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Sarah talks with Jay Rice, VP of Digital Marketing of Bottomline Technologies. Jay discusses the "attribution equation" and the impact it has on the sales funnel and digital marketing. He also emphasizes how combining a great product with great marketing is a winning formula for success.
Founder & CEO, Jay Rice, created ThinkingChat™ to help process sales leads for high tech equipment. During his experience as a tech CEO and entrepreneur in the industrial imaging industry Jay supplied over $20 million worth of advanced imaging technology to large government, military and industrial customers such as: the U.S. Army, Naval Intelligence, Intel, and NASA. We learn about the concept of falling and how that applies to business. We talk about the number 1 job of any business owner and how that relates to the craft of the business. Jay also teaches us about his idea machine. Golden nuggets: Sometimes failure can turn into success You either learn or you grow Keys to success: Tenacity Hard work and effort Creative ways to solutions Have a great support network Actionable tip: Embrace marketing automation Get an advisory board Leverage freelancers and contractors Implement an email marketing component Inspiration: There is no substitute for hard work. Never give up. Never stop believing. Never stop fighting. - Hope Hicks Resources: https://thinkingchat.com/
For most businesses, a main goal is turning website visitors into leads. Jay Rice, founder and CEO of Thinking Chat, says that’s a good starting point… but he’s refined that process using some very unique technology in order to engage visitors and increase conversions – while also screening out leads that aren’t a fit. Thinking Chat provides its clients with a “chatbot” – but unlike any you’ve seen before.
Steve Thompson Remembrances from the Requiem Mass by Jay Rice and Adrian Dye
www.thinkingchat.com/chiropractors Jay is a technology entrepreneur, marketer, and adventure traveler. He has worked with such organizations as: Intel, IBM, Wal-Mart, Dell, NASA, Raytheon and the Department of Defense as well as many main street businesses including many Chiropractors. Prior to launching his own businesses he served as CEO for the U.S. division of a European technology firm and grew the operation from low 6-figures to mid 7-figures within five years. During that period he was also responsible for supplying cameras to NASA's Space Shuttle Discovery (missions STS-115, STS-116, STS-121). Jay started a landscaping business in high school and later founded a company that sold imaging components. He achieved 7-figure sales in 3 years and grew his website to be one of the top 100,000 most popular websites. In 2013 his idea for software that could turn website visitors into qualified leads proved so successful that he sold his imaging components business in 2015 and took his software invention with him. His company is called Thinking Chat and it has a unique product that helps Chiropractors significantly increase the number of new patients. Jay has been a big advocate of Chiropractic care after it helped him recover from a car accident.
Episode 19 welcomes Courtney Hornsby, President of the West Monroe-West Ouachita Chamber of Commerce, as well as Jay Rice, Founder and CEO of Thinking Chat, to the 318 Now Podcast! Courtney joins the show to discuss exciting events that are upcoming in the 318 area, including the 2015 Member2Member Expo as well as the Grand Openings of Texas Roadhouse and Newk's Eatery in West Monroe! In addition, Jay Rice stops by to discuss Thinking Chat, a new Online Marketing and Sales Automation product that is sure to be a game changer in the Online Marketing Automation world! Thanks for downloading Episode 19 of the 318 Now Podcast!