The Montoya Experiment

What I realized about list building and being a podcaster Where to start (and what to offer) if you want to collect names and emails from your listeners Why having a podcast doesn't mean you have a business The ONE question you NEED to ask yourself to help your audience implement your advice How to get your audience to go from listeners to website traffic (and then into email subscribers) How to be narrow and specific with your lead magent (and avoid being general and vague) The mindset from blogging that translates perfectly into podcasting Where you should look to find out what to offer your audience  (hint: you've already done the hard work) What happens when you actually solve your target audience problems How to spin your content and get even more opt-ins Why it's not a bad thing to repurpose existing blog posts, podcast episodes, and content (and how it will STILL impact your audience) What to do if you're not in the internet marketing space (and why this concept will probably work better) How to integrate your natural talents to build your list The genius offer Amy Porterfield made to her audience (that will probably boost her sales and create even more success stories) The two questions to ask yourself the next time you sit down to create content for your audience (that will cause a massive boost to your email subscriber list) How to get your new subscribers to spread the word for you on social media People mentioned: Bryan Harris of VideoFruit Brian Dean of BackLinko Rory Vaden of The Rory Vaden Show Lewis Howes of The School of Greatness Amy Porterfield of amyporterfield.com  

The biggest business lesson I've learned in 2015 (and how it's shifted my priorities) The “content trap” and how to avoid it Is content (podcasts, blogs, videos, etc.) worthless? (hint: It is unless you have this specific type of business) What happens when you don't “right hook” or have anything to offer your audience The major mental change that's caused me to slow most of my content creation down to a minimum What to do if you want to be like one of your heroes (online or in “real life”) - even if you have to pay What most podcasters end up doing when they don't know what to do (and what you should focus on if that's you) Don't know what to say to your audience? Start doing this. Why it doesn't matter if you're an expert or not (and how to overcome this mindset) Why you should share what you're experiencing in your business (and be as transparent as possible) The OTHER kind of email list you NEED to build if you're just getting started or want to make money online (or want to work with high-profile entrepreneurs and companies) Why I'm glad I had to learn the hard way about how to make money and grow a business online Who I decided to target online, and how I identified what he needed help with (before I even reached out) The lessons I learned about ‘pitching' (and how I outline why I'm the best person to solve your problem) How I doubled my efforts (and exploded my email list) by sharing my client experiences with celebrity entrepreneurs Imposter Syndrome. Full of sh*t? Or completely true? How to become an authority (especially if you're just getting started online or in business) What happened when I realized content wasn't going to cut it with my first podcast (and what we had to do to dig ourselves out) Why I got into creating content online (and why that's NOT the right place to start) What to do when you're want to make money online (and how to get a kickstart building your authority with your future audience) What to do when your products, coaching, and services aren't ‘sticking' with your audience

What you'll hear in this episode: Download The Top Time-Saving Podcast Resources straight to your hard drive. How podcasting is like raising a kid (and how to avoid raising a nutcase) What you get by investing time and money into your show What you need to invest in if you have a show, or are starting one soon  Why I recommend you avoid MailChimp (and the service you should sign up for, for a buck) What will happen if you use HTML newsletters (and how this impacts the way your listeners and readers see you) How to avoid the ‘guard from going up' with your email communications Why I don't help people start podcasts What to do if you want to have a relationship with your audience My number 1 tool for buying time The ONLY metric you should actually be focusing on (hint: not social media followers) How to actually solve problems your audience has Why my content upgrades take longer than recording, editing, and launching my podcast (but why it's oh-so worth it) The language you HAVE to learn if you want to be successful with online marketing Why you should sign up for time-leveraging services BEFORE you're ready Why GoDaddy and I don't get along How to stand out in ANY niche (on or offline - it doesn't matter) The issue with focusing on broad markets (this is where 11 out of 10 get hung up) Where to put your attention to build your authority, credibility, and leadership How to find one problem that your audience has (and the steps to take to solve) What to do once you start becoming know to your market (this is how you become BIG in your niche) How to break up your industry so that you can identify holes you can plug with your knowledge Where you'll instinctually want to give up when becoming known in your niche (and how to keep pushing through) Done listening? Download The Top Time-Saving Podcast Resources here.

Here's what you'll get in this week's episode: When you're done listening, be sure to download the 'Digital Delivery Postman Method' by clicking here. This is the exact workflow I use, and will help you to stay top of mind with your email list and podcast listeners. The ONE purpose your podcast should serve (besides your audience) Why you should stop asking for ratings and reviews in your show How to connect with your audience beyond your show (hint: it's not social media) Why podcasting is a one-way street (the reason why I share my SoundCloud link OVER iTunes any day of the week) The the three things you need in order to build your audience (miss one of these and you'll stifle your growth) The step 99% of podcasters skip (this is what keeps podcasts from becoming businesses) Where you should drive listeners if you want to build a conversation (and relationship, for that matter) The little technique I used to double my email list (and a step-by-step walkthrough I'm giving away for free so that you can do the same) Why podcasting is the WORST way to grow your email list The metric you should be measuring (hint: it's not podcast subscribers or downloads) Where I failed with all of my previous podcasts (miss this, and you'll probably fail, too) Give this away if you want to grow your community (and get them to your webinars to convert) The BIG mistake the ‘big guys' are making by emailing weekly (and the trap you'll fall into by following their thoughtless lead) Why you should be emailing more frequently (this is how you can become the ‘stand out' leader in your industry) The difference between leaders and experts (and why you don't want to be the latter) My framework for communicating with your list daily (and why you'll want to stop weekly communication all together) How to tie your marketing and business into your personal life with lessons The scheduling tactic to implement that will ensure your success with email communication The power in being observant of your life (and the method I learned to start exercising the ‘pay attention' muscle ASAP) The full-proof method you need to use if you want to avoid or breakthrough writer's block (this is what gets the words flowing) What not to do at the end of your email (and how to get responses, clients, and sales) The BEST thing to include in your emails to get your readers to take action (and what steps to take once they do) How to get email opt-ins with ‘podcast upgrades' by ‘talking it into existence' in your show What I've learned from using 'podcast upgrades' in my shows (and what you're missing out on by delaying this in your podcast) Probably the single best method to get influencers to work with you and post your work on their sites (this is how you build, or start building traffic) What you need to do in order to make landing guest posts and podcast interviews virtually impossible to say ‘no' to (and how to network with big-time influencers in your industry) Why I gladly pay high-dollar amounts to advance my knowledge and business How to avoid being a commodity in your market (especially if you have a media, freelance, or a service-like business) Where I'm taking my knowledge in the near future (and how you can avoiding being a ‘generalist') Download 'The Digital Postman Delivery Method' now to start positioning yourself as leader with your list and market by communicating daily.

Want to grow your audience? Discover how the psychology of your podcast listeners can explode your business with leads and sales by signing up for my newsletter here: http://jeremymontoya.me/ -- Be sure to subscribe in iTunes and leave your honest feedback with a rating and review - or follow in SoundCloud.  I don't bug you with these things during the show, and your thoughts help The Montoya Experiment, and me, get better. -- Highlights: The underlying business lesson in being overweight my whole life, and why you SHOULDN'T do what I did to shed the pounds What I did to transition from a 'meat-eating' to a plant-based diet, and how it can impact the outcome of your business The single biggest problem with choosing sides, and what to do instead The easiest way to explain yourself when you know others won't understand Why I sometimes judge others, and why that isn't a bad thing How to avoid playing by other people's rules, and the issues that arise when you do The problem with online courses that will set you back months (and keep you from being yourself) Why the method doesn't matter (and what actually does) Creating your own ‘playbook' while becoming successful at the game you're playing The underlying lesson in getting a puppy (and what that means for you and your audience) The importance of putting something before yourself (this will help you never come of as slimy or pushy when it comes to sales)

To download the exclusive bonus for today's episode, visit http://themontoyaexperiment.tv/7 -- Be sure to subscribe in iTunes and leave your honest feedback with a rating and review - or follow in SoundCloud.  I don't bug you with these things during the show, and your thoughts help The Montoya Experiment, and me, get better. -- Is it true that nice guys (or gals) finish last? On top of learning about the future of social media in this episode, you'll also discover: The easiest way in the world to “be a nice guy” and how to avoid getting trampled over in the process The problem with believing that being nice equals weakness Who Peter looks up to, and the intriguing place he finds inspiration Why trust is the most important asset you can have in the connected world The mindset Peter focuses on for leveraging social media The biggest mistake people make on social media, and what to do instead The secret to how Peter protected HARO, as well as his other ideas and brand Why others failed at copying Peter's idea, and what allowed for him to win Which is more important to success, being good at something, or passion Peter's key method for creating a loyal following for your business or brand, and why it's not hard to stand out from the crowd -- To download the exclusive bonus for today's episode, visit http://themontoyaexperiment.tv/7 You'll get: Predictions for what lies ahead in Social Media for 2015 A roadmap to help you take action and get ahead of the accelleration of Social Media An entry to win a copy of Peter's new book, "Zombie Loyalists"

Episode 6 - http://themontoyaexperiment.tv/6 -- Be sure to subscribe in iTunes and leave your honest feedback with a rating and review - or follow in SoundCloud.  I don't bug you with these things during the show, and your thoughts help The Montoya Experiment, and me, get better. -- In this episode, you'll find: – How to easily go from idea to goal, even if you're unsure of your direction – What to put in your line of site so that you stay focused and on target – The secret subconscious method of making explosive progress in your life – The number 1 thing I learned in the last 12 months, and how it can impact your life and business To take action on your goals, and to download the free extras for today's episode, visit http://themontoyaexperiment.tv/extras

Let's be honest… I've been slacking with the podcast. If you listen to the MagicHour morning, then you might know why. Excuses? I have none. Ok… Maybe one. Let's just say that one of those is me spending time with my friends on their shows :) The episode you're about to listen to includes a few snippets from recent recordings on mine, and a few other podcasts. [ Today's Sponsor: Jeremy's Lab ] For resources and advice on creating an out-of-this-World business, lifestyle, and mindset simply head over to http://jeremyslab.com and join today for FREE. [ Shows in today's REcast ] Casual Conversations with Awesome People – Gregg Clunnis The Montoya Experiment Fearless Careers – SkilledUP – Hosted by Ander Frischer

Goals and aspirations are a dime-a-dozen. Just like opinions (and other things) - everyone has them. Few, however, have what it takes to get up after every roadblock and keep moving forward. [ Today's Sponsor: The BreakFast Guide ] What's the key to staying on track with any mission? We'll get there. First, a question... What are the biggest obstacles currently keeping you from your goals? For me, it's typically something going on in my head. That's why I sat down with my good friend, Dr. Tee Williams. Dr. Tee is a mindset mentor focused on helping action takers create the most useful route to their goals. Listen to today's episode to find out more... [ Find Dr. Tee ] Tee's Site - http://imdrtee.com/ Limited offer: 30 minute talk with Dr. Tee [ Today's Sponsor: The BreakFast Guide ] If you're new or curious about how to podcast and how I launched this show and others, then I have the guide for you. The BreakFast Guide: How To Start A Podcast Before Noon highlights the exact process I use to podcast and will show you step by step how you can start, too. To download your free guide, along with other resources on podcasting and more, simply click below. http://podcastbeforenoon.com/

Imagine taking all of the things you already happily do without getting paid for... And getting paid for it. Meet Jason - he does just that. As a natural born risk taker, Jason has taken smaller personal projects and scaled them to a point that demanded the attention of places like The Today Show and CNN Money. Take his first project, IWearYourShirt for instance. What started as a one man operation grew to a team of 5 and made over $1,000,000 - wearing sponsored t-shirts. Jason looks at life through a different lens. It's something he's very aware of. A few years later he went on to become Jason Headsets.com, and then Jason Surfrapp, by teaming up with companies to sponsor his last name. He has incredible insights into business, standing out from the crowd, and creating value that you can take and run with. Jason Surfrapp: "Hearing no, for me, is just another opportunity to hear yes." Share [ Find Jason ] JasonDoesStuff.com YouCanGetSponsors.com IWearYourShirt.com [ Resources ] The Purple Cow by Seth Godin (aff link) Creativity For Sale by Jason Surferapp (aff link) Amy Schmittauer  - SavvySexySocial.com (if marketing is your thang, check out her podcast The Marketing Lifestyle) Get started with sponsorships by reading Jason's post on medium. [ Today's Sponsor: The Laboratory ] Do you consider yourself an out-of-the-box-thinker? Are you the oddball in your group of friends because you like expanding your mind and testing your abilities? Then you need to be in The Laboratory - a growing community of entrepreneurs, all star employees, and game changers. Join today for exclusive updates and offers I only make available behind the closed doors of my workspace. Go here to join for free.

Ever started a project you were pumped about? Or... Wanted to land that new job? It doesn't matter what you're doing, if you start the wrong way - YOU'RE DOOMED. [ A special thank you to BlueHost for sponsoring today's episode. ]  If you're wanting to launch your project, business, podcast, or career the right way, then today's video was created for you. When you're done, be sure to leave a comment with what you're excited to apply today's new findings to. I'll be hanging out in the comments and am excited to know what you're up to. Today's Sponsor: BlueHost If you're looking to setup a WordPress, be sure to check out BlueHost. (they're the only folks I trust and use) To get your site off the ground for as little as $3.95, head over to http://themontoyaexperiment.tv/bluehost and get it done! Want to start your site, but are unsure about how to set it up, get people to see it, and how to turn it into a business? I'm creating something special just for you. Visit http://themontoyaexperiment.tv/website to sign up and be the first to hear more about a free, limited course you can be a part of.

Back to experimenting! Today's show is brought to you by Contactually. (freebie below) On top of some minor updates, I had the chance to sit down with Dawn Fotopulos to talk numbers. [ Full Video Here ]  Dawn is the author of Accounting for the Numberphobic: A Survival Guide for Small Business Owners To see the full episode and hear about the latest, be sure to subscribe. A special thank you to Contactually for helping make today's show possible. Be sure to sign up for your free trial. Follow me... iTunes: http://themontoyaexperiment.tv/itunes Home: http://jeremymontoya.me And on social... Twitter: http://themontoyaexperiment.tv/twitter YouTube: http://themontoyaexperiment.tv/youtube Facebook: http://themontoyaexperiment.tv/facebook Google+: http://themontoyaexperiment.tv/google