Podcasts about cloudkpi

Running a business in both Ireland and the US isn’t easy. But Maeve Kneafsey has been extremely successful in moving her company CloudKPI to America, and thriving in a very male dominated sector.

On today's episode we are joined by Maeve Kneafsey, owner of CloudKPI. Running a company that has teams in both Dublin and America, she knows a lot about what it's like to be moving your business.  From the very start of CloudKPI's conception Maeve decided to focus on the American market and have a base set up in the States.  She had a lot of people help her make the transition from Ireland to America, and now she's looking to help others who want to do a similar move.  We talk about her whole experience moving across, from the different ways she's treated for being a foreigner and a woman, to how America changes depending on where you are within it.  “Don't go out there, trying to spend any money on lawyers or advisors.” - Maeve Kneafsey Time Stamps: 00:41 - Who Cloud KPI are, and what they do. 3:02 - Why they decided to focus on the American market. 4:42 - The logistics involved with moving their company to the US. 8:42 - What kind of product they had when going into the market. 9:11 - The network of people that helped them, and why they moved to Connecticut. 11:25 - Where their team is based. 12:31 - The logistics involved with moving your operations to America. 15:25 - The importance of having a physical presence where your market is. 17:09 - The differences with running a business in America compared to Ireland. 18:15 - The differences between the East and West Coast in America. 19:59 - Tips for companies that are looking to make the move across the pond. 21:50 - How you're treated differently as a foreigner in America. 23:09 - The different things that helped them get into the market and understand the culture. 24:19 - Unexpected reactions she got being a female tech founder. 27:22 - Do's and don'ts for startups moving to the US. 29:54 - The usefulness of having a base, and the hardships of running a business remotely. 31:55 - When you need to meet people face to face and when virtual meet-ups are adequate. 33:00 - What makes Enterprise Ireland uniquely useful. 34:46 - The main pieces of advice for someone wanting to move their business to America. 36:43 - How to contact CloudKPI. Send us questions you want answered to info@mtbonnell.com Resources: Cloud KPI Connecticut Innovations  Enterprise Ireland www.mtbonnell.com Episode Transcript Connect with Maeve Kneafsey: Email LinkedIn Connect with Sebastian Sauerborn: Website Connect with Nastaran Tavakoli-Far: LinkedIn

This month, we are rejoined by CloudKPI co-founder CEO Maeve Kneafsey for a discussion on reporting to investors for SaaS companies. Knowing which metrics to include at which stages of growth can be a challenge, as can getting at the stories behind those metrics. Kneafsey shares her expertise on the subject and explains how machine learning and predictive algorithms are helping SaaS providers surmount these reporting challenges.

This month, we get some much-needed guidance from CloudKPI co-founder Maeve Kneafsey on counting customers, measuring churn, and calculating customer acquisition cost (CAC) — it’s not as straightforward as it sounds. Should you count customers by contract, for example, or by logo? Should you keep your eye on both counts, and if so, to what end? We explore these and other nuances around summarizing SaaS performance.

CloudKPI is entrepreneur Maeve Kneafsey’s ( pron; May-V Kneef-Sea) fourth start up. Her latest venture addresses the frustrations involved in setting up and maintaining cross-business metrics for SaaS businesses, a segment growing to a multi-billion dollar value. CloudKPI, which is raising a seed round, has completed programs at Plug & Play Tech and Womens’ Start-Up Lab. Maeve previously founded Amas, Ireland’s first digital marketing and analytics agency (exit 2003), digital marketing agency Elucidate (exit 2015) and Fintech SaaS benchmarking solution MarketFinder. A graduate of Trinity College, Dublin she now splits her time between offices in Dublin, Ireland and San Francisco, USA.

The minute you start to build a business, you're out of your comfort zone. Fight your instinct to go back to it. My guest on this podcast is Maeve Kneafsey. She is the co-founder of CloudKPI, a company that provides startups with easy to read metrics for finance, marketing and sales. This gives startups an edge when they need to gather very precise data to give to potentially interested investors. She and her co-founder Brenda Jordan were recently selected to take part in the prestigious Women's Startup Lab in California.