Podcasts about music marketing

On today's news roundup show Dmitri and Eleanor tackle the week's music tech news. They discuss Spotify's app store changes, Apple Music's new transfer tool, and so many AI music industry developments, including the $10 million AI music fraud case.    News you might want to read: Spotify says App Store changes have boosted its subscriptions   Apple Music's new transfer tool simplifies switching from other streaming services   Martina McBride Speaks Out Against AI Deepfakes at Senate Hearing: ‘It's Just Terrifying'   Udio launches mobile app using Apple's in-app purchases system   OpenAI has hardware ambitions – and a $6.5bn deal to ignite them   ‘A Billion Streams and No Fans': Inside a $10 Million AI Music Fraud Case   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri's Rock Paper Scanner newsletter.  

“How about TikTok?” It's one of the most common questions we get from artists and their teams when talking about running ads...   In this episode of Creative Juice, Jack and Circa dig into how we run TikTok Ads at our music marketing agency IndieX—where they fit, when we use them, and how to get results without burning cash! Learn why we don't use TikTok Ads for testing, how we rely on organic content first, and how to use viral videos to your advantage!   If you've been wondering where TikTok Ads fit into your music marketing strategy, this episode will give you the approach you need to use them the right way!   DISCOVER: Why We Don't Recommend TikTok Ads For Testing How Organic Content Sets The Foundation Before You Spend Money On Ads What The Community Interaction Objective Is And How To Use It For Growth When To Run Ads On Proven Viral Content To Build Audience How TikTok's Audience Growth And Retargeting Tools Work What Changed With Retargeting on TikTok   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Looking to expand your team or need marketing help? Apply to work with IndieX! Join Us In The Indepreneur Discord Server!

In today's episode we welcome pioneering innovator Ty Roberts, founder of Gracenote, and former CTO of Universal Music Group. We talk about some of the pivotal moments in his career including Gracenote's role in the development of iTunes, and working with David Bowie on generative music. We discuss the future of visual music experiences, the rise of AI in music creation, and the possibilities for personalized live events using advanced technologies.    Shoutouts from the News Are Tech Bros Hijacking the Music Industry? An Urgent Look at the Latest AI Developments SoundCloud Says Users' Music Isn't Being Used for AI Training Following Backlash Licensing AI music: the industry is focusing on the wrong problem U.S. Copyright Office Releases New Report on Legality of AI Training, Suggesting Law Is With Rightsholders on Key Issues Taco Bell launches record club with 2025 Feed The Beat class   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri's Rock Paper Scanner newsletter.

On today's episode, Dmitri and Tristra discuss the news of the week. They review recent acquisitions like Monstercat and BANDS, and discuss the economic confidence of the music sector despite economic downturns. They also talk about the evolving role of AI and the implications of recent legal copyright cases on AI training data. It's a lot of news to round up!    Shoutouts Create Music Group acquires again, swooping for indie electronic label Monstercat Jay Penske Takes Control of SXSW: Will Profits, Politics Overtake Festival? Trump signals willingness to extend TikTok ban deadline again Arts agency terminates dozens of grants after Trump proposes eliminating NEA Are Music Companies Seeing Consumer Pullback? This Week's Earnings Calls Offered an Answer Live Nation predicts ‘historic year' despite revenue decline Judge in Meta case warns AI could 'obliterate' market for original works Copyright and Artificial Intelligence Report   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri's Rock Paper Scanner newsletter.  

It's rock news this week, as Moose and Dews chat about the potential for Sleep Token to score their first UK #1 album with the recently-released Even In Arcadia. This leads to the question of WTF is actually happening, with their crazy song lyric-capitalisation on Apple Music seemingly pointing to further developments. Will it be a tour announcement, unreleased tracks, or even a second part to the new album? Either way, this will likely be a Music Marketing 101 case study for years to come.  The guys also take a look at the potential fallout between Trivium and Bullet for My Valentine, as well as Dewsbury's entirely reasonable Download 2026 predictions, before taking care of some Primordial business with a merch update. Check out our chosen charity Metal For Good and some of the great charity work they do here https://metalforgood.org/ https://primordialradio.com https://www.instagram.com/primordialradio https://tiktok.com/@primordialradio https://www.facebook.com/primordialradio https://www.x.com/primordialradio​

Can music marketing actually help you hit your goals or is it just more noise in an already distracted industry?   In this episode of Creative Juice, Jack is joined by IndieFounder Lead Strategist Jonah McLean to answer that question with real stories from artists who hit their goals and the marketing that helped them! Learn how to stay authentic in your marketing without losing effectiveness, how to engage with your fans as your audience is building, and what systems you need to own your data and connect fans to sales!   If you're planning to release an album, go on tour, or just want to stop spinning your wheels, this episode will give you the clarity to connect your music marketing to your actual goals!   DISCOVER: How To Stay Authentic In Your Marketing And Still Get Results What It Really Means To Engage With Fans Beyond Basic Interactions Why Owning Your Data Matters And How To Build The Infrastructure To Do It How Simple Marketing Systems Keep You From Running In Circles What Prep Work You Need Before Marketing An Album Or Tour How To Tie Fan Engagement Directly To Sales And Revenue   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Apply To Work With The IndieFounder Team Join Us In The Indepreneur Discord Server! Looking to expand your team or need marketing help? Apply to work with IndieX!

Getting your music heard requires the right combination of talent and strategy. Bree Noble chats with Benji Stein, creator of Playlist Supply and Booking Agent IO, who talks about some of the music marketing tools indie artists can use to gain better listener exposure. They dive into the process of playlist promotion, the right way to secure gigs, and why DIY strategies can put musicians in control of their careers. Benji also shares how artists can connect with playlist curators, track playlist performances, and land bookings without relying on middlemen. If you are ready to take charge of your music marketing and expand your audience, this episode is packed with actionable insights.

He's helped grow platforms like Ray Daniels Presents, run campaigns for heavyweights like Lil Boosie, Lil Poppa, Trouble, and Morray, and built marketing systems that give creators control over their reach and revenue. If you've ever wondered how to get your content in front of the right audience, how to scale without a label, or how to build a loyal fan base that actually converts — today's episode is for you.

Today we are talking with Valeska Pederson Hinz, partner at Perkins Coie, about what's happening in the world of music tech investment. Valeska has extensive experience in guiding companies and investors from Series A to IPO and has an indispensable vantage point. Our conversation includes the current state of venture capital funding, the impact of generative AI on the industry and the ongoing legal debates surrounding fair use versus licensing in AI training data. She also has practical advice for startup founders from the legal standpoint of someone who guides growth stage companies.    News Shoutouts UMG generated $3bn+ in Q1 Spotify posts record-high operating profit for Q1 Splice acquires Spitfire Audio Epidemic Sound acquires AI startup Song Sleuth  NMPA says Spotify's Q1 growth due to ‘undercutting of songwriters' via audiobook bundling Jack Dorsey's ‘Delete All IP Law' post highlights the hypocrisy of Big Tech Billionaires Hearing Things   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri's Rock Paper Scanner newsletter.  

Today Dmitri talks with Cherie Hu, music industry analyst and founder of Water and Music. We start by discussing the Ouroboros project which maps the complicated and intertwined stakes in the music industry held by various entities, including private equity firms, media conglomerates, and tech companies like Tencent. We also talk about shifting power dynamics between the majors and the independents, the impact of AI – particularly generative AI, and trends in rights management and live music.    Shoutouts Water and Music Ouroboros Map Water and Music Soundcloud Reverb Sold By Etsy to Fender Parent and Firm Led By SoundCloud Alum A24 Makes Its Move Into the Music Scene 'You Are Somehow a Villain If You Use It' JPMorgan CEO Says Something Everyone Can Agree On: "Kill Meetings" and Corporate Jargon   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri's Rock Paper Scanner newsletter.  

In the episode, 'Building Superfans in the Streaming Era of Spotify – Expert Advice for Musicians', we dive into the future of music with Nick Holmsten, the visionary behind some of Spotify's most innovative features, as he joins the MUBUTV Music Business Insider Podcast. We explore how AI, the streaming revolution, and the attention economy are shaping the fan-artist relationship, personal storytelling, and the new era of super fans. Discover why building community and authentic connections is more critical than ever for artists in today's music industry.

Send me a messageHow do you market yourself effectively as an independent music producer, especially when working across multiple genres? In this episode, Marc Matthews and Tim Benson (Aisle9) unpack this challenge with real-world advice and music promotion tips for independent producers looking to stand out.They break down “The Three C's” framework—Collaboration, Community, and Consistency—as the cornerstone of how music producers can build a fanbase without burning out or blending in. Instead of trying to dominate every genre or every platform, they emphasise niche focus, strategic partnerships, and audience-first content.Want to know how building an audience for your music production can be easier with less content? Marc shares how narrowing his social presence helped grow his podcast faster by creating more meaningful work. This episode also explores effective branding for music producers through personal storytelling, local flavour (yes, there's a West Country cider and ice cream tale), and actionable marketing moves you can implement today.Whether you're an emerging talent or refining your game, this is a must-listen for independent producers ready to grow without losing creative identity.Links mentioned in this episode:Got a question? We'd love to hear from you! Submit a question, share your social media handles or website, and get featured in a future episode. Plus, one lucky person will win a Starbucks voucher each month!Listen to Lost and FoundListen to Liquid BlueListen to Half-Life Support the showBook your FREE 20 Minute Discovery Call Follow Marc Matthews' Socials:Instagram | YouTube | Synth Music Mastering Thanks for listening!!

In this episode, Dmitri speaks with Mark Mulligan, veteran tech analyst and leading digital thinker from MIDiA Research. Topics include the slowing growth of streaming revenue, shifts in market share among major and independent labels, the rise of the global south in subscriber numbers, and the impact of super-premium subscriptions on monetization. We also talk about the future potential disruptions from AI and legal challenges and how the music industry might adapt and innovate in the face of these changes.   News Shoutouts! The Music Industry Wants Solutions. But Do Listeners See Problems?   Ex-Google CEO Eric Schmidt: AI That is ‘as smart as the smartest artist' Will Be Here in 3 to 5 Years   ​​Tariff-Proof, Recession-Proof Music Industry Will Thrive Despite Global Uncertainty   AI Music Invasion Doubles on Deezer: 20,000 Bot-Created Tracks Now Uploaded Each DAY to Streaming Platform   Record Scratch: How Tariffs and Uncertainty Are Hurting Vinyl Manufacturing in America   China Halts Critical Exports as Trade War Intensifies   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri's Rock Paper Scanner newsletter.  

Inside the Secret World of Sync: How Top Brands REALLY Pick Music. What does it really take to land your song in a major ad campaign? In this episode, we sit down with Jessica Entner, VP of Sync at Warner Chappell Music, who's navigated the worlds of independent music and major publishing. Jessica shares her journey from songwriter to sync leader, reveals the hidden relationship-building skills behind successful placements, and discusses how seasonality, timing, and emotional impact drive the music licensing world. Get top insight on how sync works for artists, from advertising to artist development!

SilkSoSmart is a music marketing strategist and creative coach helping independent artists grow fanbases, monetize content, and build careers without a label. Known for his sharp insights on social media growth, music promo, and brand building, Silk's helped hundreds of DIY musicians turn content into real momentum. If you're trying to get heard, get paid, and stay independent — he's the guy you want to hear from.Interested in going direct-to-fan with the best text and email platform for musicians? Visit ⁠https://www.foreverfanmusic.com/?el=nlnbutton⁠to start your free 14-day trial!Timestamps: 0:00 – Real Music Marketers Only: Meet SilkSoSmart1:15 – How JWOP Went Viral: Ads + Seeding Breakdown3:02 – Don't Promote Directly to Your Music5:04 – Stream Numbers vs Fan Ownership: The Real Goal7:36 – What Is Seeding & How $40 Posts Can Go Viral10:42 – Building Forever Fans vs Chasing the Algorithm13:04 – Shifting From Monthly Listeners to Direct Revenue17:00 – $8K From 20 Fans: The Power of Superfans25:01 – Fans Want to Support, But You Have to Let Them33:48 – What's Next: Fan Pages, Data, and Long-Term WinsListen to Our Podcasts Here:https://podcasts.apple.com/us/podcast/no-labels-necessary/id1658301063This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. Want to grow your music career . Join our community

Jaime Marconette is the VP of Music Insights & Industry Relations at Luminate, the data company behind the Billboard charts. With a background in digital strategy and data-driven artist marketing, he previously led digital strategy at Sony Music Nashville. His expertise spans music insights, industry relations, and progressive marketing strategies.On The Menu:1. How data-driven decisions shape marketing, touring, and fan engagement.2. Building background through major label digital strategy and independent artist services.3. Identifying optimal social platforms for targeted promotional efforts.4. Tailoring communications to diverse audiences across Instagram, TikTok, Snapchat, etc.5. The impact of AI on music marketing, data analysis, and industry operations.6. Addressing complex issues around AI-generated content revenue allocation.7. How technology, AI, and digital tools will shape the next phase of music marketing.Click here for a free trial: https://bit.ly/495qC9UFollow us on social media to hear from us more -Facebook- https://bit.ly/3ZYLiewInstagram- https://bit.ly/3UsdrtfLinkedin- https://bit.ly/43pdmdUTwitter- https://bit.ly/43qPvKXPinterest- https://bit.ly/3KOOa9uHappy creating!#JaimeMarconette #Luminate #Outgrow #SocialMedia #Marketing #Data #MarketerOfTheMonth #Podcastoftheday #Marketingpodcast

Next in Media spoke with George Karalexis, Co-Founder & CEO of TEN2 Media and his partner and COO Donna Budica, about the company's focus on helping artists think - and make money - like digital creators.

Today we have Glen Peoples from Billboard to discuss the major trends within the music industry. Our conversation covers a lot! Including the rise of rollups and acquisitions to build label services, the increasing importance of music licensing, the role of AI in the music tech investment landscape, and the cyclical nature of consolidation and its broader impacts on the future of the industry.    News Shoutouts   Startup oMoo Gets Hands-On With its Haptics-based music App MCP: The New “USB-C for AI” That's Bringing Fierce Rivals Together   NMPA CEO Talks Spotify Podcast Takedowns and AI Strategy, Warns Against Government-Led PRO Reform   Eternal Celebrities: The Multi-Billion Opportunity Coming The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri's Rock Paper Scanner newsletter.  

Is your marketing starting to feel stale? Not sure how to get better results or break out of a creative rut? It might be time to run some tests... In this episode of Creative Juice, Jack and Circa break down 3 split tests we've run at IndieX so that you can run them to improve your own music marketing with data-driven decisions! Learn how to compare interest targeting groups vs individual ad sets, why open targeting depends on the quality of your content, and how to split test email subject lines in a way most artists overlook! If you want better results from your ads, emails, and the rest of your music marketing without guessing what works, these tests will give you a clear starting point to experiment and grow!   DISCOVER: What We've Learned From Testing Grouped Interests Vs Individual Ad Sets In Meta Campaigns Why Open Targeting Can Actually Work Better With High-performing Content How To Test Email Subject Lines The Right Way (Hint: It's Not What You Think) Why Breaking Away From "Industry Standard" Email Styles Will Boost Your Engagement How To Use Split Testing To Improve Your Music Marketing Over Time   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Looking to expand your team or need marketing help? Apply to work with IndieX! Join Us In The Indepreneur Discord Server!

Ian Henderson, founder of MashApp and former Spotify executive, talks with Dmitri about how MashApp enables non-musicians to remix tracks without production experience, and the broader context of technological disruptions in the music industry driven by AI. He explains the challenges in securing licenses from major record labels and his vision for the future of music interactivity. We also hear the news from Dmitri and Tristra.   News Roundup!   50 Million More Americans Are Buying Music Than a Decade Ago   Amazon Makes Last-Minute Bid for TikTok as US Ban Deadline Looms   5 Million Songs and $288m Spent on Catalogs: 8 Things We Learned from Universal Music Group's 2024 Annual Report   Udio, the Startup Sued by Record Companies Last Year, Unveils Tool to Clone ‘sonic identity' of Existing Songs   Inside YouTube's Weird World Of Fake Movie Trailers   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri's Rock Paper Scanner newsletter.  

We would LOVE to hear what you think. Please drop a line.Welcome to "The Sound of Innovation," where we dive deep into the minds of the music industry's most influential figures. In this episode, we're thrilled to feature Sidney Swift—a multi-Platinum producer, songwriter, inventor, and entrepreneur who is reshaping the future of music. As the C.E.O. of the cutting-edge AI platform recoupable.com, Sidney is at the forefront of integrating artificial intelligence into the music scene, advocating for its transformative potential.With an impressive portfolio that includes Grammy nominations, collaborations with superstars like Beyoncé, Jason Derulo, Lil Wayne, and DJ Khaled, Sidney's insights are as rich as his experience. His well-thought-out answers reveal not only his mastery of the craft but also his visionary approach to industry challenges and opportunities.Join us as we explore Sidney's journey, his brief but impactful stint at Rolling Stone magazine, and his passionate belief in the power of AI to revolutionize how we create and consume music. Whether you're a music enthusiast, a budding artist, or just curious about the intersection of technology and creativity, this episode is sure to inspire and provoke thought. Tune in and discover how Sidney Swift is not just making music—he's making history.Support the show

Tune into this episode entitled, 'Music Industry vs. Mental Health: Are We Doing Enough?' of the MUBUTV Music Business Insider Podcast where we sit with David Andreone to discuss his unique journey from music executive to psychotherapist. Explore the intricate connection between creativity and mental health struggles and learn how David aids artists in navigating challenges like imposter syndrome and the pressures of monetizing art. This episode is a must-listen for anyone dedicated to understanding the mental wellness landscape within the music and entertainment industries!

Dive into the world of film scoring and production with Simon Franglen, acclaimed composer known for his work on Titanic and Avatar, in this milestone 100th episode!

Send me a messageIn this episode of Inside The Mix, host Marc Matthews engages in a profound conversation with Tyler Lyle, the singer-songwriter and one-half of the synthwave duo, The Midnight. Tyler delves into the enigmatic nature of songwriting, describing it as "a well-narrated hallucination," and likens the creative process to "trying to start a truck sitting on a block of ice." Drawing from his folk storytelling roots, Tyler shares how he seamlessly integrates evocative lyrics into The Midnight's nostalgic synth-driven soundscapes. He contrasts the tangible aspects of music production with the abstract challenges of lyric writing, emphasizing the importance of consistent dedication—what he refers to as the "ass-in-chair method." This disciplined approach involves daily studio sessions from 10 am to 5 pm, complemented by morning routines of journaling, exercise, and meditation to foster creativity.The synergy between Tyler and his production partner, Tim McEwan, is highlighted as a harmonious blend of prolific idea generation and meticulous refinement. Despite geographical distances, they prioritize periodic in-person collaborations to capture the irreplaceable energy of shared creative spaces.Much of the discussion centers on Tyler's transition from confessional songwriting to crafting lyrics rich in archetypes and universal symbols. Inspired by Carl Jung's philosophies, he aims to create a shared mythological space within The Midnight's music, allowing listeners to project their meanings onto the imagery. What You'll Learn:The abstract nature of lyric writing and strategies to overcome creative challenges.The importance of consistent routines in fostering creativity.Balancing prolific idea generation with meticulous refinement in collaborative settings.The role of archetypes and universal symbols in crafting resonant lyrics.Insights into blending folk storytelling with synthwave aesthetics.For aspiring artists, Tyler emphasizes creating work that embodies truth and necessity, encouraging authentic expression over external validation. He reminds creatives that they are conduits, "ferrying ideas from one realm to this one," and underscores the significance of producing art that resonates fundamentally.Join Marc and Tyler as they explore the depths of the songwriting process, offering invaluable insights for independent music producers and artists seeking to elevate their craft.Links mentioned in this episode:Follow Tyler Lyle Support the showDownload your FREE Producer Growth Scorecard Follow Marc Matthews' Socials:Instagram | YouTube | Synth Music Mastering Thanks for listening!!

Will Page, author of Pivot and former chief economist at Spotify, talks about the dramatic increase in the global value of music – up to $45.5 billion, surpassing cinema. We discuss the rise of music exports from countries like Mexico and Columbia and the accompanying economic boost. We touch on the resurgence of vinyl, and the shift to CRM systems for direct artist-to-fan engagement. We've also got a quick run-down of the headlines of the week, and a PR Strategy that will have you running towards the danger.   Shoutouts: How Vinyl Can Harness the Influence of Superfans Pivotal Economics Trump's Tariffs Could Be ‘Devastating' for Musical Instrument Manufacturers Ever Lost a Friend at a Festival? Children Turn to Audiobooks YouTube now has 125m Music and Premium Subscribers YouTube is Winning Emerging Markets by Being Social   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri's Rock Paper Scanner newsletter.  

Send me a messageIn this episode of Inside The Mix, host Marc Matthews takes listeners behind the scenes on his journey to reaching 10,000 monthly Spotify listeners in 2025. Reflecting on his experiences as an independent artist, Marc shares both the wins and the challenges of learning what is music marketing and how to release music independently while maintaining creative authenticity.Starting with just 300 listeners, Marc's breakthrough came with releasing his single Waves, reigniting his passion for sharing music with the world. He breaks down the music marketing strategies that helped him grow, from leveraging SubmitHub and social media engagement to experimenting with ad spending. He also discusses how to release your own music effectively, emphasizing the importance of strategic planning, outreach to radio stations and blogs, and the power of a waterfall release strategy to maximize listener engagement.What You'll Learn:• What is music marketing and why it matters for independent artists • How Marc grew from 300 to 1,700 monthly listeners on Spotify • The role of SubmitHub, social media, and paid advertising in music promotion • How to release your own music with a structured launch strategy • The benefits of a waterfall release strategy for long-term listener growth • Insights on pitching to radio stations, blogs, and playlist curators • The highs and lows of promoting music independentlyJoin Marc as he navigates the realities of independent music promotion, shares his future plans for audience growth, and inspires fellow artists to take charge of their music careers. Whether you're a beginner or a seasoned artist, this episode is packed with actionable insights to help you release music independently and market it effectively. Tune in now!Links mentioned in this episode:Got a question? I'd love to hear from you! Submit a question, share your social media handles or website, and get featured in a future episode. Plus, one lucky question will win a Starbucks voucher each month! Support the showListen to my new single 'Separation' Follow Marc Matthews' Socials:Instagram | YouTube | Synth Music Mastering Thanks for listening!!

Today Dmitri speaks with Con Raso of Tuned Global, about the evolving landscape of music streaming. They talk about profitability and innovation opportunities, and Con shares thoughts on making music more social, advancing curation and discovery through AI, and the role of personalization in listening experiences.    Social Radio Punchline Connect   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri's Rock Paper Scanner newsletter.  

Explore the Journey of Ryan Dusick: Founding Drummer of Maroon 5

I love the music and energy that emerge from artists who make their multi-creative sides shine together contagiously. One such artist is James Berkeley.As an instrumentalist, vocalist, and producer, James has established himself in the UK jazz, soul, and R&B scenes through a wide range of musical projects.Whether delivering electrifying live performances with his band Yakul or working behind the scenes producing and writing for other artists, he's built an impressive reputation.He's worked extensively with legendary jazz outfit Incognito, and his collaboration with R&B powerhouse Mereba has racked up over a million streams, all leading up to Yakul's acclaimed 2021 debut, Rise Indigo.Now, James is stepping into the spotlight as a solo artist—plus, his debut album drops this year!Beyond his music, James is passionate about sharing his journey. He offers insights and advice to fellow musicians on social media. With over a decade in the industry, he uses his experience to help others carve their paths.That's exactly why I wanted to interview him—to learn about his creative process, deep connection to jazz, soul, and R&B, and how he's crafted such a unique sound. We also get into the art of building an authentic online presence in today's music world.Trust me, you won't want to miss this one. Enjoy the conversation!Let's talk about today's episode: 

How are artists reaching their target audience in 2025 and keeping their attention? How will it look 10 years from now?

In this episode of TCAST, Jason Rigby sits down with music tech pioneer Nick Holmsten (formerly of Spotify) to explore the evolving landscape of music technology and fan engagement. They discuss the rise of personalized playlists, the ethical implications of data usage, and the potential of blockchain and AI to revolutionize artist-fan relationships. Learn how emerging artists can leverage technology to build a loyal fanbase and thrive in today's competitive music industry. [Primary Keyword: Music Technology and Fan Engagement] Key Takeaways: Data is King: Discover how Spotify used machine learning to create personalized playlists and how this data-driven approach can benefit both artists and fans. The Fan Power Shift: Understand why fan engagement is more critical than ever and how artists can cultivate direct relationships with their audience. Blockchain's Potential: Explore how blockchain technology could disrupt traditional music industry models, offering greater transparency and control to artists. AI: Friend or Foe? Learn how AI can be a powerful tool for music creation and promotion, but why it shouldn't replace human artistry. Ethical Considerations: Dive into the importance of data transparency and responsible use of user information in the music industry. The Artist as a mini CEO: Artists have more control than ever. Find 1,000 Super Fans: It's never been a better time for artists. Timestamps: 00:00: Introduction to Nick Holmsten and his groundbreaking work in the music industry. [Keyword: Music Industry Pioneer] 03:08: The Evolution of Personalized Playlists at Spotify: Behind the scenes of Spotify's algorithmic success. [Keyword: Personalized Playlists, Spotify Algorithm] 05:50: Balancing Act: How Spotify introduces emerging artists while catering to user preferences. [Keyword: Emerging Artists, Music Discovery] 09:08: The Power of the Fan: Why fan engagement is the new currency in the music industry. [Keyword: Fan Engagement, Music Marketing] 11:51: Blockchain Revolution: Exploring the potential of blockchain to transform artist-fan relationships and royalties. [Keyword: Blockchain Music, Music Royalties] 15:02: AI and Music: Discussing the role of AI in music creation, promotion, and the future of artistry. [Keyword: AI in Music, Music Production] 17:58: Ethics in the Spotlight: A deep dive into data transparency and ethical considerations in the music tech world. [Keyword: Data Ethics, Music Tech Ethics] 21:04: Building the Future: Nick Holmsten's vision for an ideal tech-driven music platform that empowers both artists and fans. [Keyword: Future of Music, Music Platform] Nicks Website: https://www.nickholmsten.com/

Discover in the episode, 'Finding Success In The Music Industry Through Engaging Your True Fans' the secrets of success in niche music genres with Benjamin Groff on the MUBUTV Music Business Insider Podcast.

Wondering what products to sell and how to market them to your fans so they ACTUALLY sell? It's one of the most common questions we hear from artists...   In this episode of Creative Juice, Jack and Circa unpack the top-selling offers from our IndieX agency artists last year to give you insights and inspiration for your own offers! Learn about value stacking, the patterns around these offers, creating appealing hooks, and why the story behind your products makes all the difference!   If you're puzzling over how to craft compelling offers that resonate with your fans, this episode will give you a kick start of inspiration based on what's working across our roster of clients!   DISCOVER: What Offers Had The Most Success Last Year At IndieX And Why Why Value Stacking VIP Upgrades Makes For A Great Offer How Narrative Around Your Products Changes The Game What Impact Soft Goods Can Have On Your Overall Sales Strategy Why Knowing Your Numbers Is Crucial For Effective Offer Planning   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Looking to expand your team or need marketing help? Apply to work with IndieX! Join Us In The Indepreneur Discord Server!

Join us for an eye-opening episode entitled, 'Music Marketing: Transforming Fans into Superfans in 2025' featuring Johnny Dwinell from Daredevil Production! Discover how major artists like Luke Bryan navigate today's music promotion landscape and why promoting a single on a major market can cost up to $1,000,000. Johnny shares valuable insights into the power of digital platforms and the importance of nurturing your core audience into superfans. Learn actionable tips from industry icons like Gary Vaynerchuk and success stories such as Taylor Swift, all packed into this episode full of strategic digital marketing secrets!

Music business fundamentals can make or break an artist's career sustainability. In this episode, we break down essential legal and financial practices that help independent musicians protect their work and build sustainable careers. From copyright registration and performance contracts to accounting basics and tax planning, we provide actionable steps for managing the business side of music while staying focused on creativity. Learn how to establish proper documentation, maximize royalty collection, and implement smart financial tracking that will serve your music career for years to come. Episode links & resources Support the Unstarving Musician The Unstarving Musician exists solely through the generosity of its listeners, readers, and viewers. Learn how you can offer your support. This episode was powered by Music Marketing Method, a program for independent musicians looking to grow their music career. Music Marketing Method was created by my good friend Lynz Crichton. I'm in the program and I'm learning tons! I'm growing my fan base and learning about many ways that I'll be earning money in the new year. It's also helping me grow this podcast. How cool is that? To lean more and find out if Music Marketing Method can help your music career, visit UnstarvingMusician.com/MusicMarketing. This episode of the was powered by Liner Notes. Learn from the hundreds of musicians and industry pros I've spoken with for the Unstarving Musician on topics such as marketing, songwriting, touring, sync licensing and much more. Sign up for Liner Notes. Liner Notes is an email newsletter from yours truly, in which I share some of the best knowledge gems garnered from the many conversations featured on the Unstarving Musician. You'll also be privy to the latest podcast episodes and Liner Notes subscriber exclusives. Sign up at UnstarvingMusician.com. It's free and you can unsubscribe at anytime. Resources The Unstarving Musician's Guide to Getting Paid Gigs, by Robonzo Music Marketing Method – The program that helps musicians find fans, grow an audience and make consistent income Bandzoogle – The all-in-one platform that makes it easy to build a beautiful website for your music Dreamhost – See the latest deals from Dreamhost, save money and support the UM in the process. More Resources for musicians Pardon the Interruption (Disclosure)  Some of the links in this post are affiliate links. This means I make a small commission, at no extra charge to you, if you purchase using those links. Thanks for your support! Visit UnstarvingMusician.com to sign up for Liner Notes to learn what I'm learning from the best indie musicians and music industry professionals. Stay in touch! @RobonzoDrummer on Twitter  and  Instagram @UnstarvingMusician on Facebook  and  YouTube  

Is the influencer model broken? Consumers are drowning in five-star reviews and paid endorsements. But what if credibility, not clout, was the real driver of influence? In this episode of Leveraging Thought Leadership, Peter Winick sits down with Eric Shienkop, entrepreneur, author, and tech innovator. Eric built the world's largest community of unsigned musicians, helping them monetize their work through brand partnerships. Now, he's taking on another industry ripe for disruption—online reviews and influencer marketing. Eric's company, The Desire Company, is flipping the script. Instead of influencers with massive followings but little expertise, they partner with professionals—athletes, doctors, and industry specialists—who actually know their stuff. The result? Trustworthy product recommendations that resonate with consumers in a way traditional influencer marketing no longer does. Eric shares the evolution of his thought leadership journey, from struggling to get into boardrooms to becoming a bestselling author and sought-after speaker. He breaks down the steps that took him from white papers to keynotes to writing the book "Return of the Hustle: The Art of Marketing With Music" that made Microsoft come calling. If you're trying to cut through the noise, establish credibility, and build a business that thrives on trust, this conversation is packed with insights you won't want to miss. Three Key Takeaways: • Credibility Beats Popularity – Consumers are growing skeptical of traditional influencer marketing, making expert-driven recommendations more valuable than ever. • Thought Leadership Opens Doors – Writing books, publishing white papers, and speaking at events can transform expertise into opportunities and business growth. • Industries Ripe for Disruption – Outdated systems, like the current review and influencer models, create opportunities for innovation and trust-based marketing. Eric shows why getting the right influencer is more important than the one with the most followers.  If you want to follow in his footsteps you'll have to know your audience, and not just in general terms.  Check out this article by Peter Winick on how to clearly describe your ideal client and why being able to do so is critical.

Tour planning requires careful strategy and execution for independent musicians to succeed on the road. In this episode, I share key insights from Liner Notes Insider on venue selection, tour management, fan engagement, and revenue optimization. Learn practical approaches to building sustainable tours and get a glimpse of the exclusive content available to Liner Notes Insider subscribers. Whether planning your first tour or looking to improve your touring game, this episode delivers actionable tips for the independent touring musician. Listen to the full episode on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. Support the Unstarving Musician The Unstarving Musician exists solely through the generosity of its listeners, readers, and viewers. Learn how you can offer your support. This episode was powered by Music Marketing Method, a program for independent musicians looking to grow their music career. Music Marketing Method was created by my good friend Lynz Crichton. I'm in the program and I'm learning tons! I'm growing my fan base and learning about many ways that I'll be earning money in the new year. It's also helping me grow this podcast. How cool is that? To lean more and find out if Music Marketing Method can help your music career, visit UnstarvingMusician.com/MusicMarketing. This episode of the was powered by Liner Notes. Learn from the hundreds of musicians and industry pros I've spoken with for the Unstarving Musician on topics such as marketing, songwriting, touring, sync licensing and much more. Sign up for Liner Notes. Liner Notes is an email newsletter from yours truly, in which I share some of the best knowledge gems garnered from the many conversations featured on the Unstarving Musician. You'll also be privy to the latest podcast episodes and Liner Notes subscriber exclusives. Sign up at UnstarvingMusician.com. It's free and you can unsubscribe at anytime. Mentions and Related Episodes Find links to related episodes and various things mentioned in this episode at UnstarvingMusician.com. Resources and Special Deals The Unstarving Musician's Guide to Getting Paid Gigs, by Robonzo Music Marketing Method – The program that helps musicians find fans, grow an audience and make consistent income Bandzoogle – The all-in-one platform that makes it easy to build a beautiful website for your music Dreamhost – See the latest deals from Dreamhost, save money and support the UM in the process. More Resources for musicians Pardon the Interruption (Disclosure)  Some of the links in this post are affiliate links. This means I make a small commission, at no extra charge to you, if you purchase using those links. Thanks for your support! Visit UnstarvingMusician.com to sign up for Liner Notes to learn what I'm learning from the best indie musicians and music industry professionals. Stay in touch! @RobonzoDrummer on Twitter  and  Instagram @UnstarvingMusician on Facebook  and  YouTube  

Are you making simple mistakes in your music marketing? Many artists don't even know what to look out for...   In this episode of Creative Juice, Jack and Circa put a magnifying glass on common strategic and tactical mistakes that artists need to avoid in their marketing! Learn about myths around oversaturation, bad targeting choices and trigger cities, missed opportunities for fan engagement, and why automating everything isn't the answer!   If you're ready to clean up your marketing and start making moves that actually build your fan base, this episode will help you identify and avoid common marketing mistakes that artists slip into far too often!   DISCOVER: Why Worrying About Oversaturation Is Holding Back Your Growth The Myth Of Trigger Cities And How Poor Targeting Choices Will Waste Your Marketing Dollars What Simple Opportunities You Might Miss To Elevate Fan Engagement When To Choose Manual Processes Over Automated Processes In Your Marketing How To Use Digital Signage To Guide Your Fans Why "Easy Button" Advertising Software Isn't All It's Cracked Up To Be   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Looking to expand your team or need marketing help? Apply to work with IndieX! Outmarketing Billboard Charting Artists and Bands Join Us In The Indepreneur Discord Server! Full Stack Creative

✨  Stephanie Carrillo, Marketing Consultant and Former Senior Director of Global Marketing @ Universal Music Group ☁️ How Stephanie pivoted from pre-law to music marketing, Senior Director of Global Marketing @ Universal Music Group ☁️ Lessons learned from leading marketing campaigns at Capitol Records and Motown☁️ Behind the scenes of building the TikTok influencer network at Universal Music Group ☁️ What goes into launching creative marketing campaigns for top artists like Ice Spice ☁️ Strategies for breaking into the music marketing industry Join the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

Are you tired of staring at your iPad during gigs, struggling to read lyrics and chord charts? Discover how to elevate your stage presence and connect with your audience like never before! In this episode of Gig Gab, host Dave Hamilton welcomes Tory Smith, a guitarist, band leader, and entrepreneur. […] The post Music, Marketing, and Mischief with Tory Smith – Gig Gab 466 appeared first on Gig Gab.

Dalton Piche is Founder of Members Media, a music marketing platform revolutionizing the industry. Members Media boasts over one billion annual streams for clients, including high-profile artists like Billie Eilish and Bruno Mars. With a background in music as an artist himself, Dalton was motivated by the challenge of promoting music effectively, leading to the creation of Members Media. He empowers artists with opportunities to reach new audiences and has expanded to offer services like playlist promotion, social media advertising, and agency partnerships. In this episode… In today's music industry, independent musicians face the daunting challenge of standing out among mainstream stars. However, with the right strategies and an understanding of the complex landscape of music promotion, they can carve out their unique space in the spotlight. So, how does one navigate the complex landscape of music promotion successfully? Dalton Piche, the mastermind behind Members Media, reveals the hardships and triumphs of innovating within music marketing. He describes how he transformed his struggles as an emerging artist into an opportunity by founding a marketing platform that assists musicians in gaining the exposure they deserve. Dalton dives into the evolution of his agency, detailing its expansive range of services that propel artists into newfound fame. He shares valuable insights on playlist promotion, social media advertising, and the strategic transparency that guides their approach. He also opens up about his journey from starting out, managing a team's growth from one to 18, and the critical learning curve of the business. In this episode of the Inspired Insider Podcast, host Dr. Jeremy Weisz interviews Dalton Piche, Founder of Members Media, about finding success in music marketing. Dalton discusses the inspiration behind Members Media and its mission to support artists, why Spotify playlist promotion is a popular and effective strategy for reaching new listeners, and their success stories in amplifying music.

On a cold rush hour morning, a good looking man, dressed in jeans and a baseball cap walked into a train station, carrying a violin case. He opened the case, dropped a few dollars in to encourage others to do the same.  Over the next 45 minutes, he earned less than $35 for his performance.  Most people simply walked by, barely stopping to listen to the classical violin piece, played flawlessly by the young man. Who was he?  Joshua Bell, one of the world's most renowned musicians.  As part of a social experiment, arranged by a writer from the Washington Post, he played for 45 minutes to see what would happen.  The results are depressing.  More than 1,000 people walked by missing a chance to hear this amazing musician perform.  Depressing not just because they missed a once in a life time chance to hear Joshua Bell, but because their behavior is very typical of how we live our lives.  We get so focused on the end game; we miss so much along the way. So the lesson for today, is not strictly business. Take a few minutes to listen to the music, explore something new, you and your business will be better for it. If you've enjoyed this conversation sign up for a weekly newsletter get links to episodes you might have missed and other resources for your business   https://morethanafewwords.com/avoid-fomo/  

Home recording doesn't require a professional studio - it requires understanding fundamentals, making smart choices about gear, and focusing on performance quality. In this episode, I share my journey from basic podcast recording to producing music, including practical tips on choosing your first DAW, selecting an audio interface, and setting up your recording space. You'll learn about essential gear, common connectivity issues, and how to manage the learning curve without getting overwhelmed. Whether you're a drummer looking to record your kit or a musician wanting to capture your ideas, this guide will help you start your home recording journey with confidence. I also share real-world examples from recording my own singles and hundreds of podcast episodes, along with budget-friendly solutions for beginners. Support the Unstarving Musician The Unstarving Musician exists solely through the generosity of its listeners, readers, and viewers. Learn how you can offer your support. This episode was powered by Music Marketing Method, a program for independent musicians looking to grow their music career. Music Marketing Method was created by my good friend Lynz Crichton. I'm in the program and I'm learning tons! I'm growing my fan base and learning about many ways that I'll be earning money in the new year. It's also helping me grow this podcast. How cool is that? To lean more and find out if Music Marketing Method can help your music career, visit UnstarvingMusician.com/MusicMarketing. This episode of the was powered by Liner Notes. Learn from the hundreds of musicians and industry pros I've spoken with for the Unstarving Musician on topics such as marketing, songwriting, touring, sync licensing and much more. Sign up for Liner Notes. Liner Notes is an email newsletter from yours truly, in which I share some of the best knowledge gems garnered from the many conversations featured on the Unstarving Musician. You'll also be privy to the latest podcast episodes and Liner Notes subscriber exclusives. Sign up at UnstarvingMusician.com. It's free and you can unsubscribe at anytime. Resources The Unstarving Musician's Guide to Getting Paid Gigs, by Robonzo Music Marketing Method – The program that helps musicians find fans, grow an audience and make consistent income Bandzoogle – The all-in-one platform that makes it easy to build a beautiful website for your music Dreamhost – See the latest deals from Dreamhost, save money and support the UM in the process. More Resources for musicians Pardon the Interruption (Disclosure)  Some of the links in this post are affiliate links. This means I make a small commission, at no extra charge to you, if you purchase using those links. Thanks for your support! Visit UnstarvingMusician.com to sign up for Liner Notes to learn what I'm learning from the best indie musicians and music industry professionals. Stay in touch! @RobonzoDrummer on Twitter  and  Instagram @UnstarvingMusician on Facebook  and  YouTube  

We get a ton of questions from artists and bands about the best music marketing practices across YouTube, Instagram, and our IndiePro community group. So today we'll answer a few...   In this episode of Creative Juice, Jack and Circa hand-selected some great music marketing questions for a special Q&A episode! Learn about rebranding in your music career, using livestreams effectively in your marketing, generating follow up sales with your fans online, TikTok strategies, and what's working in music marketing in 2025!   If you've got some burning questions about music marketing that you've been too shy to ask, this episode tackles a bunch of common questions we hear from artists like you!   DISCOVER: What Actually Makes Up An Artist Brand Where To Focus Your Efforts When It Comes To Repeat Sales From Your Fans How To Plan Out Livestreams That Actually Engage Your Fans What To Focus On When Nurturing Your Email List How Retargeting Campaigns Work in 2025 What Organic and Paid Strategies Work For Artists On TikTok   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Looking to expand your team or need marketing help? Apply to work with IndieX! Join Us In The Indepreneur Discord Server! Full Stack Creative

Can You REALLY Make It BIG in the Music Industry in 2025? Unveil the secrets to a thriving music career in 2025 with hosts Ritch Esra and Eric Knight on the MUBUTV Music Business Insider Podcast. From Muse's dynamic video strategies to the rising importance of sonic branding and AI-driven performances, this episode offers a comprehensive look at navigating the modern music landscape. We also discuss mental health, content creation, and overcoming the high costs of touring. Your ultimate guide to music industry success starts here!

Independent musician and author Tony Harrah shares his lyrical poetry journey across the music and literary worlds. In this first of two parts, Tony discusses his realization that marketing books mirrors marketing music, detailing his experiences building writer groups (much like starting his blues jams) and developing grassroots promotional strategies. We explore his evolution from musician to author with works like "Boxing With God" and "Asking For a Playground Push, But Got a Schoolyard Shove," while discussing the arts' recovery in a post-pandemic landscape. Since our last conversation in 2019, following the unexpected loss of his wife, Tony has navigated remarkable transitions - both personal and professional. Now remarried, he brings unique insights into building creative communities and finding new pathways to connect with audiences. Stay tuned for part two next week, where we'll explore Tony's observations on the current state of music, his marketing strategies for his latest book, thoughts on working with industry professionals, and his decision to narrate his audiobooks. Plus, we'll get a preview of his upcoming platform, TheGreasyHedonist.com. Support the Unstarving Musician The Unstarving Musician exists solely through the generosity of its listeners, readers, and viewers. Learn how you can offer your support. This episode was powered by Music Marketing Method, a program for independent musicians looking to grow their music career. Music Marketing Method was created by my good friend Lynz Crichton. I'm in the program and I'm learning tons! I'm growing my fan base and learning about many ways that I'll be earning money in the new year. It's also helping me grow this podcast. How cool is that? To lean more and find out if Music Marketing Method can help your music career, visit UnstarvingMusician.com/MusicMarketing. This episode of the was powered by Liner Notes. Learn from the hundreds of musicians and industry pros I've spoken with for the Unstarving Musician on topics such as marketing, songwriting, touring, sync licensing and much more. Sign up for Liner Notes. Liner Notes is an email newsletter from yours truly, in which I share some of the best knowledge gems garnered from the many conversations featured on the Unstarving Musician. You'll also be privy to the latest podcast episodes and Liner Notes subscriber exclusives. Sign up at UnstarvingMusician.com. It's free and you can unsubscribe at anytime. Resources The Unstarving Musician's Guide to Getting Paid Gigs, by Robonzo Music Marketing Method – The program that helps musicians find fans, grow an audience and make consistent income Bandzoogle – The all-in-one platform that makes it easy to build a beautiful website for your music Dreamhost – See the latest deals from Dreamhost, save money and support the UM in the process. More Resources for musicians Pardon the Interruption (Disclosure)  Some of the links in this post are affiliate links. This means I make a small commission, at no extra charge to you, if you purchase using those links. Thanks for your support! Visit UnstarvingMusician.com to sign up for Liner Notes to learn what I'm learning from the best indie musicians and music industry professionals. Stay in touch! @RobonzoDrummer on Twitter  and  Instagram @UnstarvingMusician on Facebook  and  YouTube  

Get 1000 Fans in 90 Days Strategy & The Most Powerful Link in Bio FOR FREE https://foreverfanmusic.com/nolabels?el=7marketingmistakes This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. Want to grow your music career . Join our community

As 2024 wraps up, it's time to look ahead at what 2025 has in store for music marketing and the music industry!   In this episode of Creative Juice, join Jack and Circa for a round of predictions for the new year, diving into the future of AI, social media content strategies, music marketing tools, and more!   If you're ready to make 2025 your best year yet, this episode will inspire and motivate you to set your goals and take your music career to the next level!   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Looking to expand your team or need marketing help in 2025? Apply to work with IndieX! Join Us In The Indepreneur Discord Server! Full Stack Creative

Get ready for an exciting episode of Gig Gab! Join host Dave Hamilton as he chats with Bruce Bennett, a seasoned musician and entrepreneur, about the ins and outs of the music industry. Dive into Bruce's journey from playing in bands to launching successful music-related businesses. Discover how he turned […] The post Music, Marketing, and Mischief with Bruce Bennett — Gig Gab 460 appeared first on Gig Gab.