Podcasts about Genius

This week's episode explores how to tap into your unique creative genius and align it with your values to become the writer you were meant to be. Jennie Nash and Dr. Diana Hill, a clinical psychologist, dive into the Wise Effort Method. Hear about Diana's journey of overcoming her book writing challenges and how Jennie guided her through unleashing her writing genius. They also discuss how to clear mental blocks, focus creative energy, and integrate daily rituals to enhance your writing process — and your life.In This Episode, We Explore:* How to identify and overcome your mental stories and obstacles in writing* Strategies to open up creatively and align your work with your values* Practical ways to harness and focus your unique genius energy* The importance of ritual and community in the writing processBooks MentionedWise Effort: How to Focus Your Genius Energy on What Matters MostIn the Absence of the Ordinary – by Francis WellerThinking of starting a book?Join the September 16th virtual writing workshop with Jennie and Diana: https://drdianahill.com/wise-effort-book-idea-lab This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit amwriting.substack.com/subscribe

Subscribe to Inside Call me Back: inside.arkmedia.orgGift a subscription of Inside Call me Back: inside.arkmedia.org/giftsSubscribe to Amit Segal's newsletter ‘It's Noon in Israel': arkmedia.org/amitsegal/Watch Call me Back on YouTube: youtube.com/@CallMeBackPodcastCheck out Ark Media's other podcasts: For Heaven's Sake: lnk.to/rfGlrA‘What's Your Number?': lnk.to/rbGlvMFor sponsorship inquiries, please contact: callmeback@arkmedia.orgTo contact us, sign up for updates, and access transcripts, visit: arkmedia.org/Ark Media on Instagram: instagram.com/arkmediaorgDan on X: x.com/dansenorDan on Instagram: instagram.com/dansenorTo order Dan Senor & Saul Singer's book, The Genius of Israel: tinyurl.com/bdeyjsdnToday's Episode: On Friday, August 22, the Integrated Food Security Phase Classification (IPC) – a global hunger monitor backed by the U.N. – declared for the first time that famine had struck North Gaza. Israel quickly denied the charge, accusing the IPC of “biased and self-interested sources originating from Hamas.”It's hard to identify the truth about the humanitarian situation in Gaza, but one thing is clear: the U.N. has worked to weaponize the famine narrative as part of its campaign against Israel and against the Israel/US-backed Gaza Humanitarian Foundation, which supplanted much of the U.N.'s role in Gaza.To discuss this disturbing part of the equation, we are joined by Rich Goldberg. Rich is a senior advisor at the Foundation for Defense of Democracies. He served in both Trump administrations, including on the White House National Security Council staff. He also spent a decade on Capitol Hill, as an aide to a U.S. House Member and U.S. Senator, where Rich worked on congressional oversight of U.N. Programs in the Middle East. CREDITS:ILAN BENATAR - Producer & EditorADAAM JAMES LEVIN-AREDDY - Executive ProducerMARTIN HUERGO - Sound EditorMARIANGELES BURGOS - Additional EditingMAYA RACKOFF - Operations DirectorGABE SILVERSTEIN - ResearchYUVAL SEMO - Music Composer

In today's episode, we're diving deep into Hashimoto's thyroiditis, one of the most common autoimmune disorders affecting women, with expert guest Teresa Kenney, NP. You'll learn what Hashimoto's is, how it differs from other thyroid conditions like hypothyroidism and Graves' disease, and why so many women in their 30s and 40s and beyond are being diagnosed. Teresa breaks down the basics, shares insight into testing and diagnosis, and helps us uncover the often-overlooked root causes of this condition, from stress and inflammation to gut health and nutrient deficiencies. She also offers clear, compassionate advice on lifestyle strategies, when medications might be necessary, and what true healing can look like. Whether you've recently been diagnosed, are still searching for answers, or want to support someone you love, this episode is packed with information, validation, and hope. Highlights from the Episode: What exactly is Hashimoto's, and how is it different from hypothyroidism or Graves' disease? Why women in their 30s and 40s are particularly vulnerable Symptoms that could signal an undiagnosed thyroid condition The real story behind “normal” labs and why many women still feel terrible The key labs to ask for—beyond just TSH (including Free T4, Free T3, (reverse T3) and Thyroid Antibody panel. How thyroid antibodies like TPO and Tg help identify autoimmune thyroid disease Root causes and triggers: stress, gut health, inflammation, and more Which nutrient deficiencies are most common in Hashimoto's How diet, sleep, and movement play a role in managing symptoms First steps if you've just been diagnosed and feel overwhelmed When medications are necessary, and how lifestyle changes still make a difference Can Hashimoto's go into remission? One thing we didn't get to touch upon in this episode is Low Dose Naltrexone and its use in Hashimotos, so check out our previous episode on this: Season 5 Episode 13! Tune in for expert insights, practical tips, and a powerful reminder: You are not alone, and there is a path forward. We Heart Nutrition offers top-quality, research-backed supplements designed for men and women at every age and life stage. Women, if you're preparing for pregnancy, navigating perimenopause, or beyond, they've got something for you and they got an amazing Men's multi for the husband or dad in your life. - Get 20% off your first order with code GENIUS. - Plus, first-time orders over $50 get a free bamboo capsule box to help build healthy habits. Head to weheartnutrition.com, take the quiz, and use our code GENIUS for 20% off your first order. With supplements this good and a mission this meaningful, you can't go wrong. We know you'll love We Heart Nutrition! Medical disclaimer: The information presented in this episode is for educational purposes only and is not intended as a substitute for professional medical or mental health advice.

Dr. Ann Shippy is a former chemical engineer turned physician, leading expert in environmental and functional medicine, and author of The Preconception Revolution, where she reveals how hidden toxins like mold, pesticides, and PFAS impact health and fertility.15 Daily Steps to Lose Weight and Prevent Disease PDF: https://bit.ly/46XTn8f - Get my FREE eBook now!Subscribe to The Genius Life on YouTube! - http://youtube.com/maxlugavereWatch my new documentary Little Empty Boxes - https://www.maxlugavere.com/filmThis episode is proudly sponsored by:AG1 is my favorite multivitamin now in delicious new flavors! Enjoy a free 1 year supply of vitamin D and 5 free AG1 travel packs with your first purchase. All you have to do is visit drinkag1.com/GENIUS.ARMRA Colostrum protects, rebuilds, and strengthens your body's barriers for defense against everyday threats and enhanced vitality. TryARMRA.com/genius and use code GENIUS to get 15% off of your first order.OneSkin is a skincare company for minimalists utilizing their revolutionary OS-01 peptide which can reverse signs of skin aging according to their research. Visit http://oneskin.co/max and use code MAX for 15% off.Momentous holds its products to rigorous quality and purity standards set by the NFL and NBA. I use their creatine and protein regularly. Head to livemomentous.com/genius or use code GENIUS for 35% off your first subscription.BiOptimizers makes a magnesium mega-supplement containing 7 forms of magnesium. They also make great digestive support aids. Head to ⁠bioptimizers.com/genius⁠ and use code GENIUS10 for 10% off.

Seasonal shifts are the perfect chance to reset, and in this solo episode, Victoria shares what she's doing to reset this fall, and how you can too. From choosing three guiding words for the season to upgrading her workout routine, organizing her home, and planning intentional gatherings, Vic walks through the small shifts that can make the last stretch of the year feel purposeful and aligned. She also dives into curating a cozy fall reading list, creating a calming space, and why planning ahead for the holidays can be so helpful for your mental health. Tune in to feel inspired, organized, and ready to embrace the new season with intention.Links!The Slight Edge By Jeff OlsonThe Hidden Habits of a Genius by Craig Wright The Women by Kristen HannahAmazon Kindle Paperwhite// SPONSORS // BetterHelp: Visit betterhelp.com/realpod today to get 10% off your first month. CozyEarth: Get 40% off at cozyearth.com when you use REALPOD. Asics: Visit asics.com and use code REALPOD at checkout for10% off your first purchase. Exclusions may apply.Function: Learn more and join using my link. The first 1000 get a $100 credit toward their membership.Visit www.functionhealth.com/REALPOD or use gift code REALPOD100 at sign-up to own your health.Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode. Produced by Dear Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, I'm joined by Nate Coughran, founder of Cookie Finance, for a powerful conversation about money, entrepreneurship, and financial freedom. Nate shares how his own journey led him to create Cookie Finance, a company dedicated to helping people understand their money, build better financial habits, and take control of their futures. We talk about the importance of financial literacy, why so many entrepreneurs struggle with money management, and how simple, intentional steps can completely transform your financial health. Nate also breaks down practical strategies for managing cash flow, setting up systems, and creating confidence around your finances—so you can stop stressing about money and start focusing on growth. If you're ready to shift the way you think about money and finally feel empowered in your financial journey, this episode will inspire and equip you to take the next step. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS:  00:47 Meet Nate from Cookie Finance 02:18 The Importance of Financial Literacy for Creators 05:11 Nate's Journey from Big Finance to Creator Support 06:55 Key Financial Strategies for Creators 11:51 Addressing Common Financial Myths and Misunderstandings 22:02 Understanding Financial Struggles and Seeking Help 22:34 Zones of Genius and Incompetence 23:45 Creative Tax Deductions for Content Creators 29:00 When to Bring in Professional Help 35:57 Introducing Creator Business Essentials 38:49 The Importance of Treating Content Creation as a Business 42:01 Final Thoughts and Resources QUOTABLES: “  We all come with our zones of genius, and then we also come with the areas, that I call our zones of incompetence. We have to know, like this is my genius, this is what I can help people with. But this is also the thing that I need help from other people's zones of genius because I need to make sure that this is good and clean and clear in my business.” - Julie Solomon  “  One of the biggest ways that people are missing out on money is they're too conservative when it comes to deductions. Now you never wanna push the edge and be like, oh my entire life is a write off like you're definitely gonna get in trouble if you do that. But what we find most of the time is people are too conservative.” - Nate Coughran  GUEST RESOURCES: Cookie Finance Cookie Finance Blog @cookiefinance RESOURCES: [JOIN MY VISIBILITY TRAINING] With just 1 hour a week, my proven content framework will help you refine your messaging and turn your offers into consistent, scalable sales. Click here to get access to my new training! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [MASTER YOUR MARKETING] Looking for an easy way to manage your email marketing, events, and social in one place? Constant Contact has you covered, with AI tools that make it even easier. Test it out free for 30 days and start growing your list the simple way. Try Constant Contact free for 30 days and start growing your list the simple way. [READY TO SELL SOMETHING?] Shopify takes care of the logistics so you can focus on what you do best. Set up shop today for just $1/month!

Subscribe to Inside Call me Back: inside.arkmedia.orgGift a subscription of Inside Call me Back: inside.arkmedia.org/giftsSubscribe to Amit Segal's newsletter ‘It's Noon in Israel': arkmedia.org/amitsegal/Watch Call me Back on YouTube: youtube.com/@CallMeBackPodcastCheck out Ark Media's other podcasts: For Heaven's Sake: lnk.to/rfGlrA‘What's Your Number?': lnk.to/rbGlvMFor sponsorship inquiries, please contact: callmeback@arkmedia.orgTo contact us, sign up for updates, and access transcripts, visit: arkmedia.org/Ark Media on Instagram: instagram.com/arkmediaorgDan on X: x.com/dansenorDan on Instagram: instagram.com/dansenorTo order Dan Senor & Saul Singer's book, The Genius of Israel: tinyurl.com/bdeyjsdnToday's Episode: Last week, on Inside Call me Back, Nadav and Dan had a conversation prompted by an especially insightful listener question that wound up generating lots of feedback from the “insiders.” The topic was, what do Israelis and diaspora Jews misunderstand about one another? It was an example of the types of discussions we strive for at Inside Call me Back: unfiltered, challenging, and often unresolved while still illuminating. On today's bonus episode, we're giving the general Call me Back audience a taste of what goes on at our members-only edition of the podcast. If you want more of this content, where we bring you into the kind of conversations we have when the cameras stop rolling, subscribe at inside.arkmedia.org. CREDITS:ILAN BENATAR - Producer & EditorADAAM JAMES LEVIN-AREDDY - Executive ProducerMARTIN HUERGO - Sound EditorMARIANGELES BURGOS - Additional EditingMAYA RACKOFF - Operations DirectorGABE SILVERSTEIN - ResearchYUVAL SEMO - Music Composer

The self-proclaimed faithful are pearl-clutching over a Black, queer woman playing Jesus in a new artistic production, branding it "demonic" and "blasphemous." This manufactured outrage, disguised as religious conviction, exposes **fragile worldviews and deep-seated misogyny and racism** within the Christian right. They confuse artistic reinterpretation with an attack on their faith, conveniently ignoring that art's purpose is to challenge preconceived notions. It's yet another predictable display of **hypocrisy and selective victimhood**, proving that bigotry finds a way to surface even when the supposed "threat" is a fictional character portrayed by a talented actress. Their fear of inclusivity only amplifies the message: art thrives by questioning tradition, not by conforming to narrow, prejudiced definitions.News Source:Cynthia Erivo's 'demonic' portrayal of Jesus prompts outrage 'Intentional blasphemy'By Jon Brown for Christian PostAugust 4, 2025

Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent. The slogan, ‘press on' has solved, and always will solve, the problems of the human race. — Calvin Coolidge Yesterday's today's Trade Execution Summary Grid: Receive today's Trade Execution Summary Grid, our Complete Analysis & Predictions of Stocks, Bonds, Gold & Bitcoin, as well as our Trade Execution Instructions by becoming a Patreon Member at any of our three levels of support: https://bit.ly/CWPatreonSupport Sign up at Trading View access my platform and charts: https://www.tradingview.com/?aff_id=136493 How to Set Up Our Three Time Frame Chart on TradingView: https://youtu.be/wLwTnrtAOTA I have opened my page to sharing. Find me on TradingView at Thom Goolsby. Here at Charting Wealth, we focus on the reality of price movement by following trends. We teach you a simple and effective method to read stock, ETF and crypto charts, keep your emotions in check and learn when to buy and when to sell. Charting is your road map to the market and the riches it can offer. Forget the hype you see and hear in the financial news media. They are selling products in print ads and commercials. Focus on what is real, no matter how hard it can be to believe! Otherwise, you become a sucker or worse, a slave, to the delusion someone else wants you to believe. Use the lessons we teach every day to accurately chart any stock, commodity, ETF and cryptocurrencies. We give you daily, real life lessons with the five ETFs we track: S&P 500, NASDAQ 100, 20-Year Treasury Bonds, Gold and Bitcoin. We have all the tools you need to learn how to trade. For subscribers, we have a GREAT TRAINING to SUPERCHARGE your practice trading: “Using Trend Lines to Visualize Price Movement.” If you are not a subscriber, become one! Subscribe for FREE to our daily market reviews & training at http://www.ChartingWealth.com We urge you to "Follow the charts, NOT the noise!” and want to help you follow the market and improve your knowledge of stock and ETF movements. Support our work at PATREON and receive GREAT benefits (training, gifts, etc...): https://www.patreon.com/user?u=14138154 Receive our STOCK ALERTS via TEXT when WEEKLY VERTICAL CROSSOVERS occur. Very valuable information! Less than 8 texts a month. Text “chartingwealth” to 33222 on your cell phone. At ChartingWealth.com, http://chartingwealth.com every day the market is open, we chart the S&P 500, NASDAQ 100, Gold & Bonds. In just a few short minutes, we give you a valuable training update and quickly review the trends we see taking place in the market. At the end of every week, we give you an overview of what happened over the last five days and what's on the calendar for the next trading week. DISCLAIMER: We offer NO advice and make NO claims to expertise of any kind. This site is dedicated to knowledge and education through our stock chart training, reviews and other information -- nothing more.

“How do you work with a star performer who's brilliant but hard to fit in? Or maybe that's you?” Listen for more on the latest Bad Boss Brief.Welcome to the Bad Boss Brief — your no-BS guide on how NOT to be an a*****e at work. Hosted by an executive and an executive coach, we dive into real stories and practical insights on bad bosses, better leadership, and unpack how to recognize if you're the problem.Together, we bring over 50 years of exec-level scars from Intel, Apple, Adobe, Publicis, and Nikon — plus a creative edge from our work in advertising, marketing, and the arts. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit badbossbrief.substack.com/subscribe

If you ever catch yourself thinking, “There's just never enough time!” — listen up. A few years back, I discovered a little magic trick that almost instantly, can turn you into a TIME MULTIMILLIONAIRE. Whether it's launching your dream project, getting in the best shape of your life, or writing that novel you keep talking about — by the end of this episode you'll be saying, "I have all the time I need to make this happen!" Thanks for listening! New episodes drop every Tuesday. Make sure you hit the follow button to get notified.

“We live in such a fast-tracked consumerism sort of society where we have to have the next best thing immediately. And I think a lot of writing can suffer if we think about producing books that way.” – Mina Brower Today's featured award-winning author is a mom, wife, lawyer, and mentor, Mina Brower. Mina and I had a fun on a bun chat about her “Daughters of Chaos” book series, her journey as a first-generation immigrant from Mexico, her writing rituals, and more!!Key Things You'll Learn:What inspired Mina to become a writerHow therapy reignited her passion for creative writing after her first childHow Mina balances her legal career and family life with writing fantasy and sci-fi novelsHer advice for aspiring writersHow her gaming days influence some of her workMina's Site: https://www.minabrowerbooks.com/Mina's Books: https://www.amazon.com/dp/B0D1FKKNFW?binding=paperbackThe opening track is titled, “North Wind and the Sun” by Trevin P. To listen to and download the full track, click the following link. https://compilationsforhumanity.bandcamp.com/track/north-wind-and-the-sunPlease support today's podcast to keep this content coming! CashApp: $DomBrightmonDonate on PayPal: @DBrightmonBuy Me a Coffee: https://www.buymeacoffee.com/dombrightmonGet Going North T-Shirts, Stickers, and More: https://www.teepublic.com/stores/dom-brightmonThe Going North Advancement Compass: https://a.co/d/bA9awotYou May Also Like…Ep. 928 – The Little Book of Big Dreams with Isa Adney (@IsaAdney): https://www.goingnorthpodcast.com/ep-928-the-little-book-of-big-dreams-with-isa-adney-isaadney/Ep. 965 – From Hollywood Writing Rooms to Writing Her Own Rules with Amy Suto (@Sutoscience): https://www.goingnorthpodcast.com/ep-965-from-hollywood-writing-rooms-to-writing-her-own-rules-with-amy-suto-sutoscience/Ep. 615 – Champion Martial Artist to Award-Winning Novelist with Danielle Orsino: https://www.goingnorthpodcast.com/ep-615-champion-martial-artist-to-award-winning-novelist-with-danielle-orsino/Ep. 463.5 – Swordfighting, for Writers, Game Designers and Martial Artists with Dr. Guy Windsor (@guy_windsor): https://www.goingnorthpodcast.com/ep-4635-swordfighting-for-writers-game-designers-and-martial-artists-with-dr-guy-windsor-guy_windsor/33 - Inspiration, Sci-Fi, & Video Games with Beth Martin (@bethmart07): https://www.goingnorthpodcast.com/33-inspiration-sci-fi-video-games-with-beth-martin-bethmart07/Ep. 410 – Research Scientist Turned Urban Fantasy Author with Kristi Charish (@kristicharish): https://www.goingnorthpodcast.com/ep-410-research-scientist-turned-urban-fantasy-author-with-kristi-charish-kristicharish/Ep. 330 – A Long Way from Ordinary with Ann Charles (@AnnWCharles): https://www.goingnorthpodcast.com/ep-330-a-long-way-from-ordinary-with-ann-charles-annwcharles/Ep. 477 – P.S. You're a Genius with Kelly Trach (@kellytrach): https://www.goingnorthpodcast.com/ep-477-ps-youre-a-genius-with-kelly-trach-kellytrach/275 – How Thoughts Become Things with Dr. Marina Bruni (@DrMarinaBruni): https://www.goingnorthpodcast.com/275-how-thoughts-become-things-with-dr-marina-bruni-drmarinabruni/Ep. 984 – Art for Your Sanity with Susan Hensley: https://www.goingnorthpodcast.com/ep-984-art-for-your-sanity-with-susan-hensley/Ep. 946 – How Stories Drive Impact and Inspire Action with Autumn Karen (@autumncarrying): https://www.goingnorthpodcast.com/ep-946-how-stories-drive-impact-and-inspire-action-with-autumn-karen-autumncarrying/Ep. 606 – Crowdfunding Your Comic Books Into Reality” with Morgan Quaid (@morgan_quaid): https://www.goingnorthpodcast.com/ep-606-crowdfunding-your-comic-books-into-reality-with-morgan-quaid-morgan_quaid/Ep. 533 – Anime, Swords, & Knives, Oh My! with Sarah Humpherys: https://www.goingnorthpodcast.com/ep-533-anime-swords-knives-oh-my-with-sarah-humpherys/

Howard Bloom has been called “next in a lineage of seminal thinkers that includes Newton, Darwin, Einstein, Freud, and Buckminster Fuller” by Britain's Channel4 TV and “the next Stephen Hawking” by Gear Magazine. Bloom is the author of seven books, including The Lucifer Principle: A Scientific Expedition Into the Forces of History and the new Einstein, Michael Jackson & Me: A Search for Soul in the Power Pits of Rock and Roll. The Office of the Secretary of Defense threw a symposium on Bloom's second book, Global Brain: The Evolution of Mass Mind from the Big Bang to the 21st Century, and brought in representatives from the State Department, the Energy Department, DARPA, IBM, and MIT. The eleventh president of India, Dr. A.P.J. Kalam called Bloom's third book, The Genius of the Beast: A Radical Re-Vision of Capitalism, “a visionary creation.” And the Sheikh who runs Dubai named a racehorse—the Beast–after that same book. Bloom has published or lectured scholarly conferences in twelve different fields, from quantum physics and cosmology to neuroscience, evolutionary biology, psychology, information science, governance, and aerospace. His work has appeared in the Washington Post, the Wall Street Journal, Wired, Knight Financial News Service, Cosmopolitan, The Village Voice, and the blog sites of Psychology Today and The Scientific American. In a full-page article in Business Insider, SpaceX's Elon Musk praised one of Bloom space projects, the Two Billion Dollar Moon Prize. The Two Billion Dollar Moon Prize was also covered in Time, Newsweek, CBS, NBC, Fox News, and Politico. And Jeff Bezos tweeted a Bloom blog from the Scientific American calling for the establishment of a permanent transport infrastructure in space.Low Value Mail is a live call-in show with some of the most interesting guests the internet has to offer.Every Monday night at 7pm ETSupport The Show:

Today on part one the Rarified Heir Podcast, we speak to Sharyn Felder, daughter of one of the greatest songwriters of the 20th century, Doc Pomus. While you may not know the name Doc Pomus, you absolutely know his songs. Everyone from Elvis Presley, Dolly Parton, Bruce Springsteen, Ray Charles, Leonard Cohen, Dr. John, B.B. King have all recorded Doc Pomus songs…the list goes on and on. And we'll get to those songs he wrote shortly. On the day we spoke to Sharyn, it was release day of a new box set of her father's music, You Can't Hip a Square: The Doc Pomus Songwriting Demos on Omnivore Recordings, a six-CD set of lost, archival tracks that are a fascinating look into Doc's music and his voice. We also get to hear the back story of how the music survived, the family archive  as well as some famous people who also sang on the demos as well as the famous names whose sides didn't survive. Along the way we discuss more famous and infamous characters who were part of Doc's inner circle and those who sought out his help when the ships were down. And let us tell you, it's one hell of a list. Like who?  Robbie Robertson and Levon Helm when they were in Ronnie Hawkins band, Bob Dylan at a creative low point , Dr. John when he was struggling to quit heroin, Phil Spector, Bobby Darin, Otis Blackwell and many more. Somehow we concluded part one with a tale about the Runyon-esque existence her father lived to the fullest and the literal death of a clown. It's funny/not funny. Take a listen to this episode of the Rarified Heir Podcast.

In this high-energy session from Day 2 of the conference, Mike unpacks the exact framework for reclaiming your time, focusing on your zone of genius, and leveraging the perfect blend of AI + human support to scale your business. Learn how to stop doing $25/hour tasks, master the art of smart delegation, and create a predictable pipeline of opportunities without burning out.Chapters:(00:00:00) Introduction: The "Zone of Genius" Concept(00:01:13) Workshop Overview: Smart Delegation with AI and Humans(00:02:10) A Personal Update: The Speaker's Son(00:03:52) The Core Problem: Wasted Time and Distraction(00:04:55) A Personal Story: Overcoming Phone Addiction(00:06:36) Case Study: A Skeptical Business Owner's Story(00:07:20) AI Isn't the Enemy: It's Your Advantage(00:08:15) Defining the "Zone of Genius"(00:11:03) Workshop Activity: What Do You Love vs. Hate?(00:12:58) The Key Philosophy: Eliminate, Delegate, Automate(00:14:11) The Hidden Cost of Doing Low-Value Tasks(00:16:29) Interactive Exercise: Calculating Your Time's Worth(00:19:00) Introducing the Delegation Planning Session Framework(00:21:21) Accessing the Time Audit Workbook(00:22:05) Part 1: Identifying High-Value Activities (Focus)(00:26:40) The Lead Domino Effect: Creating a Chain Reaction(00:28:03) Part 2: Defining Your Desired Outcomes(00:28:52) Origin Story: How the Speaker Connected with His Clients(00:34:04) Example: A Client's Specific Business Outcomes(00:34:57) Part 3: Identifying Tasks to Delegate (Needs)(00:36:43) Behind the Scenes: The "3-2-1" AI + Human Lead Gen Method(00:42:26) Discussion: Is This Method Disingenuous?(00:43:51) A Passionate Defense of Proactive Marketing(00:47:01) Why You Must Pair AI with Humans for Success(00:49:14) Real-World Results: Metrics and Success Stats(00:51:11) Client Case Study: A 3-Month Delegation Plan in Action(00:53:14) Book a 90-Day Delegation Plan SessionWhat You'll LearnHow to identify your Zone of Genius to eliminate tasks that drain your energy and timeThe simple formula to calculate your true hourly value and stop doing $25/hour tasksA step-by-step framework for building a 90-day delegation plan to reclaim 10-20 hours per weekThe secret to pairing AI with human assistants for maximum efficiency and growthHow to use the Focus-Outcomes-Needs framework for strategic growth without feeling overwhelmedA proven marketing system, the 5 I's, to move prospects from being unaware of you to becoming invested clientsLink and Resources:Get your FREE Delegation plan: https://betterthanrich.com/90dayplan/Book mentioned:Giftology by John RuhlinConnect with The Better Than Rich:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠Youtube⁠⁠LinkedIn

Subscribe to Inside Call me Back: inside.arkmedia.orgGift a subscription of Inside Call me Back: inside.arkmedia.org/giftsSubscribe to Amit Segal's newsletter ‘It's Noon in Israel': arkmedia.org/amitsegal/Europe's far-right rise: axios.com/2025/08/22/europe-far-right-afd-germany-france-ukWatch Call me Back on YouTube: youtube.com/@CallMeBackPodcastCheck out Ark Media's other podcasts: For Heaven's Sake: lnk.to/rfGlrA‘What's Your Number?': lnk.to/rbGlvMFor sponsorship inquiries, please contact: callmeback@arkmedia.orgTo contact us, sign up for updates, and access transcripts, visit: arkmedia.org/Ark Media on Instagram: instagram.com/arkmediaorgDan on X: x.com/dansenorDan on Instagram: instagram.com/dansenorTo order Dan Senor & Saul Singer's book, The Genius of Israel: tinyurl.com/bdeyjsdnToday's Episode: On Friday, the Integrated Food Security Phase Classification (IPC) — an internationally recognized set of standards established by a group of NGOs for determining food insecurity — was applied to Gaza to declare for the first time that famine has struck North Gaza. It was a charge Israel quickly denied. This comes after many countries – including Britain, France, Canada, and Australia – have announced plans to recognize a Palestinian state.On today's episode, we ask how Israelis are reacting to the world's ire. Do they recognize the severity of the situation, or are they insulated from global opinion? Is Israel's plummeting global standing cause for serious concern? Ark Media contributor Amit Segal joined us to discuss.00:00 Introduction03:57 Israel's plummeting global image05:44 Israel's lack of PR strategy08:20 Why is anti-Israel sentiment worse now than ever?11:20 How Israeli leaders make the problem worse14:18 How influential is the far-right in Netanyahu's coalition?16:21 How Israel's internal debate reaches an international audience18:00 How Netanyahu approaches PR23:00 Israel is the mistress of Europe25:45 Europe's funding of Israeli research28:55 Why aren't Israelis talking about their global image?34:04 How do Israelis react to claims of famine in Gaza?35:35 Israel does not invest enough in PR37:50 The practical affects of Israel's standingCREDITS:ILAN BENATAR - Producer & EditorADAAM JAMES LEVIN-AREDDY - Executive ProducerMARTIN HUERGO - Sound EditorMARIANGELES BURGOS - Additional EditingMAYA RACKOFF - Operations DirectorGABE SILVERSTEIN - ResearchYUVAL SEMO - Music Composer

Fall has fallen upon Upsala and Eliza is visited by an old friend. ---MAN OF RIVERFeaturing players: Ellinor DiLorenzo & Sydney AmanuelCreated by: Ellinor DiLorenzoPhotography: Xavier GuerraProduction Design: Sydney AmanuelArt by: Henrik Rosenborg, Johan Egerkrans, John Bauer, Kay NielsenMusic by: ZitronSound, Andreas Lundström, Magnus StinnerbomABOUT THE LOST MOUNTAIN SAGAIt all began with The Lost Mountain Saga, a narrative horror-comedy podcast set in the Mythic North of 19th-century Sweden. Led by game master Ellinor DiLorenzo and featuring Sydney Amanuel, Anne Richmond, Skid Maher, and Kiah Amara, the first season of 20 episodes gained over 200,000 downloads. The series was later adapted into an official Vaesen adventure book published by Free League Publishing, inspired by Johan Egerkrans' Nordiska Väsen.FOLLOW & SUBSCRIBE

In this week's episode of the Rich Habits Podcast, Robert Croak and Austin Hankwitz sit down with stable coin expert Nick Elledge, CEO of Stablecore. Nick walks us through the GENIUS Act, how it's impacting individuals and small business owners all around the world, and how to best position yourself for the future. ---

In this episode of Archispeak, we walk across the street in New Haven—literally and figuratively—to explore two masterworks by Paul Rudolph and Louis Kahn. These buildings, separated by time but connected by place and purpose, offer a rare opportunity to see two giants of architecture in conversation across the street.We kick things off outside Paul Rudolph's brutalist Art and Architecture Building, a six-story monument to concrete, shadow play (which is Cormac's favorite), and interlocking geometries. From rough textures to zigzagging stair sequences, we unpack how Rudolph's massing, detail, and bold restraint create an intensely dynamic corner in the city.Then, just steps away, we head into Louis Kahn's Yale University Art Gallery. Built 20 years prior, it's a study in geometric discipline, restrained materiality, and the classic served-and-servant spatial philosophy. From triangular waffle slabs and coffered ceilings to floating stair treads, we peel back the layers of this early Kahn work and talk about how it set the stage for what came later in his career.We also announce a new series: What Makes This Building Great?, available exclusively on our YouTube channel, where we take our conversations further by sketching over photos and plans to peel back the onion of master works of architecture. These are the kinds of deep, nerdy dives we've always wanted to do—and we'd love your feedback as we build this series out.Head to our YouTube channel to watch the first episode featuring Kahn's Yale Center for British Art. And let us know what buildings you think are worthy of the title.-----Have a question for the hosts? Ask it at AskArchispeak.comThank you for listening to Archispeak. For more episodes please visit https://archispeakpodcast.com.Support Archispeak by making a donation.

Mike Boylan of Mike's Weather Page is a content creator and weather enthusiast most Floridians know and have come to trust during storm season. He joins host Owen LaFave to tell the story of how an “average guy with no agenda” went from creating a simple website in the early 2000s to becoming an unexpected social media sensation. Mike shares how his low-hype, no-click-bait approach to weather has built trust with residents of Florida and beyond. While he's always open about not having a meteorology degree, he's built credibility through storm chasing and by forming relationships with government officials. Mike's goal is to share his passion for weather and respect for Mother Nature by teaching people how they can better understand storm patterns and prepare. In this wide-ranging conversation, Mike explains how simple concepts like “Know your zone,” “Halfway full, halfway there,” and “Don't be stubborn” can help Floridians avoid panic-mode but also know when to evacuate–especially when it comes to in-land areas prone to flooding that may not receive as much media attention. Hear Mike's candid thoughts on whether or not he thinks Atlantic storms are really getting worse, how AI is changing weather forecasting, and which record-breaking hurricane is the one he'll never forget. Hint: You can't go by CAT strength alone. The Bank of Tampa | Member FDIC

Sometimes the easiest route isn't the best route, and the real gold comes from the struggle. In this episode, I get real about not being anyone's first choice growing up (and even now sometimes) and how that fire sparked change in me. We talk tenacity, seizing opportunities, never giving up, and the creative mindset that Rick Rubin talks about in The Creative Act: “We're not playing to win, we're playing to play, and playing is fun.” Tune in for a reminder that the journey, not just the destination, is where the magic happens.For bonus content, follow me on my Instagram: @thecreativehustlewithanikag

GeniusBrain with David So is sponsored by BetterHelp! Go to https://www.BetterHelp.com/GENIUS for 10% OFF your first month! Follow David on IG: @DavidSoComedy If you want to support the show, and get all the episodes ad-free go to: https://geniusbrain.supercast.com/ To watch the GeniusBrain podcast on YouTube go to: https://bit.ly/GeniusBrainYouTube Don't forget to subscribe to the podcast for free wherever you're listening or by using this link: https://bit.ly/GeniusBrainPod Learn more about your ad choices. Visit podcastchoices.com/adchoices

Check out ‘What's Your Number?': lnk.to/rbGlvMSubscribe to Inside Call me Back: inside.arkmedia.orgGift a subscription of Inside Call me Back: inside.arkmedia.org/giftsArk Media is looking to add a Production Manager to the team: https://tinyurl.com/ark-prod-mgrSubscribe to Amit Segal's newsletter ‘It's Noon in Israel': arkmedia.org/amitsegal/Watch Call me Back on YouTube: youtube.com/@CallMeBackPodcastFor sponsorship inquiries, please contact: callmeback@arkmedia.orgTo contact us, sign up for updates, and access transcripts, visit: arkmedia.org/Ark Media on Instagram: instagram.com/arkmediaorgDan on X: x.com/dansenorDan on Instagram: instagram.com/dansenorTo order Dan Senor & Saul Singer's book, The Genius of Israel: tinyurl.com/bdeyjsdnToday's Episode: Last week, Michal Lev-Ram and Yonatan Adiri – co-hosts of Ark Media's second original podcast, What's Your Number? – conducted a fascinating interview with Josh Wolfe that I wanted to bring to your attention. They discussed the boom in defense tech and Israel's outsized role in the sector.Josh Wolfe is the co-founder of Luxe Capital,  a venture firm with $5 billion under management focused on deep-tech and science-driven investments. Josh has also been particularly outspoken on issues related to Israel and antisemitism since October 7. In this episode, Josh talks with Michal and Yonatan about how and why he was early to the defense tech sector, when and why he began investing in Israeli defense tech, the reactions he  got from his own investors, and what this sector means for Israel's postwar geopolitical position. If you enjoy this interview, you can follow What's Your Number? on all podcast players, or subscribe on our website, Arkmedia.org. CREDITS:ILAN BENATAR - Producer & EditorADAAM JAMES LEVIN-AREDDY - Executive ProducerMARTIN HUERGO - Sound EditorMARIANGELES BURGOS - Additional EditingMAYA RACKOFF - Operations DirectorGABE SILVERSTEIN - ResearchYUVAL SEMO - Music Composer

Get AudioBooks for FreeBest Self-improvement MotivationTHE MINDSET OF A GENIUS _ An Eye Opening Interview with Neil deGrasse TysonGet AudioBooks for Free⁠We Need Your Love & Support ❤️https://buymeacoffee.com/myinspiration#Motivational_Speech#motivation #inspirational_quotes #motivationalspeech Get AudioBooks for Free

This week, we welcome @IraSchoffel to discuss the curse of the red solo cup guy, whether Florida State is the true 2023 national champion, a Florida State fan who thinks the SEC wants to add the ACC's beta schools, an Illinois fan's brilliant troll of Michigan, a Texas fan wondering if he should get a pre-season colonic, and our Genius of the Week! Follow us on Twitter:MBG - @BoardGeniusesCasey - @FromSluggoCourtney - @CourtAnne1225Hoos - @HoosFootballPodcast - @TheMBGPodcast Voice Intro:Virginia Hamilton, https://virginiahamilton.net/ Theme Song:Midnight Blues by lemonmusicstudio, https://pixabay.com/music/modern-blues-midnight-blues-21179/ Find more Message Board Geniuses content at https://messageboardgeniuses.com

Did someone really shoot at Kansas City Chiefs coach Andy Reid? The Arkansas Razorbacks are starting a new SEC trend to avoid field rushing fines. Will it work? Did the SEC get a big win with the College Football Playoff committee's strength of schedule release? Our College Football Spotlight, presented by Alexander Shunnarah Trial Attorneys PLUS, LT's Trash presented by Mortgage Right! FOLLOW TNR ON RUMBLE: https://rumble.com/c/c-7759604 FOLLOW TNR ON SPOTIFY: https://open.spotify.com/show/7zlofzL... FOLLOW TNR ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast... WEBSITE: https://nextroundlive.com/ MOBILE APP: https://nextroundlive.com/the-ne.... SHOP THE NEXT ROUND STORE: https://nextround.store/ Like TNR on Facebook: / nextroundlive Follow TNR on Twitter: / nextroundlive Follow TNR on Instagram: / nextroundlive Follow everyone from the show on Twitter: Jim Dunaway: / jimdunaway Ryan Brown: / ryanbrownlive Lance Taylor: / thelancetaylor Scott Forester: / scottforestertv Tyler Johns: /TylerJohnsTNR Sponsor the show: sales@nextroundlive.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Subscribe to Inside Call me Back: inside.arkmedia.orgGift a subscription of Inside Call me Back: inside.arkmedia.org/giftsArk Media is looking to add a Production Manager to the team: https://tinyurl.com/ark-prod-mgrSubscribe to Amit Segal's newsletter ‘It's Noon in Israel': arkmedia.org/amitsegal/Watch Call me Back on YouTube: youtube.com/@CallMeBackPodcastCheck out Ark Media's other podcasts: For Heaven's Sake: lnk.to/rfGlrA‘What's Your Number?': lnk.to/rbGlvMFor sponsorship inquiries, please contact: callmeback@arkmedia.orgTo contact us, sign up for updates, and access transcripts, visit: arkmedia.org/Ark Media on Instagram: instagram.com/arkmediaorgDan on X: x.com/dansenorDan on Instagram: instagram.com/dansenorTo order Dan Senor & Saul Singer's book, The Genius of Israel: tinyurl.com/bdeyjsdnToday's Episode: On Sunday, Hamas announced that it agreed to a hostage-ceasefire proposal, which Israel officials are now reviewing. This comes after Sunday's massive protests against the government's plans to expand the war and conquer Gaza City. In preparation for the Gaza City operation, the IDF has called up another 60,000 reservists. On Tuesday, the Hostage and Missing Families Forum announced they are postponing another big protest originally scheduled for next Sunday in order not to disrupt the ongoing negotiations. On today's episode, we are joined by Miri Eisin to discuss Israel's strategic position as it weighs whether to go for a deal or continue the war. Miri is a retired Col. in the IDF, who spent her career focused on military intelligence, and who served alongside current IDF Chief of Staff Eyal Zamir. She currently serves as a fellow at Reichmann University's International Institute for Counter-terrorism and is the Chair of the Taub Center for Social Policy Studies in Israel. CREDITS:ILAN BENATAR - Producer & EditorADAAM JAMES LEVIN-AREDDY - Executive ProducerMARTIN HUERGO - Sound EditorMARIANGELES BURGOS - Additional EditingMAYA RACKOFF - Operations DirectorGABE SILVERSTEIN - ResearchYUVAL SEMO - Music Composer

In this Throwback episode, Josh interviews Tyler Greg, founder of Ampd, about the game-changing strategy of driving Google Ads traffic directly to Amazon listings. Tyler explains how leveraging Google Ads—rather than sending traffic to standalone e-commerce sites—enables sellers to capitalize on Amazon's superior conversion rates and boost keyword rankings. They discuss Amazon's own traffic arbitrage, the benefits of Amazon-compliant (white hat) tactics, and how sellers can maximize ROI, reduce fees, and build defensible brands by combining external traffic with Amazon's brand-building tools. Actionable tips for scaling to 8 figures and beyond are shared throughout.Chapters:Amazon's Google Ads Arbitrage Explained (00:00:00)How Amazon buys Google Ads cheaply, drives traffic to search result pages, and resells clicks at a higher price.Introduction to Tyler and Ampd (00:00:40)Josh introduces Tyler Greg and Ampd's expertise in Google Ads to Amazon traffic.Ampd's Origin Story (00:01:12)Tyler shares how Ampd started as a data science platform for Google Ads to DTC stores in 2015.Transition to Automated Bidding (00:02:04)Google's shift to automated bidding forced Ampd to rethink their approach and product offering.Early Focus on Shopify and BigCommerce (00:03:08)Ampd built tools for Shopify/BigCommerce, but struggled with low conversion rates on DTC stores.Switching Traffic to Amazon (00:04:23)Ampd decided to send Google Ads traffic to Amazon for higher conversion rates and better results.Amazon Affiliate Program Insights (00:05:18)Using Amazon's affiliate program, Ampd discovered 30% of Google Ads clicks resulted in Amazon purchases.Conversion Rate Analysis (00:05:50)Discussion on how often external traffic buys advertised vs. other products, and the impact on conversion rates.Why Amazon Incentivizes External Traffic (00:07:18)Explains Amazon's motivation for encouraging sellers to drive external traffic due to high overall conversion.Amazon's Massive Google Ads Spend (00:08:18)Tyler discusses Amazon's huge annual spend on Google Ads and the two main ad types: Shopping and Search.Difference Between Shopping and Search Ads (00:08:34)Breakdown of how Amazon uses Shopping ads for direct listings and Search ads for broader traffic.How Brands Can Compete with Amazon Ads (00:10:06)Case studies on replacing Amazon's ads with your own to get cheaper, more direct traffic to listings.Building a Competitive Moat with External Traffic (00:10:39)Josh explains how external Google Ads traffic can help brands dominate and protect their Amazon position.Actionable Takeaways for Sellers (00:11:19)Summary of strategies: boosting keyword rankings, using white hat tactics, and testing Google Ads to Amazon.Three Key Focus Areas for Google Ads to Amazon (00:12:19)Emphasizes keyword selection, ad copy, and optimizing landing/store pages for best results.Shopify vs. Amazon for Google Ads Traffic (00:13:35)Tyler compares benefits of sending Google Ads to Amazon vs. Shopify, including conversion rates and branding.Brand Referral Bonus and Seller Fees (00:14:32)Explains Amazon's 10% brand referral bonus, making fees competitive with Shopify for Google Ads traffic.Conclusion and Final Thoughts (00:15:09)Wrap-up and final remarks on the value of sending Google Ads traffic to Amazon.Links and Mentions:Tools and Websites  Ampd  Shopify  BigCommerce  Amazon Affiliate Program Amazon Attribution Transcript:Tyler 00:00:00  But what Amazon does with search ads is they buy it on Google often, you know, 30, 40, $0.50 per click. The average CPC on Google is about $0.60. They buy it first, call it $0.60, and they send it to a search result page. They do search, find, buy and you're not allowed to do it. Amazon. Yeah, of course they sent it to a search result page where they then have that page covered in sponsored ads. Yeah, that all cost $1.30 per click. Yeah. And so Amazon buys it for 60. They resell that traffic for $1.30. And they take that difference there. Arbitrage again. It's fascinating. Yeah it's it's genius. Genius.Josh 00:00:40  I never thought of it that way. But now I'm like my mind is now open. And I'm like, okay, that that makes ten times more sense now. Today I'm excited to introduce you all to Tyler. Greg Tyler and his team at Ampd are big data analysts who have spent seven plus years building Google ad tech and now bring that technology and knowledge to the Amazon industry, allowing Amazon sellers to unlock Google ads.Josh 00:01:03  Welcome to the podcast, Tyler.Tyler 00:01:05  Hey Josh, thanks so much for having me today and excited to be here and talk a little bit about Google ads. But, you know, talk about e-commerce in general.Josh 00:01:12  How did Ampd get started? What brought you to where you guys are today? And what I would argue to say is the kind of the name brand of bringing external Google ad traffic to Amazon.Tyler 00:01:24  Yeah, definitely. And so kind of quick background on Ampd is we are Google ads to Amazon experts. That is all we do. I kind of joke about like that is all we know. I don't know anything else other than Google ads, to Amazon. but we know a little bit more. And, the background on our company is we started right around 2015, just like you guys. And we started as really a data science platform for Google Ads to DTC stores. And it was a great journey. We built out a really incredible data science engine that was able to analyze Google Ads data, and then we worked with a lot of agencies to help them drive efficiency.Tyler 00:02:04  Find unproductive spin. Find areas to double down using data using our data science engine. And about two years ago, our engine was all focused on manual keyword adjustments. So hey, your bids at $0.15, if you up it to $0.32, you're going to unlock $10,000 of revenue. You should do that, right? But two years ago, Google started going to all of our agency partners saying, no more manual bidding. You need to do automated bidding. And Google is pushing all their automation, right? And we're saying they're going, If Google's not letting us do manual bids and they're incentivizing agencies to not do manual bids but do automated bids, where does that leave us? Right. Right. And so we're kind of looking around going, okay, what do we do now? Like we have all this Google Ads data. We have all this Google Ads expertise. What do we do? And so we started saying, okay, what if we started pointing that engine and helping, you know, SMS this was originally we were more focused on large enterprise companies.Tyler 00:03:08  Okay, what if we started focusing on SMEs and we actually built a Shopify and BigCommerce app that allowed sellers to quickly and efficiently create Google Ads campaigns from scratch and send them into their Shopify store. And that basically tabled all of our data science, keyword modeling, probabilistic engine and all that stuff, and started earlier in a campaign, which was the campaign creation side. And we started sending all this traffic to a lot, mostly Shopify. And the conversion rates just weren't really there. So we would help thousands of brands, but it would bring in traffic to their website. But then we had to start getting into this world of, okay, well, you're getting good traffic. And we had to sta...

What does it mean to be a genius? Journalist Helen Lewis is the author of the new book The Genius Myth, which offers a provocative analysis of how we put brainiacs on a pedestal. In this episode, Helen and Adam unpack our cultural myths about geniuses and explore the dangers of treating them like demigods. They also discuss what Helen learned from the wives of male geniuses and how child prodigies can avoid struggling as adults. FollowHost: Adam Grant (Instagram: @adamgrant | LinkedIn: @adammgrant | Website: adamgrant.net/) Guest: Helen Lewis (Website: theatlantic.com/author/helen-lewis/) LinksThe Genius MythSubscribe to TED Instagram: @tedYouTube: @TEDTikTok: @tedtoksLinkedIn: @ted-conferencesWebsite: ted.comPodcasts: ted.com/podcastsFor the full text transcript, visit ted.com/podcasts/worklife/worklife-with-adam-grant-transcriptsFor a chance to give your own TED Talk, fill out the Idea Search Application: ted.com/ideasearch.Interested in learning more about upcoming TED events? Follow these links:TEDNext: ted.com/futureyouTEDAI Vienna: ted.com/ai-viennaTEDAI San Francisco: ted.com/ai-sf Hosted on Acast. See acast.com/privacy for more information.

National Guard troops flood D.C., DOJ worker fired for sandwich assault on CBP officer, Burkina Faso's military junta moves to criminalize homosexuality., and L.A. endures a traumatic summer of wildfire recovery, ICE raids, and protests. Myles and Sharhonda sit down with Tre Johnson, author of Black Genius: Essays on an American Legacy. NewsThe @washingtonpost tracked where Trump's forces are patrolling in Washington. Spoiler alert: They're not where the crime is.Wildfire Fighters, Unmasked in Toxic Smoke, Are Getting Sick and DyingBurkina Faso's military junta to ban homosexual acts Follow @PodSaveThePeople on Instagram.

John Bonnes talks about the relevancy of baseball among the youth, the wheel is spun to determine who wins the final wild card spot, Hawk goes through a list of birthdays

John Bonnes talks about the relevancy of baseball among the youth, the wheel is spun to determine who wins the final wild card spot, Hawk goes through a list of birthdaysSee omnystudio.com/listener for privacy information.