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This episode I've interviewed the incredible Lyndsay Clements from Ellen Grace Marketing... She is passionate about helping business owners grow their sales through solid marketing strategies and effective planning. She's worked with a range of large retailers as well as some of the most innovative small product and service companies around. She's an expert in online marketing, content marketing, social media strategy & analytics, marketing strategy, and Google Analytics. You're going to love this episode!We covered the following topics: - How to take an inventory of what is working and what isn't when it comes to your marketing efforts.- The 4 places you should be looking when it comes to your marketing, especially after a big holiday season: Google Analytics, Email Marketing, Social Analytics & Sales/Customer Data.- What are the high level key analytics to look at in Google Analytics? - The difference between 'best' traffic and 'most' traffic.- The changes that have happened within email marketing over the last decade and what you need to think about for your own email marketing.- Why it's important to assess whether you're actually happy with the marketing results you're getting. CONNECT WITH LYNDSAY:Website: https://ellengracemarketing.comInstagram: https://www.instagram.com/ellengracemarketingLinkedIn: https://www.linkedin.com/in/lyndsayclementsConnect with The Consistency Corner on Instagram Get The Consistency Corner Holiday Content Planner! 6 weeks of content prompts (for both product based and service businesses) you can customize for your business. It's my gift to you!https://www.theconsistencycorner.com/holidaycontentplanner
Are you strategically mapping out your marketing plans, efforts, and strategy? In today's episode, Lyndsay Clements of Ellen Grace Marketing joins us to share about the importance of a marketing roadmap! Listen in as she highlights why you need a marketing roadmap, how to utilize the data you have, and what the goals of your 90-day marketing roadmap should be! If you're a member of Proof to Product LABS, Lyndsay will be joining us in July to help us map out our own 90 day marketing roadmap! You can view full show notes and more at prooftoproduct.com/252 Today's episode is brought to you by LABS, our 12-month group coaching program that was built for product based business owners who want to streamline their systems and streamline their revenue. If you're ready to join this program, make sure you're on the waitlist for when we open enrollment! {Join the Waitlist}
Differently: Assume the risk of creating an extra-ordinary life
Do you feel like a juggler - trying to keep all the balls of your life in the air? Today on the podcast we dive into the head and heart of my client and friend, Lyndsay Clements. She is the owner of Ellen Grace Marketing -a boutique agency in Flagstaff, AZ. Join us in a very candid conversation as we explore the ins and outs of juggling business and life while making sure there's time for what is most important. Learn more about Lyndsay: https://ellengracemarketing.com/Connect on IG: https://www.instagram.com/lyndsclements/https://www.instagram.com/ellengracemarketing/Connect on LI: https://www.linkedin.com/in/lyndsayclements/Learn more about Carla: https:/www.carlareeves.com/Connect on IG: https://www.instagram.com/carlasreeves/Connect on LI: https://www.linkedin.com/in/reevescarla/Explore Coaching with Carla: https://bookme.name/carlareeves/lite/explore-coaching
As a business owner, it’s important to focus on the sales data in order to build your marketing strategies based on the facts. But how do the two play together? In today’s episode, Lyndsay Clements shares with us how she manages the relationship of sales data and marketing data for her clients. In this episode of the podcast, we talk about: Lyndsay’s quarterly approach to editorial calendar planning Which marketing metrics relate to the different pieces of the funnel Why Lyndsay joined the mentorship program and how that’s changed her business growth …and more! This Episode Was Made Possible By: Fanbooster by Traject The world’s most complete social media management tool and my tool of choice when it comes to scheduling, managing, and especially reporting on social media. Try them out for yourself for free by clicking the link in the show notes: https://onlinedrea.com/fanbooster Business Building Blueprint for Social Media Managers Download this free business building blueprint so that you can have a social media management business that gets you the freedom and financial independence you crave. The foundations to getting AMAZING results for your clients because their success is your success. https://onlinedrea.com/blueprint Memorable Quotes “If you're a service-based business...you need to know if you're going to grow your business to hit your goals. Because you could grow in the wrong area and not actually hit your profits.” “I think it's also important just to understand the customer or the client that you're working with and how often you need to be in front of them and how much.” “It's so good to just pour into your business and be smart about it too, because...at the end of the day, [decide] which one's going to give you the most return on your investment and the most value.” About the Guest Lyndsay Clements is the owner of Ellen Grace Marketing and is passionate about helping business owners grow their sales through solid marketing strategies and effective execution. She believes that consumers are overwhelmed with choices and brands need to (more than ever) build authentic relationships with their customers in order to stand out. Whether you’re a new business looking for guidance or a thriving company looking to take marketing off your plate, Lyndsay's framework helps you eliminate the overwhelm and implement a custom strategy so you can reach your goals quickly. Website: https://ellengracemarketing.com/resources/ Instagram: https://www.instagram.com/ellengracemarketing/ Resources Mentioned Afton Negrea: https://www.aftonnegrea.com/ Rachel Rodgers’ We Should All Be Millionaires: The Club: https://helloseven.co/club/ business building blueprint: onlinedrea.com/blueprint Loom: https://www.loom.com/ Thrive Mentorship Program: https://savvysocialschool.com/p/thrive
Heather Locke with Hammersmith Support and Lyndsay Clements with Ellen Grace Marketing Hammersmith Support focuses on helping clients move through every phase of the web development process: building, hosting, and maintenance. Hammersmith Support is built on a foundation of close client relationships. They seek to know who you are, the challenges your company faces, and […] The post Heather Locke with Hammersmith Support and Lyndsay Clements with Ellen Grace Marketing appeared first on Business RadioX ®.
Corporate School Dropout: Inspiring Stories of Ditching the 9 to 5
Episode 032 - Lyndsay and Craig, owners of Ellen Grace Marketing, are both Dropouts, have worked for the same retailer, and now run a company together. They bring all the years of corporate retail knowledge to small business owners who want to grow their business and profits. Lyndsay and Craig's expertise in different areas of the company enables them to complement each other's strengths and provide tremendous value to their clients. They enjoy working together, which most siblings can't say to be true, and they thrive on supporting their clients to grow and understand all the moving parts of a business. I love Lyndsay and Craig's style of setting a plan, working toward goals, and adjusting as needed. They drop lots of good practical advice for all new entrepreneurs. Join the waitlist for Crash Course to Dropout! Rate and Review on Apple Podcast Show notes Visit the Website Join the Corporate School Dropout Facebook Group Corporate School Dropout podcast is brought to you by Lauren Allen of Right Hand Business Coach.
Social media used to put my into a dark hole. I would scroll and feel panic when I would see moms that seem to have it all together, women with "perfect" bodies and people who were living lifestyles that I wanted. It has been a journey to really learn how to take ownership of my thoughts on social media instead of letting it take ownership of me. At the end of the day we DECIDE how we will feel when we see posts, the posts do not decide that for us. The most powerful message you can share with the world on social media is YOU. Your Story. Your Heart. Your Vision. Your Message. Your Dreams. You are trying to make extra income right? That's why you follow this podcast (except for you mom, you are here just to hear my voice and I love you for that). Making extra income by leveraging your social media is a powerful way to do that but you can get weird really quick on social media without a little training. Today's guest is all for helping you to clarify your message on social media and help you learn some ways to simplify and make it easier and more effective so that your ideal customer feels connected to you. Lyndsay Clement is the owner of Ellen Grace Marketing and is passionate about helping business owners grow their sales through solid marketing strategies and effective planning. In today’s world, consumers are overwhelmed with choices and brands need to (more than ever) build authentic relationships with their customers in order to stand out. What I love about Lyndsay the most is all of the free advice she gives on her Instagram . I have implemented several of her strategies she gives there on my own social media and it feels so much lighter now! Making money on social media is relatively easy these days as long as you have the right product to promote and know how to talk about it. I would love to know what you thought of Lyndsay's tips! Lyndsay can be found at www.ellengracemarketing.com Join the discussion on our Facebook group: Our Imperfect Academy is launching January 2019 where you come be apart Imperfect People doing big things in life and business. Our 1,500 to 15,000 Instagram follower course is one of our first FREE courses that will drop. Sign up to be notified when the course drops.
Build a website in just 5 days (even if you're not techie) at www.free5daywebsitechallenge.com Already have a website? Take the Free "Jumpstart Your Website Traffic" marketing mini-course at www.jumpstartyourwebsitetraffic.com Leave a Review! In part two of my interview with Lyndsay Clements of Ellen Grace Marketing we get deep into managing clients, asking for help, pricing and more: In part two, Lyndsay and I talk about: How Lyndsay sets boundaries between client work and free time as a fully service-based business. How Lyndsay set up her tech when she first started her business and her favorite tools. Why Lyndsay thinks it’s important to be able to navigate her own website. Our favorite tools under $100 that have had a big impact in our businesses. The best money she’s spent this year in her business and what she’s spent it on. Our best advice for getting traction if your brand new. The worst part about not having to drive to the office every day. The belief Lyndsay had to change about herself to get where she is today. Lyndsay’s advice on how to price your services and her experience with raising her pricing. Her very best advice for someone just getting started in their side hustle or their online business. A free tool Lyndsay has to help you take the fear and confusion and take baby steps toward tracking your data. Bio: Lyndsay is a Digital Marketer helping business owners find clarity & achieve sales growth using analytics & marketing roadmaps. If you want more: https://ellengracemarketing.com/about/ Show notes: https://ellengracemarketing.com/peptalks/ Instagram: @ellengracemarketing Facebook: ellengracemarketing Resources mentioned in this episode: Get Lyndsay’s freebie at www.ellengracemarketing.com/peptalks Serious Side Hustlers Membership Ellen Grace Marketing Five Day Website Challenge Basecamp Ladyboss Glasses Online Marketing Made Easy Podcast OMG (Online Marketing Grind) Podcast Systems Saved Me Podcast Coffee and Conversations Podcast
Build a website in just 5 days (even if you're not techie) at www.free5daywebsitechallenge.com Already have a website? Take the Free "Jumpstart Your Website Traffic" marketing mini-course at www.jumpstartyourwebsitetraffic.com Leave a Review! Today I’m talking to Lyndsay Clements of Ellen Grace Marketing. Lyndsay helps women business owners understand what’s working with their marketing and helps them identify where to focus their marketing efforts so that they can say no to things that aren’t working and yes to the things that are. In part one of our interview, Lyndsay shares: How her father’s stroke while she was 7 months pregnant changed the trajectory of her career. Why she gave her notice without having a paying client. Why growing your business doesn’t always mean doing more, and what to do instead. How to figure out what you can start doing less of and where to put your time and resources. How looking at your data can help you increase your sales and traffic. Lyndsay’s advice for someone who is brand new and doesn’t have trends to look to yet. What to do if your data shows you that something isn’t working in your business when you expect that it should. How Lyndsay has transitioned from the rules from working in the corporate world to the freedom of owning her own business. Bio: Lyndsay is a Digital Marketer helping business owners find clarity & achieve sales growth using analytics & marketing roadmaps. If you want more: https://ellengracemarketing.com/about/ Show notes: https://ellengracemarketing.com/peptalks/ Instagram: @ellengracemarketing Facebook: ellengracemarketing Resources mentioned in this episode: Get Lyndsay’s freebie at www.ellengracemarketing.com/peptalks Serious Side Hustlers Membership Ellen Grace Marketing Five Day Website Challenge Basecamp Ladyboss Glasses Online Marketing Made Easy Podcast OMG (Online Marketing Grind) Podcast Systems Saved Me Podcast Coffee and Conversations Podcast
elise chats with Lyndsay Clements of Ellen Grace Marketing about gathering helpful information from your website or webshop analytics to connect with your customers. shownotes for this episode can be found at elisejoy.com/podcast/shownotes152