Podcasts about marketing strategies

Kopari's VP built an eight-figure influencer strategy. Discover her strategy for creating content flywheels using long-term thinking over big budgets.For more on Kopari Beauty and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In today's episode, I'm joined by Whitney Woodcock, founder of Queen of Millions—a global community of over 200 women across 20+ countries who are learning, investing, and building confidence in the world of crypto. Whitney shares her journey from leaving engineering and a traditional career path to betting on herself, creating financial freedom, and building a movement that blends strategy, intuition, and empowerment. If you've ever craved more freedom or wondered how to get ahead of financial shifts, you don't want to miss this conversation.

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1807: Jeff Goins explains why the most effective marketing strategy isn't about chasing trends but about consistently earning trust through authenticity and generosity. He shows how building meaningful connections, sharing valuable work, and focusing on people over tactics creates lasting impact and loyal supporters. Read along with the original article(s) here: https://goinswriter.com/best-marketing-strategy/ Quotes to ponder: “The best marketing strategy is to care.” “Marketing is not about getting attention. It's about earning trust.” “When you care, people feel it. And when they feel it, they respond.” Episode references: Tribes: https://www.amazon.com/Tribes-We-Need-You-Lead/dp/1591842336 Permission Marketing: https://www.amazon.com/Permission-Marketing-Turning-Strangers-Customers/dp/0684856360 The Icarus Deception: https://www.amazon.com/Icarus-Deception-Things-Really-Matter/dp/1591846072 Learn more about your ad choices. Visit megaphone.fm/adchoices

Andre Banks, founder of NewWorld, unpacks how media, identity, and culture intersect—and what it means for modern marketing. Learn why cultural intelligence matters more than ever in building trust and relevance today.

In this episode of the Investor Fuel Podcast, host Michelle Kesil interviews Jamie Davis, a former teacher turned real estate investor. Jamie shares his journey from education to investing, discussing his first deals, marketing strategies, and the importance of mentorship and support systems. He emphasizes the need for balance between business and family life while building relationships in the industry. Jamie's story is one of growth, learning, and the power of connecting with others in the real estate space.     Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

In this episode of the Investor Fuel podcast, host Michelle Kesil interviews Art Thompson, founder of Common Sense Real Estate 101. Art discusses his innovative approach to real estate, focusing on reducing commission costs for sellers while maximizing equity retention. He shares insights on the current market challenges in Phoenix, strategies for differentiating himself from other agents, and the importance of consumer education. Art emphasizes the need for real estate professionals to adapt and innovate in a saturated market, aiming for significant growth in his business.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

In this episode of the Real Estate Pro Show, host Erika speaks with Hilary Billings, founder of Attentioneers, about the science of attention in content creation. Hilary shares her unique journey from a travel blogger to a successful content creator and personal branding strategist. She emphasizes the importance of capturing attention, sparking emotion, and maintaining authenticity in content. Hilary also discusses how to measure success through watch time and the significance of social media in the real estate industry, especially with the upcoming influence of Gen Z consumers. The conversation concludes with Hilary's plans for expanding her impact through workshops and training.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

Today I'm sitting down with one of my long-term clients and friends, Meg Mosher, a lifestyle family photographer out of New York who has been in business for over 10 years. We're diving into her unexpected journey from engineering into photography, her early experiments with Google Ads, and her renewed passion for documentary family sessions.In this episode, Meg shares how she transitioned from portraits to documentary, why backyard sessions became such a hit, and the lessons she learned about balancing lifestyle and documentary work in her business.Find It Quickly00:27 - Meet Meg 01:01 - Meg's Journey into Photography02:35 - Early Challenges and Learning Experiences04:48 - The Role of Google Ads in Meg's Business07:34 - Transition to Documentary Photography08:19 - Backyard Sessions: Capturing Childhood Memories14:10 - Planning and Executing Documentary Sessions18:25 - Overcoming Initial Fears in Family Photography19:50 - The Joys and Challenges of Day-in-the-Life Sessions24:04 - Balancing Lifestyle and Documentary Photography26:52 - Marketing Strategies for Seasonal Sessions32:03 - Building a Portfolio and Setting PricesConnect with Megmegmosher.cominstagram.com/megmosherphoto

In this episode, I'm sharing the real behind-the-scenes of some massive decisions I'm sitting with right now as I look to scale my company from $3M to $10M. I talk about the tension between short-term decisions that keep the business healthy and the long-term plays that build true legacy, and how I work through the gray area when clarity feels out of reach. If you've ever felt the weight of making the “right” decision in your business, this episode will remind you how to find perspective, create clarity, and move into action with confidence.

On today's episode of Mastering eCommerce Marketing, host Eitan Koter sits down with Gregory Elfrink, Head of Marketing at Empire Flippers. If you're not familiar, Empire Flippers is the largest curated marketplace for buying and selling online businesses, from content sites and SaaS companies to e-commerce stores and agencies.Greg's story is anything but traditional. He started out as an oil rig worker in Alaska before teaching himself internet marketing. That path eventually led him to Empire Flippers, where he's been since the early days, helping grow the company into a major player in the digital M&A world.In this conversation, Greg shares what he's learned about marketing and storytelling, why empathy is at the heart of good copywriting, and how reading fiction can make you a better marketer.He also walks through the process of selling a business, what the vetting looks like, how valuations are set, and why timing matters more than people think. His advice on selling during growth instead of waiting until you've peaked is a perspective many entrepreneurs need to hear.Listeners will also get Greg's take on the impact of AI on SEO, the types of businesses buyers are looking for today, and why control over customer data and marketing channels is becoming more important than ever.Website: https://www.vimmi.net Email us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn | Vimmi LinkedIn | YouTube Guest: Gregory Elfrink, Director of Marketing at Empire FlippersGregory Elfrink's LinkedIn | Empire FlippersWatch the full Youtube video here:https://youtu.be/OAO7AbV0C88Takeaways:Greg Elfrink's journey from oil rig worker to marketing head.The importance of storytelling in marketing and copywriting.Empathy is crucial for understanding customer needs.Utilizing data can enhance content marketing effectiveness.SEO has become a risky endeavor in the current landscape.Sellers often overvalue their businesses due to emotional equity.Buyers seek businesses with full control of marketing funnels.Double-sided marketplaces present unique marketing challenges.Understanding buyer demographics is key to successful transactions.Selling during growth phases can yield better valuations.Chapters:00:00 Introduction to Greg Elfrink and Empire Flippers02:46 The Journey from Oil Rig to Marketing05:43 The Power of Storytelling in Marketing08:31 Marketing Strategies and Data Utilization11:19 Understanding the Seller Onboarding Process14:10 Valuation Insights and Seller Expectations17:03 Navigating the M&A Landscape19:49 Common Mistakes Sellers Make22:37 Buyer Dynamics and Market Trends25:32 The Role of Brokers in M&A28:29 Marketing in a Double-Sided Marketplace31:15 Conclusion and Future Opportunities

Well here we are with episode #666. In this episode:Everything you see, hear, experience, etc. has an effect on youThe influence of group-thinkBuilding up mental fortitude before receiving future blessingsDive into the YIELD Deeply Newsletter: https://dallincandland.substack.com/Silksong's Marketing Strategy is No Marketing - https://www.youtube.com/watch?v=Qw-0_OyQ_q4Thomas Frank's Video About Goals: https://www.youtube.com/watch?v=5eipUK1N160&ab_channel=ThomasFrankStardew Valley Development Story: https://www.youtube.com/watch?v=4-k6j9g5Hzk&ab_channel=ThatGuyGlenDaily Silksong News: https://www.youtube.com/@DailySilksongNewsTime Stamps:Focusing on your field of life and not getting distractedPerks of doing well in each season9:24 - Locking yourself OUT from the world12:08 - Being in Development Heaven Over Development Hell15:41 - You're on Your Own Journey21:57 - Your Growth is NOT InvisibleSupport the show

Do you ever feel awkward trying to sell your coaching or digital offers through podcasting? You're not alone. Many solopreneurs struggle with how to guide listeners toward paid offers without sounding pushy or salesy. In this episode, you'll learn 3 subtle selling strategies that feel natural, build trust with your audience, and turn listeners into paying clients. No sleazy tactics or awkward pitches...just simple podcasting shifts that help you serve generously while confidently guiding your audience to the next step.Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

AI marketing strategies are changing the game for CMOs, agencies, and digital leaders — and in this episode, Tim Peters, CMO of Guideline AI breaks down what's working in 2025 and what's coming next.From managing advertising spend data to leveraging artificial intelligence in advertising, Tim shares decades of experience in B2B marketing, working with startups, global brands, and everything in between.If you're a CMO, founder, or agency owner searching for answers to:“Where should I spend my ad budget next year?”“How do I scale faster without hiring more?”“Which content channels are worth investing in?”“How do I use AI in my sales and marketing efforts?”…this episode delivers clear, insightful, and actionable answers.

In this clip from Episode 191 of Beyond A Million, Mike Koenigs shares the story behind his most effective marketing campaign ever, the “$1,000 Cup of Coffee.” What started as a way to qualify serious prospects quickly turned into a high-converting sales system that helped him bring in multiple six figures in just weeks. If you've ever struggled with long sales cycles or unqualified leads, this is a masterclass in turning conversations into high-value clients. Enjoyed this clip? Check out our full interview with Mike: https://podfollow.com/beyond-a-million

#280 Strategy | In this episode, Dave is joined by Gurdeep Dhillon, CMO of Contentstack. Gurdeep has built an impressive career leading marketing at some of the biggest names in enterprise software, from SAP to Adobe, Marketo to Zoura. Now at Content Stack, he's challenging conventional B2B marketing wisdom in rethinking how enterprise companies should approach demand generation and brand building. In this conversation, Dave and Gurdeep dive deep into why marketing is ultimately a game of memory and reputation, not just lead generation.Dave and Gurdeep cover:The role of Demand Gen in 2025 (and what's changed)Why Brand and Reputation should be prioritized over Lead GenerationProven strategies to create urgency and close sales deals in enterprise marketsA glimpse into ContentStack's team structure and how they plan for growthTimestamps(00:00) - - Intro to Gurdeep (06:51) - - Brand and Audience Marketing (08:03) - - How the Role of Demand Gen is Changing (12:13) - - Brand and Reputation > Lead Generation (17:03) - - How Contentstack is Doing Demand Gen (19:41) - - How to Create Urgency to Win Sales Deals (21:22) - - Making a Good Offer in B2B Marketing (22:38) - - Why Being Bold and Taking Risks is Important in Marketing (28:57) - - Selling Your Vision to Leadership (31:38) - - How Contentstack Has Over 10,000 Global ICP Accounts (36:21) - - Team Structure at Contentstack (41:19) - - Running Marketing and Operating a High-Performing Team (43:35) - - Setting Effective Annual Plans (45:50) - - AI's Role in Marketing (49:24) - - Closing Thoughts Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5

Episode 182: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online business owners struggle with the constant grind of trading time for money, spending countless hours on sales calls and content creation while barely breaking even financially. This exhausting cycle leaves entrepreneurs feeling trapped and wondering if they'll ever achieve the freedom they started their business to gain.In this episode, Brandon and Michelle Barber teach us how to break free from this pattern using their proven offer formula that generated over $10 million in sales. They share their system for creating low-ticket entry offers that naturally lead to high-ticket programs, how to sell directly through masterclasses without endless sales calls, and the specific strategies they use for driving traffic through podcast guesting, email marketing, and relationship building.Grab Brandon & Michelle's FREE Online Course: https://brandonbarbercoaching.com/connections/Connect with Brandon & Michelle:https://brandonbarbercoaching.com/ https://www.facebook.com/brandonbarbercoaching/ https://www.instagram.com/brandonbarbercoaching/ https://www.tiktok.com/@brandonbarbercoachingWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

In this episode of the Fact or Fantasy Podcast, hosts Chase Brown and Kyle, along with guest Jordan Sheinfeld, delve into the world of horror screenwriting, focusing on their experiences with the screenplay 'Nine Kinds of Hell' and the recent film 'Weapons.' They discuss the creative process, challenges faced in writing horror, and the intersection of horror and fantasy. The conversation explores themes of grief, trauma, and societal issues reflected in horror storytelling, as well as the impact of marketing on the success of films. The hosts share personal connections to the stories and the balance of humor and horror in storytelling, culminating in a rich discussion about the messages conveyed in 'Weapons.' In this conversation, the hosts delve into the multifaceted themes of a horror film, exploring the emotional impact of parenthood, the blending of genres, character development, and the significance of humor within horror. They discuss the various perspectives of characters, the dynamics of class within the narrative, and the reveal of the antagonist. The conversation also touches on the implications of nightmares, theories of time and reality, and concludes with reflections on the film's ending and its emotional resonance. Takeaways The horror genre allows for deep exploration of societal issues. Writing a screenplay is a challenging yet rewarding process. Nightmares can serve as powerful inspiration for storytelling. Character development is crucial in horror narratives. The intersection of horror and fantasy can create unique storytelling experiences. Themes of grief and trauma resonate strongly in horror films. Marketing plays a significant role in a film's success. Audience reactions can vary widely, influencing interpretations of the film. Personal experiences of the creator can shape the narrative. The balance of humor and horror can enhance storytelling. The emotional weight of parenthood can deeply affect one's perception of horror. Humor can serve as a counterbalance to the tension in horror films. Character development is crucial for audience engagement and empathy. Class dynamics play a significant role in shaping the narrative and character interactions. The reveal of the antagonist can shift the tone and direction of the story. Nightmares may symbolize deeper emotional struggles and connections. Theories of time and reality can enhance the thematic depth of a film. The ending of a film can leave a lasting impact on the audience's emotional state. Exploring different perspectives can enrich the viewing experience. The blending of genres can create a unique and compelling narrative. Titles Exploring the Depths of Horror From Nightmares to Screenplays Sound Bites "This is our sweet spot." "The story came from a nightmare." "Every clown is frowning inside." Chapters 00:00 Introduction to Horror Screenwriting Journey 03:05 The Creative Process Behind 'Nine Kinds of Hell' 05:46 Challenges of Writing a Feature-Length Horror Screenplay 07:54 Nightmares as Inspiration for Horror Stories 10:32 Character Development and Storytelling Techniques 12:35 The Intersection of Horror and Society 14:46 Exploring 'Weapons': A Modern Horror Tale 17:20 The Dark Fairy Tale Elements in 'Weapons' 19:54 Plot Overview and Key Themes of 'Weapons' 22:29 The Success of 'Weapons' and Audience Reception 25:15 Marketing Strategies and Their Impact on Film Success 27:21 Themes of Grief and Innocence in 'Weapons' 35:15 Exploring Themes of Innocence and Violence 37:48 The Failure of Adults and Hidden Evils 42:21 Grief and Human Emotion in Storytelling 45:50 Subjectivity in Film and Personal Interpretation 49:57 Character Perspectives and Development 57:44 The Role of Humor in Horror 01:03:11 Class Dynamics and Community Responses 01:11:17 Character Development and Foreshadowing 01:11:58 The Reveal of the Antagonist 01:12:41 Impact of Early Villain Reveal 01:15:00 Body Horror and Its Significance 01:18:06 Nightmares and Their Connection 01:22:30 Theories on Reality and Dreams 01:23:50 Exploring Quantum Connections 01:26:48 Rating the Film 01:31:59 The Satisfying Ending 01:38:12 Bittersweet Resolutions and Themes 01:40:59 Fact or Fantasy theme with dragon  

Ted Miller III, renowned business strategist and co-creator of Business Mastery TM3 with Tony Robbins and Chet Holmes joins Mike Abramowitz on this episode of The Better Than Rich Show to share decades of wisdom from working with over 25,000 entrepreneurs. Ted is known for helping service-based business owners build scalable systems, create rockstar teams, and skyrocket revenue through expert sales strategies. Ted reveals how blue-collar business owners can scale into multi-million-dollar operations using better sales systems, smarter hiring processes, and powerful strategic marketing.Whether you're stuck at 1–3 million or just getting your business off the ground, Ted delivers actionable frameworks around:Turning technicians into sales expertsBuilding a sales process that sells itselfHiring A-players using rejection psychologyCreating irresistible marketing using a 30-point copywriting formulaShifting from “I have to” to “I get to” in your businessPerfect for the blue-collar entrepreneur ready to implement white-collar systems.Key Takeaways:How to design a sales process any technician can followThe two traits every A-player hire must haveWhy most marketing messages fail — and how to fix yoursHow to create a business that thrives without youThe difference between confidence and compassion in leadershipResources Mentioned:Ultimate Sales Machine by Chet HolmesInfluence by Robert CialdiniSeller to Stellar by Jordan Winar30-point Marketing Recipe – email Ted at tedmiller@tedmiller3.comConnect with Ted on LinkedIn: linkedin.com/in/tedmiller3

Send us a textTrump's push to reschedule marijuana could accidentally trigger the biggest green rush in U.S. history — or create a total regulatory mess. This week on Cannabis Legalization News, we break down what's really happening with Schedule III, what it means for cannabis businesses, and why the stakes couldn't be higher.

In this conversation, Garry Ashton interviews Stuart Griffiths from Eco Green Garden Care, focusing on sustainability in the gardening industry. They discuss the importance of conscientious capitalism, the mindset required for business growth, and the transition from petrol to battery-powered tools. Stuart shares his journey in the gardening business, emphasizing the role of networking and client acquisition. The conversation also delves into profit margins, the technical aspects of battery tools, and their practical applications in gardening. The discussion concludes with thoughts on the future of battery technology in the industry. In this conversation, Stuart Griffiths and Garry Ashton discuss various aspects of running a landscaping business, including the selection of tools, the future of autonomous mowers, achieving carbon neutrality, effective marketing strategies, and managing client expectations. They emphasize the importance of choosing the right jobs, the evolution of battery-powered tools, and the significance of building a strong brand. The discussion also highlights the challenges of pricing and the necessity of clear communication with clients to ensure satisfaction and prevent scope creep.

Summary:In this engaging conversation, Braedon Kruse discusses various topics ranging from dog training and the importance of service dogs for veterans to the challenges of entrepreneurship and the realities of balancing personal life with business growth. The discussion also touches on the role of AI in marketing, the significance of women in sports, and future aspirations. Braedon shares insights on the dog training industry, the importance of understanding local governance, and the glamorization of entrepreneurship, providing a comprehensive view of his experiences and thoughts. Takeaways:The role of a city manager is akin to that of a CEO.Service dogs play a crucial role in supporting veterans.Dog training requires patience and understanding of behavior.Entrepreneurship demands full commitment and hard work.Balancing personal life and business is a significant challenge.The dog training industry is competitive and requires unique insights.AI is changing the marketing landscape but won't fully replace human touch.Women in sports are gaining recognition and deserve more visibility.Understanding your market value is essential for business success.Planning for the future is crucial for personal and professional growth.Chapters:00:00 Introduction to the Podcast and Guests02:44 Understanding City Management and Local Governance05:26 Dog Training and Behavioral Rehabilitation08:06 The Importance of Service Dogs for Veterans11:04 Challenges and Rewards of Dog Training13:42 Entrepreneurship in the Dog Industry16:30 Balancing Business Growth and Personal Life19:13 The Reality of Entrepreneurship22:09 Navigating Business Challenges and Success25:27 Marketing Strategies for Small Businesses28:24 The Role of AI in Marketing30:54 Future Aspirations and Goals33:53 Women in Sports: The Oklahoma Rage36:38 Final Thoughts and Closing Remarks Become a supporter of this podcast: https://www.spreaker.com/podcast/brews-business--5630487/support.

In this episode, I dive deep into how artificial intelligence is completely transforming the way we approach veterinary marketing, especially when it comes to understanding and connecting with our clients. I'll walk you through why AI's ability to “know” your clients—sometimes even better than you do—means that the days of generic, broad-based marketing are over. Instead, I'll show you how to create detailed client avatars and use them to build hyper-targeted content that truly resonates, helping your practice stand out in a crowded digital landscape. We'll break down the step-by-step process for defining what you want your practice to be known for, building nuanced client avatars that go way beyond simple demographics, and organizing your marketing into strategic content buckets that map to your clients' real-life journeys. I'll share practical examples, like how to turn a generic “senior pet owner” into a fully fleshed-out persona—think Mary, the retired teacher who just wants her dog Buddy to be comfortable in his golden years. Plus, I'll show you how to craft irresistible offers that speak directly to your clients' needs, fears, and aspirations, making your marketing not just effective, but genuinely meaningful. Finally, I'll explain how to leverage AI and social algorithms to your advantage, ensuring your content and ads reach the right people with the right message at the right time. You'll get actionable tips for monitoring your results, refining your avatars, and staying ahead of the curve as AI continues to evolve. If you're ready to future-proof your veterinary marketing and build a practice that truly connects with clients, this episode is packed with insights, strategies, and resources—including a downloadable PDF guide to help you put everything into action.

In this episode, Guy Bauer, founder and creative director of Umault, shares the single biggest lesson he's learned about marketing: never stop. Through analogies ranging from hand-pumped water wells to Top Gun, Guy explains why consistency matters more than perfection, why most marketing efforts will fail before they succeed, and why hitting pause is the most dangerous move a brand can make. If you've ever been tempted to cut spend or stop campaigns because results look flat, this short, punchy episode will remind you why momentum is everything.

FAQ Friday answering the podcasting question of "Where Can I Find Background Music for My Podcast?"This episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Unlock the secrets of AI-powered marketing with Melih Oztalay, CEO of SmartFinds Marketing, in this can't-miss episode of Walk In Victory! Discover actionable strategies to transform marketing from an expense into an investment and leverage artificial intelligence to grow your business, automate your workflow, and stay ahead of the curve.Embrace the future of marketing with AI! Join host NaRon Tillman and marketing visionary Melih Oztalay as they dive deep into the game-changing impact of artificial intelligence on business success. Learn how to automate your marketing, identify the right target audience, and use AI tools to scale your brand faster than ever before. What You'll Learn:Why marketing is your #1 investment in 2025Proven AI automation tools every business should useHow to build a powerful online presence using digital marketingSocial media growth hacks with AIThe role of AI agents in saving time and boosting productivityAdapting to new tech trends for long-term business growthFeatured Guest:Melih Oztalay – CEO, SmartFinds MarketingLinkedIn | SmartFinds MarketingTimestamps:00:00 Marketing: Investment vs. Expense00:13 Introduction and Host Welcome00:25 Effective Marketing Strategies01:58 Understanding Your Target Audience03:07 Building an Online Presence03:53 Leveraging Social Media for Marketing05:20 Growth Hacking and AI in Marketing07:54 Embracing AI and Future Trends08:51 Adapting to Change in Business13:14 AI in Nonprofits and Religious Organizations19:22 Encouraging Seniors to Embrace AI21:40 Conclusion and Call to ActionBecome a supporter of this podcast: https://www.spreaker.com/podcast/walk-in-victory--4078479/support.

In today's episode, I'm sitting down with my friend Gunther Klaus—an incredible entrepreneur, athlete, and true expert in biomechanics. We talk about his path as both an athlete and a business owner, the biggest lessons he's learned along the way, and the challenges of turning deep expertise into simple, impactful marketing. If you've ever struggled with balancing your passion for your craft with the realities of running a business, this conversation is going to resonate with you.

In this episode, Welf Weiger, Associate Professor of Digital Marketing and Chair of the Marketing Department at Alfaisal University, joins us to discuss research he and his colleagues conducted on social media marketing and customer engagement. Together, their work uncovers surprising findings about how brand advocacy and criticism influence not just public perception, but also the purchasing behavior of the advocate or critic themselves.

“The most powerful person in the room is the most vulnerable.” This quote showcases Darryl Isaacs's most valuable technique that can set you apart from your competitors: vulnerability.  In this episode, LAWsome hosts Tanner Jones and Matt Smyers invite Darryl Isaacs,  the Kentucky Hammer, to discuss how raw emotion and vulnerability can be powerful tools in marketing.  Darryl has been invested in marketing strategies since before he got out of law school. No matter where he was, he always knew how to create an instant connection. To this day, he uses strategies strengthened by what makes him unique: his personality. Listen to the latest episode of LAWsome to find out more about making yourself and your law firm stand out.  You can connect with Darryl on his website and his LinkedIn. TLDR: In this episode, you will learn about How vulnerability makes you stand out from your competitors How raw emotion can improve your exposure rate to potential clients What affects humility will have on client connections

Send us a textIn this episode of Imperfect Marketing, I sit down with Nikki Rausch, sales strategist, coach, and master practitioner of Neuro-Linguistic Programming (NLP). We explore how understanding communication at a deeper level can transform the way you sell, market, and connect with others.Nikki shares her unexpected journey into NLP—beginning with a mentor's observation about her body language—and how this one insight set her on a path to over 1,200 hours of NLP training. Along the way, we discuss:Understanding NLP and Its Power in CommunicationWhat NLP really is (and what it isn't)The three categories of communication—words, body language, and voice quality—and why words alone make up just 7%How to adjust your communication style to create stronger connection and trustUsing NLP in Sales and MarketingThe role of “toward” vs. “away from” motivational traits in persuasive messagingHow to balance benefit-focused and pain-point-driven language to appeal to more of your ideal audienceWhy repelling the wrong audience is just as important as attracting the right oneStrategic Word Choices That Make or Break ConversionsThe hidden sales-killer in your copy: why “if” slows down buying decisionsThe simple shift to “when” for stronger embedded commandsHow small tweaks in language can make your offers more compellingKey Takeaways for Marketers and Sales ProfessionalsMarketing is for the buyer who is ready now—stop holding back for fear of judgmentFlexibility in communication attracts more of the right clients without diluting your messageWhy NLP techniques work hand-in-hand with AI-generated content to personalize and convertWhether you're a marketer looking to fine-tune your messaging, a sales professional aiming to increase conversions, or simply someone who wants to communicate with greater influence, this episode offers actionable insights you can start using immediately.Are you ready to unlock the hidden potential in your words, body language, and delivery? Tune in to discover how NLP can transform the way you connect, sell, and market.Connect with NIKKI RAUSCH: WEBSITE: https://yoursalesmaven.com/CONTACT INFO: nikki@yoursalesmaven.com|Facebook - https://www.facebook.com/yoursalesmaven/Instagram - https://www.instagram.com/your_sales_maven/Linkedin - https://www.linkedin.com/in/nicolerauschFREE RESOURCE: Free Training: Seal The Deal: Questions that close sales  https://yoursalesmaven.com/imperfect Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

#279 Content Strategy | In this episode, Dave joins Holly Xiao from HeyGen for an unfiltered conversation about where AI and video marketing are headed. Holly leads B2B marketing at HeyGen, an AI-powered video platform, and she sat down with Dave to dig into what's working (and what's not) when it comes to creating content that actually connects.Dave and Holly cover:Why video hits differently in B2B and how to make yours stand out without blowing your budgetHow AI is reshaping the content production cycle and freeing up marketers to focus on storytellingWhy early adoption matters, and how small teams can use AI to punch above their weightYou can expect a candid, practical conversation about how to scale content, stay relevant, and make the most of AI.Timestamps(00:00) - – Intro (01:27) - – Why this conversation matters (02:44) - – AI is making marketing exciting again (03:53) - – Dave's early bet on video (05:53) - – How LinkedIn video exploded (07:10) - – ROI vs. brand building (08:25) - – From connection to conversion (10:10) - – Why video feels more human (12:16) - – “Maybe your videos suck” (14:22) - – The problem with corporate videos (16:10) - – The value of repetition and reps (18:34) - – How AI speeds up content cycles (20:51) - – Real AI tools Dave is using (22:28) - – Decks, data, and automation (24:53) - – Why creativity still wins (27:15) - – The return of the creative CMO (31:14) - – Personalized content at scale (33:13) - – AI vs. in-person experiences (35:55) - – Do audiences care if it's AI? (38:41) - – What makes an AI video work (41:18) - – Using AI to test and scale video (43:59) - – What small teams should do first (47:37) - – Final advice: be an early adopter Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5

If you're still repurposing emails into Instagram posts and wondering why your content isn't converting, this conversation will completely shift how you approach content creation in 2025. Today I'm joined by my friend and client Dielle Charon, founder of For the 23%, for a deep dive into what's actually working in content right now versus what we used to be able to get away with. We're both seeing the same shift: the passive content strategies that worked a year ago simply aren't cutting it anymore, and the creators who are thriving are the ones treating content creation like the full-time job it actually is. Dielle shares her journey from being able to coast on repurposed content to having to completely revamp her approach, including her storytelling framework where you spend 50% of your content just painting the problem before sharing any solution. We're also diving into why studying content creators (not just business coaches) has been game-changing for understanding how people actually consume content on these platforms. From our content creation routines to what's working (and what's definitely not working) in 2025, this conversation covers the mindset shifts, practical strategies, and honest truths about what it takes to create content that actually converts. We're also addressing the content heartbreak that comes with platforms changing and why fighting the algorithm is the least productive thing you can do with your time. In today's episode, we're talking about: The storytelling framework that's converting  Why studying content creators beats studying coaches  The shift from passive to active content creation  Content creation systems that actually work What's not working anymore Connect with me:  Website Join our email list! Instagram Pinterest Connect with Dielle The WOC Business Show Instagram Youtube Get creative support to turn your content into sales before, during and after your launches. From content classes to learn new campaign marketing skills, to custom designed assets completely done for you, we've thought of it all inside Sales Studio. Join today: https://highflierpowerhouse.com/retainer  Get the photoshoot, website, and content strategy you need to increase your business revenue and reputation. Apply for The Rebrand Experience https://highflierpowerhouse.com/rebrand-experience

Episode 181: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeAI is disrupting SEO and causing massive traffic losses for online businesses as traditional websites become antiquated in the age of AI-powered search results. Many coaches, course creators, and agency owners are watching their organic traffic plummet while struggling to adapt to this rapidly changing landscape.In this episode, Bruce Clay teaches us how to transform websites for the AI era by focusing on question-and-answer content structure. He reveals his proven method of adding detailed FAQs to every page, explains why AI depends on search engines for content filtering, and shows how to rank in Google's AI Overviews. Bruce also discusses the importance of optimizing for multiple SERP features beyond traditional organic results, emphasizing that SEO is now more critical than ever for AI visibility.About Bruce Clay: Bruce is widely recognized as the "Father of SEO," having coined the term "search engine optimization" and practiced SEO since 1996. With nearly three decades in the industry, he has built a global consulting empire with offices across Japan, Australia, Singapore, Europe, and India. Bruce has authored three books on SEO, spoken at over 300 conference sessions, and established himself as a leading authority in search marketing.As the founder and CEO of Bruce Clay, Inc., he has evolved his expertise to encompass the intersection of AI and SEO, developing innovative tools like PreWriter.ai and comprehensive training programs at SEOTraining.com. Clay's current focus centers on helping businesses adapt to the AI-driven search landscape, teaching companies how to optimize for Google's AI Overviews and other emerging search features while maintaining traditional SEO fundamentals.Register for Bruce's Upcoming Training: https://www.seotraining.com/Connect with Bruce:https://www.bruceclay.com/ https://www.linkedin.com/company/bruce-clay-inc-/ https://www.facebook.com/BruceClayInc/ https://www.prewriter.ai/ https://www.seotools.com/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Ever had a marketing nerd moment in a grocery store aisle? That was me last week. I was shopping for soap and paper towels when I spotted two clever packaging choices that completely reframed everyday items—and stopped me in my tracks. And that got me thinking… What if we could borrow the same playbook as big consumer brands? In today's episode, I'm breaking down five powerful marketing strategies that mainstream brands use to breathe new life into their products—and how YOU, as a farmer, can adapt these ideas to your own veggie boxes, meat bundles, cheese, flowers, and more. These aren't complex. In fact, some are as simple as renaming a product or repositioning it for a new use. Here are the ideas we share in this episode, that you can start testing right away! Change the product shape or format to unlock new use cases Sell the benefit, not the product (think: gut health, energy, mood) Bundle and sample to encourage discovery Create new occasions to increase purchase frequency Tie products to identity and lifestyle for emotional resonance Try one of these ideas this week and see if it sparks new customer interest or encourages a repeat purchase! Thank You to Our Podcast Sponsors: Local Line: Local Line is my farm's preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School: Marketing doesn't have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like:

LEAVE A REVIEW if you liked this episode!!Let's Connect On Social Media!youtube.com/anthonyvicinotwitter.com/anthonyvicinoinstagram.com/theanthonyvicinohttps://anthonyvicino.comJoin an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus.www.beyondtheapex.com

What if your entire team's experience, every customer interaction, and the hard-won lessons you've gathered over the years could be turned into actionable, revenue-driving intelligence? In this episode of Predictable B2B Success, Vinay Koshy sits down with Mehdi Tehranchi, serial entrepreneur and CEO of KnowledgeNet AI, to explore the untapped power of AI in B2B sales and organizational knowledge. Mehdi shares candid stories from his entrepreneurial journey—including building tech companies from scratch and guiding them to successful exits—and reveals why most AI pilots fail to deliver real business value. Together, they uncover what it truly takes to leverage AI for meaningful relationship-building, sales productivity, and capturing knowledge that too often leaves with your top performers. You'll discover the unique advantage of organizational AI, why security matters more than ever, and how even startups can harness machine learning for smarter, faster sales without drowning in data complexity. If you're curious about how AI can transform the way your business sells, learns, and grows, this is an episode you won't want to miss. Some areas we explore in this episode include: Leveraging Corporate Relationships – How AI uncovers and utilizes previously untapped relationship networks within organizations.Challenges in B2B AI Adoption – Data limitations, integration issues, costs, and lack of AI talent.KnowledgeNet AI's Role – Positioning the platform as an enterprise “knowledge brain” integrating data across sources.Augmented Intelligence for Sales – Driving productivity and personalized engagement through actionable AI insights.Security & Privacy Concerns – The need for organization-specific, secure AI versus open tools like ChatGPT.Talent and Experience in Startups – Importance of learning from experienced hires at critical growth stages.Organizational Mindset Shifts – Encouraging leaders and teams to adopt and adapt to AI-driven change.Channel Partnerships & CRM Integrations – Go-to-market strategies emphasizing trusted ecosystem partners.Measuring AI Impact – Setting benchmarks, tracking improvement, and iteratively optimizing results.AI Skills for the Future – Emphasis on adaptability and practical AI application over technical prompt engineering.And much, much more...

Monica Dizon is Head of Business Development at Maude Labs. Maude Labs is built for purpose-driven individuals and leaders - their team combines 35+ years of expertise in personal branding, strategy, PR, storytelling, and events. Maude Labs is a global partner for visionary leaders, building purposeful brand ecosystems through strategy, storytelling, and data to help you show up, stand out, and lead with impact. This episode is recorded live at Yspaces Co-Working and Event Space in BGC, Taguig. Yspaces is the official co-working and event space partner of Start Up Podcast PH.In this episode | 01:01 Ano ang Maude Labs? | 04:12 What problem is being solved? | 11:48 What solution is being provided? | 21:47 What are stories behind the startup? | 37:11 What is the vision? | 39:17 How can listeners find more information?MAUDE LABS | Website: https://maudelabs.com | Facebook: https://facebook.com/maudelabsphYSPACES | Website: https://knowyourspaceph.com | Facebook: https://facebook.com/yspacesphTHIS EPISODE IS CO-PRODUCED BY:SPROUT SOLUTIONS: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://sprout.ph⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/SproutPayrollStarter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠APEIRON: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://apeirongrp.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TWALA: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twala.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SYMPH: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://symph.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SECUNA: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://secuna.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠RED CIRCLE GLOBAL: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://redcircleglobal.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MAROON STUDIOS: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maroonstudios.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AIMHI: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aimhi.ai⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠CHECK OUT OUR PARTNERS:Ask Lex PH Academy: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://asklexph.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (5% discount on e-learning courses! Code: ALPHAXSUP)PIXEL by Eplayment: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://pixel.eplayment.co/auth/sign-up?r=PIXELXSUP1⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (Sign up using Code: PIXELXSUP1)School of Profits: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://schoolofprofits.academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Founders Launchpad: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://founderslaunchpad.vc⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Hier Business Solutions: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://hierpayroll.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Agile Data Solutions (Hustle PH): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://agiledatasolutions.tech⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Smile Checks: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://getsmilechecks.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠CloudCFO: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cloudcfo.ph⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (Free financial assessment, process onboarding, and 6-month QuickBooks subscription! Mention: Start Up Podcast PH)Cloverly: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cloverly.tech⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BuddyBetes: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://buddybetes.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠HKB Digital Services: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://contakt-ph.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (10% discount on RFID Business Cards! Code: CONTAKTXSUP)Hyperstacks: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://hyperstacksinc.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠OneCFO: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://onecfoph.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (10% discount on CFO services! Code: ONECFOXSUP)UNAWA: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://unawa.asia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SkoolTek: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://skooltek.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Better Support: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bettersupport.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (Referral fee for anyone who can bring in new BPO clients!)Britana: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://britanaerp.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Wunderbrand: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://wunderbrand.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠EastPoint Business Outsourcing Services: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://facebook.com/eastpointoutsourcing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Doon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://doon.ph⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DVCode Technologies Inc: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dvcode.tech⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LookingFour Buy & Sell Online: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://lookingfour.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠NutriCoach: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://nutricoach.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Uplift Code Camp: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://upliftcodecamp.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (5% discount on bootcamps & courses! Code: UPLIFTSTARTUPPH)START UP PODCAST PHYouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠Apple PodcastsFacebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://facebook.com/startuppodcastph⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://patreon.com/StartUpPodcastPH⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠PIXEL: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://pixel.eplayment.co/dl/startuppodcastph⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://phstartup.online⁠⁠⁠⁠⁠⁠⁠⁠⁠Edited by: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tasharivera.com

**How to Humanise Your Brand in the Age of AI**   *Small Business Made Simple Podcast with host Jenn Donovan & guest Fiona Killackey* Are you curious about harnessing the power of AI in your business, without losing the magic that makes your brand uniquely human? In this episode, Jenn Donovan sits down with Fiona Killackey, founder of My Daily Business, for a thought-provoking and practical chat on navigating business in the AI era. Fiona shares her journey from magazine editor to marketing lead at major brands, all the way to running her own business, always with a focus on aligning your work with your values and living life *beyond the hustle*. Together, they discuss: - How AI is changing the landscape for small business owners   - The risks of relying too heavily on technology (and how to keep it as your assistant, not your authority)   - Practical ways to humanise your brand, connect authentically, and stand out   - Combatting AI bias and why your unique voice matters now more than ever   - Tools and tips Fiona uses daily for business *and* life efficiency   Whether you're an AI skeptic or you're eager to adopt the latest tech, this episode will inspire you to combine the best of both worlds: innovation and heart. Plus, hear about Fiona's popular books and the one AI tool she swears by for creative entrepreneurs. Hit play to find out how to future-proof your brand with authenticity, storytelling, and a very human approach to technology!

What's the real secret behind Alex Hormozi's $100 million weekend launch? In today's episode, I break down why everyone's focusing on the wrong thing when analyzing his massive success. While others are trying to copy his webinar tactics, I'm sharing what actually made that weekend possible - and it has nothing to do with his pitch. If you're ready to stop chasing tactics and start building the foundation that creates unstoppable business growth, this episode will shift how you think about success.  

Being the underdog might feel like a disadvantage or your greatest marketing edge.That's the brilliance of Steph Curry's story. He redefined basketball not by being the tallest or strongest, but by mastering the three-pointer, staying relentlessly consistent, and building an empire as the face of an underdog brand. In this episode, we explore the marketing lessons from Steph Curry with special guest Brian Gilman, Chief Marketing Officer at ThetaRay.Together, we dig into what B2B marketers can learn from embracing the underdog role, cutting through noise with consistency, and focusing on doing one thing better than anyone else to create real brand gravity.About our guest, Brian GilmanBrian Gilam is the CMO at ThetaRay. He is a visionary Chief Executive with a proven track record in spearheading strategic B2B sales/marketing initiatives and driving robust growth. Brian excels in leading companies through critical transitions, including exit events and funding rounds, while managing large-scale projects and multi-million-dollar budgets. He is an expert in crafting high-ROI programs, fostering C-Level engagements, and negotiating impactful partnerships.What B2B Companies Can Learn From Steph Curry:Play the underdog role. Steph could've gone with Nike or Adidas like every other superstar, but he signed with Under Armour, the underdog, and turned it into a cultural force. Brian says, “His role as an underdog… It's endearing to be able to play the role of underdog as well as he does, and I think that's why people resonate with him as well as they do.” For marketers, especially at scale-ups, that lesson is powerful: people root for challengers who feel accessible and relatable. Positioning your brand as the scrappy player in the game can create emotional connection far beyond features and price.Focus on consistency over noise. Steph's greatness comes from showing up every day and blocking out distractions. Brian says, “He controls what he can control.” In marketing, the same discipline applies. Instead of chasing every channel or campaign, concentrate on the actions that matter most. Steph doesn't let the highs get too high or the lows too low, he just executes. That consistency of effort is what makes him durable and dominant. For B2B, that means resisting the urge to “do it all” and instead building steady momentum with tactics that reliably drive results.Do one thing better than anyone else. Steph didn't try to be everything, he mastered the three-pointer until it broke the NBA. Brian explains, “For me, it's always do one thing really, really well. Forget about the marketing machine, you need that one thing, and then build the next thing.” Just as Curry's deep shooting created “gravity” that opened the floor for teammates, one marketing strength executed brilliantly can lift all your other channels. Don't spread yourself thin, find your version of the 30-foot three-pointer and own it.Quotes“I think that in today's market, successful marketers are gonna throw out the book on convention. I've never seen such a highly competitive environment… and unless you're thinking about speed, cutting out the number of touch points, and getting to that face-to-face interaction as fast as humanly possible, you're never gonna get business anymore.”Time Stamps[00:55] Meet Brian Gilman, Chief Marketing Officer at ThetaRay[01:03] Why Steph Curry?[04:28] The Role of CMO of Thetaray[06:23] Who is Steph Curry?[26:58] B2B Marketing Takeaways from Steph Curry[39:13] Brian's Marketing Strategy[42:20] Final Thoughts and TakeawaysLinksConnect with Brian on LinkedInLearn more about ThetaRayAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

Want your podcast to be seen, heard, and ranked? You might be surprised at what actually moves the needle. In this episode, I'm sharing what the Apple Podcast Charts actually measure, how to use them strategically in your podcasting game, and which free and paid tools will help you track your rankings across the globe.Resources Mentioned:Apple Podcasts Chart Info: https://podcasters.apple.com/support/3146-apple-podcasts-chartsRephonic: https://www.rephonic.com/searchPodStatus: https://www.ThePodcastTeacher.com/podstatus (partner link)Take Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

In this conversation, Tommy Mello and Ryan Lee discuss the essential elements of business success, including the importance of mindset, pricing strategies, and building a strong team. They explore the challenges of partnerships, the significance of intentional living, and the need for effective marketing strategies. The discussion emphasizes learning from mistakes, the role of systems in business, and the impact of leadership on company culture. They also touch on financial strategies for sustainable growth and the importance of continuous learning and networking in the business landscape.   00:00 Setting the Stage for Success 03:03 Intentional Living and Business Growth 05:51 The Importance of Mindset in Business 08:58 Navigating Partnerships and Family in Business 12:06 The Power of Pricing and Value 14:49 Building a Winning Team and Culture 17:45 Marketing Strategies for Growth 20:36 Learning from Mistakes and Failures 23:32 The Role of Systems and Processes 26:31 The Impact of Leadership on Business 29:51 Financial Strategies for Sustainable Growth 32:37 The Importance of Continuous Learning 35:24 Building Relationships and Networking 38:27 The Future of Business and Innovation 41:28 Final Thoughts and Key Takeaways  

The fastest-growing companies aren't just using AI—they're reinventing marketing with it. In this video, I break down how AI is transforming marketing by enhancing proven strategies and making campaigns more efficient. From leveraging AI in email and SMS, precision targeting in account-based marketing, and applying the “Three Rs” in content creation, to building automated systems, recruiting top talent, and even shaping product development—AI is becoming the backbone of modern growth. I also share practical tools and real-world examples to help you apply these strategies today. TIMESTAMPS (00:00) Introduction to AI Marketing Strategies (00:29) Proven Strategies Enhanced by AI (03:48) Email and SMS Marketing with AI (06:03) Account-Based Marketing: Precision Targeting (09:10) Content Marketing: The Three Rs (10:00) Building AI Systems for Automation (13:17) Recruiting Top Talent with AI (14:43) Product Building in the AI Era (16:50) Conclusion and Next Steps How to Connect: IG: / ericosiu X: / ericosiu

In this episode, Pat Light and Tevo discuss the return of college football, the competitive landscape of sports media, and the impact of personalities like Dave Portnoy on viewership. They explore the dynamics between College Game Day and Big Noon Kickoff, viewer trends, and the recent controversy surrounding Cracker Barrel's logo change. The conversation highlights the excitement of the upcoming season and the evolving nature of sports media.Chapters00:00 The Return of College Football04:16 The Battle of College Football Shows08:46 Dave Portnoy's Impact on Big Noon Kickoff12:28 Ohio State's Controversy with Portnoy16:25 The Future of College Football Broadcasting27:05 The Appeal of Casual Sports Conversations29:15 Viewer Statistics and Competition Analysis31:57 Predictions for Big Noon Kickoff35:09 The Impact of Game Selection on Viewership37:20 The Business of College Football Shows40:56 Cracker Barrel's Logo Controversy and Marketing Strategies

Episode Summary In this episode of the Work at Home Rockstar Podcast, Tim chats with James Hilovsky, CEO of The FranDream, who helps athletes, executives, and professionals transition from corporate jobs to business ownership through franchising. James shares how the right franchise can unlock flexibility, wealth-building, and control of your future. He opens up about marketing strategies, delegation through subcontractors, and the essential routines that keep home-based businesses running strong. Who is James Hilovsky? James Hilovsky is a former minor league baseball player turned franchise consultant. As CEO of The FranDream, he represents over 400 franchise brands across industries from home services to education to fitness. James specializes in helping aspiring entrepreneurs, former athletes, and professionals find franchise opportunities that match their goals, lifestyles, and investment levels. He also supports business owners ready to scale by turning their existing operations into franchises. Learn more at thefrandream.com. Connect with James Hilovsky: Website: https://www.thefrandream.com Instagram: https://www.instagram.com/thefrandream Facebook: https://www.facebook.com/profile.php?id=100071567684029 LinkedIn: https://www.linkedin.com/in/jhilovsky Host Contact Details: Website: https://workathomerockstar.com Facebook: https://www.facebook.com/workathomerockstar Instagram: https://www.instagram.com/workathomerockstar LinkedIn: https://www.linkedin.com/in/timmelanson YouTube: https://www.youtube.com/@WorkAtHomeRockStarPodcast Twitter: https://twitter.com/workathomestar Email: tim@workathomerockstar.com Timestamps 00:00 Introduction to Today's Episode 00:03 Guest Introduction: James Hilovsky 00:37 Success Stories and Inspiration 01:45 Challenges and Overcoming Mistakes 03:05 The Importance of Networking and Mentorship 06:08 Building a Client Base and Marketing Strategies 11:21 Subcontracting vs. Hiring Employees 14:28 Staying Productive While Working from Home 19:27 Exciting Developments in the Franchise Business 21:15 Understanding Franchising 30:29 Final Thoughts and Contact Information 30:54 Favorite Rockstar and Closing Remarks

This episode dives into the world of brand ambassadorships, exploring how to build authentic relationships with companies, represent yourself effectively, and navigate the responsibilities and rewards of representing a brand. We share personal experiences, lessons learned, and actionable tips for photographers and creatives aspiring to collaborate with brands they genuinely love.Expect to Learn:Tips on fostering genuine connections and aligning with companiesWhy having a consistent and strong portfolio is key to getting noticedHow to approach brands, present your value, and make a lasting impressionThe responsibilities, challenges, and benefits of being a brand ambassadorHow being persistent can open doors to long-term collaborationsSponsors:Thanks to the National Park Foundation for sponsoring today's episode. Enter the Share the Experience photo contest for a chance to win $10,000 and prizes from Celestron, Historic Hotels of America, and YETI. The grand prize winner's photo could be featured on the America the Beautiful—the National Parks and Federal Recreational Lands Annual Pass. Submit your best shots now at sharetheexperience.org/tpmOur Links:Join our subreddit where you can share stories and ask questions:https://www.reddit.com/r/photographermindset/Subscribe to TPM's Youtube page and watch full length episodes: https://www.youtube.com/thephotographermindset/Make a donation via PayPal for any amount you feel is equal to the value you receive from our podcast episodes! Donations help with the fees related to hosting the show: https://paypal.me/podcasttpm?country.x=CA&locale.x=en_USThanks for listening!Go get shooting, go get editing, and stay focused.@sethmacey@mantis_photography@thephotographermindsetSupport the show

In this episode, host Melanie Johnson sits down with marketing and sales veteran, best-selling author, and self-development enthusiast Peter Remington. With decades of experience leading multi-million dollar sales teams and collaborating with major brands, Peter shares his unique journey from car sales to corporate radio, and how powerful personal transformation and mindset shifts have shaped his career and mission. Get ready for inspiring insights into building your personal brand, the incredible impact of collaboration, and why mindset is crucial for entrepreneurial success. Peter also gives us a behind-the-scenes look at his latest project—a compilation book featuring the real-life stories of nearly 30 entrepreneurs, each sharing the wins, struggles, and moments that defined their business journey. Plus, discover how Peter repurposes content, leveraging books, apps, courses, and daily inspiration to reach and uplift thousands.

Click here to schedule free consultation with New Patient Group and/or WrightChat  Click here to subscribe and watch on The Brian Wright Show YouTube Station  Click here to subscribe to The Brian Wright Show Podcast  Click here to register you and your team for NPG Iconic.  Click here to view and purchase The Three/Five Steps to Overcoming Price Inquiries on the Phone Click here to listen to Why your Marketing Strategy Sucks!  Lights, studio, truth. Brian Wright and returning co-host Dr. Robert Barton open this episode like a frank conversation between business partners who refuse polite platitudes. What begins as a backyard reunion — complete with whitewater rafting and a busted plantar fascia — quickly becomes a case study in missed opportunity: Dr. Barton's urgent call to a nearby clinic goes unanswered, and what follows is a forensic tour of why that single moment represents a universal epidemic in customer acquisition. Through anecdote and data, Brian and Robert unpack five stealthy ways practices and small businesses quietly lose new patients and customers: inconsistent Google hours that push prospects away before they even dial, voicemails and web leads that die in a queue, missed calls that never get returned, undertrained front-desk staff who can't sell value over price, and the mindset that confuses cheaper with smarter. They don't sugarcoat the truth — this episode will make you uncomfortable if you're not ready to act. Every story is a lesson. Dr. Barton's snapped plantar fascia and the failed local clinic become the entry point into startling statistics — nearly half of inbound medical/dental calls go unanswered — and a vivid metaphor: your practice is a leaky boat, and plugging those holes is far more effective than bailing water with more advertising. Brian and Robert show how tiny operational shifts (adjusting your Google hours, answering web leads in under 10 minutes, owning the voicemail follow-up) convert casual searchers into loyal fans — the people who drive referral streams and exponential growth. But this episode is not just technical advice; it's a leadership story. They challenge owners to stop asking staff if calls are being answered (staff rarely tell the boss when things fail) and instead take ownership: observe, mystery-call, measure, and train. Real-world vignettes — from Whole Foods baggers to treatment coordinators and back-office chaos — illustrate how experience and hospitality can command higher prices and deeper loyalty, while penny-pinching on operations leaks annual revenue that never shows up on the balance sheet. Listen for practical takeaways you can act on immediately: how to rethink your Google profile, why rapid lead response matters, the scripts and mindset that make front-desk conversations convert, and why outsourcing or backup answering services can be a surgical fix the moment you implement them. If you want blunt, evidence-backed advice delivered with humor, urgency, and a co-host who's been in the trenches, press play — and bring a notepad.   "Brian Wright is a combination of Marcus Lemonis from the Profit and the entire Shark Tank Team." Dr. Staci Frankowitz  Welcome to The Brian Wright Show. A podcast dedicated to entrepreneurs, their team members and their families but for anyone wanting to transform their life, career and/or business in the new economy. After eight seasons as the host of The New Patient Group Podcast, the show has been rebranded to The Brian Wright Show. The Brian Wright Show Audio Experience is hosted by globally renown motivational speaker, business consultant and life coach, Brian Wright. He is a trusted consultant and speaker for some of the biggest name entrepreneurs and corporations in the world, including AlignTechnology, the makers of Invisalign. He has been featured in Forbes, CNBC and The National Journal. He is currently the Founder & CEO of New Patient Group and also WrightChat. He is married and has two children. "Brian Wright is the Tony Robbins of the new economy." Stephanie Solomon - Author Learn invaluable life and leadership lessons to build a better culture. Learn advanced  strategies and techniques around sales, hospitality, customer service, psychology, verbiage, presentation, communication and more to grow your business. Learn essential  online marketing  strategies and techniques to attract new customers, new patients, etc.. Entrepreneurs that learn and implement the above will see an increase in new customers, new patients, sales, revenue, referrals, efficiency and profit, while reducing stress, chaos and ad costs.  For many years this podcast was known as the New Patient Group Podcast. It was dedicated to orthodontists, dentists and other doctors that owned their own business. This is still our niche and we want you to know this podcast is still for you. A podcast dedicated to improving the lives, careers and businesses of Orthodontists, Dentists and other doctors that own their own practice. Learn fresh new ways to improve your leadership skills to create a unique culture. Learn innovative ways to create an online marketing presence to increase new patients.  Learn forward thinking ways to increase production, collections, treatment conversion, profit and more. Learn how to lessen advertising and marketing costs to increase profit. Learn inspiring ways to improve your life and career. Learn mind blowing ways to improve customer service, hospitality, presentation skills, verbiage and much more.  New patient phone call skills, patient experience, treatment coordinator presentation topics and so much more. This podcast is listened to by orthodontists, dentists, plastic surgeons, reps, executives and anyone else wanting the most out of their life, career and business. Topics that dive deep into business, marketing, advertising, culture, leadership, and hundreds of other topics. This podcast is also for Treatment Coordinators, Receptionists and other employees wanting to advance their career and help the practice they work for thrive.