Stories, insights and conversations on the Business of Creativity and the Creator Economy.
On this episode Blessing Abeng shares the story of her journey and why we should share the stories of the work we're doing. - Blessing Abeng is a branding and communications expert dedicated to helping brands identify and communicate their unique identity and tell better stories. She builds brand and communication strategies around tech products, services, growth, and sales to help brands communicate with their team, target audience, partners, and investors. She has worked with brands across industries in unique capacities, nationally and globally, including Seedstars, Facebook, Taeillo, Diageo, Heritage Bank, African Alliance, Dark and Lovely (Nigeria and Africa), Bolt, Alomo Bitters, GSK, Lights Camera Africa, Lemi Ghariokwu, Victor Ehikhamenor, Angels and Muse, QuickCheck and so many others. She is also the Co-founder and Director of Communications at Ingressive for Good where she drives the mission of the non-profit to create and increase the earning power of one million African youth through tech training and resources for the growth of the African startup ecosystems. She was the CMO & co-founder of Disha, a digital technology company acquired by an African Unicorn (Flutterwave) in 2021. - Follow: Jesse Dan-Yusuf: LinkedIn, Twitter, Instagram The Fireworks Podcast: Twitter FireworksU: Courses, Twitter, Instagram, Facebook
On this episode, I interview Alma Asinobi, the Global Comms Lead for Chess In Slums but prior to that she was the Brand Storyteller at Cowrywise, a company I admire because of its content marketing and storytelling. She shares the stories of her journey to becoming a 10x storyteller for tech startups and how her early childhood influenced who she's become today.
If you're like me then selling anything is hard! The thought of trying to convince people to give you money in exchange for a product or service you shudder. But I've learnt how to do it, I had to learn the art of sales storytelling. The greatest salesmen are great storytellers as well. Listen to this episode to get the framework I use to sell. f you enjoyed this episode, consider subscribing and rating it so more people can enjoy it. Thanks. Sign up for my free weekly workshops & newsletter to get stories and insights on the Business of Creativity. www.jessedanyusuf.co/.
Earlier this year, I interviewed Salem King at Campfire, a monthly gathering of creatives and entrepreneurs. Salem is TEDx Speaker, Content Creator, Teacher & Storyteller. In this interview, Salem shared his passion and heart for creativity, creatives and community building. Everyone should listen to this episode. If you enjoyed this episode, consider subscribing and rating it so more people can enjoy it. Thanks. Sign up for my free weekly workshops & newsletter to get stories and insights on the Business of Creativity. www.jessedanyusuf.co/.
The African Creator Economy is starting to take off and that's exciting. In this episode in light of Nigeria's 61st Independence Day celebration. I discuss the future and growth of the Nigerian Creator Economy. If you enjoyed this episode, consider subscribing, rating and sharing this podcast with your friends. It helps the podcast grow and makes the podcast better. For more, visit: www.jessedanyusuf.co Follow me Twitter, Instagram, Facebook, LinkedIn, Read the Fireworks Journal: Medium Subscribe to the Fireworks Newsletter
I had the opportunity to chat with Audu Maikori over Instagram Live at the height of the pandemic and lockdown last year. He shared stories and insights on what it took to build Chocolate City Entertainment. I love this episode particularly because whether you're a creative or entrepreneur or both you'll resonate with a lot of what Audu shares about building a creative business in Nigeria. For more information visit: www.jessedanyusuf.co
On this episode I talk about why creators and entrepreneurs need to be consistent, the myth of overnight success and the Matthew Effect. If you enjoyed this episode, consider subscribing and rating it so more people can enjoy it. Thanks. Sign up for free weekly workshops www.jessedanyusuf.co/fireworkshop.
Does Personal Branding make you feel nervous as an introvert? If you're like me then your answer to that question is YES! But there is a way, Personal Branding doesn't have to be nerve-racking. On this episode, I talk about ways Introvert can build powerful and authentic personal brands. Join the Campire community of creatives & entrepreneurs sharing theirs stories, their work and journies. Sign up on www.fireworksu.com to join our newsletter.
In this episode, I look at Joseph Campbell's Hero's Journey formula and apply it to Creatives.
So many creatives and entrepreneurs we know and love have failed and started over. Steve Jobs, Walt Disney, JK Rowlings and many more make the list of success stories that started out with failures. In a time when people are losing their jobs and businesses, people and businesses are failing, we have an opportunity to start over. Listen to Jesse Dan-Yusuf "start over" this podcast. Welcome to The Fireworks Podcast!
On this episode, Jesse Dan-Yusuf speaks to Ferdy Adimefe, the Founder & CEO of Imaginarium Creative, on his journey to success, what success means and lessons he's learned as a creative entrepreneur.
On this episode, Jesse Dan-Yusuf speaks to Cyrus Agbo, the founder & CEO of Aegon Studios on his journey to success, what success means and lessons he's learned as a creative entrepreneur.
On this episode, Jesse Dan-Yusuf speaks to Chude Jideonwo on his journey to success, what success means and lessons he's learned as a creative entrepreneur. Chude Jideonwo served as the CEO of RED Media Africa and his currently on a mission to spread joy through his organisation Joy, Inc.
On this episode, Jesse Dan-Yusuf speaks to Akinlabi Akinbulumo on his journey to success, what success means and lessons he's learned as a creative entrepreneur.