Podcasts about hiring marketing

Ep 22: Ninjas, Airplane Cocktails, AOL Instant Messenger, and Digital Marketing | Marcus Murphy In Episode 22, Marcus Murphy, Vice President of Monetization at Digital Marketer, shares his expertise on several topics from recruiting the right talent, sales and marketing teams, and what’s working across the marketing landscape. Marcus starts us off by talking about the birth of Digital Marketer and his path to his position at DM. He shares his expertise on hiring the right candidates, what healthy marketing and sales teams look like, and how critical recruiting the right talent is for an organization. Marcus explains that having the right people at the start can have a great impact on the future. He goes on to discuss the relationships he has with his top performers and team leaders at Digital Marketer and dishes on how he integrates Digital Marketer’s marketing practices with his own team. Tyler and Marcus also discuss what’s working across the marketing landscape and how marketing leaders are succeeding. He also talks of the differences between Sales and Marketing teams and how the two go hand in hand, yet at the same time have completely different roles. Marcus shares his thoughts on social media platforms and which popular platform is destined to fail. He gives us a snippet of whats to come at the Traffic and Conversion Summit. Marcus ends the conversation by giving his key advice on hiring talented and thoughtful leaders that will have a great impact on your marketing and sales teams. Join Tyler, Michelle, and Marcus in this conversation on Digital Marketer practices, hiring the right talent, and the marketing landscape at-large. Timestamps 00:00 – Intro 00:49 – What’s in the News | Black Friday & Cyber Monday 04:50 – Featured Guest Intro | Marcus Murphy 05:48 – Marcus’ role at Digital Marketer 06:22 – Birth of Digital Marketer 08:24 – Digital Marketer and their Products 11:00 – Ninjas and Airplane Cocktails 12:33 – Hiring Marketing and Sales Teams 15:18 – Recruiting the Right Talent 19:20 – Integrating DM’s Marketing Practices 23:00 – Top Performers and Team Leaders 27:15 – Perpetual Traffic 29:02 – What’s Working Across the Marketing Landscape 33:45 – Sales Vs Marketing 35:09 – Internal Systems at Digital Marketer 38:41 – Impact of Drift 40:53 – Marketing Strategy with Fidelitas Development 42:55 – LinkedIn Advisory Board 44:21 – Social Media Platforms 49:05 – The Demise of AIM 51:38 – What is Destined to Fail: SnapChat 54:29 - Slack and AIM 57:34 - Traffic and Conversion Summit 1:02:48 - Key Take Away 1:03:20 - Outro   Featured Guest   Marcus Murphy | VP of Monetization at Digital Marketer LinkedIn  Twitter   Lion’s Share Marketing Podcast Learn More About Tyler & Kyle Music Intro Music – Colony House – Buy “2:20” on iTunes Outro Music – Skillet – Buy “Lions” on iTunes

On this episode of MakingChips, we welcome to the show Bill Angsten, co-founder of Compass Automation. Compass Automation designs and builds custom equipment to automate manufacturing processes. Bill talks with us about how he started the company, what Compass Automation does differently, maintaining a strong company culture, and marketing yourself differently. In manufacturing news, we talk about Facebook's recent venture into hardware research and we share more information about our highly anticipated Leadership Series.   Episode Structure: [01:50] - What's New? [02:35] - Manufacturing News [05:40] - Leadership Series [09:15] - IMTS 2016 / Sandvik Coromant [11:15] - Welcome Bill Angsten [12:16] - Compass Automation's Background [14:30] - What Does Compass Automation Do Differently? [20:04] - Hiring & Marketing [24:21] - Corporate Culture [26:45] - Marketing Differently [28:40] - Episode Conclusion Mentioned in this Episode: Manufacturing News Leadership Series IMTS 2016 Compass Automation Bill Angsten | LinkedIn  We Want to Hear From You, The Metalworking Nation: jim@makingchips.com jason@makingchips.com ryan@makingchips.com Telephone: (312) 725-0245