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#thePOZcast is proudly brought to you by Fountain - the leading enterprise platform for workforce management. Our platform enables companies to support their frontline workers from job application to departure. Fountain elevates the hiring, management, and retention of frontline workers at scale.To learn more, please visit: https://www.fountain.com/?utm_source=shrm-2024&utm_medium=event&utm_campaign=shrm-2024-podcast-adam-posner.Thanks for listening, and please follow us on Insta @NHPTalent and www.youtube.com/thePOZcastFor all episodes, please check out www.thePOZcast.com Takeaways:- Work architecture is essential for understanding how work gets done.- Workforce design and strategy are closely linked.- Employee experience mapping can enhance workforce design.- Onboarding is a critical stage in the employee journey.- Mutual responsibility exists in managing employee expectations.- Technology can complicate employee experiences if not implemented thoughtfully.- Future-ready organizations prioritize employee development and upskilling.- HR must claim a seat at the revenue table to drive business outcomes.- Remote work requires intentional design to foster collaboration.- Contentment is a dynamic goal worth striving for in one's career.SummaryIn this conversation, Adam Posner and Josh Newman delve into the intricacies of workforce design and employee experience. They discuss the importance of understanding work architecture, the critical stages of employee onboarding, and the mutual responsibilities of employers and employees in managing expectations. Josh shares insights from past workforce design projects, highlighting lessons learned from failures and the significance of creating future-ready organizations that prioritize employee development. The discussion also touches on the evolving role of HR in driving revenue, the challenges of remote work, and the impact of parenthood on leadership styles. They conclude with reflections on career advice and the true definition of success. Chapters 00:00 Understanding Workforce Design and Architecture02:59 Employee Experience Mapping: The Six Stages05:56 Mutual Responsibility in Onboarding08:53 Lessons from Workforce Design Failures11:52 Future-Ready Organizations: Human-Centric Approaches14:37 The Role of HR in Revenue Generation17:48 Navigating Remote Work and Mentorship Challenges20:18 The Transformative Power of Parenthood26:44 Navigating Work-Life Balance and Productivity31:55 The Future of Work and Employee Value Proposition34:56 Defining Success Beyond Traditional Metrics
Como garantir segurança em sistemas cada vez mais complexos sem comprometer a velocidade de entrega? Nesta segunda parte do episódio sobre Datadog, Renan Menezes, Senior Sales Engineer, e Ruan Rodrigues Marins, Regional Manager, ambos da Datadog, discutem como as ferramentas da empresa podem automatizar processos e reduzir falsos positivos em ambientes integrados. Eles abordam desafios reais de segurança em chatbots, revelam como o MCP conecta dados para análises contextualizadas e compartilham insights sobre a aquisição da Metaplane. Dê o play e ouça agora! Dê o play e ouça agora! Links importantes: Vagas disponíveis Newsletter Dúvidas? Nos mande pelo Linkedin Contato: entrechaves@dtidigital.com.br O Entre Chaves é uma iniciativa da dti digital, uma empresa WPP
En este episodio de BrandStocker charlo con Sandra García, Managing Director de CBA España, agencia integrante del grupo WPP. Sandra nos invita a reflexionar sobre el papel del branding como motor estratégico para las empresas, más allá del diseño o la estética. Con más de 20 años de trayectoria profesional, Sandra tiene una mirada lúcida, sensata y profundamente humana sobre la disciplina. Durante la charla exploramos dos proyectos que reflejan bien esa forma de hacer: Caramelo Hoteles y la cerveza La Salve, ¡y más proyectos! Learn more about your ad choices. Visit megaphone.fm/adchoices
Este conteúdo é um trecho do nosso episódio: “#230 Como o Datadog está simplificando processos tradicionais de monitoramento”. Nele, Renan Menezes, Senior Sales Engineer na Datadog, compartilha insights sobre uma reunião com o CTO da empresa, que refletiu sobre a importância da prudência nos investimentos em inteligência artificial e como a cultura da Datadog transforma problemas internos em soluções comercializáveis para seus clientes através dos testes. Dê o play e ouça agora! Links importantes: Vagas disponíveis Newsletter Dúvidas? Nos mande pelo Linkedin Contato: entrechaves@dtidigital.com.br O Entre Chaves é uma iniciativa da dti digital, uma empresa WPP
Welcome to EP23 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy.This episode, we talk about:Cindy Rose, the ex-Microsoft COO and now WPP's new CEO, and we ask are the global advertising agencies about tech not creativity?Linda Yaccarino has stepped down as CEO of X. And it got us thinking, where is Twitter/X in the retail media conversation?Ocado comes clean about it's latest clean room innovation. We chat to Jack Johnson, Head of Retail Media & Data, Ocado Retail and Joe Root, Co-founder of Permutive. We probe their new partnership and ask: 'What's Ocado Retail doing, partnering with publishes such as News UK, The Independent and Immediate Media?' Hosted on Acast. See acast.com/privacy for more information.
WPP announced this month that Microsoft executive Cindy Rose will succeed outgoing chief executive Mark Read. Rose is currently chief operating officer, global enterprise, at Microsoft and will be WPP's third CEO and the first female leader of a major agency holding company. The announcement, which came sooner than expected, came one day after the holding company issued a shock profit warning to the stock market, and follows major losses for WPP including the Mars account and a portion of the Coca-Cola business.Analysts have responded to the appointment saying that the Rose era “has to be transformational” and “WPP knows it needs a reboot”.In this episode, the Campaign editorial team will discuss the reaction to Rose's appointment, what WPP needs from its new CEO, or whether WPP is “too far gone” as former CEO Sir Martin Sorrel has suggested. The chat features Campaign's editor in chief Gideon Spanier, editor Maisie McCabe and deputy media editor Shauna Lewis. The episode is hosted by tech editor Lucy Shelley.Coming up in the Campaign calendar:Campaign LiveCampaign Big AwardsFurther reading:What can new CEO Cindy Rose bring to WPP and what does it need?Accenture and WPP have discussed potential M&A dealWPP's 'pretty grim' profit warning: stock market analysts reactWPP closes in on new CEO as some big names ruled out Hosted on Acast. See acast.com/privacy for more information.
Quanto tempo seu time desperdiça investigando falhas em vez de resolver problemas reais? Nesta primeira parte do episódio sobre Datadog, Renan Menezes, Senior Sales Engineer, e Ruan Rodrigues Marins, Regional Manager, ambos da Datadog, revelam como a empresa está revolucionando a observabilidade com inteligência artificial, reduzindo drasticamente o tempo de resposta a incidentes. Eles compartilham insights sobre as ferramentas mais recentes anunciadas e as previsões que prometem transformar a forma como desenvolvedores monitoram e resolvem problemas. Dê o play e ouça agora! Resumo completo do Dash 2025: https://dti.ag/dash-2025 Links importantes: Vagas disponíveis Newsletter Dúvidas? Nos mande pelo Linkedin Contato: entrechaves@dtidigital.com.br O Entre Chaves é uma iniciativa da dti digital, uma empresa WPP
It’s been a turbulent fortnight for corporate leadership, with sudden CEO exits at companies like HUL, Coca Cola bottler HCCB, L’Oréal, Diageo, Kenvue and WPP. In this episode of The Morning Brief, host Ratna Bhushan speaks to ET’s Associate Editor Arijit Barman and Vibhav Dhawan, Partner at Positive Moves Consulting to unpack what’s driving this churn: from slowing demand to soaring competition, from tariff pressures to slackening control over ad networks, from a lack of focus on growth to a push for next-gen leadership. Why is the top job turning into a revolving door? Are CEOs fall guys? Is the traditional playbook outdated? And are short tenures the new normal? Listen in.You can follow Ratna Bhushan on her Linkedin, Twitter profiles and read her Newspaper Articles. Check out other interesting episodes from the host like: Tariffs trump trade, Health Hazards in your Grocery Bag, Trump vs Harvard: India Impact, Explaining India’s Record FDI Freefall and much more. Catch the latest episode of ‘The Morning Brief’ on ET Play, The Economic Times Online, Spotify, Apple Podcasts, JioSaavn, Amazon Music and Youtube.See omnystudio.com/listener for privacy information.
From Disney to Microsoft, via Vodafone and Virgin Media, Cindy Rose has been a top executive at some of the world's best known companies. Born and raised in the US, one of her early passions was figure skating – a sport she confessed left her covered in bumps and bruises. After qualifying as a lawyer, she later switched to corporate roles, relocating to Europe then London. Her time at Disney included a shift dressed as Mickey Mouse's loyal hound, Pluto, welcoming guests to the Californian theme park. Now she's set to become the new CEO of the troubled FTSE ad giant, WPP – where her experience in tech and AI look set to be an asset. Stephen Smith talks to friends and colleagues to find out how Cindy Rose made it from law to leadership – and the challenges she faces as head of one of the world's biggest advertising groups. Presenter: Stephen Smith Producers: Natasha Fernandes, Alex Loftus, Sally Abrahams Production Coordinator: Maria Ogundele Sound Engineer: James Beard Editor: Bridget Harney Credits: Cindy Rose at London Tech Week, 2018 Satya Nadella, Microsoft CEO, addressing Grace Hopper Celebration of Women in Computing CBS Mornings (2014) Claudia Winkleman, Liquid News, 24 July 2002 Greenpeace scale Disney offices in London, 2004. Source: Greenpeace.
In today's Madtech Daily, we discuss AliExpress, TikTok, and WeChat facing privacy complaints, Publicis' quarter 2 growth being boosted by creative and media, and WPP's campaign encouraging UK investment.
Pam Jenkins recently left Weber Shandwick, where she spent the last two decades, to join nonprofit Shatterproof as its CEO. The organization works to reduce the burden of substance use disorder in the U.S. by increasing access to treatment, expanding education and driving public policy change. Jenkins talks about her previous work with Shatterproof at Weber and her plans for the nonprofit.Plus, the biggest marketing and communications news of the week, such as Omnicom's poor PR financial results in Q2; reports of a possible tie-up between WPP and Accenture; and prominent people moves at Real Chemistry and Golin. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
Este conteúdo é um trecho do nosso episódio: “#229 Ataque x defesa: o novo dilema da segurança digital”. Nele, Pedro Dantas, Head de Segurança na dti digital, fala da nova realidade da IA no contexto de cibersegurança e traz a análise de um ataque sofrido no mercado, explorando como o cenário atual dos ataques cibernéticos é preocupante com o avanço da tecnologia. Dê o play e ouça agora! Links importantes: Vagas disponíveis Newsletter Dúvidas? Nos mande pelo Linkedin Contato: entrechaves@dtidigital.com.br O Entre Chaves é uma iniciativa da dti digital, uma empresa WPP
In Episode 146 of the Diary of a UK Stock Investor Podcast this week:- (00:00) Show Start (01:41) The NEW NEW Discord Chat Room is Open!!!! (05:00) Messages from Our Listeners (07:21) Understanding Adjusted EPS (10:35) Why Do Poor Financials Sometimes Result in Rising Share Prices? (23:06) Howard Marks on Superior Investors Managing Risk (25:03) UK Stock News, GYM, EVPL, WPP, RNK, VTY, BTRW, EAH, WIZZ, CBOX and FTC (34:39) Investing Large Sums of Capital at Once Drop us a COMMENT on Spotify or Email Chris at the show on chris@chrischillingworth.com Diary of a UK Stock Investor Podcast is a show for everyday long-term retail investors, hosted by Chris Chillingworth. The podcast is unique in that it serves as a place for Chris to reflect on the highs and lows of long-term UK stock investing, as well as sharing detailed updates on how his own portfolio is growing. With new episodes every Thursday, and a detailed update on his quest to reach £1,024,867 in portfolio value by 2043, episodes often discuss investing education, strategy, mindset, ideas and even stock picks and analysis. The show, which now has an active following of over 4000 downloads a month, is curated by Chris Chillingworth, a UK investor for over a decade whose stockpicks have achieved a 18% annual average return between Jan 2014 - Nov 2024. Email Chris at the show on chris@chrischillingworth.com Checkout the website https://chrischillingworth.com
For AKQA founder and former chief executive Ajaz Ahmed, leadership is about one thing: being a decent human being.On the latest episode of Campaign Chemistry, Ahmed opens up about his WPP departure, the cultural cost of bureaucracy in holding companies and why this is a “golden era” for independent agencies. He shares more details around his latest venture, Studio.One, and how he's leaning on his lived experience and career lessons to build for what's next. Ahmed also weighs in on the current Cannes Lions scandals surrounding fabricated award-winning campaigns and it reflects a bigger misalignment in the ad agency world.The sound bite“Incentives within holding company structures often prioritize awards over client ROI or satisfaction — and that misalignment drives the wrong behaviors.”The takeawaysIndie agencies are having a moment.AKQA was built for the internet era — Studio.One is built for the AI era.Clients want people, not processes weighed down by bureaucracy.The algorithm is not a replacement for the human spirit.Holding companies are losing their spark and that's why talent is flocking to independents.Business incentives that prioritize trophies over ROI and client trust encourage the wrong behaviors.Leadership is about being a decent human being.Legacy isn't about scale — it's about impact and the culture you create. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! campaignlive.com What we know about advertising, you should know about advertising. Start your 1-month FREE trial to Campaign US.
Creator Brandon Edelman stops by the Digiday Podcast to talk about his pivot to full-time content creation, how he strikes brand deals and life after TikTok (22:00). Also on this episode, Digiday platforms reporter Krytsal Scanlon joins co-hosts Kimeko McCoy and Tim Peterson to talk about Linda Yaccarino's exit from X, what WPP's new CEO means for the holding company's growth and how AI is shaping the next era of the browser wars.
As user-generated content and influencer marketing become the dominant force in the advertising industry, how can brands adapt without losing control of their message?WPP's This Year Next Year report signals a major shift, and in this podcast, we break it down with our take as social and creator experts. Welcome to another week of Have You Herd, the social media podcast where our Co-Founder & CEO, Zoe, sits with our team of specialists to talk about all things marketing
Sua empresa está preparada para enfrentar ataques potencializados por inteligência artificial? Neste episódio, Pedro Dantas, Head de Segurança na dti digital, fala da dualidade da IA na cibersegurança e como ela está transformando tanto os ataques quanto as defesas no mundo dos negócios. Ele compartilha insights sobre os novos desafios que líderes enfrentam, desde deepfakes até ataques à cadeia de suprimentos, e por que a validação de código gerado por IA é crucial para as organizações. Dê o play e ouça agora! Links importantes: Vagas disponíveis Newsletter Dúvidas? Nos mande pelo Linkedin Contato: entrechaves@dtidigital.com.br O Entre Chaves é uma iniciativa da dti digital, uma empresa WPP
In this July 14th edition of The Refresh, host Kait recaps a whirlwind week in advertising marked by major leadership changes, surprising earnings news, and critical shifts in the social media and AI sectors. From Linda Yaccarino's headline-making exit at X to the rise of Threads and AI-powered browsers challenging Google, this episode covers the most important updates marketers need to know. With WPP's new CEO pick and YouTube's monetization policy pivot, it's clear the industry is evolving rapidly, both in people and platforms. Linda Yaccarino Exits X (0:38): After a tumultuous tenure trying to stabilize X's advertiser relations post-Elon Musk acquisition, Yaccarino stepped down, raising fresh concerns over the platform's future ad revenue and signaling a deeper pivot toward AI integration via XAI. WPP Names Cindy Rose as Next CEO (2:11): With a background at Microsoft, Virgin Media, and Disney, Rose's appointment signals WPP's strategic shift toward becoming a more AI- and tech-centric organization amid falling revenue forecasts and mounting competitive pressure. WPP Cuts 2025 Revenue Guidance (3:15): In an unscheduled earnings update, WPP downgraded its 2025 outlook to a 3–5% decline, citing macroeconomic headwinds and major client losses including Coca-Cola and Paramount. Threads Closes in on X (4:06): Threads hit 115 million daily mobile users in June, up 128% year-over-year, while X saw a 15% drop. The user shift, particularly in the U.S., signals growing momentum for Meta's Twitter alternative. AI-Powered Browsers Challenge Google (6:13): Perplexity released its new Comet browser and OpenAI's rumored offering aims to make browsing fully conversational. Both aim to reshape search and ads with real-time, assistant-driven experiences that could threaten Google's dominance. Learn more about your ad choices. Visit megaphone.fm/adchoices
ShanghaiZhan: All Things China Marketing, Advertising, Tech & Platforms
Has agency consolidation begun to backfire? The media agency is undergoing a massive transformation as holding companies consolidate their operations & rebrand around unified entities. What does this seismic shift mean for the future of the industry? Will the industry's current path lead to better outcomes or just more cost-cutting? Joining us is Mark Heap, Founder of Mark Heap Consulting. Mark advises businesses on growth strategy, organization transformation & leadership development. He's the former CEO of Mindshare in EMEA and Mediacom in APAC. He spent 10 years in China from 2003 to 2013 serving roles at PHD and Mindshare.
In today's Madtech Daily, we discuss WPP appointing Cindy Rose as CEO, OpenAI entering browser market to challenge Chrome, and Linda Yaccarino stepping down as X CEO
The latest guest on The PR Week podcast is PAN president and CEO Philip Nardone. He talks about the evolution of tech PR and media over the last three decades, as well as recent changes at major agencies. Also on the agenda is the departure of Sally Susman from Pfizer, CEO Mike Doyle leaving Ketchum, WPP's profit warning and a spotlight on the brands responding to tragic flooding in Texas. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
In today's Digest, we discuss WPP cutting outlook after client losses, Seedtag appointing Brian Gleason as CEO, and trust being ranked key business driver.
Miramos a BMW, Legrand, ING o WPP con Antonio Aspas, de Buy & Hold Gestión de Activos.
Este conteúdo é um trecho do nosso episódio: “#228 IA responsável: princípios, dilemas éticos e desafios para devs”. Nele, Francisco Malaguth, Cientista de Dados na dti digital, comenta sobre os desafios na identificação de vieses em dados e modelos, além das dificuldades em determinar a causalidade das decisões tomadas por sistemas complexos de IA. Além disso, ele faz previsões de como esse desafio deve aumentar com a regulamentação da tecnologia. Dê o play e ouça agora! Links importantes: Vagas disponíveis Newsletter Dúvidas? Nos mande pelo Linkedin Contato: entrechaves@dtidigital.com.br O Entre Chaves é uma iniciativa da dti digital, uma empresa WPP
Plus: Drugmaker Merck strikes a roughly $10 billion deal to buy Verona Pharma. The Justice Department's criminal healthcare-fraud unit investigates UnitedHealth's Medicare billing practices. And, shares in advertising conglomerate WPP tumble after it said clients were pulling back on spending. Charlotte Gartenberg hosts. Sign up for the WSJ's free What's News newsletter. Learn more about your ad choices. Visit megaphone.fm/adchoices
Today in the business of podcasting: The Streaming Wars looks at how "watch hours" can be turned into a valuable metric, The Podcast Exchange announces it is filing a Notion of Intention in Canadian bankruptcy court, Signal Hill Insights looks at three common reasons host-read ads fall short, and WPP issues profit warning as Q2 perfomance falls below expectations. Links to every article covered can be found in today's issue of the newsletter, available here on SoundsProfitable.com
Today in the business of podcasting: The Streaming Wars looks at how "watch hours" can be turned into a valuable metric, The Podcast Exchange announces it is filing a Notion of Intention in Canadian bankruptcy court, Signal Hill Insights looks at three common reasons host-read ads fall short, and WPP issues profit warning as Q2 perfomance falls below expectations. Links to every article covered can be found in today's issue of the newsletter, available here on SoundsProfitable.com
Malgré les tentatives désespérées (et infructueuses) de l'auteur pour se désintoxiquer de Trump, l'actualité et les marchés l'y replongent chaque matin. De toute façon nous sommes le 9 juillet, date-butoir d'hypothétiques annonces multinationales sur les droits de douane qui frapperont les produits non Made in USA. C'est le Tariff-Day, T-Day pour les intimes.
Miramos a los sectores afectados por los aranceles y a compañías que son noticia como EssilorLuxottica, UniCredit, WPP o Carrefour con Alberto Roldán, profesor de Finanzas de la Universidad Europea.
Welcome to EP22 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy.This episode: Hot partnerships:Channel 4, ITV and Sky with Comcast AdvertisingAmazon Ads and Disney AdvertisingAmazon's DSP and Disney+Instacart & PinterestPayPal & OMGCVS & Reddit:DoorDash gets cooking and spends $175M on Symbiosis' adtechAI utopia - what the rise of AI platforms means for Retail Media Networks - we take a look at what Nectar 360 (Sainsbury's), WPP and Dunnhumby are up to as well as argue about Meta, Google and Amazon - are they still on the cutting edge of adtech anymore/ Hosted on Acast. See acast.com/privacy for more information.
Quanto vale a inovação quando ela compromete a confiança da empresa? Neste episódio, Francisco Malaguth, Cientista de Dados na dti digital, compartilha insights valiosos sobre o uso responsável da inteligência artificial no desenvolvimento de soluções digitais. Ele aborda o dilema entre a busca por vantagem competitiva e a necessidade de transparência nos algoritmos, além de listar princípios práticos para navegar nesse desafio crescente. Dê o play e ouça agora! Links importantes: Vagas disponíveis Newsletter Dúvidas? Nos mande pelo Linkedin Contato: entrechaves@dtidigital.com.br O Entre Chaves é uma iniciativa da dti digital, uma empresa WPP
In this week's episode of The Refresh (July 7, 2025), Kait breaks down the top stories reshaping advertising and media. Apple's massive push into theatrical releases hits a milestone with F1, raising questions about the long game for Apple's entertainment ambitions. Meanwhile, Google launches OfferWall, a monetization tool built for the post-cookie, AI-dominated internet. And on Wall Street, Barclays delivers a sobering forecast for holding companies despite their AI investments. It's a week that highlights how media, monetization, and market pressure are colliding across the ecosystem. 5 Key Highlights: Apple's F1 film makes a strong debut, grossing $144 million globally in its opening weekend, but with production and marketing costs over $375 million, profitability is still uncertain. Apple's aggressive marketing strategy for F1 leveraged its entire ecosystem—from WWDC tie-ins and haptic trailers to in-phone ticket discounts via Apple Wallet—sparking debate over consumer boundaries. Google launches OfferWall, a new feature within Google Ad Manager allowing users to unlock premium content through ads, surveys, payments, or newsletter opt-ins, aiming to help publishers recover lost revenue in the AI-search era. OfferWall signals a move toward an incentivized internet, where users explicitly trade data, time, or small payments for content, though infrastructure and behavioral shifts are still major hurdles. • Barclays downgrades major ad holding companies (IPG, Omnicom, WPP), citing slow growth and AI disruption to traditional business models—but notes their current AI product launches and scale could pay off long-term. Learn more about your ad choices. Visit megaphone.fm/adchoices
This week's episode features Walmart & Wing expand partnership on drone deliveries, DOOHClick launches mobile app for revenue tracking, Apple gets patent for biometric tracking wearable loops and WPP launches “Open Intelligence” as an alternative to ID-based targeting.
Campaign's editors from around the world come together after the Lions festival for the final episode of the Campaign Cannes global podcast in partnership with Ocean Outdoor.We review the festival and talk about the work that won, the big trends that emerged, the first year of Campaign House and the best parties.Gideon Spanier (far left), the UK editor-in-chief of Campaign, hosts the podcast and is joined by Maisie McCabe, editor of Campaign UK, David Brown, co-editor of Campaign Canada, and Luz Corona, editor of Campaign US.Further reading about the work and stories on this podcast:WPP, DDB and Publicis Conseil win creative company, network and agency of year at Cannes Lions 2025Channel 4 and L'Oréal Paris scoop Film Lions Grands PrixPublicis Conseil lands Titanium Grand Prix for Axa campaign helping women escape abuseGreat work should swim against the current, creative chiefs say Hosted on Acast. See acast.com/privacy for more information.
PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose
Huge research uncovers the obvious. Television and "traditional media" is going obsolete, as social media revenues and watch/listen time dominates. It is indeed the end of the living room. The boys review reports from WPP and NiemenLab. In marketing winners, Terry Moran launches a substack after being fired. But shouldn't he have had one already? Contractual reasons aside, the boys detail a marketing/creator survival plan that's not just a nice to have. Rants and raves include Answer Engine Optimization Hype and the GENIUS act. ----- This week's links: Creators Overtake Traditional Media The Brand/Studio Line Blurs Social Media Overtakes TV Ads on Whatsapp Terry Moran Launches Substack Journalist Survival Plan Genius Act Progress ----- This week's sponsor: INBOUND 2025 features an incredible lineup including Amy Poehler, Dario Amodei, Dwarkesh Patel, Sean Evans (Hot Ones), Marques Brownlee, Glennon Doyle, and more. Get actionable insights you can implement immediately to grow your business...San Francisco September 3rd-5th, 2025. Go to inbound.com/register to secure your spot at INBOUND 2025. ------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Seventh Bear.
Campaign's editors from around the world come together at Campaign House at the Lions festival for the second episode of the Campaign Cannes global podcast in partnership with Ocean Outdoor.Gideon Spanier, the UK editor-in-chief of Campaign, hosts the podcast and is joined by Maisie McCabe, editor of Campaign UK, Nikita Mishra, editor of Campaign Asia, Chris Powell, co-editor of Campaign Canada, and Luz Corona, editor of Campaign US.We talk about the buzz at the midway point during the festival, including the first Grand Prix winners, how the awards juries reach their decision and speculation about the search for a new WPP chief executive, plus we discuss some of our favourite sessions at Campaign House, our dedicated venue at Canopy by Hilton.Further reading about the work and stories on the podcast:Arthur Sadoun: Agencies should be ‘optimistic' not ‘scared' about futureLaura Jordan Bambach, Vicki Maguire and Kay Hsu at Cannes: ‘Lack of diversity can shut down incredible ideas'Scrutiny over media trading will be a top story in next year, Campaign editors sayVaseline's “Vaseline Verified” by Ogilvy Singapore wins Health & Wellness Lions Grand PrixRimas Music's “Tracking bad bunny” by DDB Latina Puerto Rico wins Entertainment Lions for Music Grand Prix Hosted on Acast. See acast.com/privacy for more information.
In this episode of The Refresh News, host Kait unpacks a headline-heavy week across the advertising industry, setting the stage for big Cannes conversations. From Warner Bros. Discovery's strategic split to Mark Read's departure from WPP, and a flurry of pre-Cannes product rollouts, this episode highlights how the future of media, agency relevance, and AI-powered innovation are all colliding in real time. - Warner Bros. Discovery will divide into two focused businesses—Streaming & Studios vs. Global Networks—with cable taking on the debt burden as the company bets fully on streaming. -WPP CEO Mark Read is stepping down amid pressure and stock declines, with the holding company finally embracing an ad tech and AI-first future years later than needed. -WPP's recent moves—acquiring InfoSum, consolidating under WPP Media, and investing in AI—mark a delayed but necessary transformation for agency survival. -Multiple vendors including FreeWheel, Mediaocean, The Trade Desk, and Basis Technologies announced major product innovations focused on CTV, retail media, AI, and data integration ahead of Cannes. -The episode emphasizes that agencies must evolve from service vendors to tech-powered solutions providers or risk becoming irrelevant in a self-serve media world. Learn more about your ad choices. Visit megaphone.fm/adchoices
Josh and special guest Monica Khan, Partner & Head of Digital at Strand, tackle everything that's fit to discuss in the creator economy this week. They discuss the increasing presence and influence of creators at major industry events like VivaTech and Cannes Lions. The conversation also covers a significant forecast from WPP, predicting that creator platforms will surpass traditional media in ad revenue by 2025. We also explore YouTube's substantial economic impact, contributing $55 billion to the U.S. GDP in 2024, and the broader implications of this growth for creators.Then: innovative brand partnerships, including Lowe's collaboration with MrBeast and their new Creator Partner Program, as well as Starbucks' new full time hire initiative, all in comparison to Ulta Beauty's employee ambassador initiative.0:00 Welcome Monica Khan to Creator Upload 0:44 Monica Khan at VivaTech in Paris 1:41 The Growing Creator Presence at VivaTech 2:50 Anticipation for Cannes Lions and Creator Impact 4:21 Cannes Lions: Business Gets Done for Creators 5:01 Creators Gaining a Seat at the Table 5:29 Creators Choosing Cannes Over VidCon 6:48 Traditional Media vs. Creator Platforms 7:34 WPP Predicts Creator Platforms to Exceed Old Media Ad Revenue by 2025 8:57 Validation for the Creator Economy 10:08 WPP's Influence on Ad Spend Towards Creators 11:32 The Future of Brand Investment in Creators 12:06 The Rise of Creator-Driven Platforms 13:37 YouTube's Economic Impact: $55 Billion to US GDP in 2024 14:55 The Ripple Effect of the Creator Economy 15:18 Creators Building Economic Value and Sustainability 16:46 Supporting the Creator Middle Class 18:04 The Bell Curve vs. Barbell Curve in the Creator Economy 19:52 Small Business Education for Creators 20:18 Why Brands are Working with Niche Creators 21:42 Studio-Led vs. Creator-Led Content 22:56 The Future of Cinema and Creator Influence 24:00 Studios Leveraging Social Platforms for Content Development 24:55 Lowe's Partners with Mr. Beast for Beast Games Season 2 27:05 Lowe's Creator Partner Program 27:33 Institutionalizing Creator Partnerships 28:49 Ulta Beauty's Employee Ambassador Program vs. Lowe's Scaled Program 31:38 Starbucks' 12-Month Creator Sponsorship 33:03 Upload: Major League Baseball Invests in Jomboy Media 35:28 MLB Embracing Fan-Led Storytelling 36:21 The Evolution of Creator Partnerships to Investment 36:46 Creative Freedom vs. Investment in Creator Partnerships 38:12 Upload: Mr. Beast Hires Former YouTube, TikTok, and Meta Exec Beau Avril 39:03 Beau Avril's Expertise and Impact on Mr. Beast's Partnerships 40:19 Connecting with Monica Khan on LinkedIn 41:01 Future of Creator Upload and Listener EngagementCreator Upload is your creator economy podcast, hosted by Lauren Schnipper and Joshua Cohen.Follow Lauren: https://www.linkedin.com/in/schnipper/Follow Josh: https://www.linkedin.com/in/joshuajcohen/Original music by London Bridge: https://www.instagram.com/londonbridgemusic/Edited and produced by Adam Conner: https://www.linkedin.com/in/adamonbrand
In the latest sign of massive change among ad agency hold cos, Mark Read is stepping down as leader of WPP. We unpack the impact of AI on agency hold cos and media, including WPP Media's prediction that 2025 will be the first year in which the majority of ad spend flows through user-generated content.
In this MadTech Podcast episode, ExchangeWire head of marketing Grainne Reid is joined by research lead Mat Broughton and Alex Powell, founder of Pixels, to discuss the latest in ad tech, media, and marketing. They look at Mark Read's decision to step down from his position as CEO at WPP, publishers seeing an increase in referral traffic from social media, and the rise of partnerships between media agencies and supply-side platforms.
In this week's episode of the AJ Bell Money and Markets podcast, Charlene Young and Danni Hewson unpack the latest UK jobs and retail sales figures [1:45]. Tom Sieber joins the show to discuss the growing trend of companies leaving the London stock market, and what can be learned from the takeover of Alphawave [12:50]. Other big corporate stories include the resignation of WPP's boss, M&S taking online orders again and the split of Warner Bros and Discovery [21:25]. Talking break ups, we've got the latest on the spat between Donald Trump and Elon Musk. Charlene looks at the detail behind the government's announcement that 9 million pensioners will get the winter fuel payment this year [30:00] and what it might mean for future tax policy. The FCA has led an international effort to crackdown on unregulated financial influencers. [37:30]
فربد صادقیان، یکی از چهرههای پشتپردهی تبلیغات دیجیتال ایران بود؛ کسی که با Anetwork شروع کرد، با PPG یه هولدینگ رسانهای ساخت، و نقش مهمی توی شکلگیری اکوسیستم استارتاپی ایران ایفا کرد. تو دوران طلایی سرمایهگذاری سراوا، فربد با برندهای بزرگی مثل عدد، ادرو و اخبار رسمی کار کرد، با WPP قرارداد انحصاری بست و سالها توی خط اول جنگ تبلیغات آنلاین ایستاد. بعدها اما همهچی عوض شد؛ فشارها، شایعهها، و سیاستهایی که از درون ساختارها رو ترکوند، باعث شد از ایران بره. حالا تو دبی، با «TheBlock» مشغول ساخت یه اکوسیستم جدید برای توکنایز کردن داراییهای واقعی مثل هتل، تیم فوتبال یا حتی آثار هنریه.توی این قسمت، برگشتیم به سالهایی که هممون فکر میکردیم داریم آینده رو میسازیم. از جلسههای عجیب با سرمایهگذار، دعواهای پنهونی بین پارتنرها، شایعات بیپایه و سیاستهایی گفتیم که خیلی چیزا رو خراب کرد. فربد بیپرده از تجربههاش گفت: از اشتباهات مدیریتی، ضعف در ارتباط با همتیمیها، و درسی که از همهی اون شکستها گرفت. بعد، رفتیم سراغ پروژهی جدیدش؛ اینکه چطور میشه بهجای پترئون و دونیت، یه مدل سرمایهگذاری واقعی برای کامیونیتی ساخت. مدلی که شاید فردای طبقه ۱۶ رو هم شکل بده.00:00 – پیشگفتار01:38 – شروع و معرفی فربد صادقیان04:53 – روزهای اول Anetwork و ساختن اکوسیستم تبلیغات دیجیتال14:08 – تجربه کار با سراوا، ساخت PPG و ورود WPP به ایران24:24 – چالشهای درونی تیمها، شایعات و سیاستهای پشتپرده33:58 – اشتباهات مدیریتی و ضعف در ارتباط بین پارتنرها43:48 – چرا تصمیم گرفت از ایران بره و چطور اون دوره رو پشت سر گذاشت50:28 – مهاجرت به اتریش و بعد دبی؛ شروع دوباره با ذهنیت تازه59:48 – ساخت TheBlock و آیندهی داراییهای توکنشده1:09:48 – توکنایز کردن استارتاپها، استودیوها و ایدههای کامیونیتی1:17:48 – جمعبندی، درسی که از گذشته گرفت و نگاهش به آیندهFarbod Sadeghian was one of the behind-the-scenes figures in shaping Iran's digital advertising industry. He started with Anetwork, then went on to build PPG—a media holding that brought together major players like Adad, Adro, and Akhbar Rasmi. During the golden era of Sarava's investments, Farbod worked with some of the biggest brands, signed an exclusive deal with WPP, and stood at the frontlines of the digital advertising boom in Iran. But things shifted—internal politics, pressure, and rumors gradually dismantled the system. He eventually left Iran, and today, from Dubai, he's building “TheBlock”—an ecosystem for tokenizing real-world assets like hotels, football clubs, and even art.In this episode, we revisited those chaotic, ambitious years where we all thought we were building the future. We talked about strange meetings with investors, backdoor conflicts, and the cracks that broke strong brands from within. Farbod opened up about leadership mistakes, communication breakdowns, and the hard-earned lessons that came out of it all. Then we explored his new chapter—how he's rethinking community-driven ownership and investment, and what that could mean for the future of Tabaghe 16.Sponsorحامی این قسمت، لیموهاسته. یه سرویس قابلاعتماد برای هاست، سرور و دامنه که خیلی از استارتاپها و کسبوکارهای آنلاین ایرانی ازش استفاده میکنن.
Today's MadTech Daily looks at publishers seeing a drop in traffic as a result of Google's AI tools, Mars' $1.7bn global media account being pulled from WPP and given to Publicis, as well as Meta's plans to acquire a stake in Scale AI for $14.8bn.
Group M, the world's largest media buying group, has undergone a titanic course correction and "simplification", re-emerging as WPP Media. While the destination "makes sense", according to Campaign's editor-in-chief Gideon Spanier, the reorganisation is coming at a huge cost to those that work there.In February this year, The Campaign Podcast asked 'What is Group M?' and in the three months since, the group has merged agency brands into a single P&L, got rid of agency specific jobs titles and begun making roles redundant around the world. More recently, WPP's chief executive Mark Read announced on Monday (9 June) he was stepping down.In this episode, Campaign's editorial team ask a simple question and dig deeper into why WPP has made the change, what will happen to the individual agencies within it, and whether it really is "simpler".Tech editor Lucy Shelley hosts the episode which features Spanier alongside media editor Beau Jackson and deputy media editor Shauna Lewis.Further reading:‘Something's gone horribly wrong': new chair faces calls to ‘fix' WPP at AGMWPP launches data solution Open Intelligence'We know that we have to be simpler': Brian Lesser lays out Group M plansGroup M axes global agency CEO roles in major centralisation push Hosted on Acast. See acast.com/privacy for more information.
Dan & Jasper are back with Tracksuit data t delve into the latest news in marketing. We kick off with ELF Beauty's acquisition of Hailey Bieber's Rhode, examining the impressive growth and brand health of Rhode. We explore the larger trend of big brands acquiring successful new entrants in competitive categories, with examples like Pepsi and Poppi, as well as Unilever and Wild. The conversation also covers Mark Read's departure from WPP and its implications for the holding company landscape. Discover the strategic moves, brand developments, and market trends making waves in the industry today. Plus, get a sneak peek into Tracksuit's presence and exciting content at the upcoming Cannes event.02:39 ELF Beauty and Rhode Acquisition03:58 Growth and Success of Rhode05:54 Brand Health and Commercial Outcomes06:42 Comparing Acquisitions in the Beauty Industry12:52 Efficiency and Product Range Strategies14:08 Mark Read's Departure from WPP19:50 Cannes & An Offer You Can't MissWhere to find Tracksuit at Cannes:16/6: Brand X-Factor 3:15pm, Palais Rotonde17/6 The New Brand Playbook 2:45pm, Adweek House17/6 Born This (Brand-Building) Way 4:45pm, Palais Forum18/6 Adweek Creative 100 5:30pm, Adweek House19/6 Friends of Tracksuit Happy Hour 5:00pm, Morrisons Irish Pub.www.gotracksuit.com Hosted on Acast. See acast.com/privacy for more information.
Mike and Emily Riley talk media agency paralysis, Amazon vs Trade Desk, Paramount Drama and Sydney Sweeney Soap.
Todd Braverman, CRO of Ampersand, joins to explain how the company is navigating the shift from linear TV to streaming and data-driven advertising. Plus, Ari and Eric break down Meta's AI ad plans, Amazon's DSP pricing push, WPP and MIQ's new AI platforms, and the latest in the Google antitrust case. Learn more about your ad choices. Visit megaphone.fm/adchoices
Ari Paparo and Eric Franchi are joined by David Berkowitz, a longtime marketer and founder of Serial Marketers and the AI Marketers Guild. They talk about the evolving role of community in marketing, how AI is reshaping creative work, and the uncertain future of entry-level marketing jobs. Plus, reflections on Mountain's IPO, WPP's AI push, and what it's like to build a brand when your name comes with unexpected baggage. Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to S3E012 of IMpulse, the Influencer Marketing Podcast — brought to you by Phyllo.
When you're in the thick of wedding planning, it can feel like this phase of life will go on forever. But believe it or not, at some point you WILL actually be married, and wedding planning will come to an end (insert cheering emoji / crying emoji here - take your pick!). I see a pretty split reaction to this, with half of us feeling thank universe, the wedding can't come soon enough ... having all that extra brain space back from planning and organizing a million tiny details will be amazing. On the other hand, there are also plenty of us who absolutely love the engagement and planning phase, and are NOT looking forward to it ending. Post wedding blues are a real thing, and we're going to talk about that today too. To start today off, I have some post-wedding takeaways and advice from past WPP couples (including myself!). They share what they loved, and in all honesty, what could have been better. During the second half of today's show, I have an actionable checklist of things that will need to be handled after the wedding. So if you're sad about it all coming to an end … don't worry - it doesn't actually end, there's still lots more to do! Check out our website for a checklist-style recap >>> weddingplanningpodcast.co/after Cheers to you, Kara PS: From your engagement ring to your wedding day, you can protect your most cherished memories with BriteCo. Visit brite.co/wedpod for a fast, free quote today and unlock peace of mind knowing that you're covered!