Podcasts about floral

Ondrea Kidd has been recognized by MSN as one of the “Top 10 Florists to Watch in 2025”, bolstering the farm's status as a leader in eco-friendly, heirloom floral design. The report highlighted innovators shaping the future of luxury floral design and it came as a complete surprise to this farmer-florist based in Idaho Falls, […] The post Episode 722: Ondrea Kidd of Idaho Falls-based Sowing Joy Farm named Top 10 Florists to Watch in 2025 by MSN appeared first on Slow Flowers Podcast with Debra Prinzing.

In this heartfelt and empowering episode, Jen reflects on the magic of watching her biggest dreams—like farm life, floral workshops, and snuggling baby goats—come to life. She walks you through the journey from visualization to execution, breaking down how big goals become achievable when you truly believe that everything is figureoutable.Jen gets real about self-doubt, building a business that supports the life you want, and the SMART goal framework she uses to go from dream to done. Whether you want to leave your corporate job, book higher-budget weddings, or just finally draft that one email—you'll leave this episode feeling fired up and fully capable.What You'll Learn:

In this inspiring minisode, Jen shares how leaning into creative thinking and owning your role as a designer—not just a florist—can be the spark that propels your business to new heights. Whether you're dreaming up bold installations with tennis balls and pickleball rackets or just trying to break free from the Pinterest copycat rut, this episode is your reminder that creativity = currency.Jen walks you through real-life examples, her own creative planning process, and how one florist in the Floral CEO Mastermind reignited her momentum (and revenue) with fresh ideas and excitement.What You'll Learn:

A few weeks ago, I journeyed to Bellingham, a beautiful college town located close to the Washington-British Columbia border, where Annika McIntosh of Hazel Designs grows botanicals, designs gardens, and arranges flowers for everyday customers, weddings, and events. During what was a lovely morning in the garden and studio, I spent time with Annika to […] The post Episode 721: Designer-Grower Annika McIntosh of Hazel Designs and a bonus tour of Bellingham’s Field to Floral Market appeared first on Slow Flowers Podcast with Debra Prinzing.

In this heartfelt and relatable debut episode, Jen opens up about what it feels like to hit “max capacity” as a florist and small business owner. Through her personal experiences—ranging from moving house, caring for her children and pets, to juggling weddings and leadership roles—she discusses how overwhelming life can become when you're wearing all the hats.Jen offers powerful mindset shifts, communication strategies, and tactical tools to help florists and creative entrepreneurs reset, manage expectations, and get back to their best selves. This episode is a permission slip to feel what you're feeling and take action that protects your peace and sanity.

Ever scroll through Instagram and feel like everyone else is fully booked while you're sitting with an empty inbox? In this raw and relatable minisode, Jen talks through the all-too-common spiral of comparison that florists face—especially during slower seasons.You'll learn how to shift your mindset, audit your systems, and get back into action mode with confidence. From improving your response time to posting with purpose, this is your pep talk to stop doom scrolling and start owning your path to success.What You'll Learn:

In this episode of The Flower Podcast, Elizabeth Hodges, owner of Philo Floral in Greenville SC., opens up about the powerful mindset shift that helped her build a business rooted in authenticity. We explore how understanding generational values—from Gen Z's focus on connection and transparency to older generations' appreciation for experience—can change the way you approach wedding consultations and client relationships. Elizabeth also shares her thoughts on taking ownership of your growth, letting go of the need to be liked by everyone, and the importance of putting on blinders when it's time to focus. We dive into how contracts provide security during uncertain times, the role planners play in her business, and why supporting local flower growers matters now more than ever.  A big thanks to our sponsors, The Gardener's Workshop—helping flower farmers grow smarter with tools, seeds, and courses rooted in real experience—and the Association of Specialty Cut Flower Growers, a community that supports and connects flower growers at every stage. This conversation is packed with honest insights and practical wisdom for anyone growing a flower-based business. Whether you're just starting out or reevaluating where you're headed, this episode will inspire you to lead with intention—and grow with confidence. Learn more about today's episode and all of our past guests by visiting TheFlowerPodcast.com. Subscribe to The Flower Podcast on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Amazon Music, and many more! If you have a minute, it would be great if you could leave a review wherever you listen to our podcast. You can also watch our conversations on YouTube, in addition to tip-filled videos and educational Lives. Be sure to subscribe to our channel so you don't miss a minute.

Karen Backus/AARP AARP offers Driver Safety courses which can earn you a multi-year discount on your auto insurance. The AARP Smart Driver Course is one of many programs offered by AARP Driver Safety. It's the nation’s largest classroom and online driver safety course and it’s designed especially for drivers age 50 and older.   John […] The post Karen Backus with AARP and John Knight with Floral Hills Funeral Home appeared first on Business RadioX ®.

Growing specialty cut flowers for retail floral shops is a very specific niche and today's guest, Jamie Rogers of Killing Frost Farm in Helena, Montana, has a lot to share on this topic! Jamie co-founded the business with Carly Jenkins in 2014, the “killing frost” name a tongue-in-cheek reference to extreme drops to freezing temperatures […] The post Episode 720: Killing Frost Farm's Jamie Rogers on solo flower farming in western Montana appeared first on Slow Flowers Podcast with Debra Prinzing.

Do you really know if you're pricing your floral work for profit? In this episode, Jen dives deep into the top five pricing mistakes florists make—and exactly how to fix them. From emotional pricing and delivery miscalculations to ignoring profit margins, this is your wake-up call to stop treating your business like an expensive hobby and start making real money.Whether you're brand new or a seasoned florist, Jen's no-fluff advice will help you gain confidence, price with intention, and finally build the profitable business you deserve.What You'll Learn:

Episode 285: In this inspiring conversation, Lori and Vonda welcome Monty Pereira, General Manager of Watanabe Floral, Inc. in Honolulu, Hawaii. Monty shares his journey from CPA to floral industry leader and offers a behind-the-scenes look at how Watanabe Floral has grown into one of Hawaii's most respected operations.They discuss the impact of Hawaiian culture on the business, the importance of staying true to core values, creating a customer-first mindset, managing a multi-generational team, and why building relationships inside and outside the industry is key to long-term success. Packed with warmth, wisdom, and practical insights, this is an episode every florist will want to hear!Sponsored by: Flower CliqueFlower Clique Prep SchoolReal Life Retail Florist

Guest: Sophie, founder of With Love Sophie and Honey Bunch Farm Location: Yark, VIC — a picturesque valley near Mansfield with a short and unpredictable growing season, but loads of heart.What We Cover:Sophie's journey from floristry to flower farmingHow growing for florists shaped her crop choicesThe chaos and learnings from her first year (hello, flood + 300 lost dahlias!)Why she's obsessed with sweet peas—and why they're perfect for her business modelBuilding a product-based approach using seeds + cut flowersThe launch of her Micro Flower Farm ClubHer mission to grow more sustainable, foam-free floristry practicesThe role of wholesalers, co-ops, and collaboration in building a better industryEducating clients about seasonality and transparency around imported blooms

Celia and Andrea speak with Angela owner of Floriography a Fresh Floral, Weddings & Event Design Company.Angela is the Heart and Face of the company. She is Driven by the passion for art and the beauty of flowers. Angela takes the time and attention required to perform beautiful works of floral art.  Each arrangement is handmade and artistically elaborated with detail. Her Designs and Installations helps bring Joy to the couples and gives them a fore taste oftheir future together.Join the conversation. We love your questions, comments, and requests! We also love guests! Past brides,grooms, vendors, and venues contact us! We offer host read advertisements as well. Contact us for more information! Email us at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠andrea@thisjoyous.com ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Contact us through social media: Facebook, Instagram or website all are titled: NewJersey Wedding Podcast Listen for free wherever you get your Podcasts.Links to this week's vendors:Our intro music is by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@jonathanrusso_guitarist⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Andrea Purtell ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.forthisjoyousoccasion.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@weddingofficiant⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Celia Milton: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.njvowsnow.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@njvowsnow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.floriographydesigns.com@floriographydesignsnj

Ever feel like doing absolutely nothing—even when your to-do list is screaming? In this week's minisode, Jen shares a raw and relatable take on what to do when motivation is nowhere to be found. Whether it's wedding proposals piling up, kids keeping you up at night, or just plain burnout, Jen walks you through how to get back on track, reprogram your mindset, and take aligned action—even when you're feeling stuck.This is your kick-in-the-pants reminder that motivation isn't something you wait for—it's something you create.In This Episode, Jen Talks About:

Visit an urban cutting garden with me today – and meet long-time Slow Flowers member Eleanor Blackford, a wedding florist whose studio produces designs using only what she grows on her 6,000-square-foot city lot in Seattle's Beacon Hill neighborhood. You'll learn more about what Eleanor grows, inspired by her English grandmothers and their prolific cottage […] The post Episode 719: Weddings from the Garden, with urban farmer-florist Eleanor Blackford of Bloomwood Floral appeared first on Slow Flowers Podcast with Debra Prinzing.

This week's episode is personal, raw, and a reminder that success isn't always what we first imagined it to be. Jen opens up about deep-rooted feelings of inadequacy, family dynamics, and how those internal struggles shaped her drive in both life and business.From building a thriving floral empire to raising alpacas, bandaging goats, and navigating heartbreaking losses—all while coaching florists to greatness—Jen reflects on how success has evolved for her. It's not about staying busy to prove your worth. It's about building a life filled with beauty, meaning, and joy on your terms.If you've ever struggled with feeling "not good enough," or if you're rethinking what a fulfilling life really looks like, this episode is your sign to pause, reflect, and redefine success.In This Episode, Jen Shares:

Transform your iPhone into a wearable art piece with ProfilerMarket's dual-layer protective case, featuring a luminous stained glass floral design. Available for multiple iPhone models, this 5-star rated Etsy find combines artistic beauty with practical protection. Profiler Market City: Califon Address: 12 Pace Farm Road Website: https://profilermarket.etsy.com

Episode 284: Summer has officially begun, and we're diving into everything from backyard baseball memories to how summer traffic and summer hours impact our daily lives. But beyond the nostalgia, we're focusing on what's truly important for your flower shop: summer goals, mindset, and staying ahead!Join Lori and Vonda as they explore how the Reticular Activating System (RAS) in our brains shapes what we see, what we notice, and how it impacts our daily interactions... yes, even in the flower shop! From positivity and team culture to customer service and product inspiration, we'll talk about how to harness RAS to bring your summer goals to life.We also bring on our special guest, Marissa Guerrero, to talk about the Texas State Floral Expo coming up at the end of June. She shares all the “secrets” and nuggets of knowledge you'll gain by attending this in-person event, and why showing up in real life matters more than ever in our AI-driven world!Texas State Floral Expo Information and Registration LinkSponsored by: Flower CliqueFlower Clique Prep SchoolReal Life Retail Florist

Diane Szukovathy of Jello Mold Farm tells host Rebecca Kutzer-Rice how the need for standards for floral crops at the Seattle Wholesale Growers Market (SWGM) led to the creation of the new book Floral Standards: A Practical Guide for Harvesting and Delivering Professional Quality Products. They also discuss Diane's journey in flower farming, the establishment of the Seattle Wholesale Growers Market, and the importance of quality standards in the floral industry. Diane highlights the collaborative efforts of local growers to create the Floral Standards book, which serves as a comprehensive guide for harvesting and delivering the highest quality flowers.The discussion also covers specific crops like dahlias, hellebores and sweet peas, emphasizing the need for careful handling and understanding of harvest stages to ensure product quality. She discusses the importance of harvesting methods, managing geotropism in flowers, and postharvest handling for getting flowers to market with as much vase life as possible. The conversation also touches on unique crops for local growers, pricing strategies in the flower market, and how the group at SWGM collaborated to write the book that will help growers know what the standard is for a wide variety of floral crops and how to meet it. Connect With Guest:Instagram: @jellomoldfarm, @seattlewholesalegrowersmarketWebsite: jellomoldfarm.com, swgm.coop Buy the book: swgm.coop/book/ Podcast Sponsors: Huge thanks to our podcast sponsors as they make this podcast FREE to everyone with their generous support: BCS two-wheel tractors are designed and built in Italy where small-scale farming has been a way of life for generations. Discover the beauty of BCS on your farm with PTO-driven implements for soil-working, shredding cover crops, spreading compost, mowing under fences, clearing snow, and more – all powered by a single, gear-driven machine that's tailored to the size and scale of your operation. To learn more, view sale pricing, or locate your nearest dealer, visit BCS America.Sumisansui is Japanese irrigation brought to you by Wetterfrosch Farm Tools. Sumisansui is a proven tool that is highly adaptable for farms and gardens of all sizes. It is quick and easy to deploy, has a broad, rectangular coverage area and uniformly waters multiple beds at a time. It operates on low water pressure, has multi season durability and is exceptionally gentle on seeds, plants and soil. Learn more at wetterfrosch.farm.Farmhand is the all-in-one virtual assistant created for CSA farmers. With five-star member support, custom websites, shop management, and seamless billing, Farmhand makes it effortless to market, manage, and grow a thriving CSA. Learn more and set up a demo with the founder at farmhand.partners/gfm.Harnois has been pioneering greenhouse design since 1965, working with farmers across North America to deliver turnkey greenhouse solutions. Designed to withstand high snow and wind loads, their greenhouses optimize brightness, boost yields, and offer a rapid ROI. And in 2025, they're introducing a new tunnel starting at just $2 per square foot- and as a GFM listener, you'll receive an exclusive 5% discount on all new structures at Harnois.com. Subscribe To Our Magazine -all new subscriptions include a FREE 28-Day Trial

Feeling stretched thin and constantly stuck in the weeds of your floral business? You're not alone—and it's time to fix that. In this episode, Jen pulls back the curtain on a hectic week filled with weddings, helping a fellow florist, and juggling her growing farm… all while staying laser-focused on what really matters.If you're spending hours on low-value tasks and wondering why you're burnt out, this episode will help you shift into true CEO mode. You'll learn how to audit your to-do list, protect your creative energy, and invest time where it actually pays off.In this episode, we cover:✔️ What qualifies as high-value vs. low-value tasks✔️ How to stay in your “zone of genius”✔️ The surprising power of flower friends and support systems✔️ Why even first-time wedding bookings deserve delegation✔️ How to audit your time for better business resultsWhether you're designing solo or managing a team, this is your reminder that you are the CEO—and it's time to start acting like it.Timestamps:[00:00] Welcome + a wild week behind the scenes[03:45] The difference between high-value and low-value tasks[07:00] Jen's “zone of genius” and why yours matters[10:10] Delegating, outsourcing, and why it's never too early[14:20] Support systems: The power of your flower community[18:00] Take a task audit: Are you busy or building something?[21:15] Final thoughts: protect your magic, protect your timeLinks & Resources:

In this podcast, speaking with SBS Hindi, Western Sydney artists Alisha Mehra and Anamika share the stories of flowers that hold deep personal significance. They explained how the Gul Collective evolved into a space for sharing diverse traditional textile techniques, cultures and friendship.

The Flower Farmers has been in the works for two years, as my co-author and the book's creative director Robin Avni and I have poured our storytelling passion into the narratives and imagery that portray 29 North American growers. The book was released on May 6th by Abrams, and we've been in major celebration mode […] The post Episode 718: The Flower Farmers, with co-authors Robin Avni and Debra Prinzing; plus a bonus interview with Daniel Sparler, the book's horticulture editor appeared first on Slow Flowers Podcast with Debra Prinzing.

In this heart-filled and honest episode of The Floral Hustle, Jen shares how her journey into personal development transformed every area of her life—from her business and motherhood to her confidence and well-being. If you've ever felt like you're too maxed out to even think about growth, this episode is for you.Jen walks through the different seasons of her life—from survival mode to creating space for podcasts, books, masterminds, and coaching—and explains why personal development isn't a luxury… it's a lifeline. She also shares actionable micro-habits, mindset shifts, and creative ways to invest in your growth without needing a ton of time or money.What You'll Learn:

In this week's minisode of The Floral Hustle, Jen pulls back the curtain on the real key to lasting success in business—and in life: consistency. From booking weddings to growing your network and leveling up your mindset, consistency is the not-so-glamorous yet absolutely essential ingredient.Jen shares personal stories and coaching insights that show how taking consistent action (even small steps!) builds momentum, confidence, and results over time. If you've been feeling stuck, inconsistent with marketing, or unsure how to stay motivated—this pep talk is for you.What You'll Learn:

Join John Louie, Manager of Green Valley Floral and Ichigo Farms, as he shares the inspiring journey behind these blooming ventures. In this heartfelt conversation with host Daphne Royse, John talks about blending tradition and innovation in floristry and farming, and how nature's beauty can enrich our daily lives. Don't miss this refreshing episode airing on Youtube, Spotify, Apple Podcast only on TALRadio English.Host : Daphne RoyseGuest : John Louie, Manager of Green Valley Floral and Ichigo FarmsYou Can Reach John Louie @linkedin.com/in/john-louie-3b8b1b132#TALRadioEnglish #GreenValleyFloral #IchigoFarms #JohnLouie #TALRadio #PodcastInterview #DaphneRoyse #FloralDesign #FarmToTable #SustainableLiving #CreativeLiving #GardeningJoy #NatureInspired #TouchALife #TALRadio

You can send and text and we love them.. but apparently we cant respond. Sorry!!A daily dose of good news in two minutes time... give or takeSupport the showJoin us on Facebook https://www.facebook.com/groups/awesomenewsdailyor email me at awesomenewsdaily@gmail.com

In this special edition of The Fresh CrEd from Viva Fresh 2025, we sit down with Jon Holder, VP of Produce and Floral at Superior Grocers, for a grounded and heartfelt conversation about his decades-long journey through the grocery world—from sacking groceries at 16 to leading procurement for a major California retailer. John reflects on: • The evolution of produce retail across generations • Growing demand for tropicals and Hispanic-focused offerings • Tariff uncertainty and pricing pressures • Why respect and relationships still matter most in the produce industry Plus: hunting stories, career pivots, and a powerful reminder that perseverance through personal loss can shape not only your leadership—but your legacy.

The Carrier family has been growing cut flowers and plants for more than 40 years, raising their three children with a love for flowers, and keeping the business in the family as it transitions into the hands of the next generation. Plant Masters, the specialty cut flower farm owned by Leon and Carol Carrier, and […] The post Episode 717: The future of Plant Masters, with legacy growers Leon and Carol Carrier, and their son Lee, next generation flower farmer now leading the family business appeared first on Slow Flowers Podcast with Debra Prinzing.

In this real, unfiltered episode—recorded straight from the new farm—Jen shares a whirlwind update about life, animals, and a big pricing lesson after a client balked at a $225 tall centerpiece. She dives deep into the psychology and math of floral pricing, why “cheap” isn't the word to use (say “value-based” instead!), and how to build confidence by pricing for profit, not panic.If you're feeling confused or frustrated about pricing—or underpaid for your talent—this episode is a must-listen.

In this episode of The Floral Hustle, Jen shares how intentional networking helped her book five weddings—and how you can build powerful relationships that grow your floral business. From connecting with planners to adding value for fellow vendors, she breaks down exactly how to build vendor relationships that actually lead to real bookings.If you've ever felt awkward about networking or unsure how to approach vendor relationships, Jen walks you through simple, genuine ways to show up and serve others in your industry. You'll hear how years of thoughtful touchpoints turned into high-paying referrals, why vendor trust is a referral goldmine, and how to make yourself memorable in any room.What You'll Learn:

Vancouver's entry in Portland's 118th Grand Floral Parade builds on last year's success with a new float celebrating the Columbia River and local partnerships. The design highlights community, sustainability, and the natural beauty of the region. https://www.clarkcountytoday.com/news/vancouver-prepares-float-for-portlands-118th-grand-floral-parade/#ClarkCounty #localnews #Vancouver #GrandFloralParade #ColumbiaRiver #FieldworkFlowers #VancouverDowntownAssociation #RoseFestival #MichaelWalker #MeganArambul

Marly Surena-Llorens was born and raised in the U.S., but her Haitian mother's stories of tropical gardens filled with palms, crotons, and bougainvillea plants inspired her lifelong love of flowers. Yet, Marly says some of her most vivid floral impressions came from the BBC programs of her youth, when she watched period TV dramas in […] The post Episode 716: More than a side hustle, flower farming and floral design with Marly Surena-Llorens of Fenimore & Rutland appeared first on Slow Flowers Podcast with Debra Prinzing.

Episode Summary:In this empowering episode, Jen dives into the power of unapologetic confidence and how it's been the driving force behind building her dream life and thriving floral business. If you've ever found yourself playing small, over-apologizing, or waiting for “someday” to feel confident, this episode is your wake-up call. Jen walks you through why confidence isn't optional, how to build it without being cocky, and the exact mindset shifts that changed everything for her—and can for you too.What You'll Learn:

In this heartfelt and deeply personal Mother's Day episode of The Floral Hustle, Jen opens up about her journey as a mother and business owner—from traumatic birth stories and parenting a child with autism, to managing chaos while building a multiple six-figure floral business. She shares unfiltered truths, emotional milestones, and the essential mindset shifts that helped her stop surviving and start thriving. If you're a mom who feels like you're doing it all and still falling short, this episode will leave you feeling seen, supported, and inspired.What You'll Learn:Jen's raw story of motherhood, entrepreneurship, and everything in betweenHow to stop building your business on “leftovers”The power of believing you deserve more—even while raising kidsWhy perfection isn't the goal (and never was)The importance of asking for help—at home and in businessHow to have hard conversations with partners to get the support you needWhy your kids can be part of your business story—not a reason to hideThe value of celebrating wins, even the small (or hard-fought) onesWhy giving yourself grace is not weakness—it's strategyJen's mantra: “Everything is figureoutable”Key Quote:"You can't build a business on an empty cup—and your family needs you to be full."Links & Resources:Join the Floral CEO MastermindListen to Jen's past episodes on outsourcing and [creating space as a mom CEO]Follow Jen on Instagram: @‌thefloralhustlePerfect For:Florists, creative entrepreneurs, and any mom who's ever wondered how to do it all—or realized she doesn't have to.

This episode is all about quality control in the local flower supply chain.  To share some insight on this topic, Katy Beene, market manager for the Seattle Wholesale Growers Market joins us. Founded in 2011, the Seattle Wholesale Growers Market is really a frontrunner in the local wholesale cooperative model that has inspired so many flower collectives like the Philadelphia Floral Guild.  With 18 growers, thousands of florist customers, and an annual sales volume topping 2.5 million, the SWGM is moving a lot of stems!  To help educate their growers and foster consistent quality across all their products, they compiled and published a Floral Standards book.  You can purchase that book here from SWGM or we have it for sale at the Philadelphia Floral Guild.  Right now there's lots of buzz in the industry about tariffs.  Florists may be wondering if they can really trust local growers to provide the quality and the volume they are used to with imports. We feel strongly that product from the Philadelphia Floral Guild is higher quality than most imports. And, as you'll hear in this conversation with Katy, local farmers are working hard to meet demand for more volume.  Local is growing and we are excited to serve you! -- This podcast is brought to you by the Philadelphia Floral Guild, a collective of flower farms in the mid-Atlantic region selling together to florist and other wholesale buyers. We help you elevate your design work and manifest a better tomorrow with locally-grown stems.  Visit philadelphiafloralguild.com to learn more and follow us on Instagram @phillyfloralguild for regular inspiration.  Sign up for our newsletter to stay up to date on what's in season, tips and tricks for design, and the latest episodes.  Not near Philadelphia but would like to source local flowers for your business?  Check out localflowers.org and rootedfarmers.com to find a flower farm near you.   What Can Locally Grown Stems Do For Your Floral Business? Less Shrink: Without the stress of a long ride in the global supply chain, our stems are superior in quality with much less breakage and far better hydration. Less Labor: Our growers do all the work of a studio assistant, stripping stems and making fresh cuts on stems that go directly into water and never leave a water source. This means you do not have to process anything! Less Trash: There are no boxes, packing paper, bubble wrap, box straps, plastic sleeves, and all the other usual trash that comes with a flower delivery from the traditional wholesaler. More Inspiration:  Designing with the seasons sparks creativity.  No two weeks are the same.  More Community:  Workign with local growers is a very personal connection.  You'll grow your community every time you buy local. 

It’s a Red-Letter Week here at Slow Flowers, as my longtime collaborator, Robin Avni, and I celebrate the May 6th publication of The Flower Farmers, our beautiful and informative new book featuring 29 growers across North America. You've heard a bit from some of the experts profiled in The Flower Farmers, and you'll continue to […] The post Episode 715: From Farmers' Market to Elevated Retail, with Abby Matson of Diddle and Zen and Julie Rémy of Fleuris Orchard and Blooms appeared first on Slow Flowers Podcast with Debra Prinzing.

In this empowering episode of The Floral Hustle, Jen revisits the power of outsourcing—not just as a business strategy, but as a lifeline for florists who are juggling weddings, kids, content, and chaos. From freelancers and social media help to bucket-washing and childcare, she breaks down real-life examples of how outsourcing key tasks can help you protect your energy, scale your business, and love your life more. If you're running on fumes and trying to do it all yourself, this episode is your permission slip to finally let go and grow.What You'll Learn:Why even 7-figure business owners don't fully outsource their voiceHow to delegate social media without losing your brand voiceThe truth about freelancers vs. employees (and how to hire smart)Jen's go-to tips for finding trusted teardown teams and bucket-washersThe surprising ways outsourcing has helped her be a better momThe mindset shift needed to release control and still feel alignedWhy outsourcing creates space—and why space creates successHow part-time childcare helped Jen build a multiple six-figure businessKey Takeaway:You can't scale your business on an empty tank. Smart outsourcing creates the space you need to step into your CEO role—without sacrificing your creativity, family, or sanity.Links & Resources:Apply for the Floral CEO MastermindFollow Jen on Instagram: @‌thefloralhustleTools mentioned: Planoly, Fiverr, Upwork, QuickBooksRelated episodes: [How to Hire Freelancers for Your Floral Business], [Outsourcing as a CEO Florist]

Today, Lisa dives into the experiences and insights of Diane Szukovathy of Jello Mold Farm. A passionate flower farmer and co-founder of the Seattle Wholesale Growers Market, through her journey, we explore the importance of standards in the floral industry, the power of collaboration amongst flower farmers, and the creation of a valuable new resource for flower farmers everywhere.MentionsGet the Book: Floral StandardsAbout Diane and Jello Mold FarmSign up to receive our weekly Farm News!⁠⁠⁠⁠⁠⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠The⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠, owner of⁠⁠⁠⁠ The Gardener's Workshop,⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠ and⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠ Watch⁠⁠⁠⁠ Lisa's Story⁠⁠⁠⁠ and connect with Lisa on social media!

In this episode of The Floral Hustle, Jen dives into the rise of Poppy Flowers and why their business model is resonating with modern couples. Spoiler alert: it's all about pricing transparency. Jen breaks down how this simple shift—openly sharing pricing and offering easy, a la carte-style ordering—has made Poppy so appealing, and why florists should stop resisting this strategy. If you're tired of getting ghosted, want to book more budget-friendly weddings, or are simply ready to simplify your process, this episode is packed with actionable insights.What You'll Learn:Why pricing transparency is a floral industry game changerHow Poppy's business model mimics a la carte flower programsThe dangers of working for companies that undervalue local floristsHow to structure your own a la carte flower offeringsJen's tips on building base recipes and “starting at” pricingWhy you don't need to custom-quote every bouquetHow Jen generated $36K+ from her a la carte weddings with minimal effortSteps to make your floral business easier and more profitableLinks & Resources:Poppy Flowers WebsiteListen to Jen's past episodes on a la carte flowersWant help building your a la carte program? DM Jen on Instagram @‌thefloralhustleApply for the Floral CEO MastermindFollow Jen:Website: http://www.thefloralhustle.comInstagram: @‌thefloralhustle

Fresh Sends created a personalized gifting experience that consumers love. Learn how to apply these strategies to your own business.For more on Fresh Sends and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Renowned potter Frances Palmer has spent decades creating art that has enchanted designers and artists around the world. But there is another vibrant side of her creative life that she's equally passionate about and devoted to – flower gardening and arranging. Today, join me in an engaging conversation with artist and passionate gardener Frances Palmer […] The post Episode 714: An inspiring conversation with Frances Palmer, ceramic artist, photographer, flower gardener, and author of Life With Flowers appeared first on Slow Flowers Podcast with Debra Prinzing.

The floral industry has a new thorn in its side—tariffs. In the U.S., the bulk of cut flowers making their way into floral shops throughout the country are imported. The Trump administration's tariffs mean local florists might have to pivot towards homegrown alternatives. But as St. Louis Public Radio's Marissanne Lewis-Thompson reports local flower farmers say it will be a challenge to meet the demand without federal funding.

00:00 Introduction and Revenue Insights01:40 Custom Funeral Arrangements04:30 Creative Proposal Planning05:55 Silk Flowers and Designer's Choice11:04 A La Carte Flowers and Final Thoughts

After graduating from college, Lexi missed being surrounded by her family. She became the go-to party planner for all birthdays, holidays, and special events. In 2021 she was given the opportunity to coordinate a corporate event and hasn't looked back.​ ​On this episode she shares her journey into owning her own floral business.  At the time of this podcast recording she was also working a full time job and says "it's not for the weak" while also agreeing there are some benefits (literally) to having the "corporate" job while getting a business up and running. Lexi also shares how grateful she is for the strong women around her that have and continue to be mentors.    Lexi Palumbo Florals | Florist | 7 Ryer Lane, Middleton, MA, USA    

Navah Perlman Frost's journey from renowned concert pianist to a brilliant baker and cake artist is a story of passion, resilience, and creativity. Navah built an impressive career performing on some of the world's most prestigious stages. Her deep connection to music took her across the globe, where she also developed a love for local cuisines and bakeries.When the pandemic put concerts on hold, Navah embraced a new form of artistry—baking. A self-taught baker, she turned her love of food into Frosted by Navah, a thriving cake business in New York City. What began as a creative escape soon became a sensation, with her botanical buttercream cakes and cupcakes captivating food lovers everywhere.Tune in to the ReBloom Podcast to hear how Navah transformed her artistry from music to baking, proving that creativity knows no limits. Listen now!Instagram:https://www.instagram.com/frostedbynavah/Cake Order Form: https://docs.google.com/forms/d/e/1FAIpQLScBef58N-gXakHMreCJwoH796LPHaHpaL4eUtiyHcA6qFXWkg/viewformThank You to Our Sponsors: Jet Creative and UrbanStems!· Jet Creative: A women-owned marketing firm committed to community and empowerment. Whether you're launching a podcast or building a website, Jet Creative can help you get started. Visit JetCreative.com/Podcast to kickstart your journey!· UrbanStems: Your go-to source for fresh, gorgeous bouquets and thoughtful gifts, delivered coast to coast. Treat yourself—or someone you love—with 20% off! Use code BLOOMBIG20 at checkout.

Target's new floral brand Good Little Garden has entered the chat — and Chris and Anne are divided (00:03). While the brand offers fresh flowers and plants starting at $6 (00:28), Chris argues the category is operationally complex and unlikely to become a billion-dollar brand (01:00). Anne sees parallels with Trader Joe's floral success (03:10), and the duo debates whether this launch is a strategic win or a fleeting experiment (05:00). From vermin talk to sales data speculation and nostalgic merchandising war stories, this one's got all the petals and thorns. For the full episode, head here: https://youtu.be/YZOCyd_MPhw #target #retailstrategy #GoodLittleGarden #retailinnovation #traderjoes #retailnews #flowers This week's episode was brought to you by the A&M Consumer and Retail Group, Simbe, Mirakl, Ocampo Capital, Infios, and ClearDemand.

I'm always so inspired by the paths taken by our Slow Flowers Members to create their floral endeavors and today's guest has a fabulous back-story, which we'll share with you today. Sydney Fee of Fee, Fi, Fo Farm is based in New York's Finger Lakes Region, home to nearly 150 wineries and many destination wedding […] The post Episode 713: Sydney Fee of Fee, Fi, Fo Farm on how her sustainable hospitality and tourism background supports her farmer-florist enterprise appeared first on Slow Flowers Podcast with Debra Prinzing.

In this week's Omni Talk Retail Fast Five news roundup, sponsored by the A&M Consumer and Retail Group, Simbe, Mirakl, Ocampo Capital, Infios, and ClearDemand, Chris and Anne discussed: - Walmart's gas station expansion strategy - Quorso's intelligent store management platform rollout with Circle K Europe - Target's new floral owned brand - Trove's acquisition of reverse.supply - And closed with a look at why Walmart's 40 store beauty bar test could herald even more sales growth in Walmart's future There's all that, plus pasta shapes, Papal naming, and the latest spectator sport, sperm racing. Music by hooksounds.com

It's spring, and it's time to think about your spring decor. Some people aren't into seasonal decorating ant that's okay too. We are sharing some beautiful touches you could add to your home for the spring or year-round Have you been wanting a consult, but haven't pulled the trigger? Now is the time to sign up for a consult with Anita and Kelly. The prices are going up June 1, so you'll want to get in on the old pricing!! Find out more HERE We participate in the affiliate program with Amazon and other retailers. We may receive a small fee for qualified purchases at no extra cost to you. Floral embroidered pillow HERE Block print cotton tablecloth HERE Spring vases in pink glass HERE Scalloped rattan footed bowl HERE Cheery floral duvet cover HERE Recycled drinking glasses in a variety of colors HERE Spring floral dishes in cranberry and white HERE Extra large tapestry - Etsy seller Rooted & Grounded - HERE Jolie Marche Remy 20 x 20 pillow cover -HERE Jaye's Studio Rabbit Napkin Rings set of 4 - HERE  Terrain Spring Botanical Stoneware plates $18 each - HERE Terrain DIY Moss Nest Kit $30 - HERE  DTT DEFINES Shaker style CRUSHES Anita's crush is the BBC production of Miss Austen HERE Kelly;s crush is the Liza Pounce ottoman HERE Affordable Interior Design podcast HERE Hang out with us between episodes at our blogs, IG and Kelly's YouTube channels. Links are below to all those places to catch up on the other 6 days of the week! Kelly's IG HERE Kelly's Youtube HERE Kelly's blog HERE Anita's IG HERE Anita's blog HERE Are you subscribed to the podcast? Don't need to search for us each Wednesday let us come right to you! Subscribe wherever you listen to your podcasts. Just hit the SUBSCRIBE button & we'll show up! If you have a moment we would so appreciate it if you left a review for DTT on iTunes. Just go HERE and click listen in apple podcasts. XX, Anita & Kelly DI - 8:59/15:32 Learn more about your ad choices. Visit megaphone.fm/adchoices

Join Lisa Mason Ziegler and Ellen Frost as they discuss the limitations of floral recipes and the beauty of creating unique designs with local flowers. Discover how flexibility, communication, and community relationships can empower you to confidently make unique floral arrangements without using recipes.MentionsEllen's newsletter signup⁠⁠Ellen's YouTube Channel⁠Follow on Instagram: ⁠⁠Ellen Frost Flowers⁠⁠, ⁠Local Color Flowers⁠Ellen Online Courses: Florist School Online, Preparing to Sell to Florists⁠⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠The⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠, owner of⁠⁠⁠⁠ The Gardener's Workshop,⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠ and⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠ Watch⁠⁠⁠⁠ Lisa's Story⁠⁠⁠⁠ and connect with Lisa on social media!