VML

We’re excited to share with you the culminating episode of the 25@25 podcast series. We started this series in conjunction with VML’s 25th anniversary with the goal of learning more about some very distinctive VMLers … and in the process, I believe we learned what makes VML such a special place. Jon Cook has served as the host of the initial 24 episodes. Now the tables are turned — and he is the one being interviewed in the final session of the 25@25 series. He sat down with Chris Wood, executive director of VML Europe, to talk about his personal journey at VML over the past 22+ years and what he loves about this remarkable place.

In episode No. 24 of 25@25, Global CEO Jon Cook talks with his long-time friend and business partner Eric Campbell, the president of VML. Jon and Eric have worked together for almost 20 years. This is a great conversation that gets into some big things happening in Eric’s life. He’s moving to New York to be part of VML there and continue his role. The two go into what that means for him, his views of New York and what it means to his family. The conversation also touches on how Eric disconnects, how he keeps his balance and some of his best experiences and memories over the past 20 years.

As we near the end of the 25@25 podcast series, VML Global CEO Jon Cook sits down with members of the VML Foundation Advisory Committee, a group of VMLers dedicated to VML’s charitable outreach programs. The VML Foundation has always been at the core of who we are, and this conversation showcases the diverse ways VML gives back around the world.

This episode of 25@25 was recorded in Johannesburg, South Africa in a week of very exciting news! VML was evolving from NATIVE VML to VML South Africa and along with that came evolution of our leadership. Global CEO Jon Cook sat down with VML South Africa CEO Jarred Cinman and Managing Director Danelle Stiles. Both are newly appointed in these positions but have been leaders at VML for years. It was a fascinating, timely conversation about their views on VML South Africa, the culture in that office and their leadership styles. But they also talked about South Africa as a country and the unique opportunities and challenges facing the country today – from a government revolution to a water shortage in Cape Town.

In this episode, VML Global CEO Jon Cook sits down for a compelling discussion with Suba Nadarajah, director of design. Suba has a deep, articulate, and rich perspective on the impact design has on society and diversity / inclusion at VML. 25@25 is a podcast series, led by Global CEO Jon Cook, dedicated to exploring the people and offices that make up our growing VML family.

In this episode, Jeff Geheb, global chief technology officer, joins to talk about balance, his priority of family and how he focuses. Jeff started his career at VML as a technology intern in 1999, and offers a unique perspective on growth and his time on the road – not only traveling for VML, but around the country in his RV.

Flight Plan is a month-long sabbatical for VMLers who’ve dedicated more than 10 years of service to the company. In this episode, hear from three people who share their inspiring stories and how they gave back to their communities. Beth Wade is Chief Marketing Officer of VML, Tony Snethen is an Executive Creative Director and Hunter Eshelman is a Group Creative Director. To help you visualize what they talk about, check out their amazing photos here: http://bit.ly/2yT7wCf.

This episode of 25@25 is on the road – in the Windy City – with Madeline Nies, group channel director, connections planning at VML Chicago. Connections planning is a relatively new role at VML and one Madeline herself crafted. In this episode, Global CEO Jon Cook and Madeline talk about the role of connections planning, life in the Chicago office, and recent recognition Madeline has received, including VML's 2017 Spark Award.

In this episode, Ronnie Felder, managing director, human resources, joins to talk about VML’s recent recognition as a 3% certified agency. The certification notes VML’s progress and benchmark in inclusion and diversity as a company. In this episode, Ronnie also brings a lot of perspective to not only the certification but his own experience with inclusion and diversity. He also talks about his feelings on where VML is headed and what we need to do next.

VML Global CEO Jon Cook sits down to talk with five of the VML Boomerangs; Amy Worley, Dave Altis, Melissa Green, David Gray & Mindy Lenox. VML Boomerangs are people who have left the company for whatever reason, and then chosen to move back. It's a great reminder of how much better a place, VML is, because they came back and the incredible culture at VML.

Jon Bird is an expert at contemporary retail and has a unique perspective on what the future in that space may look like. In this episode of 25@25, Global CEO Jon Cook sits down with Bird, the executive director of global retail & shopper marketing at VML. Bird is also an avid runner, and this podcast was recorded just days before his 16th marathon

Jeff Small is a director of creative technology at VML working on WPP's Navy Partnership. For Jeff, it’s a dream come true because he is a Navy veteran. This episode is filled with great stories that will make you very proud of our country, our work at VML, and all Jeff does. You can also read more from Jeff at his blog: http://www.rocketshiptoplanetjeff.com. And you can listen to the Navy’s podcast series, Sea Story, at https://www.navy.com/navy-life/sea-story.html.

The VML family is growing with the recent big news of fellow WPP company Rockfish becoming part of VML. In today’s episode, Global CEO Jon Cook sits down with the CEO of VML’s Rockfish Division, Michael Stich, and the president of Rockfish, Dawn Maire – two great people who have unique philosophies about running a business and culture. This conversation gives a great insight into what Rockfish has always been about – and a peek into their leadership.

This podcast was recorded one week before VML's 25th anniversary. Global CEO Jon Cook sits down with Chris Clouser, a long-time friend of VML, and more importantly, someone who is described by VML's founders as the "founding client" of the agency when he was at Northwest Airlines. Jon talks with Chris about how he chose VML as his agency in those early days, what's changed over the years at VML and what has stayed the same. They also talked about the importance of anniversaries. Perfect timing with VML's 25th anniversary.

2017 is VML's 25th anniversary. "VML 25 for 25" is a podcast series, led by Global CEO Jon Cook, dedicated to exploring the people and offices that make up our growing VML family. Earlier in 2017, Fernando Taralli, president of VML Brazil, was inducted into the Brazilian Marketing Hall of Fame. In this episode, Jon Cook, VML global CEO, sits down with Fernando to talk about the evolution and transformation of marketing and digital in his country and how he’s enjoying life as a new father.

25 years ago, John Valentine, Scott McCormick, and Craig Ligibel started VML. 25 years later they’re here at VML to record a podcast to talk about the memories of starting VML, what they’re doing since leaving VML in the early 2000’s, and about where they see the future of marketing in this company. It’s an invaluable look at those who started this company and put us on the amazing journey we’re on. We can’t wait for you to hear what these guys think and how proud they are of the company we’ve become.

This edition of 25@25 is an extra special one because it was recorded at the Cannes Lions Festival of Creativity as the record 27 Lions for VML were rolling in and we were in a celebratory mode. Global CEO Jon Cook sat down with some of creative leadership from around the world and had a fascinating conversation about their views on what it takes to win at Cannes and the camaraderie that exists between VML creatives across our global network.

In this episode, VML Global CEO Jon Cook talks with Aden Hepburn, Managing Director, VML Australia. Aden has a very interesting story. You'll learn how he went from aspiring chef to leading VML Australia, how he created his blog that has a world-wide following and what makes Australia different from a marketing and technology standpoint. 2017 is VML's 25th anniversary. "VML 25 for 25" is a podcast series, led by Global CEO Jon Cook, dedicated to exploring the people and offices that make up our growing VML family.

2017 is VML's 25th anniversary. "VML 25 for 25" is a podcast series, led by Global CEO Jon Cook, dedicated to exploring the people and offices that make up our growing VML family. This is the first episode where three different VMLers are interviewed - Brian Bockelman, Associate Copywriter, Lauren Meehan, Account Manager and Cameron Smith, Planner. All three VMLers are based in Kansas City, but there is something else they have in common. In honor of our 25th anniversary at VML, each of these VMLers turns 25 this year. This interview is a great insight into what it’s like to be 25 years old at VML, what it’s like to be a millennial and their perception of the fast-paced marketing world.

2017 is VML's 25th anniversary. "VML 25 for 25" is a podcast series, led by Global CEO Jon Cook, dedicated to exploring the people and offices that make up our growing VML family. In this episode, VML Global CEO Jon Cook talks with Elisa Soto, media director at VML Mexico. She gives a compelling perspective on culture. Elisa has driven some great change at VML Mexico and she's spent a lot of time with the broader VML family. She also talked about the importance of continuing education, how she's getting her master's at NYU, and how she's integrating that into her role here at VML.

2017 is VML's 25th anniversary. "VML 25 for 25" is a podcast series, led by Global CEO Jon Cook, dedicated to exploring the people and offices that make up our growing VML family. Yi-Chung Tay is the CEO of VML China. In this podcast, Global CEO Jon Cook and he have a great conversation about content & commerce, how far advanced China is in those areas, and how much we all can learn from that. But it's not all business, Jon and Yi-Chung talk about his personal life growing up in Singapore, what it means to live in China now, and also a really good story about a recent trip he and his entire family took to his ancestral home on an island just off the coast of China.

2017 is VML's 25th anniversary. "VML 25 for 25" is a podcast series, led by Global CEO Jon Cook, dedicated to exploring the people and offices that make up our growing VML family. In this episode, VML Global CEO Jon Cook talks with Tripti Lochan, the CEO of VML SE Asia & India. Tripti and Jon have known each other for a long time, and they have a great conversation about her entrepreneurial drive, how she thinks about business, and how she works her Indian heritage and culture into the business of VML.

2017 is VML's 25th anniversary. "VML 25 for 25" is a podcast series, led by Global CEO Jon Cook, dedicated to exploring the people and offices that make up our growing VML family. In this episode of "25 for 25" Jon Cook sits down with Frederico Roberto, creative director at VML London. You'll love the way he mixes creativity and his music together. Listen here and you'll get a great taste for what he has to say; but more importantly, what he has to play.

2017 is VML's 25th anniversary. "VML 25 for 25" is a podcast series, led by Global CEO Jon Cook, dedicated to exploring the people and offices that make up our growing VML family. During this episode of "25 at 25," Global CEO Jon Cook sits down with Tomas Gonsorcik, group director of strategy & innovation at VML New York. He has a very specific and unique view of VML. Tomas has traveled across almost the entire VML global network. He's worked at the VML offices in New York and London, and I love how he weaves that perspective into his comments about his work, his family, and his friendships at VML.

2017 is VML's 25th anniversary. "VML 25 for 25" is a podcast series, led by Global CEO Jon Cook, dedicated to exploring the people and offices that make up our growing VML family. God-is Rivera is an associate director of social media strategy at VML New York. In this podcast, Global CEO Jon Cook talks with her on the day of VML's Annual Meeting, a few short hours before she addressed the entire company about Black Twitter. In retrospect, God-is's talk about Black Twitter and about inclusiveness at VML was one of the most memorable moments in the history of our annual meetings.