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Carrie Kerpen interviews Christine Merser, an experienced entrepreneur who shares her journey with Blue Shoe Strategy and what it took to sell her business with both triumphant successes and challenging failures. Christine reflects on her negotiation of a company sale for double the valuation amidst a room of skeptical men, the early days of the internet and managing forums in 1993, and her pivotal role in launching Obama's digital campaign. The conversation delves into her ventures during the dot-com era, an early luxury goods online marketplace, and lessons learned from its subsequent downfall. Merser also recounts a later venture with a party rental business, navigating an exit, and imparting wisdom on managing company board dynamics and valuations. 00:28 Welcome to The Exit Whisperer 00:42 Introducing Christine Merser 02:12 Early Internet Days and Blue Shoe Strategy 03:23 Obama's Digital Campaign and Early Successes 04:40 Parallels Between Internet Boom and AI 07:25 The Dot-Com Bust: Best Selections 13:46 Lessons from the Dot-Com Era 18:20 Party Rental Business and Quick Exit 24:38 Resurrecting Blue Shoe Strategy 26:32 Writing and New Ventures 27:29 Final Thoughts and Resilience
Movie Review: The Eyes of Tammy Faye by Christine Merser
Christine Merser (aka Hollister) invites fellow The West Wing lover, Elizabeth Bassin, herself in the film industry in Los Angeles to review The West Wing Reunion ... Everyone agrees that the much awaited reunion of the finest cast ever assembled for a series, comes together in order to support the 2020 election.
Christine Merser interviews Randy Federgreen @RandyBrands, on all things luxury during Corona. Some topics include Hermes; the only luxury brand. The demise of Barneys. A conversation with Valentino about size 16's! Spanx moves from compression in-wear to outerwear. Marketing luxury retail apres Covid. Dressing on airplanes - except the President of Neimans, and oh so much more. Join us for a great discussion about luxury as entertainment. Randy is an influencer in luxury fashion brands.
Christine Merser of Blue Shoe Strategies talks with Melissa Cohn about A Home of Her Own, a new not-for-profit, where we seek to have more than 1,000 people in the real estate industry - across this vast country of ours - join together with a goal of providing housing for those on their way out of situations that, but-for-the-grace-of-God, could be our own.
Christine Merser, CEO of Blue Shoe Strategy, interviews Shanette Barth Cohen, Executive Director of The Hampton Classic about how she likes to be approached by vendors who want to provide the millions of dollars of services and products that make The Classic the foremost horse show in the country. Are you a sales person for a tenting company? Hear how to reach out to her. And, she talks about customizing sponsorship options for sponsors (including brands like Longine, Land Rover, and Fendi) so that no sponsorship package is generic and each package reflects the end game the sponsor wishes to win. If you are in the event industry, or you have an event where sponsorships are the cornerstone of revenue, this podcast is not to be missed.
Here we are again with the great and powerful Publish Me! podcast, now with extra host as designer Rana Gainer joins us as a new cohost. Keith, Paul, and Rana welcome Marketing specialist Christine Merser of Blue Shoe Strategy as she helps Paul decipher a launch campaign for his young adult post-medieval fantasy epic fiction book, The Will of the Magi. We also get an update from Rana about the cover design process and some notes from Paul’s beta readers. This episode is brought to you by the Indiegogo preorder campaign of The Will of the Magi, a new fantasy epic by Paul Dickinson Russell. Your chance to reserve a copy of the new book, available this summer. It’s also brought to you by Screen Thoughts, the weekly movie and television review podcast hosted by Hollister and O’Toole. Find it wherever you download your podcasts and www.screenthoughts.net. We’re now on Patreon! Visit Patreon.com/aois21 to support this and other aois21 media endeavors as we aim to continue to put out quality content and to keep past content available for everyone. Remember to follow us on Twitter @PublishPodcast, check us out on Facebook, Facebook.com/PublishPodcast, email us at publishpodcast@aois21.com, or visit our home on the web, media.aois21.com. Publish Me! is part of the aois21 podcast network, it is hosted by Podomatic and available on iTunes, Stitcher Radio, Google Play, Tune In, and YouTube.
Christine Merser interviews Julie Zuraw about the candidate's speeches in the past election and bringing your authentic voice to your public presentations. "The issues you have in your life will be the issues you have in presenting." Julie Zuraw
Christine Merser interviews Carol Rea, who works at UPS in Kansas City about her rise at UPS. Much laughter. Much reinforcement around working for a large company like UPS, and best of all, laugh about Carol "Browning Up" to deliver packages during the busy season at UPS. Another woman's story and insight.
The Millennials are buying real estate. Took them long enough! Melissa Cohn interviews Christine Merser, from Blue Shoe Strategy, about how to market to those joining the real estate market for their first home purchases.
The Blacklist by Christine Merser
A Most Wanted Man & Saying Goodbye To Philip Seymour Hoffman by Christine Merser
The Imitation Game review by Christine Merser
Downton Abbey by Christine Merser