Podcasts about Social media marketing

The photo world is filled with remarkable young and up-and-coming talents. They often don't get the visibility they deserve, so we created Next Frame—a new monthly series aiming to shine a light their way. These bite-sized episodes are equally inspired by the guests we speak with and the invaluable contributions of local creative arts programs that have played a key role in their development. We're launching this series with photographer, filmmaker, and boxing & music aficionado Josh Nass, an alumnus of Baltimore's Wide Angle Youth Media programs. From nailing his Photoshop skills while still in middle school to trading in his boxing gloves for a camera during college and beyond, Josh regales us with practical tips about both the successes and challenges all young creatives must face as they transition from trading pictures for access to molding media skills into a profitable career. Looking back on his early days chasing both music and fashion scenes, Josh notes, “Your main role as a photographer—especially with talent and famous people—you know, I thought I was just making them look cool, but I'm making them money. I'm marketing them for their next tour, for their current tour. Looking back, I've learned a thing or two about how to get users' attention online.” Guest: Josh Nass   Episode Timeline: 2:04: Baltimore/DC-based photographer Josh Nass talks about first picking up a camera to fill his time after hanging up his boxing gloves. 3:40: Leveraging social media to get on stage and photograph his favorite Caribbean singer, then trading free pictures for ongoing access. 7:25: Navigating one's comfort level as an up-and-coming photographer, plus making a distinction between comfort with gear and social ease with subjects and clients. 9:08: Making pictures of cool moments, creative editing decisions to draw out the cool factor, and being first to deliver the files are all key to Josh's success. 14:02: Street hustling at New York Fashion Week to gain access to photograph top artists and celebrities, and the tough lessons Josh learned in the process. 19:06: Josh's connection to Baltimore's Wide Angle Youth Media and the formative role their programs have played in his early photography success. 22:50: Being referred by Wide Angle for a Comcast commercial, and the backstory to what transpired behind-the-scenes.  29:49: Josh weighs future career options and whether he'll choose to pursue photography full time.  35:40: Essential advice for emerging photographers: Prioritize building your skills and don't overvalue your work early on. Plus, a look at Josh's first big paid gig for a Keke Palmer concert and marketing campaign.    Guest Bio: Josh Nass is a Baltimore/DC-based freelance photographer and a senior at the University of Maryland, College Park, where he's pursuing a bachelor's degree in information science. As a high school graduate of The Baltimore School for the Arts and a participant Baltimore's Wide Angle Youth Media non-profit, he's honed his subject-based style to give each of his shoots, whether its celebrities, musicians, athletes, or models, a unique “wow” factor.   Stay Connected: Website Instagram Facebook Wide Angle Youth / Comcast Video   Host: Derek Fahsbender Senior Creative Producer: Jill Waterman Senior Technical Producer: Mike Weinstein Executive Producer: Richard Stevens

Have you ever launched a marketing campaign only to hear crickets? Or struggled to explain what makes your company different—despite having a great product or service? A well-researched positioning strategy aligns your messaging with what your audience actually cares about, while carving out a clear space in their minds that sets you apart from the competition. To learn a five-part framework for developing a winning positioning strategy, I interview Jackie Hermes.Guest: Jackie Hermes | Show Notes: socialmediaexaminer.com/681Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

D'IYANU's founder built a multimillion-dollar African-inspired fashion brand by bootstrapping, taking bold risks and mastering Facebook ads. For more on D'IYANU and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Send us a textIf you've ever felt overwhelmed by Instagram, this episode is going to feel like a breath of fresh air. I'm sharing how I ran a marketing experiment, discovered RecurPost, and completely transformed the way I post on Instagram (and beyond).You'll learn how I automated my short-form video content, repurposed posts across multiple platforms, and boosted engagement by up to 5000%—all without adding more hours to my day.If you're ready to stop burning out on Instagram and finally create a system that works in the background for you, this episode is for you.

Your personality might just be your most powerful marketing tool.Christine Gritmon, personal brand strategist and host of Let's Talk About Brand, helps entrepreneurs build confidence in showing up as themselves, and turning that into their biggest business advantage.In this episode, Christine shares why your quirks are your magic, how to build trust faster by being yourself, and why email is still your strongest owned asset. Whether you're just starting out or ready to elevate your personal brand, her insights will help you show up more confidently and connect more authentically.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Save your brand colors, logo, and images in your account (BrandKit)How to schedule and send an emailCreate more personalized emails to improve engagementBuild your brand with a custom designed templateMeet Today's Guest: Christine Gritmon of Let's Talk About Brand Podcast

Episode 180: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMany online business owners waste time chasing viral social media growth through "algorithm hacks" and automation tools, only to see their accounts shadow-banned or their content buried. These tactics often backfire, damaging their reputation and limiting their reach when they need visibility most to grow their business.In this episode, Tim O'Hearn teaches us why most algorithm-beating strategies no longer work and what actually drives sustainable growth. Drawing from his experience building Instagram automation tools and later designing social media algorithms, he explains what social media platforms allow and tolerate, what activities can help you grow, which are harmful, and how platforms detect automated behavior.Most importantly, he reveals why focusing on your core business craft - rather than social media tricks - is the key to long-term success.About Tim O'Hearn: Tim wrote Framed: A Villain's Perspective on Social Media.  - #1 New Release and #1 Bestseller in "Social Aspects of the Internet" - $500k earned in his social media growth side hustle - 8+ years spent as a software engineer in quant finance - Designed feed, push notifications, and recommendations at a social media startup - 200+ books read and reviewed 2016-2020, one of the top non-fiction reviewers on Goodreads - Sports journalist and gonzo writer, published on FanSided, FloTrack, and LetsRun. Ran in NCAA meets through his late 20sGet Tim's Book Here: https://amzn.to/3UQf998Connect with Tim:Website: https://www.tjohearn.com/ Newsletter: https://timohearn.beehiiv.com/ LinkedIn: https://www.linkedin.com/in/tohearnWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

In this episode of Hustle Inspires Hustle, Alex Quin sits down with Greg Vetter, founder of Tessemae's, to discuss how a stolen bottle of his mom's homemade salad dressing sparked the creation of a national clean-food brand. Greg shares the realities of building a business from scratch, including cold-calling executives for insights, inventing clean manufacturing, and scaling Tessemae's to a $300–$500 million valuation—only to later face investor conflict and a complete collapse of the company. He opens up about writing his book Undressed, launching new ventures like Altaresh, Quenchers, and Tushies, and how staying grounded through family, routine, and faith helped him rebuild and support other entrepreneurs through his brand accelerator.Episode Outline:[00:00:04] Greg Vetter joins Alex Quin; summer recap and background[00:01:45] Exposure to wealth at college sparked entrepreneurial curiosity[00:04:22] Cold-calling executives to learn about success[00:05:29] Developing a sales system for tracking daily productivity[00:06:26] How a stolen bottle of dressing sparked a business idea[00:08:02] Early reactions from wife and mom to Tessemae's concept[00:09:00] First retail demo and 660 bottles sold in 5 days[00:11:35] What made Tessemae's different: clean ingredients and taste[00:12:55] Early marketing strategies: Facebook, in-store demos[00:14:12] Building a manufacturing plant from scratch[00:15:54] Business valued at $300M–$500M[00:17:27] Investor conflicts, legal battles, and business implosion[00:20:39] Launching the book Undressed after losing the company[00:23:20] Daily routines, mindset, and resilience as a dad and entrepreneur[00:26:33] New venture: Altaresh, and major partnerships with Sam's Club and Costco[00:28:59] Other businesses: Quenchers (vodka beverage), Tushies (portable toilets & wipes)[00:31:30] Brand accelerator and helping others scale their product companies[00:32:51] Legacy thoughts and personal branding symbolsWisdom Nuggets:Curiosity Fuels Success: Greg's success started with asking questions—first to wealthy teammates' parents, then to CEOs. Curiosity and the willingness to learn opened massive doors.Track Progress, Not Busyness: By creating a point-based system to track real sales progress, Greg focused on results over appearances. Real productivity drives outcomes, not just effort.Clean Ingredients, Clear Value: Tessemae's succeeded by removing unnecessary ingredients and offering better taste and transparency. Consumers valued authenticity, especially when paired with a strong story.Chaos Isn't the End—It's the Shift: Even after investor lawsuits and the collapse of Tessemae's, Greg used the experience as fuel to write a book and build new businesses. Failures can spark reinvention.Build Systems That Serve Others: Altaresh streamlined grocery prep with pre-portioned kits. Solving industry pain points and making others' jobs easier can be a path to big wins.Power Quotes"We were the first clean ingredient salad dressing on the market." - Gregory Vetter "We got valued between 300 and 500 million bucks." - Gregory Vetter Connect with Gregory:Website: (https://www.gregoryvetter.com/)Instagram: (https://www.instagram.com/glvetter/)LinkedIn: (https://www.linkedin.com/in/gregvetter/)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram: (https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#589 Nick Church is a seasoned wedding and commercial photographer, educator, and the founder of the Nick Church Creative Academy. With nearly a decade of professional experience, Nick has become recognized for both his creative eye and his commitment to helping other photographers grow in their craft. Having transitioned from the software industry to full-time photography, he brings a unique blend of business acumen and technical expertise to the table.KEY TOPICS COVEREDEvolving Creativity and Staying Motivated in Wedding Photography - Nick explains how shooting countless weddings can make the experience feel routine, but emphasizes the necessity of finding fresh creative approaches and engaging in personal projects for artistic fulfillment. Changing locations, experimenting with new techniques, and even switching camera systems (like using Fujifilm for personal work) can reignite passion and broaden skills.Seven Foundational Rules for Photographers - Nick outlines crucial “rules” every photographer should keep in mind. Topics include:Avoiding GAS (Gear Acquisition Syndrome) by focusing on developing skills before investing in new equipment.Developing a critical eye, always evaluating what works in your images and areas for improvement.Not expecting post-processing to “rescue” fundamentally flawed shots.Transitioning from Hobby to Business - Nick advises beginners aspiring to start a business to focus on visible, authentic self-marketing, sharing their real passion, and building community presence. Technical prowess matters, but connecting with potential clients on a personal level is equally vital.IMPORTANT DEFINITIONS & CONCEPTSGear Acquisition Syndrome (GAS): The compulsion to continually purchase new gear in hopes of improving photography, often without a concrete reason or understanding of how it will address one's actual needs. Nick stresses articulating specific problems with current gear before making a purchase.Shooting with Intention: The practice of planning or visualizing the purpose and effect of each frame—be it emotion, composition, or storytelling—instead of just “snapping” photos. This leads to more impactful and meaningful images.DISCUSSION & REFLECTION QUESTIONSHow can you maintain creative motivation when photographing the same event or venue repeatedly?What steps can you take to evaluate whether a new piece of gear is truly necessary for your photography?Reflect on a recent photo you took: What were you trying to communicate, and did your intention come through?RESOURCES:Visit Nick Church's Website - https://www.nickchurchcreativeacademy.com/Check out the Photographer Unleashed course! (From which the 7 Rules, comes from) - https://www.nickchurchcreativeacademy.com/photographer-unleashed-online-courseFollow Nick on Instagram - https://www.instagram.com/nickchurchcreativeacademy/Sign up for your free CloudSpot Account today at www.DeliverPhotos.comConnect with Raymond! Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Get your Photo Questions Answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/ Thanks for listening & keep shooting!

My best content strategy tips --> https://fortheinterested.com/subscribe-yt/10 things you'll learn:02:28: How I built a thriving business on a $99 product05:41: How to get $1,000 from a $99 buyer07:57: The one place you DON'T want to be with your pricing09:22: Why my membership doesn't have a message board10:35: What to do if you're struggling to publish content consistently16:36: Your podcast doesn't have to be as long as you think20:35: What's better: A free masterclass or a paid workshop?25:39: Is it a mistake to give away too much for free?29:02: How I'd improve a course launch email32:40: How to counter the 3 most likely reasons people don't buy from youTo connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/Twitter: https://twitter.com/jspectorApply to be a guest on the show: https://joshspector.com/questions/Intro Music Provided By Uppbeat

Episode 179: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMany online business owners struggle with pricing their services and offers, either pricing too low to compete on volume or jumping to premium prices without the foundation to support them. This pricing confusion leads to unsustainable businesses that can't afford to grow, acquire customers, or hire team members.In this episode, Marcel Petitpas teaches us how to price strategically using his objective approach to profitability. He breaks down the critical concept of direct delivery margin, explains how to calculate your true costs including future hiring needs, and shares his value-versus-risk quadrant for choosing the right pricing model.Marcel also reveals when it's time to raise prices and how to replace low-margin clients with higher-paying ones to scale profitably.About Marcel Petitpas: Marcel Petitpas is the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies measure and improve their profitability. In his work as a speaker, podcast host, and consultant, specializing in Agency Profitability Optimization, he's helped thousands of agencies, consultancies, and professional services firms worldwide measure the right metrics and improve their profitability. He's on a mission to help firms break free of the outdated management silos between finance, operations & new business, and master their profitability through Parakeeto's Integrated Profit Management System.In addition to his work at Parakeeto, Marcel is also a bestselling author, weightlifting and biohacking enthusiast and a part-time beekeeper.Download Marcel's Profit Toolkit here: https://parakeeto.com/toolkitConnect with Marcel:https://marcelpetitpas.com/ https://www.linkedin.com/in/marcelpetitpas https://www.instagram.com/marcel.petitpas/ https://www.youtube.com/channel/UCkq1Fcy_x3ZcNjMZEaSvSpw https://parakeeto.com/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Whats up Homies!If you have a question for the podcast or if you want to learn about Partnering with us at eXp realty drop us an email at Jackson@realagentnow.com or Jesse@realagentnow.com

Have your organic videos hit a ceiling—great views, but disappointing conversions? Wondering why your competitors are turning video content into a lead-generation machine while your results stay flat? Educational video ads offer a performance-driven approach that combines storytelling, targeting, and conversion psychology in one powerful format. To learn a proven three-part video ad framework plus cutting-edge ways to integrate AI video tools like Google Veo 3 to rapidly boost performance, I interview Aleric Heck.Guest: Aleric Heck | Show Notes: socialmediaexaminer.com/680Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What happens when you stop chasing likes and start building real connections?Cindy Clearwater, also known as Cindy Leigh, turned her passion for island life into a thriving multi-channel business by focusing on what really works: email, authentic content, and showing up as herself.In this episode, Cindy shares how she built My St. Croix VI into a trusted travel guide, why 95% of her product sales come from her email list, and how she uses one business as a testing ground for all the others.If you've ever felt like you're spinning your wheels on social media, this conversation will remind you that consistency, personality, and email marketing are the real game-changers.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Grow your contact list with sign-up formsUse an email to grow your contact listEnable Text to Join to grow your listUsing the audience growth centerAutomatically generate a marketing campaign based on your goals (Campaign Builder)Meet Today's Guest: Cindy Clearwater of Cindy Leigh Media and My St. Croix.VI

Episode 178: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online coaches and course creators struggle with the biggest bottleneck in their business—consistently generating high-quality leads. Without a steady stream of new prospects, even the most talented entrepreneurs find themselves stuck with inconsistent revenue and limited growth.In this episode, Todd and Leah walk you through how to build a comprehensive lead generation strategy using three proven approaches: fast-turnaround tactics like Facebook ads and strategic networking for immediate results, slow-burn content marketing for long-term audience building, and the powerful middle-ground strategy of leveraging other people's audiences through podcast guesting and summit participation.They also reveal the critical 7-11-4 rule and show you how to create irresistible lead magnets that actually convert prospects into paying clients.Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

In this episode of the Remarkable Retail Podcast, our guest is with Lauren Price, Senior Vice President, E-Commerce & Digital Marketing for COS North America discussing her impressive career trajectory and work positioning the H&M-owned brand for growth in a competitive, fast-moving fashion retail landscape.Lauren's career began in the early days of luxury e-commerce at Createthe Group, building first-generation online stores for high-end brands . Her path included consulting with Demandware and L2 (Scott Galloway's firm), leading to her first in-house brand role at J.Crew before joining COS—a globally recognized fashion brand known for exceptional quality, timeless style, and meticulous craftsmanship.At COS, Lauren oversees North American marketing and digital commerce, a key growth market. She explains how COS benefits from the resources of a global parent company while operating with the agility of a smaller regional business. This unique position allows for strategic experimentation while maintaining the brand's commitment to premium quality.A highlight from the conversation is COS's viral marketing moment: a $45 T-shirt compared on TikTok to a $15 Uniqlo tee, with the influencer praising COS's superior quality and construction. This sparked organic buzz and significant new customer acquisition, prompting Lauren's team to launch a targeted influencer gifting campaign. The lesson: seize authentic, organic momentum quickly and amplify it with campaigns that focus on authenticity, craftsmanship, and product education—especially to win over savvy Gen Z shoppers.Lauren also tackles the emerging challenge of Generative Engine Optimization (GEO), advising brands to prepare product catalogs for AI-driven search while maintaining current SEO performance. She predicts AI search adoption will accelerate faster than previous digital shifts, urging retailers to run both short-term and long-term optimization in parallel.As the discussion turns to holiday planning, Lauren offers several pieces of practical, results-focused advice. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

In this episode of Zee Marketing Podcast, Jacob Birn, founder of Addictive Research, explains how his new platform helps brands gain deep insights into their target markets by engaging real people to provide their feedback on ads and products. Participants enter raffles and other contests in exchange for their opinions, allowing businesses to collect meaningful data on consumer preferences and behavior, and make smarter marketing and product decisions. Watch on YouTube: https://youtu.be/-sh3xChnDa8  Connect with Jacob Birn: https://www.linkedin.com/in/jacob-birn/  Learn more: https://addictiveresearch.com/   

Ever been heckled… by a world renowned pop icon? In this quick-hit solo episode, Jenna Harding shares a hilarious and surprisingly profound story from her early days performing comedy songs in Toronto. Picture this: a nearly-empty lounge, a dead crowd, comedians quietly bombing, and then—a superstar starts heckling the audience for not being supportive enough.It's a scene straight out of a sitcom, but the takeaway is all business.Jenna unpacks what this awkward, slightly iconic moment taught her about supporting other people, entrepreneurship, and the wild world of social media. She makes the case for cheering each other on, sharing what you know, and ditching the scarcity mindset that tells you someone else's success is your loss.Whether you're a service provider, coach, or content creator—this one's a mindset reset you didn't know you needed.

In this episode, I break down the incredible launch of Alex Hormozi's new book, $100M Money Models, and share the 7 key lessons every real estate professional can apply right now. While most people focused on the message (and yes, it was powerful), I paid attention to the strategy. From promoting early and consistently, to leveraging long-form webinars, to building trust through proof and community — these are the moves that made Hormozi's launch a massive success. Here's what you'll discover in this episode: Why promoting early and often is critical to creating buzz. How long-form webinars can build authority and trust. The power of proof — using stories, testimonials, and results. The role of consistent content in building audience reach. How tiered offers can increase perceived value. Subtle but powerful presentation techniques that close deals. Why giving value first creates long-term community and trust. If you're serious about leveling up your marketing, attracting more leads, and becoming the go-to authority in your market, this episode is for you.

Episode 177: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online business owners struggle to gain visibility and reach new audiences on social media, leaving them invisible online despite having valuable expertise to share. This lack of visibility directly impacts their ability to generate leads and scale their businesses.In this episode, Keenya Kelly teaches us how to leverage TikTok's viral potential to transform your business from invisible to influential. She reveals her proven keyword research strategy for finding trending topics in your niche, explains how to create content that gets discovered without changing who you are, and shares the "sandwiching" technique that balances entertaining content with business messaging.Keenya also uncovers TikTok's powerful live streaming features and the new Service Plus program that's specifically designed for coaches and consultants to generate leads directly on the platform.About Keenya Kelly: Keenya is the CEO of Keenya Kelly LLC, a Video Marketing & Consulting agency in Houston, Texas where she strategically helps business owners develop video & funnel marketing strategies.In just 4 years through vertical video marketing, Keenya has grown an audience of over 500,000, generated over $2 million dollars in her business and has helped thousands of business owners scale and market their businesses online. She recently helped one of her clients reach over $1 million dollars in her business in 10 months on the TikTok platform.Grab Keenya's “150 Viral Hooks” PDF Download: https://www.keenyakelly.com/150hooks/Connect with Keenya:https://www.keenyakelly.com/ www.instagram.com/keenyakelly www.youtube.com/keenyakellyWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

What does it really take to thrive in real estate for nearly three decades through every market shift imaginable? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Clay County real estate icon Eden Jordan. With 27 years of experience, over 800 families served, and countless agents mentored, Eden shares a candid look at the grit, adaptability, and strategic thinking needed to not only survive but thrive in the industry's constant cycles. From the early days of handwritten contracts to the rise of social media marketing, Eden's story blends hard-earned wisdom with relatable humor. Listeners will hear Eden's journey from Disney College Program graduate to top-producing Realtor, her creative grassroots networking in playgrounds and ballfields, and her no-nonsense take on market trends, government influence, and the “greed factor” in housing. She opens up about setbacks, including lawsuits and the 2008 crash, and reveals the key systems, relationships, and mindset shifts that keep her business strong year after year. If you're an agent looking for longevity and growth in your business, take a page from Eden's playbook—listen in, take notes, and start applying these timeless strategies today. Subscribe to Real Estate Excellence for more top-tier insights from the best in the business.   Highlights: 00:00 – 09:15 Eden's Market Perspective and the “Greed Factor” No housing shortage in Florida? Eden's take on supply and demand The role of Airbnb in shifting inventory How government intervention impacts housing cycles Why affordable housing is a moving target Builders, pricing jumps, and the COVID-era market 09:16 – 18:42 From Disney to Real Estate – Eden's Early Career Path Disney College Program lessons in customer experience Trade show sales success and discovering her sales talent Transitioning from national events to local real estate Learning the ropes from seasoned agents at RE/MAX Starting in real estate before social media 18:43 – 28:10 Pre-Social Media Networking Tactics Viral email marketing before Facebook Leveraging MySpace for community engagement Playground and sports field networking strategies Building reputation through knowledge, not sales pitches Early career advantages as a young agent in an older industry 28:11 – 38:05 Thriving in Changing Markets Why some agents excel in tough conditions The danger of hibernating instead of staying visible Power of collaboration and peer support Mentoring new agents to overcome stagnation Lessons from working with top-performing peers 38:06 – 49:20 Setbacks, Lawsuits, and Lessons Learned The voluntary HOA lawsuit over $100 Emotional toll of feeling exposed in business Learning resilience from legal challenges Separating personal identity from the Realtor role Building a strong support team to handle business operations 49:21 – 1:21:55 Longevity, Leverage, and Consistency Hiring assistants early to focus on strengths Knowing when to scale with help or partners Social media's growing workload for agents Advice for agents approaching growth limits Balancing business drive with family priorities   Quotes: “There is no shortage of housing in this state—that's what I believe.” – Eden Jordan “I was an overnight success, but the best thing that happened to me was 2008 because my ego got back in check.” – Eden Jordan “The problem now is nobody's sitting there talking—they're just in their phones.” – Eden Jordan “If you're doing more than 10 or 12 deals a year, I don't know how people are doing it without help.” – Eden Jordan   To contact Eden Jordan, learn more about her business, and make her a part of your network, make sure to follow her on her Instagram, YouTube, and LinkedIn.   Connect with Eden Jordan! Instagram: https://www.instagram.com/edenjordan_/ YouTube: https://www.youtube.com/@micheletremblayrealestate3200 LinkedIn: https://www.linkedin.com/in/edenjordan/   Connect with me! Website: toprealtorjacksonville.com   Website: toprealtorstaugustine.com    SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best.   #RealEstateExcellence #EdenJordan #ClayCountyRealEstate #RealEstatePodcast #RealtorLife #MarketCycles #RealEstateMentor #AgentTips #HousingMarket #PropertyInvesting #AirbnbMarket #FloridaRealEstate #RealEstateNetworking #RealtorGrowth #BusinessLongevity #SalesSuccess #MarketInsights #RealEstateStories #AgentLife #RealEstateTraining

Ever feel like you're spinning your wheels with conversion optimization—testing headlines, buttons, and pop-ups but still seeing underwhelming results? Do you know something's not working on your site, but have no clear direction on what to fix or why? Enter emotional targeting is a science-backed approach that transforms your marketing by tapping into how real people make decisions. To learn a step-by-step framework to start using emotional targeting in your marketing, I interview Talia Wolf.Guest: Talia Wolf | Show Notes: socialmediaexaminer.com/679Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Small businesses thrive when they focus on what they do best, and today's guest believes marketing should never get in their way.Frank Vella, CEO of Constant Contact, understands firsthand the complexities small business owners face every day. Having started his journey by helping a friend run marketing campaigns through Constant Contact, he now leads the company with a deep appreciation for the challenges entrepreneurs navigate.In this episode, Frank shares why staying obsessively close to your customers is crucial, how technology can simplify marketing complexity, and why Constant Contact remains passionately committed to small businesses. If you've ever felt overwhelmed by marketing, Frank's insights will show you how to leverage tools and relationships to create lasting success.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Campaign Builder: Automatically generate a marketing campaign based on your goalsGetting started with Constant ContactMeet Today's Guest: Frank Vella of Constant Contact

In-person meetings will always be the gold standard for building relationships. But in B2B, you can't always sit across the table right away. That's why B2B Personalized Video Marketing is such a powerful tool—it lets people see you, hear you, and understand your perspective before the first handshake.At World Innovators, we've seen this work firsthand. When I send an email with a short, personal video, people who have never met me before click because they want to see what I have to say. That video starts a conversation—viewers hear my tone, see my face, and begin to understand that I'm here to help them succeed.In this episode, I'll cover:What makes a B2B video truly personalized.Why videos in email campaigns increase engagement.How to make sure the right people see your video.Simple ways to use AI tools like ChatGPT to plan and repurpose content.If you have a video you're proud of but aren't sure how to get it in front of your ideal audience, let's make sure the right people are clicking, watching, and starting the conversation with you.Thank you for listening, please comment below and let me know what you are doing with your B2B Personalized Video Marketing.

Episode 176: Get our no-fluff training on how to build a profitable online business: https://app.digitaltrailblazer.com/register-launch-scale Many online business owners are stuck in the expensive cycle of constantly chasing new customers while struggling with high refund rates, chargebacks, and one-time buyers who never purchase again. This approach is not only the most costly way to grow, but it also creates unsustainable businesses dependent on unpredictable traffic sources.In this episode, Kaci Brown teaches us how to build genuine trust that transforms one-time buyers into loyal brand evangelists. She shares practical strategies for creating feedback loops, implementing proper onboarding systems, and leveraging AI to provide ongoing customer support that keeps clients engaged and spending more over time.About Kaci Brown: Kaci is a mom of 4, business coach, entrepreneur, an eternal free-spirited optimist, and host of the Amplify My Impact podcast. Her passion is simple: helping purpose-driven leaders like you cut through the noise, stop overthinking, and build businesses that align with their values and goals.For years, Kaci has worked with entrepreneurs who felt stuck—trapped in their own heads or overwhelmed by everything on their to-do list and ever-expanding vision, and here's what she's learned: the secret to real progress isn't about doing more—it's about unapologetic soul-alignment; getting clear, staying focused, and showing up consistently.Connect with Kaci:https://amplifymyimpact.com/ https://www.facebook.com/AmplifyMyImact https://www.facebook.com/KaciBrownHQ/ https://www.instagram.com/kacibrownhq/ https://www.youtube.com/@kacibrown3217Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Now on Spotify Video! After facing early career setbacks and limited growth opportunities in corporate, Hala Taha turned to LinkedIn and podcasting to build her personal brand. By mastering content marketing and audience engagement, she rose to become a top LinkedIn influencer and podcast host, transforming her side hustle into a thriving media empire. In this episode, Hala joins Jeremy Miner on the Next Level Podcast to share how to leverage podcasting and LinkedIn for brand building, lead generation, and business growth. In this episode, Jeremy and Hala will discuss: (00:00) Introduction (01:59) Storytelling Tips to Engage Your Audience (04:21) Building a Podcast Business from Scratch (09:32) Winning Marketing Tips for Podcast Growth (16:29) How to Scale a Media Business (19:35) LinkedIn Content Strategies for Lead Generation (32:05) Advanced LinkedIn Monetization Strategies Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profitingIndeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITINGOpenPhone - Get 20% off your first 6 months at OpenPhone.com/profitingAirbnb - Find a co-host at airbnb.com/hostMercury - Streamline your banking and finances in one place. Learn more at ⁠⁠mercury.com/profiting⁠⁠Policy Genius - Secure your family's future with Policygenius. Head to policygenius.com/profitingFramer - Launch your site for free at Framer.com, and use code PROFITING Resources Mentioned: Hala's Podcast, Young and Profiting: bit.ly/_YAP-apple  Hala's LinkedIn Masterclass: yapmedia.io/course  Next Level Podcast by Jeremy Miner: bit.ly/NLP-apple  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, Instagram, Social Media, Digital Marketing, Content Creator, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencer Marketing, Digital Trends, Online Marketing, Marketing Podcast

Episode 174: Get our no-fluff training on how to build a profitable online business: https://app.digitaltrailblazer.com/register-launch-scale Most online business owners struggle with leads, sales, and scaling—and they're almost always focusing on the wrong problem. They chase strategy after strategy, invest in expensive ads and funnels, yet still can't gain traction because they haven't mastered the one thing that makes everything else work: their words.In this episode, Judy Weber teaches us how to solve every business problem through powerful communication. She reveals why the best communicator always wins, how to identify and speak directly to your ideal client's deepest concerns, the four P's of compelling copy (provocative, potent, precise, and punchy), and why starting with higher-ticket offers is easier than selling low-priced courses.Judy emphasizes that success comes from unwavering faith and authentic messaging that disrupts rather than playing it safe.About Judy Weber: Former trial attorney & c suite executive (and life-long women's advocate) turned Kingdom Disruptor & Business Growth Consultant to Christian women with service-based businesses, Judy Weber helps Christian women scale businesses that change the world!Through her Peaceful Profits™ Framework, she teaches women of faith how to scale their revenue (& profits) to multi 6 & 7 figures - WITHOUT expensive ads, exhausting launches or grinding on social media.Judy is Founder & Host of the globally-ranked (ranked #3 of the Top Christian Business Podcasts) – ‘Bold Business. Bold Faith'' Podcast & is a sought-after Keynote Speaker on women and business.Get Judy's FREE Private Podcast Series: https://www.judyweber.co/thefaithshiftConnect with Judy:Website: https://www.judyweber.co Instagram: https://www.instagram.com/judyweberco Facebook: https://www.facebook.com/judyweberco LinkedIn: https://www.linkedin.com/in/judyweberco YouTube: https://www.youtube.com/channel/UCN4VaQJ9Na1IC5hHG8ikCag Podcast: https://www.judyweber.co/podcastWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Wondering if short videos are worth your time as a small business owner? The answer is YES!  In this video, we'll show you exactly how short videos—like Reels, YouTube Shorts, and TikToks—can help your small business grow. From reaching new customers to boosting engagement and building trust, short-form video content is one of the most powerful (and affordable) marketing tools available today.  You'll learn: ✅ Why short videos are perfect for small businesses ✅ What types of content work best ✅ How to get started—even if you're camera shy ✅ Tips to create videos quickly and easily  Whether you're new to video marketing or looking to improve your results, this video gives you the simple strategy you need to succeed with short videos!  

Have you ever published content that felt well-written, strategic—even inspired—only to watch it disappear into the void without traction? Or wondered why your competitors' content sparks conversation and loyalty while yours struggles to connect? The solution isn't just better headlines or trendier formats—it's humanization. To discover five critical reasons marketing content fails today, and learn practical, research-backed fixes for each one, I interview Scott Murray.Guest: Scott Murray | Show Notes: socialmediaexaminer.com/678Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When you think about successful tech companies, you might picture Silicon Valley giants or venture-backed unicorns. But what about an email marketing platform that's thrived for three decades?Gail Goodman, the former CEO of Constant Contact, helped build a company that defied the odds in an industry where many thought their business model wouldn't work. By focusing on customer needs and creating a strong company culture, she turned this skepticism into a 30-year success story."What I kept from all of it was to stay close to your customer," Gail emphatizes. "Understand the problem you're solving for your customer and stay focused on what they need to successfully use your product."In this episode, Dave Charest, Director of Small Business Success at Constant Contact, reconnects with Gail to explore how to build something that truly lasts. They discuss the power of repeat business, why resilience matters when hitting plateaus, and how staying obsessively close to your customers drives sustainable growth, even when others say it can't be done.Listen to discover practical ways to build stronger customer relationships and create a business that stands the test of time.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Constant Contact On-Demand LibraryGetting Started with Constant Contact webinarsMeet Today's Guest: Gail Goodman of Entrepreneurship for All

Episode 174: Get our no-fluff training on how to build a profitable online business: https://app.digitaltrailblazer.com/register-launch-scale Creating professional, engaging videos for your business is incredibly time-consuming - from scripting and filming to the hours spent editing, searching for clips, and reformatting content for different platforms.This bottleneck prevents many online business owners from scaling their video marketing efforts, forcing them to either invest huge amounts of time in doing it themselves, paying high prices for quality video production team, or simply settling for lower-quality content that doesn't convert.In this episode, Justin Ware shows us how to revolutionize video production workflows using AI-enhanced tools. He demonstrates how you can use AI to search video footage, create intelligent storyboards from scripts, and instantly reformat content for multiple platforms.He also explains how authentic video storytelling can be dramatically accelerated without sacrificing quality, helping entrepreneurs save hundreds of hours while creating more engaging, professional content that drives better results.About Justin Ware: Justin is Co-Founder and Chief Revenue Officer at Camcorder AI, and is an Emmy-winning content marketer with experience in retail, nonprofit, education, and television news. Camcorder AI is Justin's fourth startup, building on his track record of leading both tech ventures and service agencies. Since 2012, Justin has founded or helped grow startups across technology and services, consistently placing video at the core of their offerings.With Camcorder AI, Justin brings together his expertise in video, business development, marketing, and product strategy, making this venture the ultimate culmination of his entrepreneurial pursuits.Connect with Justin: https://get.camcorder.ai/ https://www.linkedin.com/in/justinware1/ https://x.com/CamcorderAIWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Free content strategy tips: https://fortheinterested.com/subscribe-yt/ Get clients from your content: https://joshspector.com/program 00:00: Introduction03:17: The first step to creating a content system05:18: The quickest way to create new content08:57: What to do when a piece of content works well10:26: How to figure out if you can post less13:45: Four content creation systems to try27:24: The secret to content success when you have multiple niches29:48: 5 ways to approach content when you have multiple niches34:52: Don't overrate social media metrics37:04: 3 ridiculously simple ways to track content you want to repurposeShow Notes: Skill Session: The Strategy Clarifier: https://joshspector.com/list/ Clients from Content EpisodeHow to Create Content That Attracts B2B Buyers: https://youtu.be/M1bjOp5JTCM Clients from Content EpisodeHow To Create Powerful Content (Without Spending More Time On It): https://youtu.be/ZZGz8mXlkvk To Connect with Nicaila Matthews Okome:Website: https://sidehustlepro.co/ LinkedIn: https://www.linkedin.com/in/nicailamatthewsokome/ Instagram: https://www.instagram.com/sidehustlepro/ To connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/LinkedIn: https://www.linkedin.com/in/thatjoshspector/ Apply to be a guest on the show: https://joshspector.com/questions/Intro Music Provided By Uppbeat

Alex Quin and Michelle Chia break down a complete marketing strategy for taco restaurants—from naming and branding to launch tactics, special events, social media content, AI tools, influencer campaigns, and customer retention. Emphasizing the importance of storytelling, consistent brand voice, data-driven decisions, and team culture, they offer actionable advice for creating a successful restaurant brand. With tips for pre-launch hype, engaging content, SEO tactics, and local outreach, the episode is packed with practical insights for anyone in the hospitality space.Episode Outline:[00:00:00] Welcome + Overview: Restaurant Marketing Strategy[00:03:30] Naming, Branding, and Domain Setup[00:10:00] Identifying and Speaking to Your Core Audience[00:15:00] Storytelling Through Decor, Food, and Staff[00:22:00] Menu, Ambiance, and Event-Based Differentiation[00:30:00] The Importance of Brand Voice and Hook Writing[00:36:00] Leveraging AI and Custom GPTs for Content and Analysis[00:44:00] Tech Stack Must-Haves Before Opening[00:48:00] Pre-Launch Timeline and Content Plan[00:55:00] Setting Up Systems for Email, SMS, Reservations[01:01:00] Paid Ad Structure + Organic Content Planning[01:07:00] Customer Retention and Avoiding Common Pitfalls[01:12:00] Final Tips + How to Stand Out Long-TermWisdom Nuggets:Know Your Audience: You can't serve everyone. Define specific customer personas and tailor your menu, messaging, and ambiance to those profiles.Brand Voice is Everything: Decide how your restaurant sounds—sarcastic, witty, warm, or blunt—and stay consistent across all platforms and content.Use AI to Scale Smart: Leverage tools like ChatGPT to streamline your content, respond to reviews, and analyze OpenTable data for better marketing decisions.Build Culture, Not Just Food: Great food won't carry your brand if the team's morale is low. Happy employees and genuine service are core to customer retention.Create Experience, Not Just Meals: From events and unique cocktails to birthday specials and storytelling, experiences drive loyalty and word-of-mouth buzz.Power Quotes"People come back not just for food, but for how they felt." - Alex Quin"Use your data. That's where your real marketing edge is." - Alex Quin"Make sure your branding is consistent across everything—domain, socials, emails. - Michelle Chia"Behind-the-scenes content builds trust. Show the human side." - Michelle Chia"If your team isn't trained, you're leaving thousands on the table every day." - Michelle ChiaConnect with Michelle:Instagram: (https://www.instagram.com/michellechia)Twitter: (https://x.com/michellechiaaa)LinkedIn: (https://www.linkedin.com/in/michelle-chia1/)TikTok: (https://www.tiktok.com/@michellechiaa)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode 173: Get our no-fluff training on how to build a profitable online business: https://app.digitaltrailblazer.com/register-launch-scale Many online business owners struggle with the transition from having expertise to actually building a profitable business. They know their craft but don't know how to find customers, often leading to failed launches, dwindling savings, and the desperate need to return to their full time jobs to keep their bills paid.In this episode, Moe Choice teaches us how to build a wildly successful business from scratch by focusing on two essential elements: having something valuable to offer and knowing how to find customers. He shares his proven framework for testing offers in the market quickly, expecting failure as feedback, and adapting based on real market response rather than assumptions. He also reveals his strategy for scaling pricing systematically and why you should never outsource marketing until you understand it intimately yourself.About Moe Choice: Moe works with ambitious solopreneurs to help them systematize their business and consistently achieve $15k+ in monthly high-profit revenue. For the Frugalpreneur audience, who are building on a budget, Moe can share insights on overcoming common challenges like being stuck in the "freelancer trap" of trading time for money, feeling overwhelmed, or lacking direction despite their efforts.Moe provides a proven framework based on his extensive experience to build a sustainable, scalable business. The core value lies in helping them define their Standout Position by getting crystal clear on their ideal clients and crafting compelling, outcome-based offers that are irresistible. He then shares disciplined outreach strategies that don't require expensive tools to generate endless prospects and secure paying clients.This process provides entrepreneurs with the clarity, structure, and confidence needed to move from overthinking to focused action and real progress, leading to tangible revenue results quickly and helping them achieve financial and time freedom.Check Out Moe's Live Masterclass: https://www.moechoice.net/podcast/Connect with Moe:https://www.moechoice.com/ https://www.linkedin.com/in/moechoice/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Leveraging Authentic Communications for Social Selling SuccessIn this episode of the Social Media Entrepreneurs Podcast, host Derek Fidel welcomes back Bill McCormick, an expert in LinkedIn and host of the All Selling is Social podcast. Bill shares his insights on why many individuals excel in garnering social media followers but struggle to translate that into sales. The discussion highlights the importance of genuine, authentic communication over mass, automated outreach. They talk about building trust and meaningful connections on platforms like LinkedIn, and offer practical tips for creating a LinkedIn profile that truly reflects one's value. Bill also touches on the significance of curiosity-led engagement over judgmental outreach and provides strategies to embed this approach into daily routines. Lastly, they review the necessity of maintaining consistent social media activity and leveraging it to enable deeper, trust-based sales relationships.00:00 Introduction and Guest Welcome00:41 The Evolution of Social Media and Sales02:42 Overcoming Introversion in Sales03:35 Building Authentic Connections06:31 Effective Cold Outreach Strategies15:05 The Importance of Consistency and Systems19:40 Optimizing LinkedIn for Business26:00 Being Authentic in Sales31:18 Podcast and Final ThoughtsBanter with BillyDive into real, unfiltered conversations with marketing leaders, minus the BS.Listen on: Apple Podcasts Spotify-----Hosted by Derek VidellLearn How to Run Profitable Facebook Ads Yourself: socialbamboo.com/30 (free call) social bamboo.com/5roas (free course) socialbamboo.com/dwy (paid program) I have DWY and DFY Meta Ads services available. Book a free call to start. Build a Perfectly Trained AI Chatbot: https://pro-bots.ai/trial (free course + 14 day software trial)Instagram | YouTube | SocialBamboo.com

In this episode of the Veterinary Marketing Podcast, I'm diving deep into what it really takes to run successful Facebook (Meta) ads for your veterinary practice. Over the past decade, I've managed millions of dollars in ad spend for local businesses, and I've seen firsthand how tricky Meta ads can be for vets. Unlike e-commerce, where you can track every sale, veterinary services have a much more complex path from ad click to booked appointment. That's why I'm breaking down the real-world strategies, common pitfalls, and proven tactics that actually work—so you don't waste your budget or your time. We'll start by talking about why Meta ads are uniquely challenging for veterinary practices, especially when it comes to tracking results and building the right marketing infrastructure. I'll share why organic content is absolutely essential before you ever spend a dollar on ads, and how to use Facebook and Instagram as top-of-funnel platforms to build awareness and nurture potential clients. We'll also cover the impact of iOS 14 privacy changes, how to set up tracking properly, and when Facebook ads are (and aren't) a good fit for your practice. Plus, I'll walk you through audience targeting, creative strategies, budgeting, and the importance of testing and iterating your campaigns. To bring it all together, I'll share real-world success stories from practices that have launched grand openings, promoted events, and introduced new services using Meta ads. We'll also talk about the long-term growth strategies you need—like CRM integration, email nurturing, and retargeting—to turn leads into loyal clients. By the end of this episode, you'll have a clear roadmap for using Facebook and Instagram ads effectively, with actionable steps you can start implementing right away. Whether you're just getting started or looking to take your ad campaigns to the next level, this episode is packed with insights to help your veterinary practice grow.

Now on Spotify Video! Want your business to cut through the noise in today's crowded marketplace? It all starts with having the right marketing strategy for your offers. In this final episode of the Passion to Profit series, presented by Intuit, Hala Taha reveals the core strategies entrepreneurs need to effectively market their offers. From compelling messaging to storytelling that resonates, gain insider secrets from digital marketing experts like Russell Brunson, Tom Bilyeu, and Donald Miller on how to stand out and drive explosive sales. In this episode, Hala will discuss:  (00:00) Introduction (01:12) Marketing Tips for Attracting Ideal Buyers (05:42) The Power of Storytelling in Marketing (10:04) Building a High-Converting Marketing Funnel (16:39) Choosing the Right Platform for Your Business (22:23) Building Trust Through Authentic Engagement Intuit, the maker of TurboTax and QuickBooks, is expanding its world-class network of tax and bookkeeping experts. Whether you want a side hustle or a career pivot, Intuit offers the tools to help you grow as an entrepreneur. Their supportive team, mission-driven culture, and Intuit Academy—a free, self-paced training platform—mean you're set up to succeed, even if you're just getting started. Learn more or apply now at intuit.com/expert. Sponsored By: Intuit, The Maker of TurboTax and QuickBooks. Learn more or apply now at intuit.com/expert.  Resources Mentioned: YAP E292 with Julie Solomon: youngandprofiting.co/MakeMoneyInstagram  YAP E312 with Russell Brunson: youngandprofiting.co/Million-DollarFunnel  YAP E327 with Tom Bilyeu: youngandprofiting.co/Billion-DollarMindset  YAP E214 with Donald Miller: youngandprofiting.co/MakeFirstMillion YAP E318 with Rudy Mawer: youngandprofiting.co/ScalingMillion-DollarBrands  YAP E348 with Kipp Bodnar: youngandprofiting.co/InboundMarketing  YAP E339 with Adam Schafer: youngandprofiting.co/OrganicSales  YAP E155 with Kelly Roach: youngandprofiting.co/ConvictionMarketing  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Disclaimer: This episode is a paid partnership with Intuit. Sponsored content helps support our podcast and continue bringing valuable insights to our audience. Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Social Media, Content Creator, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Digital Trends, Content Marketing, Online Marketing, Marketing Podcast 

Are you finding it harder to earn your audience's trust in a world where skepticism runs high? Do your marketing efforts feel less effective as buyers take longer to make decisions and seem more resistant to traditional tactics? To learn three core principles for building trust that lasts: focusing on context over content, using conversations instead of full automation, and prioritizing time-saving transformations over bloated value stacks., I interview Alex Cattoni.Guest: Alex Cattoni | Show Notes: socialmediaexaminer.com/677Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How Clubhouse Skin disrupted men's skin care with bold design, clean formulas, and a transparent launch that turned followers into retail partners.For more on Clubhouse Skin and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

What can entrepreneurs learn from someone who built global brands in both medical tech and music?Dr. Knowles, founder of Music World Entertainment and former sales exec at Xerox and Johnson & Johnson, joins the Be A Marketer podcast to share how he applied the same marketing fundamentals, audience insight, branding, and process, to launch Destiny's Child, grow a multi-million-dollar hair salon business, and teach entrepreneurship around the world.In this episode, you'll hear how he made the leap from corporate sales to the entertainment industry, why “practicing failure” was core to his management style, and what every small business can gain from learning the psychology behind entrepreneurship.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Book Dr. Mathew Knowles to speak at MathewKnowles.comUse the Content Generator to write email, landing page, social, and SMS content for youGetting started with the Automation Path BuilderMeet Today's Guest: Mathew Knowles of Music World Entertainment

If you're creating hyper-specific content focused on direct selling and wondering why your posts aren't performing like they used to, you're probably skipping 2 crucial parts of your social media funnel. In today's episode, I'm breaking down something controversial: not every piece of content is meant to convert immediately! I know that sounds crazy when you're trying to grow your business, but hear me out. With how social media algorithms have evolved, the old strategy of making every post a direct pitch to your offer just isn't working anymore. I'm sharing my A-B-C framework for social funnels that's helped me build my seven-figure design agency. Most entrepreneurs are obsessing over the bottom of the funnel (conversion) while completely ignoring attraction and building content—which is why their audience isn't engaging and their sales calls aren't booking. You'll discover why your content needs to move people from audience member to follower to community member before they're ready to buy, how to create attraction content that's general enough to bring new people in but specific enough to stay relevant to your brand, and why the building phase is where most people confuse connection-building with direct selling. Plus, I'm revealing why I take most of my conversion content off social media entirely and into email sequences, private podcasts, and sales calls where people are actually ready to buy. In this episode, we're chatting about: • The A-B-C social funnel framework • Why direct selling content doesn't perform • The building phase mistake  • Moving conversion off social media   Connect with me:  Website Join our email list! Instagram Pinterest Get creative support to turn your content into sales before, during and after your launches. From content classes to learn new campaign marketing skills, to custom designed assets completely done for you, we've thought of it all inside Sales Studio. Join today: https://highflierpowerhouse.com/retainer  Get the photoshoot, website, and content strategy you need to increase your business revenue and reputation. Apply for The Rebrand Experience https://highflierpowerhouse.com/rebrand-experience  

From camera-shy to confident creator! Keenya Kelly reveals her 6-step framework for overcoming video fear and building camera confidence. Learn how to stop letting perfectionism keep you invisible online and start creating authentic content that connects with your audience and grows your business.What You'll Learn:The 6-step framework for camera confidenceHow to separate real fears from fictionWhy your first videos will be terrible (and that's okay)How to talk to the camera like a friendWhy your audience is waiting for the real youIf you enjoyed today's episode be sure to let us know on Instagram or over on our YouTube Channel - all under the name Keenya Kelly Subscribe to The If You Create It Podcast!Watch episodes on YouTube!!

In this no-BS episode, David Adam Kurz gets brutally honest about what it really takes to dominate in real estate, sales, and entrepreneurship. If you're tired of spinning your wheels, this is the wake-up call you've been waiting for. David lays out a clear, tactical Monday through Friday action plan that he's teaching his own sales teams right now—designed to help you close more deals, build better relationships, and take full control of your income. You'll learn: Why your success is already within reach—but still must be earned daily The power of consistency, clarity, and commitment The exact calls you should be making every day of the week How to stop making excuses and start executing at a 7-figure level This episode is a masterclass in hustle, strategy, and mindset from a real estate leader who has built empires coast to coast. Whether you're just starting out or scaling up, this episode will ignite your purpose.

James Swanwick, founder of Swanick Sleep and the Stop Drinking coaching program, joins Alex Quin to discuss how choosing an alcohol-free lifestyle can transform health, wealth, and relationships. James shares the personal and professional milestones that led him to create Swannies blue light blocking glasses and a coaching platform helping professionals take back control of their lives. He breaks down the cultural stigma of sobriety, the financial and cognitive cost of drinking, and the growing wellness trend reshaping consumer habits.Episode Outline:[00:00:03] Introduction & Medellín living[00:04:20] Life before entrepreneurship: ESPN and Bali years[00:08:50] Launching Swannies & Stop Drinking program[00:14:10] Cultural shift toward wellness and alcohol-free lifestyle[00:21:00] Customer transformations and generational impact[00:28:15] The business cost of casual drinking[00:34:40] Why younger generations are skipping alcohol[00:38:30] Swannies: Sleep benefits and productivity explained[00:40:00] Closing thoughts and where to find JamesWisdom Nuggets:1. Alcohol-Free is a Strategic Advantage:Removing alcohol from your life can dramatically enhance clarity, energy, and decision-making—especially for high performers and entrepreneurs.2. Productivity Isn't Just Effort—It's Clarity:You don't need to work harder, you need to remove the blocks. Alcohol often functions as a productivity brake without you realizing it.3. Wellness Trends Aren't a Fad:The shift away from alcohol is part of a broader, long-term cultural move toward wellness. Businesses that ignore this change risk being left behind.4. Modeling Over Preaching:Kids emulate what they see. If you want future generations to live healthier, show them through your own habits—not just words.5. Sleep is Non-Negotiable for Peak Performance:Artificial light and alcohol sabotage your rest. Quality sleep, enhanced by tools like Swannies glasses, is foundational to success.Power Quotes“Removing alcohol is a superpower for your love life and business life.” - James Swanwick“Every day you don't drink is a special occasion.” - James Swanwick“In 30 years, we'll see alcohol the same way we see cigarettes.” - James Swanwick“Most of our problems have simple roots we often ignore.” - Alex Quin“It's wild how hard we fight to keep things that hurt us.” - Alex QuinConnect with James:Website: https://alcoholfreelifestyle.comInstagram: @jamesswanwickBook: Clear – Available on AmazonConnect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Now on Spotify Video! Podcasting is a powerful tool in modern marketing, yet most creator-entrepreneurs overlook this content marketing goldmine. But not Hala Taha. She turned her podcast, Young and Profiting, into a revenue-generating asset, scaling her business from zero to seven figures. Today, she runs YAP Media, a leading podcast, social media, and LinkedIn marketing agency that helps over 35 top creators scale and monetize their shows. In this episode, Hala joins Nathan Barry to share her proven online marketing strategies, how she secures premium brand sponsorships, and how to leverage podcasting for business growth. In this episode, Hala will discuss: (00:00) Introduction (01:09) Podcast Advertising and Sponsorship Strategies (05:34) Why YAP Media's Podcast Network Is Unique (11:05) How to Package and Sell Creative Campaigns  (16:57) Leveraging LinkedIn for Podcasting Success (29:54) Guest Networking as a Business Strategy (35:25) Proven Strategies for Scaling Podcast Revenue  (41:34) Paid Interviews as a Marketing Strategy(47:33) SEO and Marketing Tips for Podcast Growth (1:02:10) Monetizing Your Podcast at Any Audience Size Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting. Airbnb - Find a co-host at airbnb.com/host Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo Resources Mentioned: Hala's Podcast, Young and Profiting: bit.ly/_YAP-apple  Hala's Agency, YAP Media: yapmedia.com    The Nathan Barry Show by Nathan Barry: bit.ly/TNBS-apple  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, E-commerce, Instagram, Digital Marketing, Content Creator, Storytelling, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Digital Trends, Marketing Podcast

Ever feel like your brand's messaging isn't quite landing, despite detailed personas and sharp creative? Or wonder why some customers churn while others become lifelong evangelists, even sporting your logo proudly? Identity marketing flips the traditional approach by focusing not on how your brand looks to others, but on how customers see themselves. To learn the four key stages of identity marketing: how to find, validate, name, and activate your customer's core identity themes, I interview Veronica Romney.Guest: Veronica Romney | Show Notes: socialmediaexaminer.com/676Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Khulan Davaadorj turned her battle with eczema into Mongolia's first organic skin care brand, creating jobs for herders and transforming local communities.For more on Lhamour and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Have you ever poured hours into a YouTube video that racked up views but barely moved the needle on sales? Or maybe you've wondered why some marketers keep generating leads and revenue from videos they made years ago, while yours fade into the digital void? The difference isn't luck or timing—it's structure. Strategic scripting, built on psychological triggers, transforms YouTube videos from passive content into active sales engines. To learn how to apply the YouTube Sales Scripting Framework, I interview Salma Jafri.Guest: Salma Jafri | Show Notes: socialmediaexaminer.com/675Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

You don't need influencers to grow your brand in 2025—you need the right personality. In this episode of Built by Business, Andy Isom breaks down why the algorithm shift on platforms like TikTok, Instagram, and YouTube Shorts is rewarding raw, relatable content over polished influencer campaigns.   We talk through why follower count doesn't matter, how to find the right people to star in your brand's content, and how low-budget, high-authenticity videos are outperforming $10K creator campaigns. If you're still hiring influencers but not getting traction, this episode will rewire how you think about content.   Want us to manage this for you? Reach out at www.andyisom.com