Podcast appearances and mentions of Walter T Geer

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Latest podcast episodes about Walter T Geer

Breaking & Entering: Advertising
#180: Walter T Geer III, Chief Experience Design Officer at VMLY&R

Breaking & Entering: Advertising

Play Episode Listen Later Aug 8, 2023 37:15


Walter T Geer III is about sending the elevator back down.  He is an industry icon known for creating compelling mobile advertising experiences revitalizing how brands and advertisers connect with consumers through many digital platforms.  He is the Chief Experience Design Officer at VMLY&R. His voice reaches and inspires the entire advertising and beyond, having interviewed notable individuals, including Pusha T, Randy Jackson, Lamar Odom, and Gary V. He speaks about how the advertising industry needs to evolve in its approach to Black voices, a true advocate for African American inclusion in advertising at all levels.  In this episode, he speaks to what it means to send the elevator back down and gives excellent advice to all levels of marketers: aspiring to c-suite.

Black Power Moves
Building a Legacy in Digital Advertising and Black Representation with Executive Creative Director Walter T. Geer III

Black Power Moves

Play Episode Listen Later Jan 19, 2022 45:50


In this episode of Black Power Moves, part of the Ebony Covering Black America Podcast Network, we're speaking to Walter T. Geer III to the show. He's the Executive Creative Director of VMLY&R. https://www.vmlyr.com/Sport-bike racer, track & field All-American, multi-patent holder, biometric lab creator, Adweek 50 most important people in Media, Marketing and Tech and Savoy Magazines Most Influential Black Executives In Corporate America—these are just a few of Walter Geer's self-earned epithets. A veteran of the digital advertising space, Walter holds a total of six U.S Patents for digital ad formats and has developed ad products and implemented creative strategies for a variety of publishers and leading technology and media companies including Google, Viacom, NYTimes, and MySpace. Throughout his 20-year career, Walter has architected market-first usability labs, applying biometric research to the development of creative executions and minimizing risk by understanding how consumer emotions and demographics impact brand engagement. His passion sits at the intersection of story-telling, design, technology, data, and research. Learn more about your ad choices. Visit megaphone.fm/adchoices

Yeah, That's Probably an Ad
195 - Adding the Creative in Career

Yeah, That's Probably an Ad

Play Episode Listen Later Sep 14, 2020 53:53


As many search for inspiration and jobs, VMYLY&R's new creative director and Brandweek speaker Walter T. Geer takes us inside his career track. He also talks about why he advocates for a pure kind of creativity.  

Minority Report Podcast
Minority Report Ep 48 - Walter T. Geer III: Moving with Intention

Minority Report Podcast

Play Episode Listen Later Aug 23, 2020 27:23


In this episode, we speak with Walter T. Geer III, Executive Creative Director, Experience Design at VMLY&R. Listen as we talk with Walter about his career journey, how he's using this moment in time to help open doors for others, why he feels brands will get closer to the everyday life of a consumer, and much more. Follow Us: Newsletter: http://bitly.com/2QLEY8U Twitter: http://bit.ly/2Qp0SzK  Instagram: http://bit.ly/2QLfEQc  Linkedin: http://bit.ly/2ZZUBxG

MIXED COMPANY
Episode 82: For the Grown & Experienced ft. Walter T. Geer III

MIXED COMPANY

Play Episode Listen Later Apr 16, 2020 56:29


Walter T. Geer III is a digital advertising vet who has been using his platform to sound the alarm on issues that are often overlooked--ageism in advertising and Black health disparities. Press play to hear why and how he won't stop.

Gen X Amplified with Adrion Porter: Leadership | Personal Development | Future of Work
056: Walter T. Geer III on Being a Disruptor and Eliminating Ageism

Gen X Amplified with Adrion Porter: Leadership | Personal Development | Future of Work

Play Episode Listen Later Jan 28, 2020 47:33


On this episode of Gen X Amplified, I chat with Walter T. Geer III, digital advertising executive, multi-patent holder, biometric lab creator, and currently the SVP, Group Creative director at TBWA/WorldHealth. Walter joins us on Gen X Amplified to discuss his viral LinkedIn post (Yeah yeah…40 under 40 and 30 under 30. I’m not impressed…), diversity and inclusion, and why we should all focus on eliminating ageism in the workplace. Walter T. Geer III serves as the SVP, Group Creative director at TBWA/WorldHealth – which is a leading healthcare agency collective. A veteran of the digital advertising space, Walter holds a total of six U.S Patents for digital ad formats, and has developed ad products and implemented creative strategies for a variety of publishers and leading technology and media companies including Google, Viacom, NYTimes and MySpace. Throughout his twenty-year career, Walter has architected market-first usability labs, applying biometric research to the development of creative executions and minimizing risk by understanding how consumer emotions and demographics impact brand engagement. Walter’s passion also sits at the intersection of story-telling, design, technology, data, and research. During this episode, Walter and I have a great conversation around age diversity and inclusion, and why there should be more opportunities to highlight the achievements and viability of individuals 40+. And we also get a chance to hear Walter discuss some very compelling stories of people over 40 who reached out directly to him following his post. Resources mentioned in this episode: Walter on LinkedIn Walter’s “40 under 40” post on LinkedIn Walter on Instagram TBWA/WORLDHEALTH Walter’s Personal Theme Song “HUMBLE.”, by Kendrick Lamar Thank you for listening!

Mobile Presence
Innovating Mobile Ad Creatives To Ignite Consumer Connection And Engagement

Mobile Presence

Play Episode Listen Later Apr 18, 2018 35:15


Our host Peggy Anne Salz catches up with Walter T. Geer III, a creative visionary well-known for transforming advertising through innovative ad creatives, to discuss how (and why) innovative approaches and formats that push the boundaries are also driving deeper customer connection. Walter holds six U.S Patents for digital ad formats and has a long track record implementing creative strategies for a variety of publishers and leading technology and media companies including Google, Viacom and MySpace. He draws from his career learnings to offer actionable advice about what marketers need to understand and undertake in order to ignite consumer emotions and impact brand engagement.