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If you aren't crystal clear about your niche and who your offer serves, you will be at a disadvantage going forward and we don't want that for you. In today's episode, I'll explain how to finally find your niche in 2025 going into 2026 that will attract the clients you want to work with. You'll be surprised how specific some of our IFCA students are with their niches and we hope this inspires you to go deeper with your offer. Time Stamps: (0:29) Finding Your Niche (1:01) IFCA Client Examples (2:22) Niching Is About Precision, Not Exclusion (2:39) Tokyo Book Stores and Niches (3:49) Confusing Is Losing (5:49) Choosing Your Niche (7:56) Your Unique Method (9:51) Matching Your Client Niche? (11:06) Psychographics vs Demographics (12:16) Cardiac Rehab Niche Example (13:46) Your Next Step (15:01) DM Me "AI Offer" ----------
Producer Eric joins Travis in this episode to break down why creators, podcasters, and business owners do not need millions of followers to build a serious income online. Eric is a veteran content producer and host in his own right, bringing a creator's eye for monetization strategies, niche positioning, and long-term brand building to the conversation. On this episode we talk about: Why a massive audience is not required to make a full-time income as a creator How brands are shifting ad dollars toward small and midsize, niche creators Real examples of niche creators making five figures per month with modest audiences Why CPMs/RPMs vary wildly by niche (finance vs comedy vs generic entertainment) How to think about “blue ocean” opportunities and combining niches like Chiefs + Swifties Top 3 Takeaways You can out-earn much bigger creators by going narrow: a small, high-intent, niche audience often monetizes better than a huge, generic one because sponsors know exactly who they're reaching. Niche, high-ticket categories (brain health gear, vertical farming, audiophile equipment, real estate, finance) command far better ad rates and affiliate payouts than broad entertainment content. The real lever is fit, not fame: if your content solves a specific problem for a clearly defined group—and you either sell something yourself or attract aligned sponsors—you do not need a massive following to build a multi–six or seven-figure business. Notable Quotes "You don't need to have a million subscribers on YouTube to be able to make a full time income from doing YouTube videos." "Some people will have a half a million subscribers and make less than somebody with 15,000 subscribers, because it's in a very broad market that has really low RPMs." "Sometimes niching down means niching up—you can combine two things you care about and create a blue ocean where there's literally no competition." ✖️✖️✖️✖️
Andrea and Kate speak with Maureen Abood about her new cookbook Lebanese Baking. She speaks about her Lebanese American heritage and why this project allowed her to know, cherish and preserve that identity for herself and future generations. She shares why she went niche, how long the selling process was, what it was like working with her editorial team and why she decided to put her own spin on the Dubai Chocolate craze. She shares her thoughts on the photoshoot experience, marketing tactics, glossary inclusion and why she seeks to remove barriers and limit intimidation to bakers as well as why this cuisine deserves its heyday.Hosts: Kate Leahy + Molly Stevens + Kristin Donnelly + Andrea NguyenEditor: Abby Cerquitella MentionsSpecial Holiday Offer for Everything Cookbook listeners from The Local Palate Cookbook Club: Enjoy 15% off any membership, which includes curated newsletters, marketplace discounts, event invitations, and chances to win cookbooks and kitchen swag. Click the link to sign up: https://thelocalpalate.com/cookbookclub/ and use promotional code EVERYTHING. This special offer expires on 12/25. Maureen AboodWebsiteInstagramOnline Shop Visit the Everything Cookbooks Bookshop to purchase a copy of the books mentioned in the showLebanese Baking by Maureen AboodRose Water and Orange Blossoms by Maureen Abood
So many aspiring authors believe finishing a book is about talent, inspiration, or finding the perfect moment. But the truth is much simpler—and far more empowering. Books get finished because of discipline, structure, and support.In today's episode, I break down the three biggest drivers of book completion: consistent writing time, a deep and detailed outline, and accountability. You'll learn why protecting regular space on your calendar matters more than waiting for inspiration, how a 15–30 page outline becomes the roadmap that carries you past the notorious 20,000-word stall point, and why accountability can increase your chances of finishing your book by up to 95%.If you're ready to make 2026 the year you will write your book, this episode is for you. Make sure you subscribe, like, comment, or share this video. It helps me reach more future authors with highly valuable short tips for their book-writing journeys.
Send us a textIn this live investor event session, Richard C. Wilson breaks down what truly separates billionaires and centimillionaires from “normal” successful people, and why most founders, fund managers, and advisors unintentionally take their foot off the gas once they hit a few million.Richard shares insights from dinners with heads of an $8B+ family office, and then dives deep into one of the most overlooked force multipliers in capital raising: positioning. He explains why the founder of Paychex refuses to invest in any company that isn't branded to win, and how a simple rebrand at $8B AUM helped one wealth advisor grow past $25B+ in assets.You'll learn:Why top families keep pushing while others coast at $5–10MHow a crystal-clear niche and brand name can make your firm “preeminent” in your spaceThe Jim Collins hedgehog concept applied to capital raisers (passion, profit, and DNA)How to choose a 7% niche that captures 70% of the profitsWhy generic names like “XYZ Capital” quietly kill replies, deal flow, and investor trustHow to send investor emails that deliver real value first (checklists, DDQ templates, tools) instead of “Can I pitch you my deal?”Richard also shares real before/after examples of rebrands that moved firms from confusing and forgettable to institutional-grade and obvious at a glance, plus how his own YouTube positioning has led to cold inbound from founders doing tens of millions in revenue.
Brian forgot to hide the puke hose, Ed is cleaner because he's awesome, and E is dancing in the club.
Right. Meet Gemma from Wild & Gem – archaeologist-turned-jeweller capturing real bits of the outdoors and turning them into wearable moments.
Matt Faircloth interviews Ash Patel, and the two hosts do a 2025 look-back / 2026 look-forward on what they're seeing across major commercial asset classes—plus where they think real estate operators are headed after the last couple years of “extend and pretend”. They start with why triple-net retail has stayed surprisingly strong (including the “no new supply” reality) and why office still feels “toxic” for many banks—creating an “office tsunami” of opportunities and pain as debt resets and distressed deals trade at steep discounts. From there, they dig into multifamily as a tale of two outcomes (legacy fixed-rate wins vs. floating-rate fights), the competitive “insiders only” nature of mobile home parks as private equity pours in, and why self-storage may be overbuilt—while still leaving room for niche plays like wine/boat/RV storage and service-heavy concepts. Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER Visit bestevercrypto.com today to get started and earn up to $2,500 in bonus crypto. Join us at Best Ever Conference 2026! Find more info at: https://www.besteverconference.com/ Join the Best Ever Community The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It's free to join, but you must apply and meet the criteria. Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow. Apply now at www.bestevercommunity.com Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
Is your "swag" secretly hurting your brand? In this episode of Sales & Cigars, Walter sits down with Eric Turney from The Monterey Company to talk about why your promo gear should do more than just check a box—it should actually say something about your brand. Eric shares his unconventional path from construction, to almost becoming a physical therapist, to "falling backward" into sales and eventually buying the company he worked for. He and Walter dig into the real differences between being a great salesperson and being a great sales manager, handling customers who only care about price, and why saying "no" is sometimes the most professional move you can make. They also get into the nuts and bolts of branded merch: why quality matters, how to help clients think beyond cheap t-shirts, and what the pandemic and shipping chaos taught Eric's team about communication, margins, and long-term customer loyalty. If you've ever ordered promo products for an event, trade show, or team—and regretted it—this one's for you. In This Episode: College vs reality – Why what you learn in college has almost nothing to do with building wealth or becoming an entrepreneur. Rich Dad, Poor Dad mindset – The books that shifted Eric's view of money, business, and long-term wealth creation. From construction to custom merch – How a layoff, a false start in physical therapy, and a new baby on the way pushed Eric into sales at The Monterey Company. Learning sales on the fly – Word tracks, repetition, and what he learned from a top car salesman buddy. The Dutch Bros lesson – Why consistently great experience beats mediocre product—and how Eric trains his reps to "bottle" that. Salesperson vs sales manager – Why being good at selling doesn't automatically make you good at leading a sales team—and what Eric had to learn the hard way. Needing to be liked – Staying up late worrying about orders, over-promising, and the shift from "pushover" to respected advisor. When to say no – Recognizing problem customers, setting boundaries, and why "if they come for price, they'll leave for price." Niche focus – How Monterey naturally gravitated to government, military, and public service clients—and what those buyers really need. Helping the real decision-maker – Working with marketing coordinators and event planners who are tasked with buying merch but don't know where to start. The Core Four sales process – Call leads quickly, text often, quote fast, and get an art proof in front of the customer ASAP. COVID, ports, and tariffs – Container costs jumping 10x, shipping delays, switching to air freight, and choosing to eat margin to preserve long-term relationships. Quality vs cheap – Why spending 20–50% more can result in a 10x better product—and how that shows up in customer perception. Brand alignment in merch – Walmart polos vs Carhartt gear, why your team's apparel reflects your brand values, and how "one thing is how you do everything." Upselling the smart way – Medals plus shirts, plus stickers; building better event experiences instead of just pushing more product. Lifetime value thinking – Why Eric would rather lose margin on a few orders than lose a great client for good. Cigars & solitude – Eric's "special occasion" approach to cigars and why a great stick pairs well with quiet, not crowds. Connect with Eric Turney LinkedIn: https://www.linkedin.com/in/eric-turney/ The Monterey Company: https://montereycompany.com/ Connect with Walter Crosby and Sales & Cigars: Website: Helix Sales Development LinkedIn: Walter Crosby Instagram: @wcrosby248 Facebook: Helix Sales Development Share Your Thoughts: We'd love to hear your feedback and experiences! Drop us a line and join the conversation on social media using #SalesAndCigars. Never Miss an Episode! Join the Sales & Cigars community by subscribing to our podcast and YouTube channel: Subscribe to the Podcast: Apple Podcasts: Subscribe on Apple Podcasts Spotify: Follow on Spotify ...and wherever you listen to podcasts! Subscribe to Us on YouTube: Stay updated with our latest video content by subscribing to our YouTube channel. Hit the bell icon for notifications on new uploads! YouTube: Sales & Cigars Channel Stay in the loop: By subscribing, you'll get instant access to new episodes, insightful conversations, and bonus content designed to elevate your sales skills and more. Keep savoring those cigars and stay sharp in sales! Until next time, keep listening to Sales & Cigars—the podcast where the only smoke we blow is from cigars.
Investor Fuel Real Estate Investing Mastermind - Audio Version
In this conversation, Ty Terrell discusses his innovative concept of the Managed Homestead, a unique vacation home experience that allows families to connect with nature and learn about self-sufficient living. He shares his journey from a busy life in South Florida to creating a homestead in Indiana, the challenges he faces in finding investors, and his vision for the future of this business. The discussion also highlights the importance of relationships in business and the potential for growth in the agritourism sector. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind: Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply Investor Machine Marketing Partnership: Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true 'white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com Coaching with Mike Hambright: Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a "mini-mastermind" with Mike and his private clients on an upcoming "Retreat", either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas "Big H Ranch"? Learn more here: http://www.investorfuel.com/retreat Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform! Register here: https://myinvestorinsurance.com/ New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club —--------------------
Playing it safe, waiting to feel ready, or hiding behind busy work won't create momentum. In this episode, Kendra breaks down what it really takes to grow a coaching business in 2026—and it starts with mindset. Growth requires bold, uncomfortable action: showing up visibly, starting the ads, initiating conversations, and stepping fully into leadership instead of staying on the sidelines.Kendra then walks through why planning and data-driven goals matter more than motivation. From setting “good, better, best” targets to understanding conversion rates and outreach volume, she explains how clarity replaces guesswork. Posting and hoping isn't a strategy—consistent client acquisition comes from proactive action, simple math, and systems that support follow-through.Finally, she covers the skills and tools coaches can't ignore anymore: precise, emotionally resonant messaging, ethical marketing, AI for efficiency, and paid ads for volume. When used correctly, these tools reduce burnout and accelerate growth. This episode is a direct call to stop hiding, take ownership, and build a business that actually moves forward.In this episode you'll learn:The core to succeeding in 2026 is adopting main character energy by taking bold, sometimes scary, actions in your businessPlanning and goal-setting are critical to sustained momentumSetting tangible, layered goals and understanding client acquisition conversion metrics for effective planningHow mastering precise, visceral messaging is vital to stand out in today's competitive coaching marketEmbracing marketing as a necessary, learnable skill is essential for online business successSave time and boost content quality in 2026 by integrating AI toolsInvesting even a small budget in paid ads is necessary to scale and gain volume beyond organic reach Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy
In this episode, Lauren talks to the seller of an Amazon FBA business created in January 2022 in the equipment and technology niches. Listen in to find out how the business makes an average of $9,129.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/88486 to learn more about this business.
In this episode, Lauren talks to the seller of a SaaS business created in April 2023 in the SEO niche. Listen in to find out how the business makes an average of $48,689.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/89701 to learn more about this business.
In this episode, Lauren talks to the seller of a lead generation business created in August 2017 in the home niche. Listen in to find out how the business makes an average of $4,505.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/88006 to learn more about this business.
This week's guest is Sam MCone, a lifelong Dubai resident and the visionary founder of McCone Properties. Having moved to Dubai at the age of two, Sam has a unique, ground-level perspective on the city's meteoric rise from a quiet trading post to a global powerhouse. His journey in real estate began as an agent, but his innate, level-headed resilience led him to build his own successful brokerage over the past 13 years. In this deeply personal episode, Sam opens up about the tough lessons learned from transitioning from being a tennis ace as a youth, to a top salesperson then to becoming a business owner. He shares invaluable insights on finding a niche in a saturated market of 9,000 brokerages and the uncomfortable but vital role of social media in building a brand. Beyond business, Sam gives a raw and honest account of his complex relationship with his past as a tennis academy student, the challenges that shaped him, and how it contrasts with his current extreme physical challenges, including his upcoming attempt to run 200km in 24 hours to raise 1 million AED for The Sparkle Foundation in Malawi. 01:40 - Growing Up with Dubai 05:30 - An Honest Audit of Dubai's Pros & Cons 09:53 - The Coming Real Estate Correction 17:29 - From Salesman to CEO 23:20 - Carving a Niche in a Crowded Market 42:12 – Running 200 KM in 24 hrs 45:01 – The Past Trauma 48:01 - Parenting Through the Lens of Past Trauma 56:40 - The Story Behind the 200km Run and self-worth Show Sponsors: AYS Developers: A design-focused company dedicated to crafting exceptional homes, vibrant communities, and inspiring lifestyle experiences. https://bit.ly/AYS-Developers Socials: Follow Spencer Lodge on Social Media https://www.instagram.com/madeindubaipodcast/?hl=en https://www.instagram.com/spencer.lodge/?hl=en https://www.tiktok.com/@spencer.lodge https://www.linkedin.com/in/spencerlodge/ https://www.youtube.com/c/SpencerLodgeTV https://www.facebook.com/spencerlodgeofficial/ Follow Sam McCone on Social Media https://www.instagram.com/sam.mccone/ https://www.linkedin.com/in/sam-mccone-7b750435/?originalSubdomain=ae https://www.tiktok.com/@mccone_properties https://www.youtube.com/channel/UC-A0gljutHXS7MbZO6jldkQ https://www.facebook.com/mcconeproperties/
The conversation features R. Kenner French interviewing Jim MacLennan, a seasoned product strategist, consultant, and venture capital professional. The discussion centers on helping entrepreneurs and business owners put money in their pockets by improving how they communicate their ideas, especially when pitching to investors, partners, or customers. Jim emphasizes that many founders fail not because of bad ideas, but because they tell their story the wrong way—often leading with the least compelling part of their business instead of what truly creates value.Drawing from his background in corporate IT, consulting, venture capital, and product strategy, Jim explains that one of the biggest mistakes founders make is falling in love with their product rather than validating it with customers. He stresses the importance of understanding the customer's real needs and confirming that the product will actually sell before aggressively seeking funding. Instead, Jim advocates for focused, incremental growth—such as hiring one salesperson and proving traction before scaling.The conversation then shifts to operating businesses and solopreneurs looking to take their companies to the next level. Jim highlights that growth requires different conversations depending on the audience—investors, partners, or distribution channels all care about different things. Entrepreneurs must tailor their message to match the “currency” of their audience, whether that is scalability, revenue potential, or strategic fit. Successful growth depends on understanding who you're talking to and aligning your story with their priorities rather than leading with your own agenda.Jim also shares the personal motivation behind launching his own purpose-driven community and venture initiative, Talking Tree Ventures. Inspired by his desire to make a better world for his grandchildren, he chose to focus on forestry, forest restoration, and fire management—an underfunded but impactful niche within sustainability. By combining his digital technology and business expertise with environmental impact, Jim aims to build a community of entrepreneurs and investors and eventually launch a venture fund focused on direct impact investments in this space.Finally, Jim introduces an upcoming offering called the Impact Planner, a structured financial and strategic framework designed to help founders clearly articulate their business story through a realistic three-to-five-year P&L projection. The process not only strengthens investor pitches but also improves internal clarity around growth, costs, and execution. The episode concludes with contact details and a reminder that strong storytelling, focused strategy, and aligned purpose are key drivers of entrepreneurial success.Takeaways• Storytelling is crucial for effective pitches.• Understanding your customer is key to success.• Avoid leading with your product; focus on the audience's needs.• Building a community can provide purpose and direction.• Leverage technology and AI to enhance business operations.• Niche down your focus for greater impact.• Utilize platforms like LinkedIn for community building.• Feedback is essential for refining new tools and strategies.• Engagement with investors requires clear communication of value.Sound Bites• It's all about storytelling.• It's all tip of the pencil.• AI is force multiplying.• Free is a good word.Listen & Subscribe for More:
In this episode, Brian Owens is joined by Dana Foley (Head of Catastrophe Research at Chaucer), Joss Matthewman (Chief Revenue Officer at Reask) and Olivia Sloan (Head of Catastrophe Products at Fathom) to explore the growing influence of specialist model vendors in catastrophe risk modelling and why they're anything but “niche”. With decades of combined experience across underwriting, model development and scientific research, the panel discusses how climate change, regulatory pressure and the need for portfolio-specific insight are pushing insurers to reconsider single-platform dependency. They explore how new vendors are filling gaps left by traditional models offering science-led, transparent and highly customisable solutions tailored to specific business needs. Drawing on their respective roles across the risk ecosystem, the panellists explain why the return to multi-modelling is gaining momentum and how platforms like Oasis are helping democratise access to emerging tools. In this conversation, the panel explores: Why “niche” models are proving critical in underserved perils, regions and use cases The evolution from black-box outputs to transparent, collaborative frameworks How science-first models enable faster innovation and user-driven risk views What's enabling and blocking wider adoption of multi-modelling approaches How Fathom and Reask are using AI and machine learning to improve model fidelity Why regulatory scrutiny and climate change demand a more agile modelling approach The role of open platforms like Oasis in supporting innovation and vendor access What insurers need to consider when building a tailored, future-ready modelling strategy Sign up to the InsTech newsletter for a fresh view on the world every Wednesday morning.
Yahoo C.E.O. Jim Lanzone joins Dylan and Julia for a tour of the company's Apollo era, four years after the private equity behemoth bought the business for just $5 billion—nearly $120 billion shy of its peak valuation. Lanzone breaks down Yahoo's growth strategy: the metrics that actually matter, how the company monetizes at scale, and what the endgame looks like. They also dig into Yahoo's A.I. ambitions, and what it takes to run a mass-market consumer business in a media landscape focused on niche and specialized content. Learn more about Starbucks industry-leading benefits at starbucks.com/partners. For more great episodes like this, subscribe to The Grill Room here To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices
Most authors worry about standing out, but the real secret isn't writing a “bigger” book. It's writing a clearer one. In today's episode, we dig into why defining a focused niche is one of the most powerful strategic decisions you can make as an author.You'll learn how uncovering your unique story and passion helps you identify the exact reader you're meant to serve, why testing your early ideas through posts, talks, and conversations reveals who truly resonates, and how an evolving, continually refined niche keeps your message sharp. I'll also share how imagining one ideal reader can transform both your writing and your marketing—and why this clarity leads to stronger visibility, more loyal readers, and a book that supports your broader mission.If you're ready to stop speaking to everyone and start connecting deeply with the people who need your message most, this episode will give you the guidance and encouragement to niche down with confidence.Make sure you subscribe, like, comment, or share this video. It helps me reach more future authors with highly valuable short tips for their book-writing journeys.
In Part Two of this high-impact conversation, Dwayne continues his deep dive with global business strategist and Success Story Podcast host Scott Clary, who breaks down exactly why attention is the foundational currency of modern business — and why companies that fail to adapt will be overtaken by those who move quickly with media, content, and AI.Scott unpacks the psychology of why leaders resist content, the identity fear behind “not wanting to suck,” and how legacy businesses risk losing everything because they're still marketing for 2005 while technology is sprinting into 2025.Dwayne and Scott explore real-world examples—from lawn-care companies to B2B manufacturers to billion-dollar firms—and show how even the most “unsexy” industries can dominate simply by capturing attention and building trust at scale.The conversation expands into AI disruption, the collapse of traditional SEO, the rise of generative search, modern buyer behavior, shortening sales cycles through content, and the undeniable compounding power of personal brand.This episode is a wake-up call to business owners everywhere: adapt now, or be replaced by those who do.EPISODE HIGHLIGHTS00:00 – Media equals attention and attention drives every business outcome. 02:00 – The real starting point for content: sucking at first and learning through repetition.04:30 – Scott unpacks why universal business principles apply to content creation. 06:00 – Identity, fear, and why business owners avoid content creation.07:00 – The widening gap between tech adopters and those still resisting digital change. 09:00 – Legacy vs. legitimacy: content won't damage your reputation, but irrelevance will. 11:00 – Content isn't just video - newsletters, audio, and niche education all count. 13:00 – Niche creators winning with “unsexy” businesses. 17:00 – Example content strategies.20:00 – Why Scott studies fast-growing creators - not the biggest creators. 23:00 – The explosive business outcomes possible when you master content (“not a 1x or 2x”). 27:00 – Why even billion-dollar CEOs must build trust through media. 33:00 – How content accelerates B2B sales cycles and increases closing ratios. 37:00 – Generative search is replacing Google.43:00 – Scott breaks down the KPI stack: retention, shares, watch time, and qualified leads. 48:00 – Essential tools: ChatGPT, Claude, Opus Pro, CapCut, etc., and what they're best for. 50:00 – Hiring global talent.56:00 – The coming AI household-assistant revolution.01:02:00 – SEO collapse and the rise of creator-driven education and media networks. 01:08:00 – Entrepreneurs have already done hard things - this is simply the next one. 01:10:00 – Passion is the outcome of mastery, not the prerequisite. 01:11:00 – How older leaders can partner with younger digital natives.KEY TAKEAWAYSAttention is the gateway to trust, and trust drives every buying decision.Content doesn't mean dancing online; it means choosing a medium you can stick with.AI and generative search are rewriting SEO overnight.Content massively increases sales velocity and close rates.Small businesses have the most to gain from adopting a media strategy.Entrepreneurship is staying alive long enough for your strategy to work. QUOTES:"Media is attention. From the beginning of time, attention and...
“You are the niche.” “Pick a profitable niche.”These two messages get thrown around like absolute truths — but what if both are true and incomplete?In this episode, I unpack the real nuance between building a personal brand rooted in identity versus choosing a business model based on strategy — and what happens when one of those is missing. Whether your content is resonating but not converting, or you feel invisible in your own brand, this episode will help you reconnect with what actually creates trust, sales, and freedom.We cover:Why “you are the niche” and “choose a niche” both hold truthWhat's changed in the creator economy and content visibilityWhy a strong personal brand still matters — even without a clear offerWhat to do if you have reach but not revenueWhat to do if you had revenue, but now your content feels offQuestions This Episode Will Answer:What's the difference between “you are the niche” and “choosing a niche”?Why isn't my content converting if people love me and engage with it?What do I do if my revenue is down but my audience is still growing?How do I shift my business if I'm burned out or boxed in by my niche?How has content visibility changed, and what does it mean for my strategy?How to work with me:Schedule a discovery call to find out if 1:1 coaching is a fitDM me on Instagram if you walk to talk through shorter term, foced options like a month of Telegram coaching ($700) or a Sellable Stories Intensive ($497) Timestamps / Chapters:00:00 – You Are the Niche vs Choosing a Niche: Which Is It?02:10 – Personal brand vs business-first camps06:25 – Why both perspectives are true but incomplete10:48 – What's changed in visibility, content, and trust14:32 – When reach ≠ revenue17:58 – When you had revenue but feel invisible now21:15 – The new formula: Visibility, Resonance, Trust, Sales28:40 – Why personal brand is still the glue34:05 – How to evolve without abandoning your identity
Episode 122: This week, Kyle Van Pelt talks with Eden Ovadia, Co-Founder of FINNY. Before FINNY, Eden worked on the private equity team at Boston Consulting Group, where she advised on major M&A deals across the wealth management space. Driven by her background in AI and engineering, and inspired by the wealthtech industry's shifting dynamics, Eden co-founded FINNY to help advisors build predictable, personalized, and tech-enabled organic growth engines. Eden discusses why the wealth management industry is ripe for innovation and disruption. She also shares why referrals are no longer enough to drive organic growth, and how FINNY rewrites the marketing playbook using machine learning to create hyper-personalized, high-propensity matches between advisors and prospects. In this episode: (00:00) - Intro (02:18) - Eden's money moment (04:12) - Innovation in wealth management (07:28) - Why referrals are no longer enough to grow organically (09:25) - How FINNEY rewrites the traditional marketing playbook (16:16) - The power of niching and segmentation in organic growth (18:14) - Introducing the F-score: FINNY's proprietary machine learning algorithm (22:56) - What it takes to build an advisor-first tech stack (24:18) - FINNY's future goals (25:39) - FINNY's outlook on the future of the wealth management industry (28:51) - Eden's Milemarker Minute Key Takeaways Referrals are great. But they're no longer enough to grow organically. Referrals are a linear expansion tied to an advisor's personal time and energy. True scalability requires building an engine that works in the background for you. Consumer behavior has changed. Your growth strategy should, too. The next generation of clients shops for everything digitally, including financial guidance. They expect personalized, tech-enabled experiences. Niche and segment. The firms breaking out from the pack are the ones that define exactly who they serve. Not "retirees," but "retirees selling a dental practice." Not "business owners," but "HVAC operators with succession on their minds." Precision builds trust, and trust accelerates conversion. Organic growth must become intentional and operationalized. The fastest-growing firms don't stumble into growth. They measure it, build systems for it, and treat it with the same seriousness as investing or planning. Growth becomes predictable when it becomes part of your operating rhythm. Quotes "Referrals will always be king. The problem with referrals is that they grow with every advisor's time, energy, and resources. It doesn't scale exponentially. It scales with your time and money" ~ Eden Ovadia "If you're an advisor who wants to build a generational business, you need to start building and investing effort in creating a growth engine, because referrals will decline year over year." ~ Eden Ovadia "If you believe that there's going to be a lack of a hundred thousand advisors in the near future, we view FINNY as the tool that can serve as the optimization layer between the supply of financial advisors and the demand for financial advice." ~ Eden Ovadia Links Eden Ovadia on LinkedIn FINNY Brian Chesky Y Combinator Boston Consulting Group JUMP AI Zocks Outliers Never Split the Differences Connect with our hosts Milemarker.co Kyle on LinkedIn Jud on LinkedIn Subscribe and stay in touch Apple Podcasts Spotify YouTube Produce game-changing content with Turncast Turncast helps your company grow by producing top-quality content and fostering transformative conversations. We specialize in content generation, podcasting, digital strategy, and audience growth for fintech and financial services companies. Learn more at Turncast.com.
Brian Thompson chats with Theresa Pablos, CFP®, about the early-stage realities of building a business. A former journalist and freelance marketer, Theresa transitioned careers to financial planning in 2023 and ultimately earned the CFP® certification mark in 2025. She recently joined Equalis Financial as an Associate Financial Advisor and is just starting to build her client base. In this episode, Theresa and Brian discuss the excitement, fear, and the uncomfortable but necessary work of defining a niche. You'll get practical tips for finding your target audience, learn how to provide real value, and get reflection tools to help you grow and scale your own business. Episode Highlights Defining your niche starts with understanding your "why." Choosing a niche allows business owners to serve clients more deeply, efficiently, and sustainably. Before you figure out who you want to serve, you need to identify why you want to build a business and what you like to do. Theresa knew she wanted a people-oriented career that made complex data easy to understand and improved people's lives. After some deep reflection, she discovered values-based financial planning as a career that could help her and others use their resources to create more freedom in their lives. "I want to build my book of business because I want freedom and because I want to be an expert on a topic," Theresa said. Identify your target customers and provide them with value. Once you've defined your why, you need to identify the type of person that you want to serve. While Theresa is still figuring it out, she's thinking about focusing on being a financial planner for creative solopreneurs or a financial planner for tech employees and other professionals who earn equity compensation. However, knowing who you want to serve is only half of the equation. It's equally important to ensure the services you offer solve a real pain point for your target audience. "A lot of my clients seems to fall into this creative solopreneur category, and something I've been reflecting on is that if you're a creative solopreneur, you have a need for financial planning in a way that justifies you going out and actually hiring me or someone else," Theresa said. "While I enjoy working with stock options, a lot of tech employees are DIYers and aren't actively seeking advice unless something big happens to trigger the need." Don't let fear of making the wrong decision stop you. After you know how you want to serve your target customers, it's time to test out your solutions. One way to do that is by having 100 conversations, as recommended by LeSean Smith in Episode 69. And if you're nervous, like Theresa, then you just have to do it scared. "My takeaway is that I just need to trust myself and that being nervous is part of the process," she said. "Fortunately, my journalism background very well prepared me to get a lot of 'Nos' from people, and that's okay because you have to get the 'Nos' to get the 'Yeses.'" Resources + Links Episode 69: Building A Business For Financial Independence with LaSean Smith Why Choose a CFP® Professional Equalis Financial: Website, Instagram, Facebook Theresa Pablos, CFP®: Website, LinkedIn, Instagram Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.
Is it possible to leave the hospital, create your own niche, and build a meaningful nursing career beyond the bedside? According to concierge plastic surgery recovery nurse, Kelly Greytok, RN - absolutely yes. In this episode, Kelly shares how she went from ER and home‑care nursing to founding a private recovery nursing business that supports high‑profile cosmetic surgery patients across the United States and internationally. She talks candidly about burnout, entrepreneurship fears, the four months she went without a single client, and the mindset shifts that helped her push past the noise. We also dive into... • What concierge recovery nursing looks like day‑to‑day • How she identified a niche no one else was serving • Business lessons from the early days (including mistakes) • Marketing yourself ethically in aesthetics • Building financial independence as a nurse • The FREE mastectomy recovery course she created to support families everywhere If you're a nurse wondering what else is out there, this conversation proves that innovative, fulfilling opportunities exist far beyond the bedside. Resources Mentioned... Free Mastectomy Recovery Course: https://www.kellygreytok.com/masectomy-recovery-course Connect with Kelly... Instagram: @kellygreytokrn Join our monthly newsletter for updates on travel, nursing, and wellness - https://astounding-writer-222.ck.page/9de8c9fcc0 Follow us on Instagram @life_beyond_the_bedside & @passportsandpreemies Follow Kylee on TikTok - https://www.tiktok.com/@passportsandpreemies Follow Kylee on YouTube - https://www.youtube.com/@passportsandpreemies Check out our nurses only group trips on Instagram at @beyondthebedside Check out the website www.passportsandpreemies.com
Send us a textRecorded live at the 2025 Family Office Club Super Summit, this episode explores the delicate balance between raising capital and choosing the right investors.Nadab Akhtar shares why sometimes the best capital is the money you turn down.He and the panel discuss the risks of taking funds from investors who don't understand your model or values, and how to protect long-term alignment.The conversation underscores that real partnership requires shared understanding—not just shared capital.This clip was taken from the Niche Investment Strategies Panel, filmed live at our Family Office Club Super Summit.To become part of our investor community — with 30 nationwide events a year, 10,000 registered investors, and 40 proprietary AI tools — visit https://FamilyOffices.com#FamilyOfficeClub #InvestorRelations #CapitalRaising #DeepTech #PrivateInvesting #InvestorEducation #EthicalCapital #WealthStrategy #DueDiligencehttps://familyoffices.com/
“Specialization isn't about narrowing your options. It's about amplifying your impact.” - Dr. Jessica DrummondIt's December, which means every practitioner, every coach, every clinician I know is mapping their goals for the year ahead. They want to grow their practices, specialize in perimenopause, earn more, create more time freedom, or finally heal their burnout. Those goals matter, but most people neglect the foundational question that makes any of them possible: Who are you actually serving? Not women in perimenopause, but the specific subset of women whose problems you are uniquely trained, equipped, and energized to solve.The reality is that perimenopause is a hot topic right now. It's on morning shows, in major publications, and at the center of countless books, supplements, and brands. That visibility is a win for women, but it also means practitioners can no longer stand out by simply saying they specialize in perimenopause. To build a thriving, sustainable practice, you need a clear, deeply aligned niche and a business model that supports the level of presence, bandwidth, and clinical excellence your clients deserve.Today, I'm sharing a four-part framework to help you choose a niche within perimenopause that you're uniquely positioned to own and the structure you need to move into the new year with confidence and sustainability. We'll explore how to align your clinical skill set with a business model that protects your energy, how to identify underserved sub-niches, why your pricing must reflect your depth of expertise, revenue model strategies, capacity planning, the importance of choosing a focus that energizes you rather than burns you out, and more. Enjoy the episode, and let's innovate and integrate together!---Learn more or watch the video version of this conversation at https://integrativewomenshealthinstitute.com/the-2026-business-planning-framework-how-to-pick-your-perimenopause-niche-build-a-revenue-model-that-actually-works/.Connect with me and access our entire platform at IntegrativeWomensHealthInstitute.com (https://integrativewomenshealthinstitute.com/). Find and follow us @integrativewomenshealth on YouTube (https://www.youtube.com/@integrativewomenshealth) and Instagram (https://www.instagram.com/integrativewomenshealth/).
RG Nets builds gateways and centralized-authentication appliances to help manage and automate revenue-generating networks. On today's Tech Bytes, we talk with RG Nets founder Simon Lok. But instead of talking about RG Nets, we delve into DPUs. This specialized hardware, which provides additional compute for network devices, has the potential to move from a niche... Read more »
If you've ever launched a webinar or opened your cart only to hear crickets, this episode will finally show you why. Kendra starts with a candid story about one of her early webinars—where her sales expectations were based on hope, not conversion math—and uses it to break down what actually drives sales: qualified leads, realistic numbers, and alignment between what you sell and who you sell it to.She then dives into the five reasons programs fail to sell in today's market: an unclear or overly broad niche, not having a proprietary method that differentiates you, weak offer positioning, not enough qualified leads (email list > social), and relying on posting instead of having consistent sales mechanisms. Kendra explains why organic traffic isn't enough anymore, why your program needs a clear roadmap, and how messaging needs to communicate benefits—not just features—to attract the right buyers.Finally, she shows you exactly how to diagnose your own sales gaps using these five checkpoints. Whether you're struggling to fill your program or you're ready to scale, this episode arms you with the data, strategy, and clarity you need to turn your offer into something that reliably sells.In this episode you'll learn:Common misconceptions about sales expectations and the importance of understanding actual conversion rates.The critical role of qualified leads, focusing mainly on email list subscribers as primary leads due to better communication control and reliability over social media leads.Challenges of evolving social media marketing and the rise of paid advertising necessity in current saturated markets and economic conditionsImportance of having a focused niche and the program's specificity in addressing a narrowly defined audience, especially in competitive health and coaching sectors.Necessity of a proprietary method or unique program framework to differentiate from competitors and give clients a clear step-by-step roadmap.Impact of positioning and messaging on client understanding and attraction to the offer.Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy
If you get the answer to this one question WRONG - your entire business will fall apart. No pressure
Investor Fuel Real Estate Investing Mastermind - Audio Version
In this episode of the Real Estate Pros Podcast, host Q Edmonds interviews Josh and Tyler from Silverstone Capital, who share their journey in the real estate industry, focusing on the innovative strategy of novation. They discuss their origin story, personal and business strategies, overcoming adversity, teamwork dynamics, future goals, and the importance of building relationships in business. The conversation emphasizes the significance of persistence, mentorship, and valuing people as the true currency in achieving success. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind: Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply Investor Machine Marketing Partnership: Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true 'white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com Coaching with Mike Hambright: Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a "mini-mastermind" with Mike and his private clients on an upcoming "Retreat", either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas "Big H Ranch"? Learn more here: http://www.investorfuel.com/retreat Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform! Register here: https://myinvestorinsurance.com/ New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club —--------------------
RG Nets builds gateways and centralized-authentication appliances to help manage and automate revenue-generating networks. On today's Tech Bytes, we talk with RG Nets founder Simon Lok. But instead of talking about RG Nets, we delve into DPUs. This specialized hardware, which provides additional compute for network devices, has the potential to move from a niche... Read more »
In this episode of the Scottish Property Podcast, Scott sits down with Portolio — Scotland's specialist estate agency dedicated to selling tenanted properties. Since 2017, Portolio has carved out a unique position in the private rented sector by staying niche, focusing solely on tenant-in-situ sales, and championing transparency across the industry. In this conversation, Portolio breaks down how the market has shifted in 2025, why so many long-term landlords are exiting, and what serious investors truly look for today. From yields
Send us a textWhat makes investors commit and what makes them hesitate?This segment reveals the smartest due-diligence questions allocators use before investing and what capital raisers can do to prepare.Learn to verify track records, confirm alignment, and demand real “skin in the game.”This clip was taken from the Niche Investment Strategies Panel, filmed live at our Family Office Club Super Summit.To become part of our investor community — with 30 nationwide events a year, 10,000 registered investors, and 40 proprietary AI tools — visit https://FamilyOffices.com#DueDiligence #InvestorRelations #PrivateEquity #CapitalRaising #FamilyOfficeClubhttps://familyoffices.com/
in this episode, we break down the line between niche, weird, and performative - how wanting to be different can make you just like everyone else, what these identities actually look like in real life, and where we find ourselves on that spectrum. we also ask: what happens when the behaviors people call "performative" are things you genuinely enjoy, with or without an audience? ultimately, who decides what's authentic? other people, or you? follow us: @grownk1d @gaelaitor @_kaylasuarez join our social club: https://form.typeform.com/to/eBSho4lE overshare with us: grownkid.com About our Partners: GrownKid is made in partnership with Joy Coalition where purpose driven content meets powerful storytelling. From 13 Reasons Why to Unprisoned, Joy Coalition projects are made to bridge generations and drive groundbreaking conversations. Learn more about your ad choices. Visit megaphone.fm/adchoices
PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose
The boys kick things off with a Black Friday breakdown and what it tells us about the K-shaped economy we now live in. Joe and Robert dig into spending trends, why some consumers are thriving while others are cutting back, and what this split means for marketers heading into 2026. They look at whether this year's patterns are temporary or structural, and what smart brands should prepare for next. From there, they turn to YouTube. Advertisers continue to shift budgets to the platform, and the data shows that YouTube is both the present and the future of television. Joe and Robert talk about how ultra-niche creators might be the biggest hidden opportunity for small and mid-sized brands looking to win in the influencer economy. The final story covers X and the platform's new "About Your Account" settings. Is it meaningful, helpful, or even newsworthy? The boys debate whether this is a real improvement or just another attempt to show activity without fixing the core issues. Winners and Losers Winner: Time Joe highlights Time as an example of a legacy brand doing things right, with a renewed focus on email subscribers and a strong commitment to in-person events. A modern media model built on direct relationships, not algorithms. Loser: Omnicom and the PR industry Robert takes the gloves off with a critique of Omnicom and the state of PR. He questions whether the industry is adapting fast enough to the shifts in trust, media fragmentation, and brand storytelling. Rants and Raves Robert's Rant Robert digs into a recent IPG study and why he believes it misses the mark. He breaks down the assumptions behind the research and what marketers should actually pay attention to. Joe's Rave Joe shares new research on gratitude and why it matters far more than most marketers realize. A positive scientific reminder that appreciation is a performance advantage, not just a personal virtue. Subscribe and Follow: Follow Joe Pulizzi and Robert Rose on LinkedIn for insights, hot takes, and weekly updates from the world of content and marketing. ------- This week's sponsor: Did you know that most businesses only use 20% of their data? That's like reading a book with most of the pages torn out. Point is, you miss a lot. Unless you use HubSpot. Their customer platform gives you access to the data you need to grow your business. The insights trapped in emails, call logs, and transcripts. All that unstructured data that makes all the difference. Because when you know more, you grow more. Visit https://www.hubspot.com/ to hear how HubSpot can help you grow better. ------- Get all the show notes: https://www.thisoldmarketing.com/ Get Joe's new book, Burn the Playbook, at http://www.joepulizzi.com/books/burn-the-playbook/ Subscribe to Joe's Newsletter at https://www.joepulizzi.com/signup/. Get Robert Rose's new book, Valuable Friction, at https://robertrose.net/valuable-friction/ Subscribe to Robert's Newsletter at https://seventhbearlens.substack.com/ ------- This Old Marketing is part of the HubSpot Podcast Network: https://www.hubspot.com/podcastnetwork
When most clinicians think about scaling, they picture working more hours, taking on more risk, or grinding harder than ever. Jonathan Parr took the opposite path. He built a multi-location, seven-figure, cash-based practice by focusing on a niche most practice owners avoid… and by building systems that made growth predictable instead of overwhelming. If you've ever wondered whether mastering a niche, developing your team, and creating actual freedom is possible in today's environment… …Jonathan's story is proof that it is. What You'll Learn Today How Jonathan built full caseloads in two cities by focusing on an underserved population The training process he uses to turn new grads into highly skilled niche clinicians Why retention skyrocketed once he redesigned schedules, caseloads, and benefits How his internal systems naturally evolved into globally purchased online programs The mindset shift that helped him stop doing everything himself and step into leadership USEFUL INFORMATION: Check out our course: Cash-Based Practice Mastermind
GovClose Certification Overview: https://www.govclose.comThere is a highly effective, results-driven certification that most people have never heard of — yet it consistently helps professionals break into six-figure federal sales careers, build multiple-six-figure consulting practices, and win meaningful government contracts for their businesses.In this video, former Department of Defense (now DOE) procurement officer Lt. Col. (Ret.) Richard C. Howard walks through the complete FY26 GovClose Certification Program syllabus, based entirely on how federal agencies actually buy. You'll see how GovClose students:- Earn top-tier roles as public sector account executives- Build consulting practices supporting government contractors- Win contracts for their own companies through data-driven strategy- Learn a repeatable process grounded in federal spending analytics- Apply what they learn through the GovClose War Room implementation systemThis is a full breakdown of the core curriculum, the methodology behind it, the real examples of what this certification prepares you to do in the federal marketplace.CHAPTERS00:00 314 Professionals Trained and the Outcomes They're Seeing00:15 Three Types of Results: AE Careers, Consulting Wins, Federal Contract Success00:30 Rick Howard's Background Managing $82B in DoD Contracts01:00 What You Will Learn in This Full Syllabus Walkthrough01:15 Why GovClose Is Not a Proposal-First Program01:30 The Three Paths to Applying GovCon Expertise02:00 Path 1: Contractor Path for Existing Business Owners02:45 Case Study: David Ortiz and Federal Logistics Contracts03:00 Path 2: Consultant Path for Those Without a Business03:15 Ivan's Path: Consulting Clients and Transition Into a Top Role03:45 Path 3: Professional Path and High-Level AE Careers04:15 What These AE Roles Look Like in Practice04:30 Jacob's Result: Standing Out Against Experienced Applicants05:00 Phase 1: Government Contracting Fundamentals06:00 Understanding Whether the Government Buys What You Sell06:15 Phase 2: Niche Development Through Federal Spending Data07:00 Identifying Low-Competition, High-Demand Niches07:30 Student Feedback: Eliminating Blind Spots Through Strategy07:45 Phase 3: Building the Federal Sales Roadmap08:15 How Agencies Buy: Vehicles, Set-Asides, Patterns08:45 Matching Your Company Profile to the Right Vehicles09:00 Estimating Realistic Potential Using Competitor Behavior10:00 How the Roadmap Helped Jacob Win His Interview11:00 Phase 4: Pipeline Building with Early-Stage Opportunities12:00 Why Waiting for Posted Solicitations Doesn't Work12:15 Phase 5: The Art of Winning Through Meetings and Influence12:45 Rick's Account Executive Example: Why Meetings Drive Success13:15 Understanding the Market Research Phase14:00 Case Study: Why Sam's Bids Were Late in the Process14:30 Phase 6: Mastering Proposals and Compliance Requirements15:00 Avoiding Disqualification Through Proper Compliance16:00 What Happens After 12 Weeks: The War Room17:00 Implementation Support: Pricing, Clients, Post-Award Guidance18:00 Access to Experts Across the GovCon Ecosystem18:30 Choosing Your Specialization After Certification19:00 Advanced Topics: Vehicles, SBIR, OTA, and Acquisition Strategy20:00 Deliverables You Leave With (Roadmap, Pipeline, Strategy, Niche)20:45 Certification Benefits: Badge, Recommendation, CRM, Community21:00 Who This Program Is Not Designed For21:45 Who This Program Is Designed For22:30 The Work Required and What True Expertise Looks Like23:00 How to Learn More or Join GovClose Recommended Videos to Watch NextThe 15 Rules of SAM.govhttps://youtu.be/gdh8dNBT46M27 Steps to Write Winning Proposals for Government Contractshttps://youtu.be/4Db9iCNlhw8The High-Paying Job Military Veterans Have Never Heard Ofhttps://youtu.be/cXGnPUaimAUConnect with Rick on LinkedIn: https://www.linkedin.com/in/govclose/Hire a GovClose Trained Consultant: https://match.govclose.com
Watch me dive into the cruise niche on Amazon and Etsy to find easy print on demand designs that anyone can start selling right away. This is one of the most profitable evergreen niches—and I'll show you why.
In this episode, Lauren talks to the seller of a display advertising and eCommerce business created in January 1998 in the pet care, sports, outdoors, and real estate niches. Listen in to find out how the business makes an average of $2,997.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/89567 to learn more about this business.
Before Home Builder Marketers existed, Seth VanDaele and Nicholas Cormier were grinding harder than ever, but going nowhere fast. They spent years as generalists, cold-calling 200 people a day, closing random one-off projects, and watching revenue spike and crash with no predictability. “We were crushing it… but losing at the same time,” Nicholas admitted. It [...] The post How Two Young Founders Cracked the Code on Scaling a Niche Agency appeared first on Seven Figure Agency.
Send us a textAI is redefining how deals are sourced and evaluated.Richard Wilson unveils Hyper-Intelligent, an AI trained on 100 million data points—including feedback from 140 billionaires and 1,500 investor panels.The panel explores how AI can enhance underwriting, due diligence, and investor matching, while warning against complacency and over-automation.A blueprint for using AI ethically and intelligently in capital raising.This clip was taken from the Niche Investment Strategies Panel, filmed live at our Family Office Club Super Summit.To become part of our investor community — with 30 nationwide events a year, 10,000 registered investors, and 40 proprietary AI tools — visit https://FamilyOffices.com#AIInvesting #CapitalRaising #InvestorTools #ArtificialIntelligence #DealFlowhttps://familyoffices.com/
Some agencies take years to find the right niche, build the right offer, and create real momentum. Duncan Metz and Benjamin Major did it in months. Their agency, The Mobile Home Guys, went from $6K to over $100K MRR in under a year, driven by smart niche selection, a simple but powerful offer, and a [...] The post How Duncan Metz & Benjamin Major Scaled to 7 Figures in the Mobile Home Dealers Niche appeared first on Seven Figure Agency.
durée : 00:06:04 - Le Journal de l'éco - par : Anne-Laure Chouin - Le nombre de fondations et d'entreprises mécènes a explosé en vingt ans. Des élans de générosité pas toujours dénués d'intérêt, révèle une enquête de l'Observatoire des multinationales. Il faut dire qu'en France plus qu'ailleurs, la philanthropie est largement récompensée d'avantages fiscaux.
This week, Zak and Aaron sit down to discuss Valve's new, ambitious hardware plans, especially the announcement's headliner: the brand-new Steam Machine. With the form-factor and convenience of a console and the hardware heft of a gaming PC, the cutely nicknamed "Gabe Cube" seems poised to disrupt the market as we know it... but will it? A better question may be, is it even meant to?Please, enjoy.Episode References:Linus Tech Tips - The STEAM Machine Won't Cost What You ThinkYongYea: Valve Drop Moe Hints On Machine Price, And...Bellular News: Valve's on the WarpathGameSpot: The Steam Machine Doesn't Even Have To TryListen to Beach Girl on SpotifyCheck Out MosscatMarket on Instagram
Send us a textFamily Office Club founder Richard C. Wilson explains the art of deal structuring — listening deeply to investors' goals, tailoring terms to match their comfort zones, and leveraging “anchor investors” from within a niche to validate deals.Recorded live at the 2025 Super Summit, Richard shows how being flexible and investor-centric transforms cold pitches into lasting partnerships.If you want to understand how top family offices think when reviewing opportunities, this clip distills 18 years of lessons into five powerful minutes.This clip was taken from the Niche Investment Strategies Panel, filmed live at our Family Office Club Super Summit.To become part of our investor community — with 30 nationwide events a year, 10,000 registered investors, and 40 proprietary AI tools — visit https://FamilyOffices.com#DealStructuring #FamilyOffices #CapitalRaising #InvestorRelations #PrivateInvestinghttps://familyoffices.com/
It's not as easy as social media influencers make it seem. You need a solid framework: Buy Right, Manage Right, and Finance Right. We explore the critical questions you must ask yourself before diving in: Are you buying a job or a business? Are you looking for cash flow or a big exit? And most importantly, are you prepared for the day-to-day grind of management?We also discuss why "boring" industries like home services (think gutters and closets!) might be the smartest investment right now, offering huge margins and resilience against AI disruption. Whether you're eyeing a franchise or an independent business, this episode gives you the honest truth about what it takes to succeed.Key Takeaways-✅ The Framework Matters: Just like in real estate, you need to Buy Right, Manage Right, and Finance Right. Most entrepreneurs fail at the Manage Right part.✅ Buying a Job vs. A Business: Be honest with yourself—are you looking to work in the business day-to-day (self-employed), or are you looking to be an investor?✅ Cash Flow vs. Exit: Decide if you want a business that pays you monthly (like a stable multifamily asset) or one you build for a massive exit down the road (like a tech startup).✅ Boring is Profitable: Don't chase "sexy" industries. Niche home service businesses often have better margins and lower competition than trendy sectors like food or AI.✅ Management is Key: You don't make money when you buy; you make money when you sell. To get a great exit multiple, you must build systems and manage the business effectively so it can run without you.If you had to buy a "boring" business today for cash flow, which industry would you choose: home services, personal care, or professional trades? Let us know in the comments! We're here to help create multifamily entrepreneurs... Here's how: Brand New? Start Here: https://jakeandgino.mykajabi.com/free-wheelbarrowprofits Want To Get Into Multifamily Real Estate Or Scale Your Current Portfolio Faster? Apply to join our PREMIER MULTIFAMILY INVESTING COMMUNITY & MENTORSHIP PROGRAM. (*Note: Our community is not for beginner investors)
Richard McGirr interviews Hiten Samtani, founder of 1031 Media and creator of The Promote. Hiten shares how his background running the newsroom at The Real Deal shaped his approach to storytelling, why he built a media company that treats real estate like the character-driven, high-stakes world it truly is, and how entertainment is the secret ingredient missing from most industry coverage. He and Richard dig into niche media strategy, viral growth, CRE culture, and why “knowing your audience” is the only real moat. They also explore Twitter/Retweet's rise and collapse, the LP Whisperer saga, the structural issues behind traveling HFCs in Texas, and the massive power shift happening as Blackstone and other institutions move aggressively into retail capital. Hiten explains why syndicators face new competition, why pref is dominating the capital stack, and how storytelling shapes who wins attention—and deal flow. Hiten SamtaniCurrent role: Founder, 1031 Media & Creator of The PromoteBased in: New York, New YorkSay hi to them at: https://www.thepromote.com/ https://podcasts.apple.com/us/podcast/the-promote-podcast/id1801355295 https://x.com/hitsamty https://www.linkedin.com/in/hitsamty Start earning passive income today at gsprei.com/bestever Alternative Fund IV is closing soon and SMK is giving Best Ever listeners exclusive access to their Founders' Shares, typically offered only to early investors. Visit smkcap.com/bec to learn more and download the full fund summary. Join us at Best Ever Conference 2026! Find more info at: https://www.besteverconference.com/ Join the Best Ever Community The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It's free to join, but you must apply and meet the criteria. Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow. Apply now at www.bestevercommunity.com Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
DM me “10K” to learn more about The Consistent $10K!↓Feeling stuck even though you're doing all the right things in your business? You might not have a marketing problem—you might have a clarity problem.In this episode, I'm breaking down why your niche and offer are the foundation of everything in your business—and how getting them right makes selling and marketing 10x easier.We'll cover:Why speaking to everyone isn't helping you growThe difference between a market and a niche (and why it matters)How specialists build trust—and get paid moreIf your message isn't landing or your offer isn't converting, this episode is the reset you need.
"... best model in the world..."
Historical fiction is a popular genre among many, but today's guest learned a lot about her reading life when she realized this genre wasn't for her! Today Anne is talking with Laura Howard, an Atlanta-area faculty developer and part-time university professor. She's always seen reading as both a personal joy and a form of connection, whether with the fellow members of her longstanding book club or with other friends and neighbors. When Laura realized she wasn't a fan of historical fiction, she was also able to pinpoint why: she'd prefer to learn about the actual history of events before reading fiction inspired by real life. She also has a specific list of topics she'd love to explore via engrossing nonfiction books. A high priority is keeping those books on the shorter side. Laura has tried to research on her own to find titles that meet her needs, but she's found the options online to be totally overwhelming. That brings her here today: Anne and Laura dive in to identify great nonfiction about history. Please share your ideas for Laura by leaving a comment on our show notes page at whatshouldireadnextpodcast.com/504, where you'll also find the list of titles discussed today. Learn more about your ad choices. Visit megaphone.fm/adchoices