Podcasts about executive creative director

What topic would you like us to cover next?Getting fired can be devastating to your career - or it can be the catalyst for something greater. For Patrick Collister, being unceremoniously dismissed from a French-owned direct marketing agency where he was billed at £1000 per hour became a transformational moment that propelled him toward  success.In this fascinating conversation, Patrick takes us behind the scenes of his remarkable journey from copywriter trainee at Ogilvy to Executive Creative Director and eventually Head of Design at Google. Patrick unpacks how his most humiliating professional setback opened the door to understanding direct marketing just as digital communications was transforming the industry.Patrick shares the untold story behind one of Britain's most iconic advertisements - the "Accrington Stanley" milk commercial that continues to resonate decades later. Discover how that instantly recognisable line "Accrington Stanley, who are they? Exactly!" wasn't the original plan at all, but emerged from rejection and creative necessity.Throughout our discussion, Patrick explores the paradox at the heart of effective marketing: the tension between creative risk-taking and business pragmatism. He challenges the concept of "risk" altogether, suggesting that what we call risky is often just exciting and unfamiliar. His refreshingly practical definition of creativity as "nothing more and nothing less than solving problems" strips away mystique and makes innovation accessible to everyone.For marketers navigating today's fractured media landscape, Patrick offers invaluable insights on reframing challenges, interrogating briefs properly, and fostering environments where meaningful creativity can thrive. His stories of pitch disasters, encounters with industry legends, and observations about the current state of advertising deliver both entertainment and enlightenment.Subscribe now to hear Patrick's full conversation and learn how our greatest professional mistakes often become our most powerful catalysts for growth and reinvention. Is your marketing strategy ready for 2025? Book a free 15-min discovery call with Chris to get tailored insights to boost your brand's growth.

Ramadan is traditionally observed through visual cues like moon sightings and printed prayer timetables. Bank Al Etihad and VML Jordan have created a wearable tactile calendar to support blind and partially sighted Muslims engage in traditions independently. Amelia spoke to Basel Jumaa, Executive Creative Director, and Josh Loebner, Global Head of Inclusive Design, to learn more. Image shows the RNIB Connect Radio logo. On a white background ‘RNIB' written in bold black capital letters and underline with a bold pink line. Underneath the line: ‘Connect Radio' is written in black in a smaller font. 

How do you scale design teams while keeping creativity alive? How does AI fit into the future of UX?In this episode, I sit down with Jade Tomlin, Executive Creative Director at Huge, to explore the challenges and opportunities of designing at scale, fostering collaboration in large teams, and integrating AI into the creative process.Jade shares her insights on:✅ The key principles of great collaboration in design teams✅ How to balance creativity with scalability in digital products✅ The role of AI in enhancing—not replacing—designers✅ Essential skills and mindsets for today's UX professionalsWhether you're a UX designer, a creative leader, or simply curious about the future of design, this episode is packed with practical insights, career advice, and thought-provoking discussions.Resources mentioned:Fei-Fei Li AI & the Real World - AI TED Talk A prominent figure in artificial intelligence and computer vision, known for her research in these fields and her role in academia and industry. She's also been involved in initiatives promoting diversity and inclusion in AI. Medium Articles - Product Design in the age of AI Article - Designing for Dashboards Article - Stop Designing Chat Based AI Tools Article Newsletter - The Rundown AI HereThe latest AI news, understand why it matters, and learn how to apply it in your work — 5 minutes updates.Book (for those looking for a mindset shift) - It's not how good you are, it's how good you want to be. - by Paul ArdenFind Jade Tomlin:LinkedIn - https://www.linkedin.com/in/jadetomlinIG - https://www.instagram.com/jadetomlin_Medium - https://jadetomlin.medium.comHuge Inc - https://www.hugeinc.comOther resources

The World of Wearable Arts is already preparing for this year's show. Executive Creative Director Brian Burke has announced he's returning for another year to lead the show in six months. The fashion competition features designers from more than 40 countries each year. Burke told Mike Hosking it's his pleasure to be involved with the fashion design extravaganza. He says he loves the ability to always deliver something new and fresh, but still maintain the same DNA. LISTEN ABOVE See omnystudio.com/listener for privacy information.

Season of the Force is upon us once again. NEW food, NEW merchandise, and most importantly - NEW Death Star popcorn buckets!! Join Richard and Sarah behind the scenes of opening day, where we interviewed an Imagineer, specialty chefs, the merchandise team, and Star Wars: The High Republic authors. We learned about the new nighttime projection show “Shadows of Memory: A Skywalker Story” and saw Luke Skywalker walk amongst us muggles on Batuu. Most importantly, we shared the experience with all of our friends, which is what Disneyland is all about. Oh, and someone was the Rebel Spy. Can you guess who??   This episode contains interviews from the following:   Matt Martin from the Lucasfilm Story group and Michael Serna, Executive Creative Director with Disney Live Entertainment.    Chef Adolfo Salazar, Disneyland Resort Chef   Nataly Guzman, Season of the Force Merchandise Spokesperson   Megan Roth, Senior Manager - Event Production   Star Wars: The High Republic authors Claudia Gray   Alyssa Wong   Charles Soule   Cavan Scott   Zoraida Cordova,   George Mann   Today in Star Wars History 4/1/1983   Let's wish a big happy birthday to Matt Lanter who was born on 4/1/1983 - 42 years ago. We all know Matt Lanter's work as the voice of Anakin Skywalker in The Clone Wars and Tales of the Jedi. He also cameoed as Republic officer, Lant Davan, in The Mandalorian episode “Chapter 6 - The Prisoner.” A role we thought (and hoped) would be a recurring character.   SPONSORS   Small World Vacations is an official sponsor of Skywalking Through Neverland. Contact them for a no obligation price quote at www.smallworldvacations.com. Tell them Skywalking Through Neverland sent you.   SUPPORT THE SHOW   Find out how you can become a part of the Skywalking Force and unlock bonus content.   CONTACT US   Instagram: http://instagram.com/skywalkingpod   Twitter: https://twitter.com/SkywalkingPod   Facebook: https://www.facebook.com/skywalkingthroughneverland   Send emails to share@skywalkingthroughneverland.com and follow us on Facebook.   If you dug this episode, click over to iTunes | Stitcher | YouTube and leave us a review!   Never Land on Alderaan!

Season of the Force is upon us once again. NEW food, NEW merchandise, and most importantly - NEW Death Star popcorn buckets!! Join Richard and Sarah behind the scenes of opening day, where we interviewed an Imagineer, specialty chefs, the merchandise team, and Star Wars: The High Republic authors. We learned about the new nighttime projection show “Shadows of Memory: A Skywalker Story” and saw Luke Skywalker walk amongst us muggles on Batuu. Most importantly, we shared the experience with all of our friends, which is what Disneyland is all about. Oh, and someone was the Rebel Spy. Can you guess who??   This episode contains interviews from the following:   Matt Martin from the Lucasfilm Story group and Michael Serna, Executive Creative Director with Disney Live Entertainment.    Chef Adolfo Salazar, Disneyland Resort Chef   Nataly Guzman, Season of the Force Merchandise Spokesperson   Megan Roth, Senior Manager - Event Production   Star Wars: The High Republic authors Claudia Gray   Alyssa Wong   Charles Soule   Cavan Scott   Zoraida Cordova,   George Mann   Today in Star Wars History 4/1/1983   Let's wish a big happy birthday to Matt Lanter who was born on 4/1/1983 - 42 years ago. We all know Matt Lanter's work as the voice of Anakin Skywalker in The Clone Wars and Tales of the Jedi. He also cameoed as Republic officer, Lant Davan, in The Mandalorian episode “Chapter 6 - The Prisoner.” A role we thought (and hoped) would be a recurring character.   SPONSORS   Small World Vacations is an official sponsor of Skywalking Through Neverland. Contact them for a no obligation price quote at www.smallworldvacations.com. Tell them Skywalking Through Neverland sent you.   SUPPORT THE SHOW   Find out how you can become a part of the Skywalking Force and unlock bonus content.   CONTACT US   Instagram: http://instagram.com/skywalkingpod   Twitter: https://twitter.com/SkywalkingPod   Facebook: https://www.facebook.com/skywalkingthroughneverland   Send emails to share@skywalkingthroughneverland.com and follow us on Facebook.   If you dug this episode, click over to iTunes | Stitcher | YouTube and leave us a review!   Never Land on Alderaan!

In 2024, The Odd Number won the prestigious Loeries Independent Agency of the year award. Founded by Sbu Sitole and his partner and childhood friend Xola Nouse this agency has worked and shaped some of the leading brands in just a space of 10 years. Sbu and I reflect on his journey, the journey of The Odd Number, and the work they have managed to execute in the industry. Sbu Sitole is the Co-Founder and Chief Creative Director of The Odd Number, South Africa's Agency of the year 2017 and 2019 respectively. Since it's founding in 2015, The Odd Number has consistently won awards in all South Africa's major award shows including The Creative Circle, the Loeries Awards, as well as the Pendorings Awards - most recently ranked 2nd most awarded agency to feature in the show. In 2018, Sbu was voted most admired Executive Creative Director in Johannesburg, and second most admired Executive Creative Director in South Africa 2019, in a local poll amongst South African Creative leaders. Most recently The Odd Number won its first 4 One Show Merits, becoming the first 100% Black Owned Agency to ever garner this accolade. The Odd Number, is currently at second place in the Creative Circle Rankings. Sbu has recently been appointed as Chairman of the Loeries Africa Middle East, as well as judged major international award shows including The Cannes Lions, The Dubai Lynx as Jury President and The One Show Awards.

In this episode of the Lights On Data Show, host George Firican explores the innovative integration of AI, creativity, and immersive experiences with guest Geoff Thatcher, Executive Creative Director for the Game On AI experience at the College Football Hall of Fame. Geoff discusses how AI is transforming visitor engagement by personalizing and enhancing museum and exhibition experiences. They delve into the intricate process of incorporating AI technologies, balancing the human touch with technological advancements, and the exciting future possibilities of AI in storytelling and visitor interaction.

What do Gucci, Tom Ford, and Sephora have in common? They all trust Darcy Barber to bring their creative visions to life. As the Executive Creative Director of FOAM Creative, Darcy is the mastermind behind some of the most breathtaking experiential events in the fashion and beauty world. She's the type of person who walks into a room and instantly makes it more fun, more beautiful, and way more interesting. But that's just one side of her brilliance. Beyond the high-profile brands and stunning events, Darcy is a passionate advocate for sustainability in fashion, proving that innovation and upcycling can go hand in hand. She once repurposed a pile of discarded luxury fabric from a major retailer and turned it into a sold-out clothing line—then sold it back to them. Legendary. In this episode, we dive deep into her journey from corporate life to creative freedom, her love for hands-on artistry, and how crafting, community, and playfulness keep her constantly inspired. Darcy shares why she believes everyone has creativity within them (yes, even you!), and how we can break free from the fear of failure to just start making things. Whether it's through her DIY Craft Nights in NYC, her fashion sustainability projects, or her larger-than-life event productions, she is always bringing people together to create something unforgettable. Darcy is hilarious, wildly inspiring, and effortlessly cool—her stories will make you laugh, rethink what's possible, and maybe even pick up a new creative hobby. Whether you're a designer, a dreamer, or just someone looking for a little artistic spark, this episode is pure magic. To connect with Darcy, please visit: https://foamcreative.com/ Follow Darcy on Instagram: @darcydoodles ▶▶▶ Please rate, commnet, and share this episode to share the magic, and join the Magic Inclined community to connect with magical peeps from all aroud the world: https://magicinclined.mn.co All music provided by www.lukesweeney.com Luke's spodify: https://open.spotify.com/artist/0HUCUssIZ14hidQEb4IpwZ

How do we close the gender gap and support parents in managing the overwhelming mental load of family life?In this episode of The Essential Shift Podcast, I sit down with Claire Waring, former Executive Creative Director and award-winning leader in the advertising industry, who made the bold leap into entrepreneurship. After years of leading creative teams across Australia, Asia, and Europe, Claire founded Gether - a platform designed to help parents manage the endless notifications, schedules, and tasks that come with school life.We dive into her journey from high-level corporate leadership to launching a purpose-driven tech business, the reality of navigating the entrepreneurial “despair dip,” and how leveraging AI can help ease mental load - especially for women.If you're balancing business, family, and a desire to create impact, this conversation will inspire you to think differently about how to harness your skills, embrace uncertainty, and step into leadership.If you LOVE the episode, don't forget to share it on your Instagram stories and tag me @essential.shift and @getherlife!✨ Want to connect and build your business with a support network? JOIN THE CIRCLE ✨KEY EPISODE TAKEAWAYSEmbrace the creative and entrepreneurial “despair dip”Leverage the soft skills you gain in your corporate careerClose the gender gap by easing the mental load with AISHOW RESOURCESLearn more about Gether - HEREFollow Gether on Instagram - HEREJOIN THE CIRCLE to connect and grow with other entrepreneurs -  HEREFOLLOW me on INSTAGRAM -  HEREFind out more about how to WORK WITH ME -  HEREABOUT THE GUESTClaire Waring has 20+ years of advertising experience across Australia, Asia, and Europe, leading product and creative teams at the highest level. An award-winning Executive Creative Director, she was featured on the B&T Women in Media list 2024 and B&T's top 10 creatives in Australia 2023. Claire has judged at Cannes Lions, spoken at global events, and is a passionate advocate for women in business—all while being a mum of two.Bless it be.With love, Laetitia!

In this episode of AW360, we sit down with Lisa Nichols, Executive Creative Director at TBWAMCR, to explore the ever-evolving world of advertising creativity. From leading a diverse creative team to fostering innovation across brands as varied as Legoland, jewelry, and pizza, Lisa shares her insights on disruption, leadership, and balancing creativity with strategic thinking. … Continue reading "Creativity, Leadership, and Disrupting the Status Quo with Lisa Nichols"

In this episode, we sit down with Cenon Advincula, VP and Executive Creative Director at IW Group, to explore his inspiring non-linear career journey. From his early days in academia to leading a dynamic creative department, Cenon shares how following his passions and embracing unexpected opportunities shaped his path. Tune in for insights on creativity, leadership, and building a legacy in the ever-evolving creative industry.

Philip VanDusen is a branding consultant serving SMBs and entrepreneurs based in New Jersey, USA. As a thought leader, Philip shares his expertise in marketing, design, and entrepreneurship on YouTube to his 295k subscribers, in the Brand•Muse newsletter, the Bonfire mastermind community, and on the Brand Design Masters podcast.Philip has led creative teams in both global branding agencies and global corporations — serving as VP of Design for PepsiCo and Old Navy, and as Executive Creative Director at the iconic branding firm Landor Associates. Past clients include a host of Fortune 100 companies.In today's episode of Smashing the Plateau, you will discover how to navigate significant career changes and master the art of branding from a seasoned expert. Philip and I discuss:His reflections on what he might have done differently in his career [00:00]How he transitioned from a corporate role to entrepreneurship [02:13]The concept of career being more like a web than a ladder [02:52]Starting out in branding and the progression to where he is now [03:42]The importance of experiential learning over formal education in some fields [04:58]Dealing with imposter syndrome and the fear of uncertainty [06:18]The shift from working in real life to digital environments and adapting to new technologies [08:42]Advice for corporate refugees transitioning to their ventures [10:02]Establishing credibility and authority when starting new [11:39]The vital role of community in supporting career transitions [12:35]The importance of visual branding and consistency across platforms [14:01]How to start building a personal brand even before fully defining your services [16:35]Exploring the potential of digital content to attract and retain clients [21:06]Learn more about Philip VanDusen:WEBSITEhttps://www.philipvandusen.comBONFIRE MASTERMIND:https://philipvandusen.com.com/bonfireBRAND•MUSE NEWSLETTER https://www.philipvandusen.com/museCREATIVE PROFESSIONAL COACHINGhttps://philipvandusen.com/oneononeBRAND CONSULTINGhttps://philipvandusen.com/brand-consultingLINKEDINhttps://www.linkedin.com/in/philipvandusen/YOUTUBEhttps://www.youtube.com/c/philipvandusenThank you to our sponsor:The Smashing the Plateau CommunityGain immediate access to exclusive, streamlined strategy advice from our podcast experts by subscribing now – your journey to success is just one click away!

Join Tisha in conversation with Val Madden, an executive creative director with over 20 years of experience in leading marketing campaigns for global brands like NBC, Amazon, MGM Studios, and Prime Video, as they take a dive deep into artificial intelligence to discuss their impact on the creative process. Val shares her unique perspective on blending human-centered storytelling with AI to streamline workflows and craft emotionally resonant, original content. She also explains how her consultancy is working on customized AI tools for creative marketing strategy, detailing the significant improvements in efficiency and creativity it brings. The conversation also touches on how AI can revolutionize independent filmmaking and the entertainment industry, advising creatives to adopt AI tools to avoid being left behind. Val elaborates on the importance of curiosity, effective communication with AI, and the ethical use of these technologies. 01:58 Val Madden's Background and Career 04:09 AI Integration in Creative Processes 05:28 Custom AI Tools and Their Benefits 09:16 AI's Role in the Entertainment Industry 20:01 Practical AI Tools and Tips 38:16 Ethics and Future of AI About Val Madden: Val Madden is an Executive Creative Director with 20+ years of experience in audience-centric branding, visual storytelling, and leading marketing campaigns for global entertainment brands like NBC, Amazon MGM Studios, and Prime Video. As a trailblazer in creative innovation, Val blends human-centered storytelling with Generative AI to streamline workflows and craft emotionally resonant, original content that engages audiences and drives business results. Val champions the integration of AI into creative processes, fostering efficiency, play, and impactful outcomes. Her unique perspective, shaped by the gifts of dyslexia, allows her to spot patterns, solve problems, and develop fresh, innovative strategies. Through her consultancy, VMCre8, Val is building the Promptsteer Playground, a space to explore AI-driven creative prompts and custom ChatGPTs like “Maxx Strata”; An AI-powered tool for creative marketing strategy and campaign development. She is passionate about mentorship and helping others embrace AI as a transformative tool for creativity, innovation, and efficiency. Val is here to share her insights into how AI tools can solve pain points, elevate creativity, streamline workflows, and empower us to navigate life and career with clarity and purpose. Connect with Val at: www.vmcre8.com www.promptsteer.com LinkedIn: @valeriemadden Instragram: @valspov

Greg Brady, host of Toronto Today focused in on President Donald Trump decided to let slip yet another tariff announcement just as the world was settling in to watch the Super Bowl. Trump is targeting steel and aluminum and these tariffs will hit Canada the hardest. Next, if President Trump's tariff threats materialize, the impact on Canada's economy would be massive. Dr. Eric Kam, economics professor at Toronto Metropolitan University, joins us now to dissect this latest threat. Also, Ontarians are already struggling to afford healthy groceries and that's something our next guest wants to remedy. Marit Stiles, Provincial NDP Leader and Leader of the Official Opposition, joins us to explain a monthly grocery rebate program her party wants to offer to low and middle-income families Lastly, the Super Bowl ads that struck a chord with viewers. Dennis Ryan, Executive Creative Director at Bader Rutter, joins us now to share his opinion on which ads scored a touchdown. Learn more about your ad choices. Visit megaphone.fm/adchoices

The commercials are one of the best parts of the Super Bowl and Anna and Raven chat with Michael Field, VP and Executive Creative Director, to talk about the commercials that he is looking forward to! You can find him and his agency at: https://mason23.com/

The NFL has very strict requirements to host the Super Bowl! Anna and Raven run through the list; would your city qualify? Chef Plum is back with an authentic, easy gumbo recipe that you can make for the Super Bowl! If you can't be in New Orleans's at least you can enjoy some southern food! Anna and Raven produced a commercial to promote one Spring Break location that you may not have considered visiting at first but will make you want to cancel your tropical vacation and go there! Justin Kennedy, Owner of Parkway Bakery and Tavern in New Orleans's, shares how they are preparing for the Super Bowl and some mouthwatering info about their Po Boy Sandwich! You can find them at https://parkwaypoorboys.com/new-orleans-parkway-bakery-and-tavern-about Are you up to date on this week's biggest news story? Anna and Raven will get you caught up on the trending news stories including the phrase “Three-Peat” that is patented, if Travis Kelce will propose to Taylor Swift, and Game Day rituals! ESPN Expert, Shannon Szefinski teaches Anna the top three things that she should know and say before her Super Bowl Party! She also makes her prediction for win and who will be in Taylor Swift's Super Ball Suite! Who knew you could bet on Taylor Swift's navel showing at the Super Bowl! Joshua Barton from Odds PR, https://www.oddspr.com/ , shares Anna and Raven what people are Prop Betting on for the Super Bowl! Producer Julie shares some submissions for Guess Swift's Super Suite! She struggles to pronounce two celebrities' names and now has some homework! Sign up for a chance to win $100 Target gift card: https://www.annaandraven.com/guess-swifts-super-suite Anna says for all you do, and all you put up with this week, you've earned yourself a drink. What did you do to earn your Mommy Margarita?  The commercials are one of the best parts of the Super Bowl and Anna and Raven chat with Michael Field, VP and Executive Creative Director, to talk about the commercials that he is looking forward to! You can find him and his agency at: https://mason23.com/ Drew and Ella have a son who is a senior in high school.  Drew has a work trip planned the same Friday night as their son's Senior Night for basketball. She thinks he should fly home and miss a day of work to catch it. He says it's an important trip with clients flying in from around the country to meet, he can't just miss the last day of meetings. Plus, their son doesn't even care. She says that these moments are important and he's going to remember that his dad wasn't there cheering him on. What do you think? Allison has a chance to win $6900! All she has to do is answer more pop culture questions than Raven in Can't Beat Raven!

อีพีใหม่ นายชะ-ชโลธร นวนทอง โฮสต์ของเรา ชวน ออ-ปภพ เชาวนปรีชา Executive Creative Director และ นนท์-อานนท์ กันทะวัง Creative Director จาก Rabbit's Tale, Part of Accenture Song มาคุยถึง โค้ดส่วนเลิฟ แคมเปญส่วนลดจาก Robinhood ที่ตั้งใจสร้างความรู้สึกอบอุ่นคุ้นเคยให้กับผู้ใช้งาน ประโยคอย่าง “กินไรจ๊ะสุดหล่อ” “ไม่สั่งจะเสียใจ” “ลองทานไหมลูก” ถูกเปลี่ยนให้เป็นโค้ดส่วนลดแทนตัวย่อเข้าใจยาก สร้างความน่ารักเป็นอย่างไร และหนังโฆษณาก็ยังใช้พ่อค้าแม่ค้าตัวจริงมาแสดงอีกด้วย ไปฟังกระบวนการคิดงานได้ในอีพีนี้ของ Final_Revise2 ได้เลย https://linktr.ee/Final_revise2 #SalmonPodcast #FinalRevise2  —-- ติดต่อโฆษณาได้ที่ podcast.salmon@gmail.com Follow Final_Revise2 on Instagram Salmon Podcast https://www.instagram.com/salmon_podcast ชะ ชโลธร https://www.instagram.com/chalomejai Learn more about your ad choices. Visit megaphone.fm/adchoices

If you're a regular listener to this show, you know that our conversations run the gamut; from interpersonal communications to corporate communications, we're interested in communications that change lives. In this rebroadcast from season six, we're going even bigger. Jeff Caporizzo is Senior Partner and Executive Creative Director at ICF Next, an agency dedicated to “Next-level participation.” That sounds like a big promise in today's connected communications economy, but take a look at some of their work and you'll see just how action backs the language. Jeff joins Carrie Fox today to talk about the power of mass communications and advertising to inform viewpoints, behaviors, and narratives, and even disrupt false or negative narratives. No time like the present, right?Jeff is a creative storyteller. He has used his craft for good over the years, and in campaign after campaign, he's helped his clients grow through challenging — even uncomfortable — lessons about the way they use language, image, and spokesvoices to tell the stories of their brands for the better. So, welcome to this conversation about message, power, and justice, all seen through the lens of the ad. Thanks to Jeff for his time and contribution to this conversation. We can't wait to see what he creates next. (00:00) - Welcome to Mission Forward (01:11) - Making Time • Finding The Words (07:06) - Introducing Jeff Caporizzo (16:30) - Understanding Design and How it can Change Narrative (19:42) - Designing Across Cultures (23:18) - Finding Your Spokesperson (31:26) - Power of Real Voices (33:26) - Finding Hope

“If you don't have anything interesting to say, people won't care, no matter how good your targeting is,” says Kae Neskovic, Executive Creative Director at SupersideIn this episode of The Content Cocktail Hour, Kae Neskovic, Executive Creative Director at Superside, talks about how branding is evolving in the face of competition and the integration of AI in creative workflows. Kae explores the balance between creativity and efficiency in a resource-constrained marketing landscape, sharing insights into how Superside invests in building brand foundations that drive long-term success. She also highlights the growing importance of human connection in B2B marketing and the rising demand for authentic, people-driven brand strategies.In this episode, you'll learn:Why branding is more important than ever in a competitive B2B marketHow AI complements creativity without replacing the human touchThe value of creating communities and fostering authentic connectionsResources:Connect with Jonathan on LinkedIn: https://www.linkedin.com/in/jonathan-gandolf/Check out The Juice HQ: https://www.thejuicehq.com/Connect with Kae on LinkedIn: https://www.linkedin.com/in/koviljka/Explore Superside: https://www.superside.com/Timestamps:(00:00) Intro(01:05) From agency life to Superside(03:50) Navigating the pressures on creative teams(06:34) Using AI to streamline workflows and amplify creativity(12:35) Brand as a driver of efficiency(18:37) Remote work and its impact on collaboration(25:35) Building communities through authentic marketing

In partnership with Club Oenologique - the world through the lens of wine and spirits. Continuing his look at what's in store for 2025, David talks bar trends with Emma Hutchison, Executive Creative Director at Sweet&Chilli - an agency with offices in London, Sydney, New York, Los Angeles, São Paulo, and Paris - to hear more about what the world's best bars might be serving up this year. Drinks featured, all gold medal winners: St. Nicholas Abbey 12 YO Cask Strength Rum Three Ships 13 Yo Cape Ruby Cask Finish Código 1530 Blanco Tequila Calvados Lecompte 25 YO Calvados Pays d'Auge 8 Friends Vanilla Advocaat Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, we continue the “Made of Caribbean” journey by taking listeners deeper behind the scenes of the campaign's creation and inspiration. Featuring insights from Scott Peiffer, Executive Creative Director at Unique Vacations Inc., the worldwide Representative of Sandals and Beaches Resorts, and Mikal Pitman, EVP Executive Creative Director at renowned ad agency, Leo Burnett, we explore the creative vision that brought the campaign to life. Listeners will get an insider's view of what it's like behind the camera lens and on set, discovering how the team expertly curated and captured the essence of the Caribbean to bring it to life across screens, in magazine, and your Instagram feed -- sharng the authentic, immersive experience that guests encounter from the moment they set foot on the islands. To watch the “Made of Caribbean” film: https://www.youtube.com/watch?v=-v07S4BO-6I

In this heartfelt and thought-provoking episode, I sit down with my longtime friend Christina Jelesky to discuss our journeys of becoming sober curious. From wild college nights to the reflective moments in our 20s and 30s, we explore the evolution of our relationship with drinking and the profound impact it has had on our lives. Together, we delve into the health challenges that pushed us to reexamine our choices, the sometimes surprising reactions from others, and the internal conflicts we've faced along the way. We share candid stories about navigating weddings, reunions, and social gatherings without alcohol and the clarity that comes from asking the questions, "Why am I drinking?" and "What is it adding to my life?" We also celebrate the joys of the sober curious lifestyle, including our favorite mocktail brands and non-alcoholic beverages like Curious Elixirs, Topo Chico, Athletic Brewing, Bero, and more. Whether you're exploring a sober curious path or just seeking inspiration, this episode invites you to get curious and embrace the possibilities of life beyond alcohol.   Important Note: If you or someone you know is struggling with alcohol use, please seek support from a mental health professional or contact your nearest Alcoholics Anonymous (AA) group. There are resources and communities ready to help you on your journey to wellness. You don't have to navigate it alone. ___________________________ Topics Discussed: College drinking culture and its impact Navigating drinking in our 20s and 30s Health issues related to alcohol use The decision to greatly reduce/abstain from alcohol Reactions from others to choosing not to drink Internal conflicts and polarization around drinking Social experiences without alcohol (parties, weddings, reunions) Asking the big questions: "Why am I drinking?" and "What is it adding?" Favorite mocktail companies and non-alcoholic drinks Tune in and join us on this eye-opening exploration of a life less ordinary, one sober curious step at a time!  _____________________________ About Christina: Christina Jelesky is the founder and Executive Creative Director of Piper & Co Creative Studio and a proud Tampa native. A graduate of the University of Kentucky with a degree in Merchandising, Apparel, and Textiles, Christina's lifelong passion for artistry began at a young age, designing clothing with her grandmother. Her creative journey includes designing her alma mater's official plaid and managing The Scout Guide Tampa Bay & St. Petersburg for over a decade. Beyond her creative pursuits, Christina is active in the Tampa community, enjoys CrossFit, and cherishes time with her husband and their four daughters (all with "P" names), along with their dog, Phoebe.   Connect with Christina: Email: hello@piperandcocreative.com  Instagram: @piperandco.creative _______________________________   Want to work with Natalie? Contact her below   Website: https://www.ndwellnessservices.com/   Contact: https://www.ndwellnessservices.com/contact    Instagram: @nataliedeering _____________________________   Donate to the podcast Here!    Interested in sponsoring an episode of the podcast? Upgrade your business and let more people know about your amazing services or products by reaching hundreds to thousands of people by sponsoring an episode for only $100!  Please email ndwellness.services@therapysecure.com for more information.  Thank you for the support!    *Please support the podcast by following, rating, and leaving a review*

What's coming in December 2024, and early 2025. Hey, listeners, tell us about the Superman teaser trailer. https://www.designersonfilm.com/superman-Until the End of the World with Jessica Barness, design scholar and a scholarly designerhttps://www.jessicabarness.com/https://jessicabarness.substack.com/https://www.whatscholarshiplookslike.net/-Defending Your Life with Erin Sarofsky, Executive Creative Director and Owner of Sarofsky, working at the intersection of art, design, technology, and film productionhttps://www.instagram.com/sarofsky_design/-Y tu mama tambien with Aldo Juraidini Zorrilla, Design Director at Studio Rodrigo https://www.aldojuraidini.com/https://www.cinemarodrigo.com/-Seven Days in May with Steven Heller, Author and Historianhttps://www.printmag.com/categories/daily-heller/-Plus! Pee-Wee's Big Adventure, Midnight Run, Ferris Bueller's Day Off, Children of Men, Purple Rain, Moonlight, and the Rocky Horror Picture Show-Happy holidays, and have a wonderful start to the year 2025.

Wharton's Dr. Americus Reed speaks with Michael Lee, Oatly North America's EVP & Executive Creative Director about the story behind the Oatly brand, changing their marketing strategy and creative process, the differences between working for a marketing agency and working directly with a specific brand, the purpose-driven pillar of the brand, and their holiday ad campaign. Hosted on Acast. See acast.com/privacy for more information.

Michel May joins us for a critical conversation about the unregulated toxic chemicals often used to dye textiles. May is the Executive Creative Director and CEO of Aizome. Aizome produces bedding––sheet sets, duvets, and blankets from regenerative cotton. The company infuses the organic cotton “with pigmented properties of medicinal plants, creating fabric that soothes irritated skin: no pesticides, no synthetics, no petrochemicals” (Aizome). Find out more at: https://aizome-textiles.com/.This is a better way to get a good night's sleep! Additional resources: To Dye For: How Toxic Fashion Is Making Us Sick––and How We Can Fight Back by Alden Wicker https://ecocult.com/. https://www.letthembenaked.com/.Pour Moi Climate Smart Skincare –– This is the skincare regimen we both use and love. It's affordable luxury skincare from France. Use code TAKE10 for an extra 10% off amazing deals in the Pour Moi holiday store online. Give the gift of healthy, glowing skin! Luxurious French skincare that starts at just $15, so you can find something for everyone on your list. https://shop.pourmoiskincare.com/.Connect with Us!Our Website: https://www.besttothenest.com/On Instagram: https://www.instagram.com/besttothenest?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw== Our Facebook Group: https://www.facebook.com/groups/1088997968155776/Best to the Nest is our podcast all about creating strong, comfortable, beautiful nests that prepare us to fly. We are the podcast that brings you home. Learn more about your ad choices. Visit podcastchoices.com/adchoicesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Michel May joins us for a critical conversation about the unregulated toxic chemicals often used to dye textiles. May is the Executive Creative Director and CEO of Aizome. Aizome produces bedding––sheet sets, duvets, and blankets from regenerative cotton. The company infuses the organic cotton “with pigmented properties of medicinal plants, creating fabric that soothes irritated skin: no pesticides, no synthetics, no petrochemicals” (Aizome). Find out more at: https://aizome-textiles.com/.This is a better way to get a good night's sleep!  Additional resources:  To Dye For: How Toxic Fashion Is Making Us Sick––and How We Can Fight Back by Alden Wicker https://ecocult.com/. https://www.letthembenaked.com/. Pour Moi Climate Smart Skincare –– This is the skincare regimen we both use and love. It's affordable luxury skincare from France. Use code TAKE10 for an extra 10% off amazing deals in the Pour Moi holiday store online. Give the gift of healthy, glowing skin! Luxurious French skincare that starts at just $15, so you can find something for everyone on your list. https://shop.pourmoiskincare.com/. Connect with Us! Our Website: https://www.besttothenest.com/ On Instagram: https://www.instagram.com/besttothenest?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw== Our Facebook Group: https://www.facebook.com/groups/1088997968155776/ Best to the Nest is our podcast all about creating strong, comfortable, beautiful nests that prepare us to fly. We are the podcast that brings you home. Learn more about your ad choices. Visit podcastchoices.com/adchoices

This 150th episode, part two, of Design Your Life coincides with the 30th anniversary of Frost*collective. If you tuned in to Episode 150, you'll know that over recent weeks, we've asked our audience to ask Vince anything. In this episode, you'll hear his son Luca Frost ask Vince a selection of these questions and interview him about what motivated him to move his life and business to Australia, and the failures and successes along the way. If you're not familiar with our host, Vince Frost is the Founder, CEO and Executive Creative Director of Frost*collective. He's also a globally recognised and awarded creative who is passionately committed to designing a better world.   After becoming the youngest Associate Director at the infamous London design consultancy Pentagram, he started his own studio, Frost* Design in 1994. Together with his team and leading arts and cultural organisations, government, and business he works to help bring visionary ideas to life.   This year, Vince was recognised with the Australian Design Prize by the Australian Good Design Awards for his impact on Australian design, and named as an Indesign Luminary. He is an Executive Committee member of D&AD, a member of IGA (Alliance Graphique Internationale, Switzerland) and Honorary Fellow of ISTD (International Society of Typographic Designers, London) and a Member of the University of Technology Sydney's Entrepreneurial Advisory Board.  In 2006 Vince was the subject of a retrospective at Sydney Opera House and he continues to be an international ambassador for the design industry, judging and speaking on the value of design and how it can change people's lives and our world for the better.  Listen in as Vince and Luca discuss meeting Anna Wintour and feeling out of place at Japanese Vogue, the phone call from Peter Clemenger that changed everything, and what he's most proud of. See omnystudio.com/listener for privacy information.

Ellie leads the creative team at GLOW, working with high-profile entertainment clients such as Warner Brothers, HBO Max, Paramount+, Showtime, NBA, The Roku Channel, and more. She's also worked as Global Creative Manager at Netflix working on original projects including documentaries, unscripted, comedy, and kids and family content. She created campaigns and helped build audiences for a variety of films and series, lifting social followings across the board. Lloyd's creative efforts spanned the expansive Netflix library and included work for THE CHILLING ADVENTURES OF SABRINA, DON'T F**K WITH CATS, ROLLING THUNDER REVUE: A BOB DYLAN STORY BY MARTIN SCORSESE, and TALL GIRL. In this interview, we talk about breaking into entertainment marketing, balancing visual and writing skills, adapting to different mediums and channels, pitching and adaptability, and much more. Want more? Steal my first book, INK BY THE BARREL - SECRETS FROM PROLIFIC WRITERS right now for free. Simply head over to www.brockswinson.com to get your free digital download and audiobook. If you find value in the book, please share it with a friend as we're giving away 100,000 copies this year. It's based on over 400 interviews here at Creative Principles. Enjoy! If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts? It only takes about 60 seconds and it really helps convince some of the hard-to-get guests to sit down and have a chat (simply scroll to the bottom of your iTunes Podcast app and click “Write Review"). Enjoy the show!

Welcome to episode 150! This week, we're turning the mic on our host. In a serendipitous turn of events, this 150th episode of Design Your Life coincides with the 30th anniversary of Vince Frost's other baby, his strategic creative studio, Frost*collective. Over recent weeks, we've asked our listeners and social media followers to ask Vince anything, and today his eldest son, Luca Frost, is in the interviewer's chair. If you're not familiar with our host, Vince Frost is the Founder, CEO and Executive Creative Director of Frost*collective. He's also a globally recognised and awarded creative who is passionately committed to designing a better world.   After becoming the youngest Associate Director at the infamous London design consultancy Pentagram, he started his own studio, Frost* Design in 1994. Together with his team and leading arts and cultural organisations, government, and business he works to help bring visionary ideas to life.   This year, Vince was recognised with the Australian Design Prize by the Australian Good Design Awards for his impact on Australian design, and named as an Indesign Luminary. He is an Executive Committee member of D&AD, a member of IGA (Alliance Graphique Internationale, Switzerland) and Honorary Fellow of ISTD (International Society of Typographic Designers, London) and a Member of the University of Technology Sydney's Entrepreneurial Advisory Board.  In 2006 Vince was the subject of a retrospective at Sydney Opera House and he continues to be an international ambassador for the design industry, judging and speaking on the value of design and how it can change people's lives and our world for the better.  In the first of this two-part series, Vince unpacks his childhood, adolescence and early years as a designer. We cover everything from his move to Canada from England as a young child, where his dad would build igloos in the back yard, to what motivated him to go to design school, and what it was like working at the famed international design studio Pentagram in 1980s London. Listen in as Vince and Luca discuss being chased by skin heads after moving back to England from Canada in 6th form, watching Alan Fletcher, John McConnell and David Hillman, “designing stuff, before computers,” and typesetting Polaroid magazine in five languages with John Rushworth. Tune in next week to hear him respond to our audiences' questions in part two. See omnystudio.com/listener for privacy information.

Dance and social media seem to go hand and hand these days.  But why? And how are things like Instagram and tik tok something that can help your dancer?  Today to help answer these questions, we are bringing in a super qualified guest- dancer, choreographer, dance educator, fellow podcaster AND executive creative director for Platinum Dance Competitions, Liz Borom.  Welcome to show Liz and welcome you all to Two Dance Moms Podcast!WHAT TO LISTEN FORCayse and Amira's experience with social media and parenting About Liz BoromDance with Instagram and Tiktok  Benefits / Uses of Social Media for danceSocial Media relationships between competitions, studios and dancers Social Media as a Resume Tips for creating a dancer's instagram  Things to avoid on a dancer's accountEPISODES MENTIONED / CONTENT Two Dance Moms Podcast Episode 23Professional Dance: From Studio Dancer to NFL Cheerleader with Taylor MullloneyThe Great Dance Debate Season 1Master Teacher Under 25TRIBE 99 INSTAGRAM / dancer instagram tipsEPISODE GUEST LINKSLiz Borom Instagramwww.lizbdance.comThe Great Dance Debate PodcastEPISODE SPONSORSDream Duffel, the original rolling duffel with a built in garment rack! Choose from multiple sizes, colors, patterns, & styles!www.dreamduffel.comApolla Performance Compression Socks, Made by dancers for dancers! Increase stability and support, while reducing pain and fatigue. www.apollaperformance.comRATE & REVIEWRate & Review Apple Podcast Rate on Spotify SOCIALS Instagram: https://www.instagram.com/twodancemomspodcast/

I would never read so much text. This is long and boring to me. Versions of this have been said to me throughout my career from designers. And not to pick on designers, but I really don't care. Because they weren't the ideal customer for the product. So of course they weren't interested in the copy.Like my old boss Mike Morgan used to tell me – you never read the refrigerator ad on page 3 of the newspaper…until your fridge breaks.So when I came across this lesson in a podcast guest application, it grabbed my attention – ‘You don't have to like it. You aren't the target.'To hear the story behind that lesson, and many more lesson-filled stories, I invited on Renee Miller, Founder and Executive Creative Director, The Miller Group [https://www.millergroup.com/].Tune in to the full episode using this embedded player or by clicking through to your preferred audio streaming service using the links below it.Stories (with lessons) about what she made in marketingTo mine own self be true. Say YES then figure out how to get it doneProvide an exceptional experience Be modestYou don't have to like it. You aren't the target.The more you value yourself, the more likely you are to take calculated risksDiscussed in this episodeGet Productive With AI – November 20th at noon EST: Join Flint McGlaughlin, CEO, MeclabsAI, for an accelerated version of the AI Guild MEC050 course. There is no cost. See the 7 principles you can learn in this session and register to join us at MeclabsAI.com/GetProductive (from MarketingSherpa's parent organization, MeclabsAI).Customer-First Marketing: A conversation with Wharton, MarketingSherpa, and MECLABS Institute [https://sherpablog.marketingsherpa.com/consumer-marketing/wharton-interview-customer-first-marketing/]Creative Marketing and Advertising Campaigns: Hold the line & get a door kicker (podcast episode #84) [https://marketingsherpa.com/article/interview/creative-marketing]Value Proposition Articulation: Examples of helping customers understand and believe your business' marketing messages [https://www.marketingsherpa.com/article/case-study/value-proposition]Strategy: Don't think of your customers as a ‘target' to acquire (podcast episode #65) [https://www.marketingsherpa.com/article/interview/strategy]Enterprise Solutions Marketing: You can make a big career, and still stay human (podcast episode #99) [https://www.marketingsherpa.com/article/interview/enterprise]Special Report: How to Market to the Super Rich -- 4 Challenges and 8 Must-Know Strategies [https://marketingsherpa.com/article/how-to/how-to-market-to-super]Get more episodesSubscribe to the MarketingSherpa email newsletter [https://www.marketingsherpa.com/newsletters] to get more insights from your fellow marketers. Sign up for free if you'd like to get more episodes like this.Apply to be a guestIf you would like to apply to be a guest on How I Made It In Marketing, here is the podcast guest application – https://www.marketingsherpa.com/page/podcast-guest-application

 On this episode, John Korpics, Executive Creative Director at Harvard Business Review, discusses his unique career path, the importance of visual storytelling in business publishing, and the role of AI in enhancing creative processes. He emphasizes the need for engaging content that resonates with diverse audiences and shares insights on navigating complex topics while maintaining brand identity. John also offers valuable advice for aspiring creative directors, highlighting the significance of collaboration and design thinking in achieving success.Key Insights:The balance between short-form and long-form content is crucial for audience engagement.The need for a design thinking approach in creative roles.The selective nature of HBR's content ensures high-quality, research-based articles.Understanding audience needs is key to effective storytelling.The significance of collaboration within creative teams.How the popularity of topics like Gen AI reflects current audience interests.Why creatives should focus on contributing to a larger purpose.–Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

Co-founder and Executive Creative Director of our world renowned art light and music festival BLINK Andrew Salzbrun joins us yet again for everything you need to know about next weeks festival. BLINK is October 17-20th 2024. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Co-founder and Executive Creative Director of our world renowned art light and music festival BLINK Andrew Salzbrun joins us yet again for everything you need to know about next weeks festival. BLINK is October 17-20th 2024. Learn more about your ad choices. Visit podcastchoices.com/adchoicesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Stay in touch and sign up for Paco's weekly email newsletter, The Nerdletter. In this episode of Weird Finance, Paco talks to Katherine Kubler about her journey as a director, producer and filmmaker. Katherine talks about her early career at William Morris Endeavor and Paramount Pictures, and her passion for financial independence ignited by a lack of formal education on the subject. She candidly shares the challenges of navigating public perception and personal trauma while working on her Netflix documentary, The Program, which explores her harrowing time in a cult-like program. Katherine also talks about the importance of building a supportive community, transitioning from a skilled editor to a business owner, and balancing the public's expectations with her private life. Katherine Kubler (@katherinekubler) is a Los Angeles-based Writer, Director, and Editor. She is the owner and Executive Creative Director of Tiny Dino (@tinydinoagency), an award-winning creative agency whose clients include Paramount Pictures, United Artists, MGM, Sony Pictures, Warner Brothers, Amazon, and Roku. She develops film/tv projects through her production company, Omnivision.Katherine recently directed and executive produced the Netflix original documentary series The Program: Cons, Cults, and Kidnapping with Academy Award-winning production company Fishbowl Films. Now streaming.The theme music was written and performed by Andrew Parker, Jenna Parker, and Paco de Leon.If you'd like to contact us about the show or ask Paco a question about finances, email us at weirdfinancepod (at) gmail.com or submit your questions here. We'd also love your listener feedback about the show; here's a short survey.

In this episode, we interview John Korpics, Vice President, Executive Creative Director at Harvard Business Review. What you'll learn in this episode: • How AI tools like ChatGPT and Midjourney are transforming creative processes. • The balance between human intuition and AI-generated content in media and branding. • Insights into creating a snack brand using AI at Harvard Business School's executive program. • Challenges of using AI for content creation and where human input is still essential.

En el episodio de hoy me siento con Isaac Pagán Muñoz, VP y Executive Creative Director para Pepsi Foods North America. Isaac me cuenta cómo fueron sus años creciendo en Puerto Rico, el impacto que tuvo el Miami Ad School en su desarrollo profesional, sus años trabajando en agencias de publicidad como Ovilgy y Leo Burnett, y la transición a ser director creativo de Pepsi Foods North America. También hablamos sobre la diferencia de ser director de arte vs director creativo, cuándo las marcas deben utilizar el mercadeo de celebridades, el rol de la publicidad paga en una estrategia creativa y el impacto que ha tenido la cultura latina en el mercadeo global. Tres "takeaways" de este episodio: 1. Para crear un ambiente creativo saludable, tú necesitas tener una diversidad de pensamiento que haga que el trabajo sea mejor cada vez. 2. Los premios son un resultado del gran trabajo. El fin no es ganar un León de Cannes, el fin es hacer una gran campaña. Gane o no gane. 3. Cuando vayas a hacer algo, asegúrate que te apasione. Y una ves encuentres que te apasiona, aplícate y trabaja más de lo que se espera. Puedes conectar con Isaac aquí: LinkedIn No olvides suscribirte a nuestro canal de Youtube.

Is your brand talking at people, or with them?In this episode, we dive deep into the mind of Christopher “Toph” Clarke, Executive Creative Director at Intuit, the brand behind TurboTax. From his journey in creative leadership to teaching the next generation of advertising talent at ONE School, Toph shares insights into how brands can stay relevant by connecting with real people.We will explore how personal stories, cultural immersion, and the power of authenticity can transform a business—and a career.Listeners will learn:How brands can go beyond traditional advertising by embedding themselves in local communities.Why teaching not only empowers others but also sharpens your own skills as a leader and creative professional.The impact of leveraging personal narratives in creating emotional connections with audiences.

In this week's episode, Monotype's Executive Creative Director, Tom Foley, sits down with renowned graphic designer Astrid Stavro to explore her captivating journey. Astrid grew up amidst the hum of printing presses in her father's print shop in Trieste, Italy. She recounts the profound influence of her family's publishing heritage, her deep-seated love for books, and pivotal moments such as her studies at St. Martins and her discovery of Interview magazine. Astrid opens up about her recent ADHD diagnosis, the delicate dance between chaos and tranquility in her creative process, and her responsibilities as Chair of the International Society of Typographic Designers (ISTD). Throughout the conversation, she reflects on her insatiable curiosity and endless pursuit of knowledge, the value of learning from mistakes, and the wealth of inspiration she finds in everyday experiences. Learn more about Astrid at https://astridstavro.design. You can find blog posts for this and all our past episodes at monotype.com/podcast.

This week, Jason is joined by entrepreneur, producer, executive creative director, former professional magician, board game creator, and co-founder of The Seasons, a producing and marketing company, his brother Steven Tartick! Jason and Steven dive into growing up in the Tartick household, their differing opinions on team sports, how he got into magic, what career goals he had growing up, going professional as a magician in 5th grade, how his experience was going through school as a gay man, how he got into drama club, and how he ended up working in Broadway. Steven also reveals working at Apple in 2007, what stock mistake he made, the business behind a Broadway show, what recoupment looks like for a Broadway show, what he thinks of celebrities taking on the stage, the critical role that communal entertainment plays in ticket sales, his dream celebrity cast, what he thinks of the influencer space and the world of media & reality TV! Steven reveals all that and so much more in another episode you can't afford to miss!  Host: Jason Tartick Co-Host: David Arduin Audio: John Gurney Guest: Steven Tartick Stay connected with the Trading Secrets Podcast!  Instagram: @tradingsecretspodcast  Youtube: Trading Secrets Facebook: Join the Group All Access: Free 30-Day Trial  Trading Secrets Steals & Deals! ZBiotics Pre-Alcohol Probiotic: Your first drink of the night for a better tomorrow. Engineered by a team of PhD microbiologists, “Pre-Alcohol” is a probiotic drink that breaks down the byproduct of alcohol which is responsible for rough mornings after drinking. Get 15% off your first order when you go to zbiotics.com/TRADINGSECRETS and use TRADINGSECRETS at checkout.  BetterHelp: If you're thinking of starting therapy, give BetterHelp a try. It's entirely online. Designed to be convenient, flexible, and suited to your schedule. Rediscover your curiosity, with BetterHelp. Visit BetterHelp.com/tradingsecrets today to get 10% off your first month.  Trading Secrets is sponsored by BetterHelp OneSkin: OneSkin is the world's first skin longevity company. OneSkin addresses skin health at the molecular level, targeting the root causes of aging so skin behaves, feels, and appears younger. It's time to get started with your new face, eye, and body routine at a discounted rate today! Get 15% off with the code TRADINGSECRETS at oneskin.co Bilt Rewards: Bilt is breaking ground as a neighborhood rewards program that hooks you up with points on your rent. Every month, pay your rent and watch the Bilt Points roll in. Your rent game just got a major upgrade! Bilt Points have been consistently ranked the highest value point currency by The Points Guy and Bankrate. Earn points by paying rent right now when you go to joinbilt.com/TRADINGSECRETS.

Chad Wilson, Vice President and Executive Creative Director of Brand Marketing at Grand Canyon Education, Inc., delves into purpose-driven marketing and branding for higher education. Higher education marketing faces challenges due to the "sea of sameness" in visuals and promotional materials across institutions. However, schools like GCU are tackling these challenges by highlighting real student experiences and stores to connect students and prospects. Today, Chad discusses rebranding in the higher education space. Show NotesConnect With: Chad Wilson: Website // LinkedIn The Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chad Wilson, Vice President and Executive Creative Director of Brand Marketing at Grand Canyon Education, Inc., delves into purpose-driven marketing and branding for higher education. While the marketing world often looks to iconic examples like Nike's "Just Do It" as the pinnacle, for Grand Canyon University, "Find your purpose" stands as their gold standard. GCU's commitment to guiding students to the next levels of their lives echoes through every aspect of their unique approach to education. Today, Chad discusses the art of purpose-driven marketing. Show NotesConnect With: Chad Wilson: Website // LinkedIn The Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When you hear the phrase “72 and sunny” you're probably picturing blue skies, sunshine, and comfortable temperatures. That's the feeling the ad agency, 72andSunny, grabs hold of every day. In episode 79 of Brand Story, Lauren shares stories from her time as Executive Creative Director of 72andSunny, including how her team tackled the United Airlines rebrand of 2020. She unpacks the work behind building a multichannel campaign, and how important it is to look ahead to build brands for the long term.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: gravitygroup.com/podcast/creative-optimism/Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we'll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We're also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketingChapters:(00:00) Intro: Lauren Smith, Executive Creative Director at 72andSunny(01:05) Meaning Behing 72 and Sunny(03:00) Rebranding United Airlines(08:14) United Employees' Pariticipation(11:26) Tying Products Back to Consumer Truths(12:36) Multi-Media 2020 Campaign(15:46) Other Favorite Clients(17:35) Positive Messaging for Adobe Amidst a Pandemic(20:38) How do you keep your team focused but energized?(21:57) Believing In & Supporting Creatives(24:38) Client Fit & Growing at Your Company(26:59) Changes in Leadership Style(30:20) Power in Committed Creative Partnership(31:33) Weakness to Strength: Being a Hummingbird(33:05) Current Chapter: Mothering Era(35:09) Advice to Younger Self: Change and Grow (but not all right now)

Send us a textHelping clients transform their intellectual property into legacy products opens up a new revenue stream while amplifying their thought leadership. Whether it's through cookbooks, planners, calendars, journals, or decks, these products offer a powerful way to connect with new clients and customers, repurpose existing work, and serve as a strategic business builder. Additionally, they can be used as valuable upsell opportunities, enhancing the overall customer experience and solidifying the client's brand presence in the market.LeAnna Weller Smith is the CEO, Founder, and Executive Creative Director of Weller Smith Design (WSD), an award-winning boutique design agency. With over 20 years of experience, she has earned recognition such as the 2020 Top Graphic Designer of the Year Award and a feature in the 2021 People to Watch Issue of GDUSA Magazine. Before founding WSD, LeAnna worked at LaPlaca Cohen, designing for institutions like The Met and the National Gallery of Art, and at Artisan Books, creating high-profile cookbooks and calendars. Today, WSD collaborates with thought leaders, non-profits, and small businesses, helping them elevate their brands across various mediums. LeAnna is also the creator of Productologie by Weller Smith Design®, the host of Creatively Speaking on YouTube, and the founder of the publishing imprint Lowercase Ink.You can find LeAnna here:Website: https://wellersmithdesign.com/Instagram: @wellersmithdesignFacebook: https://www.facebook.com/WellerSmithDesign/Listen to her podcast, Creatively Speaking, here:Spotify | Apple Podcasts______________________________You can find me here:Instagram: @gingerbizWebsite: https://www.katymurrayphotography.com/Facebook: https://www.facebook.com/groups/TipsandTricksforyourbusinessTwitter: https://twitter.com/GingerBizKM

About Geoff Thatcher :Geoff Thatcher is the founder and CEO of Creative Principals, an experienced design firm delivering creative leadership for world-class brand experiences, corporate visitor centers, museums, theme parks, and more.From the Al Ain Zoo in the UAE to the Zippo Museum in Bradford, PA, Creative Principals has worked with attractions both big and small. Whether it's the Petronas AMG Formula 1 Team or quarterbacks at the College Football Hall of Fame, he knows how to bring great stories to life in some of the world's most memorable experiences.  Geoff has been in the experience industry for 40+ years, and as a creative leader has worked on everything from the opening ceremonies for the Rio 2007 Pan American Games to the grand opening of Warner Bros World Abu Dhabi, the world's largest indoor theme park, in 2018. Before starting Creative Principals, he worked as Executive Creative Director at The Brand Experience, where he led a talented team of writers, designers, videographers, programmers, producers, and multi-media experts who delivered award-winning brand experiences for Fortune 500 companies, including Honeywell, Lockheed Martin, and IBM. In this episode, Dean Newlund and Geoff Thatcher discuss:The intersection of creativity and leadership for transformative outcomes.Overcoming the challenges of getting teams to adopt and implement creative visions.Identifying individual strengths and weaknesses within teams to promote creativity.Client engagement in the creative process and managing expectations for novel ideas.The transformative impact of AI tools on creative processes including design and concept illustration. Key Takeaways:The fusion of innovation and visionary guidance is crucial for actualizing creative ideas, illustrating that leadership is as much about nurturing others' ideas as it is about having them.A fertile ground for innovation and collaborative success is created when each team member's unique talents and 'allowable weaknesses' are acknowledged.Involving clients and team members in the genesis of an idea fosters a sense of ownership and eases the adoption process.Artificial intelligence is reshaping the landscape of creativity, as Dean Newlund and Geoff Thatcher explore tools like Mid Journey, DALL-E, and Suno, recognizing their dual role as enablers and disruptors in the artistic realm.As brought to life by the collaborative production of an AI-composed song, embracing the synergy between human ingenuity and artificial intelligence blossoms into extraordinary and pioneering creations. "What scores the highest...is combining human creativity with AI and working together to create something special.” — Geoff Thatcher  Connect with Geoff Thatcher:  Website URL: https://www.creativeprincipals.com/X (Twitter): https://twitter.com/geoffthatcherLinkedIn: https://www.linkedin.com/in/geoffthatcher/Instagram: https://www.instagram.com/geoffthatcher/   See Dean's TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

In this episode of Yeah, That's Probably an Ad, Rebecca Stewart is joined by Lindsay St. Clair, Executive Creative Director at Bubble Skincare. Hosted on Acast. See acast.com/privacy for more information.

What are the best marketing tactics for a CMO today? How can brands stand out from their competition?Sam Sohaili is the co-founder of DMA United and an award-winning Executive Creative Director. Sam has executed the creative behind some of the most innovative campaigns in history, including Taylor Swift for Sony, Karl Lagerfeld for Puma, Gucci's collaboration with Azede Jean-Pierre, Major League Baseball's Assembly, and the creation of the NBA's fashion vertical. Sam has also recently designed several gorgeous books with Rizzoli for Jean Michel Basquiat, Bob Marley, and Nelson Mandela. On this episode, we analyze some of the advertising industry's secret weapons: artificial intelligence, celebrity and sports marketing, collaborations, and even controversial marketing campaigns. We break down case studies ranging from Michael Jackson and Pepsi to Nike's iconic "Just Do It" campaign.Key Topics:Marketing strategies for influencing modern audiencesLeveraging technology in branding and advertisingBreaking down the Olympic's Opening CeremonyHow to market a modern-day presidential campaignCelebrity Marketing with Taylor Swift, Michael Jackson and moreHow to successfully coordinate brand collaborationsSign up for the Some Future Day Newsletter here: https://marcbeckman.substack.com/Episode Links:Sam Sohaili on LinkedIn: https://www.linkedin.com/in/samsohailiTo join the conversation follow Marc Beckman here:YoutubeLinkedInTwitterInstagramTikTok

Hamish Campbell, VP Executive Creative Director at Pearlfisher, delves into how General Mills brought together iconic brands like Gushers, Fruit by the Foot, and Fruit Roll-Ups, and showcase their strategy by building a portfolio of beloved fruit snacks. Coppertone possessed an iconic but underused symbol, while McDonald's had diluted its brand with excessive marketing promotions. Pearlfisher stepped in to help both brands by reestablishing emotional connections with consumers through innovative design strategies. Today, Hamish discusses other iconic brands like McDonald's and Coppertone. Show NotesConnect With: Hamish Campbell: Website // LinkedIn // TwitterScott Harkey: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hamish Campbell, VP Executive Creative Director at Pearlfisher, delves into how General Mills brought together iconic brands like Gushers, Fruit by the Foot, and Fruit Roll-Ups, and showcase their strategy by building a portfolio of beloved fruit snacks. General Mills partnered with Pearlfisher to breathe new life into these classics. The result? An exciting new chapter in snack history that's sure to delight and connect with a new generation. Today, Hamish discusses how General Mills comprised Gushers, Fruit By The Foot, and Fruit Roll-Ups brands. Show NotesConnect With: Hamish Campbell: Website // LinkedIn // TwitterScott Harkey: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.