Podcast appearances and mentions of Seth Godin

ai chatgpt reset pivot scarlett johansson seth godin dip double down mohan knownwell david dewolf

Play Episode Listen Later Nov 4, 2025 16:40

This week, Jen and Pete noodle on the question, what if every week was Shark Week (i.e. what if we stopped tying conventional constraints to enjoying the things we love or want to accomplish)?Specifically, in this episode Jen and Pete talk about:Why might we link certain constraints to tasks we want to accomplish?How might we commit to our goals in non-traditional ways?What is Jen going to do more of, regardless of the time of year? And Pete?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).

598. Turn Your Energy Into a Career Superpower

Be It Till You See It

Play Episode Listen Later Nov 4, 2025 41:05 Transcription Available

Executive leadership coach and former environmental lawyer Danielle Droitsch spent decades chasing titles before realizing fulfillment comes from what energizes you most—helping others reach their potential. In this episode, she and Lesley explore how identifying your superpowers can reignite passion in your current role without a career overhaul. Discover why tracking energy leads to clarity, how to “job craft” for more joy and impact, and why action—not overthinking—is the real confidence builder.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:How Danielle's career pivot revealed her true superpowers.How to spot your superpowers by tracking what energizes you.Why most people mistake learned skills for natural strengths.How the 20% rule can transform job satisfaction and focus.What happens when you overuse your strengths and feel drained.Why “job crafting” lets you reshape your role without quitting your job.Episode References/Links:Time For Well-Being Website - https://www.time4wellbeing.comCareer Clarity Journey: Define Your Career Path - https://mailchi.mp/7b47af821797/3jwkmtvr4yStop Second Guessing Your Next Career Move (Free Training) - https://exclusive.time4wellbeing.comDanielle Droitsch on LinkedIn - https://www.linkedin.com/in/danielledroitschThe Big Leap by Gay Hendricks - https://a.co/d/8qEawaVBright Side Up by Amy Spencer - https://a.co/d/c5gcIbRGuest Bio:Danielle Droitsch is an executive leadership and career clarity coach with 30 years of experience in managing, directing, and leading. She is a trained lawyer who spent several decades working in the environmental law and policy space (and continues that work) while focusing most of her time on helping mid- to senior-level professionals level up so they can love their work and create positive impact wherever they go. Danielle works with people who want to love their work and feel passionate and driven by what they do but don't believe they are on the right path yet. Her approach centers on uncovering and discovering each person's superpowers and strengths. She believes we all focus too much on our skills and knowledge and forget that the secret sauce to life and fulfillment lies in our talents. If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Danielle Droitsch 0:00 Whatever you can do to minimize the stuff that's draining you, but you're basically paying attention to what energizes you. And chances are that the things that energize you are actually the things you're really good at, and that's where your actual career growth happens. So there's a correlation between things that bring you energy, so you feel more fulfilled at work, and it happens to be the places where you are that's your superpowers. Lesley Logan 0:24 Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 1:07 All right, Be It babe. This is great, this interview, this episode, this whole thing has me lit up. And also, like afterwards, our guest today and I were just chatting, and I, she is just such a bright light and such as her superpower comes through this whole episode, and I can say that having talked to her before this episode, after this episode, and so we're actually talking about that. And I think it's really interesting, some of you might be like, oh, I don't have any superpowers, we talked about that too. We also talked about how you can start to find it, and how the ease of leaning into that can actually change your life, and it changed Danielle's life. So Danielle Droitsch is our guest today. She's an executive coach. She all she used to be an environmental lawyer, and so I'm just like putting that out there, because I think it's so interesting how we can so easily put ourselves in a box or in a track and think that we can't change it's too late for us. We just got to push through. No. The answer is no. There's support out there for you. There's help out there, and there's free resources for you. So here is Danielle Droitsch. Lesley Logan 2:09 All right, Be It babe. This is really fun. I recently got to meet our guest today, and I was so excited talking to her, and then Brad got involved, and we just started chatting about life. And you know, it's going to be a great guest, if like, you can be fast friends. So, Danielle Droitsch, can you tell everyone who you are and what you rock at? Danielle Droitsch 2:24 Hello. I'm so excited to chat with you today. So my name is Danielle Droitsch. I am Zooming in from Salt Lake City, Utah, but from the Washington, DC area. And I am an executive and leadership coach, and I'm all about superpowers. So I'm excited to dive in with you about that today.Lesley Logan 2:43 Oh my gosh, I love it. And like, what a big transition, like DC to Salt Lake. No offense to Salt Lake. It's so beautiful. But like lots of people to spread out, not so many people.Danielle Droitsch 2:55 It was quite it was quite a transition. I'm here to support my aging parents, but yeah, so like, parts of DC I'm happy to leave behind, and very love the outdoors here. And you know, we are part of a small enclave of progressive people that are, you know, trying to do good in the world. Lesley Logan 3:15 I love it. I love it so much. Okay, so you said you're an executive coach and you are a big fan of superpowers. Is this what you went to school for? Like, is this something we can get a degree in? How do we get here?Danielle Droitsch 3:28 No, I totally, like, it was just such a, so I'm basically trained as a lawyer. So I went and had many years of doing what I thought I should do, what success I thought looked like did what my parents thought I should do. And I mean, I still love that I did part of that journey. But what happened was, I was 25 years into my career, working at a major organization, I was a manager, and I just had a wall, and that's when I had this big transformation of, well, if this is it, if this is my career, then, hmm, I don't know. This doesn't quite feel like it. That's not what it was I had aspired to. I was really looking to feel fulfilled. And so I went on this long journey, we could talk about it, but a journey where I eventually figured out that I was not putting my superpowers to work at all, and it wasn't until I figured them out that I figured out that my pathway, that's not true for everyone, but my pathway was not to be a manager and a lawyer and all of that. It was a completely different pathway, but I never would have known it until I figured out my secret sauce.Lesley Logan 4:44 Oh my gosh. I think, like so many of us, can resonate, you know, there's a certain there's a certain group of, especially women, who are, like, definitely told, like, do all these things, check all these boxes, and then you will feel fulfilled. And then we check all the boxes, and we're like, exhausted, check. Fulfilled, what does that mean?Danielle Droitsch 5:05 What does that even mean? Exactly. It's like, it sounds like a great word, but that's the thing you could and then you spend time searching and searching and searching, and we kind of look in all the wrong places. We look on LinkedIn, like, what did that person do? What did my neighbor do? Maybe I need to travel more, maybe I need more money, maybe I need whatever, you know, and we just, we kind of keep trying all these different things on I did, I mean, I was all over the map for years, like I was like, okay, maybe I won't work on this issue. I'll work on that issue. Or maybe I should do this, you know, role at my organization. Or, you know, there were certain things I tried that really, really worked. Meditation was something I tried, and it's been in my life ever since, exercise, same. But there's other things I tried that were like, absolutely no go's. And I remember talking to you and Brad about this, but a lot of what I was trying was like, around mission, like, purpose. And I was like, oh, I should volunteer here, and I should do that. And I actually figured out that spending time on passion wasn't the answer. I'm not at all about, let's not do passionate things. But it, you know, fast forward, it took me, like, three years to figure it out. I felt like, oh my God, like, how many, how much time is this gonna take? And I finally figured out that the answer was had to do with what I was naturally good at. And that's what I mean when I say superpower.Lesley Logan 6:30 Okay, thank you for defining that. Because I actually think that, like, think we even talked about this, but like, I sometimes think that, like, figuring out your purpose or your passion is like, such a heavy lift. It's like, because it kind of feels like there's no going back, like, once I figured this out, that's it, you know, and then you're like, but I haven't even tried trampoline yet. I don't know. It almost, I think some people have a hard time because it could feel limiting, like, once you figured out, also, there's so much pressure, and then, and then what? And then it has to make me money, which I disagree with. I don't think it really does, but I really I want to just go back to like, what you're naturally good at. This, this is something that I think is really hard for people to recognize, because we think it comes so easy to us. So why would it even be worthy? Why would it even be worthwhile? Why would it be valuable?Danielle Droitsch 7:19 Yes, oh my gosh, you just sort of nailed it. And this is, this is when I work with my clients. It's like the, one of the first things I work with my clients on, regardless of what problem or issue or challenge they have, is we start with, where are your superpowers? And that's because they don't know.Lesley Logan 7:40 Yes (inaudible) I already have 10 listeners going, I don't have any superpowers. I was gifted. None of those. My sister has them all.Danielle Droitsch 7:50 My sister would say that she would be like, I have no superpowers. And I've been spent I've spent all these years saying, yes, you do, but it is so natural. They are so natural, they're so innate, they are hidden to you. So if there's one thing that people are listening to right now, I can promise you that you actually unless you've gone through the exercise of actually figuring out your superpowers, you do not likely know them. And I'm telling this to the people who are like, oh, I know my strengths, and they'll say things like, I'm strategic (inaudible) and I'm a great communicator, and I'm like, that's, I mean, that's, that's like a that's like a tiny, tiny, tiny, little bit of a strength. It's really about your innate ability to create impact, and it doesn't have to do with a skill that's different. A skill is learned, like trampoline. You know, you can learn, you can learn word processing, and you can learn, you know, how to put out a podcast, and you can learn lots of like project management. I'm sure people on this call could say, oh, yeah, I can do all those things. That's not your secret sauce. Your secret sauce is in how you create impact in the world, and I didn't know it, and it was only in my 40s that I was actually able to figure out, oh my gosh, like I have been all wrong. I've been focused all this time on my skills and my knowledge, and thought that's how we're success, not saying you don't need skills and knowledge. I mean, for sure, but my fulfillment, my growth, my career directory, my clarity about who I am as a person, everything kind of comes back to that, and it takes a little bit of work, but you can figure it out. And I promise you, that's where you start to feel the energy that helps you feel aligned.Lesley Logan 9:37 Okay, I'm really in because, like so at this household, we're big fans of like string finders. We make all of our anybody we're gonna hire, we want to know what they're like, naturally inclined to do because I'm not going to put someone who is not detail oriented on on my on my assistant team. I am not detail oriented. Everyone who works with me needs to figure it out. But I also agree that, like some of those things that were strong at work are not necessarily things that we were innately born with. We kind of, like, learned them, skilled them over time, and, like, kind of really lean into those things. I also think that a lot of people busy themselves with all the things they're not good at, so they get the feedback at work that they're not a great communicator, and they take all these communicating classes, and they're like, working on these week that that's gonna make you feel so far away from your superpower. Because, like, at least, at least going into the strength skills you have, at least can feel good, at least feel accomplished, but maybe not fulfilled. So I guess, can we talk about, like, how we figure it out? I mean, obviously we need you, but like, can we talk about, like, a little bit of, like, what are some signs we have a superpower, or that we're working with it, or working what do we got?Danielle Droitsch 10:49 Yeah, it is, I mean, and, you know, I definitely encourage taking things like strengths assessments, because they'll just give you some bread crumbs. It doesn't say how you specifically are good, because these assessments can only take it so far, but it gives you some indications. And I did want to, like, quickly jump on this whole idea of weaknesses, because we are trained from like, itty bitty to focus on our weaknesses. Like the minute you come home with a C or even a D on your report card. Your parents are like, on you, they're like, you gotta move it up. You gotta move it up. And we're even doing that to our own kids. Like, now, I've kind of been reprogrammed for my own kid. It's, it's fine. We all when you're learning in school, it's good to build that basic skills. But when you're getting to, you know, your career, and especially in your middle or later in your career, you kind of have already have a lot of skills and knowledge. And so we have a lot of people who are like, oh, I got to figure this out and taking courses. And, you know, I don't, I don't disparage that. I'm all the time like, sure, constantly grow, but your actual growth edge, in terms of your full potential, whether you're thinking personally or you're thinking professionally, is not found in fixing weaknesses, period. We know this from the research. So what we want to do is we want to lean into a strength, and so the strength is not a skill. So I'll use myself as an example. I had a lot of skills in the legal space, in the policy space, and I would try to learn and take some continuing education. And I prided myself on, oh, I knew the latest and whatever is going on the law, and people would give me some feedback on that. So I think, oh, that's what I needed to do. But what was I doing around the office. I had a team. I would meet with them, I would learn about their lives. I cared about their growth. I spent time thinking, okay, how can we make this person better at what they do? And I never gave credence to that part of my role. I was just so focused on more knowledge and more information, and really all around me, I had been the person who actually is really good at helping another person in my office and eventually in my coaching business, help them actually really cultivate their own potential, and that's through conversation and through encouragement and through a whole bunch of like stuff that I would have ever given any sort of like value to I was like, doesn't everybody do that? No, not everybody (inaudible).Lesley Logan 13:30 Doesn't everybody get to know people? Doesn't ever, no, people don't, actually. You're right, I know, but to the point it's something so natural to you. Of course, I want to get to know this person. Of course, I want to hear what their goals are. Of course, wouldn't that be the thing a team leader does is, like, figure out how to help them out. Oh, this is so cool, this is so great.Danielle Droitsch 13:41 Yeah, so you don't so I didn't know that. I was like, literally, I mean, I was always helping my friends out, helping my family out, helping my colleagues out, and I was obsessed with becoming a better, whatever knowledge person in the legal space. And I wasn't really growing in that space. I was okay, but I wasn't extraordinary. And I remember there was a there was a time later in my early my coaching career, where somebody came to me and they after a coaching session, and they were like, you're amazing. You're so good at what you do. I had never heard that kind of feedback when I was in my profession. Never. No one ever came to me at work and said, You are the most amazing lawyer. I was like, you know, got some good reviews, but like, my when I noticed that actually I was I had leaned in to this part of me that I had kind of treated as not very valuable. I was like, Oh, you're just miss relationship person. Well, guess what? That's it. It's relationships, it's cultivation, it's all of that stuff. And so then suddenly I get the feedback that's where your superpower is. So it does take a little bit of time to figure out it's a great practice. And the key way to know your strengths is when you feel energy, you need to follow the energy. Anytime I ever, you know, connected with someone and sort of help them out. I was getting energy from that when I was trying to figure out a legal issue, I wasn't it wasn't even draining me. It was just bah, that's it. So you that's the place where you need to go. Is the energy that is a clue to your superpowers. And it's not just relationship strengths. There's all these different kind of strengths, but at the end of the day, it's when you feel energy and when you notice that you lose time. Lesley Logan 15:31 Yeah, I agree with that. In Gay Hendricks' book, there's a chapter on the big leap. And I remember reading the book going this chapter makes no sense. Why is this chapter in this book. Like, why is there a whole chapter on Einstein Time and Newtonian time? Like, why is this here? And it took me, like, the fifth read. I was like, going through it, and I was like, oh, my god, this is what the book's all about. And the idea is, like, when we are really in the thing that we are meant to do that, like, we're just, it's just innately part of us. You can bend time. Time can expand. You can get so much out of it. You you can get lost in time. Time flies by. It's not like, my god, it's been seven minutes, okay, we're still here, you know, like, it's this whole it's kind of amazing. And so I think that's what a great sign everyone can take away is just to start tracking, like, what part of my day do I feel more energized, or the time flew by? Like, what was I doing? Just, just being an observer in your life. You don't even have to, like, do more than that, I would assume right now. Danielle Droitsch 16:30 Yes, that's it. You just, you just nailed one of the first exercises that I do with my clients is journal, if you can, for like, a week, even better, longer, but just write down and what people, when my clients come back to me and say, I did this, there's usually, and I'm there, there's usually a, you know? Oh, I thought I hated all meetings, which many of us do, like we're just meeting down, right? We're just so tired (inaudible).Lesley Logan 16:56 I work from home, and somehow I'm in meetings all day. Danielle Droitsch 16:58 So it's like I know that some of your listeners are like, yes, this is my debate in my existence. Like, I'm just sitting on meetings. But not all meetings are created equal, right? So what we want to do is sort of like, which makes sometimes you're in a meeting, you're having a strategic conversation with someone, and you're kind of really, you know, getting your brain active. You're thinking problem solving, and that conversation was pretty cool. And you're like, ooh, that goes into we call the lifts and the drains. You have a lift another call. You're like, going through a to do list, figuring out project management. Maybe that's a drain. You're like, I am so tired of going through the project management plan. And then there's other activities, which might be neutral, it's fine like it doesn't. But what we want, and this is the key thing, is the researchers who have kind of studied all of this stuff around fulfillment and engagement at work, if you can get to at least 20% of your day to be in that sort of energy zone, then you're what you're actually able to move the needle considerably on fulfillment. So you don't need for every single hour of your day. Lesley Logan 18:11 Okay, well, that's mind-blowing, because I think that's the other thing, is that we think that, like, the whole day should be in fulfillment. I should just be in my strengths the whole day. I don't, you know like, and the truth is, is that I've even like thought, like, am I, am I, I like, created this whole thing that I love so much. And again, I'm in these meetings, like, did I create a disaster that I have to live in? But actually, like, if 20% if you're, if I spend 20% of my day in my superpower. Then even if the other 80% is not in, I'm still moving the needle forward towards towards fulfillment. I love that. That is so great.Danielle Droitsch 18:48 Yes, it is. And this is what you do. You start with just noticing. A lot of us don't notice. I mean, we're just kind of barreling through a life. And a lot of what I know you talk about Lesley all the time is just waking up to your life. You just got to wake up. You got to just start noticing. And that's kind of key to this whole exercise that I am talking about here, is you cannot just wake up and do your to do list and go through your meetings and then hope and pray that maybe things start to get more fulfilling. You have to start to notice, like, okay, that was draining. That was you don't have to, like, be judgy about it. You don't have to be like, Oh my gosh, I hate my job. You don't have to be like that. You can be like, okay, I'm going to take some time objectively and look, because sometimes people come to me, they're like, I hate my job. And then they realize there's one part of their job that they hate and there's another part of their job they actually really enjoy. They're just not paying a whole lot of attention to it. And they could magnify the part of the job they love, they may not be able to get rid of the part of the job they hate. Let's all be honest, like there's parts that we I don't love. I don't love administration of my business, you know, calendaring, it just drives me crazy, right? So we just have to kind of look for those things that we're able to magnify, that the things that bring us energy, and that is usually the first step to the creating, the creation of more fulfilling work. And what I mean by magnifying is more time, maybe, or just more attention in that space. And what start people have noticed, you know, getting back to the research, is that their actual levels of fulfillment, engagement go up in their jobs. And it doesn't matter what kind of job it can be the most restrictive job out there, and it still creates more energy, if you focus on the 20%. Lesley Logan 20:37 Okay, this is, I do think this is great, because I think it's so easy for us to go, oh my gosh, I'm going to work and I'm stressed out. So work stresses me out. So we just have to, like, create a reason. And really what we're not exploring is like, actually, where my I face a wall at work, and actually, when I have this, when I'm in these meetings, I actually light up because, oh, I'm facing a window. So maybe I just need to change, ask for a change and view of my desk, or maybe I work in that meeting room as much as I possibly can, you know, like different things like that, because sometimes we're just it's all or nothing. It's an all or nothing mentality that so many of us are raised to have. If it's not perfect, it's not good, if everything isn't rosy and unicorns, then it's the wrong path. Like, if you have one door closed, then you're on the wrong path. Like, but I, Danielle, you're giving us so much permission, because first, we're just observing, and I think that's really hard for the perfectionist and overachievers listening, but my dears, like in just observation mode of how your day is going and where your energy is ebbing and flowing, and then it's trying to magnify where the energy flow happened, and then seeing what's going on, because maybe we don't have to quit the job. You know, like, I read this one book a long time ago. Think it was called, like, [Bright] Side Up or something like that. I remember the author's name, name is Amy Spencer, and there's a whole chapter on, like, parking the car or draw like, or driving away, right? But not idling. And sometimes we, like, have, like, think we have to, just like, get rid of the whole job, but, oh, it actually pays all these things I want, so I'll just kind of deal with it when what you're saying is like, well, what if we can magnify that? And that magnification might actually lead to another role, or it might lead to a whole other career. You might actually end up like you did, switching because you leaned in so much. But you don't have to know right away.Danielle Droitsch 22:19 No, and in fact, I would say a lot of people, we all fall into this trap, too, everyone. We all fall into it. But the trap is I will finally be happy when, dot, dot, dot.Lesley Logan 22:32 That's why this podcast exists, for that win. Stop doing the I will finally be happy when.Danielle Droitsch 22:37 Yeah, it's like we've got, and this happens with jobs all the time. I mean, people have most I mean most of the American workforce, 70% of the global workforce, are not happy in their roles. That's incredible. It is a staggering and very unsatisfying statistic. And that's not just pandemic. That is we have a workplace that is so different than our, whateve,r grandfather's or our parents from the 50s, 60s and 70s. So we're, you know, things are broken. I'm, I'll be the first one to say we don't have a great workplace for our people. But the thing I will say right after that is, you have the power, you have the flexibility to actually empower yourself to make that career actually work for you, and the way you do that is first by noticing what energizes you. And it could be something as simple as where you sit. It could be, I really like that person at work, and I'm going to spend more time with them. It could be, I really like this project and I'm gonna spend more time on it. There's a lot of different ways that you can do that, but that is called job crafting. That's the official term. And then you can, you know, whatever you can do to minimize the stuff that's draining you, but you're basically paying attention to what energizes you, and chances are that the things that energize you are actually the things you're really good at, and that's where your actual career growth happens. So there's a correlation between things that bring you energy, so you feel more fulfilled at work, and it happens to be the places where you are that's your superpowers. And then what happens is your job crafting, and you're not maybe you would need to change your job at some point. But you're not waiting. You're not waiting for some big change to happen, because, frankly, you're gonna find drains, lifts and drains in every job. It doesn't matter.Lesley Logan 24:32 Yeah, oh yeah, guys, no. I mean, even I have so many people who are like, I just want to work for myself. And I'm like, working for yourself. Is it is not like, like, I have a girlfriend who's like, hey, you want to do a pool day, and I'm like, oh, no, I'm working today. Like, I would love to do a pool day, but like, I also have a job that I have to do with a schedule, you know, so, like, I absolutely am unemployable. It's clear I've been asked to quit, but people like me, and they're like, we don't want to fire you, but you're not actually doing the job we want. I'm like, no, you're correct. I job-crafted myself out of a job, is what I did. But I think, like, it's, you know, we like to think the grass is greener, and it's just, it's not. But the people I've seen who who work at other places, who are have have really created a life that they're fulfilled, or like that just seems to be enjoyable and have a level of happiness. They are the ones leaning into their superpowers. I have, one of my best friends. You know, she'd been frustrated in her job for a long time, and she said, I just told my team, I'm no longer doing these things for you. You are capable of doing these things. Here's where I come in for your job. And she basically changed what her job is even though, because she couldn't change her job, like, she's like, I really can't go anywhere else, and I really can't change these things. I'm gonna do these things here. And she's having a really great time. Is it perfect? No, still have the same job, yes, but she's doing the things that she's like, I'm really, I'm really good at these things. You can't take these things away from me. Like, this is what I'm the strongest at, and I what I love, what you're saying is we're not waiting. You are more control of how fulfilled you can be than you think, and jobs are going to suck in a lot of places. But if you are aware of how you are in your superpower, you can really create your own path. Danielle Droitsch 26:15 Yes, and I mean, we have, if you are a so called white collar worker, your ability to craft your job, as in, make shifts and changes to how you deploy your work. It doesn't mean you're you're saying I'm not going to do my basic job responsibilities, but there's just tremendous flexibility in how we conduct ourselves. So what your friend did was exactly right. There are, there are things I'm not going to do anymore. I'm not going to do that. You can do that. We're going to get it done, but it's not going to be necessarily on my plate. The kinds of things people are doing are they start to change the number of meetings or the nature of the meetings that they're having. If you're a one to one person, more one to one and less group, if you don't have enough time on your calendar to strategize you really enjoy, sort of getting into the data, then you need to like craft time around having that space and time, because you're going to actually bring a better strategic mind, because you're not sitting in meetings all day. There's lots of different ways you can job craft, but it starts with you. It starts with you knowing where am I energized? What do I enjoy? Where am I drained? What's neutral? And then you just move the needle. And you might be at you might say, Hey, I think I'm at 20% already, which is great, if you are. I want to be 30%. I want 30% of my week to be in that strengths or energy zone. And here's what I'm going to do, to do it. And I promise you, at 10% it might seem like a little number, it's like, oh, just 30% Guess what? You will notice it. You will notice it. You will start to be more fulfilled. You're going to be more engaged in the job. People are going to notice your energy. And then you're going to actually start to sort of deal with that career growth that a lot of people are seeking. They want to, they want to, like, when you said perfectionist, like, a lot of people, want to deliver high performing work. They're, they're, they're trying to bring their best to work. The problem is, is that they're bringing their best selves to work, in terms of, like, quality of work, but they're actually kind of, like, not really deeply engaged. We need to see your superpowers come out, and that's where the 20 to 30% becomes a complete sea change.Lesley Logan 28:25 Yeah, so. And also, like, I recently interviewed someone who is, like, helping people, like, prevent, you know, like, it's like, layoff proof or something like that. Like, if you get laid off, your life is gonna be okay. Because she had said, and I didn't, I did not double check this quote, but I it feels right. She said it by 2032 work will be different than we think, because of AI, right? And I like, I'm not someone who's like, AI is going to like be everything, because I really don't, really don't think so. I think there's a lot that they have to learn. They haven't even figured how to monetize it. I but I also think that, like, it's already here, like apps and tools like that already use it. We've been using a project management tool that basically has AI built into it with these different things. So I do think work is going to change, and where I keep coming back to something that I remember, I think, with Seth Godin, who said it, god, 20 years ago, I heard this. He's like, you know, you cannot like they even though AI is creating stuff, they're creating stuff off things that are existing you, if you are a creative person, if you like the if you are in your superpower, that is not something a robot can take away. Like that is not something AI can take away. And I think like now more than ever, the more we all figure out what our superpower is, the more layoff proof we really are. And because someone's gonna need to run the AI.Danielle Droitsch 29:39 Somebody has to run the AI. But I had a client just a few, few days ago. She was, been in fear of a layoff. And, I mean, it was a real, real fear. I mean, she was given time, like we have this much time. And then she came back to me proudly and said, I just made myself indispensable. So she figured out a way to bring her superpowers forward, so that she had to be the person on the team to help with something. And she's got all these superpowers, and she figured it out. So part of like, what we're talking about here is this idea of career growth, this idea of like, not being stagnant. I come at it from a perspective of, nobody wants to go to a job and hate it like we want to love our jobs. We do not want to go to work and just be like zombies. Do we? For most people, I'll bet most of your listeners, if not all of them, it is not just about a paycheck. And so we really, really want to have, I mean, ideally, love our work, and that's where I come from. But if you're also thinking, I want to love my work and I want to grow. I want to think about where my career is going. Then, yeah, by all means, figure out your superpowers and very quickly, because it is not about skills and strengths. When you're mid to senior in your career, everybody else has those skills and strengths too. And of course, AI is coming to pick them up. It's going to be found in this secret way, this unusual way, for you to manage people, to be a strategic thinker, to influence others. I mean, these are all what strengths are. They're soft, but they're crucial, and you probably don't even know you're doing them, which is why you have to figure them out. Lesley Logan 31:19 Can you tell me, like, what are just like, like, what are some superpowers you've seen in clients? Like, just because, like, name them off, because I think some people are like, thinking of superpower has to be like, I can see, like, I only know that people can, like, articulate what they think a superpower is (inaudible). Danielle Droitsch 31:34 It's a bit of a process. So I'll just pull out some of my big favorites. And these are ones I see in my regular clients, achievers. So achievers are people who they're basically laser focused on getting projects done. It is not just about the project. It's that they are tireless workers to reach a result and that, and they might have examples of that, like degrees they might have achieved or projects. But the achievers are the ones who are the ones who actually get the job done. And then you have the examples of that. Another example would be in the influencing category. We have a whole set of influencing. It's people who are great at activating new project, mobilizing resources, and mobilizing people to actually ramp something new up. Another example would be the developer, which is basically someone who is great at helping someone else reach their full potential. These are the managers. These are the leaders who are great at cultivating teams. Another example. Lesley Logan 32:34 These are the managers. We hope that every manager has a developing.Danielle Droitsch 32:38 So many terrible managers out there, it's unbelievable, anyway. And so, yeah, if you're a great manager, my goodness, you are marketable. Like, that's a transferable skill, because we don't have enough great managers or the ability to bring a team together around a common goal. Yeah, it's great to be able to project manage, but it's the person who's really able to sort of bring a team together and say, we are all rowing the same way. And that's a lot of lot of special little powers you bring to get everybody, usually it's a disparate and very diverse group of people to say together we're doing. And then a final example, and there's, in my world, if there's 34 of them, so I'm not going to, you know, go through all of them, but the final couple would be one is the person in the room who's the strategic thinker who's really able to figure out that pathway. They're thinking, hey, you know what? We have this challenge or this problem, they're the one who just incisively, can cut through all the noise and figure out what the pathway is, and they might be getting there first before everyone else, and they don't understand why no one else figures it out. And then the final one I'll share is the person who is the ideator, the person in the room who is just great at generating ideas, cultivating new things, innovation. Sometimes that's the ad people and the sales people, but sometimes that's just, you know, it's, you're just a person in the room saying, I have an idea. Those are just at a smattering, and there was no skills or strengths. I mean, no skills or knowledge, and anything I just shared with you.Lesley Logan 34:05 I agree. I I'm the ideator around here, and the and Brad walks around going, no, that, we'll take we'll take this idea and that idea, we can do it. It's just, it's gonna cost us a lot of money. And, and I'm like, oh, like, I didn't want to spend that much money on that idea. Like, I just thought it'd be, like, this easy thing to do, okay, but, like, it's quite fun. And I had no idea, because I was someone like, why can't I finish anything? You know? Why do I have all these my head is full of ideas, and I just feel like I can't finish anything. And actually, it's because that's not my strength. It's not my superpower, to finish anything.Danielle Droitsch 34:38 Yeah, you're like, you're the person in the room who generates and I'm sure that in your life and your business, you could point to specific things you're doing that were generated by you, the thing, and this is a little bit of advanced thinking in the in the strength zone, but you may feel like you're weak at something, but actually, it's actually a superpower that's being overextended. So for my ideators, I'll say, they'll they'll come to me and say, I'm so weak at this, this mess. And what it is is that if you're ideating and you have a lot of ideas and you're just constantly throwing them out, the over extension or overuse of a strength is just to know that only a couple of your ideas are going to move forward, and that's it. So sometimes people come to me and they're like, oh, I'm so weak at this. And then we'll look at their strengths and talk, and I'm like, you know what? I don't think it's a weakness. I think it's just that you are trying to exercise a strength a little bit more. And what we want to do is we want to put the strength superpower in the strength zone. Sometimes we may be overextending something. So don't think you're weak just because, you know, I just see it too often, especially with my women clients, like they come in, they're like, I'm so bad. Like, I'll use myself as an example. That I used to think as my relationship strengths, as my weakness, that I was too soft, too emotional. And in fact, what it was was that I didn't have any space or time in my workplace, which is very, you know, kind of masculine and, you know, very corporate, that there was no space for me to be cultivating my emotional intelligence in there. It was just get things done. But in a coaching space, all of my emotional intelligence was really welcome. So you just want to be really aware that it may not be a weakness, it may be a strength. It's just you have to figure out the right place for it. Lesley Logan 36:24 That makes so much sense, Danielle, because, like, it's the same as me telling people, like, well, you're not really supposed to overwork out, like you might actually be working out too much, and that's why you have aches, pains, injuries, high cortisol levels, terrible sleep. Like there is a balance. So that, to me, makes so much sense. This is really refreshing and quite cool and also approachable. And I just want to like highlight, like it really is a be it till you see it, because you get to start an observation mode, and then you get to play in a low percentage you guys have, and that's so, so great for the perfectionist who are practicing recovery to be like, just like, what's this percentage? And how can I dial it up a little bit more and a little bit more at a time until, oh my gosh, you are totally loving what your your day is like. And we I just, thank you, Danielle, for just highlighting all of this for us. We're gonna take a brief break and we're gonna find out where people can find you, follow you and find out their superpowers with you. Lesley Logan 37:02 All right, Danielle, where do you hang out? Where can they learn their superpower? What do you have for us?Danielle Droitsch 37:28 I you find me on LinkedIn, connect with me. Please reach out. Connect with me on LinkedIn, I have a gazillion resources there on everything from leadership to confidence to superpowers. That's the best place to find me. Where I hang out. I also am on a couple of other places, and you can find me on my website at time4wellbeing, the number four, time4wellbeing.com.Lesley Logan 37:48 Perfect, wonderful. You all, go check her out on LinkedIn, and then go check her website for those free resources. We love that. You have given us some great stuff already, but bold, executable, intrinsic, targeted steps people can take to be it till they see it. What do you have for us? Danielle Droitsch 38:02 Yeah, so just follow your energy. That's where your superpowers live. The clarity doesn't come from thinking harder harder. Confidence doesn't come from faking it. I know you. This is something you've said a lot. They come from activating what's true about you.Lesley Logan 38:02 That's beautiful. I couldn't agree more. I really, it's really someone at the end of another podcast, go, you're so confident. And I'm like, and like, how did you get to be so confident? I'm like, I think I just just keep trying to do what I said I was going to do each and every day it doesn't come, you don't you don't get deemed it, y'all.Danielle Droitsch 38:43 No, no. And I mean, honestly, I have led many people to this confidence journey, and we are waiting for this mindset to ship to show up. And we know, again, I'm a research-based gal. Confidence is not built through the mindset. It is built through action and failure and success and getting right back up. And I would say, I've been gone through that gamut, like many of your listeners have. It sounds like you have, too, but it's not through waiting for it. It is really about action.Lesley Logan 39:18 Yes, yes, yes, yes, all things, yes, Danielle, we are so grateful to have you like you just have been so wonderful. And I'm so excited that you figured out what your superpower is so you could be doing this with other people like, thank goodness. I mean, I'm sure you were a great environmental law lawyer, and the environment needed you. But I think all of us, ladies here, and the few good men who listen, need you too. So thank you all. You guys, how are you going to use these tips in your life? Make sure you tell Danielle on LinkedIn. You tag the beitpod, share this with a friend who needs to hear it. Maybe you got a friend who's just not really sure what their superpower is and until next time, Be It Till You See It. Lesley Logan 39:51 That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 40:33 It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell. Lesley Logan 40:38 It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 40:43 Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 40:49 Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 40:53 Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

The AI Reset: When to Pause, When to Pivot, and When to Double Down

AI Knowhow

Play Episode Listen Later Nov 3, 2025 25:23

AI pilots were hot in 2024—but by 2025, nearly half are being scrapped before they ever hit production. So how do you know when your AI initiative is a breakthrough in waiting… and when it's time to walk away? Courtney Baker returns with Knownwell's David DeWolf and Mohan Rao to unpack the signals leaders should watch for. From the 426-AI-projects horror story to the psychological traps that sabotage momentum, they explore how to stay strategic in a sea of experiments. Mohan invokes Seth Godin's The Dip to draw the line between temporary struggles and real structural limits—while David warns against corporate "busy work" that masquerades as innovation. Courtney also welcomes back a past guest for a second try at a ChatGPT voice interview—this time, with much better results. Has the model improved? Is the Scarlett Johansson drama behind us? You'll want to hear how the bot handles a hot-seat question about its own failures.

SISD #71 - The Evolution Of Strategy w/ Seth Godin

Self Improvement Daily

Play Episode Listen Later Nov 2, 2025 30:42

A conversation with one of the deepest thinkers of a generation. A man who's made a huge impact on me and whose work has inspired millions.Seth's website: www.sethgodin.comSeth's daily blog: seths.blog

strategy evolution seth godin

370. Collegial

Upgrade Your Education Business

Play Episode Listen Later Oct 28, 2025 19:04

This week, Jen and Pete noodle on the negative aspects of being collegial, and how they might favor challenge instead.Specifically, in this episode Jen and Pete talk about:How might teams align on their why and their goals?What tools might we utilize to introduce more coaching into our work environments?How might feedback be utilized as a way to challenge and brainstorm and fight against FOPO?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).

180 Seth Godin: How To Be Remarkable

Play Episode Listen Later Oct 27, 2025 34:14 Transcription Available

This was a bucket list moment for me! I got to speak to Seth Godin, an OG in the marketing world. He kindly gave up his time tell us how to be 'remarkable' - offer things other people 'remark' about. In his usual style, he used examples designed to make us think, so we can mould ideas to suit us. And I even got him to talk about tutoring! Enjoy :-) Sumantha____________________

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How to Break Old Habits and Take Life-Changing Action - Scott J. Miller

Insight Out

Play Episode Listen Later Oct 24, 2025 49:15

How can we shift our thinking in order to break a pattern? And how can we take positive action to make transformative changes in our lives? That's the focus of Scott Miller's new book, “Master Mentors Vol. 2.” It examines key insights from 30 of the world's most transformational leadership thinkers – including Seth Godin, Susan Cain, General Stanley McChrystal and more – and provides simple steps to implement the same insights in your own life. In today's episode, Scott joins me to talk about the most valuable lessons he's learned from his own mentor, the concept of transformational insight, the subtle nuances between self-worth, self-esteem and self-confidence, why vulnerability is a key element of leadership, and more. “I think the power of transformation has the power for you to see yourself differently. It has the power for you to challenge your paradigm, your mindset, your belief system, to say, gosh, I always thought about gratitude in this way, but now I'm gonna think about gratitude in this way. Or I thought about what's next for me or my business model. They're personal and professional. I think it's really intended to help kind of shake you to say you've been in this pattern of thinking this line of behavior and just shaking a little bit to say, is that serving you well? Is that serving those around you?” – Scott (06:03) Top 3 Takeaways A mentor can be anyone. “I don't think you have to know or be in an intimate relationship, professional relationship with your mentor at all,” Scott says. It doesn't matter that you can't meet with them for one-on-one guidance; a mentor is anyone who helps you understand how to improve your life, and in the age of podcasts and YouTube, you can get that wisdom in a variety of ways. Try to assume positive intent. Everybody makes mistakes, and sometimes even the most well-intended words come out wrong. A person's words say more about them than they do about you. Self-worth is inherent and unchanging. “Self-esteem and your self-confidence ebbs and flows based on your sense of self and the kind of relationships you're in and the things that you do that you value or don't value,” Scott says. “But your self-worth cannot be changed and no one else can change it.” In This Episode (01:13) Why you don't need to meet your mentor to benefit from their wisdom (05:21) Scott's definition of a transformational insight (07:14) The practical applications of insights, and using them to transform your life (11:30) Bobby Herrera's life-changing bus ride (22:50) Self-worth vs self-esteem vs self-confidence (31:51) “Your future truth should be your present.” (36:03) BJ Fogg and the power of tiny pattern-breaking habits Resources & Links Billy Samoa https://billysamoa.com/ https://www.facebook.com/BillySamoaSaleebey/ https://twitter.com/BillySamoa https://www.instagram.com/billybelieve/ https://www.youtube.com/channel/UCCjQ9RSxYqDS4_VxBHNyQJw https://www.linkedin.com/in/billysamoa/ https://billysamoa.com/podcast-archive/ https://billysamoa.com/video-carousel/ ⁠https://billysamoa.com/blog-with-sidebar/⁠ Scott Miller ⁠https://www.scottjeffreymiller.com/⁠ ⁠https://www.facebook.com/scottmillerj1⁠ ⁠https://twitter.com/scottmillerj1⁠ ⁠https://www.instagram.com/scottjeffreymiller/⁠ ⁠https://www.linkedin.com/in/scottmillerj1/⁠ Mentioned ⁠https://tinyhabits.com/book/⁠ ⁠https://bobby-herrera.com/⁠ https://www.franklincovey.com/speakers-bureau/sean-covey/ This is an encore episode and was originally published on August 26, 2022 Learn more about your ad choices. Visit megaphone.fm/adchoices

action life changing seth godin scott miller susan cain old habits bj fogg take life stanley mcchrystal scott j miller

#830 From Ex-Special Ops to 6-Figure Performance Coach ft. Itamar Marani

The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle

Play Episode Listen Later Oct 23, 2025 71:47

Could your biggest strength also be sabotaging your success? This week Itamar Marani, ex-Special Ops turned mindset coach, reveals how he turned resilience into revenue, scaled from $2K clients to 6-figure programs, and used battlefield lessons to transform founder performance. LINKS Itamar's Book: Elite Performance: The Israeli Special Ops Mindset System to Win the War Within and Achieve Audacious Goals (https://itamarmarani.com/book/) Share your thoughts about the podcast (takes 2 mins) (https://getperspective.ai/interview/tmba-feedback) This week's sponsor: SPP.co “Your billing, onboarding & projects in one client portal” (https://spp.co/) This week's sponsor: Smash Digital “Scale your organic traffic with future-proof strategies” (https://smashdigital.com/) Connect with 6-, 7- & 8-figure founders in person and online (https://dynamitecircle.com/) Hang out exclusively with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:00:43) This Week's Guest: Itamar Marani (00:01:09) Turning Your Niche Expertise into a Business Engine (00:04:43) How a Failed Agency Sparked a Coaching Business (00:09:30) Learning the Coaching Game from the Ground Up (00:11:41) The Truth About Feeling Out of Your Depth (00:13:54) The Evolution from $2K Clients to Six-Figure Engagements (00:19:03) From One-on-One to Scalable Group Coaching (00:27:19) Positioning Yourself When You Feel Unqualified (00:33:27) Building Long-Term Value Beyond the First Program (00:43:03) The ‘Drunk Founder' Question That Reveals Hidden Truths (00:49:12) How to Sell Coaching Without the Sleaze (00:53:44) The Three Success Killers Holding You Back (00:57:55) Understanding the Performance Traps That Limit Growth CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: TMBA 524: Who Do You Think You Are? ft. Itamar Marani (https://tropicalmba.com/episodes/pseudonyms) “Scaling on Steroids” with AI Automation ft. Juan Montero (https://tropicalmba.com/episodes/scaling-on-steroids-ai-automation) Numbers Gone Wild: The Hidden Cost of Being Data-Driven (https://tropicalmba.com/episodes/numbers-gone-wild-hidden-cost)

369. The OK Plateau

The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle

Play Episode Listen Later Oct 21, 2025 19:04

This week, Jen and Pete noodle on the plateaus we might reach within certain skill sets, and how we might nudge ourselves forward.Specifically, in this episode Jen and Pete talk about:What is the OK Plateau?How might we push ourselves into situations that might make us afraid or uncomfortable, in order to build skill?What are some tools or tactics that might provide incremental increases of improvement?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).

#829 “Scaling on Steroids” with AI Automation ft. Juan Montero

Play Episode Listen Later Oct 16, 2025 52:39

Most founders are saving time with AI, but few are actually making money with it. In this episode, Juan Montero of Flowgrama reveals how bootstrappers can build practical AI agents and automations that actually drive revenue. LINKS Juan's AI Automation Business: Flowgrama (http://flowgrama.com/) Contact Juan (mailto:juanra@flowgrama.com) Share your thoughts about the podcast (takes 2 mins) (https://getperspective.ai/interview/tmba-feedback) This week's sponsor: SPP.co “Your billing, onboarding & projects in one client portal” (https://spp.co/) This week's sponsor: Smash Digital “Scale your organic traffic with future-proof strategies” (https://smashdigital.com/) Connect with 6-, 7- & 8-figure founders in person and online (https://dynamitecircle.com/) Hang out exclusively with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:00:51) This Week's Guest: Juan Montero of Flowgrama (00:03:07) Discovering the Power of Automation (00:06:32) How LLMs Changed the Game (00:09:35) The Truth About AI and Job Security (00:14:31) Understanding AI Agents vs. LLMs (00:17:42) APIs: The Backbone of Automation (00:19:29) The Founder's AI Toolkit (00:24:33) Making Money with Social Automation (00:27:00) How to Avoid Getting Banned on LinkedIn (00:35:38) Using AI Agents for Business Intelligence (00:38:28) Building an HR Agent for Your Team (00:45:44) The Future of CRM Is Custom-Built (00:49:42) Founders Who Are Actually Making Money with AI CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: $400K in Points & 100% Vibe Coded Shopify Forecasting App with “SpyGuy” Allen Walton (https://tropicalmba.com/episodes/400k-in-points-vibe-coded-app) Why Founders Shouldn't Delegate AI (Barcelona Recap) (https://tropicalmba.com/episodes/why-founders-should-not-delegate-ai) How to Get Rich on X With a Fake Persona (https://tropicalmba.com/episodes/get-rich-fake-persona)

Why Most Brand Podcasts Fail and How to Create One That Succeeds With Roger Nairn | Ep #845

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

Play Episode Listen Later Oct 15, 2025 27:51

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Ever wonder why some brand podcasts blow up while others die after five episodes? Or why a few companies seem to build die-hard fans while other can't seem to connect? Today's guest specializes in helping brands create podcasts that deliver true value. He explains how brands can use podcasting to build real connection, not just rack up downloads. From breaking up with the traditional ad world to creating top-ranked shows for global brands, he reveals why consistency, authenticity, and a bit of weirdness might be your secret weapons. Roger Nairn is the Co-Founder and CEO of JAR Podcast Solutions, a brand podcast agency based in Vancouver, BC. With a 25-person team, Roger helps brands like Amazon and Sage create shows that connect deeply with their audiences. After spending over two decades in the advertising world at top agencies like DDB and Cossette, he's now on a mission to show companies that the real ROI of podcasting isn't downloads, it's attention and connection. In this episode, we'll discuss: What brands really want in a podcast. Why consistency beats quick wins. Audiences prefer audio podcasts over video ones. Why is that? Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. From Ad Exec to Agency Founder Before podcasting, Roger spent more than 22 years in the traditional advertising world and loved the culture, but he noticed the industry shifting. Programmatic ads were taking over, budgets were shrinking, and the whole game was turning into a race to the bottom. Around the same time, Roger started podcasting as a hobby, mainly as an excuse to talk to people he admired like Seth Godin and Stefan Sagmeister. When he eventually connected with his co-founders, they realized there was a wide-open opportunity for brands to use podcasts in a smarter way. JAR Podcast Solutions was born. The idea wasn't just to launch shows, but to help brands understand their audiences and create the kind of binge-worthy audio content that builds trust over time. What Brands Really Want in a Podcast One of Roger's first steps was sending out message to ten different businesses on LinkedIn. The second response he received referred him to the head of marketing of Sage, a brand whose audience wanted to explore wellness beyond traditional medicine. A few days later they sat down to discuss what a podcast could look like for that brand and ended up creating Well Now, a show about taking control of your health through alternative approaches and powerful personal stories. The show took off, so much so that it briefly outranked Oprah in Apple's health and wellness category. The key wasn't just producing episodes, it was research. Roger's team uncovered what Sage's audience really wanted and built the podcast around those needs. This is true for every brand wanting to launch a podcast: stop creating content for yourself, and start with what your audience actually cares about. Consistency Beats Quick Wins Contrary to what many think, podcasting is not an overnight growth hack. Too many brands think they'll see results instantly. The reality is building an audience takes time. The good news is that, according to Roger, the podcast industry remains incredibly friendly and willing to collaborate, which is a great way reach new audiences. Other important steps to grow include pitching your show to big platforms like Apple Podcasts and getting them to feature it, as well as the actual merchandizing of the show. All of this, however, will amount to nothing without the most important element: consistency. If you want to stay consistent, do not compare yourself with the big players out there. This is the biggest enemy of consistency and will only lead to frustration. Don't expect to be the next Joe Rogan in year one or you'll end up disappointed and unmotivated to keep posting. Instead of focusing on vanity metrics like downloads, Roger recommends focusing on consumption. Without a doubt, creating a podcast might be the single most important things you can do to build your brand. If your listeners are spending two hours a month with the brand, that's two hours of intimate attention—something no other marketing channel can match. Why Audio Wins Over Video While many companies want both video and audio, audio tends to outperform. According to Roger, this happens because listening to a podcast is intimate. It's you in someone's ear while they drive, work out, or walk the dog. It's “me time,” not multitasking. Compare that to video, where distractions are constant and attention spans are short. Unless you're a celebrity like the Kelce brothers or Joe Rogan, most people aren't going to watch two talking heads for hours. They'll sample a short video clip, but they'll actually consume the full conversation in audio. The portability of podcasts makes them an executive's favorite medium, because you can take them anywhere, from the car to the gym to the airport lounge. In fact, new research shows that people will switch how they're watching throughout the day. They may start watching it on their TV and later switch to audio while they're at the gym. The Real Secret: Authenticity Over Perfection Beyond consistency, Roger emphasized that the best podcasts bring personality and vulnerability to the table. Listeners don't want a polished corporate message. They want the real you with flaws, mistakes, and all. Listeners often recall personal details Jason's mentioned on the show, like anecdotes about Aspen. That intimacy is what makes podcasts such a powerful trust-building tool. The trick is to stop trying to sound like someone else. Early on, stop trying to be the next Gary Vee and see how much better authenticity works with the audience. As long as you're being yourself and keep consistent with posting, you can become that reliable friend that is now part of their routine and consistently delivers value to them. Once they're loyal listeners who trust you, joining your community - or even buying from you - becomes a natural next step. The Weird Side of Podcasting Of course, every podcaster has their weird stories. For his part, Roger recalled recording with a guest who had to set up shop in a hotel closet, surrounded by pillows and blankets, just to dampen the echo. Not glamorous, but it worked. Jason has also recorded a podcast at a hotel room, when right after a speaking event he was approached by two attendees who said they inspired him to start their own podcast and would go buy the equipment right that moment and wanted him to be their first guest. They saw the opportunity and took it. This is the reality of podcasting: it's not about perfection, it's about connection. If you're waiting for the perfect studio setup or production conditions, you'll never start. Get scrappy, launch, and let the consistency carry you forward. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Ep 90: Book Club - The Purple Cow Revisited

BUILDING BIGGER LIVES

Play Episode Listen Later Oct 15, 2025 26:31

Today Michael and Kathryn discuss the book "The Spirit of the Purple Cow" by Seth Godin, which focuses on being different and remarkable to stand out in today's world. They explained the concept using the example of a purple cow being needed to capture attention, as ordinary cows no longer inspire interest. The discussion highlights how traditional marketing methods are less effective, and they emphasize the importance of passionate obsession in creating memorable and distinctive experiences. Michael and Kathryn explore the concept of creating distinctive and remarkable products or experiences in business, drawing on examples from various industries and discussing how traditional marketing methods are becoming less effective. Highlighting successful examples like Apple and Trader Joe's, they emphasize the importance of passionate customer advocacy and the role of "sneezers" in naturally spreading product awareness through word-of-mouth and social media. The discussion concludes with insights on niche retail strategies and the value of taking calculated risks to differentiate oneself in the marketplace. Building Bigger Lives Podcast https://www.instagram.com/buildingbiggerlives Contact Coach Michael Regan- www.facebook.com/CoachMichaelRegan www.instagram.com/coachmichaelregan/ www.linkedin.com/in/mregan/ Contact Kathryn Pedersen- http://www.instagram.com/steamboatmortgage

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368. Kicking Cans

What the Hack with Adam Levin

Play Episode Listen Later Oct 14, 2025 18:30

This week, Jen confronts a metaphorical can that she's been kicking down the road for several months, and she and Pete noodle on where else these cans might show up in our lives.Specifically, in this episode Jen and Pete talk about:How might we name and tackle certain decisions or projects that we've been delaying?What effect does fear of other people's opinions have on our actions?Why might lessening the amount of cans you're kicking actually lead to more success?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.

Episode 221: Seth Godin's Anti-Spam Playbook: Be Awesome

Play Episode Listen Later Oct 14, 2025 44:29

Marketing visionary Seth Godin explains how the Internet got hijacked by an attention-stealing spam economy that keeps us in an endless loop of badly targeted marketing. Godin's anti-spam playbook: demand companies earn your attention with awesomeness, and break the digital slop loop that broke the Internet. Learn more about your ad choices. Visit megaphone.fm/adchoices

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TRAILER: Welcome to The Foundr Podcast with Nathan Chan

Foundr Magazine Podcast with Nathan Chan

Play Episode Listen Later Oct 13, 2025 1:13

The Foundr Podcast with Nathan Chan is where ambitious founders get real playbooks, not theory. Every week, Nathan sits down with the world's top entrepreneurs and operators to unpack how they built, scaled, and led category-defining companies. You'll hear candid stories, hard numbers, and step-by-step tactics you can use right away across product, marketing, hiring, funding, and leadership. Past guests include Mark Cuban, Seth Godin, Tim Ferriss, Barbara Corcoran, Daymond John, and more. If you want to find your product, launch faster, grow revenue, and lead with clarity, this show is for you. Follow now and start building with proven frameworks from the best in the game.

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Episode 559: Are you actually better than you let yourself think in small business?

new york tiktok money ai business mental health strategy coach pr coaching friendship brand entrepreneurship finance wealth chatgpt hiring photography small business jeff bezos work life balance homeless substack time management permission employment personal development business coaches women in business personal brand business growth email marketing making money business strategy seth godin interior design business coaching new york magazine female entrepreneurs gluten free business ideas perplexity business goals business mindset wealth creation def jam business transformation creative business business systems smallbiz business journey business support business skills how to start a business curiousity product business altru coeliac disease business perspective business organization digital clutter podcast course how to be more productive jessica shaw

Play Episode Listen Later Oct 13, 2025 16:11

Get your 2026 sorted with 1:1 business coaching packages from a one-off session to 6-months of coaching. Are you actually focusing on the wrong metrics for success when it comes to your small business? Is comparison stealing any joy you havre left? What really matters to you and how does your business align with that? A massive thank you to our sponsor and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount Connect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: hello@mydailybusiness.comWebsite: mydailybusiness.comResources mentioned:How to Get Your Book Published course Join our AI Chat Group for small business ownersMy Daily Business courses - mydailybusiness.com/courses ⭐️ GET MORE TIME BACK with our fave AI tool that has saved us HOURS. Use Poppy AI and code FIONA for a discount ⭐️ Get your 2026 small business marketing, brand and AI systems sorted with 1:1 business coaching packages from a one-off session to 6-months of coaching. Build your personal brand and do something incredible for your small business with your own book. Learn how to land a publishing deal, write your book, launch and market it in our How to Get Your Book Published course and coaching program, kicking off soon. Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

Episode 558: Jessie McLachlan of Altru on changing the world one person at a time

new york tiktok money ai business mental health strategy coach pr coaching friendship brand entrepreneurship finance wealth chatgpt hiring photography jeff bezos work life balance homeless substack time management permission employment personal development business coaches women in business personal brand business growth email marketing making money business strategy seth godin interior design business coaching new york magazine female entrepreneurs changing the world gluten free business ideas perplexity business goals business mindset wealth creation def jam business transformation creative business business systems smallbiz business journey business support business skills mclachlan how to start a business curiousity product business altru coeliac disease business perspective business organization digital clutter podcast course how to be more productive world one person jessica shaw melbourne march

Play Episode Listen Later Oct 10, 2025 52:09

Get your 2026 sorted with 1:1 business coaching packages from a one-off session to 6-months of coaching. A massive thank you to our sponsor and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount Connect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: hello@mydailybusiness.comWebsite: mydailybusiness.comConnect with Jessie McLachlan:Instagram: @altrucharityInstagram: @jessiemclachlanVolunteer for Melbourne March 2026 Altru Sponsor Altru Melbourne March 2026Website: We Are AltruResources mentioned:How to Get Your Book Published course Join our AI Chat Group for small business ownersMy Daily Business courses - mydailybusiness.com/courses ⭐️ GET MORE TIME BACK with our fave AI tool that has saved us HOURS. Use Poppy AI and code FIONA for a discount ⭐️ Get your 2026 small business marketing, brand and AI systems sorted with 1:1 business coaching packages from a one-off session to 6-months of coaching. Build your personal brand and do something incredible for your small business with your own book. Learn how to land a publishing deal, write your book, launch and market it in our How to Get Your Book Published course and coaching program, kicking off soon. Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

#828 Numbers Gone Wild: The Hidden Cost of Being Data-Driven

The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle

Play Episode Listen Later Oct 9, 2025 29:49

Chasing numbers can actually destroy what made your business great. In this episode, Dan and Ian unpack Goodhart's Law — the idea that once a measure becomes a target, it stops being useful — and how founders accidentally turn smart goals into bad incentives. Plus, you'll hear six ways to build healthier systems, lead better, and stop metrics from running your company off the rails. LINKS Share your thoughts about the podcast (takes 2 mins) (https://getperspective.ai/interview/tmba-feedback) This week's sponsor: SPP.co “Your billing, onboarding & projects in one client portal” (https://spp.co/) This week's sponsor: Smash Digital “Scale your organic traffic with future-proof strategies” (https://smashdigital.com/) Connect with 6-, 7- & 8-figure founders in person and online (https://dynamitecircle.com/) Hang out exclusively with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:01:16) The Hair-Dye Economy & Durable Businesses (00:03:38) The Problem with Metrics (00:07:44) Fix #1: Revisit Your Brand Promise (00:09:12) Fix #2: Determine a Countervailing Metric (00:12:17) Fix #3: Combine Input and Output Metrics (00:13:12) Fix #4: Refresh Metrics Every 90 Days (00:14:39) Fix #5: Pulse Discipline (00:16:05) Fix #6: The Leadership Lens (00:20:00) The Alt Business School (00:25:42) When a Job Post Becomes a Marketing Hack CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: Wealth Without a 7-Figure Exit: 5 Steps (https://tropicalmba.com/episodes/wealth-without-7-figure-exit) How to Instantly Improve Your Lead Pipeline by 20-50% (https://tropicalmba.com/episodes/improve-your-lead-pipeline) Growth vs. Optimization — 90% of Growth Comes from 10% of Activities? (https://tropicalmba.com/episodes/growth-vs-optimization)

367. Tool Kits

Optimal Business Daily - ARCHIVE 1 - Episodes 1-300 ONLY

Play Episode Listen Later Oct 7, 2025 16:03

This week, Pete and Jen dive in to the idea of auditing your leadership tool kit, to help you solve problems and become more efficient.Specifically, in this episode Jen and Pete talk about:What are some tactics you might use to evaluate and assess your various skill sets?Why is it important to borrow ideas, questions, and tools from other leaders?How might we become more aware of our tool kits, so that we can reuse the tools we have in difficult conversations?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).

1833: Selling Ideas to a Big Company by Seth Godin on Building Credibility and Corporate Influence

Optimal Business Daily

Play Episode Listen Later Oct 7, 2025 5:31

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1833: Seth Godin explains why selling ideas requires a different approach than selling products. Instead of relying on urgency or scarcity, ideas spread when they resonate deeply, create alignment, and invite people to see the world differently. His insights reveal how influence grows not through pressure but through meaning and connection. Read along with the original article(s) here: https://seths.blog/2008/12/selling-ideas-t/ Quotes to ponder: "Products have benefits. Ideas have to spread by being useful, interesting and relevant." "The reason most people who try to sell ideas fail is that they forget that ideas that spread win." "Urgency and scarcity aren't the point, changing minds is." Learn more about your ad choices. Visit megaphone.fm/adchoices

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1833: Selling Ideas to a Big Company by Seth Godin on Building Credibility and Corporate Influence

Optimal Business Daily

Play Episode Listen Later Oct 7, 2025 7:30

discover influence ideas corporate products quotes urgency credibility seth godin optimal living daily selling ideas oldpodcast

586. Being Anything but Yourself Is Unsustainable

Be It Till You See It

Play Episode Listen Later Oct 7, 2025 48:01 Transcription Available

Dr. Shanté Cofield, better known as The Movement Maestro, unpack what it really takes to build a business and life that actually feels good. From letting go of roles that no longer serve you to embracing lifestyle design over burnout, she shares the truth about why authenticity is the only sustainable strategy. Whether you're navigating a career shift, battling imposter syndrome, or tired of trying to be someone you're not, this episode will remind you that being yourself isn't just allowed—it's necessary.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:How the shift from PT to brand-builder was built on small steps.Why creating a lifestyle business is really about time and balance.How authenticity makes your work sustainable without constant struggle.Why confidence shows up only after you do the thing scared.How borrowing belief from mentors can carry you through doubt.Episode References/Links:The Movement Maestro - http://www.themovementmaestro.comDr. Shanté Cofield on Instagram - https://www.instagram.com/themovementmaestroDr. Shanté Cofield on Threads - https://www.threads.com/@themovementmaestroJill Coleman Website - https://jillfit.comEp. 385 Danny-J Johnson & Jill Coleman - https://beitpod.com/ep385RockTape - https://www.rocktape.comGuest Bio:Dr. Shanté Cofield, widely known as The Movement Maestro, is a former physical therapist turned entrepreneur who has built a thriving career helping health and fitness professionals take their work online. She is the creator and host of Maestro on the Mic, a podcast with more than one million downloads, and the founder of The Movement Maestro LLC, a company dedicated to showing coaches and clinicians how to build authentic personal brands. Based in Southern California, Shanté is recognized for her vibrant teaching style, love of community, and unapologetic approach to living life on her own terms.With a background that blends over a decade in movement science and several years in online business strategy, she equips entrepreneurs to grow without losing sight of the lifestyle they want to create. Her work emphasizes sustainability over hustle, encouraging clients to pursue balance, authenticity, and freedom in their careers. And when she's not coaching, you can usually find her at the beach, behind the wheel of her hypergreen Jeep, or reminding her audience to chase the work that sets their soul on fire. If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Shanté Cofield 0:00 One of the best gifts that you can give yourself if you are foundering, faltering, a little bit having unsure about things, if someone chooses to believe in you, believe them.Lesley Logan 0:10 Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 0:53 All right, Be It babe, get ready. This, this the word this comes up in this podcast so many times as a like, like, double tap, as a thumbs up, as like, high five as, I mean, if I could have done this in person, we would have been like, just high fiving each other the whole time. I am obsessed with this person, Shanté Cofield, the movement maestro, is our guest today, and someone who has impressed me from the moment I was introduced to her in so many freaking ways. And what I love is like I got to watch her on the outside looking in, and then I got to know her on the inside and still, just like we don't live in the same place. So just like watching from afar, and like being an Instagram friend, hopefully real life friend from afar, but then getting to talk to Shanté today and hear the journey that they've been on, the journey that they're still on, the way they make decisions. I'm so excited for you, because no matter if you run your own business, you work for someone, you are a human being, and you are going to hear so many things that it's going to help you be you, be more you. So much permission is going to be granted. And I hope this is an episode that you save and hit on replay, because I know I am, I know I can't even wait to listen to this again. And also, I hope that this allows you, if you don't know who Shanté is, I hope this helps you find them, follow them and and get more from them, because they will they have so much to teach. They're just inherent teachers. So Shanté Cofield, thank you so much in advance. You guys, here is the Be It Pod with Shanté Cofield, enjoy. Lesley Logan 2:23 All right, Be It babe. Get ready. This is gonna be amazing. I know that currently, Brad has no idea who I'm talking to, otherwise he'd be in this room. He'd be so jealous. He loves this person so much. So, Shanté Cofield, The Movement Maestro, here you are, finally.Shanté Cofield 2:39 Here I am. Thank you for having me on. Lesley Logan 2:40 Oh my god. Shanté Cofield 2:42 I'm excited. I'm actually legitimately excited to be on this positive podcast. I'm like, yeah, let's fucking do it. The energy. Lesley Logan 2:47 This is gonna be great. So here's the thing you guys, I met Shanté through Jill Coleman, who's been on the pod before. And one of the things that you might not well, you know this about yourself because it's what you teach people on but like, I see a recycling truck and I think of you.Shanté Cofield 3:01 As in knowable. And thank you for knowing it's a recycling truck, not the garbage truck. I don't like the garbage truck, it's a recycling truck.Lesley Logan 3:08 And so and then, you know, I was reading I was reading through your form and everything, and I was like, oh, she does have a bright green jeep. That's right, she does. So Shanté, if in case people don't know who you are, can you tell them who you are and what you rock at?Shanté Cofield 3:20 Yes, absolutely. Again, thank you for having me on and you, listening, thank you for being here. I, Shanté Cofield, I think more colloquially or now more commonly known as Maestro. I'm a physical therapist by trade, an entrepreneur by choice, and now I spend my days in Southern California, but try and make the monies I do online business coaching. So like Lesley had said, Jill Coleman is my business partner for one of the projects that we group coaching program that run together, but I help health and fitness pros run, build, grow, profitable. It's an important word there online personal brands. That is my niche, that is my zone of genius, largely using Instagram as their initial kind of top of funnel. Lesley Logan 4:00 Yeah. I mean, I think it's, I love that you had, like, by trade, and then by choice. I think a lot of people get stuck on the by trade, and they kind of don't choose.Shanté Cofield 4:09 Yeah, I'm like, go and do other things.Lesley Logan 4:12 How long ago did you do that, though? And, like, was it the scariest thing? Shanté Cofield 4:16 Totally. So I graduated from PT school in 2010 I did it for eight years, and during that time, kind of on the back end of that, I started working for a company called Rock Tape. So if any of you have seen any colorful tape that the athletes wear, Carrie Walsh really put, like kinesiology tape on the map. I started working for one of those companies, and I was a lead instructor, and I that's when I really found that I love teaching, and I literally traveled the world teaching for them. So, you know, growing up, I wanted to have a job that I could go on planes and I could stay in hotels. Why? I don't know. I don't know why I wanted that, but I did. And then I became a physical therapist, and I was like, well, that's not gonna really allow for that. And then I got that job, and I found myself traveling and teaching across the world, and I concurrently was building my personal brand. Kind of inadvertently building it, not even kind of, 100% inadvertently building a personal brand, as the Movement Maestro on Instagram, because I was like, I have stuff to say, and this is fun, and I'll connect with people. So I did. I practiced for eight years, and just towards the end of it, I was practicing less, and I was teaching more, very much, knowing that I would step back from from treating because I didn't really love it, but it's safe and it's a great first career, but you can't really, in my opinion, teach just from theory, like you have to be practicing still. And I was like, I don't even enjoy this. I don't really want to be doing this anymore. And so the pivot came in 2020 so I was doing things behind the scenes, kind of the online business stuff behind the scenes. I met Jill in 2019 and we linked up. But 2020, I was like, I am done with PT stuff. I'm done talking about it, coaching it, teaching it, working in that field. And then Covid was like, Okay, here you go. And the pivot was actually very easy, because I couldn't travel anymore. I (inaudible) online, and I just brought all of the kind of coaching business stuff that people have been asking me for, just about that front facing. Then stopped with the, the PT stuff. Lesley Logan 6:04 It's funny. Like, I think, you know, obviously 2020, was terrible for so many reasons, and, and also, like, you can't have bad without good. Like, that's a balance. And so, like, if you take advantage of of the the opportunity that it was there, which is like, oh, I can't like the the playground has said that this is the box. And if I, so, how can I be creative in that box? And we also met Jill in 2019 and then, because of a 30-minute talk she did, we like, did her notes, and then I like DM-ed her like, two months, and I was like, just so you know, thanks for what you did in someone else's thing. We did it, and we made $20,000. She's like, who are you? You know, but like, because of how things change, it really did a lend itself for people who wanted to make a big pivot. And I love that you took advantage of that. Shanté Cofield 6:54 100%. Lesley Logan 6:55 I think, like, people who hear that, though, when people work online, they think, oh, my God, you get to work for yourself. It's like the dream life. We're just all printing money. It's like the coffee shop, you guys. Shanté Cofield 7:05 Yes, printing money.Lesley Logan 7:08 You know, I think it's also easy for people to make a switch and then overwork themselves on something that I am so attracted to about you is that you don't do that. Shanté Cofield 7:16 No, I am 100% of the lifestyle business mindset. And mind you, lifestyle business doesn't mean like being a pauper. It's just like, what's the lifestyle that you want? And if you want some extravagant, you know, lifestyle, then you're gonna have to work and earn, you know, commensurate with that. But for me, it is the reason I do what I do and make any money, is so that I can live in the way that I want, you know, and I want to have a lot of time to do the stuff I want to do on a play guitar. I go to the beach a ton. Jill and I are really good balance in that way, because Jill loves the work. She loves it. She loves being in it. She loves the strategy. And I'm like, I'm going to go to the beach now. I'm going to go and play volleyball. I'm going to go downstairs and lift. I have a gym that we put in in the house. So it's like, yes, I have to make enough money that allows for that lifestyle, but the reason that I do things in my first choice will always be, I'm going to go out and live and do the fun activities or stay home and do the activities, as opposed to being like, work, work, work.Lesley Logan 8:12 So is that easy for you? Like, is that how you've always been? Like is it hard for people around you?Shanté Cofield 8:18 I think that it is, there's a definitely, I love you asked this question because I think it's super important when we're listening to people speak, and we're looking to take lessons from them and advice from them that we also realize where they are in life, like I'm 40, right? So it's not that if I would not be saying this if I was 20, right? So when I was 20, I was in I was in college, and then I immediately after that, I was in grad school, and then I was living in New York City, working a lot like, still very much, being like, I want this. I want to be able to do things on my own time. But knew that I couldn't. I was like, I have to work and I'm have no money, and I live in New York City. But that was definitely always the goal, whether I realized it or not, was this time, flexibility and being in control of my own time. So it is easy for me to do that now, and it's all that I want to do now, and I can actually afford to do that. And I'm able to do that because I'm not 20 I'm not 25 like I do think that there is a time in life when, like, you grind, right? The analogy I like to use is surfing, right? If I don't, first of all, I live by the ocean. I don't go in the water, but I understand it, right? Lesley Logan 9:22 I love you so much because I love the ocean. But I don't go usually I'm like, I don't like anything touching me that I can't see. Shanté Cofield 9:30 I could. I will look at it. I don't need to be up in the ocean. But I watch all the surfers there, and it's like, if you want to ride the wave, if you want to coast, you have to paddle out. You don't just end up out there on the wave and like, oh, look at me. Like, you have to, first of all, I don't watch people surfing like, this is like, so much work, and they're not going, like, under the waves, and that things are hitting them and the board is going backwards. There's a lot of work that gets put up, that gets done, gets front loaded, and then you're like, all right, cool. I can ride this wave and sit here. I can pick which wave I ride, but that's after all the work comes. So no, no, it's not a hard thing for me to decide to do now or live into now. But also, like, I'm 40, I'm not 25.Lesley Logan 10:10 I actually, that's so funny. You know, you have the idea people think that, like, people are served are just like, easy going, like they're just like, actually, like, they're the most organized, hard working folks I've ever met, because they're like, they know when the waves are going to be great. They work there. They schedule everything around that. They work really hard. Like, I went to a yoga teacher who was like, so zen, so chill. He taught at 5 am then he was out riding the waves, and he taught again at 9 am he would like.Shanté Cofield 10:37 This, absolutely, absolutely.Lesley Logan 10:40 But I want to see them, like, hanging loose, or what a hanging 10, and they're like, oh, but they have they're chill. It's like, actually. So that's such a beautiful analogy. I think it's really fun. I always tell people like, when I'm doing interviews, like, why I'm 42 because I think, like, you do have to say, like, it. I can say this and I can work my schedule really does my work schedule really is only nine to four, because when I was 30, this was six to seven.Shanté Cofield 11:06 (inaudible) like, I need you to understand that folks that like that is how it works. Like, in general, I love that you typed into that with with surfers. And one thing I think about with that is that form allows for flow right where, like, yeah, he has a schedule and he has, like, this times, and like, yes, we are dictated by, like, what weather is doing, right? And that allows for me to be able to, like, go with the flow, because I had these things, whether that's like in a time, like a looking across a timeline that I did these things first, or I'm looking at within my day, and it's like, okay, I structured this, this and this, so that I can just be chill, going with the flow, if you will, during these other times. Absolutely. Lesley Logan 11:41 Yeah, but is it? Is it easy for the people around you? Because I know, like, I like, I have learned this is when I'm creative. This is when I can actually do the best coaching. If I miss this opportunity, we're not even posting because it doesn't, it's not even gonna work for me. Like, I just, you know, I love about and, like, there are other people like, oh, you're like, like, I feel like you're you're so cold. Like, I'm not cold. 6am to 9am is my time. You cannot be in my time.Shanté Cofield 12:04 No, no one has had an issue. I mean, my partner, Lex, she does online business. She gets it. She's known me for a long time too, so she knows how I am. And I think that exactly what you just said one of the best things, and we've talked about this a little bit before we got on the call, like this, like this idea of authenticity, that can be kind of overused as a word, but one of the biggest gifts of like, actually showing up authentically, is that you give other people permission to do the same, right? Not that they need it, but like they are looking for it. And so when you show up and you're like, Yeah, this is what I do. This is the time I take. This is how, like, when I'm going to be doing this, I'm putting myself first. I'm scheduling this first. You give other people the permission to do that. And people like that. They're like, oh, if maybe, maybe they have some initial pushback, but that's because they're like, oh shit, you just held up a mirror. And now I have to look at myself and be like, Am I doing that? I could do that. What's stopping me from doing that? So I've had no pushback with it at all. You know, I've I say this whenever I go on podcasts or talk about things like so much of everything I credit to my mom, and just like how she raised me and I, she's always supported me. There was never a like, but what about or none of that. It was just like, okay, you have soccer. I'm taking you. You want to do this? Okay. Like, there was never anything but support. So I've never, I've never been in an environment. I never thought to be in an environment or been okay in an environment where someone's like, pushing back on just how I am, I'd be like, why? What is this about? Lesley Logan 13:27 What a cool mom. What a cool, like, evolved, healthy. Shanté Cofield 13:33 Super fortunate. Lesley Logan 13:34 Yeah, yes. And also let, like, it allows for you to be you, and then again, be that mirror for other people. So okay, it's called Be It Till You See It because I don't like the way fake it till you make it sounds. And I have always been someone who, like, is like, okay, I don't know how to be the person who runs a business by herself. So what if I had to know? And like, what would I do if I had to know? So that's kind of how I've always run things out. And so one of the things that, like, you know, I followed you for years, and I love about you, like, I find, and I'm sure this is like, literally, what you deal with is, like, so many people are afraid to put themselves out there as either themselves or the person that they would like people to see them as, and you teach that. And also, like, you know, in the last recent shit show we've all been in, I've watched you continue to show up authentically, and so I guess I want to know, like, are there tips for being it till you see it online? Shanté Cofield 14:26 Yeah, yeah. This is why I'm really excited to come on this podcast, because it is something that I've learned, that this is what I do and teach. I didn't go into online space or anything with that be like, this is what I'm gonna help people with. But, you know, Movement and Instagram and online business, it's all just been a vehicle to help people live into themselves and create their best lives. And I didn't realize that that was a difficult thing for people. And I don't see that as like, oh, it's so easy. It was just like, that's not the world that I was in in any way. And so when you start talking about you're like, oh, this is something that's difficult for you, for many reasons. Society is designed so that this is difficult for you, like, and then seeing that be like, okay, let me see what I can do, or what I've been doing, and kind of like, put a process to it, if you will, to try and help people. I think that the most, the simplest, easiest thing, the action item, is do it scared. Like, there's no other way around it. I think that we like to kind of, like, cerebralize things and be like, I'm gonna try and dissect it. And why am I like this? And why do I do something that's helpful and fine, but like, you still have to then do it. There's no that. There's no like, I'm gonna think my way out of this or into this. It's like, I still have to take the action and show up in this way. So if we're waiting to, like, feel better about it, we know that this confidence is a byproduct, right? It's on the other side of action. So there's a line that I give people that I tell people, I'm like, do it scared, right? Yes, there can be action items of, like, accountability, or you're like, I'm working with somebody and like, I just have to show up, I have to post. I've given myself timeframes and constraints so that, because we know deadlines are magic. But the to me, the big take home is there, do it scared. You're probably, it's probably going to feel uncomfortable, it's probably going to feel far and it's probably not going to feel good. You're probably going to be like, having all these thoughts, do it anyway, because the feeling you're searching for, the confidence, all of that, it's on the other side of the action.Lesley Logan 16:17 Yeah, oh yeah. It's really true. Like people so we have, since I last saw you, like, we actually have, like, streamlined so many things. And because of all the coaching I've done for 10 plus years, and because the world made me put everything out in blogs back in the day and videos, we were able to train an actual bot to be me, right? And it's great. It's fabulous. She, she has the best grammar that I never had. I'm like, wow, I love that the internet's helping with the commas. Like, it's so great. But somebody asked my bot, like, you know, a question where, like, you know, confidence came up, and my bot said a very true story about how I had, you know, like, I do these things scared. I'm not always confident with what I'm doing and the person's like, you're not always confident. You seem so confident. And it's so funny, because, like, I think people are so good at seeing what they want to see in other people you know that right there, because they don't see they don't see, oh, she's doing that scared. They see, they only see it as, like, she's confident. And it's really, like, I tell everyone, I do everything, like, as if the roller coaster is like, at the tip and I'm screaming down the other side and hoping I'm just gonna go with the flow of it all, because you get confident from doing the thing you said you're gonna do. Shanté Cofield 17:32 It's on the other side of it. I think, you know, there's also a lot to be said from drawing from data, right? Like, I'm a physical therapist by trade. That's science through and through. It's how my brain works. I want logic. I want reason. I want things to be rational. There's so much to be said to actually generating evidence and generating data first and then then the second part, which is hard for people, is believing it like there's always this discussion around imposter syndrome. There's a lot of, you know, routes we can take and how it's like, societally imposed, and all these other things. And I'm like, for me, part of the rational side of it is, I'm like, maybe you're just not that good yet. If you just started, why would you be good at this thing? So you feeling like, I'm not good enough. It's like, you're right. Clap for yourself. You're right. You're not that good yet. And then we go and we learn the things and we get the rest. And then this is where I see the switch doesn't flip. You have to choose to believe that evidence, because I'll have people that like do the things and I'm like, you've been doing this shit for five years. You're still not confident, like, you have to choose to believe it then. Day one, no, you're not good. Objectively, you're not like, it's okay. Year five. You are better. You have to look at all of this data that you have generated, and then you have to choose to believe it, and then act from that. Can you still and will you still be scared or have feelings about certain things? Yes, but it's typically the new things that you haven't done. Moving forward, you have this new foundation. You have stepping stones that you've literally laid in place yourself, and you have to choose to believe the structural integrity of these things.Lesley Logan 19:01 I I'm obsessed with that (inaudible) and I'll okay, Seth Godin, like, probably this is a decade ago, I was listening to podcasts when I couldn't afford coaching. I was like, these people are my coach. And Seth Godin was like, being asked about imposter syndrome, and he said, if you're new at something, you are, in fact, an imposter. And he's just right, so just feel those feelings, and then take the steps to not be that way. And I was like, and he also said, and then also take it as a sign that you're probably not a narcissist as well. So when you, yeah, because you care. So we can remove now that we've, like, established you're not a crazy ego narcissist and you are new. Allow yourself to be new, but then go do the thing. And I so I have had some people, some teachers, at my house, and they graduate from my mentorship program, and they were here at the house for retreat, and when I was like, oh, I can't do this exercise. I can't do this exercise. And I was like, okay, well, let's just see what you can do. So they do it, and they come right up, and I'm like, so you just did it. Shanté Cofield 19:59 So you can, actually, objectively. Lesley Logan 20:02 Yeah and I'm like, you need to believe in you more than I believe in you. Like, yes, I'm a teacher. Right?Shanté Cofield 20:09 That, that is huge, Lesley, that is huge. And I think that one of the things that I will talk to people about, or say to people as they're on this journey, is borrowing confidence, right? And so when we're starting out and we're new with something, one of the best gifts you can give yourself is if someone chooses to believe in you believe them. And so I think about, you know, you had asked, what the podcast, and I love, by the way, how organized your shit is. But one of the things I was asking, in that little, little pre podcast thing, and I was thinking of like, you know, instances, and for me, it was starting with Rock Tape and starting to teach with them. I did reach out, because I was like, I can do this because I was five years into my career already. It wasn't like day one. I was like, I can get people better. Like, I could do this. I could learn and, like, learn how to teach this. But like, I have a solid foundation. I'm good at what I do. But going into this, one of the women, one of the head woman, Allison, Allison Evans, who is my self-pointed mentor. We still talk like nearly every day. She believed in me, and she really believed that I could do this and could teach and like she put me on stages and helped me, and I was like, I'm going to choose to believe her. And that confidence, I did have to borrow it like I had my own coming in, but any that I needed, I would borrow from her and then use that moving forward, so that one of the best gifts that you can give yourself, if you are foundering, faltering a little bit having unsure about things, if someone chooses to believe in you, believe them. Lesley Logan 21:34 Ah, I want to put that on replay. Everyone's gonna rewind that. I wanna put that on replay because, like, I it's so true, years it was probably like 20 this was like 2018 and I had and I had, I had been traveling a bit to I was being hired to teach in different countries, and I was always so shocked. I'm like, oh my god, they found me. This is like, you guys, this is 2014-15. I wasn't really doing it on Instagram. They were finding me through like YouTube and then word of mouth. So then it's like 2018, a girlfriend of mine wanted to host this big event. And she was like, she was picking all of her friends to, like, do it, because we believed in her, right? But so I believed in her that she could do this event. And I found myself on a stage, my husband was actually micing me up. There's 85 people in this class, and I was like, Is this mic on? He goes, No. And I was like, I think I'm a little bit nervous. Like, I think there's a mistake here, right? Like, and he goes, why? And I was like, well, I just don't know, like, 85 people. I've never taught 85 people. And I'm looking at this front row, and there's like, famous teachers in the front row and brand new people in the front row, and I'm having just, like, a little having a little moment, a little imposter moment. And he goes, how is this different than anything you've already done? And it was like, I needed to go back and borrow that comment and also be reminded you've actually done this. It's just more people.Shanté Cofield 22:46 That that that you're human, the reminders, the other people, the people that are believing you, that people are giving them around, like, take all of this. Take all of it. Yes, yes. Yes times a million. Lesley Logan 22:57 Yeah, yeah. Um, okay. So you, you have, you went from, I mean, like, I love Rock Tape, thank God for Rock Tape. But between that, Pilates saved my knees and my hips from all my running career. So very appreciative. And then you got into what people would say is, like, a huge pivot, like, I don't know that many people would like the trend of like, oh, you go your physical therapist, and you're a Rock Tape expert, and then you teach people how to be on Instagram. Shanté Cofield 23:27 Yeah, right. Lesley Logan 23:28 So you had the teacher confidence in you from the teaching you've done, but and you had the confidence in what you've put out and what you grew on your own. But what was the be it till you see it? How did you like, how did you set yourself up to, like, coach people on something completely different than what you went to college studying all that?Shanté Cofield 23:45 Totally, totally. I love the phrase that it's be it till you see it, because you're not actually faking it, right? So to me that my, one of my whole sticks is safety and having a safety net. And so from the outside, people will think you've taken massive leaps. And then if they're like, behind the scenes, or if they actually were with you the whole time, they realize, like, there's these little steps that you just, like, didn't fucking stop them. So everything led to the next thing you know, being able to be on social media and being able to teach in person and give presentations came from the fact that I did it for a zillion years, right? Growing up, going through high school, going through college, and then, PT school, you did a million presentations, so like, going and doing more of them. I'm like, this is the same it's actually not an issue at all. Being able to speak to people and connect with people. That's from being a physical therapist like, that's literally all you do all day long, right? This skill set just carries over to the next thing, coaching, things. I've been in sports my whole life. I've been coaching my whole life. So then going into the online business realm, it wasn't so much of a pivot, because I was doing PT. All I did was I took all my PT stuff and I started putting it on Instagram. Because I was like, I started using Instagram simply because I was like, I would like to connect with other people. I didn't do it to this is 2014 right? I didn't do it to start a brand. I didn't do it because, like, no one was really doing it, to be completely honest, in terms of, like, the PT world there was like, (inaudible) was doing it, Perry Nicholson was doing it. But it wasn't like a big thing to see, like, PTs and Kairos just like.Lesley Logan 25:05 Yeah. I know it's hard for people to believe, but there was a window where social media was just social.Shanté Cofield 25:10 Yeah, right, like, here's my breakfast. There was no. Lesley Logan 25:14 I know. Here's a sunrise. I look at the sunrise. I did just look at this tree. Shanté Cofield 25:18 On my high tone filter here. Like it was not, it was like, not a thing. So I was like, okay, I see people doing it. I just want to connect with people and like, I'm, mind you, I'm five years into my career by now. Like, I was like, I can literally just take what I've been doing during the day. Videos was only 15 seconds long. Like, first iPhone didn't even have, like, a camera, I mean, a video on it. Like it was just like, this is very different way of doing things a different time. So I'm taking my PT stuff, I'm putting that on social media. I grow a following behind that, thinking I wanted to work with CrossFitters, but who followed me was other PTs. And I see why, like, looking back, I'm like, the language I was using, how I was showing up. So then I start teaching them things. I'm running courses. So, like, I'm able to run my own courses, because I worked for Rock Tape, at that point, four years. And so I knew how to run a course. I knew how much I would need to charge in order to, like, turn a profit on this. I had connections all around. I launched my personal course in Australia and New Zealand because I had connections from Rock Tape so it wasn't like, how could you launch a course abroad? I'm like, because I've already done literally 500 like, right? It's not a big thing. So from the outside, maybe it looks like that. From the inside, it's like, it's just the next step. As I'm running all these courses, and anytime I would go and they would, I would be specifically asked to teach a course. I by the by the, like, year three of this, I already knew if that facility asked for me specifically, I already knew that owner was going to be like, hey, can we go out to dinner? And then they were going to ask me business stuff. And they were like, going, they were like, gonna be like, I wanna leave. I wanna do something else. So getting asked all these questions, starting to work with those people, but it was just behind the scenes. People didn't know I'm doing it, but I'm like, I've been doing this for years. So then 2019 comes. I start bringing more of it front facing. Jill and I host a live event. That was my first live event with, like, online business. And I was like, okay, this is new, but I'm borrowing confidence from Jill. Jill believes in me. Cool. I'm going to just stay in my lane with this stuff and teach this stuff and go into that even, because I've been doing it like behind the scenes, but not so front facing. And then 2020 I literally just took all the stuff that I was doing behind the scenes and brought it front facing, right so that, and largely what I was doing initially in 2020 was teaching people how teaching people how to bring their presence online. It wasn't so much of the true like launch strategy and things like that that I learned a ton from Jill and then also going through that subsequently. But I started out with what I knew and what I've been helping with people with already. So the pivot felt like a lot like looked like a lot from the outside, but behind the scenes, it was literally like, okay, it's just the next stepping stone, and taking all that I've done with me and using it for the next step. Lesley Logan 27:46 I am so obsessed with the way that you like, talked about what people see on the outside, and then the baby steps behind the scenes, because I do think that they go, oh, you know, Lesley does this, and she does this, and she does this, and so I'm gonna go do these things. And it's like, okay, behind the scenes, there are 20 people who do the million steps. There are, like, from the time I end this call with you, I don't touch this again until a recap episode, and it goes through all the things that does all this stuff. And then I don't, I just hear it on the places you listen to podcasts too. Like, yeah, because, because behind the scenes, you're not, no one's posting. That's boring. No one actually wants to know how many baby steps are back there. But I also want to highlight that you like, you took what you were being asked a lot, and the experiences you were having, and you were utilizing that. And I think where a lot of people, they try to create it from the end point from, like, where this like, oh, here's Shanté on the stage. So I'm going to do what Shanté is doing on the stage, and then what am I going to talk about? What if you, you know, you got to go back behind the scenes, and like you mentioned earlier, where it's like, I didn't know people had a hard time doing this thing that came so easy to me. And I think, like for anyone listening, if you're wondering what you might be doing, whatever you think is easy, someone else, a lot of other people, think is so hard. They think it's so hard.Shanté Cofield 29:02 That, you're like, oh, I had no idea. Oh, I think that that gets at kind of like, one thing we haven't discussed is, like the societal implications, right? Like, how society and patriarchy and supremacy culture play into all of this, and we are fed this lie that success requires struggle, right, there's a difference. Success requires hard work, but not struggle. So if you go back to this, the surfer analogy, this would be like, you don't know how to swim. You hate the water. There's sharks in there. And people think like, that's how you have to do it in order to be able to like surf. And I'm like, you should maybe stay on land and, like, play volleyball, like, don't do something else, don't even like swimming. Like, what are you? Why do we think we have to be the struggle and such? Yes, there is hard work, but it is with things that you enjoy doing, with people you enjoy being around. And then it doesn't feel like this, like, God, I'm like, pulling teeth, and it's the worst thing ever. I truly believe that humans, left to their own devices, they will create, they will work hard, they will do so much. People are not inherently lazy. We all know, anyone that's listening to this, you have any if you've ever created something of anything, and you're like, I like this thing. You will stay up all night, you'll miss meals, you'll skip these things. I just want to finish this thing like that, it's in us, but we fed this lie that we have to struggle and we have to suffer and it has to be the worst thing ever. It doesn't have to be yes, it's a lot of work. Yes, we should probably expand our timelines for things, right? We'd have timelines in terms of minutes and I'm like, make it years and you'll never fail. Yeah, right now it's minutes and you're like, I didn't do it yet. But if you are finding things, leaning into these things and like, Hey, I'm naturally good at it. That's a good thing. But we're kind of taught, oh, you're naturally good at it. It's easy. That means that you're lazy, or that if you're if you're going to do that, that means that, like, you're taking the easy route, and that's bad. And it's like, no, do the things that you like, do the things that come easily, that that is great. That's what we're going for, not this life of like I hate the things I have to go to, where I have to do this, I have to struggle and suffer for it to be worthwhile. No, no, absolutely not. Lesley Logan 31:06 No. And I think there's, I love the distinction of hard work versus struggle. And you mentioned that, like, like, the the interesting thing, I don't know, intriguing, the crazy thing about the society that we are in currently, it is, like, before I before I before I go on this with you, my team is like, hey, which of these podcasts do you want us to pitch you to? I was like, looking and I'm like, you guys, anything that is just looks like an alpha male, like you can just say no. Like, you don't, you don't have to ask me. I don't care if it's a point 1% podcast. I don't care if I'm the first expert ever. They want to talk about Pilates and how it's good for them. Like, I'm gonna tell you right now, like, I cannot handle that vibe, and I don't need to. I can work hard and not struggle, and that would be a struggle, right? So, like, you know, I I like, no. And I think what a lot of people have done online is like, oh, that's popular. What this dickhead over here is doing is doing is popular, and using the red and the orange, and, like, claiming out, I'm gonna eat only steak and so I'm gonna go that way, you know. And like, people have forgotten to, like, be themselves and be different.Shanté Cofield 32:11 This, this, this, this, this times a million times a million. We're looking at sustainability as well, right? Like, sustainability and longevity, because that's what the play should be, being anything but yourself is unsustainable, yeah? Like, it may bring it might bring you flash in the pan, success. It might it absolutely, you might be able to trend track something and ride that wave for a short term. You might. But we also see, we've seen it publicly in social media, where people are like, I have to stop doing social media. I built this thing. I hate it. I have this massive audience. It's fake. I don't like it. And it's like, yeah. And I'm also thinking about, we're just seeing the end product of that right, where they're just like, I'm so unhappy. I have to, like, stop this person's been living like that for however long. Like, that's not, life is short, man, we're not here to be miserable every day and baking this thing like, I love that you're not this fake it till you make it. I'm like, people be faking it till they die, you know. Like, that's not.Lesley Logan 33:13 It's not it. It's really not so. And talk about like imposters, and you'll never feel that way. I'll so Martha Stewart is not one of my favorite people in the world, although she's a badass and like, let's just give her that. And also, she hasn't been to prison. That was a, just, just a woman doing something a man does, and they're gonna put her in prison. Yeah, so if they want to imprison them on it, then fine, I'm okay with it. But if we're not doing that anyways, different argument. But she had her version of The Apprentice. Like, when I was like, you know, I don't know, maybe was in college or in high school, and I remember someone said, well, we gotta fake it till you make it. And Martha said, We never fake anything around here. And I was like, I mean, come on, Martha, you fake a little bit, right? Like, like, I had this thing. Like, I just remember, and I remember that going, like, really, you don't fake anything. And then as I got older, and I started, like, evaluate I was doing, I was like, I'm not faking anything. This is me. But like, acting like if I had the if I knew how that worked, or if I wasn't scared. So it's just, you know, when we think of what actors do, we don't call them faking it when they're on white lotus, they are acting like this weird character. You know, it gives me nightmares. Yeah? So it's just like, you get to act like the person who would have the confidence you act like the person, who is doing the hard work but not struggling, that helps you make decisions that you can filter through until you are you realize one day you woke up and you are that person. That's who you are, because that's who you always were.Shanté Cofield 34:32 That, that last part though. Lesley, I think that's really huge, because that's who you always were. There's something to be said, if you really sit and dissect this, like, be it till you see it, it's not faking it because, like, it is you, like, maybe you don't know this thing, but it's still you, it's still you choosing to do this. It's still you having the confidence to do this thing. You're not lying to saying to someone and being like, I'm a surgeon, like, that is different. That's completely different, but it is you. But there is no fake to this, like, whether or not it's just the nuance and the verbage there is that you don't have the like, the confidence that you believe someone who's like been this way for a long time has, but it's still you, still in it. Lesley Logan 35:17 Speaking of still you, you've always been the person that I like look to when it's like, okay, what's going on with Instagram? Like, what's going on this thing? Lesley, just get out of your fucking way and do, just do a just do the thing. Like, I'm just like, such a reluctant Instagrammer, because I've done so well with the YouTubes and the other things and so to me, like, I'm just kind of like, I don't, I always hop on trends. Like, I'm like, I'm just like, here's, I'm too busy actually. So here's here's here's a picture of me and my assistant, and I'll get back to you next week, because I got a lot to do, but something that like you I I've been watching you, and you're so good, and you are so creative, and you're always so consistent. And also, after the election, you, to me, I think on the outsider's perspective, people might have thought you were pivoting. You were being you in my, because, maybe because I know you behind the scenes a bit, but like, it didn't seem like a pivot. It seemed like you just got, like, turning the volume up on you. How did is that what you felt like you were doing? Do you feel like you were like, do you did you have pushback when people say you've changed?Shanté Cofield 36:19 There was no, this is a great question. There was no overt pushback. There was obviously, like, losing of followers, right? So there's like a silence pushback, if you will. But I, flip side of that is I didn't have anyone that was like, stay in your lane or stick to politics. Like no one said anything to me. They were just like, okay, I'm gonna show myself the door. And I'm like, that's cool. I also will say, I don't look at numbers. I hate looking at numbers. I hate when people are like so in the numbers, because I also believe that, especially on Instagram, a lot of numbers are fake, not even like people buying followers. I'm like in you think that 60,000 people like this is Instagram with fake money, right? Using house money and rewarding certain behavior and being like, hey, we like what you're doing. We're going to give you followers, don't like what you're doing, we're going to take them away. Like, the metrics that I want people looking at, if we're going to talk Instagram, is going to be your actual interaction. How many comments are you getting, and are they real? Like, are you talking to people? How many DMs? How many conversations are you having? That's the stuff that I care about. And while I lost quote, unquote followers, or I should say, well, I lost quote, unquote followers, that's what I want to be quoting there, my engagement and my DMs did not go down. I got more comments on the post that I've been doing since the election. So I'm like, I'm good actually, and I think that my audience this is I've been showing up this way long enough of just like this is me, and what topic am I speaking about? Right? My whole shtick has been, build, create, live your best life, and we're doing it with authenticity, because otherwise it's not sustainable. It's not your best life. It's some caricatures, you know, best life. And I've just used vehicles right, across the years. It's been vehicles, it's been physical therapy, it's been Movement, it's been Instagram, it's been online business. And now I, you know, I'm just speaking to certain points that are just like this, just, like this, just, we're just talking about life now, there's nothing in in between to like, create metaphors for you. We're just talking about life. I'm just asking you to look at the things that you're doing on the day to day, and the things that are happening around us and the implications of that, and speaking to that. So, you know, it hasn't been difficult in the sense of showing up that way, but it has been difficult for me to have the desire to put out what I consider to be trivial things. I understand it can be helpful for certain people, but like, that's not where I'm at. I also have, like, this kind of, like internal clock that, like, kind of resets every five years when I'm like, okay, something new. So PT was five years, and then the last three I was teaching and shifting away from treating, and then 2020 hit, and I'm, you know, doing all online business. I'm like, it's 2025 my clock is like, yeah, next step. What? What else is there? Lesley Logan 38:51 I love that you have that awareness of yourself. I felt like I have a seven year clock. And I only learned that, like in the like, last year, I was like, kind of felt like, like, I felt like I was claustrophobic in my own clothes, you know. And, you know, here's the thing, like, again, behind the scenes, no one can see what we're having to do to pivot businesses, you know. And it takes time and what I just love that you mentioned, like, it's hard to post about trivial things, or things that feel trivial to me. It has, I will be honest, like, in the ever since, like, the last year, of like, oh, fuck, this is where we're headed. I'm like, does it really? Do you really need a fucking tip on that? Because there's a YouTube video like, I I'm trying to figure that. I'm trying to figure out, how do I, like, how do I as female business owner who coaches female business owners whose clients are coming in and telling them stupid shit about the economy, who's making them doubt that they should raise their rates, even though their rent went up, their utilities went up. Like, the cost to have employees went up. Like, yeah, you have to raise your rates, because that's the only way you stay in business. It's you are not a charity. You are a. Business. If you want to be a charity, go file for that. You know, I am so I I appreciate that, because I had, I found like, you know, not just like, what has gone on with politics, but like, in the last month, we had something happen in our family, and I'm like, I just, I have these brands who want me to post something I I'm sorry, like, I'm gonna fail you right now, what I love is like, you're such, you are human, and you give so many people permission to be that. And I didn't even post a ton. Mostly was all my stories. I was like, if you follow me, like, you're gonna get the real me. And then the stories is where it is. And I people, you know, I just really liked it when you didn't talk about politics. And I said, I'm so sorry. I'm a female business owner that is political. Like, like, I might have privileges of a white person, but like, I'm still a female business owner who literally only gets people to answer things if I, I have my husband on calls for things. Like, I have a I have, like, here it's your job.Shanté Cofield 40:51 People are people, audacity. I wish that the people we coach and people listening to this have the audacity of that person. It comes into your DMs and is like, here's how you should run your account. I wish we all had that audacity. Lesley Logan 41:04 Yes, yes. Oh, my God. Shanté Cofield 41:06 Where did that come from? Lesley Logan 41:07 Yes, we need to find these people. Like, teach them audacity because it's what, that's the word, it is. And like, I just said, I said, oh, you know, this is my account. Like, so I I said, I was just like, this is my account. And like, I think rights are, are actually, like, just real and human rights. But if you don't like hearing about that, you don't have to follow me here. You can just go for free and go on YouTube. In fact, they'll make sure whatever ads you get the ones you wanted. And you can, you can actually just search for the content that you want from me, and if you want to pay for it. In my membership group, we don't talk about politics, but just remember, everything is.Shanté Cofield 41:43 Exactly. Everything is political, and people see that. I'm like, you're just saying that it hasn't affected you. I'm like, but it is. It hasn't affected you in a negative way. I'm like, it's just affecting you, but positively or neutrally, like. So it hasn't been hard to switch to speak about that it's been hard to like, you said, the behind the scenes, business side of things. Like, I run, my number one program that I run is an Instagram intensive, and I haven't run it this year because I'm just like, what do I want to do with this thing? Like, how do I want this thing to look? How do I do I want to do this? Am I wanting to encourage people to go and spend their time with this? Is this company that doesn't give shits of value? Like, there's a lot of thinking around the the intentionality piece. And I'm fortunate in a fortunate place that I like have, I have the savings to be able to, like, chill out, and I have other programs going on, and I already have clients that I can be been working with one on one, so I can hold off on that thing. But that, that has been the only difficulty, but.Lesley Logan 42:38 I thank you for sure, because I think, like when everything went down, I had people in my group going, I don't, I don't want to post on these platforms, because I don't want to give them anything. And I was like, okay, first of all, I agree. Like, I like, just know that, like, thank you. And also, what I will always coach you on is you have to be where they your people are. So where are your people? Because if they are there, then if you're not there, then some dude on rib-eye steak for three meals a day is gonna sell to them. Like they're gonna, they're gonna buy the solution to their problem. So then it's kind of like, how do we play in the field, you know, like, how do we do it? And so that's always been a game. It's always been the game like, how do we play in this, like, the sandbox that gets them out of that sandbox and over into the sandbox we want to play in.Shanté Cofield 43:25 Absolutely, the intentionality and taking a moment and, like, again, bang, bang. Having time is a luxury, right? Time is to me, like, it circles back to being a conversation of, like, what ultimately I wanted, and having this lifestyle business. It's the translation of that is having time flexibility and having time ownership, right? Where I have the time to sit and Covid, we saw the importance of time during Covid. We call it the great pause, because it gave people a moment to be like, wait, what do I want? How do I want to do things? Do I believe in this? Do I agree with this? When we're living in a world that's so fast paced, and you just have to, like, you're just trying to eat, you're just trying to, like, get through the day, you don't have the luxury, you don't the ability to sit and think and be like, so intentional with things, right? It's all by design, right? I can sound like a tin hat. I don't care. It's all by design. I'm in a place where I have the luxury to sit and be like, okay, I want to be intentional in community, super intentional with my business and how I'm showing up and how I'm helping people. What does that look like? Like I totally agree, there's a huge (inaudible) and when it comes to social media, because it's like, yes, these businesses and supporting them, and you're like, But the flip side is, how do I support my people? And if it's like, I have to stay with this nonsense and in this sandbox so that I can reach these people, because that's where they're at, I'm going to do that. And yes, I'm going to have to move them somewhere else and do other things and show up with my values and encourage them to do the same. But you know, this is taking a beat, taking a moment to really fit and identify that, and not just being like, knee jerk, like, I'm done with it all. And like, yeah, I'm burning it all down. It's like, if that's what you want to do, fine, but I'm looking at what's the outcome of that. Why am I doing that? And if my goal is to be able to help people and like, let me take a moment and figure out what feels best and how I want to do that. Lesley Logan 45:01 Yeah, I could talk to you forever, Shanté, I'm just obsessed. And really, we need to have a hang next time you're here, next time I'm there, we're gonna take a brief break and then find out how people can find you, follow you, work with you. Shanté Cofield 45:12 Sounds good. Lesley Logan 45:13 All right, Shanté, where do you hang out? And we said Instagram. But also, like, give them all the deets. Where can they stalk you in a good way?Shanté Cofield 45:19 Yeah, the deets, I try to keep everything consistent, is just type in The Movement Maestro anywhere, and it'll come up, and then you can do whatever you want with it. My website, movementmaestro.com, Instagram, The Movement Maestro. I'm on threads as The Movement Maestro, and that's the easiest, the easiest thing, if you want to chat, I'm in my DMs. I haven't been posting as much as I usually do, but I will answer a DM in two seconds. I don't like email, so go to my website and email me, but I probably won't get back to you. Someone from my team may get back, maybe. Maybe I'll have Rupert, my cat, get back, but (inaudible).Lesley Logan 45:51 Oh, I will tell you how I got out of my inbox, and I'm loving it. Now I have to, actually, my sister's like you do have to go and respond to the five that I couldn't do. I was like, okay, alright, I'll get there. All right. You have truly given us so much, but you know, we, it would, wouldn't be Be It Till You See It Podcast without the bold, executable, intrinsic or targeted steps people can take to be it till they see it? What do you have for us?Shanté Cofield 46:11 We're going to circle back, because repetition is key. Once is never, and I'm going to say what I said before. Just do it scared, right? The confidence, the happiness, the understanding, the clarity that you are looking for, the guidance, the direction, the answers that you're looking for are on the other side of doing the thing. So, do it scared.Lesley Logan 46:27 Yeah, yeah. We firmly believe in that. We cosign on that. And once you do it scared, make sure you let The Movement Maestro know and let Be It Pod know because then we can celebrate you. Because guess what? Celebration is how habits are created. That's how the dopamine hits the brain. It's all science people, all right, loves. Until next time, Be It Till You See It. Lesley Logan 46:45 That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 47:28 It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 47:33 It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 47:37 Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 47:44 Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 47:48 Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

1833: Selling Ideas to a Big Company by Seth Godin on Building Credibility and Corporate Influence

Play Episode Listen Later Oct 7, 2025 5:31

discover influence ideas corporate products quotes urgency credibility seth godin optimal living daily selling ideas oldpodcast

Episode 557: How to maintain friendships as a small business owner

tiktok money ai business mental health strategy coach pr coaching friendship brand entrepreneurship finance wealth chatgpt hiring photography jeff bezos work life balance substack time management permission maintain employment personal development business coaches women in business personal brand business growth email marketing making money business strategy seth godin small business owners interior design business coaching new york magazine female entrepreneurs gluten free business ideas perplexity business goals business mindset wealth creation business transformation creative business business systems smallbiz business journey business support business skills how to start a business curiousity product business coeliac disease business perspective business organization digital clutter podcast course how to be more productive jessica shaw

Play Episode Listen Later Oct 6, 2025 16:32

In this episode you'll learn:How to maintain meaningful friendships when you transition from employee to business owner, especially when your friends were former colleaguesPractical strategies for redefining "regular" contact - why quarterly deep connections can be more valuable than frequent surface-level catch-upsCreative alternatives to traditional evening meetups that work better for busy entrepreneurs, including weekend activities, walking meetings, and annual friendship retreatsHow to use technology strategically for maintaining long-distance friendships without losing the personal connectionWhy being honest about your capacity strengthens rather than weakens your friendshipsThe crucial role friendships play in business success - providing perspective, emotional support, and a safe space to process entrepreneurial challengesA massive thank you to our sponsor and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount Connect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: hello@mydailybusiness.comWebsite: mydailybusiness.comResources mentioned:How to Get Your Book Published course Join our AI Chat Group for small business ownersGroup CoachingMy Daily Business courses - mydailybusiness.com/courses ⭐️ GET MORE TIME BACK with our fave AI tool that has saved us HOURS. Use Poppy AI and code FIONA for a discount ⭐️ Get your 2026 small business marketing, brand and AI systems sorted with 1:1 business coaching packages from a one-off session to 6-months of coaching. Build your personal brand and do something incredible for your small business with your own book. Learn how to land a publishing deal, write your book, launch and market it in our How to Get Your Book Published course and coaching program, kicking off soon. Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

Seth Godin “The Marketing God” Unpacks the Winning Strategies of Global Brands

HUNGRY.

Play Episode Listen Later Oct 6, 2025 54:08

This conversation with Seth Godin explores the difference between strategy and tactics, why most brands confuse the two, and how true marketing is about the product and story itself—not just promotion. Seth unpacks how systems shape behaviour, often invisibly, and how founders can break or reframe those systems to create new opportunities.The episode dives into the idea of customer traction and feedback loops—how the right audience, story, and channel can make or break a product. Seth illustrates with examples from Patagonia, Dyson, Apple, Prince Spaghetti, Tony's Chocolonely, Innocent Drinks, and Scharffen Berger Chocolate—showing how successful brands win by embedding meaning, status, and culture into their strategy, not just chasing tactics.Creativity and consistency are also central themes: Seth argues professionals “ship” every day, rather than waiting for inspiration, citing musicians and artists like Miles Davis, Rolling Stones, David Bowie, and Patti Smith. He frames origin stories as self-fulfilling—founders must choose a productive story that drives them forward.At its core, the episode is about seeing differently: spotting the hidden systems we operate in, distinguishing tactics from strategy, and building stories that compound over time. The conversation blends behavioural economics, culture change, and practical examples into a playbook for founders who want to grow brands that matter. ==============================================

#827 Wealth Without a 7-Figure Exit: 5 Steps

The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle

Play Episode Listen Later Oct 2, 2025 30:09

Dan and Ian share 5 money tips for bootstrappers—from prioritizing personal finance and investing to getting in the company of other entrepreneurs. Follow this playbook and you could build wealth without a 7-figure exit (spoiler: only about 5% of businesses achieve this.) Free resource below! LINKS Share your thoughts on the podcast (takes 2 mins) (https://getperspective.ai/interview/tmba-feedback) This week's sponsor: SPP.co “Your billing, onboarding & projects in one client portal” (https://spp.co/) This week's sponsor: Smash Digital “Scale your organic traffic with future-proof strategies” (https://smashdigital.com/) FREE RESOURCE: Personal Financial Dashboard for Bootstrappers (https://docs.google.com/spreadsheets/d/1Li7LuETq2k8tfXSC9WrB-xTwtm_YOkxZOFBOT-bk8CM/edit?gid=1717697031#gid=1717697031) Olly Meaking's musings on entrepreneurship and crossing 7 figures ARR: (https://x.com/helloitsolly/status/1971549899188580447) Hang out with us at DCBKK this month (https://dynamitecircle.com/dcbkk) Connect with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS Audio: (00:00:50) How Dan Got Fired For Having Too Many Ideas (00:02:07) 5 Money Tips for Bootstrappers (00:03:00) Tip #1: Focus on Your Knowledge, Skillset, and Business Model (00:04:14) Case Study: Olly Meakings, Founder of Senja.io (00:07:13) Tip #2: Be Realistic About Your Liquidity Potential (00:11:42) Tip #3: Keep Your Second Bottom Line Sacred (00:16:47) Sponsor Shout-out: Smash Digital (00:17:43) Sponsor Shout-out: SPP.co (00:18:44) Tip #4: Be a Bull About 1 Non-Business Thing (00:23:47) Tip #5: Surround Yourself With Other Entrepreneurs CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: How to Get Rich on X With a Fake Persona (https://tropicalmba.com/episodes/get-rich-fake-persona) How to Instantly Improve Your Lead Pipeline by 20-50% (https://tropicalmba.com/episodes/improve-your-lead-pipeline) Why $120K From Your Biz Beats $150K at a Job (https://tropicalmba.com/episodes/balancing-wealth-freedom-mindset)

Episode 556: Feeling Stuck in Your Business? Here's How to Decide Your Next Move

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Play Episode Listen Later Oct 1, 2025 46:56

Build your personal brand and do something incredible for your small business with your own book. Learn how to land a publishing deal, write your book, launch and market it in our How to Get Your Book Published course and coaching program, kicking off soon. Are you stuck in the hard middle bit of your business wondering if you should keep going or let it go? In this coaching episode, Fiona breaks down how to tell the difference between a challenge worth pushing through and a dead-end that's wasting your time.You'll learn practical strategies for navigating the tough times in business, including how to recognize when slow progress is actually progress, when to adjust your tactics without abandoning your vision, and most importantly—when strategic quitting is actually the smartest move you can make.Fiona shares personal stories about recovering from a serious back injury, building this podcast through multiple setbacks, writing her books, and other challenges that taught her the difference between persistence and stubbornness.Key topics covered:How to identify if your business challenge is temporary or permanent5 practical strategies for pushing through difficult periods without burning outThe signs that it's time to walk away from something (and why that's not failure)Breaking big goals into manageable milestones when progress feels impossibleWhy adjusting your tactics is different from quitting your visionThe questions to ask yourself when you're feeling stuck or overwhelmedPerfect for: Small business owners, creative entrepreneurs, and anyone questioning whether their current business challenge is worth the effort.Resources mentioned: Seth Godin's book, The DipConnect with Fiona: Website: mydailybusiness.com Group Coaching: mydailybusiness.comA massive thank you to our sponsor and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount Connect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: hello@mydailybusiness.comWebsite: mydailybusiness.comResources mentioned:How to Get Your Book Published course Join our AI Chat Group for small business ownersGroup CoachingMy Daily Business courses - mydailybusiness.com/courses ⭐️ GET MORE TIME BACK with our fave AI tool that has saved us HOURS. Use Poppy AI and code FIONA for a discount ⭐️ Get your 2026 small business marketing, brand and AI systems sorted with 1:1 business coaching packages from a one-off session to 6-months of coaching. Build your personal brand and do something incredible for your small business with your own book. Learn how to land a publishing deal, write your book, launch and market it in our How to Get Your Book Published course and coaching program, kicking off soon. Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

367. Momentum Mindset

Play Episode Listen Later Sep 30, 2025 15:57

This week, Jen and Pete noodle on a topic that they were both surprised to have never recorded an episode on: momentum.Specifically, in this episode Jen and Pete talk about:What is momentum mindset?How might we turn an ending into a beginning?Why is it important to not sit around and wait for motivation or inspiration?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).

5th Anniversary Special: Seth Godin plus Guest Cameos & Remarkable Moments

Remarkable Retail

Play Episode Listen Later Sep 30, 2025 56:40

This special 5th anniversary episode of the Remarkable Retail podcast marks a milestone: five years of insights, disruption, and conversations with the world's most innovative retail thinkers. We reflect on the pod's origin story during the early COVID lockdowns, tracing its evolution from Steve's book Remarkable Retail: How to Win & Keep Customers in the Age of Disruption into an industry-leading show featuring CEOs, founders, and thought leaders shaping global commerce. They share highlights from an impressive guest roster, including Scott Galloway (whose episode remains the most downloaded in the show's history), Artemis Patrick of Sephora, Hal Lawton of Tractor Supply, Chris Nicholas of Sam's Club, Joe Kudla of Vuori, and Neil Blumenthal of Warby Parker. Each clip showcases the powerful themes of customer centricity, innovation, and the relentless pursuit of remarkability.The centerpiece of the episode is a deep and engaging conversation with Seth Godin, returning for his sixth visit. Seth—bestselling author of classics including Purple Cow—first inspired the very language of “remarkability” in Steve's book and the podcast itself. Here, Seth reflects on why being remarkable matters more than ever in an era where “average is dead.” He warns leaders that chasing efficiency or “suck less” strategies won't suffice; brands must create conditions where customers want to talk about them. He draws a sharp distinction between simply being “better” through incremental improvements and being truly remarkable in ways that spark conversation, loyalty, and cultural resonance.Seth also delves into the impact of AI as the biggest societal shift since electricity. Rather than reducing costs by outsourcing tasks, he urges retailers to harness AI to enable new projects and creative possibilities. He illustrates this with his latest Kickstarter project—AI-driven card decks designed to spark learning, decision-making, and storytelling. For Seth, experimentation and accessible tools are the gateway to innovation, and he emphasizes that risk-taking in the AI era costs little but delivers exponential learning.Together, Michael, Steve, and Seth explore enduring themes: knowing who it's for and what it's for, the value of continuous improvement, and why shunning non-believers is essential to staying authentic. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Episode 555: Sick of waiting for motivation to strike?

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Play Episode Listen Later Sep 29, 2025 16:22

Build your personal brand and do something incredible for your small business with your own book. Learn how to land a publishing deal, write your book, launch and market it in our How to Get Your Book Published course and coaching program, kicking off soon. In this episode you'll learn:The surprising science behind why motivation actually comes AFTER action, not before itHow your brain's reward system and dopamine release work to create momentum when you take action firstThe role of the nucleus accumbens in triggering motivation through small actionsWhy waiting for motivation to strike is working against your brain's natural biologyPractical strategies to use your brain's reward pathways to overcome procrastinationHow to start the dopamine-motivation cycle with the smallest possible actionsWhy successful people don't wait for motivation - they create it through actionA massive thank you to our sponsor and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount Connect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: hello@mydailybusiness.comWebsite: mydailybusiness.comResources mentioned:How to Get Your Book Published course Join our AI Chat Group for small business ownersGroup CoachingMy Daily Business courses - mydailybusiness.com/courses ⭐️ GET MORE TIME BACK with our fave AI tool that has saved us HOURS. Use Poppy AI and code FIONA for a discount ⭐️ Build your personal brand and do something incredible for your small business with your own book. Learn how to land a publishing deal, write your book, launch and market it in our How to Get Your Book Published course and coaching program, kicking off soon. Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

#826 How to Get Rich on X With a Fake Persona

The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle

Play Episode Listen Later Sep 25, 2025 32:00

This week, Dan and Ian continue the “Get Rich on X” saga with fresh updates, and a reality check. From hiring $4K ghostwriters to creating a new online persona, is X really worth the hype for growing fast—and getting rich—in 2025? LINKS Hang out with us at DCBKK this October (https://dynamitecircle.com/dcbkk) Connect with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) This week's sponsor: https://spp.co “Your billing, onboarding & projects in one client portal” (https://spp.co/) Remote First Recruiting: Hire Your Next Remote Team Member in 21 Days or Less (https://remotefirstrecruiting.com/) X's Head of Product's projections for the algorithm (https://x.com/nikitabier/status/1969057240578748723) LindyMan: an example of using a character or persona online (https://x.com/PaulSkallas) Moving From A Solopreneur Mindset To An Operator Mindset with Leila Hormozi (https://podcasts.apple.com/il/podcast/moving-from-a-solopreneur-mindset-to-an/id1663834553?i=1000681647344) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS Audio: (00:00:34) Business Lessons from the Lemonade Stand (00:02:41) How to Get Rich on X: New Thoughts  (00:10:16) Be Yourself… Or Create an Online Character? (00:13:49) The Realistic Cost of Hiring a Ghostwriter for X (00:16:46) Sponsor Shout-out: SPP.co  (00:17:47) Leila Hormozi's Simple System for Delegation (00:26:12) Location as Leverage: What if the USA Were More Affordable? CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: X's Head of Product: How to Get Rich in 6 Months (https://tropicalmba.com/episodes/outsourcing-shake-up) How to Instantly Improve Your Lead Pipeline by 20-50% (https://tropicalmba.com/episodes/improve-your-lead-pipeline) Location Is Leverage: How Advanced Digital Nomads Build Faster (https://tropicalmba.com/episodes/location-is-leverage)

Episode 554: Lucy Lumen on putting you work out there and trusting yourself

tiktok money ai business mental health strategy coach pr coaching friendship brand putting entrepreneurship finance wealth chatgpt hiring trusting photography jeff bezos work life balance substack time management permission employment personal development business coaches women in business personal brand business growth email marketing making money business strategy seth godin interior design business coaching new york magazine female entrepreneurs gluten free business ideas perplexity business goals business mindset wealth creation lumen business transformation creative business business systems smallbiz business journey business support business skills how to start a business curiousity product business coeliac disease business perspective business organization digital clutter podcast course how to be more productive jessica shaw

Play Episode Listen Later Sep 24, 2025 73:01

Today, Fiona chats to Lucy Lumen - photographer, YouTuber, content creator, and creative business mentor who has built a thriving online business alongside her husband.In this episode, you'll learn:• How Lucy went from working in hospitality for 10+ years to accidentally building a photography and videography business• Why she decided to pivot away from client work and go all-in on YouTube content creation• Her process for creating 8 YouTube videos per month across two channels while managing Substack and social media• How sponsorships (not ad revenue) make YouTube financially sustainable as a full-time career• The reality of working with your spouse and managing business partnerships• Why developing a distinct personal style is more important than technical perfection in the age of AILucy shares honest insights about the realities of content creation, building a creative business, and how to turn your passion into sustainable income while maintaining work-life balance.A massive thank you to our sponsor and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount Connect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: hello@mydailybusiness.comWebsite: mydailybusiness.comConnect with Lucy LumenInstagram: @lucy_lumenSubtack: Love LucyYouTube: The Lucy Lumen ShowYouTube: Lucy LumenWebsite: lucylumen.com Resources mentioned:Join our AI Chat Group for small business ownersGroup CoachingMy Daily Business courses - mydailybusiness.com/courses ⭐️ GET MORE TIME BACK with our fave AI tool that has saved us HOURS. Use Poppy AI and code FIONA for a discount ⭐️ Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

365. Value Add AI

Welcome to TheInquisitor Podcast

Play Episode Listen Later Sep 23, 2025 19:22

With AI being a pervasive topic in 2025, Jen and Pete discuss how they use the tool, and how they might utilize it to help their clients.Specifically, in this episode Jen and Pete talk about:How might we use AI to help other people, not just ourselves?Why is trust so important, in the building of skills and of organizations?What are several use cases for how Jen and Pete use AI?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).

Innovation or Stagnation? Ron Brumbarger on Leading Through Uncertainty

Play Episode Listen Later Sep 23, 2025 61:38

In today's fast-moving VUCA world (Volatile, Uncertain, Complex, and Ambiguous) businesses can no longer afford to confuse motion with progress. In this high-impact episode, we sit down with Ron Brumbarger, American entrepreneur and founder of Struinova, an “innovation-as-a-service” firm helping organisations unlock new products, services, and processes that genuinely delight customers. Ron delivers a candid exploration of why companies stall, the dangers of systemic blind spots, and what it really takes to build a sustainable culture of innovation. With decades of experience and sharp, real-world insights, he challenges leaders to confront the uncomfortable truths holding them back, and offers tools to navigate the complexity with clarity, confidence, and creativity. Whether you're a founder, executive, or innovator inside a large organisation, this conversation is your blueprint for staying relevant in an increasingly unforgiving market. What You'll Learn: Confronting Organisational Blind Spots Why waiting for permission kills innovation, and how to lead with urgency of agency How inattentional blindness sabotages even high-performing teams Where middle-management friction stalls progress, and how to refocus on issues, not egos The myth of "guaranteed revenue" and why G-A-R-R is a dangerous illusion Building a Strategic Innovation Portfolio A practical definition of innovation: net new or enhanced value that delights customers How to assess the real value of your innovation portfolio, and why most leaders don't TAM vs. SOM: Why chasing Total Addressable Market is a distraction How to create your own "Purple Cow" in a Blue Ocean" and avoid the commodity trap Why innovation lives in the estuary between your team and your customers Leading Change with Core Disciplines Why humility is a superpower in the innovation game The role of trust, not just with clients, but within your team Practicing empathetic curiosity to unlock customer insights Plus: Marcus Cauchi's powerful insight “Think as your customer, not about them.”

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#825 How to Instantly Improve Your Lead Pipeline by 20-50%.mp3

The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle

Play Episode Listen Later Sep 18, 2025 29:02

Most founders are leaving money on the table without realizing it. Are you one of them? This week, Dan and Ian break down how a tiny shift in how you handle leads can completely change your pipeline. Plus, a counterintuitive approach to networking and why big brands are paying founders to create content. LINKS Hang out with us at DCBKK this October (https://dynamitecircle.com/dcbkk) Connect with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) This week's sponsor: https://spp.co “Your billing, onboarding & projects in one client portal” (https://spp.co/) “Amp It Up” by Frank Slootman (https://www.amazon.com/Amp-Unlocking-Hypergrowth-Expectations-Intensity/dp/1119836115) Harvard Business Review: “The Short Life of Online Sales Leads” (https://hbr.org/2011/03/the-short-life-of-online-sales-leads) MIT Lead Response Management Study (https://cdn2.hubspot.net/hub/25649/file-13535879-pdf/docs/mit_study.pdf) “The 4-Hour Work Week” by Tim Ferriss (https://fourhourworkweek.com/) Remote First Recruiting: Hire Your Next Remote Team Member in 21 Days or Less (https://remotefirstrecruiting.com/) My First Million Podcast (https://www.mfmpod.com/) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:00:00) Intro (00:01:01) Business Idea: “Lifestyle” Services for 7-Figure Businesses  (00:08:30) How to Improve Your Lead Pipeline 20-50% Overnight (00:11:50) How Responding Faster to Leads Impacts Your Business (00:16:46) Sponsor Shout-out: SPP.co (00:17:47) Conference A or Conference B? (00:19:38) Business Idea: Partner Podcast with Big Bucks Brand CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: The Outsourcing Shake-Up: LATAM vs. Philippines (https://tropicalmba.com/episodes/outsourcing-shake-up) Financial Traps, Profit Truths, and What's Next at TMBA (https://tropicalmba.com/episodes/financial-traps-profit-truths) “Build It Like You're Gonna Sell It” (Dan's “Amp It Up” Review) (https://tropicalmba.com/episodes/build-it-sell-it)

Redefining Success: How Empathy Shapes Leadership in the Age of AI

Perpetual mOetion With Dr mOe Anderson

Play Episode Listen Later Sep 18, 2025 34:16

Explore how empathy is revolutionizing leadership and learn actionable steps to cultivate an empathetic style that enhances your team's trust and productivity. Tune in to this enlightening episode of Perpetual mOetion with Dr. mOe Anderson and Dr. Melissa Robinson-Winemiller, . A TEDx speaker, EQ coach, and author of The Empathic Leader. Memorable Quotes: "Empathy really is connection and understanding. Business is people." "You can curse the darkness or you can light a candle. How do I light a candle to make this better for somebody else?" Key Points: Empathy as a Strategic Asset: Empathy is reframed from being a sentimental trait to a strategic leadership tool, crucial for fostering trust and loyalty. AI vs. Human Touch: Despite AI's capabilities, it can never replicate the genuine human connection that empathy provides, emphasizing its irreplaceable role in leadership. Empathy Fatigue and Self-Awareness: Leaders need to cultivate self-empathy and self-awareness to avoid empathy fatigue and maintain a balanced emotional state. Empathy's Impact on Productivity: Empathy-driven leadership can boost morale, innovation, and productivity, while its superficial use can erode trust and performance. Chapter Breakdown: (0:00:03) - Empathy in Leadership (0:12:48) - Importance of Empathy in Leadership (0:17:05) - Developing Empathy and Self-Awareness (0:25:02) - Empathy as a Leadership Strength Resources Mentioned: Dr. Melissa Robinson-Winemiller's book: "The Empathic Leader" Ernst & Young studies on empathy Brene Brown, Simon Sinek, and Seth Godin on empathy Subscribe now and let's ignite your personal growth journey together, one empowering conversation at a time! Learn more about Dr. mOe's services and books on her website at www.drmOeAnderson.com. Follow her on social media! @drmOeanderson Elevate your public speaking skills with 1x1 or online Public Speaking Coaching. Want to feature your business on this podcast or book Dr. mOe for a speaking engagement? Contact her today! info@drmoeanderson.com Please support this indie, woman-owned, small business providing free educational and inspirational content. Use one of these secure, fee-free ways to support the production and distribution of this award-winning show: 1. Buy Me a Coffee: https://buymeacoffee.com/drmoeandU or Click Here 2. CashApp: $drmoeanderson 3. Venmo: @drmoeanderson

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#827: Pablos Holman — One of The Scariest Hackers I've Ever Met

Play Episode Listen Later Sep 16, 2025 151:41

Pablos Holman is a hacker and inventor and the author of Deep Future: Creating Technology that Matters, the indispensable guide to deep tech. Previously, Pablos worked on spaceships at Blue Origin and helped build The Intellectual Ventures Lab to invent a wide variety of breakthroughs. Pablos also hosts the Deep Future Podcast and is managing partner at Deep Future.This episode is brought to you by:Cresset prestigious family office for CEOs, founders, and entrepreneurs: https://cressetcapital.com/timMaui Nui Venison, delicious, nutrient-dense, and responsible red meat: https://mauinuivenison.com/lp/timAG1 all-in-one nutritional supplement: https://drinkag1.com/timTimestamps:00:00 Intro02:12 The hacker mindset33:05 Nuclear52:35 Autonomous ships58:48 Pragmatic optimism01:00:29 Risk tolerance01:04:50 Blue Origin01:11:59 Zero Effect philosophy01:34:43 China01:43:07 Taiwan01:45:04 AI01:50:42 Salsa02:08:44 Deep tech investing*For show notes and past guests on The Tim Ferriss Show, please visit tim.blog/podcast.For deals from sponsors of The Tim Ferriss Show, please visit tim.blog/podcast-sponsorsSign up for Tim's email newsletter (5-Bullet Friday) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Discover Tim's books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissYouTube: youtube.com/timferrissFacebook: facebook.com/timferriss LinkedIn: linkedin.com/in/timferrissPast guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, Margaret Atwood, Mark Zuckerberg, Peter Thiel, Dr. Gabor Maté, Anne Lamott, Sarah Silverman, Dr. Andrew Huberman, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

deep risk entrepreneurship startups lebron james ceos productivity mark zuckerberg hackers tony robbins arnold schwarzenegger kevin hart jordan peterson richard branson matthew mcconaughey hugh jackman jamie foxx tim ferriss seth godin neil gaiman jerry seinfeld bren brown autonomous malcolm gladwell sia scariest bill burr peter thiel neil degrasse tyson blue origin bob iger margaret atwood jane goodall ray dalio sam harris elizabeth gilbert michael phelps terry crews vince vaughn jocko willink darren aronofsky ken burns edward norton yuval noah harari rick rubin jim collins pragmatic arianna huffington sarah silverman michael lewis esther perel michael pollan andrew huberman gabor mat eric schmidt reid hoffman dax shepard naval ravikant ramit sethi marc andreessen whitney cummings peter attia anne lamott dan harris lifestyle design cheryl strayed chuck palahniuk vitalik buterin vivek murthy amanda palmer madeleine albright kelly slater daniel ek maria sharapova howard marks tim ferriss show pablos neil strauss doris kearns goodwin timothy ferriss brian koppelman mary karr maria popova elizabeth lesser joe gebbia jim dethmer tools of titans zero effect katie haun deep future pablos holman discover tim timferrissfacebook longform interviews

364. Into the Woods

The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle

Play Episode Listen Later Sep 16, 2025 19:52

After a week in the woods working on a creative project, Jen brings Pete the lessons she brought back around building something new.Specifically, in this episode Jen and Pete talk about:Why is it important to have an agenda, and other constraints, when working on a project?What role do collaborators place in the creation of something new?What tactics might we utilize in sharing a work-in-progress with an audience?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).

#824 The Outsourcing Shake-Up: LATAM vs. Philippines

Play Episode Listen Later Sep 11, 2025 36:52

It's another mixed bag of business topics on this week's episode of the pod: X's Head of Product shares the suspiciously simple playbook to getting rich on the platform, Google's “Photoshop Killer” is officially on the loose, emerging thoughts on pivoting away from the Philippines for outsourcing remote talent, luxury lifestyle for a fraction of the cost in Thailand, and more. Quick reminder that we'll be in Bangkok next month with Dynamite Circle for a week of sheer business nerdery. Details in the links below! LINKS Hang out with us at DCBKK in Bangkok this October (https://dynamitecircle.com/dcbkk) Connect with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) X's Head of Product shares how to get rich on X in 6 months (https://x.com/nikitabier/status/1963498520805007470) Google's “Photoshop killer” Nano Banana (https://gemini.google/overview/image-generation/) Nick Huber's thoughts on outsourcing to the Philippines in 2025 (https://x.com/sweatystartup/status/1963588036102348943) Dan's next read (https://www.amazon.com/100M-Money-Models-Make-Acquisition-com-ebook/dp/B0FMXTZ4MH) This week's sponsor: https://spp.co “Your billing, onboarding & projects in one client portal” (https://spp.co/) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS Audio: (00:00:00) Intro (00:01:29) How to Get Rich on X in 6 Months (00:04:51) How to Stay Consistent with Content (00:10:14) Google's “Photoshop Killer”: Nano Banana (00:13:58) PH No Longer a Hotspot for Remote Recruiting?  (00:18:29) Sponsor Shout-out: SPP.co  (00:19:47) Luxury Location-Independent Lifestyle in Thailand  (00:27:22) Hits of the Week: Hormozi, Feldman, DCBKK CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: Why $120K From Your Biz Beats $150K at a Job (https://tropicalmba.com/episodes/balancing-wealth-freedom-mindset) The Content Flywheel Behind a 7-Figure Education Business ft. Timothy Moser (https://tropicalmba.com/episodes/content-flywheel-behind-7-figure-business) Health Advice That Goes Against Everything You Know ft. Jay Feldman (https://tropicalmba.com/episodes/health-advice-against-everything-you-know) The Freedom Line, 7+ Figure Founders, and Extended DCBKK Recap (https://tropicalmba.com/episodes/dcbkk-recap-2023)

#826: Q&A with Tim — Supplements I'm Taking, Austin vs. SF, Training for Mental Performance, Current Go-To AI Tools, Recovering from Surgery, Intermittent Fasting, and More

Play Episode Listen Later Sep 9, 2025 85:12

This episode is a solo Q&A session where I answer a bunch of questions. We covered a ton of ground, from personal health protocols to professional frameworks and creative projects. This episode is brought to you by:Eight Sleep Pod Cover 5 sleeping solution for dynamic cooling and heating: EightSleep.com/Tim (use code TIM to get $350 off your very own Pod 5 Ultra.)Monarch Money track, budget, plan, and do more with your money: MonarchMoney.com/Tim (50% off your first year at monarchmoney.com with code TIM)Shopify global commerce platform, providing tools to start, grow, market, and manage a retail business: https://shopify.com/tim (one-dollar-per-month trial period)Timestamps: [00:00:00] Start[00:06:00] Coyote retail distribution challenges and data gathering.[00:09:12] Elbow surgery recovery: sequencing, decongestion, Marc Pro device, peptides, BFR training.[00:16:14] California vs. Austin for builders, mechanical engineers, and tech startups.[00:19:06] Using AI for medical advice workflow (and cross-referencing with professionals).[00:23:51] Current supplement regimen and PAGG/AGG status.[00:31:54] California vs. Texas considerations for aspiring parents.[00:32:48] Saying "No" to good things for "Hell, yes" moments.[00:34:34] Philanthropy lessons learned since starting Saisei Foundation.[00:37:45] Something I've changed my mind about recently: intermittent fasting.[00:42:44] Precious items from childhood I still keep: D&D relics and marine biology books.[00:43:03] Bucket list hike: Glacier National Park.[00:43:42] How the catalytic chaos of publishing The 4-Hour Chef led to launching this podcast.[00:45:52] Bringing delight vs. sixth-gear, high-performance focus.[00:49:05] Thoughts on extended human fasting research from the Soviet era.[00:52:58] Most magical New Mexico experience: Mountain Cloud Zen Center meditation retreat.[00:53:22] Meta skills for the AI era: Hyper-adaptability and world-class learning.[00:54:01] The (real and ideal) future of CØCKPUNCH/Legends of Varlata.[00:59:47] Competitive chess training enhancement: glucose management, intermittent fasting, MCT oil.[01:06:31] Behind-the-scenes projects: Fusion, algae feed additives, meat alternatives.[01:08:32] Countries I wish I had visited earlier, and places I'd still like to see.[01:11:06] "Not yet" vs. "No" in early growth phases.[01:14:14] Post Coyote, do I have any future games in the works?[01:14:46] Over-ear vs. in-ear headphones for podcasting.[01:15:16] What's the uncrowded channel right now?[01:16:17] Recommendations for Dr. Mindy Pelz.[01:16:58] Robert Rodriguez and project juggling.[01:17:24] Fast neutron reactors and the Bugatti of ketones.[01:19:05] Extended family outings and Mahonk Mountain House.[01:20:31] NO BOOK meetup plans?[01:20:54] Parting thoughts.*For show notes and past guests on The Tim Ferriss Show, please visit tim.blog/podcast.For deals from sponsors of The Tim Ferriss Show, please visit tim.blog/podcast-sponsorsSign up for Tim's email newsletter (5-Bullet Friday) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Discover Tim's books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissYouTube: youtube.com/timferrissFacebook: facebook.com/timferriss LinkedIn: linkedin.com/in/timferrissPast guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, Margaret Atwood, Mark Zuckerberg, Peter Thiel, Dr. Gabor Maté, Anne Lamott, Sarah Silverman, Dr. Andrew Huberman, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

california texas ai hell training tools entrepreneurship current startups lebron james productivity new mexico recommendations surgery mark zuckerberg recovering tony robbins arnold schwarzenegger competitive supplements precious soviet fusion kevin hart philanthropy bucket jordan peterson hyper richard branson saying no matthew mcconaughey hugh jackman using ai jamie foxx tim ferriss intermittent fasting seth godin neil gaiman coyote jerry seinfeld bren brown elbows malcolm gladwell sia extended bill burr peter thiel neil degrasse tyson parting bob iger margaret atwood jane goodall ray dalio sam harris elizabeth gilbert michael phelps robert rodriguez terry crews vince vaughn jocko willink darren aronofsky ken burns edward norton yuval noah harari rick rubin jim collins arianna huffington sarah silverman michael lewis esther perel michael pollan bugatti andrew huberman gabor mat eric schmidt reid hoffman mct mental performance dax shepard naval ravikant ramit sethi marc andreessen whitney cummings peter attia anne lamott dan harris lifestyle design cheryl strayed glacier national park chuck palahniuk vitalik buterin vivek murthy amanda palmer bfr madeleine albright kelly slater daniel ek maria sharapova howard marks tim ferriss show neil strauss doris kearns goodwin timothy ferriss brian koppelman mary karr maria popova elizabeth lesser joe gebbia jim dethmer tools of titans no book hour chef monarch money katie haun mountain cloud zen center marc pro discover tim timferrissfacebook longform interviews

363. Curious Leader

The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle

Play Episode Listen Later Sep 9, 2025 17:09

After being taken by surprise by a question in a workshop, Pete noodles with Jen on what it looks like to show up as the opposite of a curious leader, and how we might return to a more curious state.Specifically, in this episode Jen and Pete talk about:What does it mean to be curious? What tactics might we utilize to spur curiosity?How might you rely on your team, to give you feedback about when you are at your best and worst?To hear all episodes and read full transcripts, visit The Long and The Short Of It website: https://thelongandtheshortpodcast.com/.You can subscribe to our Box O' Goodies here (https://thelongandtheshortpodcast.com/) and receive a weekly email full of book and podcast recommendations, quotes, videos, and other interesting things that Jen and Pete are noodling on. To get in touch, send an email to: hello@thelongandtheshortpodcast.com.Learn more about Pete's work here (https://humanperiscope.com/) and Jen's work here (https://jenwaldman.com/).

7 Keys to Making Work…gulp…fun! | Bree Groff

Good Life Project

Play Episode Listen Later Sep 4, 2025 64:31

What if showing up as your most authentic, playful self was the key to doing truly brilliant work?Bree Groff, author of Today Was Fun: A Book About Work (Seriously), shares her radical rules for injecting more joy, creativity and aliveness into your professional life. An eye-opening listen for anyone who wants to finally merge work and life into one joyful expression of their fullest self.You can find Bree at: Website | Instagram | Episode TranscriptIf you LOVED this episode, you'll also love the conversations we had with Seth Godin about turning the workplace into a wellspring of fulfillment and innovation.Check out our offerings & partners: Join My New Writing Project: Awake at the WheelVisit Our Sponsor Page For Great Resources & Discount CodesCheck out our offerings & partners: Beam Dream Powder: Visit https://shopbeam.com/GOODLIFE and use code GOODLIFE to get our exclusive discount of up to 40% off. Hosted on Acast. See acast.com/privacy for more information.

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#823 Why $120K From Your Biz Beats $150K at a Job

Play Episode Listen Later Sep 4, 2025 30:31

Why are so many chasing $10M exits when $3-4M plus a paid-off house might be the real freedom number? Should you be betting big on Bitcoin in 2025, and did we miss out on a massive opportunity 9 years ago? And if you're “unemployable,” is that a badge of honor... or a red flag? This week, Dan and Ian crack open the reality behind location-independent entrepreneurship: from sipping wine in Europe (and still gaining weight) to navigating whether your side hustle cash flow can really replace that W-2 paycheck. LINKS Join Dynamite Circle and hang out with us in Bangkok in October (https://dynamitecircle.com/dc-black) Connect with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) The episode that could have made us $1.6 million (https://tropicalmba.com/episodes/bitcoin) @levels.io's investment portfolio (outperforming the S&P 500) (https://levels.vc) BowTied Bull's article “Think Twice After You Make It” (https://bowtiedbull.io/p/think-twice-after-you-make-it) This week's sponsor: spp.co “Your billing, onboarding & projects in one client portal” (http://spp.co) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:00:00) Intro (00:01:44) What percentage of W-2 Income is Small Biz income worth? (00:13:48) This Week's Sponsor: SPP.co (00:15:12) Are Entrepreneurs Truly Unemployable? (00:18:34) “Financially Cozy” Level of Wealth (00:26:18) Europe for the summer: overrated, underrated, or properly rated? (00:27:26) Company news CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: The Changing Landscape of SEO and the Influence Equation (https://tropicalmba.com/episodes/changing-landscape-seo) What is the Michael Jordan of Business Models? (https://tropicalmba.com/episodes/michael-jordan-business-model) “When is my LTV good enough?” + Founder Mode for Bootstrappers (https://tropicalmba.com/episodes/ltv-good-enough)

3720: How to Tackle Whatever Life Throws at You and Win by Jay Harrington of Life And Whim

Optimal Living Daily

Play Episode Listen Later Aug 30, 2025 13:08

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3720: Jay Harrington explores how adopting a growth mindset and embracing resilience can help you navigate uncertainty and setbacks without losing momentum. Through lessons from figures like Thomas Edison, Seth Godin, and Sara Blakely, he illustrates how reframing fear as a guide and viewing failure as a teacher can open the door to greater opportunity and personal growth. Read along with the original article(s) here: https://www.lifeandwhim.com/first-moments-blog/tackle-whatever-life-throws-at-you Quotes to ponder: "I have not failed 10,000 times. I have not failed once. I have succeeded in proving that those 10,000 ways will not work." "The person who fails the most wins." "In any given moment we have two options: to step forward into growth or to step back into safety." Episode references: Mindset: The New Psychology of Success: https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322 Learn more about your ad choices. Visit megaphone.fm/adchoices

success discover tackle throws seth godin thomas edison sara blakely mindset the new psychology whim mindset psychology carol s dweck optimal living daily jay harrington oldpodcast

#822 5 Bootstrapper Takeaways from Hormozi's $100M Launch

The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle

Play Episode Listen Later Aug 28, 2025 28:38

If you've been living under a rock, you might have missed Alex Hormozi's record-breaking launch of his latest book $100M Money Models (yep, reps from Guinness World Records were there to verify.) One of the most prominent internet business gurus of our time, Alex's marketing and launch strategies paint a vivid picture of the power of “the influence equation.” Love him or hate him, his journey is inspiring for all entrepreneurs. Here are 5 takeaways from the launch, specifically for bootstrappers in the trenches. LINKS This week's sponsor: spp.co “Your billing, onboarding & projects in one client portal” (http://spp.co/) Alex Hormozi's $100M book series (https://www.acquisition.com/books) Dan's book “Before the Exit” (https://www.amazon.com/Before-Exit-Thought-Experiments-Entrepreneurs-ebook/dp/B07BN2KD1J) “The Wealth Ladder: Proven Strategies for Every Step of Your Financial Life” by Nick Maggiulli (https://www.amazon.com/Wealth-Ladder-Proven-Strategies-Financial/dp/0593854039) Nick Maggiulli's interview on the Afford Anything Podcast (https://podcasts.apple.com/ph/podcast/nick-maggiulli-the-wealth-ladder-has-six-rungs-and/id1079598542?i=1000719716621) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) Meet the world's most generous global entrepreneurs inside Dynamite Circle (https://dynamitecircle.com/) Connect with 7+ figure founders like Allen inside DC BLACK (https://dynamitecircle.com/dc-black) CHAPTERS (00:00:00) Intro (00:01:07) $87M in 8 Hours: Hormozi's Record-Breaking Launch (00:06:05) Takeaway #1: The Power of the Influence Equation (00:11:53) Takeaway #2: Three Types of Media Strategy (00:14:35) This Week's Sponsor: SPP.co (00:15:53) Takeaway #3: Choose Your Extreme (00:18:40) Takeaway #4: Aggressively Do the Hardest Thing (00:20:06) Takeaway #5: Risk - The Secret to Stratospheric Wealth (00:25:08) Final Thoughts: The Corner Office Test CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: The Changing Landscape of SEO and the Influence Equation (https://tropicalmba.com/episodes/changing-landscape-seo) What is the Michael Jordan of Business Models? (https://tropicalmba.com/episodes/michael-jordan-business-model) “When is my LTV good enough?” + Founder Mode for Bootstrappers (https://tropicalmba.com/episodes/ltv-good-enough)

#824: Dr. Kevin Tracey — Stimulating The Vagus Nerve to Tame Inflammation, Alleviate Depression, Treat Autoimmune Disorders (e.g., Rheumatoid Arthritis), and Much More

Play Episode Listen Later Aug 26, 2025 143:18

Kevin J. Tracey, MD is president and CEO of the Feinstein Institutes for Medical Research at Northwell Health, a pioneer of vagus nerve research and author of the recent book, The Great Nerve: The New Science of the Vagus Nerve and How to Harness Its Healing Reflexes. This episode is brought to you by:Eight Sleep Pod Cover 5 sleeping solution for dynamic cooling and heating: EightSleep.com/Tim (use code TIM to get $350 off your very own Pod 5 Ultra.)AG1 all-in-one nutritional supplement: https://DrinkAG1.com/Tim (1-year supply of Vitamin D plus 5 free AG1 travel packs with your first subscription purchase.)Wealthfront high-yield cash account: https://Wealthfront.com/Tim (Start earning 4.00% APY on your short-term cash until you're ready to invest. And when new clients open an account today, you can get an extra fifty-dollar bonus with a deposit of five hundred dollars or more.) Terms apply. Tim Ferriss receives cash compensation from Wealthfront Brokerage, LLC for advertising and holds a non-controlling equity interest in the corporate parent of Wealthfront Brokerage. See full disclosures here.Timestamps:00:00 Tim's intro: why he dismissed vagus-nerve hype06:34 What the vagus nerve actually is, plus common myths11:31 Breaking news: FDA approval for SetPoint's RA implant + Kelly Owens's turnaround21:11 Inflammation 101: when healing turns harmful31:37 Bioelectronic medicine: from lab insight to real devices55:26 TNF, IL-1, and IL-6: immune drivers and what VNS modulates56:06 Exercise & recovery: vagal signals, IL-6, and adaptation56:30 Cold exposure & breathwork: sympathetic spike, parasympathetic payoff59:04 Chronic inflammation today: prevalence, diagnostics, and uncertainty59:53 Autoimmunity: genes, environment, infections01:01:08 Stress hormones, personality traits, and metabolic fallout01:05:41 VNS tech landscape: implants, focused ultrasound, and what's just TENS01:11:14 Ear maps, revisited: the real science behind auricular stimulation01:27:52 Ulf Andersson: auricular TENS, famotidine, and a depression turnaround01:36:48 Depression & inflammation: where VNS helps (and where it doesn't)01:41:38 Body-brain loop: how inflammation signals ride the vagus nerve01:42:56 Why VNS can lift mood: a working theory01:43:22 Ulf's setup: electrode placement and twice-daily routine01:44:37 Acupuncture, fertility, and plausible vagal links01:47:23 Chronic pain through an inflammation lens01:48:34 Neural “engrams”: how the brain can store inflammatory memories02:02:35 Cervical TENS vs. true VNS: mechanisms and open questions02:12:15 On stage with the Dalai Lama: blue energy and two vagus nerves02:16:55 Closing thoughts: self-care vs. medical devices, and what's next*For show notes and past guests on The Tim Ferriss Show, please visit tim.blog/podcast.For deals from sponsors of The Tim Ferriss Show, please visit tim.blog/podcast-sponsorsSign up for Tim's email newsletter (5-Bullet Friday) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Discover Tim's books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissYouTube: youtube.com/timferrissFacebook: facebook.com/timferriss LinkedIn: linkedin.com/in/timferrissPast guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, Margaret Atwood, Mark Zuckerberg, Peter Thiel, Dr. Gabor Maté, Anne Lamott, Sarah Silverman, Dr. Andrew Huberman, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

ceo body stress depression entrepreneurship startups exercise cold md lebron james llc treat productivity fda terms mark zuckerberg ra tony robbins arnold schwarzenegger chronic kevin hart jordan peterson dalai lama richard branson thursday night football vitamin d matthew mcconaughey inflammation hugh jackman jamie foxx tim ferriss tens acupuncture seth godin neil gaiman tame jerry seinfeld bren brown malcolm gladwell sia bill burr peter thiel neil degrasse tyson ear bob iger margaret atwood jane goodall ray dalio sam harris elizabeth gilbert michael phelps terry crews vince vaughn jocko willink darren aronofsky neural ken burns edward norton yuval noah harari rick rubin jim collins arianna huffington sarah silverman michael lewis medical research esther perel rheumatoid arthritis michael pollan vagus nerve andrew huberman gabor mat autoimmunity eric schmidt reid hoffman stimulating alleviate dax shepard naval ravikant ulf ramit sethi marc andreessen whitney cummings peter attia anne lamott dan harris lifestyle design cheryl strayed chuck palahniuk vitalik buterin vivek murthy amanda palmer madeleine albright set point kelly slater daniel ek maria sharapova drinkag1 howard marks northwell health tim ferriss show wealthfront neil strauss doris kearns goodwin timothy ferriss autoimmune disorders apy brian koppelman mary karr maria popova elizabeth lesser joe gebbia vns jim dethmer tools of titans katie haun feinstein institutes ulf andersson discover tim timferrissfacebook longform interviews

#823: Dr. Jeffrey Goldberg — Creating Supranormal Vision, Cutting-Edge Science for Eye Health, Supplements, Red Light Therapy, and The Future of Eyesight Restoration

Play Episode Listen Later Aug 20, 2025 104:34

Dr. Jeffrey Goldberg is Professor and Chair of Ophthalmology and Director of the Byers Eye Institute at Stanford University, a leading scientist in the development and degeneration of the visual system from eye to brain, and a practicing ophthalmologist and surgeon.This episode is brought to you by: Gamma AI design partner for effortless presentations, websites, social media posts, and more: https://gamma.app (use code TIM at checkout for one month off on their annual plan)Helix Sleep premium mattresses: https://HelixSleep.com/Tim (27% off on all mattress orders)AG1 all-in-one nutritional supplement: https://DrinkAG1.com/Tim (1-year supply of Vitamin D plus 5 free AG1 travel packs with your first subscription purchase.)Timestamps:[00:00:00] Start.[00:05:30] How do you solve a problem like presbyopia?[00:08:34] The athletic benefits of training supranormal (better than 20/20) vision.[00:11:49] Indigenous eye drops and FDA-approved pilocarpine for presbyopia.[00:14:05] Understanding basic eye anatomy.[00:17:27] Exploring AREDS 2, CoQ10, ginkgo, vitamin B3, and other supplements for vision.[00:23:00] Visual training devices and psychedelic-prompted brain plasticity.[00:25:12] Thoughts on visual training effectiveness and motor action requirements.[00:28:29] Concussion rehabilitation and visual perception exercises.[00:32:36] Red light and violet light therapy for myopia and mitochondrial health.[00:36:07] Vision loss correlation with cognitive decline and depression.[00:39:36] Presbyopia progression and psychological dependence on readers.[00:41:15] Cognito Therapeutics headset for Alzheimer's treatment.[00:46:46] Glaucoma basics: neurodegenerative disease and risk factors.[00:48:53] Eye pressure variability and diurnal cycles.[00:50:02] Cannabis effects on eye pressure and compound isolation.[00:51:47] Stem cell research for vision restoration.[00:53:09] Anti-inflammatory effects and immune system role in eye diseases.[00:55:15] Gut microbiome connection to glaucoma in animal models.[00:58:43] Metabolic syndrome and GLP-1 receptor agonists.[01:00:50] Microbiome sharing and future therapeutic possibilities.[01:03:31] Dry eye treatment: preservative-free tears and serum drops.[01:08:43] Vision screening recommendations and UV protection.[01:11:22] Full-spectrum light benefits vs. UV exposure.[01:13:27] Paradigm shifts: irreversible vision loss becoming reversible.[01:17:18] Convergence of neuroscience advances and biotech investment.[01:21:58] Miraculous mitochondria: health, transplants, and three-parent babies.[01:26:24] My family history concerns and metabolic health screening.[01:29:26] Exercise's biggest gain: going from none to some.[01:33:03] Clinical trial participation resources and parting thoughts.*For show notes and past guests on The Tim Ferriss Show, please visit tim.blog/podcast.For deals from sponsors of The Tim Ferriss Show, please visit tim.blog/podcast-sponsorsSign up for Tim's email newsletter (5-Bullet Friday) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Discover Tim's books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissYouTube: youtube.com/timferrissFacebook: facebook.com/timferriss LinkedIn: linkedin.com/in/timferrissPast guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, Margaret Atwood, Mark Zuckerberg, Peter Thiel, Dr. Gabor Maté, Anne Lamott, Sarah Silverman, Dr. Andrew Huberman, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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#821: My Two-Year Secret Project, COYOTE — The Strategies and Tactics for Building a Bestseller from Nothing with Elan Lee of Exploding Kittens