Music Road: DIY Musician Success

Last episode, I chatted about how to build an e-mail list that your fans care about. I also briefly mentioned why building an e-mail list is important. Today, I’ll be giving you 7 quick ways to build your own e-mail list (for musicians). For show notes, visit http://musicroad.co/29

Building an e-mail list fans care about. I'll be talking about how to build momentum and how to nurture those fans into super fans through your e-mails. For show notes, visit musicroad.co/28

[ENCORE]: Enjoy an oldie, but goodie. In this podcast, I’ll be sharing quick and applicable marketing strategies musicians can implement right away, even if they have little to no budget. This episode is about 4 myths DIY musicians believe when they think about or jumpstart their music career. Unfortunately, it’s these 4 myths that actually lower their chances of succeeding. The link mentioned in the podcast is: musicroad.co/4myths

ENCORE: Enjoy an oldie but goodie. When a musician makes music, uploads it into the world, and realize they’re only attracting their mom, best friend, and a rando... they wonder, “How on earth do I get heard?” Each day it seems like there are more and more new musicians popping up every day. Finding success feels overwhelming and impossible. We’re entering our second myth of the first episode, which is “the only way to succeed is with a major record label.” And these days, this simply isn’t true. In this episode, we talk about the first steps to standing out and succeeding. You can follow along the notes and get the podcast freebie at musicroad.co/26.

Learn how to make the new Instagram changes work for DIY musicians. If you noticed a decrease in engagement in your own posts, these changes might be why. For show notes and freebies, visit musicroad.co/25

Let's talk about what Kpop can teach you about music marketing, specifically through the context of BTS. Check it out and try these strategies yourself! For show notes and to join the exclusive Facebook group, visit musicroad.co/24

First, let’s cover the basics and what you need to know about distribution. I’ll be chatting briefly about compression, metadata and your UPC. This will cover the types of files you need, how your singles can be tracked and searched, and how your singles and album sales or streaming is performing. For show notes and the mini-guide, visit musicroad.co/23

I’ll be going over 4 crowdfunding pitfalls you need to avoid. As a musician, crowdfunding may primarily be used for touring or a new album lunch. Fundraising is crucial for musicians that may have the fans, but not the financial support to jumpstart a new project. For show notes, visit musicroad.co/22

Today, we'll be chatting about 7 ways to profitably identify your niche and why it matters. But why does defining your niche matter? A lot of musicians are intuitive and jump into what they might feel is best. And this definitely works. So, why bother defining anything? For show notes and freebies, visit http://musicroad.co/21

In today’s episode, I’ll be talking about my most frequently asked question. “How can I make it in the music industry?” I get so many messages asking the same thing. I figured I should talk about it today in a podcast instead of sending a message using two thumbs. For show notes, visit musicroad.co/20

Listen today's podcast to learn 3 ways Spotify helps your music career and how to wisely use it to grow your fanbase. Also check out the show notes for a worksheet on how to pitch your e-mail for playlist curators so your music can get heard. For show notes, visit musicroad.co/19

7 ways to get exposure without stepping foot on stage. First of all, why would you want to do this? Musicians love performing, so why wouldn’t they just perform? Well, there are musicians out there that love performing, but they may not have the luxury of traveling. For show notes, visit musicroad.co/18

Top music business choice for the DIY Musician: Stand Out and Grow Your Fanbase through Email. It also allows DIY musicians to cultivate loyalty and income. For show notes and freebie, visit musicroad.co/17

There’s no one-size fits all in terms of deciding whether or not a website is a must have for every DIY musician. But if you do have a website, these are at least 4 things you need to make sure you're using your website in a way that works for you. For show notes and the free worksheet, visit http://musicroad.co/16

I’ll be sharing 4 big reasons why followers and likes don’t matter unless you have super fans. Believe it or not, there is a difference between a social follower and super fan. For the show notes and freebie, visit musicroad.co/15

In this week's episode, I’m going to start diving into a question I get asked a lot. And that is, “How does an independent DIY musician promote their music?” This question could be a year-long course. But because this is a bite-size sort of podcast, I’m going to talk about how to start. Visit musicroad.co/14 for the freebie and show notes.

As an artist starting out, you might be curious and ask yourself, “should you give away your music?” And the answer to this question isn’t quite black and white as some might argue.  If you'd like to reference the podcast notes and subscribe to the podcast, visit musicroad.co/13

We’re going to get a little more specific with practical ways of doing Facebook marketing for your fan page. So, today we’ll be chatting about 7 ways to increase Facebook likes without spending money on ads. Visit musicroad.co/12 for show notes.

With online tools, it is very possible for musicians to grow a 1000 superfan base. But this means also defining your specific niche so you can find your first 1000 super fans. For show notes and the free download visit musicroad.co/11

If there was a way to isolate fans that like a specific genre or style that might like the same things you do so you can grow your fanbase quicker, would you be interested? If it didn’t cost money to do this except maybe 15 minutes a day, would you try it out? Keep listening to find out what tool I'm talking about. For show notes and the episode freebie, go to musicroad.co/10

Today, we’re going to talk about how to grow a fanbase without touring. For a full-time employee or student, this is huge. The reality is that there are bills to pay, and responsibilities to take care of. Going on tour isn’t something that many of us can do. It requires a lot of time and money. So how do you do it? For the podcast notes and freebie, head over to musicroad.co/9