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The United Nations Climate talks, also know as COP29, is wrapping in Baku Azerbaijan this week. In a disturbing trend over the past few years, the largest delegation at COP29 is the fossil fuel lobbyist delegation. At the same time the UN continues to have the talks in petrostates like Azerbaijan and the United Arab Emirates (COP28 in 2023) and limit civil society ability to message and take action. In our latest, Scott talks with Allie Rosenbluth (@allieeerose.bsky.social) with Oil Change International to discuss COP29, the fossil fuel delegation, social movements and resistance to genocide in Palestine at the climate talks. Bio// Allie (she/they) is the U.S. Program Co-Manager at Oil Change International, where she focuses on supporting grassroots organizing and strategic campaigns aimed at phasing out fossil fuels. Prior to joining Oil Change International, Allie spent seven years at Rogue Climate. There, she worked to stop the Jordan Cove LNG export terminal and pipeline, developed local and statewide energy justice campaigns, trained youth organizers, and coordinated mutual aid in response to the devastating Almeda Fire in Southern Oregon. She serves on the Breach Collective Board, co-founded the Rogue Action Center, and was a SustainUS Youth Delegate to COP24. In 2019, Allie received the Community Sentinel Award for Environmental Stewardship for her work stopping fossil fuel projects. She lives on occupied Takelma, Shasta, and Latgawa lands, also known as Talent, Oregon, where she enjoys gardening, backpacking, and spending time on the rivers. ---------------------------------------- Outro- "Green and Red Blues" by Moody Links// + Oil Change International: https://www.oilchange.org/ + Oil Change's "Behind the Barrel" Report (https://bit.ly/4g1t195) Follow Green and Red// +G&R Linktree: https://linktr.ee/greenandredpodcast +Our rad website: https://greenandredpodcast.org/ + Join our Discord community (https://discord.gg/uvrdubcM) +NEW: Follow us on Substack (https://greenandredpodcast.substack.com) +NEW: Follow us on Bluesky (https://bsky.app/profile/podcastgreenred.bsky.social) Support the Green and Red Podcast// +Become a Patron at https://www.patreon.com/greenredpodcast +Or make a one time donation here: https://bit.ly/DonateGandR Our Networks// +We're part of the Labor Podcast Network: https://www.laborradionetwork.org/ +We're part of the Anti-Capitalist Podcast Network: linktr.ee/anticapitalistpodcastnetwork +Listen to us on WAMF (90.3 FM) in New Orleans (https://wamf.org/) This is a Green and Red Podcast (@PodcastGreenRed) production. Produced by Bob (@bobbuzzanco) and Scott (@sparki1969). Edited by Scott.
On this episode, we have some news about the EPCOT International Festival of the Holidays foodie guide, and some new menu items have come to Oga's Cantina. We also share our experience at this year's Disney Jollywood Nights, and whether we had a better time than last year.Join Club 32Help us to fund & grow the show by becoming part of Club 32! You'll get more additional content, CTM Apparel discounts, 1901 Candle Company discounts, private Facebook Group, private podcast & more! - head to ctmvip.com1901 Candle CompanyWe're excited to launch our brand new Disney Scented Candles & You Can Learn More at 1901candleco.com.CTM ApparelGet the best Disney, Universal and/or Pop Culture apparel that is hand made in our shop - shop at ctmshirts.comSubscribe To The Show & Leave Us A ReviewApple Podcasts - Click HereStitcher - Click HereSpotify - Click HereFollow Us on Social MediaCTM Facebook Group: @capthemagicTwitter: @capthemagicInstagram: @capthemagicVisit Us OnlineSubscribe to our YouTube Channel!Capture the Magic Podcast – find the latest episodes!Capture The Magic Apparel – you can find a great Disney-inspired t-shirt collection!Join Club 32! Our private group with access to exclusive livestreams, podcasts, and MORE! Visit ctmvip.comOur SponsorsZip Travel - visit vacationwithzip.com to see how they can help you have the vacation of a lifetime!
Julian Lennon is a musician, artist, writer, film producer, and fine art photographer. The son of John and Cynthia Lennon, Julian was born in Liverpool, England in 1963 and now resides in Monaco.He is best known as a musician and hap worldwide hits in the 1980s and 1990s and was nominated for a Grammy. He founded the White Feather Foundation to promote environmental conservation and protection of indigenous cultures. He was the executive producer of the environmental documentary, Kiss The Ground, and was named a Peace Laureate by UNESCO.This year, he published his first coffee table photography book, Life's Fragile Moments which showcases his best fine art photography over the past twenty years.Notable Links:Julian LennonJulian Lennon PhotographyWhispers ExhibitionLife's Fragile MomentsThe White Feather FoundationJulian Lennon Instagram*****This episode was brought to you by Luminar Neo.Powered by AI technologies, Luminar Neo streamlines the editing process and provides everything you could possibly need to get photos that will look amazing on the screen and in print. Luminar Neo was designed for both hobbyists and pros and includes cutting-edge editing tools – all in one intuitive and easy-to-use app.Luminar uses generative AI to intelligently analyze your photos and erase distracting elements in your compositions, add realistic objects that seamlessly blend into the background, or expand the frame in any direction. If that's not your thing, Luminar is still one of the most powerful photo editors for natural and realistic images too. Luminar Neo has all the features you need to enhance your images with precision and ease.And now you can receive a 15% discount on Luminar Neo by using BEYONDTHELENS discount code at checkout when visiting skylum.com.*****This episode is brought to you by Lexar.For more than 25 years, Lexar has been trusted as a leading global brand of memory solutions so they know first-hand just how quickly content is transforming our world.Their award-winning lineup performs second-to-none and includes professional memory cards, card readers, and solid-state drives for creators of all skill levels.Whether shooting photos, capturing video, or transferring content on the go, Lexar provides the quality and performance you can rely on to get the shot with confidence.I've been using the Lexar Professional CFexpress Type B GOLD memory cards with my Canon mirrorless cameras for years and they deliver the blazing speed and durability for the extreme weather conditions I encounter anywhere in the world.To learn more about Lexar memory solutions, visit www.lexar.com.*****This episode is brought to you by Kase Filters. I travel the world with my camera, and I can use any photography filters I like, and I've tried all of them, but in recent years I've landed on Kase Filters.Kase filters are made with premium materials, HD optical glass, shockproof, with zero color cast, round and square filter designs, magnetic systems, filter holders, adapters, step-up rings, and everything I need so I never miss a moment.And now, my listeners can get 10% off the Kase Filters Amazon page when they visit. beyondthelens.fm/kase and use coupon code BERNABE10Kase Filters, Capture with Confidence.
Want to practice regenerative agriculture? Daniel Rath, Agricultural Soil Carbon Scientist at Natural Resources Defense Council recommends that you start by asking what you want to regenerate. Beneficial practices including integrating livestock, crop rotations, cover cropping, minimizing tillage, increasing diversity, improving soil health, adding organic matter, and reducing external inputs will vary site to site. A long-term study found that these practices improved above and below ground biodiversity, increased water storage and infiltration, bolstered resilience to climate change, increased carbon and organic matter storage, and, impressively improved human health. Listen to the end to learn how soil metagenomics has the potential to not only tell us what is living in the soil but how the organisms interact. Resources: 231: Stacking Regenerative Practices to Create a Healthy Vineyard Daniel Rath Daniel Rath on Google Scholar Daniel Rath on National Resources Defense Council (NRDC) Healthy Soils Playlist (podcast play list) NRDC Regenerative Agriculture 101 page Soil Biodiversity in California Agriculture What the Soil Can Teach Us | Daniel Rath | TEDxBelmopan Wine grape grower perceptions and attitudes about soil health Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Donate SIP Certified – Show your care for the people and planet Sustainable Ag Expo – The premiere winegrowing event of the year Sustainable Winegrowing On-Demand (Western SARE) – Learn at your own pace Vineyard Team – Become a Member Get More Subscribe wherever you listen so you never miss an episode on the latest science and research with the Sustainable Winegrowing Podcast. Since 1994, Vineyard Team has been your resource for workshops and field demonstrations, research, and events dedicated to the stewardship of our natural resources. Learn more at www.vineyardteam.org. Transcript [00:00:00] Craig Macmillan: Our guest today is Daniel Rath. He is a soil scientist with the Natural Resources Defense Council. And today we're going to be talking about regenerative agriculture. Thanks for being on the podcast, Daniel. [00:00:10] Daniel Rath: Thanks a lot, Craig. I'm excited to be here. [00:00:13] Craig Macmillan: We've been trying to find folks to talk about regenerative agriculture because it's a real buzzword right now. [00:00:18] And it's a buzzword in the vineyard industry, but it's not vineyard specific. This is applying to all sectors of agriculture and globally. This is a big concept now. So that's inspiring and drawing a lot of people, uh, in different directions. But I get different definitions of it. What regenerative agriculture? [00:00:37] Daniel Rath: Well, first of all, I'll say it's not really surprising that you get a different definition depending on who you talk to because, you know, regenerative agriculture really hasn't been like very specifically defined yet the way I think about it. Part of the reason it's so hard to define is that it's really more of a philosophy and an approach to land management. [00:00:59] And so, you know, it's taking into acknowledgement the fact that agricultural systems have this complexity. And instead of trying to reduce that complexity, we lean into it. We see what advantages we can get from it. It's a holistic approach. You know, it doesn't just necessarily focus on the environmental impacts, but what are the social impacts? [00:01:18] What are the economic impacts of agricultural systems? Looking at things like local food systems and connecting farmers to consumers, but also how do we increase soil health? How do we reduce pests and diseases? It's funny. You should bring it up now. The state of California. Just finished a process in of defining regenerative agriculture for their legislative effort. [00:01:40] Craig Macmillan: Oh [00:01:41] Daniel Rath: Yeah, there's a draft definition out there have been numerous listening sessions The next one is on august 22nd, but I was part of that committee that tried to like Capture this sort of like ephemeral philosophy and like nail it down without hopefully killing it. [00:01:57] Craig Macmillan: Uh, and to put a timestamp, the date of this interview is August of 2024. [00:02:03] So this is new to that point. We'll see how that develops from here. Which is pretty cool, but no, I was not aware of that. That's pretty, pretty interesting. What are some of the specific practices somebody might use? So, philosophically, I'm in alignment. I want to build and protect my soil. I want to protect my community. [00:02:20] I want to have healthier plants. What are some of the techniques that folks are using around the world to do this? [00:02:26] Daniel Rath: Well, I will answer your question with a saying that my PhD advisor used to tell me every time I walked into her office, which was that, you know, what is your goal? What is the question that you're trying to ask, right? [00:02:37] Part of the reason that regenerative agriculture does not have one set definition is that it's going to look very different. different depending on where you are. A regenerative agricultural system in a place that is facing a lot of restrictions on water, low soil organic matter, the practices you use there are going to look very different than say if you have regenerative agriculture in a place that has regular rainfall, has a lot of soil organic matter, very active soils. [00:03:02] I would say that some of the most commonly mentioned practices are things like integrating livestock into perennial systems, cover crops, crop rotation, increasing the diversity on farm systems, reducing tillage, basically all of these practices that increase soil health, because really increasing soil health is at the the core of what it means to sort of regenerate a plot of land. [00:03:29] But if you're talking about specific practices, you kind of have to think like, well, what am I trying to regenerate? What are the goals that I want to get out of it? One other interesting topic is the idea of reducing external inputs, not eliminating them entirely, but reducing dependence on things like fertilizers and pesticides, seeing how a that can result in cost savings for farmers, but also Relying on the natural complexity of the system to provide those benefits. [00:03:58] Craig Macmillan: Yeah, that's always been one of the tenants of sustainable farming is to reduce the number of off farm inputs and reduce the number of farm outputs other than the crop, and that includes things like pollution, erosion, whatever, um, and try to develop a system that's stable in and of itself. Um, and it sounds like there's some things that can contribute to that. [00:04:18] Um, what about composting? That's another popular topic. [00:04:21] Daniel Rath: Composting, I forgot to mention that composting really adding organic matter to the soil. A lot of the systems that we've developed over the last few decades are very focused on adding nitrogen, which is important. Nitrogen is a really big limiting nutrient, but we've learned that adding nitrogen on its own is not enough. [00:04:38] You have to add carbon in there. You have to add other micronutrients that might not be contained in your typical fertilizer mixture. And so yeah, adding compost is a really great way adding organic matter residue crop. [00:04:53] Craig Macmillan: Again, the inclusion of animals seems to be, um, pretty consistent across different definitions, including mobile cropping systems. [00:05:00] In permanent crops that can be a little tricky. So like in vineyards, I have heard of folks that were grazing goats and sheep in season for the most part. Folks will plant a cover crop in the winter and then maybe they'll come through with some sheep or some goats in the springtime. I guess my question is, when I read other things and they talk about having animals as part of the system, I see like herds of cattle, which are generating a lot of manure. [00:05:25] And I can go, yeah, I, I bet that's doing a lot, but your smaller ruminants, in your opinion, I mean, can they contribute enough in a, in a, a seasonal, uh, past to, to make a difference? [00:05:39] Daniel Rath: Yeah, this, that's a really good point. I think the short answer is, yeah, I think they do. And so the example you gave is, I think the one I would have used, right, is that planting cover crops in between these sort of like, vines that are there for a long time, and then using ruminants to terminate those cover crops and to convert it into manure and urine, which was a great source of nitrogen. [00:06:00] When I was at UC Davis doing my PhD, we had a couple experiments on sheep terminating cover crops and goats terminating cover crops. And you could see the benefits in the soil, as long as you had those like livestock ruminants being on the plot. [00:06:15] Craig Macmillan: That leads to another question. You know, I've got the philosophy now. [00:06:19] I believe in the philosophy. I believe that I can actually improve the soils. One of the things I've always been a little suspicious of with regenerative agriculture is the idea of regeneration. I have a hard time kind of making sense of that in my mind in agricultural systems because things are leaving. [00:06:36] And certain crops are not big miners. Wine grapes are kind of famous for not really mining the soil that much and they can grow in very poor soils Doesn't mean you don't want to build those soils, but if I'm looking to detect what we would call regeneration, what kinds of Variables might I be looking at and what are the kinds of things that I might actually be able to get some metrics on? [00:07:00] Where I can say yes, this program seems to be working This is making a difference or I'm not seeing the results that I would like Maybe I should make a shift and try something different [00:07:09] Daniel Rath: Yeah, that's also a really good question. So I think there are actually two really interesting questions in what you just said. [00:07:15] The first one is, what do you measure? And again, it depends on your question, but very often the things that we will measure will be things like soil organic matter, right? We will be looking at measurements such as nutrient balance. So how much nitrogen is soil's organic matter, what are the nitrate and phosphorus levels in the soil for wine grapes? [00:07:36] I know you don't want it to be like too fertile because it is good to stress those grapes out a little bit to get a high quality product. You look at things like drainage and water storage. If you see better infiltration on plots, if you don't see water ponding quite as much. One thing that is becoming more common is tracking microbial indicators, right? [00:07:56] And so part of the reason that we do that is that microbes are like early indicators. They will change faster than the soil organic matter content. And so they can give you an idea of where you're headed and whether or not it's a direction you want to be heading in. I can, you know, apply to stuff like pest and disease too. [00:08:15] Craig Macmillan: This is a great one because I've been working on this for the last couple of years. What am I looking for? I, uh, there's a bunch of different tests that you can do. There's a bunch of different things you can look at. If I'm trying to get a sense of what's happening with the cell microbiome, what kind of testing might I be interested in doing? [00:08:30] What kinds of things might I specifically be looking for? [00:08:34] Daniel Rath: There have been a lot of advances in the last, you know, decade or so looking at this. One of the biggest areas that there have been advancements is tracking the incidence of pests and diseases, right? And so, you know, that is a really good one. If you're worried or, you know, concerned about a specific pest, there are often really good methods to test for that. [00:08:52] You can also be looking at biological tests that look at functions of interest. So say your goal is to reduce nitrogen application on your plot. There are measurements that you can make of nitrogen release from organic matter by microbes and that will give you a really good idea or, you know, a fairly good idea of maybe how much nitrogen this soil is already supplying. [00:09:17] California is also really interested in this. So another thing, there's a soil biodiversity report that came out about a year ago in which the CDFA asked us this very question. They were like, if we were going to measure soil biology across California for a number of different purposes, what would we do? [00:09:32] We had 15 scientists that have really been working on this for a long time. We all sat down and like, how do we capture the thought process and thinking that goes into this? into selecting the right microbial indicator because there are a lot of them and they're not all easy to interpret. [00:09:47] Craig Macmillan: Are those recommendations out there now? [00:09:49] Daniel Rath: I would say the, the report is out and in the report we, you, we have a couple examples. We're really hoping that the California Department of Food and Ag will sort of expand on those recommendations for more like, sort of like a targeted approach. Really what we did is we used that nitrogen example as an example. [00:10:10] It's like this is how you would do it, but really the devil is in the details. What is the specific area you're looking at? What is like the question you're looking to answer? The biodiverse report has at least like the thought process, what are the things you should be looking for? [00:10:25] Craig Macmillan: So we've been talking about kind of like more short term. [00:10:27] What about long term? You have some experience, I believe, in long term agricultural research. Like, I think you did a study that was like a 25 year retrospective, if you will, of the health of a particular farm. In the long term, in the longer range, What kinds of benefits should we expect? We've talked about pest and disease resistance, maybe water status. [00:10:51] What kinds of slow changes might we be looking for that we might see that would give us some confidence that this is working? [00:10:58] Daniel Rath: Sure. I mean, this is an example of why long term experiments are so great because. They're the only really way for us to get at this question. But you can expect things like improved biodiversity on, um, especially above ground biodiversity, below ground biodiversity. [00:11:15] That is a process that takes a long time. You can see things like improved water storage, improved water infiltration. You can see You know, if you're talking about the ultimate long term metric resilience, right, how do our agricultural systems respond to the climate changes that are already occurring and, you know, building that resilience means relying on this like complex biological network that really sustains our plants right now. [00:11:46] Increased carbon and organic matter storage is another really good one. And so, you know, over time you see all of these environmental benefits and along with that comes social benefits. We see improved human health. We see improved connectivity between farms and the communities nearby. Improved sort of farm worker health and safety. [00:12:07] All of these things are a little bit longer term, but they are all one of some of the goals and some of the benefits we see from regenerative systems. [00:12:16] Craig Macmillan: I want to drop back to one of the practices because I've talked about this quite a bit with folks. I want to get your take on it. No till or minimal till. [00:12:24] Or, uh, I talked to one person that said, uh, avoid excessive tillage. And the question that came back was, what the heck is that? What's excessive? You know, what, if I drag the disc through here one time, is that excessive? And this may apply to other crops that you've worked with. What role does tillage have in this process, in these systems? [00:12:45] Because one school of thought that I'm familiar with is, okay, we grow these cover crops, we terminate them with sheep, it's great, but we may still want to incorporate that material into the soil. So that it breaks down and gets in there. Then there's another school of thought that says, No, don't do that. [00:13:03] Don't touch it. Leave it alone. Let the system do what it normally does. And then there's a third school of thought that's like, well, I can't do that forever. Floors get too bumpy. Um, things need to be reset. Or I need to plant cover crops. So I need to set a seed bed. And again, you can draw from other cropping systems on this. [00:13:21] What is your feelings about the effect of tillage on the soil microbiome and soil health discrimination? [00:13:26] Daniel Rath: No, no till has been a really hot topic for quite a while. It came about when the NRCS was first started looking to reduce the impacts of a dust bowl and realizing that tillage was over tillage was a major cause of that. [00:13:41] And so when you are looking at no tillage, there are very clear benefits. There's increased plant root presence, decreased erosion, better soil structure formation, a potential for better infiltration. But you have to wear that against the. benefits of tillage. I mean, it has very clear benefits too. It helps to keep weed and pest populations under control. [00:14:03] It makes it a little bit easier, especially in annual cropping systems for roots to establish. Like you said precisely, it's a better way for incorporating organic matter into the soil. My point of view is that I think tillage is a valuable tool in the farmer's toolbox, right? And that what is over tillage is going to really depend on where you are. [00:14:24] If you're on a slope, probably less tillage is better because again, you don't want that top soil to be washed off. If you're on sort of like a flat plain and you know, you know, you're tilling to establish a crop, then it's probably not a big deal to have one or two tillage passes, at least from the erosion standpoint. [00:14:41] What we do know is that no till has also been recommended as a way to increase soil carbon. There's still, I think, a little bit of back and forth on that. At least we have seen is that no till increases soil carbon at the top. Part of the soil really doesn't increase at the bottom. So it's more of a redistribution of carbon again There are really clear benefits to tillage and you know There's a reason that people have been doing it for a long time [00:15:07] Craig Macmillan: kind of what I'm hearing I think this is a really great message is it's another tool. [00:15:11] It's a tool that we don't have to throw away But it is one that we should think about how we use it. I've, I've actually started to think about tillage the same way I think about, uh, pesticides and fertilizers. Where it's, it's a question of what benefit am I going to get from this? Do I need to do it? [00:15:28] Are there other things that I could do? And then you put that all into your calculator in your brain and, and try to sort it out. And I've had some very interesting conversations as how different people kind of sorted those things out. So I think that's a great point. That leads me to another question that I just thought of. [00:15:42] And so the role of synthetic fertilizers, for instance. The synthetic fertilizers have been pointed to, and I think accurately so, as driving land degradation in many cases, especially the overuse of nitrate based fertilizers. You also have environmental impacts in terms of pollution, potentially. Is there a role for conventional fertilizers in regenerative agriculture? [00:16:05] Daniel Rath: Yeah, well, that's a real hot button topic there. Yeah. [00:16:10] Craig Macmillan: Hey, we go, we go for deep water on the show. Inquiring minds want to know. Hey, [00:16:16] Daniel Rath: that's, that's a real good question. Honestly, that's a question that I has been taking up a lot of my professional time recently. Like you said, it's not a secret. We are seeing a lot of negative environmental impacts from Over application of fertilizers that includes nitrate pollution in groundwater that applies to pesticides as well. [00:16:36] You know neonic pesticides have had major problems with insect populations. I think that exactly What you said you need to sort of weigh the costs and benefits Of these like particular practices and you know In my work in my phd talking to farmers the sort of farmer calculus that occurs in like You know, in the minds of the folks that I work with is so complex. [00:17:00] There are so many factors that you have to balance. One thing to be aware of is that we are applying too much nitrogen fertilizer now, and that's pretty clear from like the negative environmental impacts that we've seen. And so it's less of an idea of like. Like how do we eliminate nitrogen fertilizer and more like how do we make sure that that fertilizer gets into the plant? [00:17:23] You know, how do we match that fertilizer application to what the plant actually needs instead of over applying, right? How do we keep it on the plot? Because it is expensive. No one wants it to be running off into the environment, [00:17:36] Craig Macmillan: right? [00:17:37] Daniel Rath: One of the things that has really come across to us is when we talk to folks about nitrogen fertilizer application, there are yield benefits, but very often it's also a risk management strategy. [00:17:50] You want to apply enough nitrogen fertilizer so that if conditions are ideal, you can take advantage of them. Really and truly, there have got to be better, less environmentally intensive solutions. impactful risk management strategies. You know, that includes looking at the way that we incentivize crops, looking at the way that we handle crop insurance, looking at the crop choices. [00:18:13] If you're in a area that has a lot of potential for agricultural runoff, it may be better to grow crops that do not require as much nitrogen, corn is very greedy, or to put systems in place that reduce that nitrogen runoff, cover cropping, riparian buffers, All of these things are like great ideas to get to the underlying goal, which is reducing the need for nitrogen fertilizer. [00:18:39] Craig Macmillan: That's perfect. Gosh, we just keep getting more variables, don't we? [00:18:42] Daniel Rath: Oh my gosh, I assure you that's [00:18:46] Craig Macmillan: And speaking of more variables, I want to switch topics now. This is great, background graded by some regenerative agriculture. I know that I now have a better sense of what the philosophy and the practices are. [00:18:56] However, you've also worked in the area of soil metagenomics and metagenomes. And this has come up in other interviews that I've done around soil health with soil microbiologists. What is soil microgenomics and where are we at and where are we going and what can we do with this and what's all the exciting stuff coming down the pipeline? [00:19:19] But first of all, what, what is it? [00:19:21] Daniel Rath: When you talk about soil metagenomics, in a teaspoon of soil, I'm sure you've heard the statistics somewhere, right? In a teaspoon of soil, there's like a billion microbes and like so much fungal hyphae. And inside each one of those cells is DNA. That are basically the instructions for life for those different cells. [00:19:40] What we do in soil metagenomics is that you extract the DNA from a soil sample. And then the most complex, insane puzzle you've ever seen. We try to reassemble them, right? Right. And so like that is only possible because of the advances we've made in computing over the last few decades. And I get, you know, the national labs have really like pushes forward. [00:20:03] You need a really powerful supercomputer to do it. Once you've done that, you have this sort of unprecedented ability to glimpse what is happening in the soil at a scale that we've never been able to before. And so that's part of the reason that people are really excited about it is because it gives us a window into like this. [00:20:24] previously unknown black box of how microbes work and interact in the soil. I worked on that during my PhD at UC Davis, looking at like how metagenomes changed in farming systems over 25 years. [00:20:37] Craig Macmillan: So I have always been looking for the work that I do, looking for what are the variables that I can measure and what's going to give me a number that's going to tell me what's going on. [00:20:46] At one point I hit upon soil respiration, and I was talking to a soil ecologist and she said, well that's fine, but that tells you how much life is there, but it doesn't tell you whether it's good guys or bad guys. And then dove in to a whole nother level of, Oh yeah, I hadn't thought about, oh yeah, you're right. [00:21:05] Oh, and then those guys prey on those guys, and then this happens over here. Oh wow, yeah, you're right. And then I got kind of hooked on the um, The Haney test, which is, I think, kind of falling out of fashion now, which again, people were throwing rocks at that, you know, and I think that when Haney first came up with that, that was something, it was like, we need something, and it would prove to be useful, I think, but I don't think that's as popular or gives us the kind of dimension that we really need anymore, at least that's what I'm told. [00:21:34] With metagenomics, we're going to be able to tell not simply quantities, but we're going to be able to tell possibly down to the level of genus, maybe even species of who's, who's down there, which could be really, really important because like pseudomonas, for instance, there's certain pseudomonas that are, um, pathogenic and there's others that are beneficial. [00:21:56] And so we kind of need to figure out who's who and what's what is, is that on the horizon? Maybe it's 10 years out or more, but is that on the horizon? [00:22:04] Daniel Rath: Probably a little further out than that. A [00:22:06] Craig Macmillan: little further out? Okay. [00:22:07] Daniel Rath: I'll try and give you an example here. So, one of the things that we get when we pull out all this DNA is we get sort of relative abundances of different types of organisms, right? [00:22:18] It's sometimes quite difficult to get to the absolute abundance of organisms because We're really looking at, like, proportions of DNA, but that doesn't really tell you, like, are there, like, massive amounts of this organism present in the soil. You just have a relative idea. When it comes to metagenomics, there's a lot of promise in being able to say, Oh, look, we've seen these genes that, like, allow you to fix nitrogen. [00:22:43] And we found these genes that are associated with these, like, pests. And that's a really good idea, a really good indicator of, like, But there's another level to it. And that's really, I think what one of the like exciting parts is, is that it's not just the genetic potential that matters. It's the interactions between organisms that is quite hard to pull out. [00:23:05] So to your example, you could have pseudomonas, you could have quite high levels of pseudomonas. Do you have a. predator that keeps those pseudomonas populations under control, right? Because if you do, then you might not be seeing a lot of disease, like presence in the soil, even though you have like relatively high amounts of it. [00:23:25] And so understanding these interactions is sort of the next level in actually getting practical, actionable information out of these metagenomes. And we're, we're still. Teasing that apart. So really, when I talk about metagenomes, it's about potential. What is the potential for things to happen? But it does not actually mean that is what is going to happen. [00:23:46] Craig Macmillan: Right, exactly. And so the commercialization of this technology is quite a ways out. [00:23:51] Daniel Rath: Yeah. I mean, there are companies that are working on it right now. Again, this, it's a, this innovation is really, we're going to need to like be iterating towards success here, but really a lot more sort of research and work is required, especially on these interactions, thinking about like how they fit together. [00:24:10] And I personally think that it's a useful indicator. I've given a talk on these like. Soil test before the real power hard part comes when you're trying to interpret right when you have a scale that says like based on these abundances There's X percent chance that you will have a disease or X percent chance that you will be able to cycle nitrogen better That's really hard to like say at this point in my opinion, [00:24:35] Craig Macmillan: right? [00:24:35] Right. Well, at least we're moving in the right direction. I think [00:24:37] Daniel Rath: we absolutely are and honestly The, the best thing to compare metagenome test is your own soil five years ago. It gives you an unprecedented look into how your soil has changed and progressed depending on whatever practices you've applied. [00:24:51] Craig Macmillan: Right, right. Going back to regenerative agriculture, is there one thing, piece of advice, idea, one thing that you would like growers to take away on this topic? [00:25:02] Daniel Rath: Yeah, I think that one main thing is that this is not just about one specific environmental impact. This is about thinking about how we farm, how we grow food, what is our relationship To both farm ecosystems and agricultural ecosystems. [00:25:21] You know, I think there's this idea that natural ecosystems and agricultural ecosystems, they cannot coexist. And I think that over time we're starting to see that maybe that's not true. We can encourage biodiversity. We can encourage sort of these complex natural processes on farms. And indeed they make the farms more resilient. [00:25:41] more productive, we get more benefits from that. And so just in a way that like natural ecosystems evolve, I think that farming systems are also evolving and growing. And to us, regenerative agriculture is about bringing all farmers, no matter where they are, along on this journey towards sort of more sustainable, environmentally safe agro ecosystems. [00:26:05] Craig Macmillan: That's exactly the word I was going to use, is uh, is we think more about an agroecosystem as part of a much larger system, um, which is what ecology is kind of all about. We can look at the ecology of a pond, but then we can also look at what role that pond plays in the forest, and we can look at how the forest plays in the landscape and we can just keep going depending on what level you want to do it at. [00:26:27] And I think looking at our farms as part of a larger ecological system and an ecological system in and of itself also I think is a huge philosophical move. Absolutely right. Where can people find out more about you? [00:26:39] Daniel Rath: The NRDC website is a great place to start. We have a number of different resources. We published a report on regenerative agriculture where we interviewed farmers from across the U S at least for California specific stuff. [00:26:50] The California department of food and agriculture, again, is, has this regenerative agriculture definition process that's being carried out. As of this date in August, 2024, I also have a personal website that I update infrequently. [00:27:04] Craig Macmillan: Well, there's something on there. Yeah. So, yeah, and if you can share those links with us, that would be fantastic. [00:27:10] Our guest today has been Daniel Rath. He is a soil scientist with the Natural Resources Defense Council. Thanks for being on the podcast, Daniel. [00:27:18] Daniel Rath: Hey, absolutely. It's been quite a pleasure, Craig. Nearly perfect transcription by Descript
In this episode of Hardware to Save a Planet, Dylan talks to Rob van Straten, CEO of Skytree, about the company's pioneering direct air capture (DAC) technology aimed at combating climate change. Rob explains how Skytree's compact, modular DAC systems capture CO₂ directly from the atmosphere, providing a sustainable alternative to fossil-derived CO₂. Skytree, developed initially for the ISS, now helps sectors like vertical farming reduce emissions with locally sourced CO₂. Rob discusses DAC's role in a circular carbon economy, energy efficiency improvements, and Skytree's commitment to sustainable materials and customer-driven innovation for scalable climate solutions.
Former New York Times reporter John Markoff has been writing about Silicon Valley for almost a half century. In December 1993 the Pulitzer Prize winning journalist wrote one of the earliest articles about the World Wide Web, referring to it as a "map to the buried treasures of the Information Age." So where are we now in the history of tech, I asked Markoff. Is the AI boom just one more Silicon Valley cycle of irrational exuberance? And how do contemporary tech titans like Sam Altman and Elon Musk compare with Steve Jobs, who Markoff covered for many years.John Markoff is a Pulitzer Prize-winning journalist. He has reported on Silicon Valley for more than four decades and wrote for The New York Times' science and technology beat for 28 years, where he was widely regarded as the paper's star technology reporter. He is the author of five books about the technology industry including his upcoming book Whole Earth: The Many Lives of Stewart Brand (on sale in March 2022). For decades Markoff has chronicled how technology has shaped our society. In Whole Earth, he delivers the definitive biography of one the most influential visionaries to inspire the technological and cultural revolutions of the last six decades. While Stewart Brand is largely known as the creator of The Whole Earth Catalog that became a counterculture bible for a generation of young Americans during the 1960s, his life's work is much larger. Brand became a key influence in the ‘70s environmental movement and the computing world of the ‘80s. Steve Jobs adopted Brand's famous mantra “Stay Hungry, Stay Foolish” as his code to live by, and to this day Brand epitomizes what Markoff calls “that California state of mind.” Brand has always had “an eerie knack for showing up first at the onset of some social movement or technological inflection point,” Markoff writes, “and then moving on just when everyone else catches up.” Brand's uncanny ahead-of-the-curve-ness is what makes John Markoff his ideal biographer. Markoff's reporting has always been at the cutting edge of tech revolutions—he wrote the first account of the World Wide Web in 1993 and broke the story of Google's self-driving car in 2010. Stewart Brand gave Markoff carte blanche access in interviews for the book, so Markoff gets a clearer story than has ever been set down before, ranging across Brand's time with the Merry Pranksters to his fostering of the marriage of environmental consciousness with hacker capitalism and the rise of a new planetary culture. Markoff's other books are: The High Cost of High Tech (with Lennie Siegel); Cyberpunk: Outlaws and Hackers on the Computer Frontier (with Katie Hafner); Takedown: The Pursuit and Capture of America's Most Wanted Computer Outlaw (with Tsutomu Shimomura); What the Dormouse Said: How the Sixties Counterculture Shaped the Personal Computer Industry; and Machines of Loving Grace: The Quest for Common Ground Between Humans and Robots. He is a Fellow at Stanford University's Center for Advanced Study in the Behavioral Sciences. He has been a lecturer at the University of California at Berkeley School of Journalism, and an adjunct faculty member at the Stanford Graduate Program on Journalism. In 2013, Markoff was part of a Pulitzer Prize-winning team for Explanatory Reporting “for its penetrating look into business practices by Apple and other technology companies that illustrates the darker side of a changing global economy for workers and consumers.” He continues to work as a freelance journalist for The Times and other organizations. Markoff graduated from Whitman College with a B.A. in sociology, and an M.A. in sociology from the University of Oregon.Named as one of the "100 most connected men" by GQ magazine, Andrew Keen is amongst the world's best known broadcasters and commentators. In addition to presenting KEEN ON, he is the host of the long-running How To Fix Democracy show. He is also the author of four prescient books about digital technology: CULT OF THE AMATEUR, DIGITAL VERTIGO, THE INTERNET IS NOT THE ANSWER and HOW TO FIX THE FUTURE. Andrew lives in San Francisco, is married to Cassandra Knight, Google's VP of Litigation & Discovery, and has two grown children.Keen On is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit keenon.substack.com/subscribe
durée : 00:04:18 - Capture d'écrans - par : Eva Roque - Adapté d'un format américain, "Hot Ones" accumule les millions de vues sur Youtube. À chaque numéro, une personnalité répond aux questions de Kyan Khojandi, tout en dégustant des beignets de poulet agrémentés de sauces piquantes. Effet désinhibant garanti !
This week, Ash sits down with Eric Thayne, founder of Celadora Studios and Cinema Mastery, to discuss the secrets to building a personal brand that truly resonates. From his beginnings in video production to becoming a pioneer in the creator economy, Eric's story underscores the power of authenticity and emotional connection in a digital-first world. Eric and Ash explore how today's successful brands focus on genuine connection rather than algorithms, diving deep into the value of sharing both the highs and lows with your audience. Eric reveals how crafting relatable stories, built from personal experiences, can set creators apart in a crowded online space. He shares his insights on finding your unique voice and explains why being unapologetically yourself is essential for standing out and building trust. But that's not all. Eric introduces his strategic content framework, guiding listeners through the stages of creating engaging content, from crafting an irresistible hook to delivering insights and inviting meaningful interaction. His upcoming book, "Create Don't Capture," expands on these ideas, encouraging creators to focus on lasting impact rather than fleeting views. Whether you're a seasoned content creator or just starting out, Eric's practical advice provides a blueprint for meaningful and sustainable brand growth. In This Episode, You'll Learn: - How to develop a unique personal brand by embracing authenticity. - The importance of sharing personal stories to build trust and connection. - Key strategies for crafting a compelling hook and sustaining audience engagement. - Why vulnerability is a powerful tool for creating impactful narratives. - Techniques for staying focused on genuine connections over algorithm-driven content. - Actionable steps to build a brand that resonates and lasts. If you're eager to elevate your content and create a brand that truly matters, this episode is packed with inspiration and tactical advice to help you forge a lasting impact in the creator economy! Connect with Eric Thayne Linkedin: https://www.linkedin.com/in/ericthayne/ Instagram: https://www.instagram.com/ericthayne/ Website: https://www.createdontcapture.com/ Connect with Ash: https://www.instagram.com/ashleystahl/ Want to become a professional speaker and skyrocket your personal brand? Ashley's team at Wise Whisper Agency offers a done-with-you method to get your signature talk written and booked and it's helped more than 100 clients onto the TEDx stage! Head over to WiseWhisperAgency.com/speak
Is Final Cut Pro 11 falling behind in the professional editing world? This in-depth analysis reveals why Apple's latest update might be too focused on ecosystem lock-in rather than professional editing needs. A professional editor's perspective on why Final Cut Pro 11's new features like magnetic masking and spatial video editing might not be enough to compete with rapidly evolving alternatives like DaVinci Resolve and CapCut. Key points covered: • How Final Cut Pro's 14-year head start in the industry might not matter anymore • Why features like magnetic masking feel more like gimmicks than revolutionary tools • The rise of DaVinci Resolve as the new industry standard • CapCut's emergence as a powerful alternative for content creators • Real-world comparison of editing capabilities across platforms As a former Army Combat photographer and owner of a successful production company, I share honest insights about choosing the right editing software for your career growth. Whether you're a beginner or seasoned pro, this video helps you make an informed decision about your editing future. Get professional guidance on choosing the right editing software and building your content creation career. Ready to transform your editing skills into a thriving business? Visit FlashFilm Academy for your free Capture and Convert Kit. #finalcutpro11 #fcp11 #finalcutpro #finalcutprotutorial #davinciresolve#fcp11 #finalcutpro11 #blackmagicdesign #finalcutpro #davinciresolvetutorial CHAPTERS: 00:00 - Final Cut Pro 11 Overview 01:08 - New Features in Final Cut Pro 11 03:02 - Apple's Position with Final Cut Pro 11
Welcome to season 13 of the show! In today's episode (148) of the EAT, CAPTURE, SHARE podcast, I'm talking with the founder of MiloTreeCart and host of The Blogger Genius podcast, Jillian Leslie. We chat about how food creators are successfully selling their knowledge and expertise as digital products, the importance of turning your social media followers into email subscribers and why digital freebies are essential to your creative business. This episode will give you the confidence to recognise your true value - make sure you take notes!Here's what else you can expect from today's episode... Jillian introduces herself.Jillian gives her best advice for how to successfully monetize your blog or website.Jillian gives step-by-step instructions for turning your followers into customers.Jillian shares her tried and tested method for creating compelling digital products.Jillian explains how to identify your niche as a creator.We chat about the pitfalls and how to avoid them when creating digital freebies.LINKS MENTIONED:Order my brand new book HOW TO MAKE YOUR FOOD FAMOUS HERE! It's all about developing a social media strategy that works!My first book, Creative Food Photography is available HERE! It's for food photographers who want to find their own unique style and up level their photographyJillian's Instagram and her podcast The Blogger Genius Jillian's websites MiloTreeCart and Catch My PartyJillian's free AI prompts to help you create freebiesJillian's 13 AI prompts to write your e-book My episode on The Blogger Genius - The Future of Blogging: Why Authenticity Beats AI Every TimeMy episode on The Blogger Genius in 2020 - How to Grow a Successful Business Teaching What You Know5 reasons I switched to Flodesk (and why every creative should too!). Read more about it in this blog post HEREHow to start a mailing list. Your 10 list building questions answered! Read more about it in this blog post HEREFind out more about my Fearless Focus Mastermind and Mentoring program for food photographers and food bloggers HEREYou can enjoy a full month of Grocer's List absolutely FREE! Just use the code PODCAST at checkout. But hurry, this offer ends December 31st, 2024!Find the full show notes HEREFind my Instagram HERE
Manual Mayhem: How Outdated Document Capture Hurts Your Bottom Line Learn about the major pain points caused by manual document capture in healthcare, including inefficiencies, errors, and high operational costs. Learn how AI and automation can transform these processes, delivering faster results and cost savings. Brought to you by www.infinx.com. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen/
In this episode of the Oil & Gas Measurement Podcast, host Weldon Wright is joined by Tony Mannion to discuss the challenges associated with CO2 measurement. Visit PipelinePodcastNetwork.com for a full episode transcript, as well as detailed show notes with relevant links and insider term definitions.
durée : 00:03:18 - Capture d'écrans - par : Eva Roque - Comment le stand-up a conquis les scènes du monde entier s'imposant comme un art politique, reflet de toutes les communautés, de toutes les identités ? Un documentaire en 3 parties raconte avec brio l'histoire de ce genre. A voir sur la plateforme d'Arte
Welcome back to Ask Ready or Not. It's our bite-sized, tip-based podcast, and it's coming to your ears every Thursday. TToday, Loz talks about how to manage the mental load of Christmas. How to divide and conquer gift shopping, delegating tasks to your partner, kids and family and setting boundaries around what Christmas traditions work for you. ---Shop the Ready or Not Go To Guides now, for $29 each or $69 for the trio:Breastfeeding and Returning to WorkChildcare 101Postpartum and Return to Work PlanningYou can also find us on Instagram at readyornot.pod---Thanks for listening to Ask Ready or Not! If you liked the show, please tell your friends, subscribe or write a review. You can also find us on Instagram at readyornot.podThis podcast was recorded on the lands of the Boon Wurong people of the Kulin Nation. The land on which we're lucky enough to raise our sons and daughters always was and always will be Aboriginal land.We Pay The Rent and you can too here.
There are signs that Gen Z is fed up with the Left. But we have not yet educated Gen Zers on affirmative good – the constitutional and biblical values that will rebuild civilization. Today, I broadcast with Rick Green from Patriot Academy's campus, where we delve into the Patriot Academy program to bring college-age kids down to its mock legislative chamber to go through a simulation of a legislative session. Patriot Academy teaches biblical citizenship in a way nobody else does. Rick and I also delve into knotty issues, such as the cultural rotgut on the right, godless conservatism, and why Republican parents are raising Democrat daughters. It all stems from biblical and civic ignorance. If we don't plug the gap now, we will not have a red America for the next generation. Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode of the podcast, I chat with Alex Bogaard, an intrepid photographer who draws parallels between photography and raising children, where opinions are abundant, but the emotional connection is key. Explore Alex's insights on balancing artistic integrity and commercial demands, mastering preparation and flexibility on photography trips, and deriving joy from both the journey and the final image.THE BIG IDEASEmbrace the Journey Over Results: Focus on the experiences and practice rather than just the final images to avoid disappointment and redefine success.Emotional Resonance Matters: A successful photo evokes an emotional response in you, regardless of its technical perfection.Adaptability is Key: Always have a vision, but stay flexible to adapt to nature's unpredictability and embrace what it offers.Personal Connection to Work: Ensure your photography maintains a personal connection; avoid producing work solely for commercial success.PHOTOGRAPHY ACTION PLANEvaluate Emotional Impact: Review your portfolio and identify images that evoke strong emotions.Compare those with technically perfect but emotionally flat photos to understand your artistic preferences.Prepare for Photographic Trips: Create a shot list and vision for your next outing. Stay open to changes and ready to capture unexpected moments, focusing on the journey.Enhance Flexibility: Practice shooting in different weather conditions and at various times of the day. Learn to adapt your techniques to the environment, using natural light and surroundings creatively.Engage in Constructive Critiques: Join photography groups or forums to receive and give feedback. Attend workshops where peer reviews are part of the learning process to refine your skills based on constructive criticism.Maintain Personal Connection: Regularly revisit the reasons why you love photography and infuse that passion into your work. Ensure each project or shoot aligns with your personal vision rather than solely commercial demands.RESOURCES:Visit Alex Bogaard's Website - https://alexbogaard.com/Follow Alex Bogaard on Instagram - https://www.instagram.com/alexbogaard/Get Back your Family Time and Start Building Your Dream Photography Business for FREE with CloudSpot Studio.And get my Wedding and Portrait Contract and Questionnaires, at no cost!Sign up now at http://deliverphotos.com/ Grab your free 52 Lightroom Presets athttp://freephotographypresets.com/Connect with the Beginner Photography Podcast! Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/ Thanks for listening & keep shooting!
Pirates phenom Paul Skenes and Yankees righty Luis Gil were the first pair of starting pitchers to be voted Rookies of the Year since 1981, when Fernando Valenzuela and Dave Righetti took home the hardware. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices
The investigation and theories behind the disturbing true crime murders of the I-70 Strangler. Support us directly on Patreon: http://www.patreon.com/redweb With Patreon, you get access to ad-free content, our exclusive bonus show Movie Club, the Red Web Discord, and more! In the 1980s, a string of disappearances began plaguing Indiana until a body discovered in a ditch spurred the formation of a Task Force. This group began investigating the string of murders, but it wasn't until years later that it became clear there was a serial killer on the loose. Today, we discuss the disturbing crimes of the I-70 Strangler. Sensitive topics: murder, hate crime, suicide, sexually motivated violence - including against minors. Our sponsors: Uncommon Goods - http://uncommongoods.com/redweb for 15% off your next gift. Shady Rays - http://shadyrays.com + code RED40 for 40% off 2+ shades. This episode is sponsored by BetterHelp — go to http://betterhelp.com/redweb to get 10% off your first month. Learn more about your ad choices. Visit megaphone.fm/adchoices
PREVIEW: CHINA/SPACE: Defense analyst Rick Fisher examines China's new recovery system for its reusable Long March 9 booster, challenging SpaceX's Starship/Super Heavy "Chopsticks" capture technology. More later. 1951
How can we balance capturing the moment and enjoying the moment in life? We have a professional photographer Laura from Gooseberry Studios on the show today to share her tricks and tips. Frind Laura Here: https://www.gooseberrystudios.com/ and here: https://www.instagram.com/gooseberrystudios/ https://www.patreon.com/fnavanlife youtube channel www.youtube.com/fnavanlife
> Capture your child's precious moments with Duncan and Stone's keepsake journalsWe are joined by artist, author, and mother Tabitha Paige to hear how saying "yes" to God's vision for her life and her family's life has led to blessings beyond her wildest imaginations. You've probably seen her children's books all over social media, and we're so excited to share her story with you all. This interview blessed us so much! And we can't wait for it to do the same for you. Enjoy! Support Tabitha's work by purchasing one of her best-selling children's books today on Amazon or on her website.The Mind of a Child explores early child development on a social, intellectual, physical, emotional, and spiritual level to equip parents to parent well. Information is tailored for children 8 and under BUT is relevant for all ages.SEND US YOUR QUESTIONS at themindofachildpodcast@gmail.comFollow us on Instagram at @themindofachildpod for reels, stories, and pictures.This podcast is produced by Rockwell ---> www.rockwell-productions.com
Bill Oram weighs in on the Ducks, Beavers and Keiko...final thoughts on Week 12 of the CFB season, Shaedon is ruining Capture the Flagg, and any buzz for MNF?
What does Paul mean when he encourages the Corinthians to "take every thought captive" and what does it have to do with Spiritual Warfare? This message explains and gives some practical examples on what that might look like and why it plays such a critical role in the battle for our minds. From 2nd Corinthians 10:3-6The 7th message in the Battle Sermon Series on Spiritual Warfare Thank you for listening to our podcast and we would love for you to subscribe to our page and share with others. Join us for our weekly worship online at www.firstbaptistblowingrock.com or our Youtube page. Contact us at office@firstbaptistblowingrock.com or by phone @ 828-295-7715
Original Air Date: February 02, 1953Host: Andrew RhynesShow: Adventures of Wild Bill HickokPhone: (707) 98 OTRDW (6-8739) Stars:• Guy Madison (Hickok)• Andy Devine (Jingles) Special Guests:• Howard McNear• Jack Moyles• James Nusser Producer:• Paul Pierce Music:• Dick Aurandt Exit music from: Roundup on the Prairie by Aaron Kenny https://bit.ly/3kTj0kK
How to Uncover a Federal Agency Pain Points and Challenges During CaptureWhy would a customer buy from you if they don't have the problems your products or services address. Uncovering the pain points helps you align their problems to your offerings, increasing the chances they'll buy from you. This is a vital part of Capture. ✅ In this Training, GovCon Chamber president Neil McDonnell discuss:What are the challenges and pain poionts, and why should you careHow to identify pain points (criteria)How to learn about a customer's pain points through research and meetings✅ Join us on LinkedIn to build your network and engaging other in the largest Government Contracting community online.https://www.linkedin.com/newsletters/government-contracting-success-6895009566325907456/–––––––––––––––––––––––––
Embark on a haunting exploration of Dennis Nilsen's life and crimes in this Deep Dive episode. Discover how early experiences with death and isolation may have influenced his monstrous path. Learn about his time in London during the 1970s, where he preyed on vulnerable young men, and the chilling rituals he carried out. This episode reveals Nilsen's dual nature—a seemingly ordinary civil servant with a hidden dark side—and discusses the impact on the victims' families, advances in forensic science, and the relentless search for justice. Join us as we honor the victims and reflect on the profound duality of human nature.00:00 Introduction to Dennis Nilsen00:34 Early Life and Psychological Roots01:27 Life in London and the First Murder02:54 The Dark Rituals and Control04:27 Capture and Confessions05:53 Exploring Nilsen's Psychological Motives06:58 The Unidentified Victims and Their Families07:59 The Role of Forensic Science in Cold Cases08:26 Key Takeaways from the Dennis Nilsen Case09:34 Final Thoughts on the Nilsen Case Hosted on Acast. See acast.com/privacy for more information.
On today's podcast episode, we discuss how AI is shaping internet search, what social commerce will look like in two years', how hotels are planning for shifting travelers expectations, a new approach to combating retail theft, the origins of London, and more. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Vice President of Content Suzy Davidkhanian, Principal Analyst Bill Fisher, and Senior Analyst Carina Perkins. Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com For a transcript of this episode click here: https://www.emarketer.com/content/podcast-weekly-listen-saying-goodbye-web-how-hotels-capture-hearts-of-travelers-more © 2024 EMARKETER
Get your 2025 decluttering calendar: http://www.overcomecompulsivehoarding.co.uk/2025 Come to a Dehoarding Accountability Zoom Session: http://www.overcomecompulsivehoarding.co.uk/ticket Subscribe to the podcast: https://www.overcomecompulsivehoarding.co.uk/subscribe Podcast show notes, links and transcript: http://www.overcomecompulsivehoarding.co.uk/ Avoiding the chaos of complex idea capture systems is vital for preventing distraction and overwhelm. Today, I'm sharing practical strategies for transitioning from idea capture to action, breaking down large tasks into manageable subtasks and exploring tools like Google Tasks and voice assistants for prioritisation and organisation. Plus, I reflect on my own long-term struggle with to-do lists and how to experiment with different approaches to find a system that suits your needs. Simplifying Idea Capture Avoid complex systems to prevent distraction and overwhelm. Focus on simple, streamlined methods for capturing ideas. Set dedicated idea capture times to minimise distractions. Organising Idea Capture Materials Ensure materials and tools are easily accessible. Utilise technology for effortless idea capture using voice assistants. Transitioning from Idea Capture to Action Prioritise tasks based on urgency, impact, or personal goals. Structure and prioritise tasks. Break down large tasks into smaller, manageable subtasks. Combining Digital and Non-Digital Methods Use written to-do lists to complement digital systems for immediate tasks. Essential Elements for an Effective System Thinker's Notebook's five elements: omnipresence, efficiency, organisation, security, and offline thinking. Exploring Digital and Non-Digital Tools Popular digital tools: Evernote, OneNote, ToodleDo, Todoist, Trello, Taiga.io, Google Calendar, Outlook Calendar, Google Tasks. Non-digital methods: scraps of paper, notebooks, preprinted planners, bullet journals, mind maps. Personalising the Capture Method Importance of selecting a method suited to personal preferences and technical comfort level. Experimentation with different approaches. Two-Step Strategy for Idea Capture Combine digital or portable capture methods with comprehensive home organisation tools. Mind Mapping for Subtasks Use mind maps to break down tasks, providing a visual representation. Realistic Time Management Decide on timings based on deadlines and personal flexibility. Visual Task Management Track progress and prioritise tasks using visual tools like checklists or kanban boards. Prioritisation and Breaking Down Tasks Organise tasks by priority for easier management. Divide large tasks into smaller parts for simplification. Timely Task Execution Be realistic about time required for tasks and accommodate flexibility. Psychological Boost from Completion Mark tasks as completed for a dopamine boost and visual progress tracking. Adapting Idea Capture Systems Experiment with various methods to find an effective system that suits personal needs and goals.
On this episode, we have some news about possible new CEO choices for the Walt Disney Company, a $800 New Year's Eve shindig is returning, and what we learned about Disney World during the Brazil D23 event. We also have a discussion of the best and worst attraction pre-show, and which ones need to be changed.Join Club 32Help us to fund & grow the show by becoming part of Club 32! You'll get more additional content, CTM Apparel discounts, 1901 Candle Company discounts, private Facebook Group, private podcast & more! - head to ctmvip.com1901 Candle CompanyWe're excited to launch our brand new Disney Scented Candles & You Can Learn More at 1901candleco.com.CTM ApparelGet the best Disney, Universal and/or Pop Culture apparel that is hand made in our shop - shop at ctmshirts.comSubscribe To The Show & Leave Us A ReviewApple Podcasts - Click HereStitcher - Click HereSpotify - Click HereFollow Us on Social MediaCTM Facebook Group: @capthemagicTwitter: @capthemagicInstagram: @capthemagicVisit Us OnlineSubscribe to our YouTube Channel!Capture the Magic Podcast – find the latest episodes!Capture The Magic Apparel – you can find a great Disney-inspired t-shirt collection!Join Club 32! Our private group with access to exclusive livestreams, podcasts, and MORE! Visit ctmvip.comOur SponsorsZip Travel - visit vacationwithzip.com to see how they can help you have the vacation of a lifetime!
Not how you play Capture the Flagg, but probably a needed victory
In this week's episode of Jump Start Your Joy, I'm talking about the concept of 'glimmers,' which are the small instances of joy, hope, or inspiration that counterbalance life's triggers. The episode aims to provide listeners with ways to identify and cherish these glimmers, especially during times of chaos and uncertainty. It's my intention that Jump Start Your Joy continues to be a comforting space through this podcast, offering weekly moments of respite and inspiration for all listeners. I'd love to hear from you about how you've seen glimmers in your world, and you can email me a jumpstartyourjoy@gmail.com or tag me in a photo of your glimmer on instagram https://www.instagram.com/jumpstartyourjoy/ Highlights include the significance of glimmers, personal reflections, and a warm welcome message aimed to make listeners feel seen, heard, and cared for. How to Look for Glimmers in Daily Life: Start each day with an intention to notice joy. Find calm in small moments: a sunrise, a warm cup of tea. Connect with nature, pets, or creativity for grounding. Capture glimmers mentally—relish and store them. Share glimmers with a friend or in a gratitude journal. Read the full show notes on Jump Start Your Joy. Resources USA Today article on glimmers URMC article on ambiguous loss Cory Allen on Instagram Julia Samuel on Jump Start Your Joy Fred LeBlanc on Jump Start Your Joy Join me for the next Compassion Quest retreat, in person at San Damiano Retreat on November 23, 2024. Jump Start Your Joy is lovingly curated to offer a refreshing pause from the daily grind, inviting you to step outside routine and intentionally engage with stories of resilience, joy, and possibility. Each episode creates a space for reflection and inspiration, encouraging you to reconnect with what brings meaning and magic to your life. It is hosted by Paula Jenkins, a labyrinth facilitator, retreat leader, and trained mindfulness mentor. You can learn more about the show at jumpstartyourjoy.com To join in, find Jump Start Your Joy on Instagram, Facebook, YouTube and wherever you listen to podcasts.
Justin Mabie and Mark Adams chat about their motivation and creative process is recording makers at Maker Camp or in their own shop environment from a split second to a 50 minute epic story. Follow Justin's Maker Documentaries on Youtube. Check out Mark on Instagram. Cover Art thanks to Ryan Smith
Astronomy Professor Celeste is super excited about the annual Christmas Trivia Contest at Nick's Bar. It's a big deal—and not just for bragging rights. The winner gets a trophy called "The Stan," named after the best trivia competitor Nick's has ever seen. Celeste feels really good about this year because she has Richard, a two-time Jeopardy! winner, on her team!She loves everything about the university where she teaches—except for football. Speaking of football, meet Max, the offensive coordinator. He doesn't really have any plans this holiday season because his parents are going on a cruise.We're one day away from the first round, and Richard backs out. Celeste is really stressed. So stressed, in fact, that she gets mad at Max over how he handles the buffet—something she's downright wrong about. It's time for the first round, and Max shows up just to watch. But when the first round turns out to be about sports, they pull Max in to join the team, much to Celeste's chagrin. The first round ends, and they're down by one point. The rest of the team loves Max and wants him to stay for the next five days. Celeste protests, saying, "I'm sure he's busy." Max responds, "I'm actually wide open." Celeste is annoyed, but she knows winning is everything.Celeste clearly cares about this more than the rest of her team. She stays up all night studying and shows up the next day feeling incredibly intense. But does it help them win? No. In fact, they come in last place on night two.Max decides that the problem is they forgot to have fun. The next day, he invites the team to play a game of "Capture the Star" on the rock wall—an old classic. His theory? "If we have fun, we'll be happy. And if we're happy, we might just win." Celeste is hesitant but gives in—and ends up having a good time, maybe because they're winning.Afterward, instead of studying, Celeste goes with Max to buy a Christmas tree, and they actually end up having a great time talking and getting to know each other. It's time for round three, and the "fun" strategy works! They go double or nothing and win first place in the round. Celeste and Max celebrate with a hug, and the sparks fly. He walks her home, and they connect even further. Max is pumped!The next day, they all gather for a Christmas Scavenger Hunt because Celeste thinks it could come in handy for trivia. But worst-case scenario, at least they'll have fun! They split into teams of two, and of course, Celeste and Max team up. She's shocked to find out that he's a big reader—and it turns out this is the reason they don't win the hunt. But she's actually okay with it.It's time for the next round, and they CRUSH IT! The team morale is at an all-time high, and Max and Celeste aren't tired at all. So, she takes him stargazing, and they have the best time.The good times keep rolling—at one point, they even hold hands. But they lose track of time. They're rushing back for trivia when they have to swerve out of the way of some reindeer and end up with a flat tire. While waiting for a mechanic, Celeste snaps at Max for how they've lost focus on what's important. They make it back just in time for trivia—but not in time to save their first-place standing. They fall back to third.The next day, Celeste tries to get in touch with Max but can't reach him. She assumes he's mad at her. It turns out his phone broke, and he spent Christmas Eve trying to find a replacement. They make up and share a big kiss.They arrive just in time for the final round, and thanks to Max actually studying, the team ends up winning! Everyone celebrates by kissing.The provost speaks with Celeste and tells her that her new telescope has been approved—thanks to the money the football team brought in this year. Maybe football isn't so bad after all. Max and Celeste agree to participate in trivia again next year, sealing it with a kiss.
This week's Folktale Project Classic is a fun tale from "American Fairy Tales" - 'The Capture of Father Time'. Join us next week for an all new tale. If there's a story you'd like to hear please reach out at dan@folktaleproject.com.
In this episode of the podcast, I focus on mastering what's within your control in photography. I share personal stories about overcoming unexpected challenges, such as weather disruptions, to emphasize the importance of capturing meaningful moments. You'll learn the value of building expertise in manual camera settings, thorough preparation, and honing your skills with the gear you already own. THE BIG IDEASPreparation and Adaptability: Prepare for your sessions but stay adaptable. Capture meaningful moments even when plans change.Client Satisfaction Over Perfection: Clients value photos that reflect their true selves more than perfect settings.Maximize Current Gear: Focus on developing your skills and making the most of the equipment you have.Control What You Can: Concentrate on controllable factors like lighting and composition, freeing yourself from worrying about external elements.PHOTOGRAPHY ACTION PLANMaster Manual Settings: Spend time daily practicing manual settings, adjusting aperture, shutter speed, and ISO. Test these settings in various lighting conditions, recording your results to understand their impact.Prepare for Shoots: Create a detailed pre-session checklist: Ensure batteries are charged, memory cards are cleared, and camera settings are ready. Scout your shoot locations in advance to identify ideal shot angles and lighting scenarios.Improve Composition Skills: Dedicate weekly sessions to studying and practicing different composition techniques like the Rule of Thirds and Leading Lines. After each session, review and analyze your shots to learn what works and what needs improvement.Enhance Client Communication: Clearly discuss and agree on shot expectations with clients before the session to avoid any misunderstandings. Follow up with clients after the shoot to gather feedback and improve future sessions.Continuous Skill Development: Regularly engage in skill-building activities, such as taking online photography courses or watching instructional videos on challenging topics. Participate in photography challenges or projects to push your boundaries and expand your creative and technical abilities.Get Back your Family Time and Start Building Your Dream Photography Business for FREE with CloudSpot Studio.And get my Wedding and Portrait Contract and Questionnaires, at no cost!Sign up now at http://deliverphotos.com/Connect with the Beginner Photography Podcast! Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/ Thanks for listening & keep shooting!
To what extent do models generated from the average results of a group of participants (i.e., the traditional approach used in most statistics) actually represent the movement behavior of individuals? Articles:Interactive effects between group and single-subject response patterns My Research Gate Page (pdfs of my articles) My ASU Web page Podcast Facebook page (videos, pics, etc) Subscribe in iOS/Apple Subscribe in Anroid/Google Support the podcast and receive bonus content Credits: The Flamin' Groovies – ShakeSome Action Mark Lanegan - Saint Louis Elegy via freemusicarchive.org and jamendo.com
In this episode of the Hey, Thriver podcast, Devin and Shay chat about:How confidence and success grow when we focus on lifting others upWhy jealousy can be a useful signal and how to channel it productivelyThe role of gratitude and acknowledging others' achievementsReal-life examples of professional jealousy and how Shayna and Devin reframed these situationsHow Shayna's supportive network inspired her to offer the same encouragement to othersEmbracing the power of “giving people their flowers” while they're here—shout-out to all who inspire us daily!Tips for identifying and managing scarcity-driven behaviors and shifting toward an abundance mindsetWhy it's vital to surround yourself with a supportive community that celebrates each other's winsHey, Thriver! On this episode of the podcast, Devin and Shay dive deep into what it means to be truly successful and how that success grows when we lift others up. They talk about the power of confidence rooted in generosity and how embracing an abundance mindset has transformed their businesses and relationships. From navigating jealousy to celebrating others' wins, they get real about how even the tough feelings can be channeled into something positive. Join us for this conversation on confidence, collaboration, and cheering others on in their journeys. Grab your headphones, and let's thrive together!Ready to add video to your photography business? Join our free live class on how to seamlessly integrate video with your existing gear! We'll cover why video is essential, how hybrid shooters can get started, and actionable steps to boost your business with video. Perfect for wedding, elopement, and lifestyle photographers!Sign up now: Free Video Class Want to add video to your photo business? Anyone Can Be a Videographer teaches you how to shoot and edit video without complicated gear or a big crew. Get all three courses—Videography for Photographers, Super 8 for Photographers, and Field to Final Film—plus a payment plan for just $175/month. Capture stunning films in your own style and scale your business!Learn more here: Anyone Can Be a Videographer Photographers, we've got everything you need to level up your business! Head to our shop for LUTs, courses, contracts, email and blog templates, freebies, and more. Whether you're looking to streamline your workflow, create stunning videos, or grow your client base, we've got you covered.Check it out here: Hey, Thriver ShopThanks for listening to the Hey, Thriver Podcast!! Don't forget to rate and review on your fave podcast platform -- it helps us get amazing guests and climb in the charts!
“A door stopper is like shoving your leg in the door before it can close on you. It's creating an asset and opportunity to capture people's attention and open a door or two.” In this episode, Nickie Shobeiry and I dive into the art of creating opportunities by boldly putting yourself out there. Imagine using a short film not just as a creative piece but as a powerful door stopper—a way to crack open opportunities before they slip away. Nickie shares how these projects have become calling cards that capture attention and forge connections with industry insiders and media moguls. It's an unapologetic approach to saying, “This is me. This is my message. Let's make something great together.” Nickie Shobeiry uses storytelling excellence for good. A second-generation Iranian raised in the United Kingdom and now living in Canada, she shares stories of the joy and resilience of her culture through film, audio, and journalism. This year, Nickie produced Good Nose, her first short film about cosmetic surgery trends in Iran, with the Canadian broadcaster CBC. We explore her story from a quiet, artsy child in a rural town to a successful creative entrepreneur. We discuss the importance of storytelling, the evolution of Nickie's career in journalism, and the challenges and triumphs of building a communications business. Nickie shares insights and the detailed process behind bringing her documentary 'Good Nose' to life with a team. Nickie shares how she leverages projects as opportunities for growth. This episode is for you if: You want to learn how to leverage storytelling to build a meaningful career in filmmaking, journalism, or communications. You're interested in strategies for building a strong personal and professional network, especially as a newcomer to a country. You're exploring how to transition from freelancing to running a successful business. You want insights on using creative projects, like short films, to open doors and build lasting connections in the industry. Connect with Nickie LinkedIn: Nickie Shobeiry Website: Nickie Shobeiry Instagram: Nickie Shobeiry Substack: Nickie Shobeiry Connect with Naomi Website: www.naomihaile.com LinkedIn: Naomi Haile Instagram: @naomiahaile Twitter: @naomiathaile YouTube: Naomi Haile
Want to listen to Dr. NoSleep ad-free? Try it FREE for 7 days here: patreon.com/drnosleep Author: Jake Bible BetterHelp: Go to betterhelp.com/dns to get 10% off your first month. * * * DISCLAIMER: This episode contains explicit content. Parental guidance is advised for children under the age of 18. Listen at your own discretion. #drnosleep #scarystories #horrorstories #doctornosleep #truescarystories #horrorpodcast #horror Learn more about your ad choices. Visit megaphone.fm/adchoices
On this episode, we have some news about the Universal Garage Sale happening this month, and share our reactions to seeing the animatronics for the Dark Universe' Monster's Unleashed ride. We also go over EVERYTHING you and experience at Universal Orlando during the holiday season, which runs from November 22nd - December 31st.Join Club 32Help us to fund & grow the show by becoming part of Club 32! You'll get more additional content, CTM Apparel discounts, 1901 Candle Company discounts, private Facebook Group, private podcast & more! - head to ctmvip.com1901 Candle CompanyWe're excited to launch our brand new Disney Scented Candles & You Can Learn More at 1901candleco.com.CTM ApparelGet the best Disney, Universal and/or Pop Culture apparel that is hand made in our shop - shop at ctmshirts.comSubscribe To The Show & Leave Us A ReviewApple Podcasts - Click HereStitcher - Click HereSpotify - Click HereFollow Us on Social MediaCTM Facebook Group: @capthemagicTwitter: @capthemagicInstagram: @capthemagicVisit Us OnlineSubscribe to our YouTube Channel!Capture the Magic Podcast – find the latest episodes!Capture The Magic Apparel – you can find a great Disney-inspired t-shirt collection!Join Club 32! Our private group with access to exclusive livestreams, podcasts, and MORE! Visit ctmvip.comOur SponsorsZip Travel - visit travelwithzip.com to see how they can help you have the vacation of a lifetime!Kingdom Strollers - visit kingdomstrollers.com to save up to 50% off theme park stroller rental prices
This week on the Erotic Awakening Podcast, the show is presented by Nothosaur Toys…..while @dananddawn discuss one of the questions they were given to answer during their presentation at APEX in Phoenix….'How does one transition from bottom to sub to slave….. ……plus, they share their thoughts on the kink of Capture and Take Down scenes… … Links mentioned on the show: Nothosaur Toys https://nothosaur.com/ APEX (Phoenix) https://arizonapowerexchange.org/ EVEE (Phoenix) https://fetlife.com/users/11193647 Exploration Into Kink (St. Louis) https://fetlife.com/events/1563468 Naughty Revival (Minneapolis) https://naughtyrevival.com/home-2024 CURE (Columbus, OH) https://cure.kicevents.com/ Enjoy!!! Dan and dawn
In this episode of the Gill Athletics Track and Field Connections podcast, we sit down with the dynamic Chauntiel Smith-Jones, an assistant track and field coach at Indiana Tech and the owner/founder of Capture Sports Agency.
In this episode, we explore the entrepreneurial journey of Destin George Bell, the founder behind the Card.io app, a gamified fitness platform that combines elements of Capture the Flag with fitness tracking. From his roots in Louisville to establishing his startup in Austin, Destin shares the challenges and triumphs of launching a business during the pandemic and his experience pitching on Shark Tank. We dive into how Destin started down the path of entrepreneurship while at UK, the role that self-taught hustle and community support played along the way, and what he hopes to accomplish with Card.io in the near future. Be the first to see new episodes, along with a summary, key takeaways, and upcoming events, by subscribing to Middle Tech's Spotlight Series Newsletter: https://middletech.beehiiv.com/ Get in touch in the comments below, or reach out to us on social media: Twitter: https://www.twitter.com/middletechpod Instagram: https://www.instagram.com/middletechpod/ LinkedIn: https://www.linkedin.com/company/middletech/ TikTok: https://www.tiktok.com/@middletechpod?lang=en Facebook: https://www.facebook.com/middletechpod Logan Jones' Socials X: https://x.com/lojo_ky Instagram: https://www.instagram.com/lojo_ky/ LinkedIn: https://www.linkedin.com/in/lojo/ Evan Knowles' Socials X: https://x.com/EvanKnowles_ LinkedIn: https://www.linkedin.com/in/evanmknowles/ Middle Tech is proud to be supported by: KY Innovation: https://www.kyinnovation.com/ Bolt Marketing: https://www.buildwithbolt.com/ Hunsicker: https://www.hunsicker.co/firesides
As discussed in a previous episode, if a man is rich and attractive, he isn't going to be loyal – so this is the hardest man to lock down. That said, even movie stars and world leaders settle down – so it is possible to get them to commit. To do so, however, it is not enough for a woman to be attractive and inoffensive: she must captivate him emotionally, as well. By channeling her inner Scheherazade, a woman can weave a story that can enchant even the most recalcitrant rake. This is how to marry a rich, attractive man. Buy my book, "The Value of Others" Ebook: https://amzn.to/460uGrA Audiobook: https://amzn.to/3YfFwbx Paperback: https://amzn.to/3xQuIFK Book a paid consultation: https://oriontarabanpsyd.com/consultations Subscribe to my newsletter: https://oriontarabanpsyd.com Social Media TikTok: https://www.tiktok.com/@oriontaraban Facebook: https://facebook.com/profile.php?id=100090053889622 LinkedIn: https://www.linkedin.com/in/orion-taraban-070b45168/ Instagram: https://instagram.com/psyc.hacks Twitter: https://twitter.com/oriontaraban Website: https://oriontarabanpsyd.com Orion's Theme: https://www.youtube.com/watch?v=WrXBzQ2HDEQ Thinking of going to grad school? Check out STELLAR, my top-rated GRE self-study program based on the world's only empirically-validated test prep system. Use the code "PSYCH" for 10% off all membership plans: https://stellargre.com. Become a Stellar affiliate and earn a 10% commission for every membership purchased by a new student you conduct into the program: https://stellargre.tapfiliate.com. GRE Bites: https://www.youtube.com/@grebites4993 Become a Psychonaut and join PsycHack's member community: https://www.youtube.com/channel/UCSduXBjCHkLoo_y9ss2xzXw/join Sound mixing/editing by: valntinomusic.com Presented by Orion Taraban, Psy.D. PsycHacks provides viewers with a brief, thought-provoking video several days a week on a variety of psychological topics, inspired by his clinical practice. The intention is for the core idea contained within each video to inspire viewers to see something about themselves or their world in a slightly different light. The ultimate mission of the channel is to reduce the amount of unnecessary suffering in the world. #psychology #women #marriage
The B2B SaaS buying journey isn't linear – it is much more complicated than that.At any one time, only 5% of your addressable market is actively in-market and seeking a solution. These prospects are ready to click that “schedule a demo” button after seeing your paid search ad or visiting your website's pricing page. But what about the 95% who aren't ready to buy? This is where demand creation comes into play. Allocating resources and time to create demand will help you be in the top 3 when those prospects become ready to buy. If you don't feed this side, your pipeline will suffer down the road.On Episode 70 of the B2B SaaS Marketing Snacks Podcast, Brian and Stijn interview a special guest: Silvia Parra, an Associate CMO at Kalungi, who is an expert in balancing out these two sides of the buyer journey for B2B SaaS companies.Topics discussed include:Insider tips for correctly attributing traffic beyond simplistic “last touch" into a more nuanced understandingStrategies for nurturing subscribers, MQLs and SQLs as they move gradually through the funnelExamples of paid media and content strategies that workHow founders can correctly monitor and establish data goals that show progress in both demand creation and captureHow to build a pipeline that is filled with both prospects that are ready for immediate conversion and future growthB2B SaaS Marketing Snacks is one of the most respected voices in the SaaS industry. It is hosted by two leading marketing and revenue growth experts for software:Stijn Hendrikse: Author of T2D3 CMO Masterclass & Book, Founder of KalungiBrian Graf: CEO of KalungiB2B SaaS companies move through predictable stages of marketing focus, cost and size (as described in the popular T2D3 book). With people cost being a majority of the cost involved, every hire needs to be well worth the investment!The best founders, CFOs and COOs in B2B SaaS rely on a balance of marketing leadership, strategy and execution to produce the customer and revenue growth they require. Staying flexible and nimble is a key marketing asset in a hard-charging B2B world.Resources shared in this episode:Understanding Demand Creation vs. Demand Capture in B2B SaaSDemand generation is dead5 Key Steps To Improve Demand GenerationT2D3 CMO MasterclassSubmit and vote on our podcast topicsABOUT B2B SAAS MARKETING SNACKSSince 2020, The B2B SaaS Marketing Snacks Podcast has offered software company founders, investors and leadership a fresh source of insights into building a complete and efficient engine for growth.Meet our Marketing Snacks Podcast Hosts: Stijn Hendrikse: Author of T2D3 Masterclass & Book, Founder of KalungiAs a serial entrepreneur and marketing leader, Stijn has contributed to the success of 20+ startups as a C-level executive, including Chief Revenue Officer of Acumatica, CEO of MightyCall, a SaaS contact center solution, and leading the initial global Go-to-Market for Atera, a B2B SaaS Unicorn. Before focusing on startups, Stijn led global SMB Marketing and B2B Product Marketing for Microsoft's Office platform.Brian Graf: CEO of KalungiAs CEO of Kalungi, Brian provides high-level strategy, tactical execution, and business leadership expertise to drive long-term growth for B2B SaaS. Brian has successfully led clients in all aspects of marketing growth, from positioning and messaging to event support, product announcements, and channel-spend optimizations, generating qualified leads and brand awareness for clients while prioritizing ROI. Before Kalungi, Brian worked in television advertising, specializing in business intelligence and campaign optimization, and earned his MBA at the University of Washington's Foster School of Business with a focus in finance and marketing.Visit Kalungi.com to learn more about growing your B2B SaaS company.
Capture The Magic Universal Edition - Universal Studios Podcast | Universal Studios Florida Podcast
On this episode, we have some news about the Universal Garage Sale happening this month, and share our reactions to seeing the animatronics for the Dark Universe' Monster's Unleashed ride. We also go over EVERYTHING you and experience at Universal Orlando during the holiday season, which runs from November 22nd - December 31st.Join Club 32Help us to fund & grow the show by becoming part of Club 32! You'll get more additional content, CTM Apparel discounts, 1901 Candle Company discounts, private Facebook Group, private podcast & more! - head to ctmvip.com1901 Candle CompanyWe're excited to launch our brand new Disney Scented Candles & You Can Learn More at 1901candleco.com.CTM ApparelGet the best Disney, Universal and/or Pop Culture apparel that is hand made in our shop - shop at ctmshirts.comSubscribe To The Show & Leave Us A ReviewApple Podcasts - Click HereStitcher - Click HereSpotify - Click HereFollow Us on Social MediaCTM Facebook Group: @capthemagicTwitter: @capthemagicInstagram: @capthemagicVisit Us OnlineSubscribe to our YouTube Channel!Capture the Magic Podcast – find the latest episodes!Capture The Magic Apparel – you can find a great Disney-inspired t-shirt collection!Join Club 32! Our private group with access to exclusive livestreams, podcasts, and MORE! Visit ctmvip.comOur SponsorsZip Travel - visit travelwithzip.com to see how they can help you have the vacation of a lifetime!Kingdom Strollers - visit kingdomstrollers.com to save up to 50% off theme park stroller rental prices