Podcasts about Social media marketing

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Wondering how to turn casual Instagram photo slides into a consistent lead generation system? I interview Katelyn Rhoades to learn how to use Instagram carousels to build a loyal following, generate leads, and drive sales without ever hitting record on a Reel.Why Instagram Carousels Outperform Reels for Many CreatorsChoosing the Right Visual Style for Instagram CarouselsWriting Instagram Carousel HooksStructuring the Instagram Carousel Story ArcTurning Instagram Carousel Engagement Into RevenueGuest: Katelyn Rhoades | Show Notes: socialmediaexaminer.com/729Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us Fan MailTrying to keep up with every social media platform can feel like a full-time job. The truth is, your best marketing strategy may not be posting more. It may simply be showing up in the right place.In this episode of Imperfect Marketing, Kendra Corman talks with travel advisor Ali Raymer about how she rebuilt her marketing strategy after COVID by asking one simple question:Where are my best clients making buying decisions?Instead of chasing every new platform, Ali focused on understanding her ideal clients, choosing platforms that aligned with both her audience and her own strengths, and creating a marketing system she could actually sustain.Whether you're a business owner, marketer, or entrepreneur feeling overwhelmed by social media, this conversation will help you simplify your approach and build a strategy that attracts the right customers without burning you out.In this episode, you'll learn:Why you don't need to be on every social media platformHow to determine where your ideal clients actually make purchasing decisionsThe importance of consistency over constant expansionHow to know when a platform is worth investing your time inWhy your current clients are your best source of marketing researchPractical ways to build a marketing routine that supports your business instead of taking it overAli also shares the story of how one missed client opportunity completely changed the way she approached branding and marketing, ultimately helping her attract the exact type of clients she wanted.If you've ever wondered whether you're spending time on the wrong platforms, this episode will give you a fresh perspective and actionable ideas you can put into practice immediately.Connect with Ali RaymerLinkedIn: linkedin.com/in/alipicturethistravelWebsite: www.peaceandpearltravel.comIf you enjoyed this episode, be sure to subscribe to Imperfect Marketing and leave a review. It helps more business owners discover practical, honest marketing conversations that actually make a difference. Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

The biggest wins from social media often have nothing to do with your latest post generating a sale. Many brands evaluate their content based solely on immediate revenue, but the true ROI happens long before someone becomes a customer. A strong social media presence builds familiarity, credibility, and trust, leading to opportunities that can't always be measured in a single analytics report. In this episode, Emma explores how consistent, strategic content becomes the foundation for modern networking, attracting partnerships, PR opportunities, and meaningful business relationships. You'll learn why brands, collaborators, and potential clients are constantly evaluating your online presence, and how your content can open doors (even when you're offline). This episode highlights the importance of pairing great content with intentional outbound engagement to accelerate relationship building and create opportunities. Whether your goal is growing your audience, landing brand collaborations, securing media coverage, or shortening your sales cycle, this episode will help you rethink the true ROI of your social media marketing.   Listen in as Emma explains: Why social media is today's most powerful networking tool for brands How consistent content attracts partnerships and business opportunities How social media builds credibility that leads to PR and long-term growth   And much, much more!  

Episode 229: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-auditMost coaches, consultants, and agency owners get booked on podcasts, say all the right things, and still walk away with no leads or sales - so they blame the show instead of their strategy.In this episode, Justin Cross teaches us how to turn podcast appearances into real revenue. He unpacks the one thing missing from most guest pitches, the myth keeping founders stuck on the wrong podcasts, and the make-or-break moment most guests get wrong. If you've wondered why one guest turns an episode into a client machine while another gets nothing, this one's for you.About Justin Cross: Justin helps founders, coaches, and consultants turn media appearances into actual clients.Instead of just booking podcasts, speaking gigs, or press, he focuses on what most people miss. What you say, how it lands, and whether it creates real demand.With over 20 years in sales and consulting, Justin works at the intersection of media, messaging, and buyer psychology to make sure appearances lead to qualified conversations, not just more exposure.Grab Justin's Media Playbook: https://justincrossmedia.com/Connect with Justin: https://justincross.com/ https://www.linkedin.com/in/customadvisor/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Drop us a message!Data tells you what's happening. Empathy tells you why it matters… and the best social media strategies need both.In this episode of Social In 10, Giraffe Social Co-Founder and CEO Phil Treagus-Evans shares his take on human-first social media and what it really means to cater to an audience rather than just analyse them.Phil explores when marketers should prioritise storytelling over direct selling, and how to combine performance data with genuine empathy to create campaigns that resonate on a human level while still delivering measurable results.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Send us Fan MailIn this episode, Las Vegas filmmaker and marketing coordinator Cody Dades shares insights on the local creative scene, film production, marketing strategies for indie creators, and upcoming projects. Discover how Cody combines art and strategy to thrive in Vegas's vibrant but small-town film community.key topicsLas Vegas film industry debates over billion-dollar studio incentivesThe intersection of filmmaking and marketing in VegasBehind the scenes content as a marketing toolCody Dades' approach to indie filmmaking and community engagementUpcoming projects and the future of Vegas film sceneFollow Cody Dade on InstagramStay Connected

Wondering what YouTube's aggressive push into living rooms means for your marketing channel strategy? I interview Liron Segev to learn how to optimize your YouTube channel and content for TV viewersWhy YouTube on TV Changes MarketingOptimize Your Channel Banner and Thumbnails for TVCreate Longer, Episodic Content for the Couch AudienceUnderstand YouTube's New Unique Reach MetricPrepare for Ask YouTube and AI-Powered Search on TVTake Advantage of YouTube's TV Commerce FeaturesGuest: Liron Segev | Show Notes: socialmediaexaminer.com/728Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What separates the entrepreneurs who make it from everyone else? They stop waiting for the perfect idea and simply start. In Part 2, Zach Dulla shares how a passion project became two thriving brands, why speed and storytelling win in the content game, and the lessons he's learned scaling nationwide. From capturing viral sports moments and working with the PGA and Blackhawks to betting on himself and leaving corporate America, Zach delivers a powerful message for entrepreneurs: start messy, stay adaptable, and let the business evolve into what it's meant to become. Connect with Zach Dulla: https://www.linkedin.com/in/zacharydulla/ If you need branded solutions for your events, giveaways and employee engagement, check out Club Colors: https://www.clubcolors.com

People still aren't talking enough about how people buy from people they trust.With increasingly crowded platforms with AI-generated content and polished marketing, founder-led brands are standing out more than ever. That is why founders can no longer afford to hide behind their logos, you need to step out and  consistently show up as the face behind your business in order to build trust, create community, and generate long-term growth.In this episode of Community Kristina explores why this shift is happening in marketing today and why trust no longer sits solely with companies and logos, but with founders, creators, and real people. In this episode, you'll learn:Why founder-led brands are outperforming company pages.How personal branding helps build trust, credibility, and stronger community connections.The mindset shifts needed to confidently show up online as the face of your business.Why consistency matters more than perfection when building a founder-led brand.Simple ways to create authentic content that strengthens your community and attracts aligned customers.The power of answering your own DMs, sharing your story, and showing behind-the-scenes moments.If you've been hiding behind your logo or a polished company page, you're falling behind!We hope this episode empowers you to step into your visibility and embrace the power of your personal brand.Mentioned in Episode:Learn more about the Fame-Ready Entrepreneur Program designed to help entrepreneurs build a personal brand that actually drives revenue-generating visibility for your business at https://katrinaowens.com/group-coachingGet higher quality podcast guests with our Podcast Guest BlueprintWork with The Social SnippetJoin The High Vibe Women Online CommunitySend me a text!Support the showFor Your Information:• Host your podcast on Buzzsprout!•Join The High Vibe Women Online Community!• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 25% off your first year!• Connect with Kristina  Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

In dieser Folge teile ich meine Insider-Strategien für erfolgreiches Social-Media-Marketing als VA mit dir. Wir gehen tief in die Basis ein – von deiner Positionierung über Profiloptimierung bis hin zu einem einfachen Content-System, das wirklich funktioniert.Du erfährst, warum Social-Media-Marketing bei der Kundengewinnung beginnt und wie du deine idealen Kunden wirklich erreichst. Ich nehme dich exklusiv mit in unsere aktuelle 31-Tage-Challenge der VA Mastermind mit und zeige dir, wie ich selbst mein Business mit diesen Strategien aufgebaut habe – ohne Webseite und ohne viel Social Media.

Episode 228: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-auditMost coaches hit a ceiling and assume it's their offer, their ads, or their niche. Kamy Moussavi hit that same ceiling building a children's health coaching business — and the real problems turned out to be somewhere he wasn't even looking.In this episode, Kamy shares what was actually capping his growth, what almost made his messaging invisible in a crowded market, and the moment he realized the person selling his program mattered more than the program itself. If you're a coach, course creator, or agency owner stuck below seven figures, this episode names the exact problems standing in your way.About Kamy Moussavi: Kamy is the founder of Step Together, a family-centered program focused on emotional regulation, healthy habits, and long-term family wellbeing. His work helps parents better understand behaviors connected to ADHD, impulsivity, emotional eating, and stress. Through Step Together, he works with families to create supportive environments, healthier food habits, and sustainable routines that reduce chaos and improve regulation at home. Kamy's approach focuses on behavior patterns, family systems, and the connection between environment and health rather than quick fixes or restrictive dieting. He is passionate about helping families build lifelong habits through practical, realistic changes that work in everyday life. His mission is to help children and parents create healthier, more connected lives from the inside out.Connect with Kamy: https://steptogether.us/ https://www.youtube.com/@steptogether-child-weightloss https://www.instagram.com/steptogether_us/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Drop us a message!Standing out as a challenger brand is easy to get wrong… and most brands do. The ones that break through aren't just louder, they're more intentional.In this episode of Social In 10, we're joined by Georgia Smith, Founder of The Loud Agency, to explore what it really takes to stand out in a saturated market without resorting to gimmicks or short-term attention grabs.Georgia shares what separates brands that build genuine communities from those that accumulate passive audiences, how bold personality-led marketing can drive real commercial results rather than just vanity metrics, and the biggest mistakes brands make when trying to be "different,” including the trap of performative loudness.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Struggling to get traction on LinkedIn despite posting consistently? I interview Kasey Brown to discover a three-part framework for writing LinkedIn posts that capture attention, hold readers through to the end, and drive meaningful shares.Making the LinkedIn Content Gap Work for YouThe Triple S Framework for LinkedIn Content: StopThe Triple S Framework for LinkedIn Content: StayThe Triple S Framework for LinkedIn Content: ShareGuest: Kasey Brown | Show Notes: socialmediaexaminer.com/727Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Text me!Today I'm talking about four compelling reasons why every single businesses should leverage social media marketing to increase visibility, build trust, and grow organically. I talk through the importance of authenticity, consistency, and strategic presence online.Takeaways: Social media is the loudspeaker for your business and essential for visibility.Organic social media growth is possible and effective with consistency.People are watching your business and will remember you when they need your services.Authentic marketing and sharing personal insights foster trust and connection.Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Episode 227: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-auditYour customers are now asking ChatGPT and Claude for recommendations before they type into Google — and if your brand doesn't show up, you lose the sale before you knew you were in the running. Even businesses with a decade of strong SEO are getting outranked by newer competitors.In this episode, Jenna Hannon teaches us how to fix that: why your website, not Reddit or LinkedIn hacks, is the real foundation AI models learn from, how to find the questions customers are asking, why clean structure beats long-form content, and which off-page signals actually move the needle.About Jenna Hannon: Jenna is the founder and CEO of Hatter, an AI search agency that combines software and expert service to help brands get found inside ChatGPT, Perplexity, Gemini, and Google's AI Overviews. She was the first marketing hire at Uber Eats and has served as a fractional CMO to Multisensor AI ($MSAI), FORM Kitchens, and Kyte.Get Your Visibility Audit HERE: https://app.gethatter.ai/ai-searchConnect with Jenna: https://gethatter.ai https://www.linkedin.com/in/jennahannon/ https://x.com/JennaHannonWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Drop us a message!In a digital landscape that constantly rewards noise and trends, showing up with clarity and consistency is harder than it sounds… but it's what separates brands that build lasting audiences from those chasing vanity metrics.In this episode of Social In 10, we're joined by Lily Stephens, Head of Social Media at Rebellion Marketing, to explore what it really takes to build social strategies that mean something.Lily shares how she helps brands and individuals show up online with genuine clarity, what authentic personal branding actually looks like in practice without tipping into the performative, and how SEO, UX and wider digital strategy shape the effectiveness of social-first campaigns when commercial results are on the line.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Social media isn't about followers.. it's about conversations.In this episode of the Direct Selling Accelerator podcast, I share why meaningful conversations are the key to growing your business and how to turn social media interactions into genuine relationships. You'll learn my simple but super effective FORM Method framework:F – FamilyO – OccupationR – RecreationM – MotivationWe also cover how to use comments, stories, polls, and groups to connect with your audience, build trust, and create more opportunities, without feeling salesy. Plus, I debunk common social media myths and explain why consistency, curiosity, and authentic conversations matter far more than follower count.If you're ready to stop chasing followers and start building relationships that grow your business, tune in and discover the simple conversation strategies that can transform your social media results.I'll be talking about:➡ [01:45] The 4-Step Conversation Strategy➡ [04:15] Why Posts Don't Equal Sales➡ [07:00] Comment on Other People's Posts➡ [09:51] Use Stories to Start DMs➡ [16:15] The Coffee Chat Rule➡ [19:48] The FORM Conversation Method➡ [22:27] The Hot 100 List➡ [29:21] Ask Better Questions➡ [33:33] Build Relationships That Last Resources: Looking for more? Head to our earlier episode or check out my book:Show Up Anyway by Sam Hind:https://a.co/d/8rk0QthFree Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/Are you ready to keep growing? Learn more about joining the Auxano Family: https://go.auxano.global/welcome  Connect with Direct Selling Accelerator:➡ Visit our website: https://www.auxano.global/➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/➡ Sam Hind's Instagram: https://instagram.com/samhinddigitalcoach➡ Follow us on Facebook: https://facebook.com/auxanomarketing ➡ Email us: community_manager@auxano.globalIf you have any podcast suggestions or things you'd like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don't forget to subscribe, tune in, and share this podcast.Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.global/welcome

Send us Fan MailExplore the artistry and logistics behind Pretty Petals Flower Shop, a luxury floral design business in Las Vegas, led by co-owners Angelina and Rosie. Discover how they create high-fashion floral arrangements, manage a thriving business, and innovate in the floral industry. Luxury floral design in Las VegasBusiness strategies of Pretty PetalsInnovative floral arrangements and presentation Order your next arrangements here: Pretty Petals Flower Shop - Flower Delivery by Pretty Petals Flower Shop Store & Pick-Up Address8550 W Charleston Blvd Suite #108Las Vegas Nevada 89117Phone: 702-330-0697 Email: prettypetalsflowershop@yahoo.com  Stay Connected

Wer bei der Full-Service-Agentur Social DNA starten will, muss KI-Kenntnisse haben: Das ist für Mitgründer Nemo Tronnier klar. Der Geschäftsführer sieht in der Technologie einige Chancen. Gleichzeitig spürt er wachsenden Druck, auch von Kunden, deren Erwartung durch die Möglichkeiten mit KI steigt. Im Interview mit Host Stella-Sophie Wojtczak teilt er, welche Zukunft er für seine Agentur sieht und ob er fürchtet, dass das Geschäftsmodell dem Ende nah ist. Feedback für diese Episode geht an podcast@t3n.de. _Hinweis: Dieser Podcast wird von einem Sponsor unterstützt. Alle Infos zu unseren Werbepartnern findest du [hier](https://linktr.ee/t3npodcast)_.

Wonder how Instagram's newest features could shift where your content gets discovered and who it reaches? I interview Chelsea Peitz to discover how four new Instagram updates should shape your marketing approach.Instagram+ Stories FeaturesInstagram's User-Controlled Algorithm and ReachInstagram Instants Disappearing PhotosInstagram Reels Series and Your MarketingGuest: Chelsea Peitz | Show Notes: socialmediaexaminer.com/726Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Melissa Mash built Dagne Dover from a business school focus group and $40,000 in pre-sales into a brand now carried in more than 250 retail locations—without ever taking venture capital. By ditching Meta and Google in favor of events, sponsorships, and high-touch retail relationships, nearly half the brand's growth now comes from word of mouth alone. For more on Dagne Dover and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

What happens when you stop trying to figure out social media on your own and start following a proven system?In this episode of The Katie Lance Podcast, I'm joined by longtime #GetSocialSmart Academy member Tamara Inzunza, a Realtor in Alexandria, Virginia, who shares how the Academy helped her build confidence, improve her marketing, and create systems she now uses not only in her own business but to train other agents.Tamara talks about why she joined during the pandemic, how live video transformed her confidence, why LinkedIn became one of her most valuable platforms, and what keeps her coming back to the Academy year after year.Whether you're feeling stuck with social media or wondering if coaching is worth the investment, this conversation is full of practical insights and encouragement.Learn more about the #GetSocialSmart Academy: https://katielance.com/academyConnect with Tamara Inzunza:Website: https://movingtonova.comInstagram: https://instagram.com/movingtonovaFacebook: https://facebook.com/movingtonovaResources & Links

What if the secret to growing on social media isn't chasing trends—but becoming more authentically yourself? In this special live conversation from the She Believed She Could™ Summit, Allison Walsh sits down with three of today's most influential digital creators—Noelle Schnacky, Ella Schnacky, and Kristin Schnacky—to unpack what it really takes to build a personal brand that creates lasting impact. With millions of followers across TikTok, Instagram, YouTube, and beyond, the Schnacky sisters have built thriving online communities rooted in authenticity, faith, purpose, and genuine connection. In this candid conversation, they pull back the curtain on the strategies that have fueled their growth, the lessons they've learned along the way, and why staying true to your values will always outperform chasing the algorithm. Whether you're an entrepreneur, creator, speaker, nonprofit leader, coach, or simply someone looking to show up more confidently online, this episode is packed with practical, actionable advice to help you grow your audience, strengthen your personal brand, and create content that truly resonates. In this episode, you'll learn: How to discover your authentic voice and stand out online without pretending to be someone you're not Why knowing your identity matters more than chasing algorithms How vulnerability creates meaningful connection and builds loyal communities The importance of consistency and realistic content planning How to identify your niche and create content people actually want to follow The role of storytelling in growing an engaged audience How to use social media insights to guide your content strategy Why engagement and transformation matter more than vanity metrics Tips for repurposing content across multiple platforms How to avoid creator burnout through batching and scheduling Best practices for Reels, TikTok, YouTube Shorts, and cross-platform growth Ways creators monetize their platforms through brand partnerships, affiliate marketing, live streaming, and YouTube How to protect your personal brand by saying "no" to opportunities that aren't aligned with your values Memorable Takeaways "Behind every like, view, and follow is a real person." "What you feed grows. What you starve dies." "You don't have to share everything, but your story is often what creates the deepest connection." "Success isn't measured by followers. It's measured by transformation." Meet Our Guests Noelle Schnacky is a speaker, content creator, and former Miss Florida's Teen who is passionate about helping the next generation embrace authentic confidence, build meaningful connections, and use their platforms to create purpose-driven influence. Ella Schnacky is a Grammy-nominated singer, songwriter, and digital creator whose music and online presence have inspired millions around the world. Through faith-filled storytelling and creative expression, she encourages others to lead with authenticity and use their gifts to make a lasting impact. Kristin Schnacky is a content creator, entrepreneur, and speaker who has cultivated a thriving online community rooted in faith, family, relationships, and honest storytelling. Through her relatable content and genuine transparency, she empowers others to build meaningful connections and live with authenticity. Whether you're building a business, growing a personal brand, or simply looking to make a greater impact online, this conversation will inspire you to lead with purpose, show up authentically, and build a community that lasts. --- Positioned for Partnerships™ Mini Course - Turn your platform into a revenue-generating brand opportunity—without needing a massive following. Learn how to position your brand, create a high-converting media kit, and confidently pitch partnerships so brands instantly understand your value. 

Episode 226: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-auditPaid ads look simple — flip a switch and watch the leads roll in. But most coaches and course creators run ads without the foundation that actually makes them work, and end up burning cash on traffic that never turns into customers (or worse, getting their ad account shut down entirely).In this episode, Josh Sprague — who's built and scaled three different companies using paid ads — breaks down exactly what has to be in place before you ever hit publish. If your ads have underperformed and you can't quite figure out why, this conversation will show you what you've been missing.About Josh Sprague: Josh builds consumer brands from the ground up — product development, supply chain, brand strategy, and all the unglamorous work in between. Orange Mud started in his garage and grew into gear trusted by endurance athletes worldwide. Seven Clay outfits brands with custom apparel worth wearing. Anvil & Acre helps manufacturers grow without the guesswork.Josh believes the same things that make a good athlete make a good business: discipline, consistency, and a willingness to be uncomfortable. That's not just a tagline — it's just what the work has taught him.Connect with Josh:https://joshspragueinfo.com/ https://www.linkedin.com/in/joshsprague/ Instagram - @jcsprag Twitter/X - @itsjoshspragueJosh's Brands:Orange Mud - https://www.orangemud.com/ Anvil & Acre - https://anvilandacre.com/ Seven Clay - https://sevenclay.com/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

You don't have to quit Instagram. You just have to stop needing it to be your ENTIRE marketing strategy. That's exactly where so many of my clients are when they find me. → Either Instagram isn't working at all, or it's working just fine & they're just SO over it. They're looking for a marketing strategy that will bring clients TO them!In this episode, I'm sharing what happened when I took an 18-month break from posting on the ‘gram, how SEO supported me, & what it looked like for my client Elli, too! (Spoiler: her website & blogs are now doing the heavy lifting while she builds out a van with her hubby.)→ Get the full show notes here:https://brittanyherzberg.com/blog/seo-vs-instagram-marketing-you-do-not-have-to-choose——

Are you convinced it's too late to build a YouTube presence that actually moves the needle for your business? I interview Ty Myers to discover how to launch and grow a YouTube channel from scratch—including the production steps that build audience trust and the strategies that turn viewers into paying clients.Four Steps to Get Started on YouTubeIdentifying Topics That Will PerformDeveloping Your YouTube Script, Hook, and CTAsHow to End YouTube Videos to Drive Session DurationRecommendations for Video Recording Equipment and SetupGuest: Ty Myers | Show Notes: socialmediaexaminer.com/725Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Thanks to our Partners, Shop Boss and AppFueledThis week, Caroline Legrand and Hallie Wasinger take over the mic to break down one of Meta's biggest changes for businesses in years: Meta One. They explain what this new subscription service is, how it differs from Meta Verified, and what it could mean for auto repair shop owners who rely on Facebook and Instagram for marketing. From enhanced account protection and advanced analytics to increased visibility and AI-powered features, they discuss which shops may benefit, which features are worth watching, and why being an early adopter could provide a competitive advantage. If you want to stay ahead of the constant changes in digital marketing and understand how these updates could impact your shop, this is an episode you won't want to miss.Listen now to learn whether Meta One deserves a place in your marketing strategy and how you can prepare before it rolls out in the United States.Show Notes with TimestampsIntroduction to the Episode (00:00:09) Special host Caroline Legrand and co-host Hallie Wasinger introduce the topic: Meta One, the new paid subscription from Meta.Sponsor Messages (00:01:17) Advertisements for Shop Boss management software and App Fueled custom loyalty apps for auto repair shops are presented.Meta's New Paid Subscriptions (00:01:41) Discussion on Meta's new paid subscriptions, distinguishing them from Meta Verified and introducing the Meta One Essential and Advanced plans.Rollout and Pricing Tiers (00:02:52) Details on the six subscription tiers, pricing ranging from $2.99 to $49.99, and its current international rollout status.Why Pay for Meta Services? (00:04:25) The hosts discuss the value proposition of paying for Meta's services, framing it as a form of business insurance.Meta's Response to AI Search (00:06:34) Hallie explains that Meta One is a strategic response to the consumer shift from traditional search to AI-powered search.Meta Verified vs. Meta One (00:08:36) A clear distinction is made between Meta Verified (the blue checkmark) and the more comprehensive features offered by Meta One.Meta One Advanced Plan Features (00:10:43) A breakdown of the Meta One Advanced plan, including prominent placement in search, advanced analytics, and enhanced scheduling tools.Second Sponsor Segment (00:12:21) Additional sponsor messages from Shop Boss, highlighting its ROI dashboard and Boss Pay features, and from App Fueled.Clarifying Meta One's Benefits (00:14:24) The hosts clarify that Meta One offers increased visibility and deeper insights, rather than a direct increase in post reach.Impact on Content Scheduling (00:16:40) Discussion on how Meta One expands content scheduling capabilities, allowing users to schedule posts up to a year in advance.Meta One and Advertising Strategy (00:18:19) How advanced analytics from Meta One can inform organic content and ad strategies, though it doesn't directly impact ad costs.Advanced Protection and Content Credit (00:20:52) Details on the premium protection features, including direct human support and notifications when others use your original content on Facebook.Who Should Consider Meta One? (00:23:09) The hosts identify which types of shops would benefit most, emphasizing it as a trust signal for local businesses.The Future of Social Media Marketing (00:25:11) The hosts reflect on the evolving landscape of social media, encouraging early adoption of new tools to stay competitive.Final Recommendations and Outro (00:30:31) Final thoughts on the importance of being a top-tier shop and a thank you to the listeners and network.How To Get In TouchJoin The Auto Repair Marketing Mastermind Group on FacebookMeet The ProsFollow SMP on FacebookFollow SMP on InstagramGet The Ultimate Guide to Auto Repair Shop Marketing BookEmail Us Podcast Questions or Topics Lagniappe (Books, Links, Other Podcasts, etc)Meta One SubscriptionsChatGPTClaude AIThanks to our Partners, Shop Boss and AppFueledThis episode is sponsored by Shop Boss. You know, other shop management software makes you work, but Shop Boss works for you.AppFueled at appfueled.com. “Are you ready to convert clients to members? AppFueled™ specializes in creating custom apps tailored specifically for auto repair businesses. Build your first app like a pro.”The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life. https://mattfanslow.captivate.fm/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/

What does it take to leave a successful career, bet on yourself, and build a multi-seven-figure business from scratch? In this inspiring episode of the She Believed She Could™ Podcast, Allison Walsh sits down with Katie Love, Founder and CEO of Love Social Media, to talk about entrepreneurship, personal branding, social media marketing, and creating a business that supports the life you truly want. Before becoming a sought-after social media strategist, Katie was an NBC News reporter covering presidential elections, natural disasters, and major national stories. Despite achieving her lifelong career goal, she realized she was unfulfilled and decided to take a leap of faith into entrepreneurship. What started with zero clients, zero funding, and plenty of uncertainty eventually grew into a multi-seven-figure women-led agency serving hundreds of brands. Katie shares the lessons she learned while building her business during some of life's biggest transitions—including becoming a mother, navigating the challenges of entrepreneurship during the pandemic, and creating a non-traditional family dynamic that allowed her husband to become a stay-at-home dad. Together, Allison and Katie dive into the power of founder-led brands, why authenticity is outperforming polished content, and how business owners can leverage social media to build trust, authority, and meaningful connections with their audience. You'll also learn practical strategies for creating engaging content, improving visibility online, understanding platform selection, increasing engagement, and turning your expertise into business growth. Whether you're building a personal brand, growing a business, or looking for the confidence to take the next step toward your goals, this conversation will leave you inspired to show up, be seen, and believe in what's possible. What You'll Learn in This Episode: How Katie Love built a multi-seven-figure agency after leaving her career in broadcast journalism Why founder-led brands are winning and how personal branding drives business growth The social media strategies that turn content into credibility, trust, and revenue How to create authentic content that stands out in a crowded digital landscape Katie's top tips for increasing engagement, visibility, and audience connection The content mistakes most entrepreneurs make—and what to do instead Why saves, shares, and community-building matter more than vanity metrics How to overcome fear, show up confidently online, and become the face of your brand Lessons on scaling a business, leading a team, and creating a life aligned with your values The mindset shifts that helped Katie navigate entrepreneurship, motherhood, and massive growth This episode is sponsored by AdventHealth for Women. Learn more about their Women's Health Navigation Team and how they're making healthcare simpler for women and their families at AdventHealthForWomen.com. Positioned for Partnerships™ Mini Course - Turn your platform into a revenue-generating brand opportunity—without needing a massive following. Learn how to position your brand, create a high-converting media kit, and confidently pitch partnerships so brands instantly understand your value. 

Are you stuck overthinking what to post on social media? In this episode, I tackle the common struggle of content paralysis and reveal how to know exactly what to post without getting caught in perfectionism. I'll share strategies to break free from self-doubt, test your content effectively, and build the confidence to show up authentically online.Streamline your content creation process and download my free Content Buddy Tutorial here: Content Buddy Tutorial.This episode was originally published in October 2024 so references of dates and seasons might be outdated, but the content and strategies are not.You want to make money on Instagram, but you're not sure what needs to be in place to make that happen. In the Instagram Income Map, a PDF workbook, you discover the 8 building blocks that determine whether you can sell online products on Instagram, from offer to conversion to content, including a self-scan that shows you exactly what you need first. Go to fastforwardamy.com/incomemap and you'll receive it instantly.Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamyDiscover my free trainings and ebooks: fastforwardamy.com/freeresources

Episode 225: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-auditMost coaches, course creators, and agency owners stall out by hopping from tactic to tactic—chasing webinars, ads, and funnels while comparing themselves to people who are years ahead. The result? Wasted time, wasted money, and a business that never gains real traction.In this episode, Daman Grewal teaches us how to break that cycle by building a clear roadmap before chasing strategies, revealing the real bottlenecks new entrepreneurs have to overcome, understanding the core parts of your business before outsourcing them, and approaching brand-building as a long game that only pays off with consistent reps.About Daman Grewal: Daman is a Canadian transportation and logistics entrepreneur and co-founder of LogisticsSales.com, a free global educational platform teaching practical sales, logistics, and entrepreneurship skills to students worldwide. Raised in a single-parent household with limited means, he entered the transportation industry at 19 while saving for school. Hired as an office employee, he soon found himself building safety programs, training over 100 staff, and helping restore a company's safety rating with the U.S. Department of Transportation. When he asked for a raise, he was told he'd likely never work in the industry again.That moment became a turning point. Daman went on to build cross-border transportation businesses recognized in the Profit 500 and Growth 500, and today he shares lessons from his entrepreneurial journey while connecting students and small businesses around the world through education, mentorship, and opportunity.Check Out the free Logistic Sales platform here: https://www.logisticssales.com/Connect with Daman: https://www.youtube.com/@LogisticsSales/shorts https://www.instagram.com/logisticssales/ https://www.facebook.com/LogisticsSalesInc/ https://www.tiktok.com/@logistics_sales https://www.linkedin.com/company/logisticssales-com/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

This episode of Hustle Inspires Hustle features Alex Quin and Michelle as they break down the rapidly evolving world of artificial intelligence and how tools like ChatGPT and Claude are transforming the way businesses operate, create, and scale. The conversation dives deep into real-world applications of AI inside marketing agencies, content creation workflows, and the rise of AI agents reshaping entire industries.Together, they explore how different AI platforms serve different purposes—Claude's strength in reasoning, systems, and data analysis versus ChatGPT's power in creativity, image generation, and fast execution. They also unpack how entrepreneurs are now building automated workflows, SOPs, and even full “digital workers” using AI tools connected to CRMs, spreadsheets, and marketing systems.The episode also expands into the future of search, advertising, and SEO as AI shifts user behavior away from traditional Google searches toward conversational AI interfaces. Finally, they discuss the broader impact on jobs, emphasizing the urgency for professionals to adapt or risk falling behind in an AI-driven economy.Episode Outline:[00:00] Intro, life update, returning from hiatus, audience engagement [02:30] Why AI has become the main focus in their business and agency work [05:45] ChatGPT vs Claude overview and how each tool is being used today [09:10] Claude for reasoning, dashboards, data analysis, and system building [12:40] ChatGPT for creative work, images, and fast content generation [15:20] Building AI workflows across tools (hybrid systems and stacking platforms) [18:30] AI agents, automation, and replacing manual business processes [21:10] Real examples: CRMs, spreadsheets, emails, and marketing automation [23:00] The future of ads: intent-based search vs interest-based targeting [25:10] SEO shifts, AI search, and the decline of traditional Google traffic [26:30] The impact of AI on jobs, industries, and creative professionals [27:19] Final thoughts, urgency to adapt, and closing messageWisdom Nuggets:There Is No “Best AI Tool”: Success with AI comes from using the right tool for the right job—not choosing one platform over another. Claude and ChatGPT work best together, not in isolation.Systems Beat One-Off Prompts : The real advantage comes from building workflows, SOPs, and automated systems that run repeatedly—not just asking one-off questions.AI Agents Are the Next Workforce Layer : Businesses are quickly moving toward digital workers that handle emails, calls, data analysis, and operations with minimal human intervention.Search Behavior Is Changing Forever: Users are shifting from Google to AI chat interfaces, which will reshape SEO, PPC, and how businesses generate traffic and leads.Adaptation Is No Longer Optional: Industries are being reshaped in real time. The ability to learn and apply AI tools will determine who scales and who gets left behind.Power Quotes“Claude is better for reasoning. ChatGPT is better for creativity. The real power is using both together.” — Alex Quin“AI doesn't replace thinking—it replaces the repetition that slows you down.” — MichelleConnect with Michelle:Instagram: (https://www.instagram.com/michellechia)Linkedin: (https://www.linkedin.com/in/michelle-chia1/)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Books Mentioned:How to Market Your Restaurant Online — Alex QuinThe Digital Marketing Dictionary — Alex QuinPolo's Day at the Park — Alex Quin & Michelle's children's bookOur CommunityInstagram: (https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Drop us a message!In many B2B sectors, marketing has always been treated as a cost rather than a commercial driver, and the businesses that change that thinking are the ones that start pulling ahead.In this episode of Social In 10, we're joined by Alastair Patrick, Founder of Aluxai, to explore what it really takes to build a marketing function from first principles in sectors where marketing has historically been undervalued.Alastair shares how businesses can move from relying on relationships and reputation to building a structured, full-funnel demand engine, the diagnostic questions he asks when stepping into an undermarketed sector to uncover the biggest commercial opportunities, and how founder-led businesses can introduce senior-level marketing thinking without creating unnecessary complexity or overhead. You can find Alastair online via the links below:Website: aluxai.co.ukLinkedIn: linkedin.com/in/alastairpatrick1Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

All the Episodes of the Heidelcast Subscribe to the Heidelcast! Browse the Heidelshop! On X @Heidelcast On Insta & Facebook @Heidelcast Subscribe in Apple Podcast Subscribe directly via RSS Call The Heidelphone via Voice Memo On Your Phone The Heidelcast is available wherever podcasts are found including Spotify. Call or text the Heidelphone anytime at (760) 618-1563. Leave a message or email us a voice memo from your phone and we may use it in a future podcast. Record it and email it to heidelcast@heidelblog.net. If you benefit from the Heidelcast please leave a five-star review on Apple Podcasts so that others can find it. Please do not forget to make the coffer clink (see the donate button below). SHOW NOTES How To Subscribe To Heidelmedia The Heidelblog Resource Page Heidelmedia Resources The Ecumenical Creeds The Reformed Confessions The Heidelberg Catechism The Heidelberg Catechism: A Historical, Theological, and Pastoral Commentary (Lexham Academic) Recovering the Reformed Confession (P&R Publishing, 2008) Why I Am A Christian What Must A Christian Believe? Heidelblog Contributors Support Heidelmedia: use the donate button or send a check to: Heidelberg Reformation Association 1637 E. Valley Parkway #391 Escondido CA 92027 USA The HRA is a 501(c)(3) non-profit organization  

Wondering which of Met'as new AI ads tools you can actually trust, and which ones still need a human in the loop? I interview Nick Theriot to learn how to use Facebook's new AI-powered tools to change the way you track, build, and manage your ads, and where you should still maintain human control.Let AI Handle Your Facebook Pixel SetupConnect AI Agents to Your Ad Account, CarefullyUse Meta's AI Business Assistant as a Smart Second OpinionProduce AI-Assisted Creative to Stand OutUse AI Shopping Tools to Shorten the Path From Ad to Sale, Without Killing ConversionsGuest: Nick Theriot | Show Notes: socialmediaexaminer.com/724Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What Every Time-Starved Entrepreneur Needs to Know About Using ChatGPT to Win at Social Media Marketing in 2026   Master ChatGPT for online entrepreneurship with conversion-focused tactics. In this episode, we reveal the exact AI entrepreneur prompt systems for social media captions, split-testing ad copy, and auditing conversion leaks—strategies busy parents are using to scale side gigs without agency fees. Learn the caption engineering framework, A/B testing methodology, and audit checklists that turn engagement into income in 2026. https://DarkHorseEntrepreneur.com Tracy explains how to use ChatGPT (including GPT-4o and 5o) and other AI models to scale social media marketing by rapidly generating and testing multiple caption hooks to boost first-hour engagement velocity, then extending AI use to full ad campaign architecture across platforms with native-format variations, systematic low-budget testing, and scaling winners while killing losers. It emphasizes that AI is a force multiplier, not a replacement, and warns that poor offers and weak funnels can't be fixed by AI—AI amplifies both good and bad strategy. A parallel "conversion audit" process is recommended, using tools like GA4 data analyzed in ChatGPT to identify high-quality traffic, CPA, and ROAS. The script argues the real competitive advantage is strategy and audience insight, and outlines monetization via productized services, SOPs, automation tools, and digital products, while cautioning against burnout from scaling too many systems instead of focusing on clarity and sustainable execution.   00:00 AI Social Media Promise 01:35 Algorithm Brutal Truth 02:13 Caption Engineering System 04:19 AI Powered Ad Testing 06:45 Avoid Scaling Mediocrity 08:09 Conversion Audit Loop 09:51 Strategy Beats AI 10:48 Clone Systems to Scale 12:23 Clarity Over More Systems 13:54 Final Leverage Takeaway  

Episode 224: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-auditMany coaches and course creators leave money on the table by relying only on one-to-one or one-to-many delivery, missing out on a scalable revenue stream that turns their expertise into a brand-extending asset.In this episode, Amanda Goldman-Petrie teaches us how to package what you do into certifications and licensing offers—no accreditation or legal permission required. She breaks down the difference between certifying people versus licensing your materials, why a signature methodology makes your offer harder to copy, how to price based on time investment and IP value, and when contracts (versus simple terms of purchase) are needed to protect yourself.About Amanda Goldman-Petrie: Amanda, also known as “AGP”, is a survivor of poverty, child abuse, teen pregnancy, and two different experiences of near death. As a valedictorian, winner of congressional nominations, graduate of Johns Hopkins University with 5 degrees, and placement in the 99th percentile of the LSAT, she is an academic genius. Having reached $10K months, 6-figure years, multiple 6-figure years, and having made millions of dollars in business, she's a marketing genius too.Amanda's genius has been featured on major media outlets such as Fast Company, Forbes, The Huffington Post, Small Business Trendsetters, ABC, CBS, NBC, FOX, Worth Magazine, International Business Times (and more). She was even named one of the Top 30 Entrepreneurs Under 30 by Influencive Magazine and by The Tampa Bay Business Journal. Amanda is committed to helping others achieve dream levels of success no matter the circumstances.Learn More Here: https://www.goodandpaid.comConnect with Amanda:https://www.tiktok.com/@amandagoldmanpetrilaw https://www.facebook.com/jgpwifeWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Not all programs are created equal... And there's a reason why that $27 instagram course you bought didn't get you the views it promised it did.In this episode, we talk messaging, realistic social media ROI, what to stop wasting your money on, and how I designed Magic Marketing Machine to be the last Instagram course you ever need (because, spoiler, it's actually a social media marketing strategy disguised as an Instagram course).If you've ever wondered whether investing in an Instagram course is actually worth it for your service-based business — this episode is for you.HERE'S THE FREE VIDEO TRAINING I MENTION:  https://www.videoask.com/f7xjzo38p JOIN MAGIC MARKETING MACHINE:www.magicmarketingmachine.comThis episode also gets into:The real reason potential clients say you're too expensive (it's probably not what you think)What instagram marketing ROI looks like for a small service-based business — and the four ROI categories every offer falls intoWhy a shortcut to making content faster is not the same thing as a shortcut to getting clientsWhat Jenna learned from a $10,000 program that completely shaped how Magic Marketing Machine was builtThe byproducts of showing up on Instagram that most people aren't even factoring into the equationIf you're a service business owner sitting on the fence about whether investing in an Instagram course is worth it — this episode will help you make that call with a lot more clarity.

Send us Fan MailDiscover how Jeremy Sherifels blends musical mastery with media strategy to help business leaders find their groove. In this episode, he shares insights on podcasting, overcoming hesitation, and the power of authentic branding.Main TopicsThe meaning behind "Box 7" and how it symbolizes excellence in brand influenceThe parallels between drumming rhythm and media storytellingStrategies for overcoming fear and hesitation in content creationThe benefits of starting with strategy over equipment for new podcastersHow to repurpose podcast content into multiple marketing assetsThe importance of consistency and authenticity in building trustBOX 7 MEDIA: IG: https://www.instagram.com/box7.media/FB: https://www.facebook.com/Box7MediaLI: https://www.linkedin.com/company/99180761RHYTHM OF THE ROAD PODCAST: www.rhythmoftheroadpodcast.comCoyal's Alignable ProfileStay Connected

Want to stop wasting budget on the wrong audiences at the wrong times? I interview Sam Piliero to discover a four-stage system for building Facebook ad accounts that generate consistent profit and scale predictably.Two Things That Hold Back Your Facebook AdsThe M4 Method for Facebook Ads: Account StructureThe M4 Method for Facebook Ads: CreativeThe M4 Method for Facebook Ads: Deep Dive AnalysisThe M4 Method for Facebook Ads: ScaleGuest: Sam Piliero | Show Notes: socialmediaexaminer.com/723Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Why are runners such a prime target for the supplement industry, and how can you tell the difference between an evidence-based product and clever marketing?In this episode of The Fuel Run Recover Podcast, I'm joined by Zoe Rom and Kylee Van Horn, hosts of the popular Your Diet Sucks podcast, for a great conversation about supplement marketing, social media, optimization culture, and how athletes can make smarter decisions about the products they buy.We explore why endurance athletes are uniquely vulnerable to supplement marketing, how social media algorithms amplify fear-based health messaging, and why the fundamentals of performance nutrition are often overshadowed by flashy products promising quick results.Whether you've ever wondered if you need the latest supplement, felt overwhelmed by conflicting nutrition advice online, or questioned whether you're doing enough to support your performance, this episode will help you think more critically about the messages you're seeing.Why supplement marketing is more powerful than ever in the age of social mediaHow algorithms reward fear, outrage, and oversimplified health adviceThe psychology behind why endurance athletes are drawn to supplementsHow influencer marketing blurs the line between recommendations and advertisementsThe rise of peptides, biohacking, and performance-enhancing trendsHow to evaluate health and performance claims with a critical eyeThe importance of focusing on sleep, nutrition, training, and recovery before supplementsPractical ways to curate your social media feed and protect your mental well-beingFollow Zoe and Kylee and the Your Diet Sucks Podcast @yourdietsuckspodLooking for the resources mentioned in today's episode?⁠⁠⁠⁠⁠Get your free fueling audit here!⁠And if you're ready for more support, I've got options—whether it's my nutrition ebook⁠ ⁠Fuel Smarter, Run Stronger⁠⁠, my online coaching programs The Fueled Runner or ⁠ ⁠The Fuel Train Recover Club,⁠⁠ or apply for limited spots in my personalized⁠ ⁠1:1 coaching ⁠⁠programs.

Are you struggling to attract new clients through your social media content? In this episode, I dive into the secrets that helped my clients 5X their monthly income by focusing on what I call “outer circle content.” Learn why your current strategies may not be working and discover the shifts you need to make in your content to reach new, ideal clients for your business.Download my Content Buddy Tutorial to create 10 pieces of content from a single live video or podcast! DM me “buddy” on Instagram @fastforwardamy or click here.This episode was originally published in October 2024 so references of dates and seasons might be outdated, but the content and strategies are not.You want to make money on Instagram, but you're not sure what needs to be in place to make that happen. In the Instagram Income Map, a PDF workbook, you discover the 8 building blocks that determine whether you can sell online products on Instagram, from offer to conversion to content, including a self-scan that shows you exactly what you need first. Go to fastforwardamy.com/incomemap and you'll receive it instantly.Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamyDiscover my free trainings and ebooks: fastforwardamy.com/freeresources

In this episode, I get to speak with Liz Heddleston and Leah Stiegler of Woods Rogers about a healthcare compliance issue that many organizations may be underestimating: the HIPAA risks created by modern marketing practices.Healthcare providers increasingly rely on social media, patient testimonials, online success stories, influencers, user-generated content, and even AI-assisted marketing tools to build visibility and connect with patients. But as recent enforcement activity demonstrates, these efforts can create significant HIPAA exposure when protected health information is disclosed without proper authorization.Our conversation uses the recent OCR enforcement action involving Cadia Healthcare Facilities as a starting point. OCR alleged that patient names, photographs, and treatment information were publicly shared through online success stories without valid written HIPAA authorizations. The resulting settlement serves as a reminder that positive intent, patient enthusiasm, and informal consent do not eliminate HIPAA obligations.Liz and Leah help unpack what went wrong in the Cadia matter and explain why healthcare organizations should be paying close attention. We discuss:Common misconceptions about de-identificationThe growing risks associated with social media and AI-generated contentThe compliance challenges created by marketing vendors, agencies, and influencersWhere OCR enforcement may be headed nextOne of the key themes throughout the discussion is that HIPAA compliance is no longer just an IT or cybersecurity issue. As healthcare organizations expand their digital presence, privacy compliance must become part of the content creation and marketing process itself.Whether you're a healthcare executive, compliance officer, in-house counsel, privacy professional, marketer, or outside advisor, this conversation offers practical guidance on navigating the intersection of healthcare privacy, digital marketing, and regulatory risk.Jump in to hear Liz and Leah's insights on HIPAA compliance, healthcare marketing, and the emerging risks organizations should be addressing before an enforcement action brings them into focus.______________________________________Thanks for listening! If you like what you hear please give us a rating. You'd be amazed at how much that helps. If you have questions for Tom or would like to participate, you can reach him at Editor@LitigationConferences.com. Ask him about creating this kind of content for your firm -- podcasts, webinars, blogs, articles, papers, and more. Tom on LinkedInEmerging Litigation Podcast on LinkedInEmerging Litigation Podcast on the HB Litigation site 

What happens when a media company goes all-in on AI for 2.5 years? In this special episode, Michael Stelzner and Ali Kelly, Director of Memberships at Social Media Examiner, pull back the curtain on how their team actually uses AI every day — the wins, the mistakes, and the lessons they've learned along the way. You'll discover how they use AI to curate daily news for marketers, how AI helped reposition an entire product's messaging based on customer data, and how a 60-minute live training gets turned into a full resource kit using AI-powered workflows. Whether you're just getting started or deep into your own AI journey, this episode is packed with real-world examples you can apply to your marketing and business.Guest: Ali Kelly | Check out the AI Business Society at SocialMediaExaminer.com/aisociety Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to capture more traffic and direct sales from TikTok search? I interview Keenya Kelly to learn how to use TikTok's latest features to improve content creation, search strategy, and customer purchases.Using TikTok Symphony to Create Content From Text, Voice, or a Single ImageUsing TikTok Search Hub to Claim Branded Positioning in TikTok SearchUsing TikTok Go to Turn Initial Discovery Into Bookings With TikTok GoGuest: Keenya Kelly | Show Notes: socialmediaexaminer.com/722Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Text a question to Victoria!Have you felt frustrated and overwhelmed trying to grow your business on social media? Are you fully convinced the algorithm is out to get you? Chelsea Flower is the founder and CEO of Scott Social, a boutique social media marketing agency that helps brands turn their online presence into something strategic and engaging. She's seen firsthand how social media has changed over the years, but it hasn't stopped her from getting huge results for her clients.In this episode, Victoria and Chelsea sit down to discuss what to prioritize on social media in 2026, strategies to grow, the algorithm, AI, and everything in between. They talk about how Instagram specifically has evolved over the years, and what it really takes to grow today.If you've considered throwing in the towel on social media marketing for your business, take a listen to this episode first. This conversation is a breath of fresh air and full of actionable advice you can take and run with today. Whether you're procrastinating filming that reel for your feed or doing a deep clean of your house, this episode will reignite your passion for social media and give you the tools you need to grow in 2026.Links Mentioned in Today's Episode:Work With Scott SocialFollow Scott Social on InstagramFollow Chelsea on InstagramWatch Chelsea's Interview on YouTubeFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/Follow BrandWell on Instagram. Follow The Branding Business School on Instagram.Save on your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link!Get up to $150 off your first box of Factor Meals using this link!

Sean Reyes noticed that every shock absorber looks identical from the outside—and none of the automotive brands detail what's actually inside. So he built ShockSurplus, an education-first automotive parts company that turned that information gap into a bootstrapped, eight-figure business. For more on Shock Surplus and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Wondering how to attract the people on LinkedIn who actually want to buy from you? I interview Will McTighe to discover a three-part LinkedIn content funnel framework plus the specific post formats and posting ratios that make it work.Content Styles That Create AwarenessContent Styles That Build TrustContent Styles That Generate Leads and SalesLinkedIn Content Ratio FormulaGuest: Will McTighe | Show Notes: socialmediaexaminer.com/721Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you know which signals LinkedIn's algorithm now uses to decide who actually sees your content? I interview AJ Wilcox to discover how LinkedIn's latest feed algorithm changes who sees your content.Aligning Your Content Strategy With the New LinkedIn Feed AlgorithmOptimizing LinkedIn Posts for the Engagement Signals That Now Drive ReachPreparing for LinkedIn's New Live Event RequirementsGuest: AJ Wilcox | Show Notes: socialmediaexaminer.com/720Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want more leads from YouTube Shorts? Wondering how to create YouTube Shorts that get more than a thousand views? I interview John Scott to discover techniques to produce YouTube Shorts that people will watch, rewatch, and share.What Marketers Need to Know About the Shorts FeedThe Audio-Visual-Text Hook FrameworkCuriosity LoopsObstacle + Solution StorytellingGuest: John Scott | Show Notes: socialmediaexaminer.com/719Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.