POPULARITY
If you're feeling frustrated and overwhelmed by the lack of engagement and customer growth on your social media platforms, despite your efforts to leverage them for business success, then you are not alone! Many direct sales professionals find themselves stuck in a cycle of posting consistently, engaging with their audience, and yet not seeing the desired results. Instead of attracting new customers and seeing their business grow, they are left feeling discouraged and questioning the effectiveness of their social media strategies. About Katy Martin:Coming from both corporate and small business worlds, Katy Martin has built and trained several teams in every area of business. Managing different leadership and personality styles over the years has given her the wisdom on what types of company cultures jive with certain personalities. Having a proven method to find the RIGHT people will speed up your growth plans, reduce turnover, and solidify your company culture. In this episode, Jennie and Katy discuss:Strategic Social Media PlanningSuccessful direct sales communication requires a clear and deliberate social media strategy. Maintaining a Steady Social Media PresenceConsistent social media activity is key for direct sales professionals who wish to maintain a robust online presence. Regular posts keep your business at the front of the audience's mind, fortifying your relevance in a sea of competitors. Meaningful Engagement with AudienceGenuine engagement with your followers, from responding to comments to initiating discussion, fosters a sense of community and boosts your business's visibility. In this episode, you will be able to:Discover how strategic social media planning can skyrocket your direct sales.Explore the significance of maintaining a steady social media presence and how it boosts your brand image.Understand how meaningful engagement with your audience can foster trust and loyalty.Learn to harness the power of social media analytics in order to optimize your growth strategy.Realize the tremendous potential of fostering a vibrant community through effective social media communication. "One of the biggest mistakes solo entrepreneurs make on social media is inconsistency. Your business is part of your life, so find the balance between personal and professional content." – Katy Martin CONNECT WITH KATY:Facebook Name: Katy Martin (https://www.facebook.com/katy.martin.1232) Facebook Business Page: https://www.facebook.com/ninetyninecreativesFacebook Group Name: https://www.facebook.com/katyemartin81LinkedIn URL: https://www.linkedin.com/in/katy-martin-097065b/ Instagram Handle: https://www.instagram.com/katy_e_martin/Instagram Business Handle: https://www.instagram.com/_99creatives/Website: https://www.bestemploymentassessment.com/ CONNECT WITH JENNIE:Website: https://badassdirectsalesmastery.com/Email: jennie@badassdirectsalesmastery.comFacebook personal page: https://facebook.com/jbellingerPLFacebook podcast page: http://facebook.com/BadassDirectSalesMasteryFacebook group for Badass Crew: https://facebook.com/groups/BadassDirectSalesMomsInstagram: https://instagram.com/BadassDirectSalesMasteryPersonal Instagram: https://instagram.com/jenniebellingerLinkedIn: https://linkedin.com/in/BadassDirectSalesMastery Show Notes by Podcastologist: Hanz Jimuel Alvarez Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Katy Martin is a Marketing Strategist at Service Wire and Joe Webb is a Branch Manager at Irby Electric.
ASTA Witness Testifies at Senate Ag Committee Hearing on Farm Bill Research Programs
Katy Martin owns and operates Fishtail General Store and Fishtail Food Distributing in Fishtail Montana! “Little Bit Of Everything Since 1900”, Fishtail General Store is the oldest continually-open general store in Montana! Katy is the powerhouse of energy behind this little gem which she has expanded to include a production facility that supplies Sysco Montana and currently 28 City Brew Coffee Locations! Her Breakfast Burritos have been fueling Miners for years and Milo & April finally have an opportunity to tell Katy how she has inspired their practices at the Big Fat Lunchbox!
Katy Martin got her taste for leadership in the contracting industry. She was inspired by these types of organizations and more that are driven by their sales team and has ultimately uncovered the secret to hiring the perfect people. Her experiences led her to found The Smash Company, a recruiting agency that helps clients hire the right people. She sort of fell into recruiting by accident, and she shares how that story ended up turning into the full-scale recruiting agency she leads today. Katy helps clients get super clear on what kind of business culture they want to build and how to hire the people that will make it happen. The biggest hurdle she sees clients face is undervaluing the positions they are hiring for. No position in your business is more important than the other, and dedicating some time to vetting and hiring the right salesperson is worth the investment. It's more than just having a standardized recruiting process. It goes beyond group interviews and assessment tests. It's being able to put your ego aside and focus on what a business needs, and it's amazing what you can learn when you just listen to people. Katy learned a lot from her own team, and she discusses some of the hurdles she's facing as she builds a business from the ground up. The Smash Company is about to double in size, and she's taken on the leadership role of preparing her current team of 28 to recruit, onboard, and train the new hires. Her systems work because everyone is actively engaged and personally contributes to some part of the process. Katy trusts her core team to train the newcomers and build the relationships necessary to continue building the business, but she has a few tricks up her sleeve. She shares some strategies she's using to not only motivate her team but making the recruitment process easier and more automated. Automated systems can set a standard for your business and streamline your processes so you can guarantee you're hiring the right person for the job every time. When is the right time to start hiring people? Katy answers that question and more. Listen now if you're ready to start hiring salespeople and building your team. Links Discussed Rocket Fuel by Gino Wickman Loving What Is by Byron Katie
Listen to members of the Genes in Space program as they talk about the program’s mission and its impact on young scientists.
In a first-ever foursome episode, Kelsey and Tyler are joined by Katy Martin and Whitney Anderson to explore the intricacies of intergalactic boning in Alien Mate. This episode contains spoilers to the actual future of the human race. You've been warned. Next Week's Book: Tempting the Beast by Lora Leigh
Katy Martin is a Chef and MBA registered Dietitian. Katy joins Mark Alyn to talk about Gluten Free eating and Celiac Disease. It's difficult to purchase food that is Gluten Free due to inconsistency in labeling, not all foods in the grocery store say if they are gluten free or not.Katy has been eating gluten free for more than 15 years. Katy has suffered from celiac disease for the past 16 years. Celiac disease is caused by a reaction to gliadin, a prolamin (gluten protein) found in wheat, and similar proteins found in the crops of the tribe Triticeae (which includes other common grains such as barley and rye). Upon exposure to gliadin, and specifically to three pep tides found in prolamins, the enzyme tissue trans glutaminase modifies the protein, and the immune system cross-reacts with the small-bowel tissue, causing an inflammatory reaction. That leads to a truncating of the villi lining the small intestine (called villus atrophy). This interferes with the absorption of nutrients because the intestinal villi are responsible for absorption. The only known effective treatment is a lifelong gluten-free diet. While the disease is caused by a reaction to wheat proteins, it is usually classified as different from the other forms of wheat allergy.She is now the head chef at Tolerant foods, preparing a variety of gluten free products including a pasta! Katy is on a quest to help get America to start eating gluten free.Learn more at www.latenighthealth.com/eating-gluten-free-for-celiac-disease
Katy Martin is a Chef and MBA registered Dietitian. Katy joins Mark Alyn to talk about Gluten Free eating and Celiac Disease. It's difficult to purchase food that is Gluten Free due to inconsistency in labeling, not all foods in the grocery store say if they are gluten free or not.Katy has been eating gluten free for more than 15 years. Katy has suffered from celiac disease for the past 16 years. Celiac disease is caused by a reaction to gliadin, a prolamin (gluten protein) found in wheat, and similar proteins found in the crops of the tribe Triticeae (which includes other common grains such as barley and rye). Upon exposure to gliadin, and specifically to three pep tides found in prolamins, the enzyme tissue trans glutaminase modifies the protein, and the immune system cross-reacts with the small-bowel tissue, causing an inflammatory reaction. That leads to a truncating of the villi lining the small intestine (called villus atrophy). This interferes with the absorption of nutrients because the intestinal villi are responsible for absorption. The only known effective treatment is a lifelong gluten-free diet. While the disease is caused by a reaction to wheat proteins, it is usually classified as different from the other forms of wheat allergy.She is now the head chef at Tolerant foods, preparing a variety of gluten free products including a pasta! Katy is on a quest to help get America to start eating gluten free.Learn more at www.latenighthealth.com/eating-gluten-free-for-celiac-disease
Katy Martin is a Chef and MBA registered Dietitian. Katy joins Mark Alyn to talk about Gluten Free eating and Celiac Disease. It's difficult to purchase food that is Gluten Free due to inconsistency in labeling, not all foods in the grocery store say if they are gluten free or not. Katy has been eating gluten free for more than 15 years. Katy has suffered from celiac disease for the past 16 years. Celiac disease is caused by a reaction to gliadin, a prolamin (gluten protein) found in wheat, and similar proteins found in the crops of the tribe Triticeae (which includes other common grains such as barley and rye). Upon exposure to gliadin, and specifically to three pep tides found in prolamins, the enzyme tissue trans glutaminase modifies the protein, and the immune system cross-reacts with the small-bowel tissue, causing an inflammatory reaction. That leads to a truncating of the villi lining the small intestine (called villus atrophy). This interferes with the absorption of nutrients because the intestinal villi are responsible for absorption. The only known effective treatment is a lifelong gluten-free diet. While the disease is caused by a reaction to wheat proteins, it is usually classified as different from the other forms of wheat allergy. She is now the head chef at Tolerant foods, preparing a variety of gluten free products including a pasta! Katy is on a quest to help get America to start eating gluten free. Learn more at www.latenighthealth.com/eating-gluten-free-for-celiac-disease
Katy Martin is a Chef and MBA registered Dietitian. Katy joins Mark Alyn to talk about Gluten Free eating and Celiac Disease. It's difficult to purchase food that is Gluten Free due to inconsistency in labeling, not all foods in the grocery store say if they are gluten free or not. Katy has been eating gluten free for more than 15 years. Katy has suffered from celiac disease for the past 16 years. Celiac disease is caused by a reaction to gliadin, a prolamin (gluten protein) found in wheat, and similar proteins found in the crops of the tribe Triticeae (which includes other common grains such as barley and rye). Upon exposure to gliadin, and specifically to three pep tides found in prolamins, the enzyme tissue trans glutaminase modifies the protein, and the immune system cross-reacts with the small-bowel tissue, causing an inflammatory reaction. That leads to a truncating of the villi lining the small intestine (called villus atrophy). This interferes with the absorption of nutrients because the intestinal villi are responsible for absorption. The only known effective treatment is a lifelong gluten-free diet. While the disease is caused by a reaction to wheat proteins, it is usually classified as different from the other forms of wheat allergy. She is now the head chef at Tolerant foods, preparing a variety of gluten free products including a pasta! Katy is on a quest to help get America to start eating gluten free. Learn more at www.latenighthealth.com/eating-gluten-free-for-celiac-disease