The Diary of a Florist

The Diary of a Florist

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A floristry podcast that offers guidance, education and inspiration about running a floristry business. Sharing real life experiences that I have encountered over the years and how I have learned from my mistakes. I think it is important to keep things real as after all being a florist really isn’t just ’playing with pretty flowers’ I hope you will come along with me for the ride.

Joanne Truby


    • Nov 28, 2024 LATEST EPISODE
    • every other week NEW EPISODES
    • 24m AVG DURATION
    • 15 EPISODES


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    Latest episodes from The Diary of a Florist

    Episode 15 - Teamwork, why it means everything when running a floristry business

    Play Episode Listen Later Nov 28, 2024 14:25


    In today's episode I am chatting all about teamwork and why it is so important when running our own event floristry businesses. This will be the last episode of season two (which I'm a little sad about!). However I shall be back with season 3 early next year and I am so excited to share more interesting topics and conversations with you then. Thank you so much for listening and sharing the podcast with your friends it really means a lot.    Get in touch if you would like to find out more about:  My Digital Masterclass - How to Start your Own Wedding and Event Floristry Business  My 1:1 Floral Workshops (these will be starting again in April next year and I am currently taking bookings for then).  Online Business Mentoring  My Introduction to Floristry Class    Contact Joanne:  Website: www.joannetruby.co.uk Instagram: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk

    Episode 14 - Disability within the horticultural industry, guest episode with Lexi Floral Fanatic

    Play Episode Listen Later Nov 14, 2024 53:46


    In today's episode I am chatting with the lovely Lexi from Lexi Floral Fanatic all about disability within the horticultural industry. Lexi is a garden blogger and disability advocate who visits gardens using her mobility scooter. I shared over on my Instagram last year about being born with Spina Bifida which was a huge deal for me as I have spent most of my life not openly talking about it. However I'm realising as I get older that if I want to be part of the change and shed a positive light on disability then I need to find my voice. Hence me wanting to have this conversation with Lexi, to raise some much needed awareness. Particularly within the horticultural industry. Lexi has a really uplifting outlook on life and has so many interesting and useful insights that she shares during our chat. I hope you enjoy listening.    Get in touch with Joanne:  Website: www.joannetruby.co.uk Instagram: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk   Get in touch with Lexi:  Website: www.floralfanatic.co.uk Instagram: @lexi_floral_fanatic Email: floralfanaticblog@gmail.com   Jardineer gardening tool set - specially adapted gardening tools.     

    Episode 13 - How gardening and growing your own flowers has a positive impact on your mental health, with Sophie Valentine from Look Inside my Garden

    Play Episode Listen Later Nov 7, 2024 62:13


    I am excited to share with you today's special guest episode with the lovely Sophie Valentine from Look Inside my Garden. I am chatting with Sophie all about how gardening and growing your own flowers has a positive impact on your mental health and well being. I find Sophie's journey into gardening so inspiring. She is a prime example of how gardening and being surrounded by flowers truly can turn your life around. Sophie is always sharing so many useful tips and advice about growing flowers from seed as well. I think you are really going to enjoy our conversation.    Joanne's Contact Details:  Website: www.joannetruby.co.uk Email: hello@joannetruby.co.uk Instagram: @joannetrubyfloraldesign   Sophie's Contact Details:  Website: www.thegrowclub.co.uk Instagram: @lookinsidemygarden You Tube: Look Inside My Garden  Email: thegrowclubofficial@gmail.com

    Episode 12 - Dealing with Creative Blocks

    Play Episode Listen Later Oct 31, 2024 14:27


    In today's episode I am talking about creative blocks and what I do to help get over them when they arise....    Website: www.joannetruby.co.uk Email: hello@joannetruby.co.uk Instagram: @joannetrubyfloraldesign   Digital Masterclass - How to Start your Own Wedding and Event Floristry Business  One to One Floral Workshops  Online Business Mentoring   

    Episode 11 - Success, what does it mean for you and your business?

    Play Episode Listen Later Oct 24, 2024 7:58


    In today's episode I'm chatting all about success. What does success mean for you and your business? A question we maybe don't often get time to stop and ask ourselves but I'm hoping today's episode will encourage you to do so.    If you would like to find out more about my course offerings, take a look at the links below and if you have anything you would like to ask me just pop me a an email.    Website: www.joannetruby.co.uk Email: hello@joannetruby.co.uk Instagram: joannetrubyfloraldesign Digital Masterclass - How to Start your Own Wedding and Event Floristry Business One to One Flower Classes My Online Business Mentoring Service     

    Episode 10 - The Importance of Photographing your Flowers - Guest Episode with Sarah Statham from Simply By Arrangement

    Play Episode Listen Later Oct 17, 2024 47:20


    In today's episode I am chatting with the wonderful Sarah Statham from Simply by Arrangement all about the importance of photographing your flowers. I couldn't think of a better person to chat to about this subject as Sarah is not only a very talented florist but she is also brilliant behind a camera too. If you take a look at her Instagram feed you will know exactly what I mean. All of her images are absolutely stunning! Sarah shares her love for floral photography along with lots of useful advice and tips on how you can capture your florals, looking their most beautiful. I hope you enjoy the episode.    Contact Joanne:  Website: www.joannetruby.co.uk Instagram: @joannetrubyfloraldesign   Contact Sarah  Website: Home - Simply By Arrangement Instagram: @simplybyarrangement

    Episode 9 - The Dreaded Midnight Clear Down!

    Play Episode Listen Later Oct 10, 2024 12:18


    Hello and welcome back to season 2 of the diary of a florist. I have missed chatting with you guys! In today's episode I am sharing a funny anecdote that happened to me a number of years ago. Whilst doing a midnight clear down at a wedding which served as a good reminder of what we need to think about and remember when we are doing an event derig and collection. I hope you enjoy listening. Below are the links to all of my classes and educational offerings. Please do get in touch if you have any questions or have any funny night time clear down stories you would like to share.    Website: www.joannetruby.co.uk Instagram: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk Floral Workshops and Mentoring  Digital Masterclass - How to Start your Own Wedding and Event Floristry Business  One to One Floral Workshops  Online Business Mentoring Sessions  My Introduction to Floristry Masterclass 

    Episode 8 - Dealing with Rejection

    Play Episode Listen Later Jul 11, 2024 13:25


    In today's episode I am chatting all about dealing with rejection within your floristry business. We all will have had times where we didn't get a particular job that we had quoted for and sometimes it can be really tricky to navigate. I share with you some potential work rejections that I have experienced fairly recently and how I have learnt to deal with rejection.   Contact Joanne:  Website: www.joannetruby.co.uk Instagram: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk    Floral Workshops and Mentoring:  Digital Masterclass - How to Start your Own Wedding and Event Floristry Business One to One Floral Workshops  Online Business Mentoring Sessions  My Introduction to Floristry Workshop     

    Episode 7 - The Importance of your Wedding Day Checklist

    Play Episode Listen Later Jul 4, 2024 12:47


    In today's episode I'm chatting about wedding checklists. I share with you a scenario that happened to me a number of years ago when I was installing a wedding and another big lesson I learnt. If today's episode resonates with you, drop me a message. I would love to hear your stories too! My contact details are below.    Contact Joanne:  Website: www.joannetruby.co.uk Instagram: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk   Details below of my floral classes and mentoring services, if you would like to find out more: 1:1 Floral Workshops  Digital Masterclass - How to Start your Own Wedding and Event Floristry Business My Introduction to Floristry Workshop  My online business mentoring sessions   

    Episode 6 - Running your Floristry Business alongside Motherhood a special guest episode with Rachel from the Rose Shed

    Play Episode Listen Later Jun 27, 2024 27:52


    In today's episode I chat with the lovely Rachel from the Rose Shed all about running our floristry businesses alongside motherhood. We share our different experiences and how we have managed to adapt since starting a family. We also share some of the changes that have happened over the years since starting our floristry businesses.    Contact Joanne:  Website: www.joannetruby.co.uk Instagram: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk   Contact Rachel:  Website: The Rose Shed Instagram: @the_rose_shed Email: rachel@theroseshed.co.uk

    Episode 5 - The Importance of Investing in Yourself

    Play Episode Listen Later Jun 20, 2024 10:35


    In this weeks episode I reminisce over some of the classes and courses that have shaped my  business over the years and why I feel investing in yourself is important.    Contact Joanne:  Website: www.joannetruby.co.uk Instagrarm: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk   Class Details:  One to One Floral Workshops Hourly online Business Mentoring  My Introduction to Floristry Workshop  My Digitial Masterclass - How to Start your Own Wedding and Event Floristry Business 

    Episode 4 - Imposter Syndrome

    Play Episode Listen Later Jun 13, 2024 11:58


    In this weeks episode I am chatting all about imposter syndrome and how it can effect us when running our floristry business. I also share some of the measures I take to help combat those imposter syndrome thoughts when they arise.    Contact Joanne:  Email: hello@joannetruby.co.uk Instagram: @joannetrubyfloraldesign Website: www.joannetruby.co.uk 

    Episode 3 - Celebrating British Flowers Week with a special Guest episode where I chat with Graeme from Bloom and Burn

    Play Episode Listen Later Jun 6, 2024 56:22


    I am very excited to share this weeks special British Flowers Week episode where I am chatting with Graeme from Bloom and Burn. Graeme is so refreshingly honest in our conversation and I find it so interesting hearing about what it is he loves about working with British flowers. We also chat about our days when we use to bump into each other at New Covent Garden Flower Market as well as the joys of Instagram!    Contact Joanne:  Website: https://joannetruby.co.uk/ Instagram: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk   Contact Graeme:  Website: https://www.bloomandburnflowers.com/ Instagram: @BLOOMANDBURN Email: info@bloomandburnflowers.com

    Episode 2 - The importance of Venue Recce's

    Play Episode Listen Later May 28, 2024 10:20


    In today's episode I am talking all about venue recce's. Reflecting on an experience I had whilst setting up for one of my weddings a number of years back and how this re-emphasised just how important they are.    Contact Joanne:    Website: www.joannetruby.co.uk  Instagram: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk  

    Episode 1 - A little Introduction and my journey into flowers

    Play Episode Listen Later May 19, 2024 13:18


    In today's episode I'm sharing with you a bit about who I am and my business. Along with my journey into the wonderful world of flowers. I reminisce about my very first wedding and a valuable lesson I learnt from day one.   Contact Joanne:  Website: www.joannetruby.co.uk Instagram: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk

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