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Founded in 2003 by Jill Brennan, Harbren Marketing has traditionally provided marketing consulting services to small businesses. Over the years Jill has worked with many small business owners that are overwhelmed by the complexity of marketing their products or services and frustrated by their reliance on ‘marketing types’ that sell them what they have rather than what the business needs. We learn about pivoting and how to know when to move on. Jill schools us on finding that sweet spot when working with companies that need your product or service but can’t afford it. We also dispel a common misconception about business ownership. Golden nuggets: Try to take the emotion out of it Get the lesson out of things Take advantage of opportunities Keys to success: Be open to testing and getting it wrong Put yourself in your client’s shoes Actionable tip: Get a copy of the story worksheet. harbren.com/story Inspiration: “You get the results you want or you get the lesson you need” - Unknown Links: Harbren Marketing - https://harbren.com/about/
Today we're talking with Jill Brennan, author of Get Smarter Marketing: The Small Business Owner's Guide To Building A Savvy Business. Contact her via her website - Harbren.com Master classes: InvisibleToTrusted.com Blog post: How to share your story in a way that doesn't suck 26 min 21 sec
Jill Brennan is the founder of Harbren Marketing, a firm that shows you how you can uncover your business story and use it to build trust. Founded in 2003 by Jill Brennan, Harbren Marketing has traditionally provided marketing consulting services to small businesses. Over the years Jill has worked with many small business owners that […]
It’s so easy for us to get completely caught up in our own little business worlds that we forget that, to our customers, what we think we’re communicating can often be a foreign language. That’s why I was so glad to have the chance to talk to Jill Brennan in this latest episode of the Communicator podcast.As a professional marketing consultant and founder of Harbren Marketing, Jill works with ambitious small businesses that want to build their own marketing engine that makes their marketing repeatable and scalable. Jill’s a master at helping businesses communicate with their customers from a perspective of empathy and perspective.During our conversation, she brings some fantastic insights into how we can all communicate more effectively, both with our clients and as people. Not only does it make perfect sense, but best of all, it’s stuff that’s useful and actionable right now in your business or personal life.But the goodies don’t stop there. We also get into:Why empathy can be more important than wordsWhy a good vocabulary also has its placeUnderstanding your own perspective and that of othersHaving a bigger vision for your clients than even they haveHow branding and collateral fits in to all thisTell the story of your business – it can be a key competitive advantageThe value of communicating your mistakes and strugglesMessage attachment and objectivityThe super secret of marketing communicators – Control-FLinks:Jill Brennan – LinkedinHarbren MarketingLulu LemonPhotofeeler
When you put your house up for sale, you wouldn't just show it without cleaning it, without fixing up any little problems and thinking about who it’s going to appeal to. It's exactly the same for your business. Jill Brennan is a mentor and a marketing consultant who is also the founder of Harbren Marketing […]
When you put your house up for sale, you wouldn’t just show it without cleaning it, without fixing up any little problems and thinking about who it’s going to appeal to. It’s exactly the same for your business. Jill Brennan is a mentor and a marketing consultant who is also the founder of Harbren Marketing and has generated thousands of leads and sales for businesses in very competitive niches. Jill says businesses just want more sales, but they aren’t thinking about how they are different and what they could offer that was so different that people would sit up and take notice. They get so confused and get overwhelmed by marketing because there are so many options available now. Jill talks about her book, Get Smarter Marketing: The Small Business Owner’s Guide to Building a Savvy Business, and shares some takeaways from her expertise and background. Love the show? Subscribe, rate, review, and share! Here’s How » Join Heartrepreneur® Radio community today: heartrepreneur.com Heartrepreneur® Radio Facebook Terri Levine Twitter Terri Levine Instagram Heartrepreneur® Radio Pinterest Terri Levine YouTube Terri Levin LinkedIn
Jill Brennan is a marketing consultant for small businesses that think differently. She is a mentor and the founder of Harbren Marketing and has been in the small business trenches for around 20 years. Jill has generated thousands of leads and sales for businesses in very competitive niches. And she’s recently written a book called 'Get Smarter Marketing: The Small Business Owner's Guide to Building a Savvy Business" which will be published in the USA on 3rd October 2017.
John North from Evolvepreneur interviews our special guest, Jill Brennan who is a marketing consultant and the founder of Harbren Marketing. Jill has worked in, with and for small businesses for over 20 years. She has generated thousands of leads and sales for businesses in very competitive niches
Jill Brennan is a marketing consultant, author and founder of Harbren Marketing and mum to two teenage boys. She started out her working life after university as a truck driver on a mine. She has lived in Beijing, London, Kuala Lumpur as well as Perth, Melbourne and now Brisbane. She has worked in, with and for small businesses for over 20 years and is on a mission to help small business owners make more informed decisions about their marketing so they can make better use of their available resources and get better results. She has written articles for a range of outlets including the Sydney Morning Herald, Anthill, MyBusiness, CCIQ, MYOB, Dynamic Business Women and many others.
Is your marketing working for you? What are the most common mistakes that businesses make with their marketing?Please join us this Wednesday for an enlightening discussion with Jill Brennan, marketing consultant and founder of Harbren Marketing. Jill will share her expertise about doing marketing right, so that you get a great ROI for your efforts and dollars.This show is broadcast live on Wednesday's at 12PM ET on W4CY Radio – (www.w4cy.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).
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