different things that I've done through the course of my life in terms of operations, designing experiences, being a creative, understanding business.Neil Connolly: Building a P&L, building a budget, talking to investors, trying to convince them to give you money. All of that stuff kind of basically came together. And over the last few years, like the wildest ride is that pre-2020.Neil Connolly: We were just a bunch of people doing a bunch of weird things, making weird shows and weird attractions in kind of different ways. And then that year happened. And I don't know what happened, but literally every single major studio, film, TV production, game designer, licensor in the world, suddenly just went— brand extensions, world extensions, and they all just started calling us. And they were like, 'Hi, I've got this thing.' Can you develop it into a thing? Because I need to extend my brand or I want to build a world and extend that for the public. And we were like, 'Yeah, okay, cool.' And we were just lucky, serendipitously, to be in the right place at the right time. To be those people that people can approach. And we're always, we're very approachable.Neil Connolly: As you can tell, I talk a lot. And, you know, so the last five years, it's just been a mad ride.Paul Marden: So look, Neil, it's been amazing. I have had the most fun. Last question for you. What's next? Are you putting your feet up now because you finished this? Or on to the next? Neil Connolly: Very much on to the next thing. So we're already in production with our new show, which is called Peppa Pig Surprise Party. And that is opening at the Metro Centre in Gateshead next year. Oh, how exciting is that? It's very exciting.Paul Marden: So quite a different demographic.Neil Connolly: The demographic for Peppa Pig is two to five year olds. It's been a really fun show to design and create. To go back to a question that you asked me very early on, there is no blueprint, there is no format. I have embraced the chaos tattooed on my arm. And always when I approach things, any new show or any new creative, I am thinking of it from a ticket buying perspective: 'I have paid my money.' What is the coolest thing that I can possibly do with that money? And so therefore, I'm now looking at families and, like, what's the coolest thing that they can do for that ticket price in the world of Peppa Pig?Paul Marden: Let's come back in the new year, once you've opened Peppa Pig, let's go to Gateshead and see that. That sounds pretty awesome to me. I reckon there's a whole new episode of Designing Worlds for two to five-year-olds that we could fill an hour on.Neil Connolly: Oh yeah, 100%. It's a totally different beast. And super fun to design.Paul Marden: Oh mate. Neil, it has been so wonderful having a wander around the inside of your crazy mind.Paul Marden: If you've enjoyed today's episode, please like it and leave a comment in your podcast app. It really does make it so much easier for other people to find us. This episode was written by Emily Burrows from Plaster, edited by Steve Folland, and produced by Sami Entwistle from Plaster and Wenalyn Dionaldo. Thanks very much. See you next week.  The 2025 Visitor Attraction Website Survey is now LIVE! Dive into groundbreaking benchmarks for the industryGain a better understanding of how to achieve the highest conversion ratesExplore the "why" behind visitor attraction site performanceLearn the impact of website optimisation and visitor engagement on conversion ratesUncover key steps to enhance user experience for greater conversionsTake the Rubber Cheese Visitor Attraction Website Survey Report

TOWER OF SORA - 10.06.2025 - #882 Take the Survey: https://tiny.cc/cc881 BestPodcastintheMetaverse.com Canary Cry News Talk #882 - 10.06.2025 - Recorded Live to 1s and 0s Deconstructing World Events from a Biblical Worldview Declaring Jesus as Lord amidst the Fifth Generation War! CageRattlerCoffee.com SD/TC email Ike for discount https://CanaryCry.Support   Join the Canary Cry Roundtable This Episode was Produced By:   Executive Producers Anonymous*** Sir Jamey Not the Lanister*** TDL Prez*** Sir LX Protocol V2 Baron of the Berrean Protocol***   Producers of TREASURE (CanaryCry.Support) Sir Kullen Anderson Hobo of the America's, Shawn H, Malik, Sir Marty B Knight of the Bass   Producers of TIME Timestampers: Jade Bouncerson, Morgan E Clankoniphius Links: JAM   NEPHILIM UPDATE/ALIENS 4:08 ‘Alien' DNA found inside humans — it was inserted into our genes, bonkers new study claims Sora Ai maga messaging   AI PSYCHOSIS 43:42 Sora 2 invite only Sora 2 is beginning of new era Sora 2 will create massive distrust in society, “don't trust, verify” AI actress Sponge Bob Attack on Titan   AI/SPACE/QUANTUM 1:47:57 Clip: Jeff Bezos on data centers in space to power AI (X) → Data centres in space? Jeff Bezos says it's possible (Reuters) → July 2025: A quantum computer goes to space (Science News) → Scientists finally prove that a QC can unconditionally outperform classical computers (Phys)   DRONES 1:50:42 Clip: Drone show gone wrong as fire falls from heaven (X)  → Clip: More footage of drones going down in China (X)   BEAST SYSTEM 1:58:35 Samsung brings ads to US fridges (Verge)   VOICEMAIL: Anthony H 2:18:42 JOnathan F - Coffee LOFI jingle   EXECUTIVE PRODUCERS 2:04:06 TALENT/TIME 2:21:12 END 2:43:42    

What's shakin'? I went all in today with someone who truly understands the evolution of digital marketing — John Sampogna, co-founder and CEO of Wonder Sauce, a creative agency behind some of the most innovative brand stories out there. John's worked with massive names like Samsung, Brookfield, and Subway, and been featured in outlets like CNBC, Yahoo, and Digiday — but what really stood out in this convo was his honesty about what makes modern marketing work. We dug deep into the difference between branding and marketing, how companies get lost chasing performance metrics, and why storytelling and authenticity still reign supreme. John also dropped major insight on how AI is transforming the creative world — not replacing creators, but enhancing them. We even got into how his team uses AI responsibly to make campaigns smarter, faster, and more human. This one is for every entrepreneur, marketer, and creator trying to navigate the new digital frontier. If you've ever felt overwhelmed by “hustle culture” in marketing or wondered how to stand out in a noisy world, this episode is your playbook.We Meet: John Sampogna, Chief Executive Officer and Co-founder of WondersauceConnect:Connect with Rick: https://linktr.ee/mrrickjordanConnect with John: www.wondersauce.comSubscribe & Review to ALL IN with Rick Jordan on YouTube: https://www.youtube.com/c/RickJordanALLINAbout John: John Sampogna is the Chief Executive Officer and Co-founder of Wondersauce, an agency specializing in brand storytelling, paid media, e-commerce, and digital experiences. With over 15 years of experience in digital marketing and advertising, Sampogna has created and led work for a wide range of clients from innovative startups to household names such as Samsung, Scott's, Brookfield, Golf.com, and Subway, amongst many others. Featured early in his career in Business Insider's “30 Most Creative People In Advertising Under 30”, Sampgona's insights have been featured in numerous media outlets, including Glossy, Adweek, CNBC, Medium, Yahoo, and Digiday. Today, he manages a team of over 100 creatives, strategists, producers, and technologists at Wondersauce, and is well-regarded industry-wide for his innovative approach toward digital marketing and brand storytelling.

This month's episode of Brand New World was largely created during Fast Company's Innovation Festival, which was held in New York City in mid-September.    So, we're bringing you my interview with Bozoma Saint-John, former chief marketing or brand officer at companies including Netflix, Uber, and Beats by Dre—who also just happens to star on The Real Housewives of Beverly Hills. She's also the cohost of NBC's newest reality show On Brand with Jimmy Fallon, where 10 everyday people compete to have their advertising ideas actually used by major brands like Samsung, Dunkin', Southwest, Captain Morgan, and Therabody.    But first, I had the chance to tap into my inner pizza nerd and talk to founder Tom Gozney about content and design as pillars of his brand's success, how he's working to maintain the brand's culture amid international expansion, and more. (WHICH BRAND?)   Pizza and reality TV? Let's gooooo.

Antony “Skarred Ghost” Vitillo—legendary XR blogger, developer, and authentic voice of the immersive tech world—joins Charlie Fink, Ted Schilowitz, and Rony Abovitz for a sharp, candid take on why spatial computing keeps breaking hearts (and bank accounts). Vitillo, calling in from Torino (and Nutella country), takes listeners inside his evolution from reluctant Twitter handle-user to one of the industry's essential critical thinkers. With 30,000+ social followers and nearly a decade at the helm of the Skarred Ghost blog, Tony has borne witness to every device cycle, product hype wave, and reality check XR can muster.The hosts open with news that captures the collective whiplash of the sector: Samsung finally names its long-awaited “Moohan” headset the Galaxy XR; Apple is reportedly pivoting away from Vision Pro follow-ups in favor of pursuing AI smart glasses, chasing the hardware trend Meta has tried to lead—with several Magic Leap alumni shaping both companies' next moves. Meanwhile, OpenAI's Sora 2 outpaces Google's Veo 3 in text-to-video generation, and “AI feeds” continue to spark debates about separating synthetic from real in our content streams.Guest HighlightsVitillo unveils XR truths learned the hard way:From accidental blogger to “Master Yoda”: Tony's accidental rise began with an anonymous Twitter handle, a failed AR/VR startup, and a mentor's advice to “own” XR expertise—eventually outlasting the startup itself.The real cost of authenticity: European sensibilities (practical, cost-effective, resistant to Silicon Valley bombast) shaped Tony's on-the-ground verdicts: the Google Glass era was “too early,” even good implementations often wither outside logistics and niche use-cases.Product vs. Prototype and the patience gap: Tony, Rony, and Ted all agree: too many XR launches are rushed by investor pressure from prototype to product, skipping the long, hard path of patience. Meta's Quest Pro is called out as a textbook “rush job” that failed to meet real readiness.Why XR is “harder than Mars:” Decades and $150B+ spent, yet still no universal hit. Tony argues the impossible form factor challenge (stuffing room-scale computation into eyewear) is compounded by deeper neuroscience—humans simply recoil from something too “in your face.” Physics is tough, but brains and social norms are the real brick wall.Why Roblox, not VRChat, “won” the metaverse: Most of the sector's big dreams faded back to mobile during and after Covid. With Rec Room, VRChat, and others all scaling back, Roblox's mass adoption proves device accessibility outweighs idealism. Tony expects cycles of platform hype, but says only rare combinations of luck, timing, and use-case ever sustain an audience.News Highlights Samsung's “Moohan” headset renamed Galaxy XR—signaling mainstream branding push into the AR/VR hardware race.Apple shifts Vision Pro focus toward AI smart glasses—pivot after slow sales and sector criticism, echoing Meta's latest headset push.OpenAI Sora 2 outpaces Google's Veo 3—AI video generation heats up, new feeds spark debates over AI vs. real content in social media.XR product launches called out for impatience—Meta's Quest Pro and others critiqued as rushed from prototype to product.Thanks to This Episode's SponsorsZappar's Mattercraft - 3D web development with AI assistant for real-time design and debuggingViture XR Glasses Luma Series - 52-degree field of view, 152-inch virtual screen for mobile gaming Hosted on Acast. See acast.com/privacy for more information.

October Horror: #6 out of 31: I have never seen this early Mike Flanagan movie, let's dive in!   Hush (2016) - 4K UHD Blu-Ray Review ROCKFILE Podcast 878 #hushmovie #moviereview #rockfile    ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~ Note: the static pictures in my movie reviews are NOT screen captures. I am not set up to do that yet but one day I hope to be.

Out of nowhere today, one of the greatest bands ever announced a new tour for 2026!   RUSH Tour 2026? (2025) - Discussion ROCKFILE Podcast 877 #rush #concerttour #rockfile    ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~  

Keith Kakadia is the co-founder and CEO of Sociallyin, a social-media-only agency he started in college that has grown into a 50-person team working with brands like Samsung, Carnival Cruise Line, and Nikon. Over the past 14 years, he's turned Sociallyin into one of the top-ranked agencies in the U.S., known for blending creativity, data, and community engagement at scale. But Keith's path hasn't been a straight line—it's been a series of calculated risks, late nights, and bold experiments. From early days hustling affiliate marketing campaigns, to bootstrapping an agency in the deep South, to now competing with global shops, his story is one of resilience and reinvention. Beyond running Sociallyin, Keith is passionate about building systems that make businesses more efficient, mentoring up-and-coming entrepreneurs, and exploring how AI can transform creative industries. He brings a candid, unvarnished view of entrepreneurship—the wins, the losses, and the lessons learned along the way. When he's not scaling companies, you'll likely find him traveling, experimenting with tech, or pushing himself with new adventures. Find Keith Online https://sociallyin.com/ https://www.linkedin.com/in/keithkakadia/ If you're enjoying Entrepreneur's Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you're getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee Support me on TrueFans.fm → https://gmwd.us/truefans. Support The Show & Get Merch: https://shop.entrepreneursenigma.com Want to learn from a 15 year veteran? Check out the Podcast Mastery Community: https://www.skool.com/podcast-mastery/about Follow Seth Online: Instagram: https://instagram.com/s3th.me LinkedIn: https://www.linkedin.com/in/sethmgoldstein/ Seth On Mastodon: https://indieweb.social/@phillycodehound The Marketing Junto Newsletter: https://MarketingJunto.com Leave The Show A Voicemail: https://voiceline.app/ee Learn more about your ad choices. Visit megaphone.fm/adchoices

Morse code transcription: vvv vvv EastEnders Kellie Bright on the challenges of being a Send parent Mount Everest blizzard Hikers battle hypothermia and heavy snow Conservatives to set out plan for 47bn of cuts to public spending Nobel Prize for discovering immune security guards Nottingham attacks victim Grace OMalley Kumar awarded George Medal Apple and Samsung users in UK may be due share of 480m payout French Prime Minister S bastien Lecornu resigns after less than a month Swag gap Does it matter if your partner has a different style to you Erin Patterson Australian prosecutors appeal mushroom murderers inadequate sentence MoD spends millions on private schools to avoid Welsh language

A inteligência artificial já não é mais apenas parte do futuro, ela está transformando o presente das telecomunicações. No novo episódio do Podcast Canaltech, Ivan Mauricio Gutiérrez, diretor de Marketing da ZTE do Brasil, explica como a IA vem sendo aplicada em redes ópticas e móveis para detectar falhas, otimizar operações e melhorar a qualidade da experiência dos usuários. Na conversa, ele também fala sobre como essa tecnologia pode reduzir desigualdades no acesso à internet, preparar o país para o 6G e impulsionar novos investimentos em data centers e infraestrutura. Você também vai conferir: Brasil tem o 5G mais rápido do mundo, Pixel 11 pode ser o ponto final no casamento entre Google e Samsung, um ataque invisível deixou 30 mil sites à mercê de hackers, robôs vão ajudar cirurgiões do SUS em operações e ChatGPT pode virar seu consultor de investimentos. Este podcast foi roteirizado por Fernanda Santos apresentado por Marcelo Fischer e contou com reportagens de Bruno Bertonzin, Vinicius Moschen, Lilian Sibila, Nathan Vieira e Claudio Yuge sob coordenação de Anaísa Catucci. A trilha sonora é de Guilherme Zomer, a edição de Jully Cruz e a arte da capa é de Erick Teixeira.See omnystudio.com/listener for privacy information.

video: https://youtu.be/GWF9d5CDF9g Sponsored by Sandfly Security: the revolutionary agentless platform designed for Linux. Visit https://destinationlinux.net/sandfly to experience security that's not just effective but gives you peace of mind. No agents. No downtime. Just cutting-edge protection. In this episode of Destination Linux, the team dives into global privacy laws and how the UK's proposed child protection and filtering systems could reshape the internet as we know it. Ryan breaks down Google's latest developer decree that threatens the very existence of F-Droid and other open-source Android app stores, while Jill takes us on a nostalgic journey through her boxed Linux collection—from Red Hat 5 to Corel Linux and Mandrake 7.0. Nate wraps things up with a look at Samsung's bizarre decision to push advertisements on $1,800 smart refrigerators. Privacy, history, and a little bit of corporate absurdity all collide in this week's show. Forum Discussion Thread (https://destinationlinux.net/forum) Download as MP3 (https://aphid.fireside.fm/d/1437767933/32f28071-0b08-4ea1-afcc-37af75bd83d6/14fee361-101b-4f8f-834b-68c94975eedc.mp3) Support the show by becoming a patron at tuxdigital.com/membership (https://tuxdigital.com/membership) or get some swag at tuxdigital.com/store (https://tuxdigital.com/store) Hosted by: Ryan (DasGeek) = dasgeek.net (https://dasgeek.net) Jill Bryant = jilllinuxgirl.com (https://jilllinuxgirl.com) Michael Tunnell = michaeltunnell.com (https://michaeltunnell.com) Chapters: 00:00:00 Intro 00:02:58 Update on Michael & The Two-Week Hiatus 00:05:12 Community Feedback: UK Privacy Laws & Router Control 00:23:09 Sponsor: Sandfly Security 00:25:30 Is Google Killing F-Droid? Android's Open Source Dilemma 00:43:18 Jill's Treasure Hunt: Unboxing Classic Linux Distros 00:45:50 Red Hat 5.0 Hurricane: The Shift from UNIX to FOSS 00:53:29 Corel Linux OS: Industry Graphics and the Wine Breakthrough 01:07:29 Linux Mandrake 7.0: The Distro That Detected Your Sound Card 01:15:06 Treasure Hunt Wrap Up 01:15:35 Samsung's Ad-Riddled ,800 Refrigerator 01:40:44 Over Time 01:41:44 Support the Show 01:43:35 Outro 01:44:36 Post Show Links: Community Feedback https://destinationlinux.net/comments (https://destinationlinux.net/comments) https://destinationlinux.net/forum (https://destinationlinux.net/forum) Sandfly Security https://destinationlinux.net/sandfly (https://destinationlinux.net/sandfly) Is Google Killing F-Droid? Android's Open Source Dilemma https://f-droid.org/en/2025/09/29/google-developer-registration-decree.html (https://f-droid.org/en/2025/09/29/google-developer-registration-decree.html) Samsung's Ad-Riddled ,800 Refrigerator https://fortune.com/2025/09/19/samsung-family-hub-refrigerators-advertisements/ (https://fortune.com/2025/09/19/samsung-family-hub-refrigerators-advertisements/) Support the Show https://tuxdigital.com/membership (https://tuxdigital.com/membership) https://store.tuxdigital.com/ (https://store.tuxdigital.com/) Special Guests: Nathan Wolf and Wendy Hill.

An unrelated conversation sent me down a rabbit hole. 19 months later, I have some conclusions to share about how to improve your social media feed. Let's discuss how trolling/clickbait/ragebait has become marketing you may not be aware of.   Improve Your Social Media Feed (2025) - Discussion ROCKFILE Podcast 876 #socialmedia #ragebait #rockfile    ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~

Re-visiting an old favorite in its new 4K edition. Is it worth the upgrade? A definite yes for fans.   Tron (1982) - 4K UHD Blu-Ray Review ROCKFILE Podcast 874 #tronmovie #moviereview #rockfile    ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~  

October Horror: #5 out of 31: Revisiting this classic in 4K. (I was wrong about one thing in here, the movie IS available separately on 4K UHD in the UK but, it is extremely hard to get.)   Hellraiser (1987) - 4K UHD Blu-Ray Review ROCKFILE Podcast 875 #hellraisermovie #moviereview #rockfile    ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~ Note: the static pictures in my movie reviews are NOT screen captures. I am not set up to do that yet but one day I hope to be.

Today's blockchain and cryptocurrency news  Walmart-owned OnePay to launch bitcoin, ether trading and custody on mobile later this year Samsung expands Coinbase partnership in US Shibarium preps bridge restart and user refunds after $4 million exploit ###Gemini Card Disclosure: The Gemini Credit Card is issued by WebBank. In order to qualify for the $200 crypto intro onus, you must spend $3,000 in your first 90 days. Terms Apply. Some exclusions apply to instant rewards in which rewards are deposited when the transaction posts. This content is not investment advice and trading crypto involves risk. For more details on rates, fees, and other cost information, see Rates & Fees. The Gemini Credit Card may not be used to make gambling-related purchases. Learn more about your ad choices. Visit megaphone.fm/adchoices

Crypto News: Bitcoin pumps to over $123,000. Samsung taps Coinbase to bring crypto to more than 75 million Galaxy users. Walmart-owned OnePay to launch bitcoin, ether trading and custody on mobile later this year.Brought to you by

https://rhr.tv/stream - coinbase partners with samsung https://www.coinbase.com/blog/Samsung-taps-Coinbase-to-bring-crypto-to-more-than-75-million-Galaxy-users - nostrtv appletv beta https://primal.net/e/nevent1qqsqk2fhnl86vf0fhxlcdqneh5qgsw2cvzduw34s7mgs88g5nu7vqzce5rdre - Signal sounds alarm on potential German Gov Chat Control support https://primal.net/e/nevent1qqsr53e30jwl3y63fkzq40pdvu6m4cu2zsye4r39dd5qpc2zfvs734stdpsps - ICE raids bitcoin mine in Pyote, Texas https://blockspace.media/insight/ice-raids-bitcoin-mine-in-pyote-texas/ - 14th Wave of Opensats Bitcoin Grants https://opensats.org/blog/fourteenth-wave-of-bitcoin-grants - Saudi Arabia | Crown Prince Orders Rent Freeze in Riyadh In Saudi Arabia, Crown Prince Mohammed bin Salman has ordered a five-year freeze on residential and commercial rents in the capital of Riyadh. This follows a sharp rise in rent prices in recent years, a trend that the policy aims to curb. Violations face steep financial punishments. Property owners who violate the freeze risk fines of up to a year's rent plus compensation for tenants. And whistleblowers can earn 20% of any fines collected. While billed as relief, rent freezes are a form of price control that can often yield adverse effects. Property owners may reduce upkeep, shift investments away from housing, or demand informal payments to compensate for the loss of income. This can create shortages and deteriorating conditions, making it disproportionately harder for new or lower-income residents to find affordable housing amid the backdrop of authoritarian rule and immense digital repression. FinancialFreedomReport.org - Sparrow v2.3.0 https://primal.net/e/nevent1qqsy5awlgj30eeda3kv0flmjpsf23zaft2rmugv2kzw57874dwshsss6058qt - Coldcard Firmware Release 1.3.4Q & 5.4.4Mk4 https://blog.coinkite.com/spending-policy/ - Marmot Open Source Secure Messaging Protocol https://primal.net/e/nevent1qqs9kvauvvx7w82ft3lt6ujxhx8ksgcf39mc50mh3cv7a90kqgn7g0gt9u0qj - Shakespeare Act 2 https://primal.net/e/nevent1qqs8nsxy9yas5grstgscpvnlsz0ltwkgxseyxzwx6vfd04eme72afmqeqmctq - Hashpool live on testnet4 https://primal.net/e/nevent1qqsy88qd33qwsqw8ly8pyud2ztsa0fnhvygqgua4rm8gtc60y54knxg48k87l - Kagi releases ad free news app https://blog.kagi.com/kagi-news - https://www.opensourceecology.org/ 2:35 - Ten31 Retreat 8:40 - Dashboard 12:10 - NostrTV 13:60 - Samsung x Coinbase 17:35 - Signal EU Chat Control 23:45 - Marmot 25:60 - TikTok Larry Ellison 28:35 - ICE raids mine 32:20 - OpenSats 36:45 - HRF Story of the Week 41:15 - Software updates 1:04:10 - AI dystopia 1:11:15 - Bitcoin Debasement Trade 1:14:35 - Treasury debt & Coca-Cola 1:21:25 - Inflation 1:27:50 - Open Source Ecology Shoutout to our sponsors: Coinkite https://coinkite.com/ Stakwork https://stakwork.ai/ Obscura https://obscura.net/ Follow Marty Bent: Twitter https://twitter.com/martybent Nostr https://primal.net/marty Newsletter https://tftc.io/martys-bent/ Podcast https://tftc.io/podcasts/ Follow Odell: Nostr https://primal.net/odell Newsletter https://discreetlog.com/ Podcast https://citadeldispatch.com/

Join the Conversation: Dive deeper into home theater, hi-fi, and the latest industry news with over 63,000 enthusiasts on the AV NIRVANA forum.

October Horror: #4 out of 31:  My fourth horror review of the month (the last was a 2-in-1), this is my third of the three Michele Soavi horror movies to watch recently. If you like Italian horror, add this to your viewing list.   The Sect (1991) - 4K UHD Blu-Ray Review ROCKFILE Podcast 873 #thesectmovie #moviereview #rockfile    ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~  

Speaker-less speakers at bankruptcy box. How did Rover's MRI go? Who drives more Krystle or JLR? Nicole Kidman's earlobes. North Korea bans anti-socialist breast augmentation. Poop collecting to use as fertilizer. Samsung plans to play digital ads on their smart refrigerators. Teenagers walking through a neighborhood are confronted by an off-duty cop. Rover hates the Hey Dude shoe brand. Hoods for ICE. More details have been released about the attack on a synagogue in Manchester. Apartment hunt update and JLR's rent increased. An off-duty cop is facing administration charges after he went to the Ryder Cip dressed in full tactical gear to get into the event. Krystle found a phone in her yard. DraftKings bets. See omnystudio.com/listener for privacy information.

Samsung plans to play digital ads on their smart refrigerators. Teenagers walking through a neighborhood are confronted by an off-duty cop. Rover hates the Hey Dude shoe brand. 

Speaker-less speakers at bankruptcy box. How did Rover's MRI go? Who drives more Krystle or JLR? Nicole Kidman's earlobes. North Korea bans anti-socialist breast augmentation. Poop collecting to use as fertilizer. Samsung plans to play digital ads on their smart refrigerators. Teenagers walking through a neighborhood are confronted by an off-duty cop. Rover hates the Hey Dude shoe brand. Hoods for ICE. More details have been released about the attack on a synagogue in Manchester. Apartment hunt update and JLR's rent increased. An off-duty cop is facing administration charges after he went to the Ryder Cip dressed in full tactical gear to get into the event. Krystle found a phone in her yard. DraftKings bets.

Samsung plans to play digital ads on their smart refrigerators. Teenagers walking through a neighborhood are confronted by an off-duty cop. Rover hates the Hey Dude shoe brand. See omnystudio.com/listener for privacy information.

Episodio 38 de nuestro Unplugged. Se ha filtrado todo el Samsung S26 Ultra. Ojo a las fechas y la última hora de las gafas de Apple tipo Rayban Meta. Y más ojo aún al OnePlus 15. ¿Charlamos?Usa el código: RHINO para tener un 10% de descuento en toda la webEnlace a RHINOSHIELD: https://url.rhinoshield.es/i17-RHINO

LG versus Samsung, Costco versus Lowe's & please don't be judas

Plus: The Trump administration turns the screws on Democrats as the government shutdown continues. And, the U.S. will provide Ukraine with intelligence for missile strikes deep inside Russia. Caitlin McCabe hosts. Sign up for WSJ's free What's News newsletter. Learn more about your ad choices. Visit megaphone.fm/adchoices

I decided to review both versions of Suspiria together, the 1977 original classic and the 2018 remake/homage, both in 4K. Suspiria (1977/2018) - 4K UHD Blu-Ray Review ROCKFILE Podcast 872 #suspiriamovie #moviereview #rockfile ~ You can subscribe to my podcasts on Podbean, Spotify, Apple Podcasts, iTunes, Amazon Music/Audible, Google Podcasts, YouTube, iHeart Radio, Pandora, TuneIn, Alexa, Player FM, Samsung, Podchaser, Stitcher, Boomplay, Overcast, Pocket Cast, Castro, Castbox, Podfriend, Goodpods, Deezer and more. ~ -Social Media Group:  https://www.facebook.com/groups/rockfilesroom -Official Website:  https://therockfile.com/ -YouTube channel:  https://www.youtube.com/@rockfile -Interview Archive:  https://therockfile.com/Interviews/    ~ Music from #Uppbeat https://uppbeat.io/t/enrique-molano/ants-carnival License code: IV5M5EGLBEBSNUDV  ~  

HAPPY INDEPENDENCE DAY!This week's episode is very Power Puff Girl coded; FK & Jola are joined by Tosin, a Misan by Bamboo top user who's a makeup artist and business mogul. They start off chatting about moving apartments, an insane birthday night at Zaza featuring a giraffe and then tackle some very interesting dilemmas about parents prioritizing other people's feelings & wellbeing over their own children, weighing the cost of birthday gifts given and received, and the crucial choice of leaving your 9to5 to become an entrepreneur. They segue into parenting, discipline and learning life lessons on your own as a teenager. Enjoyyy this long, special, life-saving episode brought to you By Misan By Bamboo!Join FK & Jola on their Samsung journey and enjoy the brand new range of Samsung Foldables. Shop at https://www.samsung.com/africa_en/storelocator/Don't forget to use #ISWIS or #ISWISPodcast to share your thoughts while listening to the podcast on X! Rate the show 5 stars on whatever app you listen to and leave a review, share with everyone you know and if you also watch on YouTube, subscribe, like and leave a comment!Choose Bolden products for all your skincare needs like we do! Shop at Medplus Pharmacy, Nectar Beauty, Teeka4.com, Beauty Hut Africa, Cho & Zen (Abuja), Tulip Bodycare (Abuja).For listeners in areas the US, Canada, UK, and the rest of Europe, we've secured a special discount for you. Use the code ISWIS20 to receive 20% off all items on the site; www.boldenusa.comMake sure to follow us onTwitter: @ISWISPodcastInstagram: @isaidwhatisaidpodYoutube: @isaidwhatisaidpodHosted on Acast. See acast.com/privacy for more information. Hosted on Acast. See acast.com/privacy for more information.

Naoki Hiroshima さんをゲストに迎えて、Xcode, iOS 26, iPhone Air, H-1B ビザなどについて話しました。 Show Notes Writing code with intelligence in Xcode How to revive or restore Mac firmware Why is scrolling with WebView so sluggish on iOS 26? Cluely - Live AI Meeting Assistant Transcript for DHH: Future of Programming, AI, Ruby on Rails, Productivity & Parenting | Lex Fridman Podcast iPhone Air Bumper – Light Blue iPhone Air Durability test AOL dial-up internet service is set to end on Sept. 30 Tim Cook on X: "Created manga with students on iPad in Kyoto, visited the team at Apple Umeda, and tried takoyaki before taking in a Hanshin Tigers baseball game in Osaka!" Samsung brings ads to US fridges TRMNL | E-ink dashboard to stay focused Jimmy Kimmel is Back!

Today, Amazon held its fall product event. With Prime Big Deal Days next week, they showed off new speakers, Kindles, cameras, and more. We try to make sense of all the products unveiled, as well as Amazon's Alexa+ AI. Plenty of other tech news to get caught up on as well, with Nvidia making big moves and, of course, a Stan Lee AI hologram. We've got some great tips, tricks, and picks to help you get out there and tech better. Watch on YouTube! - Notnerd.com and Notpicks.com INTRO (00:00) Spotify now directly integrates with DJ software (02:40) MAIN TOPIC: Amazon Alexa+ & New Fall Products (05:35) Everything announced at Amazon's product-packed September Event Amazon October Prime Deal Days DAVE'S PRO-TIP OF THE WEEK: Spacialify any photo in Photos (19:05) JUST THE HEADLINES: (22:40) Shoplifters could soon be chased down by drones Elon Musk's xAI offers Grok to federal government for 42 cents Apple CEO Tim Cook meets Pikachu during Japan visit Samsung confirms plan to make foldable displays for “Major American Company” Artificial light has essentially lengthened birds' day Spotify announces new AI safeguards, says it's removed 75 million ‘spammy' tracks Scientists find that ice generates electricity when bent LISTENER MAIL: Wes - What does AI in a TV mean? LG AI TVs (26:25) TAKES: New Stan Lee AI hologram makes its debut at LA Comic Con (33:00) Nvidia's $100 billion OpenAI deal showcases chipmaker's growing investment portfolio (35:40) Tile security flaws can let both the company and stalkers track your location (38:15) BONUS ODD TAKE: I'm Not a Robot - Neal.Fun (42:05) PICKS OF THE WEEK:  Dave:  Snap Grip 4 by OhSnap! (48:05) Nate: SMALLRIG 22" Magic Arm Clamp, Overhead Phone Mount Holder Stand, Flexible Desk Camera Mount, Articulating Friction Boom Arm, for POV Shot, Filming, Light, Webcam, Action Camera (53:25) RAMAZON PURCHASE OF THE WEEK (57:25)

On the latest episode of The Big Impression podcast, Samsung's Allison Stransky discusses the company's new AI-focused campaign, “Your Home Speaks You.” She explains the importance of conveying how Samsung's AI-powered home-automation features benefit the consumer.  Episode TranscriptPlease note, this transcript  may contain minor inconsistencies compared to the episode audio. Damian Fowler (00:00):I'm Damian Fowler.Ilyse Liffreing (00:01):And I'm Ilyse Liffreing.Damian Fowler (00:02):And welcome to this edition of The Big Impression.Ilyse Liffreing (00:09):Today we're joined by Allison Stransky, Chief Marketing Officer at Samsung Electronics America. She's led brand strategy at global companies like Google and L'Oreal, and now drive Samsung's vision for the connected home.Damian Fowler (00:24):Allison's here to talk about Samsung's new campaign Your Home Speaks You launched in June. The campaign highlights the joy of a home that feels more personal, showing how Samsung's connected products and Galaxy AI come together in everyday moments. Think a washer dryer that finishes a load in 68 minutes or a fridge that tells you to order some more cheese.Ilyse Liffreing (00:47):I love that idea. It's an omnichannel campaign built on real consumer insights about what homeowners actually need and how connected tech can save time, reduce stress, and make life a little easier.Damian Fowler (01:01):So let's get into it.Ilyse Liffreing (01:08):So Alison, the campaign Your Home speaks to you. It really redefines the home, not just as a space but as a feeling. And for the first time, it actually connects all of Samsung's various products into one overall story where anybody can pair these devices throughout the home together. Can you discuss the campaign and then how you translated that vision into the creative?Allison Stransky (01:31):Absolutely. So the initial insight behind your home speaks you is that we are all unique individuals and so are our homes, but also our homes are unique reflection of ourselves. And this actually went back to a campaign that we launched in 2024, but in 25 we took a really exciting evolution, which as you said was the first time we made a wide reaching video, digital video campaign featuring multiple Samsung products working together because we wanted to really convey to consumers who know consumers who don't know how much more you can get out of the Samsung ecosystem when you connect it all through smart things and what is also net new, how Galaxy AI takes those benefits really to the next level. So we are firm believers in how incredible our products are and how amazing they can all be when they work together, but we needed to translate that into something really tangible and relatable.(02:38):So that's where it came to life. In this campaign we featured four different hero products, the two TVs, combo washer dryer and the Bespoke fridge in sequence with a number of mobile products because that is where a lot of the real benefits of the interoperability can start to happen and then looked for real emotional insights to drive the storyline. So to turn that idea into a campaign, it all starts with the data. So we wanted to start by understanding the features and the benefits that our consumers like the most about our products and how our products work together. And then we took that data and turned them into insights. So to give you an example of how that worked, I'll start with the bespoke combo washer dryer. This is a new product that we launched in 2025. It does a wash in a dry all in one cycle in 68 minutes.(03:38):So this is the fastest combo washer dryer on the market, which is great. Fast speed is a great benefit, but when you connect to smart things and you start working with all of your devices together, you can really take your efficiency to the next level through things like notifications. But the human insight that comes into play is imagine that you are coming home and have to get ready for a date and you find that your dog is sitting on the clothes that you laid out for your date and your now brief tells you you have to be out the door in 75 minutes. Well, Samsung saves the day or the date night with the combo washer dryer and the sequence of notifications so you can get ready to go. And that's how really we thought about the whole campaign of bringing it together is it started with a product, it's made better by smart things in ai, but it's really a data-driven human insight that takes the whole thing and brings it to life.Ilyse Liffreing (04:34):Oh yeah, that's really cool. I know it took me two and a half hours to do laundry the other night.Damian Fowler (04:39):That's way too long.Ilyse Liffreing (04:41):And your own research has found that 76% of households already own at least one SAM product and then 27% have three or more. So how did those data insights actually help you shape the campaign?Allison Stransky (04:56):Well, that is data that we're really proud of. We are so proud to be in 76% of households, but then when you look at the drop off, between 76% have at least one Samsung product and 27% have three or more. We really believe in the benefits that are unlocked when all of our products are working together. So in theory, only 27% of households are realizing this state that we know can be possible. So it is one of the things that has driven this is like it is important for you to unlock all of the features and all of the capabilities of whether it's your appliance, your TV or your phone. They really are better together. So that was one of the drivers behind this campaign. Another one of the drivers is we launched Galaxy AI in 2024 and now we've been over this hurdle of there is strong awareness of Galaxy AI and AI in general of what it is and what it can do, but we need to help consumers along on this journey of seeing all the benefits that AI can unlock.(06:01):So we talk about Galaxy AI as being your true AI companion. And what we mean by that is we've moved beyond automation and it's now personalized predictive, anticipating your needs and offering you meaningful personal insights. And that's something else that we want to start telling the story of because that's the thing that's going to get you to say, oh my gosh, my phone can do so much more and now enter smart things. My phone and my fridge or my phone and my TV can help me start building this really amazing connected lifestyle that's going to help me insert the benefit that isn't relevant to you. Is it save time? Is it have a better movie watching experience? There's so many things that this can enable that. That was, it was those things that added up to really inspiring us to create this campaign.Damian Fowler (06:53):I'm really interested to hear a little bit more about the style and the tone of the aesthetic of this campaign, how it aligns this futuristic vision with very human insight.Allison Stransky (07:03):We always think not just about the tech itself but the design. So it really goes back to the product and how we represent our products because it is not just about having this functional high tech TV, refrigerator, et cetera, but we want them to be designed forward and fit them beautifully into your house. So that's our baseline philosophy as it came to this campaign. We want to represent how beautiful and designed for the products are, but also Samsung, the brand as a whole. So we are joyful, colorful, open, inclusive as a brand. And so to get that feeling and to bring that to life, we worked with an amazing team. Crispin was our creative partner and Mathy was our director duo partner who really brought that vision to life. So Crispin was not new for us. We have been working with them since 2024, and so they really get and feel our brand.(08:05):But Mathy is a creative team that we and the Crispin team have really admired and wanted to have an opportunity to work with because we felt like they really get it, they get Samsung, they get what they're trying to do and then they bring their own incredible spin to it. So two of the things that I loved about them, and I will say they all this team really surpassed expectations. One was their approach to color. Like I said, we are a design forward colorful brand and they really captured a very modern look and feel. But then secondly, they have an incredible attention to detail that I hope our viewers pick up on when they watch the spots and see all these tiny little things that came together. One of my favorite examples of that was in our neo QLED eight K TV spot. The storyline was that this couple is obsessed with westerns and they want to have the most immersive TV western viewing experience, but their whole house is designed like Western fans and there's all this little attention to detail in tiny hats and cowboy boots that they strategically placed everywhere in the spot.(09:20):And when we saw it come to life, we just, like I said, it surpassed our expectations and we know we picked the right team.Damian Fowler (09:31):Allison, I'd really love to ask you a little bit more about the actual media buying strategy behind the campaign. Can you elaborate?Allison Stransky (09:37):Absolutely. So it's really special to work at this brand. A lot of CMOs have a lot of love for their brand. I've had love for Samsung before I worked here, so I feel fortunate to have this seat and everything that we create is so it's thought out from the product perspective, from the communication perspective, from the media buying perspective because we want to make sure, one, you understand what we are trying to do. Two, we reach the right people. Something else that is unique about working in a brand that has touched this many households is one of the reasons we've done that is we have so many products and part of that is getting the right message to the right person at the right time. Because if you're going back to school and you're in college shopping mode, I have really relevant phones and laptops and tablets that are going to monitors that will enhance your back to school experience.(10:40):I don't want to serve you a refrigerator ad at that time. And so that's where end to end, every detail needs to be thought out because even the targeting needs to get the right spot to the right people. As I talked a little bit about, this is year two of the campaign in the first year we created stories and vignettes around Are you a workout from Home Maven? Are you a home chef? And when I saw the corporate, the boss lady served to me, I was like, this is all working. The media is working out is the one that I've also been served.Ilyse Liffreing (11:16):Yeah, it seems to me like it's a truly omnichannel kind of strategy as well, and that kind of fits in with the overall smart things theme in a sense.Allison Stransky (11:25):It does. I appreciate that connection because smart things is one of the things that's really special about the Smart Things app is that it is an open ecosystem. It works with everything that is built on the matter platform. So it's not just for Samsung products. And not only is that in line with our value system of openness and inclusion, but that helps our consumers and smart things app users reach another level of benefits and impact. And what I mean by that is health is a big area, for example, that we focus on and sleep within health is critical, but part of your sleeping environment is are your shades open or closed? How well lit or not well lit is your bedroom. And we want smart things to be part of making that perfect sleeping environment. But we don't make lights, we don't make curtains, but we are very happy that you can connect smart lights and smart curtains to your smart things app and with Samsung products create this holistic environment where you can sleep better or wake up better. And it's all a part of our vision of Look, we want to add value to your life. We want to be a very useful, helpful brand.Ilyse Liffreing (12:39):And on that note, let's dive into some of the insights a little bit because you mentioned you wanted to make a smart things ecosystem feel more intuitive and easy to access. So what were some of those signals or behavior changes that you're watching for to see if this message lands?Allison Stransky (12:54):It starts with the KPIs. So we are looking to understand is registration smart things registration increasing? Because the very first step is hook up a product, begin to use the app, start to see what you can get out of that. But from there we want to see that multi-device accounts are also growing because if you have multiple devices connected now I'm starting to get an indication that you are seeing more benefits than, look, you can use your phone as a remote control to turn your TV on and off. That's great. I actually do that a lot in my house. But the sleep benefits, the health benefits, the full ecosystem really gets better when there are multiple products. So the first indication is sign up and start using it. The second is how many products are on there because now I know that you're starting to get a little bit more engaged and we're looking at signals outside of smart things usage as well.(13:52):So for example, only a few weeks into this campaign running, we saw a 55% increase in smart things searches versus year ago. And that was really exciting to us because that means there's a lot of curiosity around the app and what the app can do. And concurrently we had created a set of assets that we're calling smart things 1 0 1 and they are a series of literally 101 videos that were designed to be very SEO forward and answer questions that we either know people are asking or we believe people are asking about the app. So we've created this process whereby you see the campaign, if you're not familiar with smart things, you might go, oh, what is this? Let me learn some more. And now when you go out there, there's a ton more video to take you on your own personal journey that starts with what is smart things all the way down to, okay, I get it, I'm hooked up. How can I create this? My refrigerator helps me, meal plan experience. It's a number of signals and behavior changes that we're looking at along the way.Damian Fowler (14:58):It makes sense that there's an educational component to this campaign that runs alongside it because I'm curious, when people hear your home speaks to you, they may say, well, what does that mean? What does it mean to me? I mean maybe this tech is even intimidating to some people.Allison Stransky (15:12):Yeah, I think it is fair that this is not second nature to us yet. We are fascinated by each generation of new people who are born are going to be much more tech native than the generation before them. But right now our consumers are really, you're kind of in the millennial and exes are buying a lot of the houses that the appliances are speaking to. Zs are buying phones and certainly TVs but not as many of them are homeowners. So we do think it's really important that we make that journey as seamless and easy as possible because once a lot of the benefits are literally set it and forget it and you can go and continue on your life, but we want to make sure end to end you are supported in your journey. So even outside of this campaign, we are piloting a lot of things whereby our service line people, you can call in and get tech support to set up smart things or we foresee a future state where you can set it up, you can have somebody come in and set it up in your home so that it is all that much easier and ready to go.Damian Fowler (16:25):Now you talk about it. I do think maybe this is a generational thing as well. I suppose if people aren't homeowners serving them, an ad for a fridge may not be that relevant. So you must see an interesting breakdown across generational demographics.Allison Stransky (16:39):We do it is there's a wide range of to be in 76% of households, we have a lot of wide range of consumers too. We also have ranges within our products. We have, not all of our refrigerators have screens, but we sure do love the ones that do. But what we found is through a wide portfolio mix, so many people can see the benefits that they're looking for out of our products. And then it's really our responsibility to make our marketing work harder, to make our media dollars more impactful to and our agency partners as well to get the right content to the right people at the right timeDamian Fowler (17:22):On the right phone.Ilyse Liffreing (17:24):Yeah, that is very interesting because people are using even search and AI chatbots for their questions and how to get those answers. So I think it's a great strategy. But looking at the big picture now, how do you see AI continuing to evolve the role that Samsung plays in people's homes?Allison Stransky (17:42):We really believe that AI is going to continue to be more prevalent, more ubiquitous, more important all of our lives. So AI is not new and we've been innovating in AI for more than 10 years. But what has changed is a lot of the LLMs and the media and a lot of this honestly just talking about it have put these benefits and the power of it on consumer's minds. So now we're in the early stages of, okay, the benefits are here. Let's start with helping you understand what Galaxy AI is and then how AI can make a difference on your refrigerator and your tv. And we are seeing this journey, and to be honest, AI is moving so fast that we could be there in a year, we could be there in three. We don't really know how ready consumers are going to be to jump in with us on all of these things, but the innovation roadmap is there and the communication roadmap is there to say, all right, we know it's going to be here and what we know, it's here to stay.(18:44):Let's just take you on this journey. Let's start with the features and the benefits that you have seen the most value in. So for example, a lot of people are using things like circle to search and photo editing capabilities because that is really valuable, but also on the fun side of adoption. So we've worked those into our campaigns. Another one that as an example from this particular smart things campaign in the Frame Pro spot, we showcase for the first time the frame has always been our art tv. Normally we're showing how you can put Van Gogh on your wall because the insight behind the frame is that your TV shouldn't be a black box when you're not using it. Well now it can display family art, meaning photos that you've taken and edited to take that guy in the background out that you wished wasn't in there. And you can see all of this come to life, but this is still the early stages of what the AI journey is about. It's going to be become even more automated and assistive as we get into this stage of multimodality all of your devices and apps connecting and doing more things for you. But we feel it's our responsibility to help you understand what that looks like, not just how it works, but what's the end benefit to you. And then you'll be excited to come along with us on that journey.Ilyse Liffreing (20:02):Now what about outside of the home? Do you envision a future where the smart things ecosystem even extends maybe in the cars travel or public spaces, maybe even as part of a new innovation roadmap?Allison Stransky (20:15):Yes, we would. It does exist a little bit today and we'd be so excited to see even more so we did just recently launch Smart Things Pro, which is an enterprise solution for smart things. So right now business owners can see a lot of benefits like controlling whole hotels. One of our favorite examples that we shared at CES this year was that smart things pro can control your cruise ship. Not a lot of us are in market to buy cruise ships, but showing the power of what it can do and how it exists is really exciting. And I think we envision a world where smart things pro from a business outside of the home perspective can connect to smart things on your device and on your app. And we foresee a roadmap of when you show up at a hotel, you can have your room set to the temperature you like, which not just makes it for a more comfortable experience for you, but could help a whole hotel be more sustainable by not blasting the air conditioning for everybody who doesn't want it to be 62 degrees or whatever it feels like it's set at through smart things.(21:22):And Hyundai, your EV can be your whole house generator. So there's cool stuff in the works that we are working on getting the news out there to our consumers because there's just so many benefits. We also kind have to start by thinking about the bigger ones, which back to this campaign, the things that people want every day are make my life easier, help me save time, help me make my home more enjoyable with my family.Damian Fowler (21:51):Do you think that there's any way that this campaign can help move the needle in the direction of broader acceptance of say, AI and automation?Allison Stransky (22:00):I think it's going to play a part in that we have so much within Samsung that we are talking about in the AI space that I think Samsung as a whole is a massive contributor to shifting the AI conversation. So fortunately there are some partners out there like Chat, GP, GT and Meta are also continuing the narrative and bringing up total awareness. So we're very excited for the more AI conversation that happens, the more interest and curiosity there is in AI benefits. And then we are here with on-device AI on our smartphones and televisions and appliances, our responsibility when you come now you know what AI is. Now our responsibility is to help you see the benefit that you can get from not just individual Samsung products but how they all work together. And I think we are at this really exciting tipping point for not just tech companies but consumer companies everywhere to help all consumers say, look, we're moving into the AI generation. It's here to stay. We're going to do it together. You find the AI solutions that are right for you. And that's how I think we'll all come along on this journey.Damian Fowler (23:14):I just want to know, can I ask my fridge to tell me when I need to order some new cheese?Allison Stransky (23:18):Cheese? I would prioritize cheese too.Damian Fowler (23:21):Okay. We've got some quickfire questions now that EIS is going to kick off.Ilyse Liffreing (23:25):Okay. Yes. So Alison, what's your favorite scene or moment from the new campaign that you believe best captures the heart of your homes beaks you?Allison Stransky (23:35):So in each of our four spots, there's a moment where our hero just makes this look like I've got this. So my dog is sitting on my day clothes, I've got this, my kids can't agree on dinner. I've got this. And that's the part that I think that captures because whether it comes from the surprise of dog on clothes or I got tackle dinner every single night, I think that's a very real moment that people go through every single day and you get that own personal little rush of like, you got this covered. But on a personal level, it is, I do really love the fridge spot where dad is cooking dinner for two kids because we laugh about this at home because every single night my husband is cooking dinner for our kids. And so that one for me is like a little slice of life, but there's a moment of confidence where you're in control. And that's what I think really encapsulates the spirit of this campaign.Damian Fowler (24:37):What's one feature of the Samsung Smart things ecosystem that you personally can't live without?Allison Stransky (24:43):So I am personally obsessed with all the innovation we have in this health space and sleep in particular because we know most Americans report they don't get enough sleep, but I am definitely part of that set as for mentioned to kids. So what I'm really excited about is the capabilities of your wearables to track how you are sleeping, connects that to your personal temperature in the middle of the night and auto adjust your thermostat accordingly to bring the temperature up or down depending upon what you need. So I will be completely honest, my full house is not fully smart thermostat enabled yet, but this is the one on my wishlist that I'm like, I need this because I am a wearable and health tracker enthusiast.Ilyse Liffreing (25:33):Okay, here's the next one. Which consumer insights helped you the most in developing this campaign?Allison Stransky (25:40):So when it comes to this campaign, we were looking for insights that I guess I'll say weren't so surprising as they were relatable. So I'm not sure that I can say from this campaign, but on the consumer insight that surprises me the most is that I'm not kidding and I'm not being facetious. People report saying they would rather live without their left hand than their mobile phone. I know that our phones are important, but I will say that is surprising because that is to report that that is a level of, I don't know if it's dependency or love, but either way that reminds me that we make a really special product that people really, really value in their lives. And I think that is just wild when they say it like that.Damian Fowler (26:27):Well, we did live without them a long time ago, so. Well, I did. I'm Gen X. Is there a brand campaign inside or outside tech that you think is nailing emotional storytelling right now?Allison Stransky (26:39):So it's not exactly a new spot. They've been doing it for a little while, but I loving Volvo and they released a spot, I believe it was last year, towards the end of the year for the New Ex 90 where it is a beautiful story of a couple has just found out that they are pregnant and they flash forward and they see their whole lives unfold. And then there's a moment where Volvo is critical in their safety features of making sure that this all happens. And I'm going to give you just enough tease because I think people should go look up this spot. This is a piece of art in video advertising. And I still get chills when I think about it. So that's one in particular that's really good. But then they've taken a lot of other moments with dad and daughter learning to drive together. And so many of these other things that I think cars can be emotional because they're related to safety. They also are so integral to your life. They enable you to get places to do things. So I think there's a lot of deep emotion in the auto category, but when you say emotion, that is the first one that comes to mind as I still get chills thinking about how beautiful that spot is.Damian Fowler (28:02):And that's it for this edition of The Big Impression.Ilyse Liffreing (28:04):This show is produced by Molten Hart. Our theme is by Love and caliber, and our associate producer is Sydney Cairns.Damian Fowler (28:11):And rememberAllison Stransky (28:12):The consumer insight that surprises me the most is that I'm not kidding, and I'm not being facetious. People report saying they would rather live without their left hand than their mobile phone.Damian Fowler (28:23):I'm DamianIlyse Liffreing (28:24):And I'm Ilyse, andDamian Fowler (28:25):We'll see you next time.  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Jared checks in from Kansas City for Ticked Off Tuesday! He kicks off with a classic traveler's nightmare: thinking your phone's been charging all night, only to wake up to 3 percent. He suggests a new PTO policy that should cover “unplugged Mondays.” The Kansas City BBQ debate rages as everyone says you went to the wrong spot, stale late-show movie popcorn deserves jail, and he nominates Cleveland to rebrand as the Wild Things because Guardians has all the pizzazz of a bridge statue. Tech gripes abound, too, including a microwave clock that loses two minutes a month, and he asks Samsung to blink twice if it needs help. Rounding it out, Jared rails against checkout line hoverers who pile items onto your conveyor and tee box interlopers who park carts in your backswing. Got a grievance of your own? Send it in and harmonize with the maestro of mild outrage.Support the show and get 20% off your first Vuori purchase & free shipping on U.S. orders over $75. Head to https://www.vuori.com/JTRAIN