Podcasts about marketing strategies

*This is a rerun of a previous DTM episode. Keith Lauver is a serial entrepreneur, seasoned marketing strategist, and founder of Atomic Elevator, the company behind Ella—an AI-powered marketing platform transforming how brands approach strategy and execution. He has launched six companies and raised over $34 million through product-driven growth. In this episode, Keith shares how High Definition Marketing and AI tools like Ella are redefining marketing for small businesses and agencies alike. Discover how to align your marketing strategy with execution, break through brand stagnation, and drive real business growth with smarter, not louder, tactics. Today we discussed: 00:00 Introduction 00:41 What is High Definition Marketing? 01:59 How Has Marketing Strategy Changed? 08:17 ELLA and DTM Partnership 12:52 ELLA Elevates Your Marketing Team 16:46 How are AI Tools Evolving?   More About Keith Lauver:   Check out Keith Lauver's Website: https://www.atomicelevator.com Connect with Keith Lauver's on LinkedIn: https://⁠www.linkedin.com/in/keithdlauver/⁠   Rate, Review, & Follow   If you liked this episode, please rate and review the show. Let us know what you loved most about the episode.   Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!  

In this live SocialNext Toronto 2025 conversation, guest host Maddie Alvarez sits down with Lana Rogers, founder of Gentle Lion Communications, for a candid and tactical talk on media scarcity, creative burnout, and why PR isn't just about landing one big headline.Lana breaks down how the media landscape is shifting in real time and what brands and agencies can do to stay relevant, thoughtful, and audience-centered. From earned media realities to owned channel strategy, she outlines a smarter approach to storytelling, trust-building, and campaign planning in a noisy and fragmented landscape.If you're a marketer, comms lead, or founder still chasing the golden press hit, this episode will reset your thinking. Spoiler: that Globe and Mail article might not move the needle the way you think.

In this live SocialNext Toronto 2025 conversation, guest host Maddie Alvarez sits down with Nithya Ramachandran, President and CSO at T1, a full-stack sponsorship and experience agency. Together, they unpack why modern sponsorships are more than logo slaps and check-writing, they're strategic growth levers built on trust, collaboration, and meaningful activation.Nithya breaks down how brands can use partnerships to reach audiences in ways media alone can't, why asking “why” is a marketer's most powerful tool, and how the best campaigns are built on shared values, not just shared budgets.If you've ever wondered how to make sponsorships actually work (and prove their ROI), this conversation is a masterclass in modern partnership marketing.

Send us a textIn this episode of Imperfect Marketing, host Kendra Corman tackles one of her biggest marketing pet peeves — believing that artificial intelligence can replace truly knowing your audience. With AI tools like ChatGPT, Claude, and Gemini becoming everyday marketing helpers, many professionals are skipping the fundamentals of understanding their customers. Kendra explains why that shortcut leads to bland, ineffective content and what to do instead.The Problem with Skipping the BasicsMany marketers use AI to generate content without doing the essential groundwork of understanding their audience.AI tends to “make you happy” — it tells you what you want to hear, not necessarily what your target market is actually thinking.When you rely solely on AI, you end up with generic, emotionless copy that fails to connect.Understanding Your Audience: The Real Marketing 101Knowing your audience isn't just about demographics — it's about visualizing the person you're talking to.Kendra shares a story about working with a local business that used detailed data to build realistic customer personas—down to shopping habits, lifestyle, and motivations.You don't need expensive software to do this. Start by thinking about your favorite client and what makes them unique.How to Really Learn About Your AudienceSkip the surveys—people edit themselves when writing responses.Have real conversations with your audience instead. Ask questions like:What's keeping you up at night?What frustrates you most about your business or life?What do you wish you had a solution for?These conversations give you the exact words and emotions that resonate with your audience — words you can later feed into AI for far more powerful results.Using AI the Right WayOnce you understand your audience, AI becomes a powerful tool — not a replacement for human connection.AI can help you:Brainstorm ideas and refine your voiceDraft faster and polish existing contentCreate consistent, audience-specific messagingThe difference between “Write me an email” and “Write me an email for this audience, in this voice, about this problem” is night and day.Key Takeaways for MarketersAI isn't the enemy — but it's not magic either.You are the strategist. AI can only amplify what you already know.Know your audience better than anyone else, and your marketing will never sound forced or fake.Whether you're a business owner, marketer, or content creator, this episode will challenge you to return to the roots of great marketing: understanding people.

In this episode, Rachel and Nicholas get real about what actually makes good marketing. From managing a “robot intern” (aka ChatGPT) to decoding what “engagement” really means, this episode strips away the fluff and gets to the guts of marketing strategy. You'll learn why “visionary” is a dangerous word, how tone of voice builds brand trust, and what metrics really matter (hint: it's not likes).Whether you're a startup founder staring at your cringey website or a brand looking to scale without sounding like a brochure, Rachel's practical wisdom and deadpan humour will get you unstuck fast.Website: https://boltfromthebluecopywriting.comEmail: hello@boltfromthebluecopywriting.com Connect with me on:All my linksBecome a guestSign up for RiversideGet Descript #DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

How does a Bollywood director think about making blockbusters? From script to screen to box office success, discover the hidden economics of India's most glamorous industry. Ever wondered how a Bollywood film actually gets made and who makes money from it? In this revealing episode, acclaimed director Shashank Khaitan pulls back the curtain on the complex business machinery of Hindi cinema. From his journey as a small-town dreamer in Nashik who played tennis at the junior international level to becoming the creative force behind romantic comedies like Humpty Sharma Ki Dulhania and Badrinath Ki Dulhania, Shashank breaks down the entire filmmaking value chain. He shares candid insights on how producers, directors, actors, and studios split revenues, the evolving role of OTT platforms in film financing, and why building a rom-com requires balancing romance with comedy down to precise percentages. Beyond Bollywood, Shashank reveals his ambitious second act as co-founder of Global Sports Pickleball, where he's applying his storytelling expertise to build India's next major sporting ecosystem. He shared this fascinating journey in a candid conversation with host Akshay Datt, exploring how capital flows through India's entertainment industry, the rise of franchise leagues, and why karma matters more than luck in building sustainable success. Key Highlights:

We're coming at you fresh from the Energize event where some of the sharpest minds in the green industry broke down what it really takes to build a powerful sales and marketing engine. From defining your customer to creating a repeatable lead system, this panel was absolutely stacked with insight and energy. Tune in as we unpack the key takeaways and share how you can apply them to your own business to drive real results this season. Part 2 of 2

Why do most entrepreneurs fail? It's not about the ideas, it's all about execution. In this inspiring conversation, Isabelle Guarino dives into the truth about entrepreneurship with special guest Paisley Coxsey, a seasoned fractional COO and founder of Fractional Wave. If you're a young boss struggling with scaling your business or feeling stuck in execution, this episode is packed with practical advice and success strategies to help you break through.Paisley shares her unique experiences betting on herself, scaling businesses without a roadmap, and helping business owners make tough calls to achieve real growth. Discover how fractional leaders are redefining business strategy for small companies, why embracing uncomfortable change is essential, and how to know when it's time to transition from part-time solutions to full-time leadership. It's a powerful lesson in navigating the highs and lows of the business journey, proving that your youth is your power.Stay tuned for actionable insights, financial literacy tips, and motivational moments designed to empower young entrepreneurs like you. Don't forget to like, share, and follow us on Instagram and TikTok, and subscribe here for more episodes of Young Boss. Let's build the business and life you deserve!#integratorrole #fractionalcoo #businessexecutionstrategies #entrepreneurshipchallenges #businessexecutionfailuresCHAPTERS:00:00 - Intro01:10 - Paisley Coxy's Journey to Fractional COO02:45 - Ideal Clients for Fractional COOs04:26 - Fractional Executives: The New Hot Trend06:07 - Essential Fractional Roles for Businesses07:11 - Determining the Right Amount of Fractional Support08:29 - Paisley's Future Plans for Fractional Wave11:36 - Decision-Making Challenges for Multiple Businesses13:18 - Marketing Strategies to Attract Clients16:33 - EOS Model: Integrator vs. Visionary18:56 - Transitioning from Integrator to Visionary Role21:21 - Challenges of Being a Solopreneur22:44 - Strategies for Staying Focused and Productive26:30 - Common Mistakes Business Owners Make27:24 - Myths About Integrators in Business29:37 - How to Connect with Paisley30:00 - Final Words of Wisdom30:30 - OUTROSubscribe to Young Boss with Isabelle Guarino wherever you get your podcasts, and be sure to like, share and follow on Instagram and TikTok.And remember, youth is your power.

Episode SummaryEver wandered through a European parking lot and thought, “Why don't we get cars like that in America?”In this episode of The Straight Shift, The Car Chick, dives into the sleek, smart, and downright sexy European cars that U.S. drivers can't buy — and all the bureaucratic, political, and marketing nonsense that keeps them off our roads.She covers everything from trade wars and tariffs to global platform sharing, brand confusion, and she reveals the legendary naming fail in automotive history.Key TakeawaysEuropean automakers build smaller, more stylish, and more driver-focused cars — and American drivers are missing out on some genuinely great vehicles because of it.The combination of differing safety standards, emissions regulations, and high startup costs makes it difficult for foreign brands to justify entering the U.S. market.The current trade and political environment is unpredictable, which makes expanding into new markets — especially the U.S. — too risky for many automakers.Global platform sharing allows manufacturers to design multiple models on the same architecture, meaning many cars are more closely related than consumers realize.Vehicle naming strategies often change by market due to language, marketing, and cultural factors — though occasionally they lead to some embarrassing translation fails.Resourceswww.TheCarChick.comwww.DrivingInTheUK.comhttps://www.youtube.com/@CarChickTVwww.CupraOfficial.comwww.Vauxhall.co.ukwww.Skoda-auto.comwww.dsautomobiles.comYou can view a full list of resources and episode transcripts here. Connect with LeeAnn: Website Instagram Facebook YouTube Work with LeeAnn: Course: The No BS Guide to Buying a Car Car Buying Service Copyright ©2024 Women's Automotive Solutions Inc., dba The Car Chick. All rights reserved.

How do brands create customers who stay for years or even decades? In this episode, we break down the model behind lifelong loyalty, emotional connection, and trust-based customer experience - the kind that drives repeat revenue, referrals, and real brand love. Our guest is John Boccuzzi, Jr., CX leader, speaker, author of The Art of Seducing Your Customers, and President of ISG Research. With 30+ years studying how companies build trust and deliver memorable customer experiences, John shares the frameworks and stories that prove: CX is not a cost center — it's a growth engine. You'll learn:The #1 factor that determines whether customers returnWhy customer experience is more emotional than operationalThe “Ruth Story” - how one pair of glasses changed John's entire view on CXHow to scale empathy, trust, and personalization across big organizationsWhat brands get wrong when implementing AI in customer experienceThe future of CX and what will matter most in the next 12 months If you lead customer experience, marketing, service, brand, or product, this conversation will reshape how you think about delivering value.Watch Next: https://www.youtube.com/watch?v=rgNCaTYkXCE&t=1864s Key Moments:0:00 Meet John Boccuzzi, Jr.3:20 What Customer Experience Really Is5:20 The “Ruth Story”: Creating Emotional Loyalty10:10 Why Having a Point of View Builds Trust15:15 Training Teams to Deliver Great CX18:55 Scaling Emotional Customer Experiences23:30 How AI Fits Into Customer Experience29:55 The Power of First Impressions33:25 How Brands Stay Relevant Today37:15 Make the Customer Journey Simple42:55 The Future of Personalization49:15 Common Misconceptions About CX50:27 A Trend to Bet On (That Isn't AI) –Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

On this episode of 'The Making Of' Dr. Ashley Joves and Dr. Toni Torres sit down to discuss the exciting first day of Bloom Dental Co. Listen along to the ladies talk about the highs and the lessons learned.First Day Insights and Hurdles at Bloom Dental Co.In this episode of the Making of Podcast, co-host Ashley Joves discusses with Toni the journey leading up to and including her first day seeing patients at Bloom Dental Co. Key topics include overcoming OSHA compliance hurdles, setting up office procedures, experiencing first-day patient interactions, and navigating technical difficulties. Toni  also shares her marketing strategies at a local fall festival that generated new patient appointments. The episode highlights the importance of meticulous planning, trial runs, and adaptability when opening a new dental practice.00:00 Introduction and Recap of Episode Four01:38 This or That: Fun Icebreaker Questions04:37 Toni's First Day at Bloom Dental Co.05:36 OSHA Compliance and Office Setup12:51 Final Preparations and First Patients15:39 Patient Experience and Office Tour28:35 Old School Debit Card Dilemma29:18 Choosing Payment Solutions30:27 Technical Glitches and Fixes31:17 Office Equipment Challenges32:43 Software Decisions: Open Dental vs. Cloud-Based33:25 Hydration and Humor37:22 Team Training and Fall Festival45:28 Marketing Strategies and Patient Engagement50:24 Setting Office Fees and Final ThoughtsFind Dr. Ashley Joves on Instagram @ashleyjovesddsFind Dr. Toni Torres on Instagram @the.joyful.dentist and @bloomdental.coThis season we've partnered with Net32 to bring you an online marketplace where you can compare brands, vendors, and prices all in one place! www.net32.com/TheMakingOfThis episode of The Making Of Podcast is presented by Studio EightyEight — dentistry's story-driven growth agency for startups.  https://s8e8.com/vsl Find Out More Thank you for listening to The Making Of podcast. If you enjoyed it, please share with anyone you think will gain value from the show by clicking on one of the sharing tabs above. SUBSCRIBE to our NEWSLETTER HERE Also, please consider leaving an honest review on iTunes. It helps other listeners find the show, and I would be forever grateful.Questions or comments? Feel free to contact us at - themakingofadental@gmail.comFollow us on Instagram or Facebook and improve your dental practice every day!Have you subscribed? Don't miss a single episode!

Looking for a way to get clients without spending all your time on social media? In this episode, I chat with Patricia about how to use podcasting to bring in steady clients. Listen in and you'll learn how to confidently talk about your services on your show, how to give effective CTAs, and how to use coaching-style episodes to show the value of your work.Listen to The Uncommon Career Podcast: www.theuncommoncareer.com/blogWant to make your podcast POP? Schedule a free call with me at www.ThePodcastTeacher.com/popTake Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Episode 192: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMany online business owners create Facebook groups but struggle to keep them active and alive - no engagement, no conversations, and eventually, a dead community that isn't driving sales calls or clients. In this episode, Shivani Sharma teaches us how to maximize engagement in Facebook groups and revive abandoned communities using strategic challenges, consistent live content, and proven frameworks that turn group members into paying clients. She shares her approach to running regular challenges with VIP upgrades that create urgency, build relationships, and convert community members into high-ticket buyers.About Shivani Sharma: Shivani is a blind six-figure business coach on her way to scaling to seven figures. An award-winning digital marketer, she has worked with globally recognized brands like Coca Cola, Tim Hortons, Mercedes, Nestlé, Dove, and more. Despite thriving in her craft, Shivani found the corporate world an unwelcoming space for someone with her unique challenges. Feeling crushed by the lack of inclusivity, she decided to leave and launch her own marketing agency.However, her entrepreneurial journey wasn't smooth. Even with her vast marketing experience, she struggled to generate clients. Shivani eventually turned inward, mastering organic marketing, sales, and community building. After years of research and experimentation, she cracked the formula for creating a thriving community of buyers.Now, Shivani teaches thousands of women entrepreneurs how to amplify their income and impact without relying on big-budget marketing strategies. Her Group Attraction Marketing Ecosystem has helped countless coaches, consultants, and service providers grow their businesses organically while staying aligned with their values.Register for Shivani's “5 Clients in 5 Days” Challenge: https://www.umarandshivani.com/5c5dchallengegateConnect with Shivani:https://www.facebook.com/Shivs312Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

You know that feeling when you sit down to write your marketing strategy… and 45 minutes later you've reorganised your inbox, made another coffee, and started doubting if you even are a marketer?Yep. That was me. Yesterday.In this episode, I'm bringing you right into the chaos, the Q4 overwhelm, the pressure to make your 2026 strategy “bigger and better,” and that sneaky voice saying you're falling behind.Building next year's marketing strategy doesn't have to feel like climbing a mountain.So, in this first part of my two-part series, I'm sharing:The two biggest mindset traps that make strategy season so overwhelming How to reframe them My five best prep steps to get you out of your head and into actionBy the end, you'll have a plan to actually start your 2026 strategy, with focus, confidence, and combatting that overwhelm.Hit play, grab your calendar, and let's climb that marketing mountain together.Follow me on LinkedIn For more episodes visit my website

We're coming at you fresh from the Energize event where some of the sharpest minds in the green industry broke down what it really takes to build a powerful sales and marketing engine. From defining your customer to creating a repeatable lead system, this panel was absolutely stacked with insight and energy. Tune in as we unpack the key takeaways and share how you can apply them to your own business to drive real results this season.

These marketing strategies should come to an end... or at least, get a significant upgrade! Join host, fitness coach, and mindset expert Dr. Kasey Jo Orvidas as she gives her thoughts on some of the most common marketing strategies fitness coaches use. She shares what she likes and dislikes about them, and what you can do to improve your marketing without making potential clients feel terrible about themselves.Watch full episode on YouTube:  https://youtu.be/OlDYptwGvu0Connect with me on IG! @coachkaseyjoThe Psychology of Signing More Clients Workshop Series [discount code: SECRET]Magnetic Messaging Copywriting Mini Course [discount code: SECRET]5 FREE LESSONS in Mindset and Behavior Change Coaching [Waitlist Health Mindset Coaching Certification]: HealthmindsetcertBehavior Change and Mindset Lessons for Health & Fitness CoachesLEAVE A REVIEW, WIN A WORKSHOP! After you leave your review, take a screenshot and upload it to this form to be entered to win: https://forms.clickup.com/10621090/f/a4452-19651/1AZIEQZ9BBSNBGN161Want me to answer your questions on my next Q&A episode? Drop your questions here: https://forms.clickup.com/10621090/f/a4452-21511/1C8PXEVM8ZR5QVGVP8

For years, Savannah Jordan's sales only came in when she went live. If she wasn't on stories, running AMAs, or pitching in real time, her business stalled. In this episode of Running With Wolves, Savannah shares how she burned that strategy down and rebuilt her marketing so 90% of sales now come from pre-created content—TikToks, feed posts, Reels, emails, and podcasts that sell every day without her being "on." She reveals exactly what shifted, the mindset blocks that had to go, and client case studies that prove this system works across industries.   To apply to work with Savannah, click HERE or to message her on Instagram with questions, click HERE.

This week on China EVs & More, Tu and Lei unpack a scary set of Q3 results for global automakers. Porsche's operating profit nearly vanishes, Mercedes-Benz and Volkswagen Group struggle, and BYD reports its first major profit decline in years. Meanwhile, Li Auto faces a costly Mega recall after a battery-coolant fire, raising new questions about safety and supply-chain quality.Tu shares insights from the Reuters Automotive Summit, including what executives from Rivian, Lucid, and Mercedes-Benz USA had to say about current challenging environment — plus takeaways from Ganesh Iyer of NIO USA. The hosts also discuss how Chinese tech players like Xiaomi and Geely are resetting global expectations, why CATL's battery dominance will continue for the next decade, and what the West must learn from China's hyper-competitive EV market.Chapters02:16 Halloween Reflections and Market Concerns05:04 Li Auto's Recall and Safety Issues08:00 Financial Performance of Major Automakers11:03 Competitive Landscape in the EV Market13:49 Restructuring of German Automakers16:46 Insights from the Reuters Conference19:59 Level 4 Autonomy and Future Trends30:03 The Evolution of Autonomy34:50 Mapping the Future of Autonomous Vehicles39:51 Marketing Strategies in a Multicultural Landscape44:31 Consumer Data Privacy and Trust54:08 The Future of Battery Technology_____Stay tuned for sharp analysis on involution, layoffs at GM, brand marketing shifts, and how the next generation of EVs from Mercedes, Hyundai, and NIO will shape 2026.Companies & Topics Discussed:BYD | Li Auto | CATL | Porsche | Mercedes-Benz | Volkswagen Group | Audi | BMW Group | Beijing Hyundai | NIO | Xiaomi | Geely | Luxeed | DJI | Momenta | FinDreams | Rivian | Lucid | Stellantis | Uber | Nvidia | GM | Honda | Apple | AESC | Gotion | Calb

What if luxury branding isn't about exclusivity anymore, but connection?In this episode of Marketing vs. the World, I am joined by Natalia Chappell, founder of NC & Co., to unpack what's really working in the world of luxury marketing. With years of experience across fashion and e-commerce Natalia brings a grounded, no-fluff perspective on what it takes to make a luxury brand thrive today.We explore how the definition of “luxury” has shifted, why authenticity now matters as much as aspiration, and the crucial role of holistic marketing strategies.What You'll Learn- Evolving Luxury: How modern luxury brands blend aspiration with accessibility through storytelling and authenticity.- Holistic Strategy: Why connecting all your marketing channels matters more than ever for sustainable growth.- Playful Branding: How leaning into creative content - especially on platforms like TikTok and Meta can unlock new audiences.Natalia's journey is also a powerful reminder of what's possible when women lead with clarity, creativity, and courage. Her honest reflections on female-founded businesses and investment show why the industry needs more women at the top.Marketing Vs The World is produced by Urban Podcasts.

"Send me a text"In this episode, discover how to boost your supplement marketing success during Black Friday and Cyber Monday by mastering high-converting mechanisms tailored for fast-moving buyers. Discover how to compress your unique selling mechanism without losing its persuasive impact to drive e-commerce growth and stand out from competitors.Learn the two-part mechanism framework (trust + hope)How to ground your messaging in logic instead of hypeWhich ingredients to spotlightThe three-sentence mechanism formula that converts deal-hunters into believersAnd more... Stop treating your supplement like a commodity and start giving buyers clear reasons to choose your brand over dozens of competitors, even in the crowded discount environment. This episode is essential for supplement marketers aiming to maximize e-commerce growth this holiday season.If you're interested in working with me and my team to improve your supplement business. You can learn more at my website https://creativethirst.com Click here to grab your copy of the Health Supplement Ad Swipe Guide. Discover what really works in funnel marketing Need help increasing sales on your own? Click here Stuck at $1 - $5M in revenue? Click Here Case Study on how Creative Thirst added over $200,000 for one supplement brand

Keywords: entrepreneurship, education, mentorship, customer service, business lessons, faith, science, COVID-19, compassion, organization, time management, organization, business planning, marketing strategies, partnerships, customer relationships, employee empowerment, pricing strategies, mentorship Summary: In this engaging conversation, Mitch Beinhaker and Bryan Wetzel explore a wide range of topics, from Bryan's unique career journey in the fields of photography, production, and entrepreneurship, to his insights on the education system and the importance of mentorship. They discuss the challenges faced during the COVID-19 pandemic, the significance of compassion in customer service, and the value of organization through lists. Bryan shares his experiences and lessons learned, emphasizing the need for understanding and support in both business and personal interactions. In this conversation, Mitch Beinhaker and Bryan Wetzel discuss various aspects of running a successful business, emphasizing the importance of effective time management, organization, and planning. They explore the necessity of having a solid business plan, the balance between passion and practicality in business decisions, and the significance of marketing strategies. The discussion also covers the dynamics of partnerships, customer relationships, employee empowerment, and the importance of valuing one's business and setting appropriate pricing strategies. Finally, they highlight the role of mentorship in guiding business development and success. Takeaways Mitch emphasizes the importance of supporting the show. Bryan shares his journey from Georgia to New York and back. He discusses his experience with 3D technology and its challenges. Bryan highlights the alarming issues in the education system. He talks about his books and the insights gained from interviews. Bryan reflects on the importance of mentorship in business. He shares lessons learned from customer service experiences. Bryan discusses the impact of COVID-19 on his businesses. He emphasizes the need for compassion in customer interactions. Bryan advocates for the use of lists to stay organized. Using technology can save significant time in scheduling. Organization reduces anxiety and increases efficiency. A solid business plan is essential for success. Passion for a business should not cloud judgment. Marketing is crucial for attracting customers. Understanding partnership dynamics is key to success. Customer service can make or break a business. Empowering employees leads to better outcomes. Pricing strategies must reflect the value of the service. Mentorship can provide valuable guidance in business.  Titles From 3D Technology to Entrepreneurship: Bryan's Journey Navigating the Education System: Insights from Bryan Wetzel Sound Bites "People can be complicated." "You got to use the system." "You need a manager." Chapters 00:00 Introduction and Background 02:57 Journey into Production and Entrepreneurship 06:02 Exploring Education and Writing Books 08:55 The Importance of Mentorship 12:08 Customer Relations and Business Ethics 14:59 Navigating Challenges in Business 17:55 Compassion in Customer Service 24:26 The Importance of Mentorship in Business 26:52 Overcoming Fear and Asking for Help 28:05 The Role of Organization in Business Success 31:49 The Power of Lists and Planning 38:48 The Necessity of a Business Plan 41:45 Balancing Passion and Pragmatism in Business 42:57 Breaking Up with Your Business 44:45 Marketing Strategies for Survival 45:54 The Importance of Partnerships 47:58 Navigating Business Relationships 50:36 Customer Service and Reputation Management 52:40 Empowering Employees and Avoiding Burnout 54:28 Valuing Your Business and Pricing Strategies 58:35 The Role of Mentorship in Business Success  

FAQ Friday answering the podcasting question of "What Should I Say in Episode 1?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

For resource-strapped startups, the advent of AI has been a welcome development, particularly in the domain of marketing. Let's take a look at how automation has impacted online marketing and why startups should take notice and act.Learn more at https://leapengine.co/ LeapEngine City: South Orange Address: 215 Waverly Pl Website: https://leapengine.co/

How do you become the go-to choice in your niche so you easily bring in sales? The answer is by positioning your products/services effectively. Today I share four steps to do just that! READ MORE HERE

If your ads, campaigns, or funnels aren't delivering like they used to, it's not just you — and it's not just the algorithm. The truth is, your growth marketing strategy might be out of sync with today's consumers. In this episode, Sonia Thompson, inclusive marketing and growth marketing strategist and host of Inclusion & Marketing, breaks down what's driving diminishing returns in growth marketing — and how to realign your strategy for today's world. You'll learn: Why traditional performance marketing tactics are losing effectiveness. How evolving consumer identities, values, and expectations are reshaping ROI. Three key shifts to modernize your growth marketing playbook — leading with identity, communicating values clearly, and building connection through every touchpoint. If your growth has stalled — or if you're ready to future-proof your marketing strategy — this episode will help you evolve how you grow, who you grow with, and how you connect. Because growth isn't broken — it's just misaligned.

Discover the best Black Friday Cyber Monday strategies from 13 successful founders. Get actionable tips on sales, inventory, marketing, and more for 2025. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

The question that IBPA staff probably gets asked the most by publishers is: How do I sell more books. We're always happy to help, so IBPA's Chief Content Officer Lee Wind joins “Inside Independent Publishing (with IBPA)” to share advice on the most effective and ineffective book marketing tactics, including how you can get your book vetted so bookstores, librarians, and consumers will be more likely to buy it; how you can make your books more discoverable to buyers; how you should successfully market your book pre-publication, during the launch, and post publication; and much more.PARTICIPANTSLee Wind (he/him) is IBPA's Chief Content Officer, and is constantly iterating IBPA's book marketing programs to help our members' books achieve and succeed. A book blogger and author published by six different independent presses himself, Lee is passionate about empowering and amplifying independent voices. As an author, Lee writes stories to empower kids and teens to be their authentic selves and change the world—the same books that would have changed his life as a young gay, Jewish kid. Lee is also the co-founder of We Are Stronger Than Censorship, a nonprofit program that buys and donates two books to offset every one book challenge. You can visit Lee's author website at leewind.orgIndependent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke assists the 3,900 members as they travel along their publishing journeys. Major projects include managing the member benefits to curate the most advantageous services for independent publishers and author publishers; managing the Innovative Voices Program that supports publishers from marginalized communities; and hosting the IBPA podcast, “Inside Independent Publishing (with IBPA).” He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSLearn more about the many benefits of becoming a member of Independent Book Publishers Association (IBPA) here: https://www.ibpa-online.org/Sell more books with IBPA's book marketing programs: https://www.ibpa-online.org/page/ListofBenefits#sellmorebooksSupport independent publishers whose books have been banned through the We Are Stronger Than Censorship campaign: https://www.wearestrongerthancensorship.org/Check out IBPA Chief Content Officer Lee Wind's books here: https://www.leewind.org/Follow IBPA on:Facebook – https://www.facebook.com/IBPAonlineX – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/Follow Lee Wind here:Instagram: https://www.instagram.com/iamleewind/Facebook: https://www.facebook.com/leewindBluesky: https://bsky.app/profile/leewind.bsky.socialYouTube: https://www.youtube.com/user/leewindauthor

Send us a textIn this episode of Imperfect Marketing, host Kendra Corman sits down with Berlyn, founder of Planted Marketing and creator of The Greenhouse community, to explore what it truly takes to build a strong and sustainable brand in today's digital-first world. From simplifying your marketing strategy to embracing what works best for you, this conversation is full of practical insights for business owners at every stage.The Evolution of a Modern MarketerBerlyn shares her journey from photographer to agency owner—how creativity, curiosity, and a desire to make an impact led her to launch Planted Marketing in 2020 and later, The Greenhouse in 2025. The Greenhouse supports solopreneurs and small business owners in the DIY phase of marketing, helping them grow confidently with practical strategies and community support.Building a Strong Brand FoundationWe dive into the three essential pillars every business needs before they dive headfirst into digital marketing:Clarify Your Brand Identity: Beyond logos and colors—define your mission, values, and why. Putting this on paper creates alignment across everything you do.Own Your Online Space: Your website is more than a link in bio. It's your home base for traffic, email collection, and long-term growth.Create a Marketing Wheel: Don't rely solely on one channel. Develop a balanced strategy across multiple touchpoints—like SEO, Pinterest, LinkedIn, or email—so your business doesn't collapse if one channel falters.Simplifying the Marketing ProcessWith endless platforms and strategies available, Berlyn emphasizes the importance of choosing what fits your strengths:Do you love creating videos? Lean into Reels or TikToks.Prefer writing? Focus on blogs or newsletters.Thrive in conversation? Build through networking and community events.Consistency, not ubiquity, is the goal. You don't have to be everywhere—just show up where you enjoy creating.Community as a Growth EngineCommunity building, both online and offline, is a key growth driver. Berlyn highlights:Using social media as a nurturing tool—not just for visibility but for deepening relationships.Engaging authentically through DMs, comments, and Threads to strengthen visibility and trust.Creating systems to stay connected beyond initial meetings—through intentional engagement, coffee chats, or follow-up messages.Email Marketing: The Underrated PowerhouseBoth Kendra and Berlyn agree—email is your most valuable marketing asset. Social media algorithms change, but your email list is yours to own. It's the most reliable channel for building ongoing relationships, sharing updates, and staying in front of your audience.The Rise of AI in DiscoveryBerlyn shares a surprising trend: businesses being found through ChatGPT search—even without formal SEO strategies.Her advice? Make sure your keywords and messaging are consistent across all platforms. Even a single optimized landing page can make a difference in how AI tools surface your brand.Key Takeaways f Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

Do the fundamentals of marketing still matter in an age of AI, social, and shiny new tools?Neil Patel, entrepreneur, bestselling author, and co-founder of NP Digital, joins the Be A Marketer podcast to share why timeless fundamentals are the foundation for any successful marketing strategy. Named a top marketer by Forbes and the Wall Street Journal, Neil has helped businesses of all sizes, from Amazon to startups, drive growth by focusing on what works.In this episode, you'll hear why Neil believes in “search everywhere optimization,” how ugly marketing often outperforms polished campaigns, and why the fundamentals earn you the right to experiment with trends.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Try Constant ContactEasily create a multi-channel campaign out of a single email, social post, or SMSCreate a Social Post and schedule it to publish on social mediaMeet Today's Guest: Neil Patel of NP Digital

In this episode of Scratch, Eric chats with Bronwen Foster-Butler, CMO of Finisterre, the cold-water surf brand from Cornwall proving that purpose and performance can coexist. Bronwen shares how community became Finisterre's real growth engine, from “creating through community, not for it,” to rethinking top-of-funnel marketing and focusing on relationships over reach. She shows how listening to your customers can lower CAC, build loyalty, and create true advocates.Finisterre began with a simple insight: the surf industry's glossy, tropical image that didn't reflect the real, rugged world of UK surfers. Today, it's a B Corp and leading challenger brand proving that you can grow profitably without losing your soul.And finally, she dives into how a strong sense of place in Cornwall's coastline and the shipping forecast origins of the Finisterre name and thus gives the brand its distinct voice. Ultimately, the takeaway for marketers is clear: scaling through a niche isn't limiting but it is the future. Staying true to who you are as a brand, and give a platform to your community to carry the story forward.Watch the video version of this podcast on Youtube ▶️: HERE          

In this dynamic debate episode, Richard Parsons, Founding Partner at True Agency in London, goes head-to-head with Raluca Apostol, Demand Gen Expert at STOICA, to tackle one of B2B marketing's most persistent tensions: should you focus on short-term demand generation or long-term brand building? Raluca makes the case for short-term tactics, arguing for speed, measurability, and immediate ROI that keeps budgets flowing and managers happy. Richard counters with evidence that brand building is the true hero, citing the 90% rule where buyers choose from just three brands that come to mind when they enter the market. The conversation explores budget allocation, the rise of new channels like connected TV and YouTube, and how AI might democratize high-quality brand production. Both debaters ultimately agree that the ideal approach requires the full team on the pitch - but disagree on where to start. This episode sets up Richard's upcoming masterclass on the five principles of growth and optimal budget splits between brand and sales activation.

Laravel expert Joel Clermont joined me on Ditching Hourly to share how he and his co-founder run their successful dev subscription business. Chapters(00:00) - Introduction and Guest Introduction (00:16) - Joel's Background and Business Model Transition (01:54) - Launching the Dev Subscription Model (04:47) - Marketing and Initial Success (07:44) - Client Profiles and Demand (11:19) - Managing Client Expectations and Scope (18:58) - Onboarding and Project Management (21:21) - Handling Messy Projects and Infrastructure (25:06) - Client Capacity and Longevity (26:47) - Exploring Client Sizes and Ideal Fits (28:39) - Balancing Workload and Client Expectations (32:06) - Ensuring Client Satisfaction (34:47) - Managing Work and Time Effectively (43:11) - Challenges and Downsides of Subscription Model (47:54) - Marketing Strategies for Developers (52:52) - Conclusion and Resources Joel's LinksJoel's website » https://nocompromises.io/Joel's books » https://masteringlaravel.io/booksJoel's courses » https://masteringlaravel.io/coursesJoel's community » https://masteringlaravel.io/community ----Do you have questions about how to improve your business? Things like:Value pricing your work instead of billing for your time?Positioning yourself as the go-to person in your space?Productizing your services so you never have to have another awkward sales call or spend hours writing another custom proposal?Book a one-on-one coaching call with me and get answers to these questions and others in the time it takes to get ready for work in the morning.Best of all, you're covered by my 100% satisfaction guarantee. If at the end of the call, you don't feel like it was worth it, just say the word, and I'll refund your purchase in full.To book your one-on-one coaching call, go to: https://jonathanstark.com/callI hope to see you there!

In this episode of the Elite Business Advice Podcast, Chris Moore sits down with Jon Beach, founder of Skilled Trades Media, to unpack one of the most overlooked marketing tools for painting contractors — brand awareness.If you've ever wondered how to get your painting business noticed, remembered, and trusted in your local market, this episode is for you. Jon and Chris dive into what brand awareness really means, when to start investing in it, and how to balance it with your lead generation marketing efforts.You'll learn:

Feel like your podcasting efforts are falling flat, even when your content is amazing? In this episode, I'm sharing 5 podcasting promotion mistakes that might be holding you back from getting more listeners, engagement, and downloads. You'll learn why your “new episode out now!” posts aren't converting, how to make the most of the crucial 72-hour window after publishing, and simple ways to repurpose your podcast content to reach a wider audience.Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Text me your questions. If you are interested in working together, please include your email address. The system doesn't let me respond. Thanks!Want some of my best marketing tips for entrepreneurs? Well, this week I'm digging into podcast marketing strategies that will help your business grow. If you've been podcasting for business, this week's episode is for you.If you don't yet have a podcast for your business, what are you waiting for? It's time. As promised, the affiliate links I said I'd share in the notes. Here are some of the tools I use for my marketing. Podcast recording and editing - DescriptPodcast hosting - BuzzsproutEmail Marketing - Active CampaignMarketing Website Analytics - Clicky  Support the showRegister now for the free SEO class and find out the secrets to being found, generating leads, and making money from Google and in AI Search like ChatGPT. https://www.etchedmarketing.com/registration-seo-class My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here. https://www.etchedmarketing.com/freebies Learn more about 1:1 Elite Marketing Coaching, where we work together for 3 months on your business. I'll help you make more money. https://www.etchedmarketing.com/marketing-coaching Join me in Simple SEO Content, my complete SEO and Content Marketing course that teaches you what to do step-by-step. It walks you through the entire process. (complete course)https://www.etchedmarketing.com/yes Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. https://www.etchedmarketing.com/enroll My favorite marketing tools (affiliate links) Podcast recording and editing - Descript Podcast hosting - Buzzsprout Email Marketing - Active Campaign ...

Episode 191: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMany online business owners start their ventures to gain freedom and spend more time with family, but end up trapped in hustle culture—working more hours than their corporate jobs without the time freedom they craved.In this episode, Rhea Lana Riner teaches us how to build a wildly successful business while keeping faith and family first. She shares how to establish boundaries from day one, systematize early, delegate effectively, lead with authenticity, and adapt through challenges—all while maintaining the values that matter most.About Rhea Lana Riner: Rhea is a visionary entrepreneur, CEO, and founder of Rhea Lana's Children's Consignment Events, a thriving national franchising company with 120 locations across 26 states. What began as a clothing swap in her living room in 1997 for young families has now grown into a multi-million-dollar enterprise, all while keeping the values of motherhood, family, and community at its core.Rhea's mission is helping moms navigate the many hats they wear. She is proud to offer women a flexible path to entrepreneurship through consignment events and franchising. As a mentor and leader, she has helped countless franchise owners mature personally, professionally, spiritually, and emotionally into successful business and community leaders.Rhea Lana lives in Conway, Arkansas with her college sweetheart Dave who she's been married to for over 35 years. When she's not building teams or helping women grow, Rhea Lana is spending time with her family. She has three adult children and is Nonna to four grandchildren, with one more on the way!Book a FREE Consultation with Rhea: https://www.rhealana.com/podcast/#contactformConnect with Rhea:Website: https://www.rhealana.com/ Instagram: @‌rhealanas Facebook: https://www.facebook.com/rhealana.riner LinkedIn: https://www.linkedin.com/in/rhea-lana-riner-84874035/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Your story is your most powerful business tool. Why? Because no one else can tell it like you can.In this episode of Community Kristina and Maria are behind the mic together sharing how to leverage your unique story to grow your business and your impact on social media. In today's age of AI and Ads flooding our feeds, connection now outweighs the polished look and buyers are choosing authenticity over perfection.Are you leaning into what makes your business yours? Are you making the client transformation clear?If not, you're leaving impact, and money on the table.Tune in to break down these three essential pillars of a brand story:Your Aha Moment – the why behind your business.Your Mission – who you serve and why it matters.Your Vision – where you're going and what you stand for.Don't build in the dark!Mentioned in Episode:Episode with Storytelling Coach Alex StreetBuilding In The LightUse Code ‘PODCAST' for $50 off your ticket to High Vibe Women October 2025PodcastherSend me a text!Support the showFor Your Information: • Host your podcast on Buzzsprout! •Join The High Vibe Women Online Community! • Join our favourite scheduling platform Later • FLODESK Affiliate Code | 50% off your first year! Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

In this live episode of Boys Club, the hosts kick off the show from Williamsburg, Brooklyn, introducing new co-host Miranda and covering a broad spectrum of topics with their guests.   Special Guests: Tom Schmidt, Priyanka Desai, Paris Martineau and Dini Mullaji     They discuss the state of crypto with Tom Schmidt, covering market trends and the evolving industry landscape. Priyanka Desai from ADIN shares insights about autonomous venture networks, and Dini Mullaji explains the AI-driven matchmaking platform Sitch. Investigative journalist Paris Martineau delves into her viral report on lead contamination in protein supplements, highlighting significant health risks. Throughout, the episode maintains a blend of informative and lighthearted moments, addressing both technological advancements and pertinent consumer safety issues.   Timestamps:  00:00 Introduction and Welcome 01:15 Today's Special Episode Overview 02:41 Sponsor Messages and Announcements 08:20 Guest Introduction: Tom Schmidt 13:43 Discussion on Crypto Market and Trends 21:44 Mega Eth and Ethereum Foundation Discourse 33:03 Heist at the Louvre 38:14 Meeting and Initial Conversation 38:28 Draft Tweet Discussion 39:53 Art Blocks and Marfa Experience 41:49 Generative Art and NFTs 43:33 AI in Art and Market Trends 49:42 Venture Investing and ADIN 55:58 Shill Minute and Fun Chat 59:21 Upcoming Events and Peptides 01:09:47 Introduction to Stitch AI Matchmaker 01:11:44 In-Depth Onboarding Process 01:12:18 Hand-Reviewed Matches 01:12:33 User Feedback and Honesty 01:13:01 AI's Role in Matchmaking 01:13:28 Reflective Conversations with AI 01:13:50 Balancing Preferences and Flexibility 01:14:32 Non-Negotiables and Red Flags 01:15:02 Matchmaking vs. Swiping 01:15:11 Discussion on 'The Materialists' 01:16:26 Privacy in the App 01:17:18 Specific Dating Preferences 01:17:52 High Intent Users 01:21:36 Company Growth and Expansion 01:23:20 The Concept of Matchmaking 01:23:45 Fundraising and Future Plans 01:24:38 Seasonal Dating Trends 01:25:52 Marketing Strategy 01:29:25 Protein Supplements and Safety 01:31:26 Lead in Protein Supplements 01:33:42 Regulation and Inspection Issues 01:34:48 Consumer Advice on Protein 01:39:21 Viral Impact and Public Reaction 01:40:38 Future Investigations 01:41:27 Nick Cage Movie Marathon 01:44:15 Closing Remarks   Susbcribe to the Newsletters: https://tooonline.beehiiv.com/ https://boysclub.beehiiv.com/  

The B2B marketing playbook is changing faster than most businesses realise.SEO still works. Google Ads still deliver. Email campaigns still convert. But if your entire strategy relies on prospects finding you through traditional Google searches, you're missing a massive shift in buyer behaviour.Your buyers are researching differently. They're having longer, more detailed conversations before they ever visit your website. They're building shortlists from sources you might not even be tracking. And if your brand isn't visible in these new research channels, you're losing deals before you know they exist.In this episode, I'm breaking down three B2B marketing strategies that are working right now for our clients:Why digital PR isn't just for sexy consumer brands. I'll show you how we got an insulation and ventilation company featured across dozens of industry publications by turning new legislation into newsworthy content. Even "boring" B2B businesses can leverage digital PR effectively.How to win when nobody's searching for your solution. When only 20 people per month google your product category, keyword-focused SEO won't cut it. I'll walk through how we drove 361% traffic growth and 11% conversion rates for a takeaway packaging company by targeting problems, not keywords.Why most B2B websites are conversion killers and what to do about it. Jargon-heavy copy, unclear positioning, blocky layouts with zero personality. We redesigned one client's site with B2C principles in mind and generated 51 highly qualified leads in four months. I'll show you exactly what changed.I'll also share data that reveals something surprising: when buyers research solutions in 2026, the brands that get recommended aren't always the ones with the best SEO. Third-party visibility matters more than ever.The fundamentals haven't disappeared. Long sales cycles, multiple decision-makers, and proven channels still define B2B marketing. However, the businesses dominating in 2026 are the ones adding new layers to their strategy, whilst their competitors stick with what worked in 2023.This episode provides the complete roadmap for future-proofing your B2B marketing before your competitors catch on.Enjoy these episodes next:Why “AI Search is Just SEO” is a Dangerous Liehttps://exposureninja.com/podcast/364/The BEST SEO Strategies for 2026https://exposureninja.com/podcast/368/The BEST Digital Marketing Strategies for 2026https://exposureninja.com/podcast/369/

Lindsay and Tim welcome Michelle Maeck from Maeck Weddings to discuss the intricacies of wedding planning, particularly focusing on the importance of collaboration between planners and photographers. They explore the challenges of destination weddings, the cultural differences in wedding planning, and the significance of communication and teamwork in ensuring a smooth wedding day. Michelle shares her insights on what makes a good photographer and the qualities that can help build trust and rapport among wedding vendors. In this engaging conversation, the speakers delve into the evolving landscape of wedding photography and planning, particularly in the wake of the COVID-19 pandemic. They discuss the importance of personalized ceremonies, the impact of trends on wedding celebrations, and the significance of authenticity in vendor-client relationships. The conversation also highlights the challenges of justifying costs for wedding services and the necessity of collaboration among vendors to create a seamless experience for couples.    ⬇️ SUPPORT THE SHOW ⬇️  

In this conversation, Andrew Howard shares his journey from being an entrepreneur in the food truck industry to becoming a successful real estate investor and wholesaler in Dallas, Texas. He discusses the evolution of his business, the challenges faced in the wholesaling market, and the importance of adapting to changing market conditions. Andrew also delves into his experiences with fix and flip projects, the significance of marketing strategies, and his recent venture into new construction. Throughout the discussion, he emphasizes the value of relationships and referrals in building a successful real estate business.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

In this episode of the Investor Fuel podcast, host Michelle Kesil speaks with Jason Fishman, a growth marketer specializing in investor acquisition. Jason shares insights into his innovative marketing strategies for real estate investors, detailing his approach to building awareness and engagement through digital channels. He discusses the importance of a structured marketing strategy, the success stories from his campaigns, and the evolving landscape of digital marketing. Jason emphasizes the significance of building relationships and leveraging referral partnerships to find clients, while also exploring new trends in marketing, including the use of podcasts and AI tools.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

Whether you're a Swiftie or not, Taylor Swift's influence on global spending and the marketing strategies behind her success are impossible to ignore.  In this episode, Deirdre Booth and I explore how AEC firms can draw inspiration from Taylor Swift's innovative marketing tactics to create their own opportunities for growth.

In this episode, Eric Siu dives into the 2026 LinkedIn marketing strategies that actually drive revenue. Discover why consistency beats volume, how horizontal videos outperform vertical, and how to repurpose content fast with Opus. Eric also explains how carousels, newsletters, and proprietary data posts dominate engagement—and breaks down tools like Shield for analytics, carrot for personalized ABM ads, and Stanley for brand voice protection to help you turn content into clients and scale your influence on LinkedIn. TIMESTAMPS (00:00) Why LinkedIn still wins (00:28) Consistency over volume (01:05) Horizontal video advantage (02:22) Scaling with Opus (03:36) Carousels that convert How to Connect IG: / ericosiu X: / ericosiu

In today's episode, I'm getting a little unhinged (in the best way) and sharing the tough truth about why you might not be where you want to be yet. I'm breaking down the hidden ways we slip into victim mode, the excuses that keep us stuck, and the truth about what it actually takes to create the results you say you want. Tune in if you're ready for a wake-up call that'll reignite your drive and get you moving toward your goals.

What if you could create a marketing funnel that works for you while you sleep? Today's guest, Patrick Riddle, is here to show you how to turn cold traffic into cash with a high-converting funnel. Patrick is a seasoned entrepreneur and the CEO of a multi-million-dollar educational publishing company. After getting his start in real estate, he shifted to the info product space, where he's helped thousands of students grow their businesses using smart marketing strategies. But Patrick's strategy isn't just about driving traffic or having a good offer. It's about owning the customer journey from start to finish. He explains how to create front-end offers that bring in the right leads and then maximize profit with smart back-end partnerships, allowing you to scale without risk. We're talking recurring revenue, software upsells, and affiliate partnerships that pay you long after the first sale. Plus, he reveals why email marketing is still king and how you can take advantage of the most underutilized tool in your marketing arsenal to grow your business. Tune in to learn how to turn your funnels into money-making machines and stop leaving cash on the table.  — This episode is part of the 8FE (8-figure entrepreneur) series, where we talk to entrepreneurs who have already passed the million-dollar mark.  — Key Takeaways: 00:00 Intro 02:22 The impact of AI on the info product space  03:32 Building a marketing funnel that actually works 05:25 Patrick's winning business model  18:17 Building an all-star team  21:58 Order bumps and upsells  28:10 Scam reviews, reputation management, and compliance  38:46 Becoming a CEO  53:08 Advice for aspiring entrepreneurs  56:56 Outro — Additional Resources:

Jen Donahoe makes her triumphant return. She's joined by Eric Kress and special guest Stan Kwon from BetaHat.We dig into:Battlefield 6 corrections, marketing takeawaysAndroid's new payment-link era Unity's cross-platform paymentswhat General Intuition's $134 M seed means for spatial reasoning and game dataRovio's restructuring Football Manager deal with FIFA00:00 Welcome03:12 Jen's Update09:17 Industry Insights and Trends14:56 Battlefield Six Analysis23:05 Marketing Strategies and Success26:12 Marketing Choices and Target Audience27:13 Epic vs Google: Legal Battle Update36:42 Unity's New Commerce Management Product41:53 AI and Gaming: General Intuition's Ambitious Plans49:16 Rovio's Restructuring and Industry Trends52:40 Football Manager's Success and Future Plans

Three expert sellers who've sold tens of millions on Amazon reveal what it takes to launch a successful business from scratch in 2025. Strategies, tools, and real seller insights.

In today's episode, I'm sharing how a few small but intentional shifts completely changed the way I move through my day. It's not about doing more or going to another retreat, it's about creating presence in real life. I talk about what it means to make your day-to-day life the practice, how I've redefined stillness and focus, and the simple changes that have helped me feel more productive, clear, and grounded than ever before. I can't wait for you to hear this one. It's been a total game-changer for me, and I know it'll spark something for you too.