Podcasts about marketing strategies

  • 6,181PODCASTS
  • 16,345EPISODES
  • 30mAVG DURATION
  • 4DAILY NEW EPISODES
  • Jul 10, 2025LATEST
marketing strategies

POPULARITY

20172018201920202021202220232024

Categories




Best podcasts about marketing strategies

Show all podcasts related to marketing strategies

Latest podcast episodes about marketing strategies

NETWORK MARKETING MADE SIMPLE
How To Transform Your Social Media Marketing Strategy

NETWORK MARKETING MADE SIMPLE

Play Episode Listen Later Jul 10, 2025 29:48


Katie Brinkley is transforming social media marketing with her less is more 4-post strategy.With two decades of expertise, Katie's unique method helps clients achieve more growth while posting less.Leveraging platform-agnostic storytelling, Katie tailors tactics to each brand's goals, driving measurable results efficiently.Katie Brinkley has been in the social media game since the days of Myspace. She brings corporate-level strategies to your business's marketing plan. There are a lot of social media channels out there and she's made it her mission to learn which channels you need to spend time for your business and how to make that platform work to bring in the right clients.She has a unique insight into and unparalleled understanding of how to get your ideal client interested in and engaged with YOUR business! Whether it is one-on-one training with you or group training with your team, she will develop the RIGHT online strategy for your business.As a keynote speaker, Katie draws from her seasoned experience at the forefront of digital marketing. She informs and entertains audiences with: Actionable tips for high-impact social media strategies, Case studies demonstrating targeted platforms and content, Motivation to improve brand presence through quality engagement, and Keys to unlocking business growth with smart social techniques.Katie blends big picture concepts with on-the-ground execution. Attendees walk away strategic yet inspired to make meaningful connections on social media.She is also the author of the best-selling book, "The Social Shift.", In an era where Artificial Intelligence and Web 3.0 are reshaping our digital interactions, it's more important than ever to stay grounded in authenticity. This book is an urgent call to action for entrepreneurs, marketers, and anyone who uses social media to forge meaningful connections in a landscape increasingly driven by consumption.Grab your copy here: https://a.co/d/2jpfykQLearn all about Katie and her agency here: https://yournextstep.agency/Don't forget to register for our FREE "Clients on Command: Your LinkedIn Content Strategy" Workshop, HERE

FULL COMP: The Voice of the Restaurant Industry Revolution
Office Hours: Dominate Google without writing a single blog post

FULL COMP: The Voice of the Restaurant Industry Revolution

Play Episode Listen Later Jul 10, 2025 8:58


I'm Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I've spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies that help independent restaurant owners run smarter, more successful businesses.In this episode, I tackle the current state of SEO and why traditional strategies can be both expensive and ineffective. Instead, I share a smarter approach I call “SEO jacking”—a method that boosts visibility by partnering with established local media and influencers. It's all about giving restaurant owners practical, actionable ways to build their online presence without relying on costly SEO tactics.  Takeaways:Most restaurant owners think they need more guests.Profit isn't random, it's engineered.SEO is often seen as too expensive or exhausting.Traditional SEO is slow, expensive, and unreliable.Partnering with top-ranking sites is more effective than outranking them.SEO jacking boosts credibility and visibility quickly.Media folks are more likely to write about you after a great experience.Crafting win-win pitches is essential for collaboration.Google wants trusted sources, so borrow their credibility.Visibility can be achieved faster than traditional blogging methods.Chapters00:00 Introduction to Full Comp and Profitability Masterclass01:48 The Relevance of SEO in the Restaurant Industry05:36 SEO Jacking: A New Approach to VisibilityIf you've got a marketing or profitability related question for me, email me directly at josh@joshkopel.com and include Office Hours in the subject line. If you'd like to scale the profitability of your restaurant in only 5 days, sign up for our FREE 5 Day Restaurant Profitability Challenge by visiting https://joshkopel.com.

The Not For Lazy Marketers Podcast
Danielle Gertner's No-BS Guide to Self-Mastery and Personal Power

The Not For Lazy Marketers Podcast

Play Episode Listen Later Jul 10, 2025 84:19


In today's episode, I'm joined by the incredible Danielle Gertner - speaker, emcee, self mastery mentor and podcast host. We talked about radical ownership, redefining success, the pivot from hustle to self-mastery, and how embracing play can actually fuel your growth as a human and entrepreneur. Danielle brings the kind of raw, contagious energy that makes you want to reevaluate your routines and reconnect to what really matters. If you're craving a more joyful, embodied approach to business and life—this one's for you.

Investor Fuel Real Estate Investing Mastermind - Audio Version
From Frustration to Fortune: Brad Chandler's Real Estate Journey

Investor Fuel Real Estate Investing Mastermind - Audio Version

Play Episode Listen Later Jul 10, 2025 23:28


In this conversation, John Harcar interviews Brad Chandler, a successful real estate investor and realtor, who shares his journey from frustration with traditional real estate practices to creating a thriving business. Brad discusses his innovative marketing strategies, the importance of building relationships with realtors, and the challenges of scaling his business. He emphasizes the significance of being proactive in seeking funding and the surprising amount of money available from investors. The conversation provides valuable insights for aspiring real estate investors and entrepreneurs.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

Pomp & Unpopular
Data Won't Save Your Business! Human-Centric Marketing in the Age of AI

Pomp & Unpopular

Play Episode Listen Later Jul 10, 2025 7:17


Welcome back to The Pomp and Unpopular Podcast, where we flip the script on conventional wisdoms (today, the topic is MARKETING). In this episode, host Talia—author, artist, and business & relationship consultant—dives deep into the often-overlooked power of humanity in digital marketing. In a world where AI reigns and data is king, we've become obsessed with metrics, analytics, and optimization. But what happens when we lose sight of what really connects us—human emotion, authentic stories, and real relationships? Join us as we challenge ineffective marketing paradigms and explore: Join us as we challenge ineffective marketing paradigms and explore: ✅ Why data tells you what is happening, not why ✅ How formulaic, robotic marketing kills emotional resonance ✅ The parallel between transactional marketing and surface-level relationships ✅ How to craft brand narratives that spark connection and community ✅ The secret to long-lasting customer loyalty in 2025 and beyond Whether you're a seasoned marketer, entrepreneur, or creative, this episode is a wake-up call to stop chasing perfection and start telling stories that matter.

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive
5 Personal Brand Secrets That Make You Stand Out Online With Taylor Smith

Thrive By Design: Business, Marketing and Lifestyle Strategies for YOUR Jewelry Brand to Flourish and Thrive

Play Episode Listen Later Jul 9, 2025 46:07


Ready to stop hiding behind your bench and start building a personal brand that drives sales? In this transformative episode, Tracy sits down with Taylor Smith, founder of The Power Table and self-proclaimed "pivot queen," to uncover why personal branding isn't just nice-to-have; it's essential for standing out in today's saturated market.Taylor shares her journey from college professor to multi-six-figure entrepreneur across physical products, digital courses, and coaching, revealing how embracing her pivot story became her greatest business asset. If you've ever felt like your varied experience makes you "flaky" or wondered how to separate yourself from your business, this episode will completely shift your perspective.Discover the five personal branding secrets that help creative entrepreneurs attract their ideal customers, build authentic connections, and increase profitability—all while staying true to who you are.In this episode, you'll learn:[8:00] Why hiding behind your products is hurting your sales[14:30] The identity crisis keeping creatives from building personal brands[21:30] How seeking validation from strangers led to business burnout[25:20] The five personal branding secrets that drive sales[30:00] Why enthusiasm is your secret weapon for standing out[35:00] How to use social proof beyond testimonialsHere are the resources mentioned in the show:Follow @taylorsmithonline on InstagramStand Out and Sell Summit, July 23-25Join Desire AI in the BetaAre you enjoying the podcast? We'd be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. Click here to review the show on Apple podcast or your favorite platformSelect “Ratings and Reviews” and “Write a Review”Share your favorite insights and inspirationsIf you haven't done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won't get elsewhere.xo, Tracy MatthewsFollow on Social:Follow @Flourish_Thrive on InstagramFollow @iamtracymatthews  InstagramFollow Flourish & Thrive Facebook

The MindShift Podcast with Darrell Evans
349: 3 Advanced Marketing Strategies That Work to Grow an Established Business

The MindShift Podcast with Darrell Evans

Play Episode Listen Later Jul 9, 2025 13:56


Have a question for Darrell? Text the show here.Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.Want help to market, grow, and scale your business? Schedule a free strategy session.In this episode, I take you behind the scenes of a real growth strategy diagnostic call with a business owner who's doing everything right - crushing SEO, nailing social media, optimizing Google ads - but hit a plateau trying to double their business. What blew me away was spotting three massive growth opportunities they were completely missing, even with over 1,000 customers in their database. One strategy alone could unlock serious revenue just sitting right under their nose. After 20 years in marketing and helping generate over $300M in client revenue, I've seen this pattern countless times - businesses get so close to breakthrough growth but miss what's right in front of them. If you're stuck at your current level despite doing all the 'right' things, this episode reveals exactly what to look for next. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

Facebook Ads with a Twang
How To Make $4,667 Profit In 30 Days With Low Ticket Offers

Facebook Ads with a Twang

Play Episode Listen Later Jul 9, 2025 38:45


I'm pulling back the curtain on my actual low-ticket funnel — what I launched, what I tested, what worked (barely), what flopped hard, and why I'm not giving up on it.   If you've been thinking about launching a digital product, testing ads, or growing your list with something people actually buy — this episode lays it all out. Including real numbers, offers I'm experimenting with (like the After Us Guide), and my honest take on what's worth fixing vs. scrapping.  

LMA Podcast
Smarter Content, Better SEO: AI Tips for Legal Marketing Strategies

LMA Podcast

Play Episode Listen Later Jul 9, 2025 21:35


Join host Natalia Villanueva and digital marketing expert Amanda Sexton for a focused discussion on how generative AI is transforming SEO and content strategy in the legal industry. From the pitfalls of AI-generated content to the power of storytelling and performance metrics that matter, this episode equips legal marketers with practical ways to stay visible and credible in a rapidly changing digital environment. Speakers: Amanda Sexton, Founder and Principal, FocusWorks Marketing Natalia Villanueva, Partner, KermaPartners | UpWyse Series Description: The LMA Podcast focuses on hot topics in legal marketing and business development with conversations driven by industry professionals.

Gym Secrets Podcast
Copy This Marketing Strategy, It'll Blow Up Your Business | Ep 920

Gym Secrets Podcast

Play Episode Listen Later Jul 8, 2025 20:08


Empire Show
145. 5 Sales & Marketing Strategies That Built My Empire

Empire Show

Play Episode Listen Later Jul 8, 2025 15:22


If you're not making money in your business, it's not the algorithm, the economy, or your audience...it's you.In this episode of the Bedros Keuilian Show, I break down the hard truths about why most entrepreneurs stay broke, burn out, or quit. You're either building a business that prints freedom, or you're playing the victim and calling it strategy.Watch this if you're done making excuses and ready to win.OPEN A FIT BODY LOCATIONA High-Profit, Scalable Gym Franchise Opportunity Driven By Impacthttps://sales.fbbcfranchise.com/get-started?utm_source=bedrosMAN UP SCALE BUNDLE: $29 (100% Goes to Charity)Get your Digital Man Up book + Audiobook + 2 Exclusive MASTERCLASSES & Support Shriners Children's Hospital. https://www.manuptribe.com/limited-offerREGISTER FOR THE LEGACY TRIBEGet the Life, Money, Meaning & Impact You Deservehttps://bedroskeuilian.com/legacytribeJOIN MY FREE 6-WEEK CHALLENGE:Transform into a Purpose-Driven Manhttps://bedroskeuilian.com/challengeTHE SQUIRE PROGRAM: A rite of Passage for Your Son as He Becomes a ManA Father and Son Experience That Will Be Remembered FOREVERhttps://squireprogram.com/registerTruLean Supplements | https://www.trulean.com/pages/bedrosGet 50% Off Trulean Subscribe & Save BundleUse Code: BEDROS Few Will Hunt Apparel | https://fewwillhunt.com/Get 20% Off Your Entire OrderUse Code: BEDROSPODCAST EPISODES:https://bedroskeuilian.com/podcast/STAY CONNECTED:Website | https://bedroskeuilian.com/Instagram | https://www.instagram.com/bedroskeuilian/LinkedIn | https://www.linkedin.com/in/bedroskeuilianTwitter | https://twitter.com/bedroskeuilian

The Not For Lazy Marketers Podcast
Where You're Wasting Time In Your Marketing (And How To Fix It)

The Not For Lazy Marketers Podcast

Play Episode Listen Later Jul 8, 2025 23:54


Ever feel like you're doing all the things in your marketing, but still not seeing the traction you want? In this episode, I'm diving into a question from a member in my done-with-you program that sparked such a good conversation: where are entrepreneurs unknowingly wasting their time when it comes to funnels and strategy? I'm sharing the most common patterns I see—and the subtle mindset shifts that separate overwhelmed solopreneurs from strategic, embodied CEOs. If you're ready to stop spinning your wheels and focus on what actually moves the needle, this one's for you.

She's Wild + Radiant w/ Ashley June | Christian Entrepreneur, Online Business,Marketing, Faith,Coach
230. 3 Hacks to Consistent Online Business Growth - What Your Kingdom Marketing Strategy Needs to Thrive This Year

She's Wild + Radiant w/ Ashley June | Christian Entrepreneur, Online Business,Marketing, Faith,Coach

Play Episode Listen Later Jul 8, 2025 23:11


Say what you will…it's honestly harder to sell online right now. But if you're a Holy Spirit-led Christian Coach, Course Creator, or Ministry Leader, these 3 marketing hacks will help you build an online coaching business that thrives in ANY season. In this episode, I break down the exact diversified and holistic marketing strategy I use in my 7-figure faith-based online business so you can grow fruitfully.What You'll Learn:—The #1 mistake new Christian coaches make in marketing.—My exact 3-part strategy for consistent business growth.—Why evergreen funnels aren't your starting point.—What daily content should really look like.—The secret to creating a Kingdom business that thrives in any economy.GET STARTED TODAYReady to launch? Join The Selah Collective 12-Month Group Coaching Program.Ready to scale? Join Eden: The Mastermind (for women who have made $20k-100k+ in online business).Women of Valor 3-Part Mini-Course: Learn how to create a 6-7 figure offer and how to implement the Esther Upleveled sales system.For the Holy Spirit-led coaches who want to hit $100K in the next 12 months, get the 40+ page guide: 12-Months to $100k.Ready to get an all-in-one funnel builder? Sign up for Kartra today!Get FREE, ORGANIC email leads on Instagram using this DM flow template.READ THE BLOG230: 3 Hacks to Consistent Online Business Growth - What Your Kingdom Marketing Strategy Needs to Thrive This YearOTHER EPISODES YOU MIGHT ENJOY 150: Rebel Against Employee Culture and Build the Holy-Spirit Inspired Coaching Business God Called You To! (Goshen Coaching Series Episode 1 of 7)204: Marketing Forecast 2025 - Strategies + Trends Christian Online Business Owners Need to Prepare For

Inside Aesthetics
IA X Fresh Clinics: Franziska Iseli- 'Authenticity over algorithms for your branding & marketing strategy'

Inside Aesthetics

Play Episode Listen Later Jul 8, 2025 65:29


This is the third chapter of our mini-series of bonus episodes in collaboration with Fresh Clinics. After 300 episodes we've decided to try something different - recording in a new studio, getting back to real life and in person recordings and to work with Fresh Clinics and some of their brand partners. You can also watch the entire video of these podcasts either on Spotify or our YouTube channel. In chapter 3 we host Franziska Iseli (Entrepreneur, marketing and branding specialist and founder of Basic Bananas) We explore her journey from Switzerland to Australia, her transition to become a thriving entrepreneur, and the inception of her company. We discuss key marketing strategies, the significance of personalized branding, and the rising importance of AI tools like ChatGPT in business. Our discussion also touches on the nuances of local area marketing, innovative focus groups, and tailored programs. This episode is a comprehensive guide for clinics and small businesses aiming to elevate their marketing game and enhance their entrepreneurial mindset.  00:00 Introduction 01:17 Meet Franziska Iseli: A Journey from Switzerland to Australia 04:07 Entrepreneurial Spirit and Overcoming Challenges 08:26 The Importance of Marketing and Business Strategy 10:37 Mindset Shifts and Overcoming Imposter Syndrome 17:49 Finding Passion and Building a Supportive Environment 26:23 Marketing Strategies for Small Businesses 35:20 The Importance of Passion in Marketing 35:45 Navigating Multiple Marketing Channels 36:37 Starting with Passion and Measuring Success  37:29 Diversifying Marketing Strategies 39:49 Old School Marketing Tactics 45:01 Leveraging AI for Marketing 48:09 Effective Social Media Posting 54:32 Building a Strong Clinic Culture 57:44 Focus Groups and VIP Programs 01:01:01 Emerging Trends in Marketing 01:02:00 The Fresh Clever Bunch Program 01:03:41 Conclusion and Special Offers MORE INFORMATION ABOUT THE FRESH LIFE CONFERENCE JOIN OUR PATREON AS A FREE MEMBER TO DOWNLOAD THE STATE OF MEDICAL AESTHETICS REPORT SUBSCRIBE TO OUR PATREON FOR EXCLUSIVE PODCASTS, WEEKLY EDUCATIONAL CONTENT & JOIN OUR WHATSAPP COMMUNITY CLICK HERE TO BROWSE OUR IA OFFERS FOR DISCOUNTS & SPECIALS CLICK HERE IF YOU'RE A BRAND OR COMPANY & WANT TO WORK WITH US CLICK HERE TO APPLY TO BE A GUEST ON OUR PODCAST CONTACT US

Wired For Success Podcast
The B2B Marketing Revolution with Lori Turner-Wilson | Episode 232

Wired For Success Podcast

Play Episode Listen Later Jul 8, 2025 29:29


EPISODE SUMMARY Join scientist and mindset & high-performance coach Claudia Garbutt and marketing expert Lori Turner-Wilson, as they discuss the B2B marketing revolution.   In this episode, we talk about: - Guaranteeing marketing ROI - Finding the metrics that matter - Fighting learned helplessness   EPISODE NOTES Lori Turner-Wilson is disrupting the marketing agency industry by delivering guaranteed ROI. An international best-selling author in the U.S. and U.K. with The B2B Marketing Revolution, she's the powerhouse behind RedRover, one of the only full-service B2B marketing agencies in the U.S. guaranteeing client ROI.   Links:   marketingresultsguaranteed.com/podcast https://www.linkedin.com/company/redrover-company/  https://twitter.com/i/flow/login?redirect_after_login=%2Fredrovercompany https://www.facebook.com/RedRoverCompany/ https://www.youtube.com/channel/UCz2YGG4C6bcHZYzuk1kR5ng https://www.instagram.com/redrovercompany/  https://www.linkedin.com/in/redrover/   ------------ Click this link to listen on your favorite podcast player and if you enjoy the show, please leave a rating & review: https://linktr.ee/wiredforsuccess ------------------   Music credit: Vittoro by Blue Dot Sessions (www.sessions.blue)   -----------------   Disclaimer: Podcast Episodes might contain sponsored content.      

Investor Fuel Real Estate Investing Mastermind - Audio Version
Mastering Market Dynamics: Abe's Secrets to Real Estate Success

Investor Fuel Real Estate Investing Mastermind - Audio Version

Play Episode Listen Later Jul 8, 2025 28:46


In this episode of the Real Estate Pros Podcast, Abe Esfandiary shares his journey from a successful clothing business to becoming a prominent figure in real estate. He discusses his early experiences in the mortgage industry, navigating the 2008 crisis, and transitioning into wholesaling and fix-and-flip strategies. Abe emphasizes the importance of understanding market dynamics, managing contractors, and maximizing profits. He also highlights his passion for helping others succeed in real estate and offers insights into teaching investment strategies. Listeners can find more about Abe's work and mentorship opportunities through his social media. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache
130. Your Podcast Name Could Be Costing You Listeners | Podcasting Tips for Titles, Launches, and Rebranding

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache

Play Episode Listen Later Jul 8, 2025 15:32 Transcription Available


Could your podcast name be the reason people are scrolling past your show? In this episode, I'm sharing the 7 essential elements of a podcasting name that actually help you get discovered. You'll learn why the name of your show might be sabotaging your growth, how to name (or rename) your podcast with clarity and confidence, and the secret to making sure your show actually gets found by the right people.Check out Podcast Startup Academy: www.ThePodcastTeacher.com/academyThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

AI in Marketing: Unpacked
Unlocking AI's Potential: Success Stories from Growing Businesses with Sara Davison

AI in Marketing: Unpacked

Play Episode Listen Later Jul 8, 2025 42:34


Now, I know what you're thinking. "Mike, we've heard about AI. We get it. It's revolutionary." But here's the million-dollar question: Are you actually seeing those eye-popping results in your own business? Are you doubling your qualified leads or saving tens of thousands of dollars with a single automation? If you're shaking your head, don't worry. You're not alone. And that's exactly why today's episode is going to be a game-changer for you. We're cutting through the noise and the hype to bring you real, tangible examples of businesses that have cracked the code on AI implementation. No more theoretical possibilities or vague promises. We're talking cold, hard facts and replicable strategies that you can start using in your business tomorrow. To guide us through this AI success story safari, we have a true trailblazer with us. I'm thrilled to welcome Sara Davison, the mastermind behind the Maivenly AI Business Growth Accelerator. Sara isn't just talking about AI; she's in the trenches, turning AI potential into profit for businesses just like yours. Get this: Sara has helped clients save over $40,000 a year with a single AI automation. She's worked with companies to double their qualified leads in just one month – a feat that used to take them half a decade! And the best part? She's here to spill the beans on how it's done. The AI Hat Podcast⁠ host Mike Allton asked Sara Davison about: ✨ Start Small, Think Big: AI implementation doesn't have to be overwhelming; begin with one process and scale up. ✨ AI Enhances Human Potential: Successful AI integration empowers employees, leading to increased productivity and job satisfaction. ✨ Measurable Results Matter: Focus on AI applications that deliver tangible outcomes, like cost savings or lead generation. Learn more about Sara Davison Connect with Sara Davison on LinkedIn Resources & Brands mentioned in this episode Maivenly Respell CassidyAI AI Readiness: A Practical Guide Using the 5P Framework with Katie Robbert Clay Apollo Outthink Your Competition: AI in Marketing Strategy with Sunny Hunt AI Marketing Primer: A Comprehensive Guide for Marketers Explore past episodes of the AI in Marketing: Unpacked podcast CHAPTERS: 00:00 Introduction to AI Workflow Transformation 01:47 Podcast Introduction and Host's Welcome 02:09 The AI Revolution in Business 02:53 Guest Introduction: Sara Davison 03:35 Sara's Journey into AI 06:04 AI Implementation Success Stories 25:48 The Role of AI in Customer Experience 29:30 Overcoming AI Learning Curves 33:30 Future of AI in Business and Workforce 39:06 Actionable Steps to Unlock AI Potential 40:57 Conclusion and Contact Information SHOW TRANSCRIPT & NOTES: https://theaihat.com/unlocking-ais-potential-success-stories-from-growing-businesses/ Start your AI journey with the AI Marketing Primer. Brought to you by The AI Hat - Get Your AI On. Interesting in sponsoring an episode? Learn more here. AI Training for Business Leaders & Teams: https://theaihat.com/ai-training-for-business/ Powered by Magai - why choose one AI tool when you can have them all? And Descript, the magic wand for podcasters. Produced and Hosted by Mike Allton, AI Consultant & Trainer at The AI Hat, where he's tirelessly helping businesses and marketers get ahead of the AI Revolution and apply advanced technologies to their roles. He's spent over a decade in digital marketing, bringing an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop. If you're interested in helping business owners with AI in an upcoming episode, reach out to Mike. Powered by the Marketing Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices

VOX Podcast with Mike Erre
A Near Life Experience: The Theology of Disability and Punk Rock Prophets - w/ Dr. Timothy Gombis

VOX Podcast with Mike Erre

Play Episode Listen Later Jul 7, 2025 65:10


What does punk rock have to do with the heart of the Gospel? In this episode, the Voxology team, joined by the Dr. Timothy Gombis, dives deep into the unexpected intersections of radical community, inclusivity, and the teachings of Jesus. From punk rock's raw authenticity to the profound ministry of disability-focused communities that Mike recently experienced at the "Hope Heals" camp. The conversation explores how cruciformity—the self-giving love of Jesus—emerges in unlikely places. Along the way, they unpack the role of the church in society, faith and politics, and navigating cultural challenges with humility and curiosity. By reflecting on the ways marginalized voices reveal the Gospel's power, the team challenges traditional notions of faith and invites listeners to reimagine how justice, community, and theology come alive in everyday life. Whether discussing mutual ministry, the prophetic edge of punk culture, or stories of transformative love, this episode is a powerful reminder that the Gospel is both disruptive and healing. We encourage and would love for you to join this conversation. Share your thoughts on how faith intersects with culture and community on Facebook and Instagram, or email us your questions as we pursue deeper understanding together. Let's journey forward in learning, dialogue, and the radical love of Jesus. Hope Heals CHAPTERS: 00:00 - Introducing Dr. Timothy Gombis 01:57 - Tim Stafford's Punk Band 05:58 - Catching Up with Dr. Timothy Gombis 11:39 - What's New in Theology 16:00 - Hope Heals Camp Overview 25:30 - White Evangelicalism Culture 27:43 - Mutuality in Ministry 30:16 - Lessons from Prisons and Bars 31:37 - Theology of Disability Insights 32:40 - Near Life Experience Reflections 35:00 - Understanding Second Naivete 41:32 - Tim Gombis Discussion 47:55 - Recounting God's Actions 51:30 - Insights on Theology 54:14 - Evangelicalism as a Marketing Strategy 58:45 - Exploring Evangelical Theology 01:01:09 - Historical Figures in Theology 01:02:50 - Preview of Next Episode 01:04:10 - Support the Podcast As always, we encourage and would love discussion as we pursue. Feel free to email in questions to hello@voxpodcast.com, and to engage the conversation on Facebook and Instagram. We're on YouTube (if you're into that kinda thing): VOXOLOGY TV. Our Merch Store! ETSY Learn more about the Voxology Podcast Subscribe on iTunes or Spotify Support the Voxology Podcast on Patreon The Voxology Spotify channel can be found here: Voxology Radio Follow us on Instagram: @voxologypodcast and "like" us on Facebook Follow Mike on Twitter: www.twitter.com/mikeerre Music in this episode by Timothy John Stafford Instagram & Twitter: @GoneTimothy

The Home Service Expert Podcast
Mastering Business Budgets: Insights with Lawrence Castillo

The Home Service Expert Podcast

Play Episode Listen Later Jul 7, 2025 70:07


In this conversation, Lawrence Castillo shares his insights on building a successful business in the HVAC industry, emphasizing the importance of budgeting, recruiting top talent, and learning from mentors. He discusses the challenges of operating in California's market, the role of technology in business growth, and the significance of maintaining healthy profit margins. The conversation also touches on effective marketing strategies, the debate between acquisitions and greenfield opportunities, and the power of customer reviews in driving business success. Don't forget to register for Tommy's event, Freedom 2025! This is the event where Tommy's billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025. For more details visit freedomevent.com 00:00 Building a Strong Budget   02:52 Recruiting A-Players for Success   05:57 The Journey of an Accidental Entrepreneur   08:37 Learning from Great Mentors   11:33 The Importance of Process and Accountability   14:39 Navigating the Challenges of California's Market   17:49 The Role of Technology in Business Growth   20:35 Understanding Healthy Profit Margins   23:30 Marketing Strategies for Success   26:11 The Debate: Acquisitions vs. Greenfield   29:04 Creating Demand in Home Services   32:01 Negotiating with Vendors Effectively   34:53 The Power of Reviews in Business   38:00 Final Thoughts and Advice for Contractors   

The Sales Evangelist
Cold Call vs. Cold Email: Which One Actually Works in 2025? | Matt Tharp - 1913

The Sales Evangelist

Play Episode Listen Later Jul 7, 2025 31:10


Should you email or call prospects? Which method is best for effectively reaching your clients? To find out, listen to my chat with Matt Tharp, the CEO of Hunter.io. He provides data and insights on why businesses should focus more on cold email than cold calling.Meet Matt TharpMatt might be perceived as biased towards email since he's the CEO of Hunter.io, but he was drawn to the company precisely because of its commitment to email.He enjoys working with fast-moving businesses that prioritize high velocity and product-led growth strategies. He believes this approach helps build a robust pipeline with marketing, while the sales motion supports and supplements that pipeline.Sales-driven models, heavily dependent on closing the next deal, can make it challenging for new sellers or businesses to find their footing. Relying solely on cold calling makes pipeline building particularly difficult, and the current business environment is only making cold calling harder.Matt shares his own experience as a decision-maker: if someone cold calls him unexpectedly, he's likely to get annoyed because it almost always interrupts something he's doing.Marketing Strategy for Email OutreachMatt and his team conducted research to determine which marketing strategy prospects prefer. The results showed that 61% prefer cold emails, while less than 10% prefer cold calling. He also found that individuals in the US prefer digital outreach 71% more than calling.To successfully begin email outreach, Matt suggests keeping two key things in mind:1. How you build and segment your email list.2. How you write your content.He advises against trying to reach everyone when building your list. Instead, personalize it and make it relevant to your target audience. Keep your audience segments under 100 contacts to help maintain message relevance.Subject Line TrendsTo create subject lines that generate clicks, Matt emphasizes the importance of addressing a problem the buyer is facing.It's better not to be overly playful. Instead, speak to a problem that prospects genuinely care about, and in the first one or two sentences, demonstrate that you are there to solve it. Then, explain how you will solve their problem. The final step involves adding a clear and easy call to action at the bottom of the email."Looking at current trends for business scaling investments, it's clear: phone calls are becoming less and less effective." - Matt Tharp.ResourcesIf you need help scaling your business with email outreach, consider Hunter.io (I highly recommend it). If you like more guidance with improving your sales skills, join my Sales Mastermind Class.Thinking about starting a podcast yourself? Learn more about Blue Mango Studios. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.2. This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at

Hustle Inspires Hustle
De La Ghetto: Collaborations That Shape Culture - #190

Hustle Inspires Hustle

Play Episode Listen Later Jul 7, 2025 6:41


In this episode of Hustle Inspires Hustle, Alex Quin spotlights Latin music powerhouse De La Ghetto, breaking down how he's built a lasting brand through strategic collaborations, genre fluidity, and sharp media instincts. From his memorable verse on Bad Bunny's “Acho PR” to his calculated hiatus and comeback, De La Ghetto reveals how he treats each release as a full campaign—balancing creativity with business acumen. He shares insights on staying grounded, leveraging authenticity, and aligning visuals and timing to elevate his presence. This episode offers valuable lessons in branding, consistency, and navigating the evolving music landscape with intention.Episode Outline[00:00] Alex Quin introduces the Spotlight Series and De La Ghetto's impact[01:14] The story behind the “Acho PR” feature with Bad Bunny[02:30] In-studio chemistry, process, and quick turnaround[03:06] On Bad Bunny's humility and longstanding connection[04:23] Dela's genre versatility and global music collaborations[05:15] Strategic brand focus and return to solo projects[05:43] How De La Ghetto wants to be remembered[06:00+] Final thoughts on branding, strategy, and artistic identityWisdom NuggetsVersatility Wins: De La Ghetto's identity as “El Mas Versati” isn't just a nickname—it's his strategic advantage. Crossing genres and languages keeps him relevant and adaptable in a changing music scene.Every Release Is a Campaign: From visuals to timing, Dela treats each song drop like a full-scale brand launch. Musicians can learn from his emphasis on storytelling and media alignment.Stay Real Off-Camera: Authenticity breeds connection. Dela and Alex highlight how consistency off-camera builds trust and strengthens fan relationships.Strategic Collabs, Not Just Features: His work with major artists isn't random—it's planned to grow his brand reach and appeal. It's not about stacking names; it's about making the right moves.Reignite When It's Time: After a period of helping others, Dela's October 2024 pivot to focus on his own music is a reminder that stepping back doesn't mean you're out—it can be setup for a strong return.Power Quotes:“I come from the gutter, from the gully.” - De La Ghetto“Be good, but don't be a fool.”- De La GhettoConnect With De La Ghetto :Instagram: (https://www.instagram.com/delaghetto)Youtube (https://www.youtube.com/channel/UCRp097cJIVS-cQ_GuZWQkJg)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Women Who Execute with Jen Vazquez
5 Ethical Marketing Tips Every Service Provider Should Know

Women Who Execute with Jen Vazquez

Play Episode Listen Later Jul 7, 2025 6:05


Send us a textJoin Jen Vazquez on Marketing Strategy Academy as she reveals a streamlined system for busy female entrepreneurs. Learn how to beat marketing overwhelm using Pinterest and smart content repurposing—no extra hours required. Perfect your strategy and reclaim your time!Shownotes (Including Links): https://jenvazquez.com/ethical-marketing-tips/

Shiny New Clients!
4800 email subscribers in 6 months - here's how she did it!

Shiny New Clients!

Play Episode Listen Later Jul 7, 2025 19:09 Transcription Available


Sales Coach Dallas Travers is SPILLING today... She's telling the tale of how she turned her business around from a slow and steady decline, to massive list growth and an influx of sales within 6 months.⭐️ Join BUNDLICIOUS:  https://parkdale--dallastravers.thrivecart.com/bundlicious/6824f1400f601/(Ps. this is my affiliate link for Dallas' program!)ALSO IN THIS EPISODE:00:00The Importance of Email List Growth02:59Understanding Bundles for Email List Building05:50The Mechanics of Hosting a Bundle For Your Business08:49The Benefits of Collaboration and Community for Growing Your Business11:53The Bundlicious Program and Its Impact✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)" https://parkdale-republic.lpages.co/evergreen-webinar-registration/ Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours) https://parkdale-republic.lpages.co/10-sales-calls-new

Marketing Leadership Podcast: Strategies From Wise D2C & B2B Marketers
Grow With Email, the Most Untapped Marketing Strategy

Marketing Leadership Podcast: Strategies From Wise D2C & B2B Marketers

Play Episode Listen Later Jul 7, 2025 27:26


Join Dots Oyebolu as he speaks to Jay Schwedelson, Founder of SubjectLine.com, about the evolving role of email marketing in a rapidly changing digital landscape.Jay shares tactical insights into how businesses can maximize their email strategy amidst budget cuts, automation fatigue and the rise of AI. From building smarter contact lists to rethinking autoresponders, this episode delivers practical takeaways for marketers looking to boost engagement and retention.Key Takeaways:(01:24) Jay outlines his ventures, including Outcome Media and the Guru Conference.(02:26) Jay emphasizes democratizing access to quality marketing education through free resources.(04:32) A tighter economy means email becomes more vital due to its cost efficiency.(07:10) Pop-up contact forms are highly effective and shouldn't be dismissed as annoying.(08:38) Pop-ups grab 9% of site visitors' information within the first five visits.(11:21) The autoresponder is the most important email marketers send, driving inbox deliverability.(12:48) A compelling welcome email subject line boosts inbox placement by signaling recipient engagement to email providers.(21:02) Outdated automation content can harm your pipeline and brand trust.(23:56) Common myths about spam filters and subject lines are outdated; emojis and “free” are effective and safe.Resources Mentioned:Jay Schwedelsonhttps://www.linkedin.com/in/schwedelson/SubjectLine.com | LinkedInhttp://subjectline.comSubjectLine | Websitehttps://www.subjectline.comOutcome Mediahttps://www.outcomemedia.comGuru Conferencehttps://www.guruconference.comJay Schwedelson's Websitehttps://www.jayschwedelson.comThanks for listening to the “Marketing Leadership” podcast, brought to you by Listen Network. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation. We appreciate the enthusiasm and support from our community. Currently, we are not accepting new guest interview requests as we focus on our existing lineup. We will announce when we reopen for new submissions. In the meantime, feel free to explore our past episodes and stay tuned for updates on future opportunities.#PodcastMarketing #PerformanceMarketing #BrandMarketing #MarketingStrategy #MarketingIntelligence #GTM #B2BMarketing #D2CMarketing #PodcastAds

DGMG Radio
Building a Brand Strategy and Content Goldmine with Chelsea Castle, Head of Content and Brand at Close

DGMG Radio

Play Episode Listen Later Jul 7, 2025 55:20


#262 Content Strategy | Dave sits down with Chelsea Castle, Head of Content and Brand at Close. Chelsea talks about her experience in B2B SaaS and shares how to build impactful content that resonates with your audience.Chelsea and Dave cover:How leveraging internal and cross-functional knowledge can create a content goldmineWhy it is important to repurpose podcast episodes, webinars, and other media into multiple forms of content to maximize their valueStrategies for integrating SEO with authentic, valuable content that resonates with your audience, beyond just ranking for keywordsTimestamps(00:00) - - Intro to Chelsea (01:34) - - Merging Brand and Keyword-Driven Content (01:35) - - Aligning Brand and Content Strategy with Your Goals (01:42) - - New Content Channels for B2B (01:46) - - How to Measure Content Engagement (02:08) - - LinkedIn for B2B (02:12) - - Chelsea's Experience at Chili Piper (02:17) - - Improving Content for Podcasts (02:22) - - Driving Website Traffic Through Brand Content Strategy (02:22) - - Skyscraper SEO Content Strategy (02:30) - - How to Craft a Brand Strategy (02:31) - - How to Grow Using Gated Content (02:33) - - How to Maximize Search Impact Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Zuddl.We're halfway through 2025, and one thing's clear: events continue to be one of the highest performing marketing channels. Niche meetups, conferences, curated dinners, networking - you name it. Everyone's leaning in.Events are a core part of our playbook this year at Exit Five. So far, we've hosted two virtual sessions each month, one large virtual event, one in-person meetup, and we're deep in the weeds planning our Drive conference coming back to Vermont this September.Zuddl helps us run a smarter event strategy - from driving registrations, managing invites, automating comms, reminders, analytics, tracking. Their Salesforce integration also makes it simple to report on pipeline and revenue from events without pulling in ops.On top of that, the differentiator with Zuddl is how their team is insanely good at supporting us. They always go above and beyond for us - and that's how we've been able to keep the momentum going with 12+ events already this year, with plenty more to come.If events are part of your marketing strategy, you need to look at Zuddl to see how companies like Zillow, CrowdStrike, and Iterable are using the top event platform for Business events in 2025. Head over to zuddl.com/exitfive to learn more. 

Media Voices Podcast
The Publisher Summits: Newsletter marketing strategies from Metro.co.uk and The Spectator

Media Voices Podcast

Play Episode Listen Later Jul 7, 2025 37:32


This is the first of a series of sessions from The Publisher Summits, which were held in June. The Summits covered four product areas across 2 days in London, from newsletters and print to apps and podcasts, featuring speakers from The Economist and the FT to Reach, National World, Grazia and more. Thanks to the sponsors of the Publisher Newsletter and Print Summit - Passendo, Piano, Warners Group Publications, FIPP, and Syno. Find out more about them and how they help publishers take their magazines and newsletters to the next level at publishersummits.com. This episode brings together two sessions from the Publisher Newsletter Summit stage looking at newsletter marketing and discovery. The first talk is from Sophie Laughton, Newsletter Editor at Metro.co.uk, sharing how a site redesign helped their team drive newsletter sign-ups, and what other publishers can learn. Then you'll hear from Hannah Tomes at the Spectator, interviewed on-stage by Esther Thorpe, discussing which marketing and growth strategies have and haven't worked for them. Get the learnings from this episode written up in article form straight into your inbox by signing up to The Publisher Newsletter at voices.media.   

Digital Trailblazer Podcast
Keys to Growth When You're Stuck at Low 6-Figures in Revenue with Carolyn Lowe

Digital Trailblazer Podcast

Play Episode Listen Later Jul 7, 2025 35:35


Episode 165: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-scriptMany online business owners struggle to scale beyond the low 6-figures range because they lack a strategic approach to growth and don't understand their key business metrics. They often try to be everything to everyone instead of focusing on specific personas and market opportunities.In this episode, Carolyn Lowe teaches us how to build brands to multiple seven figures by starting with product-market fit and knowing your numbers. She explains the importance of marketing to specific personas rather than generic audiences, implementing step-by-step customer journeys for higher-ticket offerings, and creating recurring revenue streams.Carolyn also shares strategies for leveraging email lists, understanding profitability at the product level, and adapting to changing marketplace conditions to maintain competitive advantage.About Carolyn Lowe: Carolyn is the CEO and Co-Founder of ROI Swift, an Austin-based agency that helps consumer brands with $3M to $50M in annual revenue optimize and scale profitably on the Amazon marketplace.With a deep background in eCommerce and marketing, Carolyn left a successful career at Dell—where she led a $2B division—to help growthstage brands unlock their potential. ROI Swift has helped over 150 companies generate over $100M in revenue on Amazon.Known for her bold decision-making and data-first mindset, Carolyn led a 2023 strategic pivot that increased agency profitability by focusing exclusively on what they do best—Amazon growth.She's a licensed pilot, EO member, and the author of Business Growth Do's and Absolute Don'ts. When she's not helping brands scale or speaking at major eCommerce events, you'll find her on the tennis court or traveling with her husband and two children.Download Carolyn's Free Guide, “3 Tips for Profitable Amazon Growth” - https://roiswift.com/3-tips-for-profitable-amazon-growth/Connect with Carolyn: https://roiswift.com https://www.linkedin.com/in/carolynbyronlowe/ https://www.linkedin.com/company/roi-swiftWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Everyday MBA
Marketing Strategies for Impactful Growth

Everyday MBA

Play Episode Listen Later Jul 5, 2025 26:59


Jensen Savage talks about marketing strategies that prioritize impactful growth and brand authority. Jensen is the founder of Savage Growth Partners and an expert in helping service-based businesses scale. Listen for three action items you can use today. Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest This episode is supported by the Naveen Jindal School of Management 

PSM: Professional Services Marketing
What Your Website Says Without Saying It

PSM: Professional Services Marketing

Play Episode Listen Later Jul 4, 2025 47:10


Your firm's site greets visitors long before a proposal or a handshake. In this episode of the PSM Show, co-hosts Damion Morris and Deirdre Booth sit down with content strategist and copywriter Ben Culbreath to unpack what your homepage is really saying—and why that message may be turning prospects or future hires away.   Ben shares field-tested ways to move a reader from “nice photos” to “let's talk,” beginning with a simple litmus test—searching for the word you—and a copy layout known as the F pattern. He explains how clear headlines, client-focused language, and specific calls to action guide visitors through services, culture, and career paths without forcing them to hunt for key details.   The conversation covers: • Positioning your firm through story instead of slogans • Using client interviews to surface authentic phrases that spark attention • Showing the how behind your work to add value and context to price discussions • Turning the careers page into a true recruiting tool that filters fit and boosts retention • Fresh alternatives to the tired “contact us” button that invite low-pressure conversations   Whether your goal is stronger pursuit support, a more magnetic talent funnel, or copy that simply reads like a human wrote it, Ben's advice will help your website start better conversations.   Listen now, then run his quick audits to spot exactly where small edits will create a major impact.

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache

FAQ Friday answering the podcasting question of "Are There Too Many Podcasts Out There?"Check out the Podcast Growth Collective: www.ThePodcastTeacher.com/collectiveThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

FULL COMP: The Voice of the Restaurant Industry Revolution
Office Hours: Serving This Guest Will Scale Your Restaurant

FULL COMP: The Voice of the Restaurant Industry Revolution

Play Episode Listen Later Jul 3, 2025 8:12


I'm Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I've spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies that help independent restaurant owners run smarter, more successful businesses.In this episode, I dig into something I wish I'd learned a lot sooner — how to build a profitable restaurant that doesn't eat you alive. Hustle alone won't cut it. I talk about what it really takes to break free from burnout: shifting your mindset and reconnecting with what genuinely fires you up. When we chase what excites us, we craft experiences our guests can't resist. I share how showing up authentically — in how we engage with folks and how we market our businesses — draws in the right people and keeps them coming back. Because at the end of the day, if you build a restaurant that feeds your soul, it'll feed your bank account too.Takeaways:Most restaurant owners think they need more guests.Profit isn't random, it's engineered.You need to change you and the way you see your restaurant.Design a restaurant that you love.Your best customers don't need a great reason to come back.Stop pushing lazy offers.Write marketing campaigns that would make you come in.Audit your menu and guest experience.Build a brand that you would fall in love with.Engage with customers authentically.Chapters:00:00 Introduction to Full Comp and Profitability Masterclass01:37 Transforming Your Restaurant's Approach to Marketing05:04 Creating Irresistible Experiences for Guests07:41 Engaging with Customers AuthenticallyIf you've got a marketing or profitability related question for me, email me directly at josh@joshkopel.com and include Office Hours in the subject line. If you'd like to scale the profitability of your restaurant in only 5 days, sign up for our FREE 5 Day Restaurant Profitability Challenge by visiting https://joshkopel.com.

The Not For Lazy Marketers Podcast
How She Built a Viral Following from a Tiny Island in Finland with Sofie Laurenz

The Not For Lazy Marketers Podcast

Play Episode Listen Later Jul 3, 2025 60:26


In today's episode, I sit down with the incredible Sofie Laurenz—straight from Finland and fresh off our mastermind retreat. Sofie is a mom of four, a clinical dietician turned thriving entrepreneur, and one of the most inspiring examples of building a business with intention, clarity, and courage. We talk about how she scaled her business organically to 50k+ followers, created massive success with simple strategies, and made bold decisions like quitting her job, flying across the world, and designing a life that truly fits her dreams. You'll love hearing Sofie's story and her honest take on what it really means to “have it all.”

Real Estate Insiders Unfiltered
Tired of Being Invisible? Your Marketing Wake-Up Call

Real Estate Insiders Unfiltered

Play Episode Listen Later Jul 3, 2025 56:54


Are you screaming into the void with your real estate marketing? Nick Mallory, a marketing ninja, joins us to expose the biggest mistakes agents make and reveal the blueprint for standing out.   Witness his "SIMPLE" framework in action, a powerful tool for crafting a brand proposition that truly resonates. Dive deep into psychographics, the surprising truth about content engagement, and why chasing viral trends is a waste of time. Nick's dynamic insights will challenge your assumptions and equip you with the strategic clarity needed to dominate your niche, attract your ideal client, and build a magnetic online presence.   Connect with Nick on LinkedIn - Instagram - X and online at nickmallory.com.   You asked for it. We delivered. Check out our new merch! https://merch.realestateinsidersunfiltered.com/   Follow Real Estate Insiders Unfiltered Podcast on Instagram - YouTube - Facebook - TikTok. Visit us online at realestateinsidersunfiltered.com.   Link to Facebook Page: https://www.facebook.com/RealEstateInsidersUnfiltered Link to Instagram Page: https://www.instagram.com/realestateinsiderspod/ Link to YouTube Page: https://www.youtube.com/@RealEstateInsidersUnfiltered Link to TikTok Page: https://www.tiktok.com/@realestateinsiderspod Link to website: https://realestateinsidersunfiltered.com This podcast is produced by Two Brothers Creative. https://twobrotherscreative.com/contact/  

DGMG Radio
How to Stay Relevant as a Marketer in the World of AI with Mark Schaefer

DGMG Radio

Play Episode Listen Later Jul 3, 2025 56:08


#261 AI & Creativity | In this episode, Dave is joined by Mark Schaefer, marketing strategist, keynote speaker, and author of 11 books, including his latest, Audacious: How Humans Win in an AI Marketing World. Mark has spent decades studying the intersection of marketing, tech, and human behavior, and his ideas have helped reshape how B2B brands think about relevance, creativity, and differentiation in a noisy digital world.Dave and Mark cover:Why playing it safe is the biggest threat to B2B marketers in the AI eraHow to create marketing that actually connects by disrupting the story, the channel, or the storytellerReal examples of B2B brands ditching “best practices” and standing out with emotional, human-first marketingYou'll come away with a fresh perspective on how to stay relevant, creative, and impactful, especially as AI becomes a bigger part of your marketing stack.Timestamps(00:00) - – Intro (03:34) - – Why most marketing is boring (08:04) - – The danger of “best practices” (12:04) - – Why AI is amplifying bad marketing (15:34) - – The rise of raw, lo-fi, human content (18:34) - – What AI can't replicate: shared experiences (22:04) - – Fear, risk, and the big brand trap (25:34) - – Using AI to enhance, not replace, creativity (31:50) - – The real framework behind Audacious (34:50) - – B2B examples that break the mold (40:20) - – Why now is the time to stand out (44:50) - – Making bold marketing happen inside your org (49:20) - – Liquid Death, Nutter Butter, and brand disruption (53:50) - – B2B doesn't mean boring (57:50) - – The one question every marketer should ask Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Zuddl.We're halfway through 2025, and one thing's clear: events continue to be one of the highest performing marketing channels. Niche meetups, conferences, curated dinners, networking - you name it. Everyone's leaning in.Events are a core part of our playbook this year at Exit Five. So far, we've hosted two virtual sessions each month, one large virtual event, one in-person meetup, and we're deep in the weeds planning our Drive conference coming back to Vermont this September.Zuddl helps us run a smarter event strategy - from driving registrations, managing invites, automating comms, reminders, analytics, tracking. Their Salesforce integration also makes it simple to report on pipeline and revenue from events without pulling in ops.On top of that, the differentiator with Zuddl is how their team is insanely good at supporting us. They always go above and beyond for us - and that's how we've been able to keep the momentum going with 12+ events already this year, with plenty more to come.If events are part of your marketing strategy, you need to look at Zuddl to see how companies like Zillow, CrowdStrike, and Iterable are using the top event platform for Business events in 2025. Head over to zuddl.com/exitfive to learn more. 

The Woodpreneur Podcast
Matthew Arnold, KJP Select Hardwoods

The Woodpreneur Podcast

Play Episode Listen Later Jul 3, 2025 38:51


In this episode of the Woodpreneur Podcast, host Jennifer Alger interviews Matthew Arnold from KJP Select Hardwoods. They discuss Matthew's journey in the lumber industry, the evolution of e-commerce in woodworking, and the challenges of shipping and regulations.  Matthew shares insights on customer education, custom orders, and trends in the woodworking industry, including the shift away from live edge designs. The conversation also touches on the importance of marketing strategies and the unique stories that shape their business. Top 5 Takeaways Matthew Arnold is third generation in the lumber industry at KJP Select Hardwoods, a woodworking supply store in Ottawa.E-commerce has become a significant part of their business, though shipping lumber presents unique challenges due to its size and weight.Customer education is crucial in helping clients understand wood selection and finding value in lower-grade lumber.Design trends are shifting towards more contemporary styles over live edge furniture.The business experienced significant expansion during COVID-19, requiring robust marketing strategies in a competitive market. Chapters  00:00 Introduction to KJP Hardwoods 02:46 Matthew's Journey in the Lumber Industry 05:29 The Challenges of Urban Lumber 08:20 Processing and Custom Orders at KJP Hardwoods 11:11 Customer Experience and Custom Table Orders 14:01 Expansion During COVID-19 16:39 Navigating Business Growth and Challenges 19:15 Challenges in Sourcing Lumber 21:04 Shifts in Design Trends 24:03 Business Milestones and Growth 25:42 Educating Customers on Wood Buying 30:22 Navigating Cross-Border Regulations 33:03 Marketing Strategies for E-commerce The Woodpreneur Podcast brings stories of woodworkers, makers, and entrepreneurs turning their passion for wood into successful businesses - from inspiration to education to actionable advice. Hosted by Steve Larosiliere and Jennifer Alger  For blog posts and updates: woodpreneur.com See how we helped woodworkers, furniture-makers, millwork and lumber businesses grow to the next level: woodpreneurnetwork.com Empowering woodpreneurs and building companies to grow and scale: buildergrowth.io Connect with us at:  Instagram: https://www.instagram.com/woodpreneurnetwork/?hl=en Facebook: https://www.facebook.com/woodpreneurnetwork/ Join Our Facebook Group! https://www.facebook.com/groups/woodpreneurnetwork Join our newsletter: podcast.woodpreneur.com/ You can connect with Matthew at: https://www.instagram.com/kjpselecthardwoods/ kjpselecthardwoods.com https://www.facebook.com/kjpselecthardwoods

B2B Marketing Excellence: A World Innovators Podcast
Real Beats Robotic: Why Your Voice and Face Matter More Than Ever

B2B Marketing Excellence: A World Innovators Podcast

Play Episode Listen Later Jul 3, 2025 24:58


Real Beats Robotic: Why Your Voice and Face Matter More Than Ever-Are you tired of all the AI-generated content flooding your inbox and feed? You're not alone—and your prospects feel it too.In this episode of the B2B Marketing Excellence & AI Podcast, I share why showing your real face and voice in videos and podcasts is one of the most powerful ways to build trust today.If you're an industrial brand or a B2B company trying to stand out, it's not about saying more—it's about showing up more authentically.I break down:Why polished, perfect content doesn't build relationships anymoreHow to get started with videos or podcasts even if you feel uncomfortable on cameraTools (like Descript) that make editing easy without losing your natural toneAnd how to turn one simple video into weeks of quality contentWhether you're a marketing leader or a business owner, this episode will help you rethink content—and give you a simple plan to build real connections with your audience.Episode Breakdown:• 00:00 Introduction: The Shift from Content to Trust• 00:58 The Evolution of Marketing Strategies• 02:36 The Power of Podcasting and Videos• 03:25 Overcoming Barriers to Creating Content• 04:34 Building Authentic Relationships Through Video• 05:14 The Role of AI in Modern Marketing• 07:58 Getting Started with Podcasts and Videos• 14:21 Repurposing Content for Maximum Impact• 21:14 Conclusion: Embracing Realness in MarketingWhat You'll Walk Away With:• The #1 mindset shift industrial companies need to build trust today• A low-pressure way to get started with podcasts and videos• How to stop overthinking and start connecting• The secret to creating less content that delivers more value• A breakdown of how one video = 5+ valuable content piecesReady to grow with quality marketing?If this episode sparked an idea or helped you take that first step, I'd love your support:Subscribe to our YouTube Channel - https://www.youtube.com/@WorldInnovators* Leave a quick review or comment* Share this with one colleague or client who needs to hear itLet's help more companies grow with honest, helpful, and human marketing.

Digital Trailblazer Podcast
Surviving Pandemics, Lockdowns, Tariffs, AI and Other Business-Ending Crises with Nathan Miller

Digital Trailblazer Podcast

Play Episode Listen Later Jul 3, 2025 26:47


Episode 164: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-scriptBusiness owners today face constant uncertainty—from AI disruption and economic volatility to changing marketing platforms and tariffs. Many entrepreneurs get caught in reactive mode, either panicking during downturns or overextending during boom periods, leaving their businesses vulnerable to external shocks.In this episode, Nathan Miller teaches us how to build resilient businesses that thrive regardless of external circumstances. He shares his proven strategies for focusing only on what you can control, leveraging automation to compete with much larger competitors, and creating evergreen content that generates leads for years.Nathan also reveals how to adapt to new technologies like AI while maintaining the human connections that customers crave, proving that smart systems and genuine relationships are the keys to long-term business stability.About Nathan Miller: Nathan is the founder and president of Rentec Direct, a leading property management software company headquartered in Oregon. Prior to founding the company, he climbed the corporate ladder from computer repair technician to Chief Technology Officer at a wireless billing software firm—all before the age of 30. During this time, Nathan became a real estate investor and landlord, using self-taught programming skills to simplify, streamline and automate his own property management needs. Nathan launched Rentec Direct in 2007 to help other landlords and property managers operate their rental businesses more effectively and efficiently. Over two decades in business, Nathan has bootstrapped Rentec Direct into the third-largest platform in its sector, serving nearly 20,000 landlords and property managers nationwide who oversee more than $226 billion in real estate assets. He achieved this growth without any outside funding or debt, relying solely on strategic, organic business development—landing Rentec Direct a spot on Inc.'s list of America's fastest-growing private companies for eight consecutive years.Nathan was recognized as Best Entrepreneur in the 2025 American Business Awards and under his leadership, Rentec Direct was named one of the top 100 small businesses by the U.S. Chamber of Commerce. Nathan is passionate about embracing technology to drive innovation in the rental industry, empowering managers, investors and renters save time and money. Connect with Nathan: https://rentecdirect.com/ https://facebook.com/rentecdirectWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Facebook Ads with a Twang
Do YouTube Ads Work in 2025?

Facebook Ads with a Twang

Play Episode Listen Later Jul 2, 2025 9:34


Wondering if YouTube Ads still work in 2025?   In this episode you're going to find out!   Subscribe for weekly ad strategy tips.  

PT Pintcast - Physical Therapy
Build a 7-Figure PT Network with Guerrilla Marketing Strategies

PT Pintcast - Physical Therapy

Play Episode Listen Later Jul 1, 2025 63:42 Transcription Available


Physical therapists: tired of relying on referrals that never come? Discover how concierge PT and podcast host Dave Kittle uses high-trust networking events to fuel cash-pay patient growth, referral partnerships, and collaborative opportunities — all without traditional ads.Learn how to structure the perfect dinner event, avoid overdoing your outreach, and build lasting relationships with providers and businesses in your area.Chapters: 00:00 - Intro: Why Relationship-First Marketing Wins 03:12 - Why Guerrilla Marketing is the New Standard 07:45 - Dinner Strategy 101: Who to Invite, What to Ask 15:22 - The “High School You” Question That Stops People Cold 20:40 - How Table Layout Impacts Conversation Dynamics 27:51 - Don't Overdo It: The Anti-Scavenger Hunt Rant 34:00 - Luxury Personal Training & MSO Partnerships 39:20 - How to Collaborate Without Competing 43:12 - Creating a Rise-Together Provider Network

The Not For Lazy Marketers Podcast
How I Built A SaaS Product In 6 Days & Why Speed Is Everything

The Not For Lazy Marketers Podcast

Play Episode Listen Later Jul 1, 2025 34:36


In this episode, I'm giving you the full behind-the-scenes of how I built and launched an AI-powered SaaS product in just six days—yes, six. I share the wild story of how this all unfolded, why I believe speed is one of the most underrated business superpowers, and how I maintained my non-negotiables during one of the most intense workweeks I've had in years. If you're craving inspiration to move faster, follow your creative energy, and lean into momentum, this one's for you.

Integrate & Ignite Podcast
The Secret Behind KitKat's 95-Year Relevance (And What Marketers Can Learn) with Tracey Cooke

Integrate & Ignite Podcast

Play Episode Listen Later Jul 1, 2025 42:28


Why do some brands stay beloved for decades while others fade away? In this episode of StrategyCast, you'll pick up timeless marketing imperatives, learn how to build lasting relevance, and find out why bold, consistent strategy is your brand's secret weapon!And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.==Let's Break It Down==04:46 "Emphasizing Brand Growth Fundamentals"09:55 "Understanding Brand Value and Assets"14:04 Transformational Demand Space Strategy16:18 "Consistency Unlocks Growth Opportunities"18:14 "Innovation vs. Market Longevity"24:00 Storytelling, Strategy, and Effective Communication26:48 Bravery: Essential for Breaking Sameness28:49 Marketing Strategy and Engagement Tools31:24 "KitKat's Cultural Fluency Success"34:35 Relevance vs. Resonance: KitKat's Impact40:18 Embracing Authenticity in Leadership==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast==Leave a Review==Hey there, StrategyCast fans!If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!

Ignite Digital Marketing Podcast | Marketing Growth Tips | Alex Membrillo
#165 - Balancing DTC and Referral Marketing Strategies

Ignite Digital Marketing Podcast | Marketing Growth Tips | Alex Membrillo

Play Episode Listen Later Jul 1, 2025 13:26


In this episode of Ignite, Cardinal's CGO Lauren Leone and CSO Rich Briddock continue the conversation on third-party audiences, this time with a focus on providers. They dive into how healthcare marketers can leverage third-party audience data to target not just patients, but also healthcare providers, unlocking new opportunities to drive referrals and support your business development teams. You'll learn practical strategies for segmenting and reaching providers digitally, integrating your marketing and BD efforts, and measuring the true impact of your campaigns on referral volume. If you're looking to maximize your marketing ROI and bridge the gap between direct-to-consumer and provider-driven growth, this episode is packed with actionable insights tailored for you.   RELATED RESOURCES How to Reach Niche Audiences with 3P Data - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/reach-niche-audiences-3p-data/ How to Layer 3P Data and Reach Ideal Patients - https://www.cardinaldigitalmarketing.com/healthcare-resources/podcast/how-to-layer-3p-data-and-reach-ideal-patients/ 5-Step Paid Media Strategy to Attract Your Ideal Patients - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/paid-media-patient-acquisition-guide/ Top Healthcare Marketing Strategies & Guide - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-digital-marketing-strategies-tips-ideas/

Higher Ed Coffee and Conversation
Why a Fractional CMO Might Be the Missing Piece in Your Higher Ed Marketing Strategy

Higher Ed Coffee and Conversation

Play Episode Listen Later Jul 1, 2025 39:09


What does a Fractional CMO actually do and why are ed-tech companies and colleges leaning into this flexible leadership model?In this episode, we're joined by Gil Rogers, founder of GR7 Marketing, whose deep roots in ed-tech and higher ed make him a go-to strategist for institutions looking to get smarter, faster. Gil shares what it really means to step in as a fractional CMO, how he helps clients clarify their marketing roadmap, and why a part-time leader can sometimes deliver full-time impact.From content planning to KPIs to building better ed-tech partnerships, Gil breaks down what works and what colleges need to watch out for. You'll hear real-world insights from his work with ed-tech firms that prioritize student outcomes and equity, plus practical advice for institutions looking to collaborate with tech providers that actually help, not hinder.What You'll Learn: • Why a fractional CMO can help fast-track results without the overhead • How outside leadership brings fresh eyes and strategy to tired campaigns • Tips for vetting ed-tech partners who walk the walk on student successEmail Gil at Gil@GR7marketing.com or connect with him on LinkedIn.Thanks for listening!Connect with GradComm:Instagram:@gradcommunicationsFacebook:@GradCommunicationsLinkedIn:@gradcommSend us a message: GradComm.com

Write Publish Market
Episode 194: Podcasting as a Long-Term Book Marketing Strategy for Business Owners

Write Publish Market

Play Episode Listen Later Jul 1, 2025 23:22


In this episode, Jodi welcomes podcast coach Kim Stewart to discuss how nonfiction authors can use podcast hosting and guesting as powerful, long-term book marketing strategies. Kim shares insights about the evolving podcast landscape, tips for simplifying the process of starting a podcast, and creative ways to repurpose podcast content to support both book writing and business growth. Time Stamps: 00:00 Podcast strategies for book marketing 03:32 Guesting grows your podcast audience 06:38 Podcast hosts' networking advantage 09:59 Using podcasts for business leads 14:00 Embracing breaks and authenticity 16:51 Social media and content strategy insights 19:54 Revision process / linking content resources 22:57 Podcast gratitude   Keywords: podcasting, podcast host, podcast guesting, book marketing, nonfiction authors, business owners, book publishing, long-form content, content creation, content repurposing, author platform, marketing strategy, book launch, collaboration, email list, audience growth, podcast collaborations, capsule podcast, private podcast, lead generation, content pillar, social media, behind the scenes, attention span, podcast length, solo episodes, guest interviews, editorial calendar, revision process, content hub   Resources Mentioned: Coffee + Commas signup: https://bit.ly/coffeeandcommassignup Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite Jenna Kutcher's Capsule Podcast (on building your email list) John Lee Dumas's Capsule Podcast (on starting a podcast)   About Our Guest: Kim Stewart is a podcast coach for authors and host of the Book Marketing Mania podcast. She helps nonfiction authors reach more readers as a podcast host and guest. When she's not strategizing with clients, you'll find her in Dallas enjoying time with her family, and indulging in coffee, caramel and Friends reruns.   Website: https://kimstewartmarketing.com Book Marketing Mania podcast: https://kimstewartmarketing.com/podcast/ Instagram/Threads: https://instagram.com/kimstewinspired Linkedin: https://www.linkedin.com/in/kimstewartmarketing/ Start Your Author Podcast checklist: https://kimstewartmarketing.com/checklist Book a Strategy Session with Kim: https://kimstewartmarketing.com/coaching/   LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/135hQ3GfcecPXS8F1ElNa3LASVqMotqTkMK1tjfsmtIY/edit?usp=sharing  

SharkPreneur
Episode 1158: The Power of Neuroscience in Marketing Strategy with Alexandra Gonzalez

SharkPreneur

Play Episode Listen Later Jun 30, 2025 18:07


In a world of constant change, understanding consumer behavior and using innovative tools like AI and neuroscience is essential for staying ahead in marketing.   In this episode of Sharkpreneur, Seth Greene speaks with Alexandra Michelle Gonzalez, founder of Savvy Marketers, who shares her extensive knowledge gained over 30 years in the marketing industry. From her time at Johnson & Johnson to leading a successful marketing firm, Alexandra now focuses on helping businesses navigate uncertainty using AI, neuroscience, and consumer insights. Her company utilizes a proprietary AI model to identify emotions, sentiments, and cultural nuances that influence business decisions, enabling them to deliver greater value.   Key Takeaways: → How Savvy Marketers helps clients understand consumer behaviors with AI and neuroscience. → Why staying resilient and proactive during uncertain times is critical. → How understanding consumer needs and wants drives better communication and marketing strategies. → Savvy Marketers provides practical and cost-effective solutions for businesses looking to leverage AI and data for growth. → Savvy Marketers use a customer-centric approach that combines research, innovation, and creative problem-solving.   Alexandra Gonzalez is an award-winning entrepreneur, global marketer, and relentless innovator with over 25 years of experience. In 2012, after the birth of her premature identical twins, she founded Savvy Marketers to create a marketing firm that transforms businesses, brands, and teams, unlocking breakthrough growth in their markets. As the leader of Savvy Marketers, Alexandra provides strategic guidance to top executives on areas such as strategic planning, category expansion, new product innovation, and operational excellence. She has driven growth and innovation across industries including private equity, healthcare, and food. Alexandra holds an MBA from Harvard's Executive Business Program and a certification in design thinking from Stanford University. Outside of work, she is actively involved in charitable and civic boards, including the March of Dimes, and is a passionate advocate for premature babies and women's health.   Connect With Alexandra: Website Instagram Facebook LinkedIn   Learn more about your ad choices. Visit megaphone.fm/adchoices

Bridge the Gap: The Senior Living Podcast
Sales and Marketing Strategies from a Lifeplan Community Specialist Deana Wilson

Bridge the Gap: The Senior Living Podcast

Play Episode Listen Later Jun 30, 2025 22:23 Transcription Available


With a rich history in the industry, Deana Wilson, Director of Marketing and Sales at Westminster Village Terra Haute, shares insights on sales for lifeplan communities, successes of a resident fund, and new approaches to marketing efforts with CCRCs. As the Executive Chair of the Indiana Alzheimer's Association Walk, Deana also discusses her passion for raising funds in the fight against Alzheimer's. Sponsored by Aline, NIC MAP, Procare HR, Sage, Hamilton CapTel, Service Master, The Bridge Group Construction and Solinity. Produced by Solinity Marketing.Become a sponsor of Bridge the Gap. Connect with BTG on social media:YouTubeInstagramFacebookTwitterLinkedInTikTokMeet the Hosts:Lucas McCurdy, @SeniorLivingFan Owner, The Bridge Group Construction; Senior Living Construction Renovation, CapEx, and Reposition. Joshua Crisp, Founder and CEO, Solinity; Senior Living Development, Management, Marketing and Consulting.

Hustle Inspires Hustle
Mikael Hamaoui: Pagani Residences & the Future of Luxury Living - #189

Hustle Inspires Hustle

Play Episode Listen Later Jun 30, 2025 31:30


In this episode, Alex Quin sits down with Mikael Hamaoui, founder of Riviera Horizons and one of the visionaries behind Pagani Residences—a groundbreaking collaboration with the Pagani family that merges ultra-luxury living with cutting-edge design. Known globally for crafting some of the most exclusive hypercars on the planet, Pagani Automobili is synonymous with performance, craftsmanship, and Italian artistry. Mikael shares how this legacy of precision and innovation is now being translated into elite real estate. He opens up about the concept and creative process behind the project, the collaboration with the Pagani brand, and how his background in luxury event design shapes unforgettable living experiences. The conversation also explores the business challenges and triumphs of building at the top tier of the luxury market.Episode Outline[00:00:03] Alex Quin welcomes listeners to the show[00:01:40] Mikael's background and the origins of Riviera Horizons[00:04:50] Early influences and the leap from design to events[00:08:10] Conceptualizing Pagani Residences with the Pagani family[00:11:25] What makes Pagani Residences a new standard in luxury[00:14:00] Lessons learned from working in high-pressure luxury markets[00:17:30] How Riviera Horizons blends creativity with operational execution[00:21:00] The long-term vision for Pagani Residences and future projects[00:24:20] Advice for creatives and founders entering luxury markets[00:27:00] Final thoughts from Mikael and closing by Alex QuinWisdom NuggetsDesign with Emotion: Mikael emphasizes that true luxury isn't about flash—it's about how a space makes you feel. Emotional design creates lasting impact.Collaborate with Legacy: Working with the Pagani family brought decades of design excellence into a new space. Aligning with iconic brands elevates your own.Translate Creativity Across Fields: From events to real estate, Mikael applies the same principles of storytelling and precision. Creative skills can scale across industries.Build a Brand on Trust: Pagani Residences reflects years of trust between Mikael and his collaborators. Relationships, not just vision, drive long-term projects.Lead with Vision, Adapt with Skill: Balancing big-picture goals with real-world constraints is key. Mikael shows that strong leadership means being visionary and flexible.Power Quotes:“You can't fake luxury—it has to be felt in every detail.” - Mikael Hamaoui“We wanted Pagani Residences to feel like a sculpture you live in.” - Mikael HamaouiConnect With Mikael :Pagani Residences Instagram: (https://www.instagram.com/paganiresidences)Pagani Residences Website (https://paganiresidences.com/)Riviera Horizons Website (https://rivierahorizons.com/)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promoteSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Investor Fuel Real Estate Investing Mastermind - Audio Version
Unlocking Freedom: The Digital Nomad RV Lifestyle Explained

Investor Fuel Real Estate Investing Mastermind - Audio Version

Play Episode Listen Later Jun 30, 2025 29:50


In this conversation, Dylan Silver and Thomas Rendleman explore the digital nomad lifestyle, focusing on the freedom and flexibility it offers through RV living. They discuss the logistics of living on the road, the appeal of RV parks for real estate investors, and the importance of marketing strategies for real estate professionals. Thomas shares insights on how to transition from a traditional job to a digital nomad lifestyle, emphasizing the need to provide value and establish an online presence. The discussion also covers the concept of lead magnets as a marketing tool to maintain client relationships and generate leads.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------