Podcasts about marketing strategies

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Best podcasts about marketing strategies

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Latest podcast episodes about marketing strategies

The Not For Lazy Marketers Podcast
Why Staying "On The Fence" Is Destroying Yours Business & My 2-Minute Decision-Making Process

The Not For Lazy Marketers Podcast

Play Episode Listen Later Aug 21, 2025 19:38


Indecision is one of the biggest things holding entrepreneurs back, and in this episode I'm sharing why it's so dangerous and what to do instead. I share my own process for making clear, confident decisions and how I cut through fear and doubt to move forward. If you've ever found yourself second-guessing or stuck in limbo, this conversation will give you the clarity you need to finally commit and go all in.  

Serious Sellers Podcast: Learn How To Sell On Amazon
#693 - Ezra Firestone talks Shopify, Sumo, Amazon, & More!

Serious Sellers Podcast: Learn How To Sell On Amazon

Play Episode Listen Later Aug 20, 2025 37:47


Dive into a unique chat on sumo wrestling, Shopify, Amazon, AI, and scaling e-commerce. Legendary seller insights and heavyweight strategies every serious seller needs. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Join us for an engaging episode as we sit down with E-commerce legend Ezra Firestone, where our shared passion for sumo wrestling takes center stage. We explore the fascinating journey of sumo wrestlers like Koto Shoho and Anishiki, highlighting the surprising rise of Ukrainian athletes in this traditionally Japanese sport. Ezra shares his personal connection to Ukraine, influenced by his business ties and extensive work with Ukrainian professionals. Listen in as we reminisce about the Hawaiian sumo champions who inspired Ezra during his childhood in Hawaii, where Japanese culture played a significant role in shaping his interests and career path. This conversation then transitions into the dynamic world of e-commerce, focusing on the importance of resilience and adaptation. Ezra and Bradley discuss the parallels between maintaining physical well-being and thriving in a competitive business environment. Drawing from personal experiences, we discuss the journey from being sedentary to embracing a healthier lifestyle and how this transformation mirrors our strategic decisions in e-commerce. The shift from Shopify expertise to embracing Amazon's dominance showcases the necessity of staying agile in an ever-evolving market landscape. Finally, we explore the transformative role of AI in e-commerce and the strategies for maximizing growth. AI-powered tools like Zipify are revolutionizing Shopify store performance, but not without raising concerns about the impact on traditional job roles. Our discussion touches on the strategic expansion from Amazon to Shopify, emphasizing the importance of adapting to technological advancements while considering their broader implications. We also dive into effective marketing strategies, highlighting the power of email and SMS in engaging audiences and the importance of balancing business success with personal fulfillment. Join us for a thoughtful conversation that bridges the worlds of sumo and e-commerce, offering insights and inspiration for sellers at any stage. In episode 693 of the Serious Sellers Podcast, Bradley and Ezra discuss: 02:03 - Sumo Fans Discuss Wrestlers From Ukraine and Japan 04:30 - Rediscovering Judo in Upstate New York 06:57 - Resilience and Adaptation in eCommerce 12:00 - Amazon as an Extension of Brand 16:40 - E-Commerce Strategy and Amazon Growth 16:50 - AI-Powered Shopify Store Optimization Strategy  27:24 - Marketing Strategies for E-Commerce Growth 29:33 - E-Commerce Marketing Strategies and Goals 35:03 - Rock Star Mentality and Enjoying Life    

The Ecomcrew Ecommerce Podcast
E612: The 5 Ways Anker Dominated Amazon

The Ecomcrew Ecommerce Podcast

Play Episode Listen Later Aug 20, 2025 24:24


Dave dives into Anker Electronics' success, the #1 largest Amazon FBA seller in the world. Dave talks about the controversial tactics they employed to reach the top and their innovative marketing strategies. This includes using KickStarter for product launches which admittedly is a very uncommon thing to see from a billion dollar company and the top talent they hired so early on. Even if you don't have ambitions to be at the top of the top, there are some things to learn from Anker.    Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today!   Anker electronics is literally the biggest third-party seller on Amazon.   But what did they do to get to the top?    Apart from selling great products, hiring the best they could, and marketing their products well, it doesn't seem like anything special.    In this episode, Dave dives into Anker's success and the 5 controversial tactics they employed into their business that propelled them to the top.    The Big Takeaway Anker Electronics is one of the largest Amazon sellers in the world. The company was founded by an ex-Google engineer, Stephen Yang. Anker's success is attributed to some innovative marketing strategies, including using Kickstarter campaigns to pre-launch their products. They've also hired top-level talent quite early on for their business growth. Anker has avoided black hat tactics that plague the top of the top especially.  Anchor has diversified into a completely different direction while also still being somewhat related. Timestamps 00:00 - The Rise of Anchor Electronics 10:03 - Innovative Marketing Strategies 19:05 - Controversies and Challenges 23:46 - Lessons from Anchor's Success   As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested.   Don't forget to leave us a review on iTunes if you enjoy our content.   Thanks for listening!   Until next time, happy selling!  

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

NUDESTIX Cofounder Taylor Frankel built celebrity partnerships and scaled the beauty empire to 8-figures. Discover the unique equity deals, and authentic content strategy that helps them stay ahead and set the trends.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

The Not For Lazy Marketers Podcast
Why Your Offer Isn't an Instant Yes (And How to Fix It)

The Not For Lazy Marketers Podcast

Play Episode Listen Later Aug 19, 2025 20:07


What's the real reason your audience isn't saying “yes” to your offer? In today's episode, I'm sharing three essential pieces to elevate your messaging and reveal how you can uncover your ideal customer's deepest desires, disrupt their thinking, and position your offer so it becomes an instant yes. Tune in now to discover how to craft messaging so powerful it moves people to take action.

DGMG Radio
Why Marketers Need Great RevOps Partners with Sean Lane, Founding Partner at BeaconGTM and RevOps Expert

DGMG Radio

Play Episode Listen Later Aug 18, 2025 57:56


#274 Growth | In this episode, Dave is joined by Sean Lane, Founding Partner at BeaconGTM and RevOps expert, to talk about scaling RevOps in B2B. With over a decade of experience at Drift and other B2B SaaS companies, Sean shares actionable tips for marketers looking to align operations with business goals.Dave and Sean cover:How to build alignment between sales, marketing, and opsWhy early-stage companies must align operational complexity with their growth maturityHow continuous planning helps marketing and ops teams stay agile as business challenges come upTimestamps(00:00) - - Intro to Sean (07:11) - - Going From Founder Led Sales to Having A Professional GTM (09:52) - - How Ops Bridges Business Goals (13:42) - - How To Align Sales, Marketing, and Operations (17:51) - - Why You Need A Clear Marketing Strategy (20:17) - - How To Build A Partnership Between Marketing and Operations (26:41) - - Guidelines for long term vs short term budgeting and planning (32:19) - - Marketing's Role At The Bottom Of The Funnel (37:14) - - How To Get “Hand-raisers” For Your Product In The Customer Journey (41:06) - - Do Engaged Accounts Measure The Success Of Marketing? (42:56) - - Sean's Podcast ROI (45:12) - - AI Use Cases In Ops (50:14) - - How To Hire A Good Ops Person (53:42) - - Closing Remarks Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Walnut.Why are we pouring all this effort into marketing just to push buyers to a “request a demo” or “contact sales” button?Come on, today's buyers don't want to talk to sales right away. They want to explore your product themselves, see how it works, and understand its value before booking a meeting.That's where Walnut comes in.Walnut empowers marketers and GTM teams to create interactive, self-guided product experiences in minutes. Embed these experiences on your site, in emails, or anywhere in your funnel to let buyers engage on their terms, from awareness to close and beyond. That's the beauty of Walnut - you're getting a platform that your sales and CS colleagues can use to showcase the product too.And the best part? You get real intent data—see which features prospects love, where they drop off, and what's actually driving pipeline. Demo Qualified Leads are the new MQL.Over 500 companies, like Adobe and NetApp, use Walnut to drive 2-3x higher website conversion rates and 7 figures in pipeline on a yearly basis. So do you want to drive more leads, shorten sales cycles, and actually show your product instead of hiding it behind another typical B2B CTA? Go check out Walnut.io. And if you tell them Dave from Exit 5 sent you, they'll build out your first demo for free!

Blue Collar Millionaire Podcast
How to Remove Friction from Sales and Close More Deals

Blue Collar Millionaire Podcast

Play Episode Listen Later Aug 15, 2025 14:35


Tired of losing customers to slow responses, endless follow-ups, and complicated sales processes? In this episode, we break down exactly how to remove friction from your sales process so you can close more deals faster. From instant pricing and transparent answers to automation that builds trust before you even speak to a prospect, this is the future of selling in the blue collar and home service industries. You'll learn: ✅ How instant quotes can win over customers (even if you're priced higher) ✅ Why speed + clarity beats pushy sales every time ✅ How to stack value and remove doubt before the customer even asks ✅ What the next 5 years will look like for blue collar service sales   This approach will help you stand out, win more customers, and keep them coming back.   Learn more about Board Room Elite and how to connect with our community. 

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache
141. How Can I Create My Episodes Faster? Podcasting Tips for Planning, Recording, and Editing

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache

Play Episode Listen Later Aug 15, 2025 3:40 Transcription Available


FAQ Friday answering the podcasting question of "How Can I Create My Episodes Faster?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy

At BossMom, we're normalizing the conversations that help you grow a business while raising a family. In this episode, Dana shares how Boss Moms can harness AI to simplify content creation, get visible faster, and stay consistent without burning out. You'll discover why visibility needs to come first, how to map your messaging so you always know what to say, and how to use AI to turn your ideas into ready-to-post content in minutes. Whether you're struggling to find the time, overthinking every post, or feeling stuck in planning mode, this conversation will help you see that you don't need more hours in your day, you need a smarter way to market. Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

The Not For Lazy Marketers Podcast
From Negotiating Multimillion Dollar Contracts To Working at Embodied, Corporate Systems That Actually Work For Entrepreneurs With Jen Goodall

The Not For Lazy Marketers Podcast

Play Episode Listen Later Aug 14, 2025 68:48


In today's episode, I sit down with Jenn Goodall, the powerhouse Director of Operations behind our done-for-you team, to share the leadership strategies, culture shifts, and behind-the-scenes changes that have transformed how we serve our clients. With decades of experience leading national sales teams, managing multimillion-dollar contracts, and building departments from the ground up, Jenn knows what it takes to create exceptional teams and deliver outstanding results. Tune in now to discover the strategies and mindset shifts that keep high-performing teams and businesses at the top.

Art Marketing Podcast: How to Sell Art Online and Generate Consistent Monthly Sales

Join me in an inspiring conversation with Court Whelan, a multifaceted photographer, podcaster, and conservationist. Court shares his journey from a pivotal internship in Belize to guiding eco-tours around the globe, all while capturing the beauty of nature through his lens. Discover how he blends his passion for photography and conservation, the challenges of the travel industry, and his strategies for growing his art business. Whether you're an aspiring photographer or a nature lover, this episode is packed with insights and inspiration! (00:00) - Introduction to Court Weyland (05:30) - The Journey into Photography (10:00) - The Evolution of Photography Skills (15:00) - The Role of Gear in Photography (20:00) - The Importance of Culling and Editing (25:00) - Building Relationships with Clients (30:00) - Transitioning to Print Sales (35:00) - Future Plans and Sustainability (40:00) - Marketing Strategies for Q4 (45:00) - The Power of Photo Books Court's Website https://shop.courtwhelan.com/ Court's Instagram https://www.instagram.com/the.wild.photographer/ Keep up with the latest https://linktr.ee/artmarketingpodcast Signup for a free account on ArtHelper and use my jazzy coupon code which is POD.  This will give you a free month of the Pro plan that has all the bells and whistles 

Beauty and the Biz
Business Insights for Growth — with Catherine Maley, MBA (Ep. 323)

Beauty and the Biz

Play Episode Listen Later Aug 14, 2025 37:55 Transcription Available


DGMG Radio
Leading Through Change: Recognition, Retention & Culture for Marketing Teams with Rachel Weeks

DGMG Radio

Play Episode Listen Later Aug 14, 2025 59:40


#273 Leadership | Matt is joined by Rachel Weeks, a veteran B2B marketing leader with over 20 years of experience guiding companies through acquisitions, layoffs, and tech disruption. Rachel has led both corporate and field marketing teams and is passionate about recognition-driven team cultures that retain and empower top talent.Matt and Rachel cover:How to build a recognition strategy that actually improves retention (without needing a big budget or fancy platform)Why employee motivation dips during times of stress, layoffs, or AI disruption and what great leaders do differentlyThe role of marketing in internal culture: from branding the program to building peer-driven engagementWhether you're managing a small team or leading an entire department, this episode is packed with practical insights to help you build a culture where marketers feel valued, motivated, and ready to stay.Timestamps(00:00) - – Intro (03:48) - – Rachel's background and leadership lens (06:18) - – What actually makes a recognition program work (08:48) - – How marketing supports internal culture building (11:48) - – Recognition during org changes, stress, and funding rounds (14:48) - – The impact of AI on morale and motivation (18:18) - – What happens when recognition disappears (20:18) - – The “10 minutes by Friday” habit (22:48) - – Easy, no-budget ways to recognize team members (25:48) - – Performance-driven vs. values-driven recognition (30:53) - – Monetary vs. non-monetary rewards (and what people really want) (34:23) - – Recognition vs. pay raises: what the data says (38:23) - – Why people leave even when they're paid well (42:23) - – How to ask for (and give) better feedback (47:23) - – Using AI to create space for strategic work (54:23) - – Final thoughts on leadership, retention, and culture Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Walnut.Why are we pouring all this effort into marketing just to push buyers to a “request a demo” or “contact sales” button?Come on, today's buyers don't want to talk to sales right away. They want to explore your product themselves, see how it works, and understand its value before booking a meeting.That's where Walnut comes in.Walnut empowers marketers and GTM teams to create interactive, self-guided product experiences in minutes. Embed these experiences on your site, in emails, or anywhere in your funnel to let buyers engage on their terms, from awareness to close and beyond. That's the beauty of Walnut - you're getting a platform that your sales and CS colleagues can use to showcase the product too.And the best part? You get real intent data—see which features prospects love, where they drop off, and what's actually driving pipeline. Demo Qualified Leads are the new MQL.Over 500 companies, like Adobe and NetApp, use Walnut to drive 2-3x higher website conversion rates and 7 figures in pipeline on a yearly basis. So do you want to drive more leads, shorten sales cycles, and actually show your product instead of hiding it behind another typical B2B CTA? Go check out Walnut.io. And if you tell them Dave from Exit 5 sent you, they'll build out your first demo for free!

Ad Age Marketer's Brief
LA28 playbook—Olympics marketing strategy, AI and Dungeons & Dragons, with Honda's Ed Beadle

Ad Age Marketer's Brief

Play Episode Listen Later Aug 14, 2025 22:02


Ed Beadle, Honda VP of digital services and marketing, reveals how the automaker is getting more efficient with its marketing and how his background as a media strategist and Dungeons & Dragons Dungeon Master shapes his approach and leadership style.

Wedding Pros who are ready to grow - with Becca Pountney
Part 2 - Getting the enquiries!

Wedding Pros who are ready to grow - with Becca Pountney

Play Episode Listen Later Aug 14, 2025 15:14 Transcription Available


This August on the podcast I am walking you through a step by step analysis of the customer journey. Today in part two we talk about getting the enquiries. People may know you exist, but are you doing enough to turn those viewers into enquirers!Time Stamps:00:07 - Understanding Client Engagement in Wedding Businesses01:04 - Understanding the Inquiry Stage of the Customer Journey04:42 - Marketing Strategies for Wedding Professionals08:09 - Understanding the Importance of Testimonials in Business11:10 - Understanding the Customer JourneyMentioned in this episode:Wed Pros Live in LondonJoin the wedding education event of the year as I bring Wed Pros Live to London. Join us on Wednesday 25th March 2026 at the Royal Horseguards Hotel in London for a full day of high energy, high level wedding education. Get your tickets now!Wed Pros Live 2026

B2B Marketing Excellence: A World Innovators Podcast
B2B Personalized Video Marketing: How to Get in Front of the Right Decision-Makers

B2B Marketing Excellence: A World Innovators Podcast

Play Episode Listen Later Aug 14, 2025 19:52


In-person meetings will always be the gold standard for building relationships. But in B2B, you can't always sit across the table right away. That's why B2B Personalized Video Marketing is such a powerful tool—it lets people see you, hear you, and understand your perspective before the first handshake.At World Innovators, we've seen this work firsthand. When I send an email with a short, personal video, people who have never met me before click because they want to see what I have to say. That video starts a conversation—viewers hear my tone, see my face, and begin to understand that I'm here to help them succeed.In this episode, I'll cover:What makes a B2B video truly personalized.Why videos in email campaigns increase engagement.How to make sure the right people see your video.Simple ways to use AI tools like ChatGPT to plan and repurpose content.If you have a video you're proud of but aren't sure how to get it in front of your ideal audience, let's make sure the right people are clicking, watching, and starting the conversation with you.Thank you for listening, please comment below and let me know what you are doing with your B2B Personalized Video Marketing.

Digital Trailblazer Podcast
How to Get Customers to Spend More Money with You with Kaci Brown

Digital Trailblazer Podcast

Play Episode Listen Later Aug 14, 2025 29:03


Episode 176: Get our no-fluff training on how to build a profitable online business: https://app.digitaltrailblazer.com/register-launch-scale Many online business owners are stuck in the expensive cycle of constantly chasing new customers while struggling with high refund rates, chargebacks, and one-time buyers who never purchase again. This approach is not only the most costly way to grow, but it also creates unsustainable businesses dependent on unpredictable traffic sources.In this episode, Kaci Brown teaches us how to build genuine trust that transforms one-time buyers into loyal brand evangelists. She shares practical strategies for creating feedback loops, implementing proper onboarding systems, and leveraging AI to provide ongoing customer support that keeps clients engaged and spending more over time.About Kaci Brown: Kaci is a mom of 4, business coach, entrepreneur, an eternal free-spirited optimist, and host of the Amplify My Impact podcast. Her passion is simple: helping purpose-driven leaders like you cut through the noise, stop overthinking, and build businesses that align with their values and goals.For years, Kaci has worked with entrepreneurs who felt stuck—trapped in their own heads or overwhelmed by everything on their to-do list and ever-expanding vision, and here's what she's learned: the secret to real progress isn't about doing more—it's about unapologetic soul-alignment; getting clear, staying focused, and showing up consistently.Connect with Kaci:https://amplifymyimpact.com/ https://www.facebook.com/AmplifyMyImact https://www.facebook.com/KaciBrownHQ/ https://www.instagram.com/kacibrownhq/ https://www.youtube.com/@kacibrown3217Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

YAP - Young and Profiting
Hala Taha: LinkedIn Marketing Strategies for Explosive Business Growth | Marketing | YAP Live

YAP - Young and Profiting

Play Episode Listen Later Aug 13, 2025 47:14


Now on Spotify Video! After facing early career setbacks and limited growth opportunities in corporate, Hala Taha turned to LinkedIn and podcasting to build her personal brand. By mastering content marketing and audience engagement, she rose to become a top LinkedIn influencer and podcast host, transforming her side hustle into a thriving media empire. In this episode, Hala joins Jeremy Miner on the Next Level Podcast to share how to leverage podcasting and LinkedIn for brand building, lead generation, and business growth. In this episode, Jeremy and Hala will discuss: (00:00) Introduction (01:59) Storytelling Tips to Engage Your Audience (04:21) Building a Podcast Business from Scratch (09:32) Winning Marketing Tips for Podcast Growth (16:29) How to Scale a Media Business (19:35) LinkedIn Content Strategies for Lead Generation (32:05) Advanced LinkedIn Monetization Strategies Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profitingIndeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITINGOpenPhone - Get 20% off your first 6 months at OpenPhone.com/profitingAirbnb - Find a co-host at airbnb.com/hostMercury - Streamline your banking and finances in one place. Learn more at ⁠⁠mercury.com/profiting⁠⁠Policy Genius - Secure your family's future with Policygenius. Head to policygenius.com/profitingFramer - Launch your site for free at Framer.com, and use code PROFITING Resources Mentioned: Hala's Podcast, Young and Profiting: bit.ly/_YAP-apple  Hala's LinkedIn Masterclass: yapmedia.io/course  Next Level Podcast by Jeremy Miner: bit.ly/NLP-apple  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, Instagram, Social Media, Digital Marketing, Content Creator, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencer Marketing, Digital Trends, Online Marketing, Marketing Podcast

Instagram Marketing Secrets
Make 10K a Month as a Coach Using these 2 Marketing Strategies

Instagram Marketing Secrets

Play Episode Listen Later Aug 13, 2025 48:01


In this episode of the Social Media Entrepreneurs Podcast, host Derek Videll is joined by high-performance coach Saana Kolijonen to discuss actionable Facebook ad strategies tailored for coaches and personal brands selling informational products online. Together, they dive into the importance of clarity in marketing, review various free resources including 'self-talk secrets,' and strategize on using YouTube for increasing client leads. Saana shares insights into managing negative self-talk, creating engaging ad content, and refining lead magnets. Whether you're a coach or a personal brand, you'll find valuable tips on using social media platforms effectively to grow your client base and fulfill coaching programs.00:00 Introduction and Guest Introduction01:13 Free Resources for High Performance Coaching02:33 The Importance of YouTube for Coaches09:02 Effective Facebook Ad Strategies12:37 Creating Clear and Compelling Ad Content17:06 Designing Effective Ad Graphics21:26 Webinars vs. YouTube for Coaches25:12 Sticking to the Video Title25:39 Using Webinars and Screen Recordings26:33 Creating Engaging Content30:31 Effective Ad Strategies32:20 Positive Framing in Marketing44:12 Combining Platforms for Content47:07 Final Tips and Encouragement-----Hosted by Derek VidellLearn How to Run Profitable Facebook Ads Yourself: socialbamboo.com/30 (free call) social bamboo.com/5roas (free course) socialbamboo.com/dwy (paid program) I have DWY and DFY Meta Ads services available. Book a free call to start. Build a Perfectly Trained AI Chatbot: https://pro-bots.ai/trial (free course + 14 day software trial)Instagram | YouTube | SocialBamboo.com

Duct Tape Marketing
How to Own Your Marketing Strategy

Duct Tape Marketing

Play Episode Listen Later Aug 13, 2025 22:32


Sara Nay is the CEO of Duct Tape Marketing and author of Unchained: Breaking Free from Broken Marketing Models. With over 15 years of experience helping small businesses grow, Sara returns to discuss the powerful concept of owning your marketing strategy. In this episode, she unpacks the shift away from outdated agency models toward building lean, AI-enabled systems and internal capabilities. Learn how to take control, simplify your marketing, and build lasting assets that fuel growth. Today we discussed: 00:00 Introduction 00:52 Introducing Sara Nay 03:30 Costs and Risks of Outsourcing Marketing 06:31 Simplifying Marketing Through Focus and Strategy 08:29 Importance of Strategy Over Tactics 10:39 Evolving Marketing Roles: From Doers to Orchestrators 14:37 Adapting to AI: Career Mindset and Skill Development 16:34 Marketing Execution as an Asset: Owning vs Renting 19:27 The Role and Evolution of the Fractional CMO Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

Contractor Growth Tips
#466 Your Remodeling Business' Marketing Strategy—One Step at a Time

Contractor Growth Tips

Play Episode Listen Later Aug 13, 2025 93:39


Most remodelers are pouring money into SEO, ads, or other marketing tactics without a clear plan—and it's costing them leads, time, and profit. In this episode, Logan Shinholser and Aaron Horner break down CGN's 6-stage marketing strategy for contractors, helping you pinpoint exactly where you are and what your next step should be. Whether you're stuck chasing low-quality leads or struggling to stand out in a competitive market, this conversation will help you build a marketing foundation that consistently attracts your ideal clients. Show Notes What You'll Learn in This Episode: Why most remodelers' marketing fails before it even starts The danger of skipping foundational steps (and how to fix it) How to identify your exact stage in the marketing journey The two pieces every strategy must start with: Your Ideal Client Avatar Your Unique Selling Proposition (USP) Real-world examples of contractors who lost jobs—or missed ideal clients—because their messaging missed the mark How to confidently decide your next step so you stop guessing and start growing Who This Episode Is For: Remodeling contractors—especially those in high-end markets—who want to stop wasting marketing dollars, attract their ideal clients, and grow with a strategy that works one step at a time.   Resources & Links Mentioned: Learn more about Contractor Growth Network: https://contractorgrowthnetwork.com

Facebook Ads with a Twang
Facebook VS YouTube Ads: Which One Works in 2025?

Facebook Ads with a Twang

Play Episode Listen Later Aug 13, 2025 10:55


The Niche Is You
The Best Marketing Strategy? Do the Work That Moves You

The Niche Is You

Play Episode Listen Later Aug 12, 2025 18:25


In this episode, I talk about why true marketing starts long before you hit “publish”, how conviction creates connection — without manufactured hype, the difference between selling a product vs. sharing a mission, why your energy will always speak louder than your words and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here's the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:You Don't Need to Reinvent Yourself… You Need to Remember YourselfApple: https://bit.ly/3ImWKgYSpotify: https://bit.ly/4nJAKwY

The Not For Lazy Marketers Podcast
Why I'll Never Apologize for My Ambition Again

The Not For Lazy Marketers Podcast

Play Episode Listen Later Aug 12, 2025 28:28


In today's episode, I'm unpacking something I've been sitting with for months: the idea that ambition and healing don't have to be at odds. I share how I got caught in the cycle of constantly looking backward, questioning my drive, and dimming my fire in the name of “doing the work.” Let's talk about finding the balance—and reclaiming your ambition as your superpower. If you've ever questioned your drive or felt torn between building and being, this one's for you.  

The Business Ownership Podcast
Mastering Digital Marketing - Jennifer Tamborski

The Business Ownership Podcast

Play Episode Listen Later Aug 12, 2025 22:26


Not all ads are created equal — are you running the wrong ones? Could your marketing funnel be killing your ad results? In this episode of The Business Ownership Podcast I interviewed Jennifer Tamborski. Jennifer Tamborski, a seasoned Digital Marketing Strategist, specializes in empowering business owners with innovative marketing and tailored digital strategies.With over a decade of agency experience, she understands the challenges entrepreneurs face, particularly those striving to reach the 250K mark and beyond. Jennifer focuses on providing actionable insights and guidance to help businesses surpass their goals and scale their business without overstretching resources. She's the go-to partner for turning big dreams into tangible realities.Are you targeting the right customers, or just talking to everyone? From targeting your ideal client to balancing analog and digital strategies, this conversation is a goldmine for any business owner looking to scale.Tune in and master digital marketing! Check this out! Show Links:The Marketing Matchmaker Podcast: https://www.virtualmarketingexpert.com/marketing-matchmaker-podcast/Virtual Marketing Expert Website: https://www.virtualmarketingexpert.com/Book a call with Michelle: https://go.appointmentcore.com/book/IcFD4cGJoin our Facebook group for business owners to get help or help other business owners!The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/

Masters in Travel
Ep 237 [REPLAY] How to host client events as a marketing strategy

Masters in Travel

Play Episode Listen Later Aug 12, 2025 47:26


Join Brianna as she chats with Megan Vatnsdal, the passionate entrepreneur behind Onyx and Evergreen Travel, to discuss the ins and outs of attracting new clients and crafting value in our sometimes competitive industry. They explore marketing, but with a twist – how to use events as a way to showcase your value and serve as a catalyst for travel business growth. Plus, they also chat about mentorship, networking, and growing into your entrepreneurial mindset.*For the next few weeks, enjoy replays of listener favorite episodes that were previously behind a paywall. We will be back soon with newly-recorded content.

Sales & Cigars
Sales & Cigars | Marketing Strategy BEFORE Tactics or Technology with Sara Nay | Episode 226

Sales & Cigars

Play Episode Listen Later Aug 12, 2025 35:17


Welcome to Sales & Cigars, the sales podcast where the only smoke we blow is from cigars. In this episode of Sales and Cigars, host Walter Crosby chats with Sarah Nay of Duct Tape Marketing. Sara shares her unique approach to marketing, emphasizing the importance of entrepreneurs taking accountability and owning their marketing efforts. With over a decade at Duct Tape Marketing and now in the CEO role, Sarah discusses their two-fold business model—direct marketing strategies for small business clients and training marketing agencies and consultants.  They highlight the importance of strategy before technology, especially in the age of AI, and provide practical advice on integrating AI to enhance sales and marketing efforts. Sara also shares her entrepreneurial journey, her newly envisioned anti-marketing agency model, and details about her upcoming book 'Unchained: Breaking Free from Broken Marketing Models.' Lastly, she dives into the valuable role of curiosity and effective communication in sales. Key Topics:  Sales Strategies and Introversion The Importance of Listening in Sales Strategy Before Tactics and Technology Leveraging AI in Marketing and Sales Teaching Teams to Use AI Effectively Pricing Transparency and Customer Engagement Pre-Order Sara Nay's Book: https://a.co/d/8OLc4Fa More about Walter Crosby: https://helixsalesdevelopment.com/about/

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache
140. How to Get Your Podcast in Front of More People This Month | Proven Podcasting and Online Marketing Strategies for Fast Audience Growth

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache

Play Episode Listen Later Aug 12, 2025 12:49 Transcription Available


You don't need more hours in the day to grow your podcast; you just need smarter strategies. In this episode, I'm revealing three of the most effective ways to get your podcast in front of more people this month and why they work so well. You'll learn the surprising role SEO plays in podcasting success, where to focus your online marketing for maximum visibility, and what makes certain shows get recommended again and again. Plus, I'm sharing a bonus growth tactic that can give your download numbers a serious boost when the timing is right!Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Simple Marketing and SEO Podcast - SEO 101, SEO Tips, SEO keywords, and  SEO for coaches, online businesses, entrepreneurs.
How to Identify Your Ideal Customer and Why It Matters for SEO. Ep. 145

Simple Marketing and SEO Podcast - SEO 101, SEO Tips, SEO keywords, and SEO for coaches, online businesses, entrepreneurs.

Play Episode Listen Later Aug 12, 2025 12:20 Transcription Available


Have you really figured out who your ideal customer is and what they need from you? Truly understanding your ideal customer will help your SEO efforts because you'll know you're creating the right type of content for your audience. The way your audience interacts with your website is really important to your online marketing, conversion, email list building, and SEO. If you're creating content they aren't interested in, they're not going to stay, sign up for your freebies, become leads, or purchase from you. Do you know who your ideal customer really is? How well do you know them? Listen to this episode and find out what to check and how to make your online marketing work better.  Register now for the free live SEO class and find out the secrets to being found, generating leads, and making money from Google and in AI Search like ChatGPT. https://www.etchedmarketing.com/registration-seo-class My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here. https://www.etchedmarketing.com/freebies Learn more about 1:1 Elite Marketing Coaching, where we work together for 3 months on your business. I'll help you make more money. https://www.etchedmarketing.com/marketing-coaching Join me in Simple SEO Content, my complete SEO and Content Marketing course that teaches you what to do step-by-step. It walks you through the entire process. (complete course)https://www.etchedmarketing.com/yes Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. https://www.etchedmarketing.com/enroll Do you have a question you'd like me to answer on the podcast? Ask it here - https://forms.gle/Fbrqpmss6gxUnaMj7

LSI Behind the Win
Driving Business Growth: Marketing Strategies, Leadership Excellence & Innovation

LSI Behind the Win

Play Episode Listen Later Aug 12, 2025 27:49


Welcome to another episode of 'Behind the Win,' where we delve into the minds of industry leaders shaping the future of business. Today, we're joined by Catherine Bennett, Executive Editor at Utah Business. With a rich background in marketing and a passion for storytelling, Catherine brings a unique perspective on driving business growth through strategic marketing, leadership excellence, and innovation. Let's dive into the conversation.

Retail Success Club
EP 96: Drive More Foot Traffic: Brick and Mortar Marketing Strategies

Retail Success Club

Play Episode Listen Later Aug 12, 2025 17:25 Transcription Available


Struggling to get customers through your doors? You're not alone. Many brick and mortar store owners are missing crucial marketing opportunities that could dramatically increase foot traffic overnight.Join my free training Money Maker hereJoin us inside the TRENDSETTER membership here.Work directly with me in TRENDSETTER VIP, DM Me on IG to applyFollow the Ali Dee on TikTok and Instagram @ali.dee.ceo

Fitness Business University With Vince Gabriele
Genius Marketing Tip (Long Island Gym Tour Episode 3)

Fitness Business University With Vince Gabriele

Play Episode Listen Later Aug 11, 2025 15:41


To get more information about booking a consulting day with Vince, please do one of the following:Send a direct email to Vince to bypass his sales team: vince@gabrielefitness.comClick the link below and fill out the form:https://coaching.vincegabriele.com/ Podcast SummaryIn episode three of the Long Island Gym Tour, Vince visits longtime SPF Mastermind member Jonathan Sodo of Empowered Training. Over lunch, they dive deep into financial discipline, business focus, and practical marketing strategies. Vince emphasizes the importance of knowing your numbers—especially profit and loss statements—before chasing new revenue streams. He challenges Jonathan to focus solely on hitting a specific member goal before launching new offerings like a nutrition program. They also explore maximizing existing marketing wins through the “More, Better, New” method, tapping into local proximity opportunities (like residents living directly above the gym), and leveraging holidays or events to create irresistible offers. Packed with tactical advice and real-world examples, this episode is a playbook for growth without distraction. Top 5 PointsKnow Your Numbers – Review profit and loss statements monthly, understand key expense categories, and track profitability to guide business decisions.Focus Before Diversifying – Hit a critical member or revenue benchmark before introducing new services to avoid diluting your core offering.More, Better, New Marketing – Double down on strategies already producing results, improve their quality, and only then add new methods.Leverage Proximity – Target nearby residents or businesses with special events, trials, and workshops to capture easy, high-retention clients.Make More Offers – Use holidays, appreciation events, and seasonal themes as excuses to run special promotions, generating more leads and sales. To get more information about booking a consulting day with Vince, please do one of the following:Send a direct email to Vince to bypass his sales team: vince@gabrielefitness.comClick the link below and fill out the form:https://coaching.vincegabriele.com/ If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Real Estate Excellence
Michele Tremblay: Signature Open Houses | Top Ponte Vedra Beach Agent

Real Estate Excellence

Play Episode Listen Later Aug 11, 2025 87:57


What happens when a Broadway-bound performer turns her stage presence into real estate success? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits Michele Tremblay. Michelle shares her inspiring journey from center stage to top-producing real estate agent in Northeast Florida. With a rich background in performance, voiceover, and hospitality, Michele brings a rare blend of empathy, creativity, and grit to her clients—earning accolades such as a 2024 Five Star Rising Star award and ranking #55 out of nearly 12,000 agents by the Jacksonville Business Journal. Tracy Hayes dives deep into Michele's career pivot, her luxury branding, and her unwavering consistency. Michele opens up about the realities of starting from scratch as a single mom, leveraging her skills from the entertainment world to thrive in a competitive market. Her story isn't just about selling homes—it's about building a business that reflects her heart, values, and drive. Love this story of transformation and grit? Share this episode with someone dreaming of making a bold career move. Don't forget to subscribe, leave a review, and follow us for more behind-the-scenes stories of real estate success!   Highlights: 00:00 – 14:00 From Stage to Strategy Michele's early dream of Broadway Cruise ship performances & voiceover work Transition from acting to motherhood Why real estate became the next act Interviewing agents before getting licensed 14:01 – 28:00 Getting Real About Real Estate Early challenges and financial realities First 8 months without a deal Importance of mentorship and support Choosing Keller Williams Building confidence through community 28:01 – 42:00 Grit, Growth, and Getting Noticed Juggling motherhood and a new career Showing up consistently and staying available Why she loves the job How past skills shaped her approach Learning to perform under pressure 42:01 – 56:00 Creating Signature Experiences Open houses with style and substance Champagne, cookies, and coloring books Turning every showing into a show Helping buyers visualize potential Marketing with a creative flair 56:01 – 1:12:00 Building Trust and Staying Top-of-Mind Providing real value before the sale How long-term follow-up pays off Collaborating with top-producing agents Personal touches that win clients Empowering new agents with advice 1:12:01 – 1:27:56 Scaling with Heart and Hustle Serving luxury markets authentically Staging, renovations, and listing prep Balancing business with family life Staying consistent with outreach Turning one deal into many     Quotes: "In real estate, I have this very real impact on the families that I help... it's humbling and it's a gift." – Michele Tremblay "You have to be ready to go on a dime—you are your business." – Michele Tremblay "The house feels different when you walk in with a glass of bubbly in your hand." – Michele Tremblay "You're not just buying a home; you're stepping into the next chapter of your life. That's sacred." – Michele Tremblay   To contact Michele Tremblay, learn more about her business, and make her a part of your network, make sure to follow her on her Website, Instagram, Facebook, YouTube, LinkedIn.   Connect with Michele Tremblay! Website: https://www.micheletremblayrealestate.com Instagram: https://www.instagram.com/michelelukovich/ Facebook: https://www.facebook.com/michele.l.tremblay.7/ YouTube: https://www.youtube.com/@micheletremblayrealestate3200 LinkedIn: https://www.linkedin.com/in/michele-tremblay11/   Connect with me! Website: toprealtorjacksonville.com   Website: toprealtorstaugustine.com    SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best.   #RealEstateExcellence #LuxuryRealEstate #RealtorLife #WomenInRealEstate #CareerChange #FromStageToSales #NortheastFlorida #JacksonvilleRealEstate #StAugustineHomes #HomeBuyingJourney #LuxuryListings #OpenHouseStrategy #RealEstateTips #RealEstatePodcast #KWRealtor #SingleMomSuccess #AgentLife #VoiceOverToRealEstate #BoldCareerMoves #EliteAgents

DGMG Radio
The 4-Part Framework for Presentations That Stick and Get Remembered with Vincent Pierri

DGMG Radio

Play Episode Listen Later Aug 11, 2025 54:32


#272 Presentation Skills | Matt is joined by Vincent Pierri, a speaking coach who helps executives and marketers craft compelling, high-stakes talks. With a background as a pastor and public communicator, Vincent has developed a repeatable framework that helps B2B marketers improve how they show up in front of a room, whether it's a conference keynote, a boardroom pitch, or a weekly team update.Matt and Vincent cover:The 4-part framework behind talks that stick: Tension, Trust, Teaching, TakeawayHow to pick the right topic for your talk (and avoid cramming in too much)Why authenticity and simplicity matter more than slide design, and how to keep your delivery grounded and effectiveWhether you're prepping for Inbound, Exit Five's Drive, or just your next big internal presentation, this episode will help you nail the structure and mindset behind a talk that resonates.Timestamps(00:00) - - Intro (02:58) - - Vincent's unusual path to speaking coach (06:48) - - Why marketers need this framework (not just keynote speakers) (09:28) - - The first step: pick one real person you want to help (12:38) - - How to narrow your talk down from too many ideas (15:48) - - The 4-part structure: Tension, Trust, Teaching, Takeaway (18:38) - - Why your talk should start with a problem (not your points) (20:13) - - How to build trust by showing vulnerability (23:18) - - The 3 Cs: Catchy one-liner, Creative analogy, Concrete example (30:23) - - How to make your points memorable (and not Googleable) (33:28) - - Why authenticity beats sounding “smart” (35:38) - - What a strong closing takeaway looks like (38:53) - - When (and how) to start practicing your delivery (40:08) - - Why you should build your talk before your deck (42:33) - - How many slides is too many? (46:23) - - Connecting without slides: lessons from the pulpit (48:38) - - Final advice for marketers prepping talks this fall Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Walnut.Why are we pouring all this effort into marketing just to push buyers to a “request a demo” or “contact sales” button?Come on, today's buyers don't want to talk to sales right away. They want to explore your product themselves, see how it works, and understand its value before booking a meeting.That's where Walnut comes in.Walnut empowers marketers and GTM teams to create interactive, self-guided product experiences in minutes. Embed these experiences on your site, in emails, or anywhere in your funnel to let buyers engage on their terms, from awareness to close and beyond. That's the beauty of Walnut - you're getting a platform that your sales and CS colleagues can use to showcase the product too.And the best part? You get real intent data—see which features prospects love, where they drop off, and what's actually driving pipeline. Demo Qualified Leads are the new MQL.Over 500 companies, like Adobe and NetApp, use Walnut to drive 2-3x higher website conversion rates and 7 figures in pipeline on a yearly basis. So do you want to drive more leads, shorten sales cycles, and actually show your product instead of hiding it behind another typical B2B CTA? Go check out Walnut.io. And if you tell them Dave from Exit 5 sent you, they'll build out your first demo for free!

The Medical Spa Marketing Show
What Marketing Strategies You Need in Place For Your Med Spa & Aesthetic Practice

The Medical Spa Marketing Show

Play Episode Listen Later Aug 11, 2025 25:33


Follow us on Instagram: Instagram.com/theaestheticjunkieAll Podcasts & Resources: https://www.theaestheticsjunkie.com/medical-spa-marketing-show-podcast/

Digital Trailblazer Podcast
The ONE Thing You NEED To Get Right to Build a Profitable Online Business with Judy Weber

Digital Trailblazer Podcast

Play Episode Listen Later Aug 11, 2025 40:42


Episode 174: Get our no-fluff training on how to build a profitable online business: https://app.digitaltrailblazer.com/register-launch-scale Most online business owners struggle with leads, sales, and scaling—and they're almost always focusing on the wrong problem. They chase strategy after strategy, invest in expensive ads and funnels, yet still can't gain traction because they haven't mastered the one thing that makes everything else work: their words.In this episode, Judy Weber teaches us how to solve every business problem through powerful communication. She reveals why the best communicator always wins, how to identify and speak directly to your ideal client's deepest concerns, the four P's of compelling copy (provocative, potent, precise, and punchy), and why starting with higher-ticket offers is easier than selling low-priced courses.Judy emphasizes that success comes from unwavering faith and authentic messaging that disrupts rather than playing it safe.About Judy Weber: Former trial attorney & c suite executive (and life-long women's advocate) turned Kingdom Disruptor & Business Growth Consultant to Christian women with service-based businesses, Judy Weber helps Christian women scale businesses that change the world!Through her Peaceful Profits™ Framework, she teaches women of faith how to scale their revenue (& profits) to multi 6 & 7 figures - WITHOUT expensive ads, exhausting launches or grinding on social media.Judy is Founder & Host of the globally-ranked (ranked #3 of the Top Christian Business Podcasts) – ‘Bold Business. Bold Faith'' Podcast & is a sought-after Keynote Speaker on women and business.Get Judy's FREE Private Podcast Series: https://www.judyweber.co/thefaithshiftConnect with Judy:Website: https://www.judyweber.co Instagram: https://www.instagram.com/judyweberco Facebook: https://www.facebook.com/judyweberco LinkedIn: https://www.linkedin.com/in/judyweberco YouTube: https://www.youtube.com/channel/UCN4VaQJ9Na1IC5hHG8ikCag Podcast: https://www.judyweber.co/podcastWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

This Week in NoCode
From Solo Founder to $80M Exit in 6 Months — The Base44 Bootstrapped Story with Maor Shlomo

This Week in NoCode

Play Episode Listen Later Aug 9, 2025 37:11


In this episode, the host interviews Maor, the CEO of Base 44 and discusses the company's recent acquisition by Wix for $80 million. Maor shares his entrepreneurial journey, from founding his first data science company Explo in 2018 to raising $130 million and managing it for six and a half years. Transitioning from Explo, Maor delves into the launch and rapid growth of Base 44, an AI-driven app-building platform. He emphasizes user experience, the importance of community-driven growth, and offers a detailed demo of Base 44's capabilities. Maor also outlines future plans under Wix, including more advanced AI app-building functionalities and a new app catalog for software distribution.Learn more about Base44: https://base44.com

PSM: Professional Services Marketing
Summer Re-Run: Interview Coaching

PSM: Professional Services Marketing

Play Episode Listen Later Aug 8, 2025 43:15


This week on the PSM Show, we're bringing back one of our most impactful episodes while Deirdre and Damion are out at Amplify AEC. Whether you lead interview prep or support it behind the scenes, this episode offers a powerful mindset shift: coaching is not about directing or fixing. It's about creating emotional safety and helping people shine under pressure. If you've ever coached a must-win team or sat through a feedback session that crushed more than it helped, this one's for you.

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache
139. Explicit or Not? Podcasting Content Warnings and What They Mean for Online Marketing

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache

Play Episode Listen Later Aug 8, 2025 5:09 Transcription Available


FAQ Friday answering the podcasting question of "When Should My Podcast Be Marked Explicit?"Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

The Not For Lazy Marketers Podcast
Rejecting "Soft Girl Era", Radically Owning Your Ambition, and Building a Massive E-Commerce Brand with Angie Lee

The Not For Lazy Marketers Podcast

Play Episode Listen Later Aug 7, 2025 76:32


In today's episode, I'm joined by the always hilarious and wildly creative Angie Lee – podcasting powerhouse, keynote speaker and founder of Soul CBD. We talk about building an 8-figure brand with her brother, why she never wanted to be a CEO, how she uses AI in the most unexpected ways, and what it really takes to grow a loyal, ride-or-die community. Angie keeps it real on entrepreneurship, events, burnout, and the not-so-sexy truth behind “success.” This conversation is packed with gold and laughter—I can't wait for you to hear it.

Up Next
UN 374 - IJRM. A/B Testing.

Up Next

Play Episode Listen Later Aug 7, 2025 23:12


Explore the hidden flaws in A/B testing on platforms like Google and Meta. In this episode, marketing professor Johannes Boegershausen reveals why ad delivery algorithms often undermine true randomization and what that means for marketers and researchers. Learn why platform-based test results shouldn't be over-extrapolated—and how to run more reliable experiments.

Remarkable Marketing
Shell Game: B2B Marketing Lessons on Playing with Perception with Chief Marketing Officer at MasterControl, Kelly Starman

Remarkable Marketing

Play Episode Listen Later Aug 7, 2025 50:08


When AI feels like old news, the most remarkable storytellers don't just talk about it, they show you something you've never seen before.That's exactly what happens in Shell Game, the mind-bending podcast where journalist Evan Ratliff clones his voice and lets it interact with the world without anyone knowing it's not really him. In this episode, we explore the marketing lessons behind it with special guest Kelly Starman, Chief Marketing Officer at MasterControl.Together, we explore what B2B marketers can learn from leading with curiosity, making space for creative risk, and crafting weird, emotional stories that people can't help but talk about.About our guest, Kelly StarmanKelly Starman is a results-focused marketing executive with two decades of driving growth and leading high-performing teams. She has a strong track record in leading large-scale organizational change. Expertise in developing and implementing global go-to-market strategies in the healthcare and technology sectors, including positioning, branding & advertising, digital marketing, demand gen, and marketing automation. What B2B Companies Can Learn From Shell Game:Embrace the weird. Evan Ratliff's podcast stands out because it dares to be different. In B2B, weird isn't a liability—it's an asset. “So much of B2B marketing is just boring,” Kelly says. “I love the idea of being weird… tapping into that and being memorable makes for great marketing.” If your content doesn't break the pattern, it won't break through.Lead with curiosity. Shell Game works because it starts with a single, captivating question: what happens when you clone your own voice and let it speak for you? For Kelly, that spirit of experimentation is essential in modern marketing. “I have not had more fun in my career than I've had in the past six months,” she says. “It has been incredible to really step back and think about what is possible with all this new technology.” Curiosity isn't just a mindset, it's a strategy for discovering what's next before your competitors do.Curate, don't just create. In a world of AI overload, audiences don't want more content, they want better content. That's where curation comes in. “I think there's just so much out there that I find myself really turning to like individuals that I trust,” Kelly says. As marketers, “How do you add value for your customers… where do you go for that curated content to stay as current as you can?” Being a trusted curator builds loyalty in a noisy market.Quote“So much of B2B marketing is just boring... I love the idea of being weird. I usually say like, I want this to be really bold. I want this to be really breakthrough and attention-grabbing."Time Stamps[0:55] Meet Kelly Starman, Chief Marketing Officer at MasterControl[01:07] Why Shell Game?[02:53] The Role of CMO at MasterControl[04:33] What is Shell Game?[12:39] Breaking Down the Content in Shell Game[24:57] B2B Marketing Lessons from Shell Game[28:20] Super Accelerated Learning Techniques[41:28] Mastercontrol's Marketing Strategy[44:38] Measuring ROI Strategically[47:56] Final Thoughts and TakeawaysLinksConnect with Kelly on LinkedInLearn more about MasterControlAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

The Veterinary Marketing Podcast
VMP 295: AI in Veterinary Marketing: Your Smartest Employee or Your Laziest Shortcut?

The Veterinary Marketing Podcast

Play Episode Listen Later Aug 7, 2025 42:47


In this episode, I'm diving deep into how you can use artificial intelligence strategically in your veterinary marketing. AI is changing the game for practices everywhere, but I want to make sure you're not just using it to crank out generic content. Instead, I'll show you how to treat AI like a junior marketing employee — someone who needs your guidance, your brand's unique voice, and a clear strategy to really make an impact. We'll talk about why it's so important to lead with strategy before you ever open up an AI tool, and I'll share my favorite platforms and integrations that can save you time and help you get better results. Throughout the episode, I'll walk you through five high-impact ways to use AI in your practice, from brainstorming content ideas and drafting posts, to repurposing your best material, doing quick research, and even creating custom images. I'll give you practical frameworks for crafting effective AI prompts, so you get content that actually sounds like you and resonates with your clients. Plus, I'll highlight some of the most common mistakes I see practices making with AI like relying on it for strategy or publishing unedited, off-brand content and show you how to avoid them. By the end of this episode, you'll have a clear roadmap for using AI as a force multiplier in your marketing, not just a shortcut. I'll challenge you to put these ideas into action right away by drafting and sending out a newsletter with AI's help then tracking your results and refining your approach. If you're ready to stand out in an AI-driven world and grow your practice with smarter, more authentic marketing, this episode is for you!

Young Boss with Isabelle Guarino
How to Scale a Business Without Burning Out

Young Boss with Isabelle Guarino

Play Episode Listen Later Aug 6, 2025 40:12


What does it take to build a fitness empire at just 21 years old? Tanner Allen, founder of Journey Training, shares his incredible story of passion, grit, and perseverance in this episode of Young Boss. From starting with a storage unit full of gym equipment to creating a thriving fitness business that serves pro athletes, stroke patients, and everyone in between, Tanner proves that youth is your power. In this inspiring conversation, Tanner opens up about the highs and lows of entrepreneurship—pitching investors in a private jet hangar, navigating recessions and pandemic shutdowns, and learning the hard way that self-worth can't be tied to revenue. You'll discover practical advice for young entrepreneurs looking to scale their businesses, overcome burnout, and create systems that allow for real growth without sacrificing personal freedom.Whether you're a young boss or dreaming of becoming one, this episode is packed with valuable lessons on financial literacy, leadership, and building a business you love. Tanner's journey is a masterclass in resilience, innovation, and staying true to your goals, even when the odds are stacked against you.Ready to unlock your entrepreneurial potential? Watch now and be sure to like, share, and follow us on Instagram and TikTok for more success stories and actionable insights that prove your youth is your power.CHAPTERS:00:00 - Intro01:14 - Tanner Allen, Journey Training03:42 - Disappointment in Fitness Industry07:43 - Finding Journey Training Location12:17 - Funding Journey Training Startup14:12 - Securing First Investor14:31 - Hiring Staff for Journey Training19:40 - Economic Impact on Gym Industry21:30 - Pivoting During Economic Challenges25:13 - Marketing Strategies for Gyms26:29 - Online Coaching Services28:11 - Group Coaching Programs29:58 - Challenges in Business Operations32:30 - Rewards of Business Ownership35:40 - Tips for New Business Owners36:51 - Importance of Mentorship38:30 - Journey Training Online Presence39:40 - OutroSubscribe to Young Boss with Isabelle Guarino wherever you get your podcasts, and be sure to like, share and follow on Instagram and TikTok.And remember, youth is your power.

The GaryVee Audio Experience
KEYNOTE: The Real Marketing Strategies That Work in 2025 | Possible

The GaryVee Audio Experience

Play Episode Listen Later Aug 5, 2025 34:14


In this keynote from the Possible conference, GaryVee goes off-script and into the real tactics brands need in 2025. From attention shifts to marketing ROI to the power of creative, he answers raw, unfiltered questions from the crowd. Whether you're a founder, brand builder, or agency lead, this is a must-listen if you want to win where people's attention actually is.

Marketing Against The Grain
6 AI Marketing Strategies To 3x Conversion in 2025

Marketing Against The Grain

Play Episode Listen Later Aug 5, 2025 35:59


Want Kieran's AI Marketing Playbook for 2025? Get it here: https://clickhubspot.com/wcf Ep. 349 By 2027, will 95% of all B2B buyer journeys start on an LLM? Kipp and Kieran dive into the essential AI-powered marketing playbook for building a modern marketing plan from scratch in today's rapidly changing landscape. Learn more on how to win in AI search and boost your share of voice, why mastering short-form content is the new superpower for marketers, and how intent data and micro-audience campaigns can drive greater results than ever before. Mentions ChatGPT https://chatgpt.com/ Claude https://claude.ai/ Canva https://www.canva.com/ XFunnel https://www.xfunnel.ai/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg  Twitter: https://twitter.com/matgpod  TikTok: https://www.tiktok.com/@matgpod  Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934   If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar   Kieran Flanagan, https://twitter.com/searchbrat  ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.

The Not For Lazy Marketers Podcast
Why 7-Figure CEOs Never Ask "How Do I Do This?"

The Not For Lazy Marketers Podcast

Play Episode Listen Later Aug 5, 2025 23:24


Ever catch yourself asking, "How do I do this?" In this episode, I'm breaking down why that question can actually keep you stuck—and what 7-figure CEOs ask instead. I'll walk you through the mindset shift that unlocks true leverage in your marketing, along with real examples from my own business. If you're ready to think and operate like the CEO you are, this one's a must-listen.