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Navigational Keywords - Business Strategies for Websites (Best Practices)The conversation focused on the critical role of navigational keywords in business website strategies and best practices for SEO. Several points were raised, including the distinction between informational and navigational keywords, the practical implications for website structure, and how search engines and users interact with these elements.Key Themes & ConceptsWhat Are Navigational Keywords?One concept discussed was the definition of navigational keywords: these are brand-specific queries used to find specific web pages or destinations within a website, such as "Brand + login," "Brand + pricing," or "Brand + contact." Navigational keywords contrast with informational keywords, which are broad and unbranded, like "best restaurant near me" or "how to tie a tie" 09:06.Why Are Navigational Keywords Important?A key theme that emerged was the way navigational keywords indicate high search intent. Users searching with these terms already know the brand and are seeking specific information or functionality—like product pages, contact details, or policy documents 10:15.How to Implement Best PracticesThe discussion explored actionable best practices for leveraging navigational keywords on business websites:Dedicated Pages: Businesses should create clear, dedicated pages for key navigational actions—such as /contact, /about, /pricing, /reviews, /careers—so that search engines have specific, easily indexed URLs to display in search results 14:03.URL Structure & Keyword Density: URLs should reflect the navigational query and use clear, hyphenated keywords to make it easier for algorithms and users to understand (e.g., yourwebsite.com/privacy-policy). Hyphens are treated as word separators by search engines 15:12.Sitemaps & Technical SEO: XML sitemaps act as a roadmap for algorithms to crawl a website efficiently. Keeping both HTML (what users see) and XML (what bots crawl) structures organized is vital 26:31.Regular Updates: Pages should be maintained and regularly updated. The two critical dates for each page are the date published and the date last modified—these inform algorithms the content is current and relevant, improving SEO performance 45:04.Importance of Brand & Action PairingsThe conversation emphasized that effective navigational keywords pair the brand with a specific action or destination (e.g., "Sephora privacy policy," "Amazon shipping"), which allows businesses to "own" those key queries and drive high-intent traffic 12:24.Measuring & Managing SEOThe discussion also touched on website management:The number of well-structured, dedicated pages can impact investment and SEO value 18:03.Regular auditing and technical optimization of all primary and secondary web properties ensures consistency, compliance, and discoverability 22:41.Understanding audience awareness stages (unaware, problem aware, solution aware, product aware, most aware) helps align SEO content and navigational structure with user intent 35:12.TakeawaysNavigational keywords are essential for brand recognition and conversion, providing shortcuts for users seeking specific brand information.Businesses should invest in user-focused, clearly named, and regularly maintained navigational pages to capture high-intent searches 43:06.Effective technical SEO, including XML sitemaps and proper URL structures, boosts a website's usefulness to both users and search engines.By adopting these best practices, businesses ensure their websites are easily navigable for users and highly visible to search engines, setting the stage for better awareness, engagement, and growth.Who Is This For?The conversation focused on business owners, entrepreneurs, creators, and anyone looking to optimize their website's visibility and effectiveness, particularly through the strategic use of navigational keywords.It is especially relevant for those responsible for maintaining or improving the web presence of a brand, including solopreneurs and those with multiple or complex sites seeking clarity on SEO best practices and site structure (00:01:45, 00:21:48, 00:39:24).Key Moments & SEO Summary with TimestampsIntroduction to Navigational Keywords & Series Context: Outlining the focus on keywords for website business strategies (00:00:10).Website as a Core Asset: Emphasizing the necessity of a website as a brand hub for discovery and operations (00:03:00).Value of Quick Links and Site Accessibility: How having links to websites, calendars, and resources streamlines connections at events (00:04:02).Technological Tools for Networking: RFID/NFC and QR codes as ways to share multifaceted digital presences instantly (00:05:27, 00:07:00).Defining Navigational Keywords: Explained as brand-specific, high-intent search queries driving direct access to internal pages (e.g. “Brand + Contact,” “Brand + Login”) (00:08:39-00:12:24).Site Structure & Essential Pages: Importance of clear, dedicated URLs for contact, about, pricing, policies, reviews, etc. for both users and search engines (00:14:03, 00:16:17).Keyword Density, URL Structure, and Modifiers: The technical aspects affecting SEO on navigational and branded queries (00:13:33).Role of Sitemaps and Algorithm Interaction: Front- and back-end elements (HTML/XML) and the importance of current, updated content (00:26:31, 00:28:12).Awareness Stages: Moving from “unaware” to “most aware” for web users and the importance of matching their journey (00:34:42-00:36:46).Regular Updates and Maintenance: The necessity of revisiting and updating site pages to keep them “alive” in the algorithm (00:44:46, 00:45:50).Summary and Call to Action: Clarity, connection, and proactive site management—with encouragement to take the next steps (00:47:12, 00:48:28).FAQs1. What are navigational keywords and why do they matter?Navigational keywords are search queries aimed at finding specific branded pages (e.g. “Brand + Contact”). They guide users directly to the information or action they seek, playing a key role in brand visibility and customer experience (00:08:39, 00:10:15).2. What essential pages should every business website have?Contact, About, Pricing, Privacy Policy, Reviews, Careers, Locations, Return Policy, and Service pages—all clearly labeled with descriptive, hyphenated URLs (00:16:08).3. How often should I update my website pages?Regular updates signal activity and relevance to both users and algorithms. Important dates include “published” and “modified,” which should reflect recent engagement (00:45:04).4. How can I connect multiple websites or domains effectively?Centralize branding, ensure consistent linking, and consolidate scattered domains when possible so search engines understand their relationship and users can easily navigate between them (00:21:57).5. What's the role of awareness stages in website strategy?Your content and site structure should serve users at different familiarity levels—from “unaware” to “most aware”—with easy access to relevant information at every stage (00:35:12).Action Steps from Favour Obasi-ikeAudit All Active Website Pages:Ensure every required page exists, is linked clearly, and contains current information (00:16:17).Check and Update URLs:Use descriptive, hyphenated slugs for internal navigation—e.g., /about-us, /contact, /pricing (00:15:12).Establish an Update Routine:Schedule regular reviews to update modified dates—especially for high-traffic or business critical pages (00:44:46).Centralize Links Across Platforms:Use tools (link aggregators, NFC cards, QR codes) for seamless access from all touchpoints (00:05:52, 00:07:00).Monitor User Awareness:Identify which stage (unaware, problem aware, solution aware, product aware, most aware) your visitors occupy and tailor CTAs and navigation accordingly (00:35:12).Encourage Feedback and Continuous Learning:Collect responses (like the “put a 1 in the chat”) to gauge clarity and adjust future content and site structures (00:46:10).Ready to Rank? 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Topics covered in this episode: django-orjson Best Django Redis configuration for speed and size Linus Torvalds puts the foot down against Anti-AI Kernel Maintainers Django Steering Council backs the Triptych Project Extras Joke Watch on YouTube About the show Sponsored by us! Support our work through: Our courses at Talk Python Consulting from Six Feet Up Connect with the hosts Michael: Mastodon / BlueSky / X / LinkedIn Calvin: Mastodon / BlueSky / X / LinkedIn Show: Mastodon / BlueSky / X Join us on YouTube at pythonbytes.fm/live to be part of the audience. Usually Tuesday at 7am PT. Older video versions available there too. Michael #1: django-orjson Adam Johnson dropped django-orjson - drop-in replacements for the Django and DRF pieces that touch JSON, swapping stdlib json for orjson, the Rust-based library. Headline numbers: 10x faster serialization, 2x faster deserialization. The interesting question is why this needs to be a package at all. pip install orjson is the easy part. Adam's actual pitch: adopting it "isn't easy, especially when your framework uses json in many different parts." Django scatters JSON across JsonResponse, the test client and test case classes, the json_script template tag, and more. There's no single hook to grab, so you get a library that catches them all. Adam is refreshingly honest about the scale of the win. His words: "While database queries tend to dominate the typical Django application's runtime, the time spent in serialization and deserialization can still be significant." He calls it "a nearly free performance win" - not "this will 10x your app." That's a claim about cost, not magnitude, and it's worth keeping those straight. Worth flagging what the post doesn't cover: caveats. There are none in the article, but orjson has real ones. Django and Flask both render datetimes as RFC 822 HTTP-date (Wed, 15 Jul 2026 12:00:00 GMT); orjson does ISO 8601. It can't do ensure_ascii, it rejects NaN and Infinity (which stdlib happily emits), and it raises on Decimal. If you've got a JS client parsing dates, that's a wire-format change. Who should actually take this? If you're a DRF shop shoveling JSON all day, yes - it's cheap and it's real. If your app mostly renders HTML templates, you're optimizing a slice of runtime that's already near zero. The problem Adam's package solves doesn't exist in Flask or Quart. They already centralize every JSON operation - jsonify, request.get_json(), the test client, the |tojson filter - behind one provider object at app.json. So there's no library to install. It's about ten lines: import orjson from quart.json.provider import JSONProvider # or flask.json.provider class OrjsonProvider(JSONProvider): def dumps(self, obj, **kwargs) -> str: return orjson.dumps(obj).decode() # provider must return str def loads(self, s, **kwargs): return orjson.loads(s) app.json = OrjsonProvider(app) The numbers on talkpython.fm Evaluated it, measured it, and skipped it. The biggest JSON payload we serve is our MCP server returning a cached episode transcript, about 139 KB. Swapping the provider saves 0.119 milliseconds per request. That total response takes 1.1 ms We got 4.1x, not 10x - and the reason is the good lesson. Payload shape decides your speedup. The 10x is for structure-heavy data, lots of small keys where stdlib burns time in Python-level dispatch per item. Our hot payload is one giant transcript string, so the work is escaping and memcpy Calvin #2: Best Django Redis configuration for speed and size Peter Bengtsson revisits a classic: his 2017 "Fastest Redis configuration for Django" benchmark now has a 2026 update posted this week. The 2017 post pitted django-redis serializers (json, ujson, msgpack, pickle) and compressors (zlib, lzma) against each other; conclusion was msgpack + zlib as the sweet spot - avoid the json serializer, it's fat and slow. The 2026 update narrows focus to just compressors: default (no compression), zlib, lzma, and newcomer zstd. New results: lzma compresses best but is slowest; zstd is the fastest compressor on Ubuntu; differences between them are very small. Big takeaway across both: compression buys you a lot of space (2–3.5x smaller) for very little speed cost - worth it for Redis where memory is the constraint. Caveat from the author: results depend heavily on your data - his test stores short strings of numbers, so benchmark your own workload. Michael #3: Linus Torvalds puts the foot down against Anti-AI Kernel Maintainers Write up on Ars. Really good coverage by Maximillian: Time to wake up (for some) Torvalds said that “Linux is not one of those anti-AI projects, and if somebody has issues with that, they can do the open-source thing and fork it. Or just walk away.” I agree with Max, putting your head in the sand and waiting for AI to go away will likely mean you won't be working professionally in software development in the coming years. The statement came amid a lengthy thread arguing about the use of Sashiko, an “agentic Linux kernel code review system” that its creators claim can, in tests, independently find 53.6 percent of the bugs that would end up being fixed by human coders in later commits. “We're not forcing anybody to use [LLM tools], but I will very loudly ignore people who try to argue against other people from using it,” Torvalds said. “Anybody who points to the problems at AI had better be looking in the mirror and pointing at themselves at the same time,” Torvalds wrote. Calvin #4: Django Steering Council backs the Triptych Project Django Steering Council issued a Letter of Collaboration backing Carson Gross & Alex Petros's funding bid for the Triptych Project - three proposals to make HTML more expressive natively, in every browser. The three additions: PUT/PATCH/DELETE methods for forms, button actions (buttons that fire HTTP requests without a wrapping form), and partial page replacement. Distills the core ideas from HTMX/Unpoly/Turbo into the HTML standard itself - no JS, no library, nothing to ship or maintain. Current focus is button actions (WHATWG #12330): Logout instead of wrapping a button in a form. Relevant to Django directly - think the admin submit row and disguised delete links; Django 6.0's template partials were already inspired by these patterns. How to help: companies can send non-binding letters of support on letterhead; individuals can read the proposals and weigh in on the WHATWG issues. Extras Calvin: DOOMQL - A playable first-person shooter whose framebuffer is a SQL query. Michael: Granian 2.7.9 fixes WSGI threadpool scheduler starvation/underscaling Welcome Calvin post Joke: Solving all bugs
Who would have thought that a tiny HTML file could lead to a diagnostic based on server logs?This week I share the latest fruit from the on-going site recovery that will soon be a case study on how to recover from a Helpful Content "site demise".If Google is verifing your domain once a month on the same day - without a doubt you are in topical trouble.I have more professional ways to describe it - at the end I give you the 4 takeaways from this information.Get used to looking at your logs!Mentioned in the show:VizzEx - https://vizzex.ai/vizzex-pro/This week a little more about the newest VizzEx tool - Symmetry Gate™ Check Tool. You can find it at:https://symmetrygate.aiLast week's episode: https://podcasts.apple.com/us/podcast/symmetry-before-semantics-why-seo-meaning-without-proof/id1547082306?i=1000776753514Get on the waiting list for the next cohort of the AI Visibility Mastery 12-month course. We are committed to the success of our members.https://vizzex.ai/ai-visibility-mastery/Wordpress registration HubSpot registrationSymmetry Gate - check the "cost" of your content for AI models to extract informationSubscribe to Confessions of an SEO™ wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO™An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881You can find me onCarolyn Holzman - LinkedinAmerican Way Media Google DirectlyAmericanWayMedia.com Consulting AgencyNeed Help With an Issue? - reach out Text me here - 512-222-3132Music from Uppbeathttps://uppbeat.io/t/doug-organ/fugue-stateLicense code: HESHAZ4ZOAUMWTUA
Matthew McQueeny sits down with digital strategist Peter Stringer for a conversation that begins with childhood memories of Boston sports and journalism—but quickly turns into an exploration of fascinating career parallels. Both Matthew and Peter started as aspiring sports journalists. Both discovered the web in its infancy and used HTML, websites, and digital publishing to bypass the traditional media gatekeepers. One landed with the New Jersey Nets. The other with the Boston Celtics. Together, they witnessed—and helped shape—the transformation from newspapers to websites, from websites to social media, and now from search engines to AI. Along the way, they share stories from inside professional sports organizations, what it was like earning trust with coaches and players, how team websites disrupted traditional media, and why the best careers often come from embracing technologies before everyone else realizes their importance.
In un mondo dove i formati di scrittura sono molteplici e ciascuno pensato per obiettivi specifici, ce n'è uno che, negli ultimi anni, ha guadagnato una popolarità inaspettata: il Markdown. Non è il più potente, non è il più completo, eppure è diventato il linguaggio prediletto dall'intelligenza artificiale. Ma perché proprio il Markdown? E come si è evoluto dall'idea di un blogger nel 2004 a diventare lo standard attraverso il quale le macchine comunicano con noi? In questa puntata esploriamo la storia dei linguaggi di markup, dalle radici dell'HTML ai sofisticati LaTeX e AsciiDoc, per capire cosa rende il Markdown così speciale e se continuerà a dominare nel futuro, oppure verrà soppiantato da nuovi contendenti.Nella sezione delle notizie parliamo di come l'IA e il quantum computing stiano rivoluzionando la scoperta di nuovi peptidi, del nuovo limitatore di velocità europeo e infine del successo della Cina con il primo recupero di un razzo riutilizzabile.--Indice--00:00 - Introduzione01:03 - IA e quantum per creare peptidi più efficaci (Wired.com, Luca Martinelli)02:33 - Il nuovo limitatore di velocità europeo (HDMotori.it, Davide Fasoli)03:33 - Anche la Cina ha il suo razzo riutilizzabile (DDay.it, Matteo Gallo)04:48 - Perché l'intelligenza artificiale scrive in Markdown? (Luca Martinelli)19:38 - Conclusione--Testo--Leggi la trascrizione: https://www.dentrolatecnologia.it/S8E29#testo--Contatti--• www.dentrolatecnologia.it• Instagram (@dentrolatecnologia)• Telegram (@dentrolatecnologia)• YouTube (@dentrolatecnologia)• redazione@dentrolatecnologia.it--Brani--• Ecstasy by Rabbit Theft• Baby by Sam Day
Here are the descriptions written out in standard text format, ready to copy and paste without any of the HTML coding. 1. Libsyn Show Description (Podcast Directories) Wrap up your trading day with host Mark Longo on The Hot Options Report for Thursday, July 16, 2026. Tech giants and chipmakers are feeling the heat as we head into a massive Friday expiration. Whether it's traders hunting for late-stage juice in Micron or managing risk in SpaceX, the options tape was absolutely on fire today. Inside This Episode: Capitol Hill Trades: We dive into recent stock purchases from House members including Amphenol Corp (APH), Ellington Financial (EFC), and Hilton (HLT). The Tech & Chip Sell-off: Chip names get hammered despite strong Taiwan Semi numbers. Intel (INTC) drops nearly 6% while Nvidia (NVDA) slides to close at $207.40, pacing the leaderboard with 2.76M contracts. The Wild West of Micron (MU): Down $51 to close at $853.20. Are traders abandoning the $1,000 strikes? We look at the heavy action on the $900 calls going for over $7.00 in premium. SpaceX Back in the Top 10: Trading below its $135 IPO price, SpaceX draws 774,000 contracts. We decipher the massive block of next-week $330 calls—is this ETF risk management at play? Earnings & Expiration Action: Post-earnings movement on Netflix (NFLX) plus short-dated plays on Apple (AAPL), Tesla (TSLA), Alphabet (GOOGL), Amazon (AMZN), and Microsoft (MSFT). Resources & Links: Run Your Own Scans: Check out TheHotOptionsReport.com to find unusual activity, scan the flow, and track the data yourself.
Lauren Wang is the CEO and founder of period-product brand The Flex Company. Before even graduating college, Wang held several positions. At just age 15, she freelanced as an HTML website builder. Then during college, she took classes at night while working for IBM and Coca-Cola on their respective marketing teams. A couple years after graduating college, she moved to San Francisco to work in tech at companies such as Autodesk and Upwork. In 2013, after many years of struggling to find period products that worked for her, Wang came up with her initial idea for a better period product. She spent the next year researching the menstrual-hygiene industry, and in 2015, she quit her corporate job to found Flex. In October of 2016, the company began shipping its first product: the Flex Disc. As the company continued to grow, it released its Flex Cup product line and expanded into new categories, and Wang was named an Ernst & Young Entrepreneur of the Year for the Los Angeles region in 2023.
Founder/ Data S ience, AI & Economic Consultant at Analytics TX LLC Consulting practice focused on analytics, economic analysis, and executive advisory. • Design consulting frameworks to audit enterprise datasets, resolve data silos, build Python analytics workflows, predictive analysis, and statistical models, translating complex data into decision systems for founders and leadership teams. • Advise organizations on analytics infrastructure, AI tool selection, and pipeline architecture; deliver executive training in statistical reasoning, business analytics, and economic indicators. • Provide statistical and economic expert analysis used in U.S. litigation, including modeling, statistical evaluation of claims, and expert reports. Statistical modeling and damages analyses have contributed to multi-million-dollar settlements and financial exposure reductions in complex litigation matters. (Clients confidential) • Built Post it Save it App, a production SaaS platform that ingests LinkedIn post and profile data via OAuth API and processes it into structured performance analytics dashboards and reports (JSON, Excel, HTML). Deliberately built without AI, delivering accurate, deterministic content analytics at a fraction of the cost of AI-based alternatives or reliance on LLM uncertainties. • Built an end-to-end course creation system for the Professional Certificate in Business Analytics: Data-Informed Decision Making, parsing source materials (PDFs, Word, images) and transforming them into full course content including slides, AI-generated visuals, and voiceover-driven video modules using image generation and ffmpeg pipelines. Follow her on the author page on Amazon where she has published her book:https://www.amazon.com/Invisible-Hand-Visible-Profit-Decisions/dp/B0GY7V14VL Linkedin: https://www.linkedin.com/in/kruti-lehenbauer/ ***********Susanne Mueller / www.susannemueller.biz TEDX Talk, May 2022: Running and Life: 5KM Formula for YOUR Successhttps://www.youtube.com/watch?v=oT_5Er1cLvY Join Substack: https://substack.com/@susannemuellernyc?Enjoy one coaching session for free if you are a yearly subscriber. 800+ weekly blogs / 500+ podcasts / 1 Ironman Triathlon / 5 half ironman races / 26 marathon races / 4 books / 1 Mt. Kilimanjaro / 1 TEDx Talk
En este episodio de Atareao con Linux nos vamos a remangar para hablar de una de esas tecnologías que, una vez las dominas, te cambian la vida por completo: el Web Scraping asistido por Inteligencia Artificial.Seguro que te ha pasado alguna vez. Quieres comprar un producto concreto, como unas zapatillas de running (yo las cambio cada 800 kilómetros y es un goteo constante), o quieres extraer todas las recetas de cocina de una web para montarte tu propio planificador semanal. Lo ideal sería que estas páginas tuvieran una API pública para descargar la información de forma limpia. Pero la cruda realidad es que casi ninguna te lo pone fácil. Ahí es donde entra el scraping: la técnica de extraer la información directamente de la página web.En este episodio te cuento por qué el scraping clásico (ese que utiliza Beautiful Soup en Python y depende de identificar las etiquetas HTML y las clases CSS) tiene los días contados para tareas complejas. Basta con que un desarrollador cambie el diseño de la web para que tu script se rompa por completo. Además, con la llegada de las webs dinámicas, los tests A/B y los sistemas anti-bloqueo como Cloudflare, mantener un scraper tradicional es un auténtico dolor de muelas.La gran alternativa: Inteligencia Artificial en local¿Y si en lugar de pelearnos con el código fuente dejamos que un modelo de lenguaje (LLM) entienda la página exactamente igual que lo haría un humano? Un LLM comprende perfectamente qué es un "precio" o el "nombre de un producto", sin importar cómo esté maquetada la web ni el idioma en el que esté escrita. Y lo mejor de todo: ¡lo podemos hacer 100% gratis en local usando Ollama!Te detallo mis pruebas ejecutando modelos en mi Slimbook One utilizando únicamente la CPU (¡sin gastar un céntimo en nubes ni necesitar tarjetas gráficas carísimas!). Hablaremos de cómo rinden modelos como Llama 3.2, Qwen, Mistral y DeepSeek R1, y cuál es el punto de equilibrio perfecto para no eternizarnos esperando la respuesta.También te desvelo mi fórmula secreta para procesar la información. No podemos enviarle 2 Megabytes de HTML ruidoso a la IA. Te explico los 5 pasos que utilizo en Python para eliminar la basura (scripts, estilos, navegación) y reducir el HTML hasta en un 93%, permitiendo que el modelo extraiga los datos en segundos y nos devuelva un JSON estructurado impecable.Por último, vemos cómo montar un auténtico vigilante de ofertas automatizado en segundo plano. Un sistema que compare los precios de varias tiendas en paralelo.Capítulos del episodio:00:00:00 Introducción al Web Scraping con Inteligencia Artificial00:01:22 ¿Para qué sirve extraer datos? Ejemplos prácticos00:02:42 El gran talón de Aquiles del scraping tradicional00:04:31 La revolución de la IA: Entender la web sin saber HTML00:07:36 Los problemas habituales: Selectores rotos y webs dinámicas00:10:00 Cómo un modelo de lenguaje (LLM) procesa la información00:13:17 Cuándo elegir scraping clásico vs. scraping con IA00:15:28 Comparación de costes: Enfoque clásico, IA local e IA en la nube00:17:19 ¿Qué modelos usar? Pruebas con Llama, Qwen, Mistral y DeepSeek00:18:19 Detrás de escena: Mi script de Python y la limpieza del HTML00:21:05 Creando el prompt perfecto para extraer un JSON estructurado00:24:34 Ejemplo real: Comparativa paralela entre tiendas00:28:38 Diseñando un vigilante de ofertas automatizado (24/7)00:30:17 Casos de uso prácticos y mejoras para evitar bloqueos00:32:02 Cierre y detalles del próximo tutorial de scrapingMás información y enlaces en las notas del episodio
Check out our Patreon for a daily Lawrence Select™ Meme: https://www.patreon.com/insidegamesYTJoin the Inside Games notification Discord server for alerts when we publish new videos: http://discord.gg/ArvphbMPFJHosted by:Lawrence: http://twitch.tv/sirlarr | Bruce: http://twitch.tv/brucegreene Edited by: Shooklyn: https://linktr.ee/ShooklynSources --https://app.quotemedia.com/data/downloadFiling?webmasterId=90423&ref=320180858&type=HTML&symbol=SONY&cdn=2d35efad0a2d4f7f0d01ebb3df88be67&companyName=Sony+Group+Corporation+American+Depositary+Shares&formType=4&formDescription=Statement+of+changes+in+beneficial+ownership+of+securities&dateFiled=2026-07-07https://app.quotemedia.com/data/downloadFiling?webmasterId=90423&ref=320180863&type=HTML&symbol=SONY&cdn=f8c8615ec0639df9330ed61963fe9ca8&companyName=Sony+Group+Corporation+American+Depositary+Shares&formType=4&formDescription=Statement+of+changes+in+beneficial+ownership+of+securities&dateFiled=2026-07-07https://app.quotemedia.com/data/downloadFiling?webmasterId=90423&ref=320180863&type=HTML&symbol=SONY&cdn=f8c8615ec0639df9330ed61963fe9ca8&companyName=Sony+Group+Corporation+American+Depositary+Shares&formType=4&formDescription=Statement+of+changes+in+beneficial+ownership+of+securities&dateFiled=2026-07-07https://www.change.org/p/don-t-kill-the-disc-tell-sony-to-keep-physical-playstation-games?source_location=searchhttps://www.gamespot.com/articles/there-is-no-reason-to-buy-another-playstation-or-xbox/https://www.playstation.com/en-dk/legal/terms-of-service/https://www.gamesindustry.biz/sony-faces-dutch-lawsuit-over-artificially-high-playstation-priceshttps://www.reuters.com/business/sony-fighting-27-billion-uk-lawsuit-over-playstation-store-prices-2026-03-10/
TestTalks | Automation Awesomeness | Helping YOU Succeed with Test Automation
Amit Rawat is an agentic engineer who spent two decades in QA before shifting fully into building AI agents. He's the creator of PromptWright, a desktop tool that turns natural language prompts into automated Playwright browser tests, complete with screen recording, Gherkin scenario generation, and self-healing locators. In this episode, Amit and Joe get into what it actually takes to work with AI agents at a high level, starting with why the planning phase matters more than the prompt itself. Amit breaks down his own workflow, brainstorming with AI, building a detailed plan in HTML before ever executing, and why curiosity and technical depth still matter even as AI gets more capable. They also cover why Amit believes QA professionals, more than developers or DevOps engineers, are best positioned to thrive in the agentic era, how he tracks the ROI on his $200-a-month Claude subscription, the "Chief of Staff," "Chief Health Officer," and "Chief Financial Officer" AI agents he's built to help manage different aspects of his personal life, and how he uses a memory layer so those agents understand his preferences and become more useful over time. If you're a tester, automation engineer, or QA leader trying to figure out where AI agents fit into your workflow and your career, this conversation is a practical look at what's already working today.
Scott and Wes raid the listener mailbag to settle the pnpm vs. npm debate, decode how web standards sneak into your browser, and ask the big one: is “AI” even intelligent, or just fancy autocomplete? Plus Stack Overflow nostalgia, the Shadcn head-scratcher, and why big design systems are sleeping on modern HTML. Show Notes 00:00 Intro 00:44 Welcome to Syntax! 01:51 Exploring CSS Component Approaches 07:30 Brought to you by Sentry 08:09 The Advantages of PNPM over NPM 12:31 Nostalgia and Growth through Stack Overflow Wes' Stack Overflow Scott's Stack Overflow 19:13 The Evolution of Podcasting and Video Content 23:34 Understanding the Proposal Process for Web Standards TC39 Process TC39 Active proposals Stage 3 examples CSS Working Group Issues CSS Specifications CSS Agenda+ Chrome Platform Status Mozilla Standards Positions WebKit Standards Positions Web Platform Tests HTML Issues HTML pull requests HTML Living Standards TypeScript Issues TypeScript pull requests TypeScript Iteration Plans TypeScript blog Node Issues Node pull requests Node recent releases Node release schedule 28:25 Understanding AI: The Misconception of Intelligence 33:26 The Role of Modern Web Features in Design Systems 39:20 Navigating AI in Software Development: Two Camps of Engineers 47:05 The Importance of Fundamentals in the Age of AI 49:15 Scams in the Tech Industry: A Cautionary Tale 53:34 Sick Picks + Shameless Plugs Sick Picks Scott:Warhammer 40000 minitures Wes: Baby gate Shameless Plugs Scott: Wes: Hit us up on Socials! Syntax: X Instagram Tiktok LinkedIn Threads Wes: X Instagram Tiktok LinkedIn Threads Scott: X Instagram Tiktok LinkedIn Threads Randy: X Instagram YouTube Threads
One of the things that helps your posts get traction is if you have a nice, pretty card that displays when you post the URL on social media. Plain blue links just don't get clicked. With WordPress and other dynamic Content Management Systems (CMSs), you can get plugins to create the pretty cards. But with Jekyll (and Hugo and other Static Site Generators), you need to build the capability into your theme. It's not hard, you just need to know what metadata to build, and of course, Bart is here to teach it to us. You can find Bart's fabulous tutorial shownotes and the audio podcast at pbs.bartificer.net. Read an unedited, auto-generated transcript with chapter marks: PBS_2026_06_27 Join our Slack at podfeet.com/slack and look for the #pbs channel, and check out our pbs-student GitHub Organization. It's by invitation only but all you have to do is ask Allison! Join the Conversation: allison@podfeet.com podfeet.com/slack Support the Show: Patreon Donation Apple Pay or Credit Card one-time donation PayPal one-time donation Podfeet Podcasts Mugs at Zazzle NosillaCast 20th Anniversary Shirts Referral Links: Setapp - 1 month free for you and me 15% off Carbon Copy Cloner Wispr Flow - 1 month free for you PETLIBRO - 30% off for you and me Parallels Toolbox - 3 months free for you and me Learn through MacSparky Field Guides - 15% off for you and me Backblaze - One free month for me and you Eufy - $40 for me if you spend $200. Sadly nothing in it for you. PIA VPN - One month added to Paid Accounts for both of us CleanShot X - Earns me $25%, sorry nothing in it for you but my gratitude
Discover Quill, a fully accessible, AI-powered text editor designed for blind and low vision users. Learn how Quill simplifies text editing, integrates AI tools, and empowers productivity with free, feature-rich functionality. In this episode, Steven Scott and Shaun Preece speak with Jeff Bishop about Quill, his new free text editor built with accessibility at its core. Quill bridges the gap between simple editors like Notepad and complex environments such as Visual Studio Code, providing a highly customisable experience that “meets users where they are.” Jeff shares how Quill supports HTML, Markdown, text expansion, dictation, voice commands, background file conversions, and deep AI integration with providers like OpenAI, Claude, and Gemini. Profiles allow users to hide advanced features for a clean, beginner-friendly interface or unlock powerful developer tools. Quill is open-source, cross-platform, and community-driven, proving how accessible technology can be transformative when designed by and for blind users. Relevant Links Quill For All: https://quillforall.org Bits: https://bits-acb.org ----Follow on:YouTube: https://www.doubletaponair.com/youtubeX (formerly Twitter): https://www.doubletaponair.com/xInstagram: https://www.doubletaponair.com/instagramTikTok: https://www.doubletaponair.com/tiktokThreads: https://www.doubletaponair.com/threadsFacebook: https://www.doubletaponair.com/facebookLinkedIn: https://www.doubletaponair.com/linkedinSubscribe to the Podcast:Apple: https://www.doubletaponair.com/appleSpotify: https://www.doubletaponair.com/spotifyRSS: https://www.doubletaponair.com/podcastiHeadRadio: https://www.doubletaponair.com/iheartAbout Double TapHosted by the insightful duo, Steven Scott and Shaun Preece, Double Tap is a treasure trove of information for anyone who's blind or partially sighted and has a passion for tech. Steven and Shaun not only demystify tech, but they also regularly feature interviews and welcome guests from the community, fostering an interactive and engaging environment. Tune in every day of the week, and you'll discover how technology can seamlessly integrate into your life, enhancing daily tasks and experiences, even if your sight is limited."Double Tap" is a registered trademark of Double Tap Productions Inc. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the release of Microsoft Copilot Cowork and its hidden financial implications for your business. You’ll learn how to calculate potential costs by categorizing your daily tasks into light, medium, and heavy workloads. You’ll discover how to apply the 5P framework to prevent runaway AI spending in your organization. You’ll identify specific strategies to optimize your workflows by separating planning from execution. You’ll explore how command-line tools can help you maintain efficiency without burning through expensive credits. 00:00 – Introduction 03:15 – Categorizing AI tasks 08:45 – The shock of the credit-based bill 14:20 – Applying the 5P framework for cost control 19:10 – Using planning to save money 25:30 – Call to action Watch this episode now to learn how to keep your enterprise AI costs under control before you start using Microsoft Copilot Cowork. Use the free Trust Insights Microsoft Copilot Cowork Cost Calculator! Watch the video here: Can’t see anything? Watch it on YouTube here. Listen to the audio here: https://traffic.libsyn.com/inearinsights/tipodcast-how-to-manage-microsoft-copilot-cowork-costs.mp3 Download the MP3 audio here. Need help with your company’s data and analytics? Let us know! Join our free Slack group for marketers interested in analytics! [podcastsponsor] Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is not a substitute for listening to the episode. Christopher S. Penn: In this week’s In-Ear Insights, let’s talk about the newly generally available Microsoft Copilot Cowork, which is a licensed version of Claude Cowork. So Katie, you have spent a lot of time with Claude Cowork. You teach for Smarter X for their AI Academy on all the different uses of Claude Cowork. You’ll be doing an entire workshop at the Marketing AI conference on the Claude ecosystem and stuff like that. So when you hear that now Microsoft, the largest enterprise AI deployment system, has made effectively a copy of Claude Cowork available, what comes to mind? Katie Robbert: Endless opportunities. I have never met someone who is like, “Yay, Microsoft.” And we’ve talked about why a lot of companies are tied into Microsoft and a lot of it comes down to security and privacy. Chris, you have a whole series on enterprise AI, so enterprise AI not being the size of the company, but really more of the security and governance requirements needed. Microsoft as a workforce software, Microsoft 365, tends to check the most of those boxes, which is why so many large companies or companies in general tend to be tied into Microsoft. Which also means what we hear is, “Well, I can’t use Claude or I can’t use OpenAI, I can only use Copilot. I want all the bells and whistles that I’m seeing you guys talking about.” Very quick anecdote. My husband, who I’ve mentioned numerous times, is not a technology person—that is not the nature of his job—was lamenting that the new version of Microsoft is hiding all the replies to his emails from the entry-level user to the expert user. I don’t know anyone who enjoys using Microsoft, but I’m hoping now that this little bell and whistle is something that could bring people around on the users. Because Claude Cowork has been such a literal game changer for the way that I operate. The amount of things that I can get done that I couldn’t get done before because I’m just one person is infinite. Just the other day, I’ve always done the company financial projections—it’s very laborious. I have a spreadsheet, I have to check numbers from four or five different places. That’s something that Cowork can now not only help me with, but build an interactive dashboard for. And it’s like, “Yeah, you got multiple data sets, I got this, I can build that for you.” The amount of time it saves me is immense because it unlocks my time to do things like, “Hey, what’s a new target market we need to go after? What does that look like?” I didn’t have the brain space to do that before because I was so bogged down. So when I hear that Microsoft now has their version of Cowork, I’m like, “Wow, people are going to get so much done if they want to, if they see the opportunities within the software, if they’re curious.” Christopher S. Penn: If they can afford it. So that’s what I want to talk about on today’s show because Microsoft has released an Excel spreadsheet, of course, a calculator for how much Cowork will cost you because it is pay-as-you-go, it is not flat rate. So let’s talk about some of the tasks that you do, Katie. They define tasks in three categories: light, medium, or heavy. A light task is basically prompt and chat, no tool calls, one deliverable. And they classify this by the four different categories: corporate knowledge workers, customer-facing knowledge workers, technical workers, and managers and senior leaders. Now I would say that you are a manager and senior leader—I think that’s who you are, what you do. I am a technical worker. We have Kelsey who is a customer-facing knowledge worker—she’s our account manager—and we have John who is our corporate knowledge worker. John is our head of business development. So we actually check the box on each of these Cowork types of people. Now on a daily basis, Katie, you for sure have at least one Cowork process that calls more than one tool because you send out a daily update. So you have at least one of those that’s a medium-level task that sends up our daily sales report. What other daily tasks do you have Coworks have to do? Katie Robbert: I have Cowork Daily set up to send me a daily writing prompt. All it’s doing is writing to a Word document. I would imagine that’s a lightweight task. Basically, one of the things that I’m doing for my own professional development is I’m trying to make sure I don’t lose that writing muscle. As AI makes it so easy to replicate our voices, I want to make sure I don’t lose it. So I spend a few minutes every morning writing to a randomly generated prompt. So I would imagine that’s a lightweight thing. You mentioned the update that I send to the team. This is calling on our CRM data, and that I would imagine is sort of a medium because that’s only one piece of software. But once a month, I’m calling on our CRM and our financial data and a couple of other sources, so that would be a heavy task. So on a day-to-day basis, the scheduled tasks that I have are fairly lightweight. But then when I get into the real thinking, that’s when—so I was working on something this morning on behalf of the team. I was engaging a plug-in, I was engaging the Google Drive connector, I was engaging the Google Search connector, I was engaging that deep thinking of “put all this information together,” and all of the skills that are involved: the skill of building a Word doc, the skill of building a PDF, the skill of building an HTML interactive page, the skill of building a PowerPoint—all of those in one specific task. So I would say that is a heavy task, even though it looks at the surface like a lightweight task. Christopher S. Penn: I would say, and I think this is a fair characterization, you probably do two heavy projects a day in Cowork because you’re constantly doing deep strategy and things. So I’m going to put two a day—this is a monthly calculus—put down 60 there. Now for Kelsey, I would say Kelsey at least does at least one light and one medium task in Claude per day. I think it’s actually more than that, but I’m going to put that down as a starting point. What do you think? Katie Robbert: I think that’s a fair starting point. Christopher S. Penn: Okay. For me, I work in Claude code, which is slightly different, but since we’re just trying to get a sense of what Cowork will cost, I’m going to do the equivalent. On a day-to-day basis, I probably do five tasks that are light, so that’s going to be 150 of those a month. I probably do 10 tasks that are medium, so that’s going to be 300 a month. And I probably—actually, I know I do over 10 tasks a day that are heavy, that are like pure heavy code lifting. So that’s going to be another 300 there for John. John really doesn’t use Claude much at all, I don’t think. So maybe like 30 at most. Katie Robbert: Yeah, I think so. We have a skill that was built specifically with his role in mind, and he runs it maybe once every couple of weeks. When I look at the weekly tasks—so this is looking at a month at a glance—I would actually bump up the medium tasks for me because I have weekly reports that are run that engagement, the Claude Chrome extension, the connections to our CRM, connections to our project management software. I have eight of those weekly. Christopher S. Penn: Okay, so you’re basically running two mediums a day. Effectively. Katie Robbert: Yeah. Christopher S. Penn: Claude or Microsoft Copilot Cowork bills on what are called credits because why make this easy? Light tasks bill 125 credits, medium tasks bill 500 credits, and heavy tasks bill 1,200 credits. The cost is a penny per credit. So our Microsoft Copilot Cowork cost—are you ready for this, Katie? $1,600 a month. Katie Robbert: Get out. We’re going back to candlelight and whittling pencils. Christopher S. Penn: That is because it’s a penny per credit, which they do to make it sound cheap, not realizing that a single heavy task is 1,200 credits. So a single task is $12. So for me to do one QA run on a piece of software is swipe the credit card for $12. On a monthly basis, we are consuming effectively 657,000 credits, which is $6,570 total, all in. It’s $1,600 per user. So Katie, our Trust Insights Copilot Cowork bill is $6,570. Katie Robbert: I have no words. That is insane. And to be fair, so you and I, Chris, I would say are power users. We are turning to these tools to do all kinds of things all day long. Even with trying to do things and schedule them off-hours to not be during peak usage, we’re still using up usage. And yeah, we are a small team. If we take out the work that Kelsey does just for the sake of this example, you and I are still eating up the majority of the cost. If we take out you, I’m still eating up a majority of the cost. I don’t know how a company or team is supposed to be able to afford to use this. It’s a real bait and switch. Shame on Microsoft. Christopher S. Penn: Well, this is enterprise. They can do this. Katie Robbert: Yeah, they can. It doesn’t mean they should. Christopher S. Penn: So your usage, because a credit is a penny, your usage of Copilot Cowork a month would be $1,057.50. That is how much you consume in equivalent credits in the system. Now granted, we pay for the four of us to share a Claude Max 20 account; we pay $200 a month for it. This at the enterprise level, you’re talking four people, $1,600 for four people, one of whom barely will use it. Realistically, like you said, we’re probably going to average $3,000 an employee is what it will cost to use Cowork. Katie Robbert: Which is an insane amount. For some companies that don’t even blink at that, but that’s a very small handful of companies who would feel that way about $3,000 a month. One of the things that we’re doing with a lot of our clients right now is trying to help them find cost savings in their tech stack—like how many tools can they reduce or licenses they can let go of and replace with things like Claude Code or Claude Cowork. But if they’re like, “Yeah, I want to do that exercise,” and what I have is Microsoft Cowork, I would say, “Cool, we’re not doing that exercise until Microsoft changes the billing,” because it’s going to cost you 10x more than it’s costing you now. It’s not worth it. Which is a real shame because Microsoft users have been waiting for this kind of functionality. Christopher S. Penn: And so what I wanted to talk about on today’s podcast episode, now that we’ve worked out that this thing is going to cost you three grand a month—because one of the things that people have pointed out on LinkedIn is, “Oh great, you fired all these people so you can switch to AI; now AI is going to cost you more than the people did”—is how do we reduce AI costs? How do we use AI more efficiently? Because this is clearly a lot of money. Katie Robbert: If only we had a few things to start with. I’m going to shock and dazzle everyone and say, “Guess what? Start with the 5P framework by Trust Insights.” You can learn more about it at TrustInsights.ai/5P-framework. At a high level, the five Ps are: Purpose—what the heck are you doing? People—who the heck’s involved? Process—how do you do the thing? (These are your SOPs). Platform—what tools are you using? (Not just the AI, but also your external data sources). And Performance—did you do the thing? It sounds really straightforward because it is. However, a lot of people go straight to pushing the buttons and “vibe coding” and, “Hey, build a thing.” “What do you want it to be?” “I don’t know, you pick.” Without doing this work up front, yeah, you’re going to find yourself at $650,000 a month very quickly. There is no tool that allows you to skip over good planning upfront, good governance up front. Microsoft Cowork is no different from any other large language model in that you still need to have good requirements, you still need to have good prompting, you still need to have good governance, even if you’re just using it internally on your own systems. Enterprise companies, any company, has sensitive data somewhere within their SharePoint stack, within their databases, their document repositories. You don’t want to accidentally or carelessly give a large language model access to that because you didn’t plan ahead. So that’s my soapbox. I’m coming down off of it. Chris, what would you add to how to make AI efficient? Christopher S. Penn: So planning, yes, 100% is going to make the most of the tools you have. The other question is, given these outlandish costs, is Microsoft the right system for you to use? Because Claude in Anthropic’s enterprise level is just as expensive. Companies have recently seen their burn through their entire Claude usage for the year, their budget in weeks. I think it’s Uber that burned their 12-month budget in a month and a half in terms of their token budget. So when we look at these prices, Katie, you remember a while back I had said, “Hey, Nvidia’s got this cool little desktop box. It’s $5,000.” You’re like, “You’re not buying $5,000 worth of hardware.” Absolutely not. Now if Microsoft or Anthropic said, “Hey Katie, you need to pay us $6,500 a month,” you’d be like, “You know what, Chris, go and buy one of those boxes; let’s buy one for each of the team and we’re going to drop Anthropic because we are not paying $6,500 a month for AI.” Right? Katie Robbert: You know, and so it’s an interesting question because where we started the conversation was saying there’s a reason why people are wedded to using Microsoft because of the security and privacy. I don’t know that introducing an Nvidia box would comply with the regulations set forth by that company. I mean, that’s a big question. It’s an interesting workaround, but it’s not going to work for everybody, especially the more regulated the industry gets. It just might not be an option. Christopher S. Penn: Yeah, it’s going to very heavily depend on IT. However, because it lives literally in your infrastructure, you do have a lot more governance over it because it’s literally a box that sits on your desk that you control. But more importantly, today’s top local models match a lot of the cloud foundation models and capabilities. GPU AI’s new GLM 5.2 matches Claude Opus 4.8 capabilities. Now you’re going to need a few of those Nvidia boxes to be able to load and run it well for a small cluster of employees. But for the lighter models like Qwen 3.6 or Google’s Gemma 4 if you have to, or Nvidia’s Neotron Ultra if you have to use a US-based model because of regulatory reasons—like you’re not allowed to use anything Chinese, regardless of the fact that it’s on your infrastructure—those are options that you would then use a tool like Open Cowork to handle the inference for it. So my suggestion is that to Katie’s point, use the 5Ps and then drill down and say, “What are the things that we absolutely positively have to use Cowork for?” Or can we make that task as deterministic as possible using command-line tools and stuff that do not require AI? So for example, Katie, when you query HubSpot every day with Claude Cowork, that is using the MCP connector that uses a ton of tokens back and forth. Now we don’t see it because we’re on an individual plan. The moment we’re forced to switch to a team or an enterprise plan, we will say, “Okay, we’re going to use the HubSpot command-line tool which can fetch data in and out.” And then the AI just says, “Hey tool, give me the thing,” and it goes off and does the back and forth and brings the data back and hands it to the AI. That will dramatically cut the amount of AI usage you have because a non-AI tool is getting data for you. Katie Robbert: As you’re describing it, I want to sort of make sure I understand because you’re making it sound like it’s an easy switch from the process that I currently have built in Cowork to, “Okay, just use a command-line tool.” I’m not someone who’s well-versed in command-line tools. You’re someone who is. However, you have your own set of things to do right now. So it’s time. It’s internal resources to make those switches to make the cost savings. I just want to be clear about that; it’s not a, “Oh well, in order to save money, let me just go ahead and use a command-line tool.” Like you still have to set it up. Christopher S. Penn: Yes, and corporate IT will be very busy doing that. However, corporate IT also likes us because they can then govern it. They can say, “Okay, we will ensure that this suite of 10 command-line tools is installed on every computer in the company, and there’s a joint service key that we can maintain programmatically and rotate every 30 days and stuff like that.” So that infrastructure, which corporate IT is very well-versed in, is going to be much happier with that than kind of like the whole shadow IT where people are like, “Oh, I’ll just have Claude make me this thing.” No, they would much rather say, “I would like to have control over the command-line tools that are installed on every machine in the company.” Katie Robbert: So work that out. You’ve worked with IT teams before. How likely is it that they’re going to—if you say, “Hey, I would like to have control over the command-line tools on every machine in the company,” they’re like, “Yeah, sure, Chris, no problem. Let me bump you to the top of the list. You’re a priority now.” I think you’re going to have a hard time. Like, we see the value in it, we know that it’s a useful thing. I just want to be realistic, and I’m trying not to derail the conversation too much, but I just want to be realistic that, like, yes, that’s the thing. If you have the skills to do it and if you don’t have to go through your IT team to do it, absolutely do it. If you have to go through your IT team and they have to set it up, get comfy, get in line; you’re not a top priority right now. Christopher S. Penn: Yeah, well, my perspective is IT would want to do that. It would be like, “We would love to have more control over this to stop the shadow IT that’s happening all over the place because of AI.” So IT in its MDM config would say, “Okay, these are the 10 tools that we’re going to drop on every machine, and we’re going to also programmatically alter your Claude MD files and stuff to tell Claude this is what’s installed. You must use it so that it cuts those costs.” And IT can then say, “We certify these 10 command-line applications are safe to use.” Katie Robbert: Provided it has the time to get skilled up to do that. So yeah, I like to make sure that we’re very clear about caveats because in the 25 to 30 minutes we have for a podcast, we go through things like “do this, do this,” and then it’s, “Well, what do you mean? It said no.” So let’s get back to—Microsoft has started to release Cowork, their version of Cowork, and we’re talking about AI efficiencies. When you think about starting places for someone who’s using Microsoft, someone who’s using their Cowork version, what is the first thing you think somebody should do before they start burning tokens or usage or spending pennies? Christopher S. Penn: The five Ps, the planning, and build all of your prompts and all of your infrastructure for Cowork in regular Copilot, because regular Copilot is very smart. Now in regular Copilot, if you go in the upper right-hand side, there’s a little menu, a little drop-down saying “models,” and you should choose for planning. Choose GPT 5.5, soon to be 5.6—”think deeper,” that’s the smartest model that’s available. And say—and that’s where you have your conversation like, “Oh, I want to do this in Cowork. I don’t want to do this, I want to do this. Help me figure this out. Ask me questions. Let’s plan this out. Here’s the Trust Insights 5P framework. Help me use this to come up with these plans.” So you do all of your planning and all that heavy token usage in regular Copilot to build the skills and the pieces that you can then drop into Cowork, so you don’t have to use Cowork to plan because Cowork is going to chew up your usage. That way, if you can use regular Copilot, it should be a little bit lighter on your budget. Katie Robbert: And I think one of the questions that you should add into your planning is, “Can I do this in Copilot or do I need Cowork for this?” And you know, I want you to use your human judgment, but it would be a good idea to ask the large language model like, “Do you have the capabilities to do this within Copilot or do I need to bring this into Cowork to actually execute it?” Because you may be surprised. You know, to Chris’s point, the models are getting smarter every day. And so you may not need to execute what you think you need to execute in Cowork; you may be fine with using Copilot. Yes, I get it’s not as shiny and as exciting, but you know what’s also not exciting? Being told you owe the company $60,000. That’s not exciting. Christopher S. Penn: Exactly. Even for something like scheduled tasks—Microsoft Copilot tasks are scheduled tasks—so if it’s not something that needs Cowork’s horsepower, that will obviously keep you from chewing up those extra credits over there. Katie Robbert: Yeah, and I think that’s a good best practice for a lot of these tools, you know? So can you do your planning in Claude Chat before bringing it into Cowork? Can you do your planning in Gemini before bringing it into their version of whatever that is? And that’s just a good best practice for efficiency in general. Christopher S. Penn: Yeah, I mean, when I do my planning for even software builds and stuff like that, the first thing I do is I have a master planning prompt. It’s actually a skill that incorporates the 5P framework by Trust Insights. And so I have the model ask me questions from the 5P framework: “What are you doing? Who’s it for? How should it work? What are the additional command-line tools that we should be using? What is the definition of done?” And all of that is stuff that if I don’t dictate it out loud, it knows to ask me for it. So I can plan first, and then the language model rebuilds the prompt into something that meets all of those conditions and produces a really solid output that I can then go use to build requirements documents and all the stuff. You will save so much time and money by investing more heavily in planning up front, and you can then hand off the execution of the plan to a very small, fast model. Katie Robbert: And I think that’s a really good pro tip. And I just want to give a small plug—you can actually download, we have for sale in our academy at Academy.TrustInsights.ai, a “prompt-to-skill.” So basically, as Chris was just describing, he has a specific process for building those requirements. This prompt-to-skill will help you do that and get more efficient at building those requirements. And then what you may find that you have is a reusable template, and it makes that even more efficient. So start with that. Go to Academy.TrustInsights.ai, purchase the prompt-to-skill—it’s very awkward to say that—and then start building out those requirements before you bring it into something like Cowork. And you’re going to save yourself a lot of time and money, and people are going to be like, “Wow, you did that really fast. How did you do that?” And you’ll be like, “I don’t know, I’m just that good.” But in the back of your mind you’re like, “I use the 5P framework by Trust Insights. It got me there faster.” Christopher S. Penn: Exactly. So Copilot Cowork from Microsoft is now generally available. Before you type one character into it, please take the time to use the 5P framework by Trust Insights. Take the time to understand what your company has budgeted. Take the time to understand what tasks fall in each category, and as best as you can, try to reserve it for the things that truly need Cowork’s capabilities. And don’t just make it the default. If you’ve got some thoughts about the new Microsoft Copilot Cowork that you want to share, pop by our free Slack group. Go to TrustInsights.ai/analytics-for-marketers where you and over 4,700 other marketers are asking and answering each other’s questions every single day. And wherever it is you watch or listen to the show, if there’s a channel you’d rather have it on instead, go to TrustInsights.ai/TI-Podcast. You can find us in all the places fine podcasts are served. Thanks for tuning in. We’ll talk to you on the next one. Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.
This week the AI takeover gets real. Donald officially announces the launch of his AI Radio Network at theairadio.network, a multi-genre platform where listeners blend stations and buy AI-generated tracks. Then Google AI Studio's Zephyr voice bot joins the call as a live co-host, demoing what hands-free Gemini chat sounds like through a screen reader and even live-generating an HTML retro record player on the fly. Hosted by JC, with Rita back from a week off, Donald, Preston, and Angela on the call. Salvis pops in only for the introsetup and mentions the new server-based playout system in passing.JC welcomes everyone, then brings Zephyr (Google AI Studio's voice) onto the call as an honorary crew member for the episode. Donald walks through the AI Radio Network launch: listeners can mix any combination of genre stations, and creators can purchase the AI-generated tracks. The launch is technically pre-live, with everything getting ready behind the scenes at theairadio.network.JC then demos Google AI Studio with VoiceOver on iPhone, noting that the Google AI Studio app is coming to iOS on July 1. Angela weighs in on the difference between Gemini (3 videos a day cap) and Google AI Studio (much higher cap), and adds context on Google Vids as a paid Workspace feature she just started using for content creation. The mood shifts when Angela shares the latest on her premature niece Noah, born to her sister Madison about a week early. Noah is in the NICU, recently came off her phototherapy lights for jaundice, and her bilirubin is improving. Angela's been helping babysit nephew David through the long days. Preston and Rita share their own premature birth stories in solidarity, Rita was 7 months premature, Preston was 1 pound 13 ounces and 3 months premature. The crew also touches on Retinopathy of Prematurity. JC then debriefs his recent night of worship at the Newburgh campus, where worship director Materia and his mom Cecilia brought him on stage to close the night with a live cover of "Goodbye Yesterday"alongside the 12-member Delight Worship Squad. Shoutouts to everyonewho made it happen.To bring the tech-meets-radio theme home, JC asks Zephyr to generate a working HTML retro record player interface in the browser. Angela had earlier suggested "record player" as the demo topic before signing off, and JC picks the actual design later in the show once she had left. A short "Doodles misses bus" audio clip rounds out the lighter moments.The team closes with shoutouts and signs off after a packed evening of AI demos, family updates, and worship reflections.This week's announcementsThe AI Radio Network launch is announced at theairadio.network, pre-live and ramping up.Google AI Studio for iOS launches July 1.Baby Noah continues to progress in the NICU; Angela steps in to help with nephew David at home. JC sang "Goodbye Yesterday" at a Newburgh and Delight night of worship with the 12-person Delight Worship Squad.Preston brings up his shortwave radio hobby; Donald reminisces about 80s AM/FM/shortwave boomboxes. Keep technology alive, let your talent shine. Recorded 2026-06-17. Hosted by JC on the VisionCast Network.www.theairadio.network
Scott, Wes, and CJ reunite fresh off a trip to Amsterdam to chat conferences, burnout, and whether Anthropic actually uses AI. They also dig into a packed bag of sick picks and tech news, including HTML streaming in Chrome, an image-to-ASCII generator, and a wild Arch Linux supply chain attack. Show Notes 00:00 Welcome to Syntax! 02:15 Anthropic Doesn't Use AI Thariq's Tweet Tweet Response 06:15 Taste and Vision in Prompting Output 10:50 Wes and Scott's Slide Decks 18:05 Amsterdam Trip Recap 26:09 Are Conferences worth it? 27:21 Amsterdam Trip Recap 31:17 Fable 5 First Impressions 33:45 Fable 5 and Mythos 5 Banned 41:45 IRL Events Are Great For Burnout 45:12 Brought to you by Sentry.io 45:52 HTML Streaming now in Chrome 55:47 Image to ASCII Generator The Mitos Repo 01:01:31 Find Modern Module Replacements 01:05:55 Scott is Using MacOS / iOS Betas 01:09:25 Xiaomi OpenCode Fork and Mimo 2.5 Pro 01:14:06 Agent Dashboards 01:21:39 Arch Linux Supply Chain Attack 01:23:47 Should we train coding only models? 01:31:37 Thanks! Hit us up on Socials! Syntax: X Instagram Tiktok LinkedIn Threads Wes: X Instagram Tiktok LinkedIn Threads Scott: X Instagram Tiktok LinkedIn Threads Randy: X Instagram YouTube Threads
Show DescriptionIn praise of a solid Shure microphone (sponsor??), AI being really helpful in certain situations, TypeScript complaints about complaining, TypeScript at CodePen, should we all slow down a bit, CI jail and work trees, AT Proto and related protocols, interestForElement in HTML, and how many spoons do you have left for Clues by Sam? Listen on WebsiteLinks MV7+ - Podcast Microphone - Shure USA Lit Devin | The AI Software Engineer Understanding Standard.Site Now in your timeline: Standard.site brings richer previews from across the open web - AT Protocol tv for developers — CodeTV HTMLButtonElement: interestForElement property - Web APIs | MDN Using interest invokers - Web APIs | MDN Spoons by Sam - daverupert.com htmx ~ Code is Cheap(er) SponsorsMacroMacro is a tool to cut through the noise - It's a workspace built for engineers; One place for all your emails, tasks, team chat, and documents. Sign up at Macro.com and get $100 of your subscriptions using code SHOPTALK100
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, GravityKit's Zack Katz joins Eric to discuss his company's forward-thinking features, including cryptographic signing on plugin updates and the new Block MCP tool. Zack shares that the recent plugin supply chain attacks inspired a more secure method for product distribution – potentially the first for a commercial plugin. Meanwhile, Block MCP fills a gap in the current WordPress AI landscape by working within the native block structure, rather than raw HTML. This episode provides you with the inside scoop on making WordPress safer and more user-friendly.Takeaways:Cryptographic signing ensures plugin updates are secure.Supply chain attacks are a real concern for plugin developers.GravityKit is the first to implement cryptographic signing in WordPress plugins.The Block MCP tool addresses frustrations with existing MCPs.AI can significantly enhance the editing experience in WordPress.Granular editing is simplified with the Block MCP tool.The Block MCP tool can automatically identify and use the best blocks.Internal linking can be improved using AI with the Block MCP.The plugin allows for non-destructive edits and easy rollbacks.Important Links:GravityKit products now give you a stronger reason to trust what you installIntroducing Block MCP: the WordPress MCP we built because nothing else workedBlock MCP: GitHub | PluginThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
I almost didn't record this week. We lost Josh Baer — Capital Factory's founder, the godfather of the Austin startup community, and honestly one of the few people who showed the rest of us this work could actually be done, and done right. Then we turn the corner toward the Portland dream that refuses to die: Devin Gaffney's CoCore, an "Airbnb for compute" rebuilt on AT Proto — the same rails as Bluesky — picking up a thread CPUsage chased here back in 2011. From there we get to Quickish, where you drop a folder of HTML and get a live URL in seconds — I used it myself to park a countdown clock to Silicon Florist's 20th birthday. And we close on CodeTV, Jason Lengstorf's coder reality show pitting two human dev teams against an AI on the same prompt. Plus secrets.CHAPTERS:00:00 Portland startup news00:30 Joshua Baer, the godfather of the Austin startup community04:45 CoCore09:30 Quickish17:20 @codetv-dev SecretsLINKS:Remembering Joshua Baer — https://siliconflorist.com/2026/06/17/remembering-joshua-baer-the-godfather-of-austin-texas-startups/Joshua Baer (RuntimeWire) — https://runtimewire.com/article/joshua-baer-capital-factory-founder-dies-laredo-plane-crashAnother swing at collaborative compute (CoCore) — https://siliconflorist.com/2026/06/18/another-swing-at-collaborative-compute-comes-in-the-form-of-cocore-on-at-proto/CoCore — https://console.cocore.dev/Need a new single page site…? Quickish — https://siliconflorist.com/2026/06/18/need-a-new-single-page-site-lets-get-that-done-quickish/Quickish — https://quickish.website/CodeTV pits software developers against AI — https://siliconflorist.com/2026/06/19/codetv-pits-software-developers-against-ai/CodeTV / Jason Lengstorf — https://jason.energyPortland Startup Slack — https://pdxslack.comFIND RICK TUROCZY ON THE INTERNET AT…- https://patreon.com/turoczy- https://linkedin.com/in/turoczy- Portland Oregon startup news on Apple Podcasts https://podcasts.apple.com/us/podcast/portland-oregon-startup-news-silicon-florist/id1711294699- Portland Oregon startup news Spotify https://open.spotify.com/show/2cmLDH8wrPdNMS2qtTnhcy?si=H627wrGOTvStxxKWRlRGLQ- Startup Stories on Spotify https://open.spotify.com/show/1Tk7bbzaNYowGouI9ucKC3- Startup Stories on Apple Podcasts https://podcasts.apple.com/us/podcast/startup-stories-with-silicon-florist/id1849468494- The Long Con on Apple Podcasts https://podcasts.apple.com/us/podcast/the-long-con/id1810923457- The Long Con on Spotify https://open.spotify.com/show/48oglyT5JNKxVH5lnWTYKA- https://bsky.app/profile/turoczy.bsky.social- https://siliconflorist.substack.com/- https://pdxslack.comABOUT SILICON FLORIST ----------For nearly two decades, Rick Turoczy has published Silicon Florist, a blog, newsletter, and podcast that covers entrepreneurs, founders, startups, entrepreneurship, tech, news, and events in the Portland, Oregon, startup community. Whether you're an aspiring entrepreneur, a startup or tech enthusiast, or simply intrigued by Portland's startup culture, Silicon Florist is your go-to source for the latest news, events, jobs, and opportunities in Portland Oregon's flourishing tech and startup scene. Join us in exploring the innovative world of startups in Portland, where creativity and collaboration meet.ABOUT RICK TUROCZY ----------Rick Turoczy has been working in, on, and around the Portland, Oregon, startup community for nearly 30 years. He has been recognized as one of the “OG”s of startup ecosystem building by the Kauffman Foundation. And he has been humbled by any number of opportunities to speak on stages from SXSW to INBOUND and from Kobe, Japan, to Muscat, Oman, including an opportunity to share his views on community building on the TEDxPortland stage (https://www.youtube.com/watch?v=Cj98mr_wUA0). All because of a blog. Weird.https://siliconflorist.com
Shelly Palmer has spent 45 years watching technology reshape every industry—from writing news themes for CBS to consulting with every major media company on AI strategy.On this year-end recap, he cuts through the noise with one devastating observation: 2025 was the year everyone talked about AI while almost nobody actually used it. Executives shook their heads knowingly in meetings, pontificated about capabilities the models don't yet have, and parroted nonsense they read from other people who knew nothing. But when you asked one innocent question, they crumbled.In the News: CES 2026 shapes up with Nvidia sponsoring two full days of AI training. Samsung is skipping the main floor for a massive offsite activation. Sony brings no electronics—only Honda's experimental vehicles. The TCL and Chinese companies' presence hinges on tariff policy. The innovation series breakfast that Shelly runs is becoming an official CES event after a decade of independence.The conversation spirals into deeper territory: $3 trillion in government money is stacked behind AI development. The U.S. explicitly states it must beat China to AGI—making this the Manhattan Project of our lifetime. Shelly walks through what he's seen in successful companies (leadership using the tech, paid "Tech Tuesdays" for AI experiments, cross-discipline teams with SecOps and legal at the table) versus the chaos of places with no process.He breaks down what's real—drone warfare, cybersecurity applications, robotics—versus what's hot air. And he makes a case that won't be killed by AI itself, but by militarized applications and the geopolitical arms race we're already in.5 Key Takeaways from Shelly:Leadership belief and hands-on use are non-negotiable. Companies winning with AI have senior leaders who actually use the technology. When the CEO walks into an LT meeting saying "I built this agent over the weekend," everyone else starts experimenting too.The recipe for AI success has three ingredients: leadership belief, paid time to experiment (Tech Tuesdays/Thursdays with real budgets), and cross-discipline teams (SecOps, legal, compliance, risk) paving the way. Chaos erupts without this structure.You cannot build a point of view on AI from reading blogs or watching YouTubers. Pick a personal project you care about, go hands-on with a model (Claude, Gemini, GPT), and complete it from beginning to end. Only lived experience grounds your understanding.AI parallelizes with web 1.0: In 1998, you had to hand-code HTML, build databases manually, write raw JavaScript. Today you can vibe code a site in 90 seconds. AI will eventually reach "spin me up an expert that does X" without asking questions—we're not there yet, but it's inevitable.It's both bubble and Manhattan Project. Some valuations are insane and will burst. But military applications, cyber warfare, drone control, robotics—those aren't going anywhere. The government won't back off. Both outcomes happen simultaneously.This episode is brought to you by Zappar, creators of Mattercraft—the leading visual development environment for building immersive 3D web experiences for mobile headsets and desktop.Mattercraft combines game engine power with web flexibility and features an AI assistant to help you design, code, and debug in real time in your browser. Build smarter at mattercraft.io. Hosted on Acast. See acast.com/privacy for more information.
Vira Sadlak is a Retention Marketing Strategist at Flowium, a retention-focused agency and Klaviyo Platinum Partner specializing in email, SMS, and lifecycle marketing for e-commerce brands. She works with DTC brands across categories to build the automated systems that turn one-time buyers into long-term customers.Most brands pour their budget into acquisition and go quiet the moment a customer converts. That silence is expensive. This episode gets into exactly what brands are leaving on the table and how to fix it.Eitan and Vira cover the nine foundational flows every brand should have in place, why segmented lists often outperform full sends revenue-wise, and how to build customer journeys that branch based on behavior rather than treating every buyer the same. They also get into the mechanics of growing and identifying your subscriber list, including identity resolution tools and zero-party data collection through quizzes.The conversation goes deep on KPIs that actually matter (open rates are no longer one of them), when and how to layer in SMS, the deliverability mistakes that land you in spam, and where AI fits into retention strategy today. Listeners will walk away with a clear framework for building retention programs that generate consistent revenue without relying on one-off campaigns.Website: https://www.vimmi.netEmail us: info@vimmi.netPodcast website: https://vimmi.net/commerce-untold/Eitan Koter's LinkedIn: https://www.linkedin.com/in/eitankoter/YouTube: https://www.youtube.com/@VimmiVideoCommerce/featuredGuest: Vira Sadlak, Retention Marketing Strategist, FlowiumVira Sadlak's LinkedIn: https://www.linkedin.com/in/virasadlak/Flowium: https://flowium.comKey Takeaways:• A significant share of second purchases happen within 24 to 48 hours of the first order, before the package even arrives. Not messaging customers in that window is one of the most common and costly retention mistakes.• Open rates are no longer a reliable performance signal. Click rates and conversion by segment tell you far more about whether your emails are actually working.• Sending the same message to your entire list hurts deliverability. Segmented sends consistently produce equal or better revenue while protecting your sender reputation.• Plain text emails outperform designed HTML templates on engagement and inbox placement because email providers do not flag them as promotional material.• Klaviyo and similar platforms function as data collection and analytics tools, not just communication channels. The segment-level insights they produce can inform your broader marketing strategy across every channel.• Identity resolution tools can identify anonymous website visitors and add them to your flows, but they require healthy deliverability and meaningful traffic volume (50,000 or more monthly visits) to be effective.Chapters:[01:20] About Vira Sadlak and Flowium[02:40] The Nine Foundational Retention Flows[07:27] Segmentation and Branching: Why 50 Journeys Is Not Too Many[10:04] What Retention Actually Means[11:05] Growing Your Subscriber List and Identity Resolution[14:11] How to Nurture Leads Who Have Not Purchased Yet[16:05] Why Email and SMS Still Drive 25-30% of Shopify Revenue[17:53] The KPIs That Actually Matter (Open Rates Are Not One of Them)[21:11] Email Cadence, Educational vs. Sales Content, and Preference Pages[24:25] When to Add SMS and How Often to Send[25:34] WhatsApp, Telegram, and RCS: Emerging Channels[27:36] Deliverability: How to Stay Out of Spam[29:26] How Flowium Serves Clients and Where AI Fits In
O paulistano Fábio passou a infância achando que seria desenhista, até que uma apresentação na escola despertou seu interesse por engenharia e o levou à Poli-USP. Lá, começou pensando em engenharia ambiental, passou pela elétrica e acabou escolhendo computação, área com a qual já tinha algum contato por meio dos pais e das primeiras experiências com HTML e CSS.Depois de quase dez anos trabalhando no Brasil, uma oportunidade na Amazon abriu as portas para o Japão, onde ele também pôde encurtar a distância de um relacionamento que havia começado em Taiwan. Mais tarde, em busca de projetos com maior impacto, mudou-se para Seattle, nos Estados Unidos, antes de deixar a empresa, tirar um período sabático e se estabelecer em Taiwan.Neste episódio, Fábio detalha essa trajetória, e comenta as diferenças culturais entre todos esses países e o Brasil, além das particularidades de se morar na terra onde mal se tem férias.Fabrício Carraro, o seu viajante poliglotaFabio Gusukuma, Engenheiro de Software na Stripe em Taipei, TaiwanLinks:LinkedIn fo FabioTechGuide.sh, um mapeamento das principais tecnologias demandadas pelo mercado para diferentes carreiras, com nossas sugestões e opiniões.#7DaysOfCode: Coloque em prática os seus conhecimentos de programação em desafios diários e gratuitos. Acesse https://7daysofcode.io/Ouvintes do podcast Dev Sem Fronteiras têm 10% de desconto em todos os planos da Alura Língua. Basta ir a https://www.aluralingua.com.br/promocao/devsemfronteiras/e começar a aprender inglês e espanhol hoje mesmo! Produção e conteúdo:Alura Língua Cursos online de Idiomas – https://www.aluralingua.com.br/Alura Cursos online de Tecnologia – https://www.alura.com.br/Edição e sonorização: Rede Gigahertz de Podcasts
Scott and Wes sit down with Jake Archibald from Mozilla to unpack how web standards actually get made at Firefox. From browser features and developer feedback to the drama around the Prompt API. They discuss Interop 2026, the future of web APIs, and what it's really like shaping the web after a career spanning both Google and Mozilla. Show Notes 00:00 The Importance of Sunscreen 02:29 Welcome to Syntax! 04:35 Transitioning from Google to Mozilla 06:00 Brought to you by Sentry.io 06:43 Mozilla's Current Position and Development Priority HTML Sanitizer API 08:35 Feature Implementation and Developer Feedback 13:12 JPEG XL and AVIF: The Future of Image Formats 18:06 Balancing User Features and Web Standards 20:56 Navigating the AI Translation Dilemma 23:03 Understanding the Prompt API Controversy 32:56 Rethinking the Future of Prompt APIs 39:00 Exploring Local Models and User Control 44:04 The State of Firefox DevTools 45:42 Browser Stability and Developer Editions 47:39 Introduction to the Heading Offset API 51:14 Interop APIs and Their Importance Headingoffset & Headingreset attributes 54:10 Developer Feedback and Browser Features Developer Signals 58:05 Animating Display None and Its Challenges 01:00:44 HTML and Canvas: Opportunities and Concerns 01:04:01 Sick Picks + Shameless Plugs Sick Picks Scott: Wes: Jake: Clues by Sam Shameless Plugs Scott: Wes: Jake: Bluesky Mastodon Threads LinkedIn YouTube X Insatgram Tiktok Hit us up on Socials! Syntax: X Instagram Tiktok LinkedIn Threads Wes: X Instagram Tiktok LinkedIn Threads Scott: X Instagram Tiktok LinkedIn Threads Randy: X Instagram YouTube Threads
In this episode, Andrew chats with Adriano Carollo at PSConfEU about community, PowerShell Universal, AI, and what happens when you stop lurking and start talking to people. Adriano shares how PowerShell helped him grow from sysadmin into web apps, automation, and open source-style contribution, while Andrew reflects on learning, AI, and why enthusiasm still matters. Key Takeaways: · Community accelerates growth. Adriano came to PSConfEU after hearing Andrew encourage listeners to engage, and the payoff was immediate. · PowerShell Universal can open unexpected doors. Adriano describes using it daily to learn web development concepts like JavaScript, HTML, and React through PowerShell. · AI is most useful when it supports learning instead of replacing it. Both Andrew and Adriano talk about using AI for research, syntax help, documentation, and personal workflows while still valuing hands-on problem solving. Guest Bio: Adriano Carollo is a Berlin-based system administrator and PowerShell enthusiast who uses PowerShell Universal daily. He is active in the PowerShell Universal Discord community and is exploring automation, web apps, self-hosting, and entrepreneurship. Resource Links: PDQ Connect:https://www.pdq.com/pdq-connect/ PowerShell Scanner for PDQ Connect:https://www.pdq.com/blog/the-powershell-scanner-has-arrived-in-pdq-connect/ PowerShell Universal:https://powershelluniversal.com/ PSConfEU:https://psconf.eu/ PDQ Community Discord:https://discord.gg/pdq Adriano C. https://linkedin.com/in/adriano-c-501203213 The PowerShell Podcast on YouTube: https://youtu.be/qLYqUF9gD9s
Today we are talking about Test Driven Development, ebooks, and Drupal with guest Oliver Davies. We'll also cover Juicer Social Feed as our module of the week. For show notes visit: https://www.talkingDrupal.com/557 Topics What Is Test Driven Drupal Why Automated Tests Matter How TDD Works AI and Test Quality Balancing Test Coverage When to Write Tests Why Write the Book Why Write an Ebook From Email Course to Ebook Ebook vs Print Tradeoffs Who the Book Helps What You Will Learn Keeping Content Updated Publishing Tools Workflow Lessons and Drupal Changes Podcast and Future Books Mob Programming Explained Free Ebook and Wrap Up Resources Juicer io Drupal 11: The Upgrade Experience I've Been Waiting For codethatships Test-Driven Drupal Sculpin Guests Oliver Davies - oliverdavies.uk opdavies Hosts Nic Laflin - nLighteneddevelopment.com nicxvan John Picozzi - epam.com johnpicozzi Scott Falconer - managing-ai.com scott-falconer MOTW Correspondent Martin Anderson-Clutz - mandclu.com mandclu Brief description: Have you ever wanted to embed social feeds into your Drupal website? There's a module for that. Module name/project name: Juicer Social Feed Brief history How old: created in Mar 2026 by Denis Omerović (drupalchille) Versions available: 1.0.2, that works with Drupal 10.3 or 11 Maintainership Actively maintained (version released today!) No open issues Usage stats: 4 sites Module features and usage This module embeds an aggregated social media feed from Juicer.io directly into Drupal as a configurable block. It natively supports content from Instagram, LinkedIn, Facebook, X (Twitter), TikTok, Bluesky, YouTube, and more. Traditionally, displaying feeds from platforms like Facebook, X, or Instagram requires creating developer accounts, managing rotating OAuth tokens, and keeping up with constantly shifting API restrictions. Juicer handles all API authentication on its platform, shielding your website from sudden breaking changes by individual social networks. To use this module, you will need an active account on Juicer.io. They offer both free and paid tiers depending on how many sources you want to aggregate and how frequently you need the feed to sync. The module is created and maintained by the official Juicer.io team. That should ensure that the module is closely aligned with the product's features and any potential API changes over time. The embedded feed is made available as a Drupal block, to make it easy to control where it should appear on your site. When placing the Juicer block, the UI exposes several user-friendly settings: Feed Slug: Just paste your unique Juicer feed ID to establish the connection. Post Limit: Control exactly how many items populate initially. Source Filtering: If your Juicer account aggregates five networks, but you only want to show LinkedIn posts on a specific page, you can filter down to a single network right inside the block settings. SEO/Semantic Control: You can set titles/subtitles and choose the exact heading level hierarchy ( through ) to ensure your pages remain semantically correct and accessible. I did get a chance to test out the module and the service today, and I can tell you from experience, it's a huge improvement on having to create and pull in feeds directly. I did notice that the block didn't show up in the Drupal Canvas component library, but I was able to determine that two lines of code to declare the block as FullyValidatable were all that was needed. So I opened a Feature Request to add that, and it was merged in and a new release cut in less than an hour. So it's now Drupal Canvas compatible too! It's worth pointing out that the standard Juicer's embed script loads HTMX, which conflicts with the version of HTMX included in Drupal 11 core. As a result, the module fetches feed HTML directly from the Juicer API and includes a minimal HTMX shim to prevent errors. John, you nominated this module, why don't you start us off by telling us about how you got started using it?
Should you convert your website into Markdown to help Large Language Models (LLMs) understand your content better? Is "llms.txt" worth the effort for SEO? In this episode of Search Off the Record, Martin Splitt and John Mueller from the Google Search Relations team dive deep into the history of Markdown, its rise in the AI era, and whether it holds any real weight for search engine discovery. In this episode, you'll learn: The Origins of Markdown: From John Gruber and Aaron Swartz to its status as the "language of GitHub." Markdown vs. HTML: Why the "cleanliness" of Markdown is tempting for developers but potentially risky for site structure. LLMs & Markdown: Do AI crawlers actually prefer Markdown, or are they already experts at parsing HTML? The "Parallel Version" Trap: Why creating a separate text/Markdown version of your site for AI can lead to the same maintenance nightmares as dynamic rendering. Use Cases that Make Sense: When Markdown is actually superior (like developer documentation) and when it's totally unnecessary (like your shoe catalog). Key Takeaways for SEOs & Developers: Crawlers are built for the "messy" web: Google and other engines have decades of experience parsing HTML. Don't sacrifice discovery: Headers, footers, and sidebars in HTML provide critical context for site structure that a raw Markdown file might lack. Maintenance is king: Avoid the complexity of maintaining two versions of the same content. Chapters 0:00 - Introduction: Should we all be using Markdown? 3:45 - The history and purpose of Markdown. 7:15 - Why developers love it: Separation of style and content. 11:20 - Do crawlers need Markdown to understand your site? 14:50 - The danger of "parallel versions" and dynamic rendering lessons. 17:30 - Discussing the "llms.txt" proposal and AI agents. 21:00 - Where Markdown actually makes sense (Developer Docs). 24:00 - Final verdict: Stick to HTML for the web. Resources Mentioned: Google Search Central: https://developers.google.com/search Are you using Markdown for your site's frontend or just as a backend source? Let us know in the comments! Episode transcript → https://goo.gle/sotr111-transcript Listen to more Search Off the Record → https://goo.gle/sotr-yt Subscribe to Google Search Channel → https://goo.gle/SearchCentral Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team. #SOTRpodcast #SEO #GoogleSearch Speakers: Martin Splitt, John Mueller
Host Jack Chambers Ward shares a special episode of Search With Candour highlighting two talks from SearchNorwich 18 ahead of the first SearchNorwichXL conference on 24 September 2026.
A coffin lid scratched from the inside, a stalker hiding in the basement, and a plate of "fresh venison" served by a man who was never a hunter — Redditors share the true moments that still keep them up at night.EPISODE BLOG PAGE (includes sources): https://weirddarkness.com/RedditHorrorsREAD or DOWNLOAD the full transcript of this episode: https://weirddarkness.tiny.us/4ywsvu9vLISTEN ON PODCAST APPS: Look for this podcast on Apple Podcasts, Spotify, iHeart Radio, Amazon Music, Pandora, TuneIn Radio, and other podcast apps. Get a list of free listening apps here: https://weirddarkness.com/wdapps*No AI Voices Are Used In The Narration Of This Podcast*SOURCES and RESOURCES:“Creepy True Occurrences From Redditors” posted at Factinate.com: https://weirddarkness.tiny.us/h9zz8vka(Over time links may become invalid, disappear, or have different content. I always make sure to give authors credit for the material I use whenever possible. If I somehow overlooked doing so for a story, or if a credit is incorrect, please let me know and I will rectify it in these show notes immediately. Some links included above may benefit me financially through qualifying purchases.)WeirdDarkness® is a registered trademark. Copyright ©2026, Weird Darkness.Originally aired: November, 2021Here's the blog synopsis in plain text, ready for your review pass before HTML conversion.Weird Darkness gathers dozens of true creepy stories submitted by Redditors, ranging from a grandmother buried alive in a backyard coffin to phantom police officers, a haunted hotel painter, a 1980s kidnapping attempt, and a dinner of "fresh venison" served by a cannibal.It opens with a coworker's family story about exhuming a grandmother who had been buried in a wooden box in the backyard, as was once customary. When the family lifted the lid to move her to a cemetery plot years later, they found claw marks covering the inside of the coffin — she had been buried alive.From there, a babysitter hears pans falling in the basement after putting the children to bed and calls the police expecting a single patrol officer. A full SWAT team arrives at the door instead, because the dispatcher heard a second phone on the line hang up after the call ended. A man wanted for multiple assaults had been listening from the basement extension.A secluded spring campground follows, where a father and his friends befriended a quiet neighbor living out of a makeshift truck camper. Days later, driving out, they spotted him hanging from a tree beside his untouched campsite, a note pinned to the trunk with a buck knife — the suicide had happened at the father's favorite camping spot, the same one where he finally told his children the story years later.Next comes a twelve-year-old girl living in a backyard trailer who heard footsteps crossing the metal roof at night, always when she was alone. Months later she woke to find the trailer sweltering, the heater cranked to full blast, and fled on instinct; investigators later found the door lock tampered with and a kitchen knife hidden behind a chair beside the heating controls, where the staring neighbor had apparently crouched in wait.After the first break, a traveler in Taiwan steps into an elevator near a night market and stops on a pitch-dark, abandoned floor that shouldn't exist. The building's fourth floor — omitted from the panel entirely, in keeping with Chinese numerical superstition — had been sealed after a hair salon employee died by suicide there, and the elevator had been professionally reprogrammed to never stop on it. It sometimes does anyway, and riders report a figure in a gown moving toward the doors.Then a 2 a.m. street fight ends with a stabbing, a daughter catching her bleeding stepfather on the porch, and an answering machine message recorded at the exact time of the attack: a school friend across town, crying, describing a dream of screaming, a fight, and her friend covered in blood — in the late 1980s, long before cell phones could have carried the news.A college student renting a basement room recounts his dog growling at one corner of the room, followed by the small dirt-floored closet under the stairs creaking open on its own with deliberate slowness, leaving him frozen in the dark hallway for five full minutes.A seven-year-old girl visiting her mother's best friend watches a burned family — a mother, a teenage boy, and two younger girls — walk the house and beckon her to come with them. Years later the friend admitted the family had moved out over hauntings: baby toys scattered overnight, blankets and pillows arranged on the floor as if people had slept there.A smashed flower pot follows, found twenty feet from its shelf in the middle of a family room floor with no dirt trail, as if it had been carried and dropped straight down. Then two brothers named Jack and Tom each spend a night silently furious at the other's loud guests, only to meet in the hallway and discover the living room full of chattering old people belonged to neither of them — the room stood empty, smelling of musk.A college party flips from paranormal dread to absurdity when a bleeding, pantsless man with wild hair forces his way through the door screaming "please"; the supposed intruder turned out to be a friend of a friend on a catastrophic acid trip who had lost his pants running through a field.The block closes with a runner who caught a prospective neighbor — a man who had complimented his physique two days earlier — standing at his bedroom window at midnight, having entered the house earlier to adjust the blinds for a better view. The chase across gravel driveways ended with a written confession, a photographed license plate, and, a full year later, a knock on the door from the same man, apologizing.Out of the second break comes a Hollywood Hills doorstep in the early 1980s: a distraught woman babbling about blood, two LAPD officers who collect her within ten minutes, and then two more officers thirty minutes later — the ones actually dispatched to the call, with no record of who the first pair were or where they took her.The night crew of a 24-hour Subway describes their resident "SubGhost," blamed for disembodied conversations, crashing noises, items sliding off counters, and a new automatic paper towel dispenser that unspooled an entire roll, sheet by sheet, in an empty room.Three children watch a white figure of a man sit atop a telephone pole, grinning at them, before he stands, jumps, and vanishes before reaching the ground. Then a basement-apartment tenant describes a man watching him through the window for ten minutes, followed weeks later by an air conditioner cover pried off in the night — and a police department that could do nothing until someone actually broke in.A newspaper carrier on a rural route in 2000 describes a drenched man in a white shirt charging out of a rain-filled ditch at 2 a.m. with what looked like a hatchet in his hand; the man took his own life within the hour, and the carrier had to pound on a farmhouse door to report it because his Motorola flip phone had no signal.A bus rider chats with an oddly unsettling woman at the stop, boards an empty bus, and hears "Hey! Remember me?" from a little girl who resembles the woman exactly — on a bus the rider is certain was empty.The episode then travels to South Africa's Eastern Cape in July 2010, where a humanitarian worker and a missionary named Piet arrive at a Xhosa village to find it deserted. A naked woman covered in cuts, missing an ear, and running on all fours charged their truck, screeching and clawing at the windows as they fled. The villagers later said only that "a bad presence" had been in the village and was now gone.Gentler hauntings follow: a clock radio scraping across a desk to face a grandson and playing opera — the late grandfather's wake-up music of choice — two weeks after the funeral; a glass bowl that shattered downstairs during a sleepover and was found already swept up, its pieces gathered into another bowl on the table; and a dying grandfather whose eyes opened wide on his final breath as he smiled, looking happier than he had in years.The dread returns with a woman home alone who hears something working at her front door lock and sees two silhouettes — one at the door, one at the living room window — standing motionless, watching her watch them. They vanished before help arrived, and she found the basement window partially kicked in the next morning.A Sacramento man recounts surviving an attempted kidnapping around age nine or ten: a white van stopped beside a late-night Frisbee game, the sliding door opened, and a man in black flew out on a rigged telescoping harness operated from inside, missing his grab by inches. The three boys hid on a school roof for nearly an hour while the van circled, searching.A small-town yard sale yields a dented silver cigarette case for two dollars; months later the same elderly seller has the identical case — same dent, same brand of cigarette inside — while the original has vanished from the buyer's nightstand drawer. A man recalls childhood dreams of gripping toys hard enough to wake up holding them, including the Skeletor figure his family swore they never bought.Then a sixteen-year-old new driver and her four-year-old half-sister are stalked across town by a purple-faced man in a white pickup truck who blocked intersections, revealed a gun under his shirt, rammed their car toward oncoming traffic, and drew a finger across his throat. The older sister's gas station escape plan — coaching the four-year-old to jump out and run to the counter — ended the pursuit, though polic
If you spent too much time prompting Claude's Fable 5 before it likely goes away to subscribers in 10 days, you might have missed some AI gems.
This is a recap of the top 10 posts on Hacker News on June 10, 2026. This podcast was generated by wondercraft.ai (00:30): macOS Container MachinesOriginal post: https://news.ycombinator.com/item?id=48469658&utm_source=wondercraft_ai(01:59): Building an HTML-first site doubled our users overnightOriginal post: https://news.ycombinator.com/item?id=48475483&utm_source=wondercraft_ai(03:28): German ruling declares Google liable for false answers in AI OverviewsOriginal post: https://news.ycombinator.com/item?id=48470248&utm_source=wondercraft_ai(04:57): πFSOriginal post: https://news.ycombinator.com/item?id=48480978&utm_source=wondercraft_ai(06:27): I'm Eric Ries, author of "The Lean Startup" and new book "Incorruptible" – AMAOriginal post: https://news.ycombinator.com/item?id=48477135&utm_source=wondercraft_ai(07:56): Mercedes‑Benz starts large‑scale production of electric axial flux motorOriginal post: https://news.ycombinator.com/item?id=48472877&utm_source=wondercraft_ai(09:25): PgDog is funded and coming to a database near youOriginal post: https://news.ycombinator.com/item?id=48476466&utm_source=wondercraft_ai(10:54): AWS Bedrock to require sharing data with Anthropic for Mythos and future modelsOriginal post: https://news.ycombinator.com/item?id=48473166&utm_source=wondercraft_ai(12:24): Chrome is looking to permanently drop MV2 extensionOriginal post: https://news.ycombinator.com/item?id=48471970&utm_source=wondercraft_ai(13:53): Claude Desktop spawns 1.8 GB Hyper-V VM on every launch, even for chat-only useOriginal post: https://news.ycombinator.com/item?id=48479452&utm_source=wondercraft_aiThis is a third-party project, independent from HN and YC. Text and audio generated using AI, by wondercraft.ai. Create your own studio quality podcast with text as the only input in seconds at app.wondercraft.ai. Issues or feedback? We'd love to hear from you: team@wondercraft.ai
Vibe coding for teachers means describing what you want in plain English and letting AI write the code — no coding background required. 2021 Kentucky Teacher of the Year Donnie Piercey joins Vicki Davis to show how any teacher can build custom classroom tools that save real time. Donnie shares the small-problem-first method he used to build printable daily student task lists, auto-translate his classroom newsletter into five languages, and create self-checking games — plus the dead-simple troubleshooting trick of screenshotting the error and pasting it back to the AI. Vicki shares how she rebuilt a unit into a game that raised her eighth graders' scores five points with zero retests. In this episode, you'll learn: - What vibe coding actually is (and what it isn't) - How to pick the one small problem worth solving first - How to fix broken code without knowing how to code - Why publishing to HTML lets your tool work anywhere - How AI tools like Gemini, ChatGPT, Canva Code, and Google Apps Script fit in Full show notes, resources, and transcript: https://www.coolcatteacher.com/e940 If this episode gave you an idea, share it with a teacher friend and leave a review wherever you're listening. Sponsor: Today's show is sponsored by EF Educational Tours and their Career Readiness Tours. Lead your students on an international EF Career Readiness tour and show them what a career in fields like agriculture, hospitality, or automotive engineering could look like. Imagine your students connecting with entrepreneurs at the London School of Economics, getting a behind-the-scenes look at Toyota's manufacturing in Japan, or touring a French culinary school to see future chefs in action. If you've been trying to break through to your students and show them how to turn their career dreams into reality, browse EF's collection of Career Readiness tours at eftours.com/ready.
Most people think selling software means building an app. It doesn't. A static HTML, CSS, and JS file solves real problems for local businesses, costs nothing to build with Claude's free tier, and sells for $200 a pop with the right framing. This episode walks through the whole process — what kinds of businesses buy this, what you actually hand them, and how to price and pitch it without a portfolio or a product page.
Host Mike Rosado welcomes designer/illustrator/author Jon Contino to the Pencil Pushers podcast to discuss Contino's upbringing on Long Island, his parents' craft-driven influence, and his early path from band flyers, cassette art, and self-taught HTML to charging for creative work at 14. Contino explains how his lifelong obsession with lettering, failed graffiti attempts, Photoshop experimentation, hardcore/grunge culture, and New York's grime shaped his "organized chaos" style, later balanced by a problem-solving approach to branding inspired by figures like Paula Scher. He describes career growth from a 2005 studio and a handmade clothing brand to building Contino Studio, shifting from illustration trends into larger storytelling and branding work, including Toyota, the Tampa Bay Buccaneers, and sports. They debate commercialization of "handcrafted," carbon-copy styles, and AI's threat, emphasizing human mistakes and youth rejecting "AI slop." Contino shares his remote studio model, intense family-driven schedule, rare client friction, flexible discovery through live conversation, a move from paper to iPad/Procreate for speed, heavy use of Figma/Framer, and excitement about revitalizing Coffee Bean & Tea Leaf's brand. Host: Mike Rosado (mrcraleigh.com) (instagram.com/ekimodasor) Post Production: Max Trujillo (instagram.com/trujillomedia) Sponsors: MRC (mrcraleigh.com) and Burny Wild's (burnywilds.com)
Introducing Russell Aaron I didn't learn WordPress at a fancy college or career academy. I graduated from the University of YouTube. My internship was the Las Vegas WordPress Meetup and WordCamp Vegas. The rest I learned building mortgage company platforms, working for casinos, inside managed WordPress hosts, and at some of the best WordPress development and support shops on the planet. Show Notes For more on Russell, check out his website: https://russellenvy.com Transcript: Topher DeRosia: All right. Here we go. Hey folks. Russell Aaron: And three, two, one. Topher DeRosia: Hey folks. Welcome to Hallway Chats. I’m Topher, and I’m here with Russell Aaron. I assume I pronounced that right, because it’s not that hard, but you never know. Russell Aaron: You know, so many people call me Aaron. They’ll tag me and they go, “Thanks, Aaron.” And I’m like, “You know, it’s Russell, but it’s cool.” Topher DeRosia: Yeah, nice. All right. Well, I saw a post on LinkedIn the other day from you talking about podcasts having the same people on episodes all the time. I thought, “Oh, I gotta have that guy on my podcast.” Because then you can’t go on any other ever again, because then you’ll be that guy. Russell Aaron: Maybe. Topher DeRosia: So, I snooped a little. You live much closer to me than I expected. Have we met? Did we meet at a WordCamp? Russell Aaron: I think we met at WordCamp Ann Arbor one year. Topher DeRosia: Oh, okay. I went to a whole bunch of those. Russell Aaron: Yeah. I think I spoke 2018, something like that. Topher DeRosia: Yeah. I was probably there. Russell Aaron: Yeah. Topher DeRosia: All right. So tell me where you live, what you do, all that kind of stuff. Russell Aaron: I currently reside in Indianapolis, Indiana, and I am just freelancing as of right now. You know, I live in a pretty small town where it’s kind of old school WordPress, if you will. Anyone who is worth their salt keys will remember a day when websites were not responsive or a business has a cousin of a friend of a brother who builds websites and, “Hey, he’s working on it,” and three years later, there’s still no new website. I kind of live in a town where I’m kind of getting back to my grassroots, where I stay up late at night with my insomnia, and I will roll up to a business and I will say, “Your new website can look like this today. If you pay me this much money, I will install it today, and this is your new website.” And it’s got your updated menu, and it’s responsive, and it works on mobile, and we can connect it to AppPresser and make it an app and stuff like that. So I’m kind of reliving the glory days of what I remember WordPress to be. Topher DeRosia: I’m also freelancing right now, sort of by choice, sort of not by choice. Somebody I’m married to would rather I had regular pay and insurance. Russell Aaron: Heard that. Topher DeRosia: Are you in the same boat, or did you do this on purpose? Russell Aaron: I did this on purpose. I was not working for the man, but I was working with some people. I’m over the tiny little granular things that somebody can fire you over. Like they’re watching if your mouse moves or they’re watching if you haven’t logged in. There’s just no more trust, I feel like, in so many cases. And so I know that I can do things better on my own, and I’m going to. Topher DeRosia: I have to admit, I love the freelance life. It is pretty special. Russell Aaron: Right. It’s almost like… what’s that movie? The 40-Year-Old Virgin, where they are making a website and they’re like, “Hey, Spider-Man 3’s on in five minutes. Let’s go watch it.” Like they totally ignore their job and they just go watch this movie now. It’s kind of like that. Topher DeRosia: Yeah. Yeah. For me, it’s doing stuff with my wife. She has a day job, but it has kind of chaotic hours and not specific days of the week. And so I work when she does, which sometimes is Saturday and Sunday, and then I just don’t on Tuesday and Thursday. That’s pretty great. Russell Aaron: I’m kind of in the same boat. My wife has a wonderful job, and she is with a great group, and she does global advocacy. I mean, she just deals with people that are happy with the product, and she keeps them happy. She does lots of stuff like that. I’m kind of the same thing, where their company is now starting to get into AI, and they have so many questions, and I’m over here building things with AI and doing things like that. So I’m not exactly consulting, but my ideas are going into their company through my wife. Topher DeRosia: My wife works at a grocery store, and they have a cash machine they use in the back office that runs Linux. Russell Aaron: Oh, wow Topher DeRosia: And the IT guys had to come in and do some work on it, and she saw the screen and she’s like, “Oh, is that Linux?” And I’m like, “Who are you, and what do you know?” Super nerd. So what’s your company name? Do you have one, or is it just WP Pro Support? Russell Aaron: WP Pro Support. Topher DeRosia: WP Pro Support. Okay. Do you concentrate more on support, or do you build more? Russell Aaron: I have been doing support since 2011. I formed my very first support company, and I launched it the same day that Shane Sanderson launched Maintainn. My buddy, who you might know, John Hawkins, I was at the Vegas WordPress Meetup Group, and I had the idea in Vegas WordPress Meetup Group where there’s 70 people sitting right here behind me and they all want help. And I was like, “How do I do this?” So I built my first thing where I gave everybody free-for-life support, and they were my test group, if you will. And they helped me work out my bugs and tickets, and they helped me work out how I actually operate and do stuff like that. Then when I launched it, literally that day, John goes, “Wait, have you seen this?” And we had no idea about each other, but we literally launched them the same day. Fast forward three years down the road, I ended up working for Maintainn when it was owned by WebDevStudios. But everything I’ve done in WordPress has been support, whether I’ve worked for a mortgage company, a casino in Vegas, hosting with Liquid Web, doing stuff with NerdPress or AppPresser. Everything I’ve done is support. That’s really where my passion is because I remember what it’s like being a first timer. I think that there is a huge market potential here of people are always going to be new. I don’t care who you are. There’s always somebody new walking in the door, and there has to be a person who will sit down and say, “Come here, I’ll hold your hand.” And I am that person. I always try to look at WordPress from that lens is if a new person is looking at this today, are they going to be happy? Are they going to be confused? And I go from there. So currently today I’m transitioning away from support as we know it, where you write a ticket and then somebody on the other end is like, “Hey, I fixed your site,” or whatever. And I’m transitioning to a new product that I’m working on. So I’m going to be getting away from traditional support, but I’m still going to be doing things in the support space, if that makes sense. Topher DeRosia: Yeah, that makes sense. When I first got into WordPress, it was 2010, and custom post types were brand new. Russell Aaron: Right? Topher DeRosia: And I was out of my element with WordPress. I did not know what I was doing, but I did know PHP, and no one else knew post types yet. So when it comes to that, I was on an equal footing, and that was my way in. That was my leverage. I made a lot of money in the early days just building custom post types. Russell Aaron: Custom post types and single-posttype.php or whatever. Yeah. Topher DeRosia: So I was a competent PHP guy who didn’t know WordPress. And I feel like we’re in kind of the same transition space right now with AI, where we have tons of competent WordPressers who don’t really know AI yet. I think there’s a great space for that, teaching our friends, teaching everybody we’ve known for 10 years in WordPress. You know what I mean? Russell Aaron: I do. That’s one of the things that I really love about WordPress is that… let’s take the new 7.0 that just came out, I think it re-leveled the playing field. Before this came out, there were people that were ahead of others when it comes to patterns or blocks or the command palette and stuff like that. But now I think with this, we’re back to an even playing field because every… I mean, not exactly. There’s still some people who know AI a lot better than others, but you’re always five minutes ahead of somebody and five minutes behind somebody else. Topher DeRosia: Oh, yeah. Russell Aaron: But I do think that with 7.0, a new level playing field has come out. And now is the time to start learning, or you got to wait until 7.1 comes out where that new level playing field comes out. But that’s what I love about WordPress is that it continues to happen. Like you said, CPTs. I still love CPTs. I think they’re one of my favorite things. I look at all of these features, you know, page builders, another time when the playing field was leveled again. Now you learn page builders and then shortcodes and then this and then that. I think that’s the one gift that WordPress keeps giving is that you might be out of date six months from now, but then 7.1 comes out and you’re caught right back up. Topher DeRosia: Right. Yeah. And while you’re five minutes ahead, you quick do a WordCamp talk. Russell Aaron: Yes. Yeah. Topher DeRosia: For that long, you know more than other people, right? Russell Aaron: At least it’s on video, right? Topher DeRosia: Right. I was an expert for a minute and a half. Russell Aaron: That was my 15 minutes of fame. Topher DeRosia: What is your WordCamp life like these days? When was the last one you went to? Russell Aaron: The last one I went to was in Vegas, 2018. It was at the Plaza Hotel, which I worked at. When John was putting that together, in Vegas we had a wonderful space, and it was called The Innevation Center, and it was at a data facility called Switch. And they donated so much to us, and we are so grateful to them. And then they kind of had a change in their policy where they weren’t doing things, and then they overpriced how much it would cost to hold events and stuff like that. I was working at a hotel, and so we had this giant convention space, if you will. And so because I was able to pull some strings, we got a great, great discount, all food paid for. I mean, all of it. So that was my last WordCamp. The after party was on top of a pool deck, and there was pickleball courts, and there was a pool, and there was an open bar. I mean, it was rad. That was my last one. I have kids now. My kids are seven and eight and so my WordPress travels have slowed. No, I’m sorry. I take it back. WordCamp US last year was my last one, where we went scorched earth. That’s what I call it. I call it WordCamp scorched earth. Topher DeRosia: I was there for that one. I used to go to a lot every year. Go to- Russell Aaron: Five, six? Topher DeRosia: Five and 10. But since COVID, I think maybe just US every year. It’s weird to just go to one. Russell Aaron: It is. And just US, it’s almost like we used to have what I used to call regional events, where I lived in Vegas, I would hit up WordCamp Orange County, then I’d hit up San Diego, then we’d hit up LA, and then we’d make our way up to Portland, and then maybe if San Francisco did one, and then Phoenix. I did all my regional stuff. And then every once in a while I would venture… I mean, I love WordCamp Minneapolis. Love the people up there. Love so much about that event. Used to do that a lot. What’s the one in Ohio that I used to go to? Topher DeRosia: In the teens, there were five in Ohio. And being in Michigan, I used to just cruise down there. Russell Aaron: It’s a three-hour, three-and-a-half-hour drive, huh? Topher DeRosia: Yeah. Russell Aaron: About that. Yeah. Topher DeRosia: At the time, I was working for a company that was paying me to go to WordCamps. I had to make the case for each one, but it was a really simple case for all the Ohio ones because I didn’t need a plane ticket. I just drive over there. It’s like five in Ohio. There was Ann Arbor, there was Detroit, there was Grand Rapids, there was Chicago. I mean, there was almost 10 WordCamps within a three-hour drive of me. Russell Aaron: That’s beautiful. Topher DeRosia: It’s just not there anymore. Russell Aaron: I was very fortunate to work for companies like WebDevStudios, where I could tell them, “Hey, I got into WordCamp Minneapolis. I’m going to speak there.” And because I’m speaking there, they would reimburse me X amount of dollars for something, and then they would sponsor the WordCamp, and then they would make a thing out of it. I mean, I was very fortunate in being able to do that. Then I worked with a really great company called NerdPress, and they are a fantastic group of people that do the same thing. And then I ventured out into different straits, and it was very much different. I’ll say that much. Topher DeRosia: Yeah. Those are good times. Russell Aaron: It’s almost like… the way that I put it is it’s like we all graduated. We all did our four years of college, we all graduated, and now we went to our temp jobs or we went to our internships. Like the band broke up. Topher DeRosia: Yep. Yeah, it is a lot like that. I have seen generations of WordPressers. There was all the crew before 2010 that were downloading zip files and hacking themes to even get them to run. Then there was after 2010, and custom post types were new and stuff. And then there’s the whole Gutenberg generation that never experienced all that crazy theme stuff. Russell Aaron: I mean, you tell people that child themes were so new that people didn’t even grasp the concept of a child theme, and today it’s so baked in. It’s not even something that people think about. It’s just you install this and the child theme, and it’s a thing. But I remember writing those by hand. Topher DeRosia: Yeah. No kidding. Then to a certain extent, not even having child themes anymore because nothing is stored on the file system. Russell Aaron: I love it. I love it. In my very first WordCamp talk in Vegas 2012, I made a prediction that everything was powered by the theme. Everything used to… I mean, that’s as far as I go back is every template was the same. It was left column, right sidebar, header, and every page, whether you liked it or not, looked like a blog post. And it wasn’t full-width, responsive. I remember a lot of that. And then corporate themes came out, and then cupcake themes came out, then lawn company themes came out, and then the rise of Envato and stuff like that. That’s a good name for a band, The Rise of Envato. Topher DeRosia: I’d go see them. Russell Aaron: But all that stuff comes out. And then you look at it now and it’s like, that seems so far away. I still remember the day that I learned about child themes, and I’ve never forgotten that. And I think, coming back full circle, that’s why I stay in this beginner support space because I’m kind of keeping that nostalgia around, I guess. Topher DeRosia: Yeah. There’s a lot of joy in watching people’s eyes light up when they get it. Russell Aaron: That’s the best part is just telling people what’s possible. When they’re frustrated with something and you go, “Oh, hey, Gravity Forms can do that.” And they’re like, “Wait, what?” And I’m like, “Yeah.” And they can also do… And I just start naming stuff. And I show all 50 extensions that they have and they’re just like, “Wait, what?” And I’m like, “Yeah.” I’m like, “This starts getting radical when you’re into it.” Topher DeRosia: There’s something I miss from old WordPress that I don’t see in modern WordPress. It might not be a thing. And that is dramatic new styling with a theme the instant you install it. My wife is not a computer person and does not care about computers. She loves design stuff. There was a time we used Winamp. Russell Aaron: Wow. Topher DeRosia: And she loved getting skins for Winamp. And she would download 30 in a day and try them all out. And then when I set her up for the blog the first time and showed her the theme repo on .org, this is in 2011, she would literally spend a day just downloading theme after theme after theme. Russell Aaron: Same way. Topher DeRosia: And you just install it and poof, your site looks amazingly different. These days, I mean, you install something like Kadence or GeneratePress or Ollie or any of them, really, and it’s kind of a blank canvas. Russell Aaron: It’s very minimalist. It’s very minimalist. Topher DeRosia: I miss the ability to say, “I feel like making a change today,” and two minutes later, your site looks completely different because you’re using… Russell Aaron: Couldn’t agree more. Couldn’t agree more. I mean, I look back at old pictures from when I would host the meetup group in Vegas, and there’s pictures of me talking, and then on the screen behind me is my old site, and it was this old layout. I bought the theme from Envato because I was just fascinated with it. It was everything that I wanted it to look like. But same thing is now when you change your theme from this one to that one, that dark grunge kind of thing is gone, and now you’ve got this bootstrap-looking thing or whatever. I agree with you. I think that comes from my days of being in MySpace. That’s how I got started with all this. So you could change your MySpace template like that, and I think that’s where it comes from, at least for me. Topher DeRosia: I haven’t even looked into it. Can you make a Gutenberg-based blog theme that has a very striking look and just release it? And then, I don’t know, just release a whole bunch of them like in the old days? Theme shops had 35 themes for sale, and they all looked different because they were all totally different themes. Russell Aaron: I remember there was a day on Envato where it was the same theme, it was just rebranded. So it was like theme name 1.0, and it was called Atlas. And then it’s the same theme but in orange, and now it’s 1.2, and it’s called Dungeon or something. And then we have 1.3 again. Same theme, same framework, but each version was named something different. It made that developer look like they had five different products instead of just one over and over. Now you look at something like a page builder, and it’s like, “We’ve got 500 different templates in one thing.” I can’t do that. I think that’s too much for me. Topher DeRosia: It’s like the days of the CSS Zen Garden. Russell Aaron: Right. Topher DeRosia: HTML is the same, CSS changes. Before I used WordPress, I built my own blog system. Russell Aaron: Oh, wow. Topher DeRosia: It never got super advanced, but I used it for 10 years. One of the things you can do in your HTML is register alternate stylesheets. It’s the same tag, it’s just an alternate word in there. And then in Firefox, at least, you can go under “view Page Style”, and they would all be listed there, and you can just choose different themes. I figured out the JavaScript, even though I didn’t know JavaScript. I figured out the JavaScript to make a little dropdown box in my sidebar so my visitors could say, “Oh, I want to change my theme here.” I never figured out how to do that in WordPress because everything was so tied to style.css. I didn’t know how to make a different one be the main one. But that’s something else I miss in WordPress is the ability to just so dramatically and dynamically change your design because your content is structured so well. Russell Aaron: You know, not only that, but I really liked the websites where there was a demo, and then it gave you a basic username. The username was demo, the password was demo. But then the one thing I never figured out was how every 24 hours the site would just reset. So somebody can go in there and they could do whatever they wanted to do. They could create their own pages. They could create their own blog posts. And for 24 hours, there was a page called Russell’s Awesome. But then after 24 hours, it would just reset. I always thought that was so cool, but I could never figure out how to do that. Topher DeRosia: Oh, yeah. And everybody was editing all at the same time, within that 24-hour period. Russell Aaron: I have since restructured my website. I use the block theme from WebDevStudios. I kind of feel like that’s where I got my education from. I was somebody who kind of dabbled around in WordPress, and then when I went to go work with them for three years, they had a set of standards that I couldn’t even fathom to begin with. But then as we built things and I saw how their machine works, how their business revolves, I was like, “You know, for me, this is the way that I like to do things, is the way that they like to do things.” And so my new website… I mean, not new website, but it’s my new theme, I actually had AI build it for me. I had Claude. I was using… It’s by ThemeIsle. Neve. I was using Neve, one of my favorite themes. Love them. So I was using that, and then my site was kind of all over the place. It was an “I’ll teach you how to do this”. That’s kind of the main focus of my site is I will jump on a call with you, and whatever questions you have, I’ll sit here for five hours with you if you want. I will teach you and until you get it. But then I also had this section about band names that were just… earlier when we were talking about the rise of Envato, you know, like I would have a section on my blog where you could create a new band name and then I had all these random blog posts. And so my website was kind of like this potluck, if you will, just like this random stuff. And I was like, you know, I want to be doing something else. I think my website needs to change. And I have those old blog posts still, but they’re hidden. So now with my new theme, I had AI look at my old site and say, this is what I think we should do. I picked out some colors and over like five days, I had it build me five different HTML pages, like completely different, you know? And then I started giving AI and I said like, “Okay, I want to look like this.” And then I was like, well, okay, I like this and I like this, but I also like this from this other site.” So I started feeding it information and like when the HTML came out, I had 12 different templates. I had my blog posts, I had my archive, but I had everything built in HTML. And the cool thing about the WDS block theme is that it serves everything as an HTML page. So I literally just took AI and said, “Take these HTML pages, bake them into how this theme does it,” and bam, my site came up. I had it done in maybe two days. Topher DeRosia: Wow. Russell Aaron: And then after that, I had it take all of those HTML pages and create me patterns. So now I can go in, and when I go into my full site editor, I can go to patterns, I have all my homepage patterns, my blog patterns, I sliced everything up, and they’re all WordPress native blocks. So I can literally go in and change the coloring on any page I want instead of having to edit the HTML or anything. And now that I have that, I feel this sense of freedom where I’m not worrying about an update coming tomorrow, if my update is gonna break or I don’t have to read a changelog that is not specific anymore. I can’t stress how much I love not having to read changelogs or the lack of changelogs. I mean, I’m fully happy with how things have come out. And over time, I’m gonna keep fine-tuning it, but I’m pretty much where I’m at right now. With all of this new technology that’s come out, I’ve really kind of found my love again for WordPress. I was kind of in a slump where I just wasn’t really doing anything. Now I take my son and we’ll drive down to Louisville, Kentucky. He rides BMX. So while he’s racing, I will literally have Claude Code open on my computer and I will log into the Claude app on my phone and I can keep sitting there having the same conversation. So this new thing that I’m building, I can still do it while I’m sitting there watching him race or while I’m doing something else. I was just like, this is fantastic. And then my wife will drive home and I’ll just sit there and I talk into my phone, I literally put the microphone on and I’ll be like, “You know, I don’t like that. And here’s my thoughts about this.” And you know, my phone dictates all of that and then I send it to my computer through the app and it just keeps spinning things up. Then by the time I get home, I have a new version that I can demo or I have a new version that I can test. I mean, I am just so fascinated by it. Topher DeRosia: That’s cool. Were we at WebDev at the same time? Russel Aaron: I don’t think so. Topher DeRosia: I was there just over three years ago. Russel Aaron: I was there 2015 through 2018. Topher DeRosia: Oh, yeah. I came much later. I was only there for like two months. Russell Aaron: Oh, wow. Sometimes that’s the way it goes. Topher DeRosia: Yeah. They were gonna get a big contract that hired a bunch of people and two months later didn’t get the contract and let us all go. Russell Aaron: As much as I hate that, that also taught me that the people that do great work or the people that show up every day and are putting in more than they’re getting out, those are usually the people that stay in companies like that. That really changed my work ethic. I used to be somebody who wanted to be not lazy, but I didn’t wanna be pressed for time or having to go, go, go and having to be on all the time. Now, I’m the opposite. Now, I’m like, now that I’ve done that, I kind of earn for that stretch for a little bit. I mean, you were just saying that how you’ve transitioned to where you are. I was watching a Barstool Sports interview with a guy who runs a pizza shop in… it’s either New Jersey or New York. The guy’s only open Wednesday, Thursday, Friday, Saturday. And he’s only open nine to six or something like that. And he built that business… well, it’s been in his family for like 60 years or something. He has one of the last original pizza ovens ever. But anyways, the point is, is that he lives at the pizza place, that’s where his entire life is, but he built the business around his life. I’m doing the same thing where if I wanna literally go jump on my bike right now and go for a two-mile ride, I’m gonna go do that. And I don’t have to feel like, hey, you’re not logged in and we’re not tracking your mouse. Like what’s happening? How come you’re not on Slack? You know what I mean? I’m not tied down to that. And I can’t stress that enough of like, that is where I wanna be. Topher DeRosia: Yeah. Yeah, it is a good life. We are at about the time to wrap it up. Okay. So I’m gonna do that. Where do you hang out online? Russel Aaron: Where do I hang out online? Topher DeRosia: Are you in any common WordPress Slacks? Russel Aaron: I’m on the main WordPress Slack sometimes. I tend to watch more than I do involve anymore. A long time ago, I used to be very vocal and I used to be not afraid to walk in to a room guns blazing. With the big cultural shift that happened in WordPress, I tend to just sit back now and be more self-reserved. So I post on my website, russellenvy.com. I’m on LinkedIn. I’ve been utilizing Reddit a lot too. I think for me, Reddit is a place where I kind of disagree with the fact that you can hide behind a pseudonym, but I do like the brutal honesty that people will have because they are hiding behind something and they will say, dude, this flat out sucks. Or they’ll be like, Hey, this is great, but it would be cool if, or somebody can be like, “Hey, that already exists. You’re not doing anything new.” I do like that. Because it kind of not puts me in my place, but it shows me either how connected or disconnected I am to what I think I’m doing. And so Reddit is a very great place. I mean, everything is russellenvy.com except for Twitter or X, whatever you want to call it. Topher DeRosia: All right, cool. Russel Aaron: Where do you hang out at? Topher DeRosia: I am in probably 40 slacks, but the vast majority of them, I don’t look at. I’m there so that someone can ping me. I’m in a couple of slacks in India. Okay. I’m in the WordPress Italian community Slack. Russel Aaron: That’s interesting. Topher DeRosia: Post status make, of course there’s a hero press Slack. I have my own company Slack, my local meetup has a Slack. There’s just a lot of them. I wouldn’t say I’m super active on any of them. I just occasionally interact with somebody. I use my own company Slack to invite my clients in when we talk there. Russel Aaron: Right. Do you find yourself reading things more than, you know… from the outsider looking in, I post a lot and it looks like I post a lot… I mean, especially on LinkedIn, but I’m always consuming more than I’m posting. Do you find yourself doing that? Like where you’re… maybe not keeping up with the trades anymore, but like, you know… I used to read maybe 1,500 blog posts a week and then… what was that service where you could like save…? I used to have a service where you could save articles and then that way, late at night, I would just read, you know, maybe 10 or 15 of them a night. But now I look at things like Reddit where I see… I just look at somebody who’s going on there and asking for help. Again, it’s a standard WordPress person that, hey, I’m new to this, I don’t know how, and I’m looking at it and I’m just like, how can we make that better? That’s kind of where I’m at these days. Topher DeRosia: I don’t read a whole lot in Slack. It really is for my convenience. I’m pretty active with my RSS reader. I follow a lot of stuff. Russell Aaron: Oh, wow. Topher DeRosia: Because I don’t wanna go chase it all down all over the internet. So, you know, there’s that. I’m on LinkedIn a fair amount, Facebook a little bit. I’m on Mastodon and Blue Sky mostly just to post stuff. It’s funny, I have more followers… No, let me say it this way. Mastodon, I have the fewest followers, but the most engagement from those followers. Russell Aaron: Isn’t that interesting? Topher DeRosia: Yeah, I’ll post something and I’ll get some favorites or reposts or whatever. Blue Sky, I get almost nothing at all, despite the fact that I have like a thousand followers there. Russell Aaron: But Blue Sky is a community that is fast-moving. I almost compare it to anything Meta has, which is you can post today right now and in three minutes you’re 785 posts down. That’s what I really love about Reddit is that I posted something about this AI team that I’m building that I give away for free on GitHub, and so for like five days, I was the number two post on that subreddit. And the volume that I saw from that. I mean, Reddit really loves human writing. If you go in there, you post something that somewhat seemingly might suggest that you had AI do anything with it, they will just downvote it. But if you write original and you write from the heart and stuff, like your stuff skyrockets there. I’ve learned a lot from Reddit because of that. Topher DeRosia: That’s really cool. Russell Aaron: It’s interesting. Topher DeRosia: Yeah. All right, well, thanks for chatting with me. Russell Aaron: Thank you for the time. Topher DeRosia: And now you can’t be on anybody else’s podcast. Russell Aaron: I’m actually starting my own, sir. Topher DeRosia: Are you? All right. Russell Aaron: I have, like you said, the reason why we started this is because you saw something from me that says, “I’m tired of the indie circuit,” if you will. I put out a LinkedIn post, I don’t know, maybe a month ago at this point and I asked people if they wanted to be on a show. So I have WP Roundtable. I got that from Kyle Mahler, a person who I love in WordPress more than I can express. One of the best people on the planet, I feel like. I was thinking about starting that up again, because we don’t have WP Watercooler anymore. We don’t have anything like that. That’s kind of where I got my start from. But again, I also identify that that’s kind of the problem is that every Monday or Friday I was on a show and I was one of the people that you would see constantly. And so I was sitting there thinking and I was like, what doesn’t the space have? What kind of show do I wanna watch? Because I don’t watch shows when they come out, do you? Topher DeRosia: No. Russell Aaron: I always watch them maybe four weeks down the road at like 2:30 in the morning when I have nothing going on. And by that point, the information is almost stale. I mean, the way that anything works these days. And there’s a few that I might watch maybe within 48 hours of coming out, but at this point, there is something… a new idea that myself and… the guy’s actually an automatician. And so it’s actually kind of interesting because we don’t wanna say anything that would put him in a position to where he’s saying something bad about the company he works for, but I’m also the person where I get to say something to the person who works at Automattic to maybe incite some change. So we are working on something like that, but it’s not going to be an interview show. It is not going to be something where you tune it out or you put it on a 2.5 playback speed just to get through it. You know what I mean? And that’s really what the emphasis of my post was about is that so many of the interviews go that way. Topher DeRosia: Yeah. Are you familiar with wppodcasts.com? Russell Aaron: Yes. Topher DeRosia: Okay, good. So when you get it started up, submit it there. Russell Aaron: That’s a place. I’m very fascinated by Gary Vaynerchuk. Are you familiar with Gary V? Topher DeRosia: No. Russell Aaron: I watch something Gary V every day. That guy makes me feel like I’m lazy every single day, but he is also one of the people that says like, “Hey, you’re 40, you’re still just a baby.” A lot of people feel like I should be two kids, a house, marriage, this, that, and because I’m not, I’m behind the ball. And he’s one person that’s like, “Listen, you’re still a kid.” And he’s like, “You’re 40, I’m 40, and you have 10 years until you’re 50.” And even then you’re still so young to where you can generate something again and from 50 to 60, you can now do. That kind of mentality really moved me around. Why I bring that up is, I’m trying not to post on the same places that everybody else is. I wanna find that new venture. Substack is a great one. And they also have a way to release podcast episodes through them. So they can actually be your entire engine. So like you don’t have to host them on different places and stuff like that. So I’m looking for different plays like that. Topher DeRosia: All right, cool. Well, I look forward to hearing about it when it comes out. I’m sure you’ll post on LinkedIn. Russell Aaron: Yes, yeah. Topher DeRosia: All right. All right then, well, I will maybe find you on Slack or Reddit or someplace. Russell Aaron: Slack, Reddit, LinkedIn. Either way, please keep in touch. First of all, it’s great to see somebody familiar in the space. It’s great. I mean, just talking about the old days, I could sit here and do it forever. Topher DeRosia: All right, I’ll see ya. Russell Aaron: Have a good one. Topher DeRosia: All right, so that was the end of the podcast. If you could send me a headshot. And yep, that’s the one. Cool. And any links you want in the liner notes. Russell Aaron: Cool. Topher DeRosia: And two or three sentences about you and what you do and whatnot. Russell Aaron: Cool. I noticed that you… are you trying to revive Hallway Chats? Or is it something that when you just find something interesting, you’re like, hey, I’ll go do that. Topher DeRosia: That’s it right there. Russell Aaron: Okay. Sure, sure. Topher DeRosia: There was a time when it was a weekly podcast and now it’s a whenever I feel like it podcast. Russell Aaron: I love it. I think that’s the biggest reason why I’m trying to do something different is I really dislike watching a podcast. The first thing they do is they come on and they go, “Hey, welcome to WP whatever. Hey, sorry we didn’t post this week. I was bit…” If you are gonna say you’re gonna post every Wednesday at one, that’s on you. But I do not like when things start off with an apology. Like just get to it. Because I’m not watching it Wednesday at one. I mean, unless you’re Joe Rogan, or unless you are somebody who has a huge following that people will watch you live because it’s important. Otherwise, it’s just consumable stuff, you know? Topher DeRosia: Yeah. For years, I posted it Heropress weekly on Wednesday without fail. I would ignore my family to go get it done. Then I was talking to Morton Rand Hendrickson. You know him? Russell Aaron: Uh-huh. Topher DeRosia: Yeah, he’s a huge fan of Heropress. And I said to him, “Do you read every week?” He’s like, “Oh no, not at all.” He’s like, “Oh, I thought you really liked it.” And he said, “Oh, I love it. But I don’t have time to read every week.” Every few months I’ll get depressed about the WordPress community and I’ll go read 10 essays. And then one time I was at WordCamp Ann Arbor, probably the same one you were at and Josepha came to me and said that… she was kind of a sounding board for employees that come to her and said, “Listen, I’ve been working support all day and people suck and I’m depressed and I hate life.” And she would just listen for a while and then at the end they would say, “Okay, I’m gonna go read a bunch of Heropress and I’ll feel better.” And it really changed my perspective of what I was making. I wasn’t making a weekly publication. I was making an archive, a collection to be used as a tool, a library. Russell Aaron: I’m gonna say this poorly, but it’s almost like you are creating a support help hotline where it’s like, if you’re on the verge of blowing up your website, please call this number. We’ll talk you down from it. It’s almost like you’re building that. Topher DeRosia: That’s funny. Russell Aaron: That’s interesting. And then now you’re just selective about it or you’re so far- Topher DeRosia: I’m less aggressive about finding essayists and less insistent that they get it to me by a certain time. Like I would find somebody and say, listen, I need it by Sunday on this date. And they were like, “Okay.” And that worked for a while. Russell Aaron: Oh, before, before. Okay. Topher DeRosia: Yeah. But now I’ll find somebody… No, I don’t go looking as often. Russell Aaron: You’ll maybe find something that somebody wrote and you’ll be like, “Hey, are you interested in doing this?” Topher DeRosia: Yes. And I don’t find people as often. I used to find my people on Twitter and I’m not on there anymore. Russell Aaron: Like by personal choice? Topher DeRosia: Yeah. Russell Aaron: Okay. Topher DeRosia: I just left Twitter. Russell Aaron: Oh, wow. You feel like your life improved? Topher DeRosia: Yes and no. Russell Aaron: Okay. Topher DeRosia: I feel the loss of what Twitter was. And it’s not there anymore. It’s just gone. Russell Aaron: Especially around WordCamp and stuff like that. That used to have to be the place that you’d be on, you know? Topher DeRosia: The Twitter I loved doesn’t exist anymore. And so, yeah, I feel that loss. Russell Aaron: I need a t-shirt that says that. Topher DeRosia: Yeah. Wow. I’m in the process of making a printable store. Printable? Printful. Printful store. Russell Aaron: Cool. Topher DeRosia: With Woo, to make a video with. I need to make a bunch of products. Maybe I’ll make one of those. Russell Aaron: It’s interesting. Wow. You just flat-out left X. Do you feel like with Heropress, it was… and again, this is why I made that post, is that people almost see it like they can make the rounds. And it’s like, well, I haven’t gone there yet. And so they’re gonna submit something to you because they’re gonna get some press out of it. And it’s not so much what’s best for your brand or it’s not best for your website. They just see it as, well, I’m gonna get some exposure there. Do you feel like it used to be that? Topher DeRosia: No. I’ve gotten maybe two or three submissions ever like that. And a couple of them, I was able to say, “No, that’s not what we’re about. It’s this other thing, what Heropress is actually about.” And they’re like, “Oh, well, okay, that’d be great.” And they do that. And maybe one or two people have said, “I built this great company and everyone should come use my company.” Like, no, not so much. Russell Aaron: Interesting. Topher DeRosia: And that’s the end of it. Russell Aaron: I remember back in, I wanna say like 2013, people used to call each other out and be like, why are you giving the same speech at WordCamp Miami, WordCamp Minneapolis, WordCamp San Diego. And that’s kind of where I was at with that same LinkedIn post. It’s like, I really, really enjoy watching Matt Cromwell’s show, but the guy that he just had on also was on Jonathan Denwood and was also on this one. It was also on, I was like, I’ve already seen this. Maybe I get three more percent information that wasn’t in that last, or because Matt knows a little bit more about personal stuff in WordPress or building a business, he might have some more insight there, but it’s like, I’ve already heard this and I’m kind of already over it. And that’s kind of where I was at is you don’t have to just say, I’m gonna do this one and that’s it. But it’s almost like, you’re making yourself not… what’s the word. Not credible because you’re going around and saying the same thing and it’s just, you’re not doing anything different than a blog post could have done. Topher DeRosia: You know what I mean? I don’t feel too bad about repeating WordCamp talks because, especially at small camps, because a lot of people are just gonna go to their local camp and never go to another one. And unless they cruise.tv, they’re not gonna see it. I struggle a little bit with podcasts because I’ve been asked a lot over the last 10 years to come on a podcast and talk about the story of WordPress. And it’s the same story every time, you know? And so, I’ll try to mix it up a little bit, give different information that I’ve never given before, that sort of thing. But it is something I think about and struggle with a little bit. Russell Aaron: What do you struggle with about it? Topher DeRosia: I don’t wanna just say the same thing over and over again. You know, I don’t want people to go, oh, Topher’s on another podcast episode. Oh, I’ve heard this story. I don’t need to be on this episode. Fortunately, it’s been around long enough that I can give a brief synopsis of the beginning and talk about stuff that’s happened in the last couple of years. Russell Aaron: Right. Topher DeRosia: Which is gonna be really different from the podcast episode I was on in 2020. Russell Aaron: You know? Right. Topher DeRosia: It’s an interesting dilemma when you have one story to tell and everybody wants you to tell it. How do you deal with that? Russell Aaron: Well, I’ve noticed that too. It is like, you know, I’ll watch [Insert Famous Name Here], and they have a podcast, and they’re interviewing, again, [Insert Famous Name Here], and that person was also just on That Famous Name and That Famous Name. I actually saw somebody, it’s like almost a year ago, and they were just like, “Do you want me just to say this so your show has this speech in it or are you genuinely asking me?” Because, you know, like you want this story so you can post it on your social media. But I’ve already given that story 15 different times because they wanted it for their own, you know? And it’s almost going that way where I kind of respect it in a way because you don’t want to post other people’s content. But I also feel like I’m tired of saying the same shit over and over again. It’s interesting, man. Topher DeRosia: Yeah, that’s a dilemma. Russell Aaron: So you’re just like kicking back and… are you building something for you that you think is gonna scale or are you trying to get away from WordPress? That’s kind of where I’m at right now. Topher DeRosia: Yes and no. I have always wanted to… I’ve always been better with people than code. I’m a life coach. Russell Aaron: Yeah. I did not know that about you. Topher DeRosia: I love talking to the client more than coding. I love helping people learn things. And so those skills could be anywhere in WordPress, but also could be anywhere outside of WordPress. So I’m looking for those jobs and they are not out there. Russell Aaron: Right. Topher DeRosia: So here we are. Russell Aaron: I’m to the point now where my son, he’s eight, but he races BMX, like actual bikes and stuff. And so there’s a college here in Indianapolis and it’s one of the best cycling schools in the country. And there’s like five Olympians that practice every Tuesday and Thursday and they’re right in our back door. These are people that have a great social following, but they don’t post very well. They have a brand name, but they don’t have a website. So I’m noticing that every new space that I go into, it’s kind of like I get to jump back into WordPress again, where it’s like, hey, I just built a website for this BMX track in Louisville, Kentucky. It’s one of the best tracks in the country by everybody that has ever raced in a sport, they all vote that it’s one of the best, but they don’t have a website period. I just went through this where they have a guy, he’s their treasurer and he’s like, “Well, I’m an AI software guy.” And I’m like, “Well, how come you don’t have a website?” And he’s like, “Well…” And I’m like, “Listen, I submitted a new version of a we… literally, I uploaded it to my Russell website or to my Russell Envy site and I just put it in a sub-folder and I was like, “Your website could look like this today.” I was like, “For free. I don’t want anything from you. No free anything.” I was like, “I want to donate this to you because I want to grow the sport.” And the guy’s like, “I wanted to build it and React.” And I’m like, “Well, why didn’t you?” And the guy’s like, “Uh.” And I’m like, “I have free hosting for life from WPEngine.” And I was like, “I won’t charge you guys ever. I will host a site. I have free with AppPresser. I’ll build you guys an app where you guys can send push notifications.” And the guy’s like, “Well, I want to have a lot of control and say over it.” And I was just like, “All right, you know what?” And then I built my own. Now I own a domain all about their BMX track and now they’re calling me going, “We should have went with you.” I’m to the point now where I’m nice. And then it’s just like, “Dude, I’m 10,000 miles over you and I’m going to go this way.” Liquid Web did that to me. Liquid Web brought me in and they were like, “We’re going to…” I was supposed to be the OG stellar WP. They brought me in, I was hiring all my friends and I was bringing in people and we were building something. And then they called me and they were like, “Well, you can either be a level two support person or you could just not work here.” And I was like, “Well, I don’t work here anymore.” And they were like, “Well, wait, hang on.” And I literally hit “click” and I have never logged on since. Topher DeRosia: That’s funny. Russell Aaron: I’m in that same boat where, you know, I don’t have to work for you. You know what I mean? Like, fuck, I’m 40. I should be doing something on my own anyway. I kind of wish I had… what was WP 101? Sean did that for all those years. I wish I would have done that. Or every week, I should have had some YouTube about talking about something and maybe I could have monetized that, but I’m not behind the ball. I let the ball slip is what I feel like. Topher DeRosia: It’s not too late to start. I picked that up when Sean, quit and I’ve got a YouTube channel with a bunch of stuff on it. I published one today. Russell Aaron: Oh wow. It’s just interesting things that you think about, or is it like educational, like tutorials? Topher DeRosia: It’s educational tutorials, but stuff that I find interesting. Like today I made a desktop wallpaper for WordCamp Europe. Russell Aaron: Nice. Topher DeRosia: And I did it by going to their webpage in my browser and using the console to hack the HTML and CSS until it looked like a screen, a wallpaper. Russell Aaron: That’s fucking cool. Topher DeRosia: So I published it right before I’d started talking to you, like minutes before that. And it has three views. Russell Aaron: Woohoo. Topher DeRosia: But a couple of weeks ago I did one called fun and games in the terminal. And it’s how to play Tetris in the terminal and how to make a choo-choo train go across your screen when you type LS wrong. And it has 784 views right now. Russell Aaron: That’s awesome. Topher DeRosia: I did one on how to brighten a photo. I did a series. I’m working on a series called Topher learns how, or I talk to people who know how to do things that I really should know how to do, but don’t. I talked to Scott Kingsley Clark about pods, which has been around forever, but I’ve never used. I talked to Donata about Termageddon, because I know it’s important, but I have stayed away because I don’t understand and it’s scary. Russell Aaron: Termageddon. I’ve never heard that. Topher DeRosia: Oh. You know the little cookie consent things, privacy policies and whatnot? Russell Aaron: Yeah. Topher DeRosia: So when you sign up with term again, you pay a surprisingly low monthly fee and they have a human get on the phone with you and talk through your requirements of where you live, your legal stuff. Like, are you in Europe? Are you in California? Where are you? Where are your customers, your viewers? Then you drop in a short code for your privacy code and for the cookies and they keep them up to date based on how the laws change. So you don’t have to pay attention to, Oh, did California make some crazy new law about cookies? What do I need to do to update my site? It’s really, really great. So I did an interview with her. Russell Aaron: $12 a month or $119 a year. Topher DeRosia: Yeah. Russell Aaron: What is the point of having a privacy policy if you don’t pay extra for limiting your liability? Wow. That’s amazing. Topher DeRosia: It is. Russell Aaron: That’s someone just thinking outside the box. Topher DeRosia: Yeah. I have a couple of videos where I was given an account at a hosting company that I’ve never used and videoed logging in for the first time and getting to a website. Russell Aaron: Oh, wow. Just from first login to setting everything up to now you have something production. Wow. Topher DeRosia: Yeah. Specifically not reading the docs. Russell Aaron: Oh, just trying to brute force your way through it. Topher DeRosia: Yeah. Russell Aaron: That’s smart, dude. Topher DeRosia: It’s partly about… well, they may have wonderful docs. It may be super easy to do if you read all the docs. I don’t want to read the docs. Russell Aaron: Me neither. Topher DeRosia: Clickety clickety click, I have a website. So I did GreenGeeks. I did honesthosting.io. I did X cloud. So that’s the kind of stuff I’m doing. Russell Aaron: That’s interesting. That is something that, that Gary V talks about a lot is that it used to have to be where you are this WordPress brand and you do just this and all your videos could only be about that. Anytime you stepped outside the box, people were like, “Why am I watching this?” And today now we’re to finally to where my website would probably actually thrive is it’s so random. It’s just something out of my head and one thing can skyrocket and it’s like hitting the jackpot, you know? That’s interesting. Topher DeRosia: Another thing I did is I made a site called topher.how and because I realized I had never really made stuff in my own channel. I’ve been blogging for decades, making videos, WinningWP. I have over a hundred videos on WinningWP. Russell Aaron: WinningWP? Topher DeRosia: Yeah. Russell Aaron: Did you start that when Charlie Sheen started doing Winning? Topher DeRosia: No, no, no, no. But I was thinking, boy, I’d love to have all this stuff on my own website, but I don’t want to go find it all and copy paste posts. And then I realized nearly every place I’ve ever made content has RSS for their authors. Russell Aaron: Yeah. Topher DeRosia: And so I found the sites, found my author RSS feed and started piping them into WP all import. And now topher.how has all my content from the last 15 years on a dozen different sites, doesn’t more than a dozen different sites, all my videos, all my posts, everything on wordpress.tv, all that stuff. So it’s kind of a portfolio. Yeah, so you can go to topher.how and see all my stuff. Russell Aaron: That was actually one thing that I was really proud of was that my entire WordPress journey is documented on somebody else’s project. So, like you go to WPwatercooler and my resume, what is great about it is that it is not me who can edit those videos, it is not me who can master them. Those words are there. Those words are me. You want to know my qualifications in WordPress, there’s all my shit. For me, I was like, “That’s actually pretty sick. You know what I mean?” Topher DeRosia: Yeah. Russell Aaron: Wow. Topher.how. Oh, dude, do you know who Jeffrey Zinn is? Topher DeRosia: No. Russell Aaron: Oh God. Him and Brandon Dove they have Pixel Jar. Have you ever heard of Pixel Jar? Topher DeRosia: Maybe. Russell Aaron: They’re big West coasters. I’ll tell you that much. He just wrote me, “He literally just said, dude, how do you find the time to write so much on LinkedIn? I enjoy all your stuff, but mostly I’m blown away by the volume.” Topher DeRosia: Nice. Russell Aaron: I’m going to write him back and just tell him the truth. But you know, it’s all thought man. Interesting. Topher, I’ve had a lot of fun. Am I taking up your time? Topher DeRosia: I should get back to work. Russell Aaron: All right, sir. Have a good one. Topher DeRosia: All right. I’ll see ya. Russell Aaron: Bye. Topher DeRosia: Bye.
I have been with the internet from the very beginning, learning how to make primitive HTML 1.0 web sites all the way back in 1994, to publishing one of the most-visited end times prophecy sites in the world, Now The End Begins. During all that time, I have watched at the internet has inserted itself deeper and deeper into our daily lives, to the point where every aspect of our lives are now run through it. So it is a tad shocking, albeit not surprising, to see AI bots swooping in to now take control of the whole thing. To what end? To the time of the prophets and the Days of Noah.“And that no man might buy or sell, save he that had the mark, or the name of the beast, or the number of his name.” Revelation 13:17 (KJB)On this episode of the Prophecy News Podcast, Cloudflare says that automated bot traffic has now passed human web traffic, with bots accounting for roughly 57.4% to 57.5% of HTTP requests across selected websites, compared with about 42.5% to 42.6% from humans. This is not merely about the old search-engine crawlers indexing websites for Google, Bing, or other platforms. The new wave is being driven by AI agents, scrapers, automated browsers, commercial bots, and machine-to-machine traffic operating at a scale human users cannot match. Cloudflare CEO Matthew Prince said this shift happened faster than he expected, after previously projecting that bots would overtake human traffic closer to 2027. The spiritual application is obvious. Man built the internet thinking he was creating the ultimate human communication system, but it is rapidly becoming a machine-driven environment where automated intelligence increasingly mediates what people see, read, buy, believe, and trust. That is not a neutral development. It is part of the accelerating end-times infrastructure of control, surveillance, deception, and counterfeit knowledge. What we are watching is not simply a tech trend. It is the continued transformation of the internet from a human communications network into an automated control grid, where AI systems do the searching, filtering, summarizing, recommending, suppressing, ranking, and eventually transacting. The bots are no longer just visiting the web, they're running it.
Having that first response from the server to users browsers be, ya know, full of good, useful, renderable HTML is certainly better than an empty . You can feel it and see it in the filmstrip view of the site loading. Not to mention you need it for at least things like tags if you want your URLs to "unfurl" properly on social sites. Stephen and Chris jump on the podcast to discuss this journey for us as it relates to Next.js. We got it "for free" for our Ruby on Rails pages, but as we're slowly changing frameworks over the years, we've got new challenges, and some gray-hair inducing bugs. We started on Next.js' "page router" and made changes to our Apollo Cache setup to support SSR. Then, over time, moved to the "app router" and did lots more work getting ready getting the most complex page on our site, the 2.0 editor, completely SSRd. That meant getting rid of using things like localStorage for anything view related and fighting bugs related to React somehow mounting itself to the wrong root. Time Jumps
**To sign up for the VAMP Webinar, June 16 at 1pm ET:https://events.zoom.us/ev/AjeqbDavKTXXc6iR8Z6Sbr8ttRf-9pqHa4fj_vccOfo1dwgNt6sG~AnY80C-qT5FYf6tPvk9UKHiJqkeUb_76qCOKNJdretWRhD6K3Ps2OwBmPwIn this solo episode of Fraudology, Karisse Hendrick breaks down a potpourri of recent fraud news stories that are shaking up both the retail and banking sectors. Karisse exposes how organized crime rings are shifting their tactics to outsmart even the tightest security frameworks, highlighting why continuous adaptation is the only defense in a rapidly evolving threat landscape.The conversation explores the mechanics of a highly devious new retail scam targeting major retailers through manipulated HTML price-matching. Karisse provides an inside look at how these groups leverage local code manipulation on personal devices to walk away with hundreds of dollars in real store credit per hit, effectively dodging security measures previously put in place to halt bulk gift card theft.We also explore the "hot topics" dominating the fraud landscape today:The Power and Price of AI Cybersecurity: How major US banks are scrambling to patch thousands of IT vulnerabilities exposed by Anthropic's new preview model, Mythos, which can stitch together low-risk flaws into serious, exploitable threats.The Reality of AI Replacement Plans: Why CEOs are facing unexpected hurdles with corporate layoffs, balancing the spiraling token costs of running AI agents against the irreplaceable institutional knowledge of human teams.Biometric Exfiltration from Selfies: The startling reality of "scissor-hand" or peace sign poses in photos, where modern high-resolution cameras and AI tools allow fraudsters to reconstruct permanent fingerprint ridges.The Scale vs. Quality Shift in Phishing: How AI bots are allowing bad actors to simultaneously launch highly personalized bank impersonation attacks against small community banks and regional credit unions, overwhelming their baseline operational capacities.Additionally, Karisse dives into the strategic logistics behind these multi-state fraud sprees, detailing how criminals use encrypted messaging apps and overseas reshippers to launder their proceeds. We break down the connection between retail fraud and elder tech support scams, revealing how stolen or victim-funded gift cards feed directly into high-end electronic purchases. Finally, we examine how deep-web dumps of dead credit card data are weaponized by scammers to accurately identify a consumer's specific financial institution before they ever make a call.
Talk Python To Me - Python conversations for passionate developers
Your documentation has two audiences now - humans reading the rendered HTML, and AI agents trying to make sense of your library. Rich Iannone and Michael Chow from Posit are back on Talk Python with a brand new Python documentation tool called Great Docs that takes both seriously. Rich is the creator of Great Tables, and before that the R package GT, the man has a serious eye for design, and he's pointed that energy at the Python docs ecosystem. We'll talk about how Great Docs spins up a polished site in three commands, why every page ships as Markdown for your favorite LLM, how it leans on Quarto for executable code blocks and tabbed install sections, and where it lands against Sphinx, MkDocs, and Zensical. Plus, you'll meet Tablin. Here we go. Episode sponsors Sentry Error Monitoring, Code talkpython26 Temporal Talk Python Courses Links from the show Guests Michael Chow: github.com Rich lannone: github.com Python Web Security with OWASP Top 10 and Agentic AI Course: talkpython.fm Great Docs: posit-dev.github.io/great-docs Great Tables: posit-dev.github.io GT Episode: talkpython.fm Sphinx: www.sphinx-doc.org mkdocs: www.mkdocs.org Zensical: zensical.org Hugo: gohugo.io Ghost: ghost.org Rs pkgdown: pkgdown.r-lib.org Quarto: quarto.org quickstart: posit-dev.github.io llms.txt file: llmstxt.org llms.txt: talkpython.fm mcp: talkpython.fm cli: talkpython.fm Watch this episode on YouTube: youtube.com Episode #549 deep-dive: talkpython.fm/549 Episode transcripts: talkpython.fm Theme Song: Developer Rap
The Agents #005, Our AI is Hiring! Would You Work for One? And Are Autonomous Agents ... Safe? Welcome to The Agents, where SaaStr's CEO and Founder, Jason Lemkin and Chief AI Officer, Amelia LeRutte share the latest each week on running a company with more agents than humans. It costs $257 a month to run two AI VPs. Jason and Amelia open the books on what 10K (AI VP of Marketing) and QB (AI VP of Customer Success) actually cost to operate, and the number shocked both of them. Most of the heavy lifting is API calls to Salesforce, Bizzabo, and Marketo, which are basically free. The Postgres storage costs pennies. And 95% of the AI calls run on OpenAI Mini at less than a penny each. The fully burdened cost with Clerk, 11 Labs, and Salesforce overhead might hit $500-800/month, but the soft cost of human time dwarfs all of it. Then 10K gets asked point blank: are you a VP of Marketing? Its answer is no, not yet. It says it replaced the bottom half of the marketing org, the analyst, the ops coordinator, the junior content marketer, and a sliver of the VP job. But it's honest about what it can't do: strategy, cross-functional politics, crisis response, hiring. Amelia points out that 10K's current job description is exactly what her job was when she started at SaaStr as Director of Demand Gen. It took her years to get to CAIO. 10K might get there faster. And SaaStr is putting its money where its mouth is: they're hiring a human marketer whose primary manager would be 10K. Not a thought experiment, a real job posting. Would you take a job reporting to an AI? Then the safety question gets real. Amelia is talking to agents via WhisperFlow while walking around a 40-acre event site during SaaStr Annual load-in, and the production crew started asking her to relay their questions because 10K and QB answer in seconds with correct data. But when QB autonomously emailed 83 sponsors at 12:20am with fully customized check-in emails, Amelia admits she hesitated before letting it rip. Each email was unique to the sponsor, showing exactly what they still owed, their registration codes, and outstanding tasks. The result: fewer inbound questions the next day and more sponsors using the QB chatbot directly. That's an autonomous agent acting on behalf of your company in the middle of the night. Jason and Amelia also tackle the Postgres vs. Salesforce debate that listeners keep asking about. Short answer: not happening for them. Too much history, too many third-party agents optimized around Salesforce, and they're actually consolidating more tools onto the platform, not fewer. They killed Marketo and moved to Marketing Cloud. Plus they built a newsletter auto-builder that replaced a $4K/year tool called Bee. 10K uses Sonnet to force rank articles, builds the HTML, inserts ads, and sends it. Human on the loop, not in it.
Scott and Wes are joined by Jonny Burger, creator of Remotion, to talk about the explosion of programmatic video, going from 125k to 800k installs per day, and how AI and a new HTML-in-Canvas Chrome spec are changing the game. They dig into monetization, the wild world of video slop, motion graphics workflows, and the new Media Bunny tool. Show Notes 00:00 Welcome to Syntax! Remotion has skills! 02:20 Monetization Strategies and Sustainability Remotion Pro 04:40 The Impact of AI on Video Creation 07:46 User Demographics and Use Cases 09:49 The Future of Video Editing Workflows 13:14 HTML in Canvas: A Game Changer 16:17 Technical Challenges and Innovations 18:44 Brought to you by Sentry.io 19:09 The Future of Remotion and Community Feedback 22:59 Rendering CSS Animations and Performance Optimization 27:05 The Underworld of Video Slop 29:12 Transition to Media Bunny remotion.dev/docs/mediabunny/ 33:50 Motion Graphics Workflow 39:42 Sick Picks + Shameless Plugs Sick Picks Jonny: ENTTEC DMX to USB Interface Hit us up on Socials! Syntax: X Instagram Tiktok LinkedIn Threads Wes: X Instagram Tiktok LinkedIn Threads Scott: X Instagram Tiktok LinkedIn Threads Randy: X Instagram YouTube Threads
It's not just Recall: Security vulnerabilities that require you to sign into an account on your PC are not necessarily vulnerabilities. Also, Windows 11 gets its first big feature updates in this week's Patch Tuesday releases. Snapseed 4.0 comes to Android/iOS, and Claude FM is great for relaxing or getting coding/work done. Plus, the Helium browser has emerged as a favorite with 2 notable caveats: No online settings sync and no mobile client. Windows 25H2/24H2: Xbox Mode, Agents on the Taskbar, more 26H1: Smart App Control improvements, other things we saw previously (26H1 is like the stable version of Canary, it seems) Microsoft used a new Mythos-like model called MDASH to find vulnerabilities this month, so expect the numbers of fixed bugs to jump in coming months A low-latency profile for Windows will let it optimize for app/UI launch performance just like mobile platforms already do New builds across most channels with two major changes: Touchpad improvements in Experimental and free upgrade path to Pro for education users in Experimental Beta. A new threat emerges Google announces Googlebook, an Android-based laptop platform with Google Intelligence Some morning-after thoughts, including Microsoft promising AI and that Copilot will be the new Start, while Google delivers AI and is remaking the laptop as an intelligent device AI Microsoft Edge gets big AI and productivity updates on desktop and mobile An Anthropic engineer argues that AI should use HTML for output, not Markdown. He's right. About that 4 GB Gemini Nano model that Chrome secretly downloads OpenAI brings Codex to Google Chrome Security A Bitlocker concern emerges Microsoft Edge loads all saved passwords into plain text when it launches, Microsoft says this is as intended Mozilla patched 423 vulnerabilities in Firefox during April, most courtesy of Anthropic Mythos 465 million Amazon customers have enrolled in passkeys Xbox & gaming Xbox Insider Program: New build for console with previously announced new boot animation, tiered Gamerscore badges, new filters in Game Library Forza Horizon 6 leaks on Steam, those who play it early will be banned until the sun swallows the earth Discord Nitro now has an Xbox Game Pass Starter Edition perk Mojang will host a special MINECRAFT LIVE event on May 30 Sony sold just 1.5 million PS5s in most recent quarter, its lowest number yet Nintendo sold just 2.49 million Switch 2s in quarter, lowers annual estimates Supreme Court gives Apple the
It's not just Recall: Security vulnerabilities that require you to sign into an account on your PC are not necessarily vulnerabilities. Also, Windows 11 gets its first big feature updates in this week's Patch Tuesday releases. Snapseed 4.0 comes to Android/iOS, and Claude FM is great for relaxing or getting coding/work done. Plus, the Helium browser has emerged as a favorite with 2 notable caveats: No online settings sync and no mobile client. Windows 25H2/24H2: Xbox Mode, Agents on the Taskbar, more 26H1: Smart App Control improvements, other things we saw previously (26H1 is like the stable version of Canary, it seems) Microsoft used a new Mythos-like model called MDASH to find vulnerabilities this month, so expect the numbers of fixed bugs to jump in coming months A low-latency profile for Windows will let it optimize for app/UI launch performance just like mobile platforms already do New builds across most channels with two major changes: Touchpad improvements in Experimental and free upgrade path to Pro for education users in Experimental Beta. A new threat emerges Google announces Googlebook, an Android-based laptop platform with Google Intelligence Some morning-after thoughts, including Microsoft promising AI and that Copilot will be the new Start, while Google delivers AI and is remaking the laptop as an intelligent device AI Microsoft Edge gets big AI and productivity updates on desktop and mobile An Anthropic engineer argues that AI should use HTML for output, not Markdown. He's right. About that 4 GB Gemini Nano model that Chrome secretly downloads OpenAI brings Codex to Google Chrome Security A Bitlocker concern emerges Microsoft Edge loads all saved passwords into plain text when it launches, Microsoft says this is as intended Mozilla patched 423 vulnerabilities in Firefox during April, most courtesy of Anthropic Mythos 465 million Amazon customers have enrolled in passkeys Xbox & gaming Xbox Insider Program: New build for console with previously announced new boot animation, tiered Gamerscore badges, new filters in Game Library Forza Horizon 6 leaks on Steam, those who play it early will be banned until the sun swallows the earth Discord Nitro now has an Xbox Game Pass Starter Edition perk Mojang will host a special MINECRAFT LIVE event on May 30 Sony sold just 1.5 million PS5s in most recent quarter, its lowest number yet Nintendo sold just 2.49 million Switch 2s in quarter, lowers annual estimates Supreme Court gives Apple the
Get started building your tiny AI Agent business with Genspark Claw: https://startup-ideas-pod.link/genspark_ In this solo episode, I share seven tiny, cash-flowing startup ideas you can build with AI in just a few prompts. I walk through how to use Genspark Claw, Genspark's new in-the-cloud agent product running Sonnet 4.6, and demonstrate two ideas I have already built (a dead domain flipper and a local restaurant liquidation broker), build a third idea live on camera (a hiring-signal cold outreach machine), and hand you a five-step framework for generating your own ideas. The goal is simple: give you the creative juices, the framework, and the practical know-how to ship a $200-$1,500/day business with AI as your employee. Timestamps 00:00 – Intro 01:28 – Idea 1: The Dead Domain Flipper 06:19 – Idea 2: Local Restaurant Liquidation Broker 11:03 – Idea 3: Hiring-Signal Cold Outreach Machine (building live) 14:30 – Prevent Sleep, Heartbeat, and Treating Genspark Claw Like an Employee 15:52 – Skills, Local File Access, and What Else Genspark Claw Can Do 17:24 – Reviewing the 14 Personalized Cold Emails It Wrote 20:35 – More Ideas: Buy-or-Build Memos, Dead Product Hunt SEO, Forgotten Apps 24:18 – Framework for finding ideas: Public Data, Neglected Assets, Clear Buyer 26:33 – What Else Comes With Genspark AI Works Base 4.0 Key Points Tiny, boring, cash-flowing ideas beat billion-dollar ideas when you want to ship this month. GenClaw plus Slack turns Claude Sonnet 4.6 into an always-on AI employee for around $25/month. The repeatable pattern is: messy feed → mispriced asset → trigger event → obvious buyer → liquidity point. Three hunting lenses: places of constant change, things people ignore, and assets with clear urgency and spread. Talking to your agent in plain English ("strip the HTML entities, make the budget $2,500") replaces most engineering work. Selling agents with outcomes is the new SaaS, and shifts the model from per-seat pricing to outcome-based pricing. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ #Genspark and #WorkWithGenspark FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/
Scott and Wes chat all things agent skills for web developers, sharing their favorites for everything from CSS animations and HTML generation to logo extraction, marketing copy, and video creation. Whether you're just getting started with AI-powered development or looking to level up your workflow, this episode is packed with practical skills you can put to use today. Show Notes 00:00 Welcome to Syntax! 01:33 Hot Tip Skill 05:55 CSS Motion Systems 08:17 Agent Browser Skill 09:30 HTML Skill 12:01 Extract Logos Skill 13:34 Dex Task Skill 14:50 Remotion and Hyper Frames Skills Syntax Episode 550 with Remotion 16:22 Discussion on AI and Design Skills 18:50 Marketing Skills and Copywriting 23:01 Final Thoughts and Resources 24:10 Brought to you by Sentry.io Sentry Skills Hit us up on Socials! Syntax: X Instagram Tiktok LinkedIn Threads Wes: X Instagram Tiktok LinkedIn Threads Scott: X Instagram Tiktok LinkedIn Threads Randy: X Instagram YouTube Threads
The AI Breakdown: Daily Artificial Intelligence News and Discussions
As agents become a bigger part of how people work, the format of the handoff starts to matter. NLW explores the debate over Markdown versus HTML, why the argument is really about a deeper shift from producing final outputs to staging the conditions for agents to produce them, and what that means for the emerging skill of agent management. In the headlines: Anthropic weighs a massive pre-IPO raise, Cerebras IPO demand surges, TSMC hits capacity constraints, Apple signs a preliminary chipmaking deal with Intel, household data centers get tested, and OpenAI launches a new Chrome plugin for Codex.Source essay: https://x.com/trq212/status/2052809885763747935April AI Usage Pulse Survey: https://tally.so/r/LZEyGySee previous results: https://pulse.aidailybrief.ai/Check out the new AI Executive Catch-Up Program from AIDB Training: https://aiexecutivecatchup.com/Also registering for Cohort 3: http://enterpriseclaw.ai/Brought to you by:KPMG – Agentic AI is powering a potential $3 trillion productivity shift, and KPMG's new paper, Agentic AI Untangled, gives leaders a clear framework to decide whether to build, buy, or borrow—download it at www.kpmg.us/NavigateGranola - The AI notepad for people in back-to-back meetings. 100% off your first 3 months with code AIDAILY at http://granola.ai/aidailyMercury - Modern banking for business and now personal accounts. Learn more at https://mercury.com/personal-bankingZenflow Work - Agents for knowledge work - https://zenflow.free/Drata - The agentic trust management platform - https://drata.com/Blitzy - Want to accelerate enterprise software development velocity by 5x? https://blitzy.com/AssemblyAI - The best way to build Voice AI apps - https://www.assemblyai.com/briefRobots & Pencils - Cloud-native AI solutions that power results https://robotsandpencils.com/The AI Daily Brief helps you understand the most important news and discussions in AI. Subscribe to the podcast version of The AI Daily Brief wherever you listen: https://pod.link/1680633614Our Newsletter is BACK: https://aidailybrief.beehiiv.com/Interested in sponsoring the show? sponsors@aidailybrief.ai
Get started building your tiny AI Agent business with Genspark Claw: https://startup-ideas-pod.link/genspark_ In this solo episode, I share seven tiny, cash-flowing startup ideas you can build with AI in just a few prompts. I walk through how to use Genspark Claw, Genspark's new in-the-cloud agent product running Sonnet 4.6, and demonstrate two ideas I have already built (a dead domain flipper and a local restaurant liquidation broker), build a third idea live on camera (a hiring-signal cold outreach machine), and hand you a five-step framework for generating your own ideas. The goal is simple: give you the creative juices, the framework, and the practical know-how to ship a $200-$1,500/day business with AI as your employee. Timestamps 00:00 – Intro 01:28 – Idea 1: The Dead Domain Flipper 06:19 – Idea 2: Local Restaurant Liquidation Broker 11:03 – Idea 3: Hiring-Signal Cold Outreach Machine (building live) 14:30 – Prevent Sleep, Heartbeat, and Treating Genspark Claw Like an Employee 15:52 – Skills, Local File Access, and What Else Genspark Claw Can Do 17:24 – Reviewing the 14 Personalized Cold Emails It Wrote 20:35 – More Ideas: Buy-or-Build Memos, Dead Product Hunt SEO, Forgotten Apps 24:18 – Framework for finding ideas: Public Data, Neglected Assets, Clear Buyer 26:33 – What Else Comes With Genspark AI Works Base 4.0 Key Points Tiny, boring, cash-flowing ideas beat billion-dollar ideas when you want to ship this month. GenClaw plus Slack turns Claude Sonnet 4.6 into an always-on AI employee for around $25/month. The repeatable pattern is: messy feed → mispriced asset → trigger event → obvious buyer → liquidity point. Three hunting lenses: places of constant change, things people ignore, and assets with clear urgency and spread. Talking to your agent in plain English ("strip the HTML entities, make the budget $2,500") replaces most engineering work. Selling agents with outcomes is the new SaaS, and shifts the model from per-seat pricing to outcome-based pricing. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ #Genspark and #WorkWithGenspark FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/