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How to create a brand for your business, with Katie CaldwellSeason 1, Episode 7: Show Up and Be HeardToday's episode of the podcast is an interview with the fabulous Katie Caldwell.In this episode, we talk all about what branding actually is and how to get started with creating a brand for your own business.We also dive into why being clear on your values is so important and Katie gives some incredibly helpful tips around how you can do it yourself, if you're not in a position to outsource yet.BOSS THINGS YOU'LL LEARN IF YOU TUNE IN:The process of brand development and how to clarify the 'What,' 'Who,' and 'How'Practical tips and advice for creating a brand strategy for your businessPlatform, app and tool recommendations to help you create your own brand and build your own websiteKatie is the founder of award winning London based design studio Geek Boutique Design.Over the past 8 years she's helped over 200 businesses define and perfect their visual and digital presence and helped them to elevate their brand and website to that all important next level. If you enjoyed this episode or found it useful, then I would really appreciate if you could take just a few minutes to give it a review on whatever platform you are listening on - because every one I get really does make me do a little squeal and a happy dance!LINKS YOU DEFINITELY WANT TO CHECK OUT:Connect with Katie on Instagram or LinkedInTake Katie's FREE Brand Archetype QuizDownload Katie's FREE Website PlannerCheck out Coolors to help you pick your brand coloursCONNECT WITH BECCI:Connect with Becci on Instagram, LinkedIn or FacebookJoin Becci's email communityTIMESTAMPS TO HELP YOU FIND WHAT YOU NEED:00:00 The Journey to Business Ownership: Finding Alignment with Values and Lifestyle09:32 Beyond Visual Identity: Understanding the Emotional Impact of Branding28:24 The Process of Brand Development: Clarifying the 'What,' 'Who,' and 'How'34:27 Practical Guidance for Brand Strategy: Insights from Katie37:13 Considerations for DIY Branding and Website Creation53:25 Brand Consistency and Differentiation01:00:43 Platform Recommendations for Website BuildingSUPPORT THE SHOW:If you love this podcast and would like to show your support and say thank you, you can do so here.EPISODE TRANSCRIPTTap to downloadThis...

Marketing is what allows you to stand out from others because it helps you increase your chances of securing a successful real estate deal. In this episode, Josh Culler tells us how to use social media as an effective way to branch out a new market and to connect to more potential leads. Key takeaways to listen for Importance of social media marketing  Building credibility and adding value in your social media ad Systemizing your business platform  Focusing on simple and consistent content   Outsourcing and delegating tasks Managing a team and finances Focusing on good cash-on-cash return  Valuing time Resources mentioned in this episode Upwork | The World's Work Marketplace for Freelancing  The Private Money Authority by Jay Conner Discount Property Investor By David Dodge The REI Marketing Book: How the Top Real Estate Investors In the Country Run Their Marketing About Joshua Culler Joshua Culler is the president of Culler Media that offers a variety of media services including; design, branding, social media management, photography, videography, and media consulting. He's been in the industry for 9 years of experience in the real estate industry. He is the author of the book “The REI Marketing: How the Top Real Estate Investors In the Country Run Their Marketing.”   Connect with Joshua Instagram: Culler Media  Facebook: Culler Media YouTube: The Content Ninja - Josh Culler Podcast: REI Marketing Weekly Podcast by Josh Culler  Apple Podcast: REI Marketing Weekly by Josh Culler Linktree: Josh Culler   Connect with Us To learn more about partnering with us, visit our website at https://javierhinojo.com/ and www.allstatescapitalgroup.com, or send an email to admin@allstateseg.com.  Sign up to get our Free Apartment Due Diligence Checklist Template and Multifamily Calculator by visiting https://javierhinojo.com/free-tools/. To join Javier's Mastermind, go to https://javierhinojo.com/mastermind/ and to apply to his BDB Mastermind, see https://javierhinojo.com/mastermind/#apply_form and answer the form. Follow Me on Social Media Facebook: Javier A Hinojo Jr. Facebook Group: Billion Dollar Multifamily and Commercial Real Estate YouTube Channel: Javier Hinojo Instagram: @javierhinojojr TikTok: @javierhinojojr Twitter: @JavierHinojoJr

Dario Forte the CEO & Founder of DFLabs, explains his journey to the position he is in now. Dario talks about DFLabs and their platform tools. Dario also explains DFLabs recent press release about Open Integration Framework and what it allows people to do when it comes to the DFLabs platform addressing SOAR. Full Show Notes: https://wiki.securityweekly.com/BSWEpisode106

Dario Forte the CEO & Founder of DFLabs, explains his journey to the position he is in now. Dario talks about DFLabs and their platform tools. Dario also explains DFLabs recent press release about Open Integration Framework and what it allows people to do when it comes to the DFLabs platform addressing SOAR. Full Show Notes: https://wiki.securityweekly.com/BSWEpisode106

This week, Matt and Paul interview Dario Forte, Chief Executive Officer and Founder of DFLabs! Dario explains his journey to the position he is in now, DFLabs recent press release about Open Integration Framework, and what it allows people to do when it comes to the DFLabs platform addressing SOAR! In the Article Discussion, Matt and Paul talk the key to better focus and higher productivity, living your life on purpose, why people are willing to do more meaningful work for less money, the fundamentals of leadership, and more on this episode of Business Security Weekly!   Full Show Notes: https://wiki.securityweekly.com/BSWEpisode106 Check out Sponsor's website: www.dflabs.com/securityweekly Visit https://www.securityweekly.com/bsw for all the latest episodes! Visit https://www.activecountermeasures/bsw to sign up for a demo or buy our AI Hunter!!   Visit our website: https://www.securityweekly.com Follow us on Twitter: https://www.twitter.com/securityweekly Like us on Facebook: https://www.facebook.com/secweekly

This week, Matt and Paul interview Dario Forte, Chief Executive Officer and Founder of DFLabs! Dario explains his journey to the position he is in now, DFLabs recent press release about Open Integration Framework, and what it allows people to do when it comes to the DFLabs platform addressing SOAR! In the Article Discussion, Matt and Paul talk the key to better focus and higher productivity, living your life on purpose, why people are willing to do more meaningful work for less money, the fundamentals of leadership, and more on this episode of Business Security Weekly!   Full Show Notes: https://wiki.securityweekly.com/BSWEpisode106 Check out Sponsor's website: www.dflabs.com/securityweekly Visit https://www.securityweekly.com/bsw for all the latest episodes! Visit https://www.activecountermeasures/bsw to sign up for a demo or buy our AI Hunter!!   Visit our website: https://www.securityweekly.com Follow us on Twitter: https://www.twitter.com/securityweekly Like us on Facebook: https://www.facebook.com/secweekly