BriefBid

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BriefBid is a technology company that empowers global brands and their agencies in North America and Europe. BriefBid offers a self-service technology platform to manage existing media vendors and discover new marketing channels and AdTech platforms that have proven track records. Media buyers can…

BriefBid


    • Nov 10, 2021 LATEST EPISODE
    • infrequent NEW EPISODES
    • 19m AVG DURATION
    • 18 EPISODES


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    Latest episodes from BriefBid

    Ep.8 - Matt Nunogawa (KB Clip) - How Did You Get Here? - Podcast By BriefBid

    Play Episode Listen Later Nov 10, 2021 37:08


    Ep.8 - Matt Nunogawa (KB Clip) - How Did You Get Here? - Podcast By BriefBid Matt Nunogawa is a software engineer and engineering manager based in the SF Bay Area. Matt is currently bootstrapping KB Clip Prior to that he's been mostly working with startups in various capacities, (consultant, FT, IC, manager, leadership, founder, etc.). Matt has experience with many different tech stacks and due to working with many very early stage startups, has broad experience across, product, design, marketing, sales, HR and more.

    Ep7 - Quinn Lawson (Community And Co) - How Did You Get Here - Podcast By BriefBid

    Play Episode Listen Later Oct 8, 2021 36:25


    Ep7 - Quinn Lawson (Community And Co) - How Did You Get Here - Podcast By BriefBid

    Ep.6 - Alex Harris (Adadot) - How Did You Get Here - Podcast By BriefBid

    Play Episode Listen Later Sep 29, 2021 29:03


    Ep.6 - Alex Harris (Adadot) - How Did You Get Here - Podcast By BriefBid by BriefBid

    Ep.5 - Jared Kligerman (The Think Tank, Wander) - How Did You Get Here - Podcast By BriefBid

    Play Episode Listen Later Sep 23, 2021 34:15


    Jared Kligerman is a dad, President at The Think Tank and co-founder of Wander Nut Butters. The path to this assortment of titles is a meandering one featuring degrees in biology, neuropsychology and business, jobs ranging from planting trees in Northern Ontario to coaching clients globally and of course adjusting to parenthood. At The Think Tank, he and the team work with CPG brands across North America to develop integrated shopper marketing campaigns from ideation to execution that help drive trial, lift sales and grow baskets. In August 2021, he and his wife launched Wander Nut Butters, internationally spiced nut butters that are spiced, not spicy. Made here in Toronto, they let you “spread the world”.

    Ep.4 - Alberto Tihan (KINOKLIK) - How Did You Get Here - Podcast By BriefBid

    Play Episode Listen Later Sep 20, 2021 31:23


    Ep.4 - Alberto Tihan (KINOKLIK) - How Did You Get Here - Podcast By BriefBid by BriefBid

    3 Key Factors In Improving AdTech Transparency

    Play Episode Listen Later Nov 15, 2019 7:58


    The question on every adtech player’s mind lately has been, “what will it take to create a truly fair, open marketplace?” The emergence of GDPR and CCPA have, in a way, awoken the industry to just how bad trust within the ecosystem has become. One of the most recent surveys shows that only a very small fraction of people have a good understanding of what happens to their data. Clearly, despite the recent improvements in transparency, we still have a long way to go. So what do the experts currently have to say about this issue?

    How Advertisers And Publishers Can Increase AdTech Trust & Transparency

    Play Episode Listen Later Nov 6, 2019 7:08


    In the ongoing conversation regarding adtech transparency, industry leaders continue to work towards the larger goal of building trust throughout the programmatic landscape. But what do experts on both sides of the industry agree and disagree on?

    Making Mental Health Care More Accessible – Radwan Al - Nachawati – LinkMentalHealth

    Play Episode Listen Later Oct 17, 2019 32:32


    BriefBid Podcast “Startup Growth Grill” featuring our host Kevin McPhee chatting with a diverse range of startups. We ask hard questions, hunt authentic answers, and get to the bottom of startup success. Our guest for this episode is Radwan Al-Nachawati , cofounder of LinkMentalHealth – online platform fills a much-needed gap in today’s diverse workplace, by helping employees quickly and easily navigate to the right mental health resources and services based on the individualized needs of the person. By providing their employees with an efficient pathway to better mental health, employers are ensuring they are getting the most out of their people while honouring their mental health commitments ultimately creating a healthier, happier and more productive workplace. Check out our Twitter to find out about our next guest and to send us questions you’d like us to ask on the show.

    Top Programmatic Marketing Trends Affecting Media Buying In 2019

    Play Episode Listen Later Aug 21, 2019 6:45


    The programmatic advertising industry continues to evolve drastically year by year. Zenith Media predicts that in 2020, advertisers will spend $98 billion on overall programmatic advertising. That would account for an incredible 68% of their total digital media ad expenditure. The consistent generation of fresh ideas leads to new marketing technology, which in turn directly affects media ad sales. That’s why we’ve collected the top current trends impacting ad sales in programmatic space, and what makes them so influential.

    The Rise Of AirBnB For Your Luggage – Irina Zusman – BagsAway

    Play Episode Listen Later Aug 20, 2019 37:34


    BriefBid Podcast “Startup Growth Grill” featuring our host Kevin McPhee chatting with a diverse range of startups. We ask hard questions, hunt authentic answers, and get to the bottom of startup success. Our guest for this episode is Irina Zusman, cofounder of BagsAway – ‘AirBnB for your bags’. BagsAway provides the convenience of secure short-term storage for your travel items. By partnering with local businesses and storefronts, BagsAway created a network of convenient, low-cost and secure luggage storage locations on demand. Check out our Twitter to find out about our next guest and to send us questions you’d like us to ask on the show.

    Digital Marketing Tips For Small Businesses - Brendan Manley - VirtualAd

    Play Episode Listen Later Aug 6, 2019 29:18


    BriefBid Podcast “Startup Growth Grill” featuring our host Kevin MacPhee talking tech and chatting growth with a diverse range of startups. We ask hard questions, hunt authentic answers, and get to the bottom of startup success. Our guest for this episode is Brendan Manley, founder of VirtualAd - a platform that pairs your business with an in-house team of experienced marketers who handle your advertising, and simple software to keep track of how it’s growing your business. Check out our Twitter to find out about our next guest and to send us questions you’d like us to ask on the show.

    How to grow a marketplace - Charles Javelona - UnivJobs

    Play Episode Listen Later Jul 29, 2019 36:24


    BriefBid Podcast “Startup Growth Grill” featuring our host Kevin MacPhee talking tech and chatting growth with a diverse range of startups. We ask hard questions, hunt authentic answers, and get to the bottom of startup success. Our guest for this episode is Charles Javelona, co-founder of Univ-Jobs - Canadian marketplace simplifying hiring post-secondary students and recent grads. Check out our Twitter to find out about our next guest and to send us questions you’d like us to ask on the show.

    Why Trading Desks Are Expanding To Take On DOOH

    Play Episode Listen Later Jul 23, 2019 4:55


    Digital Out of Home (DOOH) advertising has rapidly grown in popularity over the past few years. According to a survey by IAB Canada, 61% of signage bought or sold in the last 12 months was outdoor, and of that, 58% was spent on DOOH.

    Digital Audio And The Valuable Advertising Opportunities It Offers

    Play Episode Listen Later Jul 18, 2019 3:53


    Programmatic digital audio offers some incredibly valuable opportunities that could increase the effectiveness of certain ad campaigns. We’ve collected a few of those values here to help you decide if this type of advertising is a good fit for your campaign strategies.

    How To Identify The Most Common Types Of Ad Fraud

    Play Episode Listen Later Jul 4, 2019 4:39


    Understanding the different methods used by fraudsters is the first step to ensuring your brand does not experience them. We have compiled the most common types of ad fraud in three categories and outlined some key ways to help identify them.

    How Media Buyers Can Help Ad Agencies Rebuild Trust With Advertisers

    Play Episode Listen Later Jun 12, 2019 4:20


    Ten years ago, advertisers had an absolute and unconditional trust with their media agencies because the supply chain was so much simpler. With constant changes in the tech landscape and a rapidly increasing number of ad platforms within every new media channel, media buyers continue to undergo an enormous shift.

    5 Takeaways From Collision 2019

    Play Episode Listen Later May 26, 2019 7:48


    Over 25,000 people from 125 different countries attended, including 1,100 start-ups, 730 speakers, 921 media personnel, and 3,750+ CEOs. Not only was this the largest turnout yet, but it was the largest percentage of women the conference had ever seen, making up a whopping 45.7% of attendees.

    AdTech Vendor Vetting Considerations

    Play Episode Listen Later May 10, 2019 4:08


    We put together this list of essential steps to help marketers effectively vet vendors and get the maximum value from their ad spend.

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