Platform Players

Platforms are disrupting traditional industries at a rapid speed, becoming modern day monopolies.  In this episode of Platform Players, Applico’s Nick Johnson discusses the state of the platform economy and how players can gain their own competitive edge. 

Many huge industries are still in the early stages of digital disruption, but innovative platforms, like PatientPop, are creating remarkable ecosystems for great change.  In this episode of Platform Players, PatientPop's Co-Founder, Travis Schneider, discusses how to effectively introduce cutting edge digital transformation to the industries that need it most.

Marketing an online platform is all about establishing trust through customer education. In this episode of Platform Players, Ganghut’s Founder, Elle Tucker, talks about how to win user trust with a few expert marketing hacks. 

Small and medium business owners rule the nation - and they are also the major target users for platforms across all industries.So, how do you win their attention with so much competition? In this episode of Platform Players, Kigo’s Division President, Matthew Hoffman provides expert insights about how to attract SMBs and grow them alongside your platform. 

Trust and safety is the cornerstone of any successful platform. But for a ride sharing app that transports unaccompanied school children to and from their many destinations, trust and safety becomes even more imperative. Learn how HopSkipDrive is designing next-level security through their remarkable platform - and uniting communities in the process!

What key ingredients can transform a platform into a household name? Learn what marketplace leaders are doing differently in order to achieve industry domination! In this episode of Platform Players, Mark MacLeod of Surepath Capital shares his expert insights about how major platforms are tailoring their technologies for the next generation and maximizing their revenue streams.

If you think your platform is ready for global expansion, then you’d better make sure your technology can keep up. Today, Couchbase’s Chief Technology Officer, Ravi Mayuram, breaks down exactly what you need to succeed in new geographies.

Many marketplaces were created to give suppliers a collective power, which could not be achieved on their own. But with the growing number of marketplaces in every industry and the vast amount of providers on each one – how can a platform truly differentiate its services? In this episode of Platform Players, Arcadier's June Boo and Kenneth Lowe share deep marketplace insights based on their work with hundreds of modern platform companies and outline what it takes to succeed in today's competitive landscape. 

In order for a platform to survive, it must effectively build trust between users. Most companies accomplish this through advanced technologies, fueled by big data, while others are getting creative with blockchain. In this episode of Platform Players, Chao Cheng-Shorland and Allen Alishahi, talk about how they used blockchain technology to bring trust and transparency to the real estate industry through their CODIE Award-winning platform, ShelterZoom. 

If data is "the new oil," then marketplaces are the tycoons! Learn how entrepreneur, Chaz Tanase, tapped the "Texas Tea" that is big data and used it to empower local businesses through his platform, GoNation.

Want to keep providers engaged on your platform? Consider this your master class! In Episode 3 of Platform Players, Fran Maier discusses how to create a community of advocates, drawing from her experiences as a co-founder of Match.com in the early 1990s and her current role as CEO of BabyQuip. 

Not having a risk program is...risky. This is true even if your marketplace is in the early stages of growth. Most startup founders are not risk experts and tend to avoid putting a program in place due to lack of knowledge or of funds. The results could be costly. In this episode of Platform Players, Jeremy Gottschalk talks about why he built the Marketplace Risk and gives marketplace leaders some key pointers about building a solid risk program.

90 percent of the population thinks of their pets as family members. So how do you convince that audience to trust your marketplace to connect you with the right caretaker for your furbaby? Jason Meltzer and his team at Wag! convinced millions of people to trust a “stranger” with their dogs. Learn how he went from being a passionate dog walker to an all-star Platform Player by developing a unique onboarding process.